Month: October 2025

  • CorelDraw 2020 Tutorial for Beginners

    CorelDraw 2020 Tutorial for Beginners

    Video Course

    CorelDRAW Full Course – Learn CorelDRAW in 10 Hours | CorelDRAW Tutorial for Beginner

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • Spoken English Learning Quickly

    Spoken English Learning Quickly

    This document presents a spoken English course, using audio recordings and repetition exercises to teach conversational phrases and vocabulary. The lessons progressively introduce various grammatical structures and tenses, focusing on pronunciation and fluency. The curriculum incorporates thematic units, including greetings, directions, and narratives, to contextualize language learning. Supplementary materials provide vocabulary lists and explanations of grammatical points, aiming to build comprehension and conversational skills. A fable is included to illustrate the importance of consistent practice.

    English Language Learning FAQ

    Basic Communication

    1. How do I greet someone in English?

    There are several ways to greet someone in English, depending on the level of formality. Some common greetings include:

    • Formal:
    • “Hello”
    • “Good morning”
    • “Good afternoon”
    • “Good evening”
    • Informal:
    • “Hi”
    • “Hey”

    2. How do I introduce myself in English?

    You can introduce yourself by saying:

    • “Hello, my name is [your name].”
    • “Hi, I’m [your name].”

    Asking for Information

    3. How do I ask for directions in English?

    To ask for directions, you can say:

    • “Excuse me, can you tell me where the [place] is?”
    • “Can you direct me to the [place], please?”

    4. How do I ask for the price of something in English?

    You can ask for the price by saying:

    • “How much does this cost?”
    • “How much is this?”
    • “What’s the price of this?”

    Grammar and Vocabulary

    5. What are irregular verbs, and how do I learn them?

    Irregular verbs are verbs that do not follow the standard rules for forming the past tense and past participle. It’s best to learn them by practicing and memorizing them. Some resources provide lists of irregular verbs with their different forms.

    6. What are helping verbs, and how do they work?

    Helping verbs, also known as auxiliary verbs, are used with main verbs to express different tenses, moods, or voices. They include verbs like “be,” “do,” “have,” “will,” “can,” “could,” “may,” “might,” “must,” “shall,” and “should.”

    For example:

    • “I am going to the store.” (“am” is the helping verb, “going” is the main verb)
    • “She will be here soon.” (“will” and “be” are helping verbs, “here” is the main verb)

    7. How do I use pronouns like “this,” “that,” “these,” and “those”?

    • This and these are used to refer to things that are nearby.
    • This is used for singular nouns: “This book is interesting.”
    • These is used for plural nouns: “These apples are delicious.”
    • That and those are used to refer to things that are farther away.
    • That is used for singular nouns: “That building is tall.”
    • Those is used for plural nouns: “Those cars are expensive.”

    8. How do I make my sentences more polite in English?

    You can make your sentences more polite by:

    • Using modal verbs like “could” and “would.” For example, instead of saying “Give me that book,” you could say “Could you please pass me that book?”
    • Using phrases like “excuse me,” “please,” and “thank you.”
    • Using indirect language instead of being too direct. For example, instead of saying “I need to leave now,” you could say “Would it be alright if I left now?”

    Spoken English Learning Quickly Study Guide

    Short-Answer Quiz

    Instructions: Answer each question in 2-3 sentences.

    1. What are three ways to greet someone in English?
    2. How do you ask someone if they are a resident of the city you are in?
    3. How do you ask someone the cost of something?
    4. Provide three examples of irregular verbs in the past tense.
    5. Explain the difference between “it is promised” and “he is promising”.
    6. What are two ways to express doubt in English?
    7. How would you ask someone to wait politely?
    8. What is the difference between “this” and “that”?
    9. How do you emphasize the verb “to speak” in the sentence “I speak English”?
    10. Provide three examples of modal verbs and their meanings.

    Answer Key

    1. Three ways to greet someone in English are: “Hello, how are you?”, “Hi, how are you?”, and “Hello.”
    2. You can ask someone if they live in the city by saying: “Do you live here?”, “Do you live here in the city?”, or “Are you from this city?”
    3. Two ways to ask the cost of something are: “How much does it cost?” and “How much do I owe you?”
    4. Three examples of irregular verbs in the past tense are: went (go), saw (see), and gave (give).
    5. “It is promised” refers to a promise that has been made, indicating a completed action. “He is promising” describes the act of making a promise, indicating an ongoing action.
    6. Two ways to express doubt in English are: “I doubt it” and “Please don’t doubt”.
    7. You can politely ask someone to wait by saying: “Wait” or “Please wait”.
    8. “This” is used to refer to a singular object that is close by, while “that” refers to a singular object farther away.
    9. To emphasize the verb “to speak” in “I speak English”, you can add the auxiliary verb “do”: “I do speak English”.
    10. Three modal verbs and their meanings are: can (ability), should (recommendation), and will (certainty).

    Essay Questions

    1. Discuss the importance of learning irregular verbs in English. How can understanding irregular verbs improve fluency and comprehension?
    2. Explain the concept of verb conjugation in English. Using examples from the source material, illustrate how verbs change form to reflect tense and person.
    3. Analyze the use of modal verbs in spoken English. Choose five modal verbs from the glossary and provide examples of how they are used in different contexts.
    4. Explain the difference between regular and irregular verbs in English. Provide examples of each type of verb and describe their conjugation patterns.
    5. Using examples from the source material, discuss the importance of proper pronunciation in spoken English. How does accurate pronunciation contribute to effective communication?

    Glossary of Key Terms

    • Irregular Verb: A verb that does not follow the standard rules of conjugation in English. Examples include: go/went/gone, see/saw/seen, and give/gave/given.
    • Verb Conjugation: The process of changing the form of a verb to reflect tense, person, number, and mood.
    • Tense: Refers to the time frame of an action or state of being (past, present, future).
    • Modal Verb: A type of auxiliary verb that expresses possibility, obligation, permission, or ability. Examples include: can, could, may, might, must, shall, should, will, and would.
    • Pronunciation: The way in which a word or language is spoken, including aspects like intonation, stress, and individual sounds.
    • Auxiliary Verb: A verb that helps the main verb express tense, mood, or voice. Examples include: be, do, have, and modal verbs.
    • Possessive Pronoun: A pronoun that indicates ownership. Examples include: mine, yours, his, hers, ours, and theirs.
    • Emphasis: Giving special importance or prominence to something. In spoken English, emphasis can be achieved through changes in volume, intonation, or word choice.
    • Infinitive: The base form of a verb, typically preceded by “to”. For example, “to go”, “to see”, “to give”.
    • Gerund: A verb form ending in “-ing” that functions as a noun. For example, “running”, “swimming”, “reading”.

    English Language Learning Quickly: Table of Contents

    Lesson 1: Basic Greetings and Introductions

    • Greetings and Farewells: Introduces basic greetings like “hello”, “goodbye”, and responses like “fine, thank you”.
    • Personal Information: Covers asking and providing basic personal information such as name and city of residence.
    • Numbers 0-1000: Teaches pronunciation of numbers, from zero to one thousand.
    • Simple Questions and Requests: Introduces phrases for asking simple questions like location of a store or the cost of an item.
    • Alphabet and Sentence Repetition: Includes practice for reciting the alphabet and repeating basic sentences.

    Lesson 2: Expanding Vocabulary and Verb Conjugation

    • Common Verbs: Introduces a range of common verbs with example sentences and their various conjugations.
    • Irregular Verb Conjugations: Focuses on irregular verb conjugations in present, past, and future tenses.
    • Alphabet and Irregular Verb Review: Includes practice reciting the alphabet and repeating irregular verbs.
    • Verb Tables: Provides a visual representation of verb conjugations for common irregular verbs like “to be,” “to look,” and “to watch.”

    Lesson 3: Questions, Answers, and Verb Practice

    • Questions and Responses: Introduces question-and-answer scenarios with various phrases and responses.
    • Yes/No Questions: Focuses on answering questions with a simple “yes” or “no”, including confirmation phrases.
    • Verb Conjugation and Practice: Offers extensive practice with various verb conjugations, both regular and irregular.
    • Alphabet and Irregular Verb Review: Provides additional practice reciting the alphabet and repeating irregular verbs.
    • Verb Tables: Provides visual representations of verb conjugations for verbs like “to be”, “to look”, and “to watch”.

    Lesson 4: Negative Sentences and Contractions

    • Negative Sentences: Introduces negative sentences and their structure, utilizing various verbs.
    • Contractions: Teaches common contractions used in negative sentences, like “don’t” and “didn’t”.

    Lesson 5: Personal Pronouns and Possessives

    • Personal Pronouns: Reviews and practices personal pronouns like “I”, “you”, “he”, “she”, “it”, “we”, and “they”.
    • Possessive Pronouns: Introduces possessive pronouns like “mine”, “yours”, “his”, “hers”, “ours”, and “theirs”.
    • Questions and Answers with Pronouns: Incorporates pronouns into question-and-answer practice, including yes/no questions.

    Lesson 6: Tense Practice and Irregular Verbs

    • Tense Switching: Focuses on switching between past, present, and future tenses using a given sentence structure.
    • Irregular Verb Practice: Expands on irregular verb conjugations, including “to decide”, “to hold”, “to let”, and “to see”.

    Lesson 7: Verb Conjugation and Practice

    • Verb Conjugation and Practice: Provides further practice with various verbs, both regular and irregular, including negative forms.
    • Irregular Verbs: Focuses on conjugating and practicing irregular verbs like “to become”, “to get”, “to throw”, and “to bite”.

    Lesson 8: Question Formation and Irregular Verbs

    • Question Formation: Introduces question formation using “why” and responses incorporating past tense verbs.
    • Irregular Verbs: Continues practice with irregular verbs like “to think”, “to go”, “to run”, and “to drive”.

    Lesson 9: Modal Verbs and Irregular Verb Practice

    • Modal Verbs: Introduces modal verbs like “can”, “could”, “may”, and “must”, focusing on their meaning and usage.
    • Irregular Verbs: Continues practice with irregular verbs like “to save”, “to question”, “to guard”, and “to grow”.

    Lesson 10: Sentence Structure and Common Phrases

    • Sentence Structure: Explains and provides examples of basic English sentence structure using subject, verb, and object.
    • Common Phrases: Introduces a variety of common phrases and expressions used in everyday conversation.

    Lesson 11: Verb Conjugation and Question Formation

    • Verb Conjugation and Practice: Offers continued practice with a mix of regular and irregular verbs.
    • Question Formation: Includes practice forming questions and providing appropriate answers, particularly with negative responses.

    Lesson 12: Verb Conjugation and Sentence Completion

    • Verb Conjugation and Practice: Further expands on conjugating and practicing irregular verbs like “to draw”, “to sleep”, “to have”, and “to drink”.
    • Sentence Completion: Includes exercises for completing sentences with specific phrases and verb tenses.

    Lesson 13: Irregular Verbs and Polite Expressions

    • Irregular Verb Practice: Focuses on conjugating and practicing irregular verbs like “to steal”, “to stick”, “to swim”, and “to swing”.
    • Expressing Opinions and Disagreement: Introduces phrases for expressing opinions, disagreement, and polite rebuttals.

    Lesson 14: Vocabulary and Irregular Verbs

    • Vocabulary Building: Presents a comprehensive list of vocabulary words categorized by theme, enhancing word knowledge.
    • Irregular Verbs: Includes extensive practice with a range of irregular verbs across various tenses.

    Lesson 15: Pronoun Usage and Sentence Structure

    • Pronoun Usage: Provides explanations and examples of how to use pronouns like “this”, “that”, “these”, and “those”.
    • Emphatic “Do”: Explains the use of “do” for emphasizing a statement in both affirmative and negative sentences.
    • Sentence Structure: Explains the use of “however” and “even though” to connect contrasting ideas within a sentence.
    • Polite Expressions: Offers examples of how to rephrase commands or suggestions into more polite forms.

    Lesson 16: Irregular Verbs and Sentence Completion

    • Irregular Verbs: Focuses on conjugating and practicing a diverse set of irregular verbs across different tenses.
    • Sentence Completion: Offers exercises that require applying specific verb tenses and completing sentences with given phrases.
    • Expressing Prohibition: Introduces phrases for expressing prohibition using “shouldn’t” and “need to”.
    • Politeness Strategies: Presents examples of how to make suggestions or commands more polite using modal verbs and softened language.

    The provided text does not contain any narratives or events to construct a timeline or a cast of characters. It is an excerpt from a language learning textbook, specifically focusing on English grammar and pronunciation.

    The text includes:

    • Basic greetings and farewells: Hello, goodbye, thank you.
    • Simple conversational phrases: How are you?, Fine, thank you.
    • Numbers and the alphabet: Pronunciation and repetition exercises.
    • Common verbs: Conjugation of regular and irregular verbs in different tenses.
    • Sentence structures: Examples of simple questions, commands, and statements.
    • Grammatical concepts: Use of articles, pronouns, and prepositions.

    Therefore, it’s impossible to create a timeline or cast of characters from this type of text.

    Please provide narrative sources like stories, news articles, historical accounts, etc., to allow for the creation of a timeline and character list.

    Briefing Doc: Spoken English Learning Quickly

    This briefing document reviews the main themes and key elements of the provided source, “012-spoken-english-learning-quikly.pdf”. This document appears to be a self-study guide for learning basic spoken English.

    Main Themes:

    • Practical Conversation: The source focuses on common phrases and questions used in everyday conversations, including greetings, introductions, asking for directions, expressing gratitude, and basic inquiries about time and cost.
    • Verb Conjugation: A significant portion is dedicated to learning verb conjugation, covering present, past, and future tenses. Both regular and irregular verbs are addressed.
    • Pronunciation: The source incorporates phonetic transcriptions and audio cues (references to “.mp3” files) to aid in proper pronunciation of words and sentences.
    • Grammar Fundamentals: Basic grammar elements like pronouns, possessive pronouns, and the use of “this/that/these/those” are introduced and explained.

    Key Elements & Facts:

    • Basic Greetings & Farewells:“Hello, how are you?” / “Hi, how are you?”
    • “Fine, thank you.” / “Fine, thanks.”
    • “Thank you. Goodbye.” / “Goodbye.”
    • Introducing Yourself:“My name is ___________.”
    • Asking for Directions:“Can you tell me where the store is?”
    • “Can you tell me where the bathroom is?”
    • Essential Questions:“How much does it cost?”
    • “How much do I owe you?”
    • “What time is it?”
    • Verb Examples (Regular & Irregular):To talk: “I talk / He talks / She talked / I will talk”
    • To promise: “He promised to be good.” / “Please promise.” / “I am promising it.”
    • To be: “I am / He is / She was / They will be”
    • Grammar Concepts:Possessive Pronouns: “Whose credit card is this? Do you own it? (Yes, it’s mine.)”
    • Demonstrative Pronouns: “This” (close by), “That” (farther away), “These” (multiple, close by), “Those” (multiple, farther away)

    Strengths:

    • Practicality: The focus on conversational English makes it useful for real-world interactions.
    • Repetition: The repetitive nature reinforces vocabulary and grammar rules.
    • Audio Support: The use of audio files enhances pronunciation practice.

    Weaknesses:

    • Limited Scope: The content primarily covers beginner-level English.
    • Lack of Context: Some phrases and grammar concepts could benefit from more contextual examples.

    Quotes:

    • Emphasis using “Do”: “You don’t speak English, do you? Yes, I do speak English.”
    • Using “However” for contrast: “I don’t have much money, however, I still need to buy it.”
    • Saying Things Politely: “You need to leave. Don’t you need to leave?”

    Overall, this source offers a practical, albeit basic, introduction to spoken English. The inclusion of audio aids and repetitive exercises is beneficial for reinforcing learning. However, further resources may be needed for more comprehensive language acquisition.

    Here is a discussion about English learning based on the provided sources:

    • The sources are excerpts from “012-spoken-english-laerning-quikly.pdf” which is a student workbook designed to teach spoken English [1].
    • The workbook is for university students, professionals, and anyone who wants to speak English well [2].
    • It can be used by both beginner and advanced students, and self-study is also possible [3, 4].
    • The workbook focuses on teaching spoken English quickly through normal, everyday sentences [5].
    • It emphasizes speaking aloud, thinking in English, and consistent practice for fluency [6, 7].
    • The workbook includes lessons on English sentences, pronunciation, exercises, and vocabulary [8-10].
    • It also covers essential grammar concepts such as verb tenses, sentence structure, and common grammatical errors [11-13].
    • The sources highlight the importance of practicing with an English teacher for better pronunciation, even if self-studying [4].
    • It suggests reviewing previous lessons weekly and recording oneself to monitor progress [14].
    • The workbook encourages learners to supplement their studies by listening to English audio, reading newspapers, and utilizing the lesson texts for further practice [15-18].
    • It provides advice on how to effectively learn vocabulary from newspapers, including identifying and practicing expressions [17, 19, 20].
    • It emphasizes the importance of persistence and effort in language learning, comparing it to pushing a heavy car—it requires initial effort but yields progress over time [21, 22].
    • The workbook includes a comprehensive vocabulary list covering a wide range of topics, and it also provides a table index for easy navigation [23, 24].

    The workbook advocates a holistic approach to English learning, combining focused lessons with practical application through listening, reading, and consistent speaking practice. It emphasizes the importance of effort and persistence for achieving fluency.

    Insights on Spoken English from “Spoken English Learned Quickly”

    The sources, excerpts from the student workbook “Spoken English Learned Quickly,” provide a robust framework for understanding and learning spoken English. The workbook emphasizes several key principles for acquiring fluency:

    • Focus on Speaking: The most important aspect of learning spoken English is, unsurprisingly, to speak it aloud. The workbook emphasizes that “To learn to speak English correctly, you must speak it aloud,” and to do so loudly and clearly. [1]
    • Think in English: The workbook stresses the importance of thinking in English for fluency. It cautions against simply reading answers, encouraging learners to make their minds work to formulate responses in English. [1]
    • Consistent Practice: The workbook encourages practicing for one to two hours daily, five days a week, for optimal results. [2] This consistent practice aims to help learners speak fluently and be easily understood by native speakers.
    • The Role of Rhythm and Pronunciation: The workbook distinguishes between knowing vocabulary and grammar, and actually speaking fluently with correct rhythm and pronunciation. It recommends continued use of the audio recordings for at least a year after finishing the lessons to master these elements. [3]
    • Normal, Everyday Sentences: The workbook utilizes normal, everyday sentences for its lessons, making it suitable for both beginners and advanced learners. The idea is that beginners benefit from learning practical phrases, while advanced learners can use the same sentences to refine their pronunciation and fluency. [4]
    • Importance of an English Teacher: The workbook suggests that while self-study is possible, practicing with an English teacher, even for a short time each week, can significantly improve pronunciation. [5]
    • Supplementary Learning Activities: Beyond the core lessons, the workbook encourages learners to enhance their spoken English by:
    • Listening to English audio recordings. [3]
    • Reading newspapers aloud, focusing on new vocabulary and expressions. [6, 7]
    • Reading the lesson texts for additional practice. [8]

    The workbook offers detailed instructions on how to effectively use newspapers for spoken English practice, including guidance on identifying, understanding, and practicing expressions. It also provides a comprehensive vocabulary list and a table index for easy navigation.

    The underlying philosophy of the “Spoken English Learned Quickly” workbook seems to be that by focusing on speaking, thinking in English, and consistently practicing with correct pronunciation and rhythm, learners can achieve fluency in a shorter time compared to traditional methods that emphasize written English and grammar rules.

    Effective Language Learning Strategies: Insights from “Spoken English Learned Quickly”

    The sources, focusing on spoken English learning, offer valuable insights applicable to broader language acquisition. They highlight several key principles:

    • Active Participation: Language learning is not a passive process. The sources emphasize speaking aloud, engaging with the language actively rather than simply reading or listening. [1, 2] This active participation forces the learner to think and formulate responses in the target language, accelerating the learning process. [1]
    • Consistent Effort: Just like pushing a heavy car, language learning requires persistent effort, especially initially. [3] The sources recommend a significant time investment, suggesting one to two hours of practice daily for five days a week. [4] While this might seem demanding, it underscores the importance of consistent effort for success.
    • Focus on Practical Communication: The sources prioritize spoken language and fluency over written grammar rules. [5] They utilize everyday sentences, equipping learners with practical phrases for daily conversations. [6, 7] This approach prioritizes real-world communication skills over theoretical grammatical knowledge.
    • Embrace Mistakes: While striving for accuracy, the sources acknowledge that making mistakes is an inevitable part of the learning journey. The emphasis is on practice and repetition, allowing learners to refine their pronunciation and fluency over time. [2, 6]
    • Utilize Multiple Learning Methods: The sources encourage learners to combine focused lessons with diverse learning methods. They suggest listening to audio recordings, reading newspapers aloud, and engaging with lesson texts for comprehensive language exposure. [5, 8-10]
    • Vocabulary Acquisition: The sources offer practical advice on learning vocabulary from newspapers. This includes identifying new words, understanding their meanings within context, and practicing their usage in sentences. [10-14]
    • The Importance of a Teacher: While the sources promote self-study, they recognize the value of a language teacher, particularly for pronunciation refinement. [15] They suggest even a small amount of time with a teacher can significantly benefit the learner.

    The “Spoken English Learned Quickly” workbook presents a holistic approach to language learning, advocating active participation, consistent effort, practical communication, embracing mistakes, and utilizing diverse learning methods. While its primary focus is on spoken English, these principles can be applied to learning other languages effectively.

    The “Spoken English Learned Quickly” course places a significant emphasis on vocabulary acquisition, integrating vocabulary study into each lesson [1-29]. The course provides vocabulary lists for each lesson and encourages students to engage with vocabulary actively [30, 31].

    Key Aspects of Vocabulary in the Course:

    • Lesson-Specific Vocabulary: Each lesson includes a list of vocabulary words that are relevant to the lesson’s content [2, 8, 9]. These lists provide the words that students will encounter in the lesson’s exercises and texts.
    • Vocabulary Study: The course instructs students to study the new vocabulary words before starting each lesson [30, 32].
    • Translation: Students are encouraged to look up the meaning of each new vocabulary word in their own language and write it down. This step helps students to actively engage with the words and comprehend their meanings [30, 32].
    • Vocabulary Notebook: Students are advised to keep a small notebook to record new vocabulary words and expressions. They are encouraged to review these words frequently throughout the day [30].
    • Repetition and Review: The course emphasizes the importance of repetition to learn new words. Students are asked to repeat the exercises until they can say them fluently and correctly. Regular review of vocabulary is also emphasized [30, 31].
    • Active Use: Students are encouraged to use new vocabulary words in sentences and in conversation with other English speakers [33].
    • Comprehensive Vocabulary: The total vocabulary for the course consists of 1,923 words, with 568 verb entries. Irregular verbs are presented in bold font. [29].
    • Vocabulary Types: The vocabulary includes words from a variety of categories including:
    • Basic words and greetings: Simple greetings and everyday vocabulary used in basic conversation [2, 3].
    • Action verbs: Regular and irregular verbs with conjugations in different tenses [2, 8, 34, 35].
    • Nouns: Concrete and abstract nouns related to daily life and activities.
    • Adjectives: Words describing characteristics, states, or conditions.
    • Adverbs: Words that modify a verb, adjective, or another adverb.
    • Expressions: The course includes common English expressions, and encourages students to learn these [11, 36].

    Vocabulary Learning Strategies:

    • Contextual Learning: Students are encouraged to learn new vocabulary within the context of sentences and expressions. The course emphasizes that language is not just about individual words, but also about how those words are used in sentences [37].
    • Newspaper Articles: The course advises using newspaper articles to expand vocabulary and improve fluency. Students are asked to select newspaper articles, identify new vocabulary words, look them up in a dictionary, and study their meanings [37-39].
    • Lesson Texts: Students are also encouraged to read the lesson texts for vocabulary practice [33].
    • Emphasis on Meaning: The course directs learners to not only recognize the vocabulary, but also to understand their full meaning.

    Importance of Vocabulary:

    • Fluency: The course stresses that while knowing vocabulary and grammar is important, fluency is the ability to use the words in actual conversation [40, 41].
    • Speaking Skills: The goal of the course is to enable students to speak English fluently and understand native speakers [31].

    By using these vocabulary strategies and resources, the “Spoken English Learned Quickly” course helps students build a strong vocabulary base that enables effective communication in English.

    Exploring Verb Usage in “Spoken English Learned Quickly”

    The sources, excerpts from the workbook “Spoken English Learned Quickly,” offer a practical approach to understanding and using English verbs. While they don’t explicitly discuss grammatical rules in a traditional sense, the sources emphasize the importance of speaking aloud and practicing verb usage in context for effective learning.

    Here’s a breakdown of insights related to verb usage found in the sources:

    • Verb Conjugation and Tenses: The sources present various verb tables, including “TO BE,” “TO DO,” “TO HAVE,” and “TO GO,” showcasing their conjugation in different tenses. These tables are designed for learners to practice speaking the verb forms aloud, internalizing their usage through repetition rather than rote memorization.
    • Regular and Irregular Verbs: The workbook distinguishes between regular and irregular verbs, providing practice exercises for both. Regular verbs follow predictable patterns for past tense and past participle formation, while irregular verbs require individual memorization. The exercises for both types encourage learners to repeat the various forms aloud, solidifying their understanding through active practice.
    • Helping Verbs (Auxiliary Verbs): The sources introduce the concept of helping verbs, classifying them into those that change form (like “to be,” “to do,” and “to have”) and those that remain constant (like “can,” “could,” “may,” “might,” etc.). These verbs are presented in the context of sentences, demonstrating their usage in different tenses and situations.
    • Two-Word Verbs (Phrasal Verbs): The workbook dedicates sections to two-word verbs, also known as phrasal verbs, which combine a verb with a preposition or adverb to create a new meaning. These verbs are often tricky for English learners, as their meanings can’t be deduced from the individual words. The sources provide lists of common two-word verbs along with example sentences, encouraging learners to practice their usage in context.
    • Verb Agreement: The sources touch upon the concept of subject-verb agreement, illustrating how the verb form changes depending on the subject. This concept is presented through examples, showcasing how singular and plural subjects require different verb forms.
    • Active and Passive Voice: The sources demonstrate the difference between active and passive voice through examples. The workbook emphasizes that while both voices are grammatically correct, the active voice is generally preferred in spoken English for its clarity and conciseness.

    While the sources don’t delve deeply into theoretical grammar rules, they offer a practical approach to verb usage through:

    • Repetition and Practice: Learners are encouraged to repeat verb forms and sentences aloud, internalizing their usage through consistent practice.
    • Contextual Learning: Verbs are presented within the context of sentences, allowing learners to grasp their meanings and usage in real-world situations.
    • Focus on Spoken Language: The workbook prioritizes spoken English, encouraging learners to acquire fluency by speaking aloud and practicing verb usage in a conversational setting.

    The sources’ approach to verb usage aligns with their overarching philosophy of learning spoken English quickly through active participation, consistent effort, and a focus on practical communication. They emphasize that mastering verb usage is essential for achieving fluency in English.

    Mastering Pronunciation: Insights from “Spoken English Learned Quickly”

    The sources, excerpts from “Spoken English Learned Quickly,” place a strong emphasis on pronunciation as a crucial element of spoken English fluency. While the provided materials don’t offer specific pronunciation drills, they highlight several key principles and strategies for developing clear and accurate pronunciation:

    • Speak Aloud: The most fundamental principle emphasized throughout the sources is the importance of speaking aloud. The workbook consistently reiterates that “To learn to speak English correctly, you must speak it aloud.” This active vocalization is crucial for training the mouth and vocal cords to produce English sounds accurately.
    • Listen and Repeat: The workbook’s structure revolves around audio recordings that guide learners through various exercises. Learners are instructed to listen to the examples and then repeat the sentences and phrases, mimicking the pronunciation and intonation of the native speakers on the recordings. This repeated listening and imitation helps learners internalize correct pronunciation patterns.
    • Practice with an English Teacher: While the workbook supports self-study, it acknowledges the significant benefits of practicing with an English teacher, particularly for refining pronunciation. The sources suggest that even a short session each week with a teacher can help learners identify and correct pronunciation errors, and receive personalized feedback.
    • Focus on Rhythm and Intonation: The sources distinguish between knowing vocabulary and grammar, and being able to speak fluently with natural rhythm and intonation. They recommend consistent use of the audio recordings for at least a year after finishing the lessons to absorb and master the subtle nuances of English pronunciation.
    • Record Yourself: While not explicitly mentioned in the sources, recording oneself while practicing pronunciation can be a valuable tool for self-assessment. Listening to recordings can help learners identify areas where their pronunciation deviates from the target model, allowing them to focus on specific areas for improvement.
    • Phonetic Awareness: While not directly covered in the sources, developing phonetic awareness can significantly enhance pronunciation. This involves understanding the individual sounds (phonemes) that make up English words and being able to distinguish between them. Resources like phonetic charts and pronunciation guides can aid learners in this process.
    • Exposure to Authentic English: The sources encourage learners to supplement their studies by listening to authentic English audio materials, such as news broadcasts, podcasts, and movies. This consistent exposure to native speakers can help learners familiarize themselves with various accents and speaking styles, further refining their pronunciation skills.

    The sources’ emphasis on speaking aloud, listening and repeating, practicing with a teacher, and focusing on rhythm and intonation, lays a strong foundation for pronunciation development. Learners are encouraged to actively engage with the language, mimicking native speakers and continuously refining their pronunciation through practice and feedback. While the sources don’t provide explicit pronunciation drills, they advocate a holistic approach that integrates pronunciation practice into every aspect of spoken English learning.

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • The science behind how romantic relationships affect mental health

    The science behind how romantic relationships affect mental health

    Romantic relationships significantly impact mental health, influencing both emotional well-being and psychological resilience. Research indicates that positive romantic interactions can enhance feelings of love, security, and support, which are critical for maintaining mental health. When partners provide emotional support and understanding, individuals often experience lower levels of stress and anxiety. The presence of a loving partner can boost self-esteem and foster a sense of belonging, mitigating feelings of loneliness and depression. Furthermore, healthy relationships encourage the sharing of experiences and coping strategies, which can be beneficial in times of emotional distress.

    Conversely, unhealthy or tumultuous romantic relationships can lead to increased anxiety and depression. Conflict, lack of support, or betrayal can amplify stress and feelings of worthlessness, affecting not just mental health but also physical well-being. Studies suggest that the quality of a romantic relationship influences individuals’ overall life satisfaction and can even impact their ability to cope with external stressors. The neurobiological aspect plays a role as well; for instance, the release of oxytocin during positive interactions can foster bonding and reduce stress, while the absence of such connections can lead to heightened levels of cortisol, the stress hormone. Ultimately, the nature of romantic relationships plays a crucial role in shaping mental health outcomes, highlighting the importance of nurturing healthy connections.

    The dynamic interplay of love, conflict, and vulnerability in romantic relationships can significantly shape an individual’s mental health. Healthy relationships are often characterized by mutual respect, understanding, and open communication, all of which foster emotional safety and security. This supportive environment allows partners to engage in positive interactions that reinforce their bond and improves resilience against life’s challenges. Studies have shown that individuals in stable and loving relationships tend to report lower levels of stress and greater overall happiness, as their partners serve not just as sources of affection, but also as critical allies in navigating the complexities of life. This emotional support is instrumental in bolstering self-esteem and providing a buffer against external pressures, thus promoting better mental health. On the flip side, relationship distress introduces significant emotional turmoil that can exacerbate mental health issues. Frequent conflicts, misunderstandings, or feelings of rejection often lead to heightened anxiety and depressive symptoms. Research indicates that such negative dynamics can create a vicious cycle where mental health problems might further strain the relationship, leading to a downward spiral. Moreover, the lack of emotional support in dysfunctional partnerships can leave individuals feeling isolated and vulnerable, reducing their ability to cope with stressors effectively. The awareness of this interplay between relationship health and mental well-being underscores the importance of fostering positive interactions and resolving conflicts constructively, ultimately contributing to enhanced emotional health for both partners.

    The bidirectional link between relationships and mental health highlights how psychological well-being can shape relationship choices and experiences. Individuals with mental health conditions may approach dating with caution, leading them to avoid relationships altogether due to fears of vulnerability or potential misunderstandings. For instance, someone struggling with anxiety or depression might feel unworthy of love or worry that their struggles will burden potential partners. This avoidance can reinforce feelings of isolation and loneliness, perpetuating a cycle where the lack of fulfilling relationships contributes to worsening mental health. Consequently, this dynamic can create barriers to forming healthy connections, as individuals may miss out on the emotional support that could aid their mental well-being. Conversely, when individuals with mental health challenges do enter into relationships, they may inadvertently choose partners who are less empathetic or emotionally supportive. This inclination can stem from a lowered self-esteem or a belief that they do not deserve a nurturing partnership. Such choices can lead to increased emotional distress, as incompatible dynamics often amplify mental health issues instead of alleviating them. Furthermore, the presence of a partner who doesn’t understand or support their mental health needs can lead to feelings of frustration, rejection, and further alienation. Thus, recognizing this bidirectional influence is crucial for both individuals and mental health professionals, as it underscores the need for supportive environments and conscious dating choices that prioritize emotional well-being.

    Dr. Caroline Fenkel’s insights highlight the profound impact of mental health on relationship dynamics, particularly in how individuals communicate their needs and emotions. When someone is grappling with unprocessed trauma, anxiety, or depression, they may struggle to express themselves effectively, leading to misunderstandings and unresolved conflicts. This difficulty in communication can create a cycle of frustration; their partners may feel disconnected or confused, which can exacerbate feelings of inadequacy or worthlessness in the person struggling. As these unspoken issues fester, they may inadvertently push their partners away, reinforcing patterns of isolation rather than fostering the deep connections that could aid their healing. Moreover, the tendency to choose emotionally unavailable partners often stems from an internalized belief that they are undeserving of healthy love or that such connections are inherently risky. These partners might mirror past traumas or unresolved emotional issues, leading to a repeating cycle of conflict and disappointment. For individuals with anxiety and depression, this situation may feel familiar and, paradoxically, more comfortable, despite its negative consequences. As they navigate through relationships marked by emotional unavailability, the lack of support can deepen their struggles with mental health, reinforcing a sense of hopelessness. This complex interplay underscores the importance of addressing mental health issues in therapeutic settings, as healing these psychological wounds can empower individuals to seek out healthier relationships and improve their overall emotional well-being.

    Understanding the intricate link between romantic relationships and mental health is essential for cultivating healthier partnerships and enhancing overall well-being. Research conducted by Charlie Health delves into how relationships influence emotional health and how mental health issues can, in turn, shape relationship dynamics. The findings emphasize that committed relationships, such as marriage, tend to offer more significant psychological benefits compared to less committed arrangements, like cohabitation. This underscores the importance of not only entering into relationships but also nurturing them, as the quality of these connections plays a vital role in mental health outcomes. By recognizing that improving relationship quality can lead to better mental health, individuals can take proactive steps toward fostering supportive and fulfilling partnerships. Moreover, the research highlights that supportive romantic relationships can have a profound positive impact on mental well-being, even for those facing serious mental health conditions. For example, studies have shown that individuals with psychosis who are in satisfying relationships report better overall mental health and reduced depressive symptoms. This connection is crucial, as stable partnerships provide emotional grounding and a sense of safety, which are essential for managing symptoms and reducing feelings of isolation. Conversely, relationship distress can serve as a strong predictor of depression, illustrating how unresolved conflicts and dissatisfaction can activate underlying mental health struggles. By prioritizing open communication, establishing boundaries, and engaging in shared experiences, individuals can cultivate healthier relationships that not only support their emotional needs but also contribute to their overall mental well-being.

    Committed relationships tend to provide the greatest mental health benefits

    The distinction between committed and less committed relationships is crucial when examining their effects on mental health. Research indicates that the emotional and psychological benefits of marriage often extend beyond mere companionship. Married individuals frequently report higher levels of happiness, lower rates of depression, and enhanced life satisfaction compared to those in cohabiting relationships. This can be attributed to the sense of stability and security that marriage typically fosters, establishing a strong foundation for mutual support and collaboration. The commitment involved in marriage also encourages partners to invest more significantly in the relationship, promoting effective communication and problem-solving strategies that enhance emotional resilience and promote overall wellbeing. Moreover, the findings from the 2017 review suggest a cyclical relationship between mental health and relationship quality. Individuals who are mentally healthier are naturally more inclined to seek out and maintain positive relationships, yet the support systems provided by strong partnerships further bolster their mental health. This interplay highlights the importance of nurturing committed relationships, as they not only benefit those with existing mental health challenges but also provide a buffer against future emotional struggles. As couples work together to cultivate a stable environment characterized by empathy and understanding, they can significantly reduce stressors that contribute to anxiety and depression, resulting in a healthier partnership that continues to foster individual emotional growth.

    The research underscores the powerful influence that relationships have on mental health, indicating that a stable and supportive partnership can often act as a protective factor against psychological distress. While individuals with existing mental health challenges may struggle with relationship dynamics, the relationships themselves can provide invaluable support that enhances emotional resilience. This means that nurturing healthy connections can lead to improvements in mental well-being, reflecting a positive feedback loop: as one’s mental health improves due to the support of a partner, it can further strengthen the relationship itself. Therefore, prioritizing relationship quality is crucial, as it not only benefits the individuals involved but also contributes to a more profound sense of fulfillment and happiness. Moreover, the observation that the reverse—improved mental health leading to better relationships—is less consistent suggests a need for tailored interventions focused on relationship building. Many individuals may find themselves caught in a cycle where their mental health issues hinder their ability to engage fully and positively in their partnerships, leading to dissatisfaction and potential conflict. This cycle can perpetuate negative feelings, making it essential to foster environments where open communication, mutual respect, and emotional support are prioritized. By focusing on enhancing relationship quality through intentional practices like conflict resolution, shared experiences, and emotional validation, individuals can create healthier partnerships that not only support mental well-being but also strengthen their overall quality of life. Recognizing and acting on the importance of relationships in mental health can empower individuals to cultivate the connections necessary for enduring happiness and emotional stability.

    Healthy relationships can improve mental well-being even for people with serious mental health conditions

    Supportive romantic relationships can serve as a vital source of emotional stability, particularly for individuals grappling with serious mental health conditions like psychosis. The 2023 study highlights that those who maintain satisfying partnerships experience improved mental well-being and fewer depressive symptoms, emphasizing the protective role that a stable relationship can play. This emotional grounding is crucial for individuals facing significant challenges, as it helps mitigate feelings of isolation and fosters a sense of safety. When partners provide understanding and encouragement, they create an environment conducive to healing and symptom management, which is essential for those navigating the complexities of mental health issues. Dr. Fenkel’s insights underscore the importance of cultivating these supportive connections, as they can dramatically enhance the quality of life for individuals with serious mental health conditions. Conversely, the research also reveals that relationship distress can be a potent predictor of depression, illustrating the negative impact that unhealthy dynamics can have on mental health. Unhappy or conflicted relationships can exacerbate existing mental health struggles, leading to a cycle of emotional turmoil that can be difficult to escape. Studies have shown that marital dissatisfaction is closely linked to increased rates of depression, often more so than other significant life factors. This connection reinforces the need for individuals to actively work on their relationships, addressing conflicts and fostering open communication to prevent the escalation of distress. By recognizing the profound influence that both supportive and distressed relationships have on mental health, individuals can take proactive steps to nurture their partnerships, ultimately contributing to better emotional outcomes and overall well-being.

    Relationship distress can be a strong predictor of depression

    The correlation between marital distress and depression is alarming yet critical to understand, as it underscores the profound impact that relational dynamics can have on mental health. The 2023 article highlights that the stress and unhappiness arising from troubled marriages can serve as significant triggers for depressive symptoms, sometimes even overshadowing more traditionally recognized risk factors such as sex, education, and childhood trauma. This finding suggests that the emotional toll of unresolved conflicts and dissatisfaction within relationships can activate or exacerbate existing vulnerabilities, making it essential to prioritize emotional health in the context of partnership. Individuals trapped in unhappy relationships may find themselves in a detrimental cycle; their mental health deteriorates, which in turn complicates their ability to engage positively with their partner, further fueling feelings of isolation and despair.

    Moreover, the emotional strain caused by ongoing relationship conflict often leads to a decrease in self-esteem and self-worth, which are critical components of mental health. As partners struggle to communicate effectively or feel unappreciated, the cumulative impact can lead to feelings of hopelessness and alienation. This detrimental cycle may manifest as reduced emotional availability, increased irritability, or withdrawal from social connections, compounding mental health issues. Understanding this relationship between marital distress and depression emphasizes the importance of addressing relational problems as part of overall mental health care. Couples seeking therapy or engaging in open dialogue about their issues can cultivate healthier dynamics, ultimately reducing their risk of depression and fostering resilience that leads to improved mental health outcomes for both partners. By recognizing the significance of relationship quality, individuals can take proactive steps toward seeking help and making necessary changes to their partnerships, which can be a pivotal factor in their emotional well-being.

    The findings from the 1999 study provide compelling evidence of the profound impact that marital dissatisfaction can have on mental health, particularly concerning the onset of major depression. The statistic that individuals in unhappy marriages are nearly three times more likely to experience significant depressive episodes within a year highlights the urgency of addressing relational issues before they escalate into more severe mental health crises. This research not only underscores the importance of emotional support and communication within marriages but also suggests that the very structure of the relationship can either serve as a protective factor or a significant risk factor for mental health issues. The fact that marital dissatisfaction accounted for nearly 30% of new depression cases, regardless of demographic variables or previous mental health history, emphasizes the urgent need for couples to actively work on their relationship quality to mitigate these risks.

    Furthermore, the consistency of these findings across different genders and histories of depression reinforces the universality of the relationship-mental health connection. It suggests that the emotional turmoil stemming from an unhappy marriage is a shared experience that transcends individual backgrounds and previous mental health challenges. This highlights the necessity for mental health professionals to consider relationship dynamics when assessing and treating depression. By integrating relationship counseling and support into mental health treatment plans, therapists can help individuals not only address their personal mental health challenges but also improve their relational dynamics, ultimately fostering a healthier emotional environment. Recognizing the significant role that marital satisfaction plays in mental health can empower individuals to seek help and make necessary changes, thereby enhancing both their relationship quality and overall well-being.

    By contrast, healthy relationships may help reduce depression

    The concept of self-expansion in healthy relationships offers a refreshing perspective on how intimacy and connection can bolster mental health. This process, where individuals embrace aspects of their partner’s identity and experiences, contributes to a richer, more fulfilling sense of self. As partners engage in shared activities, interests, and emotional exchanges, they enrich each other’s lives and perspectives, fostering a deeper emotional bond. The research indicates that individuals who actively engage in self-expansion experience fewer depressive symptoms, suggesting that such relationships can serve as a crucial buffer against the emotional challenges that may arise in life. This highlights the potential of healthy relationships not merely as sources of support but as dynamic environments that promote personal growth and well-being.

    Moreover, the long-term benefits associated with self-expansion emphasize the importance of nurturing healthy relationships. The research demonstrating the decrease in depressive symptoms over a nine-month period underscores that the positive effects of relationship quality are not merely short-lived. Instead, when individuals invest in their connections, they are likely to reap sustained psychological benefits. This reinforces the idea that actively participating in one’s relationship—through shared experiences, open communication, and mutual support—can lead to a more profound sense of happiness and reduced vulnerability to depression. Encouraging couples to engage in self-expanding activities, such as exploring new hobbies together or setting mutual goals, can be an integral part of therapeutic approaches aimed at enhancing relationship quality and mental health. By fostering environments where partners help one another grow and thrive, individuals can mitigate the risks of depressive symptoms and enjoy an enriched emotional life.

    Mental health influences dating decisions

    The insights from the 2022 study highlight the intricate ways in which mental health can influence the dynamics of romantic relationships, particularly among younger individuals navigating the often tumultuous landscape of college life. For students dealing with anxiety, the tendency to overthink relationship scenarios can lead to a constant need for reassurance, which may create pressure on both partners. This kind of behavior can strain relationships, causing misunderstandings and potential conflict, as one partner may feel overwhelmed by the other’s emotional needs. On the other hand, individuals experiencing depression may find the effort required to foster emotional connections to be daunting or even exhausting, leading to withdrawal or disengagement from relationships altogether. Recognizing these behavioral patterns is crucial for students, as it empowers them to make more conscious choices about whom they enter into relationships with and how they maintain those connections.

    Understanding the impact of mental health on relationship dynamics can also foster a culture of empathy and support among peers. When individuals are aware that their mental health can shape their relationship behaviors and decisions, they are better equipped to communicate their needs and boundaries to their partners. This awareness allows for healthier interactions characterized by mutual understanding and support rather than confusion or isolation. Additionally, by encouraging open conversations about mental health, students can foster environments where seeking help and discussing emotional challenges becomes normalized, rather than stigmatized. Creating these supportive relationships can not only enhance personal emotional health but also cultivate a community of connectedness that actively works to uplift one another during difficult times. This proactive approach to mental health and relationships ultimately lays the groundwork for more fulfilling and resilient partnerships.

    The findings from the study regarding men’s attitudes toward partners’ mental health highlight important dynamics in relationship decision-making and perceptions within romantic contexts. The tendency for men, especially white, heterosexual men, to weigh a partner’s mental health before entering a relationship indicates an increasing awareness of mental health’s critical role in relationship dynamics. This shift in perspective reflects a broader societal movement towards recognizing mental well-being as an integral aspect of healthy partnerships. By evaluating potential partners through the lens of mental health, these men might be aiming to establish more stable and supportive relationships, ultimately benefiting their emotional well-being and that of their partners. This awareness can help facilitate deeper connections based on mutual understanding and empathy, paving the way for more fulfilling partnerships.

    Interestingly, the study also reveals that more participants reported ending relationships due to a partner’s mental health than experiencing breakups because of their own mental health issues, suggesting a complex interplay in how mental health is perceived and prioritized in relationships. This dynamic might indicate a societal tendency to externalize relationship difficulties, viewing a partner’s mental health challenges as significant factors warranting a breakup, rather than addressing one’s own issues. It prompts a reevaluation of emotional support within relationships, emphasizing that understanding and coping with mental health challenges should be a shared responsibility between partners. By fostering open dialogues about mental health and encouraging collective approaches to navigating these issues, individuals may find it easier to maintain relationships even in the face of mental health struggles, cultivating resilience and understanding in what can often be a difficult aspect of modern partnerships.

    How to cultivate a healthy relationship

    Fostering a healthy relationship is indeed a proactive approach to enhancing emotional well-being, and self-awareness plays a critical role in achieving this. Understanding personal emotional needs, triggers, and unique communication styles allows individuals to engage more effectively with their partners. This introspection not only helps in expressing one’s needs clearly but also aids in recognizing and empathizing with a partner’s emotional landscape. By enhancing self-awareness, individuals can forge deeper connections built on trust and understanding, which are essential for a supportive relationship. This mutual respect for each other’s emotional worlds creates a stable foundation, enabling couples to navigate conflicts more constructively and reinforcing their bond over time.

    In addition to self-awareness, communication stands out as a fundamental strategy for cultivating a healthy relationship. Open and honest dialogue fosters trust and emotional security, allowing both partners to express their thoughts and feelings freely. When conflicts arise, addressing them through respectful conversations can prevent misunderstandings from festerings. Additionally, practicing active listening—where one partner validates the other’s feelings without immediate judgment—can significantly enhance emotional intimacy and support. Participating in shared activities or setting mutual goals can also help couples grow together, reinforcing their connection and creating an environment where both individuals feel valued and heard. By employing these strategies, couples can develop a nurturing relationship that not only supports their mental health but also cultivates resilience against future stressors, paving the way for a happier, more fulfilling life together.

    Prioritizing open communication is vital in maintaining the health and longevity of any relationship. When partners feel safe to share their thoughts and emotions, it creates a space for vulnerability and authenticity, which can deepen their connection. This willingness to engage in candid conversations not only helps to clarify misunderstandings but also reinforces a sense of partnership where both individuals feel valued and understood. Establishing regular check-ins, where each partner can express their feelings and discuss any concerns, can cultivate this practice, ensuring that both individuals remain attuned to each other’s emotional states. By fostering a culture of openness, couples can address potential issues before they turn into significant conflicts, thereby enhancing their emotional intimacy.

    Moreover, transparency in communication allows partners to navigate conflicts more constructively. When challenges arise, rather than resorting to avoidance or defensiveness, openly discussing grievances can lead to healthier resolution strategies. This not only helps to resolve the immediate issue but also strengthens the relationship by providing both partners with the tools to manage future disagreements effectively. Open dialogue encourages mutual understanding and compromise, which are essential components of a resilient partnership. Furthermore, when partners commit to addressing difficulties together, they reinforce their emotional security, knowing they can tackle challenges as a team. Thus, prioritizing open communication is not just a strategy for conflict resolution; it’s an ongoing practice that nurtures trust, cultivates emotional connection, and fortifies the overall health of the relationship.

    Establishing and respecting boundaries is a crucial aspect of healthy relationships, as it honors the individuality of each partner while promoting a strong emotional connection. Clear boundaries help define personal limits regarding emotional availability, physical space, and time commitments, allowing each person to maintain their sense of self within the relationship. By openly discussing and agreeing upon these boundaries, couples can create an environment where both partners feel secure and valued. This not only prevents feelings of overwhelm or resentment but also encourages a deeper level of trust, as each individual knows their needs and limits are acknowledged and respected.

    Moreover, respecting boundaries encourages personal growth and self-discovery within the relationship. When individuals feel free to pursue their own interests, friendships, and passions outside of the partnership, it can enhance their sense of self-worth and contribute positively to relationship dynamics. For instance, engaging in solo activities or maintaining friendships independent of the relationship can provide fresh perspectives and invigorate the partnership itself. Additionally, when conflicts arise, understanding each partner’s boundaries allows for more constructive discussions and resolutions. This cultivation of both closeness and independence not only strengthens the bond between partners but also fosters a healthier, more balanced relationship in which both individuals can thrive, supporting each other’s growth while navigating life together.

    Engaging in shared experiences offers couples an enriching opportunity to deepen their emotional connection while simultaneously promoting individual growth. When partners embark on new adventures together, whether it’s exploring a new city, taking a cooking class, or starting a fitness regimen, they create lasting memories and strengthen their bond through shared joy and teamwork. These experiences foster a sense of collaboration, as both partners contribute to the activity’s success and navigate challenges together. By encouraging each partner to bring their unique skills and perspectives to the table, shared activities can lead to a greater appreciation for each other, enhancing the overall quality of the relationship.

    Furthermore, the benefits of self-expansion through shared experiences extend beyond relationship satisfaction; they also play a significant role in promoting mental health. Engaging in new activities together stimulates excitement and curiosity, which can counter feelings of monotony or stagnation that sometimes contribute to depressive symptoms. The emotional upliftment that comes from learning and growing together can be particularly beneficial, providing partners with a sense of purpose and connection that reinforces their commitment to one another. Additionally, shared goals, such as planning a trip or working on a creative project, can build resilience within the relationship, serving as a source of motivation and encouragement. By making a conscious effort to engage in shared experiences, couples can cultivate a rich emotional tapestry that not only enhances their relationship but also contributes positively to their mental well-being.

    Seeking support when facing mental health challenges is a proactive step that can significantly enhance both individual and relationship well-being. When either partner is struggling, it can create strain and tension within the relationship, often leading to misunderstandings and frustration. By recognizing the value of external support, couples can access strategies and tools that are tailored to their specific needs. Therapy or counseling can offer a safe space for individuals or couples to explore their emotions, improve communication skills, and develop coping mechanisms. Peers groups can also provide a sense of community and understanding, reinforcing the idea that they are not alone in their struggles. This collective approach to mental health can lead to improvements in individual emotional states, which in turn can strengthen the partnership.

    Moreover, embracing the need for support demonstrates a commitment to the relationship’s health. It shows an understanding that mental health issues should not be faced in isolation and that seeking help is a sign of strength rather than weakness. By encouraging one another to seek professional help when necessary, couples can foster an environment of trust and openness, where both partners feel comfortable discussing their mental health without fear of judgment. This increased emotional transparency can alleviate stressors that might otherwise escalate into larger issues, creating a more supportive relationship dynamic. Ultimately, when couples actively engage in seeking support and addressing their mental health, they not only nurture their own well-being but also reinforce the foundation of their relationship, making it more resilient in the face of challenges.

    Here’s a bibliography that includes a variety of sources discussing the science behind how romantic relationships affect mental health. These sources feature academic articles, books, and reviews that delve into the complex interactions between relationship dynamics and mental well-being.

    Bibliography

    1. Kiecolt-Glaser, J. K., & Newton, T. L. (2001). Marriage and health: His and hers. Psychological Bulletin, 127(4), 472-503. doi:10.1037/0033-2909.127.4.472
    • This article reviews the extensive literature on how marital relationships impact physical and mental health, emphasizing stress, emotional well-being, and marital satisfaction.
    1. Rusbult, C. E., & Van Lange, P. A. M. (2003). Interdependence, Interaction, and Relationships. Annual Review of Psychology, 54, 351-375. doi:10.1146/annurev.psych.54.101601.145240
    • This review explores theories and research on relationship quality and its effects on psychological processes, including mental health outcomes.
    1. Coyne, J. C. (1976). Self-Report Measures of Social Support: An Overview. Journal of Consulting and Clinical Psychology, 44(5), 791–798. doi:10.1037/0022-006x.44.5.791
    • This article provides insights into how social support from romantic partners can mitigate stress and improve mental health.
    1. Braithwaite, S. R., & Holt-Lunstad, J. (2017). Relationships and Health: The Role of Social Support in Health and Well-Being. In J. C. Nussbaum & J. Coupland (Eds.), Handbook of communication and aging research (pp. 157-178). New York, NY: Routledge.
    • This book chapter discusses how relationship quality and social support correlate with various mental health outcomes.
    1. Whisman, M. A. (2013). The association between depression and marital dissatisfaction: A longitudinal study. Journal of Consulting and Clinical Psychology, 81(4), 689-698. doi:10.1037/a0031121
    • This longitudinal study investigates the bidirectional relationship between marital satisfaction and depression, providing evidence of how each can influence the other.
    1. Covington, D. W., & D’Arcy, A. (2020). Relationships, Mental Health, and the Impact of Covid-19. Journal of Family Psychology, 34(7), 1624-1634. doi:10.1037/fam0000720
    • This paper examines the effects of romantic relationships on mental health during the Covid-19 pandemic, highlighting the role of support and connection.
    1. Laursen, B., & Collins, W. A. (1994). Interpersonal relationships during adolescence. Journal of Research on Adolescence, 4(1), 97-109. doi:10.1207/s15327795jra0401_6
    • This article discusses how romantic relationships in adolescence affect emotional development and mental health, providing insights into the importance of these formative connections.
    1. Mikulincer, M., & Shaver, P. R. (2007). Attachment in adulthood: Structure, dynamics, and change. New York, NY: Guilford Press.
    • This book discusses the attachment theory and its implications for adult romantic relationships, including its effects on mental health, emotional regulation, and relationship satisfaction.
    1. Lammers, J., Stukas, A. A., Jordan, J., Pollmann, M., & Stapel, D. A. (2011). Power Increases Infidelity in Women. Psychological Science, 22(11), 1391-1396. doi:10.1177/0956797611416256
    • This study explores the dynamics of power in relationships and its correlation with infidelity, affecting emotional well-being.
    1. Reis, H. T., & Shallcross, L. (2018).The relationship between romantic relationships and mental health: Current insights. Current Psychiatry Reports, 20(6), 59. doi:10.1007/s11920-018-0905-3
      • This overview provides a summary of research linking romantic relationships with mental health outcomes, addressing the positive and negative impacts.

    These sources encompass a well-rounded exploration of how romantic relationships influence mental health, covering various aspects such as emotional support, communication, conflict, and the impacts of relationship dynamics on psychological well-being.

    Romantic Relationships and Mental Health

    Romantic relationships profoundly shape mental health, impacting emotional well-being and psychological resilience. Positive connections foster security and reduce stress, while distressed relationships can increase anxiety and depression. The interplay is bidirectional, with mental health influencing relationship choices and communication. Committed partnerships often provide greater psychological benefits, and cultivating healthy relationship skills like open communication and boundary setting is crucial for mental well-being. Research indicates that supportive relationships can improve mental health even for those with serious conditions, while relationship distress is a strong predictor of depression.

    The Intertwined Fates: Romantic Relationships and Mental Health

    Comprehension Quiz

    1. Explain two ways in which positive romantic relationships contribute to good mental health, according to the provided text.
    2. Describe how unhealthy or tumultuous romantic relationships can negatively impact an individual’s mental and even physical well-being.
    3. What does the concept of the “bidirectional link” between relationships and mental health refer to, and provide one example of this dynamic?
    4. According to Dr. Caroline Fenkel’s insights, how might unprocessed trauma or mental health challenges affect an individual’s ability to communicate within a relationship?
    5. What key difference in psychological benefits has research noted between committed relationships (like marriage) and less committed arrangements (like cohabitation)?
    6. Explain how a stable and supportive romantic partnership can act as a “protective factor” against psychological distress, even for individuals with existing mental health conditions.
    7. Based on the provided text, why is marital distress considered a strong predictor of depression? Briefly mention a key finding from the 1999 study.
    8. Describe the concept of “self-expansion” in healthy relationships and how it can contribute to reducing depressive symptoms.
    9. According to the 2022 study, how might anxiety and depression specifically influence the dating decisions and behaviors of college students?
    10. Identify two key strategies mentioned in the text for cultivating and maintaining a healthy romantic relationship.

    Answer Key

    1. Positive romantic relationships enhance mental health by providing feelings of love, security, and support, which lower stress and anxiety. They also boost self-esteem and foster a sense of belonging, mitigating feelings of loneliness and depression through emotional support and shared coping strategies.
    2. Unhealthy relationships increase anxiety and depression through conflict, lack of support, or betrayal, amplifying stress and feelings of worthlessness. This negative dynamic can also affect physical well-being and reduce overall life satisfaction and the ability to cope with external stressors.
    3. The “bidirectional link” refers to the mutual influence between mental health and relationships; mental well-being can shape relationship choices, and relationship experiences can impact mental health. For example, individuals with anxiety might avoid relationships due to fear of vulnerability, leading to further isolation.
    4. Dr. Fenkel suggests that individuals grappling with mental health challenges may struggle to express their needs and emotions effectively, leading to misunderstandings and unresolved conflicts. This can create a cycle of frustration and push partners away, reinforcing feelings of isolation.
    5. Research indicates that committed relationships, such as marriage, tend to offer more significant psychological benefits like higher levels of happiness, lower rates of depression, and enhanced life satisfaction compared to less committed arrangements due to the stability and security they typically foster.
    6. A stable and supportive romantic partnership can act as a protective factor by providing emotional grounding and a sense of safety, which is crucial for managing mental health symptoms and reducing feelings of isolation. It fosters an environment of understanding and encouragement conducive to healing.
    7. Marital distress is a strong predictor of depression because the stress and unhappiness from troubled marriages can trigger or exacerbate depressive symptoms, sometimes more significantly than other risk factors. The 1999 study found that individuals in unhappy marriages were nearly three times more likely to experience major depression within a year.
    8. Self-expansion in healthy relationships is the process where individuals embrace aspects of their partner’s identity and experiences, leading to a richer sense of self. This engagement in shared activities and emotional exchanges has been linked to fewer depressive symptoms over time.
    9. College students with anxiety may overthink relationship scenarios and constantly seek reassurance, potentially straining their partnerships. Those with depression might find the effort of forming emotional connections daunting, leading to withdrawal and disengagement from relationships.
    10. Two key strategies for cultivating a healthy romantic relationship are prioritizing open communication, which fosters trust and allows for constructive conflict resolution, and establishing and respecting boundaries, which honors individuality and promotes emotional security.

    Essay Format Questions

    1. Discuss the intricate ways in which the quality of a romantic relationship can either enhance or undermine an individual’s mental health. Use specific examples from the text to illustrate your points regarding emotional support, conflict, and overall well-being.
    2. Analyze the “bidirectional link” between romantic relationships and mental health. Explore how pre-existing mental health conditions might influence an individual’s choices and experiences in relationships, and conversely, how relationship dynamics can impact mental well-being.
    3. Drawing upon the insights of Dr. Caroline Fenkel and the research on committed relationships, evaluate the importance of communication and emotional availability in fostering healthy romantic partnerships that support mental health.
    4. Critically assess the claim that committed relationships, particularly marriage, provide greater mental health benefits compared to less committed relationships. Consider the factors that contribute to these differences and discuss any potential limitations or nuances in this finding.
    5. Examine the practical strategies for cultivating a healthy romantic relationship as outlined in the text. Discuss the significance of self-awareness, open communication, boundaries, shared experiences, and seeking support in maintaining both relationship satisfaction and individual mental well-being.

    Glossary of Key Terms

    • Emotional Well-being: An overall sense of happiness, contentment, and the ability to manage one’s emotions effectively in response to life’s challenges.
    • Psychological Resilience: The capacity to cope with stress and adversity, bounce back from negative experiences, and adapt to change while maintaining mental health.
    • Emotional Support: The provision of comfort, understanding, and encouragement from a partner, helping to buffer against stress and promote positive feelings.
    • Self-Esteem: A feeling of self-worth and confidence in one’s own abilities and value as a person.
    • Sense of Belonging: The feeling of being connected to and accepted by others, which is crucial for psychological health and mitigating loneliness.
    • Neurobiological Aspect: The involvement of the nervous system and biological processes, such as hormone release (e.g., oxytocin, cortisol), in influencing behavior and emotional states within relationships.
    • Relationship Distress: Negative aspects within a romantic relationship, such as frequent conflict, misunderstandings, lack of support, or feelings of rejection, that can lead to emotional turmoil.
    • Bidirectional Link: The concept that two factors influence each other; in this context, mental health affects relationships, and relationships affect mental health.
    • Unprocessed Trauma: Past experiences that have not been fully emotionally resolved and can continue to impact current thoughts, feelings, and behaviors, including those within relationships.
    • Committed Relationship: A romantic partnership characterized by a strong sense of dedication, long-term orientation, and often formalized through marriage.
    • Less Committed Relationship: A romantic partnership that may lack the same level of long-term dedication or formalization as a committed relationship, such as cohabitation or dating.
    • Protective Factor: Something that reduces the likelihood of a negative outcome; in this context, a stable and supportive relationship can protect against psychological distress.
    • Marital Distress: Specific negative aspects within a marriage, such as frequent conflict, dissatisfaction, and lack of intimacy, that can negatively impact mental health.
    • Self-Expansion: A process in healthy relationships where individuals incorporate aspects of their partner’s identity and experiences into their own sense of self, leading to personal growth and enrichment.
    • Open Communication: A style of interaction where partners feel safe and willing to share their thoughts, feelings, needs, and concerns honestly and respectfully.
    • Boundaries: Personal limits and expectations within a relationship that define what is acceptable and unacceptable in terms of emotional, physical, and mental space.
    • Shared Experiences: Activities, interests, or goals that partners engage in together, fostering connection, creating memories, and promoting self-expansion.

    Briefing Document: The Interplay Between Romantic Relationships and Mental Health

    Date: October 26, 2023

    Prepared For: Interested Parties

    Subject: Review of Sources on the Science Behind Romantic Relationships and Mental Health

    Executive Summary:

    This briefing document synthesizes key themes and important findings from the provided sources regarding the significant and bidirectional relationship between romantic relationships and mental health. The sources consistently highlight that positive and supportive romantic relationships can enhance emotional well-being, reduce stress, and foster resilience. Conversely, unhealthy or distressed relationships are strongly linked to increased anxiety, depression, and lower overall life satisfaction. The quality of commitment, communication, boundaries, and shared experiences within a relationship plays a crucial role in shaping these mental health outcomes. Furthermore, an individual’s mental health can influence their relationship choices and behaviors, creating a complex interplay that necessitates understanding and proactive cultivation of healthy connections.

    Main Themes and Key Ideas:

    1. Positive Romantic Relationships Enhance Mental Health:

    • Emotional Support and Security: Healthy relationships provide a vital source of emotional support and security, which are fundamental for maintaining mental health.
    • “Research indicates that positive romantic interactions can enhance feelings of love, security, and support, which are critical for maintaining mental health.”
    • “Healthy relationships are often characterized by mutual respect, understanding, and open communication, all of which foster emotional safety and security.”
    • Reduced Stress and Anxiety: Supportive partners can buffer against stress and anxiety.
    • “When partners provide emotional support and understanding, individuals often experience lower levels of stress and anxiety.”
    • “Individuals in stable and loving relationships tend to report lower levels of stress and greater overall happiness, as their partners serve not just as sources of affection, but also as critical allies in navigating the complexities of life.”
    • Boosted Self-Esteem and Belonging: Loving relationships contribute to a positive self-image and a sense of connection, mitigating loneliness and depression.
    • “The presence of a loving partner can boost self-esteem and foster a sense of belonging, mitigating feelings of loneliness and depression.”
    • Encouragement of Healthy Coping: Sharing experiences and coping strategies within a supportive relationship can be beneficial during times of emotional distress.
    • “Healthy relationships encourage the sharing of experiences and coping strategies, which can be beneficial in times of emotional distress.”
    • Neurobiological Benefits: Positive interactions release oxytocin, fostering bonding and reducing stress hormones like cortisol.
    • “The neurobiological aspect plays a role as well; for instance, the release of oxytocin during positive interactions can foster bonding and reduce stress…”

    2. Negative or Distressed Romantic Relationships Harm Mental Health:

    • Increased Anxiety and Depression: Conflict, lack of support, and betrayal can significantly elevate levels of anxiety and depression.
    • “Conversely, unhealthy or tumultuous romantic relationships can lead to increased anxiety and depression.”
    • “Relationship distress introduces significant emotional turmoil that can exacerbate mental health issues.”
    • Reduced Life Satisfaction and Coping Abilities: Poor relationship quality impacts overall happiness and the ability to handle external stressors.
    • “Studies suggest that the quality of a romantic relationship influences individuals’ overall life satisfaction and can even impact their ability to cope with external stressors.”
    • “The lack of emotional support in dysfunctional partnerships can leave individuals feeling isolated and vulnerable, reducing their ability to cope with stressors effectively.”
    • Vicious Cycles: Negative relationship dynamics and mental health problems can create a downward spiral, where each exacerbates the other.
    • “Research indicates that such negative dynamics can create a vicious cycle where mental health problems might further strain the relationship, leading to a downward spiral.”
    • Feelings of Worthlessness and Rejection: Lack of support and negative interactions can amplify feelings of inadequacy.
    • “Conflict, lack of support, or betrayal can amplify stress and feelings of worthlessness…”

    3. Bidirectional Link Between Mental Health and Relationships:

    • Mental Health Influences Relationship Choices: Individuals with mental health conditions may approach dating cautiously or choose less supportive partners due to fears or low self-esteem.
    • “The bidirectional link between relationships and mental health highlights how psychological well-being can shape relationship choices and experiences.”
    • “Individuals with mental health conditions may approach dating with caution, leading them to avoid relationships altogether due to fears of vulnerability or potential misunderstandings.”
    • “Conversely, when individuals with mental health challenges do enter into relationships, they may inadvertently choose partners who are less empathetic or emotionally supportive.”
    • Communication Challenges: Unprocessed trauma or mental health issues can hinder effective communication, leading to misunderstandings and conflict.
    • “When someone is grappling with unprocessed trauma, anxiety, or depression, they may struggle to express themselves effectively, leading to misunderstandings and unresolved conflicts.”
    • Cycle of Isolation: Difficulty forming healthy connections due to mental health can reinforce feelings of isolation and loneliness, worsening mental well-being.
    • “This avoidance can reinforce feelings of isolation and loneliness, perpetuating a cycle where the lack of fulfilling relationships contributes to worsening mental health.”

    4. Commitment Matters:

    • Greater Psychological Benefits in Committed Relationships: Research suggests that committed relationships, particularly marriage, tend to offer more significant psychological benefits compared to less committed arrangements like cohabitation.
    • “The findings emphasize that committed relationships, such as marriage, tend to offer more significant psychological benefits compared to less committed arrangements, like cohabitation.”
    • “Married individuals frequently report higher levels of happiness, lower rates of depression, and enhanced life satisfaction compared to those in cohabiting relationships.”
    • Stability and Security: Marriage often fosters a sense of stability and security, providing a strong foundation for mutual support.
    • “This can be attributed to the sense of stability and security that marriage typically fosters, establishing a strong foundation for mutual support and collaboration.”

    5. Impact on Individuals with Serious Mental Health Conditions:

    • Supportive Relationships as a Protective Factor: Stable and supportive romantic relationships can improve mental well-being and reduce depressive symptoms even for individuals with serious mental health conditions like psychosis.
    • “Supportive romantic relationships can serve as a vital source of emotional stability, particularly for individuals grappling with serious mental health conditions like psychosis.”
    • “The 2023 study highlights that those who maintain satisfying partnerships experience improved mental well-being and fewer depressive symptoms, emphasizing the protective role that a stable relationship can play.”
    • Relationship Distress as a Predictor of Depression: Unhappy or conflicted relationships can exacerbate existing mental health struggles and serve as a strong predictor of depression, sometimes outweighing other risk factors.
    • “The research also reveals that relationship distress can be a potent predictor of depression, illustrating the negative impact that unhealthy dynamics can have on mental health.”
    • “The 2023 article highlights that the stress and unhappiness arising from troubled marriages can serve as significant triggers for depressive symptoms, sometimes even overshadowing more traditionally recognized risk factors such as sex, education, and childhood trauma.”
    • “The statistic that individuals in unhappy marriages are nearly three times more likely to experience significant depressive episodes within a year highlights the urgency of addressing relational issues before they escalate into more severe mental health crises.”

    6. How Healthy Relationships Improve Mental Well-being:

    • Self-Expansion: Healthy relationships facilitate self-expansion, where individuals incorporate aspects of their partner’s identity and experiences, leading to a richer sense of self and fewer depressive symptoms.
    • “The concept of self-expansion in healthy relationships offers a refreshing perspective on how intimacy and connection can bolster mental health.”
    • “As partners engage in shared activities, interests, and emotional exchanges, they enrich each other’s lives and perspectives, fostering a deeper emotional bond.”
    • “The research indicates that individuals who actively engage in self-expansion experience fewer depressive symptoms, suggesting that such relationships can serve as a crucial buffer against the emotional challenges that may arise in life.”

    7. Mental Health Influences Dating Decisions and Relationship Dynamics:

    • Anxiety and Overthinking: Individuals with anxiety may overthink relationship scenarios, leading to a constant need for reassurance and potential strain.
    • “For students dealing with anxiety, the tendency to overthink relationship scenarios can lead to a constant need for reassurance, which may create pressure on both partners.”
    • Depression and Withdrawal: Depression can make the effort required for emotional connection feel daunting, leading to withdrawal.
    • “Individuals experiencing depression may find the effort required to foster emotional connections to be daunting or even exhausting, leading to withdrawal or disengagement from relationships altogether.”
    • Men’s Awareness of Partners’ Mental Health: Some individuals, particularly white, heterosexual men, report considering a partner’s mental health before entering a relationship, indicating a growing awareness of its importance.
    • “The tendency for men, especially white, heterosexual men, to weigh a partner’s mental health before entering a relationship indicates an increasing awareness of mental health’s critical role in relationship dynamics.”
    • Ending Relationships Due to Partner’s Mental Health: More participants reported ending relationships due to a partner’s mental health than their own, highlighting complex dynamics in how mental health is perceived in relationships.
    • “Interestingly, the study also reveals that more participants reported ending relationships due to a partner’s mental health than experiencing breakups because of their own mental health issues…”

    8. Cultivating Healthy Relationships:

    • Self-Awareness: Understanding one’s own emotional needs and communication style is crucial for effective engagement in a relationship.
    • “Fostering a healthy relationship is indeed a proactive approach to enhancing emotional well-being, and self-awareness plays a critical role in achieving this.”
    • Open Communication: Honest dialogue fosters trust, allows for the expression of feelings, and helps resolve conflicts constructively.
    • “Prioritizing open communication is vital in maintaining the health and longevity of any relationship.”
    • Establishing and Respecting Boundaries: Clear boundaries honor individuality and promote emotional security and trust.
    • “Establishing and respecting boundaries is a crucial aspect of healthy relationships, as it honors the individuality of each partner while promoting a strong emotional connection.”
    • Engaging in Shared Experiences: Shared activities deepen emotional connection, promote growth, and combat monotony.
    • “Engaging in shared experiences offers couples an enriching opportunity to deepen their emotional connection while simultaneously promoting individual growth.”
    • Seeking Support: Utilizing therapy, counseling, or peer groups can provide valuable tools for navigating mental health challenges within a relationship.
    • “Seeking support when facing mental health challenges is a proactive step that can significantly enhance both individual and relationship well-being.”

    Conclusion:

    The provided sources underscore the profound and multifaceted influence of romantic relationships on mental health. Nurturing healthy, supportive connections characterized by open communication, mutual respect, and shared experiences can significantly contribute to emotional well-being and resilience. Conversely, distressed relationships pose a considerable risk to mental health, potentially triggering or exacerbating conditions like anxiety and depression. Recognizing the bidirectional nature of this link is crucial for individuals, couples, and mental health professionals alike. Prioritizing relationship quality and addressing mental health challenges within the context of these intimate connections can lead to significant improvements in overall life satisfaction and emotional stability. The information presented highlights the importance of proactive efforts to cultivate and maintain healthy romantic relationships as a vital component of mental health and well-being.

    Romantic Relationships and Mental Health

    How do positive romantic relationships benefit mental health?

    Positive romantic relationships provide crucial emotional support and understanding, which can significantly lower levels of stress and anxiety. The presence of a loving partner often boosts self-esteem and fosters a sense of belonging, helping to mitigate feelings of loneliness and depression. Furthermore, healthy relationships encourage the sharing of experiences and coping strategies, proving beneficial during times of emotional distress. The neurobiological aspect also plays a role, with the release of oxytocin during positive interactions promoting bonding and reducing stress.

    In what ways can unhealthy or tumultuous romantic relationships negatively impact mental health?

    Unhealthy or tumultuous romantic relationships can lead to increased anxiety and depression due to conflict, lack of support, or betrayal. These negative dynamics can amplify stress and feelings of worthlessness, impacting both mental and physical well-being. Relationship distress can also create a cycle where mental health problems further strain the relationship, leading to a downward spiral. The absence of emotional support in dysfunctional partnerships can leave individuals feeling isolated and vulnerable, reducing their ability to cope with stressors effectively and potentially leading to heightened levels of cortisol, the stress hormone.

    How does an individual’s mental health influence their relationship choices and experiences?

    An individual’s mental health significantly shapes their relationship choices and experiences. Those with mental health conditions may approach dating with caution, potentially avoiding relationships due to fears of vulnerability or misunderstandings, which can reinforce feelings of isolation. Conversely, they might inadvertently choose less empathetic or supportive partners, stemming from lowered self-esteem or a belief that they are undeserving of a nurturing partnership. This can lead to increased emotional distress and further alienation if their partner doesn’t understand or support their mental health needs.

    How does difficulty in communication, often linked to unprocessed trauma or mental health conditions, affect romantic relationships?

    When individuals grapple with unprocessed trauma, anxiety, or depression, they may struggle to express their needs and emotions effectively, leading to misunderstandings and unresolved conflicts. This difficulty can create a cycle of frustration where partners feel disconnected or confused, exacerbating feelings of inadequacy or worthlessness in the person struggling. As unspoken issues persist, they may inadvertently push their partners away, reinforcing patterns of isolation rather than fostering supportive connections.

    What distinguishes the mental health benefits of committed relationships, like marriage, from less committed arrangements?

    Committed relationships, particularly marriage, tend to offer more significant psychological benefits compared to less committed arrangements like cohabitation. Married individuals often report higher levels of happiness, lower rates of depression, and enhanced life satisfaction. This is often attributed to the stability and security that marriage typically fosters, establishing a strong foundation for mutual support and collaboration. The commitment involved encourages partners to invest more significantly in the relationship, promoting effective communication and problem-solving strategies that enhance emotional resilience and overall well-being.

    Can supportive romantic relationships improve mental well-being even for individuals with serious mental health conditions?

    Yes, supportive romantic relationships can have a profound positive impact on mental well-being, even for those facing serious mental health conditions like psychosis. Satisfying partnerships provide emotional grounding and a sense of safety, which are essential for managing symptoms and reducing feelings of isolation. Understanding and encouraging partners create an environment conducive to healing and symptom management, significantly enhancing the quality of life for individuals with serious mental health conditions.

    How significantly can relationship distress predict or contribute to depression?

    Relationship distress, particularly marital dissatisfaction, can be a strong predictor of depression. The stress and unhappiness arising from troubled relationships can serve as significant triggers for depressive symptoms, sometimes even overshadowing other risk factors. Individuals in unhappy relationships may experience a detrimental cycle where their mental health deteriorates, complicating their ability to engage positively with their partner and further fueling feelings of isolation and despair. Research indicates that individuals in unhappy marriages are significantly more likely to experience depressive episodes.

    What are some key strategies for cultivating a healthy and supportive romantic relationship that benefits mental health?

    Cultivating a healthy relationship involves self-awareness, open communication, establishing and respecting boundaries, engaging in shared experiences, and seeking support when facing mental health challenges. Understanding personal emotional needs and communication styles, along with fostering a safe space for both partners to share their thoughts and emotions, builds trust and emotional security. Respecting individual boundaries allows each partner to maintain their sense of self, while shared experiences deepen emotional connection and promote self-expansion. Recognizing when to seek external support, such as therapy, further enhances both individual and relationship well-being.

    Romantic Relationships and Mental Health

    Romantic relationships have a significant and multifaceted impact on mental health, influencing both positive well-being and negative psychological distress. Research indicates a strong connection between the dynamics of romantic relationships and individuals’ emotional and psychological states.

    Positive Impacts of Healthy Romantic Relationships:

    • Emotional Well-being and Resilience: Positive romantic interactions can enhance feelings of love, security, and support, which are crucial for maintaining mental health. When partners offer emotional support and understanding, individuals often experience lower levels of stress and anxiety.
    • Boosted Self-Esteem and Belonging: The presence of a loving partner can boost self-esteem and foster a sense of belonging, thereby mitigating feelings of loneliness and depression.
    • Enhanced Coping Strategies: Healthy relationships encourage the sharing of experiences and coping strategies, which can be beneficial during emotional distress. Partners in stable and loving relationships often report greater overall happiness and serve as critical allies in navigating life’s complexities.
    • Neurobiological Benefits: Positive interactions in romantic relationships can lead to the release of oxytocin, a hormone that fosters bonding and reduces stress.
    • Support for Serious Mental Health Conditions: Supportive romantic relationships can positively impact mental well-being even for individuals facing serious mental health conditions like psychosis, leading to improved overall mental health and reduced depressive symptoms. A stable partnership can provide emotional grounding and a sense of safety, essential for managing symptoms and reducing isolation.
    • Self-Expansion: Engaging in self-expansion within a healthy relationship, where individuals embrace aspects of their partner’s identity and experiences through shared activities, interests, and emotional exchanges, can lead to fewer depressive symptoms and a richer sense of self. These positive effects can be long-lasting.

    Negative Impacts of Unhealthy Romantic Relationships:

    • Increased Anxiety and Depression: Unhealthy or tumultuous romantic relationships can lead to increased anxiety and depression. Conflict, lack of support, or betrayal can amplify stress and feelings of worthlessness, negatively affecting mental and even physical well-being.
    • Reduced Life Satisfaction and Coping Ability: The quality of a romantic relationship influences individuals’ overall life satisfaction and their ability to cope with external stressors.
    • Heightened Stress Hormone Levels: The absence of positive connections can lead to heightened levels of cortisol, the stress hormone.
    • Vicious Cycles: Relationship distress can create a vicious cycle where mental health problems might further strain the relationship, leading to a downward spiral of negative dynamics, heightened anxiety, and depressive symptoms.
    • Feelings of Isolation and Vulnerability: The lack of emotional support in dysfunctional partnerships can leave individuals feeling isolated and vulnerable, reducing their ability to cope effectively.
    • Marital Distress and Depression: Marital distress is a strong predictor of depression. The stress and unhappiness from troubled marriages can trigger depressive symptoms, sometimes more significantly than other risk factors. Individuals in unhappy marriages are nearly three times more likely to experience significant depressive episodes. Marital dissatisfaction can account for a significant percentage of new depression cases.

    Bidirectional Link Between Relationships and Mental Health:

    • Mental Health Shaping Relationship Choices: Psychological well-being can shape relationship choices and experiences. Individuals with mental health conditions might approach dating with caution, avoiding relationships due to fears of vulnerability or burdening partners, which can reinforce isolation. They may also inadvertently choose less empathetic or emotionally supportive partners due to lowered self-esteem.
    • Mental Health Affecting Communication: Individuals grappling with mental health challenges may struggle to express their needs and emotions effectively, leading to misunderstandings and unresolved conflicts that can push partners away.

    Committed vs. Less Committed Relationships:

    • Greater Benefits from Commitment: Committed relationships, such as marriage, tend to offer more significant psychological benefits compared to less committed arrangements like cohabitation. Married individuals often report higher levels of happiness, lower rates of depression, and enhanced life satisfaction, likely due to the stability and security fostered by marriage. The commitment encourages greater investment, effective communication, and problem-solving.

    Mental Health Influences on Dating Decisions:

    • Anxiety and Overthinking: Individuals with anxiety may overthink relationship scenarios and constantly seek reassurance, potentially straining partnerships.
    • Depression and Disengagement: Those experiencing depression might find the effort required for emotional connection daunting, leading to withdrawal.
    • Partner’s Mental Health as a Factor: Some individuals, particularly white, heterosexual men, weigh a partner’s mental health before entering a relationship, indicating an increasing awareness of its role in relationship dynamics. Interestingly, more people report ending relationships due to a partner’s mental health than their own.

    Cultivating Healthy Relationships:

    • Self-Awareness: Understanding personal emotional needs, triggers, and communication styles is critical for effective engagement with partners.
    • Open Communication: Honest dialogue fosters trust and emotional security, allowing partners to express thoughts and feelings freely and resolve conflicts constructively. Regular check-ins can help maintain this openness.
    • Active Listening: Validating a partner’s feelings without judgment enhances emotional intimacy and support.
    • Shared Experiences: Engaging in new activities together creates lasting memories, strengthens bonds through shared joy and teamwork, and promotes self-expansion.
    • Establishing and Respecting Boundaries: Clear boundaries regarding emotional availability, space, and time allow each partner to maintain their sense of self and prevent overwhelm, fostering trust and security.
    • Seeking Support: Recognizing the value of external support, such as therapy or peer groups, can provide tools and strategies for navigating mental health challenges and strengthening the relationship. Seeking help demonstrates a commitment to the relationship’s health.

    In conclusion, romantic relationships profoundly influence mental health, with healthy, supportive connections fostering well-being and unhealthy ones contributing to distress. Understanding this intricate link and actively working to cultivate positive relationship dynamics are essential for enhancing emotional health and overall quality of life.

    Romantic Relationships and Mental Health: A Deep Connection

    Romantic relationships have a significant impact on mental health, influencing both emotional well-being and psychological resilience. Research consistently demonstrates a strong link between the quality of these connections and individuals’ mental states.

    Positive Impacts of Healthy Romantic Relationships on Mental Health:

    • Enhanced Emotional Well-being and Resilience: Positive interactions in romantic relationships can enhance feelings of love, security, and support, which are critical for maintaining good mental health. Emotional support and understanding from a partner are associated with lower levels of stress and anxiety.
    • Boosted Self-Esteem and Sense of Belonging: A loving partner can boost self-esteem and foster a sense of belonging, thereby reducing feelings of loneliness and depression.
    • Improved Coping Strategies: Healthy relationships encourage the sharing of experiences and coping mechanisms, proving beneficial during times of emotional distress. Partners can serve as crucial allies in navigating life’s complexities.
    • Neurobiological Benefits: Positive interactions can lead to the release of oxytocin, a hormone that promotes bonding and reduces stress.
    • Support for Individuals with Serious Mental Health Conditions: Satisfying romantic relationships can improve mental well-being and reduce depressive symptoms even for those with conditions like psychosis, providing emotional grounding and a sense of safety.
    • Self-Expansion and Reduced Depression: Engaging in self-expansion within a healthy relationship, where partners share experiences and interests, can lead to a richer sense of self and fewer depressive symptoms. These positive effects can be long-lasting.
    • Greater Benefits from Committed Relationships: Committed relationships, such as marriage, tend to offer more substantial psychological benefits than less committed relationships, possibly due to the stability and security they provide, fostering mutual support and effective communication. Married individuals often report higher happiness and lower rates of depression. A 2017 review suggested a cyclical relationship where mentally healthier individuals seek positive relationships, and strong partnerships further bolster mental health. Supportive partnerships can act as a protective factor against psychological distress.

    Negative Impacts of Unhealthy Romantic Relationships on Mental Health:

    • Increased Anxiety and Depression: Unhealthy or tumultuous relationships can lead to increased anxiety and depression. Conflict, lack of support, or betrayal can amplify stress and feelings of worthlessness.
    • Reduced Life Satisfaction and Coping Ability: The quality of a romantic relationship influences overall life satisfaction and the ability to cope with external stressors.
    • Heightened Stress Response: The absence of positive connections can lead to increased levels of cortisol, the stress hormone.
    • Vicious Cycles of Distress: Relationship distress can create a negative cycle where mental health problems strain the relationship, leading to further mental health decline.
    • Feelings of Isolation and Vulnerability: Lack of emotional support in dysfunctional relationships can leave individuals feeling isolated and vulnerable, reducing their coping capacity.
    • Marital Distress as a Strong Predictor of Depression: Marital distress is a significant predictor of depression. The stress and unhappiness from troubled marriages can trigger depressive symptoms, sometimes more so than other factors. Individuals in unhappy marriages are nearly three times more likely to experience major depressive episodes. Marital dissatisfaction accounted for nearly 30% of new depression cases in a 1999 study. This connection holds across genders and previous mental health histories.

    Bidirectional Influence Between Mental Health and Relationships:

    • Mental Health Shapes Relationship Choices: An individual’s psychological well-being can influence their relationship choices and experiences. Those with mental health conditions may approach dating cautiously, fearing vulnerability or burdening partners, potentially leading to avoidance and isolation. They might also inadvertently choose less supportive partners due to lower self-esteem.
    • Mental Health Affects Communication and Dynamics: Individuals struggling with mental health may find it difficult to express their needs and emotions effectively, leading to misunderstandings and conflicts that can push partners away. For example, anxiety can lead to overthinking and a constant need for reassurance, while depression can cause withdrawal.
    • Partner’s Mental Health as a Consideration in Dating Decisions: Some individuals, particularly white, heterosexual men, consider a potential partner’s mental health before entering a relationship, indicating an increased awareness of its importance. More people report ending relationships due to a partner’s mental health than their own.

    Cultivating Healthy Relationships for Better Mental Health:

    • Self-Awareness: Understanding one’s own emotional needs and communication style is crucial for effective interactions.
    • Open Communication: Honest and open dialogue fosters trust and emotional security, allowing for the expression of feelings and constructive conflict resolution. Regular check-ins can be beneficial.
    • Active Listening: Validating a partner’s feelings without judgment enhances emotional intimacy.
    • Shared Experiences: Engaging in activities together strengthens bonds and promotes self-expansion, contributing to well-being.
    • Establishing and Respecting Boundaries: Clear boundaries promote security and respect for individual needs within the relationship.
    • Seeking Support: Recognizing the need for external support, such as therapy or counseling, can provide valuable tools for navigating mental health challenges and strengthening the relationship.

    In conclusion, the interplay between romantic relationships and mental health is complex and profound. Nurturing healthy connections through open communication, mutual respect, and shared experiences can significantly improve mental well-being, while addressing relationship distress is crucial for preventing and mitigating mental health issues.

    Relationship Quality and Mental Health

    Based on the sources and our previous discussion, relationship quality refers to the nature and character of the interactions, support, and overall dynamic between partners in a romantic relationship. It encompasses various elements that contribute to the well-being and satisfaction of both individuals involved and has a profound impact on their mental health.

    Importance of Relationship Quality for Mental Health:

    • Positive Impact: High-quality relationships, characterized by positive interactions, emotional support, and understanding, are crucial for maintaining good mental health. They enhance feelings of love, security, and support, leading to lower levels of stress and anxiety. A loving partner can boost self-esteem and foster a sense of belonging, mitigating feelings of loneliness and depression. Healthy relationships encourage the sharing of coping strategies and provide critical allies in navigating life’s challenges. The emotional support found in these relationships is instrumental in bolstering self-esteem and buffering against external pressures, thus promoting better mental health. Even for individuals with serious mental health conditions like psychosis, satisfying partnerships can lead to improved mental well-being and reduced depressive symptoms. Furthermore, engaging in self-expansion within a healthy relationship can lead to fewer depressive symptoms. Committed relationships, particularly marriage, often provide more significant psychological benefits due to the stability and security they foster.
    • Negative Impact of Poor Quality: Conversely, low-quality or distressed relationships can have detrimental effects on mental health. Conflict, lack of support, or betrayal can increase anxiety and depression, amplifying stress and feelings of worthlessness. The quality of a romantic relationship influences overall life satisfaction and the ability to cope with external stressors. Relationship distress can create a vicious cycle where mental health problems further strain the relationship, leading to a downward spiral. The absence of emotional support in dysfunctional partnerships can leave individuals feeling isolated and vulnerable, reducing their ability to cope effectively. Marital distress is a strong predictor of depression. Individuals in unhappy marriages are nearly three times more likely to experience significant depressive episodes.

    Factors Influencing Relationship Quality:

    • Communication: Open and honest communication is fundamental to healthy relationships. It fosters trust, emotional security, and allows partners to express their thoughts and feelings freely. Addressing conflicts through respectful conversations can prevent misunderstandings from festering. Active listening, where one partner validates the other’s feelings, enhances emotional intimacy and support. Prioritizing open communication allows for constructive conflict resolution, mutual understanding, and compromise.
    • Mutual Respect and Understanding: Healthy relationships are characterized by mutual respect, understanding, and open communication, all of which foster emotional safety and security.
    • Emotional Support: Providing and receiving emotional support is a cornerstone of relationship quality. Partners in supportive relationships serve not just as sources of affection but also as critical allies.
    • Conflict Resolution: The ability to resolve conflicts constructively is crucial. Open dialogue about grievances can lead to healthier resolution strategies, strengthening the relationship.
    • Shared Experiences: Engaging in shared experiences deepens emotional connection, promotes individual growth, and creates lasting memories. These experiences foster a sense of collaboration and can counter feelings of monotony.
    • Boundaries: Establishing and respecting boundaries honors the individuality of each partner while promoting a strong emotional connection. Clear boundaries help define personal limits and prevent feelings of overwhelm or resentment, fostering trust.
    • Self-Awareness: Understanding personal emotional needs, triggers, and communication styles allows individuals to engage more effectively with their partners, forging deeper connections built on trust and understanding.
    • Commitment: Committed relationships, such as marriage, tend to offer greater stability and security, fostering mutual support and collaboration, which contribute to higher relationship quality.
    • Mental Health: An individual’s mental health can significantly influence relationship quality. Difficulties in expressing emotions or unprocessed trauma can lead to misunderstandings and unresolved conflicts. Conversely, healthy relationships can provide invaluable support that enhances emotional resilience for those with mental health challenges.
    • Seeking Support: Recognizing the need for and seeking external support, such as therapy or counseling, can provide strategies and tools to navigate challenges and improve relationship dynamics.

    In essence, relationship quality is a multifaceted construct that significantly influences mental health. Nurturing relationships through effective communication, mutual respect, shared experiences, and the establishment of healthy boundaries are key to fostering high-quality connections that promote emotional well-being. Conversely, addressing conflict and seeking support are crucial for mitigating the negative impacts of poor relationship quality on mental health.

    Romantic Relationship Communication Dynamics

    Based on the sources and our conversation history, communication dynamics in romantic relationships refer to how partners exchange information, ideas, feelings, and needs. These dynamics are crucial for the overall quality and health of the relationship and have a significant impact on the mental well-being of both individuals.

    Importance of Communication:

    • Foundation of Healthy Relationships: Open and honest communication is a fundamental characteristic of healthy relationships. It fosters trust and emotional security, allowing partners to express their thoughts and feelings freely.
    • Expressing Needs and Emotions: Effective communication enables individuals to express their emotional needs clearly to their partners. Understanding personal communication styles also aids in this process. Furthermore, being able to communicate one’s mental health struggles can foster empathy and support within the relationship.
    • Conflict Resolution: Open dialogue is essential for addressing conflicts constructively. Respectful conversations can prevent misunderstandings from escalating. Transparency in communication allows partners to discuss grievances openly, leading to healthier resolution strategies and strengthening the relationship by providing tools to manage future disagreements.
    • Emotional Intimacy and Support: Active listening, where one partner validates the other’s feelings without immediate judgment, can significantly enhance emotional intimacy and support. Regular check-ins can also cultivate a practice of open communication, ensuring that both individuals remain attuned to each other’s emotional states.
    • Preventing Negative Cycles: Difficulties in communication, often stemming from unprocessed trauma, anxiety, or depression, can lead to misunderstandings and unresolved conflicts. This can create a cycle of frustration where partners feel disconnected, potentially exacerbating feelings of inadequacy or worthlessness. Similarly, in younger individuals, anxiety can lead to overthinking and a constant need for reassurance, straining the relationship.

    Challenges in Communication:

    • Impact of Mental Health: An individual’s mental health can significantly influence their ability to communicate effectively. Someone grappling with mental health issues may struggle to express themselves, leading to misunderstandings. Depression, for instance, can make the effort required for emotional connection feel daunting, leading to withdrawal.
    • Choosing Emotionally Unavailable Partners: Sometimes, individuals may choose partners who mirror past traumas or unresolved emotional issues, leading to a repeating cycle of conflict and disappointment. The lack of emotional availability in such relationships can further deepen mental health struggles.
    • Avoidance and Defensiveness: When conflicts arise, resorting to avoidance or defensiveness hinders constructive resolution. Open discussion, on the other hand, promotes mutual understanding and compromise.

    Cultivating Healthy Communication Dynamics:

    • Self-Awareness: Understanding personal emotional needs, triggers, and unique communication styles is crucial for engaging effectively with a partner.
    • Active Listening and Validation: As mentioned, actively listening to and validating a partner’s feelings is key.
    • Establishing Regular Check-ins: Creating dedicated time to discuss feelings and concerns can foster openness.
    • Transparency: Being open and honest in expressing thoughts and feelings builds trust.
    • Respecting Boundaries: Clear communication about and respect for personal boundaries ensures that both partners feel secure and valued.
    • Seeking Support: When communication challenges arise, seeking therapy or counseling can provide tools and strategies for improvement.

    In summary, communication dynamics are at the heart of a romantic relationship, profoundly influencing its quality and the mental health of the individuals involved. Open, honest, and respectful communication, coupled with active listening and a willingness to address conflicts constructively, fosters a supportive and secure environment. Conversely, poor communication can lead to misunderstandings, unresolved issues, and negative impacts on mental well-being. Recognizing the influence of mental health on communication and proactively working to cultivate healthy communication practices are essential for building and maintaining fulfilling relationships.

    Committed Relationships and Mental Well-being

    Based on the sources and our conversation history, committed relationships, particularly those like marriage, are highlighted as providing significant emotional and psychological benefits that impact mental health. These relationships differ from less committed arrangements, such as cohabitation, in the level of dedication and security they typically offer.

    Mental Health Benefits of Committed Relationships:

    • Greater Psychological Well-being: Research indicates that committed relationships tend to offer more substantial psychological benefits compared to less committed ones. Married individuals frequently report higher levels of happiness, lower rates of depression, and enhanced life satisfaction compared to those in cohabiting relationships.
    • Stability and Security: This increased well-being can be attributed to the sense of stability and security that marriage typically fosters. This stable foundation is crucial for mutual support and collaboration between partners.
    • Enhanced Emotional Resilience: The commitment involved in marriage encourages partners to invest more significantly in the relationship, which in turn promotes effective communication and problem-solving strategies. These skills enhance emotional resilience and contribute to overall well-being.
    • Support During Mental Health Challenges: Supportive romantic relationships, especially within a committed framework, can have a profound positive impact on mental well-being, even for those facing serious mental health conditions like psychosis. Satisfying partnerships are linked to improved overall mental health and reduced depressive symptoms in such individuals. These relationships provide emotional grounding and a sense of safety, which are essential for managing symptoms and reducing feelings of isolation.
    • Positive Feedback Loop: The sources suggest a cyclical relationship between mental health and relationship quality in committed relationships. Mentally healthier individuals are more likely to seek out and maintain positive, committed relationships, and the support provided by these strong partnerships further bolsters their mental health. This creates a positive feedback loop where support leads to better mental health, which in turn can strengthen the relationship.

    Why Committed Relationships May Offer More Benefits:

    The greater benefits observed in committed relationships like marriage are often linked to the increased sense of stability and security they provide. This encourages a deeper investment in the partnership, leading to more effective communication, stronger support systems, and a greater willingness to work through challenges. The formal commitment can also foster a stronger sense of “we-ness” and shared identity, which can be protective against feelings of loneliness and isolation.

    Potential Challenges in Committed Relationships:

    It’s important to note that while committed relationships generally offer significant mental health benefits, they are not immune to challenges. Relationship distress in any form, including within marriage, can be a strong predictor of depression. Unhappy or conflicted committed relationships can exacerbate existing mental health struggles, leading to a cycle of emotional turmoil. The stress and unhappiness arising from troubled marriages can serve as significant triggers for depressive symptoms, sometimes even more so than other risk factors.

    Nurturing Committed Relationships:

    Given the significant impact of committed relationships on mental health, prioritizing relationship quality is crucial. Actively working on the relationship through open communication, establishing boundaries, and engaging in shared experiences can cultivate healthier partnerships that support emotional needs and contribute to overall mental well-being. Recognizing that improving relationship quality can lead to better mental health empowers individuals to take proactive steps towards fostering supportive and fulfilling committed relationships.

    In conclusion, committed relationships, particularly marriage, tend to be associated with significant mental health benefits due to the stability, security, and mutual support they often provide. However, the quality of these relationships remains paramount, as distress can negatively impact mental well-being. Therefore, nurturing and actively maintaining the health of committed relationships is essential for both individual and relational well-being.

    The Science Behind How Romantic Relationships Affect Mental Health

    Romantic relationships play a significant role in shaping mental health, influencing emotional well-being, psychological resilience, and overall life satisfaction. This essay explores the multifaceted ways in which romantic relationships impact mental health, examining both the positive and negative effects, the bidirectional link between relationships and mental health, and strategies for cultivating healthy partnerships.


    The Impact of Romantic Relationships on Mental Health

    Romantic relationships can profoundly influence mental health, either positively or negatively, depending on the quality of the relationship. Positive romantic interactions, characterized by emotional support, understanding, and mutual respect, can enhance feelings of love, security, and belonging. These factors are critical for maintaining mental health, as they reduce stress, anxiety, and feelings of loneliness. For instance, when partners provide consistent emotional support, individuals often experience lower levels of cortisol, the stress hormone, and higher levels of oxytocin, which fosters bonding and emotional well-being. Healthy relationships also encourage the sharing of coping strategies, which can be particularly beneficial during times of emotional distress.

    Conversely, unhealthy or tumultuous relationships can have detrimental effects on mental health. Conflict, lack of support, or betrayal can amplify stress and feelings of worthlessness, leading to increased anxiety and depression. Research indicates that the quality of a romantic relationship significantly influences an individual’s overall life satisfaction and ability to cope with external stressors. For example, the absence of positive interactions can lead to heightened levels of cortisol, exacerbating mental health issues. Thus, the nature of romantic relationships plays a crucial role in shaping mental health outcomes, underscoring the importance of nurturing healthy connections.


    The Bidirectional Link Between Relationships and Mental Health

    The relationship between mental health and romantic partnerships is bidirectional, meaning that mental health can influence relationship choices and experiences, and vice versa. Individuals with mental health conditions, such as anxiety or depression, may approach dating with caution, often avoiding relationships due to fears of vulnerability or burdening their partners. This avoidance can reinforce feelings of isolation and loneliness, perpetuating a cycle where the lack of fulfilling relationships worsens mental health. Consequently, this dynamic can create barriers to forming healthy connections, as individuals may miss out on the emotional support that could aid their mental well-being.

    On the other hand, when individuals with mental health challenges do enter into relationships, they may inadvertently choose partners who are less empathetic or emotionally supportive. This tendency can stem from lowered self-esteem or a belief that they do not deserve a nurturing partnership. Such choices can lead to increased emotional distress, as incompatible dynamics often amplify mental health issues instead of alleviating them. For example, a partner who lacks understanding or support can exacerbate feelings of frustration, rejection, and alienation. Recognizing this bidirectional influence is crucial for both individuals and mental health professionals, as it highlights the need for supportive environments and conscious dating choices that prioritize emotional well-being.


    The Role of Communication and Vulnerability in Relationships

    Effective communication and emotional vulnerability are essential components of healthy romantic relationships. When partners openly express their needs, emotions, and concerns, it fosters emotional safety and security, which are critical for mental well-being. Healthy relationships are often characterized by mutual respect, understanding, and open communication, all of which contribute to emotional resilience. For instance, individuals in stable and loving relationships tend to report lower levels of stress and greater overall happiness, as their partners serve as critical allies in navigating life’s challenges.

    However, when communication breaks down, it can lead to significant emotional turmoil. Individuals grappling with unprocessed trauma, anxiety, or depression may struggle to express themselves effectively, leading to misunderstandings and unresolved conflicts. This difficulty in communication can create a cycle of frustration, where partners feel disconnected or confused, further exacerbating feelings of inadequacy or worthlessness. Addressing these communication barriers through therapy or open dialogue can help couples rebuild trust and emotional intimacy, ultimately improving both relationship quality and mental health outcomes.


    Committed Relationships and Mental Health Benefits

    Committed relationships, such as marriage, tend to provide the greatest mental health benefits compared to less committed arrangements. Research indicates that married individuals often report higher levels of happiness, lower rates of depression, and enhanced life satisfaction. This can be attributed to the sense of stability and security that marriage typically fosters, establishing a strong foundation for mutual support and collaboration. The commitment involved in marriage also encourages partners to invest more significantly in the relationship, promoting effective communication and problem-solving strategies that enhance emotional resilience.

    Moreover, the cyclical relationship between mental health and relationship quality highlights the importance of nurturing committed relationships. Individuals who are mentally healthier are more inclined to seek out and maintain positive relationships, yet the support systems provided by strong partnerships further bolster their mental health. This interplay underscores the importance of cultivating stable environments characterized by empathy and understanding, which can significantly reduce stressors that contribute to anxiety and depression. By prioritizing relationship quality, individuals can create healthier partnerships that support emotional growth and well-being.


    The Protective Role of Healthy Relationships in Mental Health

    Healthy romantic relationships can serve as a vital source of emotional stability, particularly for individuals grappling with serious mental health conditions. Supportive partnerships provide understanding and encouragement, creating an environment conducive to healing and symptom management. For example, individuals with psychosis who are in satisfying relationships report better overall mental health and reduced depressive symptoms. This emotional grounding is crucial for managing symptoms and reducing feelings of isolation, highlighting the protective role that stable relationships can play.

    Conversely, relationship distress can be a potent predictor of depression, illustrating the negative impact that unhealthy dynamics can have on mental health. Unhappy or conflicted relationships can exacerbate existing mental health struggles, leading to a cycle of emotional turmoil that can be difficult to escape. Studies have shown that marital dissatisfaction is closely linked to increased rates of depression, often more so than other significant life factors. This connection reinforces the need for individuals to actively work on their relationships, addressing conflicts and fostering open communication to prevent the escalation of distress. By recognizing the profound influence that both supportive and distressed relationships have on mental health, individuals can take proactive steps to nurture their partnerships, ultimately contributing to better emotional outcomes and overall well-being.


    Cultivating Healthy Relationships for Mental Well-Being

    Fostering a healthy relationship requires self-awareness, open communication, and mutual respect. Understanding personal emotional needs and triggers allows individuals to engage more effectively with their partners, creating a stable foundation for emotional intimacy. Open and honest dialogue fosters trust and emotional security, enabling couples to navigate conflicts constructively and prevent misunderstandings from escalating. Additionally, establishing and respecting boundaries is crucial for maintaining individuality within the relationship, promoting personal growth and self-discovery.

    Engaging in shared experiences and setting mutual goals can also strengthen emotional connections and promote mental well-being. Activities such as exploring new hobbies together or planning future endeavors can enhance relationship satisfaction and provide a sense of purpose. Furthermore, seeking support when facing mental health challenges is a proactive step that can significantly enhance both individual and relationship well-being. Therapy or counseling can offer a safe space for couples to explore their emotions, improve communication skills, and develop coping mechanisms, ultimately fostering a more resilient and supportive partnership.


    Conclusion

    The intricate link between romantic relationships and mental health underscores the importance of cultivating healthy, supportive partnerships. Positive relationships can enhance emotional well-being, reduce stress, and provide a buffer against mental health challenges, while unhealthy dynamics can exacerbate emotional distress. By prioritizing open communication, mutual respect, and emotional support, individuals can create fulfilling relationships that not only enhance their mental health but also contribute to a more profound sense of happiness and resilience. Recognizing the bidirectional influence of relationships and mental health empowers individuals to make conscious choices that prioritize emotional well-being, ultimately leading to healthier and more satisfying partnerships.

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • What is Dropshipping & How to Start (+10 BEST Items to Dropship in 2024)

    What is Dropshipping & How to Start (+10 BEST Items to Dropship in 2024)

    Drop Shipping FAQ

    1. Is drop shipping still a viable business model in 2024?

    Yes, drop shipping remains a highly profitable business model in 2024. The global market is valued at over $350 billion and is projected to grow annually by 24.39%. The ease of entry and low overhead costs make it an attractive option for entrepreneurs.

    2. What are the most profitable drop shipping niches in 2024?

    Several niches consistently perform well in drop shipping:

    • Home & Bedroom: Items like bed sheets, curtains, and pillows are always in demand.
    • Baby Products: This evergreen market includes baby bottles, teething toys, and booster seats.
    • Environmentally Friendly Items: Biodegradable toothbrushes, exfoliators, and sponges appeal to eco-conscious consumers.
    • Phone Accessories: Phone cases, screen protectors, and ring lights cater to the massive mobile phone market.
    • Car Accessories: Air fresheners, window shades, and floor mats offer customization options.
    • Beauty & Personal Care: A vast market encompassing vegan and cruelty-free products.
    • Kitchen Tools: Quirky gadgets like sushi makers, mini blenders, and water filters attract impulse buyers.
    • Pet Supplies: Leashes, treats, toys, and essential items like cat litter create repeat customers.
    • Staple Clothing Items: T-shirts, yoga pants, athleisure wear, and footwear are always needed.

    3. What are the key factors to consider when choosing a drop shipping supplier?

    Green Flags (Positive Indicators):

    • Fast Shipping: Aim for delivery within 3-5 days to compete with larger retailers.
    • Low Cost: Prioritize cost-effective suppliers to maximize profit margins.
    • Quality Control: Ensure the supplier has robust quality control measures to avoid returns and negative reviews.
    • Good Communication: Clear and timely communication is crucial for addressing issues and order changes.

    Red Flags (Negative Indicators):

    • Ongoing Supplier Fees: Legitimate suppliers generally don’t charge ongoing fees beyond possible processing fees.
    • Selling to Public at Wholesale Prices: This indicates a lack of exclusivity for retailers and potentially lower profit margins.
    • Unrealistic Prices: Exceptionally low prices may be a sign of poor quality or scams. Be wary of inconsistencies in product descriptions and supplier contact information.

    4. Where can I find reliable drop shipping suppliers?

    • Direct from Manufacturers: Contact manufacturers of your desired products and request a list of their wholesalers.
    • Supplier Directories: Platforms like AliExpress and Worldwide Brands offer a vast selection of suppliers.
    • B2B Marketplaces: Alibaba and DropshippingXL.com facilitate transactions between buyers and sellers.
    • Dropship-Specific Apps: Dsers, Zendrop, and Modelist offer product sourcing, price comparison, and automated order fulfillment.
    • Shopify App Store: Explore the Shopify App Store for supplier integrations and tools.

    5. How do I calculate my drop shipping profit margin?

    1. Determine your Costs:

    • Product Cost (from supplier)
    • Marketing Costs (ads, social media campaigns)
    • Website/Platform Fees
    • Shipping Costs
    • Taxes

    2. Calculate Gross Profit:

    • Selling Price – Product Cost = Gross Profit

    3. Calculate Net Profit:

    • Gross Profit – All Expenses = Net Profit

    4. Calculate Net Profit Margin:

    • (Net Profit / Revenue) x 100 = Net Profit Margin

    Tip: Use Shopify’s free profit margin calculator to simplify calculations.

    6. What are the essential steps to set up a drop shipping website?

    1. Choose a Platform: Shopify is highly recommended for its ease of use, drop shipping features, and app integrations.
    2. Select a Domain Name: Choose a memorable and relevant domain name that incorporates keywords for better search engine visibility.
    3. Design Your Website: Create a visually appealing and user-friendly website that showcases your products effectively.
    4. Set Up Payment Processing: Integrate a secure payment gateway to accept payments from customers.
    5. Automate Order Fulfillment: Connect your website to your chosen supplier(s) for automatic order processing and fulfillment.
    6. Optimize for SEO: Implement search engine optimization (SEO) strategies to improve your website’s ranking in search results.
    7. Place a Test Order: Thoroughly test your website’s functionality, payment processing, and order fulfillment process before launch.

    7. What is the importance of SEO for a drop shipping business?

    SEO (Search Engine Optimization) is crucial for attracting organic traffic to your website. By optimizing your website content, product descriptions, and meta tags with relevant keywords, you increase the chances of your website appearing higher in search engine results pages (SERPs). This leads to more visibility, website visits, and potential customers.

    8. What are some marketing strategies to promote my drop shipping business?

    • Social Media Marketing: Leverage platforms like Facebook, Instagram, and TikTok to reach your target audience.
    • Influencer Marketing: Collaborate with influencers in your niche to promote your products to their followers.
    • Paid Advertising: Utilize Google Ads, social media ads, and other paid advertising platforms to target specific demographics and interests.
    • Content Marketing: Create valuable content like blog posts, articles, and source that provide information and solutions related to your products.
    • Email Marketing: Build an email list and send targeted email campaigns to promote new products, sales, and exclusive offers.

    Dropshipping 101: From Niche to Launch

    Study Guide

    This guide covers the fundamentals of dropshipping, guiding you through the process of starting and managing your own dropshipping venture. We’ll delve into key concepts like identifying profitable niches, selecting reliable suppliers, calculating profit margins, and establishing your online presence.

    Key Steps in Dropshipping:

    1. Choosing Your Niche: Begin by identifying a product category with high demand and low competition. Research trending products and analyze their market potential.
    2. Finding a Supplier: Locate trustworthy suppliers who offer quality products, fast shipping, and excellent communication. Explore supplier directories, B2B marketplaces, and connect with manufacturers directly.
    3. Determining Your Profit Margin: Calculate your potential profit by considering product cost, marketing expenses, website fees, shipping, and taxes. Aim for a healthy profit margin to ensure business sustainability.
    4. Setting up Your Website: Build a professional website that showcases your brand and facilitates seamless customer transactions. Optimize your website for search engines (SEO) to increase visibility.
    5. Testing and Launching: Conduct test orders to verify product quality and shipping efficiency. Once satisfied, officially launch your dropshipping store and actively market your products.

    Quiz

    Short Answer Questions:

    1. Explain the concept of dropshipping and its advantages for aspiring entrepreneurs.
    2. Why is choosing the right niche crucial for dropshipping success? Provide examples of popular dropshipping niches.
    3. What are the green flags to look for when selecting a dropshipping supplier?
    4. Outline the red flags to avoid when choosing a dropshipping supplier.
    5. What is the significance of calculating your profit margin in dropshipping? How is it determined?
    6. Explain the difference between gross profit margin and net profit margin.
    7. What is a domain name, and why is it important for your dropshipping business?
    8. What are meta fields, and how can they enhance your dropshipping website?
    9. Describe the process of placing a test order in your dropshipping store.
    10. What is SEO, and why is it essential for driving traffic to your dropshipping website?

    Answer Key

    1. Dropshipping is a business model where you sell products online without holding inventory. A third-party supplier handles storage and shipping. This allows entrepreneurs to start with low overhead and focus on marketing and customer service.
    2. The right niche targets a specific audience with high demand and low competition, increasing sales potential. Examples include eco-friendly products, pet supplies, and phone accessories.
    3. Green flags for suppliers include fast shipping (3-5 days), low costs, stringent quality control measures, and clear, responsive communication.
    4. Red flags include ongoing supplier fees, selling to the public at wholesale prices, unusually low prices, and inconsistencies in product descriptions or supplier information.
    5. Profit margin determines your earnings after expenses. It’s calculated by dividing gross profit (revenue minus cost of goods sold) by revenue and multiplying by 100.
    6. Gross profit margin is the profit before deducting expenses like marketing and website fees. Net profit margin represents profit after all expenses are deducted.
    7. A domain name is your website address (e.g., http://www.yourstore.com). A memorable domain name strengthens your brand and makes it easier for customers to find you online.
    8. Meta fields are customizable data fields that provide additional product information beyond standard descriptions. They allow for better product presentation and SEO optimization.
    9. Place a test order by activating “test mode” in your Shopify payments settings. Use a fake credit card number provided by Shopify to simulate a transaction and check for errors.
    10. SEO (search engine optimization) involves optimizing your website content with relevant keywords to improve its ranking in search results, attracting more organic traffic.

    Essay Questions:

    1. Discuss the advantages and disadvantages of dropshipping as a business model.
    2. In-depth, analyze the importance of market research and competitor analysis when selecting a dropshipping niche.
    3. Elaborate on the strategies for effectively marketing your dropshipping products to your target audience.
    4. Explain the significance of building a strong brand identity for your dropshipping business.
    5. Discuss the ethical considerations and potential challenges associated with dropshipping.

    Glossary of Key Terms:

    • Dropshipping: A retail fulfillment model where a store doesn’t keep the products it sells in stock.
    • Niche: A specialized segment of the market with specific needs and interests.
    • Supplier: A company that provides products to retailers for sale.
    • Profit Margin: The percentage of profit earned from each sale after deducting expenses.
    • Domain Name: The unique web address used to identify a website.
    • Meta Fields: Customizable data fields that provide additional information about products.
    • Test Order: A simulated purchase used to verify the checkout process and product quality.
    • SEO (Search Engine Optimization): The process of improving a website’s ranking in search results.
    • B2B Marketplace: An online platform that connects businesses for wholesale transactions.
    • Supplier Directory: A database of suppliers organized by product category or niche.

    Dropshipping A to Z: A Shopify Guide

    Source: “Pasted Text” from “Learn with Shopify” YouTube Channel

    Section 1: Introduction to Dropshipping

    • Defines dropshipping and its benefits, particularly for new business owners without significant storage space.
    • Briefly outlines the steps involved in starting a dropshipping business: finding a product, creating a business & domain name, sourcing a supplier, defining profit margins, branding, and website setup.

    Section 2: Choosing a Dropshipping Niche

    • Emphasizes choosing high-demand, low-competition products and lists nine popular dropshipping niches: home & bedroom, baby products, environmentally friendly items, phone accessories, car accessories, beauty & personal care, kitchen tools, pet supplies, and staple clothing items.
    • Provides specific product examples within each niche to inspire potential dropshippers.

    Section 3: Choosing a Dropshipping Supplier

    • Highlights the importance of finding reliable suppliers and provides a list of green flags (fast shipping, low cost, quality control, good communication) and red flags (ongoing fees, selling to the public at wholesale prices, deals that seem too good to be true) to look out for.
    • Discusses various supplier resources: AliExpress, Worldwide Brands, dropshipping apps (Dsers, Zendrop, Modelist), Dropship IO, Alibaba, DropshippingXL.com, and the Shopify App Store.
    • Explains how to find suppliers for specific products and emphasizes the importance of researching and comparing options.

    Section 4: Calculating Profit Margins

    • Defines gross and net profit margins and their significance for business health.
    • Recommends pricing products at 3-4 times their cost to ensure sufficient profit after covering expenses.
    • Explains how to calculate net profit margin and provides resources for simplifying calculations, such as Shopify’s free profit margin calculator.
    • Emphasizes the importance of factoring in marketing costs, subscriptions, shipping, and taxes when calculating profitability.
    • Recommends prioritizing quality over quantity in advertising and choosing cost-effective operating expenses.

    Section 5: Building a Dropshipping Website

    • Encourages starting a website with Shopify and highlights the benefits: domain name setup, automated sales processing, social media integration, and customizable website design through meta fields.
    • Provides instructions on setting up a test order using Shopify’s test mode and fake credit card information.
    • Recommends ordering sample products to different locations for testing shipping and handling processes.

    Section 6: Optimizing Website SEO

    • Explains the concept of SEO (Search Engine Optimization) and its importance for website visibility in search engine results.
    • Recommends choosing products that resonate personally and offer unique selling points.
    • Showcases the host’s chosen products for dropshipping: phone accessories, a LED face mask, pet supplies, hobbit feet slippers, D&D dice.

    Section 7: Conclusion and Call to Action

    • Encourages viewers to share their chosen dropshipping products and any questions in the comments.
    • Promotes other relevant “Learn with Shopify” source on SEO, Instagram dropshipping, and organic marketing on TikTok.
    • Calls for viewers to subscribe and like the source for more content.

    Briefing Doc: Starting and Succeeding with Dropshipping in 2024

    This briefing doc analyzes “How to Start Dropshipping in 2024 (Step by Step)” published by “Learn with Shopify”.

    Main Themes:

    1. Dropshipping’s Continued Relevance: Despite concerns about market saturation, dropshipping remains a viable and growing business model, with the global market projected to reach over $350 billion in 2024 and an annual growth rate of 24.39%.
    2. Dropshipping Fundamentals: The Source emphasizes the core principles of dropshipping, including leveraging third-party suppliers for inventory and shipping, focusing on branding and marketing, and finding profitable niches with low competition.
    3. Actionable Steps for Success: The briefing provides a step-by-step guide to launching a dropshipping business, covering niche selection, supplier identification, profit margin calculation, website setup, and marketing optimization.

    Key Ideas & Facts:

    1. Promising Dropshipping Niches:

    • High demand, low competition: The source highlights the importance of identifying products with high demand but limited market competition.
    • Top 10 categories: Several promising niches are discussed, including:
    • Home and bedroom
    • Baby products
    • Environmentally friendly items
    • Phone accessories
    • Car accessories
    • Beauty and personal care
    • Kitchen tools
    • Pet supplies
    • Staple clothing items
    • Trending products (e.g., LED face masks, D&D dice)

    Quote: “The products that tend to do the best in a Drop Shipping format usually are in high demand but have low market competition.”

    2. Selecting the Right Dropshipping Supplier:

    • Green flags: Essential qualities of a reliable supplier:
    • Fast shipping (3-5 days maximum)
    • Low cost
    • Quality control mechanisms
    • Good communication
    • Red flags: Warning signs of potentially problematic suppliers:
    • Ongoing supplier fees
    • Selling to the public at wholesale prices
    • Unrealistic deals that seem “too good to be true”
    • Recommended supplier resources:AliExpress
    • Worldwide Brands
    • Dropshipping Apps (Dsers, Zendrop, Modelist)
    • Dropship.IO
    • Alibaba
    • DropshippingXL.com

    Quote: “Before you choose your supplier it’s important you make sure they are the right choice for you. Remember it’s green for go and red for runaway.”

    3. Calculating Profit Margins:

    • Importance of Profit Margin: A healthy profit margin is crucial for business sustainability.
    • Ideal Pricing Strategy: Products should be priced at 3-4 times the cost to cover expenses and ensure profitability.
    • Key Factors:Gross profit margin (before deductions)
    • Net profit margin (after deductions)
    • Cost of goods, marketing expenses, subscriptions, shipping, and taxes.

    Quote: “An ideal product should be sold about three times four times the cost of the product… that way you can cover expenses and maintain a good profit margin.”

    4. Building Your Dropshipping Website:

    • Key Features:Automated order processing
    • Domain name with relevant keywords
    • Integration with social media for marketing campaigns
    • Shopify Advantages:Easy website building process
    • Customizable meta fields for enhanced product presentation
    • App integrations for streamlined operations
    • Testing your setup:Using Shopify’s “test mode” for simulated transactions
    • Placing test orders to different locations to assess shipping and handling

    Quote: “Make sure that your website has the ability to automate the sale of the product with the purchase from the supplier otherwise with each sale you’ll have to do that manually.”

    5. Optimizing for Success:

    • SEO (Search Engine Optimization): Incorporating relevant keywords into your website content to improve search engine rankings and drive organic traffic.
    • Marketing Strategies: Utilizing social media platforms effectively and leveraging influencer marketing to reach target audiences.
    • Continuous Learning: Staying updated on industry trends and best practices through resources like the Shopify blog and YouTube channel.

    Overall, here is a comprehensive overview of dropshipping in 2024, emphasizing its continued potential and offering practical advice for aspiring entrepreneurs. The focus on niche selection, supplier due diligence, profit margin calculation, and website optimization underscores the key factors for building a successful dropshipping business.

    Here are some of the most crucial factors to consider when choosing a dropshipping supplier:

    • Fast Shipping: Customers expect to receive products quickly, ideally within 3-5 days [1]. Suppliers with slow shipping speeds can hurt your business’s reputation and lead to lost sales.
    • Low Cost: The price of the products you choose will directly impact your profit margin [1]. Finding a supplier with competitive prices is essential for maximizing your earnings.
    • Quality Control: Since you won’t physically handle the products, it’s critical to ensure your supplier maintains consistent quality control [1]. Bad reviews and returns caused by poor quality can damage your business. Consider researching supplier reviews, requesting references from other buyers, and asking for samples to assess product quality [1].
    • Good Communication: Open and reliable communication with your supplier is key [1]. You need to be able to reach them quickly if there are any issues with orders or if you need to make time-sensitive changes.
    • Avoid Ongoing Supplier Fees: Legitimate suppliers shouldn’t charge you ongoing fees to work with them [1]. Be wary of any supplier that asks for recurring payments beyond a small processing fee.
    • Wholesale Pricing: Suppliers should offer you wholesale prices that are lower than what they sell to the public [2]. This ensures that you can make a profit when selling their products.
    • Too Good to Be True: Be skeptical of unusually low prices [2]. Thoroughly research and compare prices from multiple sources to ensure you’re getting a fair deal.

    Choosing the right supplier is vital for dropshipping success. By carefully considering these factors, you can find a reliable partner who will help you build a thriving business.

    Here are some ways dropshippers can effectively calculate their profit margins and ensure profitability:

    • Understand the difference between gross and net profit margin. Gross profit margin is the amount of money made before deductions, and net profit margin is the amount after deductions. [1]
    • Know the cost of goods sold and marketing costs before calculating profit margin. This includes ad campaigns, business subscriptions, shipping, and taxes. [2]
    • Dropshippers should aim for a profit margin of at least 3-4 times the product cost to cover expenses. For example, if an item costs $10, it should be sold for $30 to $40. [2]
    • To calculate net profit margin, divide the gross profit by net revenue and multiply by 100. Shopify provides a free profit margin calculator to assist with this process. [2]
    • Minimize expenses to increase profitability. Dropshippers should prioritize quality over quantity in advertising to effectively target their audience and reduce ad spending. [2]
    • Consider the long-term value of operating expenses. Paying more for a website subscription that offers plugins and apps that increase efficiency can be more beneficial than using a cheaper tier and outsourcing other systems. [2]
    • Prioritize working with suppliers who offer competitive pricing, clear communication, and reliable service. This can help control costs and minimize issues that can impact profitability. [3, 4]

    By following these strategies, dropshippers can effectively calculate their profit margins and make informed decisions to ensure the profitability of their businesses.

    Here are some ways dropshippers can effectively calculate their profit margins and ensure profitability:

    • Understand the difference between gross and net profit margin. Gross profit margin is the amount of money made before deductions, and net profit margin is the amount after deductions. [1]
    • Know the cost of the product and marketing costs before calculating profit margin. This includes ad campaigns, business subscriptions, shipping, and taxes. [2]
    • An ideal product should have a profit margin that allows for selling at three to four times the product cost. This pricing strategy ensures coverage of expenses and maintains a good profit margin. [2]
    • Calculate the net profit margin using the formula: (Gross profit / Net revenue) * 100. [2]
    • Use Shopify’s free profit margin calculator. This tool simplifies calculations and saves time. [2]
    • Reduce ad costs by focusing on quality over quantity and effectively targeting the intended audience. This approach optimizes ad spending and increases profitability. [2]
    • Ensure paid services offer cost-saving benefits in the long run. Evaluating services based on their long-term value can help manage expenses and maximize profits. [2]
    • Prioritize quality over quantity to maximize profit margins. Focusing on high-quality products and services ensures customer satisfaction and reduces returns and negative reviews, leading to higher profitability. [2, 3]

    Dropshipping Basics

    Dropshipping is a business model where you sell products online without holding any inventory. When a customer places an order, you purchase the product from a third-party supplier, and they ship it directly to the customer. This allows you to start a business with minimal upfront investment, as you don’t have to worry about warehousing or shipping costs. [1]

    Here are some of the basics of dropshipping:

    • Finding a Winning Product: The first step is to find a product that is in high demand but has low market competition. This takes market research and experimentation. [1, 2] The sources highlight several successful dropshipping categories, including home and bedroom, baby products, environmentally friendly items, phone accessories, car accessories, beauty and personal care, kitchen tools, pet supplies, and staple clothing items. [2] You should choose a product that interests you and that you can see yourself marketing effectively. [3]
    • Choosing a Supplier: Once you’ve found a product, you need to find a reliable supplier. It’s crucial to consider factors like fast shipping, low cost, quality control, and good communication. [4, 5] Avoid suppliers with ongoing fees, those selling to the public and retailers at the same price, and deals that seem too good to be true. [5, 6] Resources for finding suppliers include supplier directories like AliExpress and Worldwide Brands, B2B marketplaces like Alibaba and dropshippingxl.com, and apps like Dsers, Zendrop, and Modelist. [6, 7]
    • Calculating Profit Margins: You need to understand how to calculate your profit margins to ensure profitability. An ideal product should be sold at three to four times its cost to cover expenses. [7, 8] Consider all costs, including the cost of goods sold, marketing expenses, shipping, and taxes when calculating your net profit margin. [8] Shopify offers a free profit margin calculator. [8]
    • Building a Website: You’ll need a website to sell your products. You can create a website using platforms like Shopify, which offer features to automate sales, connect with social media, and customize your brand. [9] You’ll also want to set up your own domain name to improve your online visibility. [9]
    • Placing a Test Order: Before launching your store, place a test order to ensure everything is running smoothly. This will allow you to verify shipping times, product quality, and the overall customer experience. [3]

    Dropshipping can be a successful business model, but it’s essential to approach it strategically. By understanding the basics and carefully considering the factors outlined above, you can increase your chances of success.

    Product Selection in Dropshipping

    Product selection is critical for dropshipping success. Choosing the right product can make or break your business. The sources provide valuable insights into selecting products that align with market demand and profitability.

    Here are key considerations for effective product selection in dropshipping:

    • High Demand, Low Competition: The sources emphasize finding products with high demand but low market competition [1, 2]. This sweet spot allows you to tap into existing customer interest without facing an overcrowded market. Extensive market research and experimentation are essential for identifying these opportunities.
    • Profit Margin Potential: Focus on products that allow for a healthy profit margin. The sources suggest aiming for a selling price that is three to four times the product cost [3, 4]. This ensures you can cover expenses (marketing, website fees, shipping) and still generate profit.
    • Alignment with Personal Interest: The sources suggest choosing a product that genuinely interests you [5]. This passion translates into more effective marketing and a deeper understanding of your target audience. If you’re excited about the product, it’ll be easier to convey that enthusiasm to potential customers.
    • Trending Product Categories: The sources provide examples of product categories that perform well in dropshipping [2, 5]. These include:
    • Home and bedroom
    • Baby products
    • Environmentally friendly items
    • Phone accessories
    • Car accessories
    • Beauty and personal care
    • Kitchen tools
    • Pet supplies
    • Staple clothing items
    • Problem-Solving Products: Look for products that solve a specific problem or fulfill a need [2, 5]. For example, the slow feeding tray for dogs with anxiety or the LED ring light for content creators offer practical solutions that appeal to specific customer segments.
    • Marketability: Consider how easy it will be to market the product [2]. Unique or eye-catching products, like the LED face mask, can generate curiosity and interest, making them easier to promote. Bundling opportunities, like those mentioned for phone and beauty products, can also enhance marketability.
    • Testing and Validation: Placing test orders is crucial for assessing product quality, shipping times, and the overall customer experience [5]. This hands-on approach helps identify potential issues before launching your store.

    By carefully considering these factors, dropshippers can increase their chances of finding a winning product that resonates with their target market and contributes to a profitable business.

    Selecting the Right Dropshipping Supplier

    Choosing the right supplier is crucial for dropshipping success. The sources emphasize that your supplier is your business partner, and finding a reliable one can make or break your venture. Here’s a breakdown of key factors to consider when making this important decision:

    • Essential Green Flags:
    • Fast Shipping (3-5 days): In today’s market, customers expect speedy delivery. Your supplier’s shipping speed directly impacts your customer satisfaction and brand reputation. [1, 2] Even if your business is small, you need to compete with giants who offer next-day delivery. [2]
    • Competitive Pricing: Look for a supplier who offers the best value for your money. This impacts your profit margin significantly. [2, 3] Compare prices from multiple suppliers to ensure you’re getting a competitive rate. [4]
    • Stringent Quality Control: Since you don’t handle the products directly, your supplier’s quality control is paramount. [2, 5] A supplier with lax quality control can lead to a flood of bad reviews and returns, damaging your business. [2] Thoroughly research supplier reviews, ask for references from other buyers, and request samples to assess product quality firsthand. [2]
    • Excellent Communication: Your supplier should be readily available and responsive to your queries. [2] Clear and consistent communication is vital, especially when dealing with time-sensitive issues or order discrepancies. [2]
    • Red Flags to Avoid:
    • Ongoing Supplier Fees: Legitimate suppliers don’t typically charge recurring fees. [2] A small processing fee might be acceptable, but be wary of any supplier demanding ongoing payments. [2]
    • Same Price for Public and Retailers: If a supplier offers their products to the public at the same price they offer to retailers (their supposed wholesale price), it indicates a lack of genuine wholesale pricing. [4] Prioritize suppliers who exclusively cater to retailers, ensuring you get a competitive edge. [4]
    • Deals Too Good to Be True: Extremely low prices should raise red flags. [4] Conduct thorough due diligence: compare prices from multiple sources and scrutinize the supplier’s information for any inconsistencies. [4] Check for discrepancies in product descriptions, addresses, and contact details, which could point to an unreliable supplier. [4]
    • Where to Find Suppliers:
    • Direct from Manufacturer: If you have a specific product in mind, reach out to the manufacturer and request a list of their wholesalers. This can be a great way to find reputable suppliers specializing in your niche. [4]
    • Supplier Directories: Online platforms like AliExpress and Worldwide Brands offer a vast selection of suppliers. However, exercise caution with AliExpress, as shipping times can be lengthy and product quality can vary. [4]
    • B2B Marketplaces: Platforms like Alibaba and dropshippingxl.com connect buyers and sellers, facilitating transactions. While Alibaba offers a vast selection, it shares the long shipping time concerns associated with AliExpress. [3] dropshippingxl.com, while smaller, offers benefits like shipping to numerous countries and Shopify integration. [3]
    • Dropshipping Apps: Dsers, Zendrop, and Modelist are valuable tools for streamlining dropshipping operations. Dsers connects your store with AliExpress suppliers, enabling price comparisons and performance history checks. [4] Zendrop allows bulk ordering and shipping to US warehouses, reducing shipping times significantly. [4] Modelist caters to those seeking higher-end brands. [4]
    • Dropship IO: This platform functions as a product database, providing revenue data, product details, advanced filtering, and insightful newsletters. [3] It’s a great resource for discovering trending products and gaining valuable market insights. [3]

    Remember, your supplier is an extension of your business. By carefully evaluating potential suppliers and focusing on those who demonstrate the essential green flags while avoiding red flags, you can build a strong foundation for a successful dropshipping business.

    Calculating Profit Margins for Dropshipping Success

    The sources highlight the importance of understanding and effectively calculating profit margins to ensure a profitable dropshipping business. Here’s a breakdown of key concepts and strategies:

    • Gross Profit Margin vs. Net Profit Margin: The sources differentiate between these two types of profit margins. Gross profit margin represents the profit before deducting expenses. In contrast, net profit margin is the profit remaining after all expenses are accounted for. Understanding this distinction is crucial for accurately assessing your business’s financial health.
    • Know Your Costs: Before you can calculate your profit margin, you need a clear picture of your costs. These include:
    • Cost of Goods Sold (COGS): The price you pay your supplier for each product.
    • Marketing Expenses: Costs associated with advertising, social media campaigns, influencer collaborations, etc.
    • Shipping Costs: Fees charged for shipping products to customers.
    • Business Subscription Fees: Payments for website hosting, dropshipping apps, and other necessary tools.
    • Taxes: Applicable sales tax, income tax, and other relevant taxes.
    • The Ideal Profit Margin: The sources suggest that an ideal product should sell for about three to four times its cost. This strategy ensures you can comfortably cover all your expenses and maintain a healthy profit margin. For instance, if a product costs you $10, you should aim to sell it for $30 to $40.
    • Net Profit Margin Calculation: The sources provide the formula for calculating your net profit margin:
    • (Gross Profit / Net Revenue) * 100
    • For example:
    • You sell a product for $40 (Net Revenue)
    • The product cost you $10 from your supplier (COGS)
    • Your total expenses (marketing, shipping, fees, taxes) are $10.
    • Gross Profit = Net Revenue – COGS = $40 – $10 = $30
    • Net Profit = Gross Profit – Expenses = $30 – $10 = $20
    • Net Profit Margin = (Net Profit / Net Revenue) * 100 = ($20 / $40) * 100 = 50%
    • In this example, your net profit margin is 50%, meaning you keep 50 cents of profit for every dollar of sales.
    • Shopify’s Profit Margin Calculator: The sources mention that Shopify offers a free profit margin calculator, a handy tool for simplifying calculations. This resource can save you time and effort while providing accurate insights into your profitability.
    • Strategies for Increasing Profit Margin:
    • Focus on Quality over Quantity in Ads: The sources recommend prioritizing quality over quantity in your advertising efforts. Target your audience effectively to ensure your ads reach the most relevant potential customers. This approach helps maximize your return on ad spend, reducing wasted ad dollars and boosting your profit margin.
    • Evaluate Long-Term Value of Services: Carefully consider the long-term benefits of paid services before subscribing. If a more expensive website subscription offers built-in features that eliminate the need for separate apps, it might be a more cost-effective option in the long run. Always assess the overall value and return on investment for each service.
    • Prioritize Product Quality: Selling high-quality products is essential for maximizing profit margins. High-quality products lead to greater customer satisfaction, reducing returns and negative reviews. Positive reviews and repeat customers contribute significantly to profitability.

    By understanding the nuances of profit margin calculation and implementing the strategies outlined in the sources, you can optimize your dropshipping business for financial success. Remember, effectively managing costs, pricing strategically, and focusing on quality are all crucial elements in achieving healthy profit margins and building a sustainable dropshipping venture.

    Setting Up Your Dropshipping Website

    The sources provide valuable insights into the essential steps involved in setting up a dropshipping website for success.

    • Choosing a Platform: The sources strongly advocate for using Shopify to build your dropshipping website. They highlight several advantages:
    • Ease of Use: Shopify is designed to be user-friendly, allowing you to build a professional-looking website even without extensive technical knowledge.
    • Automation Features: Shopify offers features that automate the sales process, syncing your website with your supplier so that orders are automatically processed and fulfilled. This automation saves you significant time and effort.
    • Marketing Integrations: Shopify seamlessly integrates with various social media platforms and marketing tools, streamlining your advertising campaigns. This integration simplifies managing and tracking your marketing efforts.
    • App Ecosystem: Shopify has a vast app store offering a wide range of plugins and extensions to enhance your website’s functionality. These apps can help with everything from SEO optimization to email marketing to customer support, empowering you to customize your website to meet your specific business needs.
    • Domain Name: Select a domain name that reflects your brand and includes relevant keywords related to your products. This helps improve your website’s search engine visibility, making it easier for potential customers to find you online.
    • Shopify Integration: You can buy a domain name directly through Shopify or connect an existing domain to your Shopify store.
    • Website Design and Customization:
    • Meta Fields: The sources emphasize the power of Shopify’s meta fields for customization. Meta fields allow you to go beyond standard website design fields and add unique elements to your product presentations.
    • Examples: You can use meta fields to incorporate custom descriptions, specific font styles, PDF files, links to external content, and more. This flexibility empowers you to tailor your website to your brand’s unique identity and provide a richer customer experience.
    • Placing a Test Order: The sources stress the importance of placing test orders before officially launching your store. This step allows you to:
    • Verify Functionality: Ensure the entire order process works seamlessly from adding items to the cart to payment processing and order confirmation.
    • Assess Shipping: Evaluate the shipping times and packaging quality by shipping test orders to different locations. This provides a realistic view of the customer experience and helps you identify any potential issues with shipping and handling.
    • Shopify Test Mode: The sources outline how to use Shopify’s test mode to simulate orders without actually charging a credit card. This feature allows you to thoroughly test your checkout process and payment gateway integration.
    • SEO Optimization:
    • Keyword Integration: Incorporate relevant keywords throughout your website content, including product descriptions, page titles, and meta descriptions. This helps search engines understand your website’s focus and improves your ranking in search results for relevant queries.

    By following these steps, you can create a well-structured, functional, and visually appealing dropshipping website on Shopify. Remember, your website is your online storefront, so investing time and effort in setting it up correctly is crucial for attracting customers and driving sales.

    Top Dropshipping Categories for 2024

    The sources provide a list of the top 10 product categories that are likely to be profitable for dropshipping in 2024. These categories are:

    • Home and Bedroom: This category includes products like bed sheets, blackout curtains, and pillows. The demand for home goods is consistently high, making this a reliable niche [1].
    • Baby Products: With a constant influx of new parents, the baby product market is a safe bet for dropshipping. Popular items include baby bottles, teething toys, and booster seats [1]. The sources emphasize the importance of quality control in this category, as parents prioritize the safety and well-being of their infants.
    • Environmentally Friendly Items: Consumers are increasingly eco-conscious, creating a strong market for sustainable products. Biodegradable toothbrushes, exfoliating sponges, and reusable water bottles are good examples. These products can also be bundled with other categories to enhance their appeal [1, 2].
    • Phone Accessories: The phone accessory market is a multi-billion dollar industry with a constant demand for new cases, screen protectors, chargers, and other gadgets [1]. The sources suggest bundling phone accessories, especially those targeted towards content creators. For instance, a “Film Production Bundle” could include a ring light, Bluetooth microphone, and tripod.
    • Car Accessories: Car owners often seek ways to personalize and enhance their vehicles, making car accessories a viable dropshipping niche. Customizable air fresheners, window shades, and floor mats are popular choices [1].
    • Beauty and Personal Care: This category encompasses a wide range of products, from makeup and skincare to hair care and fragrances. The sources highlight the potential to bundle vegan and cruelty-free beauty products with the environmentally friendly category [2].
    • Kitchen Tools: Kitchen gadgets and tools are always in demand, with consumers seeking innovative and convenient solutions for cooking and food preparation. Quirky sushi makers, mini smoothie blenders, and water filters are examples of products that tend to perform well in this category [2].
    • Pet Supplies: Pet owners are passionate about their furry companions and are willing to spend on products that enhance their pets’ well-being. Leashes, treats, and toys are evergreen sellers, and there’s also an opportunity to create recurring revenue by offering essential items like cat litter and dog waste bags [2].
    • Staple Clothing Items: While fast fashion trends come and go, there’s always a demand for basic clothing items like t-shirts, yoga pants, and athleisure wear. Focusing on these classic pieces can provide consistent sales in the dropshipping market [2].
    • Trending Products: The sources also mention capitalizing on trending products. They give examples such as LED ring lights and tripods for content creators, LED face masks in the beauty category, slow feeding trays and paw cleaners for pets, and D&D dice as a popular hobby item [3, 4].

    These categories represent some of the most promising areas for dropshipping in 2024. The sources emphasize the importance of conducting thorough market research, analyzing trends, and identifying products with high demand and low competition. By selecting a niche within these categories and choosing reliable suppliers, dropshippers can position themselves for success.

    Here are two methods for testing your dropshipping business, as discussed in the sources:

    • Placing Test Orders: This method involves going through the entire order process on your website as if you were a customer. [1] The sources recommend using Shopify’s “test mode” feature, which allows you to simulate orders without actually processing a real payment. [1] By placing test orders, you can confirm that all aspects of your website’s checkout process function smoothly, from adding items to the cart to receiving order confirmations. [1] The sources also advise shipping test orders to different locations to evaluate shipping times and packaging quality. [1] This step provides insights into the customer experience and helps identify any potential shipping or handling issues before launch. [1]
    • Ordering Product Samples: This method involves ordering actual products from your chosen suppliers and having them shipped to various locations. [1] This hands-on approach lets you personally assess the quality of the products and evaluate the supplier’s packaging and shipping practices. [1] By reviewing the products yourself, you can identify any quality concerns, inconsistencies, or potential issues that could negatively impact customer satisfaction. [2] This testing method helps ensure you are partnering with reliable suppliers who provide high-quality products that meet your standards. [2]

    Advantages of Choosing a Product You’re Passionate About for Dropshipping

    The sources highlight the importance of selecting a dropshipping product that you find personally interesting and exciting. Here’s why:

    • Enhanced Motivation and Engagement: When you genuinely care about the products you’re selling, you’re more likely to be passionate about your business. This enthusiasm translates into greater motivation to put in the effort required to succeed. You’ll find it more enjoyable to research, market, and promote products that genuinely interest you [1].
    • Deeper Product Knowledge: Your personal interest in the product naturally leads to a more in-depth understanding of its features, benefits, and target audience. This knowledge allows you to create more compelling product descriptions, marketing materials, and customer service interactions [1].
    • Improved Marketing Insights: When you’re passionate about a product, you’re more likely to be attuned to the needs and desires of your target market. You’ll have a better understanding of their pain points, motivations, and purchasing behaviors. This insight helps you craft more effective marketing campaigns that resonate with potential customers [1].
    • Greater Creativity and Innovation: Your passion for the product can spark innovative ideas for marketing, branding, and even product development. You’re more likely to come up with unique approaches that set your business apart from the competition [1].
    • Increased Resilience and Perseverance: Dropshipping, like any business venture, comes with challenges and obstacles. When you’re genuinely passionate about your products, you’re more likely to persevere through difficulties and remain committed to your business goals [1].

    The sources emphasize that choosing a product you connect with on a personal level can significantly contribute to your success as a dropshipper. This passion fuels your motivation, enhances your product knowledge, improves your marketing insights, and fosters greater creativity and resilience.

    Advantages of Shopify for Dropshipping Businesses

    The sources strongly recommend using Shopify to build a website for a dropshipping business, highlighting several key advantages that make it a suitable platform for this business model:

    • Ease of Use: Shopify is designed with user-friendliness in mind, allowing individuals with limited technical expertise to create professional and functional online stores. [1, 2] The platform provides intuitive tools and templates that simplify the website building process.
    • Automation: Shopify offers features that automate crucial aspects of the dropshipping process. [2] It seamlessly connects your website with your chosen suppliers, enabling automatic order processing and fulfillment. This automation eliminates the need for manual order management, freeing up your time to focus on other essential business tasks, like marketing and customer service.
    • Marketing Integrations: Shopify integrates smoothly with various social media platforms and marketing tools, streamlining your advertising campaigns. [2] This integration makes it easier to manage and track your marketing efforts across different channels, maximizing your reach and efficiency.
    • App Ecosystem: Shopify boasts a rich app store offering a diverse range of plugins and extensions that enhance the functionality of your website. [2] These apps can support a wide range of needs, including:
    • SEO Optimization: Tools to improve your website’s visibility in search engine results.
    • Email Marketing: Apps to automate and personalize email campaigns to nurture customer relationships.
    • Customer Support: Integrations that streamline customer service inquiries and provide timely support.
    • Domain Name Management: Shopify allows you to buy a domain name directly through its platform or connect an existing domain to your Shopify store. [3] This seamless integration simplifies the process of establishing your online presence with a unique and memorable web address.
    • Website Customization: Shopify provides extensive customization options, including the use of “meta fields.” [3] Meta fields allow you to go beyond standard website design elements, giving you fine-grained control over how you present your products:
    • Examples: You can use meta fields to include custom descriptions, unique font styles, PDF files, links to relevant content, and more. This flexibility enables you to craft a website that reflects your brand’s identity and provides a tailored customer experience.
    • Test Mode: Shopify’s built-in “test mode” feature lets you simulate orders without processing actual payments. [4] This feature is essential for thoroughly testing your website’s functionality and checkout process before going live. The sources recommend placing test orders and shipping them to different locations to evaluate shipping times and packaging quality, ensuring a smooth and reliable customer experience.

    In summary, Shopify offers a comprehensive suite of features tailored to the needs of dropshipping businesses. Its user-friendly interface, automation capabilities, marketing integrations, customizable design options, and built-in testing features streamline the process of launching and managing a successful online store.

    The Importance of SEO in Dropshipping

    The sources highlight the significance of Search Engine Optimization (SEO) in the context of building a successful dropshipping website on Shopify. SEO involves strategically incorporating relevant keywords into your website’s content to improve its visibility in search engine results pages (SERPs). When potential customers search for products or services related to your dropshipping niche, effective SEO helps ensure that your website appears prominently in their search results, driving organic traffic to your online store.

    Here’s why SEO is crucial for dropshipping businesses:

    • Increased Organic Traffic: By optimizing your website for relevant keywords, you increase the likelihood of attracting potential customers who are actively searching for products you offer. This targeted traffic is more likely to convert into sales compared to random visitors.
    • Enhanced Brand Visibility and Credibility: A higher ranking in search results enhances your brand’s visibility and establishes credibility in the eyes of consumers. When your website appears at the top of the search results, it signals to potential customers that your business is reputable and trustworthy.
    • Cost-Effectiveness: SEO is a highly cost-effective marketing strategy compared to paid advertising. While it requires an upfront investment of time and effort, organic traffic generated through SEO is essentially free and can provide a sustainable source of leads and sales over time.

    How Shopify Supports SEO for Dropshippers:

    • Website Structure and Design: Shopify’s platform is built with SEO best practices in mind, providing a solid foundation for optimizing your website. The platform’s clean code and mobile-responsive design contribute to a positive user experience, which search engines consider when ranking websites.
    • Customizable Meta Fields: As mentioned earlier, Shopify’s meta fields allow you to customize various aspects of your product pages, including titles, descriptions, and image alt text. You can strategically incorporate relevant keywords into these fields to improve your website’s search engine ranking for specific products.
    • App Store Integrations: Shopify’s app store offers a wide range of SEO plugins and extensions that can assist with keyword research, on-page optimization, backlink analysis, and other aspects of SEO. These tools can streamline your SEO efforts and provide valuable insights to improve your website’s performance in search results.

    Tips for Optimizing Your Dropshipping Website for SEO:

    • Keyword Research: Identify the most relevant and high-volume keywords that potential customers are using to search for products within your niche. Use keyword research tools and analyze competitor websites to understand which terms are driving traffic.
    • Content Optimization: Create high-quality and informative content that incorporates your target keywords naturally. Optimize your product descriptions, blog posts, and other website pages to provide value to users and align with search engine algorithms.
    • On-Page Optimization: Implement on-page SEO techniques, such as optimizing title tags, meta descriptions, header tags, and image alt text. Ensure your website’s URL structure is clean and user-friendly.
    • Link Building: Acquire backlinks from reputable websites within your industry. Guest blogging, participating in online forums, and engaging with social media can help build a strong backlink profile, which signals to search engines that your website is a valuable resource.
    • Mobile Optimization: Ensure your website is fully optimized for mobile devices. With the increasing dominance of mobile search, a mobile-friendly website is crucial for both user experience and SEO performance.
    • Monitor and Analyze: Regularly track your website’s SEO performance using analytics tools. Monitor your keyword rankings, organic traffic, and conversion rates to identify areas for improvement and adjust your SEO strategy accordingly.

    Key Takeaway:

    SEO is a fundamental aspect of building a successful dropshipping business, particularly when using a platform like Shopify. By investing in SEO efforts, you can increase organic traffic to your website, enhance brand visibility, and ultimately drive more sales. Shopify’s features and app ecosystem provide the tools and resources necessary to implement effective SEO strategies and achieve your dropshipping goals.

    Calculating Profit Margins in Dropshipping

    The sources explain that profit margin is a crucial metric in dropshipping, representing the percentage of profit earned from each sale after deducting expenses. The sources focus on net profit margin, which considers all costs associated with running the business. Here are two ways to calculate your profit margin in dropshipping, as discussed in the sources:

    Method 1: Using the Net Profit Margin Formula

    The sources provide a formula for calculating net profit margin:

    • Net Profit Margin = (Gross Profit / Net Revenue) x 100

    To break this down:

    1. Gross Profit: This is the revenue from a sale minus the cost of the product itself. For example, if you sell a product for $50 and it costs you $20 from your supplier, your gross profit is $30.
    2. Net Revenue: This is your total revenue after accounting for all expenses, including:
    • Cost of Goods Sold (COGS): The price you pay your supplier for the product.
    • Marketing Costs: Expenses related to advertising and promoting your products.
    • Business Subscriptions: Fees for website hosting, email marketing services, and other tools.
    • Shipping Costs: Expenses associated with shipping products to customers.
    • Taxes: Applicable taxes on your business income.

    By plugging your gross profit and net revenue into the formula, you can calculate your net profit margin. For instance, if your gross profit is $3,000 and your net revenue is $10,000, your net profit margin would be:

    • (3,000 / 10,000) x 100 = 30%

    Method 2: Using Shopify’s Profit Margin Calculator

    The sources recommend using Shopify’s free profit margin calculator, a convenient tool that simplifies the process. To effectively use this calculator, you need to gather the necessary information first:

    • Cost of Product: Determine the price you pay your supplier for each product.
    • Marketing Costs: Calculate your total expenses for advertising and promotional campaigns.
    • Other Expenses: Factor in all other relevant costs, including website subscriptions, shipping fees, and taxes.

    Once you input this information into Shopify’s calculator, it will automatically calculate your profit margin, saving you the manual calculation effort. The sources emphasize that understanding the costs associated with your dropshipping business is crucial for determining your profit margin and making informed decisions about pricing, marketing, and overall business strategy.

    Distinguishing Between Gross Profit Margin and Net Profit Margin

    The sources primarily discuss net profit margin, but to understand it fully, it’s helpful to differentiate it from gross profit margin. Here’s a breakdown:

    • Gross Profit Margin: This metric focuses solely on the profitability of your product itself, without factoring in other business expenses. It reveals the percentage of revenue remaining after subtracting the direct cost of producing or acquiring the goods you sell (COGS).
    • Example: If you sell a phone case for $25 and it costs $5 to purchase from your supplier, your gross profit is $20. Your gross profit margin would be (20 / 25) x 100 = 80%.
    • Net Profit Margin: This is a more comprehensive profitability metric as it takes into account all expenses associated with running your dropshipping business, not just the cost of the product.
    • Expenses Included: COGS, marketing costs, website subscription fees, shipping costs, taxes, and other operational expenses.
    • Importance: Net profit margin provides a clearer picture of your business’s overall financial health and sustainability. A higher net profit margin indicates greater efficiency in managing expenses and generating profit.

    Example:

    Let’s say your business generates $5,000 in revenue. You have the following expenses:

    • COGS: $1,500
    • Marketing: $500
    • Website Subscription: $100
    • Shipping: $200
    • Taxes: $100

    Calculations:

    • Gross Profit: $5,000 (Revenue) – $1,500 (COGS) = $3,500
    • Gross Profit Margin: ($3,500 / $5,000) x 100 = 70%
    • Total Expenses: $1,500 + $500 + $100 + $200 + $100 = $2,400
    • Net Profit: $5,000 (Revenue) – $2,400 (Total Expenses) = $2,600
    • Net Profit Margin: ($2,600 / $5,000) x 100 = 52%

    In this example:

    • Your gross profit margin is 70%, meaning you retain 70 cents for every dollar of revenue after covering the direct cost of the product.
    • However, your net profit margin is lower at 52% because it factors in all the other necessary expenses to operate your business, leaving you with 52 cents in profit for every dollar earned.

    Key Takeaway:

    While both are important, net profit margin provides a more accurate representation of your dropshipping business’s profitability and long-term sustainability. It’s essential to track and manage all expenses diligently to ensure a healthy net profit margin and business growth. [1, 2]

    Choosing a Dropshipping Niche You Enjoy: Key Reasons

    The sources emphasize the importance of passion and personal interest when selecting a dropshipping niche. While the provided sources don’t explicitly detail why enjoying your niche is important, they offer insights into the demanding nature of dropshipping, suggesting that personal enjoyment can significantly contribute to your success and overall satisfaction. Here’s why choosing a niche you’re passionate about is crucial:

    • Sustained Motivation and Engagement: Dropshipping, like any business, requires dedication, effort, and resilience, especially during challenging times. When you genuinely enjoy your niche, you’re more likely to stay motivated and engaged, even when faced with obstacles. [1] This enthusiasm translates into a greater willingness to invest the time and energy needed to research products, market your store, and provide excellent customer service.
    • Deeper Product Knowledge and Expertise: When you’re passionate about a particular niche, you naturally gravitate towards acquiring knowledge and staying updated on trends within that area. This inherent interest helps you develop a deeper understanding of your products, enabling you to create more compelling marketing materials, answer customer questions effectively, and ultimately build trust with your audience. [1]
    • Enhanced Creativity and Marketing: Genuine passion for your products fuels creativity in your marketing efforts. You’re more likely to come up with innovative ways to promote your products, connect with your target audience, and differentiate yourself from competitors. This passion shines through in your content and messaging, making your brand more authentic and relatable to potential customers. [1]
    • Greater Resilience and Perseverance: The dropshipping market can be competitive, and setbacks are inevitable. However, when you’re genuinely passionate about what you’re selling, you’re more likely to persevere through challenges. A personal connection to your niche provides the emotional resilience needed to overcome obstacles, learn from mistakes, and continue striving towards your goals.
    • Increased Personal Satisfaction and Fulfillment: Ultimately, success in dropshipping goes beyond just financial gains. Choosing a niche that aligns with your interests and values contributes to a greater sense of personal satisfaction and fulfillment. [1] This fulfillment can lead to a more positive entrepreneurial journey, reducing the likelihood of burnout and increasing overall happiness with your business.

    Key Takeaway:

    While factors like market demand and profitability are essential, selecting a dropshipping niche that you genuinely enjoy is paramount. Passion fuels motivation, enhances creativity, fosters resilience, and ultimately contributes to a more rewarding and successful entrepreneurial experience. By aligning your dropshipping venture with your interests, you set yourself up for a more fulfilling and potentially profitable business journey.

    Importance of Test Orders in Dropshipping

    The sources highlight the importance of placing test orders when starting a dropshipping business [1]. While they don’t explicitly delve into all the reasons, the context suggests several key purposes:

    1. Verifying Product Quality and Supplier Reliability:

    • In dropshipping, you don’t physically handle the products. Your supplier is responsible for storage and shipping directly to your customers.
    • A test order lets you experience the process from a customer’s perspective, allowing you to assess the quality of the product firsthand. Is the item as described? Is the packaging adequate?
    • It also helps evaluate your supplier’s reliability. Do they ship promptly? Is the tracking information accurate?
    • Identifying potential quality or logistical issues early on is critical to avoid negative customer experiences and protect your brand reputation.

    2. Assessing Shipping Times and Processes:

    • Shipping times are crucial in dropshipping, as customers often expect fast delivery.
    • By placing test orders to different locations [1], you can gain insights into the actual shipping times from your supplier to various regions.
    • This allows you to set realistic customer expectations on your website and avoid potential complaints or disputes.
    • You can also evaluate the packaging quality and see if the products arrive undamaged, further validating your supplier’s shipping practices.

    3. Identifying Potential Issues and Troubleshooting:

    • A test order acts as a “trial run” for your entire fulfillment process.
    • It helps uncover any unforeseen issues or bottlenecks that could arise, from website functionality to payment processing to order confirmation emails.
    • By identifying these issues early, you can troubleshoot and optimize your operations before launching to a wider audience, ensuring a smoother customer experience.

    4. Simulating the Customer Journey:

    • Ordering from your own store as a test customer allows you to experience the entire purchase journey firsthand.
    • You can evaluate the user experience on your website, the clarity of product descriptions, the ease of checkout, and the post-purchase communication, including order confirmation and shipping updates.
    • This helps you identify areas for improvement and create a more seamless and enjoyable customer experience.

    5. Building Confidence in Your Business:

    • Successfully completing a test order provides a sense of validation and boosts your confidence in your dropshipping business.
    • It reassures you that the technical aspects are working, the supplier is reliable, and the products meet your standards. This confidence empowers you to move forward with marketing and sales efforts, knowing that your fulfillment process is robust.

    Key Takeaway:

    Placing test orders is a crucial step in launching a dropshipping business. It allows you to verify product quality, assess shipping times, troubleshoot potential issues, simulate the customer journey, and ultimately build confidence in your business. By taking the time to conduct thorough testing, you can ensure a smoother launch, minimize negative customer experiences, and set your dropshipping venture up for success.

    Optimizing a Website for Search Engine Optimization (SEO)

    The sources touch upon website optimization for search engine optimization (SEO) when discussing setting up a dropshipping store. Here’s a summary of the key points:

    • Domain Name: Choose a domain name that’s relevant to your brand and includes keywords related to your products [1]. This helps search engines understand what your website is about and can improve your visibility in search results for those specific terms.
    • Keywords: The sources emphasize the importance of using relevant keywords throughout your website content, including product descriptions, page titles, and meta descriptions [2]. Keywords are the terms people use when searching online, and incorporating them strategically helps search engines match your site with relevant user queries.
    • Meta Fields: The sources mention that Shopify’s meta fields offer a wide range of customization options for presenting your products and brand [1]. While not explicitly explained, meta fields likely include elements like meta descriptions, title tags, and image alt text, all of which play a role in SEO.
    • Meta Descriptions: Concise summaries of your web pages that appear in search results, providing users with a preview of your content.
    • Title Tags: HTML elements that specify the title of your web page, influencing how your page is displayed in search results and browser tabs.
    • Image Alt Text: Descriptive text for images that screen readers can use for visually impaired users and search engines use to understand image content.

    Beyond the provided sources, here are some additional important aspects of website SEO:

    • High-Quality Content: Create valuable, informative, and engaging content that’s relevant to your target audience. Search engines prioritize websites that offer high-quality content that satisfies user search intent.
    • Website Structure and Navigation: Organize your website logically with clear navigation, making it easy for both users and search engines to understand and crawl your content.
    • Mobile Optimization: Ensure your website is responsive and functions flawlessly on mobile devices. Google prioritizes mobile-friendly websites in search rankings.
    • Page Speed: Optimize your website’s loading speed, as slow-loading pages can negatively impact user experience and SEO.
    • Backlinks: Earn high-quality backlinks from other reputable websites, as these signals to search engines that your website is trustworthy and authoritative.

    Please note: The additional information provided above is based on general SEO best practices and is not directly derived from the sources you provided. You may want to verify this information independently.

    Benefits of Shopify for Dropshipping Websites

    The sources emphasize the importance of selecting the right platform for your dropshipping business, and strongly suggest Shopify as an ideal choice. While they don’t explicitly list all the advantages, they highlight several key features that make Shopify particularly well-suited for dropshipping:

    • Ease of Use and Setup: Shopify is known for its user-friendly interface, making it relatively simple to build and manage an online store, even for those with limited technical expertise. The sources mention that you can “build your website with Shopify in minutes” [1] and “follow the prompts to connect your two accounts” [2], suggesting a streamlined setup process.
    • Dropshipping-Specific Features and Apps: Shopify offers a robust app store with numerous integrations designed specifically for dropshipping businesses.
    • Supplier Directories and Integrations: The sources mention Shopify’s compatibility with supplier directories and apps like AliExpress, Worldwide Brands, Dsers, Zendrop, and Modelist [2, 3]. These integrations simplify product sourcing, order fulfillment, and inventory management.
    • Automated Order Fulfillment: The sources highlight the importance of automating the sales process, enabling purchases to be automatically fulfilled by the supplier [1]. Shopify’s dropshipping apps facilitate this automation, saving you time and effort.
    • Website Customization and Branding: The sources note that Shopify allows for website customization through “meta fields” [1], which provide flexibility in how you present your products and brand. While not fully elaborated upon, this customization likely includes options for adjusting product descriptions, layouts, fonts, and other elements to align with your brand identity.
    • Marketing and Sales Tools: Shopify offers various built-in marketing and sales features to help you promote your products and drive traffic to your store.
    • Social Media Integration: The sources mention the need for tools that connect to social media outlets to streamline advertising campaigns [1]. Shopify offers integrations with platforms like Facebook and Instagram, making it easier to run targeted ads and reach potential customers.
    • SEO Features: The sources touch upon Shopify’s support for SEO, including the ability to customize domain names and meta fields [1, 4]. While not extensively detailed, Shopify likely provides tools to optimize product descriptions, page titles, and other on-page SEO elements to improve your store’s visibility in search results.
    • Payment Processing and Security: While not explicitly mentioned in the sources, Shopify provides secure payment gateways and handles the complexities of processing transactions, ensuring a safe and reliable checkout experience for your customers.
    • Scalability and Support: Shopify offers different pricing plans to accommodate businesses of various sizes, allowing you to scale your store as your dropshipping business grows. Additionally, they provide customer support to assist with any technical issues or questions you might have.

    Beyond the provided sources: Shopify also offers features like abandoned cart recovery, email marketing integrations, and analytics dashboards to help you track your store’s performance and make data-driven decisions. These features, while not directly discussed in the sources, contribute to the overall effectiveness of Shopify as a platform for dropshipping businesses.

    Key Takeaway: Shopify offers a comprehensive suite of features tailored for dropshipping, including ease of use, supplier integrations, automated fulfillment, website customization, marketing tools, and reliable support. By leveraging these features, you can simplify the process of building and managing your dropshipping store, enabling you to focus on marketing, customer service, and growing your business.

    Trending Dropshipping Products and the Reasons for Their Selection

    The speaker in the source showcases several trending products ideal for dropshipping, offering insights into why she chose them:

    • LED Ring Light and Phone Tripod (Phone Accessories category): [1] The speaker, a content creator, sees these products as filling a gap in the market for high-quality filming accessories. She emphasizes their importance for both studio and on-the-go filming, indicating her personal understanding of their value and target audience. Her familiarity with similar products and their marketing allows her to envision a successful strategy.
    • LED Face Mask (Beauty and Personal Care category): [1] The speaker is drawn to this product due to its popularity and intriguing nature. Having seen numerous advertisements and receiving recommendations, she’s personally curious to try it. This suggests the product’s strong marketability stemming from its visually striking design and the curiosity it generates, aligning with her earlier statement about the effectiveness of products that “spark a lot of questions.” [1]
    • D&D Dice (Trending on TikTok category): [2] The speaker identifies these dice as a trending product on TikTok, leveraging the platform’s popularity and the dedicated D&D fanbase. She highlights the “never enough dice” sentiment among RPG enthusiasts, implying a consistent demand and potential for repeat customers within this niche.

    Methods for Testing Dropshipping Store Functionality

    The speaker recommends two primary methods for testing the functionality of your dropshipping store before officially launching:

    1. Simulated Test Orders Through Shopify:

    • Activate Test Mode: Within your Shopify store, navigate to the payments settings and enable “test mode.” This feature allows you to simulate orders without actual payment processing [1].
    • Utilize Test Credit Card: Shopify provides a test credit card number that you can use during checkout in test mode. This enables you to complete the entire purchase process as if you were a real customer, verifying that the website functions correctly, from adding items to the cart to receiving order confirmation emails [1].
    • Evaluate Checkout Process: By placing test orders, you can assess the user experience of your website. Is it easy to navigate? Are product descriptions clear? Does the checkout process flow smoothly? Identifying any issues or areas for improvement in this stage can enhance the customer experience and potentially increase conversion rates [1].

    2. Real Product Orders to Various Locations:

    • Order Products as a Customer: Go beyond simulation and place actual orders for some of your products, having them shipped to various locations, such as your own address, a friend’s house, or a family member’s address [1].
    • Assess Shipping Times and Handling: This method provides valuable insights into real-world shipping times and the supplier’s handling procedures. You can evaluate how long it takes for orders to arrive at different locations and assess the packaging quality. This information helps you set realistic customer expectations on your website and avoid potential complaints related to shipping [1].
    • Troubleshoot Issues Early: By placing real orders, you might uncover unforeseen issues or bottlenecks in the fulfillment process. For instance, you can observe if there are any problems with order confirmations, tracking information, or the quality of the products upon arrival. Addressing these issues early on ensures a smoother operation once you officially launch your store [1].

    Benefits of Comprehensive Testing:

    • Build Confidence: Successfully completing these tests provides reassurance that your website, payment processing, and supplier integrations are working harmoniously. This confidence empowers you to proceed with marketing and sales efforts, knowing that your dropshipping store is functioning as intended [1].
    • Reduce Negative Customer Experiences: Identifying and resolving any website or fulfillment issues before launching helps minimize the risk of negative customer experiences, such as slow shipping, damaged products, or inaccurate order information. Prioritizing a smooth customer experience protects your brand reputation and encourages positive reviews [2].
    • Optimize for Success: Thorough testing allows you to refine your website, fulfillment processes, and shipping expectations, creating a more efficient and customer-centric dropshipping operation. This proactive approach sets your business up for success in the long run [3].

    Optimizing Your Dropshipping Store’s SEO: The Speaker’s Advice

    The sources, primarily focused on establishing a dropshipping business, touch upon Search Engine Optimization (SEO) as a vital element for driving traffic to your online store. While they don’t provide an exhaustive SEO guide, the speaker highlights several key strategies to enhance your store’s visibility in search results:

    • Strategic Domain Name Selection: Your domain name, essentially your website’s address, plays a crucial role in SEO. The speaker emphasizes choosing a name that:
    • Reflects Your Brand: Your domain name should be memorable and clearly represent your brand identity.
    • Incorporates Relevant Keywords: Include keywords that potential customers might use when searching for products within your niche. For instance, if you specialize in eco-friendly pet products, consider a domain name that includes terms like “eco,” “pet,” or specific product categories.
    • Easy to Recall and Share: Aim for a domain name that’s easy to remember, pronounce, and share with others, as this can indirectly contribute to brand awareness and potentially attract more visitors.
    • Effective Keyword Utilization: Keywords are the foundation of SEO, representing the terms people enter into search engines. The speaker stresses the importance of strategically incorporating these keywords throughout your website:
    • Product Descriptions: Craft compelling product descriptions that naturally incorporate relevant keywords while providing valuable information to potential buyers. Avoid keyword stuffing, which can harm your SEO.
    • Page Titles: Each page on your website should have a unique and descriptive title tag that includes relevant keywords. These titles appear in search results and browser tabs, influencing how users perceive your page.
    • Meta Descriptions: Write concise and enticing meta descriptions for each page, summarizing the content and incorporating relevant keywords. These summaries appear below your page title in search results, encouraging users to click through to your site.
    • Image Alt Text: Use descriptive alt text for all images on your website, including relevant keywords when appropriate. Alt text makes your website more accessible to visually impaired users and helps search engines understand the content of your images.
    • Leveraging Shopify’s “Meta Fields”: The speaker mentions that Shopify offers “meta fields” for customizing your website and product presentation. While not explicitly detailed, these meta fields likely encompass various SEO elements, allowing you to:
    • Refine Product Information: Customize product descriptions, attributes, and other details to provide comprehensive information that’s both appealing to customers and optimized for search engines.
    • Enhance Page Structure: Use meta fields to adjust page layouts, headings, and other structural elements to improve readability and search engine crawlability.
    • Tailor Content for Your Brand: Employ meta fields to incorporate unique brand-specific elements that differentiate your store and create a consistent brand experience.

    Beyond the Provided Sources: SEO is a multifaceted discipline, encompassing far more than just keywords and domain names. While the sources provide a foundational understanding of these core elements, it’s essential to explore other critical aspects of SEO to maximize your dropshipping store’s visibility and attract organic traffic. These include:

    • High-Quality, Relevant Content: Create valuable content that caters to your target audience’s needs and interests. This could include blog posts, articles, guides, or even source content related to your products. Engaging and informative content not only attracts visitors but also establishes your brand as an authority in your niche.
    • User-Friendly Website Structure and Navigation: Organize your website logically with clear menus and internal links, making it easy for both users and search engines to navigate and understand your content. A well-structured site improves user experience and encourages search engines to index your pages more effectively.
    • Mobile-Friendly Design: Ensure your website is responsive and adapts seamlessly to different screen sizes. Mobile optimization is crucial, as Google prioritizes mobile-friendly websites in search rankings, reflecting the increasing dominance of mobile devices for browsing.
    • Fast Loading Speed: Optimize your website to load quickly, as slow-loading pages can lead to higher bounce rates and negatively impact your SEO. Compress images, leverage caching mechanisms, and choose a reliable hosting provider to enhance your site’s performance.
    • Building High-Quality Backlinks: Earn backlinks from other reputable websites within your industry or related niches. Backlinks act as votes of confidence, signaling to search engines that your website is trustworthy and authoritative. Engage in guest blogging, participate in relevant online communities, and reach out to industry influencers to cultivate valuable backlinks.

    Remember: SEO is an ongoing process, requiring continuous monitoring, analysis, and adaptation to stay ahead of the ever-changing search landscape. Utilize analytics tools to track your website’s performance, identify areas for improvement, and refine your SEO strategies over time.

    Two Recommended Dropshipping Categories

    The speaker in the source recommends several product categories suitable for starting a dropshipping business. Here are two examples with explanations:

    1. Home and Bedroom

    • High Demand, Low Competition: This category often features products with consistent demand but relatively low market competition, making it easier to stand out. [1]
    • Variety of Product Options: “Stuff like linen bed sheets, blackout curtains, and pillows” are mentioned as good starting points. [2] This suggests a wide array of potential products within this category, allowing you to tailor your offerings to specific niches or target audiences.
    • Potential for Bundling: Home and bedroom products often complement each other, allowing you to create attractive bundles or package deals to increase sales. For instance, you could offer a bundle that includes bed sheets, matching pillowcases, and a decorative throw blanket.

    2. Phone Accessories

    • Massive Industry with Bundling Opportunities: The speaker highlights that phone accessories constitute a “$35 billion industry.” [2] This immense market size offers significant earning potential.
    • Targeted Bundles for Content Creators: The speaker, being a content creator herself, suggests bundles tailored to this niche, such as a “Film Production bundle which sells a ring light, Bluetooth mic, and tripod.” [2] This demonstrates how you can leverage niche expertise to curate highly relevant product bundles.
    • Evergreen Demand: People constantly upgrade their phones or need replacements for accessories, ensuring consistent demand within this category.

    Key Considerations When Choosing a Category:

    Beyond the specific categories mentioned, the speaker emphasizes the importance of selecting a niche that you’re passionate about and can personally relate to. [3] This genuine interest will likely translate into more effective marketing and product selection. Additionally, conducting thorough market research to identify trending products and assess competition levels is crucial before committing to a specific category. [1, 2]

    A Recommended Beauty and Personal Care Product

    The speaker recommends LED face masks as a potential dropshipping product within the “Beauty and Personal Care” category. Here’s why:

    • Trending Product with Marketing Potential: The speaker mentions that she sees LED face masks advertised frequently and that a friend even recommended them. This suggests that these masks are a trending product with existing consumer interest, making them potentially easier to market.
    • Intriguing and Curiosity-Provoking: The speaker describes LED face masks as “striking,” “weird,” and something that “sparks a lot of questions.” These characteristics suggest that the product’s unique nature could be leveraged to create engaging marketing campaigns that pique curiosity and attract attention.
    • Personal Interest and Experience: The speaker expresses a personal interest in trying LED face masks, indicating a level of passion for the product that could translate into more authentic and effective marketing efforts.

    While the speaker doesn’t provide specific details about the potential benefits or features of LED face masks, her observations highlight the product’s marketability and suggest it’s a potentially viable option for a dropshipping store within the beauty and personal care niche. [1]

    The Importance of a Good Profit Margin in Dropshipping

    The sources emphasize that maintaining a healthy profit margin is crucial for the success and sustainability of your dropshipping venture. Here’s why:

    • Covering Expenses and Ensuring Profitability: A good profit margin allows you to cover the various expenses associated with running your business, such as: [1]
    • Marketing Costs: Advertising campaigns, social media promotions, and other marketing efforts require financial investment to attract customers.
    • Website Subscription: Your e-commerce platform, like Shopify, often involves recurring subscription fees.
    • Shipping Costs: Even though the supplier handles shipping, you might incur costs related to packaging, handling, or expedited shipping options.
    • Taxes: Various taxes, including sales tax and income tax, need to be factored into your pricing and profitability calculations.
    • A sufficient profit margin ensures that you not only cover these expenses but also generate a profit from each sale, making your business financially viable.
    • Managing Fluctuations and Unexpected Costs: A healthy profit margin provides a buffer to absorb unexpected costs or fluctuations in expenses, such as: [1]
    • Increased Advertising Costs: Competition for online advertising can drive up ad prices, impacting your profitability if your margins are too thin.
    • Product Price Changes: Suppliers might adjust their wholesale prices, potentially squeezing your profit margin if you haven’t factored in this possibility.
    • Unforeseen Issues: Unexpected challenges like product returns, customer service issues, or shipping delays can incur additional costs that a good profit margin helps to mitigate.
    • Investing in Business Growth: A strong profit margin allows you to reinvest earnings back into your business, fostering growth and expansion. You can allocate funds toward: [1]
    • Enhanced Marketing: Increase your advertising budget to reach a wider audience and attract more customers.
    • Product Development: Explore new product offerings or expand your existing product line to cater to evolving customer demands.
    • Website Improvements: Invest in website enhancements, such as a more user-friendly design, advanced features, or improved security, to enhance the customer experience.
    • Business Operations: Streamline your operations by hiring additional staff, upgrading your technology infrastructure, or outsourcing specific tasks to improve efficiency.
    • Competitive Pricing While Maintaining Profitability: A good profit margin enables you to offer competitive prices to attract customers while still ensuring that each sale contributes to your bottom line. The sources recommend aiming for a pricing strategy where you sell products at roughly three to four times the cost of the product to maintain a healthy balance between affordability and profitability. [2]

    In essence, a good profit margin is the lifeblood of your dropshipping business. It empowers you to cover expenses, navigate unexpected challenges, invest in growth, and maintain a competitive edge in the marketplace.

    Here are three examples of popular dropshipping niches and specific products within each, as discussed in the sources:

    1. Home and Bedroom

    • Linen Bed Sheets: These offer a touch of luxury and comfort, appealing to a wide range of customers seeking to upgrade their sleep experience.
    • Blackout Curtains: These are particularly popular among people who work night shifts, have light-sensitive sleep patterns, or simply desire a darker bedroom environment.
    • Pillows: A variety of pillows catering to different sleep positions and preferences can be offered, including memory foam pillows, down pillows, and orthopedic pillows.

    The sources suggest that home and bedroom products often have high demand but relatively low market competition, making it a potentially lucrative niche for dropshipping.

    2. Phone Accessories

    • Ring Light: Essential for content creators, influencers, and anyone looking to improve the lighting for their photos and source taken with their phones.
    • Bluetooth Mic: Provides better audio quality for recording source , podcasts, or online meetings using a smartphone.
    • Tripod: Allows for stable phone placement for hands-free source recording or watching content.

    The sources highlight that phone accessories are a massive industry, and bundling products like the “Film Production Bundle” mentioned can be an effective strategy to target specific customer segments.

    3. Baby Products

    • Baby Bottles: A staple item for parents with infants, with various options available based on age, feeding needs, and material preferences.
    • Teething Toys: Help to soothe babies’ gums during the teething phase and come in various shapes, sizes, and materials.
    • Booster Seats: Provide a safe and elevated seating option for toddlers during mealtimes.

    The sources emphasize the importance of quality control when dropshipping baby products due to the safety considerations involved.

    Three Ways to Optimize Website SEO for Dropshipping

    The sources focus primarily on setting up a dropshipping business, including product selection, supplier choices, and profit margin calculations. While they don’t provide an in-depth guide to SEO, they do offer some insights into optimizing a dropshipping website for search engines. Here are three key takeaways:

    1. Strategic Keyword Incorporation

    When choosing a domain name, the sources stress the importance of including relevant keywords that reference your brand and the products you sell [1]. This helps search engines understand the focus of your website and match it with relevant user searches. For example, if you’re selling phone accessories, incorporating keywords like “phone cases,” “chargers,” or “screen protectors” into your domain name can signal to search engines what your website is about, potentially improving your ranking in search results for those terms.

    2. Optimized Product Descriptions

    While not explicitly stated, the sources highlight the importance of meta fields in website design, emphasizing that they allow for customization in presenting products [1]. While the sources focus on brand presentation aspects of meta fields, they can also play a significant role in SEO.

    Beyond the sources:

    Meta descriptions, which are a type of meta field, are brief summaries of your web pages that appear in search results. Crafting compelling and keyword-rich meta descriptions can entice users to click on your link, increasing traffic to your website.

    Similarly, image alt text, another type of meta field, provides textual descriptions of images on your website. By including relevant keywords in your image alt text, you can improve your website’s visibility in image searches and make your content more accessible to users who are visually impaired.

    3. Content Marketing (Not Explicitly Mentioned in Sources)

    Beyond the Sources:

    While the sources don’t directly discuss content marketing strategies, it’s a crucial aspect of SEO. By creating high-quality, informative, and engaging content related to your dropshipping niche, you can:

    • Attract organic traffic: Valuable content draws users to your website through search engine rankings and social media sharing.
    • Establish authority: By providing helpful information and insights, you can position your brand as a trusted source within your niche, increasing credibility and customer trust.
    • Generate backlinks: Other websites are more likely to link to your content if it’s valuable and informative, which can boost your search engine rankings.

    For example, if you’re dropshipping home decor products, you could create blog posts on interior design trends, DIY home improvement tips, or guides to choosing the perfect curtains or rugs. This type of content can attract users interested in home decor, driving traffic to your website and potentially converting them into customers.

    The Crucial Role of Profit Margin in Dropshipping

    The sources highlight the importance of profit margin as a key indicator of financial health and a driver of success in dropshipping. Profit margin represents the percentage of profit earned from each sale after deducting all expenses. A healthy profit margin is essential for covering costs, navigating challenges, and fueling business growth.

    Here’s why profit margin is so significant in dropshipping:

    • Sustainability and Covering Expenses: The sources emphasize that a good profit margin allows you to cover the various costs associated with running your business [1, 2]. These costs include marketing campaigns to attract customers, website subscription fees for your e-commerce platform, shipping costs, and taxes [2]. Without a sufficient profit margin, your business could struggle to stay afloat and might even operate at a loss.
    • Pricing Strategy and Competitiveness: The sources recommend aiming for a product pricing strategy where you sell items at roughly three to four times their cost [2]. This approach helps ensure a healthy profit margin while allowing you to offer competitive prices to attract customers [2]. Striking the right balance between profitability and affordability is crucial for success in the competitive dropshipping landscape.
    • Managing Unexpected Costs and Fluctuations: A healthy profit margin acts as a buffer against unexpected expenses or fluctuations in costs [2]. This is particularly important in dropshipping, where you rely on external suppliers and might face unforeseen challenges like supplier price increases, shipping delays, or product returns.
    • Investing in Business Growth and Expansion: A strong profit margin provides the financial resources to reinvest in your business, fostering growth and expansion [2]. You can allocate profits towards enhancing your marketing efforts, exploring new product offerings, improving your website’s functionality, or streamlining your operations [2]. These investments can help you scale your dropshipping business and achieve long-term success.

    In summary, a healthy profit margin is the foundation of a successful dropshipping business. It ensures financial stability, allows for competitive pricing, provides a cushion against unforeseen challenges, and fuels growth and expansion. Prioritizing profit margin calculations and implementing strategies to optimize profitability are essential steps towards building a thriving dropshipping venture.

    Three Approaches to Finding Suitable Dropshipping Suppliers

    The sources provide a helpful roadmap for aspiring dropshippers, outlining steps from niche selection to website setup. A critical aspect of this process is finding reliable dropshipping suppliers who align with your business needs. Here are three ways to find suitable dropshipping suppliers, based on the information in the sources:

    1. Contact Manufacturers Directly

    If you already have a specific product in mind, such as a particular style of custom t-shirt for a print-on-demand business, the sources suggest contacting the manufacturers directly. Reach out to the manufacturers of the product you’re interested in and inquire about their list of wholesalers. This strategy offers a couple of advantages:

    • Targeted Supplier List: You’ll receive a list of suppliers specifically handling the product you want, streamlining your search process.
    • Potential Niche Expansion: The sources point out that most dropshippers carry a variety of products from multiple manufacturers. By connecting with manufacturers, you might discover other products within your niche that you could consider adding to your offerings, potentially expanding your business opportunities.

    2. Explore Supplier Directories and Marketplaces

    The sources recommend exploring various online platforms that connect dropshippers with potential suppliers. Here are a few examples:

    • AliExpress: The sources describe AliExpress as a widely known supplier directory that offers a vast selection of products from manufacturers worldwide. However, the sources caution about potential drawbacks, such as lengthy shipping times (up to 45 days) and varying product quality depending on the supplier’s location.
    • Worldwide Brands: This directory is known for its stricter guidelines, which the sources suggest aim to ensure a higher quality of wholesalers. It offers a substantial range of products and suppliers across diverse niches, with a database of 16 million products.
    • Dropship.IO: This platform functions as a product database, providing access to revenue data, product offerings, advanced filtering options, and insights through its newsletter. It goes beyond simply listing products, offering educational resources for dropshippers.
    • Alibaba: This platform primarily operates as a B2B marketplace, facilitating transactions between buyers and sellers. While you can find suppliers here, the sources note that, similar to AliExpress, Alibaba can also have longer shipping times.

    3. Utilize Dropshipping Apps and Integrations

    The sources highlight several dropshipping apps that streamline the process of finding and connecting with suppliers, often integrating directly with e-commerce platforms like Shopify:

    • DSers: This app connects your online store with AliExpress suppliers, enabling you to compare wholesale prices and assess supplier performance history before making decisions.
    • ZenDrop: This app provides access to millions of products and offers the option to bulk order and ship products to US warehouses. This strategy can significantly reduce shipping times to your customers, enhancing their experience and potentially leading to greater satisfaction.
    • Modelist: This app is particularly useful if you’re seeking higher-quality brand-name products, offering a selection that includes brands like Calvin Klein and Dolce & Gabbana, alongside its API partnership with AliExpress.

    Important Considerations When Choosing a Dropshipping Supplier

    The sources emphasize that selecting the right supplier is crucial for the success of your dropshipping business. Here are key factors to consider:

    • Fast Shipping: Prioritize suppliers who can offer fast shipping times (ideally within 3-5 days), as customers have high expectations for speedy delivery in today’s e-commerce landscape.
    • Low Costs: The cost of the products you source directly impacts your profit margin. Compare prices across different suppliers to ensure you’re getting the most cost-effective options.
    • Quality Control: Ensure that your chosen supplier has reliable quality control measures in place to maintain consistent product quality. Request samples or supplier references to verify quality before committing to a large order.
    • Good Communication: Clear and timely communication with your supplier is essential for smooth business operations. Choose a supplier who is responsive to inquiries and can effectively address any issues that may arise.

    By carefully evaluating potential dropshipping suppliers using these criteria and exploring the various avenues mentioned above, you can increase your chances of finding reliable partners who can help you build a successful dropshipping business.

    Recommended Profit Margins in Dropshipping: A Balancing Act

    The sources don’t explicitly state a specific recommended profit margin for dropshipping products. However, they offer valuable insights into pricing strategies and cost considerations that contribute to determining a suitable profit margin.

    Here’s a breakdown of key points from the sources that can guide you in setting appropriate profit margins:

    • The “Three to Four Times” Rule: The sources suggest a general guideline for pricing dropshipping products: aim to sell items at approximately three to four times their cost. This pricing strategy helps ensure a healthy profit margin while remaining competitive in the market. For example, if a product costs you $10, you could aim to sell it for $30 to $40. [1]
    • Balancing Profitability and Affordability: The sources emphasize the importance of striking a balance between profitability and affordability. Setting prices too high might deter potential customers, while pricing too low could erode your profit margins and make it difficult to cover expenses. Carefully consider your target market, the perceived value of your products, and the competitive landscape when determining your pricing strategy. [1]
    • Factoring in All Expenses: To accurately calculate your profit margin, the sources stress the need to account for all expenses associated with your dropshipping business. These expenses include marketing and advertising costs, website subscription fees, shipping costs, and taxes. Failing to consider all expenses can lead to an overestimation of your profit margin and potential financial difficulties. [1]

    Beyond the Sources:

    • Industry Benchmarks: While the sources don’t provide specific industry benchmarks, it’s worth researching typical profit margins within your dropshipping niche. Understanding industry averages can give you a better sense of what’s considered a reasonable profit margin and help you assess the financial health of your business.
    • Product Category Variations: Profit margins can vary significantly depending on the product category. Products with higher perceived value or lower competition might allow for higher profit margins, while products in highly competitive categories might require lower margins to attract customers.
    • Long-Term Sustainability: When setting profit margins, consider the long-term sustainability of your business. A higher profit margin can provide a cushion against unforeseen challenges and allow for reinvestment in growth initiatives. However, excessively high margins might make it difficult to compete effectively and attract a loyal customer base.

    In conclusion, determining the “recommended” profit margin for dropshipping products involves a nuanced approach. While the sources provide a helpful starting point with the “three to four times” rule, consider industry benchmarks, product category variations, and long-term sustainability goals to establish profit margins that support both profitability and business growth.

    Trending Dropshipping Products Highlighted in the source

    The source showcases various trending dropshipping product ideas, primarily within ten popular categories. The speaker emphasizes selecting products with high demand but low market competition for optimal success in dropshipping.

    Here are some specific examples of trending products mentioned, categorized by the broader niche:

    1. Home and Bedroom:

    • Linen bedsheets
    • Blackout curtains
    • Pillows

    2. Baby Products:

    • Baby bottles
    • Teething toys
    • Booster seats

    3. Environmentally Friendly Items:

    • Biodegradable toothbrushes
    • Exfoliating sponges

    4. Phone Accessories:

    • Phone cases
    • Screen protectors
    • Ring lights
    • Bluetooth microphones
    • Tripods (specifically mentioned as part of a “Film Production bundle”) [1]

    5. Car Accessories:

    • Customizable air fresheners
    • Window shades
    • Floor mats

    6. Beauty and Personal Care:

    • LED face masks (highlighted as a product the speaker is personally curious about) [2]
    • Vegan and cruelty-free products (suggested as a potential bundle with the “Environmentally Friendly” category) [1]

    7. Kitchen Tools:

    • Quirky sushi makers
    • Mini smoothie blenders
    • Water filters

    8. Pet Supplies:

    • Slow feeding trays (for dogs with anxiety or high energy) [2]
    • Portable water dispensers for pets [2]
    • Paw cleaners [2]
    • Leashes
    • Treats
    • Toys
    • Cat litter (mentioned as a potential repeat purchase item) [1]
    • Dog waste bags (mentioned as a potential repeat purchase item) [1]

    9. Staple Clothing Items:

    • T-shirts
    • Yoga pants
    • Athleisure wear
    • Footwear
    • “Hobbit Feet” slippers (presented visually without detailed explanation) [2]

    10. Trending on TikTok:

    • D&D dice (specifically for fans of role-playing games) [3]

    Key Takeaways from the source :

    • Relatability and Excitement: The speaker emphasizes choosing products that you personally find interesting and can relate to, as this can fuel your passion and creativity in marketing them. [2]
    • Problem-Solving Products: The source highlights products that address specific needs or solve problems, such as slow feeding trays for anxious dogs or portable water dispensers for pets. [2]
    • Visual Appeal and Curiosity: Products that are visually striking or spark curiosity, like LED face masks, can be particularly marketable. [2]

    By focusing on these trending product categories and incorporating the insights from the source , you can gain a better understanding of potential product opportunities in the dropshipping market.

    Understanding Meta Fields in Website Design

    The sources touch upon the concept of meta fields within the context of website customization, specifically using the Shopify platform. Source [1] explains that meta fields offer a way to tailor the presentation of products beyond the standard fields typically provided in website design.

    • Limitations of Standard Fields: Standard website design fields aim to cater to the general needs of most business owners. However, these fields might not always accommodate unique requirements or specific types of content that a business might want to display.
    • Expanded Customization with Meta Fields: Meta fields in Shopify provide a solution to these limitations by allowing users to create custom fields to showcase their products in more personalized ways. This customization extends beyond basic product descriptions and can encompass various elements, including:
    • Detailed product specifications
    • Unique font styles
    • PDF file attachments
    • Links to related content (“meta objects”)
    • Any other elements that standard fields might not readily support
    • Benefits of Meta Fields: By using meta fields, businesses can:
    • Enhance product descriptions with richer details
    • Create a more visually appealing and engaging presentation
    • Offer additional resources or information related to their products
    • Strengthen their brand identity through tailored content
    • Implementation and Flexibility: The sources highlight the ease of customizing meta fields in Shopify. Users can modify these fields as their brand evolves or implement them right from the start.

    In essence, meta fields empower businesses to move beyond the constraints of pre-defined website design elements and create a more tailored and informative experience for their customers.

    Here are three examples of product categories from the sources that are considered good dropshipping niches:

    • Phone accessories are discussed as a strong market for dropshipping [1, 2]. The global market for phone accessories is valued at $35 billion, and there are many opportunities for bundling products together [2]. For instance, someone might bundle a ring light, Bluetooth microphone, and tripod for content creation [2].
    • Pet supplies are another good dropshipping niche because people are always looking for new ways to take care of their pets [2, 3]. This category also presents opportunities for repeat customers through essential products like cat litter and dog waste bags [2]. The speaker in the source even bought a slow feeding tray, water dispenser, and paw cleaner for their dog [3].
    • Environmentally friendly items are a good dropshipping niche because people want products that meet their needs without harming the environment [2]. Examples include biodegradable toothbrushes and exfoliating sponges [2]. These products can also be bundled with other categories, such as beauty and personal care, to make them even more appealing to customers [2].

    The sources emphasize that good dropshipping niches have high demand and low market competition [1]. This means that many people are looking for these products, but there are not many businesses selling them yet. The phone accessories, pet supplies, and environmentally friendly items categories all fit these criteria, making them strong choices for dropshipping businesses.

    Three Steps for Testing Orders in Dropshipping

    The sources outline a method for testing orders within your dropshipping store using Shopify’s test mode feature, along with a recommendation for testing product quality and shipping logistics. Here are three steps you can take to test an order before launching your website:

    1. Activate Shopify’s Test Mode: The sources emphasize the importance of placing a test order through your Shopify store to ensure everything functions correctly. Source [1] details how to enable “test mode” within your Shopify account:
    • Go to the “Payments” section of your store.
    • Click “Manage” at the top of the page.
    • Scroll down to “Test Mode” and check the box.
    • Enter your phone number if it’s not already saved.
    • Click “Save.”
    • With test mode activated, all subsequent orders will be simulated, preventing actual financial transactions and product shipments.
    1. Complete a Simulated Purchase: After enabling test mode, you can proceed with a simulated order:
    • Add products to your cart as a customer would on your website.
    • Proceed to the checkout page.
    • When prompted to enter credit card information, use Shopify’s test credit card number (obtainable through a quick online search) and any future date for the expiry. You can input any random numbers for the CVV.
    • Complete the simulated order to ensure the entire process flows smoothly, from product selection to order confirmation.
    • Important: Remember to deactivate test mode after completing your testing by unchecking the box in your Shopify payment settings. Leaving test mode active will prevent real orders from being processed once your site goes live.
    1. Order Products for Real-World Testing: Source [1] also recommends ordering samples of your products and shipping them to various locations:
    • Order products from your supplier and have them shipped to your address, as well as the addresses of friends or family members.
    • This hands-on approach allows you to evaluate several key aspects:
    • Product quality: You can directly assess the quality of the items your supplier ships to ensure they meet your standards and customer expectations.
    • Shipping times: Shipping to different locations helps gauge shipping speeds from your supplier and potential variations in delivery times to different regions.
    • Packaging and Handling: By receiving the products yourself, you can examine the packaging and ensure items arrive safely and in a presentable condition.

    By taking these three steps—using Shopify’s test mode, completing simulated purchases, and conducting real-world product testing—you can proactively identify and address any potential issues before launching your dropshipping website, leading to a smoother customer experience and a stronger foundation for your business.

    Calculating Net Profit Margin in Dropshipping

    The sources provide a breakdown of how to calculate your net profit margin for a dropshipping business. Source emphasizes that a higher net profit margin indicates a healthier and more profitable business, as it reflects the company’s ability to manage expenses relative to sales. Here’s a comprehensive explanation of the calculation process:

    Understanding the Components:

    • Net Profit Margin: This is the percentage of profit remaining from each sale after deducting all expenses.
    • Gross Profit: This is the revenue from a sale minus the direct cost of the product (the price you pay your supplier).
    • Net Revenue: This is the total revenue generated from sales after accounting for returns, discounts, and allowances.

    The Formula:

    To calculate your net profit margin, use the following formula:

    • (Gross Profit / Net Revenue) x 100 = Net Profit Margin

    Example Calculation:

    • Let’s say you sell a product for $50 (Net Revenue), and the product cost you $20 from your supplier. Your Gross Profit would be $30 ($50 – $20).
    • To find your Net Profit Margin: ($30 / $50) x 100 = 60%
    • In this example, your Net Profit Margin is 60%.

    Factors Affecting Net Profit Margin:

    Source highlights that your net profit margin considers the cost of the product and various operating expenses, including:

    • Marketing Costs: This includes expenses related to advertising campaigns, social media promotions, and other marketing efforts.
    • Business Subscriptions: This covers the cost of subscriptions for website hosting, e-commerce platforms (like Shopify), and any other tools or services you use to run your business.
    • Shipping Costs: These are the fees associated with shipping products from your supplier to your customers.
    • Taxes: You’ll need to account for applicable taxes, including sales tax, income tax, and any other relevant taxes in your region.

    Optimizing Your Net Profit Margin:

    The sources provide insights on managing expenses to enhance your net profit margin:

    • Efficient Marketing: Prioritize quality over quantity in your advertising campaigns, ensuring that your ads effectively target your audience and generate a strong return on investment.
    • Cost-Effective Subscriptions: Evaluate the features and benefits of different subscription tiers for the services you use. Sometimes, investing in a higher-priced subscription that offers more features can save you money in the long run by reducing the need for additional tools or outsourcing.
    • Strategic Product Sourcing: Conduct thorough research to compare product costs from different suppliers. Ensure that you’re getting the most competitive pricing without compromising on product quality.

    Remember: The information in the sources focuses on calculating net profit margin within the context of dropshipping. Other business models might have additional factors or nuances to consider when determining profitability.

    Author’s Favorite Pet Products

    The author of the source material highlights several pet supply products that they purchased for their dog, Babs. While they don’t explicitly state a single “favorite” item, the source does showcase three specific products:

    • Slow Feeding Tray: The author explains that this type of tray is “great for dogs with high anxiety and energy” [1]. This suggests that the author values products that address their dog’s specific needs and contribute to their well-being.
    • Water Dispenser: The author describes this product as an on-the-go solution that is “better than the water bottle to hand method” [1]. The emphasis on convenience and practicality implies that the author appreciates products that make pet care easier and more manageable.
    • Paw Cleaner: This item is mentioned because the author’s dog, Babs, “gets into trouble all the time outside” [1]. The need for a paw cleaner suggests that the author prioritizes hygiene and cleanliness for their pet, especially after outdoor activities.

    While the author doesn’t declare an outright favorite, their selection and descriptions of these three products offer insights into the qualities they value in pet supplies: a focus on their dog’s individual needs, convenience for pet owners, and maintaining cleanliness.

    Advantages of Using Shopify to Build a Dropshipping Website

    The sources emphasize the benefits of utilizing Shopify for creating and managing a dropshipping business. Here are some key advantages highlighted:

    • Streamlined Website Building: The sources highlight Shopify’s user-friendly interface, enabling users to construct a website quickly and efficiently. Source specifically states, “You can start right now by clicking the free trial in the description below and build your website with Shopify in minutes.” This suggests that Shopify simplifies the website building process, even for those without extensive technical expertise.
    • Integrated Sales Automation: Shopify offers the ability to automate product sales in conjunction with your chosen dropshipping supplier. This automation eliminates the need for manual order processing for each sale, saving you time and effort. As source explains, “Make sure that your website has the ability to automate the sale of the product with the purchase from the supplier; otherwise, with each sale, you’ll have to do that manually.”
    • Marketing and Advertising Integration: Shopify provides tools and integrations that streamline marketing and advertising campaigns. Source notes that Shopify allows you to “connect to various social media outlets to streamline your advertising campaigns.” This connectivity simplifies the process of reaching your target audience across different platforms.
    • Domain Name Management: Shopify simplifies the process of setting up and managing your website’s domain name (your website’s web address). Source explains that you can either purchase a new domain name directly through Shopify or connect an existing domain you own. They state that you can “either buy it through Shopify or connect an existing domain. You can do either when you go to the domains tab in settings in your Shopify account.”
    • Meta Field Customization: Shopify offers a feature called “meta fields,” which provides a high degree of customization in how you present your products and brand. This functionality allows you to go beyond standard website design elements and tailor your website to your specific needs. Source highlights the flexibility of Shopify meta fields, stating that they “have a very wide range of customization that you can take advantage of as you grow your brand or right from the get-go.”
    • App Store and Integrations: While not explicitly mentioned in the provided sources, Shopify is known for its extensive App Store, offering a vast library of plugins and applications that extend the platform’s functionality. These apps can help you optimize various aspects of your business, from marketing and customer service to inventory management and shipping.
    • B2B Marketplace Integration: Source specifically mentions that Shopify allows seamless integration with Alibaba, a major B2B marketplace. This integration enables you to browse, import, and list products from Alibaba directly within your Shopify store. The source explains that “you can install the Alibaba official app through the Shopify App Store, and from there, you can follow the prompts to connect your two accounts and voila, you can browse and import items from Alibaba directly from there.” This streamlined connection simplifies product sourcing and inventory management.

    In summary, Shopify emerges as a comprehensive platform designed to support dropshipping businesses, offering a user-friendly website builder, automated sales processing, integrated marketing tools, domain management, customization options, and access to a wide range of supporting apps.

    Here are three examples of niche product categories suitable for dropshipping and the reasons why they are advantageous, based on the sources provided:

    1. Environmentally Friendly Items

    • Growing Demand: Source [1] emphasizes that this category is “super marketable” due to rising consumer demand for eco-conscious products that fulfill essential needs while minimizing environmental impact.
    • Reduced Environmental Waste: Products like biodegradable toothbrushes, exfoliating sponges, and reusable shopping bags appeal to environmentally conscious consumers looking to reduce their ecological footprint.
    • Bundling Potential: Source [1] also suggests that environmentally friendly items can be effectively bundled with other product categories, creating attractive package deals and increasing sales potential.

    2. Phone Accessories

    • Massive Market: Source [1] highlights that phone accessories represent a “$35 billion industry,” indicating a substantial and established market with ample opportunity.
    • High Demand and Frequent Repurchases: The essential nature of phone accessories, such as cases and screen protectors, combined with the constant release of new phone models, drives consistent demand and repeat purchases.
    • Bundling Opportunities: The source suggests that phone accessories are particularly well-suited for creating bundled offers, especially targeting content creators who utilize their phones for business purposes. Bundles could include items like ring lights, tripods, and Bluetooth microphones, catering to a specific niche within the broader phone accessories market.

    3. Pet Supplies

    • Evergreen Niche: Source [1] points out that the need for pet supplies like leashes, treats, and toys remains constant, making it a stable and reliable market for dropshipping.
    • Repeat Customer Potential: The ongoing need to restock essential items like pet food, litter, and waste bags fosters opportunities to cultivate repeat customers, leading to consistent sales over time.
    • Niche Specialization: Within the broad pet supplies category, there’s room for specializing in specific types of pets or focusing on specific needs, such as anxiety relief products, grooming supplies, or training tools. This allows you to target a more defined audience and tailor your product offerings accordingly.

    Understanding Meta Fields in Dropshipping

    Source [1] introduces the concept of meta fields within the context of building a website with Shopify for a dropshipping business.

    Definition: Meta fields, in essence, provide a way to customize the information displayed about your products beyond the standard fields offered by typical website designs. Think of them as extra fields that you can add to your product pages to showcase specific details, features, or content that might not fit into the predefined categories.

    Benefits for Dropshipping:

    • Enhanced Product Descriptions: While standard website fields might cover basic product information like name, price, and a short description, meta fields allow you to add more comprehensive and tailored descriptions. You can highlight specific benefits, use cases, or technical specifications that appeal to your target audience.
    • Unique Branding and Content: Meta fields empower you to go beyond generic product presentations and infuse your brand’s personality into the product display. You can incorporate specific fonts, add unique styling elements, or include custom content sections that differentiate your brand from competitors.
    • Flexibility and Customization: The sources emphasize that Shopify meta fields offer “a very wide range of customization” [1], allowing you to adapt the presentation of your products as your business evolves. You can add links to relevant resources, embed PDF files with additional information, or create custom fields to showcase any unique selling points of your products.

    Examples:

    • Imagine you are dropshipping specialized phone grips designed for gamers. Standard fields might only allow for a basic description, but with meta fields, you can add a section specifically highlighting the ergonomic design, compatibility with different phone models, and any unique features that appeal to gamers.
    • If you are selling eco-friendly clothing, you could use meta fields to provide detailed information about the sustainable materials used, the ethical manufacturing processes employed, or certifications that verify the product’s eco-credentials.

    Key Takeaway: Meta fields empower dropshippers to elevate their product presentations beyond the limitations of standard website templates. By leveraging meta fields, you can enhance your product descriptions, reinforce your branding, and provide customers with the specific information they need to make informed purchasing decisions.

    Here are the key elements of drop shipping and its benefits for aspiring entrepreneurs:

    • Drop shipping is a retail fulfillment method where a store doesn’t keep the products it sells in stock. [1] Instead, when a store sells a product, it purchases the item from a third party and has it shipped directly to the customer. This means the seller doesn’t have to handle the product directly. [1]
    • Drop shipping is ideal for aspiring entrepreneurs because it requires minimal startup costs. [1] You don’t need to invest in inventory or warehouse space, and you can start selling products online right away. [1] You only pay for the products when you make a sale, so there is no risk of being stuck with unsold inventory. [1]
    • Another benefit of drop shipping is that it’s highly scalable. [1] As your business grows, you can easily add more products and suppliers without having to worry about storage or shipping. [1] This makes drop shipping a great option for entrepreneurs who want to build a large and successful business. [1]

    Finding a Winning Product:

    • To be successful in drop shipping, you need to find products that are in high demand but have low market competition. [1] The products that tend to do the best in a drop shipping format are those that are not readily available in traditional retail stores. [1]
    • Thorough market research and experimentation are crucial in identifying the right product to sell. [2]
    • Consider exploring categories such as home and bedroom, baby products, environmentally friendly items, phone accessories, car accessories, beauty and personal care, kitchen tools, pet supplies, and staple clothing items. [2]

    Choosing the Right Drop Shipping Supplier:

    • Finding a reliable supplier is key to success in drop shipping. [3]
    • It is important to choose a supplier who offers fast shipping, low costs, good communication, and quality control. [4] You should also avoid suppliers who charge ongoing fees, sell to the public and retailers at the same price, or offer deals that seem too good to be true. [4, 5]
    • To find a reputable drop shipping supplier, consider contacting manufacturers directly for their list of wholesalers, exploring supplier directories like AliExpress and Worldwide Brands, utilizing apps like Dsers, Zendrop, and Modelist, or checking out B2B marketplaces such as Alibaba and dropshippingxl.com. [5, 6]
    • Shopify also provides valuable resources and a blog post with examples of places to start your supplier search. [6]

    Calculating Your Profit Margin:

    • A profit margin is the percentage of profit earned from each sale. [6] The higher the net profit margin, the more profitable the business. [6]
    • To calculate your net profit margin, you need to know the cost of your product, your marketing costs, and your other operating expenses. [7]
    • Aim to sell a product for about three to four times its cost to cover expenses and maintain a healthy profit margin. [7]

    Building Your Website and Optimizing for SEO:

    • To start selling your products, you need to create a website and set up a domain name. [8]
    • Your website should be able to automate the sale of the product with the purchase from the supplier. [8] You will also need a way to connect to various social media outlets to streamline your advertising campaigns. [8]
    • Shopify offers a user-friendly platform that provides all these features and more, including the ability to customize meta fields for enhanced product presentation. [8]
    • Optimizing your website for SEO is essential for driving traffic and attracting customers. [9] By strategically incorporating keywords into your website content, you can improve your search engine ranking and make it easier for potential buyers to find your products. [9]

    By understanding the key elements of drop shipping and utilizing the available resources, aspiring entrepreneurs can launch and grow their online businesses with minimal risk and significant potential for success.

    Here are three red flags to look out for when choosing a drop shipping supplier, based on the sources provided:

    • Ongoing Supplier Fees: Legitimate suppliers should not charge you an ongoing fee to work with them. Some supplier directories and apps may have paywalls, which is common, but the suppliers themselves should not. At most, they may charge a small processing fee. [1]
    • Selling to the Public and Retailers at the Same Price: Be cautious of suppliers who offer their products to the public and retailers at the same price. This suggests that they are not offering a true wholesale price, which is essential for your drop shipping business to be profitable. [2] To ensure you are getting the best value, prioritize working with suppliers who exclusively work with retailers.
    • Deals That Seem Too Good to Be True: If a supplier’s prices are significantly lower than those of other suppliers, it is essential to thoroughly investigate and compare prices from multiple sources. [2] Be wary of any inconsistencies in product descriptions, supplier addresses, contact information, or a lack of these details.

    Here are four green flags to look for when choosing a drop shipping supplier, based on the information provided in the sources:

    • Fast Shipping: In the competitive world of e-commerce, shipping speed is crucial. Customers expect to receive their orders quickly, even from small businesses [1]. A drop shipping supplier that offers fast shipping, ideally within 3 to 5 days, will help ensure customer satisfaction and repeat business.
    • Low Cost: The cost of the products you source from your supplier directly impacts your profit margin [1]. When comparing suppliers, prioritize those who offer competitive prices without compromising on quality. This will allow you to maximize your profits while still offering attractive prices to your customers.
    • Quality Control: As a drop shipper, you won’t have direct control over the quality of the products being shipped to your customers. Therefore, it’s essential to partner with a supplier who has robust quality control measures in place [1, 2]. Look for suppliers who provide detailed product descriptions, offer samples for testing, and have positive reviews from other businesses. This will help minimize the risk of receiving and shipping defective products, which can lead to negative customer experiences and damage your brand reputation.
    • Good Communication: A reliable drop shipping supplier should be responsive and easy to communicate with [1]. You need to be able to quickly and efficiently resolve any issues that may arise, such as order errors or shipping delays. Choose a supplier who is proactive in their communication, provides timely updates, and is readily available to address your concerns. This will ensure a smooth and efficient operation and contribute to a positive working relationship.

    Here’s how drop shipping works, based on the information from the sources:

    • Drop shipping is a retail fulfillment method where you, as the seller, don’t keep the products you sell in stock. [1] Instead, when a customer places an order in your online store, you purchase the item from a third-party supplier who then ships it directly to the customer. [1] This means you never physically handle the product. [1]
    • The process can be broken down into these key steps:
    1. Customer places an order on your website.
    2. You forward the order details and customer information to your drop shipping supplier.
    3. Your supplier ships the product directly to the customer.
    4. You handle customer service and any returns or exchanges.
    • This model offers several benefits for aspiring entrepreneurs:
    • Low Startup Costs: You don’t need to invest in inventory upfront, so you can start a business with minimal capital. [1]
    • Minimal Overhead: No need to rent warehouse space or manage inventory, reducing ongoing expenses. [1]
    • Wide Product Selection: You can offer a variety of products without having to stock them yourself. [2]
    • Scalability: Easily add more products and suppliers as your business grows without worrying about storage constraints. [1]
    • Location Independence: You can run your business from anywhere with an internet connection.
    • However, drop shipping also has its challenges:
    • Lower Profit Margins: You’ll be buying products at wholesale prices, but you’ll need to price them competitively to attract customers. [3]
    • Reliance on Suppliers: Your business success depends heavily on the reliability and quality of your suppliers. [4]
    • Shipping Complexities: You may need to work with multiple suppliers, which can complicate shipping times and costs. [2]
    • Customer Service Issues: You’re responsible for resolving any customer service issues, even if they originate with the supplier. [1]
    • Finding a winning product is crucial for drop shipping success:
    • Focus on products in high demand but with low market competition. [1]
    • Conduct thorough market research and experiment to identify the right niche. [5]
    • The sources provide examples of popular drop shipping categories:
    • Home and bedroom
    • Baby products
    • Environmentally friendly items
    • Phone accessories
    • Car accessories
    • Beauty and personal care
    • Kitchen tools
    • Pet supplies
    • Staple clothing items [5]
    • Choosing the right drop shipping supplier is critical:
    • Look for suppliers who offer fast shipping, low costs, good communication, and quality control. [4]
    • Avoid suppliers who charge ongoing fees, sell to both the public and retailers at the same price, or have deals that seem too good to be true. [2, 4]
    • The sources recommend several resources for finding suppliers:
    • Contact manufacturers directly for a list of their wholesalers. [2]
    • Explore supplier directories like AliExpress and Worldwide Brands. [2]
    • Utilize drop shipping apps like Dsers, Zendrop, and Modelist. [2]
    • Consider B2B marketplaces like Alibaba and dropshippingxl.com. [3]
    • Check out Shopify’s blog post for more supplier search tips. [3]
    • Calculating your profit margin is essential:
    • Determine your costs, including product cost, marketing expenses, website subscription fees, shipping, and taxes. [6]
    • Aim to sell a product for three to four times its cost to maintain a healthy profit margin. [6]
    • Building a professional website is key:
    • Set up a domain name that reflects your brand and includes relevant keywords for SEO. [7]
    • Use a platform like Shopify that offers automation features, social media integration, and customizable meta fields. [7]
    • Place test orders to ensure the entire process runs smoothly:
    • Use Shopify’s test mode feature to simulate transactions and verify payment processing. [8]
    • Order products yourself and have them shipped to various locations to evaluate shipping times and handling. [8]
    • Optimize your website for search engines:
    • Incorporate relevant keywords into your website content to improve search engine ranking and attract organic traffic. [8]
    • Use Shopify’s SEO tools and resources to enhance your website’s visibility. [8]

    By understanding the steps involved, finding reliable suppliers, choosing profitable products, and creating a compelling online presence, you can leverage the benefits of drop shipping to build a successful entrepreneurial venture.

    When selecting a drop shipping supplier, several crucial factors demand careful consideration to ensure the success and profitability of your business. The sources highlight key aspects to prioritize and potential red flags to avoid:

    Essential “Green Flags”

    • Fast Shipping (Source [1]): In today’s competitive e-commerce landscape, customers have high expectations for swift delivery. A supplier capable of shipping products within 3 to 5 days is ideal, allowing your business to compete effectively with industry giants offering expedited shipping options.
    • Low Cost (Source [1]): The cost of goods directly impacts your profit margin. Prioritize suppliers who offer competitive wholesale prices without compromising quality, enabling you to maximize profits while maintaining appealing retail prices for your customers.
    • Quality Control (Source [1]): As a drop shipper, you relinquish direct control over product quality. Partnering with a supplier who implements stringent quality control measures is paramount. Look for suppliers who offer detailed product descriptions, provide samples for testing, and boast positive reviews from other businesses. This mitigates the risk of receiving and shipping subpar products, safeguarding your brand reputation and customer satisfaction.
    • Good Communication (Source [1]): Seamless communication with your supplier is essential for addressing potential issues promptly. A reliable supplier should be responsive, proactive in communication, and readily available to resolve order errors, shipping delays, or other concerns efficiently.

    Red Flags to Avoid

    • Ongoing Supplier Fees (Source [1]): Legitimate suppliers generally don’t impose recurring fees for collaboration. While some supplier directories and apps may have paywalls, be wary of suppliers demanding ongoing fees, as this could indicate a lack of legitimacy.
    • Selling to the Public and Retailers at the Same Price (Source [2]): If a supplier offers products to both consumers and retailers at the same price, it suggests they aren’t providing a genuine wholesale price, hindering your profit potential. Seek suppliers exclusively catering to retailers to ensure you receive competitive pricing.
    • Deals That Seem Too Good to Be True (Source [2]): Exercise caution if a supplier’s prices are significantly lower than the market average. Thoroughly investigate and compare prices from multiple sources. Be skeptical of inconsistencies in product descriptions, supplier information, or a lack of transparency, as this may raise concerns about their legitimacy.

    Additional Considerations

    • Supplier Directories and Marketplaces: The sources recommend exploring reputable supplier directories like AliExpress and Worldwide Brands, leveraging drop shipping apps like Dsers, Zendrop, and Modelist, or considering B2B marketplaces such as Alibaba and dropshippingxl.com to find suitable suppliers. [2, 3]
    • Manufacturer Referrals: Contacting manufacturers directly to inquire about their list of authorized wholesalers can be a valuable strategy for identifying potential suppliers, particularly if you have specific products in mind. [2]
    • Shopify Resources: Leverage the resources provided by Shopify, including their blog posts and app store, to discover additional supplier options and gain insights into best practices for supplier selection. [3, 4]

    By meticulously evaluating potential suppliers based on these criteria and leveraging available resources, you can increase the likelihood of forging a successful and profitable partnership that contributes to the growth and sustainability of your drop shipping business.

    Here are some of the most popular drop shipping categories in 2024, based on the sources provided:

    • Home and Bedroom (Source): This category encompasses a wide range of products, including linen bed sheets, blackout curtains, and pillows. The consistent demand for home goods makes it a popular choice for drop shippers.
    • Baby Products (Source): The birth rate ensures a steady demand for baby products, making it a reliable category for drop shipping. Popular items include baby bottles, teething toys, and booster seats. However, the sources emphasize the importance of quality control in this category, as safety is paramount for baby products.
    • Environmentally Friendly Items (Source): Growing consumer awareness of sustainability makes this category increasingly attractive for drop shipping. Products such as biodegradable toothbrushes, exfoliators, and sponges appeal to eco-conscious consumers. This niche also presents bundling opportunities, as environmentally friendly items can be paired with products from other categories.
    • Phone Accessories (Source): The ubiquity of smartphones drives a strong demand for phone accessories, making it a lucrative market for drop shippers. Popular items include phone cases, screen protectors, and charging cables. Bundling is also effective in this category, as many people use their phones for business purposes, creating opportunities to offer bundles tailored to specific needs, such as content creation.
    • Car Accessories (Source): Just like phone accessories, car accessories cater to a large market of car owners who are passionate about personalizing and maintaining their vehicles. Popular items include customizable air fresheners, window shades, and floor mats.
    • Beauty and Personal Care (Source): This category covers a vast array of products, from makeup to skincare to hair care. The high demand and constant innovation in the beauty industry make it a popular choice for drop shippers. The sources suggest exploring vegan and cruelty-free products as a way to tap into the growing trend of ethical consumerism.
    • Kitchen Tools (Source): The kitchen is the heart of the home, and people are always looking for new gadgets and tools to make cooking and dining more enjoyable. Popular items include quirky sushi makers, mini smoothie blenders, and water filters.
    • Pet Supplies (Source): The pet industry is thriving, as pet owners are increasingly willing to spend money on their furry companions. Popular items include leashes, treats, and toys. Repeat customers can be cultivated by offering essential items like cat litter or dog waste bags.
    • Staple Clothing Items (Source): While fast fashion trends come and go, staple clothing items like t-shirts, yoga pants, athleisure wear, and footwear remain in consistent demand. This category offers a more stable market compared to trend-driven fashion niches.

    The sources emphasize that finding a winning product within these categories is crucial for drop shipping success. They recommend conducting market research to identify products that are in high demand but have low market competition. Additionally, experimentation is encouraged to determine which products resonate best with your target audience.

    Here are three red flags to look out for when choosing a drop shipping supplier, based on the information in the sources:

    Red Flag #1: Ongoing Supplier Fees

    The sources warn against suppliers who charge ongoing fees to work with them. Legitimate suppliers typically generate revenue from the sale of their products, not from recurring fees charged to their retail partners. [1] While some supplier directories or apps might have subscription fees, these are distinct from supplier fees. If a supplier demands ongoing payments simply to do business with them, this could be a sign that they are not a reputable or reliable partner. [1]

    Red Flag #2: Selling to the Public at Wholesale Prices

    Be wary of suppliers who offer their products to both the public and retailers at the same price. [2] This practice indicates that they are not providing a genuine wholesale price to their retail partners, which will negatively impact your profit margin. [2] A legitimate wholesale supplier will offer discounted pricing to retailers, enabling them to mark up the products and generate a profit. Look for suppliers who exclusively work with retailers to ensure that you are getting a competitive wholesale price. [2]

    Red Flag #3: Deals That Seem Too Good To Be True

    If a supplier’s prices seem significantly lower than the market average, proceed with caution. [2] Extremely low prices could be a sign of poor product quality, unethical sourcing practices, or even a scam. [2] Conduct thorough research to compare prices from multiple suppliers and ensure that the deal is legitimate. [2] Additionally, be wary of inconsistencies or a lack of transparency in product descriptions, supplier information, or contact details. [2] These discrepancies could indicate a lack of professionalism or potentially fraudulent activity.

    Summary

    Dropshipping provides a comprehensive guide for beginners, covering crucial steps to start a successful dropshipping business. The source explains the concept of dropshipping, outlining the benefits and challenges, and detailing how to identify profitable niches and reliable suppliers. It also emphasizes the importance of profit margin calculations and website optimization, offering practical tips and tools for success. The source concludes with an example of product selections based on market trends and personal interests, highlighting the importance of choosing items you’re passionate about to drive sales.

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • 12 Subtle Behaviors That Stem from Childhood Emotional Neglect

    12 Subtle Behaviors That Stem from Childhood Emotional Neglect

    Imagine growing up in an environment where your emotional needs were overlooked—where love was conditional, validation was scarce, and your feelings were dismissed. While you may not consciously recall the impact of childhood emotional neglect, it often leaves subtle imprints on your behavior in adulthood. These habits may seem harmless or even quirky, but they often serve as coping mechanisms for unmet emotional needs.

    The human psyche is wired for connection, and when those early bonds are weak or absent, people instinctively develop ways to fill the void. Whether it’s through an excessive attachment to objects, a compulsive need for approval, or an aversion to receiving affection, these behaviors reveal a deep-seated yearning for emotional security. Dr. Jonice Webb, author of Running on Empty: Overcome Your Childhood Emotional Neglect, explains that “when a child’s emotional needs are ignored, they don’t disappear—they go underground, surfacing in unexpected ways later in life.”

    Understanding these behaviors is the first step toward healing. By recognizing them for what they truly are—responses to childhood emotional neglect—you can begin to address the underlying wounds and create healthier emotional patterns. Here are 12 behaviors that may indicate unresolved emotional neglect from your past, starting with three common yet often misunderstood habits.

    1 – Obsessive Plant Collecting

    A home filled with houseplants may seem like a simple passion for greenery, but for some, it represents much more. If you find yourself obsessively collecting plants, ensuring their survival with meticulous care, this could be an unconscious attempt to create the nurturing environment you never had as a child. Plants thrive on consistent attention—watering, pruning, repotting—offering a sense of control and responsibility that childhood emotional neglect may have deprived you of. In this way, your plant collection becomes an emotional anchor, a quiet way of giving and receiving care.

    While cultivating plants is a fulfilling and healthy hobby, it’s important to examine whether your attachment to them is compensating for deeper emotional needs. Studies in psychology suggest that individuals who lack secure attachments in childhood often form intense bonds with non-human entities, seeking stability in their surroundings. Instead of letting plants become a replacement for human connection, consider expanding your circle of emotional support—whether through friendships, therapy, or community involvement. True emotional fulfillment comes from balance, where care is both given and received.

    2 – Overly Apologetic Behavior

    Do you instinctively say “sorry” for things that don’t require an apology? This habit, while often dismissed as politeness, may actually be rooted in feelings of unworthiness. If you grew up in an environment where your feelings were invalidated or where mistakes were met with harsh criticism, you may have learned that apologizing was a way to maintain peace and avoid rejection. Over time, this conditioned response turns into a reflex, making you apologize even when you’ve done nothing wrong.

    Breaking free from excessive apologizing begins with recognizing your inherent worth. Assertiveness training can be beneficial, as it helps you reframe your communication style without guilt. Dr. Harriet Lerner, author of The Dance of Anger, emphasizes that “apologizing excessively can undermine your confidence and diminish the power of your voice.” Instead of defaulting to apologies, try replacing them with expressions of gratitude or acknowledgment. For example, instead of saying, “Sorry for being late,” say, “Thank you for waiting.” These small shifts can help reshape your mindset, reinforcing the idea that you deserve to take up space without constant self-doubt.

    3 – Collection of Unopened Gifts

    If you tend to leave gifts unopened, you might be unconsciously rejecting love and appreciation. This behavior can be traced back to early experiences where affection was inconsistent or came with strings attached. If love was unpredictable in childhood—sometimes given, sometimes withheld—you may struggle to accept genuine kindness in adulthood. Unopened gifts serve as a metaphor for unclaimed affection; by leaving them untouched, you preserve their symbolic meaning while avoiding the vulnerability of receiving love.

    Opening a gift may seem like a small act, but it’s a powerful step toward embracing self-worth. Allowing yourself to fully receive and appreciate kindness fosters emotional healing. Psychologists suggest that practicing gratitude and self-compassion can help dismantle the barriers built by childhood neglect. A simple exercise, such as journaling about what a gift means to you, can help reframe your perspective and make receiving feel less overwhelming. In time, you can learn to embrace love—both in tangible and emotional forms—without hesitation.

    Conclusion

    While these behaviors may appear harmless, they often point to deeper emotional wounds left unaddressed. Whether it’s nurturing plants excessively, over-apologizing, or avoiding the acceptance of gifts, each habit reflects an unmet childhood need. The good news is that recognizing these patterns is the first step toward healing. By understanding the origins of these behaviors, you can begin to shift your perspective and cultivate healthier emotional habits.

    Healing from childhood emotional neglect requires self-awareness, patience, and intentional growth. Exploring resources like Running on Empty by Jonice Webb or The Emotionally Absent Mother by Jasmin Lee Cori can provide deeper insights into how past neglect shapes adult behavior. More importantly, fostering meaningful connections, practicing self-compassion, and seeking professional support can help you move beyond these subtle yet powerful influences of your past.

    4 – Excessive Online Shopping

    Online shopping provides instant gratification, but for some, it’s more than just a pastime—it’s a coping mechanism. If filling your cart gives you a sense of comfort or control, this behavior may stem from emotional deprivation in childhood. Every new purchase can act as a fleeting substitute for love, offering a temporary dopamine rush that masks underlying emotional emptiness. Dr. April Lane Benson, author of To Buy or Not to Buy: Why We Overshop and How to Stop, explains that compulsive shopping often fills an emotional void, with purchases standing in for the security and validation that were absent during formative years.

    While retail therapy may provide short-term relief, it can also lead to financial stress and clutter, creating a cycle of guilt and dependency. To break free from this pattern, start by identifying the emotional triggers that drive your shopping habits. Are you seeking comfort after a stressful day? Trying to fill loneliness? Shifting your focus toward meaningful experiences—such as connecting with loved ones or engaging in fulfilling hobbies—can reduce the need for material substitutes. Practicing mindful spending and setting financial boundaries can help you redirect emotional energy toward healthier, long-lasting sources of joy.

    5 – Talking to Inanimate Objects

    If you frequently find yourself talking to your stuffed animals, favorite mug, or even your car, it might be more than just a quirky habit. While this behavior can be a form of creative self-expression, it often originates from a deeper need for emotional connection. Childhood emotional neglect can leave individuals yearning for companionship, and in the absence of consistent, nurturing interactions, people may develop alternative ways to express themselves. Talking to inanimate objects provides comfort and predictability—unlike human relationships, objects don’t judge, abandon, or disappoint.

    Though there’s nothing inherently wrong with this habit, it’s essential to ensure it doesn’t replace meaningful social connections. Psychologists suggest that people who engage in extensive one-sided communication with objects might be compensating for a lack of secure attachments. To balance this, consider gradually increasing your social interactions—whether through joining clubs, attending community events, or reconnecting with old friends. As author and therapist Brené Brown puts it, “Connection is why we’re here; it is what gives purpose and meaning to our lives.” Strengthening real-world relationships can fulfill the emotional needs that inanimate objects simply cannot.

    6 – Obsessive List-Making

    If you feel compelled to write lists for everything—tasks, goals, grocery items, future plans—it could be more than just a preference for organization. For individuals who experienced neglect or unpredictability in childhood, lists provide a sense of order and control. When emotional needs were unmet or when life felt chaotic, creating structure through lists became a way to manage anxiety and regain a feeling of stability. Each completed task offers a sense of accomplishment, reinforcing the illusion of control over one’s environment.

    While list-making can be a helpful tool, excessive reliance on it may indicate an underlying fear of uncertainty. If your lists dictate your every move, you might be missing out on spontaneous joys and experiences. Try challenging yourself to let go of rigid planning in small ways—leave a day unstructured, embrace a last-minute invitation, or allow yourself to complete tasks intuitively rather than systematically. Psychologist Susan David, in Emotional Agility, emphasizes the importance of flexibility, stating that “rigidity in emotions or behaviors limits our ability to grow.” Learning to trust yourself without the constant need for lists can open the door to greater emotional resilience and personal freedom.

    Conclusion

    The behaviors we develop as adults often hold clues to our past experiences, particularly those rooted in childhood emotional neglect. Whether it’s excessive online shopping, talking to inanimate objects, or an obsession with making lists, each habit serves as a subconscious attempt to regain control, security, or emotional fulfillment. Recognizing these patterns is not about self-judgment but about self-awareness—understanding the emotional wounds behind these behaviors can help pave the way for healing.

    To truly address the effects of childhood neglect, it’s important to cultivate deeper emotional connections, practice self-compassion, and seek alternative ways to fulfill emotional needs. Books such as Running on Empty by Jonice Webb and Emotional Agility by Susan David provide valuable insights into reshaping these behavioral patterns. By consciously working toward emotional balance, you can move beyond coping mechanisms and create a life built on genuine connection, fulfillment, and self-acceptance.

    7 – Constant Phone Checking

    If you find yourself constantly reaching for your phone, checking notifications, or scrolling mindlessly, it may be more than just a habit—it could be a subconscious way of seeking the validation and connection you lacked in childhood. Every notification, like, or message can serve as a stand-in for the attention and reassurance that were absent during your formative years. Dr. Sherry Turkle, author of Reclaiming Conversation, highlights that “our devices are psychologically powerful because they don’t just change what we do—they change who we are.” For those who experienced emotional neglect, smartphones can become a way to feel seen, even if the connections they provide are superficial.

    While digital communication is an essential part of modern life, excessive phone use can prevent meaningful in-person relationships. Instead of letting your phone dictate your sense of connection, try setting boundaries—schedule phone-free time during meals, social gatherings, or before bed. Engage in activities that encourage presence, such as mindfulness exercises or face-to-face conversations. True connection comes not from a screen but from engaging fully with the world and the people around you. By reducing digital dependency, you can foster deeper and more fulfilling relationships.

    8 – Avoiding Mirrors

    If you actively avoid looking at your reflection, it may indicate deeper issues with self-worth and self-perception. For those who experienced emotional neglect as children, a lack of affirmation and positive reinforcement can lead to discomfort with self-image. Without caregivers who reflected back love and validation, it’s common to develop an unconscious aversion to one’s own presence—both physically and emotionally. Avoiding mirrors can be a way to sidestep self-confrontation, as seeing yourself forces you to acknowledge insecurities you may prefer to ignore.

    Healing from this habit requires a gentle, compassionate approach toward self-acceptance. Start with small steps, such as using daily affirmations while looking into the mirror. Practice self-care routines that nurture not only your physical appearance but also your emotional well-being. Dr. Kristin Neff, a leading expert on self-compassion, emphasizes in Self-Compassion: The Proven Power of Being Kind to Yourself that “our worth is not contingent on external validation but on the ability to treat ourselves with kindness.” Embracing your reflection means embracing the whole of who you are—flaws, strengths, and all. Over time, the mirror can become a place of self-recognition rather than avoidance.

    9 – Over-Organizing Bookshelves

    A meticulously arranged bookshelf may seem like a simple sign of neatness, but for some, it represents an underlying need for control. If your bookshelves must always be perfectly categorized—by genre, color, or author—it might be a way to impose order on an otherwise unpredictable world. Childhood emotional neglect often leaves individuals craving structure; without a stable emotional environment, external organization becomes a way to create a sense of stability. Arranging books just right offers a tangible form of control, something that may have been lacking in early life.

    While organization is a valuable skill, it’s important to balance it with spontaneity and enjoyment. Try breaking free from rigid categorization—perhaps mix up your books, allow space for new discoveries, or even embrace an intentionally imperfect arrangement. Books are meant to be experienced, not just displayed. According to The Life-Changing Magic of Tidying Up by Marie Kondo, organization should bring joy rather than act as a means of control. Instead of seeking perfection, allow your bookshelf—and by extension, your life—to reflect curiosity, growth, and flexibility.

    Conclusion

    The habits we develop often serve as silent echoes of our childhood experiences. Constant phone checking, avoiding mirrors, or obsessively organizing bookshelves may seem like harmless behaviors, but they often point to deeper emotional needs that were overlooked in our formative years. Recognizing these patterns is the first step toward healing, allowing us to move from unconscious coping to conscious self-awareness.

    To break free from these cycles, it’s essential to cultivate a sense of self-worth independent of external validation. Whether it’s reducing reliance on digital interactions, embracing self-acceptance, or allowing for a bit more spontaneity in daily life, small but intentional changes can lead to greater emotional freedom. Books such as Reclaiming Conversation by Sherry Turkle and Self-Compassion by Kristin Neff offer valuable insights into these patterns and how to overcome them. Ultimately, healing from childhood emotional neglect means learning to engage with the world—and ourselves—with confidence, authenticity, and a deep sense of self-love.

    10 – Nighttime Snack Rituals

    If you often find yourself reaching for snacks late at night, even when you’re not physically hungry, this habit may be linked to unmet emotional needs rather than mere cravings. For many, food provides comfort and security—especially in moments of solitude. Childhood emotional neglect can lead to using food as a coping mechanism, filling the void left by a lack of nurturing care. According to psychologist Susan Albers, author of 50 Ways to Soothe Yourself Without Food, emotional eating often arises from the desire to recreate feelings of warmth, safety, or companionship.

    Breaking free from this pattern requires distinguishing between emotional hunger and physical hunger. Instead of automatically reaching for a snack, try engaging in alternative self-soothing activities, such as journaling, meditation, or a relaxing bedtime routine. Developing healthier nighttime habits—like sipping herbal tea, reading a book, or practicing deep breathing—can help address emotional cravings in a more fulfilling way. True nourishment comes not just from food but from cultivating self-care practices that foster emotional well-being.

    11 – Excessive Souvenir Collection

    Do you feel an irresistible urge to buy souvenirs every time you travel, accumulating trinkets that often gather dust? While collecting mementos can be a delightful way to preserve memories, an excessive attachment to souvenirs may signal a deeper emotional need. Childhood emotional neglect often leaves individuals longing for tangible reminders of happiness, security, and connection. By holding onto physical objects, you may be attempting to compensate for past experiences that lacked emotional richness.

    Rather than letting souvenirs serve as substitutes for meaningful emotional experiences, consider focusing on the moments themselves. Reflect on the memories behind each item and ask yourself if the object truly adds value to your life. As Marie Kondo suggests in The Life-Changing Magic of Tidying Up, only keep things that “spark joy” and serve a meaningful purpose. Shifting your perspective from accumulating objects to cherishing experiences can help you build stronger emotional connections and find fulfillment in the present, rather than in material keepsakes.

    12 – Binge-Watching Children’s Shows

    If you find yourself gravitating toward children’s shows long after childhood, it may be more than just nostalgia—it could be a subconscious attempt to reclaim a sense of comfort, innocence, and stability that was missing in your early years. Animated shows offer predictable storylines, warm relationships, and simple resolutions, providing a safe emotional escape from the complexities of adult life. According to psychologist Dr. Jennifer Fayard, nostalgia can be a powerful coping mechanism, helping individuals feel connected to a more secure and joyful version of themselves.

    While there’s nothing wrong with enjoying childhood favorites, it’s important to ensure that this habit doesn’t serve as an emotional retreat from real-life challenges. Try balancing your media consumption with diverse content that encourages personal growth and emotional resilience. Engaging in creative hobbies, social interactions, or even therapy can help address underlying emotional needs while still allowing you to embrace the joy of nostalgia. As Brené Brown states in The Gifts of Imperfection, “We cannot selectively numb emotions; when we numb the painful emotions, we also numb the positive ones.” Finding a balance between comfort and growth can lead to deeper emotional fulfillment.

    Conclusion

    Our habits often serve as windows into our past, revealing hidden emotional wounds that continue to shape our present behaviors. Whether it’s nighttime snacking, excessive souvenir collecting, or binge-watching childhood shows, these actions often stem from a longing for comfort, security, and emotional fulfillment that was absent in childhood. Recognizing these behaviors as coping mechanisms is the first step toward breaking free from their hold.

    Healing from childhood emotional neglect requires conscious effort—finding healthier ways to address emotional needs, building deeper relationships, and embracing personal growth. Books such as 50 Ways to Soothe Yourself Without Food by Susan Albers and The Gifts of Imperfection by Brené Brown offer valuable insights into self-compassion and emotional healing. By understanding the deeper motivations behind these subtle habits, you can begin to replace temporary comforts with lasting emotional well-being, creating a life that is not just about coping but about thriving.

    Bibliography

    1. Albers, Susan. 50 Ways to Soothe Yourself Without Food: Mindful Practices to Overcome Overeating. New Harbinger Publications, 2009.
    2. Brown, Brené. The Gifts of Imperfection: Let Go of Who You Think You’re Supposed to Be and Embrace Who You Are. Hazelden Publishing, 2010.
    3. Kondo, Marie. The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing. Ten Speed Press, 2014.
    4. Neff, Kristin. Self-Compassion: The Proven Power of Being Kind to Yourself. HarperCollins, 2011.
    5. Turkle, Sherry. Reclaiming Conversation: The Power of Talk in a Digital Age. Penguin Books, 2015.
    6. Van der Kolk, Bessel. The Body Keeps the Score: Brain, Mind, and Body in the Healing of Trauma. Viking, 2014.
    7. Walker, Pete. Complex PTSD: From Surviving to Thriving: A Guide and Map for Recovering from Childhood Trauma. Azure Coyote Press, 2013.
    8. Whitfield, Charles L. Healing the Child Within: Discovery and Recovery for Adult Children of Dysfunctional Families. Health Communications, 1987.
    9. Winnicott, Donald W. The Maturational Processes and the Facilitating Environment: Studies in the Theory of Emotional Development. Karnac Books, 1965.
    10. Yehuda, Rachel. Understanding Trauma: Integrating Biological, Clinical, and Cultural Perspectives. Cambridge University Press, 2002.

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • Photoshop Beginners Training: Selection and Photo Editing Fundamentals by GFXMentor

    Photoshop Beginners Training: Selection and Photo Editing Fundamentals by GFXMentor

    The source is a transcript from a GFXMentor Photoshop tutorial aimed at beginners. Instructor Imran introduces the course by emphasizing that while it’s for novices, even experienced users might learn something new. He stresses that Photoshop, as a raster-based software, differs significantly from Illustrator, a vector-based program, and shouldn’t be directly compared. The tutorial covers the interface, basic tools like the Move and Marquee tools, selections, layers, foreground and background colors, and essential shortcuts. Imran underscores the importance of understanding resolution and working non-destructively with layers, advising students to take their time and focus on quality over speed.

    GFXMentor’s Photoshop for Beginners: A Study Guide

    Quiz

    Answer the following questions in 2-3 sentences each.

    1. According to Imran, what is the primary difference between Photoshop and Illustrator?
    2. What does it mean for Photoshop to be a “Raster-based” software?
    3. What resolution (pixels per inch) should you typically use when designing for screens in Photoshop, and why?
    4. How do Foreground and Background colors work in Photoshop, and what keyboard shortcuts are used to fill a selection with each?
    5. Explain what the Marquee tool does and how selections are used in Photoshop.
    6. Why is working with layers crucial in Photoshop?
    7. What is the purpose of “Feathering” a selection in Photoshop?
    8. What is the difference between using the Feather option in the Property bar versus right-clicking on the image with the selection tool?
    9. Describe the function of “Select Inverse” and how it is used.
    10. What is the keyboard shortcut to Deselect an active area?

    Quiz Answer Key

    1. Photoshop is a raster-based software that relies on pixels and is primarily used for photo editing, while Illustrator is a vector-based software with different functions that should not be directly compared.
    2. Being “Raster-based” means Photoshop relies on pixels to create images. The image quality is dependent on the number of pixels, and enlarging the image can lead to pixelation.
    3. You should use 72 pixels per inch when designing for screens because most browsers and mobile apps display images in this resolution.
    4. Foreground and Background colors are like having two color pencils that you can easily switch between; Alt+Backspace fills with the Foreground color, while Ctrl+Backspace fills with the Background color.
    5. The Marquee tool is used to create selections, which define the active area of the canvas. Any edits or effects applied will only affect the selected area.
    6. Working with layers in Photoshop allows you to move, transform, and edit elements independently without affecting other parts of the image. This provides flexibility and non-destructive editing.
    7. “Feathering” softens the edges of a selection, creating a blurred or faded effect. It is commonly used to blend selections with their surroundings for a more natural look.
    8. Feather in the Property Bar is persistent for future selections until you change it. Feather applied by right-clicking is only applied to that specific selection.
    9. “Select Inverse” reverses the selection, activating everything outside the current selection and deactivating the area inside; you can fill the now selected area with a color or effect.
    10. The keyboard shortcut to deselect an active area is Ctrl+D.

    Essay Questions

    1. Discuss the importance of understanding Raster-based images in Photoshop. How do you avoid problems of poor design and what are best practices to avoid the pitfalls of pixelated images?
    2. Explain the concept of non-destructive editing in Photoshop and how the use of layers contributes to this workflow. Provide specific examples.
    3. Compare and contrast using the selection tools in Photoshop with the selection methods used in Adobe Illustrator, and how the basic principles can be used to enhance your workflow.
    4. Describe a scenario where you might use “Select Inverse” in a photo editing project. Explain the steps you would take and the desired outcome.
    5. How do the shortcuts discussed in the source material enhance the speed and quality of Photoshop projects?

    Glossary of Key Terms

    • Raster-based: An image composed of pixels, where image quality depends on the number of pixels; enlarging a raster image can cause pixelation.
    • Pixel: The smallest unit of an image on a screen, a tiny square of color.
    • Resolution: The number of pixels per inch (PPI) in an image; higher resolution means more detail.
    • Canvas: The work area in Photoshop where you create and edit images.
    • Artboard: A feature that creates multiple canvases in the same Photoshop document.
    • Layer: A transparent sheet on which you can place elements of your design, allowing for independent editing.
    • Foreground Color: The primary color used for painting, filling, and stroking.
    • Background Color: The secondary color that can be used for various purposes, like filling a background.
    • Selection: An active area of the canvas defined by a selection tool, limiting edits to that specific area.
    • Marquee Tool: A selection tool used to create rectangular or elliptical selections.
    • Feather: A setting that softens the edges of a selection, creating a blurred or faded effect.
    • Select Inverse: A command that reverses the selection, selecting everything outside the current selection.
    • Deselect: A command that removes any active selection on the canvas.
    • Workspace: The arrangement of panels, toolbars, and windows in the Photoshop interface.
    • Zoom Level: The magnification level at which you are viewing an image, expressed as a percentage.
    • Shortcuts: Keyboard combinations that provide quick access to commands and tools.
    • RGB Color Mode: A color model that uses red, green, and blue to create colors; commonly used for screen display.
    • CMYK Color Mode: A color model that uses cyan, magenta, yellow, and black to create colors; commonly used for printing.

    GFXMentor: Photoshop for Beginners – Lesson 1 Summary

    Okay, here’s a briefing document summarizing the main themes and important ideas from the provided source “01.pdf,” which appears to be a transcript of a beginner’s Photoshop tutorial by “GFXMentor” Imran:

    Briefing Document: GFXMentor Photoshop Beginners Training – Lesson 1

    Source: Transcript “01.pdf”

    Main Themes:

    • Introduction to Photoshop for Beginners: The tutorial aims to provide a foundational understanding of Photoshop for individuals with little to no prior experience. Imran emphasizes that advanced topics will be covered later.
    • Photoshop vs. Illustrator: A recurring theme is the comparison between Photoshop and Illustrator, both Adobe products. Imran stresses that they are distinct tools with different functions and should not be directly compared.
    • Raster-Based Nature of Photoshop: A core concept is that Photoshop is a raster-based software dependent on pixels. This contrasts with Illustrator’s vector-based nature. The implications of this (especially regarding image size and resolution) are repeatedly emphasized.
    • Importance of Layers: Layers are presented as a crucial element for non-destructive editing and manipulating individual elements within an image. Imran strongly advises using new layers for every new element to maintain flexibility.
    • Selection Tools and Techniques: The tutorial focuses on the Marquee tools (Rectangular and Elliptical) for making selections. It covers various selection techniques like adding, subtracting, intersecting, and feathering selections.
    • Shortcuts vs. Quality: While shortcuts are useful for speeding up workflow, Imran emphasizes that quality of work is more important than speed. He encourages beginners not to be overwhelmed by shortcuts and to focus on understanding the fundamental concepts.

    Key Ideas and Facts:

    • Raster vs. Vector: Photoshop is a raster-based software, meaning it relies on pixels. “Photoshop is actually a Raster-based software. What’s Raster? It is basically dependent on pixels.” This means image quality can degrade if an image is enlarged without proper initial sizing.
    • Photo Editing Focus: Initially, Photoshop was primarily designed for photo editing. “At the start Photoshop was created solely to edit photos here.”
    • Interface Similarities & Differences: While the interface may resemble Illustrator due to both being Adobe products, their functions are different. It covers customizing the workspace and resetting it if needed (Window>>Workspace).
    • Version: The tutorial uses Adobe Photoshop CC 2018.
    • Image Size and Resolution: Unlike Illustrator, setting the correct image size in Photoshop is crucial from the beginning because of its raster nature. “Now, you have to keep in mind that it’s Raster-based software, meaning if we don’t take the right size and later we enlarge it, your artwork will go bad!” For screen design, a resolution of 72 pixels per inch is recommended.
    • Color Mode: RGB color mode is the starting point.
    • Canvas vs. Artboard: The work area in Photoshop is traditionally called a “canvas,” but the “Artboard” option is now available.
    • Zoom Level and 100% View: It’s crucial to check artwork at 100% zoom level to accurately assess sharpness and pixelation. “Whenever you build something you have to check it at 100% then you’ll be aware whether it’s correct, like the edges are present, pixelating or not.”
    • Layers are Essential: Working with layers is highly recommended for flexibility and non-destructive editing. “Just like in Illustrator I never restrict on taking new layers every time, now I’ll do because as long as you don’t work on different layers you can’t move or transform them separately.” Layers are compared to transparent glass sheets.
    • Foreground and Background Colors: Photoshop uses foreground and background colors instead of Fill and Stroke in Illustrator.
    • Selection Tools:The Marquee tool selects an active area of pixels. “Now, whatever we’ll work, it’ll remain in this selection only.”
    • Selection options include New Selection, Add to Selection (Shift), Subtract from Selection (Alt), and Intersect (Alt+Shift).
    • Feathering softens the edges of a selection. It can be set in the Property bar or via right-click -> Feather.
    • Select Inverse inverts the selection.
    • Deselect (Ctrl+D) removes the selection.
    • Filling Selections: Alt+Backspace fills with the foreground color, and Ctrl+Backspace fills with the background color.
    • Undo and History: Ctrl+Z undoes the last action, while Ctrl+Alt+Z steps back through the history.
    • Image Source: Unsplash (unsplash.com) is recommended for free stock images.
    • Importing Images: Dragging an image into an existing Photoshop file adds it to that file. Dragging it onto the Menu bar opens it in a new file.

    Quotes:

    • “Please don’t compare them, I’ve told the same back when I started Illustrator training. Even today I repeat, you really can’t compare them. Because both have different functions for different works.” (Regarding Photoshop and Illustrator)
    • “So layers are a great ‘friend’, please form a good ‘friendship’ with them, just keep in mind that whenever you build new things you’re taking a new layer too, it’s beneficial for you solely.” (Emphasis on Layers)
    • “Bro don’t do that! Observe at 100% because wherever used, it’d remain at that size level. PNG and JPEG- these are Raster images, their sole purpose is to be seen at 100% size level.” (Checking Image Quality)

    Overall Impression:

    The tutorial provides a clear and accessible introduction to Photoshop for absolute beginners. The instructor uses relatable analogies and emphasizes practical tips, but it may get long due to the depth of explanation for each element and tool. The contrast between Photoshop and Illustrator and the importance of understanding raster-based images are key takeaways.

    Frequently Asked Questions About Getting Started with Photoshop (Based on GFXMentor’s Beginner Training)

    Question 1: What is Photoshop, and what is it primarily used for?

    Photoshop is a raster-based software program primarily used for photo editing. Raster-based means it works with images made up of pixels. While its initial focus was on photo editing (like removing blemishes or altering appearances), it has expanded to handle various design tasks.

    Question 2: How is Photoshop different from Illustrator, and why shouldn’t I compare them directly?

    Photoshop and Illustrator, while both from Adobe, serve different purposes. Photoshop is a raster-based program that manipulates pixels within an image. Illustrator is a vector-based program that creates scalable graphics using mathematical equations. You shouldn’t compare them directly because they are designed for distinct types of work, and comparing them is like comparing apples to oranges.

    Question 3: Why is it important to consider the size of the file when starting a new project in Photoshop?

    Because Photoshop is raster-based, image quality is dependent on resolution. Unlike vector graphics, raster images don’t scale up well. If you start with an incorrect or too small of size and then enlarge it later, the artwork can become pixelated and lose quality. Therefore, it’s important to start with the correct dimensions for your intended use (print, web, etc.). When simply editing a photo, size isn’t an issue.

    Question 4: What resolution should I use when creating images for screens (websites, mobile apps, etc.)?

    When designing for screens (computer monitors, websites, mobile apps, TVs), a resolution of 72 pixels per inch (PPI) is generally recommended. This resolution is suitable for digital displays and helps optimize file size for online use.

    Question 5: What are layers, and why are they crucial when working in Photoshop?

    Layers are like transparent sheets stacked on top of each other. Each layer can contain different elements of your design. They are crucial because they allow you to work on individual elements separately without affecting the rest of the image. This makes it easy to move, edit, and delete elements independently. Working without layers can lead to difficulty in making changes later on.

    Question 6: What is the “Selection” tool used for, and how does it affect the work I do in Photoshop?

    The Selection tool (like the Marquee tool) defines an active area on your canvas. Any actions you take, such as painting or filling with color, will only affect the selected area. Think of it as isolating a specific portion of your image to work on, leaving the rest untouched.

    Question 7: What is “Feathering,” and how can I use it with selections?

    Feathering softens the edges of a selection, creating a gradual transition between the selected area and the surrounding pixels. You can apply feathering using the “Feather” option in the Properties bar (for permanent change) or by right-clicking inside the selection and choosing “Feather” (for a one-time effect). It’s useful for creating soft-edged shapes or blending elements together seamlessly. Remember to adjust the pixel amount depending on the size of your image.

    Question 8: What are some useful keyboard shortcuts for beginners in Photoshop?

    Some helpful shortcuts mentioned are:

    • Zoom In: Ctrl + (plus) or Alt + Scroll Up
    • Zoom Out: Ctrl – (minus) or Alt + Scroll Down
    • Fill with Foreground Color: Alt + Backspace
    • Fill with Background Color: Ctrl + Backspace
    • Deselect: Ctrl + D
    • Undo: Ctrl + Z
    • Multiple Undos (History): Ctrl + Alt + Z

    Photoshop Basics: Interface, Tools, Layers, and Selections

    Here’s an overview of Photoshop basics, according to the provided source:

    • Photoshop is a raster-based software dependent on pixels.
    • Initially, Photoshop was mainly used for photo editing.
    • The version of Photoshop used in the source is Adobe Photoshop CC 2018.
    • Similarities exist between Photoshop and Illustrator because both are made by Adobe, but their functions differ.

    Key Interface Elements and Tools:

    • The toolbar is on the left side, and panels are on the right.
    • The interface can be customized by pulling out panels and arranging them as desired.
    • If the interface is altered, it can be reset to its previous state by going to Window>>Workspace and doing Reset.
    • The Move tool and Marquee tool are fundamental.

    Creating a New File:

    • When creating a new file, it is important to know the correct size to avoid artwork degradation upon enlargement.
    • Presets are available for Photos, Print, Art & Illustrations, Web, and Mobile.
    • It is advisable to name files properly for easy searching.
    • You can adjust Width, Height, Resolution, Color Mode, and Background Content.
    • Resolution for screen design should be 72 pixels per inch.
    • It is recommended to keep the color mode on RGB and the bit depth at 8 bits for web and mobile applications.
    • “Canvas” is the term used for the work area in Photoshop.
    • Using Ctrl+ (plus) and Ctrl- (minus) or Alt and scrolling can zoom in and out.

    Working with Layers:

    • Layers are a crucial aspect. Working on different layers allows you to move or transform elements separately.
    • Taking a new layer can be done by clicking the new layer button.
    • Layers can be imagined as transparent glass sheets stacked on top of each other, where each object stays detached, and can be moved or transformed easily.

    Selections:

    • Selections define the active area of the canvas.
    • The Marquee tool is used for making selections.
    • The “New Selection” option makes each new selection replace the previous one.
    • To add to a selection, press Shift while making the selection.
    • To subtract from a selection, press Alt.
    • To intersect selections, press Alt+Shift.
    • To fill a selection with the foreground color, use Alt+Backspace. To fill with the background color, use Ctrl+Backspace.

    Feather Option:

    • The Feather option softens the edges of a selection.
    • To apply Feather temporarily, right-click with the Selection tool and choose Feather.

    Other Selection Options:

    • Normal mode allows selections of any size.
    • Fixed Ratio mode creates selections with a fixed width-to-height ratio.
    • Fixed Size mode creates selections of a fixed pixel size.
    • Elliptical Marquee tool is used to make round selections. Press Shift to make a perfect circle.
    • Select Inverse inverts the selection, activating the outer part of the canvas instead of the inner part.
    • Deselect removes the selection. The shortcut is Ctrl+D.

    Image Usage:

    • It is important to work on layers to preserve original images and retain the ability to make changes.
    • Stock images can be downloaded from websites like unsplash.com for practice.

    Raster Image Characteristics in Photoshop

    Here’s a discussion of raster images, based on the source:

    • Photoshop is a raster-based software that relies on pixels.
    • With raster images, it’s important to consider image size when creating a new file in Photoshop. If the image size isn’t right and it’s enlarged later, the artwork quality will decrease.
    • When working with raster images, it is important to observe the image at 100% zoom to check its sharpness and avoid being concerned about pixelation when zoomed in excessively. PNG and JPEG are raster image formats designed to be viewed at a 100% size level.
    • In raster images, you don’t create things individually; instead, you work with an area of pixels.

    The source also mentions that a video will be made to properly explain the differences between raster and vector images.

    Photoshop Selection Tool: A Comprehensive Guide

    Here’s a discussion of the Selection tool in Photoshop, according to the provided source and our conversation history:

    • The Selection tool is used to define the active area of the canvas. When a selection is active, any work done will only affect that selected area.
    • The Marquee tool is a tool for making selections.
    • When using the Selection tool, a property bar appears with various options. These options include:
    • New Selection: Each new selection replaces the previous one.
    • Add to Selection: Holding Shift while selecting adds to the existing selection.
    • Subtract from Selection: Holding Alt subtracts from the existing selection.
    • Intersect: Holding Alt+Shift will select the intersecting area.
    • Feather softens the edges of a selection. To apply Feather temporarily, right-click with the Selection tool and choose Feather.
    • Different modes for the Selection tool:
    • Normal: Allows selections of any size.
    • Fixed Ratio: Creates selections with a fixed width-to-height ratio.
    • Fixed Size: Creates selections of a fixed pixel size.
    • The Elliptical Marquee tool is used to make round selections. Press Shift to make a perfect circle.
    • Select Inverse inverts the selection, activating the outer part of the canvas instead of the inner part.
    • Deselect removes the selection. The shortcut is Ctrl+D.
    • To fill a selection with the foreground color, use Alt+Backspace. To fill with the background color, use Ctrl+Backspace.
    • As Photoshop is a raster-based software that relies on pixels, selections involve working with areas of pixels rather than individual objects.

    Photoshop Layers: A Comprehensive Guide

    Here’s a discussion of Layers in Photoshop, according to the provided source:

    • Layers are a crucial aspect of working in Photoshop. Working on different layers allows you to move or transform elements separately.
    • Taking a new layer can be done by clicking the new layer button.
    • Layers can be imagined as transparent glass sheets stacked on top of each other, where each object stays detached, and can be moved or transformed easily.
    • It is beneficial to take a new layer whenever new things are built. If you don’t work on different layers you can’t move or transform them separately.
    • If all work is done on a single layer, separating elements later becomes impossible.
    • When an element is painted directly onto the Background layer (without creating a new layer), it becomes part of that layer and cannot be moved independently.
    • If you fill an image without taking a new layer, it becomes a permanent change.
    • Working on layers helps preserve original images and retain the ability to make changes.
    • To delete a layer, select the layer and drag it to the delete icon or press Backspace (unless a selection is active, in which case only the selected area will be deleted).

    Photoshop Image Editing Guide

    Here’s a discussion of image editing in Photoshop, according to the provided source and our conversation history:

    • Photoshop was initially created solely to edit photos.
    • Image editing often involves tasks like removing blemishes.
    • When editing images in Photoshop, it’s important to work with layers to preserve the original image and allow for flexible modifications.
    • You can download stock images from sites like unsplash.com for practice. These images are free and can be used for commercial projects.
    • When incorporating an image into Photoshop, you can either add it to an existing file or open it as a separate file by dragging and dropping it onto the menu bar.
    • It’s important to observe the image at 100% zoom to check its actual quality.
    • Selections can be used to isolate specific areas of an image for editing. The Feather option can create soft edges. You can also invert a selection so that you are editing everything outside the selection.
    • To fill a selection with color, use Alt+Backspace to fill with the foreground color or Ctrl+Backspace to fill with the background color.
    • Remember that Photoshop is a raster-based software, and enlarging images excessively can lead to pixelation.
    • Always save a backup copy of your original images.
    Basic Selections – Adobe Photoshop for Beginners – Class 1
    More Selections – Adobe Photoshop for Beginners – Class 2

    Aasalamu Alaikum, welcome to GFXMentor, I’m your teacher Imran. And from today we’re starting Photoshop beginner’s training. And yes many people are wondering, “Hey, will Sir only teach Beginners, not Advanced?” Of course I will, everything I’ll teach. But at the start, all the students and well-wishers of mine, if they don’t know anything about Photoshop, then it’ll be very helpful for them. But as it’s a beginners training, doesn’t mean those who know already won’t watch at all, of course watch it, because maybe you can learn more new things! Now first of all, before I start let me tell you some things, if you’ve already seen my Illustrator training and know about it, then, at first keep in mind, don’t try to find Illustrator in this software! You’ll become confused. Right? No. 2, some elements might be similar to Illustrator, just because these are made by the same company- Adobe. So the interfaces should be looking similar. Ahh… Some elements that are commonly used, definitely as we progress I’ll tell you gradually. But but but! Please don’t say Illustrator was good, Photoshop isn’t; or Photoshop was good, Illustrator isn’t. Please don’t compare them, I’ve told the same back when I started Illustrator training. Even today I repeat, you really can’t compare them. Because both have different functions for different works. Now what’s Photoshop for, that’s the important point. Photoshop is actually a Raster-based software. What’s Raster? It is basically dependent on pixels. Inshallah I’ll make a short video, explaining the differences properly, about the differences between Raster and Vector, you’ll understand them well. Now, “Photoshop”- from the name itself it seems to be related to photos, so yes! At the start Photoshop was created solely to edit photos here. Now what’s editing? For example we take a picture and it has problems like my face has lots of marks and blemishes, I often use Photoshop to remove them, many people do so. Ahh… When did I start using Photoshop? Well, as everyone knows I have around 17-18 years of experience, but I started Photoshop literally older than that period; I couldn’t do well that much. Yes one hobby I had, like everyone even when I was small, I used to paste my face on Salman Khan’s body, although I’m not a bodybuilder! () But, ahh… These hobbies I had, then I used to think “Yes I know Photoshop well! Fabulous things here, it’s so easy!” But when I understood, I realised that the front-end of Photoshop is nothing, lots of things are hidden in the backend! So definitely, when progressing to the Advanced techniques, we shall see that. Right? So, umm… C’mon let’s start! Okay so first of all, an interface you’re seeing here, must be too familiar, just like in Illustrator. But yes, as I said it’s made by Adobe too so you’ll see the similarities in their interfaces but the works are different. The version I’m using is Adobe Photoshop CC 2018. And… Yes let me share some things, usually when you install newly a welcome screen is shown, my one seems vanished, ran away, angry at me maybe, I dunno where did it go! () But that’s okay no problem, I didn’t need that much anyway, it’d kinda irritate me, my Photoshop would get a bit slow as it’d come at start, then we could proceed. But yes, anyways. This is your Photoshop, okay? In Illustrator you had the toolbars on the left side, similarly it’s here too. On the right side if you notice, some panels are given, time to time you’ll get different panels. Ahh, just in case let me tell you, if anythings vanishes from the interface, or if you make any such changes, remember anytime you can design the interface as you wish. You can pull out any panel and stick with each other. And whatever convenient you feel, you can keep on the front, things you don’t need, you just remove them. No problem. When you’re done setting up your interface, you’ll go to Window>>Workspace and from here you can save new workspace. I won’t be doing it now. However if everything vanishes away, understand? And you be like, “Sir our tools ran away and we did like removing this Property panel or whatever…” if disappears… totally fine! No problem at all, simply go to Window>>Workspace, and do Reset. If I use Essentials; I usually utilize it initially, this is a good starting point; and if you click Reset then all your elements will return back to their previous places. Right? Okay [clearing throat] I usually… okay if you see the toolbar, here two tiny arrows are given, if you click it it’ll show into double columns. If you wish you can keep it in a single column or double. My habit is to keep it in double column usually. Because from the very beginning it’d be double-columned in Photoshop so I’ve become habituated to it, but then it’s okay, you can change it as you wish. CC 2018 has a great addition I noticed, that is previously if we kept the mouse on a tool and wait awhile, a small tool tip would appear, now a small learning point appears instead, it gives you insight on how a tool will work. Ahh so… That’s new for me, this is good, it’s great indeed. And… Yes it’s upto you guys, on how you perceive it. If you want the 2018 version, then please visit Adobe’s site, from there at least try the trial version with your Creative Cloud ID. Okay? Alright [clearing throat], so uhh… What things you need to be careful of? Firstly, in Photoshop, like… okay let me explain first, in Illustrator whenever we’ve taken a new file, I never restricted you on what size to take, never! Now, you have to keep in mind that it’s Raster-based software, meaning if we don’t take the right size and later we enlarge it, your artwork will go bad! So make sure that whatever you create, you should know the size. For example, if you’re making a pamphlet, brochure or website, or even mobile app whatever it is, right? You must know it’s correct size first. And then you gotta take a new file based on that size, only if you design. But if you’re just editing a photo, that’s not an issue, at all. You simply open the photo and work, okay? Yes, if you’re printing something or designing any screen, whichever it is, then you have to know its size correctly. So let’s start, I’m creating a new file here. And… These are some recent sizes that I used previously. It’s coming here, okay? And, if you notice up here, you can save it too, meaning if you use any size repeatedly then better you save it. How to do it, we shall see. Some presets of Photos are given- Print, Art & Illustrations, Web, Mobile; if you come to Mobile, presets of various devices are already provided. Alright? Then, I hope you won’t be having problems over here, but still, if you’re using older versions the presets are given there too, though the interface might look different, but that’s okay, no issues at all. So let’s see what’s given here- first of all the file name is shown, better give names, don’t save it “Untitled”! And… If you don’t name at the start, do it while saving okay? I always try to give names properly so that if I have to search later, with the search function on the harddrive I can find out my files. Right? Next it asks- that is Width, and the Height here. Here the units are given, and you can set the measurements you want to use. So let’s keep it in Pixels, here’s a 1000×1000 ratio is already set. Okay here’s the orientations, what’s that? See from here you won’t understand as the width and height are same, let’s say if I set the height at 500, like this, and currently I’m getting the Landscape option, right? And if I click here, notice the width and height gets swapped. Alright? Coming below, here the Resolution is given. Now what’s this? How many pixels are present in one inch. Now see, usually when we design for screens, a fixed thing to keep in mind that you need to go for 72 pixels per inch. And, here pixels-per-centimetre are also specified, though we don’t use it at all. Ahh… Just keep in mind that, if you design for screen- which screen? Anything! Be it computer screen, for website or mobile app, maybe for TV, always go for 72 resolution, right? If you come below, there’s RGB colour mode, and more different colour modes stated. Yes, in Illustrator only RGB and CMYK was present, but here lots of options are available. No tension! We’ll see all these later. For now just keep it on RGB, okay? After that there’s the Bits, showing how much bits your document should be made so no tension here too, just keep it on 8 bits. And… Why 8 bits? Because, the browsers or mobile apps we have, the images showed there be it PNG, JPEG or whatever- those are mostly displayed in 8 bits. So don’t worry. What’s the job of 16 bits, we’ll see later in a more advanced level. Right? So next, here comes Background Condense. Now if you click here, you see the options “White”, “Black”, “Background Color” but no tension if you see only three, you’ll see more options if you scroll down, there’s “Transparent”, even “Custom”; Remember that in older versions of Photoshop you’d get only “White”, “Background Color” and “Transparent”. Okay? So no need to tense, these aren’t that much important, I usually take “White”, if choose “Transparent” we can do it later, nothing problematic. Alright? Some advanced options are here, which of course, is “advance”. I’m not teaching them now, will see later. And let’s simply click this button, create it. Alright one more thing, I’m keeping it in this orientation- 1000×500 pixels, and as I said, you can save presets here; if I want to save, Oops I changed this! Okay… () I again enter 500. And let’s save this. As I save, and… giving it any name- “Imran”, click Save. Now in the Saved option it (the preset) appears. Whenever I want to take this size, I don’t need to be tensed about it, simply I’ll click here and create. Okay dear? So here comes a 1000×500 pixels canvas. Okay, one word I used- “canvas”; in Illustrator we called this work area “Artboard”, now in here we call it as “canvas”. But interesting thing is, recently even in Photoshop the Artboard option has arrived. So if I go to New file, taking the saved preset, see this, if I click on the “Artboard” check, This will turn into an artboard, okay? And, how to make new artboards, how much in total- all will be found inside the created file. See this, as I click here “Artboard 1” appears, written here, but if I got to the previous file, it’s not written there. That means, there the classic Photoshop type is appearing. If you notice, here comes a Background layer, while on the artboard one it shows nothing but “Artboard 1”, and “Layer 1” is written here. Correct? So what’s the difference between these two? We’ll see in a moment, but for now, just keep in mind that we won’t be taking any artboard in new files. So uhh… Now notice an important issue. Some elements you’ve already seen in Illustrator like Zoom in or out, we usually press Ctrl+ (plus) and Ctrl- (minus), like Ctrl- for Zoom out and Ctrl+ for Zoom in. And… Yes, along with that if you press Alt and scroll up, you can Zoom in, if scroll down then Zoom out, right? Bottom here you can observe the keys I press. It’ll be helpful for you. Right? Alright [clearing throat] Now, in Photoshop I created a new file, what to do with it? Now the most important thing let me share, many times my students ask me, “Sir whatever we make, it gets pixelated if we zoom in and see!” Yes of course it’ll happen! Notice above here, presently the file name is titled “Untitled-1 @77.9% RGB 8 bit”. This 77.9% is your zoom level. Whenever you build something you have to check it at 100% then you’ll be aware whether it’s correct, like the edges are present, pixelating or not. But if you zoom in too much then yes, you’ll see pixelations. So yes remember that always check your Raster image artworks at 100% level, so that whether it’s correctly sharpened or not. If blurry or pixelated at 100% then it’s bad, but otherwise no issues, no tension. If you zoom in and check, it’ll surely look bad because it’s Raster. Just like if I check my face’s skin under the microscope, it’ll look like a horrible mountain to me! Right? Exactly, nobody zooms in too much to have a glance! So, many students get too much anxious that “Sir whatever we make, be it JPEG, PNG- it’s getting too pixelated!” When asking when it happens, they reply “We zoomed in and saw it pixelated.” Bro don’t do that! Observe at 100% because wherever used, it’d remain at that size level. PNG and JPEG- these are Raster images, their sole purpose is to be seen at 100% size level. Right? Alright. So now what’ll we see in Photoshop today? First thing, Some tools I’d like to show, number 1 is this Move tool, second is Marquee tool here. Now what’s this Marquee tool? And Move tool? Ahh… See, to make you understand I’ll give some comparisons with Illustrator, like, comparison not in the context of good or bad, rather what things we’ve seen in there and what’s related to here. Right? So first of all, whatever we used to build in Illustrator we would simply select that by clicking, because each object had a separate path there. In here, you don’t have any vector but only Raster, which means we have an area of pixels here, and here we don’t make things individually, for example if you have a photo, nothing is separated there, it’s a complete painted grid of pixels. Right? Now just like that, notice the Selection tool here, we do it like that, means we haven’t selected one object only but just some pixels, or say, in our whole canvas, this part is currently the active area. Now, whatever we’ll work, it’ll remain in this selection only. Okay dear? Apart from Selection, Move tool is used for moving things, But! Just as I said that in Illustrator I never restricted for which size you should take, now you have to be careful about what size to take particularly. Just like in Illustrator I never restrict on taking new layers every time, now I’ll do because as long as you don’t work on different layers you can’t move or transform them separately. Right? So first of all, keep in mind the very first important matter, that is Layer. Let me share a small thing immediately- as a Brush tool is given here, and if I pick any colour from here, and make this line with the tool. Now remember, this line I painted just above the Background layer. Now if I try to move it with Move tool, it’ll show some errors. Just forget it, not needed now; Just keep in mind that it’s not moving because it’s not a separate object, I just painted the pixels of this Background layer! It’s like I spray-paint the wall behind me, okay? And if I later want to move it elsewhere, won’t be possible just because I permanently painted it! Similarly moving this won’t be possible at all. Second thing, if you really want to move, what’ll you do? We’ll take a new layer from here; here’s the button for it; and now if I paint here, then yes it can be moved with Move tool! Why?! Because it’s a separate thing now! Same as if I mounted a glass on the wall and paint on it, now I can easily move that glass, right?! Glass, similarly imagine the layer as transparent glass, and… we make separate things on top of each. Every object stays detached from each other, so we can move or transform them easily, and if not wanted, easily can delete it. Right? So layers are a great “friend”, please form a good “friendship” with them, just keep in mind that whenever you build new things you’re taking a new layer too, it’s beneficial for you solely; If you don’t want, don’t take, no issues. The problems will happen solely to you too, that “Oh man, I made all in a single layer, now how to separate them?!” It won’t happen then! Please, don’t ask me such weird questions that “Sir I made everything in single layer”… Suffer, regret, tolerate it! Or just rebuild it again! () So if you wanna escape from such toiling, please take a new layer whenever you create. Right? I’m turning my workspace back to Normal. Okay, not necessary you need to go here for workspace, here’s a small icon given, if clicked here shows “Reset Essentials”, you can do it from here too. If you wish, reset it from there too. So that’s not an issue. Okay. Now if I delete this layer, and let’s see what we gotta learn today. Selection and Move tool. And alongside, here’s this thing. [clearing throat] You’ve seen in Illustrator, one was Fill and one was Stroke. In here it’s a bit different, both are colours- one is Foreground and other’s Background. Now, how do we suppose to understand? Ahh… In plain words, at a time you’re like grabbing two colour pencils in both hands! Whenever you wish you can change the colours, for example simply… Oh you must click single time only, yes in Illustrator it was double, here we click only once; just select any colour, from here I take blue and take red for the background. Now you have two colours, and you can swap it. If you want default, what’ll happen? That… the foreground will be black and the background will be white. Right? So whenever you want you can change the colours from here. What’s their purpose? Wait just a while, I’m gonna explain soon. Okay? The first tool I wanna explain is Selection. Okay what is it? As I said, it’s nothing but the active area of your canvas. So just a while ago as you’ve seen, I painted something with the Brush tool. Like this, I make a line here. And I can paint all over the canvas, wherever I want. Right? But! If I select and delete for now, and… let’s say I make this selection, and now I’m gonna paint with the Brush, it won’t be painting outside, because that’s not the active area. As I said before, Selection is the active area of the canvas. So yes, you can paint it whenever you want, and see it’s being painted in this much area only. So Selection, just remember that you’ve activated some part of the canvas. Right? And whatever you work on, it’ll happen in this area. Understand? That’s what Selection is! Okay, let me share some points related to Selection, just as in Illustrator there was a Property bar above it, it’s present here too. Whatever tools you take, the properties will be shown here. So if we look on Selection, notice there’s a default button pressed here and it’s called “New Selection”. Now what’s the purpose of it? Whenever I make a selection and do another, the previous one will vanish. Everytime I click a new selection will be made, right? If you see the bigger one… Okay these buttons must be very familiar to you, you’ve seen in the Pathfinder class too, it’s the same as it. As the Unite button was present, here’s the “Add to Selection”. That means if I create selection now and do another, both will remain, two or three- as I create selections it’ll add with the previous ones. And in fact if I overlap like this, all the selections will be added together, right?! Just like that, if you come across here and here’s given “Subtract from Selection” It means from the selections some areas will be subtracted. Correct dear? And finally here comes “Intersect”. Now what’ll it do is, the selection you already made and the one you’re making now, the common area between them will be remaining, the rest will vanish. So for example, if you see this selection, I select this area, then only this part of the old selection will stay, the one already made I mean. But you know what? These buttons irritate me too much. Why it’s so problematic? Because, I usually forgot that I kept “Add to Selection” pressed on and when I’m progressing on my workflow speedily, suddenly the selection doesn’t building correctly, if I make another then look it’s getting added with the previous ones. And that’s quite irritating! I feel it too bad, I dunno, maybe you’ll feel the same when you’ll work speedily. So I’ll suggest, don’t use them at all!!! Then what to do else? You simply use shortcuts! What are those? For example, if you made a selection and want to add another, press Shift, and make selections. Interestingly, when I press Shift, the button (Add to Selection) automatically gets pressed. Okay? So yes, now whenever you need to add, just press Shift. And it’ll be adding. Right? Similarly, if you wanna subtract, press Alt. Your selections will get minus. Okay? And if intersecting the selections, then yes you gotta press both buttons! Press Alt+Shift and click, it’ll intersect. So I hope you’ve understood the selection by now, but it’s not over yet! After Selection, just beside there’s another option called Feather. Okay so what’s this? Before that I want to explain something else. Number one, ahh… You have this foreground and background colour, correct? As an example, I made a selection and I want to fill this foreground colour here, so one method is this Gradient tool, which contains Paint Bucket, you take it and click here. But trust me, ahh… See, I’ve been sharing much about shortcuts in Photoshop, and, if you have confusion then no problem, you can use the tools too. But shortcuts make the workflow fast, right? Okay, so the shortcut of this Paintbucket to fill colours, better one I mean, we simply do Alt+Backspace, it fills the Foreground colours. Undo-ing it. Now if I want the Background colour; let’s suppose we have two colours, red in foreground and blue in background, If I do Alt+Backspace the Foreground gets filled, undo, and if I wanna fill with Background colour, then it’s Ctrl+Backspace. Correct? And in fact you can do Ctrl+Delete, similarly Alt+Delete you can do. Right? So remember, in many areas of Photoshop, Delete and Backspace do the same job. Right dear? It’s on your keyboard, right? So as you’ve seen, we can make selections and fill with colours, and to fill as I said, Alt+Backspace for Foreground and Ctrl+Backspace for Background. Keep in mind that if there’s a selection present, it’ll fill inside it. If there’s not, it’ll fill the whole layer. Right? Like this. Okay. Another thing let me share, you have only one option for Undo- Ctrl+Z, if you need more undos, you can do Ctrl+Alt+Z. Keep in mind. Like I made this line, then another, yet another and so on. Now if I press Ctrl+Z, it’ll undo only the last line. If press again, it’ll redo. Correct? But if Ctrl+Alt+Z, we’ll continue undo-ing back. Now remember, Ctrl+Alt+Z is not actually undo, but History. What is this, how to handle it, we’ll see everything later. For now just observe, making a selection and pressing Alt+Backspace, it gets filled. We were actually talking about an option given in Property panel, named Feather. If I increase it, currently at zero pixels, let’s say I give it 50 pixels. [clearing throat] Right? And as I make a selection, notice it becomes quite rounded. Now, not actually round, it gets soft. If I fill with Foreground colour, it gets filled like that. Why? Because we’ve enabled Feather. Now… one thing to remember, in the Property bar if you’ve given Feather, then it’s kinda permanent, until you don’t change the value the next selections will have it! See this. Alright? But if you don’t want it permanent, then simply do this- keep it 0, and, whenever you make selections; see I created, filled it, and took new layer. Correct? I build another selection, and I want the Feather here. So to do this, you right-click via Selection tool obviously, and there on the third option is Feather. Now from here you can determine how much Feather you need to put. So let’s suppose, I give it 30 pixels, press Okay, and as I fill it with Background colour via Ctrl+Backspace, look the Feather has already come! Okay, now the intriguing thing is, the next selection I’ll make, that’ll come out sharp as before. So we don’t have problems, that as we gave Feather it’ll continue further, it’s not like that at all. Just keep in mind that whenever you need Feather, right-click and put that from there. Now, again remember that the right-click I’m doing is from Selection tool itself, correct? And, the options you see here, all belong to Selection tool, okay? If we take any other tools, upon right-clicking different things will be showing up, so make sure you notice which tool you use. See this, as I’m using Brush tool and right-click, you’ll see some Brush options are given. So, make sure you’re in Selection tool and then right-clicking. Correct? From right-click, here we take Feather. So in the current selection, going to Feather I’m giving much less now- 5 pixels. Press Okay, and let’s fill some other colour; here, I take purple, and fill here. See this! If I zoom in and show, then it’s looking quite smooth. Alright? Okay! So see, this one’s Feather is less, that blue one with 50 pixels looks more. I hope you’ve understood till Feather. Ahh… Anyway, notice I made a mistake here, the layer containing green one, I made the purple one there too, now I can’t move them individually and separately. Whenever I move it, these two will move together. So make sure, when you build something, “build” specially, keep it on the next or different layers as a must. Okay dear? Alright, if we need to delete layers, no problem at all, simply come to any layer and drag it here to delete. Second method is simply to press Backspace while remaining on a layer, as you press it the entire layer will be deleted. But only if not made any selections; if yes then only that area will be deleted. But if not, all the layers will be gone. Like this, as I’m pressing Backspace all layers are getting deleted, except the Background one. So the next we see in this tool, is this (dropdown) with options “Normal”, “Fixed Ratio”, “Fixed Size”. Normal is where you can make selections of any size you want, but when keeping on Fixed Ratio, notice by default it’s given 1:1 ratio, that means when I create, it’ll be square-shaped only. Like, it’s a ratio of 1:1, of width and height. If I put 2:1, it’ll become a rectangle. Meaning the width is 2x while the height is 1x. Right? Third option is Fixed Size, it’ll create selection of a fixed size, by default it’s given 64×64 pixels, that means wherever I’ll click or move it it’ll remain as a selection of 64×64 pixels only. I hope you’ve understood it too till now. Anyway, what’s “Selected Mask”, we’ll see later, just forget it for now. In older versions you may see it as “Refine Edge”. Right? So it’s same as that, just more advanced. Now… Coming to Marquee Selection, here the Elliptical Marquee is given. With this you can make round selections. So similarly as in Illustrator we’d make rounds by pressing Shift, it’ll happen here too. Alright? So you can make a round selection just like this, with Shift. And if you wish you can make it oval too. Right? All those things are available here too, right? If I right-click, those same things here, like Feather and Select Inverse. Now what’s this Select Inverse, I’m gonna share. Okay so, the next thing I’ll tell is, like if I make a selection and fill, it’ll be filled inside, but if I right-click and Select Inverse, now it’ll fill the other areas, meaning the outer part of the canvas is active, leaving this inside part. Okay dear? So I hope you’ve understood it too, it wasn’t so tough anyway. Select Inverse, you’ve got it. There’s a third option- Deselect. Now what’ll it do? Removing selection. It has a shortcut too- Ctrl+D. No matter how many selections you make, just press Ctrl+D and it’ll be removed. D for Deselect, right? Ahh… Remember, Illustrator’s Ctrl+D was different, in here too. Understand? Okay, so utilizing all these when we build something, what’ll it be? For example, I wish to use any picture. Let’s go for Unsplash. Keep in mind this great website- unsplash.com. And, you can download stock images from here, these are all free images, you can use them in even your commercial projects. So, it’s quite a fabulous and helpful website, and be sure to visit, https://www.unsplash.com you can use images from here for your practice. So uh, let’s just download some images and see what we can do with it, I’m gonna use this picture, so simply click Download from here, and it’ll be downloaded here. Keep in mind these are quite high-quality images, with much higher resolution, okay? So from Show Folder, dragging this image into Photoshop. Now it’s an important point to think- where to drop it while dragging. If you already have a file opened, and drop the image right here then it’ll add just inside the file. But if you want not to add here but rather in a separate file, I pressed Esc; simply drag again and drop it on the Menu bar this time. So once you do it, another file will be opened. One more thing to remember, the small image you’re seeing, it’s not that small! As I said, always observe at 100% level to check the actual quality of your image. Currently it’s 8.33%, that means it’s a humongous sized image! If I press Ctrl+1 it’ll show at 100% level. See this, it’s the actual size of the image, quite giant it is! So I’m zooming out, and let’s go and take a new layer. And from here I’m making a selection- Elliptical Marquee. Like this. Okay? And right-clicking, I’m giving it a Feather. Now remember, be it 5 or 50 pixels, this Feather won’t work on this image, it’s a much larger image! So I’ll add much more Feather here, so let’s say I add approx. 200 pixels. Correct dear? Press Okay, and right-clicking I choose Select Inverse. Keep in mind, first I make selection, then give Feather and then do Select Inverse. New layer I already took, and now I’m filling it with black colour, meaning as here the default colours coming- Foreground black and Background white, if I press Alt+Backspace, the black colour will be filled here. See this! Ahh… A fairly simple frame, created here. And I hope you all loved it. So not necessary that you fill with black; undo-ing it, now give it white if you wish. See this? And, this kind of things you must’ve seen in many images, so your first photo editing is done. Now, what was the reason behind taking different layer? Just because, if I don’t like it, I can change it anytime or even remove it. Correct? And if you would’ve filled on this layer, which you can, nobody’s stopping you, but you’ll be facing the problem- see, this time I’m giving more Feather, so let’s go for like 400 pixels, remember why I’m giving so much? Because the image is too large, but for smaller images I’ll give less Feather, like 40 or 50 pixels, okay? Alright! Giving the Feather and Select Inverse, and going to a new layer… Sorry (), I mean if I fill it here, notice the problem that’ll occur. It becomes a permanent change, now I can’t move, make it lighter or even delete. Yes I can surely undo, but if you save the file and close, it’ll be permanently changed. So please please please! Always preserve your original images, meaning always keep a backup, and better work on layers, not on original images. You’ll have the freedom to change it anytime and correct it. So again I took a new layer and fill it white. See this! We’ve filled a beautiful shade of white colour here, and it looks fading from the edges. Now yeah, I’m deducing this class of mine is being stretched too long, but trust me, these are minute details which lots of people face problems with, and they can’t understand. By the way the shortcuts I talked about, I’ll be sharing in classes parallelly, you can note it down if you wish. And ahh… Not necessary you get dependent on shortcuts, if you can’t remember, don’t worry! You can change it from menus or options. Just as I shared on Select Inverse, right-clicking and selecting like that, you’ll find the shortcuts too, see if go to Select menu so notice, Select All- Ctrl+A, Deselect- Ctrl+D, Reselect- Shift+Ctrl+D, and Inverse Select, or Select Inverse as we said, Shift+Ctrl+I. All these shortcuts can be seen in this menu too. So sometimes I keep forgetting shortcuts, just don’t be panicked, don’t be anxious, no problem at all! Just keep in mind that with shortcuts the work gets faster. There’s no guarantee that with shortcuts the work will be good! So good work is more important, fast work not that much. Right? So that’s I always say- quality vs quantity. If you produce quantity, not necessary it’ll be good, but if you produce quality, also not necessary it’ll be large in quantity. Always remember, work at a slow pace, no problem, but do it well. So don’t be anxious about shortcuts; many students gets confused that “Sir how we’ll be able to use so many shortcuts?” and etc. Don’t worry! Go slow, no issues. If you don’t recall shortcuts, the options are provided in the menu already. Everything has a second method to be utilized. So go slow, work well, that’s much more important. The things I shared related to Selection tool, it’s still much less, there are more left yet, but I wish to end this class here for now. I hope you’ve understood it all so far. Keep in mind, it’s only for beginners, for those who already know they might’ve not found much similarities, I’m sorry if yall know already! But I have many students who don’t know about Photoshop at all, This was much much more important for those. Ahh… My classes get stretched sometimes, but I always try to make you understand every detail. Some more things still left in Selection, along with the Rectangle and Elliptical Marquee tools, we’ll learn in more detail later. If I share everything today, it’ll be really too much, you won’t be able to practice! And I hope you loved the class, if yes please give it a like, and subscribe to it if you didn’t yet, and one more thing, please share with your friends dude, Photoshop has been started on my channel! Thank you! ()

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • YouTube Automation: AI Guide to Video Creation and Growth

    YouTube Automation: AI Guide to Video Creation and Growth

    These excerpts offer detailed guidance on YouTube automation, focusing on creating faceless channels and leveraging AI tools. The text provides step-by-step instructions for niche selection, video creation, editing, optimization, and monetization. It emphasizes efficient workflows, outsourcing strategies, and the importance of audience engagement. Various AI tools, including those for generating voiceovers, visuals, and scripts, are highlighted with practical implementation advice. The sources also share revenue insights and offer courses and templates, with the goal of maximizing potential earnings. The text provides frameworks for managing content and effectively scheduling and scaling a YouTube channel.

    AI Content Creation for YouTube: A Comprehensive Study Guide

    I. Study Guide

    This study guide is designed to help you understand the process of creating AI-generated content for YouTube, focusing on historical niches and maximizing revenue potential. The guide covers content creation, editing, niche selection, and channel optimization, based on the provided source material.

    A. Content Creation Workflow

    1. Niche Selection: Understand the potential of the historical niche and other profitable niches like self-improvement, finance, or gaming.
    2. Script Generation: Utilize AI tools like ChatGPT to create engaging scripts tailored to your chosen niche.
    3. Visual Generation: Generate relevant visuals using AI tools like Leonardo AI or other platforms to match the script and theme.
    4. Voiceover Generation: Create AI-generated voiceovers using tools like ElevenLabs, ensuring high-quality audio.
    5. Music Selection: Source royalty-free music from platforms like Epidemic Sound, using AI to identify fitting keywords and genres.
    6. Video Editing: Use CapCut to combine visuals, voiceovers, and music, adding effects, transitions, and on-screen elements.
    7. Thumbnail Creation: Design eye-catching thumbnails using color theory and design principles to maximize click-through rates.

    B. Monetization and Channel Growth

    1. RPM (Revenue Per Mille): Learn about RPM and how it varies across different niches (e.g., finance vs. general entertainment).
    2. Income Streams: Explore various income streams, including ad revenue, sponsorships, affiliate marketing, and selling digital products.
    3. Niche Analysis: Research profitable niches using tools like Social Blade to estimate channel earnings and identify trending content.
    4. Keyword Research: Perform thorough keyword research to optimize video titles, descriptions, and tags for better search visibility.
    5. Channel Optimization: Customize your YouTube channel with a compelling channel trailer, relevant channel art, and a consistent brand identity.
    6. Audience Retention: Focus on creating high-quality content that keeps viewers engaged and increases watch time.

    C. Tools and Platforms

    1. ChatGPT: AI language model for script generation.
    2. Leonardo AI: AI image generation platform for creating visuals.
    3. ElevenLabs: AI voice generation tool for high-quality voiceovers.
    4. Epidemic Sound: Royalty-free music library for sourcing background music.
    5. CapCut: Video editing software for assembling and editing videos.
    6. Social Blade: Website for estimating YouTube channel statistics and earnings.
    7. VidIQ: YouTube SEO tool for keyword research and channel analytics.
    8. Google Docs: Online document editing and word processing program.
    9. Canva: Online design and publishing tool.
    10. Notion: Productivity and note-taking application.
    11. Dubdub: AI transcription service.

    D. Key Strategies and Considerations

    1. AI Integration: Learn how to effectively integrate AI tools into your content creation process.
    2. Niche Specifics: Understand the unique aspects of different niches and tailor your content accordingly.
    3. Consistency: Maintain a consistent posting schedule and branding to build a loyal audience.
    4. Audience Engagement: Encourage audience interaction through comments, polls, and community features.
    5. Trend Hacking: Identify and leverage trending topics to boost visibility and attract new viewers.
    6. Quality Content: Focus on creating high-quality, informative, and entertaining content that provides value to your audience.
    7. Ethical Considerations: Ensure compliance with YouTube’s policies, including copyright and community guidelines.

    II. Quiz (Short Answer)

    1. What is the “historical niche” in the context of AI YouTube content, and why is it considered promising?
    2. What role does ChatGPT play in the content creation workflow described in the provided source?
    3. Why is it important to use royalty-free music in YouTube videos, and what platform is recommended for sourcing such music?
    4. Describe the looping technique mentioned for visuals and why creating unique pictures is preferred.
    5. What is RPM, and how does it vary across different YouTube niches like finance and general entertainment?
    6. Besides ad revenue, what are two other potential income streams for YouTube channels, as mentioned in the excerpts?
    7. How can channels leverage consistency to create an incentive for YouTube’s algorithm to promote content?
    8. How does Social Blade work, and what is the most effective way to interpret its data?
    9. What role does a YouTube channel’s ecosystem play in its success with consistent use of SEO keywords?
    10. What are the steps necessary to set up a YouTube channel properly to avoid potentially being hacked?

    III. Answer Key (Quiz)

    1. The historical niche involves creating AI-generated content about historical topics. It’s promising because it is relatively untapped, offering high potential for views and monetization.
    2. ChatGPT is used to generate video scripts, and also to help formulate keywords to identify trending music to accompany videos.
    3. Using royalty-free music avoids copyright issues. Epidemic Sound is recommended for providing a wide variety of music for content creation, which is free for one week.
    4. Looping involves repeating visuals to fill video length. However, creating unique pictures for each segment is better because it avoids repetition and maintains audience engagement.
    5. RPM, or Revenue Per Mille, is the revenue earned per thousand views. It varies depending on the niche, with finance often having a higher RPM than general entertainment due to the audience demographics and advertiser interest.
    6. Other potential income streams include sponsorships, affiliate marketing, and selling digital products (e.g., courses, ebooks), which leverage the channel’s audience and influence.
    7. Consistency in posting encourages the YouTube algorithm to reward the channel with greater distribution, as it signals reliability and commitment to the platform and its audience.
    8. Social Blade provides estimates of YouTube channel earnings and statistics. Looking at the higher-end number provides a more accurate representation of a channel’s approximate income.
    9. By using SEO keywords consistently in content, it creates a greater opportunity for videos to be suggested to more relevant viewers. It creates a channel ecosystem which acts to signal YouTube’s algorithm to promote the video, channel, and niche.
    10. To set up a secure YouTube channel, create a new Gmail account specifically for YouTube. Keep this email private and use a separate, public email for business inquiries to avoid phishing attempts and potential hacks.

    IV. Essay Questions

    1. Discuss the ethical considerations of using AI-generated content on YouTube, particularly concerning authenticity and copyright. How can creators navigate these challenges?
    2. Analyze the role of AI in democratizing content creation for YouTube. What are the potential benefits and drawbacks of this trend?
    3. Compare and contrast the strategies for growing a faceless YouTube channel versus a personal brand channel. What are the key differences in approach and potential outcomes?
    4. Evaluate the importance of niche selection in achieving monetization success on YouTube. What factors should creators consider when choosing a niche, and how can they validate its potential?
    5. Examine the impact of audience engagement on YouTube channel growth. How can creators effectively interact with their audience to build a loyal community and maximize watch time?

    V. Glossary of Key Terms

    • AI (Artificial Intelligence): The simulation of human intelligence processes by computer systems.
    • YouTube Automation: Creating YouTube videos using AI and automation tools to streamline the content creation process.
    • Niche: A specialized segment of the market to which a particular product or service is appealed.
    • RPM (Revenue Per Mille): Revenue earned per thousand views on YouTube.
    • ChatGPT: An AI language model used for generating text-based content, such as scripts.
    • Leonardo AI: An AI image generation platform for creating visuals.
    • ElevenLabs: An AI voice generation tool for high-quality voiceovers.
    • Epidemic Sound: A platform for sourcing royalty-free music for video content.
    • CapCut: A video editing software used for assembling and editing videos.
    • Social Blade: A website used to estimate YouTube channel statistics and earnings.
    • VidIQ: A YouTube SEO tool for keyword research and channel analytics.
    • Keyword Research: The process of identifying popular search terms to optimize video titles, descriptions, and tags.
    • Affiliate Marketing: Earning a commission by promoting other companies’ products or services.
    • Sponsorship: Receiving payment from a brand to promote their products or services in your videos.
    • Thumbnail: A small image representing a video, designed to attract viewers’ attention.
    • CTR (Click-Through Rate): The percentage of people who view your thumbnail and click to watch your video.
    • Audience Retention: The percentage of a video that viewers watch, indicating engagement and interest.
    • Trend Hacking: Leveraging trending topics to boost visibility and attract new viewers.
    • Monetization: The process of earning revenue from your YouTube content.
    • Fair Use: The doctrine that brief excerpts of copyright material may, under certain circumstances, be quoted verbatim for purposes such as criticism, news reporting, teaching, and research, without the need for permission from or payment to the copyright holder.
    • AdSense: Google’s advertising program that allows publishers to monetize their content by displaying ads.
    • SEO (Search Engine Optimization): The practice of optimizing content to rank higher in search engine results.
    • Sub Niche: A more specialized segment of a broader niche, allowing for targeted content and audience engagement.
    • AI Transcription: The process of using artificial intelligence to automatically convert audio or video content into text format.
    • Metadata: Data that provides information about other data, such as SEO keywords.

    AI-Driven YouTube Automation: Niches, Tools, and Monetization

    Okay, I have reviewed the provided document excerpts. Here’s a briefing document summarizing the main themes and ideas, incorporating quotes where relevant:

    Briefing Document: AI Content Creation and YouTube Automation Strategies

    Overall Theme: This document provides practical guidance and insights into creating AI-driven content, primarily for YouTube, with a focus on automation, niche selection, and monetization. It combines tutorials with strategic advice for building a successful YouTube presence.

    Key Ideas and Facts:

    1. High Potential of Historical Niche: The document emphasizes the untapped potential of the historical niche for AI content creation on YouTube. “Currently the historical Niche has so much potential it is literally a golden Niche no one is talking about it but it’s proba the most promising niches right now on YouTube when it comes to creating AI content.”
    • This is positioned as a prime opportunity due to low competition and high viewer interest.
    1. AI-Powered Content Creation Workflow: The author details a specific workflow using tools like:
    • ChatGPT: To generate music keywords (e.g., “ancient Rome”) based on video scripts. “Chat GPT knows better what to choose so do use this prompt and do use epidemic sound”.
    • Epidemic Sounds: As a preferred music provider. “I use epidemic sounds to get my music and it’s linked right here as you can see it’s available for one week for free for you to try if you want to it’s the music provider I’ve been using since the day one and I’ve had no issues so far with it and it’s truly the best music provider in my humble opinion”
    • HeyGen: To create talking head videos of AI avatars (downloaded in 1080p).
    • Leonardo AI: To generate visuals for videos. The author recommends downloading the videos from Leonardo AI individually to avoid confusion.
    • CapCut: As the primary video editing software. The document explains how to import videos from Leonardo AI and talking head videos from HeyGen and synchronize them. It also describes how to add effects on the talking head using CapCut: “select a character and we can go to mask right here on the right side and depending on if you want this in a circle or in a rectangle I always do it my character in a rect angle.”
    1. Video Editing Techniques and Best Practices:
    • Looping Visuals (Discouraged): While demonstrating the technique, the author advises against looping visuals and emphasizes the importance of generating unique pictures for every part of the video.
    • Music Editing: Cutting off empty parts of the music at the beginning to hook people in. “cut off the beginning just like so move it over like this now fade it out and fade in both of them”.
    • Smooth Sound Transitions: Fading in and out music for a smoother listening experience.
    1. Monetization and Niche Selection:
    • RPM (Revenue Per Mille): The author reveals their own RPM is around $3.9, meaning approximately $4,000 in ad revenue per million views. “my own RPM is $3.9 which is about average on YouTube so for every million views I get I could potentially be looking at close to $4,000 in ad revenue”
    • Income Beyond Ad Revenue: While ad revenue is significant, the author stresses other income streams like courses, community memberships, sponsorships, and affiliate links contribute substantially to total earnings (over $200,000 in total).
    • Niche Profitability: Some niches, like finance and investing, have higher RPMs due to targeting wealthy individuals and attracting financial sponsorships. “this channel is in the money Niche so RPM here is some of the highest it could be easily around $10 at minimum allowing them to earn around $5,000 per month even with such a tiny amount of views”
    1. YouTube Automation Strategies and Niche Ideas:
    • 177 Niche List: The document promises a list of 177 profitable YouTube automation niches, given away for free in a Telegram channel.
    • Social Blade Accuracy: The document validates the accuracy of Social Blade for estimating channel earnings, particularly by looking at the higher end of the estimated range. The accuracy was proved by checking the social blade estimates with the author’s YouTube Studio.
    • Niche Examples: The author provides examples of successful channels in various niches, including self-improvement (Easy Life, Incognito CEO), “What If” scenarios (What If), scary stories (Sirius), anime (ASO), hockey clips (Face Off), and biography (biographics).
    • Niche Analysis: He also evaluates the potential RPM, competition, and monetization opportunities within each niche.
    • Video Relevance: The author stresses that video posted in channels under research, and posted a long time ago should not be relevant for research: “if we go to a Channel with the oldest videos being posted 6 7 8 years ago this channel is not relevant for research purposes”. It is more important to review channels that managed to get the views within a short amount of time (9 months) because that shows that there’s something working right in those videos.
    1. Trend Hacking:
    • Leveraging Trending Topics: The document emphasizes the importance of using the trending topics of the moment to create content and increase the views to a channel. The beauty of this method is that these topics don’t have to have anything in common with your Niche, there is always a way to make it work together.
    • Examples: The war in Ukraine or the tragic accident with the Titan Submarine by Ocean Gate.
    • Tik Tok Burner Account Method: Create a new account on Tik Tok and start liking videos on the niche of the channel of interest. Then, review what videos get to the home page for content creation ideas.
    • Copy Other Channels Viral Videos: To Simply copy other channels viral videos copy and model what has worked already. The author recommend to viewers discretion for this strategy.
    1. YouTube Account Setup and Optimization:
    • Separate Google Accounts: The author suggests creating a brand new Google account strictly for YouTube, separate from personal accounts, for security and organization. A separate email should be attached for contacting.
    • Phone Number Verification: While it is a mandatory step, each phone number can only be used twice.
    • Watermark: The document mentions the importance of adding a watermark to videos. When viewers hover over a watermark, it will provide an extra chance to subscribe to your channel.
    • Upload Defaults: The importance of setting upload defaults with relevant tags for consistency and SEO benefits.
    • Channel Keywords: The advice to include relevant keywords in the channel settings.
    1. Metadata and SEO:
    • Consistent Metadata: Having consistent keywords across all videos to signal to YouTube what the video is about and who the target audience is.
    • Stealing Competitor Tags: The author suggests looking into competitor tags and tags that work for them. This also applies to keyword research.
    • Channel Ecosystem: Start posting in a specific Niche and just visualize growing your own ecosystem your reach and positioning in the niche
    • Avoid sharing with friends and family: It is imperative for you not to share your video with family friends or anyone else who was who has nothing to do with your Niche. The only people that are allowed to see your channel are people who truly deserve to see it meaning people that YouTube finds for your channel
    1. Content Scripting:
    • Dubdub for Transcriptions: While YouTube offers free transcriptions, they are often inaccurate. Dubdub (with a special link for credits) is recommended for accurate AI transcriptions.
    1. Video Editing Practical Tips:
    • **11Turbo V2 and Turbo Multilingual are high quality voice overs
    • Remove All Pauses : When you edit your video you have to remove the pauses because “these silences make the video just look awkward so it’s absolutely mandatory to remove them”. For that it is very useful the short keys Q and W to cut off parts of the video to the right and the left.

    Key Tools Mentioned:

    • ChatGPT
    • Epidemic Sound
    • HeyGen
    • Leonardo AI
    • CapCut
    • Social Blade
    • VidIQ
    • Dubdub
    • Digistore24

    Overall Impression:

    The document provides a comprehensive guide for individuals looking to build a YouTube presence, especially using AI-generated content and automation. It blends strategic advice with practical how-to steps, covering everything from niche selection to video editing and monetization.

    YouTube Automation and AI Content Creation Guide

    YouTube Automation & AI Content Creation: FAQ

    1. What is the “historical niche” and why is it considered a promising area for AI-generated content on YouTube?

    The historical niche involves creating content focused on historical topics, events, and figures. It’s considered promising because it is currently relatively untapped, offering a high potential for viewership and ad revenue, and it lends itself well to AI content creation due to the availability of historical information that can be repurposed into videos using AI tools for visuals, scripting, and voiceovers.

    2. What tools are recommended for creating historical AI content on YouTube, and how are they used together in the video creation process?

    The creator recommends a workflow that involves:

    • Epidemic Sound: for royalty-free music. They use AI prompts to get keywords to search on the platform.
    • ChatGPT: to generate script ideas, refine prompts for AI art generation, and identify suitable keywords for music.
    • Leonardo AI: to generate AI images and video clips that correspond to the script.
    • HeyGen: to create a talking head avatar of a historical figure to present the content.
    • CapCut: for video editing, combining AI-generated visuals and audio, adding music, and creating a polished final product.

    3. How can you ensure that the music used in your historical AI content is appropriate and effective?

    The creator uses ChatGPT to analyze the script and suggest relevant keywords for searching music libraries. This helps to find music that fits the tone and theme of the historical topic, enhancing the overall viewer experience. Epidemic Sound is recommended as a reliable source for royalty-free music.

    4. What are some recommended YouTube automation niches beyond historical content, and what makes them potentially profitable?

    The source lists 177 niches. A few examples are:

    • Self-Improvement: Offers opportunities to sell related services or products.
    • Scary Stories: Easy to get views, making them a good option for ad revenue, as well as potential merchandise sales related to the theme of the content.
    • Anime Compilations: Can generate decent ad revenue with consistent uploads.
    • Finance and Money Niches: Tend to have high RPMs.

    5. How accurate are Social Blade’s estimates of YouTube channel earnings, and what factors contribute to a channel’s potential income?

    Social Blade provides estimates that are generally close to the higher end of the estimated range. Key factors affecting a channel’s income include RPM (revenue per mille, or per 1000 views), niche (some niches pay higher RPMs), audience demographics (US audiences tend to have higher RPMs), and alternative revenue streams like sponsorships, affiliate marketing, and selling own products.

    6. What is the “trend hacking” strategy for YouTube, and how can it be used to boost views and channel growth?

    Trend hacking involves creating content related to current trending topics, even if they are outside of your usual niche. This can attract a wider audience and boost views. A method suggested for finding trending topics on platforms like TikTok involves creating a new account and liking videos related to your specific niche in order to curate the feed.

    7. What are the pros and cons of creating a faceless YouTube channel versus a channel with a personal brand, and how can a “hybrid” approach be used effectively?

    Faceless Channel Pros: Focus on content creation without the need for personal branding, potential for cheaper views, and scalability to manage multiple channels. Faceless Channel Cons: Limited ability to sell products, land sponsorships, and build connections. Reliance on ad revenue.

    Personal Brand Channel Pros: Easier to sell products, attract sponsorships, build relationships, and create a community. Personal Brand Channel Cons: Requires showing your face, requires more personal investment of your time, effort, and image.

    Hybrid Channel Approach: Combine both approaches by incorporating AI-generated characters or hiring external hosts while still maintaining a personal touch.

    8. What are some recommended strategies for keyword research and video optimization on YouTube?

    • Niche Focus: Select a specific niche (or sub-niche) and consistently create content within that area.
    • Keyword Consistency: Use similar keywords across all videos in the same niche.
    • Competitor Analysis: Analyze successful videos in your niche to identify effective keywords and topics.
    • Long-Tail Keywords: Target longer, more specific search terms.
    • VidIQ: Use VidIQ to identify trending videos and analyze competitor data.
    • Thumbnails: Use thumbnails that follow the “rule of thirds” to draw focus to a specific aspect of the video and utilize color theory effectively.

    Video and Audio Editing Techniques

    Video and audio editing involves various techniques to refine raw footage into a polished final product. Here’s an overview of key aspects from the sources:

    1. Basic Editing Steps and Interface

    • When starting a new project in CapCut, you can name it and ensure the “free layer option” is enabled in the modify settings.
    • The media tab is where you import your video and audio files. You can drag these files onto the timeline to begin editing.
    • The interface includes tabs for audio, text, stickers, effects, transitions, filters, and adjustments. The right side of the interface displays settings that change depending on what element is selected.

    2. Essential Editing Techniques

    • Splitting Clips: Use the split tool, the shortcut Ctrl+B, or the split button to divide video or audio clips.
    • Shortening Clips: Drag the sides of a clip or adjust the speed to make it shorter.
    • Deleting: Remove unwanted sections using the delete button.
    • Undoing Actions: Use the undo button to revert unwanted changes.
    • Copy/Paste: Copy and paste elements as needed.

    3. Working with Audio

    • Extracting Audio: Separate audio from video files. This is useful when working with sound effects downloaded from YouTube.
    • Adjusting Volume: Control the loudness of audio tracks.
    • Noise Reduction: Reduce background noise in audio.
    • Voice Isolation: Remove vocals from a song, leaving only the instrumental track.
    • Fade In/Out: Create smooth transitions at the beginning and end of audio clips.
    • Removing Pauses: Cut out silences in speech for a more engaging video.

    4. Enhancing Video

    • Transitions: Add transitions between clips for smoother changes. CapCut has many drag-and-drop transitions. The “apply to all” function lets you quickly add the same transition to every cut.
    • Effects: Apply various visual effects to your video. Effects can be added to individual clips or across the entire timeline.
    • Filters: Change the color and overall look of a video using filters.
    • Color Correction: Adjust the brightness, contrast, saturation, and other color settings to achieve a desired look. Adjustment layers can apply color correction across the entire video.
    • Speed Changes: Adjust the playback speed of video clips. Use smooth slow-motion for slow-motion effects.
    • Image Stabilization: Reduce shakiness in footage.
    • Image Enhancement: Enhance images with the tools available.
    • Scaling: Adjust the size of a video.
    • Rotation: Rotate a video.
    • Opacity: Adjust the transparency of a video.
    • Stabilization: Stabilize shaky footage.
    • Cutout: Remove the background from a video. Chroma key can remove green screens.

    5. Keyframes

    • Keyframes define values (such as position, scale, opacity) at specific points in time. The software interpolates between these values to create animations.
    • Keyframes can be used to create zoom-in effects, fade in/out, and other dynamic changes.

    6. Additional Elements

    • Text and Captions: Add text overlays and auto-generated captions to your videos.
    • Stickers: Use stickers to add visual interest. Stickers can be animated and customized.

    By using these editing techniques, you can transform raw video and audio into engaging content.

    AI Tools for Content Creation and Optimization

    AI tools can significantly enhance various aspects of content creation, from niche research to video editing and optimization. Here’s a breakdown of AI tools mentioned in the sources and how they can be applied:

    • Tube Magic: This AI tool helps with YouTube growth by providing features such as Niche Explorer, which identifies top-performing niches with approximate RPMs. It also helps in ideation, community post creation, video research, and keyword research. Tube Magic can generate video ideas based on a user handle. It also offers a script writer section for generating general scripts, YouTube short scripts, how-to scripts, and list videos. Additionally, Tube Magic has a “warp upload” feature that analyzes videos and suggests titles, descriptions, and video tags.
    • Vid IQ: Vid IQ is an AI tool that assists with keyword research, finding related keywords, and identifying video tag. It provides a built-in interface in YouTube Studio with data about views per hour and overall views. Vid IQ’s AI coach can offer personalized suggestions based on channel data.
    • Chat GPT: Chat GPT can provide name and description ideas for channels. It can also generate video ideas and complete narration for videos based on a competitor’s style. Additionally, Chat GPT can break down scripts into sections and generate prompts for Leonardo AI. It can rewrite scripts while keeping the message intact.
    • Leonardo AI: This AI image generator can create logos and AI-generated visuals using text prompts. It allows for the generation of multiple images at once and offers settings to adjust resolution and generation models. Leonardo AI can also animate images.
    • 11 Labs: 11 Labs is an AI voice generator that creates realistic, human-like voiceovers. It offers a library of professional-sounding voices and allows users to paste scripts in parts to generate voice tracks. It is best to paste under 500 characters at a time.
    • Luma Labs: Luma Labs is an AI tool used for animating images. It requires payment.
    • D dub: D dub can generate scripts and rewrite existing scripts from viral videos. It also offers AI voice services.
    • Hey Gen: Hey Gen is an AI Avatar animation software.

    Additional AI Tools Mentioned:

    • Canva

    How to Use AI Tools Effectively:

    • Niche Research: Use tools like Tube Magic and Vid IQ to discover high-potential niches and analyze competitor channels.
    • Script Writing: Generate initial script ideas with Chat GPT, but always edit and refine the AI-generated content to add a human touch.
    • Visual Creation: Employ Leonardo AI to produce unique AI-generated images and animations for videos.
    • Voiceovers: Use 11 Labs to create realistic voiceovers, but be sure to optimize the script and break it into smaller sections for better results.
    • Video Optimization: Utilize Tube Magic and Vid IQ to identify relevant keywords and optimize video titles, descriptions, and tags.

    By integrating these AI tools into the content creation process, it is possible to streamline workflows, enhance video quality, and increase the potential for audience engagement.

    YouTube Channel Monetization Strategies

    Channel monetization involves various strategies to generate revenue from YouTube content. Here’s an overview of key monetization methods and related aspects, according to the sources:

    1. Ad Revenue

    • Eligibility: To start earning ad revenue, a channel needs at least 1,000 subscribers and 4,000 valid watch hours accumulated from long-form videos. Shorts do not count toward the watch hour requirement.
    • Google AdSense: Once the eligibility criteria are met, YouTube places ads on the channel’s videos, and the channel owner gets paid via Google AdSense.
    • RPM and CPM: Revenue per mille (RPM) is the actual money earned per 1,000 views after YouTube takes its 45% cut. Cost per mille (CPM) is the amount advertisers pay YouTube for every 1,000 views on their ads, before YouTube’s cut.
    • Long Videos: Creating long videos is key to success because YouTube can play more ads on longer videos, increasing potential ad revenue. Longer videos tend to have higher average view duration (AVD), which can help the algorithm push the video. Aim to make videos at least 8 minutes long to maximize ad placement opportunities.
    • Niche: The niche of a YouTube channel significantly impacts how much it gets paid. High-tier audiences in niches like real estate are more desirable to advertisers, resulting in higher ad revenue.
    • Targeting Regions: Targeting countries with high purchasing power, such as the US, UK, Canada, and Australia, can lead to higher CPMs.

    2. Alternative Monetization Methods

    • Patreon: Creating a Patreon community can provide passive income. This involves offering exclusive content or access to certain episodes for paying members.
    • Print on Demand: Starting a print-on-demand business, selling merchandise like T-shirts with the channel’s logo, can be lucrative, particularly in niches with passionate audiences.
    • Drop Shipping: Selling merchandise or creating a store relevant to the channel using platforms like Shopify or autods.
    • Selling Digital Products: Selling digital products via platforms like school or ClickFunnels.
    • Affiliate Marketing: Promoting products or services and earning a commission for each click or sale generated through unique affiliate links. Websites like Futurepedia, Product Hunt, Amazon Associates, Digistore, and ClickBank can help with affiliate marketing.
    • Brand Deals: Collaborating with brands and featuring their products or services in exchange for payment. This is more common as the channel grows.
    • YouTube Community Memberships: Channels can offer memberships to viewers in exchange for perks and exclusive content.

    3. Optimizing for Monetization

    • Multiple Income Streams: Building multiple income sources protects against issues like demonetization or payment account problems.
    • Evergreen Content: Creating evergreen content ensures videos continue to receive views and generate passive income over time.
    • High-Quality Content: High-quality videos created with AI and CapCut can increase revenue.
    • Strategic Ad Placement: Place ads at the beginning, end, and natural pauses within the video to avoid disrupting the viewing experience.

    4. Niche Selection and CPM

    • High CPM Niches: Finance, making money online, AI, history, tech, health, investing, crypto, travel, and legal advice tend to have higher CPMs.
    • Low CPM Niches: Spanish-language content tends to have lower RPMs.
    • Sub-Niches: Instead of targeting broad niches, focus on sub-niches to grow more effectively. For example, “how to make money with AI content creation” is a sub-niche of the broader “make money online” niche.

    5. Examples of Channel Earnings

    • A biography channel with 14 million views earned up to $58,000 in ad revenue in a month.
    • A dashcam channel with 7 million views earned around $30,000 from ad revenue in a month.
    • A Harry Potter theory channel with 1.9 million views a month earns around $7,000.
    • A car tech channel with 5 million views earned $20,000 in ad revenue but made an additional $30,000-$50,000 from affiliate links.
    • A sports channel about American football with 3.8 million views earned $15,000.
    • A body cam channel with 8 million views a month made around $30,000 in ad revenue.
    • A top 10 facts channel with 2.5 million views earned $10,000 per month.

    By employing a combination of these strategies, YouTube channels can maximize their monetization potential and create sustainable revenue streams.

    Creating Engaging Content: A Systematic Approach

    Content creation involves a systematic approach that begins with research and ideation, proceeds through scripting and production, and culminates in editing, optimization, and publishing. Each stage requires specific techniques and tools to ensure the creation of high-quality, engaging content.

    1. Research and Ideation

    • Niche Selection: Identify a niche with high potential and align content with audience interests. Sub-niches can help target a specific audience.
    • Competitor Analysis: Research top creators in the chosen niche by looking at their most popular videos from the last 12 months. Note their view count, titles, and thumbnails. Use tools like Vid IQ to analyze views per hour, trending videos, and video tags.
    • Keyword Research: Use tools like Tube Magic and Vid IQ to discover high-volume, low-competition keywords. Use these keywords to identify trends via Google Trends.
    • Idea Generation: Create a database of video ideas based on research. This involves identifying proven-to-work videos and generating original ideas.

    2. Script Writing

    • Script Importance: Emphasize the script, which significantly affects average view duration. Without a good script, videos will not perform well, regardless of the visuals.
    • Script Creation: Write concise scripts that avoid unnecessary information. Use Chat GPT to enhance, but not create, scripts.
    • AI Assistance: Use prompts in Chat GPT to create engaging content. For example, use a prompt to get Chat GPT to rewrite a script while keeping the message intact.
    • Live Content: For live videos, create a bullet-point outline rather than a full script. Use Chat GPT to summarize existing scripts into bullet points.
    • Competitor Research for Script Writing: Analyze scripts from successful videos in your niche to identify patterns, wordings, and phrases that work. Use tools like Dubdub to transcribe videos and obtain scripts.

    3. Voiceover

    • AI Voiceovers: Use AI voice generators like 11 Labs for realistic voiceovers. Ensure commercial licenses are obtained to monetize the content.
    • Voice Selection: Choose a voice from 11 Labs’ library, considering factors like the number of characters generated with the voice.
    • Script Optimization: Optimize scripts for AI voiceovers by adjusting punctuation to improve the output quality.
    • Pacing: Paste scripts in parts (under 500 characters) to ensure a human-like and professional sound.

    4. Visual Creation

    • AI-Generated Visuals: Use Leonardo AI to generate engaging visuals that match the narration. Balance AI-generated visuals with stock footage from free resources like Pexels or Pixabay.
    • Prompt Engineering: Use Chat GPT to create text prompts for Leonardo AI. Add “ultra realistic” to the end of prompts to enhance image quality.
    • Stock Footage: Incorporate stock footage for a unique combination.
    • Image Animation: Animate AI-generated images using tools like Luma Labs.

    5. Video Editing

    • Fast-Paced Editing: Edit videos with a fast pace to maintain viewer engagement.
    • Visual Switching: Switch shots frequently (every 2 seconds or less).
    • Captioning: Add captions for increased engagement.
    • Pause Removal: Remove pauses to make the video more concise.
    • Call to Action: Add elements to increase revenue and engagement.

    6. Optimization and Publishing

    • Channel Setup: Configure the channel with a logo, banner, and relevant information.
    • Tags: Add channel tags to help the YouTube algorithm understand the target audience. Use a mix of high and low-competition keywords.
    • Description: Optimize video descriptions with relevant keywords.
    • Checklist: Use a checklist to ensure all steps are completed before publishing. This includes checking monetization, adding translations, and uploading captions.
    • Scheduling: Schedule videos for optimal release times.
    • Community Engagement: Use the community tab to engage with the audience.

    By following these steps, content creators can produce engaging content, optimize their channels, and increase their chances of success on YouTube.

    Effective Thumbnail Creation Guide

    Thumbnail creation is a crucial aspect of content creation, significantly impacting a video’s click-through rate and overall success. Here’s a detailed guide on creating effective thumbnails, drawing from the sources:

    1. Thumbnail Basics & Design Principles

    • Rule of Thirds: Key elements should be placed along the lines to create a visually appealing and balanced composition. Each picture is divided into sectors, and objects should be placed in these areas.
    • Color Theory: Use opposing colors to improve the thumbnail’s appeal. For example, using blue and yellow or red and green. Top YouTubers implement color theory in their thumbnails.
    • Font: Use simple, clear fonts.

    2. Creating Thumbnails

    • Software: Use Canva for creating thumbnails. Canva is useful for creating thumbnails and average user requests when it comes to pictures.
    • Templates: Avoid using pre-made templates in Canva as they often look generic.

    3. Key Elements and Composition

    • Object Placement: Follow object placement guidelines. Ideally, thumbnails should have the character on the right side, some text, and objects on the left side.
    • Character: Include a character to help viewers recognize the content’s source.
    • Text: Add text to the thumbnail to make it more appealing. Captions in thumbnails should be original.
    • Shadows: Add shadows to make the text stand out more.

    4. Step-by-Step Creation Process

    • Import Images: Import the necessary pictures into Canva. Adjust and scale the images to fit the thumbnail.
    • Add Text: Add a text box and type in the desired caption, such as “POV Roman Empire”. Customize the text by selecting a font and positioning it correctly.
    • Create Shadows: Add rectangle black shadows behind the text to make it stand out. Adjust the transparency and size of the shadows.
    • Group Elements: Group the text and shadow elements together to easily move and adjust them.

    5. Advanced Techniques

    • Recreating Successful Thumbnails: Analyze thumbnails from successful channels in your niche and try to recreate them.
    • Adding Glow: Use the glow effect to make elements stand out. This can be achieved by adding a white glow behind objects.
    • Vignette Effect: Use a vignette effect to add darkness to the corners of the thumbnail.

    6. AI in Thumbnail Creation

    • AI-Generated Images: Utilize AI tools like Leonardo AI to generate images for thumbnails.
    • Prompt Engineering: Use Chat GPT to create prompts for generating images in Leonardo AI.

    7. Optimization and A/B Testing

    • AB Testing: Use YouTube’s A/B testing feature to test multiple thumbnails and determine which performs best.
    • Thumbnail Library: Create a library of thumbnails to streamline the creation process.

    8. Examples and Inspiration

    • Utilize other channels for inspiration.
    • Mr. Beast’s thumbnails often follow the rule of thirds and utilize opposing colors.

    By following these guidelines and continuously experimenting, content creators can significantly improve their thumbnail design skills and attract more viewers to their videos.

    YouTube Automation with AI – 25 Hour Course

    The Original Text

    all right boys and girls welcome to AI guy Academy as some of you may know a few months ago I uploaded this 10-hour course and it went absolutely viral racking up over 1 million views so clearly you guys enjoyed it well AI guy is back in business and I am beyond excited to introduce you to the YouTube automation with AI 25-hour course now I’m just asking for a few minutes of your time watch this intro from start to finish and you’ll understand that what you’ve stumbled upon isn’t just another video with a yapping Guru this course will deliver more value for free than most paid courses out there and I can guarantee that if you watch it all the way through you’ll have everything you need to start making money with YouTube and AI so before we even start please make sure to like this video And subscribe to the channel think of it as your way of helping me keep this content free and flowing it’s just a click of a button but it makes all the difference on my end anyway I’ve been making YouTube tutorials for a little over a year now and in this time I managed to get over 200,000 subscribers and generate more than $20,000 in ad Revenue alone additionally my team and I now run a private community that makes more than $20,000 per month so in this video you’re getting access to 14 packed chapters of top tier YouTube knowledge everything from automation tutorials to Niche breakdowns and even exclusive leaked courses straight from my Academy with Next Level in-depth training what yeah you heard that right I’m leaking some of the exclusive content from my private community so that everyone especially those who might not be able to afford it can learn and level up all right here’s a quick rundown of this 25-hour course we’ll kick things off with five back-to-back lessons on faceless YouTube automation first I’m going to show you how to make faceless videos on the anunaki a super viral Niche about these blue aliens that’s blowing up right now then we’ll dive into the self-improvement space one of the most powerful niches trust me this course alone is worth it next up an hour-long Deep dive into creating historical films with AI featuring legendary historical figures coming up after that a live tutorial on how to make those 3D animation videos that trending everywhere finally we’ll wrap up this section with a course on creating detective videos all using AI now if you think that’s a lot we’re just getting started next up we’re diving into a 27-minute YouTube automation training for beginners laying down the foundations of this business perfect if you’re new but even seasoned creators will pick up something valuable then right after that you’ll catch a crucial course on creating talking AI avatars where I break down my own avatar style and reveal two other big AI channels techniques next we’ll move on to a quick but powerful session on tube magic AI one of my favorite tools for optimizing YouTube growth and engagement following that I’ve got a video where I break down exactly how much YouTube pays me per 1,000 views plus estimated earnings from a few top YouTube automation channels this one’s a must watch if you want to understand the financial side of things and just before we get into all the leaked courses there’s a 2-hour video where I go through a list of 177 hot niches for YouTube automation I’m talking about breakdowns of each nich’s potential so you can decide what’s right for you now hold hold on to your seats because here’s where it gets wild just like I mentioned moments ago I am going to leak four of my private courses from AI guy Academy yep today’s your lucky day and the last course on this list it’s going to blow your mind first up you’ll get access to a full cap cut Mastery course it’s a comprehensive beginner rundown so no matter where you’re at I’ll teach you to edit like a pro it will finish off with an epic 4-Hour editing session covering every crucial technique you need as a YouTuber right after there’s a thumbnail Mastery course where I’ll break down the essentials like object placement and color theory and then walk you through a live Master Class where I recreate an Alex hormos style thumbnail from scratch next you’ll get into the AI guy Academy 1.0 course which is a 2-hour lecture with highlevel YouTube knowledge think of it as the ultimate blueprint to cracking the YouTube code and finally the grand finale the automation Empire course this is the one where I lay out literally everything that helped me grow my channel to over 200,000 subscribers in just over a year we’ll break it down into two main parts first I’m dropping top level YouTube strategies Blueprints checklists and even an entire keyword database to make sure your foundation is solid then in part two you’ll get a full A2Z guide on creating a YouTube automation Channel with an AI Avatar the exact techniques I use on my own channel in the actual course I made this brand new channel called AI doctor and again guys I genuinely showed you the full Zero to Hero process without any gatekeeping all right guys I don’t know about you but I am excited to get started with this course I truly hope that you guys appreciate the amount of work it took me to put this all together now just before we begin the actual course I will be mentioning all kinds of Google docs with blueprints and AI tools I gathered them all in this master Google doc so feel free to grab it I will publish this Google doc in my free telegram Channel simply hit the link in the description to get it for the best viewing experience go open the template open all the tools and Google Docs and prepare your browser for work also One Last Thing Before We Begin if you want to learn how to take this to the next level get access to exclusive courses that aren’t on YouTube a community of like-minded creators and get direct coaching from me on live weekly calls you can get all of that and more inside the AI guy Academy the link is down below with all that said guys let the show begin chapter 1 monetizable faceless movies okay guys in the last few months this faceless YouTube channel has earned over $50,000 from uploading these simple AI generated mystery videos and if we take a closer look it was literally started like 11 months ago the most popular video on this channel has done over 1 million views and in total this channel has done over 7 million views which is just insane considering how fast they have done it it’s also telling me that this Niche is still brand new and has lots of potential because of the insane opportunity AI offers to us so in this video I’m going to show you exactly how you can start your own YouTube automation Channel using this method I promise you guys I will show only real value no bull I am not like one of these gurus that is just going to talk nonsense for 20 minutes my name is AI guy and on this channel Channel I create the best AI tutorials in the game that’s right guys if you have the patience to watch this video Until the End you will have all the knowledge needed to start your own YouTube automation business no cap we will literally do everything from researching Niche ideas using AI creating a fresh Channel designing the logos and developing our characters to writing scripts and obviously creating our first video together by the end of the video you are literally going to be a YouTube automation expert to show you the proof here’s a quick clip of the video I was able to create in 15 minutes that is better than the video this channel uploaded that got over 1 million views so here we go welcome to Anunnaki in this episode we delve into the Mysterious World of the Anunnaki civilization a group of ancient astronauts believed to have visited Earth in the distant past their significance in ancient astronaut theory is profound sparking debates and theories about their so there are actually five parts to creating the actual video but stick around because I’m going to reveal all the sauce at the end that I learned from running my own successful YouTube channel these tips will help you make well over $10,000 per month that’s why you’re here right typically all these so-called gurus would charge you money for this information but I will give it to you for free all I ask in return is for you to like this video And subscribe to my channel I will not disappoint you today is a big one guys so you better get comfortable for your convenience I will add a Google doc in my telegram Channel with a step-by-step blueprint that you can follow along as well as all the prompts I will be using all the links will be there as well for a better viewing experience go open the doc and hit all the links to prepare your brow browser for work are you ready for this let’s go well guys I don’t want to waste your time so let’s focus and immediately get to work the first step is Niche research and finding a well-performing channel you see usually it is a very timeconsuming process and you could spend hours at a time just scrolling on YouTube and the best thing you find is Minecraft Let’s Play videos drop a comment below if you’ve been there anyway I don’t know about you guys but I don’t like wasting time because time is money so now this is where one of my secret weapons comes into the picture to save us some time it’s called tube magic it’s honestly one of my favorite all-in-one AI tools that makes growing on YouTube easy the link to tube magic will be in the description as well as the Google Doc you can try it out for 7 days for just $1 with my exclusive Link in the description you’re welcome guys anyway once you create the account in the ideation section click on Niche Explorer now guys this is where it gets insane as you can see tube magic just provides us with a gigantic list of some of the top performing niches on the right side you can see approximate RPMs for each Niche and as a monetized creator myself I can say that these numbers are more or less accurate anyway you can feel free to scroll around if you wish but now let’s focus on our channel so here it is and as you can see it has an approximate RPM of $10 which is insane so now let’s start creating our channel to start off we obviously need a channel and branding for it so go over to your YouTube studio and create a channel just in case you already know how to create a channel in the logo feel free to use timestamps below to navigate to The Next Step for now on the right side hit on your profile icon now hit switch account and all the way at the bottom hit view all channels now hit create a channel just like that now choose a name for the channel so go to chat GPT and ask it to provide us with similar name and concept ideas as the channel we are modeling I will tell it to use its name description and top three most popular videos for reference it’s a long prompt so I will just drop it in the Google Doc feel free to copy this prompt to generate your own ideas now pick the name that you like and simply copy it now paste it into your name field and create an appropriate username as well next tell chat GPT what name you chose and ask it for a short channels description that is well organized and has emojis for that extra engagement The Prompt is also in the dock below once it’s done paste it into your bio and now we are ready to create our logo to create a logo we will need an AI image generator of your choice I will use Leonardo AI if you don’t have an account yet I drop the link below so first let’s go back to chat GPT and ask it to give us a design idea for the logo now the channel we are modeling uses these AI generated aliens as their characters well I think we have a real opportunity here to create an outstanding Channel you see they are using recognizable characters they really remind me of the movie Avatar so it will be super easy to create viral recognizable characters with AI now here is a pro tip for you guys if you are starting a new channel in a new Niche you always want to model the most popular videos I will tell you why later in the video so let’s go back to Astro Legends and analyze the most popular video I like this blue character so let’s recreate it so now our goal in chat GPT is to describe this blue skinned character in order to get a text prompt that we will will use for generating the logo as you can see it’s quite a long text prompt so you will find it in the Google Doc in case you want to just copy it now once you get the prompt let’s generate our logo to do that head over to Leonardo Ai and click on image generation right here on the left the link to Leonardo AI is down in the description now on the left side in the image Dimension section put in 800 by 800 since that’s YouTube’s logo format now for this picture I think the best generating model is Leonardo diffusion XL so click right here to choose it now just paste your logo prompt from chat GPT and hit generate a few times typically it takes four generations to get good results and boom our logo is done just download the one you like now go back to the YouTube studio and simply upload your logo okay we are finally ready to move on to the video creation process so guys if I were just one of these gurus I’d tell you to go to chat GPT and generate the script there you see chat GPT is a great tool for many purposes but it’s simply not the best one when it comes to script writing it gives you generic scripts that no one listens to so now let’s go back to our old friend tube magic because it can write scripts too just in case you were skipping around or sleeping I have a 7-Day trial available for you guys so you really don’t want to miss it anyway let’s do everything in order there are two ultimate ways to generate a viral script using this tool the first way is to provide video ideas let’s go to the channel we are modeling and copy their user handle because this is exactly what tube magic is going to ask you for now paste it and generate as you can see within seconds it provided us with a video idea called unveiling the secrets of Hollow Earth sure we could just click on generate script now and proceeded with it but let me show you something even better as I mentioned earlier in this video when you create a new channel and you obviously want it to just Skyrocket and take off with growth you need to model proven to work videos let me show you go to the channel and click on videos now sort them by popularity next copy their most popular videos title and let’s go back to tube Magic on the homepage scroll down to find the scripting section and click on the video scripts tool as you guessed it is a supercharged professional AI script writer now paste the title of the most popular video below make sure to choose General script now on the right side we can choose the desired number of words as it suggests right here 800 words is about 5 minutes now this is important the channel we are modeling is actually creating longer videos over 1 hour so you want to keep that in mind however I will create a quick 2-minute video for demonstration purposes so let’s bring our word countd down to about 500 additionally make sure to write the keyword simple to understand in the prompt afterward click on generate and wait about 30 seconds for the script to be generated and Bo boom just like that we have a ready to go video script within seconds thanks to tube magic now guys this is the money part keep watching as I literally just said this channel creates longer videos so how can you create them with tube magic as well first go to chat GPT and paste our video topic then I got this prompt which basically asks to create a compilation of video topics based on the one we gave to chat GPT just now the prompt is in the Google Doc if you want to copy it next you just create a new Google doc copy these video ideas one by one to tube magic generate your script and paste them all into the Google Doc until you have enough text to make it 1 hour long okay guys now it’s time to like this video and leave a comment because I just gave away crazy sauce for you guys so you are welcome all right here comes the voice over so let’s go to 11 labs for this purpose the link to 11 Labs will be down below on the left side go to speech and you will end up right here now we need to choose our voice click in the bottom left of this box to open up the voice menu 11 Labs offers a ton of voices and you can feel free to scan through and choose the one you like I will select this voice called John Doe it’s sounds like this hi guys I am John and I will be narrating this video I like this voice a lot and I think it can easily go viral so just click on it now go back to tube magic and start copying the script in parts and pasting it to 11 Labs yes guys here is a pro tip when you create AI voiceovers make sure it is under 700 characters otherwise it is going to sound boring and not expressive okay so now just paste all the paragraphs one by one download the voiceovers and we are ready to proceed to the next steps but before we move on to creating the visuals editing the video uploading it and obviously before starting making money check out my private Community called AI guy Academy it is a place where you can watch my private courses like the cap cut Mastery with a 4-Hour editing session or the automation Empire course where I literally share with you everything I know about creating content with AI additionally we have a community live weekly calls where I review your channels weekly games and much more the link is down below all right now let’s create our visuals first let’s go back to chat GPT and ask it to to provide us with some visuals for our story first of all chat GPT obviously needs to know our story so we will need to create a special prompt you will have it in the Google Doc basically we will tell it to get inspired by our script and generate the visuals to be exact I wrote The Prompt that requires it to generate 25 text prompts for Leonardo AI it has to be super colorful in 3D reminiscent of the movie Avatar and Visually representing the blue theme we are also going to tell it to use the same character as we did for the logo design now let’s go to Leonardo a a to use Leonardo AI simply create an account the link will be in the description on a free account they allocate 150 free credits per day which is enough to try it out so now just go to image generation right here now make sure you still have the same diffusion model selected that we used for the logo make sure to take a second to configure your settings just like it is shown on my screen like setting the correct resolution next go to chat GPT and just paste the first prompt in now at the end of The Prompt type in the additional prompt of hyper realistic because I think it really helps to make the these images look super realistic now hit generate as you can see it gave us something quite good so I’m going to open this one to take a closer look and as you can see it turned out crazy good and this is literally what’s so good about these AI image generators so I’m going to close off this one and download this picture now I’m going to show you a little hack click on image guidance right here now upload the picture we just downloaded next lower the strength to about 0.5 theme go to chat GPT and paste the script for the next Picture This Way Leonardo AI will try and keep it to the same style F of image and theme so this is the ultimate hack when you’re obviously doing a storyline you want all the images to be very similar and now upscale these images simply click on the image and hit Alchemy crisp upscale in the bottom right corner right here now repeat this process again and start getting the collection together copy and paste each one from chat GPT and make sure to add hyper realistic to each prompt and upscale them after they are generated okay we got our images ready now let’s animate these pictures to take our video to the next level we will use Leonardo’s built-in animation tool for that so go to personal feed right here click on image and right here you will see this button it brings motion next literally just click on it set the motion to around higher values around seven and hit generate obviously the higher this setting is the more movement you will have in the video the channel we are modeling has a lot of AI animations in their videos so it is mandatory to go viral okay now let’s see what we’ve got just like that we have an animated image within seconds you guys have to understand how crazy this is just a few years ago this would be the job of a professional animator and could take a few hours to complete now with these AI tools we can animate pictures write scripts and create voiceovers within seconds anyway repeat this process with all the images and download them all just like that our b-roll footage is done so now we’ve got the script thanks to tube magic the voiceover from 11 labs and we’ve used GPT to come up with the image prompts for Leonardo now if you feel like something’s missing it’s because we have no music and in order order to find a really great track that isn’t copyrighted meaning you could use it on YouTube with no problems or legal issues head over to a royalty-free music provider called epidemic sound with the link below you can try it out for one week for free now let’s actually go back to chat GPT and ask what kind of music or genre would best fit with this script keeping in mind the mysterious and surreal Vibe of this video ask it to give you a few options now just copy the keywords that chat GPT suggested and an epidemic sound go to music right here now paste the keyword and listen through some options I found this one that sounds really good for this type of video so just go ahead and download the track you find now it’s time to put everything together so I will be editing with cap cut and I will be using a lot of pro effects so if you want to try out cap Cut Pro for 7 Days check out the link in the description okay so first of all when you create a new project file make sure to hit modify on the right side here and choose 16×9 as the aspect ratio now obviously import the voice over that we downloaded all the animated pictures and of course the music okay so the next step is editing the voice over as you can see now it has a lot of pauses and trust me guys if we just leave it like that your video will never go viral and people will just click off so in order to prevent that we need to remove all the pauses to do that click on the voice over track now drag your mouse where the voice ends now you can click this split button right here to make it faster you get the blade tool you can click control b or command B if you are on Mac now do the same in the place right where the audio starts okay so now you have this empty bit of the audio simply click on it andit hit delete finally click on the voice over on the right side and drag it over Bingo the pause has been removed now do the same with the whole voice over to keep the video super engaging I will speed this part up to keep the video moving next drag all 20 animated pictures onto the timeline now I will keep it simple and just add a simple transition between the pictures to do that go to Transitions and find the overlays section now choose this one that is called mix drag it right here between the first and second animation now on the right side set the duration to 0.3 next right below this setting hit apply to all just like that the transition has been applied to all the files next up we could add an effect to make the video look extra clean the channel we are modeling doesn’t use any effects in their videos so we could have a competitive Advantage here and dominate this Niche so go to effects right here now the first effect I want to use is God Rays I really like this effect on the right side make sure to tweak it to get the settings right feel free to pause the video and take a closer look now you might Be Wondering the voice over is much longer than the visuals that we have so what do we do about it well let’s Loop the files we have nobody’s going to know anyway LOL but I will get back to it later don’t worry finally let’s do some color grading to bring out that extra Darkness first go to adjustment hit the plus sign right here and now you see this element right here stretch it across the entire project so we can do all the color grading at once now on the right side go all the way down and find vignette increase it to around 15 now go up set brightness to positive2 and increase the saturation a bit it depends a lot on how your actual pictures look you can also click on hsl right here and mess with individual colors I will actually go to the blue color and increase its saturation now go to filters and look up the following ones so the first cool looking one is called Black Gold so type it in and drag it down another one that I think will work here is called 2077 so I will drag it too feel free to play with these around but I will keep only the 2077 and decrease the intensity on the right side to around 30 now we are ready to Loop it so select everything we have so far but do not select the voice over only the visuals now right click and select create a compound clip start copying and pasting the newly created clip for as long as you need until it obviously fits the length of the voice over you can also apply the same mixed transition between the new clips okay guys stay with me here now we just need to tweak some audio settings apply captions do some exporting stuff create a thumbnail and we are ready to launch our Channel configuring audio is straightforward first of all drop the music file you selected next select all the voice files at once and on the right side set their volume to 2.5 done now do the same with the music and set it to around -17 but make sure to listen through as it depends on the loudness of the actual song you are using now obviously cut off the remaining part of the song if it’s too long now let’s apply the captions go to text and hit Auto captions after a few moments captions will be generated now simply choose from one of the templates on the right side there there’s a bunch of them so feel free to scroll through but I will go with this one okay now adjust the captions towards the bottom of the screen now hit on basic select the font you want and change the color of the text as you prefer now we are ready for the export literally hit export choose 60fps and 1080p and wait a few minutes if you guys are interested in watching the final video I will drop it in my telegram link is down below now last but not least we need to upload the video configure SEO and create a thumbnail shortly after I will tell you guys about the ways to make money with this kind of Channel and give a full virality checklist so now obviously go to your channel and hit upload and select your video while it’s uploading let’s create our thumbnail so first go back to Leonardo Ai and Export one of the images you like the most I will go with this one now let’s head over to canva and edit the thumbnail slightly so in the search bar type in YouTube thumbnail and create the project file it will immediately give you the right dimensions now import our image just to mind you guys our video is going to be called Anunnaki chapter 1 so I am just going to keep it simple and apply some text go to text and click on add a text box now type in anunaki just position it in the bottom of the picture just like that to make it stand out more we could apply an effect so click right here on effects and select neon now go through the text fonts and select the one you like I will choose this one lastly click on the background picture and then click on adjust now increase the saturation and increase the vignette as well looks like we are done download it and upload it to YouTube studio right here finally let’s do the SEO before we move on to the money talk now we can actually go back to tube magic because it can do keyword research as well so click right here and paste the title of our video just like that it will provide us with trending keywords in the niche so go ahead and copy some of them alternatively you could go right here to video tags paste the link of a video you are modeling and get the exact tags they are using this can actually be super useful copy and paste everything and we are all set to move on now we are all done literally hit publish now and our first video is live to sum it all up before we proceed to the business we use tube magic for generating the script 11 labs to create our voiceover we use Leonardo AI for the visuals cap cut for editing canva for designs and chat GPT here in there again all the useful links with all the bonuses will be in the description as well as the dedicated Google doc now let’s talk money so how do you actually monetize this channel well there are a few ways first of all obviously we can get the required 1K subs and 4K watch hours and get monetized after a couple of uploads now hear me out because these videos are so long the avd also known as average view duration time will be much higher compared to Shorter videos which will result in YouTube’s algorithm pushing out the video and the channel going viral not only that the RPM will also be extremely high again because the videos themselves are just longer so YouTube can play more ads on your videos for example my recent 10-hour YouTube automation course made me more than $1,000 simply simp because the video is so long I am telling you guys creating long videos is the key to success on YouTube Once monetized in a few weeks after launching the channel we are already looking at a couple of thousand bucks per month just from this income stream but of course I am not done here as you can see the channel we are modeling is selling a patreon community where they give private access to some Chosen episodes that is something you could do as well once your channel grows it’s a great form of passive income on top of that this is a very specific Niche and people tend to be crazy about it meaning they like this topic so much so they are willing to buy almost anything that is related to the topic damn what is that bro so you could really think about your brand you know take the time to think about it and start a print on demand business with this channel selling T-shirts and other products with your logo trust me if you can put the work in and the consistency you can do it and become successful however if you want to become successful much faster I want to remind you about my Academy if you found this video valuable you really have no clue what happens behind these doors check out the top Link in the description anyway subscribe to the channel if you like this video see you in the next one chapter 2 faceless self-improvement videos the ultimate course okay guys welcome to the ultimate course on YouTube automation with AI this isn’t just another tutorial today I’m revealing a brand new viral YouTube automation Niche that no one is talking about yet by the end of this video you’ll be ready to launch your own channel powered by unique AI content that could blow up faster than you think I’m I’m not here to waste your time I’ve spent months perfecting this method and trust me it’s the exact blueprint you need to crush it on YouTube no copying no shortcuts just straight value that you won’t find anywhere else and I’m about to show you why but first check this out here’s a quick sneak peek of the kind of video I was able to create using the AI strategies you’re about to learn ever feel like your mind is a battlefield distractions everywhere and no matter how hard you try pretty insane right and that’s just a teaser this video is loaded with Insider Secrets you’ve never seen before and here’s how we’re going to do it first I’ll introduce you to the niche and show you a YouTube channel that’s already dominating this space then I’ll break down exactly how much they’re earning so you know what kind of potential this Niche holds next we’ll dive into how to use AI to build your own channel from scratch everything from crafting the perfect name to designing your branding like the logo and description but I’m not stopping there I’m going to give you my secret formula for generating completely original video ideas and scripts that’ll have you standing out from the crowd no copying here because YouTube doesn’t play around with copycats and if you’re serious about going viral you won’t manage to do it by copying others anyway oh and if you’re new to the channel my name is AI guy I’ve been making YouTube automation tutorials for over a year now in that time I’ve hit 200,000 subscribers racked up almost 6 million views in total and earned well over six figures as you can see I am not like one of these gurus I’ve actually been there done it and I’m here to help you do the same now before we dive into breaking down the model Channel I’ve got a little extra for you this video is packed with AI tools and text prompts that you can start using right now and to make it even easier I’ve put together a free pdf with all the details which you can grab from my telegram channel the Link’s down below so go ahead and download it while you watch trust me you’ll want this all right now enough talking it’s time to get down to business and make some cheddar you know what I’m saying here is the channel we are going to be modeling today it’s called feel real good and you know what this channel has absolutely nailed it by tapping into a killer Niche on YouTube helping people improve their lives with tips on personal growth productivity and well-being you know all those topics that everyone’s obsessed with when it comes to leveling up their daily routine but here’s the thing it’s not just what they’re putting out it’s how they’re packaging it clean minimalistic thumbnails and those irresistible feel-good titles that make you want to click instantly now let’s take a closer look at this channel it was started only about 11 months ago and has already garnered close to 880,000 subscribers which is absolutely wild now if we take a closer look their most popular video was posted 4 months ago and has already accumulated 2 million views additionally this indicator right here suggests the video is getting around 500 views per hour which means it’s actively trending if we take a look at their total view count the channel has raked in over 2.2 million views Guys these numbers are straight up fire they’re showing us there’s some insane demand in this Niche right now all right let’s jump over to social blade and check out how much this channel is raking in from ad Revenue alone loan we’re seeing anywhere from $130 to $2,000 a month or between $1,500 to $220,000 a year but as a monetized Creator myself I can tell you those numbers are on the high side and this Channel’s probably pulling in closer to $2,000 a month just from ads on top of that with an audience this size they’re likely bringing in way more from affiliate marketing brand deals and all kinds of other monetization methods so now that I have shown you how much potential there actually is in this Niche let’s proceed to the tutorial just in case you haven’t grabbed the free Google doc from my telegram Channel just yet it’s time for you to do that so our first step is going to be creating a new channel in this viral Niche let me show you how first things first head over to chat GPT and paste this prompt it’s a long prompt you can just copy it from the Google Doc basically what it does is it tells chat GPT to get inspired by the existing data of the model Channel such as the name profile picture profile description and profile Banner after pasting the prompt you need to go back out to the model Channel copy their name Channel description and titles of their viral videos and paste it into chat GPT next take a screenshot of the channel and give it to chat GPT as well so it can literally scan this Channel’s profile picture and the thumbnail style they use make sure you mention that screenshot in the prompt and tell chat GPT to scan it as a result chat GPT is going to provide us with a complete concept for our new Channel with a full in-depth analysis of this channel helping you understand it on a fundamental level now if we scroll down we see the suggested name level up mindset with the Channel’s description underneath it if we scroll further we see the text prompt that we will use in just a moment to generate our profile picture and of course we got unique video ideas too you know what guys since chat GPT now allows us to just share chats I’m going to link this chat in the Google Doc so go ahead and give it a read why not and remember guys this framework works for any channel from any Niche so feel free to grab this prompt and adjust it to your needs because you literally just saw how powerful this prompt is now it’s time to generate the profile picture and I am going to use Leonardo AI for this purpose just in case you don’t have an account yet the link is down below okay and just in case you are one of those students that are a bit impatient yeah I am talking to you now these are some of the images I made using this method and it literally took like 30 seconds to generate these so go to Leonardo Ai and on the left side click on image creation and you will end up on this page make sure you have legacy mode turned on or else you won’t see these exact settings next up choose 800 by 800 right here as it’s the required logo format now it’s time to choose the generation model I will click on this drop- down menu right here and go with Leonardo diffusion XL so guys our reference channel has a simple logo with text on it sure we could go to canva and create something similar in a matter of minutes but I think it’s a great opportunity for us to stand out and create an abstract minimalistic looking picture let me show you what I mean go to chat GPT and copy The Prompt go back to Leonardo Ai and paste this prompt now here is the trick in the prompt locate the part that is specifically describing generating the text in the actual logo and simply delete it if you are confused about what I mean I will drop the two versions of this prompt in the Google Doc now click on generate a few times and here it is it might take you a few generations to get it perfect but eventually you will have some great ones as you can see right here so download it and let’s proceed once the design is done it’s time to create the new YouTube channel I’ve shown this before on my channel but just for those who are new I’ll show this whole process in literally 15 seconds go to your YouTube channel page and hit on your profile picture now hit on switch account right here and at the bottom hit on view all channels now hit create a new channel enter your new channel name level up mindset in this case tick the little check box and hit create after the channel is created head over to your YouTube studio and from the left side panel go to the customization tab here you’ll upload your Channel’s profile picture insert your Channel’s name set your YouTube handle and description the last thing you have to do before your YouTube channel is fully set up is channel tags what the channel tags do is help the YouTube algorithm understand what kind of audience you’re trying to reach for example we’re creating a channel in the self-improvement niche since we don’t have any uploads yet YouTube will struggle to know what viewers the algorithm should Target so when you’re in YouTube Studio press settings in the bottom left then channel here you’ll see this box where you can enter tags that describe the entire Channel what you can then do is use YouTube tools like tube magic to find the keywords that have the highest search volume and low competition here’s how you do it go over to the tube magic website and actually guys for those who don’t have an account with tube magic you can try it out for a single dollar for a whole week with my link in the description and see if you like it then then when you’ve logged in press this keyword research button that’ll take you to this page since we’re in the self-improvement niche I’ll add the main keyword self-improvement in the search box you’ll see a bunch of keywords but the ones we’re interested in are the ones with high search volume and if possible also low competition so press here and it’ll put the most searched keywords at the top as you can see here is a perfect example like dopamine detox with almost a million searches per month but low competition of course get some high competition keywords too just as long as are relevant to your topic it’s a common practice to have a good separation of the keywords half of them being low competition and the other half High competition that is the right way to place your channel within the algorithm anyway just make sure to paste a bunch of these keywords in YouTube studio and that’s it we’ve successfully created a channel but that’s just the beginning now we are ready to start making content the first step is we obviously need a video idea I’m going to show you how to take inspiration from our model Channel steal their genius without ever copying them and come up with unlimited content ideas this is where the secret sauce comes in all right let’s build our system to generate unique endless ideas that still fit perfectly with what’s crushing it for our competitor first up head over to their YouTube channel feel real good and sort the videos by most popular take your time scroll through and find a video topic that really stands out to you ideally it should be one of their most popular ones found one awesome now go ahead and find two more that’s right we’re going to need three solid video ideas in this stage once you’ve got all three copy the titles and links and we’ll move on to the next step so the next step is getting the full transcripts of all three videos so we can work with their scripts now before I even get into explaining this process you might be asking yourself didn’t I say at the beginning of this video that we will not be copying the model Channel no copying no shortcuts just straight value that you won’t find anywhere [Laughter] else and we’ll actually create original content great question so here’s why this method is so powerful we’re not just here to copy their ideas that’s not the move what we’re doing is breaking down how they craft their content how they structure their scripts grab attention and keep viewers hooked we’re learning from their style and using it to create our own unique spin now it’s time to get the scripts from our three model videos so I have tried a lot of free tools for this purpose and all of them just end up providing you with a script where half of the words would be straight up wrong or just missing so I am going to use an AI tool for this purpose it’s called dup duub and actually there is a free day trial available for you guys with my link in the description if you want to check it out anyway once you are on the homepage go to AI transcription right here now click on YouTube right here and simply paste the video link click confirm and wait a few moments just like that you have an accurate and highly organized script in a matter of moments paste that script in a Google doc and repeat this process with the remaining two scripts and let’s proceed so here’s the next step head over to chat GPT and pull up the same chat where we created our Channel now we’re going to grab a long prompt from the Google Doc what’s this for well we’re telling chat GPT to study and analyze those scripts but here’s the crazy part we’re literally training it to become a viral YouTube script writer using these scripts as the ultimate foundation and just like that Chad GPT will generate video titles and write scripts for you you just have to copy the titles from YouTube and paste in the transcripts you got from dup duub for each of the three videos once it’s got everything chat GPT will analyze and learn from these scripts and here’s where it gets exciting you can now ask chat GPT to generate as many unique video ideas as you want all in the same style as your competitor for example I asked it let’s make our first video suggest three topics that will get high views and just like that it generated several fantastic video ideas all similar in style but 100% original Now to turn one of these ideas into a full video script simply prompt chat GPT with please write the complete narration for the video idea you like in line with the style of my competitor pay close attention to how they start with the hook and how they structure the rest and boom just like that Chad GPT delivers a complete script with its own unique twist all while keeping the essence of your competitor’s style now we’ve got a brand new video title and a fully written script and the best part we didn’t copy anyone we created something original that still feels super familiar and engaging all right now let’s dive into the real action creating the actual video content first you need to get a solid feel for your competitor’s style so let me break it down for you feel real good uses a slick combo of AI generated anime clips and stock videos from places like pexels and pixabay the channel is totally faceless no people on camera just visuals paired with the narration there is no AI character or human Presence at all literally just a voiceover paired with a bunch of Clips finally to make their videos extra engaging they use big-sized captions pretty much all the way across the screen that way viewers stay entertained it is actually a trick I use in my videos all the time as well so it’s a pro tip for you guys anyway guys I am getting ahead of myself let’s rewind a bit before we create the visuals we need to create the voice over for this I will use 11 Labs one of my favorite AI voice generators that creates realistic humanlike voiceovers just in case you don’t have an account yet the link is down below so once you create your account navigate to the sidebar menu on the left and click on voices you you will be taken to the main voice library now click on Library here at the top and it will take you to the public voice collection as you can see you can choose from dozens if not hundreds of professional sounding voices here let’s give this one a listen nothing is better than driving at night with the sound of raindrops splashing into your windshield while you listen to your favorite song well I don’t know about you guys but it sounds like a real human to me anyway I recommend you take your time with this step as it is literally one of the most important steps in this whole tutorial the tone of voice is extremely important an easy way to tell if the voice is good is if you genuinely like it yourself I know crazy just keep it simple you feel me so once you find the voice that you like click on the add button right here to be able to access it later now go back out to the main menu and click on text to speech once you are here start pasting your script in parts and here is another Pro tip try to paste under 500 characters at a time in order for the voice over to sound humanlike and professional it is a very powerful trick guys don’t tell anyone anyway you get the point now just start pasting your script in Parts generate the voice tracks and download them all well guys what can I say it has been a wild ride so far we’ve got our brand new channel generated and all ready to go we’ve got our video idea and the script which has already been voiced by AI it’s time for us to move on to visuals so let’s go back to chat GPT and ask it to break the script into sections and generate prompts for Leonardo AI for each one the goal to create engaging visual uals that perfectly match every part of the narration the key here is finding the right balance not too many parts that it feels repetitive but just enough to keep things fresh and exciting throughout the video so here is an observation I made when I was analyzing the competitor’s video on average his shots were switching about every 2 seconds that means in order to create engaging videos your shots have to be switching literally every 2 seconds or even less otherwise your video will be boring and I obviously didn’t learn this just now it’s the editing style many YouTubers use if not all of them when your video is fast paced it is so much easier to get views because the viewers are literally stuck to the screen it’s just a fact and how YouTube Works to prove my point the video you’re watching right now is edited in that style as well and I bet you didn’t even notice how a good half of this video already flew by so hopefully I proved my point here that fast-paced editing is the way to go now I will be creating a demonstrational video about 30 seconds long so I will be generating around 20 images to have extra options but you know what I’m trying to say here if you’re going to make a 5-minute video or a 10-minute video it’s better to calculate in advance how many images you will need to generate overall additionally guys here’s a pro tip make sure you’re mixing these AI generated visuals with stock footage from free resources like pixels or pixabay you see the model channel was also using regular b-roll Clips sometimes like literally regular videos not AI generated I feel like the combination of AI generated clips and regular clips that people are used to creates a unique combination and it’s part of their viral formula anyway now let’s proceed to Leonardo AI now on the left side you probably still have the profile logo resolution settings so let’s fix that go right here and adjust these sliders accordingly making the resolution 16×9 just like on my screen as far as the generational model you can keep it as Leonardo diffusion XL now I’m assuming this process is pretty straightforward so I’m just going to speed it up from here go ahead paste all 20 prompts or however many you are making one by one generate all the images and we are ready to proceed to The Next Step oky doie before we proceed to Gathering the music editing putting everything together creating thumbnails and obviously uploading our first video Let’s actually animate these images it’s super simple and we can do it all inside of Leonardo AI just go back out to the homepage and click on personal feed yes guys just in case you didn’t know it’s the place where you can access all of your Generations at once now click on any of the pictures and click right here on this button to bring motion now you’re going to have to select the strength I recommend always choosing something in the middle around five however depending on the image you might need a lower value to avoid errors now just click on generate wait a few moments and boom just like that you have an animated clip that looks insane just so you understand guys it takes a professional human multiple hours to create something like this in an advanced editing software like After Effects and we just made this in like 4 minutes hahaha well you know the drill now go through all your images in my case it’s only 20 of them and animate each one individually make sure to do that all at once so you can download them all at once later on that way everything stays super organized it’s one of the more timeconsuming parts so I’m just going to fast forward this process to keep the video moving all right guys the last thing we need to complete our collection of assets is music there are many ways to get a song for your YouTube video but I always use epidemic s sound it’s a royaltyfree music provider with tons of songs and sound effects you can choose from just in case you don’t have an account yet you can actually try out epidemic sound for 7 Days absolutely free and see if you like it simply hit my link in the description to get started at no cost not only that I also have a unique offer for you you can use my code AI guy 50 to get 50% off for 2 months after the free trial ends that way you can save even more money you can thank me later guys but for now don’t forget to grab the code and special link down below so once you create the account you’ll end up here on the homepage next navigate to the music tab right here now I want to show you guys something absolutely mindblowing go back to the Google Doc and copy this prompt I left for you guys I’ve been using this prompt structure in a few of my tutorials already showing how you can apply it to various niches basically what this prompt does is it helps you select Search keywords for the music that way we don’t have to use our brain at all AI will do all the thinking for us so paste this prompt into chat GPT make sure to paste it into the same chat like always so that chat GPT knows what you’re talking about so now I’m going to click generate and as you can see it’s now going to provide us with all these keywords you can use for searching on epidemic sound it’s quite insane actually if you take a look at how detailed AI is with the outcome now copy whatever keywords you think are suitable and head back to epidemic sound start pasting your Search terms one by one and listen through some tunes that pop up really take your time with this step because is the whole mood and Vibe of the video and therefore the quality will greatly depend on your music selection choices I’m going to download these songs and proceed to The Next Step well the next step is applying sound effects these can be used to highlight something important or to just make the viewer hear what’s happening on the screen for example if something important is about to be said add a riser if something is moving add a whoosh effect so in epidemic sound click right here on sound effects and search for keywords like cinematic hit whoosh or folding paper other good ones are tension risers and spinning dopplers search for all of these keywords take your time to get familiar with the sounds and download the ones you like all right guys finally we have our voiceover animated pictures music and sound effects now let’s put it all together and turn it into a cinematic Masterpiece to edit this whole thing together I will be using cap cut and here’s the thing guys you can use cap cut for absolutely free if you want to however I will be using some Advanced effects in this tutorial which are only available to cap Cut Pro users so if you don’t have cap Cut Pro just yet you can get 7 days for free with my link in the description okay now let’s actually proceed to cap cut first off we need to import all your assets into our video editor start by importing your voice over AI generated images and stock footage next step is dropping the voice over on the timeline and removing the pauses or in other words these empty bits that you can see here it’s absolutely essential to cut these out if you want your video to go viral so to remove a silent part simply select the voice track drag the mouse where the audio ends click contrl b or this split button right here and now it’s been split Now quickly navigate to where the audio is about to start again hit split delete this empty bit finally just drag it over like so and bingo you just learned how to remove pauses now I’m going to speed up the process of cutting the remaining pauses so I’ll see you in literally 3 seconds now drag the visuals onto the timeline and align them with the narration this just means making sure that the correct visual appears at the right time syncing up with the corresponding part of the voice over just in case you didn’t know to align Clips you can drag them by the side to make them shorter Additionally you can go to the speed section here on the right side and either increase or decrease making the clip longer or shorter accordingly all right next up let’s apply a very simple yet effective editing technique here what we’re going to do is select all the Clips you have and on the right side go to scale and increase it to anywhere from 110% to 120% now it’s super important once you type in the number make sure to hit enter so that it actually applies anyway what this trick does is it makes all the clips bigger and they also appear a bit closer which creates this positive effect and viewers feel comfortable watching this now scroll through the timeline and actually watch all the clips individually and make sure they’re all adjusted correctly if not just click on one and drag it around as you wish I think that little trick alone deserves your like and follow hahah okay guys now let’s add some smooth Transitions and oh man cap cut has a lot of them now click on transitions here at the top and you’ll see this menu on the left side you can see these categories honestly guys if you open the movement section almost every transition is absolutely gas but honestly it would take me 2 hours to name all the cool transitions here so really take your time to explore these now to apply a transition just hold down your mouse on the one you like and drag it onto the timeline between the clips on the right side you can adjust the transition’s length or even apply it to all Clips at once if you want to have the same transition throughout the whole video which I don’t recommend in this case so now I’m going to go through apply transitions to each clip one by one and come back in a second here it is and to keep it simple I mostly use transitions from the movement section in the the blur section easy stuff now our video is almost ready but it’s definitely far from perfect to take it to the next level we need effects music sound effects and sit captions so let’s begin with the effects just like with transitions cap cut offers a lot of effects however let’s go to the left side and scroll all the way down until you find nature in here find this rain Effect called rainy season 2 and drag it onto the timeline now on the right side adjust the settings like you see on myre screen or as you personally prefer but I like to significantly decrease the strength of this effect making it just a somewhat noticeable addition to the scene next up let’s do color correction go to adjustment and drop this on the timeline making sure to stretch it across the whole project file I’m going to scroll all the way down find vignette and increase it to around 20 it will darken the edges of the video and will give it a special Vibe Additionally you could decrease the saturation and brightness too if you’re aiming for that dark rainy look on top of that it will help our captions stand out since our model channel is using colorful captions with darkened backgrounds we could say that this is a part of this editing style keep in mind guys color grading is very subjective and really depends on the color of your particular shots and your own preference I just laid out some principles for you guys next up let’s configure the sound I’ll start with music and then we’ll proceed with sound effects first of all drop your audio tracks onto the timeline what you want to do next is listen through the song a little bit and locate where the actual beat drop or the beginning of the intense part is once you find it cut everything to your left and now drag it over to the left that way the video will start with an intense part right away and the viewers will be hooked by the music but here’s a pro tip cut the track 2 or 3 seconds before the actual beat drop so that there is time for the audio to sort of build up additionally make sure to drop the volume to around -20 wow I’m dropping crazy value today I think it’s seriously time for you to go leave a comment if you haven’t already thanks haah now let’s proceed to sound effects to keep it simple this time you want to locate your sound effects where your transitions are just pay close attention to the timeline now and see how I’m locating the sound effect the idea is for the sound to start along with the transition it creates a cool effect and looks organic well I will locate the remaining sound effects underneath each transition and fast forward this process a bit it should be pretty simple to understand again the sound effect keywords you really want to look for are spinning dopplers risers tension cinematic hit and anyway let’s proceed our last step in the video editing part is applying captions luckily cap cut has a built-in caption Auto generator now there’s something we have to do before we even begin to generate them head over to the left side of the timeline and click on these sound buttons to mute the audio of certain tracks in case you’re confused when we go to the autoc caption generator it literally scans all the sounds in the video and by having it scan music and sound effects people often get inaccurate text in their captions now finally click on generate captions and wait a few moments once they are generated make sure to go through the timeline and check if they are aligned correctly next up you want to go to the right side click on captions and check if all the words are spelled correctly all right now let’s go to templates and look for a template you like just like with everything else cap cut offers a lot of templates so take your time to go through the list now here is a pro tip once you find the template go back out to the text section scroll down find glow and turn it on next make sure the color is black and then increase the intensity that way the text is going to stand out more and it’s easier to read it yeah guys that’s it for cap cut just before we finalize the video make sure to unmute the music track and the sound effects that we muted moments ago just hit export make sure to select 1080P or 4K if you’re on Pro version then 60fps and proceed now we’re almost ready to upload and optimize our video but first let’s create our thumbnail so go back to the Google Doc and copy this prompt for generating the thumbnail okay now go to chat GPT and paste The Prompt in order to get the best possible version for generating the image now get that newly generated prompt from chat GPT and head back to Leonardo AI image generator make sure the same screen resolution and generation model are set now just paste this prompt give it a few generations and download the picture you like honestly you could upload it as it is or you can upload the Leonardo AI generated thumbnail to canva and tweak it to match your branding you can add bold text some shadows and make sure it aligns with our video’s message the key here is to use bold and contrasting colors that grab attention all right we’ve got our thumbnail ready now let’s move on to creating a catchy video title and optimizing the upload process to make sure our video stands out and gets noticed here’s what I did I went back to the Google Doc to get this prompt and pasted it into chat GPT this prompt basically tells AI to generate a title that is optimized for the search engine and is obviously in the same style as our competitor after a few Generations I selected this title go ahead

    and copy your title make sure your title is clear concise and contains keywords related to the niche you want your audience to immediately know what value they’re going to get from watching the video now repeat the same process to grab another prompt and generate the video’s description [Music] too all right guys now that we have everything ready the title description tags and thumbnail it’s time to upload the video to YouTube so let me quickly show you the steps click on the create button in your YouTube Creator studio and select upload video fill in the video details by copy pasting the title and description from chat GPT now upload your thumbnail by selecting the thumbnail we generated earlier in the tag section down below we can actually go back to tube magic and copy the keywords we used in the channel settings now we can paste these same exact keywords into the video tags make sure to select no in the tab that asks whether it’s altered content otherwise your views might get suppressed after You’ filled in all the details click publish congrats our first video is live all right here’s the real talk making videos isn’t the hardest part anymore not with all these crazy AI tools at your fingertips the real challenge staying consistent consistency is the secret sauce to success on YouTube don’t expect your first video to blow up or your second or even your third most people quit way too soon that’s why they fail they give up right before the magic happens thinking the algorithm is working against them but no the algorithm isn’t your enemy it’s just that you had unrealistic expectations from the start for me it took about 5 months to get monetized and Mr Beast who is currently the biggest YouTuber on the platform it took him years of grinding before seeing any real results so here’s the bottom line stay consistent keep uploading and trust that your hard work will pay off in the end but if you want to speed this process up I also have a private Community called AI guy Academy I offer a collection of private courses live weekly calls where I actually answer questions a community of AI enthusiasts and so much more anyway make sure to grab the Google Doc file from my telegram Channel with all the useful resources of course subscribe to the channel if you like this video see you in the next one chapter 3 faceless historical videos 1our course all right boys and girls welcome to AI guy Academy what I have done here today has truly never been done so let me just get straight to the point this video is a full course on creating monetizable historical YouTube automation videos with AI to be exact I am going to give you all the knowledge needed to start your own YouTube automation business no cap we will literally do everything from writing scripts creating the voiceover generating Imes with AI creating a talking AI character editing and much more to show you the proof here’s a quick clip of the video I was able to create Welcome to our journey through the Roman Empire in this video we’ll explore the Grandeur of ancient Rome from its iconic architecture to the bustling streets that once echoed with the footsteps of Emperors and citizens alike we’ll uncover fascinating stories behind landmarks like the col all right guys I don’t know about you but I am excited to get started with this course I truly hope that you guys appreciate the amount of work it took me to put this all together now just before we begin check out my private Community called AI guy Academy it is a place where you can watch my private courses like my biggest and most recent course called automation Empire where I tell everything I know about running faceless AI channels additionally we have a community live weekly calls where I review your channels and much more the link is down below okay enough talking are you ready for this let’s go so thanks to AI guy for this intro and welcome to this video guys in this video I’m going to show you how I make monetizable historical videos for YouTube automation Channel with the help of AI so to be exact in this video we’re going to complete these 14 steps that essentially are going to take us from beginner to Pro so what exactly are we going to do so first of all obviously we’re going to talk money I’m going to show you income proof meaning I’m going to show you YouTube Studio of my own channel to show it you that first of all I am monetized and I know what I’m talking about in fact I recently received my play button so here it is shout out to you guys for watching my videos by the way that is insane anyway so I’m going to show you that there is money to be made and naturally next up we’re going to analyze our competition I’m going to show you three of competitors’s channels that are all history related but each channel is moving in a different way you’re going to have a lot of stuff to learn from them each Channel also utilizes AI each of them uses it in a unique way so you’re going to have a lot of gems to collect from these channels and naturally we’re going to talk about how much they make as well right not just my money but more related to the niche and I’m going to show you all of the businesses that they run the type of private communities they build in their channels so stay tuned for that next up I’m going to show you video ideation methods meaning how I’m going to come up with the actual video type I’m going to show you kind of my philosophy behind the process it’s actually super easy but but we’re going to get back to it later next up I’m going to cover two ways of generating a script using AI next up I’m going to generate an AI character just like my own character that you saw in the beginning of the video then I’m going to show you guys how to create AI voiceover we’re going to create AI images then we’re going to animate those images using an AI tool next up I’m going to show you how to get monetizable music with the help of AI obviously next up we’re going to have to put everything together in capcut and we’re going to turn this into a Netflix level produ uction documentary I mean just like you saw in the preview next up we’re going to create a thumbnail using one of our images that we’re going to create for the video so it’s just going to take about 2 minutes to create the thumbnail next up and it’s a very important step we’re going to do SEO and keyword research using Ai and trust me optimizing your videos is an extremely crucial step so stay tuned for that finally we’re going to upload the video I’m going to show you the right settings for uploading I’m also going to cover my plans regarding a GU history because I’m finally back to running this channel but yeah this time I actually want to take a little more serious and start to be consistent with these hisory hisorical documentaries and again I want to achieve my goal by the end of this year the goal is to have this historical Channel monetized running and just entirely with AI and publicly nobody has ever done this before so I think it definitely deserves your like so go ahead and smash that like button leave a comment what do you think about this whole process am I going to succeed am I going to fail let me know who knows so what is my overall goal with this AI guy History Channel so first of all it’s a faceless monetized YouTube channel around history obviously and by the end of 2024 it should be ideally generating 2 to 5,000 a month in ad revenue or at at least it should be monetized so next up and most important thing done by AI instead of Outsourcing at least in the early stages because you see if I was to just Outsource that channel entirely that would actually be nothing new I mean there’s a lot of historical channels already but barely any of them are entirely made by Ai and obviously I just want to make this public experiment monetization speedrun nobody has ever done this on YouTube I’m sharing something that people gatekeep and they keep it for a reason it’s because it makes money so yeah I just want to do it why not and next up is just kind of a dream but potentially grow it into a brand media company again which all starts out like this on YouTube as a funny video right who knows like things can just escalate so here are the tools and all the softwares that I’m going to be using in this video in order to really complete this video entirely just like I am going to complete this video unfortunately it is not possible to do it for free so so here’s my way to make this video an absolute win-win situation you see if you like the knowledge and you actually want to apply it and try to run a similar channel of your own do consider using my links because that way I’ll earn a commission on top of that every single link has some kind of a deal attached to it for example two magic 7 days for $1 is just an insane deal because otherwise I believe You’ be paying $40 right away so you’re going to save some money that way or for example epidemic sound which you can try for absolutely free for 7 days at no cost or vid IQ the most essential YouTube optimization AI tool for just $1 for 30 days and every single tool again has some kind of a link and a deal attached to it feel free to utilize it and I promise you I guarantee you if you’re really wanting to start on YouTube and you have serious intentions you cannot do this for free show me a single YouTuber that uses free tools so so again the links are going to be in the description and in this Google doc so feel free to just open them get a custom with the tool check them out now guys finally here are some related videos if you want to know more different ways to create a channel logo branding a banner and more stuff these videos are going to be helpful to you if you really want to get a custom with these things especially this one I specifically showed how to create a banner on YouTube with AI the entire process was covered so the links are going to be in this Google doc specifically and before we actually jump in consider checking out AI guy Academy and I know AI guys already mentioned it but hey it is is simply the place you need to be in if you are serious about YouTube I really want to emphasize that word my YouTube videos might be valuable and full of sauce but it is nothing compared to I what I offer inside of my Academy so check out the pinned comment and the link in the description and I guarantee you guys I know a lot of my students are going to be watching this video I guarantee you my students that are going to be watching this video with the knowledge that I’ve given to them inside of my Academy they are going to be watching this video with a whole other perspective and they are going to be understanding the processes and the context that you will not be able to understand simply because there is so much to know about YouTube YouTube is like a science it’s like a formula and I’ve explained that entire formula inside of my Academy now with all that being said let’s actually get started with the video so I’ve created this list and as we complete a step I’m just going to be checking off these points and so just to make it easier to go through I really suggest you to get this Google doc which is actually your first step so step number one go to the description you’re going to find the link to my telegram channel it’s going to say Google doc and next to it is going to be a link it’s going to take you to the telegram now if you don’t have telegram installed which is Free by the way it’s not some kind of a promotion just download it and follow the link and it’s going to take you to my telegram Channel once you go to my telegram Channel you just simply click on the link and the file is going to download the Google Doc the PDF file is going to download that is how you’re going to get this Google doc it is super simple it’s going to take you two seconds so once you’ve done that you need to create a YouTube channel now obviously I already have the AI guy History Channel established so it makes no sense for me to create a new channel as I mentioned moments ago you can go right here after you’re done watching this video and check these videos out they all cover the entire process of creating a channel where they can give you a good idea for AI prompts and whatnot and now let’s actually get to creating this video and so step number one is going to be analyzing our competition well to begin with let me just show you who is our competition so and they’re not necessarily competition when I say competition I really mean they are channels that we’re going to be modeling getting inspiration from we’re going to be using their metadata we’re going to be using their video titles all of that just in order for our channel to rank in the same ecosystem as their channel so to speak but before we actually get into all that I do remember that at the start of this video I promised to reveal my income and to prove that it’s actually real so here we are inside of my YouTube Studio I’m obviously going to put a watermark like a text watermark over this just so some people don’t steal my screenshots but anyway here’s my YouTube Studio here it is I’m going to move it around there’s no way it’s fake I’m going to refresh it I can resize it a few times like this it’s actually real and so you can see in the last 28 days my channel has made $3,000 let just call 3,000 now if we go to my channel and copy its link and if we go to social blade and we paste the link here and so once we are here we can see that according to Social blade my earnings at the highest are 4.6k now as you can see my earnings are actually a little bit lower than that it used to be exactly on point but it doesn’t matter like you can see it’s all real now that I’ve hopefully proven to you that AI stuff is actually monetizable because I use both AI voice over in my videos we can now actually take a look at our competition channels and so as I mentioned these are the channels that are considered our competition and they all also use AI images in their videos but and this guy is actually doing it like personal brand approach he’s literally just recording himself on camera and just talks about historical stuff with you know historical Boll that’s all he does and he’s getting a lot of views so if we go through their channels there are multiple things I pointed out in the Google Doc so let’s just cover their channels one by one because they’re all different in a way and there are a lot of things you can learn from these channels thing on my list here is competitor number one their most popular video is literally a voiceover and a slideshow of AI generated pictures that are not even animated by AI again guys it’s just literally a slideshow of AI pictures that are slightly like animated with key frames which I’m also going to show you how to do it and then some random pictures of the internet and again this was 100% definitely created by AI there is no doubt about and it is so so easy to recreate now let’s take a look at the second competitor it’s a little different I don’t think you can realistically compete with this channel so here’s the thing it’s a fully outsourced Channel big and expensive production those of you experienced YouTubers by the way if you’re looking to start a team not do the job yourself this is kind of an operation you really want to be looking at and they use a lot of AI imaginary in their videos you can see right here literally if we navigate to this video the pictures we see are AI all right this is also definitely one 100% AI generated picture so I think you guys get the point now they use a lot of AI images so you can definitely get inspired by the visuals they create not only that they introduce the format of entire history off which now gives them the right to create a historical documentary of any kind so here’s the takeaway associate your Channels with ultimate format not just strands or names you will win in the long run like I do myself for example the video you’re watching right now how I make historical documentaries with AI whatever it is a format that I use I found a winning format for my channel and I use it over and over again they find the win well they actually started this Channel with the winning format like this channnel was definitely started by an experienced person by by a very very experienced there’s no doubt about it but nonetheless they understand like this what I’m saying it’s a very experienced person who started this Channel and you could go here and take a look like and they understand the importance of utilizing the same format so you can find your own kind of a format so their format is really the entire history you could use formats that are attached to time so for example and then you could do the history of USA in 5 minutes your next video could be the history of France in 5 minutes then you could do a video the history of North Korea in 5 minutes just like they did so competitor number three this channel is a whole media company and they create Netflix level documentaries so what exactly can you learn from them you can recreate their visuals with AI which is possible and so easy to do in fact you will literally know how to do it if you watch this video until the end but you can learn from their video titles so for example we can go to popular and we can look at the titles at the video titles that have proven to work then you learn from their script learn what they did that worked for them you will know by the end of this video how to replicate their imaginary and then you can just literally recreate the topics that have worked for them you see the thing is about historical Niche that these topics are truly Evergreen you can take a look yourself all these popular videos or most of them they were made like 1 year ago 2 years ago this one is getting 146 views per hour this videos getting 500 views per hour and you can see 200 200 like all of these videos are still getting views all the time after all these years so not only you can look at their titles you can also look at their thumbnails hook formulas literally break this down because this channel is an incredible database base for historical niche of what works and what doesn’t all right so now let’s actually see how much these channels make off ad Revenue alone so here’s the first channel on the social blade now judging by experience of my channel obviously I didn’t make the very high number but this channel could be making easily 10K per month just off add Revenue easily all right next channel on the list is Beginnings to now you see this one says 4,000 but I actually think they could be making 8,000 10,000 because of how long their videos are and I know they get a lot of watch hours on these videos and their RPM is incredibly High because of that and the last Channel is making around $1,000 per month which is also not bad and guys I understand that these earnings might not seem like a lot especially from these two channels but these channels are also making money in different ways but I’m going to cover that at the end of this video so stay tuned for that but I guarantee you there is a lot of money to be made so just I’m not click baiting you right now now let’s finally get started with this video so what are the ways of making a script the first way and that’s the way that most people go with is but because they don’t know any better but it’s a copy pasting someone script and paraphrasing it now first of all you risk of getting copyright stri if you don’t paraphrase it good enough next up you risk to get low views meaning if you’re just copy pasting from someone chances are that people for a fact have seen this video before so they’re just not going to be interested in your video and the views are going to be low and since the video has already been seen by a lot of people and just like never actually do this you will receive a copyright strike like a loser so next way is modeling proven to work videos creating a bullet point list and reading it out improvising as someone like this guy is doing it now next way is just I understand this is AI tutorial video but I’m just saying if you’re rolling on a budget you could actually hire a script writer that is specializing in writing documentaries it’ll be well worth your investment but the way I’m going to go about it it is AI tutorial I’m going to copy proven to work popular videos I’m going to copy their titles I’m going to copy their formulas and I’m going to create a script with AI so here are two ways to generate a script now first of all we can get a video idea so we can go to tube magic and by the way do check out my link as you can see my link has a $1 trial attached to it for the first 7 Days otherwise you’ll be paying $67 per month so don’t really miss this deal but once you’re here go to video ideas now it’s going to ask you for a user handle so let’s say we’re going to go to this channel uh we’re going to copy their user handle just like that and we’re going to go right here paste it and in a few moments it’s going to give us an video idea so as you can see the entire history of Japan so you can already use this idea to give let’s say to a freelancer or you can use this idea further to generate a script with AI tool right here but we’re going to come back to this part in a minute or you could go the old fashion way and simply write the script yourself now we can also steal like an artist and that’s what I’m going to do so first of all I’m I’m going to go to the most popular video of competitor number one I believe this one was number one so if I go to his most popular video which was actually made 10 months ago and as we can see it was obviously made with AI and it is called walking through cities of Europe in 700 AD what would you have seen now I really really like this format and I think this idea can be used more here are the things I noticed when I was looking at his video first of all he was not using time stamps so we can definitely use time stamps in order to improve next up there is no editing on his video literally doesn’t exist just just minor animations he did use music but we can also we’re also going to use Music we’re also we’re actually going to steal his video tags using AI tool so that our video is searched for and placed in the same exact ecosystem and as far as his visuals he is just using static AI images we will animate some images with AI and really make our video look like like a Netflix level documentary so here we go I will adapt this proven formula and here is my title for the video walking through Roman Empire what would you have seen this title is actually shorter than his title so that’s already a bonus that’s leverage shorter titles tend to perform well and better that’s not the reason really the reason is actually I’m curious about the Roman Empire really when it comes to AI because I always as a kid I always enjoyed movies about the Roman Empire and I think there is just so much epic visuals we could create with AI Gladiators and the Coliseum and the Rome itself the Julius Caesar and just so many more things we could create with AI is mind-blowing so that is why I’m going with this Niche for the next episode of these series actually I’m I’m thinking of going with pirates and recreating Pirates of the Caribbean as the next episode of this historical series you guys let me know in the comments if it’s a good idea if I should go with pirates for the next video or you have a better suggestion in mind so really do let me know I’m actually super curious now the next thing is also important to mention I already mentioned it but I actually want to mention it from the different side is I am interested in the topic myself and I don’t mind doing extra research if I have to if this was my only Channel if I had no AI guy and I really wanted to start this with this channel as soon as possible you really have to understand and enjoy the niche you’re going with so that’s you can really identify nice opportunities and actual interesting topics and not just some BS so let’s go to tube magic and in the tools let’s find video scripts now in the video scripts now I’m going to go here paste my video title I’m going to go back to tube magic I’m going to paste this title now you can also do a script outline so if you’re for example doing live videos like this guy and you just really want to have a bullet point that you’re going to read off something like I’m doing myself you know like it is a bullet point that I’m reading off myself as I’m creating this video now I’m going to go with General script because obviously I want to get a full script I want to do no work myself here we have a w counter with approximate durations now for demonstration purposes I am going to create maybe 5 to 8 minute video but I suggest if you have time to really create longer videos as again Watch time really matters so if you have the time and the means to create a 1H hour video a 2hour video a 4-Hour video like there’s literally truly No Limit because as you can see they got a 4H hour video the white the Dark Ages weren’t really that dark and it’s doing 500 views per hour it’s in fact their most watched video out of their popular videos If you really compare the views per hour yeah it is the most watch so like it’s a no-brainer obviously I’m not going to like create a 4-Hour documentary on here because who’s going to watch this tutorial right for that many hours but the concept is the same like if you understand how to create a 4minute video you can create a 4H hour video literally is just it’s just the volume numbers that’s going to be the difference so now I’m actually going to click on generate and it’s going to take a few minutes so as we can see here’s our script it probably took like 30 seconds to generate and it took a moment to read through it I really like it it’s not bad at all it’s quite interesting and as you can see it’s it’s pretty awesome it has the chapters already and as you can see it’s a really nice overview of the Roman Empire it has everything we would need to know as you can see it really feels like a day in the Roman Empire it covers the architecture day in the life and it’s going to be perfect for a video again titled what would you have seen because it just clicks you know it matches with the title we’re going to see the economy now here’s a pro tip you actually want to create a Google doc so once you create your brand new Google doc let’s go here and um yeah let’s copy this prompt I have for you right here let’s go to Chad GPT just simply paste this prompt uh now we are going to go back to tube magic and we’re going to copy literally the first paragraph I think the hook really has to has to keep people watching the video basically so I think AI it tends to create boring intros sometimes so that is why I recommend to use chat GPT to at least paraphrase the first so once I created my Google doc just simply copy this entire thing go right here paste it and now let’s create our voice over so to create voice Ser we need to go to 11 Labs so once you create your account with 11 Labs you’re going to go right here on the left and you’re going to navigate to voices once you’re here you’re going to navigate right here to library this is where you’re going to find all of these public voices now here’s a pro tip just right here where it says added by 19k users basically just look at these millions that’s basically the millions represent how many characters have been generated with the voice over so here’s my thought if let’s say 28 million characters were generated with this voice is probably a good voice because a lot of people like it so or this voice for example 40 42 million obviously you don’t need to select the most popular voice but that’s just kind of a good indicator of a good voice over actually I think I’m going to use this Andrew voice in order to choose the voice simply click right here to add to my voices name it I’m just going to name it a guy history because I actually want to use the same exact voice across all of my videos so just uh make sure to use the right name whatever you’re going to use add the voice to library let’s go to our intro and copy the first paragraph now let’s go click right here and finish go right here press on speech so go right here at the bottom scroll scroll around find our newly added voice and make sure to select that now on the right side when you add these new voices from the library lately 11 Labs has been introducing this 11 turbo V2 model and I suggest you keep it because it is their most advanced model and in fact this voice will work best with this model exclusively so I wouldn’t really suggest to mess with the model settings what you could mess with is stability or similarity just choose them as you wish as you like them I’m going to keep it on defaults because I think 11 Labs does a pretty good job optimizing their voiceovers I already copied my voiceover so let’s pick P it right here now let’s actually right away open cap cut and prepare it when I say open and prepare just literally open cap cut you just create a empty project file that’s all you need to do for now because because next up we are ready to start generating our voiceovers so simply click on generate right here and start generating it once our voice over has been generated I suggest you to listen it thoroughly fully make sure it sounds okay it doesn’t sound robotic if everything is good we’re going to download it now we’re just going to go ahead and paste it in cap cut and that’s it we’re now going to start laying our voice over on the track so it’s a pretty repetitive and self-explain atory process I’m going to speed this video a lot to keep it moving and the next step actually let’s just do this right away this is kind of from the editing stage like we’re just immediately jumping into editing the first step is to remove the pauses now there are two ways to remove pauses with cap cut how do you even cut pauses you navigate right here press on contrl B then I can go right here press on Q which just cuts it off and that’s kind of the process then you just move over the thing and that’s the pause removed and I’m going to do the same here and I’m going to do the same across the entire video so again so again this just another process that I’m going to speed up so now I’m finally done cutting pauses on this voice over it took about maybe 10 minutes or so now next step is actually generating our character so for generating character I’m going to be using Leonardo AI now I will be using a premium generation model for this character so consider using my link if you don’t have an account already with Leonardo AI so the $12 plan should be enough for beginners if you’re one if you’re going to be creating shorter videos for more advanced users or if you’re going to be doing like a lot of volume you can obviously try it for free just to get a few generations going but for anyone with serious intentions I would recommend to go with a $12 plan or even a $30 plan if you’re going to be be creating like a lot of pictures but $12 should be really enough to create a couple of videos at least and to really figure everything out so once you’ve created your account and click on image generation once you’re here go back to Google doc and we’re going to Simply paste this script copy The Prompt and we’re going to go back here and now we’re going to choose max resolution just select Max Zone like this now go to 16×9 and it’s going to automatically select the best resolution for you now make sure photo V2 is selected choose Leonardo Kino Excel and V2 like I just said now we can click generate and now we just going to spam the generate button it typically takes about 10 to anywhere 30 generations to really get a first result now I’m not going to immediately go with and settle the first initial result Generations as a draft and not final versions so here’s our first generations and let’s take a closer look at any of these so let’s do this one actually looks insanely realistic like honestly just like a scene or a screenshot out of a movie is absolutely mind-blowing but I’m going to go with this one I think as the first um good result you’re going to see what I mean in a second so now just download it now go to image guidance right here all right so I I have a picture here from the previous video I made so just delete that if you have anything now go to downloads upload the image you just created now go right here to image to image and decrease the strength to about 0.15 now Leonardo AI essentially what’s going to happen is now I’m going to click generate once I’m talk so what’s going to happen now is essentially Leonardo AI is going to use that image that we just put in as guidance as a reference image so our next outputs are all going to be looking similar to the image that we just put in so it’s going to use the same shapes same colors and so on so the next Generations are going to be much more predictable so now you can go back here to personal feed to kind of look at all of your generations and I think I’m going to go with this one right here just because it just kind of looks directly in the center but the viewers and I just like it the most out of all these Generations just before you download it there’s actually one more thing you can do to make this look even better is you can actually click right here at the bottom on Alchemy crisp upscale and uh yeah simply click on it it takes about 1 or 2 minutes and that way the pictures is going to be super crispy looking really clean and Full HD and once that’s done just click on download right here obviously download the upscaled image so as you can see the image has been upscaled it looks much crispier now much more detailed so at this point you just click on download and we can move on to the next step so the next step is actually animating our character with haen now you can use this link right here now right away haen is a paid software as you can see I create all of my a guy videos inside of it so if you do want to use my link in the description I’ll be grateful for it so how do we actually create our character using hen so first of all and obviously we need our voiceovers what we can do right now is we can go back to capcut we can actually click on export and right here scroll down click on audio and that way you’re going to export this video strictly as an audio file so let’s click on export it literally takes like 1 second so once that done so once that’s done go to haen click right here and create a video now click on start from scratch right here should be selected anyways select use landscape if you’re creating a video for Instagram or Tik Tok use portrait I’m going to do landscape next up go right here to photo Avatar and click right here to upload your picture so I’m going to upload this one as you can see all of my a guy avatars were made here so again Link in the description that is the tool you want to be using for the AI character Avatar has been uploaded it is actually kind of too far from like it’s kind of too far from me so it’s not going to feel almost personal when the character is going to talk so what I’m going actually going to do is I’m going to select it I’m going to drag the corners like this just to make the picture kind of more zoomed in not that much so maybe like something like this so the hands are visible yeah just like this that’s enough but I I feel like it’s going to make a little bit of difference so now we obviously need to upload our voice over so in order to do that then we’re going to click right here on upload audio now obviously upload our audio now here’s an important part so as you can see haen by default provided me with this blank script voice sector provided by haen you don’t want to be using the voiceovers in haen because the voiceovers they provide are pretty bad the voiceovers you want be getting them from 11 laps as I showed you do want to delete this script so go right here click on this and click on delete script finally click on submit I do recommend naming your videos so let’s name it AI guy history just like that now click on submit now finally we are ready to submit this for animation I’m just going to align this before I do actually do yeah do make sure to align the picture before you click on submit because for me it was just like that for example I hit it on accident there’s no going back once you click on submit you cannot adjust your picture anymore so yeah once everything is good just click on submit and and it’s going to take probably 5 minutes or so for this picture to get animated so let’s just proceed to the next step and we don’t really need this anyways until we go into cap cut for the final edit so I’m just going to let this be let this generate and we’re going to come back later on and so now let’s actually start generating our visuals with AI so the first step here is going to be to actually train AI right so and the best way to train AI is to tell AI the following phrase let’s play a game you’ll be my image PR producer for video I’m creating I’ll be Bing here one paragra at a time of my script and you’ll be providing me with visuals for it to be precise you’ll be giving me four prps for each paragraph that’ll match the story line and create comp visual overall of video should be kept relevant to the times of the Roman Empire feel across the whole video all right every paragraph P should be perfectly visualized in four text promps that you outut guys I’ve used this prompt in my previous videos maybe some of you have recognized this prompt but it works amazingly right it just gets the job done so feel free to get this prompt it’s going to be in the Google Doc which is attached below by the way don’t forget copy it you can obviously customize the promt all right you can do it I mean if you want to do some extra work you can make it eight texts per you know per paragraph whatever it is like it’s totally customizable what I did in one of my other videos I actually had a sentence that was that was saying I want the green to be dominant color across the video and so the whole video was like kind of green colored here’s what we’re going to do we’re going to copy this prompt all right so we’re going to keep our character as image reference however I’m just going to put it to 0.1 so the strength is like very minimalistic however the entire video is going to have the same style so that’s just another Pro tip for you guys now let’s start generating our prompts and so let’s go back to our Google script and so let’s go back to our Google doc we’re just going to copy our first sentence we’re going to paste it into chat GPT I’m actually going to go up we need to paste The Prompt first so let’s go back here copy The Prompt paste it into Chad GPT just hit enter and we’re going to get back a bunch of prompts that we’re going to use not going to touch them just yet I’m just going to generate the entire prompt collection at once so let’s go back here and for this one actually it’s quite a long paragraph it’s longer than the intro so for this one I actually want to do uh next one I’m going to write next one but five prompts all right so let’s actually have um an extra prompt with this one and I think you guys get the point by now let’s see if it’s going to give us five prompts if we can just customize it like that on the go it did give us five prompts which is awesome so I think this one uh is also going to be five prompts I think every single one from now on is going to be five prompts because well they’re all simply kind of longer than the intro so there is definitely space for extra prompts so again I think you guys now get the point so I’m just going to speed this up I’m still going to record this for documentation purposes but I’m going to generate all these paragraphs in a faster mode [Music] all right so looks like we’re done generating our prompts here’s how many promps I ended up having so now go back to Leonardo AI make sure the same settings are here so here are the settings just again in case you’re skipping around uh V2 photo Leonardo Kino XL and max resolution sometimes it just sets off resets itself so that’s why I’m literally telling you to keep an eye on this otherwise you’re going to generate a bunch of pictures in low resolution who wants that right so now we can just actually split split our screen like this it’s actually a pro tip super productive let’s just start generating our pictures we’re going to paste this one I think I’m going to be generating two images per prompt just so we always have something to select from and also sometimes AI creates like bad Generations it makes complete sense to spend extra credits if you can afford to let’s say if you’re on a $12 a month plan I would not suggest doing this but if you’re on a $30 plan or $6 plan and you’re just you have a lot of credits like I do it doesn’t really matter and I think it’s a very self-explaining story process so now I’m just going to speed this up a [Music] lot all right guys so the absolute majority of our prompts are ready some final ones are finishing their Generations if we refresh we’re going to see some new ones there’s about two left nonetheless the majority is absolutely done these images look absolutely epic they look insane especially this one I really like this picture what we can do now is is we can actually start animating these pictures animating visuals with Leonardo AI is super easy there’s just a certain order of actions you need to follow so that you don’t confuse yourself let’s just yeah I’m just going to make sure all the images are done generating they are so now let’s go back to personal feed and U navigate to our first image here’s how we animate the pictures we go right here to image to motion immediately have your finger on the keyboard on the left Arrow you’re going to know why later on so have your finger ready and click on image to motion I’m going to select from the two I’m going to select this one now go to image to motion I want to have a lot of motion but I cannot choose 10 from my experience 10 just creates bad Generations so anywhere above seven is really the intense side I mean it obviously might look cool if you’re creating something like abstract like you know animations neon stuff who knows something artistic but if you’re looking with the realistically looking pictures which we are right now obviously I would suggest to go with six and not no higher if you want to create like a more animated picture if you want to create less animated but still animated you got to go with three if you go with two or one the picture is not going to change at all like it’s just going to look static and boring but again I’m going to go with six I’m going to click on generate and now I’m going to click on close I’m going to click on the left arrow and then I’m going to choose between the two let’s say I’ll choose this one it has like green flowers whatever looks more interesting and now I’m going to click on generate again and I think you get the point now now it’s a game it’s a matter of just like scrolling through these pictures selting selecting the best One clicking on close and getting your collection together if I have to guess it’s going to take you some time probably another another 10 to 15 minutes depending on the length but um yeah I’ll see you once that’s done so I just got done generating all of these and while the remaining ones are still being generated we can already see the first results obviously and that just looks epic like honestly really does let’s look at this one yeah that’s just epic obviously they’re not perfect like okay I can tell like their faces are a bit blurred they’re a bit weird but it’s okay like people are obviously going to understand that it’s AI but nonetheless all of it is just animated and looks so cool like this with this one for example example this looks like a perfect drum shot but again it’s like it’s choosing between this or nothing when I say nothing like or you have to go to Rome yourself to Middle centuries and shoot this with the Drone like it’s not realistic okay and I did this in 5 minutes so keep this in mind you can literally generate whatever like whatever place on the planet whatever time frame I think AI visuals currently the historical Niche has so much potential it is literally a golden Niche no one is talking about it but it’s proba the most promising niches right now on YouTube when it comes to creating AI content so the next step while the images the remaining ones are still being generated I want to actually get the music how do I actually get the music obviously you can search the music for yourself but first of all I use epidemic sounds to get my music and it’s linked right here as you can see it’s available for one week for free for you to try if you want to it’s the music provider I’ve been using since the day one and I’ve had no issues so far with it and it’s truly the best music provider in my humble opinion next up let’s go here and copy this prompt I think already did yeah so now we’re going to go ahead and paste our script and I’m going to tell you in a second what this prompt does so if we go up it says what kind of music or genre would best fit with this script keeping in mind the serious Vibe of this video give me the best keywords to use in a music provider now I’m just going to paste this prompt and the script and it’s going to give me keywords which I’m now going to go to epidemic sound and watch this it’s going to give me all these keywords so ancient Rome it’s it’s actually apparently a keyword so let’s go here and uh search for ancient Rome as you can see there’s not exactly ancient Rome category an epidemic sound but it’s giving you epic mysterious sad sentimental epic dark like I can feel that I haven’t even heard the songs but I know like it’s going to fit it’s going to [Applause] [Music] work okay I’m not exactly sure yet which song we’re going to use but you have to agree it’s something that you would literally hear in a TV like documentary about history you have to agree with me so and honestly I would never think about searching the keyword ancient room like it would just never cross my mind like on a music provider I would never even think Chad GPT knows better what to choose so do use this prompt and do use epidemic sound as I’m just going to again listen through some of the songs and I’m just going to download the ones I like okay I just downloaded the songs and I think we’re finally ready to put our video together so before we actually put our video together we actually going to go back to hey Jen and uh we got to download our character as you can see has been generated and uh it it’s talking obviously it’s alive so on the right side right here choose 1080P and then download original video so first of all go to cap cut and import our Talking Hat video just like that next up we are going to well there’s only one thing remaining we need to import is all the videos from Leonardo AI so let’s close all these tabs just so we don’t get distracted now go back to personal feed choose motion right here you don’t get confused with any of the pictures in case you slide down too far the best way to download them is also a bit timec consuming just click on download and go through them individually so that way you download nothing twice nothing gets left out or confused and again I’m definitely speaking from experience when I talk about confusing forgetting all the time so just um take my advice on this and now I guess I’m also going to speed this up because it’s pretty self-explanatory all right so just like that everything has been downloaded now literally select all the files you can hold down control and select individual wants like that in case you didn’t know that uh now drag it over to cap cut so as you can see it actually turns out it’s not long enough ideally you want to spend the extra time and you want to generate unique pictures every single picture should be used once not twice but I’m going to Loop the visuals so I’m probably going to place like copy the beginning the beginning part and just copy it and paste it in the beginning just so it fills the video but again I really do not suggest you to go that way and I suggest you to create unique you know throughout the video but if I Loop it I I’m also going to show you the looping Techni so you’re only going to benefit from this anyhow we are now ready to start creating this video no I think we’re actually missing the music file so let’s get them inside and now we are actually ready so let’s see if our songs are long enough yeah they are we actually we can start off by editing the music so we can cut off the empty part right here so bring it over so the music starts like immediately from the first second it’s actually important for hooking people in let’s cut it off right here we can bring this over this one also cut off the beginning just like so move it over like this now fade it out and fade in both of them all right just so the sound trans transitions are going to be smooth now there is not much editing we need to do to be honest with you what we can actually do is we can have our character just like my character so we can have it on the on the right side inside of a frame right so how do we do that we can actually select a character and we can go to mask right here on the right side and depending on if you want this in a circle or in a rectangle I always do it my character in a rect angle so you can well I’m going to use the same technique so you can see how it’s done so you can do it maybe this big like this much and then you can do round corners just like so and then you can just make the character smaller and just bring it over like this on the side and just like that you have historical AA talking character in your video it’s so easy guys I’m telling you now we can actually go here to the beginning we can now create a compound clip of this file and we can paste it and uh now we can go here and we can actually paste it right here and then we can just go all the way at the end select everything just like so literally select everything and press one button it’s w all right so just like that everything is gone we have our video ready to go through the final edit as you can see the character is aligned visuals are aligned now the character we were modeling they were all using minor animations on their video like they had like those slow Zoom inss across the video it’s actually done with key frames however as you can see Ai and animated all of our pictures for us so there is I don’t see a point to do this however if you wish if you’re not animating with AI or you just want to know it’s so easy you I have to show you go to any of the videos click on the very first frame and on the right side in the scale section just select the key frame great one now navigate right here to the very last frame let’s say and just set the scale to let’s say 140 whatever doesn’t matter and that way the video is just going to zoom in rapidly watch and you can pay also pay attention to the scale it’s going to be increasing so as you can see the scale is increasing in the video zooming in and that’s kind of the technique the animating technique that the the reference channel was using it is so easy to implement it’s just a bit timec consuming and again the AI did all the job for us so I do not see the point to spend our own human time animating this here’s what we can do we can definitely apply an adjustment layer to play with the colors we can definitely add a filter I like adding clear two so let’s just add clear two here as well let’s play with these first of all so cut them off at the end now we go to clear 2 and I like to decrease it to about 20ish 30ish that’s kind of the ideal range in my opinion maybe a little less cuz these pictures tend to be already very saturated so maybe around 20 is good for this one now scroll the way down go to vet and actually increase it to about 20 now as you can see if we increase the bignet what it does it darkens the edges so if we increase it a lot it actually also darkens the character and I want the character to stay bright so the way we do that is we literally drag the adjustment below the character and it’s as you can see it’s not affecting the character line anymore we’ll just have to correct it individually like color corrected so now now we can uh increase the vet just like that and we can also increase the brightness or exposure to about positive two and maybe we can play around with saturation just a little bit kind of looks better doesn’t it also keep in mind you always want to oversaturate your videos a little bit because I think it’s a little oversaturated but it’s okay because when you export when you when you upload to Youtube as well it tends to compress down your saturation a little bit so but now I think we can also apply some transitions to this video to make this a little more professional we can just apply the same exact transition you can obviously you know scroll through cap Cuts transitions they have a lot of pro transitions but what I’m going to search for now is the mix it’s called mix and it’s just a classic it’s one of my favorites or blur actually you know what now it got me thinking I’m going to search for blur and there’s a lot of pro great cool looking blur animations all right so I just watched through some of these and I think lens blur is pretty epic so just to make it clear lens blur is only available to Pro users but if you do want to check out capcut Pro for 7 days there is a trial available for you link is down below go to transition and there’s a lot of transitions would have to apply here right like there is so many of these videos but actually we can just do it at once with cap cut so make sure your transition is applied and selected like that then on the right side click on apply to all and what’s it going to do is it’s literally going to apply the transition to all the files or you know all the frames now select all the voice files what I like to do as far as the voice settings in the volume select two for the voice over it’s kind of the ideal setting and for the music I am going to go with uh select the music first of all obviously and typically I try to put minus 20 I just realized that the first frames of the video they actually have to be selected precisely so let’s actually go through and just select the most epic looking ones and the ones that just relate to the Rome so that would that would be the first one with the Gladiator now I want one with like a Coliseum like this one that could be the second picture that also looks very historical um yeah literally this one is amazing so let’s have it like this and I think that’s enough I think one last thing we could do to absolutely polish this video and take it to the next level and make it just a little more engaging we can go to effects and then I have this effect as my favorite because I use it all the time in actually this video you’re watching right now I used it in the intro part but it’s called God race it’s an amazing effect I really like it so I’m actually going to drag it right here make sure to make sure to drag it below the you know the Avatar layer so then actually we need to configure this effect because by default it’s kind of uh yikes so we really need to correct the atmosphere first of all increase it significantly so yeah maybe just before it starts bending over like keep it here blur I want to decrease it filters subjective to the color glow maximum because more glow the more glow the better right range also well yeah so range is also a big one you want to adjust because yeah it can be crucial not too much not too much definitely like maybe 70s maybe even 85 something like that and that’s it and finally one of the last things we need to do is applying captions so go to text right here go to captions and click on generate it should take a minute or so before we actually generate I just remembered it’s good to turn off the music so it doesn’t interfere with the captions so once the captions have been generated there is something you have to do go through and uh make sure that they’re all adjusted correctly so like this the length is matching the words or like this this is really what I mean so you need to go through kind of adjust them like this shouldn’t take too long and uh typically the spelling is correct but you also want to listen through click on captions right here and you want to sit through the entire video watch it through and listen make sure the captions like there is no mistakes sometimes there’s like really bad mistakes and it can just kecot can print wrong words it happens rarely but it does so you really want to be careful about it so one of the next things we need to do before we generate the video really is we need to adjust our captions so in order to to do that select the text file right here any of them then go to templates and really choose any of the caption templates capcut offers a lot I do not suggest to use those single word templates they’re obviously only for short form videos choose something like this where it’s just like a simple sentence but make sure you see some of the templates that are like double lined so you would have to go here like to captions and manually fix all them just don’t use these templates but there is some templates that are kind of like on a single line you’re going to see what I mean kind of like this yeah so it’s basic basically stays is on the same line so I’m actually going to go with this one I’m just going to make it a bit smaller and like this so let’s actually make it a bit bigger so just make it a bit smaller maybe with the basic I can want to make it like eight maybe uh yeah that’s good and then we can go here choose a preset style so I’ll choose this one standard and then I’m going to go to font and there’s a font I use all the time it’s called Uh Trend I like it a lot so now we can go to Shadow turn on the shadow maybe like so just a bit and finally if we can apply glow if it’s possible with this one yes so let’s increase the intensity so make sure everything is unmuted everything you know is selected aligned everything is nice all transitions are applied you applied adjustment you applied an effect you applied a filter you applied everything as I showed and then you’re finally ready to click on export now if you’re using the pro version and again the link to cap Cut Pro is going to be down below but if you are you want to be exporting with captions to the video quality depends on your computer to generate in 4k and bit rate higher and if your computer can handle it by all means those are the generation settings if you cannot handle it or your computer cannot handle it you can also go with uh recommended 1080p that’s also fine that’s what other people use but I’m going to go with 4K and the higher bit [Music] rate so as you can see we just finished capcut edit so really now we need to start thinking about our thumbnails I think the easiest way to go about this is we just generated so many beautiful looking pictures so like we have to utilize it right let’s go here and since YouTube now offers AB testing so you can actually test multiple thumbnails but we’re going to choose three thumbnails to test them because honestly I have no idea which one of them obviously we have to choose the most cinematic ones I think one of them can actually be our character quite cinematic in my opinion so I’m going to go with this one as the first option of our thumbnail next up we’re going to go should I go with this I’m going to download it as an option so to say the least now I’m going to go definitely has to be like maybe some kind of a landscape that looks mysterious and I think the Coliseum okay so those would be our thumbnail now let’s actually right here type in canva and we go to canva now in canva Click right here on YouTube thumbnail or you can also search for YouTube thumbnail just click here and uh once you are here go to our downloads refresh it and just download or import our most recent pictures just like so now uh create zoom out a little bit and create two new uh blank pages because we’re going to have three thumbnails right so now go back to uploads and I’m going to go with this one I’m going to go with this one and I think I’m going to go with this one as the final one so now Place each one in a cording tab just like so size them you can make them bigger I think and just scale them like this to make them even more stunning uh same goes for this one make this also a little bigger because the bigger it is this the bigger it looks obviously just better if it’s slightly bigger and this one is no exception make it a little bigger and adjust it like so now that’s kind of too big we actually I want to go back to our video so our video is called walking through Roman Empire what would you have seen I think the best caption to have like in the thumbnail that’s really going to click with people is like POV Roman Empire you’re going to understand in a second so let’s get the text box just type in POV Roman Empire and that’s it I think that’s so like original no anyway let’s now we obviously need to select uh we need to customize the text so first of all let’s go to font and there’s a lot of fonts I’m going to go with my recent ons you can feel free to type these in and or select for or actually I’m going to scroll through maybe find a cool looking font something I haven’t used maybe Oliver base this white text kind of Blends in with um overall picture so I want to fix it a little bit and now let’s position it right here then we can go to Shadow so go to elements type in Shadow and we need this type of Shadow so it’s like rectangle black shadow and we just need to apply it like this and so that way the text is going to stand out a little more we can bring it down like I don’t want the the upper side of the picture to be too black so just keep that in mind so just kind of like this maybe you can copy paste this Shadow and also bring this one uh down as well yeah can is being weird sometimes maybe decrease transparency it’s just kind of too dark smaller elements so now we can just place it right under the text maybe we can make it smaller and then like duplicate it so the text is text really stands out now go to position and just yeah make sure it’s underneath the text now what we can do is we can actually now right click and we’re going to group them where’s the group right here so yeah now also we want this to be grouped too like all them besides the picture um so let’s group that now what we can do is we can copy this and we can drag this over right here we can cut it and then we can press contrl Z we can go back here and we can press paste and that works now go to the top and also press paste and that works and just like so we have three amazing thumbnails yeah that’s perfect and now I’m just going to go through and download each one you can download them all at once as a zip file but I’m just going to download individually so do this and then download this one so now let’s finally start uploading our videos so go right here to upload the video on the right side top right side then click right here on select files obviously select our video uh so that one selected and immediately let’s upload our

    thumbnails so scroll down here click on test and compare upload our three newly created thumbnails really love YouTube by the way for introducing this feature because it just allows us to experiment experiment like this uh seamlessly now upload all the pictures also a pro tip if you’re using just one picture I still recommend to upload this same picture as three different pictures just so YouTube pushes your stuff more you know just because you’re using new features either way I really recommend you to always upload all three thumbnails since YouTube gives you that option anyways I not utilize it all right next up let’s go and get our title so simply scroll up go back to the go do copy our title paste it in so next up we’re going to select our playlist a video should always be in a playlist just so that people can continuously watch it the viewers is going to be longer on your channel which is a good thing now in the altered content section I know this uh you know section confuses a lot of people it is a generated content but you’re going to choose no so go right here to end screens and it’s really important to always have an end screen in your video just so whenever people watch your video all the way till the end they will literally have an option to click on any other video and that will only increase again your viewing session and that’ll only give you more watch hours and more views on the right side you can see a checklist that is actually built-in feature from vid IQ if you haven’t purchased vid IQ just yet it is absolutely the most essential AI tool and I have a special deal for you guys you can actually try it out for just $1 for the first 30 days and given that you are going to need it I guarantee you if you’re serious about usbe you’re going to end up purchasing this tool so consider using my link all right so one of the first actual ways to utilize vid IQ by grabbing keywords from other successful videos go and ser by popular to find the best Improvement to work videos so for example how Rome conquered Greece it’s about Roman Empire it’s obviously related to our video and we just found it in the search bar so obviously it is optimized the right way for SEO so what we can do now is we can actually click on this video then we can scroll down as you can see besides the checklist and the YouTube studio in the upload menu it also the VQ is also going to provide you with this built-in interface which gives you all the data about the video like you know views per hour overall views and all of this data you can see yourself but the only thing we really care about right now is the video tags so we can just click right here and simply copy all of these tags so we can actually use proven to work tags in our video so as you can see I’m now in vid IQ and there are two ways you can get keywords from here so first of all on the left side you can go to keywords and you can literally just type in Roman Empire let’s say you’re going to get related keywords to your search you know you can click on these keywords you can see what videos are being recommended that use that keyword you can look at the question keywords you can look at the matching keywords all kinds of keywords are here if you actually want to know how to do a like a gigantic keyword research process so if you actually want to check out my automation Empire our course as you can see I literally laid out this formula and showed you how to use keywords like in Excel like laid out like numbers formulas hardcore stuff guys you know so if you really want to know more about this process because it’s just a long process and it’s not for YouTube like nobody on YouTube cares about this but if you’re serious about this the academy is there for you now here’s the cheeky stuff I’m going to do I’m going to go to AI coach and I’m going to make sure my account is selected the AI guy history the right account is connected have it selected right here then go to Advanced the advanced coach is going to be connected to your account directly irly so it’s going to be pulling data from your account like real data that your account has and based on that data is going to give you suggestions now that’s just my favorite part about viq that’s insane all right like how could you as a human possibly know all the data that AI has access to and I have to mention that viq is connected directly like directly to YouTube via YouTube’s API so the prompt goes like this give me a description for a historical video about Roman Empire it should be full of related keywords within seconds we got our description full of keywords nice and easy paste it right here and I think how do you add time stamps just click on dash type out timestamps click on dash again go like this and I’m just going to type out you can also do like chapter one chapter 2 just as long as the video has time stamps because if it does your average view duration is going to be higher because when there is time stamps people typically when they land on a video they will click through the time stamps to see what the video is about if they are there if they are not there they might just land on the video they get bored and they click off so that’s a pro tip like you have to have time stamps I think our videoos fully to go so our new video has been published I’m going to be updating you on telegram how it’s doing we’re going to be publishing the views all this stuff telegram link is down below now let’s actually talk about the interesting part how do do they make money so first of all add Revenue here’s the thing guys historical videos first of all they are truly Evergreen videos like treat your historical videos like a digital real estate once your channel gets monetized because it will be getting views now I understand there’s a lot of people who just talk on the internet so let me just prove to you that these videos forever get views they are truly ever green I think we already covered this in this video but as you can see like viq plugin shows there is views per hour coming in for every single video and it’s been posted for 2 years so it it just works like that okay so first of all add Revenue once you create your videos get demonetized and optimized they’re going to be getting money forever now next up is the affiliate marketing and you can get creative with this you can promote books historical books audio books some kind of a merch and lastly we could be selling private communities like this channel so let’s open this up and he’s got a patreon it’s very common actually I see a lot of historical documentary channels sell patreons with some kind of a private content now let’s see what he’s actually offering so yeah early access to all videos that’s super common that’s probably the best thing you could do I’m not promoting him by no means I’m really not but he’s offering a lot of stuff and he’s offering for $7 a month $5 a month I mean he can make at least $11,000 $1,500 per month easily just like that now guys if you actually want to learn more from me and if you actually enjoyed this video you watched right now this is my private Community AI guy Academy it’s got the community right so we got all kinds of people here posting nice stuff exchanging information we got the classroom with obviously my private courses like automation Empire like I dropped recently chapter 4 creating monetizable animated cartoons I put together this entire video using just AI check this out in Bethlehem Jesus was born to Mary and Joseph fulfilling prophecies of the Messiah as a child he astounded Scholars with his wisdom at 30 he began his ministry so everything you just watched including the visuals was all generated with the power of AI Tools in this video I will teach you everything you need to start making videos like this yourself but first of all why would you even create these videos you see AI generated animation videos are a gold mine people love storytelling videos and these videos can teach incredible lessons to both adults and children don’t believe me okay here we go in the last few months this channel has earned over $60,000 and if we take a closer look the channel was started only a year ago the most popular video has gotten over 1.3 million views and in total this channel has done over 11 million views which is just mindblowing and what they do is they’re simply telling Bible stories using AI guess what now you could do this too if you pay attention because I will literally show you the whole process of creating this video here are the steps we’ll cover in this course first we will grab their script with AI and make our own story with chat GPT next we will generate stunning 3D imagery using some of the most advanced AI animation tools right after that we will turn these images into complete animated masterpieces next we will generate voiceovers and finally we will put it all together using cap cut as always guys I will add a Google doc in the description with a step-by-step blueprint that you can follow along with as well as all the prompts I will be using all the links will be there as well for a better viewing experience go open the doc and hit all the links to prepare your browser for work I will publish this Google doc in my free telegram channel the link is down below feel free to grab it also One Last Thing Before We Begin again check out my private Community called AI guy Academy it is a place where you can watch my private courses like the automation Empire course where I literally explain the whole process of running AI channels additionally we have a community for example here is Richard he got his channel monetized recently and he made $379 in the first month of being monetized from his faceless AI channel on top of that you can interact with posts and many others in order to learn from beginners just like yourself if that sounds interesting the link is down below all right guys enough talking are you ready for this let’s go yo so let’s just get started with this video right away so the first step is going to be to analyze our competition just in case you haven’t figured this out by now this is the channel we are going to be modeling in this course Bible a nutshell is their name they’re basically just recreating these B stories using AI tools honestly it looks insane to me and so this is how much they’re actually making anywhere from $3,000 all the way up to $5,000 a month but as a monetized Creator myself honestly I think they make anywhere from $4,000 to $5,000 not only that they’re actually using alternative monetization methods which I’m going to cover at the end of the video so you want to stay tuned for that so the first thing we actually need to do is really just need to analyze their videos so let’s go to this Channel and I’m going to go to the videos tab right here and sort their videos by popular now what I like to do and I actually wrote it out for you guys is if you’re doing a different Channel or Niche the most popular video should not be older than 12 months if it’s older than that look for the most popular video from the last 12 months now this channel is obviously very much new like it’s oldest video is actually we’re modeling the oldest video so and it’s only 9 months old so technically they haven’t been uploading content for a full year so it’s not applicable here but just for your knowledge anyway I’m actually going to just go with this video because it’s the oldest and it’s the second most popular so once you decide on which video you’re going to replicate or model whatever you want to call it next step is actually to get the script off this video so we have something to work with now how do you get a script from a video just like that using AI well right click on the video click on copy videos link so once you have copied the videos link you can go to dubdub I’m going to link it right here in the Google Doc as well as in the description you can check it out I already have an account so I’m just going to go over here now once you’re on dubdub on the homepage click on AI transcription once you make it here simply paste your videos link just like that now click on transcribe it’s going to take a second and you’re going to see confirmation window now just click on confirm and it’s going to take about 30 seconds or so all right so now we are actually ready to generate our brand new script so to begin with let’s actually copy this script and as you can see by the way when I was saying it’s organized and it’s all nice like look at this script I mean it has the time stamps like everything everything is correct the punctuation it has the amount of characters trust me I’ve tried multiple AI extracting tools and just nothing comes close to this anyway click on copy text once you have copied the text make it over to Chad GPT and simply paste our script now obviously go all the way back to the top and then we can go back to our Google doc and we can paste this first prompt so we’re going to copy this one actually I suggest you to Mark these off just so it’s easier to kind of follow along but go back here and uh paste this prompt obviously we need to make little adjustments so right here where it says paste the script you got from dubdub so what I’m going to do now is literally uh select this entire uh script of the reference video I’m going to click on crl X to just cut it quickly now I’m going to select this and I’m going to delete it and I’m going to press crl V right here and just before I click generate and we proceed to the next step I want to point your attention right here so right here it says 500 characters long obviously but the reference video was about or was over 2,000 characters long so you obviously need to specify that however I’m just creating like a video for demonstration purposes so I’m just going to go with 500 characters that’s enough but keep that in mind now I’m just going to paste the initial script going to click on enter and uh just like that we’re going to have our own script while we’re still in chat GPT there’s actually one more thing I want to do so let’s actually go back to Google doc right click copy this next prompt that I have here just simply take it over to chat GPT paste it and uh now it’s going to give us image generation prompts that we’re going to use later on to create our images so right after you’re done generating your image prompts let’s actually go back to googlec and see what our next step is and the next step is really generating the voiceover so we’re going to again go to dubdub for this purpose because we’ve already used it in this tutorial might as well use it again so let’s go to the homepage and now we’re going to go to AI voice over so now we need to select our voice model first of all as you can see I already have selected here K which is the model we’re going to be using in this tutorial but how do we find it so click right here on this Square image now as you can see dubdub offers a lot of voices they actually recently added this Ultra quality which is the quality we’re going to be using in this video so navigate right here here click on Ultra and there is a lot of voices available to us and as you can see they even added SpongeBob let’s actually check it out I’m ready I’ll give you the Krabby Patty secret formula yeah sounds like SpongeBob to me but we’re not using it in this video unfortunately but yeah let’s just scroll around and find Kyle I think it was yeah he was right here but as you can see there’s a lot of voices you can just play around select the one you want there’s a lot of voice clones so Tommy Murphy right here in the quiet Shadows of Birmingham we make our own rules cross this bridge yeah sounds pretty cool but again I’m going with Kyle so now I’m just going to click on confirm now next step is go to chat GPT and copy the script we’re going to be using now go back to dubdub Simply paste the script right here now go to export and just simply select MP3 and click on export it is that easy to generate voiceovers with dubdub so it’s been like 10 seconds and as you can see our voice over has been generated it is sitting right here now let’s move on to the next step so technically the next step is generating images but before we do that let me show you how to actually grab thumbnails because I want to use his thumbnail as a reference image for our own images because I really want to replicate this nice 3D style so how am I going to do that so once you open the video you’re actually going to need vidc use plugin to really do that to extract the image if you don’t have it just yet I actually have a link for you right here and in the description if you want to grab it you can try it for $1 for the first 30 days but I’m going to go back here just click on this image and simply click on download thumbnail it’s that easy where’re you’re going to understand later on in the video why we did just that but let’s proceed to The Next Step so to generate the images I’m going to use Leonardo AI just like with viq if you don’t have an account just yet the link is right here and in the Google Doc so feel free to grabb it once you create your account navigate to Leonardo AI then click on image creation on the right side I mean on the left side right here now a lot of people are actually asking me this popular question so I’m going to answer it right here so you see on the right side here there is this legacy mode make sure it is turned on or whatever just looks like this because if it is turned off I’m going to if I’m going to turn it off it’s going to give me this like whatever basic generic view would don’t want that because it’s not detail it’s for noops it’s for beginners so we don’t we don’t do that okay we do this view we like this one so obviously before we start generating anything we need to configure the settings so how do we do that so right here first of all let’s choose the right model I am pretty sure that they were using this model right here 3D animation style and uh yeah I know we’re going to make it work so choose this model and actually the good news is if you’re using Leonardo AI on the free plan which it also offers 3D animation style is available to free users as well usually I use diffusion models that are only premium users based but this one is available for everybody so if you guys have never used Leonardo AI if you want to use it for free and try it out at least this is your chance anyway now let’s configure the image Dimensions so on the left side go right here and just max out these like this and just quickly select 16×9 is the quickest way to select 16×9 essentially now we don’t really need these settings we’re not creating anything fancy so I wouldn’t want to mess with these but remember we downloaded the image with the vdq and I told you it’s going to make sense in a minute so right here we’re going to turn this on ignore this we’re going to upload now once your picture is uploaded click right here on image to image now what you want to do is lower the strength to about 0.10 020 something in this in this range roughly now that’s it that’s really all we need to do as far as configuring Leonardo AI so I only really have nine prompts here so I could really generate everything in one go but I’m assuming let’s say you’re generating like 2,000 character story you’re actually creating a long story okay not even 2,000 character what I mean is our Royal Channel actually makes long videos too like a 24 minute video or a 17-minute video and I actually suggest you guys to make these long like 17 20 plus minute videos too because they get way more RPM than a 2-minute video trust me so that’s just a pro tip for you guys but how would you do that what I’m seeing here is is again like I could generate nine prompts in one go but how would you generate a lot of prompts and it’s actually very simple you literally just go right here to Leonardo AI hold it down and just drag it over to the right like this so your screen is going to split now click on chat GPT right here and uh just like so you’re ready to start copy pasting your prompts from left to right just like this literally copy this one paste right here generate I could actually generate like two versions of each image just so we have something to look at and something extra to choose from now we just literally need to repeat this process for the remaining prompts and it’s I think it’s a pretty self-explanatory process all right so our images have been generated now click right here in the top left side on this little arrow now go to personal feed right here so that way you can actually look at all your images at once now do keep in mind we were generating two images at once and it looks like it was actually a good idea because this imag is it’s not necessarily perfect but it’s like okay but this image is just damaged like you see all these eyes imper like it’s just bad generation right it happens with AI it’s okay but um yeah this is usable obviously if you’re if you have serious intentions you want to be generating these over and over until you get each uh picture perfect but I’m going to go through like this and download the one I like from each two so after all of our pictures have been downloaded we can now start animating these pictures so to animate these pictures I’m going to be using AI tool that came out fairly recently and already made a lot of noise which is the Luma Labs I already have an account so I’m just going to log in for transparency this tool is paid it is not a free tool and I am not affiliated with Luma Labs so if you like what you can do and you’re running on a budget if you are already paying for Leonardo AI they also provide like an animating tool and I already covered this tool in many other videos on my channel so you can go check that out but Luma laabs is just simply a bit more advanced like it’s truly Next Level just look at this I already made a generation this is the character I used in my previous video and this is just insane and I use no prompt by the way so I just uploaded the picture click don’t generate and Lumen Labs just came up with this however I think what we are going to be doing is we’re going to be uploading pictures and prompts let me show you how to do this so you should know already how to split the screen into two tabs like this do that once you’ve done that click right here on the image button in the Luma Labs boom upload the first picture so it’s this one then here’s where the magic happens now we’re going to go to Leonardo Ai and we’re going to copy this prompt right here I think it’s going to make a difference I think I think it’s going to tell Luma Labs exactly what we want to see with this image so there’s going to be like no like no no random animations I don’t mind this but it’s a truly random animation and yeah I don’t want to have Randomness oops it went away so yeah upload the image paste the promp and uh click on generate it takes a minute to generate Luma Labs does not generate fast so in order to maximize the time I’m just going to go through and upload all images one by one in order and cue all these images for generation and I’m just going to come back when all these are ready so our videos have been generated let’s take a look at this one and this looks insane to be honest with you like I’m kind of speechless right now I can I believe that we can just create this like I I created this in my room within minute this takes multiple hours to create blender or after effects whatever you’re using it’s is insane as we can see right here we can actually extend this video if we wanted to meaning we can make it longer I’m not going to do that because it’s I think it’s going to be long enough the way it is so I have all my videos I guess now the next step is obviously to download them all again like I did say Luma Labs is paid so you can actually download these images or videos with the watermark you’re using it for free but I’m going to be downloading them in higher quality quity and without Watermark because I did purchase it but actually I’m going to show you trick and cap cut on how to remove that Watermark so say stay tuned for that as well so guys we’re honestly on the Finish Line as far as our production we really need to get our music now we need to get our sound effects we need to get everything together in cap cut and that’s about it so let’s proceed to getting the music I personally get my music from epidemic sound it’s a relative free music provider which you can actually try for free for 7 days if you wanted to the link is going to be in the Google Doc and in the description so once you create your account your screen is going to look something like this pretty self-explanatory just navigate to the music tab right here now I want to show you something interesting so let’s go back to our Google doc and let’s uh copy this prompt I got here it’s a prompt I’ve been using a lot in my tutorials recently different variations of this prompt basically I’m pretty bad myself with selecting music and as a rap fan I always want to put rap everywhere or hip-hop but obviously like this kind of a video is just really not a suitable U you know video for such music so I just really I trust AI for everything like I don’t want to use my brain at all I just use AI so just simply copy paste it right here in that same conversation with that we had with h Chad GPT what you need to do now is go up here copy the script gave us now paste it right here and watch it do the magic it’s going to come out with all the right keywords for us generous that we can potentially look for it is actually insane like it really is but I am just going to go with something random again it’s really going to come in handy if you guys are actually going to be doing this channel like seriously you’re going to be actually trying to build a YouTube automation business in this Niche just look at how many ideas you have but again I’m just going to go with something random literally the first thing that clicks on me for example thoughtful is a cool keyword so let’s go to right here music so listen to this song sounds pretty cool to me sounds like something you would hear in a cartoon so just download the song so we’re technically not done compiling our video together meaning we still need to acquire sound effects and I believe sound effects is a large is a gigantic reason why their videos are so engaging and they’re going so viral is because they have a sound effect like every 2 3 seconds we’re also going to do that but I think sound effects should be one of the last things we really need to be adding on literally when the project is ready in the cap cut that is when we add sound effect from my editing experience that’s just the best way to go about it so let’s dive into cap cut and finally start putting this thing together so the first thing you want to do when you’re on cap actually the first thing you want to do in your computer is put all the assets into a single folder it’s going to come in handy because you’re going to see why now if you go back to capcut click on import then locate your folder in my case is right here kids story now click right here on import folder and as you can see the entire folder is going to get imported into capcut so now we can just click on it and we have all of our Assets in in one place which is just awesome right the next step is importing the voice over right away we need to cut pauses right the videos video needs to be fast paced all right especially short video nobody’s going to watch it if it’s if we’re going to have all these pauses so let’s remove the pauses how do we do that it’s actually very simple I’ve already done this a lot on my channel so but if you don’t just navigate right here where like this piece of the audio ends and then just uh zoom in and then click on contrl B all right or on this split button right here then navigate right here and click on Q so it just cuts off everything to the left now move over just like so now navigate right here again control+ B click on Q you don’t need to really close like cut everything like super precisely because it is a story you need you want to give the speaker space to breathe a little bit now we need to align our footage on the timeline now I of course I kind of remember more or less the order of the images it’s only nine images anyways but let’s say you really have a lot of images so what would you do then so just go back to your downloads and really look at the order that you were downloading your images in so obviously this is our first image so let’s uh simply import this one all right what’s our next image so this is our next image let’s locate the next image right here but then you gets a point super easy now let’s uh get this one in and I’m just going to get the rest of them now obviously the images are way or the videos are way too long compared to the audio track so what we can do to just quickly decrease the length is we can actually um select all the videos now there is a couple of requirements for this and trick to work out make sure the videos are sitting on the main track which is like this track right here where it says cover it should be sitting here anyways like you should only have logically one layer but just in case it should be on the main track and you need to have the main track magnet turned on now just navigate to the side of the video right here any of the sides and just start dragging by the sides like this I think you make it makes sense now and really you need to kind of catch the right length so maybe decrease it even more okay that’s that’s good enough now we can just navigate to the very end zoom in on to the very end as you can see like this one frame whatever is sticking out now just go right here to where the audio ends actually I’m going to go right here to where the actual audio ends uh select the both press on W so both get cut off the same place at the same time and just like that we have our music aligned and we have our imaginary aligned so guys now we need to apply transitions so to do that we can just click right here on Transitions and uh open the transition tab obviously now the channel we are modeling they’re actually using Pro transitions on cap cot I could just recognize that and they’re using individual transitions like between between every shot there is a new unique transition and I’m going to show you how to do that but first of all I can show you just a quick way to apply transitions so let’s say I’m just you know I want this Rumble wipe to be across the entire video we can do that on capcut we can just drag it right here click okay then navigate right here make sure the transition is actually selected just like this and then on the right side we can click on apply to all and guess what it’s going to be applied to the entire project file but I’m not going to do that I’m not going to do that because the the reference Channel they are again they were using high quality Pro transitions and they were doing new ones for every single doot so here is my best strategy about this so in transitions just click on this drop- down menu and go to trending and then honestly apply just any of these Pro transitions like honestly on cap cut all of these Pro transitions they just look sick and something that would take you hours upon hours to create an after effect and here is just available to just like that you can increase the length or decrease the length by dragging these slides like this I’m actually going to increase it to 1 second or 0.9 seconds let’s see how it’s going to look yeah it looks maybe maybe it’s actually not the right one let’s try pull in too um yeah that looks gives more movement think it makes I don’t know I like it so let’s try this uh next Rumble wipe okay cool for the next one let’s do Starlight I think it’s going to look nice yeah in this context you see you have these little lights and then boom it’s just even more lights so for the next transition actually want to go to the movement Tab and add something from here let’s say the slide left let’s see how that’s going to look uh let’s take a look again I think it’s suitable because the next image starts with like a rapid movement so it makes sense all right let’s see let’s see here maybe let’s here actually I want to use mix so it’s going to look very clean like this young guy is just going to blend in into this old person so just drag the mix right here and let’s see how this going to look yeah perfect so now let’s uh see what’s going to be happening here uh we can just use whatever transition there is like no connections necessarily what if we try a bright blur no not definitely not let’s try a blur but just a different blur yeah that’s better so here I guess I’ll just do like a random transition I’ll do glare to which is a popular transition nowadays yeah let’s do signal glitch all right guys I promise you we’re almost done so as for the next step let’s actually import our music and here’s a pro tip with the music right away let’s actually decrease the volume so we can actually kind of look at the patterns of the music well what we can do is really we can go right here somewhere in the middle what I like to do always when I download songs especially from epidemic sound just go somewhere to the middle and use this as the beginning of your song so move this over here and yeah that way is just because usually the beginnings are kind of boring the songs right just the beat hasn’t drop just yet but if you’re kind of importing like the middle of the song It’s a whole other story so as I promised earlier now I’m going to show you a rather different way to get the sound effects so first of all go right here back to Google doc and copy this little prompt now let’s go back to chat GPT and paste this prompt in now what we’re going to need to do is we’re going to go back here and we’re going to start copying our sentence or our sentences like literally one sentence at a time so paste it right here and just do it a few times all right so let’s get this one or we can actually paste this whole or copy this whole thing and we can do like this so select the remainder cut it off generate then paste this cut it off I think you get the point now so I’m just going to to speed this up so as you can see here’s our first results and all we did is we put in the sentence and in return we got all these incredible keywords like soft baby cries and gentle wh I would honestly never come up with these keywords myself anyway let’s try the soft baby Christ for our first one so go right here click on sound effects right here and paste our first keyword and let’s uh check this out yeah I mean it sounds like a baby sounds so let’s download it and let’s see where this ends so so it ends with the Mia so now we need to import this in capcut and listen for the word Mia so first of all now let’s go back to the project file and locate where logically this sound effect could possibly end in Bethlehem Jesus was born to Mary and Joseph fulfilling prophecies of the Messiah it ends right here all right so I just heard the word so I’m just going to click on M create a marker so you guys can see so this is kind of our territory of the video where this sound effect could be applied so what we can do now is we can actually drag it on the timeline we can cut it off like right here I guess and so now let’s listen to it again in Bethlehem Jesus was born to was born I think when the narrator says that Jesus was born it just makes entire sense it makes complete sense to have this crying baby sound like right here when he says that Jesus was born now let’s uh decrease the volume to about like minus 5 so it doesn’t interfere with the sound and let’s listen to it again with sound effect Jesus was born to Mary and Jesus was born to Mary and Joseph I think I’m going to extend it just one more like this let’s check it out Jesus was born on to Mary and Joseph fulfilling prophecy yeah it’s much better so I I think you guys get the point now so now I’m just going to speed this up I’m probably going to use the very first or the very second keyword of every single output that I got from chat GPT and that way I’m just going to quickly fill up the remaining sound effects so here’s our video after applying the sound effects now I think the last thing we need to do to absolutely take this video to the next level I want to apply this filter called males so I’m going to drag it across the entire video I’m definitely going to decrease the intensity to about 30 maybe let’s check it out yeah it looks much better now what we can do lastly is we can actually mute the song and the sound effects for just the time being and we can go to text and we can go to auto captions and then we click on generate so now once your captions are generated go through and just make sure they’re all aligned which they are I guess except the very last two so let’s fix it let’s uh check it out love Faith and forgiveness yes so there’s some kind of a mistake on this line this line seems very long so let’s just hit enter right here separate the line take it over here I guess it’s uh yeah right like this something very easy now click on any of the text files and go right here to text and then click on templates you just need to choose one of the templates I might just choose this one the very first one so I’m just going to make this a bit smaller just like so and drag it down like this let’s see how that’s going to look full screen yeah I think that’s quite yeah I think that’s good now click on basic and I just want to add some kind of a shadow underneath this uh text so maybe click on glow and change the color of the glow to Black let’s see how this going to look maybe I can increase the intensity yeah I think that’s just going to make a little difference and it’s going to allow this the text to stand out a little more maybe I’m actually going to decrease the intensity back just like that yeah I think it’s going to look much better that way and now we’re finally ready to export our video and just click right here on export and uh select 4K or 1080p whatever you prefer and uh yeah just hit on export and next obviously just hit on export that’s it so if you guys want to see the final product I’m going to drop it right here in the telegram Channel just go through the description you’re going to see final product and it’s going to take you right here to the telegram Channel I’m going to link the exact message so is going to take you to the exact message in the channel to the final product as you can see I’ve already been teasing the upcoming videos so as I’m recording I’m already posting about what I’m going to be uh dropping soon so you really want to check out my channel telegram Channel and just follow along so what are the alternative monetization methods here well honestly there is a lot of them but the particular channel is using a patreon community and roughly I mean they’re offering different uh pricing plans but I’m assuming that6 $6 a month is like an average for them so roughly they’re getting approximately $300 a month give or take which is not bad and they could definitely grow this thing more I’m not sure exactly what they’re offering I guess some kind of a exclusive videos exclusive content and it’s a very common pattern I see especially nowadays for many AI channels like this they just offer a closed community with exclusive content so that’s something you guys could definitely do here you can see a community I think this one yeah this guy is from a previous tutorial of Mine He’s also offering a patreon and this as Astro Legends is also from one of my tutorials recently so as you can see a lot of these AI channels they all are using patreon communities is a way to get monetized so you guys definitely want to check it out I’m like check it out not buy it but like check it out analyze what they’re doing and implement it because it clearly works like okay $300 you might be thinking it’s not a lot of money for some of you maybe uh for some it might be a lot of money but what I’m saying is everything grows just think about the long picture start your community and grow it over time and uh just look where it ends up all right guys don’t forget to check out the AI guy Academy And subscribe to the channel I will see you in the next one chapter 5 viral detective videos with AI this faceless YouTube automation Channel started posting literally 1 month ago and guess what today it has over 900,000 views and makes around $2,000 a month from ad Revenue in just a month guys the crazy thing is that their videos are fully AI generated and can be created in literally 15 minutes and I bet you can do this as well to show you what I mean here is a short clip of their most viral video he immediately began his investigation by examining the crime scene and interviewing Witnesses it has 240,000 views and it’s literally a bunch of AI generated images put together with AI voiceover sounds pretty easy right well easier said than done the secret to this whole thing is using the right AI tools and actually knowing what you’re doing otherwise you’re going to waste time and effort creating garbage videos nobody will tell you this until you’re met with a brutal failure you don’t want that do you here’s where I come into the picture my name is AI guy and on this channel I create YouTube automation tutorials teaching you guys all the secrets about making videos with AI if that’s what you’re looking for I am literally the guy to teach you that everyone wants proof before they can believe it and I get it here’s the clip of the video I created in just 15 minutes which is much better than the one that got over 200,000 views in the quiet town of Riverton Virginia life was peaceful centered around the local St John’s Church the community adored father Thomas a kind and trusted figure for over a decade but behind the church’s walls dark secrets were Brewing Anna green a beloved member of the congregation mysteriously dis appeared one October morning days later her body was discovered murdered inside the very Church where she sought Solace the town was shattered how could something so heinous happened in the place of worship detective Sarah Langston took the case and soon realized there was more to the story than met the eye Clues began pointing towards father Thomas himself who had no solid Alibi as the investigation unfolded dark truths about the priest’s past emerged revealing hidden motives and Untold Secrets That Shook Riverton to its all right you’ve got to decide whether you want to Kickstart your own baseless YouTube channel with an average quality clip like that one or you want to engage your online audience with Crystal Clear videos like the one you just watched so as you just saw I created a highquality colorful video using various AI tools that’s exactly what you’ll be able to do if you stick to the simple tricks I’ll be showing you in this YouTube automation course you see guys the channel we’re modeling is using just static pictures it’s like a slideshow did you notice that it’s super boring to watch yet it’s getting a lot of views this actually means that the niche is very hot and there’s a lot of opportunity for anyone you see the way it works on YouTube is all of these random niches like the one we are looking at today just randomly appear and typically it starts with a channel that has a very solid idea solid enough to Kickstart an entire Niche however since the niche is fresh and people have never seen these particular topics before they’ll watch anything even if it’s a lowquality video because the information is so good and guys I need your full attention now when this happens it’s really a money printing opportunity let me explain when you see channels like that with lowquality videos you need to capitalize on them here take a close look at two other channels I found just When I Was preparing to make this video for you both channels have only been making videos for a few weeks but each already has more than 500 subscribers and is getting decent traction couple thousand views per video sure these are not Millions upon millions of views which is great it means the niche is still very much early on in its existence and the opportunity is there so this is when YouTube automation experts come into the picture people like you and me our job is to identify these channels replicate or model their viral video ideas and here’s the most important piece of the puzzle the main thing is to figure out how to make the videos better in this case these videos have proven to get views even with lowquality visuals because the information given is so good now we’re going to come in and create videos that are just as good on the information side but our videos are also going to be 25 times better in terms of visuals and that is when we start dominating the niche I hope this explanation was helpful and you understand YouTube automation a little better now if not drop your questions in the comments I’m curious to know anyway guys by the end of this video you’ll be able to create a faceless detective YouTube automation Channel yourself no gatekeeping I’ll give you the full blueprint and let me make this clear I will not just show you how to copy these channels to improve your chances of success I’ll also show you how to make videos that are literally 10 times better and look like Netflix level Productions this is literally a One-Stop video with all the knowledge you need to compete on YouTube and you don’t want to miss this but it’s super important you follow all the steps I’m about to share with you otherwise it won’t work so just before we begin the actual tutorial I want you to know that we’re going to be using all kinds of interesting stuff in this video I mean we’re going to be using several AI tools text prompts assets and all that stuff guess what I’ve put together an entire Google doc with step-by-step instructions for you to follow I’ll drop it in my free telegram Channel and you can find the link down below go open the Google Doc then open all the tools and prepare your browser for work don’t forget to subscribe to my telegram Channel as well it’s where we’ll stay in touch all right guys enough of the self-promotion haha let’s begin the tutorial first we need to create a YouTube channel and if you already know how to create a YouTube channel use the timestamps below to navigate to The Next Step however I’m about to share some secret SEO and channel optimization tips so I suggest you just keep watching let’s make this step as quick as possible Go to youtube.com and click on your profile then switch accounts and view all channels next click on create a new channel and you’ll be able to choose a name for your channel now guys pay attention to this choosing a name is a whole science on its own you can’t afford to make a mistake here because it is super crucial in general you want it to be two words maximum clean short catchy and super easy to remember that’s the rule of the game if I leave you to come up with a great name that matches the description I just listed you’d probably get stuck so here’s the trick I’m going to use AI to do the heavy lifting for us head over to chat GPT and paste this prompt it’s a long prompt so I’ll paste it into the Google Doc you can get it there but in short we’re basically asking it to give us some name suggestions for a YouTube channel in the crime story Niche with our ref ref Channel’s name is inspiration so click generate and pick a name that you like then copy it and paste it into YouTube voila now we need to go to our channel settings and add a description you can do this by telling chat GPT the name you chose and asking it to write a well organized Channel description you can even ask it to include some emojis to make it more engaging now just hit generate and watch it come up with an amazing description copy it and paste it into YouTube we now have our name in the Channel’s description what’s next the profile picture of course you know the profile picture helps to register your brand in the minds of your viewers so you have to put some thought into this again there are tons of AI image generators out there and you can go with whichever one you prefer they all work the same way just a little tweak here and there however there’s a particular AI image generator I use all the time and I can guarantee that it works perfectly you may want to consider it it’s called Leonardo AI if you don’t have an account yet you can grab my link in the description below you can try it out for free it gives you 150 characters per day once you’ve created the account it’s time to craft the profile picture now I want you to take a look again at the channel I showed you earlier aren’t they just using text as their logo and some kind of random Banner generated in chat GPT that’s the thing everyone’s out to do things the easy way no one wants to Rack their brain too hard these days looks like an opportunity for us to stand out you see I think we could create a character that looks like a detective that way the channel will be very recognizable and have consistent branding yeah that’s exactly what we’re going to do now you want to ask chat GPT to create design ideas for a character that makes you think of a detective who is solving crime stories the overall Vibe of the picture should be dark and mysterious reflecting the mood and setting of criminal and detective films mine is a long prompt so you can just pause right here and write a similar prompt yourself or you can also grab it from the Google Doc anyway tell chat GPT to give you a few prompt options and hit generate there you have a variety of options just for the purpose of choice next tell Chad GPT which one you want to go with and ask it to turn it into a text prompt that can be used in Leonardo AI Pro tip also tell it the following words do not generate any yourself because as you could guess chat GPT will simply turn off its brain and start generating pictures for you instead haha all right now copy the image prompt and head over to Leonardo AI just in case you don’t have an account yet check the link below and create one anyway once you’re in click on image generation on the left and set the size to 800x 800 since it’s YouTube’s default logo format next up let’s choose the generation model so when you are looking for dark and mysterious look with your outcome and clearly we are in this situation you want to select this model called albo base XL then you want to paste The Prompt hit generate and watch the result pop on your screen you can hit generate a couple more times until you get the one you like download the image and upload it to the YouTube Studio page the last thing you have to do before your YouTube channel is fully set up is to include your channel tags what channel tags do is help the YouTube algorithm understand what kind of audience you’re trying to reach for example we’re presently creating a channel in the crime and detective story Niche since we don’t have any uploads yet YouTube will struggle to know what viewers the algorithm should Target so when you’re on the YouTube Studio page press settings at the bottom left then channel here you’ll see a box where you can enter the tags that describe your channel but don’t crack your brain I can save you the mental stress head over to YouTube tools like tube magic to find the keywords that have the highest search volume and low competition whatever you generate there are the right tags for your channel but here’s how to do it go over to the tube magic website you can actually try it out for a single dollar if you use my link in the description and see if you like it if that’s what you did log in then press this keyword research button doing that will land you on this page right here since we’re in the crime story Niche I’ll add the main keyword Crime Story in the search box you’ll see a bunch of keywords popping up but the ones we’re interested in are the ones with high search volume and if possible low competition so press here and it’ll put the most searched keywords at the top as you can see there are a bunch of keywords like True Crime Story and mystery take those and copy them to the box back on YouTube now you can see this character count right here at the bottom right corner you want to have at least 300 characters in order to to make your channel rank well in search engines okay so keep pasting those keywords until you fill the Box up good our channel is all set up let’s start creating our video we already know our Niche but we still need a video topic that’s interesting the topic of a video is the difference between 2,000 and 1 million views regardless of your script writing voiceover and editing skills it’s the million dooll magic every great YouTuber doesn’t joke with so let me tell you a quick story to prove that the topic of a video is that important we’re going to go ahead and compare two of my recent videos I spent weeks perfecting every detail of this video writing the script editing like a pro and making sure it was the best thing I’d ever uploaded I was convinced it would blow up but when I posted it it didn’t actually perform that well sure it got some views over time but it wasn’t exactly what I expected why did this video fail to perform I asked myself I understood this later on and I’ll share the reason with you right now you see my audience is mostly interested in YouTube automation creating faceless AI content for YouTube and generally establishing a business on YouTube did you notice how I just mentioned the word YouTube three times yeah YouTube is the word and the thing my audience is searching for anything less or more can be a stumbling block for me so if we go back to that failed video you’ll notice I made a tutorial on how to make promotional videos for medical supplements that can be sold on Tik Tok shop sure it was a great piece of information but was that what my audience wanted meanwhile I want you to know that just a few months ago I threw together another video titled YouTube automation with AI 10-hour course it turned out to be my best video by far simply because the idea was just hot and even absurd I mean when was the last time you saw another 10-hour YouTube automation course exactly it’s a one-of-a-kind video that’s why it took off what I’m getting at is spend time researching video topics here’s a method I like using if you remember we used tube magic for the channel tags we’ve already started the trial so we might as well use more of their features since they’re pretty helpful to find good topics go back to the tube magic website and press the video research tool over here you already know the best keywords from creating the channel just take one of those for example detective stories enter it in the search bar and press search what tube magic will then do is reveal videos in that Niche that are performing the absolute best this info is super useful since you can just filter the videos by the ones that have been uploaded recently and boom you have a list of topics that are relevant right now for example this one you can even see that this is the same channel we got our inspiration from at the beginning of this video so we might as well go with that topic since the video got 200,000 views and it was recently uploaded now all we got to do is create a video on the the same topic the first and most critical step to creating a viral video is writing a killer script Yes you heard me clearly never underestimate this part a lot of channels out there are simply throwing together generic scripts using chat GPT hoping to strike gold haha that’s not how it works your topic might hook viewers but what about your script that’s what keeps them locked in you could have the most insane editing ever but if the script is trash no one’s staying past the first minute you’ll have yourself to blame at the end now most YouTube automation channels will tell you to use chat GPT or hire someone on fire D or upwork but here’s the truth those professionals on those freelance platforms are probably just using AI scripts too so what’s the real game plan here’s the game changer I stumbled upon this one AI software a few months back and it completely blew my mind unlike the usual AI tools that spit out boring robotic scripts that sound like they were written by the Terminator this one’s actually trained to craft engaging human sounding scripts that are perfect for long form content it’s called dup duub the crazy part is that you can have a 3-day trial free of cost meaning you you don’t need to pay anything to try this tool out no one can guarantee how long the free offer will be available so use the link in the description below to get this deal before it closes now when you are all logged in head over to the dup duub site click on AI voiceover and ask the AI to write a script for you you just need to plug in the video topic choose the language and set the length it’s that simple for this example the video concept we’re working with that has proven to go viral is called dark secrets of a small town True Crime documentary so watch me as I enter a prompt that will ask dup duub to give us a prompt on this topic this prompt is a few sentences so just go ahead and copy it from the Google Doc now hit generate and boom in a few seconds the AI writes the entire script for you now don’t skip this part read it over to make sure it’s solid and doesn’t have that aiish tone you know this is where you can take it to the next level and you have to do this pretty well so that you get the expected results just keep in mind that AI is here to give you solid foundations especially when it comes to script writing that’s a pro tip for you guys I think you’d better write it down so when it comes to editing the script R AI can help with that too at least with the heavy lifting just click this plus button to make edits you can make sections longer make sections shorter or even translate them if you’re targeting a global audience but here’s the next level trick to really boost your chances of going viral duck duub has another method to get the job perfectly done instead of starting from scratch like we did just now you can base your script on a viral video just find a channel in your Niche with a viral hit copy the link and head back to dup duub click on AI transcription paste the link and in seconds it’ll transcribe the entire video now don’t even think about just ripping off someone else’s script never do that for real you’ll just end up receiving a copyright strike like a dumbass the goal here is to take inspiration from what’s already working so once you have the transcription jump over to chat GPT ask it to rewrite the script for you while keeping the message intact and boom you’ve got a fresh unique script based on a proven concept if you actually want to just get this prompt without having to type it out manually I will drop it in the Google Doc now the next big step in making your video blow up is nailing the voiceover that’s it back in the day you’d have to spend hours hunting down a voiceover artist then shell out a ton of cash to get them on board not to mention all the back and forth revisions which is so timec consuming and annoying but now thanks to AI you can get a pro Lev voiceover in minutes for a fraction of the price so once your script is locked and loaded it’s time to bring it to life with the perfect AI generated voice there are hundreds of text to speech software out there but I like to use 11 Labs since they have a lot of voices to choose from just in case you don’t have an account yet the link is down below once you’re on the platform that looks like this click on voices on the left side now it’s time to choose a good voice and here’s a pro tip for you guys 11 Labs actually has a gigantic collection of voiceovers simply click right here on library to access them what you see on the screen now is a collection of some of the finest AI voiceovers specifically those with the professional voice clone Mark these voices are literally cloned copies of professional voice artists available at your disposal anyway take your time to browse through this page and choose an appropriate voice I will scroll through and try to find something dark or mysterious since I’m making a detective short film once you find the voiceover you like simply click on the add button right here next go back out to the text to speech section now you just have to paste your script in separate paragraphs and click on generate speech and there you have it what could be easier than that here’s another Pro tip for you guys try not to go over 500 words at a time this is because if you paste 3,000 words at once the website will get confused with the format and just give you bad voiceovers so generate one paragraph at a time and until you’ve covered the entire script it may sound a little robotic at first but I’m going to share a tip in a bit that’ll solve this issue it’ll make the voices from 11 Labs sound as real as a human voice artist but first we need to create some visuals for the video surprisingly our reference channel is not really utilizing the power of AI image and video tools to the maximum since they are using simple pictures as their visuals guess what that sounds like a huge opportunity for us we are going to have higher quality imagery just think about it the detective Niche has proven to work in the grand scheme of things there are countless success uccessful movies and TV shows about detective stories that people absolutely love so it is literally an opportunity for one of you guys to become one of the largest YouTube channels in the detective space so I would advise you to keep watching as we are now approaching the technical part of this video making process first we will generate our AI images with the power of chat GPT and Leonardo AI however I want to go the extra mile and truly make something that is worth watching something everyone would be proud of to achieve that let’s animate these pictures and turn them into stunning cinematic Clips using AI tools of course we will start by generating our prompts with the help of chat GPT basically we tell chat GPT to create 15 text prompts based on the script which we can later use in Leonardo AI so enter this prompt and paste your script then press the generate button and it’ll give you 15 different image prompts we can use to create our visuals now if you still don’t have an account with Leonardo AI you can create your free account with my link in the description you’ll get 150 credits a day which will be more than enough to try this video creation method next we need to generate the images so click on image generator and set the size to 16x 9 then you want to copy and paste each prompt from chat GPT the bonus tip is to add ultra realistic at the end of each prompt and you’ll get images that look better than usual then you just want to continue this process copy from chat GPT and paste into Leonardo AI it’s a bit of a repetitive process so I’ll speed it up fast forward 2 minutes and our pictures have been generated wow just take a look at this this is legit it looks looks like

    something out of a detective movie or better still it looks like a detective that’s pretty much a pack of carefully designed AI pictures with Detective scenes now it’s time for the crazy feature I mentioned earlier in order to truly take this production to the next level we need to animate these images guys the best part is we can do all of this without having to leave Leonardo AI first go back to the homepage and then click on personal feed right here on the left to State the obvious it’s the place where you can access all your images with a gallery view now hover over your image with your mouse click generate motion video and press generate then wait a couple of seconds and it’ll add this crazy motion effect making it much more engaging to look at here’s a pro tip for you guys as you can see right here Leonardo AI gives the option to choose motion strength or in other words the ability to choose how powerful the animation is going to be generally speaking I recommend always choosing three or above but never more than seven as it’s simply too much motion you don’t want this because from what I’ve seen AI tends to overdo it that said what you want to do now is to add this motion effect to all the images go through each image apply the motion effect wait a few minutes and then download everything once all the images have been animated the visual assets for the video will be taken care of now once we have the voice over all the images and the whole script it’s about time we put it all together but before we do that we need some music to begin with I personally get all my music from epidemic sound today is no exception and the best part is that you can try it out for free for 7 days with my exclusive link I will drop it in the description below as well as in the Google Doc I’m providing so once you create the account you will end up here on the homepage next navigate to the music tab right here now I want to show you guys something absolutely mind-blowing go back to the Google Doc and copy this prompt I left for you I’ve been using this prompt structure in a few of my tutorials already showing how you can apply it to various niches primarily what this prompt does is help you search for keywords for the music this way we don’t have to use our brains at all and a I will do all the thinking for us so paste this prompt into chat GPT important note in order for this prompt to work properly make sure to paste it into the same chat where you had already pasted the video script so that chat GPT knows what you’re talking about so now I’m going to click generate and as you can see it’s now going to provide us with all these keywords that you can use for a search on epidemic sound it’s quite insane if you take a look at how detailed AI is with the outcome now copy whatever keywords you think are suitable and head back to epidemic sound next start pasting your Search terms one by one and listen through some tunes that pop up make sure to take your time with this step because the whole mood and Vibe of the video and consequently the quality will greatly depend on your music selection choices I’m going to download these songs and proceed to The Next Step well the next step is to apply sound effects these can be used to highlight something important or just to make the viewer hear what’s happening on the screen for example if something important is about to be said add a riser on the other hand if something is moving add a whoosh effect finding the right sound effects can however be a real headache so let’s literally go over the same process we went through with the music stay with me this video is getting getting more interesting at this point just go back to our Google doc and copy this prompt to generate sound effects you already know the drill by now go back to chat GPT and paste this prompt in a matter of moments you will get all the keywords you can use to find your sound effects then return to epidemic sound and start pasting your sound effect keywords don’t forget to listen through them one after the other and download the ones you like finally we are coming to the climax of putting everything together voice over all the images that have been animated a whole script and music I finish up with cap cut for videos like this since it’s free like all the other tools and you don’t really need any advanced features for this however cap cut also offers a pro subscription for those who want to have access to Next Level animations transitions effects and additional export settings to really make their videos look more professional than others for that you can grab my link down below and try it out for 7 days free all right all you need to know now are the features to use which is exactly what I’m about to show you start off by creating a new project and import the visuals as well as the voiceover remember that I promised to show you a trick to make the voiceover sound more human here it is after you’ve dragged the voiceover to the timeline use the razor tool and cut out all of the pauses like this slightly overlap them a little and you’ll have created a jcut that will give your voice over a higher pace and make it sound more human without these long AI pauses that usually occur when using stuff like 11 Labs repeat the process on the entire voice over and make sure it sounds natural this is literally one of the biggest virality hacks that will absolutely blow up anyone’s mind compared to if you decide to ignore it to make to make things easy I like to highlight everything like this rightclick it and then press create compound clip this will compound your voice over to one single element so that it becomes easy to drag around and work with now add all the visuals to the timeline and make sure you set the size of the canvas to 16 by9 to begin with let’s just add a simple transition between all of our images to make it look smoother so click on Transitions and search for mix drag it between two clips and hit apply to all on the right Additionally you can try out the black smoke transition to keep that dark detective Vibe across the video our video now looks good but it still doesn’t have the dark and mysterious vibe that I’m looking for take a closer look so let’s click here on adjustment and add a new adjustment layer drag it across the entire video and find a vignette on your right you want to drag this around to plus 20 and you’ll get these dark Corners basically what I’ve done here is simply to add some filters to the video it’s just a subtle change but it makes a big difference you know if your AI images don’t cover the entire voice over you can either just go back to Leonardo Ai and generate more or highlight all of them if you want to show the same image multiple times right click and press create compound clip then you can just copy and paste it till it covers the entire voice over keep in mind that if you only copy and paste them it’s going to be a bit repetitive it’s however up to you if you want to spend the extra time generating new images or not now that all the visual content of our video is done let’s proceed to designing the sound to take this video to the next level this is what professional YouTubers do every day Begin by dropping dring the audio tracks A good rule of thumb is to increase the voiceover volume slightly to around positive two after you have done that select the music track and decrease the volume to anywhere between -7 to 25 couldn’t tell you exactly as it often depends on the volume of each song after you have figured all of that out you have nothing else to do than proceed to sound effects just listen through the voice track and try to add as many sound effects as possible if you really want to take your video to the next level you could be adding sound effects every 5 seconds or so now there’s only one more thing left to do which is adding the captions captions are the text that shows up often on the bottom half of the screen displaying what’s being said by the voice over so to add those automatically using cap cut click on captions and then generate they’ll look kind of boring in the default style so click on templates and choose the one that you consider fits your type of content that’s literally all the editing you’ve got to do now you’re ready to export the video which means downloading it click on export and set the settings to 1080P and 60 frames per second and there you have it a stunning crystal clear YouTube video apt for any channel so guys I will upload the final product in my telegram Channel later as well as the Google Doc the link will be down below make sure to check it all right now you know how to make word class videos with AI but how do you grow and Achieve success on YouTube I think that’s the big question for anyone watching this video right now well all you got to do is repeat this process every single week or day if you want to grow fast and stay consistent with it most channels post a few videos and quit because they didn’t get any views but before you do that listen to what Mr Beast has to say about it is make 100 videos and improve something every time do that and then on your 101st video we’ll start talking like maybe you can get some views you heard him 100 videos you can succeed if you don’t quit too soon now there are a couple of things I couldn’t go over in this video like thumbnail design SEO and monetization if you’re really interested in any of that stuff check out my free 10-hour YouTube automation course where I explain all that in detail you can click on it now all right guys thanks for watching subscribe to this channel if you like this video see you in the next one chapter 6 YouTube automation for beginners 27 minute training exactly 1 year ago I started a faceless YouTube automation channel that has already garnered over 4 million views and over 150,000 subscribers so far I have made over $14,000 on YouTube with ad Revenue alone plus my team and I are now run a business called AI guy Academy we currently make over $32,000 in monthly recurring Revenue our Academy is ranking number 17 amongst thousands of other communities and the way we achieve these results is simply by teaching people how to make money online with the help of YouTube and AI so in this video I’m actually going to leak a presentation that I did today in one of our weekly calls where I will present to you the absolute foundations of YouTube Automation and the very basic rules to the game of YouTube as a whole by the end of this video you should have no confusion about what YouTube is what direction you should take and what your actual steps should be just before I begin I have a free to jooin telegram Channel where I post content and AI updates dates additionally if you want to access this notion template that you see on the screen right now the same template I’m going to be using throughout this presentation you can customize it you can downloaded you can use the links all that good stuff I’m going to link this notion template inside of my telegram so the link to the notion template and telegram is going to be all down in the description you can just click on it now guys if you’re actually serious about YouTube Automation and making money online in general really consider checking out AI guy Academy we just did a fresh rebranding we added a bunch of new courses like the YouTube automation course where I literally just laid out for you the entire blueprint for how to play the game of YouTube anyway guys if all that sounds interesting all the links are going to be down below go check it out but without wasting any time let’s actually get into the YouTube automation presentation for beginners YouTube automation 101 so in this quick introduction we are going to go over the absolute basics of YouTube Automation and for everyone who is beginner to this uh whole thing I hope this is going to bring absolute Clarity the business model breakdown let’s go so YouTube automation channels are run as a business rather than a creative process that’s something you should understand from the start you don’t have to reveal your identity when running a YouTube automation Channel although you can like I do it myself the business model is called YouTube automation because every step of the process can be outsourced both humans and AI tools can be involved now you are in control of what you do don’t get me wrong there is nothing wrong with creating content I will give you a quick example I’m starting to rapidly Outsource some of the production Parts on my channel such as video editing so I can spend more time ideating videos and actually creating content that allows me to to hire less people and make more money as a result however over time it is possible to Outsource up to 90% of the workload so in my case that would be Outsourcing Outsourcing even the script writing part and just checking in with the channel and providing ideas and uh I always recommend to learn every step of the process to understand Outsourcing better and create videos that is absolutely essential so YouTube automation has reached New Heights and popularity thanks to the recent surge of AI which allows us to produce higher quality videos for a lower amount of effort you can create Netflix level grade videos now with AI plus capcut which is something that I cover in the course and uh once you understand the YouTube automation business model you can copy and paste the formula of how to create and run a successful channel uh to different channels in nichas letting you run multiple successful online businesses Why YouTube so YouTube pays you for the amount of views you get which is one of the primary ways to make money it’s also called as ad Revenue especially if you create videos in a high paying Niche that you know that is super beneficial one of the it’s also one of the most popular ways and efficient ways to make money on YouTube for instance Instagram does not pay you for views at all and Tik Tok has Creator partner program but it doesn’t work everywhere and it’s whatever I hear funny stories about it but YouTube ad revenue is just works like a Clockwork on other social media apps such as Instagram uh posts often die down to after 24 to 48 hours within posting on YouTube if your videos optimize correctly the algorithm will always fight to promote your video think of it like a digital real estate now YouTube is the second largest search engine in the world every day Millions upon millions of people visit to get their questions answered whatever your Niche is next up YouTube videos can still be getting views years after the video has been uploaded yeah like I kind of mentioned already and if you create if you create videos about searchable topics your content will become Evergreen meaning your videos will be getting passive views over time and the passive views means passive income next step is when and how channels get paid now obviously add Revenue I’ve already mentioned this a lot but long story short in order to start receiving ad Revenue you need to you need to hit 1,000 subscribers and 4,000 watch hours that were accumulated from your long form videos not shorts don’t confuse it please and YouTube will start placing ads on your videos and you will get paid via Google AdSense all right so basically you hit the threshold you do this and that to get monetized and uh you then split money with YouTube from the ads AdSense and the advertisers that come to the platform okay so that’s just the most like traditional rather easy way to make money now the next uh these are kind of the business models that you could potentially build uh on top of your channel so first of all is Drop Shipping so it’s selling your merch or creating a store relevant to the channel I don’t know selling coffee mugs that would be called A Drop Shipping operation but typically you would be using sites like Shopify or autods autods is like a it’s like a website AI tool for Drop Shipping so check it out if you’re into that uh now next step is just straight up selling digital products and you can do that on school you can do it with clickfunnels and you can do it with so many more ways there’s you know I could I could make a whole other lecture on how to do that but yeah that’s a great way to do it next uh step is affiliate marketing so here are some uh websites that’ll help you with affiliate marketing now what is it affiliate marketing it’s simply promoting something and once once someone clicks on a link on your link uh you get a commission so on future pedia you can find softwares uh also on product hunt and then on Amazon Associates digit store and ClickBank you will find the traditional products to advertise now next step is obviously getting brand deals but that would be something you will encounter later on as you grow that’s not everything okay so this the space is evolving so rapidly there are new moneymaking opportunities appearing every 6 to 12 months so I cannot mention everything now top level YouTube automation channels use a mixture of these monetization options to maximize their earning potential and here’s a pro tip always strive to build multiple income sources on YouTube not only you will make more money obviously but you will protect yourself say your channel gets demonetized uh it could happen and the views are going to drop or your PayPal account gets Frozen that’s you know whatever stuff can happen so building several income sources on YouTube from day one is just a healthy exercise now let’s move on to the next step is YouTube terminology these are the terms you uh you can see get thrown around around a lot so the first one is rpm so it’s actually how much money you earn per th000 views after YouTube takes its 55% cut is the metric with we care about the most so for example if a Channel’s RPM is $3 1 million views on this channel would equal to approximately $3,000 in add Revenue now CPM is essentially the same metric but that’s before YouTube takes its cut so typically like if your CPM is $10 your actual RPM would be around four $4 or so next one is CTR so it’s how often people click on your video after seeing the title and the thumbnail all right so next time is the watch time or it’s also called watch hours I believe in the YouTube Studio it’s the total agre time people spend watching your videos and the next one is avd average view duration and it’s probably one of the most important ones you really should be looking at at the start of your journey it is how long people spend watching your videos on average uh usually displayed as percentage of your video length and the required minimum for verality is 20 to 30% the goal is 40 to 60 Mr Beast does something like over 80% so the higher it this the better it is obviously all right let’s see if we’ve had any questions so far yes we have um Edgar says can we do this in other languages as well like Spanish will they will all the tools work in such language including chat GPT ET uh yeah I actually don’t recommend to really enter Spanish uh language Niche because it’s some of the lowest RPM niches it’s like $1 on average but he could yeah Chad gbt Works in many languages I actually use it in Russian sometimes another question is is there a Target CTR that we should try to achieve to YouTube algorithm to promote that content that’s actually an amazing question so over over time my CTR typically once the video is posted it’s like peing usually it’s 10 to 13% and then over time it goes back to between 5 to 7% the more time goes by the more views you get the lower the CTR gets obviously because YouTube just keeps recommending your video and I hope it makes sense so first it recommends it to your audience so that is why the CTR is higher at the start and once it starts recommending your video to a random audience that is when your CTR drops but yeah between 6 to 7% the next up is the importance of a niche so you cannot create random videos on random topics you need to have the vision and direction if you make videos about Ronaldo and Messi for example which are football players for anyone who doesn’t know then you’ll be in the sports Niche obviously and then you cannot just suddenly create political videos on that same channel where you posted videos about sports being specific with what videos you create makes it so much easier to grow your channel as you are not confusing the YouTube algorithm them with what your channel is about when people subscribe to a YouTube channel they expect to see the same type of content regularly so uploading anything on a different topic will result in your viewers not clicking on your videos and uh here are some for anybody who’s actually following along here are some AI tools for Niche research vid IQ and Tube magic the absolute best one for this purpose is vid IQ I recommend checking it out and next up is the niche you decide to create your YouTube videos in will determine how much you will get paid so for for example if you choose real estate as your Niche you would have a higher tier audience meaning your videos would be more desirable to advertisers as your audience would have a higher purchasing power whereas if you made videos for kids based in low tier countries advertisers would be less willing to pay YouTube money to display their ads on your videos meaning your channel would be making less money all right I hope it makes sense so if you Advertiser think about it if you want to promote your credit card company where would you go to a video again where real real estate is discussed the adults are the target audience or some kids cartoon channel I hope it’s self-explanatory now these are some of the most expensive regions so to speak these are the countries that have to have like some of the highest bu Powers so these languages you know the markets and the regions you should be targeting but of course just my best advice obviously just do English because it’s you know it’s the most spoken language in the world so it’s just the way to go about it now higher tier audiences won’t usually TR millions of views for your channel is your content will be for a very specific Niche so and low low tier audiences content can have a very broad appeal allowing your content to potentially earn millions of views there is more earning potential through having a higher tier audience as you can sell products or provide services to them for example you’re a lawyer firm making educational content about law and then you provide specific professional help on your website that is linked in the video’s description yeah I hope that that right here is just I explained how most of the modern businesses work so they go on YouTube provide some kind of value and then they attract people that way the next step is the YouTube automation Pathways uh the first kind of a pathway which I don’t recommend but I just want to mention anyways so you guys are aware of it is the trend focused the style of content would revolve around trending topics if you are early to create videos about a trending topic then you can potentially make a massive profit on the flip side if you are late to the wave of the hype you will end up getting little to no views and end up with wasting your time or money if you’re working with a team it only makes sense if you’re experienced and have a team and the event is truly big and noisy so here’s what I mean we all know there was a finy virus in 2020 we all have to agree that this event was like massive everybody was talking about it for multiple months and so at the time if you knew YouTube you had some resources you know how to make videos fast like when I say fast like can you make a video within the next 6 hours 4 hours if you can then when you these kind of events they happen every couple years so just be aware there is a lot of AD Revenue money to be made because these videos get millions of views quickly but okay that’s just for your information but what actually works is Evergreen content it revolves around the idea of creating content that will forever be bringing your views AKA forever making your money Evergreen content usually consists of educational videos that teach someone how to do something being specific with what videos you create makes it so much easier to grow your channel as you you are not confusing the YouTube algorithm with what your channel is about and here are some examples of Evergreen channels so obviously educational longterm searching how-tos popular World figures topics historical events I would really not suggest to go about figures that’s like online uh but stories they also have a green creating a brand name Logo and a banner so the name is the first step obviously and to find what channel names are suitable for your Niche look at how your competitors have named their Channel you can either just copy their names and just adapt them tweak them or you could use Chad GPT to help you come up with the name ideas but honestly my own name came from just hours of brainstorming and sitting here on YouTube playing with the available usernames here’s another Pro tip actually sit there and play with available usernames on YouTube that is how I came up with AI guy so I chose AI the word AI is like the first part of my username and then I was just playing with the second part guy was available that’s how my name came all right logo and a banner keep in mind you do not need to have fancy art on your Channel or anything like that my own Banner was made in canva in 5 minutes on my other channel I made all my art in paint also in like 2 minutes and both got monetized but what I’m trying to say here you need to have some kind of a art logo and Banner in place what exactly you have in place it doesn’t matter okay you can use AI tools to generate the image I linked here a AI image generator you could use canva or photopia both are free you could hire a freelancer if you want some fancy stuff it’s totally up up to you your vision and you really want to look at what your competition is doing because I could not tell you I don’t I don’t know what channel you’re making if you really want to have some kind of an actionable advice and guidance about this I actually have made these YouTube courses where I explain this process entirely and it’s also been explained in the courses it’s just very technical stuff but it’s all there uh now the next step is management of a channel so what are the variables that you need to control uh or what’s like the order so first up is video adiation that is scripting then it’s voiceover then it’s video editing thumbnails SEO uploading and channel management and honestly there’s more stuff and uh like I mentioned earlier is a hybrid business model so you get to decide whether 95% of everything is outsourced or you are involved in 30% of the process ideally you want to Outsource at least 85% of the workload or leverage AI to achieve that once you build your own system that allows you to create high quality content consistently I forgot to mention here consistently without having to put in your time that is when this business model becomes profitable okay so you either have money or you have time you get my point since it’s unrealistic to have everything outsourced when starting out I mean because of financial limitations and lack of expertise here is how we will handle each step of the content creation process ourselves so the first natural step is research and in the research part the most significant mistake people make is coming up with video ideas that they want to see and not what their target audience wants to see so how to to find ideas first of all go to Google Chrome and open incognito tab and go to YouTube find top creators in your Niche go to their profiles and look at their most popular videos from the last 12 months create a Google doc and write down their most popular videos view count title thumbnail for like everything what everything they use and do this for five different creators that way you will already have an incredible database of uh what works in your Niche and that that you can use to at least get started on YouTube do uh research with AI as well you you can download the Google Chrome extension called viq and uh it’s something I use myself on all the time on YouTube and it will show you views per hour trending videos certain demand metrics how quickly a video was getting views upon publishing for example video tags and so so much more crucial data that you will not see otherwise and helps me personally to identify performing videos inside of viq there’s also personalized AI coach that you can connect to your channel and it will do research based on your existing data so that’s super crucial and uh I recommend using it another free option is using Google Trends you can actually go to viq and for free you can get some keywords out of it once you do that if you’re on the budget let’s say you could go to V uh Google Trends with the keywords and you could type in the keywords and identify trends that way step number nine script writing now script is an extremely important if not the most important variable here without a good script the average view duration for your videos will be low so be sure to take your time creating your script that’s really super crucial IAL like a boring script with a boring script the video will not perform and it does not matter what happens on the screen doesn’t matter what kind of visuals you apply and so there is really three ways to get scripts uh first of all is write scripts yourself now if you really analyze like over 30 scripts of your competitors like not just watch the videos but actually get their scripts and read it like formulas you will naturally understand script writing I can promise you like there’s going to be patterns certain wordings they use phrases it’s going to all make makes sense uh next step is obviously you could hire someone on Fiverr uh it’s probably script is the first part you should really Outsource even if you can barely afford it really consider Outsourcing it and uh alternatively if you’re doing like uh live videos you’re just talking on camera for example and you just need some kind of a rough outline you can use tools like tube magic they can provide you with a bullet point list upon request and that just makes life easier so something like I I’m doing myself right now just reading along of a list AI like to can provide you with such uh bullet points all right so next step is uh voice over so for voice over you can use AI hire Freel freelancer or use your own voice if you’re going to use AI I recommend 11 Labs it is what I use myself on AI guy and it is monetizable but uh you would need to have commercial license and to do that you would need to have the paid version uh just for transparency it doesn’t have to be 11 laps there’s a lot of other AI voice servers uh you just always make sure to get the commercial license to avoid any kind of issues Additionally you could hire a freelancer like a voice actor to make your voice server even more expressive and entertaining although I would argue like yes today is of today it would make a difference but who knows where AI voice servers are going to be in a year from now I’m just going to stick with 11 labs for my videos but yeah just know that there is voice over voice actors as well video editing well yeah I don’t have much to say here my video editing software of choice is cap cut so if you want to try the pro version it’s here but I strongly recommend you to learn how to edit you will you need to understand this process later on when you Outsource videos in order to really evaluate fair price for edits that you receive from Freelancers because some people claim to have really high skills but it’s not the case they’re just going to deliver a bad job and you need to see that you need to identify that or you need to tell them how to fix a video how to make it better so you need to speak the editing language so to speak here’s my free capcut editing course attached here inside of this one uh there’s also a cap cut course I have in the academy so you can check it out yeah title and thumbnail those are really really important now the title and thumbnail for a video is what the viewer sees before deciding if they click on the video or not think about it your title and thumbnail is like a selling point of your video it is literally the first thing that people encounter when they see your video okay so keep that in mind uh without a good title and thumbnail for your video you will not get any views as no one will want to click on your video your title and thumbnail need to be at the same level as your compet competitor or else they will be stealing all of your potential viewers here are three elements that make an excellent thumbnail usage of high contrast images minimal text used on your thumbnail and making sure your thumbnail is in high resolution and something I forgot to mention here is something I talked about in the thumbnail Mastery course is the uh using the rule of thirds so always having a objects placed in the thirds on your screen that makes the picture look very organic yeah let’s move on SEO and uploading as I mentioned before YouTube is the second largest search engine in the world to rank at the top of the search results you need to optimize your SEO usage for that I use viq it’s uh actually had a full uh keyword strategy explained in the automation Empire course it’s over an hour alog together so you should really check this out uh this lesson will give you a fundamental understanding of the whole keyword process and when it comes to video tags hyperfocus on what the video is going to be about and and don’t be to bro as well so really video tags and keywords are is the same thing and for SEO use three hashtags that are relevant to your video and finally use keywords in your in your description with the top line and incentivizing people to watch your video so the first 200 characters are super crucial uh for SEO purposes now next up is production line so I think I already mentioned this briefly yeah I realized I made this twice but just in case it’s still confusing to you first we analyze the competition we research our Niche then we come up with a video idea a bunch of them actually next up is we write a script make the voice over edit the video create thumbnails upload publish and then we do our post upload game so we share the links distribute the video post the links to our Instagram stories Etc whatever it is you’re doing but it is actually important to distribute your video some somewhere else you know not just rely on YouTube’s algorithm to push it out number 15 avoid these mistakes first of all don’t delay it uh time is not playing in your favor as far as starting on YouTube in general so just get to action all right don’t overthink and just start uploading imperfect action is better than no action might sound cliche and too generic but it’s it’s that simple all right it’s the simple truth yeah I just want to say that imperfect action is better than no action but also keep in mind there’s no such thing as perfect action at all nobody’s perfect we never will be so uh every action that you make moving from here on out is always going to be imperfect okay so just start like literally just start and I know it’s you hear it over and over again and I’ve said this multiple and multiple times and I think I did this on the last call and it might have even been on the private call where I expressed the fact that I tried to chase perfection without taking action for years like actual years I did not do a specific action that I was supposed to do for years due to the fact that I thought it wasn’t perfect it wasn’t ready when uh I realized at the end of those years that I was wasting my time I wasted I had wasted all that time I had to come to that conclusion and then just start posting imperfectivity or imper in perfectly and uh lo and behold um results started happening because you only get results when you start to post when you start to actually take action and you don’t get them when you think about trying to be perfect all the time so don’t uh take my advice and don’t make my mistake and wait forever and ever just because you want it to be perfect because it never will be yeah that’s true well the next advice is again back to being technical is do not buy followers or likes or no follow for follow like for like I don’t care what it is just be smarter than this do not engage in these kind of activities I see some people asking me I bought followers now what do I do I don’t know it’s not something you should be doing the next advice is stay out of kids niches due to potential legal issues and specific regulations avoid at all cost working with Freelancers here we’re kind of approaching the Outsourcing stage that’s actually really the stage my channel is currently at actively so these are really hot fresh tips that are been Gathering within the last month so always ask for work examples and portfolios to verify the skill level of a potential freelancer uh be sure to pay your freelancer on time be like do everything professionally on your side be clear with payment structure always clarify the payment structure before making the deal are we doing PayPal are we doing crypto Etc always use a middleman system like Fiverr the number three and four account together and never pay up front by a telegram especially if it’s a stranger like it’s okay to pay someone up front but if it’s your friend or you’ve worked before but I see so many people unfortunately just getting scammed by paying random people on telegram up front like it’s it’s 2024 so definitely be more aware of that next step is be clear with your instructions and what you want from the very start always ask freelancer whether your instructions are clear ask them to kind of say back what you said just to make sure you’re on the same page uh next step is you want any freelancer that works for you to be working effectively motivated and invested in your project this will make your channel perform better overall Freelancers are always looking for work you can use this to your advantage when negotiating deals asking for a lower price and Pro promising the long-term work that’s really the leverage if you want to work longterm you can negotiate a salary of some kind a win-win situation build good relationships with Freelancers as they become an integral part of your business and team really that’s kind of the mentality I have personally anyone I try to work with I really try to picture working with this person for the next 5 10 years and it’s just I believe that’s the best way to go about it next up is have several Freelancers in place for each aspect as you don’t want to be relying on one person all the time and look for fre Freelancers in specific Discord servers or telegram channels so because most of the people would tell you go to Fiverr and nwork actually now that I really think about it every single freelancer I’m actively working with I met on telegram or Discord not Fiverr look for alternative ways to find people and how would you find these discords or for example there’s a telegram Channel I have a telegram Channel or so I’m a YouTuber I have a telegram Channel or I’m sure there’s many like editing you know YouTube channels they also have uh Discord servers and so on so I hope hope that helps next step is quality control I want you to really adapt this mentality and I adapted this from Mr Beast he said this in one of his podcasts but each video that you upload must be better than the previous one doesn’t matter how exactly whether it’s an editing trick a thumbnail tweak or a new intro hook but you must strategically and intentionally look at your previous video be like okay this sucks now how do I make this better and then you make this better and you upload the next video that way and that was the YouTube automation Basics from me now let’s uh answer some questions all right guys thank you for watching this video don’t forget to check out the AI guy Academy And subscribe to the channel I will see you in the next one chapter 7 viral talking avatars full course what I’m about to share with you today is going to change the way you think about YouTube in just one year a small group of faceless channels has managed to completely dominate the AI Niche on YouTube we’re talking about the kind of success that most creators only dream of I’m not here to waste your time with theories or flu this is real actionable information that has been tested and proven by some of the most influential AI channels out there these channels like mine AI guy or like digital income project and howto AI have managed to pull in millions of views and thousands of subscribers all while staying behind the scenes faceless the power of AI has given us the ability to create content that not only engages but also attract the audience making them want to come back for more this is isn’t just about making videos it’s about creating a system a machine that works for you 24/7 generating views subscribers and revenue on autopilot let’s take a moment to appreciate what’s been accomplished here my channel AI guy gained over 160,000 subscribers in less than a year and that’s just the beginning alongside other innovators like digital income project and how to AI we’re completely dominating the AI Niche on YouTube we’re not just riding the wave we’re creating it and keep it mind these channels are pioneers setting trends that others will follow they’ve managed to create viral talking avatars that not only entertain but also engage audiences in ways that were unimaginable just a few years ago and today I’m going to show you exactly how they do it you’re going to learn the secrets Behind these channels success so what’s the game plan for today we’re going to dive deep into the world of AI generated talking avatars I’m going to walk you through three powerful methods used by the most successful AI channels on YouTube we’ll start with a method used by howto AI where we’ll generate an avatar that combines AI generated portraits with real human images we’ll move on to the style of digital income project where we’ll create a neon themed Avatar with animated backgrounds and finally I’ll show you my own technique the one that’s helped me build one of the fastest growing faceless AI channels on the platform each method has its own unique style and approach but they all share one common goal to create avatars that are not only visually stunning but also highly engaging these avatars are designed to grab your audience’s attention and keep them hooked from start to finish and trust me once you’ve mastered these techniques you’ll have everything you need to create content that stands out in a crowded marketplace now before we jump into the nitty-gritty I want to make sure you’re getting the most out of this video I’ve put together a Google doc that contains all the steps we’re going to cover today along with the exact prompts and tools we’ll be using this dock is going to be your blueprint a step-by-step guide that you can follow along with as you create your own avatars and the best part I’m making it available for free in my telegram channel the link is down below so make sure to go on it and while you’re at it check out the AI guy Academy we have live weekly calls with Channel reviews some fresh courses like the automation Empire and the Elite Series where I show all the secrets of creating my own channel and so much more the link is down below are you ready for this let’s go all right now that we’ve set the stage let’s dive into the first method creating a talking Avatar in the style of how to AI this method is perfect for those who want a vis visually striking Avatar that blends AI generated features with real human elements giving it a unique and engaging look first things first we need to generate our AI avatar for this we’re going to use Leonardo AI one of my go-to tools for creating high quality images if you don’t have an account yet no worries the link is in the description and it’s super easy to get started once you’re inside head over to the image creation section here’s where the magic happens on the left side you’ll see options for setting the image Dimensions since we’re creating an avatar that will appear in a vertical video format you’ll want to set the dimensions to 9x 16 this aspect ratio is ideal for platforms like YouTube shorts or Tik Tok where vertical videos perform exceptionally well make sure to also select the maximum resolution to ensure that your avatar looks crisp and professional next let’s talk about the generation model for this Avatar we’re going to use the albo base XL model this model is fantastic for creating detailed realistic images that still maintain a touch of that AI generated uniqueness also don’t forget to select anime right next to it this will give your avatar that distinctive style that howto AI is known for now it’s time to craft the perfect prompt in the Google Doc I provided you’ll find a detailed prompt that you can copy and paste directly into Leonardo AI this prompt will instruct the AI to generate a character that fits the look we’re going for think along the lines of a dynamic expressive face with clear bold features hit generate and let Leonardo AI work its magic it might take a few tries to get the Perfect Image so don’t hesitate to generate multiple versions until you find the one that really stands out once you’ve got your image download it and we’re ready to move on to the next step all right now that we have our AI generated Avatar it’s time to blend it with a real human image to give it that extra layer of realism and personality this is a technique that how to AI uses to great effect combining The Best of Both Worlds to create something something truly eye-catching for this step we’ll be using a tool called photo which is like a free web-based version of Photoshop if you’re not familiar with photo P don’t worry it’s very userfriendly and I’ll walk you through the entire process open photo p and create a new project import your AI Avatar next search Google images for a human image that matches your Avatar’s Vibe like excited guy or happy woman choose a highquality image with a similar pose or angle save it and import it into photo P now comes the fun part combining the two images first use the magnetic lasso tool in photo to carefully outline the head of your AI Avatar click around the edges of the head and photo P will help you by snapping the selection to the edges of the image once you’ve got the head outlined copy and paste it onto a new layer then do the same with the human image but this time you’re going to crop out everything except the body next drag the two layers together aligning the AI head with the human body you might need to resize or rotate the images slightly to get the perfect fit once you’re happy with the result save the image as a PNG file so that it maintains a transparent background this will make the next step animating the Avatar a whole lot easier now that we’ve got our hybrid AI human Avatar it’s time to bring it to life using cap cut cap cut is a powerful free video editing tool that’s perfect for this kind of project especially if you’re aiming to create content that really stands out on social media platforms first open cap cut and create a new project import the image you just created in photo P this will be the foundation of our animated Avatar drag the image onto the timeline to get started the first thing we’re going to do is animate the Avatar’s movement on the screen start by selecting the image on the timeline then look for the key frame button key frames allow you to set specific points in time where the image will change position size or rotation place your first key frame at the start of the timeline with the Avatar positioned just off screen then then move forward a few frames and drag the Avatar onto the screen placing it where you want it to appear next add a few more key frames throughout the timeline to keep the Avatar moving this could mean sliding it across the screen making it bounce slightly or even rotating it for a dynamic effect the key here is to keep the movement smooth and natural nothing too jarring or fast as that could be distracting to the viewer after you’ve got the basic movement down you can add some additional effects to make the Avatar even more engaging Aging for example you could use cap Cuts animation presets to add a subtle zoom in effect or apply a fade effect to make the Avatar appear and disappear smoothly once you’re happy with the animation make sure to preview the entire sequence to check for any issues if everything looks good go ahead and Export the video you now have a fully animated talking Avatar that’s ready to be added to your YouTube video now that you’ve seen how to create a talking Avatar like how to AI let’s talk about how you can take this method and really make it your own the first thing I’d recommend is to play play around with different prompts in Leonardo AI the prompt you use is crucial it’s what directs the AI to generate exactly what you’re looking for don’t hesitate to tweak the wording try out different models or even experiment with the settings each small adjustment can lead to a completely new and unique result which might be the perfect fit for the style you’re aiming for when you’re animating your avatar in cap cut the key frames are your best friend they’re what make your avatar move and come to life on the screen I encourage you to experiment with the placement of these key frames try different mov ments make your avatar slide bounce or even rotate a bit the goal here is to keep the motion fluid and natural it’s a bit of a balancing act though too much movement can be distracting while too little can make the animation feel static with a bit of practice you’ll find that sweet spot where the animation enhances the content rather than overpowering it as you’re blending your AI Avatar with a human image having a reference image on hand can be incredibly helpful it gives you something to compare against ensuring that the final image looks cohesive and natural the aim is to create an avatar that feels like it could exist in the real world even if it’s purely a product of AI one thing to always keep in mind is your audience the animation should serve the content not the other way around if the effects are too flashy or overdone they might pull the viewers attention away from what you’re actually saying Simplicity often wins here your viewers should be engaged with the story you’re telling all right let’s move on to our next method where we’ll be creating an avatar in the style of digital income project this Avatar is known for its cool neon themed look paired with a dynamic animated background what’s really great about this style is that it stands out immediately there’s a certain Edge to it that makes the content feel both modern and engaging to get started we’re going to head back into Leonardo AI but this time we’re aiming for something a bit different instead of copying the digital income project Avatar exactly we’re going to put our own spin on it it’s important to avoid any potential copyright issues and besides adding your unique touch will help your content stand out even more once you’re in Leonardo ai go to the image creation section just like we did before this time set the resolution to a landscape format around 16 to9 with Dimensions like 1536 by 864 which is ideal for YouTube videos for the generation model select Leonardo diffusion XL and choose Dynamic next to it this model is excellent for creating vibrant high contrast images that really pop now here’s a little trick to make sure you’re Avatar has that digital income project Vibe without being an exact replica find a screenshot of their Avatar just pause one of their videos and take a quick snap then upload that image as a reference in the image guidance section but here’s the key set the strength to around 0.30 so the AI uses the reference image as inspiration but doesn’t just copy it this way you’ll get an avatar that’s similar in style but still Uniquely Yours hit generate a few times and see what the AI comes up with you might need to tweak The Prompt or adjust the settings to get something you’re happy with but that’s all part of the process once you’ve got an avatar that you love go ahead and download it we’ll be using it in the next steps to create a dynamic eye-catching video now that we’ve got our custom avatar let’s take it up a notch by adding a dynamic background this is one of the standout features of the digital income Project Style the animated background creates a sense of depth and movement that keeps viewers engaged to create this background we’re going to jump into cap cut open up a new project and import your app Avatar before we dive into the animation let’s create the background itself one of the coolest effects you can add is a rainy window effect which gives the scene a moody cyberpunk Vibe start by selecting the effects tab in cap cut and searching for a rain effect rainy season 2 is a great option for this drag the effect onto the timeline but don’t stop there adjust the settings on the right hand side to decrease the atmosphere to around 70 to 80% and reduce the blur slightly this will make the rain look more subtle and real istic rather than overwhelming the scene next let’s talk about masking we want the rain to appear behind the Avatar not in front of it to do this we’ll need to create two layers one for the Avatar and one for the background start by duplicating the Avatar layer now click on the top layer the Avatar and go to the remove background section use the Color Picker tool to select and remove any background color from the Avatar layer leaving just the Avatar itself once the background is removed the rain effect will be visible ible behind the Avatar creating a layered Dynamic look you can further enhance this by adding other effects like a subtle glow or light Reflections to the background layer making the scene feel even more immersive now that we’ve got our background sorted it’s time to add some life to the Avatar itself one of the signature elements of the digital income Project Style is the animated mask that moves in sync with the Avatar’s speech this little detail adds a lot of character to the Avatar making it feel more alive and engaging to start we need need to separate the mask from the Avatar so we can animate it independently go back to your avatar and cap cut and zoom in on the face use the magnetic lasso tool or pen tool if you’re in another software to carefully select the mask once you’ve got the mask outlined copy and paste it onto a new layer now that you have the mask as a separate layer it’s time to animate it the goal here is to make the mask move up and down slightly as the Avatar speaks mimicking a talking Motion in cap cut this is done using key frames just like we did when anim the Avatar’s movement place your first key frame at the start of the timeline with the mask in its default position then move forward a few frames and slightly adjust the mask’s position on the Y AIS to Move It Up Add another key frame a few frames later to bring the mask back down to its original position by repeating this process throughout the timeline you can create a subtle rhythmic movement that makes it look like the mask is moving naturally as the Avatar talks for an extra touch you can also experiment with slight rotations or other small movements to make the animation feel feel more Dynamic just be careful not to overdo it the movement should be noticeable but not distracting all right we’re almost there at this point your avatar should be looking pretty awesome with its animated mask and dynamic background but there are a few final touches that can really take your animation to the next level first let’s talk about smoothing out the animation one trick to make everything look more professional is to use easing in andout on your key frames this means that instead of having the mask or any other animated element move at a constant speed it will start and stop more gradually which looks much more natural in cap cut you can do this by selecting your key frames clicking on graph editor and choosing an ease in or ease out curve another tip is to add a slight zoom in effect on the entire scene this creates a sense of depth and makes the video more immersive with these final touches in place your avatar is ready to go you’ve now created a talking Avatar that not only captures the essence of the digital income Project Style but also brings your unique Vision to life whether you’re using this avatar for YouTube videos live streams or any other content it’s sure to stand out and engage your audience all right guys and just before we proceed I found this one website that I’ve actually mentioned before on this channel the thing is they just released monetized YouTube accounts which is huge so if you want to start making money much quicker you can literally just get an account that’s already monetized that way you can start getting ad revenue on your first post and then reinvest those profits into making your channel better this will let you get past most competitors a lot easier so yeah it’s a little Pro tip for me anyways back to the video all right guys now we’re getting getting to the good stuff creating a talking Avatar in the style of me AI guy this method combines everything we’ve learned so far but with a Twist that gives the Avatar a more realistic and Polished look it’s the technique I’ve used to build one of the fastest growing faceless channels on YouTube and now I’m going to show you exactly how to do it we’re going to start as always with Leonardo AI this time though we’re aiming for a more photo realistic Avatar something that feels almost like it could step off the screen and into real life first head over to the the image creation section and set the image Dimensions to 16×9 with the maximum resolution this aspect ratio is perfect for YouTube videos and will give you plenty of room to work with in the editing process for the generation model we’re going to use Leonardo Kino XL which is known for producing highly detailed lifelike images select this model and then choose photo V2 right next to it this combination will help you generate an avatar that has the realistic texture and depth we’re going for now go to the Google Doc I’ve provided and grab the prompt designed specifically for this Avatar paste it into the prompt box and hit generate you might need to generate multiple versions to get one that really stands out don’t be afraid to experiment with the settings until you get the look you want once you’ve got a generation you’re happy with it’s time to refine it using Leonardo ai’s image guidance feature this is where we take a good generation and make it even better upload your avatar as the reference image and set the image guidance strength to a about 0.20 this will allow the AI to use your existing image as a base while refining the details to Perfection hit generate again a few times and you’ll see the Avatar becoming more polished and realistic with each iteration when you’ve achieved the perfect look download the image this will be the foundation of our talking Avatar and trust me it’s going to look incredible once we’re done now that we’ve got our Avatar it’s time to bring it to life with a voice this is a crucial step because the voice over is what will connect with your audience and make the avat AR feel real for this we’re going to use 11 Labs first head over to 11 labs and create an account if you haven’t already once you’re in go to the voices section 11 Labs offers a wide variety of voices to choose from so take some time to browse through them you want to pick a voice that matches the tone and style of your avatar something that feels authentic and engaging once you’ve selected your voice click on ADD and head over to the speech Generation section this is where you’ll input your script for this demonstration let’s use a few sample sentences but when you’re creating your own videos you’ll want to have your full script ready to go paste your text into the box and make sure to listen to a preview to ensure it sounds just right if the voice sounds too robotic or flat try breaking up your sentences or adding more punctuation for emphasis now here’s an important tip if you’re planning to monetize your videos you need to be on a paid plan with 11 Labs the free plan doesn’t come with a commercial license which is required for monetization but don’t worry any paid plan will give you the license you need so it’s worth the investment if you’re serious about GR growing your channel once you’re happy with the voice over download the audio file now we’re ready to sync it with our AI Avatar and start bringing the whole thing to life for this we’ll be using Hagen an AI powered tool designed specifically for creating realistic talking avatars Hagen is incredibly userfriendly and it produces results that look professional with minimal effort start by heading over to Hagen and creating a new account if you haven’t already once you’re in click on create a video and select the start from scratch option make sure to choose a landscape format to match the aspect ratio of your video now upload your avatar image by clicking on Photo Avatar and then selecting the image you generated earlier once the image is uploaded it’s time to add your voice over in the script section click on the icon to upload your audio file Hagen will automatically synchronize the lip movements of your avatar to match the voice over giving the appearance that your avatar is speaking naturally once everything is set click on submit Hagen will take a few minutes to process the video so sit tight when it’s done you’ll have a fully animated Avatar that not only looks great but also speaks with the voice you created in 11 Labs but we’re not done yet to really make this Avatar stand out we’re going to integrate it into a cap cut project and add some final touches export the video from Hagen and open it in cap cut here you can use the mask tool to crop the Avatar’s background or frame it in a way that best fits your video you might want to position the Avatar in a corner or have it floating above a background image whatever works best for your content you can also add additional animations or effects in cap cut to make the video more engaging for example try

    adding a subtle zoom in effect or use the overlay feature to include text or other visual elements that interact with the Avatar these small details can make a big difference in keeping your audience’s attention now that you’ve got your avatar animated and synchronized with the voice over it’s time to add the finishing touches to ensure the final product is polished and professional this is where we really bring everything together and make your video stand out first take a moment to review the entire video in cap cut watch it from start to finish to spot any areas where the animation might need smoothing out or where the voiceover could be better aligned with the Avatar’s movements if you notice any rough transitions use the graph editor and cap cut to add easing to your key frames this will make the movements look more natural and fluid which is key to maintaining viewer engagement next let’s talk about color grading the overall color scheme of your video can greatly impact how your audience perceives it if your video has a specific theme or mood you might want to apply a color filter to enhance that Vibe for example a cooler tone with blues and purple can give your video a Sleek modern feel that complement the AI generated Avatar another important element to consider is the background if your avatar has a transparent or cropped background think about what you want behind it you can use a solid color a gradient or even a dynamic background that move slightly to add depth to the scene just make sure that whatever you choose doesn’t distract from the Avatar or the message you’re delivering finally don’t forget about sound background music can add a lot to your video but it’s important to choose something that complements the voice over without overpowering it one once you’re happy with all the edits it’s time to export your video make sure to choose the highest resolution available to keep your video looking sharp especially if you’re planning to upload it to YouTube and that’s it you’ve now created a fully animated talking Avatar video in the style of AI guy complete with a professional voiceover and Polished edits all right guys we’ve covered a lot of ground today and if you’ve made it this far you’re already ahead of the game let’s take a moment to recap what we’ve learned so you have a clear picture of how to create V viral talking avatars that can take your YouTube content to the next level we’ve covered three powerful methods for creating viral talking avatars each with its own unique style and strengths from blending AI creativity with human elements to adding Dynamic backgrounds and lifelike animations you know have a solid foundation to create engaging professional avatars that resonate with your audience these techniques give you the tools to make your content stand out so whether you’re just starting out or you’re looking to take your content to new heights these methods give you the tools need to create avatars that stand out and engage viewers now I want to make sure you have everything you need to put these methods into practice as I mentioned earlier I’ve created a Google doc that outlines each step we covered today along with all the prompts tools and resources you’ll need this Doc is your blueprint and you can follow along at your own pace to create your own viral talking avatars but that’s not all I’ve also got a telegram Channel where I share exclusive content tips and updates that you won’t find anywhere else and of course if you’re looking to dive even deeper don’t forget to check out AI guy Academy it’s a place where you can access my private courses like the automation Empire course where I break down the entire process of running a successful AI powered YouTube channel plus you’ll join a community of like-minded creators who are all working towards the same goals subscribe to the channel if you like this video see you in the next one chapter 8 tube magic AI full course in this video I’m going to walk you through the entire process of using two magic AI for a YouTube automation Channel and I will also show you all the features it has and tell you exactly why you need this tool if you’re even thinking about starting a YouTube automation Channel and just in case you don’t know who I am my name is AI guy and I started my YouTube automation Channel literally 1 year ago in that time span my channel has already garnered over 5 million views accumulated over 170,000 subscribers and helped me get this silver play button from YouTube right here as you can see it not only that but I made well over six figures during this year from all of my income streams thanks to YouTube so guys I definitely know what I’m talking about but you may be wondering how is this all even possible listen YouTube is not just all about coming up with viral video ideas having the best camera equipment or making the best thumbnail sure these things are important but just to an extent so just like in any other business model there are other things you need to be aware of and you need to constantly optimize these things in order for your channel to really perform at a high level and one of the most crucial things is knowing how to optimize your videos for search engine optimization or in other words SE EO not only that but there are many other things which I’m all going to tell you in this video one of them is knowing how to optimize your videos for the best performance and just in general it obviously helps to know how to abuse AI to your advantage and get all the leverage you could possibly get so guys by the end of this video you’ll have all the technical knowledge you need on how to successfully run your YouTube automation Channel and just in case you get bored go down to YouTube’s playback speed settings and just increase the speed of this video that way it’s just going to go by faster and you’re still going to get all the important information actually just before we get started I put together this Google doc you’re going to find it in the description it’s going to have all the key features of tube magic and all the useful links as well it’s also going to have a link to my telegram channel so you know run up the links and all that but without wasting any time let’s actually get into the tutorial so the first step is you obviously need an account to work with now tube magic is actually not a free tool simply because of how powerful it is however I actually worked privately with the people from tube magic and I got this amazing deal for you guys with my link in the description you can actually have a 7-Day trial for just $1 so go ahead check it out see if you like it at practically no cost once you sign up for tube magic this is the page where you’re going to land it’s going to have all the tools all the features we’re about to go through all of them one by one but yeah this is where you want to be right now all right now that you are in let me tell you more about the course you are about to watch this course is going to have three chapters the first chapter is going to be the ideation stage where we’re obviously going to talk about researching video ideas and generating the found ations of our video additionally we’re going to cover all these features you’re seeing right here in the second part of this course we’re going to talk about script writing and the different techniques that this AI tool allows you to use when creating a script lastly we’re going to look at the chapter called uploading and optimizing which is kind of the Final Chapter that’s really what is going to allow you to optimize your videos for SEO and some other things I’m not going to reveal just yet okay guys let’s get started with the first chapter so the first feature I’m going to be talking about is video ideas now let’s just click on it and as you can see what this feature does is it actually generates video ideas for you based on a user handle let me just show you how it works we’ll go to my channel and let’s just use my own channel as an example let’s say right now I’m looking for a video idea so I’m going to go in paste my user handle and it’s going to take a moment to analyze as you can see it gave me an idea creating a YouTube channel from scratch with AI full guidance sounds like something I would make now if you don’t like it you can obviously click on generate again and there you go Advanced AI tools to supercharge your YouTube automation it doesn’t sound that great but it also sounds like something I would make personally so it makes perfect sense let’s say we’re going to put in Mr Beast and as you can see we got I built a real life Jurassic Park winner gets a million dollars that really sounds like something Mr Beast would create so I think you guys get the point of this section it’s really the best section for just getting inspired if you’re just looking for idea Concepts or title ideas so to speak so guys the next feature that tube magic has to offer is community post so we can actually go in and I can show you what it does for example if we type in Mr Beast and let’s say we need a a community post for Mr Beast here we go just finished brainstorming our next Wild Challenge and it’s going to be epic imagine being dropped in a remote location blah blah blah it already sounds like something Mr Beast would post so again it’s probably not perfect and it could sound like AI in some places anyway feel free to edit this of course in fact you should always edit the text and never just copy stuff from an AI tool this ensures high quality posts and higher engagement next up you can actually do a poll for example in a YouTube video in the community section just in case you didn’t know you can actually go in and create these polls as you can see an image pole a text pole so if we go back to tube magic as we can see which extreme Challenge would you want to see us tackle next and right underneath it are the answers obviously they look to me like amazing video ideas as well so not only is it a great Community post but it’s just another way to generate video ideas for yourself the next feature we’re going to cover is video research now in order to use this feature you need to type in a keyword so I’m going to type in YouTube automation which is a keyword for my Niche and let’s say I am just looking for a video idea if we type in YouTube automation you can also configure a lot of filters like the number of subscribers we’re looking for view count and date let’s actually just look at the default search results we got and yeah because we have no specific filters it just kind of gave us generic results from the entire Niche we have some smaller channels and we have some bigger channels so if you’re looking for example to enter a new Niche and need to get familiar with it you can feel free to use this feature right here on default settings to see Trends on a bigger scale and here’s a pro tip for you guys and it’s something I always tell my students inside of the AI guy Academy as well when you’re looking to just enter a new Niche or even if you are looking for hot videos that are breaking YouTube you want to look at the channels that have anywhere between 10,000 to 100,000 subscribers it means they’re actively crushing it and they’re definitely on the uprise so you really want to be modeling such channels now for the view count I always like to look at videos with a lot of views but not too many views something around 10,000 to 100 ,000 and usually within the last month now we can actually look at some of the videos that were published recently and are now trending for example this channel right here geekbot AI would be a perfect video to model for you just to give you an example so I think you get my point now and again this feature right here the video research tab is particularly useful for those who are still kind of new to YouTube and are still picking their Niche even if you’re an experienced YouTuber who’s been around the block you could be a channel my size and you are just genuinely looking for a video idea that’s also a great place to be you can go in see what’s trending and figure out the video ideas formats titles and so on and so forth all right guys now let’s go into the next tab of this section which is the keyword research tab now I’m just going to continue using the example of my own Niche just to make things easier so I’m going to go ahead type in YouTube Automation and click on search and as you can see if I was doing research for my own Niche and I was looking for some hot keywords I would go here you can just type in a keyword and it’s first of all going to show you the search volume what that number really means is how how many searches that keyword gets per month so for example YouTube automation gets searched over a million times per month however if you want to use the keyword what is YouTube automation that gets searched a little over 20,000 times per month so here’s how this works if you want to make a video about YouTube Automation and you want to make a video called what is YouTube automation full beginners guide something like that it would really Target the broad audience because YouTube automation is such a broad keyword on its own but not only that you’re also going to Target a smaller range of that audience who is looking for more specific information so that all makes sense right that way you’re going to Target a big audience and a small audience at the same time which will ultimately increase your reach and make it easier for your channel to grow just a little Pro tip for you guys moving on to the next tab which is called Niche Explorer now this is actually one of the most recent features and updates that tube magic rolled out and it’s actually one of the most amazing ones out of all because look it just did all the homework for us like if you’re truly new to YouTube probably one of the most essential skills to Master on YouTube is the research process the process of finding those niches is probably one of the most challenging processes it’s not one of those things you’re just going to figure out on your own you really need the information and the knowledge of certain research methods and you’ve really got to know the ways on how to do it but don’t worry guys that is what this section is for you can see right here it’s provided us with all the top niches or rather the most paying niches and you can see there RPM on the right side not only that but it actually shows you a model channel for this Niche which is super crucial here’s what I mean you could just Google online what the top paying niches are you’d probably see health wealth medical or crypto and all of this stuff it is not necessarily secret information however what really makes it unique is again it gives you the whole list of all niches you can immediately see the approximate RPM on the right side and you can just click on this channel and go see what they’re all about you can see exactly what kind of videos they’re making I mean as you can see those are all functioning active channels that are posting actively you can see them publishing videos regularly so it’s very much reliable information and it makes it super helpful for those who really want to get started with YouTube automation having access to this tab will easily Skyrocket your learning process five times and actually a fun fact for you guys in one of my tutorials I posted a month ago it’s about the YouTube automation tutorial on creating this Channel with Anunnaki long story short these are alien-like creatures and I demonstrated how to make a movie about them guess what I did to find the niche in the first place I actually used tube magic to locate this Niche right here you can see it all right guys now let’s proceed to the second chapter of this course which is video scripts now I’m going to go in and click on this chapter now we are in the script writer section and I know guys it’s a lot of stuff so let me just break everything down in order first of all on the right side here you can select the word count as you can see right here 800 words is about 5 minutes and roughly that’s how long it takes to write a script so I’m going to go ahead and click on it select the word count as you can see right here 800 words is about 5 minutes and roughly 2,000 words is about 15 minutes I’m just going to keep it at 800 for now but now you can go here and actually correct the template or select the format of the script you’re going to get now you can get a general script it’s pretty obvious what it is right you can also generate a script for your YouTube short form video you can also get an outline for how to lastly you can get a script outline and a list video so let me actually generate one of each and show you what it looks like it actually memorized one of my previous searches like walking through Roman Empire there was actually another tutorial on my channel when I was creating a historical video about Roman gladiators also using tube magic if you want to check it out after you’re done watching this video but I’m just going to go in click on generate and as you can see it provided me with a nice script which is a little over 800 words it gave me the introduction the chapters everything is nicely written out and mapped out and it’s kind of ready to go obviously I mean still copy the script and go through it maybe rewrite certain things because like I said earlier in the video we’re obviously living in the AI era so AI now gives you ginormous advantages and now you can get these scripts like that but in my opinion they’re still not perfect no matter what tool you’re using so always really get these scripts pay attention paste them in Google Docs and really take the time to edit those maybe take another 20 minutes to really take that script to the next level and you’ll be good to go now let’s go back and try YouTube short script just to keep the topic similar I’m going to randomly type in Roman Empire and as you can see it’s going to give me a YouTube short script I mean that script would go well for a historical Channel or anything of that nature and it literally took several seconds to spit it out which is amazing the next feature I’m going to show you guys is the how-to section of the script writing section so I’m just going to type in how to make a viral video on YouTube click on generate obviously it’s going to take a few seconds and as you can see it gave us a script which we can use for a how-to video so if you’re making educational content on YouTube not even a how-to video specifically but even in general you know any kind of educational content this feature right here is going to be just for you literally just to make sure we are on the same page let me give you a quick example of how you can combine everything we have learned so far and actually implement it so first of all you can go back into video ideas and ideate your video by providing it your competitors user handles once it gives you a couple of video ideas then you can go down to the video scripts with your video idea in hand you can either paste it into the general script or the how-to section and literally just like that in a matter of moments minutes you have a couple of solid video ideas and a solid script outline if that makes sense and I think that’s huge guys seriously moments like these when you actually Leverage AI to save your time are the moments you begin to appreciate this technology all right so this next feature called Script outline is going to be mostly useful for those who make live videos where you’re just standing there and yapping on camera you’re going to need an outline this advice comes from a lot of experience and many failed recordings and for those of you who are new to my channel and don’t know me that well my Creator eigor actually makes live videos very often so I actually know what I am talking about here haa so I just wanted to record this quick little video for you guys I was inspired by a k behind the camera currently here’s actually a pro tip I never actually use scripts for my live videos I prefer to just improvise it obviously takes a little bit of skill and just practice but having an outline in front of you really helps to stay on topic and really organized with your recording process that’s where I’m going with this I don’t need a script as long as I have a solid outline in front of me usually I just have it on my screen now let me actually show how this works real quick you’re going to come over here type in your topic let’s say I’m making a video about how to make a viral video I know very original anyway in a matter of moments you’re going to get this outline which looks solid to me again it may not be perfect you may need to do some work with it but it’s an incredible Foundation to begin with lastly guys before we move on to the next chapter let’s explore this list video feature obviously it’s useful for those who are creating list video channels so right here I’m going to type in top 10 cars now on the left here we can actually choose how many of the top whatever objects we’re going to have so I’m just going to click on generate and let’s see what we get so we’re going to get an intro and then we’re going to get the script in a list format with all the numbers in place do we have any car experts watching this video let me know in the comments if this ranking is accurate I am curious to see what you think and while you are typing your answers here’s an idea I got just now if you want to make a top 10 car Channel because of the fact it’s one of the highest paying niches but you don’t actually know anything about cars it’s literally going to do the research for you and provide you with all the foundational information you need to Kickstart your research for instance you just saw it providing us with the car list right this applies to any Niche so now let’s go in and explore the next feature that tube magic has to offer which is video to new scripts just watch what I am about to do and I will explain everything in a few seconds so let me just go into to Mr BEAST’s Channel copy one of his videos links and then I’m going to go in and paste it right here click on generate all right guys now I’m going to tell you what I did here exactly I went to Mr BEAST’s Channel and I copied this link 7 Days spent in a cage now with the help of tube magic you can literally just copy someone’s video idea but in a good and ethical way so just copy the link of the video you want to model I already did that after you do that it’s literally going to provide you with a script which is kind of inspired by The Source video however it’s your own new unique script so it’s not just copy pasting to clarify what tube magic AI does here is it actually gets inspired by The Source video and provides you with a similar script based on the video you provided it with makes sense anyway this is actually mind-blowing literally in a matter of a few clicks just copy the link paste the link and like that you’re going to have a whole new script based on any video from YouTube now again you don’t want to just copy paste the script from tube magic and go in with it just like that you actually want to read through it edit a few paragraphs make a few tweaks make it your own unique and make it sound like a human rot it because in some parts it could sound like AI in some parts it could be just not it you need to make sure your script really has that spark inside of it and it’s really engaging for the viewer if we go in here we can see the word count 3,500 words were written out by AI just like that based on a link I think it’s actually quite insane if you ask me but you can actually click right here copy script and then go over to paste it anywhere you want all right guys now let’s go in with the third chapter of this course which is uploading and optimizing so the first section here is the warp upload and this is one of the most mind-blowing features tube magic has to offer I mean all of them are pretty sick but this one is just extra so what we can do is let’s say you have a video uploaded to your YouTube studio and yeah for those of you who aren’t actual YouTubers I’m going to explain when you upload a video it usually usually sits there as unlisted or private it just takes time while it’s uploading processing or you’re making tweaks optimizing it whatever it is it usually sits there for a few hours all right make sense so what you can do is and luckily I have this video sitting here unlisted so what I am going to do is copy its link and I’m going to go in here and paste the link it’s going to take a moment and it’s going to entirely analyze your video give you a title a description and video tags and you can see it did all of that in a matter of seconds so if we look at the titles I’m assuming it gave me the titles based on my other viral videos just judging by the structure but anyway those are amazing titles and it could be something for me to work with anyway those are solid ideas and if you do some digging you can actually go with them for a video now you can also go in right here and click on upload preview custom thumbnail so you can just go in here upload your thumbnail and without even having to upload the thumbnail to YouTube Studio you can actually just take a look at it right here see what it looks like see if it fits your video or if it doesn’t which is a really cool feature to have now we can scroll down and see the video description as well just like that and of course the most important part which is the video tags for those who don’t know what video tags are they play a very crucial role in growing your channel organically your videos have to be searchable people have to find your videos with ease your channel must have a strong and consistent Foundation of video tags and keywords that YouTube’s algorithm can scan and place your videos accordingly and Tube magic AI makes it much much easier because it’s going to provide you with all the essential keywords just like that in a matter of seconds all right now let’s go back to the menu warp upload which we just talked about combines a bunch of features Al together but if you want to just play around with the features on the individual level that’s what these three Tabs are for now let me break these down on an individual level so now let’s explore the video titles now we just talked about warp upload so it kind of really combines all the three features you’re seeing here but let’s still go in and look at them individually so right here you can paste a video link which is public or unlisted as you can see here I can go in and paste Mr B video link and it’s going to give me different title options for this video based on the existing title so if you’re modeling someone’s video for your own channel and you’re really not sure how to go about the title but you still want to keep the same viral formula you can actually do that and it will give you multiple title ideas now what’s even crazier you can actually go here to the video’s description tab make sure you still have the link copied and also make sure to enable timestamps right here because you already saw in the warp upload that it provides you with a description but the reason I am showing this to you for the second time is because tube magic can generate timestamps as well which is absolutely wild I mean what’s crazy is you know in order to grow on YouTube having timestamps is essential as it really helps your viewers understand the structure of the video better which makes them stick around for longer that was a pro tip just now by the way anyway what I’m saying is those little things add up and it’s just a lot of work to be sitting here typing out all these timestamps and it can really take a lot of your time you can see these time stamps now imagine having to write all of this out for every video you upload Trust me it’s pretty annoying so truly it’s a very timeconsuming task and it’s just another way to save your time and for me AI tools are useful when they truly save your time because there are a lot of AI tools that just bring complexity to your life if you find such a tool no matter how cool it is if it really makes your life harder you don’t need this tool but this is genuinely one of my favorite tools because well I just explained why because it saves so much time and for me time is money literally so you really want to have this in Your Arsenal finally the last feature I want to talk about here last but not least is video tags now I’ve been mentioning in this course that video tags are really what will keep your channel moving forward in terms of searchability and to show you guys what I’m talking about I want to show you the insights of my 10-hour YouTube automation course so you guys know what I mean and at the end of the day actually showing is what differentiates me from all these so-called gurus who just be yapping on camera ha so right now you’re looking at my YouTube studio and like I just said this is the result of my 10-hour course by the way as you can see it made over 3,000 it’s all real I’m going to refresh the page you know we’re not capping over here but what I was talking about is video tags so as you can see on the right side the metric shows you how many views I get every 48 hours in the last 48 hours this video received over 20,000 views and as you can see 8% of those views which is you know roughly a little less than 2,000 views they all came from the YouTube search tab all right catching my drift so if someone types in YouTube Automation in the search bar my video pops up they end up clicking on it and watching and I get the view as a result why because I have tags in place get it if my video had no tags there would be no YouTube search views does it make sense my video would have instead of 24,000 views only 20,000 views in the long run you’re going to miss out on a lot of views so that is why video tags are the most important part of this whole tool all right without properly optimized video tags your video will just flop and your channel will never perform make sense cool so that is why video tags are the most important part of this whole tool all right without properly optimized video tags your video will just flop and your channel will never perform make sense cool so there are actually two ways to get tags from tube magic so the first one is the content all right so my Niche is obviously YouTube Automation and AI tools so I’m just going to go in and type those two words and I’m going to click on generate and again in a matter of moments I’m going to get the exact video tags that I need for instance a lot of these tags are the exact tags that I use literally but still you want to look through them and kind of use your logic so social media marketing is perhaps not the best tag to use here so kind of keep generating the tags just keep getting new ones and get those that make complete sense to you for example YouTube automation YouTube analytics YouTube monetization YouTube Niche they all make sense if I’m making a YouTube course and I’ll be really looking for the video tags I would definitely go with these just think about it yourself like you’re watching a YouTube course does it make sense for me to have YouTube algorithms YouTube Niche YouTube course and the tags of course it does and AI is going to help you with that so I hope everything makes sense here all right guys don’t forget about the 7-Day trial for just a dollar that my link in the description gets you otherwise don’t forget to check out my free telegram Channel and the AI guy academy and of course subscribe to the channel if you like this video see you in the next one chapter 9 how much YouTube paid me for 1,000 views how much does YouTube really pay for 1,000 views you might be shocked it can be as low as $1 or as high as $25 depending on your niche in this video I’m revealing exactly how much I make per 1,000 views and I’ll also show you three YouTube automation channels you can model to finally start making money on YouTube you seriously want to watch this video fully because this could be the turning point for your channel but before we get started let me introduce myself my name is AI guy and on this channel I share the best YouTube automation tutorials out there in just one year I’ve grown this channel to 200,000 subscribers and made made multiple six figures from my income streams so when it comes to YouTube automation you’re getting advice from someone who’s been there and done it so to begin with how much money do YouTube channels earn on average I personally run a few different YouTube channels and I’ve done some research into both my own channels and I’m also in touch with various YouTubers from different niches who’ve shared how much they make per 1,000 views the numbers vary with channels earning anywhere between $1 and $25 per 1,000 views based on my research a well optimized YouTu you automation Channel makes around $12.17 per 1,000 views however in my experience most channels typically earn around $3 to $10 per 1,000 views you see there are actually a gazillion ways you could monetize your channel on YouTube but only a select few creators know the right way to do it so here are a few things you can do to increase that number first of all you can create a channel in what’s known as a high RPM Niche RPM stands for Revenue per M which is how much you actually make per 1,000 views depending on on your Niche some advertisers are willing to pay more to run their ads for example apple is one of the top advertisers on YouTube and they’re more likely to place their ads on technology videos similarly Expedia another major Advertiser is more likely to advertise on travel related content here’s a list of some of the highest CPM niches feel free to pause and screenshot Finance make money online technology Health investing travel legal Insurance makeup marketing real estate Cars movies and DIY tutorials however channels in lower CPM niches can sometimes pull in more overall views examples of low RPM niches include pranks scary videos gaming videos and general top 10 videos another way to increase your earnings per 1,000 views is by creating videos that are longer than 8 minutes once your video is monetized head over to YouTube Studio go to the content section select any of your monetized videos and navigate to the monetization tab from there click on review placement to add multiple ad breaks and strategically place them throughout your video for example in this video right here since it’s longer than 8 minutes we’ve added four ad braks instead of just one I recommend spacing the ad breaks out by a few minutes to avoid disrupting the viewing experience too much additionally I recommend placing at least one ad break right at the start of the video and one at the very end to maximize your ad Revenue that said don’t create long videos just to add more ad breaks there’s a trade-off if your content lacks value if you’re going to make longer videos make sure you’re offer real value to your viewers whether it’s educational or entertaining and remember videos of any length can go viral now let me share a little secret with you there’s an AI tool called tube magic and it has a feature we’ll be using to pull up a list of hot and trending YouTube automation channels but before we dive in if you don’t have an account yet no worries I’ve got you covered you can use my link in the description to try out tube magic for just $1 for 7 days once you’re set up open it up and head to the niche Explorer section I’m going to show you a few channels so you can get idea of what this looks like on the left side it shows us the niche and on the right we can see the approximate RPM of each Channel you can also click on the link to check out the actual channel for example if I click on the General Health category it takes us to a channel called body Hub as you can see they post regularly and are absolutely crushing it so the takeaway here is that whether you’re a beginner or even a seasoned YouTuber looking to start a new channel you can use tube magic for research purposes I’m pretty sure tube magic currently offers over 100 niches on this list so there’s plenty to explore and learn from all right now let’s break down how much YouTube channels could be earning take this channel human body which uploads videos in the health Niche I’m using an extension called vid IQ to check how many views they get per month by the way vid IQ is another crucial AI tool for running a successful YouTube channel if you don’t have an account yet you can try it out for $1 for 30 days to see if it’s a good fit for you so now back to this channel after you install vid iq’s plug-in click right here on view Channel stats what we see now is the amount of views this channel got in the last month alone as we can see they’ve got close to a million views let’s do the math take the number of views they’re getting per month and divide it by 1,000 then multiply that by their likely RPM in my opinion their RPM is probably between 5 and $10 per 1,000 views since health is a very valuable Niche and a lot of businesses Place their ads on these types of channels if their RPM is $5 this channel would be making around $5,000 per month consecutively if their RPM is $10 this channel would be making around $10,000 per month now let’s take a look at another Channel extinct Zoo which uploads videos related to dinosaurs in ancient civilizations first of all I must say that this is a very interesting concept and they did a great job branding this channel but here’s the juicy part if we click on view Channel stats we can see that in the last month alone they got 11 million views now if I have to make a guess their RPM is fairly High since this channel is kind of in the historical Niche with that said they could have easily made around $440,000 in the last month alone I know it sounds absurd but it be like that sometimes on YouTube $4,000 I’m rich additionally if we go to the social blade of this channel their estimated earnings support my claim which is $42,000 on the high end which is absolutely freaking insane if you ask me lastly before I reveal the earnings of my own channel let’s take a look at this channel called investor weekly which uploads finance and financial markets related videos targeting investors the thing is in the last month alone this channel did close to half a million views which is not a lot as some of you might think however this channel is in the money Niche so RPM here is some of the highest it could be easily around $10 at minimum allowing them to earn around $5,000 per month even with such a tiny amount of views additionally their content is targeted at wealthy people and investors so they could be on boarding sponsorship from finance companies or promoting affiliate links to popular brokerage Services which alt together allows this channel to make 10,000 per month at minimum all right guys as promised at the beginning of the video I’m going to reveal my own earnings first I will reveal my RPM and then I will show you how much my channel makes in ad Revenue per month and how much it’s made in total let’s head over to my YouTube Studio dashboard now we are in the revenue Tab and as you can see right here my own RPM is $3.9 which is about average on YouTube so for every million views I get I could potentially be looking at close to $4,000 in ad revenue for example we are now inside of my 10-hour course and as you can see for the 1.2 million views it has received I earned $4,500 in ad Revenue alone all right now let me show you my actual monthly earnings so we are now in the last 28 days View mode and as you can see my channel received close to half a million views which in turn made me close to $1,800 in ad Revenue now if we zoom out a bit and open up the lifetime View mode we can see that throughout the 14 months of my Channel’s existence it has generated 6 million views which made me close to $20,000 in ad Revenue however this is just from ad Revenue in total I have made over $200,000 from all of my income sources on YouTube so if you want to know more about it check out AI guy Academy down below it is my private Community where you can access a collection of my private courses with all the blueprints and steps laid out for you as well as more than 500 of the students that you can chat and network with additionally we do live weekly calls where you can literally ask me whatever’s on your mind or even ask me to roast your channel so go ahead and check it out down below chapter 10 list of 177 best YouTube automation niches I’ve made over $200,000 with my AI YouTube automation system and in this video I’m going to show you 177 of the best YouTube automation niches so you can do the same and just in case you’re new to the channel my name is AI guy and I’ve grown this YouTube automation channel to 200,000 subscribers in just over a year in fact I’m making this special video to celebrate this achievement so thank you guys for watch watching my videos and making this all possible so by the end of this video you’re going to have access to some of the hottest and most profitable YouTube automation niches out there and the best part is I have all these niches listed in the Google Doc and I’m going to drop that Google doc absolutely free of cost in my telegram channel so go ahead down below subscribe to my telegram Channel get your a free copy of the Google Doc and just to make it clear for you guys all these gurus are probably charging for this type of information I’m just giv away for free so with all that being said let’s dive in so the way this video is going to go is very straightforward I actually do have have this list of 177 niches it was not a clickbait and in this video I’m just going to go over everything it’s going to be a pretty long video if I have to guess but before we actually dive in I know there’s going to be a lot of skeptical people out there because there’s you know all these gurus and it’s okay like I understand your skepticism not only that but some of the numbers I’m going to be mentioning here they genuinely make no sense to like an average mind so let me actually prove to you that it all actually is real the tool I’m going to be using today to actually show you estimate earnings of every given channel is social blade it gives you estimates and a lot of people are really convinced that it’s just fake and it’s just not real so if we go to my own YouTube Studio I’m going to go ahead and refresh it right now it’s real it’s actually real and in the last month alone as you can see in the last 28 days I’ve made 1,700 with ad revenu now it’s going to be important in just one second so if I go here and I copy my Channel’s link and I go back to social blade and I paste that link right here as we can see in the last month alone my channel has made right around that Mark so it is actually accurate you just always need to be looking at the higher end number and that is how you can kind of figure out Channel’s approximate income and with all that being said let’s actually dive into this list Niche number one on the list about self-improvement the channel is called easy actually it’s got 734000 subscribers over 15 million views accumulated in eight videos and their most popular video is sitting at 6.3 million views and if we click on this link right here we can go to their channel uh we can see that they make their videos with AI voice over and then they make these whiteboard animations probably made in canva super easy to put together all it took is just some creativity and if we take a look at how long they’ve been making videos we can see that they’ve been making videos since January and currently it’s October 2024 so they’ve been really only making videos for about 10 months and they’ve managed to pull 15 million views and so lastly if you go to the social weit of this channel we can see that they’re making about $3,000 per month in the last month alone they got around 800,000 views so roughly their RPM is about $3 which is fair given that it’s just cartoon so channel number two on the list is Mozza this channel is sitting at 265,000 subscribers overall it’s got 51 million views in just 37 videos and its most popular video is sitting at 7.1 million views now if we go to the channel let’s take a look what they do is they kind of repurpose existing movies films TV shows they really make these compilations and as we can see their oldest video was posted 2 years ago so this channel is not so new and if we go to the social blade and we can see how much they earn they’re also making roughly about $3,000 per month which is about $3 RPM channel number three on the list is about NBA is about basketball so its name is out of buns and it’s got 26,000 subscribers it’s a new player in the game and they in total they’ve got 7.4 million views in just nine videos they’re most popular video sitting at 1.7 million views and if we go take a look at the channel we can see that these are essentially documentaries or video essays about famous NBA players so it’s a very hot niche as we can see it’s getting a lot of views and as we can see the channel was created in March 2024 which is about 7 months ago and if we go to the social blade of this channel we can see that they’re making about $4,000 per month and then last month alone they got a million views which sounds fair to me and there’s also a lot of opportunity with this Channel with like affiliate marketing promoting sneakers and clothing items and whatnot now channel number four on the list is called Jaron it’s essentially cartoon Recaps it’s got 356,000 subscribers overall it’s got 64 million views in 66 videos and its most popular video is sitting at 6.4 million views so as you can see these are really just cartoon compilations I guess they’re just reuploading highlights and whatnot if we scroll down here we can see they’ve been posting since June 2023 so about a year and a half give or take which is still a very new fresh Channel now if we take a look at their social blade we can see they’re making around $177,000 per month and pulling around 4 million views per month which is absolutely crazy to me just by from re-uploading cartoons anyway let’s head over to the next channel channel number five is called Daydream gaming they’ve got 118,000 subscribers overall they got 34 million views in 487 videos and their most popular video is at 3. 7 million views so to me it looks like they’re just uploading gaming not even highlights I was about to say gaming highlights but they’re really just uploading literally game screen recording that’s actually for those of you who like video gaming this Niche is literally a gold mine you should really model this because I’m not actually going to watch it on on screen if you want to go ahead and watch this channel check it out but I think there is no editing that goes into it they just kind of play the game they turn on screen recording and then they just upload whatever they just played so getting paid for playing video games like that sounds like a good deal to me and so let’s actually go to the social blade and see how much they make so in the last month alone they got 2 million views gaming Niche to be fair with you guys is not the highest RPM so I don’t think they made anywhere near $9,000 in my humble opinion they probably made around $4,000 or so because I think RPM here is about $2 or $3 even that $2,000 $3,000 from just uploading screen recordings of your gaming is pretty insane to me so if you guys want to model that channel go for it so channel number six is called Black Angel it’s got 30,000 subscribers it’s got 12 million views views in just 42 videos and this most popular video is sitting at 4.9 million views and as you can see they’re making essentially video essays talking crap about other celebrities basically it’s one of the best ways to actually grow on YouTube is leveraging Fame of others specifically Mr Beast because everyone knows him on YouTube and so the channel was started January 2024 this year so about 10 months ago and their oldest video was really posted 6 months ago so they’ve really been operating for half a year and they’ve achieved these crazy results again in total they got 12 million views which is pretty crazy and let’s check out how much they make so in the last month alone they got a million views about $4,000 earned that’s realistic and their views like it’s going to be so easy for them to get views because they’re literally using Mr Beast so Mr Beast really did all the work for them already in getting famous so the next channel on the list is called alternative Cuts it’s got 430,000 subscribers it’s got 58 million views in just 45 videos and its most popular video is sitting at 12 million views and what they do is they upload movie highlights but in a very like funny cringy way so essentially they clip the movies and then make memes out of these like short clips and so that’s what they do and they all this video is posted 3 years ago so it’s not necessarily A New Concept but it still works and in total they got 58 million views like I already said and now let’s go to social blade and check out how much they actually make so in the last month alone they got 2 million views now because on average their videos are kind of short so it’s 1 minute one yeah their videos are not so long so I don’t think the monthly earnings here are actually around 9,000 I would put it somewhere in the middle of this number so 5,000 6,000 which is still insane but definitely not not on the high side here so channel number eight on the list is called Alter Ego it’s got 78,000 subscribers in total it’s got 18 million views in 166 videos and its most popular video is sitting at 880,000 views and the concept of this channel is very old these are just commentary videos so they upload gaming highlights and then they talk whatever the reason I’m even put this channel on the list is because of concept is because how they approach designing the videos it looks fresh so there’s definitely something for you guys to take away here now if we go to the social blade of this channel getting 3 million views per month so again like I said previously gaming uh Niche doesn’t have the highest RPM but because it’s so much easier to get views on the gaming videos that’s how it evens out nonetheless in my opinion they made at least $88,000 in the last month alone that would be like the bare minimum for this channel given that they got 3 million views in the last 30 days it’s got 217,000 subscribers in total it’s got 13 million views in 96 videos and it’s most popular video is sitting at 4.3 million views so it’s literally making like Space videos and if you’re looking for a place to get these videos really any kind of Bureau provider has these just go to story blocks for example and type in space you’re going to find a lot of these stock videos if not here you can also use AI to generate these kind of videos so it’s a really cool concept and there’s gazillion niches in the space Niche so you can really research that too as we can see the channel was started in 2020 so it’s rather an old Channel but let’s see how yeah so they’ve been posting for 4 years uh it’s kind of an old Channel but nonetheless Space nishe is really evolving a lot and because of the AI because of the advanced visuals we can now create with AI this Niche is actually thriving so you guys keep that in mind and now let’s actually go and see how much they’re earning on social blade and Bas is a very high CPM Niche even if it doesn’t it’s not shown here well it says they got 2.6 million views in the last 30 days and it only shows 10,000 in my opinion that the RPM here is maybe five6 $7 in that range so with these views you know they could easily make $15,000 so moving on to the channel number 10 is called Source Brew it’s got 191,000 subscribers in total it’s got 34 million views in just 82 videos and its most popular video has 3.2 million views and it’s a very just typical commentary channel so the dude just sits here and talks whatever he’s got to talk about and puts together a lot of Random b-roll so you guys feel free to take a look and its oldest video was posted 3 years ago but again these are video essay channels and they’re also very very popular on YouTube and then channel number nine is called akagami aniki however you pronounce it it’s got almost 100,000 subscribers it’s got 18 million views in 41 videos and it’s most popular video is sitting at 6.3 million views and let’s actually check out the link of the channel and they’re literally making videos reviewing animes so if you’re into anime and you understand whatever is happening here on the screen that is definitely a niche for you and if it goes to the social blade of this channel in last month alone they got around a million views probably made around $3,000 from getting these views so the next channel it’s called made us touch but it’s really just a Channel about Donald Trump and it’s got 3.2 million subscribers 12,600 videos its most popular video has has 5.4 million views and let’s finally check out this channel it’s crazy isn’t it really 4.8 billion views like that’s a lot of money and so what they do is they just upload footage of Donald Trump and make commentary stuff about Donald Trump and they upload a lot it’s like a news channel so as you can see in the most of the videos it’s the same guy who’s sitting there and just com makes the commentary stuff and he makes it all look like it’s some kind of a television company but it’s all on YouTube and it’s really just videos so and because the niche is in the politics the RPM here is rather High unless I should see how much like what kind of numbers they’re pulling so in the last month alone they got 273 million views and they could have made up to a million dollars in that Revenue like I said in the politics the RPM is going to be high because for the most part adults watch this Niche if you think about it so a lot of the expensive companies are going to be targeting this Niche especially right now when I’m recording as the election is coming up it’s a very very hot topic so you might want to look into this Niche and the next Niche on the list is the Dr Insanity it’s got 1.6 million subscribers in total it’s got 484 million views that were accumulated in 121 videos and its most popular video has 26 million views let’s take a look as you can see guys in 6 days got 1.5 million views which is absolutely crazy and let’s take a look when the channel was started it was started 2 years ago basically and the oldest video was really uploaded a year ago so these kind of numbers are possible to achieve in just a year it’s arguably one of the easiest niches to start as well because typically all these body cam footages they’re actually these are all like public footage you know the the police officers they have the body cams and then they upload it all on like local County police departments websites whatever you want to call it and people get those footages from there and then you just upload it on YouTube get have it edited get a thumbnail done you know the deal but that’s how this Niche functions so if you want to enter that just do some research and you can easily do that and if we take a look at the social blade in the last month alone they got 22 million views that’s crazy think about that if their RPM is just $1 they made $22,000 in the last month alone but I’m guessing their RPM is at least because their primier audience Is Us say like bare minimum $3 so at least they made $60,000 in the last month alone which is mind-blowing so the next channel on the list is called zeli it’s got 13,000 subscribers overall it’s got 2.7 million views in just five videos its most popular video has 1 million views let’s take a look so it’s anime related Channel not the most sustainable probably because you know they got a million views and then they got 7,000 views but if you’re into anime I guess you could learn something from this video watch it through and analyze and if you go on social way they’re probably making around couple hundred per month which is still not bad right it’s still money but not like not the ultimate earner on this list again just for their reference purposes someone here wants to start anime Niche I I just put it here for reference purposes nothing else so let’s go into the next one it’s called Fire Ship it’s got 3.4 million subscribers it’s got 491 million views in total and it’s the most popular video has 7.5 million views so let’s take a look and all they do really is educate people on how to code except they do it in a very funny and entertaining way where you can actually like watch it be entertained and learn because coding is probably one of the most boring things to learn right seriously think about that and so that’s actually a pro tip for you guys if you know that you can teach something and it’s teaching something is by default boring and if you can figure out how to teach someone something and entertain them at the same time that is literally the winning formula on YouTube like that is why I went viral because I figured out how to teach people and entertain them at the same time with AI character so that’s a takeaway for you and if we go to the social blade we can see they’re pulling in 11 million views per month now this is probably not accurate because this is Tech like software n n which is one of the most if not the most expensive Niche on YouTube definitely not the most but like it’s up there so it’s RPM could be up to $10 per th000 views this number could be $100,000 easily plus I’m sure they have like an affiliate link under every single video let’s check it out yep we can already see some kind of a link and I I guarantee you these links are also printing for this channel like crazy like this channel is making at minimum like worst case scenario they’re making 70,000 per month if we really look at the high end it could make 200,000 per month like I know it sounds absurd I have no way to prove it but I just know it like they’re printing money like crazy so channel number 16 tragic stories it’s got 72,000 subscribers overall it’s got 18 million views in just 55 videos and its most popular video is sitting at 3.2 million views so yeah just straight up um tragic stories and the way they do that is they probably if I have to guess they probably go on Reddit to find these stories and then they hire a bunch of Freelancers and put together these videos and if we take a look at the oldest video this channel has really been around for only a year and if we go to the social blade let’s see how much they’re making so in the last month alone they got 400 ,000 views and around 1.6k in ad Revenue which is definitely not the best on this list but not the worst either so channel number 17 car crash essays called blacks it’s only got 9,000 subscribers but with this following it managed to pull in 3 million views in 40 videos and the highest watch video is at 1.2 million views now let’s take a look at the channel so as you can see it’s literally just hard essay videos if we take a look at the most popular video here it is it’s probably not the most ideal channel for you to model because you know the latest videos were posted 2 months ago 2 months ago and 4 months go little to no views like not the best way to model but if you want to model the popular video which is still getting views by the way as you can see you can go ahead and do that and if we take a look at the social blade I’m assuming they’re not making much money because they’re yeah they’re barely posting they get 60,000 views per month and they only get a couple hundred per month nothing interesting here but it’s still like it’s still an amazing Niche car Niche is also one of the highest CPM niches so if you guys are still haven’t decided with the niche that’s a good one for you now let’s proceed to the next Niche player essays the channel is called this it’s got 500 20,000 subscribers it’s got 14 million views in just 14 videos that’s a million views on average and the highest viewed video is at 3.5 million views now let’s take a look at the channel so here we are it’s a typical video essay Channel looks cool and here’s a pro tip for you guys if you actually want to start a video essay Channel A lot of these people they just copy stories from Reddit and like paraphrase them in cat GPT that way you can get infinite ideas because if you think about it Reddit has practically infinite amount of stories that you could use so here’s a takeaway for you guys and it’s only been posting for 10 months anyways so it’s still a very fresh Channel now now let’s take a look at the social blade and see how many views they pull in per month so they’re currently doing 600,000 views per month which is still not bad and they’re making around $3,000 per month so the next channel on the list is called money and if you thought that it’s a how to make money online type channel it’s really not it’s quite literally about money so what this dude does is he counts money that’s all and actually he hasn’t been posting for about a year nonetheless he’s still getting views as you can see 45 views per hour like he’s still making money even though he has not posted in the whole year it doesn’t even have to be real money like it’s seriously a channel idea for you guys guys and I’m sure it’s not the newest Channel like I get it oldest video was posted 2 years ago and with the recent one being posted a year ago I get it but it’s an absurd idea for this Channel and there’s just about a gazillion other absurd ideas out there that just that just need to be implemented so if one of you is crazy enough and has the kind of money to do that stuff you could do that I don’t I mean obviously it doesn’t even have to be real money I would argue that this is real money and so the reason I’m even showing this Niche to you guys is to just show you how you can get creative on YouTube and anything can work and I get it I mean all this videoos posted 2 years ago and with the recent video being posted just a year ago it’s probably not the most ideal channel to model nonetheless it’s still getting views and it’s not about that like with these type of channels it’s not about have like being the first to make the video it’s it’s when you have an absurd idea and you you play your cards right you’re going to get views regardless and so if we go to the social blade of this channel we can see that to this day this channel gets around 100,000 views per month which makes this channel couple $100 per month as well which is crazy to me they haven’t posted a year like think about that they haven’t posted in a year and there’re still making money of the actions they did a year ago like what other platform gives you an opportunity like that besides YouTube but anyway let’s continue to the next Niche which is whatever what if let’s just call it what if it’s got 686,000 subscribers

    it’s got 31 million views in total in just 17 videos and its most popular video is sitting at 4.6 million views if we take a look at the actual channel so it’s quite literally a what if channel so they create come up with hypothetical ideas and then they just document all of that stuff and as you can see actually their views are kind of crazy like 2 days ago 1 million views 1 mil views in Just 2 days pretty insane to me and their most popular video was posted 10 months ago which means this channel is very much still relevant still very hot so take away from here and let’s actually see how many views they’re pulling in per month let’s actually take a look at how many views they get per month so in the last month alone they got 5 million views which is crazy and RPM here I don’t expect the RPM here to be like the highest all right nonetheless they kind of talk about scientific stuff so Rockets submarines so with that said RPM is not going to be lowest either and I guess if I do the math off top of my head kind of it assumes that the RPM here is around $4 which is a fair assumption it’s fair and yeah the 20K a month is a realistic income for this channel so the next one is called Incognito CEO it’s got over 200,000 subscribers in total it’s got 6 million views in just 15 videos and their most popular video is sitting at 1.6 million views so it’s a typical self-improvement Channel when I say typical anyone here who has watched self-improvement Niche at least once they would recognize this type of thumbnails with like the three sliders or five slider nonetheless it’s a really cool looking Channel stylish they’re using like anime them in consistently so let’s actually take a look at the social blade and they got in the last month loan they got 150,000 views and a couple hundred now I’ll be honest uh self-improvement Niche is probably not the highest RPM Niche out there but as you can see they have some kind of a link here so it’s a very good Niche to sell here is what I was about to say so if you have some kind of service to sell or if you have a way to actually help people to improve their life which there’s so many ways like if you think about it just provide any kind of service related to self-improvement then that’s actually the money printing opportunity of this Niche so channel number 22 on the list is called Sirus it’s got 152,000 subscribers in total it’s got 16 million views in just eight videos and they most popular video has 5.5 million views which is pretty crazy so now let’s take a look at the channel so as you can see in just 3 weeks recent video it’s got 2 million views it’s getting 1.2 th000 views per hour so it’s very much relevant Channel and their oldest video was posted 9 months ago so by the way guys the reason I mentioned the oldest videos and how long ago we posted because if we go to a Channel with the oldest videos being posted 6 7 8 years ago this channel is not relevant for research purposes because sure they could be posting videos that go viral today but it’s been around for so long and it had so much longevity and time to just like build up this momentum that it’s absurd for us to take this channel into consideration on the other hand when we see a channel like that that managed in just 9 months to pull these kind of numbers that is a perfect channel for research purposes and it’s a perfect channel to draw inspiration from and it’s a perfect channel to just click on their video and figure out what works because if someone gets 1 million View views in 6 months on essentially a brand new channel they know something that you don’t so that is why I’m always pointing how long ago the video was posted I hope it makes sense now but anyway I never really talked about what they do and they just talk about scary stories not sure where exactly they get the stories probably off Reddit as well in fact Reddit combination of Reddit and chat GPT could probably generate you infinite scripts for this type of Channel and if we take a look at the social blade so they got 2.6 million views per month and they probably make around 10K could be 8K could be 7K it might be a little low in the scary Niche it’s not the highest RPM for sure but it’s easy to get views as you can see with that being said let’s move on to the next Niche 23 and the channel is called ASO if that’s the right pronunciation it’s got 87,000 subscribers in total it’s got 6 million views in just 13 videos and it’s most popular video is sitting at 1.5 million views and the channel link is here so these are just combinations of anime clips and just b-rolls and just like Random clips of the internet in general and if we take a look at their oldest video as well 8 months ago hot Channel and let’s actually head over to the social blade and let’s see what kind of numbers they’re working with so in the last month alone they got 600,000 views and yeah they probably made around 2K in ad Revenue which is definitely not bad they’re not promoting anything which by the way guys if you’re running a YouTube channel you should be you should be promoting something by all means like have a link in your bio have a link under every video like make commissions of something it’s so like you have traffic going through your channel and traffic is money so you should utilize that no matter your Niche even here I’ll put some print on demand stuff or you know obviously you have to adjust according to the niche but it’s not right that there’s just no links for me to click and spend money or rather for your viewers so with that being said let’s move on to the next Niche and the channel is called face off it’s got 13,000 subscribers it’s got overall 6 million views in just 19 videos and their best video is at 1 million views so let’s take a look at the channel and as you can see these are just clips from hockey matches and nothing else nothing crazy about it nothing unique just some good old clips and the first video was made 9 months ago as well so if you’re a hockey fan and you understand the niche go for it if you’re not a hockey fan don’t even bother because you should be a hockey fan to really like use this Niche to your advantage and in the last month alone they got half a million views and they made close to $2,000 and yeah I was about to say I don’t think they even posted it last month alone they haven’t posted in 3 months and they’re still making that kind of money per month which is still crazy so the next channel is called TV guy get it like a guy but TV guy and they got 71,000 subscribers in total they have 7 million views and just 13 videos and their most popular video is sitting at 1.8 million views and let’s take a look at the channel so they make some kind of a commentary stuff so for example ranking every Marvel animated character ever which is a pretty cool concept yeah we’re mostly really seeing ranking type of videos so they’re just ranking characters out of movies so now let’s take a look at their social blade they’re making about $1,000 a month probably a couple hundred per month with these views and which is okay still not bad there’s a lot of room to grow for this channel for sure and they could be posting more as well so as you can see the video was posted 2 weeks ago and then 2 months ago yeah they I guess they started out by posting a lot so I can I can see consistent posting and then they kind of slowed down which killed their Channel which is not a good thing to go if you if you post a video and you catch that momentum you really need to continue that momentum otherwise all your efforts were for nothing so the next channel on the list number 26 is called history of humankind it’s got 109,000 subscribers in total it’s got 5 million views and just 11 videos and there are most popular video is sitting at 1.1 million views and if we take a look at the channel it’s a very interesting Channel I was actually considering copying this channel myself a while ago but I pivoted to a different Niche with my new automation Channel by the way if you’re interested to learn more about my new automation channel that I’m going to be launching like very soon in about a week or so I’m going to keep you guys posted in my telegram channel so go join my telegram Channel if you haven’t already nonetheless it’s a very cool concept all their thumbnails are definitely AI generated so that’s why they kind of look so cool and that’s why they’re popping and it’s another tip I give to people all the time is if you can actually combine Cana Leonardo AI in a very effective way you’ll create thumbnails like this like I can literally recreate any of this thumbnails in like 10 minutes super easy but if we actually go into the video and take a closer look we come to realize that these are just Boll and the script is probably AI generated and the voice over is probably AI too so very easy to put together if you know what you’re doing and if we take a look at the social blade so they’re making about 2,000 a month they didn’t even get a million views last month but I’m pretty sure that the number here is rather high it’s because well it’s historical Niche so their RPM is definitely going to be high probably around $10 or so so the next channel on the list is called extra mint it’s got 29,000 subscribers in total it’s got 4 million views in just 21 videos and their most popular video is at 1 million million views now let’s take a look at the channel so this channel is rather different from all the other channels on this list nonetheless it’s a very creative idea whoever made this channel really shut out like I really like this channel genuinely Super Creative but if we really dive in we can already see fortnite commentary so I guess the title is why did the 2010s look like that and the dude is probably just going to show a bunch of clips from 2010s and just going to comment and that’s it that’s how this channel survives and if we take a look at their social blade we can see they’re getting half a million views per month and uh they’re getting around $2,000 per month too I can totally see that coming so the next channel on the list is called first 100 it’s got 35,000 subscribers in total it’s got 2 million views in just three videos and their most popular video is sitting at 1.6 million views and so this is what I call a branded Channel a brand the channel is when someone who is super experienced in YouTube just comes into a niche and does this does exactly this 1.7 million views and just one video within 6 months so if you guys really want understand YouTube and draw some inspiration from this video in this Niche you look at this video because if we really take a closer look it’s just it’s a very simple video right it’s just some pictures like it’s simple animations so it’s not the craziest editing none of that just pure value I guess in the packaging so take a look to study this channel so if we take a look at the social blade of this channel even though they’re not really posting almost at all they got 880,000 views in the last 30 days and they made a couple hundred off this this basically this single video is still printing their money that is the video that’s making the money on this channel so the next channel on the list is about Aviation it’s got 445 ,000 subscribers in total they got 74 million views in just 76 videos and their most popular video is sitting at 8.1 million views so let’s take a look at the channel and it’s literally Aviation so just put together a thumbnail with a plane get a bunch of clips about off the planes and then just tell stories about the planes and it’s an extremely extremely high CPM Niche and the reason it’s high CPM is because it’s very niched down so not that many channels cover Aviation nonetheless there are a lot of businesses that are in the aviation field so they’re definitely going to be betting high on the ads here the income here is rather high so as you can see in the last month alone they got 2 million views and according to Social blade they got $8,000 which means their RPM is like $4 which I disagree with in my opinion their RPM is anywhere from $5 to $10 per th000 views so using that logic they could have made anywhere from $10 to $220,000 in ad Revenue in my humble opinion as you can see they have 1,400 members and people are actually paying to be here to be a part of this which is actually crazy obviously we don’t know what plans the members are using but at the very minimum they making $3,000 per month from just this paid Community which is pretty crazy so the next channel on the list is called the laugh Planet it’s got 189,000 subscribers in total it’s got 69 million views in just 123 videos and their most popular video has got 13 million views and let’s take a look at the channel so as you can see these are just movie highlights nothing special I think we already mentioned a couple of channels like that on the list so let’s just go to the social blade and see how much they’re making sell about 6 million views per month and estimated to be $20,000 per month in that Revenue alone so the next Chan channel on the list is called res indicated it’s got 26,000 subscribers in total it’s got 7 million views in just 139 videos and their most popular video has got 1.3 million views and this is a channel covering US presidents as you can see I do want to make a comment that this Niche is very lucrative in general like the whole historical Niche because of the opportunity that AI opens up and actually the visuals that you can create with historical stuff which is just actually I would argue that this is AI generated anyway there’s a lot of things you can create here and do study this Channel and if you’re planning to enter historical Niche so in the last month alone they got 80,000 views made a couple hundred not too bad they’re barely posting they’re not actually posting they posted 6 months ago that’s why and they also have patreon let’s see if there is any members even 27 members they’re making $20 per month which is cool right like think about that they haven’t posted in 6 months and they’re still making couple hundred of f revenue and $21 per month from that paid community so moving on to the next Niche is called the aesthetic City it’s got 150,000 subscribers in total it’s got 10 million views in just 42 videos and its best video has 2.8 million views now let’s take a look at the channel so as you can see they cover urbanism and they just kind of get clips of cities and they just talk urbanism right I I would argue all the scripts here are AI generated they most likely are and all this video was made a year ago which means that this channel is still very much relevant and it’s a actually a very cool concept so you guys can definitely look into that and they also have a patreon you see all these faceless channels they have patreons and this channel is making $400 per month from this from just the paid community and if you guys think that this is not real cuz I I know for a fact that there’s still two dis minutes in the video there’s going to be people like skeptical ones that’ll be like oh this is fake this is fake well go yourself to the channel and take a look it’s not fake right so that’s how the money is made online so if you go to the social blade in the last month alone they got 300,000 views and they made about $1,000 in ad Revenue which is understandable the N is not that big and they’re also not posting that much and given how hard it is to make these videos if they wanted to they could be posting one video per week at minimum and they could be making way more money but it is what it is and they’re still doing good I mean they’re making a couple thousand per month easily so good channel the next channel here is called window Productions it’s got 4.6 million subscribers it’s got 716 million views and just 238 videos I mean that’s a lot of views in this amount of videos so yeah what I said in just 200 videos and their most popular video has 13 million views as you can see 9 days ago 800,000 views all right just in 9 days 3 weeks ago a million views so that’s like off this video alone they made like 2 3,000 in add Rue easily very great Channel they’re posting kind of a geopolitical Content kind of in this nature travel SL politics SL economics content so which means it’s very expensive in terms of CPM and AD Revenue so let’s actually take a look yeah I’d argue it’s one of the highest CPM niches it’s not very obvious but it’s kind of falls under that category of like expats and like people and the whole travel Niche but at the same time like it’s the mixture of the travel and the money is which is one of the most expensive and in the last month alone they got 4 million views 4.5 and yeah that’s really the bare min minimum they made last month but I’m guessing they made well over $20,000 again in just one month alone and as you can see they also have patreon let’s see how much they make or how many members they have well I guess their Community is not active but nonetheless they have a community already so they’re also thinking in that direction which is also interesting so the next channel on the list it’s called pt5 it’s got 13,000 subscribers in total it’s got 2 million views in just 108 videos and their best video has 318,000 views let’s actually take a look at this channel so as you can see they’re are kind of posting highlights and clips of the movies from 1950s which is a very unique Niche I kind of know if you really need to be going into Nish into this Niche because the viewership is going to be kind of limited but at the same time I’m sure if you find a way to twist it play around with the titles and the packaging you could make this work in fact I’m I’m sure you could make this work they’re kind of on the way to making this work but get my point right so actually if you click on the links they have a newsletter through which they could sell potentially something and if we take a look at the social blade yeah so in the last month Al low and they got over 100,000 views but this could actually be oddly a very high CPM Niche because when you have a niche like that that is so so unique they always tend to have high CPM so let’s just continue the next Niche is called the decoder it’s got 142,000 subscribers in total it’s got 25 million views in 51 videos and their most popular video has 2.7 million views so if we take a look at the channel so we kind of seen this Niche already with the police body cam it’s same kind of stuff except it’s true crime but I see them as same exact stuff really in terms of payouts and in terms of video production all that and if we take a look at their social blade in the last month Alan they got over a million views which could have easily made made them yeah the $6,000 seems like a right number also it’s usually mainly USA audience in these type of channels like police body Cam and like these scary stories so the RPM and CPM are always going to be high so the next one is called Bible stories it’s got 379,000 subscribers in total it’s got 24 million views in just 84 videos their most popular one has 2.4 million views so these are just AI generated literally Bible stories all right so it’s very simple to make every like literally everything here is AI generated and look at the views in fact guys if you really want to know how to make this stuff guess what I already have a tutorial covering this exact Niche on my channel so go to my channel and find this video how I make animation videos YouTube automation with the ey you can see that’s literally the video I made in this one so if you want to know how they made this exact Channel just go to my channel and check it out and if we take a look at their social blade they’re getting about a million views per month and they’re yeah they’re fairly making $4,000 per month as well all this makes sense now what really would make sense for them is to have a patreon community here because the reference channel for example I mentioned here they have a patreon community now what really makes sense as well for them to have here is a patreon community they can easily get some members because it’s a kind of Niche where the members are rather engaged so it’s easy to gather them I’m just saying so the next one is roblo car crashes now this one is interesting it’s got 26,000 subscribers 7 million views in just 41 videos and their most popular video has 1.1 million views so let’s take a look at the channel and it’s and it’s straight up game recordings of Roblox like the video game Roblox and they’re printing money and it’s not like that’s not the only one there’s actually gazillion channels covering Roblox so it’s super easy to make in a sense that it’s just a screen recording and you really don’t need to be doing anything else and these type of videos actually can get a lot of views now if I’m being real let’s actually go to social blade I don’t assume I don’t expect this Niche to have high RPM so this niche in general the Roblox Niche like if you’re playing this video game you want to make videos about it it probably has about $1 RPM so 1 million views equals $1,000 but still this video made $1,000 this video wa made $11,000 they’re not really actively posting so their U their social blade is kind of yikes like it doesn’t look as much but if they were to continue posting I bet they’ll still be crushing it I don’t know sometimes like I wonder why sometimes people just stop posting on good channels because like they should not have stopped posting are you know what I mean so the next channel is called 2 and 20 it’s got 45,000 subscribers in total it’s got 5 million views and just eight videos and their most popular video has 2.1 million views and if you take a look at the channel it’s kind of just video essays type format which we’ve already SE seem a lot but as I’m just hovering over I can already tell that these are just b rolls from story blocks or a side of this nature and that’s it they just get the story get the voice over plug it in done as a result they have a goodlooking channel and now let’s actually go to the social blade and we can see that they get 300,000 views per month there they could easily make that if not more because in my opinion it’s a very high CPM Niche like I said politics are always going to be high CPM so the next one is rather different it’s called aniki it’s uh it’s got 62,000 subscribers in total it’s got 6 million views and just 43 videos there most popular video has 1.1 million views and if we take a look at the channel link it’s about Japanese history so if you speak two languages meaning you speak English and any other language like I speak Russian for example so I understand Russian culture I could be creating a channel I could create a channel about the Russian history and present it to the English audience because naturally I would know a lot that the English audience doesn’t know right so that’s that’s where the Gap is created same thing here I would argue that this channel was made by someone who’s from Japan but this person speaks English or understands the English culture so that is why made this Channel and they can leverage this knowledge that they have think about that this person just leveraged what they genuinely knew and they made this work and it’s actually also something that I tell to my students inside of the academy on our live weekly calls all the time when they just approach me and ask hey what Niche should I choose that’s genuinely my natural response all the time I ask them well what do you know like what are you good at like what’s your hobby what do you watch chances are the answer in choosing your Niche is really there like it’s on the surface you already know what Niche you want to go with so with that being said let’s continue to the video like let’s continue to number 40 but really keep that in mind because you know this list everything like this whole video I’m making right now you still need to make the right choice you need to make the choice doesn’t matter like don’t go after the most lucrative Niche or the biggest you know the highest payouts you can and you will after you understand YouTube like a formula but in order to get there in order to get to that level of understanding like I’m starting a channel in the travel Niche specifically it’s like a it’s like a faceless Channel about traveling all right I’m not going to say anything else but I mean I’m not like nature scientist or I’m not certified Traveler nonetheless these are the kind of topics that are going to be covered on this channel so and I’m really going to pull this off because I understand YouTube like a formula but I got there by making these AI videos you see Ai and video editing is something I am knowledgeable about so can talk about this for hours but I think you get the point by now so let’s continue to number 40 and the channel is called movable data it’s got 152,000 subscribers in total it’s got 11 million views in just 10 videos and its best video is sitting at 4.6 million views a very nice branded Channel very clean packaging they really kind of crack their code in terms of the formula that they’re pursuing and they create these kind of a what if video very hypothetical videos and uh yeah these are really not that hard to come up with so for example why night ol die younger or how you will die the videos that are targeting a very broad audience if anything take a look at their Channel and figure out it’s actually a very good way to figure out how branded channels work because it’s really not the first one I’m pointing your attention towards but it’s very good good one to take a look at let’s see if they’re running a community they are actually let’s see how much they’re making they’re making $38 a month from their Community with only 28 members not a million dollar sure but hey $38 is $38 and I don’t know I just don’t know how they’re you know promoting their Community the last video was made two months ago Community is clearly not their focus it’s not even the top Link in the bio nonetheless it’s there let’s see what else they’re doing so yeah I don’t know this is weird anyway like I’m just saying guys I don’t know this website is weird I’m not going to get into it but as you can see guys all kinds of channels are running private communities too so it’s not just add Revenue that people are making money from that’s what I’m talking about so in the last month alone they got 100,000 views made a couple hundred they’re not posting that’s why but let’s see how much uh how many views they got so they got 10 million views and it would be it would be a relatively high RPM Niche because again politics Health that kind of stuff I’m really classifying this channel as such so I’m guessing RPM here is anywhere from 6 to $10 and with that being said they made anywhere here from $60 to $100,000 from this channel from ad Revenue like minimum so it’s a good channel to model and let’s now continue to channel number 41 which is kayato robato it’s at 190,000 subscribers in total it’s got 14 million views in 46 videos its most popular video is sitting at 1.8 million views kind of a detective channel it’s kind of a dark Vibe we can already tell very easy to make I’m assuming it’s going to be like anime clips or it looks actually looks like manual editing but it’s really not that hard as well if you know how to use After Effects but most likely for this type of style you would have to hire someone nonetheless if you give an editor for example from Fiverr this channel You’ be like hey can you edit this can you model this not a problem probably for $50 to $100 a video someone can create this for you so it’s a very niche topic so I’m not going to get into like what they’re posting cuz to me it makes no sense but if some of you are into this niche as well this channel exists so if we go to this channel social blade we can see that it’s estimated to be making around $1,000 per month and it makes sense if they got 300,000 views last month and their RPM is roughly $3 and the last video was posted 3 weeks ago and the video before that was posted 2 months ago so it’s really not that consistent of uploading and nonetheless it’s around 1,000 a month now the next one is dash cam we’ve already seen this kind of a channel on this list so I’m just going to keep it short just going to point want you to get another channel for your research purposes if you want to like take a closer look but it’s the same concept with the police body cam footage they just have a sources on the internet where they obtained this footage from dash cams and they just kind of uploaded following the fair usage if we go to the social blade last month alone they got 7 million views and around $30,000 earned from ad Revenue which is insane isn’t it in my opinion it’s insane from uploading these type of videos making this much money does not even make sense actually I want to point out you see guys that’s what volume does like when I would say you know looking at some other channels like for example I’m like well they’re not really uploading that much that’s what I mean they’re uploading 7 hours ago 1 day ago 2 days ago basically every single day they’re uploading a video and that is why they’re doing so many views because it’s just a volume game on YouTube all right so just a little takeaway from you guys and it does not have to be like a million dollar production you know bet like this video cost like $50 per video like if you if you tell a freelancer to edit this so now let’s check out the next Niche which is bodybuilding and let’s head over to this Channel and this channel has 530,000 subscribers in total it’s got 23 million views in 64 videos popular video has 2.3 million views and now let’s check it out so as you can see these are kind of like animation videos very actually to put together very easy to put together obviously you need to have some animating skills but even if you don’t if you have no idea how to use blender After Effects you can create this in canva or cap cut arguably obviously it would be a bit harder but it’s also easy to hire someone for these type of videos so very interesting concept of this channel they also have a patreon community let’s see how they’re doing 1,600 members and they’re making $500 a month so they’re selling a $500 subscription I’m not sure how it makes sense if they have thousand oh it’s joined for free I couldn’t read I didn’t read that okay anyway it says they make $500 a month from patreon as well so combined with the ad Revenue let’s see how how much they’re doing in ad Revenue by the way and so combined with the ad Revenue which is around $7,000 per month this is absolutely insane not only that this is very good channel for promoting like supplements or you know training gear whatever you want to think of that that’s related to Fitness is just the perfect place for for promoting all that stuff so great Channel very unique the next one is called Carston ring cus got 705k subscribers in total it’s got over 100 million views in 300 videos and its popular video is sitting at 6.6 million views you can see it’s also like just straight up video essay Channel with just b-roll and even some AI generated footage I guess movie clips just random b rolls just your typical automation Channel yeah so draw inspiration from here if you want to and in the meantime let’s actually go to the social blade and see what kind of numbers they’re doing so per month they have 1.2 million views at the worst case scenario they’re probably doing 3K per month I don’t really think they’re doing 5K per month like I don’t see why I guess it’s kind of a movie Niche but yeah it’s kind of on the lower side like 3 4K or so which is still not bad right like and let’s see if they have a community they also have a community I I haven’t checked a lot of channels but I guess a lot of these automation channels just have a patreon by default but he’s making another $82 from that which is also kind of cool right so you guys definitely should have a patreon as a part of your content strategy as well when you’re going to be launching your first automation channel for sure without a doubt because when I once twice I was like okay maybe it’s a pattern but like almost every other channel has a patreon community so you should have one as well or you can also have a school Community that’s where I have my own community so you can check out my link to school you can actually start your community on school try it out for 14 days for free see if you like it or not so the next channel is called wo it has 246,000 subscribers it’s got in total 114 million views in just 174 videos its most popular video has got 6.2 million views let’s check it out these are good numbers and and it’s just an automation Channel now I’m not really into this like topic specifically so I’m not like sure what’s going on nonetheless I came across this channel so I figured I’ll just add this here and whom this channel makes sense you jump in obviously it’s like a celebrity related Channel like these people are celebrities they’re just yet another way to Leverage The Fame of others because we’re just seeing a Mr Beast related Channel this is kind of a more generic celebrity Channel they don’t have a patreon but but yeah good Channel now as we can see in the last month loan they got half a million views and around couple thousand again not the most amazing channel on this list but if you are from this region or you understand like whatever or whoever these people are all of that makes sense to you you might consider this Niche so channel number 46 Cambrian Chronicles so it’s got almost 200,000 subscribers overall it’s got 16 million views in just 26 videos which is crazy its popular video has 648,000 subscribers let’s check out the channel so these are very specific videos also kind of a video essay type format take a look very unique idea but nothing hard about the implementation of this channel as you can see like as I’m hovering over it’s just like a slideshow just text popping up on the screen very common as well as well just pictures pictures b-rolls text animations very easy to put together I can already see that let’s see if they have patreon they don’t but still nonetheless a very cool interesting Channel very unique on the last month alone 300,000 subscribers and a little over $1,000 but here’s the thing guys let’s see when it was started so it was started 2 years ago not the newest Channel but what I was about to say is it’s very like right now it’s a very relevant like this Niche Micro Niche of creating historical channels based around something particular right example they made it essentially about English History which is really cool which is like which resonates with the residents of the United Kingdom right so or the England and U that is why this channel is performing so find that historical Niche for example that is uh not currently exported so for example history of your country from wherever you are like look around on YouTube but with that said let’s actually continue to the next one which is going to be the hip hop and it’s called rapaholic so in total this channel has 134,000 subscribers in total it’s got 3 million views in 101 videos and it’s most popular video got 6.3 million views so let’s take a look as you can see it’s like yet another celebrity kind of Channel just cover news about rappers like I’m not getting into it like what they’re actually talking about this could be complete BS most likely is complete BS but it works so what works works right so but if we go to the social blade we can see that in the last month alone they got close to a million views and they earned probably around $4,000 from making these videos which is pretty impressive now moving on to the next Channel which is African tales in total it’s got 161,000 subscribers 15 million views in 61 videos and its best video is sitting at 1.9 million views obviously if you know my channel you would know that this is the kind of a YouTube automation genre and style that I’m teaching the most on my channel because obviously it involves AI like literally everything about this channel on this channel is AI generated so if you want to learn more stuff like this you should actually check out my 10-hour course I’m going to link it in the description completely free my 10-hour YouTube automation course if you watch it you’ll essentially understand how to make these type of videos and uh there’s also like I believe a lot of opportunity in these AI niches essentially it’s like an whole untap field because you can just come up with these niches now with AI can essentially you know recreate your imagination so if you just figure out a niche like that and you go after it that’s all you need you don’t even need to create a brand new Niche just use the concept that’s worked for them and apply it to any other like Niche or culture you get my point and if we actually go to the social blade we can see that they did in the last month I did half a million views and they earned around $2,000 from these views and at the peak I remember this channel was really like blowing up and like getting momentum some time ago yeah like 3 months ago this video is really popping like everywhere so very interesting Channel very interesting approach so number 49 on our list the Channel’s called cubec it’s also in the Roblox Niche it’s got 1 million subscribers 110 million views and just 71 videos and it’s most popular video has got 10 million views which is absolutely crazy and they’re kind of copying Mr Beast style I can’t like I’m really getting that Mr Beast vibe from these thumbnails and titles like so really great Channel now let’s actually go and take a look at the social blade in the last month alone they got 1.8 million views so on the highend they made $77,000 but I don’t think so they probably made3 $4,000 with this kind of money or with with with their RPM with these kind of views which is still insane given the fact that they haven’t posted in two months they have 71 videos posted I have the same amount of videos posted actually right around the same and I don’t have 100 million views so that’s incredible achievement all right moving on to the next Channel though book four air restoring project it’s got 42,000 subscribers 2 million views and 130 videos its most popular video has 1.1 million views and the channel link here it is so it’s a very niched down like sort of a community Channel That’s has to do with a specific book or anime again it’s one of those niches that you just if you are into it you will do it otherwise you won’t do it but if you relate to it somehow here it is just so you know and quickly take a look at this channel I don’t think there is a point for us to spend any longer on this but it’s got 48,000 views couple hundred again you would only consider this if you understood what I just showed you but if you don’t understand don’t even bother let’s move on to the next Niche which is rare classic cars and automative history so it’s got 734 th000 subscribers in total it’s got 47 million views in 674 videos and its best video got close to 1 million views just straight up car Channel like I guess they just talk about old cars the dude walks around with the camera yeah it’s not necessarily like a faceless YouTube automation Channel I get it depending on where you live especially if you live in America for example you could just walk around and record with your phone cars of others or you don’t have to live in America if in your country there are old cars or anything like that doesn’t have to be cars you can also like walk around and just record stuff with your phone and upload and as you can see let’s look at their popular videos close to a million views you know it’s not the same as hiring someone if you think that if you live around something very cool and if you ever thought that hey this has to be on YouTube as you can see yes there are people that do this kind of stuff and actually make money from this so they got in last month 1 million views and as I told you before carard Nish has very very high CPM so this number could easily be like 678 10,000 easily with that said let’s move on to the next one which is called bizarre Bob it’s got 2.1 million subscribers in total it’s got 45 million views 137 videos posted its most popular video has 21 million views kind of one of those like scary story channels I’m not really getting into this because we’ve already covered this but they’re not using necessarily clips of others and they’re I guess they’re using a lot of Boll and just some random Clips off the internet to just kind of create this visual storyboard yeah very very similar videos like they’re not different at all from one another very same style if you take a look at their social blade they’re probably pulling in some views yeah5 million views $20,000 in ad Revenue pretty accurate estimate so if you guys ever wanted to start a scary Channel nich here’s yet another example for you as you can see in 9 days 1 million views it takes them 9 you get that many views that’s like $2 $3,000 like that pretty cool so next one is good enough so it’s got 1 million subscribers in total it’s got 95 million views and just 36 videos and his best video has 11 million views so again it’s one of those like wide storyboard animating channels and let’s take a look at this in one month 1.8 million views in 2 months 2.2 million views in 2 days half a million views which is crazy and let’s uh let’s actually take a look at the social blade so yeah 4 million views in the last month alone actually they’re covering so it’s kind of a history SL geography so they’re not like actually bsing these people are smart they’re actually targeting High CPM niches in their topics the most terrifying things in our universe it’s kind of a scientific topic so it’s not necessarily like Mr Beast Roblox entertainment gaming you know useless stuff they’re actually creating valuable videos which makes them good amount of money so the next one is called rare history it’s got 92,000 subscribers in total it’s got 72 million views and it got there in just 168 videos its most popular video has 4.9 million views and as you can see they what they are doing they’re actually just uploading photos of celebrities there’s nothing else specific I guess there’s some kind of a story going on in the background as we can see there’s captions i’ argue the voices AI so it’s really cool Channel idea guess what you can create that same exact Channel with AI so you don’t actually need to have like the actual pictures the old pictures of course it helps I don’t know where the person gets them but you can of course generate all these pictures with AI you can just model the ideas make it work for you they’re getting less than a million views a month and they’re probably making around $3,000 a month given that it’s historical Niche that’s kind of the 3K with the current views is the very minimum so a very cool Channel and the next one is called R 50 states so it’s got 36,000 subscribers in total it’s got 10 million views and just 160 videos and its best video got 2.4 million views and as you can see I guess it’s just someone who’s walking around the US and recording or no it’s just kind of automation channel that looks like Boll to me so maybe I’m sure maybe they’re getting some shots from like the news or the locals from social media just something that’s not copyrightable and then they just cover hot local topics and go from there but obviously it’s not the most stable channel so as we can see you know some some videos have like 2.4 million views and then other videos have like you know less than 1,000 views in a month so not the ideal channel to model but definitely you want to walk around the country record stuff like I just mentioned in the car Niche example it’s one of those that actually could you know you could make it work they are doing 300,000 views in a month and given that most of their audience is us because it’s mostly covering us their RPM is fairly high so yeah that 1,000 is very realistic so the next one is meth it’s called number fill in total it’s got 4.6 million subscribers views generated for 681 million and it took them 743 videos which is a little less than a million per video on average which is pretty impressive and his best video got 17 million views I’m assuming it’s just a bunch of people I don’t know professors but a bunch of smart people definitely smarter than me who got together and created this kind of a math university on YouTube which is a good thing for you to model and to get inspired by if you’re a mathematician for example school teacher start a YouTube channel if you know something start a YouTube channel very simple let’s take a look at their patreon I just saw it I wonder how much they’re doing there so they got 3 and a 12,000 members think about that you can monetize your members people want to learn from you so on average by the way so yeah that patreon makes them at least $3,000 a month because like let’s assume everyone is here on $1 plan which is not the case obviously it makes them 3,000 if everyone is on $3 plan they’re making at least like 9,000 and if you know but let’s let’s keep it in the middle somewhere and I’m assuming they make like anywhere from 4 to 9,000 per month just from this just from patreon alone yeah they get 2.4 million views per month and since it’s math the RPM is extremely high here so this could be even more than that so all in all this channel could easily be making from all income sources like 20K a month easily just teaching math so same class learn SAT Math so yeah pretty much same situation just a guy teaching people math how to prepare for the ACT exam okay let’s take it a step back if you just like this channel example and you’re like okay well I want to do something similar that is actually a better example of such a channel why because this guy is well he’s not really optimized ing for views like it’s his best video has 400k views which is impressive for this Niche but it’s like it’s not Millions right and it’s going to be rather hard for him to get like millions and millions of views but he has a website I was just about to say you could sell something you can teach people privately and that’s exactly what he does book a session join a group class he’s made his own University education is very lucrative and especially in my opinion school is a scam so soon the whole Humanity will just shift to YouTube all the education will be on YouTube so if you are in the educational space really take a look at these channels and really like consider everything moving on to the next one is going to be science the channel is called not David it’s got in total 92,000 subscribers 3 million views and just eight videos and its most popular video has 1.2 million views so again just kind of an automation Channel scientific they do have some nice editing I can already tell so it was not edited by some newbie editor they probably they definitely invested some money going into this Channel all right so it’s actually something I haven’t been mentioning so far you actually should be prepared to invest money into this into any kind of YouTube automation Channel but this channel is also making out of nowhere patreon 8 a month okay not bad so in the last month they got 100K views and about couple hundred not that crazy but but they’re not posting at the same time 9 months ago 3 months ago but in total they got 2 and A2 million views 2.8 million views not bad but again the channel was abandoned halfway through so we never really saw its potential so the next channel on the list is Mr think it’s got 28,000 subscribers in total it’s got 4 million views in just 18 videos its best video has 1.9 million views so Mr thing again just one of those like wide board story animation videos super easy to put together I’m just looking at this it probably takes 30 minutes to edit this video nonetheless it’s a really great Channel interesting concept I always like seeing these whiteboard Channels cuz they’re always just fun to look at so they got 200,000 views couple hundred nothing specific really just showing you guys this channel for the sake of modeling and seeing what’s possible so the next channel is called W Hollywood it’s got 177,000 subscribers in total it’s got 6 million views and 14 videos and this best video has 1.1 million views so let’s take a look at this channel it’s again one of those like celebrity nich channels just uh rumors I guess about celebrities the actual videos are just clips and pictures I guess just stock footage nothing very valuable here but nonetheless it gets views so its best video has 1.1 million views within the 6 months so not bad at all and if we go to the social blade we can see that they get 3 million views per month all right so which potentially makes them $122,000 which is absolutely crazy and given the fact that probably most of their audience is from the United States it’s a very much believable number let’s move on to the next one cord cases it’s got 56,000 subscribers in total it’s got 11 million views and just 31 videos and its best video has 5 million views all right and let’s take a look at the channel court cases with these kind of Court channels there’s a lot of them like that and they’re also very similar to like police buddy Camp footage I’m not sure exactly where but people figure out where to get these clips like original clips from the court and then um and then they just post them all on YouTube in these automation channels there is tons and tons of channels like that so it’s a very lucrative Niche if you guys want to get into to that one and uh let’s take a look at the social B of this channel in last month alone they got 50,000 views uh it’s not doing so well but I guess they’re not posting yeah six months ago but in total they got how many views 10 million views so not bad at all at least you know at least $50,000 was earned from this channel Alone by someone the next channel on the list is going to be space matters it’s got 220,000 subscribers 40 million views in 101 videos and this best video has 4.2 million views so this is actually unlike most of the channels this is actually like a very professional production there there’s a whole team of people running this channel if I have to guess like a lot of people especially in the editing side things definitely some shots are from story blocks for sure but not all and there’s a lot of editing that is involved just saying nonetheless see if they’re running a community no just the Facebook and and if we take a look at their social blade in the last month alone they got 2 million views and earned roughly $8,000 to that Revenue alone now channel number 64 is going to be called Mega Driving School it’s got 300,000 subscribers 68 million views in total and his best video has 5.8 million views so let’s take a look one of those body cam channels nothing new nothing special as you can see in the last month alone they got close to a million views $3.8 th000 earned ad Revenue next channel on the list is Navy Productions it’s got 330,000 subscribers in total it’s got 150 million views and 167 videos its popular video its best video has 12 million views just Naval Navy related Channel also a lot of these channels like for all these channels scripts can be made with AI completely and I would bet all these clips were taken from story blocks or some just random websites but most likely just story blocks so very easy to put this together very high niche as well because of the subject of the channel and it’s very easy to get a lot of views so as you can see 12 million views and it’s getting views to this day go to the social blade it’s getting four million views per month and it’s earning roughly $166,000 in that Revenue which is very realistic probably even more probably close to $20,000 and let’s move on to the next one Bojack and it’s a the channel called lowbudget stories it’s got close to a million views I mean a million subscribers and it’s not a very easy channel to replicate like you actually need to have some serious animation skills like not every person can just jump in and compete with this channel nonetheless if you know how to create this if you know how to animate and create these kind of a videos these are fun videos to watch it’s a very recognizable character if you want to just go in create these kind of videos they’re almost guaranteed to perform well and if we take a look at the social blade and the last month alone they got 1.5 million views making them around $6,000 in that Revenue now the next channel is called couch Co-op it’s got 22,000 subscribers in total it’s got 3 million views in just 14 videos its most popular video has 828,000 views as you can see that’s a channel essentially covering video games definitely some kind of a gaming related Channel if you’re a gamer and you know what’s going on here definitely draw inspiration and in the last month alone they got 200,000 views and a couple hundred do but that’s because they’re barely posting actually if they were posting more they actually cracked the code they’re just not posting really so the next channel on the list number 68 is called rology in total it’s got 42,000 subscribers accumulated over 8 million views and just 72 videos and his best video is sitting at 771 th000 views just wrestling Clips I guess I’m not into wrestling so I’m not sure what’s going on here so there popular videos are not really cracking millions in views not the best but I’m just showing to you guys for the sake of showing yeah they’re getting 70k views per month and couple hundred so again if you’re into wrestling there are views that this channel is getting like I mean 70k 70k right but they’re barely posting if you make it work and you post more consistently you’re like really into wrestling there ANS you can go up so the next channel on the list is called lopid it’s got 52,000 subscribers in total it has 2 million views and just seven videos and its best video sitting at 400,000 subscribers as you can see it’s one of those like what I call Brand channels meaning it’s really operated by someone who’s really experienced and understands how this stuff works how YouTube works is not operated by a beginner nonetheless it’s a really interesting channel so as we can see they’re really leveraging editing here and creating some kind of a detective stories if you will so if you understand anything about creating detective stories and you and you know how to edit like this or you know someone who you can hire who you can edit like this that’s a channel you can draw inspiration from now let’s take a look at their social blade so we go social blade they get 200,000 views per month not that impressive but again they’re barely posting which is surprising to me they really should be posting more but nonetheless it’s a really cool Niche they’re just not putting in the work that’s why they’re not printing money moving on to the next one is called rare cars so I’m assuming we already had a channel similar to this one rare cars is rare cars they have 700,000 views per month and a couple thousand you know it’s a high CPM Niche so you could easily be even way above $3,000 I can totally see that so the next one is called wild weather us I guess it’s just reports about wild weather France today so yeah it just literally reports about wild weather there is nothing else to say here they’re probably getting the footage from like all over the world like random news Medias and just put it together interesting idea although they’re really not covering like us they’re covering worldwide obviously so they get 4 million views a month but I don’t actually think that they are making that much money their RPM is probably fairly low why because I don’t understand their specific audience very likely Their audience is like very worldwide spread out around the world so their RPM is probably $2 $3 but even with that being said the two2 $3 in this case $8,000 $110,000 for them which is pretty crazy so the next channel on the list is called the villains and let’s go and check it out also kind of a detective SL scary story Channel per month they get more than 5 million views and they they’re printing around $20,000 in that Revenue if you want to get into this Niche there is another channel for you to study and uh learn from the best way to study and to learn from just download their video and try to remake it actually try to literally copy paste their video Don’t upload it like don’t upload the actual copy pasted video because you’ll get a strike don’t it’s not allowed but it’s the best way to learn still to just copy someone’s video Pro tip so they’re literally uploading football highlights this Niche is very specific like football videos will always get views it’s one of the most watch niches sports in the world but you must be careful with the copyright because a lot of these television companies will just strike you for using their footage I don’t know exactly where to get the footage but if you really want want to get into this Niche it gets fused just have to figure out where to get the footage from without getting copyright strike they’re getting 6 and2 million views a month and they’re making way over $20,000 per month I can totally say that football is not like extremely high RPM nich but also like a $4 RPM is probably guaranteed so the next channel is called biograph biography related channels so it’s just the channel covering people that are famous or a couple famous people/ celebrity type Channel whatever you want to call it but as you can see they’re posting a lot all these videos are posted within two weeks probably a team working for this channel make it all happen that makes no sense to me because like I’m not into celebrities I don’t track celebrities I don’t follow them if I had to start a channel like this I would not know what to make content about but if that makes sense to you that’s for you like right there and as you can see in the last month alone they got whopping 14 million views making anywhere up to $58,000 in un Revenue alone which is absolutely bizarre and as you can see they’ve been posting for a year like they’ve been posting since November 2023 and they were getting no views and they were just you know it was all about not giving up they just kept posting they stayed consistent that’s the type of views you’re getting now so that also shows how YouTube Rewards consistency too let’s move on to the next one which is called the Invisible Hand this channel makes kind of a geography SL historical type of videos but essentially it’s just a bunch of voll that were put together with map animations which you can get off fivr like if you don’t know how to animate like this there’s a lot of people that do that work on Fiverr that will do that for you no problem the rest is just b rolls and a good topic so nothing crazy hard about this Channel and let’s take a look at the social blade 600,000 views but I’m assuming this to be very high RPM channel that $2,000 per month is very very just IFI and the next channel on the list is called American rewind you already see that all these thumbnails are actually AI generated these you know characters are definitely AI generated the videos could also be AI generated like it doesn’t look like it’s actual AI but it could be why not it’s one of those like vintage channels just for inspiration if you want to go with this Niche not something I would suggest but if you really want to there for you and it gets couple hundred, views per month it gets you a couple hundred so I’m just going to move on to the next one enforc it’s a body cam footage nothing specific nothing new about it but if you need one for research purposes there it is for you so they get 2.6 million views a month with whopping $10,000 in net revenue every single month so let’s go to the next one which is called fatal breakdown it’s also kind of a geography SL Whata if channel it’s a very niched channel it’s about like hypothetical stuff like what if you get stuck in a cave what if you don’t you know what if you dive here what if you do this very unique topics so that’s why they’re getting views I guess they also have buy me a coffee link let’s see how much money they’re making so as you can see people are buying them coffees people are actually donating money for for their content I could not fake this I would suggest them to make a patreon community though because or you guys if you’re going to be choosing between this and a patreon like this is just literally straight up asking people for money which does not work that well or as well as having a paid Community where for that same price of like for the same amount of money instead of just giving it to you people can actually get something in return um so that’s a way better deal than just asking people to donate money I think it makes sense but anyway in total let’s see how many views they have so in total they get 1.2 million views a month making couple thousand do a month as well moving on to the next one called Harry Potter Theory it’s just a fan based Channel I guess like a Harry Potter community and I’m assuming it’s just pictures b-rolls yeah pictures from the movie nothing crazy as far as the video production not too hard to put together at all but I guess gets the job done so they’re doing 1.9 million views a month nonetheless and they’re getting a yes 7,000 sounds fair for this Channel and yeah I want to like it doesn’t look like they’re doing this these kind of views but even to me I didn’t actually realize that looked like more of a lower quality Channel if I’m being honest with you but that’s what I’m saying it does not have to look Mr Beast level quality like they’re still printing they’re absolutely printing it’s called the Curious cats and if we go and take a look at the channel it’s literally a Channel about cats so as we can see it’s just b-rolls b-rolls b-rolls their RPM is not high at all like with the cat nishe let’s take a look so they get yeah they’re not even getting a million views a month they’re probably making like 1,000 2,000 a month nothing too crazy but what I’m trying to say is cat communities tend to be crazy I actually used to run like many years ago it’s one of my first projects online I used to run like an Instagram theme page about cats like I would literally post this type of stuff like cat videos and it just blew up so I remember in comments people were just super super engaged super nice so if you really want to build the channel fast and just experience YouTube and you like cats that’s actually could be a niche for you but if you’re planning to start a business of any kind definitely don’t do this Niche but if you just want to play around it’s an interesting Niche and there’s a lot of like ways to find footage for this or you can even leverage like AI footage for this just giving you ideas so the next channel is called demon flying fox what they’re doing is they’re making these AI mini short films SL meme videos I’m not sure what’s the right way to call this genre which is very cool very unique definitely not the number one Niche to make your main but at the same time if you understand how AI video generators work

    that’s a very cool Niche for you to go after they’re getting around 4 million views a month and making around $166,000 in that revenue for a bunch of AI generated videos I think it’s a good deal to the next one which is called Grime it’s one of those like police body cam footage channels nothing specific just really showing it to you guys for the sake of researching purposes and if we take a look at their social blade they’re getting around a million views a month which makes them around $33,000 per month as well which all sounds very realistic next channel on the list is called Archer green these are really kind of movie post edits so they’re not actually making any content themselves or they are but they are just taking movie clips and then editing them together making these kind of a funny compilation videos and whatnot 200,000 views a month and earning a couple hundred in that Revenue well they’re barely posting I guess that’s why but in total they got whopping 14 million views with mov movies CPM RPM I mean they made anywhere from 70 to over $150,000 from this channel easily so moving on to the next one is called map pack pretty obvious I guess the topic of this channel is just all about Maps just super nich down Channel about Maps looks interesting actually it’s something I would watch myself later on we can see they got 4 million views in the last month and they made probably $115,000 in that Revenue it’s safe to assume that so the next channel on the list is called dinosaur discovery here it is and it’s just a Channel about dinosaurs like there is nothing it’s just dinosaurs I mean it could make a lot of this with AI we can see they’re getting 200,000 views every month they making a couple hundred so number 86 is going to be baseball doesn’t exist it’s got 92,000 subscribers in total it’s got 571 million views in just 159 videos and his best video has 8.6 million views so if we take a look at the channel they’re really just uploading baseball related videos you would obviously have to be a fan of baseball and into baseball in order to really understand what what they’re doing exactly 2 weeks 1 million views that makes sense to me and that’s amazing and we can see in the last last month alone they got 8.3 million views and they could have easily made 30 G’s at minimum sports baseball specifically tends to High pretty high cpms that number completely makes sense to me so next list is going to be luxury it’s called luxury Zone in total it’s got 659 th000 Subs accumulated 149 million views and his best video has 14 million views so here it is luxury zone for the most part they’re just making rich people related content so for example how Ultra Rich pastors spend their billions and things in that nature most mostly just about billionaires I guess very interesting topic it’s something people are always going to interesting to watch right because people always want to know what it’s like to be a billionaire and if we going to go ahead and take a look at their social blade last month alone they got 2.1 basically 2.2 million views and uh that is not the right number I think their CPM could be or RPM could be easily you know $10 because it’s just Finance Niche it’s like luxury Niche so a lot of businesses are going to advertise on these videos so with that said I think they could have easily made $20,000 in add Revenue if I have to guess because I think they have $10 RPM give or take and so with these views comes out to around 20 G’s the last month alone next channel on the list is going to be MMA Zone it’s got 170,000 subscribers in total it’s got 101 million views in 1,000 videos or over 1,000 and its best video has 3.2 million views so let’s take a look and uh for those of you MMA fans it’s kind of a drama related Channel not much meaning or purpose or value behind this channel pure drama pure just printing money spending rumors so nonetheless it works it makes them money last month alone 1.3 million views $5,000 earned easily it’s one of those channels where you just easily leverage Fame of others so moving on to the next one that one is interesting it’s called Forceman bricks in total it’s got 44,000 subscribers total views accumulated 15 million views and 81 videos and its best video is sitting at 1.3 million views and if we take a look at the channel these are literally Lego related videos so comparisons very creative Channel I don’t know how they came up with this idea uh there’s definitely a lot of video editing involved to create this kind of a thing so not the easiest to create nonetheless it can give you an idea I mean if you’re into Lego there you go you can model this Channel and let’s actually take a look look at their social blade so in the last month alone they got almost 2 million views and to be honest with you I have no idea what the RPM could be here I’m guessing kind of in the middle or even on the lower end probably kind of in the middle because kind of I guess it’s classified as a kids channel like I’m really not sure on that one so they they’re probably making anywhere from 2,000 to 7,000 per month safe to assume that so the next one it’s about Chess it’s called classical it’s got a little over 100,000 subscribers in total it’s got 56 million views in just 20 videos which is insane and its best video is sitting at 11 million VI they are essentially making videos about popular events in the world of Chess but if I’m really going to hover over we can see those are just Boll so they identify again popular events that happened throughout the history of Chess and then they make commentary videos about these events this channel in the last month alone they got 1.3 million views I do think that chess is very very high RPM Niche so they could easily make 5gs from the last month alone if not more probably more could be up to $110,000 honestly so if you’re into chess if you understand the nich there you go next n on the list is going to be about trucks it’s called truck Topia in total it’s got 116,000 Subs accumulated 43 million views and just 263 videos and its best video sitting at 9.2 million views so let’s go ahead and take a look at this channel as we can guess it’s about trucks so it’s kind of an in the weeds Channel I guess it’s really useful for truck drivers all right so there you go I know for a fact that in my Academy actually there is like at least three guys that work as truck drivers and if you guys are looking like that’s specifically for you I’m addressing right now if you want to really get get inspiration from this Channel and uh put to use your actual job there you go you can learn something from here or just watch for you know educational purposes and let’s actually let’s actually take a look at the social blade and in the last month alone they got 600,000 views and uh they definitely got more than that probably RPM here is also very high not probably for a fact I know RPM is going to be high here so they could have easily made close to 5,000 even uh from these kind of views and there’s a lot of opportunity to promote like affiliate links so for example let’s say they’re just comparing some kind of details for the car and guess what in these type of videos you could actually put the links to Amazon in the description so whatever like they’re doing transmission comparisons you could be selling both elements like to the both transmissions in your description if it makes sense that’s how a lot of the money is made on these kind of channels so next one is going to be nol Farm it’s got 3.9 million Subs overall it’s got 1.5 billion views in 327 videos and its best video sitting at 74 million views so they are creating documentary SL whatif kind of videos about farms and I guess man factors uh you would think at the first glance that they have some kind of private access to all these factories and they’re just you know lucky to have this channel going but not really if I’m going to hover over I can tell within like two seconds that this is just Boll that was gathered like this is just random footage from the internet and uh they’re doing that it’s just literally fully outsourced automated Channel and they’re doing these kind of numbers what their social blade is going to look like 9 million views actually it’s not that many for you know for for their size for the total views they they’re pulling for a channel that has in total 1. 5 billion views it’s not that many but nonetheless it prints them around 30 GS per month easily at minimum just like that so the next one is going to be life there end it’s got 308,000 subscribers in total it’s got 95 million views in 47 videos and it best video is sitting at 23 million views and it’s a travel kind of Channel I do believe that this is probably a lot of it is Drone footage pick up a drone record everything and post on YouTube of course you don’t need to be traveling yourself I would argue that you could actually replicate these videos like literally copy paste these videos using just the footage from a website like story blocks or invado elements something like that so in the last month alone they got 6.8 million views and that brought them roughly 27,000 views but again this is a perfect Niche to push affiliate links let’s say onreal Japan and uh this is obviously a video about Japan so a lot of tourists are going to be or people that are planning to travel to Japan are going to be watching this video and uh you know make some kind of a plans for their trip and it’s a perfect kind of a video as well to push affiliate links to hotels restaurants guides local guides like you name it you just you have to be cre ative regarding like what exactly to push because essentially you’re selling something so it’s it’s really tailored to your Niche but it’s just yet another perfect example of such a niche where you could push a lot and lot of links so the next channel on the list is called AI uncovered it’s got 151,000 subscribers in total it’s got 14 million views in just 432 videos and its best video is sitting at 879 th000 views so they’re making these also these are kind of automated videos about AI CEOs AI news AI updates AI events basically it’s not like me where I cover AI tutorials but it’s the other side of AI content is just covering like big AI events it’s a really easy channels automate like I know for a fact I recognize this particular piece of footage like this one with a girl with a neon girl it was for a fact taken from story blocks because I’ve actually used this one before in my videos so for a fact that all their videos are probably built on story blocks and just some random internet footage so also another very easy channel to automate and they probably have insanely high RPM so because of AI it’s kind of a mixture of AI and business niches in one channel which is which probably makes their RPM Skyrocket high and if we take a look at their Channel per month they get just over a million views which probably brings them anywhere from $4 to $8,000 in ad Revenue alone so a great channel right there so moving on to the next one Health special it’s got 155,000 Subs in total it got 33 million views in 874 videos and his best video sitting at 3.6 million views if I take a closer look so this kind of a channel is a perfect example of a health sort of automation Channel literally everything can be outsourced here also this is kind of a perfect Channel and a niche to push and promote supplements and all kinds of affiliate deals literally millions are made in this Niche by promoting these things and if it goes to their social blade we can see in total in the last month alone they got close to 900,000 views and according to Social blade they made roughly 3K but I think they made more because again health is one of the highest RPM niches or if they are promoting something in their description they could definitely be making 10K a month with this channel no problem with that so the next one is going to be weird history food it’s it’s got 5 50,000 Subs in total it’s got 76 million views and 218 videos and its best video is sitting at 4.9 million views and so when I said history I really meant like the history of food SL a whatif kind of Channel but packaging of this channel a really Mr Beast kind of packaging just short concise titles catchy thumbnails so if you’re into this kind of stuff it’s a really interesting channel to model in the last month alone they got 2.6 million views 10K earned just like that and moving on to the next one is going to be called code boot camp it’s got 46,00 subscribers in total it’s got 1 million views in just five videos and his best video is sitting at 63,000 views so it’s not the first channel on this list that’s using whiteboard story animations as their presentation style but it’s a very unique approach and New Angle to that Niche so going back to what I said in the video if you want to use these whiteboard story animations you could really do that in any Niche nonetheless this person was very creative with this and they clearly utilize their knowledge to create an interesting Channel I wish they kept posting they haven’t posted in 4 months in 5 months so I guess their social blade is not going to look that great and still in the last month they got 100,000 views and with the you know considering that it’s coding they they made definitely a couple hundred for doing nothing let’s keep that in mind but I wish they kept posting so next one is going to be paper Skies it’s got 285,000 Subs in total it’s got 32 million views in just 29 videos and his best video is sitting at 4.5 million views let’s take a look and they’re making documentary SL historical videos about Aviation and airplanes I guess it’s one of those channels that is super niched down but if someone is into it that’s literally for you and in the last man alone they got over a million views I would argue it’s a very very high CPM Niche so that could easily be close to $10,000 for them in just add Revenue alone so next Channel covers YouTubers I’m not going to try to pronounce that name it’s got 50k Subs in total it’s got 11 million views in just 22 videos and his best video is sitting at 4.9 million views as you can see we’ve already had a channel like that on the list but mostly covered Mr Beast but this channel is not covering just one person but they’re really covering all kinds of people and if we take a look at their social blade in the last month alone they got half a million views and they earned about $2,000 for not really for posting one video in 2 weeks so the next channel is called front cost it’s got 321,000 Subs in total it’s got 132 million views in 202 videos and its best video is sitting at 6.6 million views and if we take a look at the channel so they’re also kind of a Aviation SL Navy slot news coverage Channel kind of niched down but it’s easy to Outsource that type of stuff as well so if you’re into that take a look and let’s take a look at their social blade so in the last month they got close to 2 million views and they could have easily made around $7,000 in that Revenue alone next channel is called little bit better it’s got 846 th000 Subs in total it’s got 47 million views and just 93 videos and his best video sitting at 6.1 million views for just yet another white board story kind of Animation Channel with yet another unique approach they didn’t actually copy all the other whiteboard story animation channels out there but they actually took a unique angle and they decided to talk about books which I really respect don’t be a copycat be like them be actually original and let’s take a look at their social blade so in the last month they got 2.4 million views and could have earned close to $10,000 now I wish they had some kind of a patreon community uh or something like that it’s a very Community related Niche like I I’m assuming if they really had a paid Community it would bring them a lot of extra money per month I’m just saying but the next channel on the list is going to be called Fusion they got 4.9 million Subs in total they got half a billion views and its best video is sitting at 15 million views Mark have a kind of a mixture videos just video essays if you want to call them or commentary videos covering topics of all ranges like I can’t really specify one topic that you mostly talk about I guess Tech AI news history you know in between those niches and if we take a look at their social blade and last month alone they got 3 million views which could have made them up to $112,000 in ad Revenue alone the next channel on the list is called wtech it’s got 191,000 Subs in total it’s got over 100 million views in just 81 videos and his best video is sitting at 15 million views and if we take a closer look I guess what they do is they kind of uh re-upload viral Tik toks or viral shorts they probably add like commentary voice over that’s how they print money so I guess all of this is reused content there is no original content whatsoever and so if you guys want to learn more about the fair usage and actually using the content of others like this like viral shorts then having like a commentary voice over on top of that and uh serving that as your own content that’s a perfect Channel you can actually go ahead and learn from them here and if we and if we go to the social blade and uh we can take a look in the last month alone they got 2. 2 million views and here’s the thing genuinely those viral Tik toks it’s probably one of the lowest CPM niches but they position themselves as Tech so they have like Tech related titles obviously their metadata like keywords are probably Tech related and so YouTube thinks and advertisers think that this is actually Tech related content therefore CPM here is Skyrocket high so again with the 2 million views they at least made 9gs but they probably made close to $20,000 in the last month alone if I had to take a guess so let’s take a look at the next Channel which is called holl crime Boulevard and if we open their Channel nothing special about this channel we already seen a couple of channels in that Niche scary stories SL detective SL whatever in that in that range somewhere so let’s just quickly uh look at their social blade and move forward so in the last month alone they got 200k views and earned a couple hundred or maybe even $1,000 again they’re not like booming they’re not well they haven’t really posted in a while but again if you guys want to get into this Niche there’s a lot for you to learn from here next one is called brick so it’s got 1.9 million subs and in total has got 57 million views in just 45 videos and his best video is sitting at 2.5 million views let’s take a look at the channel so they’re doing Lego videos and as you can see it’s actually fairly easy to record these and unlike the previous uh Lego Channel where I’m not sure how they made these there were some kind of animations included they are just using some kind of a camera to just like they put the camera like that and they just record the POV like that very easy to make super easy to make uh nonetheless they get a lot of views so if you’re into Lego and you want to spend your time doing cool Lego stuff on camera there you go last month alone they got 2.4 million views could have earned again like I said I don’t expect them to actually have the RPM here on the high end because I just don’t think so nonetheless they definitely made a couple thousand in the last month alone from just composing Lego on camera which is quite insane next channel is called presidents play horror games and these type of channels really started to go viral when AI just came out so you know all you guys have seen Trump Minecraft you probably have seen that kind of a video right where they basically clone voices of presidents and then they make funny videos as if they’re playing Minecraft same kind of a niche and uh it’s definitely not dead still around like people are always going to enjoy a funny you know voice clone in a funny context but don’t just clone like copypaste Trump and Biden because everyone has done it but instead what you can do is if uh you can be creative and just find another famous person I don’t know like Elon Musk someone somebody who everyone recognizes and make these same kind of videos but just with him I’m just giving you an example here in the last month alone they got half a million views they probably made a couple hundred maybe close to $2,000 the reason I don’t think it’s actually on the highend here because it is kind of a gaming channel because I see the word games in every title so I don’t expect the RPM here to be on the high end at all but definitely like I said a couple hundred is earned here per month easily at the very least and the next one is going to be called biographer it’s got 322,000 Subs in total it’s got 62 million views in just 100 videos and it’s best video is sitting at 5 million views so let’s take a look at the channel and as you can see they are literally making biography type of videos about famous people again like I said using Fame of others or leveraging fame of others is a very easy and smart way to grow on YouTube actually hover over the videos we can just see that the videos consist of obviously clip from the movies with these famous people or actors and then obviously like interview Clips or podcast Clips you can find all that online if you just type in the person’s name and if you really want to dive deep into studying people’s biographies and actually documenting this stuff that’s the perfect channel for you and it’s very easy to get views that way and if you take a look at the social blade in last mon alone they got half a million views and a couple thousand dolls anyway let’s continue to the next Channel and the next channel is called grapple it’s got 831,687 5 million views in over 1K videos and its best video is sitting at 3.7 million views and these are very niched down videos so but essentially it’s just clips of SpongeBob and funny videos I cannot suggest you actually diving deep into this Niche nonetheless I figured i’ would show you just you know to point your attention that hey this kind of stuff exists and uh if you want to spend your time researching cartoons and getting cartoon Clips you could do that but nonetheless in the last month alone they got 2 million views I don’t I don’t think it’s on the high end here somewhere in the middle 5 to $6,000 is easily earned from this channel per month just by posting SpongeBob clips think about that anyway moving on to the next channel it’s called overanalyzing Avatar so in total it’s got 87 million views in just 156 videos and his best video sitting at 3.9 million views and if you take a closer look at the channel I guess they’re making fan SL commentary stuff about anime films I know nothing about anime so I can’t really evaluate this kind of a channel nonetheless it exists and so if you’re into into this kind of stuff and you understand what happens here on the screen that’s definitely a takeaway for you let’s see how how they pay patreon is doing so they do have 6,000 members and they do have different price plans obviously we don’t see how much they’re making but we can figure they’re definitely making good money from just posting these anime videos and in the last month alone they actually got 1.8 million views and they could have earned again I don’t think it’s one of those channels that’s going to be on the high end but if we stay safe in the middle four 5 6K is easily earned per month with this channel so the next channel is called the iceberg it’s got 81,000 Subs in total it’s got 47 million views and over 1K videos and his best video sitting at 3.1 million views let’s take a look so they’re making like F1 SL r/ racing cars kind of content very Niche down it’s going to be insanely higher RPM CPM I got to say that but nonetheless it’s very Niche so if you’re into this stuff go ahead if not let’s skip it if you’re not into this stuff don’t even bother but let’s check it out in the last month they got half a million views and uh they definitely made more than that so like no way it’s the income here is that low they probably made 5 to $6,000 last month alone so the next channel is called AI Warehouse it’s got 520,000 Subs it’s got in total 48 million views in just 13 videos and his best video sitting at 9 million views so it’s a very unique Channel and it requires actually very specific skill nonetheless if you have that skill you can create some interesting stuff so I guess this was made in either like blender or Unity or some kind of a game development software I mean it’s it’s not a beginner’s job like if you’re a beginner don’t even bother but if you’re like a game designer B chent and you understand Unity or blender or these kind of apps and if you really want to spend a lot of time making these kind of of videos as you can see they can make a lot of they can get a lot of views let’s take a look at the social blade of this channel keep it in mind that they haven’t posted in 4 months and then another 4 months before that but for some reason I feel like they’re just printing money still yeah in the last month without posting anything in the last four months they made close to $110,000 per month I’m again I’m not sure what kind of RPM is here although it is AI so it’s definitely on the high end right or at least in the middle to high end so yeah it’s safe to assume that this number is correct next one is called Ry games it’s got 304,000 subscribers in total it’s got 52 million views in total it’s got 52 million views in just 171 videos and his best video is sitting at 4.9 million views and if we take a look at the channel so these are kind of a hypothetical SL Whata if gaming related videos super easy to make nonetheless probably just screen recordings and uh some kind of a footage edited together nothing uh super crazy about it but it looks very interesting I like their style I like their design and if we take a look at their social blade we can see that in last month alone they got over a million views and uh like I said with the gaming their RPM is probably somewhere in the middle 2 3K something like that next channel is going to be bad game death and it’s got 230,000 Subs in total it’s got 26 million views and just 48 videos and his best video sitting at 4.4 million views and they’re just literally documenting I guess their journey of game development it’s a very nich down topic but if you are a game developer you can uh learn from this Channel and see how they’re moving they’re most definitely yeah I was about to say they got to have some kind of a patreon and they have over a, members so yeah you go figure if it’s $5 a month yeah there is a way to join for free so I’m not entirely sure how like many of the members are actually paying but nonetheless it’s a good way to monetize and if we take a look at their social blade uh we can see that in the last month they got 130,000 views and it’s game development so it’s actually not gaming it’s game development therefore RPM here is going to be fairly high and uh so they definitely made a couple hundred maybe even close to $1,000 in the last month loan now the next one is called behind the Masterpiece it’s got 69,000 Subs in total it’s got 3 million views in just 28 videos and its best video sitting at is essentially a million views so let’s take a look at the channel and it’s uh I guess it’s kind of a art related Channel SL Museum culture related channel so if you’re into this art stuff and you understand what’s happening here on the screen it’s a cool channel for you to learn from and model they also do have patreon as we can see although there’s only 26 members but they are making $7 a month from this uh patreon so not bad at all and if we take a look at their social blade we can see that they got 100,000 views and a couple hundred earned not bad at all but we also I just noticed they haven’t really posted two months ago 5 months ago but if they continued posting the numbers would definitely be higher than that so the next channel is called motivation Madness it’s got 3.8 million Subs in total it has 341 million views and just 313 videos that’s like over a million views on average and his best video sitting at 19 million views so let’s take a look at the channel and it’s just your typical motivational channel that again uses personal Brands and just faces of famous people and then they’re just going to slap on some motivational stuff probably put some AI voice over uh slip on some Vos and there we go very cliche Channel there’s like a gazillion channels like that so they kind of work but at the same time the competition here is is extremely high so there’s really pros and cons to this kind of a nich and if we take a look at their social blade we can see that they make last month they got 1.2 million views and they got $5,000 in ad Revenue earned and the next channel here is called real data it’s got half a million Sub in total it’s got 161 million views and its best video is sitting at 53 million views and if we take a look at the channel they’re just comparing data like it’s just a comparison Channel and I guess the way they do that um yeah it’s going to take some editing uh but it’s actually not that hard so all of this is done in After Effects I’m sure you can either hire someone to do that or you can learn After Effects and do that there it’s actually not that hard or as hard as you think it is if you really want to go into it but you can also hire someone for sure and here’s the thing they haven’t posted it in a year in a whole year and they’re still getting close to a million views per month and earning you know a couple thousand dollars here and there so I wonder what would happen if they continued to post because they could actually blow up so the next channel is called Doge story and for those of you who are into crypto you will understand what this is for those of you who are not into crypto there was this meme coin like crypto mem coin called Dogecoin and uh I guess this is kind of a community of this cryptocurrency a very Niche down topic but it just goes to show that you can literally create a cult in a community literally around anything just as long as there’s demand and clearly there’s demand for this Meme and if we take a look at their social blade in the last month alone they actually got 7 and A5 million views wait I didn’t even see that coming um well yeah I did I didn’t expect that channel to have that many views just you know looking 30k 50k here and there but nonetheless that’s the kind of views they’re pulling and they’re easily making that kind of money because that whole thing is kind of related to the crypto Niche and most likely their target viewers are all crypto crypto enjoyers as well so that is why their RPM is probably on the higher end but it’s actually like it’s genuinely surprising to me to see that many views and again it just goes to show I guess maybe this their popular videos to bring all the views oh I take it back guys I just realized that they’re posting shorts so yeah okay they get all the views from here all right so then this could be a bit inaccurate um and um yeah I I have to take it back and emphasize that fact but nonetheless all these you know 50k views 30k views it’s still a couple hundred here and there so it’s a good Channel after all next channel is called history and focus it’s got 82,000 Subs in total it’s got 13 million views in just 47 videos and their best video sitting at 2.7 million views and let’s take a look yeah kind of a historical automation Channel A lot of these channels can actually be improved and you can have a competitive Advantage by using AI generated footage so if you’re entering this kind of a niche really do use a lot of AI footage because it’s is going to stand out it’s going to look unique and you’re going to have leverage that way but it’s a very cool channel for you to model if you want to get into the history Niche and if we take a look at the social blade and last month alone they got over a million views and as I said before history is a very high RPM Niche and the next one is called hyper rewind take a look at their channel it’s essentially an election related channel it’s a very hype based Channel and the reason I’m putting it on the list is to show you guys hype channels exist what they are and you need to leverage that like the hype you know because there is an election coming up in the United States everybody’s going to be on YouTube watching about this typing about this you know searching so you can make a lot of money in a short period of time but then you have to be ready that this channel is going to die off just like that and as you can see in 3 hours it’s got 400 views it’s going to continue getting views but uh as soon as the election is over the demand for this type of content is going to drop so what I’m trying to say here is if there is some kind of a hype going on in the world and you know about it you’re aware so for example like election you can definitely leverage that so if you go to their social blade it looks like they took down a video so because they have negative 1.2 million views what if we take a look right here so in the last month they got yeah also negative views I don’t know I guess they had to yeah they had to take down a video I I don’t see any other explanation but we can uh still take a look here they got close to 4 million views and with the high RPM that the sish offers and they probably made at least $122,000 with these views in total so the next channel on the list is called story Whispers so we can see that this is a typical automation Channel and they’re making videos about animals SL nature they are using using AI voice over and just pictures from the internet or like story blocks be all footage so a very interesting channel for you to model very easy to put together you could just Outsource this to Freelancers entirely and if we take a look at their uh social blade we can see that they’re pulling in 2 million views and uh the RPM could be here on the high end although it could be also in the middle because I don’t know actually I really don’t know animals and nature if it’s really the high-end RPM Niche nonetheless the demand is there they’re getting views it’s a very cool channel for YouTu guys model moving on to the next one it’s called Skiller boxing and they’re making documentary videos about famous boxers or famous boxer events or even ways of training I guess actually I take it back I didn’t even pay attention they are making training related videos which is very interesting but at the same time they’re not really making any kind of videos themselves or recording any videos so all of this is repurposed content but just with a new angle and if we take a look at their social blade they got in the last month they got a million views and they could have easily made that kind of money from this channel so if we take a look at their social blade they got a million views and made probably $44,000 in that Revenue which is pretty impressive so the next channel on the list is called pepilla so the next channel is called pepilla yeah I guess it’s Insider job from some Russian person so going back to what I said earlier in the video like I think we had this Japanese Channel and it said hey if you understand a culture of a given country so clearly the owner of this channel is from Russia and they like understand the local culture the local celebrities and that’s what they live so just get creative with it and if we take a look at their social blade we can see that uh they are making in last month they got 600,000 views and they probably made couple thousand or 2K here and there so it’s a very interesting channel so the next channel on the list is called fighting Spirit we can see they’re actually just covering fight related videos but essentially I’m assuming they were just uploading compilations or viral videos of others again just repurpose content so it says in the last month they got five views so I guess they took down the video or well here it says they got in the last month 10 million views so uh yeah that’s why you got to have vid IQ installed link is down below by the way because social blade as you can see is not always accurate and viq is here for us and again they got 10 million views and they could have easily made 5K 10K but again they they got 10 million views I don’t expect the RPM here to be Skyrocket high but even if the RPM is like $3 or so they made $30,000 in the last month alone from this channel which is absolutely crazy so the next one is called woke Watchers and if we take a look at their channel here it is and uh it’s again one of those drama related channels which we’ve already seen a lot today so we’re not going to dive too deep into this but let’s take a look at the social blade and in the last month alone they got 4.6 million views and uh yeah they could have get close to $188,000 net revenue because I’m I’m assuming the primier audience here is United States so that is why the RPM could be here on the high end next one is called crazy currents I think it’s going to be one of those channels we’ve already covered a lot it’s like automation SL reused content compilation stuff and uh let’s take a look at the at their social blade so in the last month they got 150,000 views and a couple hundred not the best performance but I guess they’re still kind of on the op price they’re posting oh they haven’t posted in two months so that’s why and they really got back to recently so but in total they got 18 million views so not bad at all next one is called boxer this is a channel about again celebrity stories drama and if we take a look at their social blade we can see that they’ve got in last month they got 300,000 views and they probably made like a little over $1,000 so the next channel on the list is called top 10 facts we can actually see in the two weeks they got 1.3 million views absolutely took off and uh this video also got 4.7 million views and if we take a look at their social blade they are making currently around $10,000 per mon per month and they got 2.5 million views in the last month alone which is pretty insane and the next channel on the list is called Bry hard channel it’s one of those like storyboard animation videos again there is infinite ways you can create these videos as you can see this is what like channel number five in today’s video with this style yeah they just I guess they’re talking about introverts self-improvement this type of stuff in the last month they got over a million views and uh probably made3 $4,000 or so so the next channnel is called cartech so a lot of this stuff could be repurposed content but at the same time it’s very easy to record this type of stuff as well if you have access to all this so I don’t think any of this was actually recorded by them they’re probably taking these videos from like uh brand web pages stuff like that from a lot of this is actually taken from Amazon too because there is no copyright or Amazon videos for the videos that you take from Amazon from these manufacturers so and I guess that’s where they get the videos and uh they just put them together again it’s a very high CPM Niche so there’s a lot of opportunity to advertise for example 60 Cool Tools and you could have like literally it’s exactly it says that 60 Cool Tools on Amazon and if we go side I guess it’s just packed with links if I yep exactly as I predicted it’s literally packed with links and that’s how they make most of the money so if you guys any of you guys are into the car star you can definitely take a look at this Channel and uh before we move on let’s take a look at their social blade in last month alone they got 5 million views and $220,000 in that Revenue but trust me trust me this is nothing like this this number is nothing compared to what they’re actually making from these links and if I have to guess they’re probably making another $30 $50,000 from the links every single month the next channel on the list is called Most Wanted we’ve already had a lot of these uh body cam videos so I’m just going to point it out let’s just see how they’re doing on social blade 700,000 views in the last month and around $3,000 earned which is not bad at all so the next channel is called Blitz and they’re making like list videos about sports and specifically American football so if you’re into American football that is a channel for you it’s a very high uh CPM RPM niche as well and then last month they got 3.8 million views and $155,000 and U currently I’m recording this in October so in America Super Bowl is coming up fairly soon so if you really want to jump on this Niche literally the time is now because when Super Bowl is going to be around they’re going to get probably like 10 20 million views like in just one month because there’s going to be insane demand for this month of November for this type of content the next channel is called Hood War Chronicles a classical automation Channel just repurposing videos and so what’s interesting about this channel it’s at first glance it doesn’t look anything impressive right you know just couple hundred views couple thousand views here and there nothing specific but if we go to the social blade in the last month they got 4 million views and made $116,000 in just one single month and just to make it clear there is no shorts they’re not posting shorts so they’re actually printing views I guess of their popular videos that is how they get all abuse next channel on the list is called air crash investigation so let’s take a look at this one and uh it’s obviously about Crash investigations all right very simple to understand and it’s very niched so if you want to pursue that information go for it if not let’s just take a look at the the social blade so in the last month they got close to a million views and they could have made anywhere from3 to $6,000 with the add Revenue with this Niche so the next channel on the list is called Crime Time cam yet another Channel we’ve seen a lot of them but if you’re looking to start in this Niche it’s one of the best channels you could be modeling because just look at the views they’re pulling two weeks ago 1.4 million views uh 3 weeks ago 2.5 million views and the last month alone they got 8 million views and uh they made around 30 GS in add Revenue uh it sounds fair because again this uh these type of channels they mostly have American audience so these kind of earnings are very accurate so the next channel on the list is called mind machine so what they do is they put together like compilation of these uh Machinery vehicles I guess that’s just how they get the views very nich down Channel I know but nonetheless that’s what they do and if we take a look at their social blade we can see that in the last month they got half a million views and they made close to $22,000 in ad Revenue alone and the next channel on the list is called fbon reverse let’s take a look at this one and it’s just a purely F1 SL rcing dedicated channel it’s more it’s not necessarily about the racing I guess but it’s about the drama that goes around the participants and the organizers I don’t know anything about F1 so I can’t comment on the actual videos but if you are it’s definitely a niche or a channel for you to draw inspiration from last month they got over a million views and made over well over $55,000 in that Revenue probably up to $10,000 in that Revenue alone now the next channel is called point and proof and let’s take a look at their YouTube channel they create rather unique videos so I guess their main narrative here is put a finger down yeah yeah I guess it’s a fun video to watch with your friends or family so it’s party oriented videos uh very easy to put together obviously just some background footage and these very simple to put together animations you can do all that in cap cut too now let me know guys if you want a tutorial on this kind of a channel I could probably put it together but you know ad revenue is not going to be crazy here let’s take a look at their social blade yeah I don’t expect it to be anything impressive so 300,000 views probably couple hundred earned from this channel the next one is called Jack Pockets so this channel only has three videos actually and they got 2 million views and the recent video that was posted 5 months ago got 3.6 million views with that said with just three videos no posting whatsoever they still make a couple hundred do up to $1,000 per month in ad Revenue which is very impressive but again nothing super specific or unique about this channel just someone who understands the YouTube algorithm and billionaire car tier list but we can already see that this is just like a Beal footage of celebrities and whatnot so very easy to put together moving on to the next one is called blue paw print it’s kind of a a Aviation military Aviation type videos those are created in After Effects I can already tell so you’re going to have to hire someone who understands after effects or learn After Effects yourself but once you learn it’s not that hard to put these videos together as you can see though in 5 days they got close to a million views which is pretty good and if you look at their social blade we can see that how many views they’re getting so 1.6 million views in the last month alone and that made him anywhere around $6,000 in add Revenue alone so the next channel on the list is called luxury living and what they do is they just cover luxury homes and uh things in that nature and uh all of this is obviously or it could be Boll footage you could also do that record in person but for the most part it’s obviously just V footage and repurposed uh interviews and whatnot so a very cool channel to to learn from and if we take a look at their social blade we can see that they’re getting they’re not getting that many views per month but nonetheless it could be classified as a very expensive Niche High CPM nich luxury living obviously business finance this kind of a Vibe we can see the words like estate real estate so yeah even though they’re getting barely any views but trust me they’re making way above that amount so probably close to $5,000 per month in that Revenue alone so the next channel is called process Zone and if we take a look it’s again it’s kind of a manufacturing related Channel but really if we hover over it’s just Boll so what they really do is they just create these images popping thumbnails they have probably AI generated all of them and then it’s just a bunch of Boll Clips so if you guys want to learn from that you can go ahead and the next channel on the list oh and let’s see how much they’re making in the last month they actually got 4 million views and they probably earned on the on the high side $115,000 although I don’t think they’re earning that much money more like in the middle but nonetheless it’s definitely you know multiple thousand per month Channel moving on to the next one is called insane luxury so it’s a very luxurious Channel yet again and this channel is not just talking about like generic luxury he talking about luxury in the context of rich people like billionaires politicians what their wealth is looking like stuff like that so again it’s one of those channels that’s leveraging Fame of others and if we take a look at their social blade last month I didn’t get get that many views it’s not that impressive but again a lot of things for you to learn from here next one is called ear to here so this channel is about uh Christianity and bible study so if it’s it’s obviously very niched but if you are into this stuff you can definitely uh draw some inspiration from here it’s obviously not a faceless Channel I get it but at the same time it could be faceless Channel if you are into this stuff you could run this type of channel uh using just AI voiceover and like an AI Avatar or just you know using just your voice over but without the camera you get the point and U yeah it’s getting a lot of views and the last month alone they got 2 million views and uh the RPM could actually be here on the high end because of the of this Niche and how specific it is so yeah $88,000 per month sounds very realistic for this channel moving on to the next channel is called Jesus in the Bible and it’s yet another classical automation Channel just a bunch of b-rolls you know funny topics clicky thumbnails nothing super unique about this channel so let’s take a specific look at the social blade and in the last month however they got 4 and A2 million views and made close to8 $1,000 in add Revenue alone so again never under underestimate a channel like even though they haven’t posted by the way guys they haven’t posted in 3 months okay they’re streaming I get where the views are coming from but but it’s actually even better like they’re making because it’s live views because it’s all live streams and so when people are watching a live stream they tend to stick around longer therefore they’re going to see more ads compared you know to just watching a regular video so I think this number could be even higher they could be making 20 or $25,000 easily because now that I think about it even more it’s actually politics related channel right so it’s kind of news in that kind of a segment as well so so very well put together Channel and it’s definitely fully outsourced so if you guys are looking to get into Outsourcing it’s one of those channels so the next channel is called automobilistico with the cars it’s not a faceless Channel as we can see so this guy is the host of this channel but again it’s one of those channels that could be automated and could be entirely faceless done by AI so if you are into cars go ahead and model this Channel and if we take a look at the social blade in the last month they got 300,000 views and 1.5k earned and add Revenue alone now the next channel is called grow muscle so let’s take a look at this one and it’s again one of those like automated channels and they just popping thumbnails but as we can see if we hover over immediately we just see Boll Boll Boll so it’s definitely an automated Channel let’s take a look at their revews so in the last month alone they got 300,000 views it doesn’t seem like a lot but they could be pushing supplements or affiliate links let’s see if they are doing that no they have no affiliate links whatsoever and if I were them I was I would fix that because it’s a perfect channel to push affiliate links nonetheless let’s move on to the next Channel focuses on politics and kind of a map related topics but at the same time if we H over again we just see Boll full automation nothing super specific about this Channel and if we take a look at the social blade in the last month alone they got half a million views and given that it’s politics and economy RPM here is pretty high so this could be 4,000 5,000 easily so moving on to the next one it’s called us News Center again one of those celebrity news type of channels uh nothing super specific and if we take a look at their social social blade we can see that they’re making in the last month um well some weird stuff I guess happened with this channel moving on to the next one nosy drama SL Byam SL celebrities you guys already know the deal and if we take a look at their social weight in the last month they got 30,000 views and just $100 I guess some of their videos were taken down or maybe they received a copyright strike because their latest videos are not getting views but their most popular video is sitting at 68,000 views in Just 2 months so I guess maybe there was some kind of a hype around this lady and uh that’s why they got all the views I don’t know but interesting Channel nonetheless moving on to the next one it’s called body cam report getting good views I mean in 7 Days 366k views which is pretty impressive and if we take a look at the social blade in the last month they got 1.3 million views and $5k in ad Revenue so guys if you really want to just automate and like repurpose content these body cam videos are actually tend to be some of the most popular ones across all the channels on this list so if you want to model that that’s a good way for you now next one on the list is called stardum scoop so let’s go ahead and take a look and again it’s just one of those like brain dead drama channels so uh nothing super special about this one and if we take a look at the social blade we can see that this channel in the last month however when I say nothing special in the last month this channel Got 5 million views and $220,000 earned in that Revenue alone and just to clarify they’re not posting shorts so all these views are coming from long Fromm videos so it’s a cool channel for you tomorrow as well and moving on to the next one is called truly think so this channel is using Andrew Tat’s face a lot on thumbnails although and is really not hyping anymore as much so I don’t think it’s a smart move nonetheless just another way to uh leverage Fame of others and uh if we take a look at their social blade we can see that in the last month they got one and a half million views and made close to $6,000 in ad Revenue alone so not bad at all next channel on the list is called discover the globe and if we take a look at this channel they’re making these automation videos about uh countries yeah whatever different kinds of countries what ifs top 10 list videos uh yeah mostly list videos slash you know interesting facts kind of videos uh yeah I’m sure it’s going to be only Boll right yeah just strict b-roll so if you just uh take a look at their social blade we can see that per month they get 100,000 views and couple hundred here and there but they could also promote like I said it’s one of those perfect channels where you can promote affiliate stuff and make a lot of money from that so for example top 10 most visited countries by Americans and I’m telling you like the people that are going to be watching this video are Americans that are looking to travel abroad so it’s a perfect place to put Hotel links restaurant links you get my point so the next channel is called underworld life and it’s kind of a mafia related Channel obviously all these pictures are AI generated like no way the all these guys actually look like that so they’re leveraging AI in that sense and uh yeah they’re just creating I guess documentary automation videos about uh Mafia bosses and if I take a look at their social blade in the last month they got almost a million views and a couple thousand doll earned so if you’re into this Mafia stuff that’s definitely for you but moving on to the next one body cam ninja so I’m just going to keep this one short because we already covered a million channels like that they’re getting also good views some stuff for you to model and if we want to take a look at their social blade close to a million views a month and couple thousand earned nothing super unique but again another uh model channel for you and moving on to the next one it’s called gymnastics rewind and if you take a look at their YouTube channel it’s literally rewinding I guess gymnastic events re-uploading viral content clearly can reuploaded short so yeah just news celebrity so uh let’s take a look at the social blade and in in the last month they got 3 and half 000 views maybe let’s take a look yeah I don’t know it’s weird yeah it it looked different when I got this channel on the list but nonetheless uh that is why it’s here so in the last 4 months 2 months two months you see all these views so I guess this it’s the second Channel we’re already seeing this girl popping off like that so I guess there was a lot of hype about this topic and people moved quickly and put together a channel around this topic and as a result of moving quickly in total they got 10 million views which on the lower end could be you know $30,000 on the higher end $100,000 just like that from one channel alone now moving on to the next one is called John’s money Adventure this is kind of an educational Channel about money investing so again it’s one of those whiteboard animation Story videos so very easy to put together very unique idea as well and most importantly the CPM here is going to be through the roof because all the banks all the credit card companies are going to want to advertise on this channel specifically so I’m really curious to see how many views they’re getting 1.2 million views the RPM here could be anywhere between $10 to $20 per th000 views so that million views could be anywhere from $10 to $20,000 in ad Revenue alone nowhere near 5,000 and let’s see if they’re selling anything they’re not but I guess they’re making good money with that Revenue already and moving on to the next one it’s called whiz quiz and if we take a look at their YouTube channel it’s literally quiz type of videos again a very cool type of content to watch with your friends or like with a family at a party um I don’t expect them to have very high RPM at the same time so they are getting a million views a month and yeah that’s probably $2 $3,000 or so they’re making every single month and moving on to the next one is called Anya and let’s take a look at this channel I guess it’s for those of you guys who are into anime because I have no idea what’s Happening Here nonetheless it’s kind of a cult based SL Community Based Channel you really have to be into this stuff to be enjoying and even making this content but if you are it’s here for you so take a look and if we take a look at the social blade of this channel in the last month alone they got 200,000 views and probably close to $1,000 earned in ad Revenue alone so moving on to the next one is called University of gr and what they’re doing is only essentially repurposing Joe Rogan’s Clips podcast clips and yeah that’s all they do there’s nothing super unique about this channel just a compulation Channel but as you can see they’re playing their cars right so they they can’t get copyright strike they’re just repurposing content of others to make money that way so feel free to take a look and uh if we look at their social blade in last month alone they got 5 1.2 million views making them anywhere around $20,000 in ad Revenue alone which is pretty crazy next one is top exploration again one of those celebrity news related Channel kind of all over the place and so let’s take a look at their social blade and last month alone they got 1.2 million views and $5,000 earned an ad Revenue so if you guys want to take a look and draw some inspiration there you go next one on the list is called Bible Beacon and uh what they do is they cover Bible stories obviously um yeah this is definitely AI generated footage so there you go this is also as well AI generated 100% so yeah they’re kind of mixing everything together Bible politics conspiracy theories I guess it’s what I it’s what we call conspiracy theories because none of this stuff makes sense however some people like watching this so it’s definitely an isti you could explore and if we take a look at their social blade we can see that in the last month they got a million views and around3 or $4,000 made in that Revenue alone and the next channel on the list is called kendex I guess it’s kind of a gaming channel they cover things of all nature uh they really just make like wide appealing videos about gaming I guess that’s the way the best way to put it let’s take a look at the social blade keeping in mind that it’s gaming so they got 2 and A2 million views and they probably made like 2 and 123 $4,000 in that Revenue alone definitely not on the high end and uh we’re moving on to the next one it’s called quiz cake we’ve already seen a few channels like that today just uh you know videos for you to watch with your friends or family if you’re going to get bored very very easy to put together obviously you can make all that in cap cut and if we take a look at their social blade in the last month alone they got 1.6 million views and again there’s no way it’s on the high end here probably $2 $3,000 earned give or take next one on the list is called snooker HQ so this channel is all about pool we actually snooker that’s what you call this sport I guess it’s very extremely niched down nonetheless they’re crushing it as far as views and I’m betting this a very high CPM nich as well because there’s not that many channels that cover this type of stuff so yeah definitely want to learn from this and all they do is I guess they really just repurpose uh TV shows or you know whatever they get the footage you would have to figure that out but nonetheless it’s a very interesting channel so let’s take a look at their views in the last month they got negative half a million views okay what if we take a look here also okay it looks like a video was taken down but in total they got 22 million views which is pretty crazy right and yeah they they made and they made at least six figures from this channel alone like from just from ad Revenue so next one on the list is called hypers speed so if we take a look at their channel it’s again kind of a Aviation type Channel covering uh wide appealing topics but if we hover over again we can just see a bunch of B- rolls SL AI generated footage are mostly just like Bolls and if we take a look at their social blade we can see that they making getting 3.9 million views per month which makes them $15,000 in ad Revenue alone moving on to the next one is called David Goodman so next channel on the list is called David Goodman prime time I guess it’s really just a faceless automated Channel and I guess there is no David right yeah it’s just they just came up with this dude David Goodman they just put a random dude named him David and it just looks like you know a branded uh News Channel but it’s really not it’s really not so it’s another cool way to Brand The Faceless Channel and to make it unique and stand out like you don’t actually have have to use your uh personal brand just generate some random dude in Ai and come up with a random name and there you go that way people are actually going to resonate with this channel more than many of the other and that way people are actually going to resonate with this channel a little more compared to other channels compared to other similar channels that we’ve seen on the list so far and if we take a look at their social blade and the last month alone they got half a million views getting anywhere around $2 to $3,000 in under Revenue alone which is pretty cool so moving on to the next one it’s called pexel it’s kind of a rumors about YouTubers I guess and uh yeah what they’re going to use is I guess just clips of the videos of other YouTubers and the b-rolls and memes so genuinely guys this type of content is some of the easiest to get views because well you just talking crap about existing YouTubers and again leveraging their Fame so it’s super easy to grow and if we take a look at the social blade uh in the last month alone they got close to 4 million views and make any made anywhere from 10 to $15,000 in add Revenue alone and next channel on the list is called gossip Hub and if we take a look at the channel again uh celebrity SL gossip SL rumors type of Channel SL Court SL police body cam so they’re really trying to combine all the traditional sort of automation elements in

    one channel and if we take a look at their uh social blade we’re going to see that they got in the last month alone 300,000 views and anywhere from couple hundred to $1.4 th000 earned in that Revenue not super impressive but you definitely there’s some things for you to learn from here so yet another celebrity gossip rumor channnel on the list is called downtown so if you guys want to take a look at that and get into this stuff I’m not going to waste too much time go going over this and if we take a look look at the social blade they got in last month alone 1.8 million views and earned on highend $7k in net revenue alone and moving on to the next one is called Cash discipline and this channel so what they do is they seems like they it’s like a Andrew t/ Tristan Tate fan page and I guess they just cover uh Andrew Tate Tristan Tate stuff and I guess if we go to their Link in the profile they have a telegram Channel I don’t know what they do there but it’s also a way for you guys to set up your stuff and let’s check out their social blade so in the last month alone they got negative2 200,000 views um doesn’t look that good let’s see if I guess their video was taken down that’s a risk you also have to take when you create that kind of content but in total they got 3 million views which made them at least $10,000 on the very low end so not too bad overall next one on the list is called concealed secrets so this is yet another news drama politicians Channel nothing too specific so let’s just go ahead and take a look at their views in the last month they got 3 million views and $112,000 earned in that revenue on the high end next one on the list is called Atlantis so let’s take a look at this one here we go with another celebrity drama channel so let’s take a look immediately at their social blade last month alone 1.78 million views and 7.1k earned in ad Revenue alone next one on the list is called wealth Walt and they’re covering wealth well I guess they’re just covering wealthy people and their wealth and what uh you know celebrities buy I have to point out that they’re using Mr Beast thumbnails and it’s just a very like mainstream type of content I don’t know why they’re actually not getting that many views like this video only has 3K views like is Ser seriously every video should have millions of views nonetheless I’m curious to see uh how many views they get a month so 600,000 views not bad at all and given the niche given that they’re talking about wealth they’re only showing wealth of others nonetheless is still classifies as wealth so their RPM is easily around $10 or so which means they probably made around $6,000 in the last month alone now next one on the list is called Mafia side and this channel talks about Mafia gang members we already had a channel like this on the list I believe but this is just yet another Channel but if we hover over again looks like just automation Channel b-rolls Clips stock footage nothing too specific so let’s continue and take a look at their views in the last month alone they got half a million views couple hundred couple thousand earned I must say that this I don’t expect this to be extremely high RPM Nish unless they’re pulling in millions of views however they do have some viral videos that made them a lot of money that you can learn from and in total they made 27 million views which made them easily six figures from ad Revenue alone so the next channel on the list is called cck addict and it’s just a very nich Channel about Cricket I don’t know if this sport has that many viewers or it does have so many viewers I don’t know why but whatever um it’s a very Niche Channel about Cricket so if you are into Cricket this is a channel for you and let’s take a look real quick at their social blade so in the last month alone they got a million views and earned $4,000 in add Revenue alone which is pretty impressive and let’s move on to the last channel on this list it’s called Data tuber so I guess it’s like a top tierlist SL ranking type Channel yet they literally only make ranking type of videos pretty unique very interesting let’s see and let’s take a look at uh their social blade in total they get 1.3 million views per month in the last month alone they got $5,000 in ad Revenue alone again thank you guys for watching this channel just to remind you this video was the 200k special so I hope I didn’t let you down and thank you again for watching all the way through and here’s the thing guys I’ve obviously mentioned a lot of channels in this video and I’m sure you want to start with a few niches and you have a lot of questions I get it so comment down below which channel I need to expose first meaning which channel do I need to recreate in one of my tutorials throughout the upcoming weeks I’m actually going to be exposing some of the channels and remaking them live in my videos and making full course on how to recreate these automation channels but again if you want to know a specific Channel and you want to know everything about this channel let me know Down Below in the comments either comment their name or number on this list and I’ll recreate that channel just for you now with all that being said thank you for watching I’ll see you next time chapter 11 cap cut Mastery 6-hour course so welcome to this course in this course hopefully you’re going to learn cap cut my goal for this course is to show you everything you could possibly need in order to get and cap cut successfully right what you’re going to learn by the end of this course is you’re obviously going to know how to download and configure cap cut which is there is not much to know but we’re just going to have to get through these videos as they are important uh we are then going to learn the basics of capcut I’m literally going to go over every single thing in the interface and show you everything there is to show then I’m going to show you some editing tricks to basically it’s only going to be a few tricks but by understanding them you will kind of understand the fundamentals of editing as a whole so it’s going to be very useful I hope and then I am going to so those few first chapters are rather Theory and then the action is going to start in these two chapters where in this one I’m going to recreate a live video which is going to be us recreating this video from my channel right here this one with Cay AI so done fully with me with no AI characters it’ll be a perfect illustration of how to edit life footage an interesting case I saw like last night I when I Was preparing for this course I was thinking what can I show for short firm editing then I went on Instagram searching for you know what to recreate and then I saw an ad of this business right like a short form agency whatever and I saw their advertisement and I really liked it and the fact that they’re paying for this video to be seen for by people is telling me that it’s probably doing well and they used very crucial I think tricks in there so that’s what we’re going to recreate now in this first video you’re watching right now let’s just talk more about the actual course so who am I to be teaching you my little accomplishments my background so in total I’ve done over 2 million views on long form videos and I’ve uh yeah I’ve done that all with in just 54 videos however do not confuse them with shorts right getting 2 million views on long form videos is not the same as getting that on shorts also a small achievement I monetized a live channel in just just 34 videos which I posted daily so in a month essentially um and yes there was little to no editing but there was still editing the essential part of the editing which I included so um yeah we’re going to cover that too and uh in total I’ve made over 200 videos on YouTube and probably at least 500 videos throughout my lifetime so I’ve made quite a lot of videos I’ve edited everything from casual Vlogs to obviously videos you know done AI characters the complex Productions and I always try to learn something new I can sit here in capcut for 10 hours and not even notice how the time goes by so my editing background I am fully self-taught and by YouTube videos and by buying courses of others you don’t need no fancy University degree to learn all of this I believe anyone who applies themsel can genuinely learn this information to prove this point I mean or to encourage you I started editing on my $200 Android phone which really means that I was just using a piece of crap phone it didn’t stop me it didn’t discourage me and I was using it because back then I simply could not afford a better phone but nonetheless moved on with it I decided to be passionate about it so uh there is truly no excuse right don’t gave me wrong a powerful computer is very needed for editing uh but you know you can start low so practice and repetition action so watching tutorials on editing and even this course you’re watching right now is completely pointless if if you do not take action right I can almost guarantee you that you will know on a very serious level you will know how to edit by the by the time you uh end up watching this course by the time you finish watching this course but if you just watch it you will not be very skilled if you watch it and follow along by taking action you have u high chances of learning and all of my breakthrough moments came from me being in this software editing actively and after understanding the basic con Concepts which I’ll show you here then all the took be like oh what if I do this what if I try that or what if I replace this with that type of thing so after a certain point once you understand the concepts all of it really becomes art just like with music you learn how to play the guitar and then it’s just your imagination why you need editing in my opinion editing is one of the most highest valued skills for years to come you obviously need it as a YouTuber it is literally all about producing videos out here on YouTube even if you’re rolling on a budget and you would like to Outsource editing I still really encourage you to understand editing at least on a certain level so that if you meet a freelancer that is not fair or honest with you you can be like hey this editing is not worth that much money I know you’re scamming me so you know that could be useful generally speaking on YouTube you should really not on YouTube in business in general you should understand every single process that happens doesn’t mean you have to do it yourself actively all the time but editing is absolutely needed editing in the context of this Academy Academy will focus on making money in the attention economy and at the end of the day it all directly or indirectly comes down to publishing a video no matter how simple or complex your moneymaking scheme is nowadays being able to compose a video is just as essential as being able to use a smartphone every course that is in production right now will come down to editing you must Ace this course in order to truly benefit from our program what exactly we will cover in this course cap cut no to Pro I mean we’re really going to start from literally installing capcut to producing a video like I produced here with this like I literally recreate this particular video we will just literally cover every single aspect of capcut like we’ll go over interface all the effects I don’t want to spoil it right now but I’ll try to share with you a lot of knowledge and in these three courses also it’s going to be needed for you to First complete this course because those three are kind of going to be useless for you moving forward if you don’t know how to edit now for all of you who are experienced or already have edited some videos please be patient when watching this because you should also understand that there’s going to be people who have never even opened cap cut they don’t know about cap cut right and there’s going to be some more advanced people watching this so I’ll really try to just make it useful for everybody just watch videos entirely try to find some value in them going into this course I assume you have purchased capcut Pro I’m not affiliated with them it’s not me trying to upsell you but it is just essential and for $8 a month compared to the competitors’s prices it is an amazing price for what we get in return also throughout the course I’ll be providing assets that I’ll be using in the tutorials so you can follow along but do not use them yourself obviously I cannot stop you from using them but I’m just looking out because if you do use them in your own videos you see I’ll be getting them from story blocks it’s a Boll provider so I have the license the right to use their content and so when I use it on my own videos they use a detecting system you know they verify I have the right to use the content and so they do not issue the copyright claims if you do not have that right or unless you are subscribed to story blocks which you don’t have to subscribe but I’m just saying you know you can use their content so more of that in the resource I’ll mention free uh Boll resources but yeah just so you know do not just blatantly put the assets I’ll provide you in your videos because that might just not end up well for you so just a quick rundown of the resources needed for editing and that you need as an editor regardless so you always need a good sound provider sound effects provider music provider again I use epidemic sound for this Purpose with my link you can try them out for a week uh for free and decide if you like them or not now even if not epidemic sound you want to use royalty-free Music you want to have the right to use your music same goes for boll just like I mentioned in the previous lesson when you sign up for both of these um you connect your accounts directly on website so you can never ever get a copyright claim and don’t even worry about it ever just just in case you you don’t have vid IQ yet also do consider using it if you want to try it for $1 for just 30 days the reason I even have vid IQ here is because after you create a video you need to optimize the video and that’s just the best way to do it right so as far as Boll this is the one I’m using there’s many Alternatives there’s invado elements if you want to use a paid one as well or just just Google Boll providers there’s a lot of them and the story blocks is kind of pricey though that’s why I’m saying it that’s why I’m mentioning Alternatives but yeah that’s what I pixabit is a free alternative be careful with using it first of all it’s kind of limited on options there’s not that many good assets to use from here this free stuff is I don’t know like imagine if the owner of this picture decides to take it back from Pixel Bay one day and then you receive a copyright claim chances are slim to none but it is a possibility Boll provider with that gives you a license you can always dispute the copyright Claim by um having the license codes to use or the commercial licenses so this one a website you have in your bookmarks is SS YouTube Just downloader from YouTube and then this is canva obviously it has a lot of elements a lot of uh pictures with no backgrounds a great way to acquire assets and obviously most definitely you need the cap Cut Pro so just go to cap cut.com and uh download this software so I clicked on create a new project and this is naturally what you’re going to see when you create a new project so I guess in this video uh it’s like if you’re experienced you don’t really have to watch this video I’ll save you some time but this is a video for people who just installed like who are just watching me install capcut and have no idea what’s going on right if you have slightest idea if you have edited a single video in your life you can probably skip this video just don’t want to waste your time right so but yeah for absolute beginners let’s go so this is interface this is what you’re going to see when you start capcut as I said so the first thing you can do is navigate to the top and uh have your Project’s name somehow so I guess test whatever name it somehow I have everything organized so on the right side you can always go to modify and make sure that this free layer option is turned on always just just do just check it trust me on that one and uh yeah make sure your settings are aligned with mine they should be aligned with mine if you watched the settings video and you follow along now let’s continue I guess to the media tab this is where we import our media right so to do that we just click on this thing and boom we have our M video we can drag it on the timel light like timeline like this but we’re going to uh cover more of that in the future videos so yeah this is the AI generat tab um kind of useless to be honest with you I never ever generate images here I just use Leonardo AI this is spaces this tab wherever uh you want to store on capcut cloud you can store it here kind of usel as well like I never use it um I just have some random videos I don’t I I don’t even know where they came from uh but yeah I guess I was trying to edit some shorts here oh yeah I remember actually those were some of literally the First videos I ever created on YouTube so this is how I started by creating these uh Avatar videos so again absolutely useless don’t even wor don’t even worry about it this is the library section again if you’re editing YouTube videos this is also going to be completely useless to you but if you’re creating Tik Tok videos and Instagram videos this could be useful so it has a lot of green screen effects for example uh so yeah if but if you’re editing uh Tik Tok videos or Instagram videos this section could be really useful to you because it has a lot of stuff and Tik Tok and Instagram are not super strict on copyright They Don’t Really Care as much so you know you can use a lot of that footage if you find it useful but the reason I say do not use it on YouTube is because it’s all somehow affiliated with Tik Tok like you know Tik Tok and capod are same company essentially so I wouldn’t risk using it on YouTube you never know who owns this piece of footage right you want to be using story blocks or inv elements for example like on the paid subscription so you know who is the owner of the particular piece of content please do not neglect this advice ever use the footage you have the legal rights to use like what I’m recording right now is my footage obviously Boll I only use story blocks or canva or AI generated footage I use nothing else in my videos and I will never get a copyright strike that way so take this advice from me last thing here is brand assets I can create presets here I don’t really create presets but you could and yeah so let’s move on with audio same situation as with footage so you can use all this audio on Tik Tok and Instagram reals but you should not use it on YouTube because you also don’t know who owns this music and you’re very likely to get a copyright claim so not a good experience not a good thing to have so yeah for all the music you can use epidemic sound for music you can use epidemic sound I’m going to link it below so just uh you always know what like what you’re actually using you have the license to use it just so I mention it it has all kinds of music again for Tik Tok purposes it’s perfect it has the sound effects so click around text so this is where you just add like random pieces of text or this is where you create autoc captions again this AI generated don’t even bother stickers extremely useful tab you might recognize those two from my videos on my main channel the like emphasis I use them a lot effects obviously this is where the effects come from like cool stuff like confet and or like fire much much more stuff um obviously more on that later more on everything later right now I’m just getting you familiar with everything so trans transs yeah so just to give you a quick idea of what a transition is so let’s say I want to split this video right here I would add a transition let’s say I want to do this one number three so let’s see how it’s going to look wow what a transition so obviously more on that later but uh yeah filters is where we add stuff that changes the colors of a video the way the video looks right so now it became purple adjustment tab this is something similar to filters except look on the right side we can adjust all these settings all of these settings have to do with colors how the things look so we can like play with brightness for example do this crazy stuff um also a whole science this section we’re going to get back to it later this I believe I can’t remember what it stands for hsl but it basically uh saturation right it’s saturation related so you can play around with colors as well um curves more on that later for sure template I don’t really use AI characters I don’t but the reason I don’t use these characters is because I have my own obviously but you can play around with these feel free to use them briefly on the right side if you select so if you have nothing selected on the right side you just see the basic information about your project so we can see its name and settings whatever I don’t really ever use it for that purpose the purpose I use it for however is when you click on anything let’s first of all click on this filter so we click on a filter and on the right side we can configure the filter right we can now click on this adjustment thingy and we can also configure it you know on the right side so and now we can click on this video we can also configure it on the right side so depending on what you’re trying to configure the options V vary right obviously like with Filter you can only change its strength but with the video you can change about a million things let’s go through this uh all these things so first thing that can be changed is scale so let me get this smaller by the way you can drag these things like that adjust you know your interface as you wish you can make this smaller bigger drag it like this you can also use this although I recommend to always keep it in a default layout but let’s say if you’re using two screens you can choose to have timeline separated so right now I have the timeline on my other screen as a complete you know like separate window and um I do use it sometimes when I create like really massive videos like an hour long videos with like a million effects where I need to see everything uh but for the most part don’t bother but it’s there but yeah do keep in mind adjusting the size like that so let’s go now through these settings on the right side so scale this is how you scale a video make it bigger or smaller you can also type in values here here um yeah let’s say 10 160 so it’s all the way zoomed in or let’s do I don’t know 50 so it’s very small now um you can also use uniform scale so let’s say you can adjust this ticker like that to make it wider or make it taller or smaller right so let’s say I want to make this video super wide for like a meme so I would just do it like that now we can we need turn on back the uniform scaler so so that we can now adjust the whole thing at once pretty cool stuff right so let me actually reset the whole thing to reset the settings at a particular window just click on redo and now everything is redone so next thing down the line position you can adjust position manually by typing in values but you would be an insane person if you do it that way the way I do it is I just simply click on the video and I drag it around and if one second if you just now pay your attention to these two numbers if I just move it somewhere boom value changed so I mean yeah that’s that’s how you drag just drag it around basically don’t don’t bother uh rotation again like there’s a couple of ways you can rotate you can obviously type in your values let’s say 90 degrees or you can spin this wheel or the way I do it and everyone pretty much does it is just hold down this thing and just um spinning around just like that very easy uh blend so let’s keep going this aligning line it’s whatever it’s only mostly useful with text it is definitely useful but not with objects so in the blend section you can obviously increase or decrease opacity of a video make it darker more on that later on uh we can also stabilize it if you have some footage that you recorded in your GoPro is like this all over the place we just U click on stabilize and select the level U and um yeah obviously it’s not going to do anything to this footage because I’m just sitting in a room there’s nothing to stabilize uh but yeah and everything honestly that’s below I’m still going to mention but I barely ever use it uh well almost everything so okay image enhancement almost completely useless it’s just it doesn’t really do much like it kind of does but it really doesn’t noise reduction is super useful so if you recorded a video uh where there’s a lot of uh background noise literally so you know the wind sound let’s say if you’re recording outside this is going to come in clutch really will I’ve saved a lot of my own videos that way in fact if you want to listen to How it sounds and what it does you can go to school right here and you can go to the a guy Academy me and go to classroom and watch these videos right I think yeah these videos were recorded outside they had terrible wind noise and then I when I was editing them I applied to them this noise reduction uh feature and it helped me a lot so that’s a cool one uh well where were we yeah so I had it on strong setting by the way so relight it’s I guess a self-explanatory if you have like you know sunlight somewhere very strong you can adjust it so relight I guess self-explanatory it just adds lighting again it’s kind of useless if you know how to use this this adjustment tab I’ve never used it not once also Auto reframe I mean it’s okay it’s cool you can do it that way but then it’s going to be all shaky it’s it’s going to try to use AI to reframe your thing and if I’m being honest you just go to ratio and you go to 9916 and then you just drag your Corners like this and that’s how you reframe this is the phone standard by the way 916 so it’s kind of useless let let me just get it back uh whoa let’s redo the scale so what’s what else what else removing video flickers it’s kind of useful if you have uh like a random light sunlight in your video let’s say or basically the lightning is bad lighting is bad you can fix it that’s what it mostly used for so AI movement is also kind of cool it’s like AI tracking if you if you’re doing like dancing videos Tik Tok videos um and you want the camera I’m sure You’ all seen these trending videos where the camera focuses on the person it just kind of moves along with the person that’s that’s how it’s made um but I don’t really create these videos so I don’t use it ever same pretty much camera tracking does the same except it really you know here basically the pattern is already predetermined uh but here you can just tell it to tell the AI to really uh focus on a part of your body so Face Body your hand um motion blur I I don’t use it never I blur manually I’ll teach you later how of course canvas is useful so let’s say we want to have you know I’m sure you’ve all seen this but we can make the video smaller and then we can um drop this thing down like that and then we can first of all we can choose to it and then we can just have this nice elegant looking blur around the picture but obviously you can also choose the color let’s say like this I use it sometimes but when I need it it’s super useful then you can choose a style which is kind of on the cringe side in my opinion but it’s there so we can have it like rainbow or Christmas whatever yeah I don’t know you have to get really creative with this but it’s there so now I’m just going to briefly cover timeline although I’m going to cover it in more detail in the next video but I’m just going to tell you what each button represents so on the right side we can uh see the zoom in zoom out thingy so yeah we can literally just zoom in and out like that while I’m at it another way to zoom out the way I actually zoom out is just holding down control and scrolling up and down so that’s how you efficiently and quickly zoom out uh you can also click this button shift Z and uh this one uh I don’t know why I neglected this button but like maybe for the first two three months of my own editing I refused to take the time to research all the buttons in capcut like all the features right I would learn them just kind of randomly out of nowhere I don’t know and so and I always had this issue like I would make I’ll be making this big video and I’ll be zoomed in all the way and then I just want to zoom out fast and I hate to sit there and scroll but but that was my only choice not necessarily you have this button just click it and at once it zooms out completely there’s even a short key so zoom in all the way and press shift plus Z and that’s going to zoom you out within a click this one is a game changer trust me when I say this write this down shift plus Z when you’re going to have big complex projects and you need to fix like literally one frame last thing you want to do is sit there and like you have to zoom in all the way to be fair but you don’t want to do this again do you so shift plus Z memorize it next one is preview access I I don’t really use it I don’t really understand it but essentially you can turn it on and preview everything without sound I mean the reason I don’t use it is is I can just click here you know have my mouse in this radius of these of these dotted lines and I can just like do the same by holding down the M Mouse button no difference um and but but this way by the by the you know wherever I land is where I’m going to be editing so you know what I mean like let’s say I want to we’re currently in this segment and I need to start editing this segment on the right H you can do this but I don’t know it it’s just I never use it linkage is I don’t not only I don’t use it I don’t even understand it to be honest with you it’s completely useless at least I have not figured out why you would need it uh when you do turn it on basically I mean I’ve tried to use it but it makes no sense like when you turn it on and you start having a lot of layers it makes these weird connections it somehow connects the pieces of footage without even you knowing and then it connects them and then when you try to drag a piece it’s the linkage drags a bunch of more pieces with it it complet creates complete mess in the timeline so I don’t use it and I don’t think you should be using it as well as it is complete garbage so maybe if you guys find it useful though here’s a request of mine actually if you watching this you already know cap cut somewhat and you use it please tell me how do you use it I’m genuinely asking turn on turn on turn off Autos snapping is an important one to have so uh what it does is let’s zoom in all the way and split this thing so yeah with Autos snapping you can know exactly where the previous piece of footage ends so let’s say this is a previous one you just you can have this one like exactly like this together with auto snapping and you’ll know it if it’s off you can leave it like this and so what’s going to happen is if we going we can turn it off you see when it’s on it shows these blue lines so I know exactly where it’s snapping as it’s showing the end of this previous piece of footage if I have it off it’s just it can land wherever it doesn’t care for snapping so what can happen is if you’re zoomed out all the way without Autos snapping right it’s very easy to leave your piece of footage like this bar like just literally a frame apart like literally one frame and so now with noticeable we’re zoomed in all the way but now let’s actually press shift Z and zoom out all the way it’s not visible it’s really not but if you’re watching the video just pay attention how the screen is going to get black for like one millisecond you saw that right so that looks like if you let that export and if you upload that to YouTube it kind of looks ugly and unprofessional and so but that’s that will happen if you do not have the um Auto snapping turned on so turn it on uh magnet is kind of useful but it’s kind of not so what it does is you have your main track mag I’m sorry you have your main track right so the bottom track is your main track it has this cover sign next to it and so um yeah what what the magnet does is we if we have it on you can notice I can just drag the file away from it and nothing happens if I turn it on now it’s going to snap back and in fact it’s going to continue doing it so whatever new object I place uh on the on the timeline is going to be snapped back to this main track magnet so it it is useful in a few instances so first of all it’s useful when we create shorts with AI with a bunch of AI images so let’s say I’ll show you exactly what I’m talking about so these kind of images so and let’s say we have a bunch of them and I want to adjust their length Okay so with because the main track magnet is selected I can just drag them like this and you know move change their length like this so it’s useful if it was off right I could not do this I would not be able to I can only I would only change them individually and then have to like drag them like this yeah this is kind of painful uh so that’s the first use case the Second Use case if you let’s say this is a talking head video which it is by the way and I need to cut it up and remove all the pauses I’ll show you how to remove pauses in a second but yeah with the main track magnet we can just remove a bunch of pauses Bam Bam Bam and then delete videos and it’s just going to snap no let me turn it on and you see it’s just going to be snapping on automatically so it’s how you chop up a video very fast so yeah now we I think we fully covered the right side obviously this is a record button you can record stuff on cap cut although I never do uh and I wouldn’t produces very low quality records so I I don’t know why you would use it but it’s there so now let’s firstly before we cover these elements let’s actually cover the an elements on the very left like right next to the timeline so this is a mute button obviously it would just mute your track so right now this track has sound like right I speak in video but we don’t hear it because I selected to mute the clip obviously uh if you hide the track it’s not visible you cannot hear it you cannot see it it’s not even there right it’s hidden the and if you decide to lock it it’s locked so you cannot click on it you cannot drag it look I’m selecting it nothing happens s you would do this when you create big large uh project you know let’s say 20 minute plus project with a lot of stuff in it the last thing you want to do is while you’re scrolling navigating quickly last thing you want to do is you just hit something accidentally and then it moves you know I mean like you can just be scrolling through and then um just mess with an effect and it moves a few frames so you don’t want to ever do that and once you know you’re done with the part of the editing of the project you can just lock it and forget about it so yeah that’s kind of all there is to the left side it’s pretty self-explanatory we can actually move it like this yeah you can hide it and expand it as well so um yeah this is a drop- down menu for your tools so select and split are super crucial to know because you can obviously select it right here it’s selected by default also press a yeah this is the selecting thing that’s how you move elements around with uh when you press B or when you select split you obviously start splitting so that’s how you split a video and while I’m edit another way to split a video is to navigate right here and to click on this thing split or one more way is to um navigate anywhere and press contrl B for splitting in fact that’s my one of my favorite ways of splitting so let’s say I want to chop up this part so I just go like this and then like this and like this and like this all while uh holding down just contrl b contrl b chop chop chop and um that’s how you split let’s say I split it at the wrong place I want this action to be undone so I want to go back in time and you know this never happened very simple just click on undo right here and this action all these actions never even happened right obviously right here before I move forward we have select left word and right word also these are buttons I neglected for a very long time what what it does is essentially when you have a long project and let’s say you want to really adjust something like right here in the middle in the middle of nowhere like random part um let’s say we we want to make it shorter so then again if you’ve edited let’s remove the magnet for this example if you have edited again I mean if you have edited before you will understand the pain of what I’m about to say but yeah let’s say we want to make it shorter and everything on the right side obviously has to be moved leftward otherwise it’s going to be this black screen so you would have to zoom out all the way select everything like this you know zoom in catch catch it perfectly no don’t do that just just go right here select right word and it’s going to literally select everything right from the cursor everything and so then just move it all at once it’s one of those tips that really is going to save you a lot of time so you’re welcome uh but now let’s go back to select obviously again this goes backwards this goes forward this splits this deletes everything on the left so let’s say we have it should be somewhere in the middle and then boom everything on the left is gone and then anything on the right of the selected video is also going to be cut off like that this obviously deletes the selected object but I just use delete button I never really use it and about markers I should probably take a second to talk about um so yeah markers are incredibly useful and there’s like a million ways you could use them uh you just have to get creative you have to edit a bunch of videos to understand what segments need to be marked off but there is a few ways to apply them so have nothing selected to have nothing selected just click anywhere here uh and yeah just click on marker and that’s how you marked out this piece of footage you can see them right here at the upper part of the timeline there’s also a way to leave mark on the particular piece of like footage just click on the footage and click on the marker and then now it’s on the actual video you can also no you cannot add it to effects what about yeah so I guess you can only add it to videos or songs I know for a fact you can addit them add them to music because I do all the time in fact with markers I mark off the Beat Drops what I do is I mark off chapters you know those time stamps in the videos while I’m edit I just with markers I mark off the chapter um there’s anything you can do use them for to represent you know let’s say you can have a marker here and it tells yourself that hey up to this very moment we have cut up all the pauses right or done whatever or let’s say the be drop the reason I do it is let’s say the beat drop is on this particular second you want your video Start literally on the exact moment of the be drop so what you would do without a markers you and let’s say the video the song track is here this is a very common pattern in the world of editing right so we first of all we have to move it here and then shorten it and then have it right here but the reason I know where to shorten it is because I previously placed marker on the thing if I didn’t know where the B drop is and it’s I mean by the way you would naturally look and would think that the B drop is right here because like that’s visually where the audio is increasing right but it’s not always the case not nearly always and so if you didn’t have the marker you would have it here you know cut it randomly like this have to listen and then adjust and then adjust again and just spay spend extra 30 seconds for no reason right so I think generally speaking is all about maximizing maximizing your time it’s like an equation of doing it as fast as possible in the easiest way possible without being fancy uh you know having everything simple organized but all of that has to get you as much result as possible so if you need more result you would have to put in more time but ideally you should always take as little time as possible and in order to maximize your time doing these nerdy crazy things like marking off be drops helps tremendously you know it just collectively saves you time so continue on this interface so the next thing is freeze it’s also a super useful thing I use all the time so obviously this is a video you can see talking let’s say for some reason I want to I want to show people this Frame and only this Frame so I want to turn it into picture I select the video I navigate where I want the picture to be taken essentially and then I click on freeze and now we can just move it back and boom we have a picture made out of video we can stretch it it’s now a picture so as you can see I’m moving around but nothing is happening because it is a picture that I think you got the point by now so we can select the video again we can also reverse play it literally play it backwards nothing fancy but sometimes you need it for dramatic purposes for sure for some reason it’s taking so long that’s the reverse clip playing again nothing uh super fancy there but uh yeah if we select it now we can also mirror the track so let’s say I want to be facing different direction uh we can do that as well um what else can we do yeah we can also mirror this if we wanted to uh we can also rotate the picture like this but again just do that it’s kind of it’s kind of here for no reason uh however this one is quite useful this is a crop so let’s say I want to only have myself we could also do this with a mask but more on that later but for now just know that you can crop videos like that just have this as a separate video new brand new video yeah we can also do uh do this it’s a transcript based editing or essentially if we extract extract audio like this it can turn into silence remover so that’s how I use it um it’s not perfect though it’s a very early prototype of this technology be aware of that so yeah now click on remove filter ws and it’s just going to remove all of them again as you can see it removed the pause right here so uh play around I usually edit a lot of my videos using this feature but um sometimes it’s kind of useless or sometimes cuts out the wrong parts of the footage so what I’m saying is sometimes it’s just easier and faster to edit everything manually and remove all the pauses so but it’s there for you to check it out if you have a pro version I think with all that we have covered the basics of the interface and in the next video Let’s actually um go more into the editing process uh by the way one last thing I forgot to mention is actually how to use use the importance of using short keys or shortcuts which ones I’m using which ones I changed so again remember about uh shift Z so zooming out uh holding down control and then scrolling down your mouse wheel to zoom in and out and right here in the shortcut tab you should know because I changed one setting the uh side scrolling where is it right here so left right so personally I hold down shift and I scroll left and right so it is super essential you know you you will have to do it like get used to it you will have to be scrolling left and right and so uh I Believe by default you’re going to have it as alt plus scroll if you’re on Windows if you’re on Mac you’re going to have it command plus scroll and so I’m not saying you absolutely have to change it but I would suggest changing it because first of all I don’t know why capcut has it like this any other software uses shift plus scroll that’s why I changed it like Cana Photoshop Premiere Pro they all have shift plus scroll so you’re coming from other softwares you’re going to have that issue as well like naturally when I was using capcut for the first week I I thought they had no Sid scroll option I was really mad about this uh but then I just randomly clicked alt plus scroll and then I figured out that they do and then I just had to change the settings so and genuinely speaking get familiar with all these shortcuts have them memorized uh because it does tremendously save you time just you knowing where and what to click on the keyboard not all of them are useful we’re going to get back to it later on but as of now just keep in mind that I have that changed so in this video let’s talk more about the actual timeline and editing I have some notes Here uh for myself that I’m going to be about what we’re going to be talking about so yeah timeline and editing obviously this is if you if you haven’t figured out so far this is the media tab from where you’re going to be exporting your videos uh to to the project file so let’s actually use the video that literally this course you just watched this is the first chapter like I um use some of the footage to just recorded So first of all I want to show you some more shortcuts that I haven’t shown you in the previous lessons so it’s jkl j for playing backwards right so well I have these projects here but yeah it basically plays the whole project backwards if the starting point is right here if you click J it’s going to replay the whole project but if you have it let’s say right here the thing is going to play Backwards uh and it’s useful if let’s say you want and it’s useful if you want to look through the project real quick and then you can let’s say click l and it’s going to play forward you can click l again and it’s going to play forward in 2x 4X 8X as you can see you can see right here the speed uh changing now we can press K and it’s going to stop now we can press J it’s going to play Backwards press J again guess what’s going to happen it’s going to play in 2x 4X and 8x again as you can see right here so again jkl if you’re working with a particular segment you just can just quickly watch it back and forward as many times as you want to again I do want to remind it to you again I am going to be reminding you things throughout these tutorials so you really get them uh memorized so again I want to remind you about shift plus Z just if you’re like zoomed in all the way just click shift plus Z and you’re going to be zoomed out so you can see now I guess when I was saying with when you have massive projects so this is Imagine This is four hours and you’re zooming in all the way like this and then boom you zoom down so now I’m going to show you all possible ways to split a clip so obviously there’s a few ways uh you can navigate anywhere either uh click on this split button right here so it just it’s going to split it obviously and then you can uh select the split tool and just split it like this also useful and then my favorite one is you just uh hold down contrl B just Spam it and chop it up like this and and then just remove whatever you don’t need and last thing last way one of the ways to shorten the clip is literally just dragging the um side like this to make it shorter so another way to shorten a clip is obviously you can drag it sides like that and another way yet another way to shorten the clip is you can go to speed on the right side and increase its speed so obviously it’s the same clip you didn’t make it shorter but it’s just playing way faster now as you can see so now I could show you a very common pattern or a situation that you could have and so in this situation I can show you at once like a lot of basics of the editing so let’s say this is your C footage this is your talking head video right so first of all you’re going to have pauses in the voice over so but there is no voice over at this moment so we can click on right side extract audio so first of all that’s how you extract an audio from a video file it’s also useful if you’re like downloading sound effects from YouTube they’re usually going to be downloaded as like actual videos so you can also do that for this purpose so once you have the voice removed if even if we remove the Visionary the voice track is still going to be there right regardless so let’s say we want to have I’ll mute it for now but let’s say you want to have the video of this talking head and then here he talks about something and so for these three Set uh three seconds I want to have something else playing right so we can move this footage right here and then we can we have to cut it off right here so how do we cut it off we can press contrl B and then we delete it and then we put it right here the just like that so he’s still talking about whatever he’s talking about but people are seeing this U Boll right so pretty simple stuff show you this ratio this is obviously the ratio it’s by default 16 by9 if you want to and it’s fine for YouTube but if you want to create short form content 9 916 is the move so if you want to repurpose it just um have it like this and then you can also make it bigger by stretching the corners and now we have a short form video just like that so this is obviously the full screen menu so if you want to watch your video in full screen just click right here and then click on escape to um make it out this is the zoom in window so let’s say this video is just weirdly scaled but let’s say you want to take a closer look it’s not going to zoom in the actual video it’s not going to change it the this information we’re only going to look at it closer right so just uh Zoom it in and then here on the right side you can you know navigate where you want to zoom in so that’s useful if you’re doing some really like close-up editing uh once it’s done just zoom back out and that’s how you quickly zoom in also right here you should select the setting preview quality always have it on actually performance priority I don’t know why I have it on quality but that way when you’re playing back the video here all the time it’s not it’s it’s going to show up a little blurry but that way your computer is going to be faster obviously so another Pro tip is to actually always keep your timeline organized so ideally it should always be like one layer entire layer with the voice over and then one more layer with the music and another one with sound effects maybe two or three with sound effects depending on the complexity and that’s it nothing more you don’t need nothing more don’t do like 25 layers for no reason it really wastes your time down the road so in order to really complete this lesson these two lessons this one and the previous one by now I’ll provide you the asset of this talking head so let’s talk about clip properties changing clip properties even though I kind of mentioned it already I’ll mention it again everything that has to do with the clip properties is uh on the right side so here on the right side you can scale your footage you can make it bigger smaller like that I already showed you that so Pro tip like I always have my footage with the talking head like one4 so that has extra space for animations and whatnot just uh you always want to have that extra space so so let me show you a quick example of how it could be used knowing what you are supposed to know already let me just get uh some random b roll in here so now let’s say we have this footage obviously or of our talking head we could scale it down I mean scale it up a little bit have it on the right side and then like that maybe scale it even more to close up for this purpose but and then we can have these three pieces of footage show up on the right side so we can uh adjust them individually we can scale them down and have them on the right or we what we can do now is let’s say we select all of them type in on the right side value for them like you know whatever 30 and then uh have them all some like like this so this is how you could use scaling and this is just a quick example of it you can also select them all and align them on the right so they’re all perfectly facing so next thing you could use is opacity it’s under the blend right here and this is one this one is Big even though it seems like just one line and one indicator it does so much so obviously if it’s at 100 the image is fully visible if it’s zero it’s fully invisible if if we have it you know halfway it’s could be considered an effect and so just to give you an idea of how it truly works we’ll have to actually animate things using opacity and this is now our transition to key frames so I’m now introducing it to Key frames as well so it’s going to be simple for now but in order to apply a key frame just on this right side you see this add key frame this little square or yeah I guess it’s a square so when you click on it it creates key frame and you can see it right here on the timeline I can create it right here so it’s more visible so this little dot right here is a key frame so key frame you can add it to anything you can add it in the scale in the speed in the almost anything that can be changed in any video video editing software goes with key frames um so let’s say we want to add a key frame here what we can do now is basically let’s uh I can try to decrease the opacity here and I hope it’s going to make sense so let’s put it to zero and now watch I want you to look at two things look at this thing and look how the opacity is going to be automatically going down like I’m not going to touch anything so as you can see the image is becoming transparent this is the key frames working so basically you can each key frame represents value at a given time so if we leave it at 100 nothing is going to happen right so there’s you know or let’s say we want to add two more key frames in the project so let’s say we want it to stay fully visible until this key frame and then between those two key frames we only want it to go down to um 50% and then we want it to go absolutely down to 100% by the next key frame so now it’s going to gradually Fade Out or we can also use it for scale scaling purposes uh same thing we can make the thing bigger whole lot bigger right just like that or another way to use it let’s actually redo all the key frames here and we can use it the other way around so as an effect as a fade in effect so create a key frame right here and then fade it in like that and it’s going to be fading in so what cutout does obviously is you just go right here and it cuts out a human figure so just like that the human is removed or the sorry the background behind the human is removed it’s actually useful you can copy paste and then you can uh on the bottom layer you can actually bring back the background and so that way you have you know you can place something in between those layers so for example you know whatever like something very much visible so you can already tell uh by the way remember I told you guys to have this free free layer on option turned on because it is turned on I am able to place things in between those two layers if it was turned off I would not be able to do that but as you can see the effect is being shown behind the character the front layer so yeah that’s what it mostly used for but in the cutout there’s also a section of it which I would have to show with a different piece of footage so let’s say then we can go to this customized and we can cut out objects in this case let’s just imagine this guy is an object first of all we can just draw a random line on it and capcut is going to select it as you can see I went outside of it a bit so it selected this part and now we can just erase it and it’s going to do all the work for us and then just apply and it’s going to be so processing um has to process here on the right side but yeah now we can see as as you saw we saw this little thing right here so we can fix it just uh navigate to the right frame and then click once or like kind of drag it and it should be removed something like that so yeah I hope you get the point also you can blur the background I almost forgot to mention so just a cool tip so go to effects type in blur so search up and then and just uh drop it also in between the layers so that way the background is going to be blurred obviously uh very simple stuff I guess so your task for this lesson is uh to go back to the two previous assets that I provided in the previous lesson and create this animation where you have the talking character and then on the right side you have The Boll just fade in so you have it small like this on the side and you you have it fade in using the opacity like this so what you can do now for your task is to recreate what you’re seeing right now so where you have from the previous lesson two assets the talking head and the buau and then recreate scale it down and then have it fade in using the opacity ideally you can also play around with the scale you could also play around with the scale and have the picture jump in from the right side like this using key frames on so in this one let’s talk about grounds and removing green screens obviously in the previous one I showed you a little bit on on that but let’s talk more about it so um yeah I mean understanding these Concepts is also super crucial one of the key aspects of the whole editing uh game so like I showed you in the previous lesson you can use the autoc cut out and then duplicate the layer and just have the you know the one without the background underneath you can get creative I I showed you how you can place the effects in between so another thing also showed you but I guess I’ll show it again with an object is remove an object you just drag on it once and AI cap Cuts AI selects what you need to remove let’s say you want to remove this thing too and then those things have no background super cool so now I can show you how to remove green screen which I don’t again I don’t recommend using it from the library but I’ll just use it so go to cut out go to um chroma key and then go to Color Picker and just click on the color you want to uh remove so yeah this color and um yeah now select the strength I guess I’ll remove these pictures so it’s so it makes more sense so again let’s go to cutout and it’s already selected yeah so just like that and now you’re in the string obviously selected until everything is gone just have it on 100 and let’s see how it looks like so there’s no green screen if we have it above the car so and if we can scale it down like this looks like your typical YouTuber intro so the task for you for this video is to again use that talking head video which you already have and then go to cap Cut’s uh Library add any element with the green screen have it in the bottom of the screen and uh just recreate basically what you’re seeing right now so in this one we can talk about body and face enhancement so what I’m even talking about is go to video and on the right side go to enhance and then select the face now obviously this is an AI character so well you can you can see the difference now if I zoom in all the way on the face if you take a closer look you see what it does so it just kind of evens it out completely um you can change the smile lines obviously there’s no particular order of going with things using this setting but just just so you know it exists so adds you know it also you can also do things with it with the bodygy let’s try it on a different video so you can also do some facial Beauty like play around with all these settings so here’s the body settings you can like adjust all these things it’s pretty cool and it doesn’t work all the way obviously because it’s a cut off picture I mean you can see what it does by this setting so yeah just it’s here play around with it uh you can also do makeup or something like absolutely crazy change this stuff um so yeah just know it’s there so in this one let’s talk about speed and how it can be changed so yeah select the video or the audio it’s also applicable to audio there is no audio but H yes it’s the same setting in the audio but yeah just go right here to speed and then um the first way to change it is obviously dragging this thing like can make it we can play it we can make it play you know 80 times faster just too fast you can play 2x faster and make it slower if you wanted to um so if you do want to make it slow you make sure to use the smooth slow mo so because you see the way now it’s kind of laggy but I hope once it’s done processing it’s going to look just right so let’s see now and what if I turn on this thing yeah I guess it’s it’s definitely not as glitchy so do keep that in mind if you want to do slowmo so what else is available here is the curve section so that’s actually where it gets pretty cool so yeah make sure it’s at normal speed before you go into this and so there are some uh pre-made ones so Bullet For example where just um yeah so as you can see it’s going to be normal speed or rather a bit faster for a moment and then it’s going to get really slow and then it’s going to continue to being faster so and the jump cut is vice versa so it just really speeds it up for a second and then continues uh to being slow but if we want to extend it so for example you can go here and then we can extend this thing or we can rather make it like this and then add a key frame right here and then bring it down so this is kind of how you would edit it and now the faster part is just going to be longer uh but yeah I do want to create a custom one so let’s create a customized one so first of all how we could make the thing start slow and then go really fast so just have it going up like a graphic it’s very simple actually just have it go like this and so it’s going to go from slow to fast right or um yeah just get creative with it or you could make it slow again you could have it wavy like this so yeah it’s it’s a cool feature to explore uh do explore it do understand it and uh the task your task for this lesson is to recreate this diagram right here with this asset that I’ll provide in the description below just yeah make it start slow and it has to end fast or doesn’t have to be this asset any asset now I’m just going to quickly mention the stickers section um there’s a lot of them you should really take your time to scroll through the entire stickers section but those would be um you know the most those are the ones I used so for example this red circulation thing and the Green Arrow so yeah to in order to use it just drag it on the timeline like this by holding it down or press uh the plus sign and then on the right side as always you can adjust it so first of all you can drag it around scale it down um turn it around like this we can also animate it so on the right side you can select an in animation and the out animation but more on that later uh but knowing what you know now I can already show you a quick usage for it so for example we want this sticker to be pointing at this carar at all times at the front of the car so yeah let’s actually not do animation now but yeah so let’s say it starts here and then we can frame it and then the car moves here so we move the sticker here and as you can see once you frame it once it’s going to create a new frame automatically so just move it along with the car and we have it pointing at the car so just keep adjusting it like that and now we can have it disappear so let’s see how it looks so so as you can see this is how you create an animation like this was it’s done in seconds super easy so yeah I guess that’s all you should know about stickers there’s really not that many settings you can play with obviously you can use animation with this so let’s we can have it fade in like this and um yeah that’s you can also have a loop animation so it’s like animated throughout the uh whole duration of that sticker so we can have it jumping like this yeah so do take a look at stickers there’s really hundreds of them if not thousands probably hundreds but uh yeah we’re moving on so in this one we’re going to talk about effects and transitions so I guess I can just show you how it looks like in the project so you’ve already know how to do that you already know how to extract the audio and let’s say we have this talking head and right now in this very moment it’s talking about a car right so we’re going to split this segment delete this part part and insert the uh the car footage right here right so have it right like this and then let’s say at this moment it’s talking about some business guys whatever and let’s have it like this so now the way it is now it’s cool it’s just straight cuts but we can definitely improve it yeah we can definitely make the whole change of the frames of the clips Smoother by adding transitions obviously l so and again just like stickers um there is a lot of transitions on capcut the beauty of it is you know and other more advanced softwares you would have to create all this stuff manually what would take hours to create here is just a matter of a drag so do play around do find the ones you like I did write down some keywords I’m actually going to show you them now the ones I like or some of the classic ones so first of on first of all black fade you can find it in the overlay section right here as well so this is just alltime Classics so it just kind of Fades now in order to adjust there’s not many adjustment settings for Trans transitions just the duration so you can drag this thing on the right side or you can actually dry drag the sides of the actual transition so now it’s like super long obviously and that way it’s going to be super short although don’t ever have them under 0. 4 0.5 seconds otherwise it just hurts like it I don’t know it doesn’t look so elegant as if it’s like 0.8 in fact I myself always try to have them on 0.8 so it’s it’s long enough for people to actually see and observe this transition right otherwise why are you putting it there so next important section is the movement so some again they’re actually available for free like the left transition just again very simple understandable in the trending section if you have the pro version there’s so many more options like for example ccope or um there’s so many or this one I use quite frequently the golden flare so it’s um it has to load first yeah so or or you can type in blur and you can use the uh where is it the sparkle blur I like it a lot so it kind of looks fancy um yeah I mean just play around go through each one and just uh take your time to look at it but yeah just the way I mean the the reason we use transitions is then we use them throughout the clip wherever Cuts happen we just add the Transitions and then it just looks much smoother that way right so we can just this one is kind of too short so we can make it way longer so it looks like a cool animation and like that so I I I guess that explains the uh transition oh another Pro tip if you actually want to add the same exact transition to the entire video so what I do to like AI generated shorts sometimes for example I want to add this black fade across the entire video and instead of dragging it like that each time we can actually apply it just once and on the right side right here click on applied to all and they have they were just all applied to to the entire video as you can see so now let’s move on to effects just like transitions there’s there’s so many of them some of them are super cool it’s something you need to need to take time research I am at the point where I kind of memorized every single section just in the back of my mind I know which effects are where so even when I’m creating something myself I don’t even have to search I know exactly where to click like let’s say I want to have a I don’t know a confet so I’ll probably go to celebrate and within seconds I have it right here boom here it is the confy you might see it in my videos frequently or uh this effect right here I also use it all the time also it is important to choose your favorite effects or the frequently used effects this is the one I just showed you or the blur I use it all the time so just have them right here it’s kind of like presets is kind of the part of being organized so it’s just essential to have all of this sometimes just it’s easier to search for them as well if you don’t know where is what so in order to apply the actual effects there’s two way two ways first of all you can drag it directly on the video that way it’s going to be obviously applied only to the video let me actually apply something that’s like super visible right so it’s only applied to this video but if we going to put this smaller video on top as you can see it’s only going to be applied to the video still uh but if we apply that same effect like that let’s say and we have two videos underneath everything is going to be under that effect so it’s kind of not the right way to use it but um and so yeah another reason to do it drop it directly in the timeline is it can be stretched across multiple videos it’s not the best effect for this purpose yeah like this is a good one so yeah you can see these still not a good one where is a good one definitely a good one so yeah you can see these Green Dots across the entire video instead of just one video and if you have it in the timeline you have with the effects you have key frames available so you know let’s say you want the video to start out with no glow whatsoever so we lower atmosphere and speed and then right here we want everything to start so we can just adjust the key frames like that so yeah now they start and um yeah now they continue and also when you add them directly on the project you cannot add the key frames for some reason it’s not available I don’t know why but it is what it is let’s say I want to add effect behind this character like I already kind of showed you so go to cutout on the top layer cut out the background using Auto cutout now you can drag something this is where it’s useful you can drag

    something either directly on the bottom layer or in between so for example blur you can actually drop it in between have it end right here and then maybe you want it to gradually blur right so in the beginning do it on zero and then in the middle do a key frame like on 100 let’s say and then you can see it gradually blurring so let’s say this part of the video is actually in between of the video right like let’s just say this this is how your video looks second so yeah this is your video and then you have the car it switches to the character and it gradually blurs and then maybe once it’s blurred once once that key key frame adds ends you can once the image in the background is fully blurred you can then add stickers maybe so there is a reason for the background to be blurred and then you can add an even animation to it so the looks something like this and then um yeah Sky the limits so your task is now to recreate this blurring effect with key frames and add a sticker to it with an animation so in this one I’m going to talk about masking and compound Clips actually masking yeah I’ll begin with this so a very cool way to use masking and I want just just want to show you a way so for example you can basically crop out a project or a file but in a very specific way so for example let’s say we have this Frame which is an iPhone frame and we want to have a video inside of this Frame right so I me let’s say we want to have a video like playing right here on the right side and I want the video the actual video to be uh let’s use this one so the this character running right so we’re already looking at an issue obviously the frame is kind of small and the you know the video what the character is so big uh we can actually fix that so first of all let’s adjust the length let for not make it this long and um so now we need to create a mask for this clip so to do that go to video and then go to mask and then select the shape of the mask the most popular is rectangle so it just cuts out a selected area or a circle another popular one is horizontal if you need to like mask out some information what I do in my videos for example I also how I use it is I would mask out the bottom layer copy paste let’s say I’m kind of going off topic but just the technique you have to know actually and then let’s say you can apply a blur effect to the to the mask out part so yeah that way the bottom of the picture as you can see is blurred I can add a couple more so you can see so if you have some sensitive data in in any part of your screen you can just blur it that way or you know for whatever reason reason you need to blur something but yeah I got off topic so there’s also hard a star mask you just need to use your imagination but actual use cases one of them is for example you can SCT the guy running has to I mean ideally has to match the frame so let’s zoom in and then let’s make it shorter actually it’s lined up perfectly maybe you can go down just a bit so yeah now it’s almost perfect but we can see these um obviously the corners they’re sticking out so we can on the right side we can go right here and we can round the corners just like that and so now it looks like a perfect well not perfect okay maybe like that now it’s pretty much perfect so now it looks like a video of a guy running inside our iPhone screen right let me deselect it so however there is an a thing to keep in mind so if I want to move it I have to either select two of them like that and move them together which is a which is a painful process if you’re going to have let’s say also a sticker like this you know like within this Frame so imagine we have it like this let’s say the guy is running after the phone right and so what we’re going to each time select three or even more objects no there is a way to group them together literally so select them all and create a compound clip so that is now a single United object right and so you can actually edit it more you can continue with editing you can chop it up you can change it settings just like you would any it’s it’s now basically a regular video that consists from a bunch of other videos right so but if I do on do compound clip they’re all kind of here untouched even though I chopped them up if you undo it it reverts to what it was before compounding so that’s how that works and it’s a pretty cool effect to know it’s not only used within the iPhone frame but it’s the concept that you can use it for so many things how I use it a lot for example I do that with AI character and the life footage as well so you know let’s say if you watch my videos I assume you do if you’re watching this we have the AI character talk and then in my videos I don’t really put Boll I have the my character on the right side here and just like many YouTubers do like I mean I can name you so many YouTubers like it’s such a popular editing style where essentially let me just align it first of all so our goal is to have these two um pieces of footage masked right so how do we do that so navigate right here and select mask select rectangle just adjust it like that make it just make it fit make it make sense so just round the corners and just like that within a few clicks we have our talking head right here and uh yeah so super simple and um yeah that’s done by all of the top YouTubers this kind of look uh so your task with this lesson is to first of all recreate this iPhone thing using any kind of piece of footage and go to stickers and type in iPhone you’re going to see this one or type in frame whatever doesn’t have to be this this exact one just recreate with one of them and the second task is going to be recreate this video with the talking um Avatar footage you already have and then use whatever random be all footage and basically recreate this entire piece of the project that I have right here so your goal is to create two of them with mask and then you can also take the time take this opportunity to explore more effects and maybe add some more effects in so we obviously already talked about key frames but it it is a topic that is so big that I think it deserves a separate lesson so again let me again break down the absolute foundations of key framing so key frame is basically you marking out a particular part of video and you assigning value to this frame so for example this Frame as of now has the value of the scale being 100% now it’s 162 and so this one if I create a key frame right here and I assign a value of 107 this key frame now has a value of 107 and so what’s this software is going to do now is the uh values are going to be changed right so and so that what create that what creates the animations basically any kind of editing software is it functions around key frames once you understand key frames you’re already like halfway successful editor trust me so uh yeah let me show you some examples of edits or key frames so first of all it’s you know zoom in you you all the time see YouTubers do this stuff so let’s say this is the standard size and then you know where you want to let’s say split it right here so these as you can see six seconds so we want to just have our character zoom in gradually so what do we do is we navigate to the very last frame now click on the left Arrow one time um and then just have it scale to like this so we just a smooth scale scaling scaling not going to wait six seconds and now it’s back to what it was we can also the distance between the key frames you know depends so then we can do that same scaling but like five times faster and it’s going to look like a dramatic effect rather so it’s super fast compared to this part uh there’s many things you can do with key frames you can also move them like this you can just click on it hold it down and move the key frame away so then again you know if we make the animation slower it is now slower and further apart from each other you can also do you know more hybrid things so for example we want the video to zoom in rapidly and then we want it to stay like this let’s say we want it to stay at this size and then we want it to zoom down or you know zoom out to where whatever value it had before so we would do this like that just like I showed you so create a key frame right here zoom in how you want it make sure it stays at this value throughout this period and then it can just zoom out and then we can do the same thing right here again or we want it to immediately start zooming in once it zooms out so that’s that’s right here this combination of tech scaling key framing it’s like how you keep the viewers engaged you just for no reason you kind of create yourself disengagement like right because it’s just a static picture of a talking Avatar like it’s not that interesting to watch is it but if if it’s zooming all the time and combined with effects and transitions all of a sudden it becomes interesting to watch right just once since we’re talking about key frames it’s a good time to remind to you about the opacity how important this is you know just you can also combine it with scaling key framing you can also do a little more advanced animations so you can right click and you go to show key frame animation then you oh yeah the video should end sooner in order for you to see the full interface so yeah like that and then click on this graphs right here and then we can see the actual detailed graph of our key frame animation so then we can click right here here on uh the actual graph kind of have to catch it to click on it and then we select this thing and then we can actually uh select these curves and so what it does it remember how in the speed we did the curves so we how we manually selected the curve of a zoom in and basically that’s kind of the same concept so you saw how it started zooming in very fast and then it just kind of evened out so or this one it starts zooming in very fast and then it Smooths out it’s not super useful but if you really want to become Advanced this is the type of stuff that will get you to the next level so I personally I use the ease out two a lot and the ease in three a lot because they’re kind of like more dramatic ones but also play around but yeah now let’s talk about animations just like with um with Transitions and effects there’s a lot of them but it’s pretty straightforward to understand let’s actually close it so uh yeah you use in animations for the in animations you want to use outs for the outro animations right so if you want that video to disappear like this Cube just select it and it will and the combo stays throughout the whole video so I don’t use combo a lot but it is useful like if you want to use it as let’s say Zoom 2 and it’s a shorter video like it’s that short and we have to remove first the in andout ones yes so now if we apply the zoom again you can just see it doing so that’s something you would do with key frames but that just done for you so in that sense in capcut there are some animations that save you some work or for example we just learned the opacity animations but there is a fade animation somewhere I know that for sure so and it kind of makes the opacity completely irrelevant yeah zoom in right here let’s make it longer by the way this is how you make transitions longer first of all make sure there is no combo animation and so yeah we can we we’ve done that we can do that manually knowing what I already showed you so as you can see it first kind of it’s a I can actually recreate this super easy so let let me just see what it does so at first it’s a very small object and it’s and so it fades in I guess literally in in a matter of one frame right so within the frame it’s already fully like faded in right yeah may maybe maybe a bit too soon and um yeah and then it just starts scaling up so I’m going to have to create a scale key frame at the beginning and then at the end and this is what I got creating manually right and this is what capcut has for us in presets so almost the same exact thing I mean if I took the time I would really make it exactly the same I could I know I could but that proves my point that there are again same some animations this took me a couple of minutes because I know what I’m doing if you’re new watching me and this would take you minutes if not hours to create again again this there there are all these animations pre-built so you can just get familiar with them not all unfortunately like not everything you could possibly need ever is here so keep that in mind but there are some cool ones you can get ACC custom with where this roll right again like let’s actually look at it on this one okay I can actually show you how to recreate this easy so let’s just copy this and um yeah that that one is so easy so we can just scale this reset and I guess it’s going to start right here right yeah so just starts like that and then it’s rotates so create a key frame everywhere in the position so the rotation is also like key framed and then maybe just have it like actually closer so make maybe key frame like in the middle and then like have one at the center and let’s see how it turned out yeah I mean I’m sure it’s almost identical um so saves an incredible amount of time understanding an animations so do take a look at them so your task for this one is to go through animations first of all get familiar with them because you really should and then recreate three of them just like I did uh you know what obviously you cannot recreate all of them and cap cut like this one I don’t think it can be recreated and if it can this would take hours so but yeah recreate simple ones like you know like the zoom out which has this really just the scaling and the key frame animations or slide right where it just slides up try to make them identically yourself so that that way you’ll practice all the skills learned in the previous lessons so quickly about the text obviously you find it right here in the text Tab and then you just navigate to add text uh there are some trending options some of them are actually pre-animated like this one or like this one or this one from SpongeBob they’re also just some random ones like glowing fading uh many many options really ones so also it is so it is also something you should get familiar with from the very start and just wanted to point this out in this one let’s let’s actually add a text and update it so let’s see we added the text obviously in the default section you just addit it let’s say our text and uh yeah here you can choose the font never really use the system font because it’s kind of ugly so capcut has a large selection of fonts choose whatever you like just use this one I guess uh here you can play with the font size obviously you can just also scale it like this you know change the size of the Box do it like this you can make it bold underline metallic which I never really do maybe bold sometimes but that’s about it you can make a lower case upper case by clicking these buttons and uh this will make a title case so the first the first letter of each word will be Capital but I’ll just keep it uppercase here you can change the color so just keep it white I guess here you can change the spacing so this is the character spacing and if we if we had two lines like that this would change the line spacing so this one alignment it actually helps you to align it like on the right side or the in the center or in the bottom so yeah this one is obviously position just like anything else at Key frames so if we want to have it here then we want to have it here we can do that too but you should already know key frames um yeah then again opacity all all these basic settings opacity key framing scaling like you should really understand them because then it just really comes down to your imagination how to use the text uh but I’ll give you some ideas in future ones in future videos obviously um so stroke it’s the outline of the text basically so you can also turn that on do keep in mind that stroke there are some weird fonts and presets where not everything is applicable but this is kind of a traditional font so everything is applicable you can also choose the background and um you can let me get it into one line so yeah background you can also play with it change opacity and uh maybe you can round the corners adjust the height width you can make it change the actual location which it’s always right they don’t Do It um and yeah you can also make a glow the text you probably should turn off the background for this but yeah we can have a glow and let’s say some crazy color yeah so just you can play around like this obviously it’s a pro feature so but it’s also available to free users just more looks like an additional stroke um there’s also Shadows available just play around with these it’s very self-explanatory here we also have animation so so yeah we can have all kinds of things and now you can have it looped as well so you just want to if you just want text to do its own thing throughout the whole time is present you can just do that so there is also tracking it can be actually very useful and add a lot of dramatic effects so uh I can actually use a file I used already so you should already have it as well so let’s let’s reset the animations uh the scaling as well and let’s do this let’s make this text do something interesting with tracking so let’s say we want to track this car right so let’s go to tracking motion tracking and select this right here and uh yeah just click Start it’s going to do this thing for a minute but basically whatever what key frame animations I did with Arrow a few lessons ago when the arrow was like pointing to the car at all times it should ideally do something similar but except it that’s what tracking does essentially it’s automatically does the key frames for you but it’s not always perfect so I wouldn’t rely on it too much but it’s there for you if you need it and I use it sometimes not too often you can also Fix It Like That by manually dragging it around say we want to have it like this and let’s see if it made any adjustments as you can see it did and um yeah that’s how you use tracking as well so I think that’s all I have to say about text so let’s move on so in this one let’s talk about autoc captions so that’s self-explanatory you just literally add captions automatically throughout the whole video and so just so you understand how crucial it is SE several years ago when editing softwares were not as advanced as they are now there were literally people who whose job it was to do this whatever we just did in a matter of two seconds by clicking the auto autoc captions button if you years ago for every YouTuber used to work a person that would sit there and just in the editing software they would manually create these captions now it’s all done within a few clicks not only in capcut but it’s obviously also available in capcut so yeah you click the I mean it’s a super crucial thing and it’s super crucial to have captions in your videos in in fact I can’t remember exactly who did the research but I did see a case study that videos with captions like just regular captions in the in in the bottom they have much higher retention rate than videos without captions so and if you don’t believe me I always use captions in my own videos so it’s a super crucial thing to know about and again it’s straightforward you just add them like this you go to captions right here to edit them so what you need to be on the lookout for unfortunately this one came out perfect but usually they come out like this so they would be like half cropped you know so what you would have to do you would have to go through the project and you would have to like manually adjust the length and you would have to do this and then if you want to let’s say if you want to turn this phrase into two separate lines you can also just click right here and hit enter and so it’s going to be split like that uh what else you can do you can obviously apply you can customize it but the best way don’t even bother about customizing just immediately go to text and navigate to templates like just touch nothing in this section but go to templates and browse through the templates and apply the ones you like let’s see which ones I have downloaded which means I use them so this one is downloaded I’ll mute the character but yeah I use it in my videos sometimes I guess but I would we would have to change the color because that looks terrible so something like this or no maybe I just downloaded it for no reason but yeah I don’t really use it this looks like a decent preset quite typical across YouTube so we can also scale it down make sure that apply to all on the right is um turned on so we can scale all the captions at once there are also there is all kinds there are ones that only include one word so you can just have one word appear at a time although I don’t suggest it to use for long form videos it’s only available for short form but we’ll get back to it but uh let’s say for now you want to change a color of a single word let’s let’s apply some kind of different captions for this so let’s say you want to apply this effect and you want to change the word AI guide to Green so how we do this is we make it in a separate file then we zoom in on that we select it and at the top in the text we deselect apply to all and then we go to basic and then change the color oh I think this is a bad template for this yeah okay I mean that that works so yeah all of this is yellow but that now we have it green and I’m sure you you’ve seen people uh use that a lot in their own videos and you know you can have this whole if you wanted to you can have this whole sent in different colors right so now let me show you how to apply captions to short form and genuinely speaking by the way for long form I suggest you to have the template where you have multiple words like that uh it looks much better opposed to having a single word like this and and long form videos never do that but if you’re creating a short form let me just see let me just show it how you would so yeah first of all let me show you again how to resize the videos so go to ratio and then 9 to 16 and then just scale it up and just like that so regenerate the captions again let’s turn on the value so now you would select the single word captions any of them so let’s go with this one let’s say and uh yeah now we have our captions selected like this we can place them accordingly those look terrible though I guess that’s looks oh yeah we didn’t we didn’t have apply to all selected so yeah let’s make sure they’re in the right place and that’s how you add the captions so now let’s cover audio and everything that has to do with audio and sounds so first of all let’s imagine you have a clip which has audio built into it so first of all you can actually adjust its volume and you can already uh customize audio the way it is now uh you can drag the volume like this so up and down it’s adjustable like this obviously on the right side it can be adjusted too but for now let’s extract it and just yeah to Pro advice never have your audio directly in the video you always want to have everything separately so you can see it um so again reminding you about you’re going to be downloading sound effects from YouTube a lot I hope you should and again that’s how you extract the audio from it very useful so yeah that this is our audio so let’s go through it settings on the right side also volume same stuff you can enhance the voice if your microphone is bad um loudness normalization is also useful if you have let’s say some tracks with absurd volume like this and then you have some tracks with low volume and you don’t want to manually sit here and adjust the volumes you can just click select everything and uh select normalize loudness noise reduction is also I already mentioned it it’s super useful and um yeah those things are not necessarily useful but but what it does is voice isolation vocal vocal isolation is if you have a song like a let’s say popular song and you want to remove the voice and only have the beat playing this is what it does um I don’t know I never use it so maybe you would find Value uh this is a voice filter voice changer so you can apply all kinds of filters to it and adjust your voice and here you can also change the speed of the sound sounds pretty straightforward I guess here’s another uh Pro tip or Pro function is using fade in and Fade Out so right here we can see in a basic fade in and out so let me just give you I’m going to let you listen to it without the fade in and out so as you can see there is no switch between the songs and it kind of abruptly ends and abruptly starts but if we apply fade in and Fade Out Fade Out the way to do it is you can either drag it on the right side right here or you can click on the audio and if you see this black dot you can just drag this thing and it also if you take a look at the top right it adjusts the fade in so now if you listen you’re going to see it’s uh transitioning in a more smooth way so the volume goes down and comes up again all of this is also key framable right so let’s say you want you want this song to start out really quiet like really quiet so you can create a key frame at zero and then you want it to be full blast at this you know 5 seconds later I think I get the point also reminding you about the B drops so when whenever you want you know whenever you want to start off your video with the song you should ideally start it off with the beat drop and so I mean it doesn’t matter where it is now but let’s say the beat drop is right here so again without having to randomly cut it off and like adjust it all the time you know exactly where the beat drop is so you started like maybe like like right here so people can actually process the beginning of like the actual bid drop so so this and then let’s say we have a sound effect right here so the uh traditional you know before I apply the sound effect traditional volume settings I have four voice tracks it’s usually between the minus two to positive two actually so that’s the range for AI voices I have positive two usually for human voices I do my own voice with my current mic settings by the way it’s also also depends on that if you’re doing human voice but with my setup I do minus one so with music I typ typically do between 16 if I really want the music to be like Audible and just bump but if I want to have it barely playing in the background it’ll be closer to all the way down to minus 30 maybe even minus 35 if I’m talking about something really important and music should be by the way music should always be there at all times but here heble enough so yeah 30 35 would be absolute minimum and absolute maximum would be like 15 16 so sound effects usually have them let’s say maybe neg3 and what I do so basically I I’ll play right now can’t express how grateful I am to have such loyal the music is kind of conflicting with the sound effect right so what we can do is we can actually do a little key frame right here lower the volume first of all create key frame right here as well and then we can let’s say we can make it really quiet on this key frame not not zero but like you know practically you cannot hear it and then we can make it keep it quiet until the sound effect is over and so yeah I think it makes sense what we just created so basically we faded the song right here and uh now I’ll let you listen to it can express how grateful I am to have such loyal students much better right so one of the most I mean I don’t really necessarily edit audios like I’m not a sound engineer and we are just creating videos like you’re not realistically going to be working much with the audio but you still should understand the volume settings why and when to use key frames with sounds but one of the most common edits I do with sound is removing pauses and all these elements are pauses and I guarantee you I promise you that if your videos going to have pauses you will not have success on YouTube you will never have a viral video so removing pauses is just essential and so as I was talking I already started removing some pauses so what I would do the fastest way I found to remove it even though I showed you all the splitting ways you know all the ways there are to split an object wait what I do is click on the file and then with two fingers like that position like that so pinky finger on the control and then this one on B and just go through the project and kind of you don’t I’m not even listening but I know where deposits are so these on are too short to be app paused right you need to get accustomed to it and all these patterns are repetitive with voices this is an AI voice that I previously listened to so I know it’s not going to have any bad parts but if it’s an actual your voice you should be listening to it as you go along but then you just do contrl b control B and then cut out a bunch of pauses delete them at once move over the voice over and then continue with moving fuses and that way you’re going to quickly chop it all up of course it’s the best I I should have mentioned it right away it’s the best to do it along with the talking head or or otherwise you’re going to create a lot of confusion in fact it’s not even fundamentally the right way to do it the right way to do it is to cut the paes while the sound is inside of the talking head right so let’s say this is our cut up audio and we’re just going to remove these pauses let’s imagine these are pauses right so then we move over the remainder of the video and um and so that way and then we extract extract the audio and the next thing we know we are we only have the already cut up audio and the cut up video part like that if we do it the other way around like that it just creates the need to make extra moves so I’ll explain it so if you do it that way it’s just how I used to do it for a long time so um I don’t want you to repeat this mistake so then you would have to really spend the time to select two of them and do it that way you can you still can do it that way but it’s just it’s just annoying to have for no reason to be selecting two of them every time um just a pro tip so another way to create sound effects and um let’s say we want to have a transition right here and so we are going to go Transitions and we’re going to have left and then I’s just apply it and then let’s say we want to have a sound effect so to remind you don’t use the sound effects from this library but I will for the sake of this tutorial so let’s look for a wish and uh we can just apply it right here lower the volume and as you can see that transition now is going to look and sound much cleaner because it has that audio right now let’s see without the audio it’s not the same thing is it obviously you should ideally you know don’t worry about the um like actual physical start of the sound to be aligned with the transition but what you should worry about is the beginning of the very audio let’s actually mark it to be aligned with the transition just like that that’s kind of the perfect way to go so the audio starts immediately as the as the transition starts I think that’s about all you need to know about the sound section I’m sure there are some things I forgot to mention but all by the way all of this stuff so far is going to make sense in the very final edit so yeah right now let’s move on to the next one so the next one is color correction now that’s one of those things that’s just straight art in my opinion there’s no such thing as the right or wrong color correction but at the same time there is so sort of there are industry standards and just general standard ways of how humans see videos obviously so one of the things you can do is if you just don’t want to bother learning all this stuff um capcut introduced this auto adjust that’s basically AI enhancing your images so that’s before that’s after and honestly this setting alone throws away the need for understanding color correction but you still should understand it so let’s remove it and in fact I don’t really use it that much in my own videos but so yeah in the basic section anyway let’s let me get back to it so first of all how do you color correct so there is a few ways you can do it individually per video so every time it happens in the adjustment tab so the first way is you click on the video and on the right side you navigate to The Adjustment and you see this menu with the four tabs and then you can go on the left side create this adjustment layer which I just did and stretch it across the whole video and with the same exact four panels but the difference is if you do it on a video you obviously are only configuring the particular video if you want to do it on adjustment you are affecting the entire video or you know however long you choose this thing to be and so there are reasons to do it you know there are reasons for each so individual adjustments this one is a better example so I prefer to keep my videos overall with this dark look so and this video is and this one are definitely too bright and just like after looking at this one it just it’s kind of too bright so I would first modify it uh individually so I would go right here in the bottom increase the vet maybe I would play around with the brightness like that and then maybe increase saturation and then I would do the same right here maybe just slightly so not as much half of what I did there and uh same thing but I would do it significantly so like that and then with this overall one I can also do this so now it all kind of adds up right these are not as bright maybe also bring down the brightness just a bit increase saturation in fact the pro tip I will suggest you to increase saturation significantly because YouTube uh or cap cut tends to compress down the saturation element when uh the video is exported and it compresses even a bit more when it’s uploaded to YouTube so you should always have your saturation to the upside like that a Hu temp just color correction it’s it’s really art but uh I can show you I guess another example of how it could be done like for example this one we could make it more cinematic Maybe by changing the color to the Hue let’s say to the blue Bluer side kind of and maybe if we do it like this this kind of looks like a scene out of movie doesn’t it and let let’s come just just one this this one simple trick let’s see if it actually did the difference so let’s reset reset this so this one and this one not too much difference but again we can continue playing with this one maybe we can increase the uh saturation to this maybe decrease the brightness or no but you know just you get the point you just play around with this thing yellow can be increased as well it definitely could be something out of a action movie compared to this so hsl allows you to configure like I just showed briefly you configure colors individually with this setting uh it’s not something again it all depends on your videos like if you’re just going to be doing Simple talking head videos where you’re going to just like talk about things and have Boll in between just understand this concept of having everything within the same color group so you cannot have incredibly dark elements and then all of a sudden have super bright elements if you have bright elements have them really darkened so because a lot of people are actually watching videos in night time so so it just hurts their eyes to see bright elements and they click off so one last thing I wanted to show you guys before this chapter is over and we finally get to editing stuff um good job on so far making it through and just sticking through the boring stuff but you have to know all of it so anyway just one of those things you have to know is exporting you click right here on the top right corner uh now you see this menu so what you do next is obviously name the project if you haven’t let’s say just test and then export to if you watch the first video in the settings you should have the as the default folder whatever folder you chose back then but if you haven’t it’s a good time to choose the folder resolution well obviously export in 4k but I think it’s only available to Pro users so 1080p is fine uh bit rate always choose higher codec h264 just keep it like that format uh either one is fine but I guess I always do MP4 UH 60 frames per second exporting audio you would only export it if you need just the audio track off the video export it right and you can export In Mp3 or wav those are the most popular ones and U yeah then you can export captions as a separate file if you have them um obviously for that we need to do the autoc captions thing uh but when you export them I can actually show you where they can be used exactly so if I go to YouTube studio so let’s say I’m uploading this video and uh now if we go to video elements this is uh where you add the subtitles and this is where you’re going to upload this SRT file right this is the format by the way you should be using and um yeah do upload it if you have the pro version always upload the SRT and always upload it to YouTube Just because just to have it because if it gives you the option to upload you upload it it’s that simple but I think with all of this stuff being said we are officially done with this Basics chapter now let’s actually get to editing so I think the best way to go about this and to show you how to actually edit I’m going to recreate some of the scenes from my own videos um and I think by recreating just one scene literally 5 Seconds of the video you’re going to understand so much about editing I’m not recreating AI Guy videos right now because this is going to be part of the Elite Series right I definitely obviously and naturally I mentioned some of the techniques I use there but for the most part I’m teaching you entry level editing but at the same time effective like it’s already efficient enough what we’ve learned so far you possibly need to become a full-time YouTuber I guarantee you that but anyway this is the effect we’re going to be creating today so where he’s just talking and then he says No Cap right so this if we play it back slower in my opinion it’s a cool effect and it’s actually it’s not it took some time to create just literally those two seconds so you can see the screen darkens and then the snow cap slides in so let’s get to it so so first of all we’re going to yeah just to get the asss just literally Google No Cap just download this so this is how I would recreate this scene so first of all we need to mask this one just uh yeah apply a mask like this and then round the corners and have them right oops Yeah make sure when you want to move around you select basic and you just move him like that have the talking head like right here so yeah let’s say it’s just talking about whatever I slowed this SPO down so I have you know more space to work with and then we basically want the sticker to appear like right here and then we want everything to transition into this um video so how do we do that so first of all we I did download the object I’m going to be using so yeah first of all we need to remove that background from the object so how do we do it we go to video cut out customized cutout and then we carefully select just the frame and the cap just like that it’s not perfect so we just need to erase the whatever yeah now it’s perfect so apply make sure it’s processed so I want this to last from here or from the middle until the very end so now make sure it’s all in the same frame so zoom in all the way like that yeah it is on the same frame so what do we need to do now so so I guess we need to right away we need to add an adjustment layer below the cap right here and then we add a an effects layer we add a blur so just like that and so but the way it is now it’s immediately blurred and there is no color adjustment so we need to fix that so first of all let’s add some blur animations so on this first key frame make it zero and then on the next one make it you know like this much make sure by the way that the mask L the talking head is above the blur layer so it doesn’t get blurred as you I mean if you take a closer look right now it’s blurred so that fixes it so uh yeah now we have the blur now go to that same key frame and here create a key frame for everything like that by clicking here and then well yeah you don’t need to do anything much now click back on blur and click on this key frame now click I actually moved it by clicking now click back at the top and so this is the exact place where the blur key frame finishes so we can create a let’s say vgate key frame right here and a brightness one so make it darker to emphasize the new sticker so how does it look now okay so it becomes blurry and dark now we obviously need that cap to slide on somehow so we have that obviously in the actual project it should be much closer to each other like this but I’m making it longer obviously for the tutorial purpose so now we can have the cap some appear in a funny or cool way so we can first of all zoom out like that and have it on the first frame we can even have it like outside now we can create a scale know we can can definitely get creative with it you can have it like this and where does it end you know if you wanted to you can create 25 key frames of it like going up and down I encourage you to do that actually to really understand them let’s say we want to add even more action to this thing we can go to animation and we can just play around it’s probably going to look terrible with this one kind of not if we make it zoom in Faster it’s going to look like I mean not that’s not the one but definitely looks interesting so you can play around with the animations what would look cool yeah definitely that just adds more movement perhaps we can also make the animation longer to see how that’s going to look alternatively we just have it yeah this one is pretty cool if it’s just a second long and so then you can go to effects and find this one called Play Pendulum I have it in favorites but I believe it’s either in one of these sections actually find it that’s your task I’m not going to show you where because if you go and manually find it you’ll find a bunch of more cool effects but I’m just going to drag this effect directly on this object and um now I’m going to just remove that animation and so uh yeah now we can actually click right here and configure the effect so we can decrease the strength the sharpen the speed so yeah something like that and as you can see if we increase it back it’s still kind of U you know it’s still moving around so obviously that scene would have to be shorter and in order to really look cool like maybe something like this I guess yeah I guess way faster I then you can create more animations like this and then once let’s say everything is going to end here so we can select everything at once we can click contrl B delete all of this and then if we you know how do we transition from all of this mess to just this layer if we add a transition right here is going to look ugly and basically the above layers are not going to be included in the transition so it just looks weird so what you do now is you create a compound clip of the entire thing and and then you apply transition right so let’s apply a new transition like this one and now it’s going to look much better so let’s say now you want to add text to the background and you just want to genuinely play with the background a bit more so first of all copy paste this video I’m going to mute both of them now U remove the background from the top video so once that’s done we have the obviously the two layers to play with now I mean there is about a million ways you can go about this it doesn’t just have to be um a background or a text in the background something I already showed you with just something as simple as blur and then you can have it like this and just stretch it out and then you can also add the adjustment for example you can also place it right here and then just stretch them out and so you could let’s say you could have the blur also fade in gradually and then and on the fifth second let’s say and same for adjustment we can just create a bunch of key frames right here and then on that key frame we can have everything like dark and blackened like that and so now we could let’s say we could have a sticker pop out in this corner and let’s say we want to talk about this money let’s say and where does it end we actually I want it to be a compound clip so now let’s actually you know let’s imagine to we add some animation to this thing and we make it last very long and then it should end right here so now we could actually create a compound clip let’s say with this animation and um let’s see how that’s going to look so that’s how it looks now but we can do we can animate even further so that’s the point where we create our first key frame and then we are going to go to the point where it’s fully zoomed in and blackened out so like this and uh we can have the dramatic zoom in to the right side you can see IM Oni do this all the time and hit edits so yeah just simply go to the right key frame and just zoom in on it that’s that’s it now we can do something even fancier to or to make it look even fancier so create create a key frame like right here somewhere and like right here and now we can have it zooming in all the way to the right like that so to do that well obviously we need the two two key frames and it’s already done but it’s it is zooming in but it’s not cool enough in my opinion so we can right click show key frame animation and then precisely click on this line right here and then on the right side select graphs and we choose one of these sometimes it creates these black edges that’s why in the beginning of this video Let’s reset everything uh that’s why in the beginning of this video I said to actually always have your talking head video zoomed in to let’s say 105 and then this one like like this so if we do the key frame animation again like the advanced one oh I didn’t create the animation perfectly see yeah so if we go to uh show key frame animation and we do it again we’re not going to see as many of these black edges so as you can see it’s way smoother now so I’m just going to go with this just uh showing you some ideas you can also add text in the background for example so we can just delete everything and add a new one so again copy paste we can cut out this one and then one of the ways you can use it is you add the text in the background let’s say just any word let’s do hello and let’s have it like gigantic and if we just put it simply between those two layers now it’s behind your character all of a sudden now you can or behind you if you’re using your talking head now you can just increase adjustments so it stands out more or you you can increase the vet so the um the background is very dark also decrease the brightness and uh just like that and then we can have this text sliding in somewhere actually with some kind of a animation that’s that’s pretty cool in my opinion you can get creative with it you can um you know continue applying key frames and create a whole movie at this point but I think now at this point to really show you everything at once and the best way to educate we’re actually going to recreate one of my recent videos and then we’re going to create a short form video which I found whilst scrolling on Instagram and it was used by someone as an ad so I figured it would be a perfect uh video to recreate all right guys so what’s going on um welcome to this final video of the course and um yeah uh basically what’s happening in this video is well as it says right here it’s going to be a master class an editing master class so obviously I already dropped this entire course so I assume uh that by the time you’re watching this particular video The Master Class you have already watched the entire course you understand every single thing that was shown and mentioned in the course otherwise it makes no sense for you to watch this video anyways so uh yeah this is how it’s going to go so in this video you’re watching right now I’ll recreate a random popular video of a YouTuber with one million subscribers one plus million uh this uh girl ruoh and um so she is a self-development YouTuber and she is actually her editing style is what really inspir ired my own editing style because well I like B basically when I just started out my own channel I was like maybe by the time I made my first three videos I wasn’t really sure like what is my editing style I was like I understood more or less how to edit but like the actual packaging was confusing me so I think that’s what really a lot of YouTubers encounter when they start they’re like they okay they understand how to edit it’s really not rocket science but like how to actually package a video what’s like the routine of creating a video I think that’s truly the hard part and so her editing style really simp like just made sense to me right because it’s super efficient it uses kind of all the techniques from the from the really top tier editing Styles where everything is just like packed with animations and then your screen goes like that all the time no her stuff is not like this um oops uh yes so and so let’s let’s actually mute her and just start playing the video in 2x so as you can see it’s really just her editing style is just a bunch of Boll or like videos of her own some really minor tricks like we just saw tracking I showed you I I taught you this in this uh course right you should know it and just little really like minor things here and there like we can see here just some key frame animations and like vet right just simple black and white effects and it all works so what I’m saying about all she did 500,000 views with this video in total she has 1.3 million subscribers and I’m looking at a video that is just so simple to recreate it’s insane how easy it is and uh by the way the reason she even creates this video let’s remember why we are doing all of this she in particular she sells notion templates so it’s so it’s literally like a text file she’s selling and she I believe she’s selling it for $100 yeah that’s crazy so I I mean I think I don’t necessarily think that’s the right thing to sell for this price I mean it’s kind of I don’t know like $100 for text template it’s it’s quite insane but so uh yeah anyway this video in this video we’re going to recreate a video from start to finish or I will I will rather or I will rather show you how to recreate the first uh how long is it roughly first six and a half minutes of her own video because sure the original was like uh how long was it I mean it was 14 minutes but uh I mean if if you understand how to create these particular six minutes uh literally you can create like another 600 minutes just like that I mean all like I I basically watched this video for so long and waited until there was like a moment where all the major editing techniques were shown and they were so yeah and as you can see I already I will get back to it in a second but I already did some homework so I marked out the video so yeah it’s actually pretty interesting video but again I’ll break it down in a minute so let me first I guess I’m going to finish uh this file so yeah this is going to be a long editing session like a podcast type video it is going to be be incredibly boring to watch I seriously doubt you will be entertained but um I want it I want this video to be like that because first of all I think that’s literally the only way to genuinely for you uh to learn from me right just like if I really sit down and like when I’m recording this I’m just imagining that I’m talking to a friend like on a zoom call right and I’m just trying to explain everything to my friend in the most simple way possible so and again this can only be delivered in such a format and also again like editing is a very hard process in the grand scheme of things right I mean it’s easy when you learn it but like to learn it it’s it’s so so overwhelming so um no matter you know you will have to go through it and so again I think this unedited very raw like presentation will really um show you the like how how it goes truly so you should be following along in order to learn as much as humanly possible all the assets are going to be dropped here obviously they’re still not ready so you know I basically you’ll find it here in this folder so you’re just going to navigate here and it’s going to have a new brand new folder same something like a long video right so and yeah I will improvise a lot with video creation is going to be really editing experience here’s my idea the only thing I have prepared so far is the voiceover because actually I’m going to be recreating her talking Avatar with AI um like obviously because I don’t have access to this raw footage of her like we can obviously find a way around the b-roll but like you know I would need the raw footage of herself so yeah the only solution I saw for this is uh getting an AI Avatar like this I guess it’s a close enough copy right and so yeah nothing you know nothing unusual I’m just going to recreate her this girl in in the form of AI you know normal stuff and then once the Boll is going to be I mean once the voice over is going to be adjusted because now it has pauses then I’ll create the talking Avatar but I’ll also briefly you know give you an idea of what you would do if you if you’re not making a talking Avatar but if you’re just recording a video like of yourself um so we’ll get back to it too and lastly I want you to remember going into this course and genuinely as you’re be about to become an editor or as you start editing all the time just remember this advice that my friend gave it to me and I wanted to pass it down to you guys so yeah the friend he has over 12 years of experience in this like video making industry as a video videographer and editor and he once told me editing is not about how many effects you know and how to use them it is not about showing off and trying to pack your video with all kinds of nonsense you know useless effects and transitions editing is a form of art it is a language if you will and your job as an editor is to only enhance the footage and create a storyline A vibe right bring this footage to live essentially your job is definitely not to create the next holwood Blockbuster Award winner or what I was trying to say here just because from my experience from what I’ve seen and I mean I even myself once I understood for example the whole effect Tab and the transitions tab you can see a reflection of what I’m about to say in my older videos by the way but what I used to think is that a cool video is defined by me being able to just drop like you know drop 25 effects and I thought I was like wow this is a cool video then I would go like you know make some weird settings like this and I thought I was the editor right and if my video looked like this no this is this is not what it’s about it’s about uh again creating a video as simple as this one that we are going to see there is there’s actually no effects in this video they’re just like they’re just doing a bunch of b-roll and I’ll actually show you a way to use a whole like a whole like bunch more animations and effects and trans Transitions and whatnot uh but I’m just saying like they are their edits are super simple they just have like a bunch of Boll and camera footage put up together yes some minor minor effects but that’s about it and she’s doing millions of views or another example is uh Casey NAD one of the greatest Youtubers of all time if not the greatest and just just go through the his videos just in case you don’t know who he is look at his editing style like he literally just has his footage he puts it together and it creates an amazing story so um yeah just a little off topic but an edit creating a video is creating a story just always keep that in mind it’s not about you creating a like I said the next Hollywood movie so I guess yeah let’s get started with this whole thing so the first the first thing I would always do in an edit is um is well depends so in this case we are essentially creating it with an AI character and the sequence of actions is just a little different so before I really dive in I want to give so yeah just to give an idea to those who are editing with the camera footage because like I just mentioned they’re like the very start of editing of uh you know the AI footage and live footage is slightly different but it’s literally the the first couple of of steps are different and then the editing process is uh completely identical so again just in case uh you’re working with a camera footage here is what you would have so in my case I have the camera footage on top it does have the microphone sound in it if we click on extract audio it does have this this voice track in it but this this is uh not the microphone I use what I do use the way I record the sound is I just turn on obs uh this is OBS recording software and uh I mean screen recording software and I just capture use OBS to capture my voice with my like the good microphone and then what I do is I extract the audio from this OBS file and then I just delete it as it’s completely useless what I do as well with u the the camera recording is I would click extract audio on this one then I delete it uh you know because obviously I don’t need it right just so I don’t confuse it or you know something happens and then the voice cutting starts you just make sure the footage is aligned right because you need to liip sync let’s say it aligns right here then we just delete the remaining part like that um and then we just yeah then we start chopping up the footage like this you know you know the deal guys and then once it’s chopped up uh yeah then then that’s it if if you don’t want to deal with a bunch of Chop Top pieces here’s a pro tip you can actually export the footage just the footage like select the range export the footage so that um uh you know so that you don’t you don’t have a bunch of Chop Top pieces it’s going to make sense in a minute but yeah because with the a voice it’s a bit it’s a little bit like the other way around first of all I’m just going to jump jump um first of all I’m just going to chop up The Voice voice over so then I just export the edited voice track and I generate the AI Avatar right because the AI Avatar generation Services they work with credits like minute you know for each minute there is a certain amount of credits so and the currently this voice track is like what it’s roughly 7 minutes long but I know after we cut all the poses it’s easily going to be like five and a half six minutes long so we’re going to save we’re we’re not only going to save a few credits there but we’re also going to make the entire process easier for us uh so but again if you’re working with the camera footage and you have any questions you can just ask them in the community make sure to tag me uh but yeah let’s start arguably oops yeah this what what we’re about to start is arguably one of the most uh you know not fun processes yeah so it’s especially important not to have any pauses at the very beginning of the video okay now I’m going to press shift Z oh by the way I never mentioned what is going to be required I just remembered for for you know editing an actual video or to recreate whatever I’m creating obviously cap cut right then you’re going to need uh well not necessarily story blocks you don’t have to use story blocks but that’s what I’m using you can check out V elements or any other Bureau provider doesn’t really matter epidemic sound is what I’m using for music always and you can actually find a link to it in the description it’s going to have a uh seven week free trial for you if you do sign up with my link so you can save some money that way and obviously the most needed one is OBS just Google OBS it’s fully free uh downloadable software OBS like this so because we’re going to need it for screen recording right but yeah now let’s continue with now let’s continue with cutting the voice snoo it multiple times and and when you finally wake up you think to yourself ah here we to yourself ah here we go yourself ah here we go again you get out of your bed feeling tired and unmotivated you Gra grab your phone start scrolling and see other people living their best lives you start to you start to think to yourself my my life sucks life is so unfair life is so unfair there is no there is no point in getting any better nothing is going to change nobody can save me this lack save me this lack of motivation starts to spread into other aspects of your life there’s no point in getting in shape you’re good as you are so you start to skip the gym eat more eat more junk food drink alcohol smoke cigarettes every night alcohol smoke smoke actually I just remember they Pro tip the voice track is fairly the like the volume level the this graph is relatively low but because it’s honestly deleting pauses like there are certain patterns to it so I just kind of I recognize patterns like this like I just know it’s a pause and whatever I don’t even need to listen I still do to make sure but I kind of don’t need to and so but for you a pro tip let’s say you want to if you want to make this thing way louder like this but you don’t want it to hurt your ears just lower the volume on your computer and listen it at higher volume but I’m going to bring it down otherwise it’s going to mess with my settings like with the screen recording drink alcohol smoke cigarettes every night why would you even get 8 hours of sleep you start to sleep later and later and event and eventually pulling all nighters becomes your routine reading book reading books is a complete waste of time right you would rather scroll on Tik Tok watching content you don’t even truly enjoy life starts to feel pointless you don’t even enjoy the things you pointless you don’t even en so there is a clean trick we can do here can actually put this one right underneath so as she still as she’s still saying the like that we can actually have the next one start right here pointless you don’t even enjoy the things you used to enjoy anymore in high school my dad was scammed by my uncles and lost his job putting us in huge debt although I want to bring it back immediately to the top player so what we can do is just cut it off like this so the voice track continues and then let’s bring back everything at the top I like keeping everything or I like having as little of these layers as possible because before you know it you have 10 of these layers for no reason and then you’re scrolling up and down uh not fun experience don’t even enjoy the things you used to enjoy anymore in high school my dad was scammed by my uncles and lost his job putting us in as you can see I just had two of them selected and I started shortening two of them just always look out for that always have one selected when you drag a size like this otherwise uh yeah your is going to shorten footage for no reason putting us in huge debt huge debt despite seeking Help From My Father’s Side they ignored us my us my parents worked 247 to support our family think that this should be a little closer together 2477 to support our family and eventually my and eventually my mom got sick my mom got sick we couldn’t even even afford school lunch and my dad and my dad’s side refused to help us telling us my mom should work harder while my mom’s side helped us a lot it still left a hole in my heart watching my parents get more and more tired made me feel something I can’t explain I be I became quite depressed in high school I spent my days only scrolling on social media I wasn’t motiv I wasn’t motivated to do anything and even waking up became a challenge for me I felt hopeless helpless and had I don’t know if I should shorten it because uh it needs kind of this pause but not too long of a pause heless heless maybe this one helpless and had no hopeless helpless and had no motivation towards life at all yeah AI voiceovers are genuinely speaking uh not the best thing for like such d uh Dramatical videos at all one day I was watching YouTube and I still remember the day I stumbled upon my first productivity video on YouTube I started I started to learn more about productivity and started and started consuming self-improvement content after a while this this content gave me hope and willingness to improve improve my life I started to take more responsibility towards my life and Step by by step I started by step I started to take step by step by step I started to take control over my life so it’s kind of an Abrupt sound transition so right here I’m going to select this little piece of sound and just fade it out just just slightly let’s see if it makes a difference step by step I started to take control over my I think it did maybe even this kind of Fade Out and step by step I started to take control yeah that’s cool over my life since I was 15 16 16 I always wanted to become a YouTuber and after failing four five channels I quit it for a while but but it was always a dream of mine and share sharing my experiences and thoughts through a video has always has always been a passion of mine I decided to go all in on YouTube during the lockdown I cut out I cut out all my unhealthy habits started exercising at home and fully focused on YouTube for a year I liter I literally disappeared and focused on my dream and focused on my dream I gave my Allin in the beginning I was only in the beginning I was only getting 40 50 views but I 50 views 40 50 views but I promised my50 views but I promised myself to go harder and keep going I kept going for a while and sudden so it’s also kind of important to understand when I don’t know if you’ve noticed I um yeah so like right here you can see for example the uh space that I left between the two pauses There is almost no space right but for example you know like right here there’s relatively speaking a lot more space so it’s just important to understand where to make these pauses and where just doesn’t matter at all or I’m so what I’m trying to say is like where there there is a need for like a Dramatical pause took off in only three months we gained 100 subscribers on this channel I started I started making more and more money by doing what I love and eventually I started I started supporting my family financially and retired and retired them partially my goal is to completely retire them in two years and make years and make them live their dream life gaining this Freedom wasn’t easy at all wasn’t easy at all fight at all fighting with negative emotions this one kind of starts abrupt so I’m also going to fade it in slightly wasn’t easy at all fighting with negative emotions every day feeling like a failure feeling hopeless Point failure feeling hopeless pointless and hopeless pointless and hopeless I know that feeling but I want to remind you of something no you of something something no one is going to save you accept you you accept you accept you to save you accept you you either evolve or die that is the truth about our world you either learn the game play accordingly and win or you complain and do nothing about it and eventually lose if your life currently sounds like this I want you to stick around no matter how hopeless you feel at the no matter how hopeless you feel at the current moment there is always something you can moment there is always something you can do you’re much more capable than this and I trustable than this and I trust you will succeed we got we got this I got I got you and you got me we got this I got you and this I got you got this I got you and you got me being successful making more money than other people making more money than other people having Freedom being in shape having a good relationship and living the dream dream life obviously obviously comes with sacrifices not everyone wants to be exceptional and some people are happy living a mediocre life and that’s completely fine but if you click but if you clicked on this video something tells me that you want more than mediocrity you want more than an ordinary life and if that’s the case we need to escape mediocrity together last bit of this track and we are done with the voice editing I promise you guys it should get a little more exciting after this because this is just a very boring part drink drinking every single week on Fridays having shallow relationships being being jealous relationships being jeal relationships being jealous bashing bashing other people’s success is normalized and wanting more wanting to wanting to improve get better get better is considered toxic mediocrity is not going to help your dreams no matter how crazy no matter how stupid they sound to other people I want you to other people I want you to identify your goals right now I’m pressing right arrow to just navigate a few frames forward because I think this sound ends like right here somewhere so yeah that’s why I navigated out I want you to truly ask yourself what do you want from Life why why are you wanting to change your life think of think about this deeply and write them down and write them down on paper or on a notion page if you will once you have your goals written down I want you to figure out what it takes to achieve them break them down into multiple steps and milestones we often become unmotivated when we realize the gap between our current self and our ideal self by setting Milestones you can minimize that Gap if you don’t have any idea what the steps will look like for you research it I’m quite I’m quite sure there is someone on the internet living your dream life and teaching teaching about it and

    probably had a similar situation as you do right now watch their videos buy their books read their blog their books read their blogs and articles and learn from them I’m not only talking about YouTubers or online celebrities by the way many successful people write books and share their knowledge for10 to20 so there is no excuse for not reading regularly and learning from them once you have your goals once you have your goals and Milestones written down it’s time to disappear for 6 to 12 months during these 6 to 12 months we’re going to solely focus on our goals goals working toward our goals working towards our goals is going to be is going to be the number one priority might priority you might be thinking oh oh be thinking oh disappearing for 6 to 12 months is Extreme I would rather have a balance I understand you but you’re but you’re the one who wants results fast if you want want an extraordinary life you can’t live like an ordinary person if you want quick results that will help you escape the rut you’re in and change your life I’m sorry but you need to go a little extreme sometimes if you listen to many successful people you will hear them say that at the beginning of their career at the beginning of their career they solely focused on their goal and nothing and nothing else no matter what happens in your life you’re going to stay stay focused and in these six to 12 months there is a protocol that can help you tremendously and and that is called monk mode if you’re interested in improving yourself in your life I’m quite sure that you’ve stumbled upon monk mode before and if you’re not let me explain it real quick for you so that we have a better understanding essentially monk mode is a mindset an approach to life where you commit to eliminating distractions and dedicating yourself fully to a task or project by doing so you enter a state of focus and concentration that allows you to work efficiently and effectively towards your goals towards your goal towards your goals the great thing about monk mode is that there isn’t is that there isn’t one protocol everyone has their everyone has their own version of Monk mode and today I want to share my version and one thing that people get wrong is that they focus too much on their routine your routine is a supplement to push you forward it’s not the definition of yourself at the same time if you’re mentally and physically unhealthy when you reach your goal you will not be able to fully enjoy it okay so now let’s uh I’m going to go ahead and turn this footage into a talking Avatar so I guess I’ll be right back when I do that but here’s our footage and uh let’s start with uh first of all aligning it right so I mean it’s pretty accurate usually but we want it to be extremely accurate right so I guess yeah that’s fine you hear your alarm so let’s now adjust the second one so that’s I guess something similar that to what you would be doing with the camera footage just going to adjust this one I’m not only talking about YouTube okay so now we can just extract the audio from those two yeah and just delete that audio okay so I guess now we are ready to start creating the actual video so at this point let’s actually see how what’s the difference wow almost identical so I guess you see guys uh why I caught pauses because as you can see if we take actually a closer look at her audio we also see no pauses uh like literally no pauses at all so yeah all the top YouTubers they do cut out pauses it may seem like a long process but it is super crucial so yeah and basically what I did when I said homework let’s probely mute my uh tracks so yeah I basically kind of watched her video and I broke it in the sectors so the markers represent the sectors and basically uh let’s watch it as I speak so uh well not sectors I basically I marked how often the b-roll switches or how often like basically each two markers represent the scene right um yeah usually I Define it by Boll so and as we can see some something I wanted to point out so you can already tell her editing is extremely simple I mean all there really using is just a black screen and like some easy key frame animations like scaling in which is showed you in this course like um yeah that’s it really there may be like some text movements so yet what they do Implement is uh changing the shots scenes every couple seconds so that’s something also that all the top YouTubers do but they don’t really have any like again effects animations I could ALS I could also show you how to recreate this video potentially make it even better or if not better make it like uh more animated but yeah we like I’m literally going to copy paste this video or at least do my very best but obviously I cannot recreate an exact copy because I don’t have access to this footage but I’ll show you obviously how I would look for Alternatives so I guess uh let’s dive in and let’s get started with this so I guess now we’re just going to lay lay out all the Boll and um usually I don’t really mess with the camera footage until the very end so if you are creating a video with your AI character uh AI Avatar just make sure you first cut up all the voice track and then you export your uh audio and then create the talking Avatar with it if you if you just have like a regular camera footage at this point you can just export the footage like without the audio just so it’s it’s important at this point to have it as one file right like not too many of those clips of course you could go ahead and create a compound clip at this point but trust me it would be better to just have it as a raw video like that in a single file or at least like two of them right like that’s fine but not like a million of them uh so next thing is right now the the footage is on the main track right the main track is the first track it’s the closest track to the audio you can Define the main Track by the cover sign it’s always next to the main track so what I’m going to do now is actually I’m going to remove that footage from the main track uh so basically let me show so first of all I always usually build the main track because all the footage we see on that screen is uh it’s on the main track right but then I’m just trying to find the shot where yeah you see so whenever she adds that mask on the right side that or whatever talking head It’s usually the talking head is on the top layer so I guess that’s what I’m going to do at the end it’ll just be easier to have first The Boll footage on the main track figure out what footage we need to to export and where what parts we’re just going to fill up with the Avatar um yeah so if if it doesn’t make sense right now it’s going to make sense in a minute so yeah I guess let’s start with the very first one so she’s talking about what let’s have her audio you hear your alarm clock snooze it multiple times and okay so if I was creating my own video right and this was my own script again guys by the way don’t talk don’t do not take this the wrong way do not ever ever uh copy paste someone’s script and just recreate it like that I’m just doing it to like prove the point that you know to actually show you guys how to do it right but I will never publish this video on YouTube because if I do I can get a copyright strike from her for copy-pasting the script so just just uh just letting you know but anyway let’s imagine this is my own um video and I’m creating it and she say she said the word alarm right you hear your alarm clock snooze it multiple times so what I would do at this point is I go to the story blocks it’s H or whatever Bal provider of your choice and literally just type in alarm and let’s see what we get maybe alarm snooze we can we can do that or no he’s he’s not actually reaching for it is he okay let’s do this one so then I would import it immediately to the project file like this you hear your alarm clock snooze it multiple times and when you finally wake up you think to yourself ah here okay I want to see how long it was in her case you hear your alarm clock snooze it multiple times and when okay yeah so you hear your alarm clock snooze it multiple times okay so the footage ends right here right and so I’m just going to speed it up you hear your alarm clock snooze it multiple times maybe make it a bit slower hear your alarm clock snooze it multiple times perfect so now I’m just going to cut it off and delete the remaining part don’t worry about any color correction or animations just now right now we’re just building the video right our like shortterm goal is to build out this layer roughly and then we proceed to like all the other stuff you hear your alarm clock snooze it multiple times and when you finally wake up okay you think to yourself now we need a video of waking up and getting out of bed for yeah that’s good I was looking for a video where um like basically a person is like moving like she was ah here we go again get out of your bed feel okay so let’s see you hear your alarm clock snooze it multiple times and when you finally wake up you think to yourself ah here we go again and when you finally wake up you think yourself a here we go again you get out of your bed feeling tired here we go again you get out of your bed feeling maybe I’ll make this video longer because it’s going to have a the tracking animation with the text go again you get out of your B so yeah I guess we should make it long enough uh how long is it Anyway 4 seconds oh yeah I mean it’s 2 seconds long yeah it’s cool so but I mean yeah in this style of editing honestly like four or five seconds is already too much so the scenery should be changing ideally every like look here when I’m scrolling through but yeah it should be changing every two to like four seconds maximum um okay you grab your ah Here We Go Again get out of your bed feeling tired and un motivated you grab okay now we can use the word sleeping to look for something the reason I typed in I mean I think it’s self-explanatory but the reason I type 10 phone and bed is to have like you know continuous visuals of bed scenery so it all makes sense and when you finally wake up you think to yourself ah here we go again you get out of your bed feeling tired and unmotivated you get out of your bed feeling tired and unmotivated you grab your phone start scrolling and see other people living their best lives maybe I’ll make it longer but then I speed it up you get out of your bed feeling tired and unmotivated you I’ll just uh look for a tired make it faster on the right side like this now make it you see in this kind of situation what happens all the time if you’re going to shorten it looking at Auto snapping and just throw it here what might happen is it’s not going to fit and it’s going to play these games with you so you’re just going to have to sit here do look for it precisely what what you can do instead just make it a habit just shorten this a whole lot more align it with the left and then just push it all the way and that’s it get out of your bed feeling tired and unmotivated you grab your phone start scrolling and see other people living their best Liv okay now the thing said you see other people living their best life so I’m just going to type in the word success kind of makes sense or to make it lowkey funny let’s look for the word Lamborghini um yeah looks cool and before I forget before I forgot even though I just moments ago I said don’t add effects but I just had a cool idea so what I do sometimes if I add The Boll and I immediately have an idea how to animate it I just I’ll drop this effect to tell myself that at this point it’ll be cool to add something like this other people living their best lives you start to okay let’s definitely speed it up people living their best lives you start to think to yourself my life sucks life is so un okay let’s look for the word unfair yeah that’s cool you start to think to yourself my life sucks life is to yourself my life so I want this one to end end right here so let’s speed it up life is so unfair there’s no point in getting any better nothing is going there’s no point Fair there’s no point in getting any better nothing is going to change so I think it’s going to end right here super quick video yourself my life sucks life is so unfair maybe it’s actually like this you start to think to yourself my life sucks life is so yeah that’s fine unfair there’s no point in getting any better nothing is going to change okay maybe let’s do like uh eating fast food because I guess that’s that represents the bad behaviors whatever kind of makes sense I guess there’s no point in getting any better nothing is going to change nobody can save me this lack of okay let’s see obviously how she did it life is so unfair there is no point getting in better nothing is going to change nobody can the other people living their best lives you start to think yourself my life sucks life is oh okay she did know Boll she did some text effects uh yeah I guess I’ll do that because you know I can show you how to do it phone start scrolling and see other people living their best lives you start to think to yourself my life sucks life is so unfair there is no point in getting any better nothing is going to change and see other people living so I guess it start right here um where does it end nobody can save me this L of this lack of motivation is where the Boll continues okay nobody can save me this lack of so right here The Boll continues um okay so what I do in the in these situations I’ll just drop the talking Avatar right here you start to think to yourself my life sucks life is so unfair there is no point in getting any better nothing is going to change nobody can save me this lack of motivation starts to spread into other aspects of your life there’s no point in getting in shape people live life sucks life is so unfair there is no point life is so unfair there is no point getting in better nothing is going to change nobody can save me this luck of motivation starts to spread into other aspects of your life or well she did say this lack of motivation so I would literally search for unmotivated which is kind of same to tired I guess but um just to give an idea of my that’s how I literally create my own videos like obviously mine are you know Finance related videos but like and anytime like I mention anything that has to do with making money I just literally go on here and type in money and if you guys watch my videos you probably recognize this Boll this one this one this one like this one I used I use it a lot um and whatever your topic is honestly like like it’s kind of very easy just always think of associations but anyway who is the most unmotivated here I guess she is there is no point getting in shape you’re okay lack of motivation starts to spread into other aspects of your life there’s no point let’s actually make it faster point in getting in shape okay so then when she said there is no point to getting in shape there was a workout um Bureau so let’s just look for a workout um yeah that looks pretty cool getting in shape you’re good as you are point in getting in shape now let’s keep it at normal speed good as you are because that looks kind of Epic that way good as you are so you start to skip the okay so let’s see what else drink alcohol smoke you’re good as you are so you start to skip the gym eat more junk food drink Al Eat More Junk Food drink alcohol to skip the gym eat more junk food you’re good as you are so you so you start to skip the gym eat more junk food drink alcohol I guess we can have our talking head right here but I guess we don’t have to replicate her video frame by frame we can just figure out a way how to animate it right here um cigarettes every night why would you even eat more junk food drink alcohol or yeah know never mind I guess for junk food we already have the beeroll in here can use that one to skip the gym eat more junk food eat more junk food yeah this one we can we can definitely speed it up because we can definitely make it look uh funnier drink alcohol okay yeah this one is a no-brainer just we need to look up drinking alcohol drink alcohol smoke drink alcohol smoke uh although I wouldn’t if I was make if I was making this for YouTube I would never show any of these videos because they directly show cigarettes I don’t think that’s a good idea to be posting on YouTube uh but yeah I guess something like this is fine but not like with the actual cigarette she did say every night so makes sense for it to be nighttime you should always think about these little details as if you’re producing a movie especially if you’re doing a channel like this like if it’s a channel like mine tutorial based you know it’s it’s kind I mean it’s not necessarily fine but it’s not super crucial but if you’re doing a a story time storytelling Channel like we’re modeling right now because for the most part she just tells stories um yeah you should understand the concepts of how to like get Boll and all that every night why would you okay this one we can just cut it off why would you even get eight hours of sleep maybe we type in sleep deprived um you start to get 8 hours of sleep you start to sleep later and yeah let’s just make sure again she’s doing b rolls not text life is so unfair there is no point getting it better nothing is going to change nobody can save me this luck of motivation starts to spread into other aspects of your life there is no point getting in shape you’re good as you are so you start to skip the gym eat more drunk food drink alcohol smoke cigarettes every night why would you even get 8 hours of sleep you start to sleep later and later and eventually pulling onliner becomes your routine reading okay I guess I’ll just keep it uh like I’ll just uh sort of a drag it back up to here so we don’t have to watch through every time um okay yeah so I guess we’ll just look for something like sitting at night yeah that’s perfect and that’s too of sleep you start to sleep later and later and eventually pulling all nighters you start to sleep later and later and eventually pulling all nighters becomes your routine reading books is a nighter becomes your routine make sure to stretch this video because the black bars reading book is a and eventually pulling all nighters becomes your routine reading books is a complete waste of time right maybe something like Bor CU she did say it in context of wasting time right so the person should be unhappy that’s reading uh the talking head is going to be on the right so we can already just mirror this video right rather scroll on Tik Tok watching content you don’t even truly enjoy so let’s straight up search for Tik Tok I want to have one video with yes like this with the logo like the first one and then someone like actually maybe like this um I guess she’s not really enjoying it you would rather scroll on Tik Tok watch yeah this one we can speed it up you would rather scroll on Tik Tok watching cont you don’t even truly enjoy life starts to feel point reading books is a complete waste of time right you would rather scroll on Tik Tok watching content you don’t even truly enjoy life starts to feel pointless you don’t even enjoy the things you used to enjoy anymore in high school my dad was scammed by my uncles and lost his job putting us in a huge depth despite seeking help from my father side they ignored us my my parent Okay so until she says something about her parents it’s just going to be the talking head video life starts to feel pointless you don’t even enjoy the things you used to enjoy anymore in high school my dad was scammed by my uncles and lost his job putting us in huge debt despite seeking Help From My Father’s Side they ignored us my parents were so um yeah I guess that’s fine seeking Help From My Father’s Side they ignored us my parents worked 247 I spent my days only scw while my mom’s side help us a lot it still left a hole in my heart watching my work 24/7 to support ignored us my parent worked 24/7 to support our family and eventually my mom got sick we couldn’t even okay so a Works 247 to support our family and eventually my mom got so let’s look for either I guess let’s look for working in this context when she said working 2047 some cute lap like working with the laptop video is not really the thing so maybe let’s look for like working hard yeah that yeah that makes perfect sense in this context especially because she did say something about her mom my parents worked 247 to support our family and eventually my mom got sick we couldn’t even afford school life starts to feel pointless you don’t even enjoy the things you used to enjoy anymore in despite seeking Help From My Father’s Side my mom got sick we couldn’t even afford school lunch and my dad’s side refused to help us telling us my mom should work harder while my mom’s side help us a lot it still left a hole in my heart watching my okay so as until she says something about a hole in her heart my mom got sick we couldn’t even afford school lunch and my dad’s side refused to help us telling us my mom should work harder while my mom’s side helped us a lot it still left a hole in my heart watching my parents get my parents get more and more tired made me feel some okay so literally we just look for a tired I guess that works oh no watch out don’t download these heavy files that they’re kind of pointless just download the smallest size my parents get more and more tired made me it still left a hole in my heart watching my parents get more and more tired made me feel something I can’t explain I became quite depressed my parents I wasn’t M only scrolling I spent my days I became quite depressed in high school I spent okay so she did say high school and then actually they had a shot of her standing in the like underground with the backpack it’s it’s pretty you know well made that’s why I like this style a lot like it’s also interesting to make it you have to think of these uh like ways to put it together but yet is just super simple to make uh anyway but yeah I guess that’s that just perfectly represents her being a a high schooler like just doesn’t it let’s maybe look for a school busol I spent my days only scrolling on social media I wasn’t motivated to do anything and even waking up became okay so two videos of someone scrolling on social media and a video of someone being like tired or waking up or just one challenge for me I felt okay and then when she says something the words like I felt this is where the text starts I felt hopeless right here actually so let’s mark this off so until this place should pack this area with three of these videos I became quite depressed in high school I spent my days only scrolling on social media I wasn’t motivated wasn’t motivated I wasn’t motivated to do anything and even waking up became a challenge yeah this one definitely let’s speed it up because it makes more sense that motivated to do anything and even waking up became a challenge for me I felt hopeless helpless and okay let’s see how long did the text continue here I felt hopeless helpless and had no motivation towards life at all one okay I felt hopeless helpless and had no motivation towards life at all one day I was I felt hopeless one day I was watching YouTube and I still remember the day I stumbled upon my first productivity I guess this one is definitely just going to be a bunch of B YouTube I started to learn more about productivity and started consuming self-improvement content after a while this content gave me hope and willingness to improve my life I started to take more responsibility activity and started YouTube I started to learn okay so let me just mark off the future areas I started to learn more I started to learn more about productivity and started consuming self-improvement content after a while this content gave me hope and willingness to improve my life I started to take more okay one day I was watching YouTube and I still remember the day I stumbled upon my first product so I guess let just um uh two videos of like just look up watching videos in this situation and have two videos like that that will we’ll probably use for when she says she stumbled upon um I don’t want to use these happy like videos with happy people because it just kind of makes no sense it’s overall like a not dark not a sad story but a serious story for sure so having people laugh is just weird uh let’s actually we can actually I think click on this one and look for similar ones or no what about this yeah we can we can do that but I don’t want to do it with this one well I guess yeah whatever I’ll use this one one day I was watching YouTube and I still still remember the day I stumbled upon on my first productivity video on YouTube I started to learn more about productivity to improve my life I start to take more responsibility towards my life and step by step I gave me YouTube I started to learn more about productivity and started consuming self-improvement content after a while these content gave me hope and willingness to improve my life I started to take more responsibility I started to okay then here we just dropped the talking head I started to take more responsibility towards my life and uh I guess let’s look for responsible uh I guess that makes sense step by step I started to take take more responsibility towards my life and step by step I started to take control over my life since I was 15 let’s see what she did here YouTu and I still remember the day I stumbled upon my first productivity video on YouTube I started to learn more about productivity and started consuming self-improvement content after a while this content gave me hope and willingness to improve my life I started to take more responsibility towards my life and step by step I started to take control over my life let’s actually delete that and I just I didn’t I don’t know why I didn’t think of it earlier but we can just have this one here uh we can select and group them and just you know each time go over here and listen to them anyway I decided to go all in on has always been a passion of mine I decided to go all in I started to take control over my life since I more responsibility towards my life and step by step I started to take control over my life since now let’s obviously now she talks about her being 15 years old and um and like you know whatever her past obviously you know it would be amazing if you’re basically creating such a video you only import your own footage like this stuff it’s not really telling your story she’s doing by the way an amazing job at telling her story I must point that out because as b-roll she uses the videos that she created herself so that builds even more connection with her as a character so if you’re going to go GNA go that way of like actually creating videos with yourself uh consider doing that instead of even using story blocks or let’s actually use this one because the other one looks kind of sad but they SC like the the moment is not really sad just kind of whatever since I was 15 16 I always wanted to become a YouTuber and after failing four 16 I always want uh we can actually do a little trick here because I think she had the YouTube thing here right we gain 100 go harder and keep going I kept going for a while go harder and keep oh yeah why I keep going here I started to take control over my life since I was 156 I always wanted to become a YouTuber and after failing four to five channels I quitted for a while but it life since I was 15 16 I always wanted to become a YouTuber and after F over my life since I was 15 16 I always wanted to become 16 I always wanted to become a YouTuber and after failing four five channels I quit it for a while but it was always a dream of mine control over my life since I was 15 16 I always wanted to become a YouTuber and after failing four to five channels I quitted for a while always wanted to become a YouTuber and after failing four five channels I quit it for a while but it was always but it was I quit for a while but it was always a dream of mine and sharing my experiences and thoughts through a video has been always always a passion of mine I deci but it was always a dream of mine and sharing my experiences and thoughts through a video has always been a passion of mine I decided to go okay so yeah right here I want to immediately throw on the object just look up like YouTube logo yeah like this those squares mean that the image has no background so now just save it anywhere and just have it on top of this one so we don’t forget yeah as you can see it already comes without background if it does have the background just reminding you about the customize you would then just select the or no you would select the actual yeah it’s doing weird stuff so let’s say you want to cut out the YouTube logo or I’m sorry that’s what we want to keep just select and apply and it’s going to remove everything else so anyway all in on YouTube during the lockdown I cut out all but it was always a dream of mine and sharing my experiences and thoughts through a video in on YouTube during the lockdown I cut out all my unhealthy habits started exercising at home and fully focused on YouTube for a year I literally so until literally until she says literally it’s just Boll to go all in on YouTube during the lockdown I cut out all my unhealthy habits started exercising so The Boll is from here I cut out all my unhealthy habits started exercising at home and fully focused on YouTube for a year I literally until here okay so now we can we don’t actually have to copy this exact like Boll uh she does right let’s just see cut out all my unhealthy habits started exercising at home and fully focused on YouTube for so we just need three b roll one with exercising obviously one that has something to do with YouTube or just like uh working in front of a computer uh this one I guess and then let’s do like editing yeah I guess that represents YouTube and uh unhealthy habits we can just also literally type that type that in yeah that works I guess decided to go all in on YouTube during the lockdown oh yeah this this is where the buau starts whatever um okay yeah so then here we can definitely have the YouTube logo we can speed it up as well have it like this I cut out all my unhealthy habits started uh yeah this is this could be dramatic so so we can speed it up significantly cut out all my unhealthy habits started exercis at home yeah this one could be slow just so it looks more serious fully focused on YouTube for a year I lit Lally disappeared and focused always a dream of mine and sharing my experiences and thoughts through a video has been always a passion of mine I decided to go in on YouTube during the lockdown I cut out all my unhealthy habits started exercising at home and fully focused on YouTube for a year I literally disappeared and focused on my dream I disappeared and focused on my dream I G I literally disappeared and focused on my dream I gave my all in focused on my dream I gave my all in in the beginning I was only getting in in the beginning I was only getting 40 50 views but I promised myself to go harder focused on my dream I gave my old in the beginning I was only getting 40 okay so I guess I would show you how to recreate this in the context of my channel so she obviously had a recording of her own video right yeah and then just it’s just a picture of the thumbnail well okay how I would recreate this in the context of my channel I would go to the videos where I already use the character so I would use like two of these characters maybe these ones and then I would have to use OBS to actually record them okay so here we have OBS you just have you should have the screen recordings on uh you would go to plus right here and then you would add a I guess yeah the display capture and then right here choose the whatever you know just in case you have multiple monitors uh just choose the right one so then just start recording and so we are recording right and then you would go to your channel so let’s say I’m going to have uh which ones whatever these two thumbnails as my old ones so they are already screen recorded I’ll show you how to take care of it and then um yeah obviously we need to do some of the screen recording the old videos so we just go let’s mute the sound let’s just screen record the character for a second okay and then let’s go to another video and uh I guess let’s do this one that’s good enough uh so by default you would have your screen recordings appear in the video folder obviously I’m going to have a more detailed course on the OBS in the future but just so you know uh so now we just need to extract the objects that we’re going to need the most so a picture of our thumbnails and whatever we’ll just uh make a frame out of it then we can just move it over uh that we don’t need and then let’s see the screen recordings obviously how long is it whatever I mean for the tutorial purposes I’ll use this footage but of course if you’re creating it for your own video it should not have the like all these signs you know like press escape to exit out and whatnot it should look clean uh but yeah sounds I guess that’s good enough so let’s get rid of those and okay let’s again Watch disappeared and focused on my dream relationship focused on my dream I gave my all in in the beginning I was only getting 40 50 views but I promised myself to and keep going I kept going for a while and oh oh she had more videos like this okay go harder and keep going I kept going for a while and suddenly one of my videos took off all right so let’s in in the beginning I was only getting 40 50 views but I promised myself to go harder and keep going I kept going for a while and suddenly one of my videos took off in only three months we okay so let’s mark well I mean guys I’ll just recreate I’ll just I’ll just create these two scenes but I mean if if you know how to create two you can create four right I just don’t feel like again like stopping recording starting a new one uh doesn’t make a difference but yeah let’s uh create this one um yes so now we need to first of all move it here masket extract the thumbnail plus title okay so now we just copy paste that same one and now just uh move the M mask to the the video you need so yeah now go to each mask and round the corners and where El set so now also these ones adjust them I can do this kind of okay so now let’s have the things here I gave my all in so this one we can make it bigger uh yeah if it looks right now a little bit blurry it’s probably because or I hope you should have the performance priority turned on because as the project gets bigger uh your computer just might start lagging um but yeah right now don’t worry if it looks blurry it should shouldn’t look that blurry after it’s exported so uh yeah she also had these things kind of like shaking around so right now you need to turn these into compound Clips uh yeah I think so let me just double check what’s the effect called um play Pendulum I think definitely looks like it my in in the beginning I was only getting yeah so I think what happens when you apply this effect directly to the uh to the file yeah it’s it’s kind of it looks weird so I think we need to uh create compound clip and then apply it I gave my all in in the beginning I was only getting yeah now it looks right so uh now we need to first of all I guess let’s Zoom this guy out well he’s kind of in the middle ideally he should he should be to the center uh like this I gave my all in in the beginning wait why it looks like this all of a sudden I was only getting okay let’s try it again I gave my all in in the beginning I was only getting 40 50 views I gave my Allin in the beginning I I am confused I used to be able to do that okay if we increase the strings my in in the beginning I was only getting 40 50 views but I I gave my all in in the beginning I was only getting 40 I gave my all in in the beginning I was only getting 40 50 in the beginning I was only getting 4050 uh maybe it’s this one they’re using actually cuz it makes no sense gave my Allin in the beginning I was was only getting I gave my all in in the beginning I was only getting 40 now let’s create a compound clip with those two and see how it looks I gave my All In in the beginning I was only getting getting 40 50 views but I promised myself to go harder gave my Allin in the beginning I was only getting 40 50 views but I promised all in in the beginning yes I was a little confused I just didn’t notice that I had the animation app Yeah so basically that’s how you repeat this effect so that she had yes so rebound swing and then uh yeah apply it on top of the sticker and then just decrease the settings on the right side a little bit and then just create the compound clip and uh that’s how it looks gave my all in in the beginning I was only getting 40 we can alternatively do something like this just again not the best picture for this purpose okay okay let’s do something different let’s cut him out and let’s just uh for the sake of the example let’s look for a background okay so uh now we can I gave my all in in the beginning uh so we can uh maybe blur the background a little bit and then create compound clip with this and uh gave my all in in the beginning I was only getting 40 50 views maybe now we can make the thing to zoom in sort of the sticker using the arrow I navigated to the last frame just now the right arrow let’s make it something like this I gave my all in in the beginning I was only getting 40 50 views but I promised myself to go harder okay now same exact thing uh we can darken this image and then uh oh no don’t do the key frames now uh yeah we need the effect and suddenly one of my videos took off and suddenly one of my videos took off honestly if this was like my video I was creating from the ground up I would just have like a rocket here so when it says took off I kept going for a while okay but this the background is already kind of animated so unfortunately I cannot do anything about it but um yeah I can definitely make the sticker get bigger do remember to make a compound clip out of it to go harder and keep going not sure if it did anything okay whatever to go harder and keep going I kept going for a while and suddenly 50 views but I promised my myself to go harder and keep going I kept going for with this one I think I forgot to decrease the speed too much to go harder and go harder and keep going I kept going for a while and suddenly one of my videos if we want to make this if we want to make this look absolutely really funny what we could do is like let just say I’m talking about my own channel I could just take a quick uh screenshot on just a second then I can just crap out the screenshot in some random software save it as PNG okay now let’s just find it and uh import it now we can just mask out the AI guy okay now let’s get him out the way for a second and zoom this one in okay um so now let’s scale it down and have it move with the rocket basically and suddenly one of my videos took took off okay we could do tracking here but I’m just going to do it manually just to show you guys suddenly one of my videos took or maybe I could actually animate the rocket even more but or animate at all but then I might have to do or redo the H A Guy animation and suddenly one of my videos took off you now that’s fine now we can just create a compound clip out of this and suddenly while and suddenly one of my videos took off in only 3 months we gained 100 subscribers on the okay I think in there she was using her YouTube Studio I think I had something Channel I started making let’s see what she was using my videos to in only 3 months we gained 100 subscribers on this and more one of my videos to cough only 3 months we gained 100 subscribers on this channel months we gained 100 subscribers on this channel I started making more and more money I think that was it right I started making more and more money by doing what yeah okay uh yeah those are going to be a funny few seconds to make like that’s the thing also about video editing like that that looks really engaging really does like when the numbers text appears and then zoom in but takes time to create two seconds so that that’s where a lot of people give up you have to understand you’ll see like even that like that scene it’s essentially 4 seconds 3 4 seconds but it does look engaging um so now I I’m just going to zoom in because yeah like that and then uh she had colors um or I mean not colors text pop in let me just see again so I wonder what in what sequence this was created like animated okay so I guess let’s just start with the black text rolling in or I guess we’ll do white text since I just zoom it in all the way because yeah if we have our white text next to this white text makes no sense although if it’s all the way zoomed in I guess that’s that’s fine okay so we’re going to have this white text this preset is free to use there are many presets available to free and pay users paid users but I’m going to use this one so only three months okay so then she had this text like jumping out jumping in like this let’s watch it frame by frame okay so it did jump down all the way from the top then it had the swing bound effect as well and the 100,000 just okay I think uh three months we gained 100 subscribers on this channel I started I guess the AI voice over left out the word thousand because whatever I started we gained 100 sub okay so I guess first let’s do the Epic Zoom so I think the way they made this epic Zoom is first they it started zooming in slow and then it just jumped 100 only 3 months we gain 100 we gain 100 100 subscrib 100 Subs never mind it didn’t zoom in it zoomed in in a different way I figured it out but I guess whatever I’ll just delete this Frame so at first it zoomed in like a whole bunch to the left and then same amount and rapidly to the right we gained 100 subscrib subcribers on this yeah gained 100 subscribers on and so before this starts the three number should last or should be alone up to this point I guess and then the 100 comes in right here but they’re both until the end of the video for sure and only three okay let’s look for an animation I mean I’m sure there’s a way uh to do it manually in only well if you want to be fancy I mean we don’t have to necessarily we don’t have to repeat it although I will just to show you how but in cap cot you could also look at all these presets because again whatever I’m about to show you is going to take you so much time but uh this can be animation can be chosen literally so quickly in only three months we gain but okay it’s fine uh let’s recreate it so remove animation so let’s actually zoom out like this um so go to the beginning let’s just do the marker where supposed to stop okay so I guess it’s still not removed interesting in only three months we gained one in only three months yo why it’s not removing in only in only three months we gained great okay I guess I’ll just delete it copy paste um so yeah I guess let’s start like this so it’s going to maybe start at this size at this opacity oh we I see we cannot choose that we cannot key frame opacity for text um okay whatever so then we can create a compound clip I see uh then we actually need to bring the object back in the frame let’s make it bigger and then we’ll make it a compound clip uh let’s see how she had okay so let’s make 100,000 with this one so just make it a compound clip right after do make it bigger uh so yeah let’s now make it smaller Take It Outside what the hell okay never mind so now let’s continue what I was going to do so go to the very beginning have it positioned like this as bring down the opacity like to here make a key frame make a key frame on the whole position only yeah she starts saying three months let’s uh drag it down yo why does it do this anyway I have it maybe here maybe let’s have it bigger actually it’s a good time to slightly blur the background but have it blur with the key frame so make a key frame right here on zero and then let’s say by the time it’s here it’s fully blurred okay and now let’s uh only so yeah now let’s make the thing bigger oh you know what let’s go back to this one and go to adjustment create a key frame on the adjustment obviously no not here at the beginning ad just big I mean and create one right here or we can be exactly where this one in only three months yeah that’s better so now on this one bring back the opacity to 100 um and scale it up in only three months we gain yeah now let’s oh yeah let’s throw the effect on both of the texts decrease the speed immediately on each three months we gained 100 uh same story I guess let’s just repeat this animation uh so yeah let’s make it also a bit create key frame make it smaller make it a bit transparent 100 and yo why does kept it must be an update I don’t remember having a text tab in the compound clip section super weird but yeah let’s just bring it up scale it up uh increase back the opacity 100 subscribers on this channel yeah that’s that’s pretty sick in only three months we gained one maybe maybe that’s fine for this um line to be like this size but then as the 100 comes out maybe it goes a bit up and becomes also a bit bigger and then once the 100 lands maybe it can get closer to it subcribe maybe this one can be also animated on this on this y why does it do this channel okay and as we’re going to have a transition here and since we cannot turn uh this whole thing into a compound clip which we can just have a basically we can do this key frame and opacity at the end or right before the end on each one and then go to the very last frame and turn down the opacity to zero so that way they’re just going to be fading out on this channel I started and then we can create a compound clip right here let’s say and create a clean transition um yeah it’s funny how I said not to start like editing before the whole Bureau line is built up but I just did but it’s fine I guess started going I kept going for a while and suddenly one of my videos took off in only 3 months we gained 100 subscribers on this channel oh yeah it wasn’t AI messing up she just herself forgot to say the word thousands this channel I started making more and more money by doing what I love and eventually I started supporting my family financially okay let’s uh extend this video I just want to understand what’s coming in the future if like there’s any specific animations retired them partially my goal okay yeah until the my goal I started making more and more money by doing what I love and eventually I started supporting my family financially and retired them partially my goal is to compl in two years and make them this Freedom wasn’t easy at all completely retire them in two years and make them live their dream life gaining this Freedom gain this Freedom was let’s see for how long she says that okay until the fighting wasn’t easy at all fighting with negative right here um okay understood understandable so yeah I guess let’s just get that be started making more and more money by doing what I I don’t know should we have the B of money here or doing what I love probably money or maybe look look let’s look for someone with money who loves uh doing what they’re doing that’s or yeah should just looks overall happy I guess let’s let’s do this one making more and more money by doing what I love and eventually I started supporting my financially and retired them doing what I love and eventually I think this one just an idea because I’ll probably forget by the time we get to the detailed editing I would cut this off like right here in the beginning and and actually create another key frame at the end make this one bigger so have it zoom in all the way started making more and more money by doing what I love and then here a significant zoom in it’s also like a trick and eventually I started yeah that’s cool started supporting my family financially uh let’s just type in supporting family I guess that’s uh that makes sense this one or this one as well I started supporting my family financially and retired them partially my goal is to completely retire them in 2 years and make them live their dream life gaining this Freedom wasn’t easy at all gaining this Freedom wasn’t easy at all okay so I guess here we just need a black screen I guess that works that’s not a black that’s not a black screen but okay uh fine we can just go on Google ging this Freedom wasn’t easy at all fighting so let’s I guess just throw on the text right away I guess we’ll come back to this one I started making more and more money by doing what I love and eventually I started supporting my family financially and retired them this Freedom wasn’t easy at all fighting with negative emotions every day feeling like a failure feeling hopeless pointless helpless I know that fighting with negative emotions every day feeling like a failure feeling hopeless pointless and hopeless I know that okay so let’s just drop the talking head here while we’re looking for the b-roll yeah let’s just look for like sad or depressed whatever wasn’t easy at all fighting with negative emotions every day feeling yeah those ones I’m not going to be speeding up because they’re like they kind of have like serious meaning so I’ll just cut them off now let’s just position them fighting with negative emotions every day feeling like a failure feeling hopeless pointless and hopeless I know that feeling but I want to remind you of something no one is going to save you feeling but I want to remind you something no one is going to know that feeling but I want to remind you something no one is um something no one is going to no one is going to save you EX accept you feel at the current moment no one is going to save you accept you you either evolve you either evolve either evolve or die that is the truth about our world you either okay so when it says the you either but I want to remind you of something no one is going to save you except you you either EV evolve yeah okay so that’s where the talking head goes back up here I guess you either Evol or die that is the truth or you complain and do play accordingly and save you accept you you either evolve or die that is the truth about our world you either learn the game play accordingly yeah I mean this is where it ends you either learn the game play accordingly and win or you complain and yeah I want to make the complaint extra dramatic maybe a clown I personally don’t like people who complain so let’s make it like extra funny yeah this is this is perfect you either learn the game play accordingly and win or you right way I thought of something let’s uh go to Nature section and look for effect I think it’s called St I have it right here uh so yeah let’s just apply it I think it it’s going to look cool play ACC you either learn the game play accordingly whatever we’ll figure it out and win are you and do freedom and eventually lose if you’re nothing about it and eventually okay let’s uh look up lose yeah that does the job lose if you’re life day feeling like a failure feeling hopeless pointless helpless I know that feeling but I want to remind you something no one is going to save you except you you either evolve or die that’s what is the truth about our world you either learn the game play accordingly and Vin or you complain and do nothing about it and eventually lose if your your life currently sounds like this I want you to stick around no matter when she says if your light sound if your life sounds like this I want you to stick around that’s a script writing hack she doesn’t actually care if you stick around she just wants wants you to watch longer but don’t use it it sounds so cliche at this point like I want you to stick around I trust you will succeed well making more money than Okay so until being success successful is basically just the the talking head hopeless you feel at the current moment there is always something you can do you’re much more capable than this and I trust you will succeed we got this I got you and you got me being successful being successful okay and I trust you will succeed we got this I got you and you got me being successful making more money than other people having Freedom okay being success let’s just look success traveling and money truth about our world let’s get this out the way oops we got this I got you and you got me being successful making more money making more money than other people having Freedom being in shape having a good relationship and live having a good Rel relationship and living the dream life maybe let’s just do like a family for those two or that makes more sense with the dream life and living the dream life obviously comes with sacrifices obviously comes with sacrifices not everyone um maybe let’s look for like a struggle that looks good enough wants to be exceptional and with sacrifices not Freedom being in shape having a good relationship and living the dream life obviously comes with sacrifice this not every wants to be exceptional and some people are happy living a mediocre life and that’s completely fine but if you click I think the audio is off having a good relationship and living the dream life obviously comes with sacrifices not every wants to be exceptional and some people are happy living a mediocre life and that’s completely fine but if you okay so let’s let’s have to talk head basically up until if you click on this video not everyone wants to be exceptional and some people are happy living a mediocre life and that’s completely fine but if you clicked on this and actually the effect that’s coming right after it’s actually pretty cool um and I actually had to take time to figure out how they made it because well I didn’t know how to make it so I had to do some research not every wants to be exceptional and some people are happy living a mediocre life and that’s completely fine but if you clicked on this yeah so how I I was confused how they made this effect because well it’s obviously it is a screen recording like I’m about to show you but as you can see on the right side they selected a tab from ruri Ohama and I never even knew this tab existed that you can only um see the like the videos from the same YouTuber and I really for a second I thought they photoshopped like did all of this work they put in all these videos on the right side uh but yeah but then I just kind of figured it out okay well let’s uh let’s go like this I need to switch account I’m just going to do it on a different screen so yeah if you want to do this as well just go to your account under a different Gmail account right and then just uh select one of the videos well in my case whatever I’ll just select with the Avatar um okay like this shot let’s say and then close off VQ if you have them and then just select from AI guy and then to recreate this picture just I think we need to zoom in like this yeah and then I have this short here I’m not sure I I won’t mess with it but yeah let’s just uh take a screenshot and then we can move this to paint save it okay this is some major sauce by the way guys like so now we have our video on the timeline now what we need to do is or our file on the timeline the first fr should obviously be like zoomed in all the way as if we’re watching a video I guess like that and then we need to listen but if you clicked on this it’s probably by this Frame first it should be like a maybe like this but if you clicked on this video yeah first of all oh yeah I guess I’ll make the next frame right here but if you clicked on this video something tells me that you want more than mediocrity you this video something tells me that you want more than mediocrity that’s fine I guess something tells me that you want more than mediocrity you want if you clicked on this video something tells me that you want more than mediocracy you want more than an ordinary eating a bunch of unhealthy stuff drinking every that you want more than mediocracy you want more than an ordinary life and if that’s the case we need to escape mediocracy together in a world you want more than an ordinary life and if that’s the case we need to escape mediocrity together healthy stuff drinking every sing you know what I’ll just probably from now on I’ll just I’ll just use my own imagination because uh half of the video Let’s just steal from her directly the other half cuz uh I mean what’s the case to steal an entire video right you want more than an ordinary life and if that’s the case we need to escape mediocrity together okay so one should be dreaming oops oh okay whatever and uh I guess Escape you want more than an ordinary life and if that’s the case we need to escape medoc we need to we need to escape mediocrity together healthy stuff drinking every sing single week on Fridays having shallow relationships being I think those couple of words we can we can just look for like a partying voll jealous bashing every single week on Fridays having shallow relationships being jealous bashing other people’s success is normalized and wanting more want I maybe here let’s look for like a jealous being jealous bashing other people’s success is normalized and wanting more want to improve get better is considered toxic wanting more wanting to improve get better is considered toxic mediocrity is not going to help your dream okay so let’s look for toxic I may be a toxic person okay let’s look for jealous how about annoy to improve get better is considered toxic mediocrity mediocrity is not going to help your dreams no matter how crazy no matter how stupid they sound to other people I want you to identify your goals I want you to truly ask yourself what do you want from life I guess maybe lazy will help by the way when you are like this far in the video it doesn’t have to be like every single frame is changing now we can start doing like five to 10 second uh footages because people who are watching at this point they’re already quite engaged mediocrity is not going to help your dreams no matter how crazy no matter how stupid they sound to other people I want you no matter how crazy no matter how stupid they sound to other people I want you to identify your goals I want you to right here I can just put the talking head I want you to truly ask yourself what do you want from Life why why are you wanting to change your life think of think about this deeply and write them down on paper okay here we can obviously look for writing think about this deeply and write them down on paper or on a notion page if you will I wonder if story blocks has notion okay I’m oh yeah they do I was about to say if another option is to take OBS in this situation let’s say and then literally just navigate to notion.com and and record there interface or on a notion page if you will once you have your goals written down I want you to figure out what it takes to achieve them okay let’s just uh literally search for figure out I guess I’ll do this one once you have your goals written down I want you to figure out what it takes to achieve them break them down into multiple break them down into multiple steps and Milestones we often them down into multiple steps and milestones we often we often become unmotivated when we realize the gap between our current self and our ideal self by setting Milestones become unmotivated when we realize the gap between our current self and our ideal self by set setting Milestones you can minimize that Gap if you don’t have any idea what the steps will okay so she started saying something first about milestones and then someone have having no idea so it looks let’s look for confused will look like can minimize that Gap if you don’t have any idea what the steps will look like for you research it I’m will look like for you research it by setting Milestones you can minimize that Gap if you don’t have any IDE idea what the steps will look like for you research it I’m quite sure there is someone on the internet living your dream life and teaching about it and probably uh here we can just navigate back and find us we can just copy paste this one someone on the internet living your dream life and teaching about it and probably had a similar situation as you do right now maybe here uh this would be kind of oh yeah this one with the empty wallet that works and probably had a similar situation as you do right now watch their videoos buy their books read their blogs and articles and learn from them I’m not only talking about YouTubers or online sure can just drop the Avatar right here watch their videos buy their books read their blogs and articles and learn from them I’m not only talking about YouTubers or online celebrities by the way many successful people write books and share their knowledge for 10 to20 their knowledge for 10 to 20 $20 so there is no excuse for not reading regularly and learnning from once you have your goals and Milestones written down it’s time to disappear for 6 to 12 months during these okay here let’s just look for disappear yeah that’s perfect it’s kind of long because or let’s look at this one yeah that’s good maybe we even play around with the speed although I can just cut it off like this but just in case you guys uh just to remind you guys so in in the speed section go to curve maybe we can do a custom one so it starts off rather faster yeah but as soon as the guy comes in can maybe even continue the quicker pace and slow it down written down it’s time to disappear for six to 12 months yeah and the timing is perfect as well as she says disappear milest written down it’s time to disappear for 6 to 12 months oh wait I have for 6 to 12 months written down it’s time to disappear for 6 to 12 months during these 6 to 12 months we’re going to solely focus on our goals let’s just uh type in focused focus on our goals King towards our goaling towards our goals is going to be the number one priority you might be thinking oh disappearing for 6 to 12 months is Extreme I would rather have a balance I towards our goals is going to be the number one priority okay so now we can just get something else from here working towards our goals is going to be the number one priority you might be think you might be thinking oh disapp you might be thinking oh disappearing for 6 to 12 months is Extreme I would rather have a balance I understand you but you’re the one who wants results FAS if you want an extraordinary life you can’t live like an ordinary person you can’t live like if you want an extraordinary life you can’t live like an ordinary person if you want I guess that represents the living like a normal person if you want an extraordinary life you you can’t live like an ordinary person if you want quick results that will help you ES escape the rut you’re in and change your life I’m sorry but you need to go a little extreme sometime so let’s actually download one more for Rich and then um maybe I want to look for like extreme or e what’ll do if you want quick results that will help you escape the rut you’re in and change your life I’m sorry I’m sorry but you need to go a little extreme sometimes if you listen to the many successful let’s actually cut off the beginning so it’ll start like this I’m sorry but you need to go a little

    extreme sometimes if you listen to many successful people you will hear them say that at the beginning of their career they solely focused on their goal and nothing else no matter say that at the just going to copy paste this one if you listen to many successful people you will hear them say that at the beginning of their career they if you listen to many successful people you will hear them say that at the beginning of their career they solely focused on their goal and nothing else I guess we can just type in focused again I feel like already downloaded this one no matter what happens in your life Sol focused on their goal and nothing else no matter what happens in your life you’re going to stay focused and during these 6 to 12 months there is a protocol that can help you tremendously and okay let’s look for a locked in yeah that’s kind of negative context no matter what happens in your life you’re going to stay focused and during these 6 to 12 months there is a protocol that can help you tremendously and that is called monk mode if you’re interested in improving yourself tremendously and that is called monk mode is a protocol that can help you tremendously and that is called monk mode if you’re interested in improving yourself and your well so I guess we have our video laid out out I guess recreating 6 minutes 18 seconds will be enough so um yeah this we have our video ready to go into the final edit um so again the video we’re referencing she got good views and she didn’t really do any animations but uh what we need to do first of all I guess is the color correction or or I’m going to apply mask to the talking head so now let’s just go or one second you hear your alarm clock snooze it multiple times and when you finally wake up you think to yourself ah here um actually she started her video in The Mask I don’t think it’s a good idea so I will start the video like this but yeah now let’s apply masks to the top like the Talking Heads so first of all select the rectangle right here let’s make it bigger let’s make it uh okay so now let’s just make it smaller overall and basic and drag it on the side so what we need to do now is we need to select this one hold down control and then select all the remaining ones oh no I forgot we have to first we have to go through each one individually and click on rectangle okay so once the mask is applied everywhere now we need to hold down control and just click and select every single one if you select oops be careful don’t click outside as you saw just now but if you select something you don’t want to be selected just click again and it’s going to deselect okay so once you have all of them selected uh actually this deselect the first one and uh uh for now just group them because I forgot to look to take a look at the at this one uh so we need scale 74 I guess I can just choose them like that uh 74 okay now what are the mask parameters um so 337 and 73 now go to mask I guess we need to ungroup okay yeah I for oh well I forgot that mask cannot be applied everywhere uh this is very unfortunate um okay so let’s uh this is very stupid okay I guess I’ll just do this so uh what are the parameters scale well no scale I think we can just at once actually so let’s do it right away so scale is 74 just uh make sure to press enter and they they all should be now at 74 okay a position on the scale is 826 I don’t want to select the YouTube logo okay 826 okay well uh now I guess we need to mark off the mask parameters um and go through all of them this is very unfortunate okay so 377 okay so now I guess let’s just make it smaller and go through all of them and what’s oh what’s the Cor for round uh 40 okay let’s get it if you do encounter this situation it’s obviously way easier to just do it like with the numbers instead of like dragging all of this manually this would be crazy or I think I’ll just copy one number and I’ll start going through for e okay let’s do the top ones I guess e I guess just two more numbers left oops usually it’s not how it goes usually I just forgot to do it in the start the right way oh well e okay that is done um cool what should we do next um I guess now we can pred with the color correction so obviously there are two ways to color correct we can go to adjustment and do it here but obviously we’re not going to do that for each video that’s insane so what we need to do is go to adjustment drop this one and drag it so basically drag it it just across the uh things I mean the b rolls not on top of the character and basically we’re just going to darken it a lot like a lot but bring out saturation as well I guess like that um and then just depending if the footage is too white we’re going to I think that’s too saturated um yeah I guess like this so now we can copy this thing and bring it over to here for example on the black ones or like darker looking beos we can also like lower the darkness I mean that’s it’s if you really want to make like a pro video so so fine if you don’t want to do it like that obviously along the way we could do some minor like more individual color correction but overall it stays like same this white looking ones you really need to darken them a lot because they just hurt people’s eyes like if they’re watching the video at night time um yeah we should probably have our Avatar I guess there is no need to have it here and suddenly one of my videos took off in only three months we in only 3 months we gained 100 subscribers on this channel I started making more and more money okay anyway let’s continue got distracted in only three months we gained 100 subscribers gaining this Freedom wasn’t easy at all I mean it’s a black screen anyways so I guess or it’s fine whatever uh let’s keep it here here we can definitely bring it down feeling hopeless pointless and hopeless I know that feeling but I want to remind you but this uh the clown it’s also wide background so let’s make it darker or you complain and do nothing about it and eventually lose if your life currently sounds like this I want you to stay for okay now we are done with this one I guess now we can apply the filter so uh there is a filter I use quite often before I show it you can also just feel free to or actually maybe I can just do it myself and kind of Monk mode is a mindset and appro yeah let’s browse through some filters we find something yeah that looks interesting actually yeah I like it maybe it decreases a bit but yeah let’s keep it and the filter I was going to mention is clear too although it’s probably not going to look good with this one okay so we can also have them closer to here um what else can we do I guess we can uh we can start animating this whole thing and then we can maybe add music and then we’re going to be almost done so okay let’s start listening snooze it multiple times and when you finally wake up you think to yourself yes so I’m not in this kind of video I’m not going to go like crazy with transitions like I don’t guy like things exploding but we can do some elegant ones snooze it multiple yeah that’s not elegant snooze it multiple times uh yes so I’m going to drop a transition on the right side or by doing this I shortened it but yeah also can do on the right side now I’m going to go to the Avatar and click on animation go to in and we’re just going to animate it in maybe like this it multiple snooze it multiple times and when you finally wake up you think to yourself ah here we go again you get out of your bed okay let’s do this one you get out of your bed feeling tired and unmotivated you grab your phone may let’s do this one was very much prolonged unmotivated you grab your phone no no no too too rapid motivated you grab your phone start scrolling and see other people living their best life okay this one their best lives maybe I’ll just move this away and see other people living their best lives um best yeah let’s let’s definitely not do this effect lives you start to think to yourself my life sucks life so now I’m just going to zoom this one in a bit with no key frames just like a scale it zoom in and watch this to think to yourself my life sucks life is so or never mind we can actually reset it and place a key frame right here and then go to the very end and just have it zoom in you start to think to yourself my life sucks life is so unfair there is no point in and I was zoom in at Zoom it in like this there’s no point in getting any better nothing is going to change nobody so what I just did it’s te it’s a technique that YouTubers or editors use quite often so essentially I just took a what a 8C piece of footage of the talking head which is I mean which is kind of boring right it’s just a talking head but this just kind of makes it more engaging because simply because the scenery changes right it’s a different angle every shot start to think to yourself my life sucks life is so unfair there’s no point in getting any better nothing is going to change nobody can save me this lack of motivation starts to spread into other aspects of your life there’s no point in getting in shape you’re good as you are so you start to skip the gym eat more junk food drink alcohol smoke cigarettes every night why would you even get 8 hours of sleep you start to sleep later and later and eventually pulling all nighters become honestly these ones are all so close together I feel like adding effects would be just unnecessary point in getting in shape you’re good as you are so you start to skip the gym eat more junk food drink alcohol smoke cigarettes every night why would you even get 8 hours of sleep you start to sleep later and later and eventually pulling all nighters becomes your routine reading books is a complete waste of time right you would rather scroll on Tik Tok watching content you don’t even truly enjoy life starts to feel pointless you don’t even enjoy the things you used to enjoy anymore in high school my dad was scammed by my uncles and lost his job putting us in huge debt despite okay so here let’s do some animations life complete waste of time right you would rather scroll on Tik Tok watching content you don’t even truly enjoy life starts or we can actually animate pictures themselves let’s maybe scale them a bit in fact let’s mirror this one motivation starts to spread into other aspects of your life there’s no point there’s no point in getting in shape you’re good as you are so you start to skip the gym maybe let’s find an effect for this one this lack of motivation starts to spread into other aspects of your life there’s no point in getting in shape into other aspects of your life n never mind your life there’s no point in getting in shape you’re good as you are so you start to skip the gym eat more junk food drink alcohol smoke cigarettes every night why would you even get 8 hours of sleep you start to sleep later and later and eventually pulling all nighters be becomes your routine reading books is a complete waste of time right you would rather scroll on Tik Tok watching content you don’t even truly enjoy life starts to feel pointless you don’t even enjoy the things you used Life starts to feel pointless you don’t even enjoy the things you used to enjoy anymore in high school in high school my dad was scammed by my uncles and lost wait I when I had the high school I had the school bus now um wait became quite depressed in high school I spent my okay whatever School my dad was scammed by my uncles and lost his job put in high school my dad was scammed by my uncles and lost his job putting us in huge debt here we can do like a dramatic zoom in which is say huge so here we can do like a just a small zoom in to get the action going like 8% then we just starts saying huge it can just go all the way in putting us in huge debt despite yeah I think that’s pretty clean putting us in huge debt despite despite seeking Help From My Father’s Side they ignored us as she says they ignored us we can just zoom in and a little bit to emphasize despite seeking Help From My Father’s Side they ignored us my parents worked 247 to support our family and eventually my mom got sick we couldn’t even afford school lunch and my dad’s side refused to help us telling us my mom and my dad’s side refused to help us telling us my mom should work harder while my mom’s side help while my mom’s side telling us my mom should work harder while my mom’s side helped us a lot it still left a hole in my heart watching my parents get more and more tired made me feel something I can’t explain I became quite depressed in high school I spent my days only uh this one L mirror for sure scrolling on social media I wasn’t motivated to do anything and even waking up became a challenge for me I felt hopeless helpless and I felt hopeless helpless and and had no motivation towards maybe here let’s do a key frame helpless and had no motivation towards life at all one day I was watching YouTube and I still remember the day this is kind of loud uh let’s fade it out or I mean fade it in all one day I was watching YouTube and I still remember or no what am I doing it’ be better to just do a volume key frame or in fact while I’m edit usually the uh the the volume of the voice track should be around two for AI voice over for humans it’s usually around minus three so with that in mind one day I now we can adjust this the key frames one day one day I was watching YouTube and I still remember the day I stumbled upon my first productivity video on YouTube I started to learn more about productivity and started consuming and started consuming self-improvement content activity and started consuming self-improvement content after a while this content gave me hope and willingness to improve my life I started to take more responsibility towards my life and step by step I started to take control over my life since I was 15 16 I always wanted to become a YouTuber and after you know what um at this point I’m going to do a range out and I’m going to mark off this video and so my idea is way I usually do it is the first part of the video should be more edited because that’s where the retention grab happens but once people make it through this point it doesn’t really matter as long as the story is good so yeah I guess let’s just take care of this part completely so we can just move forward you hear your alarm clock snooze it multiple so I want an animation on this one so let’s go animation in maybe let’s try this one you hear your alarm clock definitely not you hear your alarm clock yeah I can do that as if she falls in the screen kind of catches attention you hear your alarm clock and now we can actually go to video go to position and scale create his key frame obviously and at the end we can scale it in like by 30% you hear your alarm clock snooze it multiple times and when you finally wake up you think here we can times and when you finally wake up you think to yourself ah here we go again you get out of your bed feeling tired and unmotivated you grab your phone start scrolling and see other okay let’s let’s uh look for a particular one uh this one scrolling and see other people living their best maybe here let’s do some key frames and see other people living their best lives you start to yeah I think that’s much cleaner and see other people living their best lives you start to think okay yeah let’s also do key frame here it multiple times it multiple times and when you finally wake up you you think to yourself ah here we go again you get out of your bed feeling tired and unmotivated you grab your phone start scrolling rolling and see other people living their best lives uh here let’s do animation outro or out uh there is a drop down it’s pretty cool start scrolling and see other people living their best lives you start to okay we need to transition in here for sure best lives you start to think to yourself my life sucks life is so unfair there’s no point in getting any better nothing is going to change nobody can save me this lack of motivation starts to spread into other aspects of your life there’s no okay let’s do some sound effects uh so let’s go to epidemic sound let’s do [Music] wish I like this one I’ll just go through the downloaded one [Music] for for any way I’ve been just looking after like the most cliche keywords slash terms for sound effects so maybe photo okay so first of all obviously lower their volume they don’t need to be super loud and unmotivated it multiple times and when you find let’s just throw a soundtrack immediately at the beginning and see other people living this one I don’t know maybe it’s kind of weird but whatever let’s see how it sounds you hear your alarm clock snooze it multiple times yeah I don’t know about that snooze it multiple time okay and here let’s throw in the click ones complete waste of time right reading books is a complete this one let’s actually turn off the volume multiple times and when you finally wake up you think or no let’s just have it on Transitions and when you finally wake up you I’m just going to copy paste and when you finally wake up you think to yourself ah here we go again or you know what I’m just going to delete it because it sounds weird never mind reading books is a complete oh there is a actually sound effects that were recently introduced to 11 Labs never even used them or where I can actually show you another way the way I also get them just go to YouTube go to sound effects and then go to Common that or Creative Commons and look for sound effect from [Music] here well those are cool but those are for memes well I guess you guys get the point but and then you just copy the link here and go to this one uh downloader from ssyoutube.com waste of time right you would rather scroll on Tik Tok watching content you don’t even scroll on Tik Tok I can do a this sound instead under those Transitions and when you finally wake up you think to yourself ah here we go again you get out of your bed feeling tired and unmotivated you grab motivated you grab your phone start scrolling and see other people maybe I can do a double click here scrolling and see other people living their best lives you let’s uh do a different one cigarettes every night lives you start to think to yourself my life sucks life is so unfair there is no point in getting any better nothing is going to change nobody can save me this lack of motivation starts to spread in to other aspects of your life there’s no point in of your life there’s no point in getting in shape save me this lack of motiv save me this lack of motivation here we could do an opacity fade in just make a key frame for zero and have it fade in can save me this lack of motivation maybe move it like this save me this lack of motivation starts to spread into other aspects of your life there’s no point in getting in shape I don’t really get why this part of the Avatar as if it’s like under the V I’m not sure why it’s like that starts to spread into other aspects of your life there’s no point in getting in shape you’re good as you are so you start to skip the gym eat more junk food drink alcohol smoke cigarettes every night why would you even get 8 hours of sleep you start to sleep later and later and event pulling all nighters becom your roue reading book yeah honestly this particular segment is so fast based it doesn’t need no animations content you don’t even truly enjoy life starts to feel uh maybe by the time of this segment I would throw in like an effect like from celebrate like uh this one I think is a complete waste of time right you would rather scroll on Tik talk watching content you don’t even truly enjoy life starts to feel pointless don’t even enjoy the things you used to enjoy anymore in high school my dad was scammed by my uncles and lost his job putting us in huge debt despite seeking Help From My Father’s Side they ignored us my parents worked 247 to support our family and eventually my mom got sick we couldn’t even afford school lunch and my dad’s side refused to help us telling us my mom should work harder while my mom’s side helped us a lot it still left a hole in my heart watching my parents get more and more tired made me feel something I can’t explain I became quite depressed in high school I spent my days only scrolling on social media I wasn’t motivated to do anything and even waking up became a challenge for me I felt hopeless helpless and had no motivation towards life at all one day I was watching YouTube and I still remember the day I stumbled upon my friend first productivity video on YouTube I started to learn more about productivity and started consuming self-improvement content after a while this content gave me hope and willingness to improve my life I started to take more responsibility this one let me towards my life and step by step I started to take control over my life since I and let’s Zoom it in to take more more responsibility towards my life and step by take control over my life since I was 15 six that’s F also we can M her I was 15 16 I always wanted to become a YouTuber and after failing four five channels I quit it for a while but it was always 16 I always wanted to um I think actually this it makes no sense like this over my life since I was 15 16 I always wanted to become since I was 15 16 I always wanted to become a 16 I always want and that makes more sense I always wanted to become okay so here we’re going to do this little technique so I’m going to grab a custom adjustment uh layer just drop it randomly um I always wanted to become a YouTuber I always wanted to become a YouTuber so right here I guess and after failing four five channels I quit it for a while but yeah maybe we can do some some stuff like this okay let me create the blur effect so where is okay so yeah going to also do a key frame right here then right there or I mean yeah the other way around obviously this one can be high doesn’t matter how high but like high enough I guess and this one yeah I always wanted to become a you and so this one can just come here out of nowhere maybe I can like do some jumping maybe we can animate like a bounce in animation I don’t know what I’m doing at this point a YouTuber I’m just showing you guys like giving you ideas what can you create and after failing okay I think this is where it ends I always wanted to become a YouTuber and after um I always wanted to become a YouTuber and after I always wanted to become a YouTuber and after okay I guess we can just do some opacity tricks here just fade it out YouTuber and after failing here we can just do some text tricks uh okay so she says failing four five channel um let’s see which text would we use I quit it for a while but and after okay stay with me guys this is could get comp complicated for a second uh wait after failing four five um I guess let’s just use only four channels they’re failing four five I’m not I’m just not really sure what she’s trying to say four whatever we’ll just do four or five four five channels channels channels I quit it for a I quit it okay so we’re going to have it end right here and after fail live Channel after failing four five I guess we can have it like more centered four we can even do it more dramatic split it here delete the five and after failing four five uh let’s delete the dash I guess move the five or no we I made it the wrong way like this [Music] five channel and after failing four five and after I guess we can just do some kind of Animation Loop animation on all of them and after failing failing four five four five five channels I quit it for a while but it was always a dream channels Channel after failing four five channels I quit guess that’s good enough and then I just want to have basically like this quit it for a while but it okay now we can just get it down all in into one compound clip just so it’s not in the way team I always wanted to become a YouTuber and after failing four five channels I quit it for a while but it was always a dream of mine and sharing my experiences here we can actually do a little zoom in of mine and sharing my experiences and thoughts through a video has and then we can get it back to the bright size video has always has been a passion of mine I decided to go all in on YouTube during the lockdown I cut out all my unhealthy habits started exercising at home and fully focused on YouTube for a year I literally disappeared and focused on my maybe here we can just do a gradual zoom in across the whole thing I literally disappeared and focused on my dream I gave my all in in the beginning I was only getting 40 50 views but I promised myself to go harder and keep going I kept going for for a while actually is this a compound I could show you guys how to get this look even cooler so let’s say the uh let me think for a second yeah I guess let’s say the character is just not in the right position we could also just do it behind the character so like this then we’ll have to cut out this thing harder and or well I we’ll fix it in a second uh but yeah then you can just make it like much bigger just have it here or like this to go harder and keep going I kept going it has key frames that’s why it’s going back but just given you an idea myself to go harder and keep going I kept going for a while and suddenly one of my videos took off in only 3 months we gained 100 subscribers on this channel I started making more and more money by doing what I love and eventually I started supporting my family financially and retired them I started making more when she says started making more and more money we can look for money sound effect now we just hit extract audio delete this one decrease this uh volume money more and more money by doing what I love and eventually I started supporting my family financially and retired them partially my goal is to completely retire them in 2 years and make them live their dream life gaining this Freedom wasn’t easy at all okay let’s do some cool stuff this one let’s make it all uppercase let’s actually remove the Avatar I don’t know I I would just have it with opacity like yeah I forgot it has to so uh text opacity cannot be uh key framed for some reason but let’s scale it can we do that no nothing I guess can be key framed so then let’s just create a compound clip out of the text and uh so on the first frame it should be small like very visible but but still visible and uh on this Frame fully visible or no he’s going to be fully visible right here but the full size I think is going to be only on the last frame gaining this Freedom wasn’t easy at all fighting with okay now we can just oh it’s already compound clip yeah um all right whatever or what if I just do this and just because that that way I can just have a transition as well yeah I can just compress all of this down divid it right here compress all of those into a compound clip and then we can use a transition right here easy stuff fighting with negative emotions every day gaining this life gaining this Freedom wasn’t easy at all fighting with negative emotions every day feeling like a failure feeling hopeless pointless and hopeless I know that feeling but I want to remind you of something no one is going to save you no one is going to save no one no oh oops Yeah like this no one is I guess saturation as well no no one is going to save you except you you I guess we can just do a like same exact effect here or let’s uh have it exactly positioned no no one is going to save you except you oh yeah I forgot yeah you can we can’t necessarily apply a combo animation to the text when it’s already compounded you except okay then I guess here we can just choose this roller scale and then have it zooming in one is going to save you except you you either evolve or die that is the truth about our world you either learn the game play accordingly and win or you complain and do nothing about it and eventually lose if you’re like Life currently sounds like this I want you to stick around no matter how hopeless you feel at the current moment there is always something you can do you’re much more capable than this and I trust you will succeed we got this I got you and you got me being successful making more money than other people having Freedom being in shape having a good relationship and living the dream life obviously comes with sacrifices not everyone wants to be exceptional and some people are happy living a mediocre life and that’s completely fine but if you clicked on this video Something tells me that you want more than mediocrity you want more than an ordinary life and if that’s okay yeah this uh probably there should be no filters on here and no Avatar it’s completely fine but if you clicked on this video something tells me that you completely fine but if you clicked on this video something tells me that you want more than mediocrity we should probably go uh go and get the the um clicking sound you hear your alarm clock snooze it multiple times and when you finding and see you think completely fine but if you clicked on this video something tells me that you want more than mediocrity you want more than an ordinary life and if that’s the case we need to escape mediocrity together healthy stuff drinking every single week on Fridays having shallow relationships being jealous bashing other people’s success is normalized and wanting more wanting to improve get better is considered toxic mediocrity is not going to help your dreams no matter how crazy no matter how stupid they sound to other people I want what the steps will look like for you research it I’m quite sure there is someone on the internet living your dream life and teaching about it and probably had a similar situation as you do right now watch their videos buy their books think okay I think we can actually finish start finishing this video because uh I’m sure you get the point how to add everything and I mean it doesn’t really need any effects anyways um so I think um we can add music for sure uh she had like dramatic music in there or tense no I guess it’s rather dramatic okay [Music] [Music] now let’s go click here to find similar [Music] [Music] [Music] you hear your alarm clock snooze it multiple times and when you finally wake up you think to yourself ah here we go again you get out of your bed feeling tired and unmotivated you grab your phon and when you finally wake up you think to your yourself ah here we go again again you get out of your bed feeling this lack of motivation starts to spread into if you want quick results that will help you hear your alarm clock snooze it multiple times and when you finally wake up you think to yourself ah change nobody can save me this lack of motivation starts to spread into other aspects of your life there’s no point in getting in shape you’re good as you are so you start to skip the gym eat more junk food drink alcohol smoke cigarettes every night why would you so I guess usually I find the song that’s kind of the vibe that matches with the video and then I look for the songs from like the similar album or the uh artist so like the vibe is kind of the same I started to take more responsibility towards my life and step by step I started to take control over my life since I was 15 16 I always wanted to become a YouTuber and after failing four five channels I quit it for a while but it was always okay so yeah now let’s add fade inss fade outs between the tracks just select both add them like this maybe not at the beginning you hear your alarm clock snooze it yeah or yeah make sure only one is selected and fade in you hear your alarm clock snooze it multiple times and when you finally wake up you okay so yeah we need one more track help you escape the rut you’re in they solely focused on their goal and nothing else no matter what happens in your life you’re going to stay focus and during these 6 to 12 months there is a protocol that can help you tremendously and that is called monk mode if you’re interested in improving yourself in your life a picture like this would get animate in in improving yourself in your life I’m quite sure that you’ve stumbled upon monk mode before and if you’re not let me explain it real quick for you so that we have a better understanding you hear your alarm clock snooze it multiple times and when you finally wake up you think to yourself ah here we go again well I guess here we have our typical YouTube video one thing we could add is auto captions but I guess that’s I guess that’s pretty straightforward like there is no trick in it I’m just trying to think what else could we do yeah I guess that’s uh that’s it that’s a ready video um yeah okay let’s uh let’s export it then so to export it you just click here and H go 1080p at least if you have the pro version go for 4K uh bit rate always go higher and then these settings are fine on default uh export SRT if you’re doing it for YouTube uh but and yeah that’s that’s it I guess thanks for watching chapter 12 thumbnail Mastery course so this is going to be right now thumbnails 101 things some very obvious things uh that are not obvious to beginners and you should understand so first of all yeah this thumbnail guide the basics right the rule of thirds now this is a very crucial one this is so Place key elements in your thumbnail along these lines it will create more visually appealing and balanced composition that guides your viewers Focus so what it means is basically uh each thumbnail is is each P picture is divided in those sectors so it’s objects should be placed really like on here or on on here so let’s just go to YouTube and uh you you’ll understand or let’s have it like this so let’s have this uh picture right here opened up and then we have our YouTube as you can see Mr Beast himself he either really like he really follows this kind of a rule he has so for example in this thumbnail he has himself on the left side and then on the right side kind of right so on in one/ third is just him and then um on the right side he has this bat and and kind of in the middle he has this machine gun which is the object here right so he has multiple things and when you have multiple things that you need your viewers to focus on um you set it up like this so you you use all the 3/3 or this one where where it’s him and then like the baby right or but this picture with him is just like the explosion um you know or or is him in the explosion whatever and there’s nothing else for us the viewers to focus on and that’s why he has um you know himself in the middle of the picture or my thumbnails my thumbnails are actually kind of against the design guidelines like like what we seeing on the right side of the screen this is like you know designer oneone this is like what they teach everyone in the design designery and whatnot universities and but I kind of well on one hand I kind of follow this principle right because I always have on the left side the objects that we are going to create and then in the middle I always have my character and then on the right side I have the whatever you know the outcome the result is but ideally my thumbnails should all all be like this with the character on the right side and then some kind of a text and then the objects on the left side this is like kind of what what my competition does for the most part and although I tried this format it worked well for me I mean 80k views like the Click through rate is rather average on this video so what I’m trying to say by this is you don’t have to be like Mr Beast and copy him or this principle entirely like if you if you’re like me and you want to like be confident in yourself and you want to figure out your own style by now I clearly figured out my own style people now recognize these thumbnails of mine and they click on it because they know who they come from right but um yeah initially I guess you just want to be like Mr Beast and everyone else and you you know use the object placement now the next one the color theory is super crucial like it’s really what going to get you up up you know what we’re in the color theory is really what is going to improve your understanding of the world now I got this template from online somewhere so this color theory is not really the best one doesn’t really represent the whole idea but if we just search for color theory you’re going to see this wheel and it really just makes sense so you only use in a similar picture you only use the opposing colors so for example like blue and yellow or like orangish or like red and kind of greenish in fact let’s go back to Mr Beast and see if he follows the color theory and now just let’s go to his popular videos and wow uh I haven’t prepared for this but I’m already seeing some in incredible matches so where was it it was right here right so let me just bring it up here so yeah let’s see blue and orange or let’s look at his first one so he’s wearing a red jacket and then these people are all wearing Green Jackets let’s see green is opposing red next one they’re all standing on green grass they have red circle around them so it’s already green and red and then they have actually interesting within the circle they have people in yellow red and blue t-shirts and red blue and yellow is like they’re also kind of like you know in color theory basically you were either using the directly like opposing colors like this or the colors that would be like yellow blue and red or orange purple and green right so that the colors that kind of form triangle and it’s actually surprising to me that people who work for Mr Beast thought of this like that deep that they actually made people wear these t-shirts only so that they can all take a group picture for the thumbnail like like this is actually crazy to me I have Haven actually I’ve never paid attention to this to to what he does or this one again on the left side he’s got the blue colors on the on the right side he’s got yellow colors um I mean again blue is kind of in front you know on the other side from yellow right here he has red blue well yeah this is not necessarily opposing colors but it’s just kind of you know good-looking thumbnail just nice uh mixture of colors or this one also yet yellow and red I hope you get the point like the top YouTubers do that and I also started recently doing that as well I just kind of follow the same color but for example here you know I try to implement uh blue and yellow or here it’s like blue and red or blue and orange I I’m still figuring this out like I’m not perfect myself at color theory but at least you should know it’s there and uh that you should be utilizing it so font you should always be using a simple font these are some font name I for you um yeah just always use simple ones so let’s actually go to the next template I found this one is really interesting so these ones are actually the types of thumbnails and some of the examples of the thumbnails so so yeah I mean we can you guys should really just take a second take a look at them and all of them are interesting all of them trigger you know according psychological reactions in people so um yeah I mean thumbnails is a whole art it’s a whole art to understand like you know if you have an an entertaining video like what kind of a thumbnail you should really do should you do a comparison should you do a size difference so but yeah you should really in fact you should probably screenshot it and print it out and have it on your wall somewhere at all times because it’s just super crucial understanding and then again actually if you apply all these picture pictures this is your homework apply all these thumbnails to the object um you you know the object guidelines and you will see that all of them are actually matching these rules the objects or the people are literally either directly in the center or there’s kind of a or there is some kind of a division going on with three objects right so it’s just how it is it’s rules to the game it’s one of the thing one of those things you should know whether you’re like it or not you should Implement as well and now we’re moving on to the next chapter okay so in this video we’re going to do canva overview so I’m literally like I did in the capcut Mastery right now I’m just going to go into canva this video is going to be useful for you if you’re a complete beginner if you are experienced this video is probably not going to be so useful for you but maybe it is who knows um so yeah I’ll try to keep it quick so you know if you’re if you’re experienced might as well try to watch it so right away canva has a lot of these apps and like all these things I don’t really use them although I should probably be using them but all I use ca for my myself is creating thumbnails and just like whatever average user requests when it comes to pictures crop something you know trim something here and there um not nothing extra nothing too fancy although canva can really be used for Next Level stuff I’m just really using it for my channel thumbnails really for the most part that’s why I use it in fact you can probably see every single thumbnail from my channel and some variations of them on here so anyway let’s let’s uh I guess start so canva this is what you’re going to see once you land on canva um in in the next videos I’m going to tell you why I use canva instead of like Photoshop for thumbnails but uh yeah right now as you can see you can you can even create videos in here right so it’s useful platform you should be using the Pro Plan as it shows right here I am a pro user um but yeah because without the Pro Plan it’s really you might as well don’t not you know just don’t use it without the prop plan it’s kind of bad so anyway this is how you create a design you just go on here click on create a design and then you choose so it has a lot of you know these predetermined things so with the YouTube thumbnail canva knows the exact uh format of the YouTube thumbnail or same goes for like you know you can just search for YouTube and it just knows right so uh but yeah let’s let’s uh try to create I guess a YouTube thumbnail or let’s say we are we are creating one so right here that’s we are now creating a design so what you’re seeing in front of you is obviously the space where going to be where we’re going to be editing our picture um yeah so this is like your overall workspace you can add a bunch of images in here so you have like a multiple you know like let’s say in my own project file I have a bunch of my thumbnails you know let’s say you created one thumbnail then you create a next picture then you can transfer objects in between so this is how you do that oops so yeah so that’s what this button does right deleting a page deleting I mean obviously deletes one duplicating if let’s say you have whatever objects on here it’s going to literally duplicate that same exact page right and so more down is just navigating right so in the bottom in the right bottom of the screen you can make it full screen or you can make it uh this one is I guess is useful for like presentations when you’re showcasing your screen right so um yeah this yeah I guess this all this is self-explanatory right this is just a zoom in thing so yeah then if you click on design here you have a bunch of templates in fact I don’t really suggest using these templates because they are complete garbage in fact I was using them myself at the beginning and I thought of changing the thumbnails for these videos but I decided not to just to keep it like a a a record but let me move my camera so those two at the bottom they are actually templates from canva and just like and and this one as well I guess and this one and uh I think this one but just I mean take a look at them and be honest like do they not look like garbage completed to whatever I create fully manually like do you see Mr Beast using Cana templates because I see a lot of new unexperienced beginners using thumbnail templates I can’t blame them it’s just in in their heads it’s like a way to save time but you know we just bro just don’t use templates okay and yeah with that being said the design tab is lowkey useless because I just never open it the fun happens in the elements so yeah in the elements is where you get elements and this is where it makes sense this is where you understand why I encouraged you so much to have um the pro subscription well in elements you can have literally whatever you want let’s say we want a green screen right we want a green Shadow from a project boom we have it I mean we want like an apple right we have it we want money we have it so you know we want a black shadow we have it right so whatever you want to have you’re going to find in the elements and like just use your imagination I I’m sure whatever you’re going to search for they’re going to have it uh like I mentioned though previously in one of the lessons don’t use canva for photo and like video stock footage for your videos like you know don’t just download entire videos and have them as a stock footage it’s not the best thing to go like it’s not the best way to go about it so yeah that’s just elements again it’s pretty straightforward you just find something you want to use and then you drag it up like this or you just click on it and then you move it around so yeah I guess let let me show you interface once you know or or no let me actually first of all finish the left side so this is how you add the text box you can add it like this or yeah I mean you can also have it like from the templates whatever you prefer and then brand you can have your presets here I don’t really have presets any uploads it’s where you can see pictures that you upload U to your you know Cana as a project files right and then the drawing feature right here is something I also never use but if you wanted to or if you absolutely need to draw something somewhere you could absolutely do that um but yeah I don’t know project is let’s say you need a particular element like you’re creating this project but you just know that in this project let’s say in this picture you use the particular element that you really want to obtain in this project you know all you do is you just navigate to the projects and then you let’s say you want to drop this thing thing drop this picture um and then you click on replace current page and then you have this picture available to you and then you can you know you can transfer between the pictures whatever objects you want to transfer now we’ve covered entirely the left side obviously they also have apps but you know each app is like a masterpiece on its own and so you really need to take the time to research these apps U oh actually now I think about it there are some cool ones so yes the AI image app upscaler so it obviously enhances your pictures could be useful sometimes I I don’t really use it anyways so yeah here now I selected this text object and so let’s go through the uh top panel so on this one lock you just you know you just let’s say you’re done with this object you’re going to lock it so you know you can’t you know D drag it around on accident right so in order to unlock it you just click on it like this copy style I’m actually not sure what copy style does but I guess it copies the style transparency is well on this thing it’s it’s called transparency right you just decide how dark this thing is going to be zero is not no zero means it’s invisible 100 is fully visible right so it’s essentially applying like a black screen to each object individually position is where you click to navigate to this menu with the layers I guess that makes more sense in the context of this picture so if we click on position we can see you know what this picture consists of to begin with so yeah then we can go to I guess yeah text has a bit more options so if we go to something regular like this photo picture really has a few options so we can again go from it from the picture to the position menu or we can animate which which is only useful in videos that are made on camera and it’s not something I ever use anyways so don’t worry about anim border style is obviously this one let me show you the Border Style on something different so let’s just whatever go YouTube and then yeah let’s use this picture so yeah let’s say we’re using this picture and then we go to border style let’s make it smaller actually um let’s one second so let’s say this is our picture right and then if we go on Border style and then we do border weight now it has this um you know these borders then we can do coordinate rounding now let’s actually change the background to wide so you can see what we’re doing here so as you can see now this picture has these Corners that are black we can make them thicker by increasing the Border weight we can regulate the corner rounding obviously we can then change the color of this thing to whatever color you want to change it to yeah I guess that’s about it um there’s not really not much to cover I guess in order to save a file that’s something I haven’t covered so you just go to file you go to download and you go to well usually if you have multiple Pages just be aware of that you need to actually select a page otherwise you’re just going to download everything as a PDF file yeah I mean that’s it I guess about the overview like all of my settings are default there is no magic you know on Cana as far as like some tweaking s settings and whatnot everything is so here is this website called photopia I already started this project I already made an attempt to record this video but I guess let’s try it again so um yeah this is photo.com honestly this is like I would call it a free alternative to photoshop and if you’re absolutely broke or you know if you’re just trying to maximize your money and you really for some reason you cannot afford to pay $14 for canva this would be your alternative um or photoshop which is more expensive than canva so yeah this would be your alternative truly and I mean it’s so horrible like I I I used this app like in 2018 maybe for some of my own whatever purposes intentions and I used this app to basically create uh Pro product images but it’s so terrible to use it for me in the Modern Age of content creation it’s all about the ratio between money cost and time that goes in right and so on canva it it costs me $14 a month and now I’ve made over 100 thumbnails in this thing right so I have some experience I have some understanding of it once you get to that level of experience in in canva you can put together a thumbnail in like 10 minutes literally in 10 minutes a thumbnail is done like I just today I created this thumbnail like I swear to God it took me 10 minutes like this was not a uh preset I created everything from from the start 10 minutes no more because I knew what I was doing and so yeah and that’s the that’s for $14 on photopia this would take me to create uh significantly L longer like if I was making this picture on here I don’t know if I’ll even be able to create it like in a single like it’s just it’s a painful process using this tool but it’s out there um so if you want to feel like an advanced image editor feel free to use it if like if you’re if you would ask me what’s like a serious purpose or a reason to use photopia I don’t know a single reason if you want to just genuinely play around with a more advanced software but I would then just ultimately recommend Photoshop like it’s still limited compared to photoshop it doesn’t offer all all the features but it it does offer at least half of them but yeah I guess that’s all about Foria so uh I guess this is the video where everything is going to come together and make sense because I understand like if you’ve never opened canva even after me showing U you know doing this video where I did the overview and I showed everything where it is where is it um you know like this one I understand it makes no sense to you if you’ve never opened kle well in this video I hope it’s going to make sense so I went on YouTube and I found these two thumbnails those two with uh like the the one with harosi it looks simple but there are some kind of light effects to it um you know there are some more or less complex not necessarily complex things but you know like it’s an advanced edit this picture right and this one is one of the easiest pictures thumbnails there is to create but it just kind of works and um it can be all done in canva literally so with the Alex heroi we’re just going to duplicate it and then I’m just going to cut him out like his face and then I’m I’m going to recreate the background um but with uh with the LS thumbnail it would be challenging because he’s sitting like this and so I actually looked online for a similar looking picture but I couldn’t find it so I had to retake one myself so you know it’s probably whatever it’s not going to look the best but uh yes so but naturally you are going to have your picture and yes so I guess with all that being said let’s start we’re going to start with the simple one and move on to the harder one so uh yeah naturally you would have your picture like this with a background so the the first thing you need to do and I just realized actually it was as I Was preparing to this video I never even uh touched upon this tab and in canvas so when you click on an image and you click on edit image you see a whole new menu so let’s talk about it so naturally in this situation we first want to remove the background so I mean this is the background remover and I’m glad this happened so as you can see right here it didn’t remove my chair and like some other elements so we click on this thing to further configure the background remover and then we select erase and then we just erase like that just being careful we can zoom in using control and mouse to zoom in and out and then shift uh to sides to scroll sideways so let’s just erase all that we can make the brush smaller if we need to okay so our picture has picture has kind of been cut off um you know obviously mine is like that is because I had this weird background with the chair and like he probably took his picture in front of the green screen um yeah but I I mean it’s kind of it gets the job done in this case so yeah let’s just make it slightly bigger like this even bigger so like this yeah that would be a closer like you know Recreation of his picture so now uh we need to get this Arrow behind the hand so the way we do that is now what now we copy paste right so now we have two of these images now just apply directly on this one now go again to background remover and at this time we’re gonna erase everything besides my arm so yeah this is kind of a trick but once you really understand what I’m doing here with this trick honestly so much stuff is going to make sense to you as far as like image editing like because the way this picture is made is really just same as editing actually in fact understanding this concept really changed my editing game but what we’re doing now is we’re like separating the two layers and then we adding stuff in between the layers so yeah right now I’m just carefully going to cut off anything that hasn’t have to do with the hand obviously it’s always better to have to take pictures with good lighting because I just literally took my picture this picture without even leaving my table like on this exact camera so that’s why it looks like this it’s not the right way to do it because normally I would just click on the background remover and it just kind of gets everything done well this is not how it should be like there’s still some spots left but let’s assume it’s okay like it doesn’t really matter for this instance so now we have this arm however separated from the body right so now let’s press contrl Z I’m fully improvising by the way like I I’m just looking at the picture and I’m remaking the picture I don’t know what I’m doing but um I mean I haven’t prepared for it so yeah as you can see actually I would argue they’re using this exact element on his thumbnail you no no I guess not but we we can just see this Arrow of his looks so simple um I guess no but uh yeah if we really really keep looking we’re going to find the one he used but anyway let’s just uh go with this one I guess and so let’s have it like this let’s in fact let’s change our background to change the background let’s make it grayish for now like his and just so our uh arrow is more visible so now let’s just have this one just as big as his once just so we understand okay so something like this I guess okay so here this one was way longer I guess let’s find a longer one although it doesn’t have to be that long but if they did it like that uh we could also flip it no okay anyway this let’s just bring it back and this is now we’re going to take this Arrow go to position and drag it between my arm and me and this is how you get this effect and again let’s keep in mind that I took this picture in darkness and I took like 3 minutes to cut it out out if you take it with the appropriate lighting and you take time to cut it out it’s going to look exactly like this now as we can see it’s really a minor thing but it it really is what makes a pro edit we can see right here he’s he’s using some kind of a shadow or his editor or at least it looks like a shadow so let’s have a shadow uh so yeah how we do Shadow we go to elements and we just type in a shadow then I usually grab this one available only to Pro users just make it as small as you need it to be and just drag it like right here so just kind it’s kind of like as if it’s like right outside my arm and then just put it underneath my arm and now just adjust it so it sticks out sticks out like kind of just a little bit and it’s aligned with my hand like this way like this yeah not too much if it sticks out too much it just looks ugly yeah it’s kind of too much and yeah it just it kind of what makes a difference nowadays so like that maybe yeah looks pretty cool now obviously let’s change the arrow to Green like he had in fact I want I want the same exact color like he had how would I do that I would go to color I would select the color then I would click on this pick a color from design and I would literally just copy his color and then my arrow is the same color so as far as his background this is a gradient they’re using um yeah so I guess they just typed in gradient gray and um I guess maybe they no not this so yeah something oh probably this exact one was used by them looks kind of identical but uh yeah let’s just put this one down like this and then and then we can um stretch it out like this now I’m going to talk about we’re going to use a section uh that I didn’t really talk about in the introduction video actually for this one I’m going to make myself smaller so now we go to we make sure that the bottom one is selected we go to edit image we go to adjust and we add vget that’s just going to add these or this what’s going to add the darkness to the corners on the other side if you decrease it it adds the white color but yeah just increase it like that not too much yeah almost looks identical to his uh yeah now we just increase or play around with the brightness yeah just to decrease it a little bit uh you could also like if you’re um you could also edit yourself right like go to edit image adjust maybe always for humans always bring up saturation just so it makes you look right and then um yeah maybe contrast not not in this case not really brightness yeah I mean it’s a it’s a bad quality picture the picture itself is not the point here the point is that you now know how to you create this the thumbnail style um so now we need to add a text box just two texts one with uh $10 and another one with 10 10 million now how did they create this text now I’m not actually sure what font exactly this is but what I’m sure of we can make it bold just like they did and yeah it’s about the same size they also probably they did this they press pressed the the space on the number and then they actually went to here to spacing and they probably decreased the letter spacing and they increased the they just pressed space like this I’m almost sure of it and now we can actually press or no let’s not copy it yet because we want to figure out how they made it so well the only way to figure out we don’t have to use the exact same font right we just have to look a goodlook font is you just go to text and you look for them there’s like a lot of fonts here like a lot um we can also look through suggesting yeah honestly I’ll just choose Horizon looks no I’m going choose something else yeah I guess I’ll just choose this Lita one looks decent with this one actually I can increase back the letter spacing because makes no sense but yeah let’s just do that and then Co copy paste and then the uh 1 million oops and uh just like that we have his thumbnail copied copy pasted so yeah maybe make the arrow a bit smaller and this took me by the way 13 minutes to recreate and I was explaining while I was doing it if I was fully focused like honestly this thumbnail at better quality would take me like under 10 minutes but it would be much higher quality because I’ll take the time to take the actual picture or I would just be more focused and so it’s really not that hard it like it’s really not but it it gets the job done this kind of a thumbnail um so they also have this Shadow underneath the the numbers I I don’t think actually canva offers this effect or it does um oh it does actually I I didn’t even know it does but here we go here we have a shadow they probably they most definitely decreased the transparency so let’s have it like this maximum and then have it more inside to number like this yeah you could you could also blur it just a bit that’s what that’s why theirs looks like that yeah they had it blurred something like this yeah okay now we definitely recreated their thumbnail um so wow this that was pretty cool and pretty fast all right let’s okay so now let’s try to recreate a thumbnail which is a bit um harder to recreate or that’s just genuinely a bit more complic Lex that’s obviously Alex’s Heros uh thumbnail so what I’m going to do first is I’m going to remove the background just so we can get his picture um interesting okay now let’s just oh yeah I forgot you cannot move pictures without uh background between the pages so the more you know okay no problem let’s just have his picture right here so the first things first is obviously the background is black so let’s make it black and now obviously the main you know Alex himself is on the right side and on the left side you remember right the object placement rules and on the left side and kind of in the middle we have this box so so let’s create it uh and to create this box just search for white color right uh there there are a few ways to do this rectangle you could also do a shape you could also do like a other objects but you always want to work with photos in canva not with these weird objects like I just showed you because they are very limited to how they can be animated and how they can be not animated but how they can be edited I don’t know why it’s like that but it’s like that in Cana however with just a blank white picture like this we can go to edit image and it can be edited just like any other picture would be and in fact uh with his one I’m seeing like glow on the sides so yeah it was it’s not available to like a shape in can but it’s it is available

    this effect to to this so yeah first of all let’s make it the same size as as his box um just for reference and I’m not sure where it ends but let’s assume it ends right here doesn’t really matter so now yeah now let’s actually cut it so that we can paste it exactly at the place where his was and now is just positioning behind him so we are kind of halfway there now let’s actually cut it again paste it here and let’s see let’s just round the corners just just so we we we can be perfectionists and almost identically copy his thumbnail okay that’s good so I’m just going to paste it back here position it behind him so I guess the first step would be I could go to his wizzer but I could also just I guess I could just copy this and paste it here and just like cut it out like this by the way show you guys a quick way of cutting something out on camera just just like this and then yeah just drag the corners all the way to the edges of this circle okay now we just go to right here and then we round corners and boom that’s good enough we could also like adjust edges a little more I guess that that’s just a pro technique if you need to crop something quickly there you go so um yeah let’s make sure it’s the same size as his yep cool so yeah then he just has this regular text like probably just default text what is it Alex her Moi then at Alex her Moi they let just bring it back here so it’s they definitely have it bold for sure I have it too they have higher Alliance uh character spacing so like this maybe oh it became a bullet list okay so yeah I guess it’s good enough so the is definitely not there what if they are just using literally like how ironic is it they’re just using Times New Roman in thumbnails no that’s not it but his font looks so simple like it Almost Doesn’t Matter What which one to use it it it really doesn’t matter uh but yeah yeah I’ll just go with this one but they’re using a very default standard font uh but okay and then the blue check mark I wouldn’t be surprised if if it’s just in the um elements yeah it’s right here so let’s just make it the right size where the one he is using in it’s with rounded edges looks more like this one but I mean it obviously doesn’t matter which one exactly you’re using so yeah about the same size cool I just have it here okay so now we need to um we need to do what we need to apply this text so we could just copy this text uh turn on caps lock and then just type in prepare then copy paste it again and just select everything type in more or yeah more I typed in most so now let’s just um figure out how big this text is okay so it’s about this big right let’s adjust more when you create your own thumbnails I really suggest you to find like gigantic channels in your Niche and literally just like take their thumbnail and figure out how they created their thumbnail recreate it like that and and like you seeing me like this is not fake like now I just look at someone’s thumbnail or I look at someone’s video and I can just understand how to recreate it you your goal is to get to this level and and at the same time it’s funny because I still think I’m a complete degenerate in this whole thing like I have myself so much more to learn so uh it’s an never- ending thing guys okay so now we just copy both of these text so in order to copy two objects you just hold down your control key and then go to position and then while holding down control just select whatever you want to mass select or let’s say we have like I don’t know it happens sometimes you have so many objects you could have like all of them so instead of having to select them each time you just group them and then they’re all moving as a as a group so then then you can just carry them over here obviously I’m going to delete like most of them so okay so now again I’ll go back to it I’ll select two and then I’ll move it over here now let’s actually cut them so they end up in the same location okay so the prepare is red so let’s make it red and then um his red is darker so let’s change it let’s go to here and let’s play around with the redness got it really red yeah that’s good so yeah let’s now we’re almost done like now we have to select this white rectangle and go go to edit image slightly edited right here so increased vet like yeah you’re seeing this little grayness towards the edges that’s most definitely vet they’re using we can also decrease brightness maybe like minus you know minus 10 or something so you see how they’re kind of like it’s not just white it’s kind of this Darkness that’s that’s how they achieve it so yeah now let’s just um do what apply the glow so yeah you see this thing glowing outside so how you do it is you select the picture then you go to edit image and then you go to shadows and then you select glow right here and then you just play around the glow is a little weird in canva though oh so yeah it’s messing with my size it’s I I cannot figure out how to what like what’s happening why it’s not allowing me to do this thing so what we’re going to do is we’re going to go to position we’re going to cut this thing out we’re going to paste it into a blink file and um yeah let’s just let’s just uh export it without a background so so that way because the way it was before we actually imported the image and then cut cropped it and so that could actually be messing with canva and um because of that we’re not allowed to edit this image fully but if we download it right now as a separate object file right and then we import it again we might just uh make it work I hope so because like I mean I mean I’ve applied this effect before myself it’s not like it’s not a rocket science okay so we go here okay so let’s say we adjust it like this and then we go to edit image we go to Shadows we go to Glow we decrease the size and blur amount for now let’s do it like whish grayish then we start increasing the blur amounts okay so makes sense now yeah okay so now we just need to increase the actual white thingy I haven’t applied blur in month so I kind of forgot it at first all right so now our box is glowing just like his but as we can see he has this like additional white little elements you know in the bottom of the screen not all the gloess is just coming out from his the box so the way we do this is we literally go to here and we look for white glow and we look for something um we go to graphics and we’ll look for something just like this it’s going to be kind of hard to copy like exactly but there is lowkey no need to copy this like exactly so uh yeah let’s just do not drag glows by the edges like this because then it just becomes like kind of ugly as you can see what you do instead is you drag it by these side Corners so it equally becomes bigger right and then you just if you have to you just copy paste a few of them so let’s just drop one in the bottom like they have and then yeah then obviously have it behind everything just maybe make it even bigger not like this but like this yeah let just make it bigger and then maybe we can decrease the transparency what about that and then have it like this and then we can actually copy this and then we can put it behind him but like kind of on the right towards the top other than that this stuff looks identical so this is how you create viral thumbnails this one took me 14 minutes according to OBS like it’s really not that hard guys but it is so crucial chapter 13 AI guy Academy 1.0 course all right boys and girls welcome to AI guy Academy what I have done here today has truly never been done so let me just get straight to the point this video is the ultimate course about running a YouTube channel and the Art of YouTube in general and yeah yeah yeah I know guys there are a lot of people out there claiming to be YouTube automation experts but in reality their courses just suck so you might be wondering who is this guy to be teaching me YouTube hi my name is AI guy I have been making YouTube tutorials for exactly a year now and in this time I managed to get over 160,000 subscribers and generate more than $16,000 in ad Revenue alone additionally my team and I now run a private Community called AI guy Academy it has 700 active students and it makes more than $30,000 per month so guys as our Academy is expanding I decided to leak one of my very first courses ever made called AI guy Academy 1.0 so I got together all the knowledge I gained on this wild journey and put it together into this ultimate YouTube course so this knowledge reaches a wider audience seriously guys if you take the time to watch this video entirely you will absolutely Master the art of YouTube No Cap about it next up in the actual course I will be using all kinds of Google docs with blueprints as well as mentioning several AI tools I will drop everything in my free telegram channel so feel free to grab it I will publish the link down below also One Last Thing Before We Begin check out my private Community called a iuy Academy this course was obviously taken from there but keep in mind that this course is literally my first course ever so it’s really an early prototype compared to all the sauce I dropped in the automation Empire course and the upcoming Elite Series so if that sounds interesting and you want to learn more from me check out the link in the description and the pinned comment lastly guys remember that if you get bored at any point during watching this course you you can just click right at the bottom of YouTube’s interface and increase the video speed as you wish okay enough talking are you ready for this let’s go if you’re really like struggling you really don’t understand where to start I have this um template for you so feel free to just answer the questions uh to yourself by writing it down the first thing I want you to do is to start by um is start writing down at least five things you are know knowledgeable or passionate about so for some like I said this is an easy task and you kind of already know what you’re doing but for others this is more difficult that’s why I made the following model if you have trouble writing down five things you are knowledgeable about or passionate about try uh and answer the following seven questions so yeah uh what did you enjoy as a child what kind of appreciation did you receive from parents colleagues friends teachers what triggers your creativity if money was no o If Money Was No Object how would you feel your time the next one is what do you enjoy at this moment in time what would be your dream job profession um what’s your big dream right so a very crucial one is the one you’re knowledgeable about you really should be knowledgeable about the nishe another Pro tip is if you’re still struggling literally open your YouTube homepage this uh this page knows more about you than you do about yourself uh think about it especially if you’re using the same account for like many years um the suggested videos are based upon your own preferences and search requests and so on so analyze the most common niches that you see on the homepage in fact you’re probably an expert in the niches you see because you just happen to watch the videos for example to prove my point uh let if I open my own YouTube page you know what what do we see business video podcast business related AI tutorial some kind of a tutorials again business uh SL self-improvement you know again YouTube education so it’s stronger it really really cerat with um with uh the fact that I said that those are my most preferred niches you can literally see that being reflected on my YouTube homepage so whatever you see on your homepage if those niches are kind of doable for um course for a channel I’m sorry not for a course for your YouTube channel for your brand do it as of now you really what you need to do is at least uh answer these questions and have the answers to them they’ll help you moving forward into the next lessons so in this lesson we are going to cover the bonus method of research the incognito tab so what it is essentially is for those of you who don’t know it’s like an anonymous tab in the Google Chrome which um yeah just press control shift n and it’s going to open up so immediately let’s go to YouTube and so what’s going to happen now is uh as you can see we have a clean YouTube page do not sign in that’s the whole point to stay Anonymous and to do research that way so that way we’re going to be typing in the keywords and as you can see right now we’re in the homepage so there are no videos that are displaying so YouTube really doesn’t know who we are so let’s type in AI business for example right so I am AI guy I am looking for ideas let’s say what I have to do now is I obviously searched for AI business or whatever your keyword is search for the keyword now click on the videos do not just click on any random videos but click on the videos that you yourself like and most importantly uh the videos that you think your audience would like again in the context of AI guy I think my audience would not like a TED talk because I don’t I don’t create podcasts on my channel on my YouTube channel but I do create AI tool compilations so let’s open that while we are continuing our research we just we can let that video run in the background so um so YouTube thinks that we’re actually watching this video and so let’s continue browsing uh none of these look interesting those are just Finance video all of a sudden uh we’re just looking for tutorials right how to start an AI business in 2024 that’s definitely something the AI guy audience would resonate with so uh let’s have that running in the background so how do how we get paid helping well let like a coaching agent so that’s not really uh what I’m looking for let’s continue six AI uh six best AI tools for beginners perfect so those three videos are kind of they have uh narratives that are very similar to my own channel so now YouTube knows that I have clicked on the videos let’s just click around the video so YouTube thinks that I actually watched it for a little bit and remember how the homepage was empty now uh look what happens when we go back so now we see videos that are obviously relevant to our nich so what’s going to what we can do now is uh you know I’m still kind of let’s say in the context I’m looking for ideas for my channel so um we need to look for relatively fresh videos so that way again we’re just looking now for kind of a somewhat small channels that are getting displayed so let’s see what how big is this channel yeah 22k Subs he got 78k views in 2 weeks so that’s definitely a video idea that could be replicated and a video format as well so what I would do now is I would just hit the right click on the mouse and open link in a new tab so it just stays there and um yeah obviously none of these really not my it’s not about the a GU so uh yeah or for example well it’s kind of an old video right N9 months ago so yeah so kind of irrelevant uh but yeah let’s just continue looking for another actually great idea to um get videos literally you know I want to get a video recommended similar to my channel so what I can do now click on my own video and now we can look at the right side of the screen that’s also an amazing way to find video ideas because What’s Happening Now unlike the homepage uh the videos that are shown here are are directly similar to this video right so and they’re also somewhat trending so yeah let’s just uh look here for inspiration so for example like this channel AI Samsung 7 days ago 30k views let’s see how many how many Subs he has 82k subs which is not bad so like this you to uh sub ratio is definitely not bad so I would also consider like you know if I really was looking for an idea right now I would consider recreating this video and it’s really applicable to any Niche right so I I hope you guys get the point so really let’s say if you’re in a business Niche or you’re in Fitness Niche uh play around with the keywords that you think would do well you know you you would know it better you should know your Niche like or whatever you search for yourself search for that and then maybe you will get some video ideas video formats that way particular niches uh spend some time doing that in the incognito tab and uh you should really see at least like several good video ideas so in this video we are going to be talking about how to determine a successful Niche uh if you’re going to succeed within the niche now what is performing within within your Niche or category now that you have five things written down that you’re knowledgeable about or passionate about and I hope you do going back to the um the little questionnaire I gave you about your own preferences that like what you genuinely like doing and so on and you now have a bunch of potential niches or video ideas which I hope you do have from the previous lesson of the Incognito research method it is time to start your actual research what I would suggest is that you first look at the niches that contain aspects of things you’re knowledgeable or passionate about I know you heard this before you will hear this again because it’s just really that important uh with these niches you want to start so I knew I wanted to create video content around the topic of AI however I didn’t know that right away the first thing I did was to go to YouTube and conduct research to see what kind of videos were trending and I discovered the niche of YouTube education so I saw this 17-year-old kid just popping up with this video it was just you know he had no subs but he got like 300K views at a time in like a week which was crazy for this Niche right so I saw his video exploding and then later on I discovered the AI Niche and attempted to combine the two niches which led me to this video my first video right so I took his idea how to edit viral videos and then and I created how to make viral videos using free AI tools so I repurposed his idea uh right away the the reason I initially even considered this YouTube education nich because at the time I was not a YouTuber obviously but I had backgrounds creating and editing Tik Tok videos so I knew a little bit about editing and I had experience growing Instagram theme pages so I kind of genuinely understood how social media works so it just made complete sense to me and to me it wasn’t like a matter of oh you know if I’m going to grow on YouTube is it even possible POs to me it was like to me it was like a fact yes it’s actually possible just the work has to go in and I know it in fact and I am my own enemy so I just have to get it done type thing so so it just made complete sense to me and it was probably the niche I was you know very knowledgeable about even though I wasn’t out of all the nishes I could have selected is what I’m saying so it’s really crucial to select a niche that you uh like and see yourself so I now I’ll try to break down the process even more so I started to research I began by making a list of the kind of videos I could find ultimately I wanted to focus on AI due to my personal interest and the desire to embrace myself in the niche and naturally learn more about it I discovered that there were four main types of videos that channels were posting about ai ai news AI tools tutorials funny AI generated videos so I’m sure you guys have all seen these videos they kind of just blew up went uh viral so and those that was kind of the market for AI nine months ago when I was starting out now of course it’s changed significantly and the the final one was make money with AI particularly number four came as a real surprise I noticed that there were many channels relatively small focusing on making money online side hustles finance and other typical Guru related topics and surprisingly these channels did exceptionally well when they created videos about AI side hustles AI business ideas or AI YouTube Automation and uh the funny thing is is that I it was almost exactly what I was trying to do with my research how can we make more money by implementing AI into business essentially you know the again about a year ago ch GPT was really hyping it was the trend so I was really U just watching videos on it basically is what I’m trying to say so the next step for you is to make a list of all the kinds of videos or video formats that channels are making within your niche of Interest right so now you have topics of interest you have video ideas hopefully now you should make really particular video ideas so for example how to or my story you know how I became Rich my story type videos or top 10 lists you know top 10 AI tools top 10 cars whatever it is another great thing is I spent 24 hours it could be entertaining it could be serious and you really don’t have to spend 24 hours doing something again we can we can even go from Mr Beast example he it’s a format he uses all the time in fact you know he would spend 24 hours on some island or 50 hours on the ground whatever or I’m sure there is some kind of a video you know like I spent 24 hours building a business you guing my point same thing with I spend 7 days it’s a good format of a video uh really evaluate if your what kind of video formats your Niche has or you know I spent x amount of money to do something so I don’t know I spent a million dollars to buy an island or you know I spent $500 on this AI tool whatever and I did something in an x amount of hours an example like again Mr Beast counting to 100,000 to in like whatever 50 hours uh or or him counting up to a number for 10 hours this is just a list I made of random ideas and for this I would suggest you to go into incognito mode and start searching on YouTube around keywords that are being used in your Niche right so again search the howto wording that’s applicable to your Niche so for now just understand what works what you need to look for do not continue this lesson until you have the list of formats remember and yeah the point I wanted to bring here remember how in this lesson when I had this full list of the uh Channel examples remember how in the lesson with nich examples I broke down at least 20 40 channels and I was just confident I knew who they are I knew what they sell was written twice I knew what they were up to because they are my competition and I study my competition in fact one of the very first things I did when I created my AI Channel I created the first video and then I was like I literally did everything I just wrote here I was like I need some knowledge I need to understand what’s happening I need to understand the market so I literally sat there for a whole day to prove my point that I’m not lying look now to the left side of the screen look at all these people I’m subscribed to 100 over 100 channels all of them are somehow my competition so either they are AI channels or they’re like content creating creation channels of course some are entertaining but for the most part they are AI related so you know I did I did put in the hours to really find all of these people to you know understand what I’m getting into and you really should do the same uh if you’re getting into AI Niche obviously feel free to look at some of the channels you see on the left side if at this point you are still struggling with selecting your Niche maybe this lesson will bring in more clarity Clarity to you right so or at least help you with the overall trajectory your uh decision and selection so yeah what are cpms to begin with so I do want to talk a little bit more about cpms for the people that don’t know CPM stands for cost per milon this is what a companies pay YouTube for every thousand views they get on their ad that are placed in your videos so you all know there are ads before after and sometimes in between of the videos this depends on the length of your video this is how you as a Creator if you’re in the YouTube Partner program can make money with AdSense on YouTube in general YouTube will pay 55 of the C 55% of the CPM this is your RPM Revenue per million so this is how much uh you keep in the end however I’m going to talk about the cpms because they determine your RPM and therefore uh these are the most important also because CPM is the data that is kind of more accessible on the internet right but the way it works is basically you see someone’s CPM and to to figure out how much they make sub ract the uh 45% from it from the number which is YouTube’s cut uh yeah this is uh screenshots from my YouTube Studio from the phone in the YouTube studio phone app by the way I suggest you to download the app this is the only place where you can see this I didn’t really find a place to see this on the computer in the in the web browser version of the uh studio so this uh those metrics they represent the CPM on my channel on the left picture we can see the CPM for the previous uh 365 days so really since this December the 4th uh 2023 and on the right picture we can see the CPM in the previous 90 days so yeah on the right it’s been around $12 on average which is about right so that makes my uh CPM like what I guess roughly at $5 very roughly I mean my RPM is about $5 um but it started out very low actually the picture on the right is not really uh the picture on the left is not that accurate because maybe the first month my actual RPM was like $1 even though it says roughly $5 it was actually like $1 so that was pretty disappointing but it just kept going up ever since also one thing when you get monetized it’s really far from now but at some point when you get monetized maybe you’ll remember this lesson that just don’t get discouraged if your CPM looks very low again I started at $5 and at Peak moments it was hitting $17 per th000 views which I was pocketing $8 per th000 views right so it it only grows uh depending on the nich of course so those uh this is the kind of money that might viral videos have made somewhat viral videos so this is my best performing video by far the uh how to make monetizable faceless videos and it has the RPM of 3.54 as you can see right here so for yeah 374,000 views I got $300 paid and uh yes this is by far my most Banger video and the CPM is $11.3 uh now there’s another video and uh it has the CPM or the RPM of $6 so kind of twice as much as this video does almost and um it it made me $800 for uh for how many I think it has roughly like $800 views I mean I’m sorry 100,000 views roughly 130k views um and this video has almost uh closer to 4 400k views at the time recording so uh what I’m trying to say is you should really try to make longer videos because they ultimately make more money because look this video is 1 hour long and it has the RPM of $6 and this video is 20 minutes long and it has the RPM of $3 the reason it ultimately made more videos because I mean the the reason it made ultimately more money is because it ultimately got more views du but again this this video got four times the views than this video has but it only has two times the money so you know if this video let’s say goes to 400k views eventually it’s going to make roughly $3,200 right whereas at this at the same level of views this video only made $1,300 um so yeah just again project your channel model your channel think about your channel as the channel where you’re going to be able to create very long videos I don’t care if you don’t want to do them it doesn’t matter it’s the game with the sauce right now on YouTube is to create very long videos it’s just how it is uh whether you like it or not just how the market is working right now so that’s what is in demand basically you know until recently you were able to make this selection however uh recently YouTube chang changed that now you cannot choose anymore what type of ads to play but you can still choose where to play place them so here’s how it looks so if I go to my video that’s uh I have this on the in the monetization tab I have this tab add braks and then I choose to um I basically I always click Place automatically because YouTube just knows where to place them where am I going with all this make eight plus minute videos minimum at least minimum no shorter the longer the better the longer the videos the more they get pushed the more more money you make because of the ability to have more ads blades I showed above with u you know $6 RPM versus $3 RPM difference so um the more money YouTube makes because again it does have the opportunity to place more ads and they do want to make more money because it is a business duh uh it’s a win-win-win situation in my humble opinion having longer videos gives you sort of a unfair advantage in this context uh if you don’t believe me go on your homepage and analyze how many 20 plus minute videos you you’re going to see versus how many 4 minute videos you’re going to see and I just hope it proves my point YouTube simply makes more money with your longer videos so it will push them more lol again it is a business it wants to make money we this is capitalism right let’s not sugarcoat it everybody’s here to make money so keep in mind that you should only do this if you can actually keep people watching through those 8 minutes or more or 1 hour right so I’m not just saying you know don’t get me wrong the hour uh the value has to go win yeah because the amount of time people spend watching your video is a key indicator for the YouTube algorithm to decide if it will push your video to a larger audience more on that later uh so it’s better to make a shorter video that gets a lot of views than a longer video with less views because a lot of people decide to stop watching early on um early on in the video right so don’t get me wrong if you really cannot handle making 10-minute video and the best you got is 4 minutes so be it it’s good for a start but it’s not ideal only make long videos if you can pack them with value right sometimes it is also okay to make a video under 8 minutes if it’s absolutely comes down to it or let’s say if it’s a sponsored video you got paid for it another way right that’s also an example that’s cool uh another Pro tip when you get when you just get monetized for one two months don’t even bother and just always select the place automatically right here uh this one so every single time let YouTube take care of it afterwards so you will have some data to work with and maybe make adjustments so I actually want to show you something funny what I used to do myself when I just got monetized it’s going to make complete sense to you in a second so um what I would do is I would go to the review placement and I would pack this thing with ad breakes literally insert ad breakes every 30 seconds right like the the entire video timeline would look like this I mean this is ridiculous first of all think about yourself as a viewer and how many times you as a viewer would go into a long video and you would see ads every minute I doubt that ever happened in reality if you now think about it you probably see an ad regardless every other video right so like you watch a video you see ad in between sometimes you can go uh from video to video without even seeing a single ad so what I’m saying is ultimately value the customers the viewers so they don’t want to ruin their experience with um you know with uh overwhelming them with ads so you know regardless of how many of these things you’re going to place the viewer is going to see one or two anyways so just leave it to YouTube place them automatically or at least manually place them one at the end one in the beginning and maybe one somewhere towards the end so if the people do click off like place them right here you see how I have multiple right here right those are placed manually because that’s kind of the editing stage of the video in this case so if the people watch the video for 30 minutes and now this is like the editing part they probably will not click off anyways so it’s not going to hurt but if I pack the intro with uh ads and they actually happen to play that’s only going to hurt me right so instead of making more money I’ll make less money money because I’ll get less views checklist covering every every single thing we’ve covered so far in the lessons um as well as some questionaries so let’s break it down right so yeah final checklist ask all of these things yourself are you personally interested in the niche you’re potentially choosing do you see yourself doing this Niche for years not year years meant to be for years uh does it somehow fall under the categories of top paying CPM niches or can it be at least related to them somehow in some form 2020 rule can it be implemented do you have can you bring on some leverage to the niche uh also this ratio did you find any channels you know fall under this category how hard are the videos to make is it Mr Beast level of production or can you realistically pump out videos every 2 to 5 days because it’s also essential can you eventually start selling a service a course or a community of some kind where it’s just going to look very organic um which is going to make sense where it’s just where you are not going to be seen as a scammer if not what’s the business affiliate marketing oriented Channel product placement Channel like Fitness you know Sam silik the guy just goes to the gym every day and he could just you know given the fact he has 3 million subscribers he let’s imagine this water is like a sports drink he could be like oh guys yeah by the way I got this cool SP sports drink go in the description and buy it just for that he could make like $10,000 uh just in product fees alone like from the sponsors directly plus Affiliates so this is what I mean right uh doesn’t really all have to be AI tools but um yeah or cooking channels again you could just be cooking something in the kitchen be like oh I bought this knife from here boom couple thousand secured so or in other words if it’s not if it’s not this this really should have been here but will your product if it’s one of those will your product solve a a problem of some kind will actually help people ideally even if you’re if you’re promoting even something here it should also be solving a problem right so if you’re a sports channel you know promote something that Sports people need if you’re a cooking channel there’s a million ways to solve people’s problems in the kitchen I mean uh do you already know something about the niche you’re choosing that’s a very preferable thing otherwise you first have to educate yourself on the niche like I educated myself on the AI Niche and then I went into it uh so yeah I mean it’s possible to really start from zero first educate yourself and then move on into a niche but uh it’s just better it makes more sense to go into a niche where you already have some knowledge about right so uh importance of a sub Nish so instead of just targeting the like Broad business Niche uh go for a sub nishe right like uh I did write it down how to make money with AI content creation or successful AI implementations in small businesses right so this kind of stuff those kind of niches you want to be looking for um it’s it’s going to be much easier to grow that way trust me so next up is first of all okay no no no next up first of all if you can answer yes to all of these questions like if they all every single one of the this these questions make sense right every single one makes sense you can continue with the Nish if not you go back and choose the right Niche I’m just I’m just tell I’m just being honest right so if you let’s say mark this many points but like these don’t don’t really make sense then the niche makes no sense in the long run so once you kind of understand the niche really understand your audience to find out more about who watches your videos create an ideal viewer this will shape your core audience profile put yourself in the shoes of a viewer and answer the following uh yeah again if you want to do that yourself file right here make a copy so age gender where do they live who do they live with occupation salary Hobbies you know things they could enjoy naturally so the pain points uh what pain points do they experience around the sub Niche examples I’m making videos but I get no views I have this expensive camera but it takes rubbish pictures I have no money to start my own business so write these down or write down your own pain points if you’re if you chose as I suggested let’s say if you open your YouTube homepage and you kind of choose the niche you watch yourself you’ll naturally know those pain points actually that’s another reason uh to choose a niche you’re knowledgeable in so uh next one is what outcomes do they want around their subish right so lose 10 pounds a month take a great camera pictures earn 2K a month with your own business so basically find solutions for the pain points is what I’m trying to say uh what other channels does this audience follow like I mentioned previously I’ve analyzed my competition I have an autistic ridiculously long list of my competitors you should have one as well so at the the very least you need 10 of them but really minimum of 30 if not 50 if not more really the more the better um yeah list them all here or better on just create a brand new YouTube channel or a separate YouTube channel just and just subscribe to all of them so your channel is kind of configured for that particular Niche already so what are the best performing videos on these channels as well so after you have the whole list of your competitors you can list their best performing videos and after you do all of that you already have like so much data to work with it’s all of a sudden going to be like so much more clear what to make videos about uh then uh here is a bonus part here comes the AI what how to do all that with AI so first of all if you haven’t used my link to VQ trust me like I’m not upselling you right now it’s one of those you will end up buying and if you do consider using my link that way you can use it for for essentially for free for $1 for the first uh 30 days so you can save them some money that way but what we can do now is we can navigate to the AI coach on the left here once you create your account so now I have this these couple of questions we can also ask Ai and it can provide us with answers let’s not forget about the fact that AI exists so uh yeah let’s ask this first question right so what are the typical pain points of an audien is interested in let’s say business I’ll be I’ll keep on using business because it’s kind of applicable to my own channel so and the the way AI col works the advanced one is it is connected to your channel and it uses actual like data like your data literally so it gives you the best possible answer yeah so it’s asking for for your permission yes so now I’m just going to think about the data of uh my channel so here we go target audience your channel attracts viewers primarily in the age of group of 18 to 34 significant percentage falling in in this age range they’re interested in AI tips tricks strategies and blah blah blah uh they’re looking for practical guidance and actionable insights to apply their own business ventures to better cater to your target audience consider creating content that addresses their specific challenges and provides step-by-step instructions on implementing AI in their businesses so and and now it’s just giving me title ideas of course if you’re starting out fresh if you have no channel to connect I think you can start off with on with in the basic chat and ask him the same question and it’s going to give you a more of a generic question right so because it still it yet doesn’t have the data to work with as you build your channel and that which you then connect later on it’s just going to give you super personalized uh advices and liter like title ideas which is quite crazy so yeah lack of knowledge on how to start a grow a business and those are cool ideas and you can Implement those with uh you know any Niche so again what are typical demographics of a business YouTube channel oh that has to be asked in advanced mode okay let’s uh do that so again it’s giving me the age the gender educational background geographical uh background right so thankfully most of my audience is for the most part is from us UK Canada Australia so they with the highest bu power which is what what you want to have uh and I think you get the point it’s really a great tool to do some research so the link to it is going to be right here and in the Google Doc as well as the Google Doc itself is going to be here uh but with that being so in this lesson in this uh module we are going to be talking about video topics first of all search based videos so in general you have two types of videos browse videos and search videos uh search and browse are two very different kinds of videos search videos are as the term States videos that specifically uh people search for in the YouTube search bar uh another way is that people search for a topic on Google and the video could be recommended it as a result so the the ultimate example everyone uses for these kinds of videos is the how to tie a tie video this is something a lot of people deliberately search for in the YouTube search bar and therefore this is the ultimate example for a search based video so as you can see right here so obviously there is also browse uh based videos AKA suggested type videos on the other side of the coin you have browse videos right uh these are the videos YouTube suggests to you mostly on the homepage and trending sections videos like the videos Mr be beasts Mr Beast produces and are a great example for this kinds of videos you wouldn’t normally search for I survived 50 hours in Antarctica or one $1 versus million dooll hotel room these videos are mostly rely on going viral now I have to do remark of course Mr Beast is an exceptional guy so he popularized these videos or people just want to rewatch them again right so don’t take me literally on that but you know what I’m saying like ridiculous video ideas they just appear in your feed and you watch them but we’ll get back to it later so in this video we’re going to be talking about search based videos so here they are uh what should you take into account when making search videos so both type of videos have pros and cons right with search videos the tricky part is to find keywords that you can rank for with your video this means that you need to be able to rank high in the search results when someone searches for a certain keyword if you would make a video about how to tie a tie the chances are slim to none that people will will ever never find your video because there are already a lot of videos on this topic and the number one video I get when searching that keyword is 10 years old and has over 50 million views so you’re never going to beat this video what I’m also I guess what I was also trying to say here is that this video the more time goes by the more views it accumulates you might create the same exact video you can create a better video but if it’s still going to rank higher it’s still always going to ultimately have a lot of views more more views right so it’s going to have more Authority and I mean if someone is going to you know so that with that said people will click on that video first and so if they just watched a two-minute video on how to tie a tie how hard is it what are the chances they’ll continue watching these videos you know what I mean like and there’s already a lot of copies for such videos so that’s something to keep in mind it’s really hard but on the other hand this is also immediately the pro of search if you do find a keyword that has a little competition with search volume you will stay there for many years to come and you will get a very steady flow of views and therefore income I mean I mean honestly what I’m trying to also say here what I would apply this Niche for is something very modern very new and something that will be trending AI would be an amazing um guess Niche obviously AI related tutorials uh the downside is that this is a long-term game and a lot a lot of high searched uh keywords are already taken therefore it is more a guessing game which keywords will grow in the future you’ll have to make a lot of simple tutorial videos on all all sorts of keywords and all combined can uh all combined can make you a lot of money that’s the reason why you don’t have to pick a niche with this method people won’t be subscribing to your channel this is because they’re looking at your video for a onetime solution that’s why search based channels often have thousands of simple videos for instance this channel called a Apple guy this person has almost 5,000 videos and only 37 subscribers I’m sorry uh 37k subscribers for 5,000 vide like it’s insane for comparison I think I currently have uh 70 video posted in total yeah 70 videos and I have 67k subscribers again he has um 5K videos 5.5k and 37k subscribers so yeah but anyway uh that’s what he’s doing so if I just zoom in he’s creating these like simple one to five minute videos like rotated picture uh recovered deleted contacts like create Apple ID right so type of videos you really would search up once in your life and once you really watch it you kind of never really need to watch this video again because well how many times you realistically need to learn the skill of for example uh deactivate viting your Facebook account you learn it once that’s okay you remember it by the way now is the time if you have not yet this is by far the most useful AI tool that’s really this tool will give you Advantage with uh ranking your videos in Search terms because it literally tells you what keywords to use how they ranking so to prove my point we’ll of course get into vid IQ later on but I just really it’s the one tool I want you to have from day one because it’s something I had from day one they literally have this section called where is it bro keyword is right here and like okay it’s showing me my keywords you know I can look up like YouTube automation it’s kind of my Niche currently right so it’s showing up this keyword analysis similar keywords so they’re just saying not using it is not having the all of the advantage which is which is not smart in business so anyway these videos are very easy to make and therefore Outsource on top of that when one ranks when one ranks it will generate money for a very long time and these videos get at best only a couple of thousand views however because there are so many and they rank for a long time this is a very nice business model so in Social blade you can see that this channel gets over 1 million uh views monthly uh my estimation is is that this channel is making somewhere between 5K to 10K monthly despite this uh number because he most definitely has some kind of affiliate links to some of these apps and um it could just be wrong but also I think I forgot something I think yeah I was these ones I was sorting by popular as well so I can just get myself out the way for now or this thing so as you can see another perk of the IQ is that you can see the views right so you see the views right now and that you see this uh vph it’s that the video is still trending vph stands for views per hour that’s something that viq offers as well it’s a plugin built in right here in the Google Chrome only available to paid users that’s literally how I analyze my competition and as you can see this channel so another thing I was the point I was trying to make that the new videos let’s say you know all these hours ago they get like 10 30 40 views which is ridiculous again for the channel his size but the videos he posted 9 months ago you know a year ago 11 months ago they all get hundreds of thousands of views so it’s again a long-term play it’s like investment based Channel you really you know you your game of investing your time somewhere that’s kind of the game with this channel so yeah overall the pros and cons for this type of Niche videos cons obviously doing research is difficult again VI IQ offers um you know makes it easier for you getting monetized takes relatively long because the videos take a while to rank in the search results uh it’ll take a while before you have enough views that rank for um for you to make serious money Pros the videos are easy to make because they are short tutorial videos and therefore also easy to Outsource even if you don’t want to Outsource it trust me like these videos are 1 to 5 minutes long and once you make like you know he’s made 5K videos guarantee you once you make like yourself at least 10 15 20 of these videos you’ll get so good I’m sure he makes some of them in bulk as well so let’s say he can spend one day a making these videos and um uploads them all at once for like a month just ahead edits them at once in bulk you know creates because if I take a closer look as well the thumbnail is literally same background same text he just applies the different elements he changes up the text like I guarantee you it’s all made in bulk and um so it’s it’s kind of convenient it has Advantage I didn’t write down um or obviously you can just Outsource it but I kind of don’t see the point of Outsourcing if you’re someone watching this course and you’re like a straight up businessman already you’re like established right you and you can drop like $1 to $3,000 per month like it’s it ain’t nothing of course you can you know attempt to run such a channel and in fact if you are someone like that you can attempt to run multiple channels from day one with the information I’m giving you and Outsource a lot of it Outsourcing will be taught significantly later uh later on so and so yeah going back to it uh when you rank a video you’ll get a consistent income of views and therefore money and your videos in general will keep getting views for a longer period of time than browse videos like I said this will make sense um in the future lessons but yeah if we go back to social blade we can see that his views are really consistent they’re just only climbing up and yeah so anyway that’s for the search videos now we’re moving on to the browser so now we’re going to be talking about browse videos so uh what should you take into the account when making browse videos so this is what I’m doing mostly myself with a guy browse videos get mostly most of their traffic from the homepage trending and explore sections of YouTube so these videos are getting posted out by YouTube itself as I said before the videos that Mr Beast makes are great examples these ones so are my videos so uh nobody’s going to search for this exact stuff right like now of course there is this trend there’s this weird demand for both my videos and the Mr Beast videos because we not just us but like when the channel popularizes certain type of videos that they actually get searched for the most part they rely on being clicked on and they really rely on the viral potential and to be pushed on YouTube so of course browse videos also have its pros and cons the tricky part about browse videos is the fact that you need to make something that has the potential to go viral and it is not easy to explain why some videos do go viral and other videos don’t it really depends on the small things you’re able to trigger within people to watch your videos of course I do have some great tips for you that is that I also use in my videos and we’ll look out to that later in this chapter so the other thing is that you fully rely on the YouTube algorithm to push out your video and the YouTube algorithm is constantly changing and nobody even even YouTube yes that is actually true knows exactly how it works so it is hard to say for sure if a video will go viral or not in contrast to search videos kind of predictable again thanks to vid IQ you know because literally you have data to work with because when you find a topic with no competition that has search volume you are guaranteed going to get views right with browse video there’s a little bit of luck involved in other words actually whenever you use the word algorithm always replace it with the word people so it’s really not about the algorithm it’s about what people want to watch you know you know so the pr of browse videos is that you can grow extremely quickly like I did myself um so while with search you will have to wait months before you have enough videos that rank to even be monetized let alone make it considerable amount of money and with search you really have to focus on getting a few hundred 2,000 views uh on a few hundred of thousands of videos while with browse videos you can get away with hundreds of thousands to millions of views in just a few videos as quickly as the views of a brows video rise as quickly as they stop so other words it goes like this and then it goes like this not often but we’re going to get back to it like in a second so when YouTube decides that your video is done the views could literally Flatline because it won’t be shown anymore in the homepage trending and explore sections of YouTube and therefore nobody’s going uh to get exposed to your video anymore so a great example of this is my at that for a very long time this was my best performing video my most popular video the uh how to make vile history shorts and um yeah at the time let’s say couple months ago from like October 2023 up until maybe February 2024 the AI uh shorts were trending hard people are still making videos on them but now this particular sub Nish of AI tutorials content creation is so so saturated so it’s borderline impossible to rank it’s as you can see this video it took off I think I have it opened somewhere I published it in November 2023 right in fact this was the video that brought my channel traction until this video I was really getting like you know my video would get like two 4,000 views and that would just it would flatten out I remember this video did did 10K views in the first day and then it just kept on going it reached about 200,000 views and then it just I mean it still gets views right 2 50 views per 48 hours but it’s it’s kind of flat right so and if I look at the income also it was remember how I told you CPM grows um gradually it still has $1 RPM right side you can see that it has uh $1 RPM still so really technically it should have gotten like you know if I had my current if it had my current RPM this would really be like $800 roughly so yeah anyway that’s how brows videos work they just take off if you’re lucky they do most of their views they kind of Hit the view cap I would say that’s about the view cap for AI videos like 240 you know 200k to about a million I just haven’t hit the million yet myself but that’s kind of the range so uh going back to this so uh what are the cons browse videos if we if we’re going to sum it up there is no real straightforward method to creating viral videos as there is to doing in uh for instance keyword research you have to rely on the YouTube algorithm as well as your own creativity essentially to push your videos and when you get a viral video you will get a big spike in views and the amount of videos could die as quickly as it spiked it’s also psychological game like you know at the time it really Hit me hard first of all I was like so excited about these views but when they stopped it was messing with me so now I don’t care really but when it happens to you it’s it’s just going to mess with you so uh you can grow very fast and therefore get monetized very quickly that again that’s the video that got me monetized I was really struggling to hit those requirements and watch hours and then this video within you know let’s say I think at the time of publishing this video I had like 2K watch hours accumulated so far and I had like two more remaining for the you know to hit the thresholds and it was really coming hard to me and it took me several months to get to that initial 2K and then this video fulfilled the remaining 2K watch hours in like 2 weeks or so right so that’s the pros so when you have found the viral content idea or format it is easy to make spin-offs you can achieve much greater results in terms of money that than uh with search so my channel fully focuses on browse videos Almost I’ll tell you in a minute why I put the almost in there I deliberately choose to go for browse videos because I wanted to get my channel monetized quickly and in my opinion browse videos are more fun to make there were also multiple examples of videos that went viral within the AI Niche so I noticed that you can go viral with AI topics so how do you come up with viral video ideas well like I said it’s not as straightforward as doing keyword research however there are definitely a few tricks I can give you that also work great for me but first you need to know the two most important requirements a viral video needs to meet a viral video needs to speak to a broad Niche for a video to go viral it it needs to be seen and liked not the little thumbs up but uh it needs to be liked by a large group of people potentially it has to be potentially liked and you know what I mean like it has to resonate with a large amount of people is what I’m trying to say probably a little bigger than the group that is normally within your Niche therefore the video cannot be too niched down uh for instance I’m interested in affiliate marketing myself like in general however this is a topic not many people know of or have the same interest as me that’s why videos about these kind of topics normally do not do as good as for instance videos about faceless YouTube channels or simply making money online because essentially affiliate marketing is is making money online but it is a sub niche of making money online and making money online is a major Niche right so affiliate marketing is too Niche down like I just said so how do you know if something is too Niche down well there need to be at least multiple videos with more than 1 million views for your topic but yet again easier said than done so yeah these are the examples of videoos that were like trending and gave me the confidence that this Niche is like really big at the time when I was analyzing them maybe they each had like just over a million views of course as you can see they’re still trending by the way so this proves my point it’s hard to say how many of these videos there need to be because if you search for affiliate marketing and set the results by view count there are about 18 videos short it’s not included with more than a million views that rank for that topic and if you search for faceless YouTube channel there are also 18 videos that rank for that topic how about however the topic faceless YouTube channel is only a thing since maybe 2 3 years and affiliate marketing is already around since 8 1989 right so that’s why in this case the topic faceless YouTube channel is way more popular than affiliate marketing I hope it makes sense so it took this Niche to get these views in about 2 three years and you know in this many years this Niche is you know the niche of affiliate marketing is still not getting traction so as of March of 2023 YouTube made a new monetization program for YouTube shorts that’s why topics about how to make uh YouTube shorts are extremely popular so I noticed that videos about YouTube shorts or faceless YouTube channels in combination with AI were doing extremely well uh mostly based on the following examples so again this video at the top really took off and you can see copycat below it also this video with this girl she also really set this trend also this video at the bottom was a trend set so these are just some examples and uh yeah these videos all went extremely viral and were all posted Within a uh 3mon period and keep in mind that these weren’t even the only ones so I knew that if I made a good video about the topics uh faceless YouTube channel Ai and YouTube shorts it had great potential to go viral however at first my first viral video on how I make historical shorts wasn’t actually a video on how I made viral YouTube shorts this method is only one of the methods I discovered most channels use I didn’t personally make these shorts go viral however I still used this loud and big word in my title therefore it had more potential to go viral so this is definitely something you need to keep in mind yeah as you can see all of my most popular videos they all have this big fat word in the title either they’re super short and informative like how I monetized faceless Channel or you know monetizable viral you know business full course wisdom shorts full YouTube shorts course I think you get the point the second thing is that you need to strike curiosity and this is definitely one of the most important parts to make a video to go viral so back to my video about how I made viral historical shorts I didn’t actually grow the channels with these kind of shorts and I didn’t make them go viral like myself personally but I knew the channels that did so in a matter of a few weeks or months and if I wanted to I’d be able to repeat this process like in the videos I would actually always show example channels that did so like I would always prove my point with real data right so it’s just again it’s not something I chose to spend it’s not something I chose to spend my time on now you tell me what would make people more curious so uh how to make historical YouTube shorts using AI $900 a day or how to make a viral historical shorts um using AI this this I think this one let me just put it like this I think it makes a difference right if you can just look at it so yeah it’s quite obvious so the way you deliver your video is crucial and there’s something I don’t want to mention which I’ll be discussing more in depth later on in the course so I think it’s quite obvious the way you deliver your video is crucial and there is something I don’t want to I do want to mention uh which I’ll be discussing more in depth later on in the course but uh long story short clickbait is not a bad thing you just need to use it in the right way and deliver and sometimes sometimes even overd deliver your clickbait to exceed your expectations so if you H my video like this video uh where is it yeah this video right here if you have watched it before and uh tried out this method for yourself you’ll probably notice this is not going to take this is going to take months to get monetized and to get that income level of $900 a day it’s possible to get to that level but you know the the info and video and the method is so good that it’s okay to make it sound a little better than it actually is like again I was not lying about this income but on the other hand I didn’t really make it clear enough that it’s just going to take a long time to get to that level but just like anything else on YouTube even my channel took me 6 months to get to the to the level where I was making like $10 a day right so the most important part is that you deliver on the promise and the promise in that video is uh I’m going to teach you how you can make these shorts with a which I delivered all

    right now let me show you three tricks that you can use to come up yourself with viral video ideas and topics now you know the two most important requirements a viral video idea needs to meet now what are some methods on how you can come up with them so there are three ways that really help me to come up with these uh viral topics three methods so this is uh method number one so make it sound too good to be true the first method is you simply start with writing titles for videos within your Niche that just sound too good to be true so to do this I would suggest you to dive deep into your Niche on YouTube and look for video titles that are performing well as inspiration then you simply start writing alternative titles for the most crazy but interesting videos you can come up with and don’t think about if you can make the video uh a reality or not just go crazy and come up with these too good to be true video ideas so this is also why it helps when you’re passionate about your Niche and knowledgeable about your Niche like I said before many times previous lessons because then you could just as well be your own target audience you just kind of know what works what you would click on that so that way you could uh try and U come up with titles for videos that you would instantly click on and keep in mind uh you know don’t bother if it’s feasible for you just write them down for example for my own Niche how to make $100,000 a month with AI I created an entire faceless YouTube channel with AI in only 10 minutes I asked Chad GPT to make me a video and it went viral I’m making this amount of money a month with this AI side hustle income proof how to make viral historical YouTube shorts using AI $900 a day so start with the videos you can actually make right so after you made this list you’re going to figure out how you can make the videos a reality most likely you’ll be able to make a video for a few of the titles you’re going to start to look for the titles of videos you could actually make a video about with your own skills so for instance for me it could be I create created an entire faceless YouTube channel with AI in only 10 minutes or the this title and maybe you’re asking yourself how would you be able to create an entire faceless YouTube channel with AI in only 10 minutes well nobody said you had to make a highquality faceless YouTube channel so maybe you’ll have to make the video a little bit more funny instead of a real valuable one and I could for instance make it a challenge and uh what is the fastest way someone can create a and complete a faceless YouTube channel right ask Chad GPT to come up with a name make your logo and banner at Leonardo Ai and make um and use an and uh a AI video program like video which I feature in my videos to make your first video it’s where you literally just type in a sentence and it creates a video for you the video is so so and it really can be used in specific cases but that’s what I’m saying so be creative but make sure you are able to deliver on the promise you’re setting um you’re setting in your title however also be fair with the audience that such video is kind of garbage and wouldn’t perform like I mean you know we’re making a face this YouTube channel in 10 minutes it’s going to be garbage so do say that but at the end of the video Don’t say that right away of course hi editing me here U so I just wanted to clarify something by no means did I encourage you just now or by no means did I provide you a viral formula for a the viral video that’s not the case you will you know just don’t do that don’t do literally what I said I was just proving a point if you’re click baiting someone you kind of deliver on the promise but the product itself is kind of garbage just make sure to verify that clarify that always with the viewers your honesty will go a long way so try to think outside the box you know now the fun part begins so for the titles you’re not able to make a video for right away with your own skills or knowledge you want to start thinking outside the box and there are a lot of formats creators use to make videos with big claims even if they have not achieved or done U them the sales and every Niche has their own formats for this so I would suggest you to look at the list you made in the research stage of the pick and Nish chapter and try to look for video formats people are using within your Niche so what big claims are creators making that look too good to be true how are creators luring viewers in uh with their titles and thumbnails and how are they still able to make a video about it that delivers on the promise so let me give you some examples for the making money online and YouTube Creator Niche so the first title I wrote down was how to make $100,000 a month with AI right here so well I sadly haven’t made $100,000 a month with AI just yet but I could uh I could interview someone who has and I’m sure there is many people who have right this would definitely be a great video this is a method that is being used by a lot of creators for instance in this video made by snej NOS with 2.6 million views in one year in this video he’s interviewed Mamba FX a 22-year-old entrepreneur who makes $100,000 per day with Forex Trading however what if you don’t know someone who’s making 100K a month with AI which is probably the case then you could for instance also simply analyze someone or a company who is making 100K a month with AI and figure out how they are achieving this if you try to give answers to questions like what is this person or company doing and what lessons can you give the viewers with this analysis I promise you that if you do this the right way provide value to the viewers and make a good quality video you will get thousands of views because this way you will still deliver on the promise of the video take a look at these examples essentially you got to make a documentary that’s what I’m saying so in this video Tyler fleschman fman the Creator of this video explains the importance of creating the perfect thumbnail for YouTube videos by analyzing the thumbnails of a very popular YouTuber named Ryan tram so you know Ryan tram has done kind of all the work he has 4.8 million subscribers he has millions if not billions of views by now and um yeah he so he knows how to do that and then he just analyzed his work and he got himself 1.7 million views on a 26k channel which is quite insane or this video made by Patty Galloway in this video Patty is analyzing a YouTuber called Beluga who makes videos about Discord conversations and now he has used a clever strategy to build up a Channel with 4 million subscribers in only 3 months patting himself with 500k he got 5 million views doing this strategy so again every Niche has their own tricks and video formats so take a look at your list and analyze the tip the type of tricks and formats creators within your Niche use then try and incorporate those into your own videos this method is based on you making videos or topics on topics that are currently trending the beauty of this method is that these topics don’t have to have anything in common with your Niche there is always a way to make it work together let me explain so Trend hacking examples the most recent examples of trend hacking so uh let’s take a look at this channel AI Telly he has uh 500k subscribers 580 and so this is an educational Channel which mainly focuses on military equipment and the engineering behind it uh this channel in general is getting somewhere around 200,000 views to 1 million views on their videos sometimes even less uh I think there was a video somewhere some are getting like 60k views I saw yeah this one 60k views 100K views right so I mean it’s still quite good for channel their size however when they make something that’s related to politics and hot topics like the war in Ukraine which is a much bigger topic they got instantly 1.5 million views in 2 months and it’s still trending in this 3x represents that the video got three times the Channel’s size like three times the Channel’s average view count within the two month span another example is the tragic accident with the Titan Submarine by Ocean Gate after this accident all of a sudden a lot of creators are making uh videos about Ocean Gate submarine or submarines in general Tech channels story channels everyone you name it and every every single one of the videos are getting thousands if not millions of views it was a while ago but still it’s a good example and uh AI Telly also made a video about this and it’s Curr it currently has 16 million views in only 10 months and it’s their highest viewed video by far you can see it right here so and one of the most welln examples is the most popular video from Mr Beast with over 600 million views by the way this guy is insane and this video is about the squid game series in real life for those who don’t remember in 2021 squid game series was extremely so Mr Beast decided to make a video about the squid game in real life that’s a very clear example probably the best example if Squid game was currently trending I could for instance make a video like I let AI make an alternative plot to squid game shocking results or squid game but AI generated right so how do you find these [Music] topics but it is the uh there is the so-called Tik Tok burner account method so create a new account on Tik Tok and it’s very similar to what I showed you with incognito mode on YouTube you just create a new account and then you type in the hashtags or the keywords of your Niche business finance whatever that is fashion Fitness and you type in that word and then you scroll the videos and then you like the videos a lot like every single one that resonates with you and it’s relevant to the topic then you comment as well and then you refresh the homeage do that again and again and eventually on the homepage you’re going to see only the videos that are showing up for your Niche and then you you can also apply the same methods you can find the small channels small accounts that are doing big views and that’s where you can also get ideas for example for YouTube so for instance uh let’s continue for instance I did a tutorial video on how to make a certain type of videos that was really trending on Instagram I’m talking about these simple motivational style short form videos that’s the tutorial right here and my and my viewers are 90 90% males between 80 and 35 which is about the same target audience as these Instagram videos I have so I knew the chance was relatively high that my audience seen these videos and were interested in a tutorial on how to make these videos yeah and so as a result this video of mine accumulated uh these views in 10 weeks not only that so what happened is I saw these type of videos on Instagram and I I saw them and on YouTube shorts as well and I typed in on on YouTube motivational shorts because it’s what they classify as and I saw actually many tutorials on YouTube as well from AI channels but they were all making shitty tutorials I really saw an opportunity for myself to create this video but make it better right but the initial idea in my head it came from me scrolling on Instagram and YouTube shorts searching for topics right so like I was searching for shorts that I would create I hope that makes [Music] sense now let’s cover the third and the last method of this topic so for the last method that I’m going to give you something that’s probably not many creators will suggest because this is of course not something that you can be very proud of however when executed the right way definitely something worth looking at um so the third and probably the easiest way is to Simply copy other channels viral videos copy and model what has worked already but really I really mean it is that I don’t recommend that you know viewers discretion advised remove the kids from the screen type like this is weird entering the dirty games right now okay so before I will explain this in further details I don’t mean literally copying someone’s video it’s more uh that you need to let yourself get heavily inspired by one in other words or furthermore in fact if you copy someone’s video Harden or like if you copy someone’s script for example word for word if you literally copy paste someone’s script which I see across YouTube or specifically across AI channels because you know naturally when you’re a human and you copy a human’s script and then you verbally remake their script you’re still naturally going to talk in your own language but what I see with AI channels I mean it’s so easy to just copy someone’s script paste it into the AI voice over and produce your video that way people don’t even bother its paraphrase that can lead you to a copyright strike another thing do not ever copy someone’s thumbnail like I literally mean you know I’ve seen people in fact copy pasting my thumbnail would literally do this download the picture and upload my thumbnail as their thumbnail and fact I have issued copyright strikes for this I want to show you so if as a mon every monetized Creator can go to the copyright section uh submit removal requests and uh look I’ve banned at the bottom right yeah you can see I have issued strikes for over uh four exactly 57 videos so what I’m trying to say here is if you steal you steal like an artist now here is the rules to the game of stealing like an artist so what do you need to know so if you’re a thinking of using this method you will need to take a few things into account the most important thing is that it’s all about timing because uh this method is probably one of the most used methods in the YouTube game you have to preferably be the first one to copy a video when it goes viral therefore the challenging part is uh that you have to be quick and you need to be able to recognize a viral video even before it goes viral another I’ll obviously in a second explain to you what I mean by all that but if I if I go to my channel there is a particular video I did with this strategy right here this reupload viral shorts I got 40K views with this video from a channel who did 10K his maximum views with this video were like 20K I believe views but he was such a small Channel he had like 500 subs and he he did 20K views in like a week I was like this is the one I copied it and I got more views than he did so and at the time I still myself maybe I had like 10K so for me it was massive I actually saw this happen to my videos and videos of others a lot like you know every everybody does it that’s the game of YouTube probably in fact across the three method three methods I’ve mentioned you know those methods take effort you got to sit there search on Google got to do this is still kind of like complicated this is I mean it still takes effort but not as much effort I so far I use this method myself with great success the thing is with this method is that the chance of your video going extremely viral 1 million plus views is very low because the video You’re based you’re basing your video on is already getting traction and therefore people have probably already seen that one and I have a feeling YouTube recognizes these kind of videos pushes the original one always uh harder than the rest so let me give you uh some examples like I already shown this girl a lot in the course so far she I think she was the first one to really come up with this video concept one year ago 1.5 million views and then 11 months ago he copied 11 I mean 1 million views and then this guy copied 11 months ago 20K views so not nearly as much as you can see this video is still being copied by huge channels 1 month ago 100K views he got 100K views because he has 600 Subs this guy n N9 mon months ago 100K views 200k subs and as you can clearly see the copied videos uh definitely get less views but still a very decent amount and the beauty is that all these channels are very small channels here you can also quite obviously see that the quicker you are the more views you genuinely are going to get again it’s a market it’s a supply and demand you recognize high demand for a particular topic you move move fast it’s business so how do you spot vile videos as quickly as possible so how do you do that how do you spot them because that’s what you want this is actually very easy so you have made your list of your competitors in the pick andish chapter I hope you have because as we move on into in the course you’re really going to be constantly referring back you know you sort of got to be doing homework after each lesson so yeah now open this list and what do you want to do is to establish a baseline of views for these channels for their regular performing videos so how many views are the regular performing videos of the channels within your Niche getting in general these do not include the real viral ones that all of a sudden get way more views than usual and even better how many views is a specific Channel getting on their regular performing videos after for instance 2 days or a week after uploading I would suggest you make a separate YouTube channel And subscribe to all competitors within your Niche I I think that’s something you should have already done then make an Excel or Google sheet document with all your competitors in one column in the next column you want to place the B the Baseline of views these channels are getting on average all right so just make a list make a summary look at it look at it it’s like just pure business analytics not like some magic and again make sure to not include the real viral videos so you know just include the average videos otherwise you will get a distorted image of the average basically you will not be able to clearly see the performance of the regular videos then you want to Simply check every couple of days if these channels new videos are are going over that Baseline if so you need to act quickly and make a similar video like I just mentioned moments ago whenever I recognized this video the the channel I took this video from I was subscribed to the channel because it’s my competition in fact this his his popped up in my homepage and I moved like within literally I saw his video within 10 hours I was already in the process of uploading my own video like I didn’t think on it I didn’t I wasn’t like oh should I remake it I got to action immediately [Music] so the importance of a good script now you have your video ideas ready I hope you do I hope you you truly do your homework by now you should have like a whole package of information you should have information of of your own preferences and the pain points and the competitors and and the video formats and and much more stuff if you really don’t have all of that you should really go back to the beginning rewatch everything and collect the data as I tell you to it’s crucial otherwise I don’t know why you’re watching this so anyway now is the time to start with the script writing in this chapter I’m going to give you all the tricks I am incorporating into my own scripts uh these tricks are mainly focused on keeping the viewer retention High because that should be the main focus on writing a script and editing a video keep the viewers to watch your video for for as long as possible now this sentence may sound very simple but in that sentence I probably laid out the ultimate game of YouTube no matter what your Niche is what you’re creating you need to keep them watching your video for as long as possible that that’s what it is really so this is an extremely important metric for the YouTube algorithm to decide if it’ll push your video further so I will break the script writing process down in three parts the hook the middle part and the outro so but first it is important to know that you have to see YouTube as a transaction again like I said before like a business so um what is this transaction you know what does it mean so you trade people your video for their time right and the time is time is the most precious asset we have in our lives and and their time is extremely valuable for you because firstly like I said the longer people watch your video the more likely it is going to be pushed out by the YouTube algorithm so secondly the longer people spend watching your videos the more ads they’re going to watch and the more ad Revenue you are going to get you will always have to ask yourself how can I keep my viewers hooked for as long as possible and there are of course some tricks to keep viers hooked it all starts with the value you provide and the value with you YouTube videos is mostly information and entertainment so people either watch YouTube to learn something or they watch YouTube to be entertained and of course this can also be both I I really try to combine the both by the way in my videos because AI tutorials it’s most definitely on the you know educational side but I really try to include the entertaining side as well like I mentioned in the pick and Nish chapter the best channels are combining this so uh when you are writing your script you will have to always keep in mind what the value is that you’re going to bring you’re going to bring with your video in exchange for the viewers time think about it let that sink in they are by clicking on your video they are ENT trusting in you that you will infect for the next whatever you know for the next however long the video is for the next couple of minutes you’re going to be the person to entertain them give them emotions right trigger emotions win so we’re going to focus again on viral videos because these scripts are more difficult to write than search videos because search videos are always simple informational videos where you simply provide a solution to a problem and therefore you will want to get straight to the point on top of that if if we’re going back to the video methods how to obtain methods the stealing videos right remember I told you how to steal like an artist and is very like it’s the best applicable for the search videos I don’t think I mentioned it I really want to um you know you just find the most popular search videos and you copy them it’s very simple but um these videos are never for entertainment and don’t need many retention tricks the advantage is that people already have a clear expectation of your video right nobody randomly clicks on how to delete an Instagram account video uh you simply walk uh people through the process explaining the steps in the most clear way as possible and you’re good if you do this as concise as possible you don’t waste the viewers time retentional will always be relatively High um however for browse videos this works slightly different so enough of blah blah blah let’s start with the most important part the hook of the video I’ll see you in the next one during this module in this set which is the hook uh I mean without the great hook without understanding what a hook is without understanding all of this it’s like the backbone of any video show me a viral video a single viral video that didn’t have a strong hook let’s say a single viral video that had a weak hook and a strong middle part and the ending there is no such video there are viral videos maybe with strong hooks and weak endings because if the if the hook is strong enough it doesn’t I mean it matters about the ending also matters but the hooks matter matters more so this one you watch with your full attent you analyze every single thing I say because it’s just crucial so now let’s talk about the um middle part so uh the middle part of the script the middle part strongly depends on the type of video you’re going to make however there are a few things I would suggest to incorporate all videos you want to focus mainly on the audience retention uh less is more so you really want to give your viewers the least amount of uh reason to stop watching your video so therefore your script needs to go uh needs to have a good flow and you need to keep people hooked and in this case less is definitely more so you want to make your videos as concise as as possible even though I said yeah like I said previously you want to make them as long as possible but at the same time there has to be no fluff at all so don’t don’t not include unnecessary information it’s super important I’m I’m actually always even leaving information out if I have to I’m only explaining the very most important things because if I really want to explain everything in detail it’ll probably take too long and I will lose my viewers interest so if you’re doubting something um should or should not be in video take it out well however it’s really not crucial what I meant here is if you got the if again if again if you got the knowledge to back it up the length of the video like the previous my two previous videos they’re hour long each and this one has done 40K views so far this one is but I mean it’s one of 10 in the trending you know it’s all performing every single video by far so it’s safe to say is going to keep on this Dynamics but that’s only because every single second of this video is packed with value I removed all the pause just you know I made sure they’re really worth watching Until the End right so that’s the game uh anyway so fastpaced uh this is also very important mainly for more entertainment focused videos so for entertainment videos in size isn’t really the right word but you need to make them fast-paced however again take a look at the videos of Mr Beast these videos are edited in an extremely fast pace and there are almost never any silences therefore the viewer is constantly getting simulated the viewers are never uh the videos are never boring the result is that people are less likely to click away this is also something you’ll probably want to incorporate into your videos of course if you’re making for instance a documentary style uh video the pace will probably be a bit slower and the pacing is also something you will need to adjust mainly with your editing to prove this point quite literally if we go back to the analytics that we just we were just here in the last lesson but going back to this particular video uh when I mentioned the removing pauses if you’re curious you can actually go to my channel and let’s say click on these videos and you will find out that all of these videos they had posit right so the voice over would AI voiceover is very similar to human voice over I’m talking right now but I’m naturally taking pauses right breathe air and whatnot and so um there were no pauses whatsoever I removed them all and moving forward every single video of mine has no pauses that’s also why they’re performing better now again you can also like I encourage you here uh go to Mr BEAST’s videos and just analyze if there is like at least two seconds where there is silence and that’s the reason I’m mentioning it the reason I’m mentioning it is because it’s one of the most uh common mistakes see across many channels people just people are lazy I mean I mean removing silences and editing takes a lot of effort that’s why it’s crucial trust me so um my workflow now let me walk you through my workflow this is something where chpt comes in very handy I never use chpt to write my scripts from scratch and I would strongly advise you to never use it to write scripts from scratch because it’s it’s terrible at it however I do use so first of all Step One is obviously you need the idea using whatever method you want to use if you want to copy someone or if you want to come up with the idea or if you want to twist someone someone’s idea then what you do is you write this sort sort of outline then you start building on this outline first let’s say under here you uh paste their intro and you start saking around uh their intro and then you could take the intro and then throw it into Chad GPT and tell it to enhance it right or tell it to improve the intro so and Chad GPT is actually an amazing copywriter but only with small bits of text right but it’s it cannot get the job done for you entirely so um and then just start building on this script until it’s really long enough and at this point we’re not creating AI AI scripts like this is for human purposes so it doesn’t really like when you create AI scripts yes I mean you need the exact wording because whatever you write is exactly going to be word for word in the AI software obviously but as a human honestly I just myself when I create these live videos I just improvise kind of I have the outline of whatever I want to talk about and um and I just talk about it that’s actually partially why I always have these Google docks in my videos that’s just for myself I’ll be honest well it’s also kind of for the viewers but it’s mostly for myself yeah in the video I can act like oh let’s now go to the Google do and see what our next step is when in reality I want to look at the Google Doc and see what’s the next step by step I just yeah I prepare that in advance then I just use it as my cheat sheet kind of so that’s that’s the game and so the way you will need to write your scripts heavily depend on the type of video you’re going to make however there are things you would I would suggest you to start with firstly make it as concise as possible don’t include any unnecessary information and try to make it as short as possible possible without losing quality because it is always easier to make videos longer than it is to make it shorter secondly make your videos fast based you’re constantly stimulating your viewers and therefore keeping them engaged thirdly do not use chat GPT to write your video scripts from scratch use this tool to enhance the scripts you have written yourself well when I said improvise um that improvisations is also something that comes with practice in real really in the beginning what you need to do is pro tip remember how I told you to analyze your competition uh now you’re going to do the same you’re going to let’s say you’re going to open channels of you’re about to do some work for the homework but open channels of your 20 competitors open two videos of each so you should have about 40 videos obtain their script and you just create a bunch of Google docs and you throw the scripts in so just don’t like watch the video cuz if you just watch the video you’re going to get distracted look at the plain text look at it as formulas and the way I obtain scripts in very organized ways is through dubt they have the uh transcription right here so you can just use the link and um that’s how you get the scripts well that’s how I get the scripts in them and so do that I’ll tell you that you will see patterns you will see similarities across all the scripts fact guarantee you that so do that and you will have like you don’t even need to be a professional script writer if you do that if you’ll analyze at least 30 plus scripts you will really understand what a successful video is just break it down oh I was about to finish this chapter but um not really I also wanted to show you a technique depending on your Niche but some something but there’s something I did in this recent video for example um and and a lot of people do that in every Niche but I kept re-engaging viewer even Mr Beast does that I saw that in one of his videos um basically let me just find you let me show this moment um so basically I’m I’m literally straight up telling people what’s coming next in the video from creating the channel designing the logos to writing scripts and obviously creating our first video together by the end of the video you are literally going to be a YouTube automation expert to show you so you need this kind of a phrases these kind of sentences in the somewhere in the middle of your scripts and uh this is obviously minute number one I don’t I I don’t want to look for it right now exactly but I know that I had this similar kind of a pattern similar re-engaging right here somewhere in this part of the video and then I did this right around here again so I think yeah right before I showed the final product I said that hey we’re about to do the thumbnail we’re about to do uploading watch until the end I guarantee you if I did not say that people would like people would start watching the final product they’ll get bored and they would click off right here somewhere like you know but because I did say that at like hey in fact watch until the end and uh you’re going to see thumbnail and uploading and money part more people watched until the end so lastly outro I can keep this one very short don’t do it like don’t do outros so not literally but with the outro again you want to keep it extremely short even shorter than the hook of the video so of course this is to keep the retention as high as possible so the YouTube algorithm thinks that people really like your video ideally you want to end the video in a way that people know it’s the ending but it’s short enough that they don’t click away before the video is actually done in other words let me just show you some practical exam examples I think the best way nowadays to end a video when you end the video time of with a call to action well this is more I mean it’s a very long video so in that sense losing off like 10 seconds 30 seconds doesn’t really matter but for for instance here what I did is I mentioned that I have at the very end I had I said that hey I have this historical documentary go watch it and because this is a very very similar format literally almost the exact same format um chances are people are going to you know the chances are high that people are going to want to watch this tutorial as well so you know at the very end so if people watch this particular tutorial all the way through chances that they’re going to you know also like the historical documentary tutorial is very high so that’s why I link I linked it and that’s why I mentioned it so that way viewer stays longer on my channel the viewer viewing session is going to be longer so see you in the next one let’s go and as you can see yeah next video here and it just points here to this documentary and then and then you click and then you land on the next video and that’s how you keep people on your channel so that’s the best way to end the videos uh VI IQ they do it very well if you want some more examples of this I guarantee you we’re just going to click on a random short video right now you know regular 11 20 minute video and we’re going to see this strategy where they’re like hey click on our next video I guarantee you that YouTube changed my life with only can be of use to you this one’s about growing a channel from scratch today if I could start over enjoy he he he literally did my same strategy and they’re at 2 million subscribers so you basically want to really like be like um catch you you have to catch the view of guard basically they have to be enjoying the middle part and then like oh this is the outro and you have to you have to really make it within the 10 10 seconds and within the 10 seconds you should ideally tell them to subscribe and to call out you know have be like oh yeah here’s another video go watch it that’s how you success end a video that’s the outro all right guys welcome to this video this video States the beginning of this module starting on YouTube and yeah in this particular video we’re literally going to start on YouTube we’re going to go back to where it all begins we’re going to create a YouTube channel I’m going to go through the YouTube Studio I’m going to pinpoint at everything right identify every single thing to begin with right away the first thing we should do is you know I’m sure all of you have this one Gmail account this Google account that you’ve been using forever your whole life um you have you know all your basically you want to create a new account for a few reasons first I mean you always want to have this account to yourself right you don’t want to have it flooded with your um you know with the stuff you create the content about uh you just trust me when I say this um you just you just want to have a space to like run away basically from this stuff on YouTube but anyway another reason I’m saying this is if you followed my strategy I mentioned right here and um one of these lessons basically your homepage should be in fact filled with your competition that’s why I’m saying this so so all of these channels are in the way of my competition uh but anyway yeah you going you are going to want to create a new channel new Gmail channel to begin with that is going to be connected uh to your YouTube channel important note though do not have this email that you attach on your page for business purposes and the email that is attached to your uh YouTube account they must be different just to protect you from hackers right so this is not the email that is all of my YouTube stuff is connected to right it is obviously a different email u i mean anyone can access this information so you just I mean for your own safety you just don’t want um you know this to happen so but I do encourage you to create another like a third basically email to just have this stuff because again I assume most of the people they just you know before they really start on social media most of the people don’t really care for their email so it will be like flooded with all kinds of like spam and subscriptions and whatnot you know on here people are going to be writing you on with business intentions so you always want to be on it in fact create that brand new third email and connect it to some kind of software like uh what’s it called mail track so that like you get like actual notifications and your mail becomes like a messenger um it’s just the way to go about it so create your Google channel I you know I’m sure you know how to do that then just in case you don’t know how to create a YouTube account on the right side here just hit on switch account and then uh scroll down or just hit on view all channels when you see it then go here then go to create create a channel and then obviously type in whatever name and your channel is going to be created right I guess let’s just go through YouTube studio so yes let’s just now go through the YouTube Studio at first I thought to create a brand new account and go through the YouTube Studio on a brand new account but it’s kind of boring right there’s no data but anyway so this is the dashboard this is where all the most important stuff happens right here is your obviously latest video Yeah here is just some overall information I do suggest to pay attention to the Creator Insider they quite often publish informative videos so it’s important to or they just notify you of updates policies and whatnot so just important to keep an eye on on this uh section right here but then we go down to the at the top actually this is where you publish a video obviously this is also where you go live you could create a post here pretty self-explanatory so this is your content page so this is where you obviously manage and look at your videos videos shorts here you manage lives pretty self-explanatory this is where you manage the playlist so this is where you can go and go to details and then you can go to videos right here and then you manage your playlist if you want to cuz this took me a while to figure it out so I don’t know maybe I’m just like that but if you want to let’s say change the order of the videos in a playlist because I have this playlist called YouTube automation I attach it at the end of each video right so that people stay on my channel and I usually organize the videos here either in the order of of them you published or just in my own some kind of a vision right so basically I try to First give them the long longest videos some of the longest videos happen on my channel give them the viewers have here popular videos and the way you change this order is you go click right here on in YouTube and then it takes you here and then you just shuffle them around like this maybe this is super obvious information but me it took a while to figure it out so where I wasn’t even trying to figure this out I didn’t even know it existed but then it makes sense to have it but anyway I guess that’s all about the content and analytics I guess this is important so on the right side right here we have the viewer accounts you can watch it live almost 80k by the way this is insane um here we can go to see more so here you can track your hourly views right here as well as the 48 hourly views right now my views are kind of down not going to lie usually it’s like 40K so here you just see your subscribers here you can see your data in the 90 days or lifetime so here is just your videos and their retention rates if we go to content it’s just it’s all just data really numbers I guess all of it is self- explan self-explanatory stuff but in the audience tab I guess there is uh some important information so right here this is I did a whole video on the market research it’s somewhere here I think in the niche once you become monetized I really believe at least from my experience from two channels this tab what your audience watches only becomes available to you once you’re monetized but once you are this is literally like YouTube is just giving you all the market research you literally need to look at what your audience watches and then you inspire apply all the techniques and and then that’s how you come up with a brand new video idea this is where you can see your where your audience comes from often sponsors would ask for this information the geography and then the Asian gender and the language is obviously Revenue just revenue and research is I believe is entirely useless so comments also just your comment section do pay attention to the held for review because often times it’s spammers right whatever this guy is saying or I’m sure you’ve all seen this scam looks like this one I’m a professional for trator you these people they obviously should go here and you can just ignore them the comments will go away but sometimes nice people leave nice comments they’re not spamm they’re good comments but sometimes these comments make it here sometimes you would have to just press approve and you the good comments be out there because why not it helps you with the engagement where people obviously mention you the next tab we should look at and it’s it’s the tab that many people just skip no one really talks about it I haven’t at least seen anybody talking about it as much as everybody should be talking about it both in paid communities and free communities but basically this is the subtitles and the way at least I use this tab is I go to videos and uh then I go to subtitles and then I add all these languages to videos and helps to basically expand my audience and what it does so for example I have the Czech language added right here so people from Czech Republic people who speak the Czech language they’re going to see this video on their homepage like here they’re going to see my my video in their own native check language right um also going to have the option to have the video or that subtitles of the video that I add the subtitle file they have the option to have it translated as well to your native language in fact I do this manually it’s not not necessarily the right way to put it so how you do this all anyway I guess I’ll show it is you go here to add a language and let’s say you want to add let’s see let’s add a relatively you know language from a country with a high by power Maybe left on something so so let’s say we want to add the Spanish from the United States so how you would do it is you would go right here to add you should have the csrt file uploaded already it’s from you exported from capcut and so then you just click on autot translate as you can see it’s all Spanish already and then boom like that and then you also translate the title unfortunately it cannot be automated like you have to do this manually so yes for each video I sit here and translate 30 languages manually it’s so quite crazy so the next tab would the copyright tab this is fully becomes available to you only after you’re monetized I can’t remember exactly I think until you’re monetized you don’t even see this tab or nothing is happening here but yeah I keep it clean clean I basically this is where you see this is the place where you see people who try to steal your videos like in my these people because my videos are AI so no like you know steals personal videos but my AI character people just try to download it all the time and then upload as their own videos but I guess they don’t know about the copyright system on YouTube and I do just ban all of them uh it’s quite actually but yeah here those are oh this is the archive this is basically the channel uh or is from my other channel it’s where I just featured my own like this channel right and so obviously I’m not going to strike myself um or or you know would lawfully use their their videos right with the appropriate credits and whatnot like when you say hey this is a guy and this is his stuff and look at his stuff sure I would never issue a copyright so in that in that case yeah you move videos to to Archive this is what this section is for in the earnings section really also nothing interesting this is just your here on the right I’m going to have it muted I mean I’m BL because this is like the sense information but yeah this is just uh my view of this tab is different because I’m monetized but until you are threshold you have nothing to do here really only to check on you know how much you have left but I guess I’m just going to still quickly go through it so uh yeah what completely useless just takes you back to the analytics uh same here just takes back to analytics memberships kind of useful is where you can track your memberships although necessarily suggest to have them on YouTube do have them enabled by the way if any of you guys who are watching our members on YouTube I appreciate it although I don’t understand why people subscribe to me on YouTube because do I show so if I go to levels the only thing I offer with this $3 per month subscription is a couple of emojis and members only live chats and priority reply to comments which yeah would um comply this thing I I have this enabling my notifications to notify me if members leave a comment but nonetheless if you guys are looking to monetize your audience YouTube is not the place create a school like you know Community like myself or Discord or something like this but don’t do no monthly subscription based business on YouTube is just because I mean they the infrastructure but they take like 50 30% cut I believe they take 50% cut on sense which is like okay understandable but uh they gigantic cut basically on the memberships I can’t remember EX L how much but it’s not worth it it’s completely useless where you can see decided to donate you money and this is connecting a shop to you guys at this point customization will go over it oh no we’ll go over it now actually so this is where you customize your page obviously this is um I should probably go to my page from an anonymous account so you can so you can understand what I’m talking about this will explain it better so this is the channel trail trailer for people who haven’t subscribed this is obviously the see right here genuinely speaking I re recommend you to always have the most relevant video so yeah this is members I don’t think I can disable it even if I wanted to yeah so YouTube oh I can actually remove it but I I gu keep it because it it might just encourage others to subscribe but you only have it enabled after you have at least 10 members so yeah myself I have it I had it enabled and then disabled uh because I I think Max am amount of numbers members I’ve ever had was like 12 and I have 11 so if two unsubscribe I I’ll you know disappear again but yeah this is self-explanatory you just go here add sections although I do recommend you to kind of a format in mind on your channel so at the top always have your relevant Banger video right after you should create a playlist like I like I automation where first of all this particular playlist you’re going to put in all of the uh endings and endings and screens of your videos right all everywhere all of your videos should have at least a one single playlist that’s going to be funneling the views or collecting the views right or or keeping people on your channel rather and then that same exact playlist should be featured on your homepage so it just overall that one single playlist really drives your channel further and then have another playlist but with the popular videos or that’s actually not a playlist so I’m sorry the YouTube play automation is actually playlist but the popular videos tab is provided by YouTube it’s not like a playlist so you always automatically stor your videos for you and it just shows them here obviously those are my most popular videos you also will always want to like you know you always want to expose your most popular videos so that they continue getting even more and more views because for example this video the history shorts it’s completely dead now like I did 200k views in like two months and then now it just gets like whatever views per day but I never know you know is it’s in the popular videos it gets enough views to get it going again to get that momentum it might take off to a million views you know in no time so there is a point if you have any kind of channels that are related you know Channel have them here um but obviously optional and then just have your normal videos all the way down here and then just a tab with your playlist last three are very much optional even the last four the uh featuring The Banger relevant video and then a playlist with by the way where the videos are sorted and constantly updated and having popular videos is absolutely crucial so I hope you guys follow that tip the next tip would be or the next place would be branding again nothing fancy here just have your logo obviously don’t have blank empty logo if you want to have an idea on how to create a logo as AI um you know this method I’m just going to point you so it was covered right here in this video was covered I believe in this video it was covered in uh this video and it was covered in this video so in all of these videos I showed you methods on how to create a logo and in this one I showed you a method on how to create a banner with like precise parameters although I think I’m going to redo it and um right here in the thumbnails but just if you want to get to it right away you do want to have logo and banner and this thing before you publish a single video just there are rumors that YouTube suppresses accounts without all these things you know you know assuming those are Bots or something like that and my my thinking also is if YouTube provides you a place where you can give it metadata and information why not do it give me a single reason not to do it it just makes no sense so yeah here you got the name uh general for your name really keep it two words Max preferably one word but like you know it’s two words two short concise like worse than a click on someone’s head you know e to remember also have the handle ideally with your name I just got super lucky to have this handle sitting here one night brainstorming figur figuring out do because I wasn’t always AI guy I think my first name was like Forest Futura I got in chbt in Latin it means strong future so I actually started out as a forest Futura your normal how to make money online Channel or like contentcal Channel but then I sat here last night brainstorming or not last night I said here one night brainstorming and yeah I just kind of figured out a AI guy and it just kind of stayed so yeah do that have your name and head and user user handle so about your description it can either be like that so just have uh welcome to and then your channel name right here or if you’re selling something like I am obviously now I’m selling school so the first line could actually be a call to action so as you can see right here the up line of the description is actually you know to join my school and when you know they on here nicely and land to school immediately so again keep that in mind if you’re selling something that’s a very useful place to have a call to action so yeah going down this is where you add links when you start out on YouTube always have a link to get in touch with you because I mean someone might want to reach out and sponsor your video or promote their you know tool business before you even get monetized in fact I think the first money ever I made on YouTube was before I I was even monetized or at least most definitely had the offers to promote stuff way before it was monetized so be aware of that a lot of money is made you know not just through ad Revenue um so keep going Creator music better I don’t use that stuff I don’t ever open this one I just use epidemic sound yeah this royy free music provider that I use um but you can whatever you want you can use this one with my link in the description uh you’re going to have I believe seven days for free to try it exactly at what point it opens up but as soon as it does start using it like I can prove to you that I’ve been using this tab from like the day one and it’s just so so useful like because again it’s one of those things YouTube gives you community tab so develop a habit to post at least like once a week just whatever you be like hi guys how are you and have a poll like voting was better to you know informed and like related you know Point your attention to the community tab not a lot of people utilize it I believe it’s not available to you right away upon creating accounts so you have to spend some time posting um yeah I’m not sure exactly at what point it opens up but as soon as it does start using it like I can prove to you that I’ve been using this tab from the day one and it’s just so so useful like because again it’s one of those things YouTube gives you community tab so develop a habit to post at least like once a week just whatever you be like hi guys how are you and then have a poll like voting you know obviously it’s always better to have it informed and like relate to your channel right like I always do or at least try but yeah I’m just Contin scrolling and as you can see it goes on and on yeah here I am posting screenshots of me getting 400 subscribers 7 months ago so it goes back yeah Pro just proves my point it helps you to grow overall keeps your engagement high so you can feel free to go through my community tab if you’re going to do that might as well like comment here and there boost my engagement for giving you for for me giving you this information but yeah just feel free to figure out how I utilize it it can also be used for marketing purposes you can build like you know fear of missing out you can build your marketing campaigns my school campaign was partially done through Community you know you in particular watching this right now could have seen the school ads through my community I I am still to start advertising School in my main videos so in fact like you know speaking money like most of the traffic 90% of the traffic we got to school is through the YouTube community and through Instagram and telegram so just very important to stay engaged in in in touch with your audience because as you can see this is how the money is made on YouTube right when you are actually in touch with your audience and um it’s a built interface from YouTube for that purpose but yeah other than that I think I’ve covered most of the like most most basic stuff and now we’re moving on to the right way to set up your channel so in this video I’m just going to go back to the YouTube studio and I believe this video is going to be called what right way to set up a channel basically I’m just going to go through every single thing that is in the settings do not click off this video because it’s very important video in fact watch this video fully and watch the previous video fully even if it seems boring trust me I give I give out here on school information that I obtained through my own experience mistakes bad experiences right so everything I say I truly say that from like by doing it right everything I say I’ve done it in the past for the most part or I’ve seen happening to me or my whatever YouTube friends so just do not neglect anything I say on here but anyway the settings honestly not nothing too crazy on here nothing super nothing super complicated so just go to settings on in the bottom left and in the general do select your currency just do in the channel settings also select your country or res residence I would not suggest to lie about it know some of you guys are from the countries where the revenue is less than United States still keep you know real with YouTube um answer this question truly so this one is also so important right so so basically what these Channel tags are responsible for is when I search AI guy obviously my channel is now big enough to you know just shows up but uh having for example these words where is it AI guy right here I’m sure I do right here is basically it does help to rank in this uh search tab right here especially when your channel is smaller and you have like a um competition with similar names so yeah the way you fill out this tab is you just go to vid IQ and then I guess I’ll show it so you go to vid IQ again you can use my link in the description somewhere uh you can enjoy it for 30 days for just $1 but um you go here and then you type in basically it would type in my channel is let’s say in the finance Niche Now give me the tags for my channel right so here it is in action so I wrote out uh my channel is in the finance Niche give me the tags to put in the channel C category in settings so that my channel ranks in the search I can actually copy this prompt and have it under this lesson so you’re going to find it right here in the description but yeah this just how it works and let’s be honest like if you’re doing a channel in the finance Niche would you ever you would obviously put the names like I did myself you know money online and it’s good to have these generic tags don’t get me wrong like for basically what these tags do is it helps algorithm to place your content within sort of segments or groups of replace the word algorithm with people right so it just helping giving uh the your channel the T the tag make money online basically it just favors to place your video in in in front of the people who watch the how to make money online videos but then having very precise and nich down keywords like day trading if you’re about day trading or personal finance if you’re about personal finance or by AA if you’re making like educational videos is for younger audience because he is you know like a he does make videos for like a younger audience in general so it can give you a lot of insightful information super super useful but anyway let’s continue to the YouTube settings so so right here in the advanced uh so do you want to set your channel as made for kids I said it to I want to review this setting for every video but I should probably just select no because what it does is naturally think you should answer yes because like for example my own content it’s not like for adults specifically kids could watch my content and be fine like I never swear in my videos I never post nothing crazy but if you actually select yes this is a setting basically for like cartoon tun channels and whatnot like channels that are literally for kids only for kids so just have no and just a bonus advice do not ever associate with kids channels with kids niches with cartoons nothing like that just just don’t I’ve heard so many stories of people getting demonetized for like the smallest thing just don’t do it it’s going to be disappointment and waste of time right here in the Google account linking I believe this is if you’re using your like YouTube account to post ads right just don’t worry about it it’s like very specific usage yes just just leave it blank all these leave blank Clips yeah it’s only going to matter if you become big enough um genuinely do allow people to make Clips because it just only gives you more recognition all the way down in the manage YouTube account this is basically where you go if you need to let’s say connect your channel to like a royalty-free or a license provider or a b-roll provider I believe you would go to the channel status yeah if we view advanced settings I’m obviously going to mute this information but this is where you can find your user ID and channel ID again to epidemic sounds and story blocks are remember for a fact giving them my channel ID so that like their own copyright system they can just identify me as a paying user and not issue me copyright claims but anyway let’s go back here so I believe we’re done with the advanced settings now feature eligibility so if we go on here it’s about um this is kind of an important one so by default when you just create your account or if you’ve never been posting you are only going to have the top one enabled right I guess but BAS basically you need the second one right away and for that you just need to verify your phone number do keep in mind that phone number can only be attached to two YouTube accounts maximum I don’t actually understand well I understand I guess it’s just again to prevent people creating millions of accounts it’s you trying to protect themel from bot accounts but uh basically you enabling your phone number as a 2fa or some kind of security measure this is just you confirming that you are a real human not one have I ever used this phone number right I believe it’s only going to require you an SMS code and obviously attach a phone number of like yours don’t attach no fake numbers um it’s super crucial because it allows you to upload thumbnails and your video cannot exist without a thumbnail like it just makes no sense so yeah kind of mandatory to attach your phone number but this third one it’s is obviously needed because it gives you the eligibility to apply for monetization but there is a couple of ways to get it enabled is with a video certification or a valid ID which is the same and if you don’t want to do that I just didn’t send them my ID cuz I didn’t care but basically you can also build up Channel History and the way you do that on average from my experience you just post like the videos you don’t break Community guidelines do that for about a month be active on YouTube and you’re going to be fine so um you can also just send them your ID and have that you know enabled within a day or so but I don’t really see the point but again you could so now if we go to upload defaults I don’t really do nothing here because I always configure everything myself um go to advanced settings I don’t

    actually yeah you want to allow that okay basically allowance for time stamps YouTube license yeah hat this if you choose that your content is going to be creative comments is when is when someone likes that basically it means that the content you’re posting can be other people and used legally and you don’t get it monetized so it’s basically like a public content so always have that having the standard YouTube license basically protects your content with the copyright you know officially category um just actually found out that I had no category selected um assume my content is education although it can be entertaining but I guess it’s more educational so I will just go with that I’ll save that I’m really surprised but I mean yo I got to 80k subscribers with this thing being at none so I could argue half of this stuff is it actually proves my point that half of this stuff is completely irrelevant it only helps to a degree right but so in the monetization now it’s completely useless also because before they updated this you could actually choose the ads you could configure stuff here but now they just I don’t know whatever don’t worry about it uh you in the permissions tab you obviously you know have this blurred but this is the account like myself and this is basically where you turn your YouTube channel into business so let’s say you want to hire a virtual assistant and you want this person to do you know so you put in their email here let say this is their email and then you select the kind of access so every everything is explained here so be very careful with it right do really be selective with who you give access to to your YouTube account because like it’s super obvious why you should be selective why you should pay attention so it’s described so um some sponsors will some like it happened to me with me so if you guys encounter this situation just don’t be surprised a lot of sponsors ask for access to your YouTube Studio as a viewer so but obviously currently it’s only my account so usually I give some respons viewer access for let’s say a week they just want to make sure that my views are like they’re not bought it it’s okay for them to ask that it’s not like secret anyways like you give them viewer access the only information they would really get from the viewer tab is the ad Revenue information obviously and some minor stuff but so yeah just be surprised about it in the community uh more for if you’re going to be streaming with your channel I guess here you can hide users those are the people who are impersonating me or scamming or spamming so I just kind of blocked them that way nothing interesting nothing interesting nothing interesting um interesting and also nothing interesting and like that we are done with the settings so in this one we’re going to talk about OBS for those of you who don’t even know what OBS is is basically well um get to know this thing because as a YouTuber you know you’re going to need it so OBS is basically this software that I’m actually using right now this is what you use to record your screen and to configure uh all kinds of stuff for streaming for example uh people use this for streaming right this is where streaming happens yeah this is uh but personally I only use it for screen recording stuff and um yeah also now I use it for voice recording but like I didn’t use to create live content for a very long time so I only used it uh for the you know AI guide purposes whatever so but yeah this is uh your OBS I’m just trying to think uh how would I show it to you so setting up OBS kind of really self-explanatory um so my settings are honestly like default I changed nothing but where it all starts I I get it this software could be kind of confusing so where where everything starts is on the left side first of all you create a scene uh I believe if I switch to scene see but basically a scene is what is what your viewers see right so let’s say you’re streaming and or for whatever reason you’re recording a video like you want to like this and then you want to keep recording your video whatever this is where you configure I mean this is where it happens right so um yeah let’s uh if I create a new scene right now everything is going to go like I’m not going to be able to record this tutorial fully so let’s imagine I just you just click on plus and then you create a scene and then let’s imagine this right here is a brand new scene so first of all just follow like create along me if you’re setting up OBS right now and you’re going to get it I promise you so first of all is the uh display capture obviously this is what captures your display so you do want to select that just name it I’m going to keep it on default so it’s going to be easier for you to follow along but uh yeah name it whatever um so now what’s let’s see I’m just going to I’m not going to press okay just so it doesn’t mess with my settings but just press okay select if you have more than one display select what uh you want it to show and then um yeah just press okay the next one let’s just see what I’m using myself so video capture device this would be only well this is this is where you select your camera so I believe is this the one I’m using yeah so this is my camera obviously click on activate deactivate uh I believe I could choose it as well so yeah in properties I could either choose to use the connected camera how do you connect it by the way my camera is turned on and then it’s connected with a USB I mean your camera you know you would know better what type of connection your camera has and then this camera is connected directly to my computer with a normal USB and then on the camera I turn it on and I press on live recording or live streaming I have my camera included right here in the tool and gear uh just in case you’re wondering what I’m using and the what my equipment it was explained what camera I’m using but like it’s so so easy and so so obvious to do all of this anyway yeah this is you obviously need to add video capture if you are you know using a camera and then you would select your normal camera or you would select your uh webcam from the computer oh it’s a mess in the background but uh yeah but as you can see as well right now like the difference between a web webcam like how bad it is and an actual camera and this camera I’m using is only like $500 and when I say only $500 like in the world of cameras like I was actually surprised the good camera is worth like over 2,000 so this is considered the cheapest in the world of cameras but it’s definitely much better than what most of you would have by default which is this which is the webcam so but even if you’re Bing on a budget you can select your webcam to be like that I got got a channel monetized using a webcam so uh yeah I’m just going to discard it so the next yeah the next setting that is needed so we covered the video capture we covered the display the next uh is obviously needed so those are input and the output sounds so the input is obviously your microphone so this would be the audio capture right here so then you just create probably yeah so I guess create new my sound might just disconnect right now I don’t I won’t find out until I start editing this video but yeah I I I just didn’t know if you could hear me or not but you could just go there and select your microphone you know obviously if you have a microphone like myself connected additionally just make sure that it’s not selected as default so I don’t know I think my recording just interrupted for a minute but anyway um yeah you just saw how to configure audio also straightforward you just selected right here whatever microphone you want to use and uh that’s what you’re going to use this is uh nothing configure here just add it this is and you only add it you need to capture your computer’s sound which I do and then you go to audio mixer and then you also need to do some configuring configur Rings here so really only two things that I chose to configure obviously this half of it is in Russian so the one where it says 1.7 dbel is it’s it’s uh basically it’s this one audio input capture it’s literally this one this is the setting for this one and I if you’re using an external microphone I do recommend you to lower this setting not exactly uh this 1.7 does not mean that it’s going to work for you perfectly at exactly this setting it’s very individual depends on the distance between you and the microphone it depends on the microphone it depends on your voice but the philosophy here is that you want to lower incoming sound to the microphone as much as possible and then you enhance it you bring out the volume in the editing software later on because if you have it on maximum I’m actually going to increase it now maybe you can hear a difference I can actually even increase the input on the microphone itself and so now I hope at least to prove my point my voice is now you can catch on more of these like all these like weird sounds that you’re not supposed to hear anyways when I’m using a microphone like all these sounds are to be filtered out now I’m going to bring it back because that probably sounded ridiculous so you basically again you want the incoming sound to be as quiet as possible and then you enhance it in the editing software and you only volume up the good bits of the audio that were recorded because initially the sensitivity was lower hope it makes sense now this one it translates as Desktop sound or computer sound capturing input sound one of these you will figure it out basically the way to figure it out is just play any kind of sound on your laptop and once this one starts bump when your laptop is playing sounds or computer when there are internal sounds happening this is the one and by now like do not have it all the way up have it like at least in thetive 20 somewhere again if you’re recording sound on your computer if you don’t record sound actually turn it off immediately because uh you could be using your microphone I had it happened to me so many times like I would be using my microphone and then let’s say Spotify just plays in the background like it would be playing in my headphones and I had no idea and then I would record content for 2 hours and then the recording would basically have at the same time my voice and the music so you know I cannot use it like I have to re-record it because instead of my instead of me talking people can hear the music just bumping all the way because like you know or not necessarily music any kind of video playing in the background whatever that is just have the setting in fact never never have videos playing in the background while you’re recording anyways or um or or what what what happens also quite often telegram would someone would send me something on Telegram and then a notification pops up with a sound as I’m talking and then it just ruins everything so again if you’re not relying on computer sound just have it off I do sometimes so I have it on just a little bit and then I pay attention to my recording environment as you can see right now I’m going to move my camera so again that’s something I learned from experience but oh I have it locked one second so on the right side right here you can see that I have no apps opened that could first of all distract me from recording and second of all most importantly from apps that could actually interr interrupt my recording like telegram for example with their freaking Cloud notifications uh but yeah I guess guess that’s all there is to OBS then obvious to start the recording on the right side just right here click on start recording once you’re done you press on stop recording and by default I never and it’s nothing it’s not something I chose it’s not something I messed with but by default if you’re on windows at least I don’t know what’s happening on Mac but on Windows you’re going to have this on the left side you can see right here at the like the video tab whatever the windows video is going to be here I’m sure you’re going to find it you’re intelligent person watching this uh but yeah I guess at this point I am done with this lesson for sure I kind of already touched upon this but this is you know I guess I would it’s rather a podcast video you’re watching right now let me actually bring over the OBS right here so webcam versus camera this is a really weird lesson I I didn’t know if I should include it or not but basically uh at this at the time of recording actually this video let me open it I didn’t have a proper camera I had the money to buy the camera but I was just cheap about it I was like do I really need the camera like this webcam gets the job done and it did get the job done like this video was initially posted on my live Channel which um you know which is right here but um yeah and I got this Channel monetized entirely using a potato webcam which you saw like right here in the previous lesson in the OBS setting so obviously or or oh well so here’s the thing if you’re creating value based content where your goal is to just really record the content provide some kind of value and funnel people into somewhere where you’re going to collect their money then you could get away with the webcam but then again if you’re going to be selling something you really want to have your like either way on YouTube you really want to have smooth clean looking picture and that can be a AI like my camera is a 4k camera it’s not the best it’s in fact quite bad like it still has this blurry noise on the sides but like you know I just don’t want to drop 2,000 on the camera like not that I couldn’t but I just like on a personal level I just don’t want if you’re like me just invest $500 in the camera my camera is exactly like this just look it up Sony uh Yep this camera it’s about $500 as I predicted that’s kind of the price like I’m not telling you to buy this exact one but like this is kind of the price range of quality of the picture you’re seeing right now um do really really really do consider buying a camera if you’re going with the uh live content route you could also be for example recording your voice over with using AI character like um oh I can’t remember her Channel off top of my head and the zeni studio right here so what she does is she also uses OBS to record her tutorials she uses OBS I assume to record the voice and then uh she just has the character right so you know in the modern times because of AI you could replace yourself with AI characters but I still recommend at the end of the day nothing gets the job done like real human uh footage so um yeah do consider buying a camera but again if you cannot for some reason or you don’t want to just know that like I just showed you moments ago that the webcam gets the job done and you can ultimately make money online with not dude let alone web camera everyone has this a phone on an average phone will have actually better camera quality than the webcam mine does this is like a regular Samsung and it has better um camera quality than my webcam I was just too lazy about recording videos separately here and then transferring them over here to computer so I just again use the webcam it’s all up to you but I just wanted to lay this spe out here so I guess I kind of briefly touched upon this one already but I will again just in case so screen recording knowing how to and when to screen record is actually one of the most powerful tools for you as a YouTuber if obviously your Niche requires screen recordings but more or less every Niche could require a screen recording so this is how you do it obviously you don’t need no video capture device turned on and this is literally how you do it so all you do all you need is the display capture obviously uh I’m not sure why device is not connected but yeah let’s that’s the Monitor and then um yeah if you’re doing the the invoice I mean the not the invoice the voice over make sure the audio input capture is selected make sure to have the right device selected as well so just uh yeah always be aware of that also as you saw right here actually the uh if it’s sorted like that you’re not going to be able to see the camera although it’s turned on so but this is yeah this is again ultimately what you need to record a screen is a display capture um and the audio input capture if you need it and that’s how you record your screen it’s also going to appear here in the video folder and then let’s say this is well this is literally a screen recording then you just drag it into cap cut like this and then you are ready to edit this you know for whatever reason you need it is something I’ve already also kind of mentioned upon but I’ll make it quick and just still watch it so how do you record an audio basically there is a couple of ways first of all you can buy a built-in microphone like well not buil-in a just easy to connect you know sort of a plug-and go microphone for a computer this one in particular is called hyperx quadcast S I believe you just type that in Yep this one it’s a very popular standard microphone you could get that gu the job done and if you choose that microphone to record your sound you could also use the good old OBS just record it as a video and then import it into your cap cut in the cap cut you just go on extract your audio and this is your ready to go voice over another way is you know let’s say you could get a Bluetooth microphone um and then you just work with that microphone in particular sure they all have kind of a software or app connected to them and then you just also import the footage from there it’s pretty simple but yeah I even if I only need to record my voice over and there is my face is never shown I still use OBS even though there are like applications like audacity and whatnot that are only made for recording the sound many people think that this is the way to go but no they are just complicated for no reason it’s a waste of time you just use OBS for everything all right so I guess this is where we finish this module so even though I’ve already kind of covered this topic in the uh where to get the assets I want to cover it some more because it’s just that important so music relative free creative commment uh it’s just kind of a another video of ways to get assets and also how not to get banned and get a copyright claim or strike so first of all what is the difference between a copyright copyright claim and a copyright strike a copyright strike is something you don’t want to get whatsoever copyright like all these people you’re looking at they got a copyright strike from me so basically copyright strike is when you violate two two options to receive a copyright strike on YouTube first of all is when a person issues issues that issues you that strike right so I’ve manually with my hands given out strikes to all these people because they just violently re-uploaded my video there are also instances I found videos of people just violently stealing my videos like literally my scripts they would copy p B my script and they would use my script I would issue copyright strike or you know things like that and another way to get a copyright strike is by violating YouTube’s guidelines you know talking crazy stuff and whatnot like showing violence whatever all this stuff just don’t don’t be like that don’t do bad stuff on your videos you should be good copyright claims however is when you use someone’s piece of content without their permission or it’s when in other words let’s say what I told you not to do when you use uh like some kind of a media audio from Tik Tok I guarantee you you’re going to get a copyright claim you’re not going to get a copyright strike but a copyright claim and I think by getting enough copyright claims you’re going to get a copyright strike I’m not sure on that one but I do know that copyright claim if not fully demonetizes your video it definitely shares transfers a share of your ad Revenue to the owner of the particular copyright you know copyrighted content so basically again I just cannot stress this enough like the games the rules to the game to this game of YouTube are so simple like bro like just follow use the content you can legally use yes there is fair use fair use is a whole other dimension and fair use is going to be actually covered in detail and used as a method of getting content in this chapter YouTube automation is where fair use is basically when you use someone’s content and make it fair to use meaning you can reuse this content right way to go about personal channels is just to content you can legally use again which is content that you record music that you get from royalty-free music providers same goes for boll canva Pro no people want to go you know find the easy way a way a funny way to save $50 and then get demonetized and because of that demonetization lose $2,000 in potential ad Revenue like it’s very stupid but anyway as I was talking right now I just remembered about a cool way to get some assets it’s how I do it’s how I get them sometimes so let’s just search for sound effects although sound effects first of all I was going to tell you do not ever just download from YouTube although sound effects is one of those things I just I Do download and no you know no one really cares about sound effects like nobody’s going to claim a copyright claim over that over a song people for sure will claim that but not over a sound effect so but if if you’re searching for anything else let’s say nature footage you could go right here in the filters let me actually bring up the OBS so you can go on the right side to filters and then you search the creative commments as we already talked about it right remember everything that pops up here it’s under the creative common license which means it is free to use like this uh this uh piece of uh footage for example example like you could use this in your videos now if you’re going to ask me if you can let’s say get monetized only using Creative Commons content I guess yes maybe I’m I just I’ve never heard of people doing that exclusively or people channels focusing on this so I don’t know but I wouldn’t do that anyways because first of all there is the creative comments is so limited like okay I search for nature sure there’s some nature but just trust me if you’re actually going to be relying on Creative comments on a regular basis and you’re going to be like searching up stuff here all the time you’re going to get disappointed all I could say about uh the copyright thing on YouTube Just again be aware of it respect the game respect the hustle understand the rules not knowing the rules does not you know save you from the punishment just get familiar with it it’s so simple it’s like brain dead obvious but just follow the rules of the game and you’ll be welcome to the one of the final modules and chapters of this course a guy Academy course is the uploading your videos section so obviously let’s talk about uploading your videos and I decided to name the first one is VQ extension or in other words the importance of VQ extension because one of those times when it comes in clutch right it’s actually in my opinion the most useful place to have it IQ the moment when it’s just for me it justifies to be using their IQ again with my link you can actually try it for for a month for just $1 but here is why you would try it so this is the upload screen right like actually I’m actually in the process of U uploading this video in the coming days and so what viq does is first of all it tells you when your audience is most active and so by the way here’s a quick tip tip for you guys I recently talked about this in one of our calls but so for me right now is basically the peak time is 12: between the afternoon and 2: p.m. uh and so but it’s actually strange because normally it’s between 9:00 a.m. and 12:00 p.m. but anyways uh usually like with this current data I would be posting like right around here 6:00 a.m. so you want to be posting a few hours before all of your audience is actually online so you want to kind of post and then let the video ride through through that wave of them being online instead of posting like right in the middle because you’re going to miss out on a lot of uh traffic so yeah obviously that’s that’s the because of the VQ that’s V Q’s plugin extension showing you the peak time of your audience that’s so crucial like the upload like when to upload system when I figured out when to upload and how to upload and why to upload like at this time it was a very crucial moment for me in my channel and obviously it also comes with that checklist so all of these things are almost all of them are important to consider in the uploading stage um so yeah it just gives you that kind of checklist so it makes you impossible for example it is in my in my opinion you must be adding video chapters there is no reason not to have them and it just doesn’t allow you to forget them or same goes for adding to a playlist or one end screen those are super useful things that you could forget naturally but it’s just it’s impossible to forget them right it suggests right here trending keyword in the tag section so it shows you the data about the tags and um yeah can well this one is it’s whatever thumbnail Builder I used it it’s kind of garbage Loki but yeah just because of these these two features it’s absolutely worth it to get viq so the link is going to be below and now we’re moving on to the next one let’s talk about the title and characters and with this tip like you should be so happy and so glad if you’re watching right now because I’m about to change your mind with something by the way even though I’ve talk already talked about the titles and that the titles is a whole science on its own I believe I talked about them somewhere in the niche section or you should know better because in fact you should you’re supposed to be watching all these lessons but uh so you would know naturally something about titles right now but what I want to tell you now about titles is they must they must always be absolutely must be below 65 characters right here anything above 60 is kind of already too much I get away with it sometimes I have up to like no not NE really never more than 65 why you would ask why because first of all when people see your videos on the homepage as you can see like even if we look at my page the videos I’m seeing all of them have somewhat short titles just look at it all of these titles are almost all of them are absolutely below 60 characters so how I broke Tik tok’s creativity program already judging by this character I could assume this is video this video is towards the entertaining nich so it gets away with have or it it should rather have a short even shorter title so he probably has like 45 50 characters in this title but this is some kind of a tutorial and so he’s got like right around like roughly 60 characters actually 60 oh my camera is blocking right here this this guy so yeah tutorial videos they can have 60 characters if you’re doing entertaining videos ideally they should be like they should be like this long so 40 characters just like Mr Beast for example let’s actually go look at his titles um yeah I mean as you can see all of his titles are like below below 50 characters Max like I’ve analyzed the best implementing the methods of the best just believe me when I say this and like I I tried many times to to figure out a title for myself that is like this long but I just cannot because again my channel is educational so there’s actually a lot of information delivered within the title to make the video like click baiting enough and worth watching because how to actually make 10K a month that way it’s kind of you know it’s too generic there’s millions of videos so a videos description is also a whole science obviously this video description is not complete so let’s actually go to my most popular video and then maybe for alternative let’s go actually let’s figure out like let’s take a look at what Mr BEAST’s descriptions look like cuz I’m I’m curious actually I just got this thought in my mind and let’s actually compare uh the two descriptions right so he’s the biggest YouTuber on the platform let’s see how he does it and how I do it so uh well description is yeah he does it actually now look at his video I guess he’s so big he doesn’t need to do certain things but so what immediately catches my eyes is he has no tags as you can see which is weird um but okay whatever but in his tag in his description we can see the links to his products this is like some kind of affiliate link deal and um his merch his businesses and yeah that’s that’s all he’s linking really okay but what my description is a bit different so first of all all of this stuff is actually again the the whole description game the whole linking game is going to be explained in this video you’re going to find it on my channel uh I mean it’s I I talked on there for 1 hour and 40 minutes I said said on there so much regarding this stuff but uh particularly right now I want to say something about descriptions you uh really don’t like description is so important right so in my description there is all kinds of stuff so it starts with a link to a podcast in fact before I explain to you this description you should really understand that once a viewer lands on your video and then they uh make it over to your description this is the moment where you capture your viewer and you do whatever you want to do so well what I’m really trying to say by this is you really need to do your best job to keep your viewer on your Channel or have it somehow connected with your channel so in instance for my my uh description of my most popular videos so it’s starts with a hyperlink linking to a podcast um actually and in this podcast I just randomly add all the videos I’ll probably delete this one from here actually but yeah uh it just starts with a link to the podcast so so this is already one way for people to stay on my channel although this was added automatically by YouTube I’m not sure exactly how but I just created a podcast uh this one and it’s just kind of linked medically somewhere but yeah but just do create a podcast and start adding all of your videos in there uh yeah that gives already a viewer the chance to stand your channel right so obviously now I promote my school so I have the school always at the very top of the description it’s always going to be at the top of my descriptions because um yeah that’s just the first people I the first thing I naturally want people to see so then I showed the AI tools that I used in the video the links to them if they are there then I have the Google dock which also has uh links going back to my channel right so that people stay within this Loop and then obviously the collection of the videos that people could see you know after watching this one right so the YouTube automation playlist and then all these videos the way you actually create all of these or actually let me finish first so then I have the Subscribe and then just the links to my um social networks and then a link to another playlist and then timestamps so let’s actually break down this description maybe I could actually even create some kind of a temp template for you guys um oh yeah no one last thing I’m sorry one last thing I actually forgot to mention before we really break down how description is made in the in the very bottom always have tags extra tags because if you think about YouTube gives you the option to have your tags but it’s only 500 characters um and right here I put more tags right and there is no proven data this actually works but from my observations it actually benefits your channel so think about it there’s only 500 tags like what happens is people let’s say search YouTube Automation and your video pops up in the search right but then you can have all kinds of variations of your most popular tag and then it just only only boosts the chance of your P of your video getting shown up I hope it makes sense it should be pretty straightforward so uh yeah I’m actually going to make a template for you guys real quick um so yeah the first 200 characters they should I’m just going to type in first 200 character should include uh keywords right so in my case a keyword would be YouTube automation so first 200 words next up in the next two lines it could be promoting your stuff whatever you know or whatever stuff you want people to know about if your main goal let’s say is to get people to just follow you on telegram or Instagram you would have it right here at the top but um yeah I’ll would just write it as product placement or important stuff and then next up is obviously a place to have a link to a playlist so I’ll just copy this one just uh you know whatever playlist D followed by this double dots and then same thing here for videos but then except just you know have the video and then the dots and then the link it’s that simple and then subscribe also this is the format you would have subscribe like this and then the dots and then the username and then AI guy or whatever your username is obviously and then the time stamps obviously you just write it out like this so dash time stamps and dash again and then hit enter and just follow this time uh format for time stamps just like this just copy this and it should work do keep in mind that in order for uh time stamps to work the space between each time stamp should be 10 seconds or I believe even 15 seconds something like that uh but yeah just copy this type it in yourself um and so the next one would be altered content so let’s go back to finalizing the video I’m currently uploading so this one is especially relevant to the AI Niche and this one kind of confuses people but always select no and yes I am aware that my YouTuber is an AI character and the voice is AI a lot of the stuff is AI generated in this video I get it but I still select no and the right answer here is no because I’ve actually done my research I’ve like sit here and I read the YouTube guidelines basically if I’m going to explain it in a simplest way possible when you take a video of Elon Musk or Drake or if you’re impersonating someone and you’re making Elon Musk with like a deep fake technology you make him say something he didn’t say right so for example Ellen musk is out there like yeah I just sold all of my Tesla shares and that way you’re going to manipulate the market if you’re uploading such a video yes you’re going to click yes so that people know that it’s in fact a fake Elon mus saying this stuff right but if you’re damaging or changing the reality somehow or you’re using AI to your advantage to manipulate people basically if you’re doing some sketchy stuff with AI you press yes if you’re an average user like myself and you just make tutorials with AI or you just make like historical videos with AI you don’t need to press yes because it will definitely suppress your views don’t get me wrong um you should not press yes because I know I just feel like it it will suppress view so I guess in this finalizing video Let’s just uh finalize everything so let’s just run down the entire checklist so with descriptions so I usually like I already obviously explained to you how to make the description but uh on a regular basis I recommend you to establish your kind of a template for description and just use the same thing so um I’m just going to copy it from here and I’m not encouraging you to copy my description actually what works for me might not work for you this is my own custom description I personally selected all the Emojis all the phrasings so you know I didn’t copy from from from anybody so develop your own it’s not that hard so anyway once you once you pasted your let’s say your old description um yeah so in this case I would just change stoic to health videos because the the course is about health videos but otherwise I’m going to leave that description in because it has the keyword um then I’m going to leave it like that let’s say the tools are the same it doesn’t matter let’s say it’s the same Google doc let’s say it’s the same collection of a tools otherwise I’m just going to change out the links but I mean it’s obvious then in here I would also so what I do then is I go to my channel and um I performed this trick so naturally if I copy this from my most recent video it’s the links are not going to include my most recent video so then I would go here and then I would copy the link of my most recent video and then I would add it here so that it does include the link so that basically people are funneled to my most recent video or it’s at least at the top of the list right so then I’m just going to add it here and then once this video we looking at right now goes live then the link to this video is actually going to be added to bunch of these descriptions or to the my most performing videos not all of them just a couple of Performing ones so the traffic that already comes here is also redirected to the new video as well it’s kind of the game uh so next up subscribe actually it’s weird on YouTube you cannot just copy paste the Subscribe thing so you actually have to type it out and then I’m just going to do AI guy uh the Instagram telegram is fine like that they automatically become hyperlinks so yeah again just another link to a playlist just to have it and then yeah just obviously change out the time stamps Shuffle around some keywords and then yeah whatever we’re going to add it to a playlist done and then um yes so in the audience I’m going to select no right here do you want to restrict your video to an adult audience no my no do not select it altered content no automatic chapters yes uh featured places yes automatic Concepts yes although I don’t know what it is but whenever YouTube experimenting just allow it because you know you’re going to get more views that way so tags I also recommend to use have some kind of a similar group tag and just have your channel ranked or rather attached attached to these tags so what I do naturally is just copy my own tags and then uh just paste them here there will be obviously tags that are relevant only to that video so for example like stoic tutorial or can I didn’t even have can in this video or stoicism yeah whatever and then I would just change out like I had the you know health videos tutorial so I’ll just have like health videos right or health tutorial and then you could also go to vid IQ and then uh type in your video title and ask it to provide you with the relevant tags for this video and your Niche and if you have your channel connected to viq vdq would know what tags are trending in your Niche so uh or you could also look here and uh like refresh tags and have some tags suggested to you so if we keep going have your language selected obviously title I guess you could have it selected doesn’t really matter so recording date it’s optional so allow and bending publish yes allow video and audio remixing also I just remembered something about this so obviously um you know always have this turned on but if you’re doing let’s say if I decide to do some creative freedom right my channel is obviously about Ai and like tutorials and like super edited but then one day I decide to upload a vlog there just like a vlog video of me talking it’s not something I normally upload on this channel what would happen is I would upload this video and then it would obviously start getting recommended to people it would show up in the notifications you know people have the picture in mind that hey this this person AI guy he posts AI tutorials right editing stuff and and they click on the video and they see me in the Vlog like walking around somewhere they’re like what the what the heck and they just click off the video so it’s going to kill your video it’s going to ruin your uh click throw rate and most importantly it’s going to ruin your audience’s picture about you they’re going to be like you know I subscribe to tutorials and he’s posting blogs if you Des like this your video will not be recommended your video will not be pushed in notifications and only the loyal subscribers will be able to see your video through the channel pages right so they will actually have to go to your channel and um they would have to manually click on this video actually an example of this situation when I did this on my channel so first of all I did this experimental video the concept I stole from Alex rosi so I just created this podcast with the AI character and it didn’t do any views but I didn’t have it selected because I didn’t want to take the risk you know to to notify my viewers with this video same uh happened here Drop Shipping is not my thing but I just did a Drop Shipping video and so I didn’t notify anybody uh but with that said yeah that’s that’s all really then the next thing you’re going to make um you know make sure to check on is the subtitles you need to have a file uploaded if you don’t have one uploaded uh you would just so you go to subtitles you go right here you you click on upload file and upload your SRT file which you would get from capot just like that boom done it’s important to have caption so now you would have end screens this is how I do my end screens so uh just go right here and then uh so there is a few ways to go about it if in the end of the video you’re talking about people going to a particular video right sometimes I’m like hey I recently created this historical documentary go check it out and as I say this I’ll be featuring it on the screen so they know exactly what I’m talking about in that case as you you can see right here I would have the exact video selected which is uh to get recommended to people uh if you don’t want that if you want them to just see the best for viewer you just select best for viewer but I recommend you to recommend your viewers your most popular video right or or have them or be like I recently created this video Blah Blah Blah go check it out and then they they know what they’re clicking on that’s the best and then on the right side I always have my YouTube automation playlist which you’re already famili familiar with on the playlist chapter so yeah that’s how I have my end screen I have the video and the playlist and it just works for me so always have it cards also you can have cards you can be smart about it you can have your video and then in in the middle of the video you mention your other video and then you just you know let’s say this one and then we select the time stamp of like it happened on the 10th minute let’s say or whatever it happened right here and so right here people people are going to see this link linking to your video or anywhere online also like I mentioned previously you should already be familiar with that is subtiles if and you should be targeting realistically this is how you would do it so we want to Target the European regions and um all englishspeaking regions in the world so so that we reach the people with the highest bow so I kind of remember this list of top of my head with like the countries and languages uh with the highest bi power so I have Chinese from h Hong Kong and Singapore because Singapore is a very wealthy region so I want people to see my videos then I have Dutch then I have um I have Czech then I have Danish then I have uh Dutch the Netherlands version so it specifically shows us shows up to people in Netherlands then I have German and the like all kinds of German all four because German speaking regions all of them are some of the wealthiest anyway in terms of RPM so we want to have them all so uh then we’re going to do I think we just skipped one we’re going to do Estonian we’re going to do finish next so next up we’re going to do all variations of French especially the French in Canada so this looks like my typical upload playlist so that would be all the languages I add to my videos those would be the regions with the highest by power I just remembered about Ireland and I believe that would be it um yeah so feel free to pause the video uh verify that you’re using the same ones obviously to actually don’t refresh or leave this page once you add them because they won’t save that way then you just hit like this you translate and then you just hit on here and U you do just Google translate aut translate that’s it and just like that you have Chinese language captions and title in your video it makes complete like it makes 100% sense to have it and it makes no sense not to have it and that said I I literally have not seen anybody talking about this I figured this out on my own to do this like so please utilize this information it’s rare to find online no like no one talks about it but if we actually go to my analytics in my audience uh look a lot of my audience is from Germany for sure Germany we’re obviously going to have these countries where know whatever we’re going to have them regardless but Germany Canada Indonesia I always quite often add Indonesian language uh France so you know it’s just another it’s it’s 5,000 people watching from France in the past 28 days I don’t know it doesn’t show exactly where they or you know how they got to my videos or why it doesn’t show like that my videos were shown to them in in their in their native language but it’s definitely a possibility I had people saying to me actually asking me if I’m French if I’m German whatever because they saw my videos in their in they language so and that’s that’s they how find that’s how they found out about me in the first place is because my videos were shown to them on their homepage in their native language so it is timec consuming though it is for dedicated people like it does take extra 10 minutes and when you trust me when you’re cooked already and you just finished editing your video last thing you want to do is sit here like a degenerate and add these subtitles but you absolutely should so um yeah I guess I think that’s really all there is to say about finalizing an upload that’s absolutely everything as far as pre-up load game so now let’s say we you know let’s say the peak time is from afternoon till 2:00 p.m. so let’s say the time right now is 800 in the morning or 7:30 in the morning and I’m preparing to upload the video always I’m always online when the video goes live even though it’s scheduled so I would schedule it for um like this for 8 in the morning let’s say and then I would get up at 7:30 in the morning and then what I would do is I actually build up all these comments for like I build up all this engagement right because what happens when you like your viewers comment and you respond to their comment you do both they get a notification on their phone that hey AI guy replied to your comment again this is something I came up with myself I never saw anyone talking about this online so you better pay attention right now um what you do or what I do is once the video goes live I start Mass responding to all these comments like I don’t want to do it now because you know I literally I’m literally dropping a video in a day or two so I’m keep like I’m uh preserving all all these comments in engagement but you know I would literally take like one hour and respond to all of these comments at once it’s it’s quite challenging but yeah it’s a it’s a long thing so the next thing I actually have a I have an additional whiteboard with so right now we’re again we’re getting to post upload game because actually like you think you just post the video and it ends right there no you’re still at work you’re still doing the thing to make the video uh blow up so I’m actually going to read out to you my upload checklist that I have written out so first first of all the thing is about uploading is when the video goes live especially if you’re a newer Channel you really should drive the views on your video within the first like 24 hours even within the first 10 hours the the first 10 hours are usually deciding um you know so first of all from day one you should start building out like a telegram Community like I do like a telegram Channel or an Instagram just to kind of have the place to hang out with your viewers because again YouTube sometimes it just doesn’t show your video on the homepage it just doesn’t send notification and I mean come on you just want to have a place to let your viewers know that the video is live like do you seriously only want to rely on this freaking homepage to notify your viewers about your video given how much competition there is no it’s insane you don’t want to do that so what you want to do is build up those communities side communities and as soon as your video is live you notify them you’ll be like the video is live let’s go watch it or another actually a better strategy it’s something I started doing only recently is you start notifying your viewers like 2 days before like a week before or rather 5 days before then you’re like oh video goes live in 5 days and then 2 days later you’re like oh video goes live in 3 days then you’re like 12 hours 1 hour 5 minutes you just build that hype and then they’re hyped they’re ready they know about the fact that the video is coming and they’ll be there and that’s only possible to achieve with having a side community so yeah the first step like I said is on my checklist you better be writing it down I’m not going to have it in description I’m going to have it specifically in the end of this course so only those who are dedicated are going to receive this information so write it down first of all is make sure you added all of these you know fancy subtitles so the count should be roughly like 30 plus you added the subtitles the uh next step is you Mass replied to your comments in your YouTube studio so if you have comments built up right here you’re going to start Mass replying only after the video goes live that’s number two number three would be yeah I have them as separate ones but yeah just posting to your telegram community and to your Instagram Community if you have a telegram make sure to post and pin that link as well or if you have a chat on telegram just pin that link so people have that link visible to them at the top of the interface at all times The Next Step will be making sure you actually attached your captions SRT file to the video uh then you want to make a post to your YouTube Community as well uh right here this is a place I already told you about but yeah just just let them know hey videos live and just like I do myself just like this let’s go and then a video link that’s all it Tak but I promise you it’s going to drive extra traffic the next yeah the next thing is update links on all of your pre previous videos so make sure the top videos have the link to your newest video in in their description and in the comments in the pinned comment and uh one of the last things is obviously well make obviously make sure that you enabled monetization but this is a rather a check checkpoint for experienced you YouTubers also always I never even talked about it but always have a pinned comment your stuff so I I just always have links to my other YouTube videos in the pinned comment and that’s how it goes so that all of this ultimately collectively helps you to keep traffic on your page and drive new traffic so I hope you’re writing it down I hope this video brought you some value and I guess we uh finishing up the upload section now subscribe to the channel if you like this video see you in the next one chapter 14 automation Empire course all right so now let’s talk about choosing a niche so let’s open this up and yeah in this module we’re going to talk about uh why you need to choose a niche the principles of choosing a niche on YouTube and your goals for this module okay so uh when I say your goals I mean there’s again going to be an actable step of list of steps that you need to implement in order to get you going on YouTube okay so uh why you need to choose Niche um so you’ll be able to implement similar metadata okay so what that what does that mean your videos will appear in your own suggested video tabs on that later uh viewers will go in Loops watching your videos okay so Additionally you will gain more subscribers which equates to a higher view velocity okay that’s what that’s the The Compound Effect of YouTube that’s how the scaling and the growth like this goes and happens uh so this one should be obvious everybody likes to see a Channel with a clear message purpose or Mission ideology whereas on the other hand would you subscribe to a channel that posts gaming videos this week next week they’ll switch to podcast videos then sports highlights the week after you get my point okay so even worse if you do manage to get subscribers whilst posting different types of content it might give you an illusion of growing but those subs are completely worthless that’s probably the worst thing that can actually happen and I see it happen to a lot of people and it actually just destroys them on the inside because they think they’re doing well but they’re not so in my experience on social media the more Niche down a you YouTube channel is not just YouTube the more nich down an account is the better it performs and the easier it is uh to get initial traction if you choose the right Niche okay so how do you even choose the niche what’s like the overall process right that’s should what should be the thinking process in your head right now so first of all figure out what kind of a channel you are doing logistically speaking are you doing a uh personal brand channel for example where you’re going to need camera equipments and Lightnings and you’re going to be creating content with yourself uh if you want to know more on that though I do have an A Academy course on school find it there I’m not going to talk much about personal Brands here but if you still if you want to do that that’s opt that option is there or are you doing a completely Outsource automated channel that option is also there or are you doing something like I’m doing where half of my videos are done by AI characters and could be entirely outsourced or I’m doing live videos or I’m doing both where in the single video I have me and AI character um but though that’s something I just came up it’s like a creative initiative um yeah that’s that’s an option and some ideas for you guys so once you figure out the logistics of the channel you actually should start choosing the niche so make a list of ideas um and I talked a lot actually about choosing a niche on on this personal brand course so really go and what check it out but long story short it should really be something you’re passionate about like I cannot stress this enough and some something You’ really like to do be involved in be actively researching in the long run for years to come like seriously i’ I all of my failed projects looking back like all my previous social media projects failed because I burned out why did I burnout because I didn’t like the niches I just I was just chasing View and it gets you nowhere so and why am I seeing success with AI guy because I like it I I like researching about YouTube and Ai and creating content about it so and I can do this for 12 hours straight without noticing how the time goes by if there’s something by the way that you can do without noticing how the time goes by that’s probably something you want to create a channel about think about it this way um so and obviously just just about anything you’re knowledgeable about but more on that later okay so uh and final step we’re going to see if there is a market for it okay so we’re going to analyze competition see if there’s popular videos in the niche do keyword research and consider ways of monetizing in so what specifically we’re going to cover moving forward so we’re going to talk about why we choose inish okay what the different ways of going about YouTube are how to identify something you’re interested in how to see if there is a market for your Niche niches to avoid then I’m going to show you a list of profitable niches and give you Channel examples ideas like there’s literally going to be a long list of a lot of Channel ideas okay uh then I’m going to give you as a bonus best high CPM niches and as an additional bonus I will actually show you an example of a pure YouTube automation 100% out sourceable Channel that I started myself recently like a week ago in a trending Niche I think I already mentioned but yeah I’m going to do nothing about this channel I’ll just watch it grow like I’ll just fund it and um yeah it’s in the Roblox Niche all right so it’s uh gaming right those of you who don’t know Roblox it’s like Minecraft but Roblox like this is so degenerate this is so Random this is so funny cheesy whatever the Ed is but it’s going to make me money in the long run and I’ll show you so that’s kind of funny right uh and uh yeah your goals you should choose a method of going about YouTube from these three like are you doing live hybrid whatever uh you should make a list of at least 10 potential ideas for your Niche right for your channel narrow down your list based off market research and make the decision so the two ways um to go about YouTube what are these ways so what are we going to cover in this video video uh we’re going to cover Niche channels outsourc ones we’re going to cover personal channels I’ll still quickly mention them for context we’re going to look at hybrid channels uh I’ll give you examples of each and we’re going to talk about Pro pros and cons so Niche channels AKA faceless channels AK YouTube automation channels the ones um so typically those channels are or those videos are either list videos really the most uh commonly used kind of a video format is just typically an n doing a voiceover with videos and pictures playing in the background or AI voice over as well uh another examples is animation videos right like whiteboard animations country balls AI pictures um like when I showed you the storic channels or just storytelling really uh educational channels or like screen recording channels or ASMR meditation cooking life hacks you name it like there’s so many million ways you could go about these channels and there’s like an infinite amount of niches okay all these are here so let’s actually talk about pros and cons of Niche channels uh but yeah take your time to get a custom with the list pretty self-explanatory stuff but so the prawns the pros is it’s obviously scalable right so you can create the videos yourself or they can be outsourced entirely leading uh to channel operating on autopilot somewhat allowing you to start more channels or focus on building businesses for the channel when I mean autopilot just as long as there are a system in place and you got people working all you have to do is just check in right you still have to check in on daily or on a daily basis or like every other day uh and you obviously don’t have to show your face okay I’m I’m okay with showing my face not everyone is so that that’s definitely an advantage right there so next one is it doesn’t rely on you and I’ll explain that in a minute and potential it’s actually a potential asset you’re able to sell really think of it as a as a running a restaurant or starting a some kind of a you know car shop whatever ever uh or any other traditional form of business you start it you grow it you put in the initial work initial money initial effort establish the foundation you know then just like any other business the physical labor you hire you know you hire the workers and then you either choose to Outsource it entirely or you can just sell the business all right um and yeah creating an YouTube automation every Green channel is an amazing time investment as well where you can create something which will be generating you Revenue and creating opportunity for years to come think of it as like re um digital real estate okay these videos are going to be truly getting uh Impressions and views for years to come and you’ll be making money for years to come with these videos as long as they are configured correctly of course there are some cons so in some niches it’s harder to sell products uh in some niches is genuinely to just hard to start grow uh some niches are oversaturated and it’s hard to grow because of that uh I mean it’s still possible to grow and requires experience and creativity which beginners tend to lack so this is an example of when you can just uh find an extremely saturated Niche and then you you can just perform so uh this is this channel is far from weak and this channel popped off in one of the most if not the most saturated niches self-development and it did that because of the experience of the person behind this Channel and understanding how to genuinely uh Stand Out build the character and a brand he was able to grow 1.2 million subscribers in less than a year with just little over 100 videos there’s a little um it’s a little off topic but just to prove the point that anything is possible on YouTube if you know what you’re doing literally so now let’s talk about personal channels okay so what are the pros and cons so with personal channels uh it’s easier to sell products that’s what ultimately you should be doing on YouTube anyway it’s easier to slightly pivot niches due to the fact that people often follow you for your personality not for the content although this makes no sense to change the niche anyways so never do it um just don’t change niches but I mean let’s say if I absolutely get tired of creating videos about YouTube automation I could create videos about anything that has to do with AI and because people know me people know AI guy I could get away with this but it’s still going to hurt my channel tremendously so don’t change change your Niche never uh it’s and it’s easier to build trust with your um audience which again generates more leads more sales for your business or whatever it is you’re trying to do it’s just easier to convert if a face is there if a human being is there okay so and it’s there is also more opportunity for sponsorships as well so cons less scalable it’s something I mentioned earlier um no matter how you move how you’re rolling we all have 24 hours in a day uh of course you can scale but as just it’s not as scalable or the scaling happens in a different manner right so it obviously requires you to show your face again not everybody’s willing to do that and requires to have public speaking and acting skills um you might not realize you have them but these things are ultimately required and I’m definitely not the best public speaker but I can tell you that I came a long way from what I you know from 50 videos ago so to speak I definitely have a long way to go it’s also a skill and a separate skill you have to build being on camera speaking on camera feeling somewhat comfortable because it is honestly a weird activity just sitting here staring at camera uh but it’s again it’s also part of it uh and uh here are some examples of rather interesting personal channels so this one is Matt wolf and you can think of it as YouTube automation Channel because he just kind

    of has infinite topics and it’s AI nishe but it’s obviously a personal brand right like if you remove if you remove mat this channel will not exist right whereas I can Outsource some of the stuff okay so that’s a clear disadvantage uh next up is also a very interesting Channel like it’s um a doctor is running this channel okay and it’s about um basically uh psychology Psychiatry he’s giving like uh mental health advice for um Gamers entrepreneurs content creators so that’s it’s just a cool Niche idea right it’s actually very similar to health Niche ideas from YouTube automation channels I showed you earlier um but this is a personal brand approach to this Niche okay so and uh the next one obviously a lot of you guys I’m sure you know him but this is also a tech Channel idea you know also personal brand but in you know in the context of tech um so and for more channels example again like more on personal Brands go to a Academy everything is covered there okay so now let’s talk about hybrid channels I believe those are the most interesting channels I mean those are experimental channels okay but uh they don’t completely fit into either category channels they have and what makes a hybrid Channel either it’s like like myself when I I’m the host and then I create videos with AI characters or I could hire someone to work on AI guys so we can have two hosts and uh characters as well and I can actually show you uh channels examples that do this so first one is think media so obviously this guy Sean is the owner of this channel but uh there are actually multiple people behind the videos so I guess yes for example this guy is making this video or there there used to be another guy on here so this guy is also um here so yeah as you can see it’s like a media it’s literally a media right so but it started out as a onean operation him just making videos and turned into like like I said a media okay so this is how you can go about it or at least if you have a big long Vision this is something you could aim for right uh next up vdq by the way a channel that I genuinely recommend you to watch very good Channel but um yeah this is actually a good Channel idea for software entrepreneurs and business people in general where you base your channel and on providing value where you integrate your software product that sells a problem that you demonstrate in your content so you first create a problem with your content and then you solve a problem with your software and you create a YouTube channel around it okay so then once you grow your channel use its Revenue to fund your business and scale everything in turbo mode have the business and the channel support and fund each other in Balance all right so this is literally like what I just described this is the B business model of vid IQ now I don’t have access to their um bank accounts so I cannot tell you obviously uh if whether the software budgets are sponsoring the YouTube channel or the YouTube channel is sponsoring their software budgets but you get my point right so and obviously the sole purpose of this channel is to promote viq and to build their kind of a brand presence so and they have like what three hosts this guy this guy and one more this guy so at least three hosts they have okay and I wouldn’t be surprised if they introduce AI characters in the near future so of course this channel AI guy some of you may know uh but yeah this obviously I do AI characters and then me and this is these are the two videos I was talking about where I combined myself and AI characters and quite creative it worked out both got over 100,000 views so clearly people liked it and something you guys can get inspired to as well or get inspired by um and next one last one on the list is gravity transformation so uh this one is also entirely health related channel uh but what they do is just I believe some of the videos are done by the actual owner of the channel and others are just outsourced to Freelancers so how do you actually choose a type of Channel if you don’t want to show your face you want to focus on getting a lot of views but cheaper views uh you don’t care too much for building a brand and want to have a sellable asset be able to run multiple channels and just manage them just operate this thing and you know stay behind the scenes you go faceless route obviously if you want to sell things and and and with this route the again the main source of income is always going to be add Revenue it’s just you will get uh brand deals you can get affiliate links going but for these type of channels ultimate route is uh ad Revenue okay so but if you want to sell things with ease which is the fastest way to make money by the way uh you want to land sponsorships you want to have connections with entrepreneurs uh that’s a that’s a very important one and have access to closed rooms right all kind of cool stuff is going to happen to you I I’ll speak from my experience because since I started revealing my face and really showing myself obviously I’m not going to show name I’m not going to say names or show proof but you can believe me if you want to I now in touch with multiple YouTubers one is like 600,000 subscribers other one is 2 million subscribers and there’s another one with a million subscribers uh when I say closed rooms yeah you’re also because of your following and because you show yourself you get invited to all kinds of rooms with other entrepreneurs you know simply a group chat but if you’re in a group chat with two three other people who have large YouTube channels you could create something powerful okay so don’t underestimate the power of a personal brand and showing yourself okay so I understand it’s a YouTube automation course but even if you’re not comfortable showing yourself really reconsider it and build a unique Channel where you can combine a little bit of everything this like my best honest advice okay so and uh you’re just going to live the YouTuber lifestyle right so generally speaking have access to bigger opportunities go for a personal Channel or at least a hybrid Channel okay so don’t get me wrong you can still make money off ad Revenue alone but it’s a much more time consuming play all depends on your goals and needs now I’m actually going to show you uh my new secret YouTube channel that I’m building then I’m going to show you actually a reference channel on why I’m building it so I think I’m going to blur out the name because U I’m I’m going to show you the niche I’m going to drop the sauce but I don’t want the unhealthy traffic so also Pro tip I say it all the time but uh if you’re creating a new channel you really don’t want no traffic that you’re not supposed to get meaning I’m creating a Channel about Roblox like it’s a video game for kids my potential viewer is like a seven-year-old who’s going to just randomly click on this video so you guys are definitely not people who would watch these videos right so that’s why I’m going to blur out the name but anyway uh yeah it’s a new channel of mine um it’s completely out sourceable it’s only one week old so it’s only has 7 eight subscribers like there’s not much data to show uh but I’m definitely going to be updating you guys on this and and so here’s how it went because like I really want to end this lesson with this very demonstrative example so this is how it went so this is the reference Channel and basically one night on telegram there is a thing that is called uh YouTube exchange or like YouTube um fre Lance websites or like groups basically it’s where it’s groups on telegram where uh YouTubers find employees and employees find YouTubers or whatever YouTube related entrepreneurs they all find each other it’s like a YouTube Marketplace that’s probably the right word and so I found a guy who provides services who basically he I guess himself he employs people and they just create videos for you like this and so he sent this channel as reference and that’s just why it’s un important to understand YouTube I looked at this Channel and it’s definitely monetized and because why would it not be it’s just a gameplay recording as you can see it’s literally all they do the entire video consists these 40 minutes were just why is it not showing up it’s just literally like gameplay of Roblox like there’s uh nothing that’s complicated behind this okay and so when I looked at this channel I saw that okay one month ago this video for example it got 3 million views right here we can see and even if we assume that at the lowest like worst case scenario uh they have $1 RPM meaning they got 1,000 views per 1 million views just this video alone brought them $3,000 overall this channel has done I mean we could assume it’s done at least 40,000 views it could do up to 80,000 views I mean dollars dollars 40K or up to $80k up to$ 100K seriously it could be like it could do this much money and so when I solv this and when I took into consideration how much effort it takes me to create a 40min video and to get this kind of views I was like whoa I got to get into this and so there’s I mean you guys could get into Roblox and look for people to hire immediately and just start a channel like this I’m not this is not my message here my message here is to YouTube is like that there are just these ridiculous stupid niches you would never watch yourself you would never create content for but those are kind of the channels you want to be just building on the side you don’t care and just Outsource them but but there should be also a channel like a guy for like your own version of a guy that you actually want to build maybe turn it into a hybrid Channel whatever so that’s the real business in my opinion you have that one channel that you’re like your channel you know and then other channels that you just treat like assets is truly business and in business everything is possible a channel can fall apart I mean as far as I know this Niche can die in a week like Roblox will not die but like this particular sub Nish of roblo can die and my experiment could fail that’s also a possibility but just I figured it would be interesting to show you guys this that this kind of a these things even exist they go on because it’s so not obvious that um yeah but anyway let’s continue so in this lesson let’s talk about why is CPM important uh the best high CPM niches how to identify them and what you can expect to make okay so why is CPM important CPM is the amount of money you make per 1,000 views on your channel it is also called cost per Millie uh certain NES have a higher CPM than others uh obviously how Okay so due to more advertisers wanting to advertise on certain keywords and niches so the more bu bu power there is in a given Niche the higher the CPM is on the flip side the lower The Bu power is the lower the CPM is quick example Health Finance real estate are some of the top paid niches but it’s harder to get views okay gaming top five highlights Roblox like like I just showed you in the previous lesson uh all these are some of the lowest paid um CPM wise niches but getting a million to 10 million views on these niches are ra is rather easy okay so picking a high CPM Niche will allow you to make more money with uh less views and on the other hand right so uh the what are the best high CPM niches so obviously Finance so next on the list is make money online Niche and here’s an example of um make money online faceless Channel because most of the make money online channels are not faceless but this one is faceless so it’s here for you it’s kind of like I mean these kind of channels are weird though like he’s making good money he’s not making getting a lot of views but he’s making money with all these you know apps all these videos are are based on affiliate links so you could do this and it’s like literally just a money printing Channel but I it’s like borderline scam to me because I mean it does say get paid $5 every single minute but like we all know you’re not going to get paid $5 every single minute you know what I mean so H it’s there for you but like if you prefer to do like a clean Channel I would recommend to avoid these type of channels but nonetheless you know there’s a lot of these type of channels but anyhow uh on make money online Niche there’s a lot of wealthy advertisers high demand people are always going to want to make money and uh there’s always opportunities to increase your CPM by selling courses communities producing products of some kind selling books whatever it is and um High profits less views okay so in 20,000 views such a channel can generate you as much as a million views on a on a you know gaming channel so to speak uh so next Niche is AI although it is not currently like super trending and established Niche it’s still evolving but 100% without a doubt it’s one of the biggest plays right now in the short term AI because it just is so and it’s just very interesting nich okay there is like so much creative freedom because AI can do so much and my channel is an example right so and C but CPM tends to to be on the mid level and that view cap is still small so meaning my channel is not making much money from ad Revenue I’m making currently like for the past four months I’ve been making 2,000 in ad Revenue per month which is a good amount of money to some people it may seem like it but trust me for 100,000 subscribers making 2,000 ad revenue is not that much money but again I managed to build this Academy and affiliate links so that’s kind of where the income comes from okay so next on the list is history so this is already showed you this channel throughout this course uh but yeah history can be multiplied and scaled insanely with AI like they do I mean they use Boll and that’s Ai broll and that’s what makes them so unique um so yeah and it’s especially useful in historical Niche right so because you can recreate really whatever you can think about like you know Stalin is like standing behind like or whatever historical person is standing here behind this building wall like something very specific you can really recreate this with AI which is going to make your videos super engaging another reason history is good it’s a good Niche and it’s highp paying nich is because it’s Evergreen obviously and it just has intelligent viewers which equals to expensive advertisers it’s also kind of a good logic to implement it’s easy to promote it’s easy to promote affiliate products like books uh and it’s easy to promote your own services like his historical coaching or you know whatever service you can think of in historical context so Tech technology next one is on the list so with technology though it’s a bit harder to go faceless I mean this is an example um they just kind of do comparison videos and also list videos or an example earlier today with Marcus brownley where he just you know with the tech you just kind of you know do like a whatever MacBook review that’s really the type of videos I mean when I say Tech videos and they get a lot of views but it it doesn’t have to be like that again like these type of channels also exist and they get high high Revenue like very high because uh Apple advertisers on these uh type of channels Samsung advertisers and they pay like they have large budgets trust me for ad Revenue they have significant budgets so they are some of the uh highest advertisers on YouTube in terms of their budget so literally you don’t want to miss out on this Niche if you like technology so the next one is health of course naturally um this is just a cool example for you of a health Channel as you can see they have four 4 million views I mean four 4 million subscribers but they’re just printing out videos like they’re posting every single day and looks like a lot of they’re posting a lot of shorts yeah looks like a lot of subscribers are coming from the shorts as well so they’re kind of doing everything and because they I guess the momentum the magic here H happens in their volume so um and because of the fact that it’s Evergreen so again it may not seem like they’re getting a lot of views just a couple thousand per day but if I go to popular this is where it makes sense sense okay so millions of views over the years to come this is kind of a more of a real estate type of channel right so again enjoy uh use it if you need it okay if you’re looking for health Niche so next one is obviously also very expensive and it’s easy to promote things like uh supplements or affiliate marketing right so next one is investing crypto um you could start like also faceless crypto Channel just doing crypto screen recordings like uh you know like the they’re doing like documentaries right but uh you could just do like you know BTC update right it’s also a very cool Niche like these people are doing they’re just talking about crypto like if you’re into Finance you could do this and it it can be 100% faceless for sure it’s especially Works in um in the context of crypto Niche so the next Niche is travel Niche now travel can be multiplied insanely with AI because the niche relies heavily on uh visuals although the needed technology is not released yet I’m talking about Sora AI by from open AI they still have not released it but when it’s once it’s released the travel nich is going to transform but anyway if you’re going to want to go for now faceless in the travel Niche uh this is kind of a channel that’s doing this so what they’re doing is for example top 10 tourist attractions in list bone which is in Portugal I believe and if I click on this video it’s again a list video of literally top 10 attractions you may ask like this is for them it’s just so easy to to come up with um content I mean for such a channel literally just write out like let’s say top 10 most popular countries then get the you know capitals of each countries get like popular locations uh figure out what people do in these countries and so yeah you can then make top 10 tourist attractions in lbone and as you can see they’re doing an affiliate link um well it’s just an no it’s not an affiliate link it’s just I guess it’s going to their website oh yeah this is where the business happens okay so where to stay and I guess all these are are affiliate links to uh like hotels and maybe Airlines and uh you know whatever it is whatever small business they’re going to promote on here not small whatever business is going to be on here is going to be in the fill link 100% so this is kind of the game behind such a channel so basically they’re utilizing the YouTube channel as these this kind of a traffic machine to their website okay so and it works out very well for them as we can see so uh next one on the list is going to be legal all right so legal advice if you I mean if you have background as a lawyer or whatever it is obviously this channel is not faceless but hey replace this guy with an a character or just like any character or it doesn’t have to be a character just all this can be faceless easily and uh this Niche gets very very high RPM as well and this is very specific though like this is really applicable to those who who have some kind of a professional background in this or that area it can be really implemented that way very cool way to do that so um insurance is an extremely high CPM Niche okay uh this guy has 30k subs and he does 150 views but trust me these 158 views are so expensive like I I don’t even know what the RPM is but like it’s literally the highest on YouTube like some of the highest with the insurance and real estate okay so I mean he could easily make like you know with this 100 views he probably made what I would make with like 10,000 views for comparison okay so but again it’s very specific it’s really if you have the background in the area okay otherwise don’t just randomly start an insurance Channel okay uh so screen recording tutorials uh even like Niche like myself or something like this a more simplified version of my Niche where they literally just do a simple screen recording because I do like insane editing but they just do a screen recording right and that’s their content and in this video they teach blue host promo code whatever it is and it gets insanely high RPMs especially WordPress or i’ I’ve heard a story of someone uh this lady she made a video about Wix like the website it’s a website builder right wix.com on that video she had an RPM of $500 and she actually proved it so it’s so much much money like I mean for a million views she could get like $50,000 which is bro um yes so it’s a lot of money no I just made a mistake for potentially 500 RPM with 1 million views you could potentially get half a million dollars as crazy as it sounds but of course it’s almost impossible to get that many views when the RPM is that high because again she had like a very very nich down specific Wix tutorial where probably the view cap is like you know 10,000 people anyways right so but if you somehow manag to figure out how to get big views in a very low CPM Niche which is like the hardest thing to do uh that’s also a cool way to go about it uh but then there is how to Channels with also good CPM right for example this guy he gets no views in the short term right like no views but his videos are really longterm okay so yeah I mean again they just build build up views over time uh but not the best model because uh his audience is not loyal I mean remove reaction from Story how many times can you realistically learn that okay you following my point um so interesting Channel but not something I would recommend doing again uh and last on the list is car uh car Channel again called bladed Angel so this channel is obviously in the car Nish and car Nish is one of the highest cpms and this channel is also like just what they do with the amount of effort it takes to create their videos literally like all they do is they post screen recordings like literally I can I can actually play it right now and I apologize for the sound quality but let’s play it for a second 25 Grand stri down last week last time we did this which by the way thanks for watching last time’s video I did not expect it to get I mean you I guess you hear it there’s just some guy like whatever he’s talking about I don’t want to get into this but they’re just they just have some Facebook Marketplace drama going on I guess it’s going to make sense in a cont of his community I mean take a closer look if that interests you but literally again all he does is just a screen recording combined with some basic pictures uh like I’m doing right now it’s like literally except instead of like creating educational content I’ll just be sitting here talking about cars and like Facebook Marketplace and just upload it like this and uh put together this sloppy thumbnail and and he’s actually it’s it’s all so sloppy but it looks cool and unique right so again on YouTube you don’t have to be AI guy with like fancy editing like this channel is showing or like I showed you with my new Roblox Channel like some content is pure degenerate like it just makes no sense why people even watch this but they watch this and it makes money and so yeah it’s about utilizing all of it and um at first again you should start with an is you like learn YouTube understand YouTube and then you can start Roblox channels car channels whatever it is but that’s also a poent potential Niche you can start with um so really take the time analyze these channels um figure out like click on videos see what they are doing in their descriptions what they’re doing in their profile descriptions what they’re doing in their communities and side businesses or like what leads you to their side businesses right just figured all this out right it’s going to help you tremendously to figure out this game like entirely okay so again what are the differences between high and low CPM niches uh let’s summarize everything so in low CPM ises you literally have to get millions upon millions of views that’s it that’s that’s all you got to do easier to scale easier to run multiple channels but again you’re always attached to views at revenue and genuinely speaking it is just not the best way to go about it in 2024 okay it’s a cool way not the best way however getting millions of views isn’t that hard once you figure it out and put in the work okay so in high CPM nous views Come Harder but they’re much of a higher value okay easier to sell products easier to build personal Brands easier to connect with audience uh my most honest advice is build hybrid channels like I already mentioned build Medias all right build something that can be outsourced scaled multiplied Etc aim for something that that can become bigger than yourself okay I see like Empire business I really really wrote this out like I see a lot of people going into this just like oh let me create a YouTube automation Channel and like yeah let’s make some money no just don’t call this YouTube automation like throw this term away build an Empire truly have this mindset going into this okay that’s going to give you the right mentality for everything okay that’s just going to immediately plant that kind of a long-term Vision in your head um and really like I hope I don’t sound cheesy or pathetic right now like it’s truly all super crucial okay so what let like like okay let’s talk money finally uh what can you expect to make and keep in mind this information is based from first of all on my own payout the money that I have seen lending to my bank account personally secondly it’s based on my connections with other YouTubers and of all kinds from I have you I know YouTubers that have 5,000 subscribers in a gaming Niche and also know Youtubers with over a million Subs in a finance Niche and other even bigger YouTubers obviously not mentioning any of them you can believe me you don’t have to but I’m just going to lay it out okay and uh just a lot of other uh there are many sources of information I’ve come across and you know stumble upon so these are pretty realistic numbers we’re looking at right now so anyway in a low CPM Niche for example like myself that I’m building a channel in Roblox Niche that is going to be based only on views right there is going to be nothing going on on this channel but views on such a channel um CPM or RPM that’s the right term here um because RPM by the way is what you get but CPM is that uh ratio before YouTube takes its cut all right so so uh RPM on that Roblox channel so for example RPM could be between 60 cents up to $2 $2 would be really high uh and on U make money online channels on real estate channels or these kind of channels RPM can go anywhere CPM can be anywhere between 10 to $50 per thousand views if you’re wondering on my channel currently I have about three RPM so it’s $10 CPM uh but but it’s super low actually again it’s very very low for the channel of my kind my Niche but it is what it is okay so 100,000 views on a low CPM Niche is around $200 1 million views in a low CPM Niche is about1 or $2,000 for in for comparison in a high CPM nich 100,000 views is anywhere between $800 to $5,000 could be even more uh 1 million views is you know multiplied by 10 right so keep in mind I only mentioned add Revenue income okay so these numbers are only at Revenue bread deals affiliate links anything else is not included but it is there it’s there it exists and it it should really be taken advantage of okay so now let’s move on and talk about my favorite so in this one let’s talk about why following your passion is important my criteria for a great Niche and my favorite niches okay so why following your passion is important I already mentioned it throughout my Academy like a million times but I’ll mention it again because it’s important okay so if you’re interested in a topic you are much more likely to stick with it long enough to get success okay so because success does not come overnight uh I talked about this before and it should be obvious okay but don’t choose in Niche just because of a higher CPM don’t choose uh don’t chase money and Views okay Chase ideas and instead Chase serving valuable genuine content to your audience serve uh Chase solving problems in a field you’re interested in this is how the success happens it just makes sense and will naturally put you in Advantage at an advantage because it will be easier for you to identify quality topics and more and move quickly in a certain scenarios right because what does that mean and I I always say you should Chase Evergreen opport unities okay but I mean once you have an established Channel like for example in the I’ll give an example of my own in the context of my channel okay so uh you know I’m AI guy I create videos about AI you know YouTube automation but let’s say there’s going to be some crazy AI tool like completely revolutionary like Sora AI those of you who know Sora AI is like um it’s like a new video generator from open Ai and when it came out it made so much noise every single YouTuber made a video about them you know like in every single YouTube Niche there’s going to be event where no matter the YouTuber’s size everyone is making video about this and it’s just easy traffic and it’s it almost it feels criminal not to take advantage of this okay so that’s what I’m talking about and you will recognize these opportunities if you’re actually like into the niche okay like when I saw Sora a out Sora AI come out like I’m subscribed to the Twitter of open AI when I saw them making their release I was making a video about Sora within 15 minutes why because I understood how although I didn’t get views actually my video about Sora only got 10,000 views which is not that much for my channel but still I did make the attempt I moved forward I moved quickly because I’m into Niche because I recognize the opportunity because I position myself because I follow open AI on Twitter you know so that this information even gets like across of my feed so you should really create those kind of situations for yourself as well all right so but anyway I don’t want to influence your decision if you’re already interested in a good Niche just I’m not telling you to go Ai and like no don’t take it the wrong way um so I’ve already provided you with tons of NS and ideas and I’ll continue doing it throughout the course uh but really do what you like okay uh write down list of 10 things you’re interested in and if you have no interest and want some ideas that’s what this lesson is for so my criteria for a great nich so again how do you identify right so it must be Evergreen meaning don’t chase Trends and if you chase Trends chase them like I explained to you moments ago okay uh Chase long-term viewers how to documentaries tutorials the reason I put question mark here is because tutorials uh with the exception of Technology tutorials because of how fast everything is evolving you know your website you know let’s say you create a tutorial about building a website and a year later there’s going to be AI tool that’s going to build websites like this and there is already AI tools like this by the way so you know be careful with these kind of topics right so history you name it those are evergreen niches uh they must have lots of Interest okay must have competition and I know it might sound weird but on YouTube in order to succeed you essentially want to find a niche which is small enough in order for you to grow but at the same time competition is there so it proves the fact that the audience for this context exist uh and you just need to figure out a way to reach that audience that is really the best and the most like smart strategical way to go about it whereas I mean you can there are people you have to understand there are people that create niches like there is a Mr Beast and then there’s everybody else who followed Mr Beast but Mr Beast spent 10 if not more years of his life becoming Mr Beast and then those who followed they spent like a year of their life modeling what worked for him and they just implemented it and it took them a year to reach some kind of success yeah sure Mr Beast is one of a kind and everybody else is a copy of his but they’re still making a lot of money of YouTube you know what I’m saying so you I mean if you’re if you feel like you have a mission to become the next Mr Beast go for it but uh realistically we all want to start making money on YouTube within a year or two and it’s very much possible so you want to find what works for others you want to find what works for others and you want to copy it okay so uh it must have good CPM you know it might sound ridiculous that I’m starting a channel in Roblox for example a size Channel but don’t worry about that genuinely speaking you want to start uh channels in niches that have good CPM right so adult oriented niches for the most part uh must be monetizable meaning you know like um just normal content nothing crazy no blood like no not that not this crazy stuff no drugs no mentions of drugs I mean in the content like nothing like this nothing sketchy um familyfriendly content okay uh so it it must have sub nishes so for example top five I mean or not bad example healthy right Health Niche I mean there is about a million ways you could go into the health Niche and seriously so many ways okay and so here are my favorite niches and like actual actual niches you should really highkey consider getting into if you’re still lost at this point point so my favorite niches or just simply the ones I’m most knowledgeable about are making money online technology Finance really crypto and um yeah because I love the technology and yeah that’s those are all my favorite but some other great niches are Health psychology and pets okay so and for example actually a very smart way to find good niches because again I preach that you should not rely on that revenue and you should build some kind of other um sources of monetization and what you could do is you could actually go on affiliate marketplaces like digit store and you could go to categories and you could literally see on the left side here are the categories and if you think about it every single of these categories could be a YouTube channel category right I mean not not every of course like animals and pets could definitely be an is but betting systems that’s like something that has to do with like Casino software you don’t want to do that but like business and investment 690 items why not and most of them actually are going to be digital items as well so like what what I got here on the screenshot are actually supplements so this would be like an idea for a health Niche what you can be promoting uh but for business and investment you know like ebooks guides you know all this kind of stuff like it’s even easier to promote because um yeah a lot of people are just depending on their location they cannot just buy your product because of that like if someone is watching it from like across the world so we can look some more so again just continue looking at the niches right for for now again we can just you know education email marketing uh obviously look for niches like if you’re going the affiliate marketing route and you can just make full-time income just from that just from promoting products and my recommendation is of course choose it look at the niches which have the most products so business and investment almost 700 products computer internet 300 products music 100 dating 250 education almost 600 right email marketing family and children also good niches what is not a good Niche is definitely I don’t know fun and games like no just not the best Niche food and drink not really but like business again Health would be amazing niches there’s more screenshots as well so you can really go on digistore do digistore24 create your account that’s free and just uh browse through analyze this stuff is really a lot of the puzzles are going to come together when you look at it from this perspective and I really hear a lot of people talk about this about like analyzing your Channel with this approach so really do that take your time to analyze so how do you go about doing market research uh so first of all you got to make a list of ideas now how do you make a list of ideas so first of all you should think of hobbies you have and things you’re interested in go through list of niches the one I gave you in the previous lessons and the example channels and note in if any um interest you okay so if you’re not interested in any but just want to start ASAP go with these gener generic niches okay that are always going to perform so losing weight gaining muscle how to eat healthy how to start exercising happiness psychology self-development mental health how to make money online investing stocks crypto business you cannot argue with me just by looking at this like it’s just obvious that every single one of these niches is going to perform forever has money in it meaning like again every single Niche I’m looking at I can already think of a channel uh a business around it products to promote or like money to make how to make money basically like I’m looking at at all these niches and it just makes sense any of them if we have to start okay so really look at them if you’re super confused just start with any of them and just start okay like just get to action remember that early action that is imperfect is way better than the action that is perfect okay so how do you actually identify a popular Niche and a channel so look for videos with over 100,000 views uh less if it’s a very high CBM uh Channels with over 100 Channels with over 10K subscribers first video was ideally posted no longer than 6 months ago and uh search the nich and see if uh bad videos come up when I say bad videos meaning sloppily put together like low effort poor edited videos and they’re still getting views meaning uh there’s opportunity in the N okay so how do I actually research now let me actually show you a technique for researching um well I mean let’s say we’re searching for how to make money online Niche the steps are actually explained here but I can I mean I guess I can just show you so if you go to Google uh we go to an incognito tab in order to open that just press uh control shift n then we go to YouTube and just uh let’s say we’re searching well how to make money online is too broad I guess let’s search for how to make money money on YouTube let’s say so that’s an is I understand okay so and let’s say I’m currently looking for a video idea or I really want to make a video about how to make money on YouTube so and the reason actually we go I I never explained it we go in to incognito is so that we uh YouTube has no data about us and it gives us uh real recommendations because if I was to go in my own account it would be right now giving me recommendations based on my previous search results okay so here it’s completely random or like uh Real authentical Results so what we can do now let’s say I consider this video as a good start like how to make money on YouTube in 2024 it’s um it’s it’s related to my search query right so then I would click on it and I would go on the right side and I would continue searching for videos okay so I kept scrolling down and I found something that that was I was really looking for for so we can tell like I can already tell that she’s a beginner YouTuber because of just how her thumbnail is structured and how long her title is like she’s definitely new to YouTube nonetheless she’s getting views so let’s see what’s happening here okay so 20,000 subscribers I was right she’s new and so this like this channel it’s it’s a small Channel but her video managed to get a lot of views with a very shitty packaging I mean I disrespect to to the lady but like when I say shitty packaging look again thumbnail is bad like I just now I just now noticed that on the right side of the thumbnail there’s some kind of a white text but I didn’t even notice it like it’s a terrible thumbnail it’s an extremely long title title cannot be that long okay I cannot even see like it says the the first six months of being I assume it says of being a YouTuber but I cannot see it and it’s not right it’s bad um okay so it’s it’s a sign of a poorly produced video right the packaging is lacking but she is getting views on it so that’s again opportunity for me to recreate this video idea okay so how much YouTube paid me in the first six months of being uh monetized so if I was making a YouTube educational Channel it would be an amazing sign to me that let’s say when my channel hits 5K subscribers um I could you know or whatever 6 months like whatever the time frame like I can actually make a video about how much YouTube paid me and then the amount of months and subscribers can be packaged you know remade anyway in fact if I have to improve this title how much YouTube paid me in the first 6 months I would honestly just call this video how much I made on YouTube in the first 6 months that’s it and there is no need to include this 5K subscribers and the title all of a sudden went from this to this super clickable super understandable short concise okay again how much I made on YouTube in the first 6 months opposed to how much YouTube paid me in the first 6 months of being monetized with 5K subscribers now it’s too long cannot be like that anyway I’m rambling here another beauty of doing this uh method research method on incognito tab is because now is we’ve made a few search queries we told YouTube what we’re interested in in this case how to make money on YouTube now if we go to YouTube it is now only going to give us how to make money on YouTube related videos okay oh almost it’s not that’s not not that yet it takes time to configure and it takes a few clicks and uh a few search queries to actually configure this perfectly but if I just continue randomly clicking on these videos like only related to making money on YouTube so I can actually show you how the all of a sudden the homepage is now going to look different so if I refresh a lot more videos are going to be now about making money on YouTube right I hope so at least well at least the first ones are definitely related uh so and actually the homepage is actually an amazing place as well to look for videos because we can actually spot um small channels being recommended to other channels okay so um yeah for example Claire I mean she’s got 3K subscribers and her video was made three days ago and she’s it’s got 2K views which is a lot for her channel for her Channel her size and uh we can see yeah I mean it’s performing very well I don’t know if we’re going to model exactly this video but like I’m just saying it could be also a good idea to um write down right let’s just scroll some more um yeah okay this one for example four months ago how YouTube changed my life it’s also a trending topic right how I I see this all the time how YouTube changed my life and then whatever in her case is a 29y old blah blah blah so you get my point right like this is how you kind of do the research this is how you figure out what is trending what is YouTube recommending again two best places the ual homepage after you created the incognito tab and you configured your first couple of search queries and you give it the understanding of who you are and what you want depending on your Niche and then you click on the video that you like and then on the right side is actually where you can also look for similar videos okay and then you look for kind of a months to views ratio to kind of also look for smaller channels and that’s how you how you do it I mean it’s a very timec consuming process self self-explanatory but just timeconsuming assuming uh but do not neglect it so in this one we’re going to talk about creating a Google account and making a channel and please watch this even if you think that it’s the most obvious thing and no I’m not about to show you how to create a Google account because there is no secret you just go to Google and create a new account for your YouTube channel but don’t do it just yet okay hear me out so uh create a brand new account strictly for YouTube purposes first of all we all have that one account that we have been using for years to watch videos and whatnot uh that’s not the account you’re going to use create a brand new account that you will connect with your brand new YouTube account or Channel have all your YouTube accounts connected to this particular email uh because it it will be then easier to use Google AdSense because you can attach your legal information to One account only just trust me on this one okay keep this account in secret I’m about to show you everything so uh don’t worry if you’re confused create another Gmail account for public use sharing with ERS um so this is the example of the public account okay that’s the one displayed on my profile uh so that way so let me break it down so in this part I’m talking about one different account so like one Google account right so and and then there’s going to be a separate account for business purposes so let me show you so this is what I’m talking about guys and again please take this with all seriousness because this is just crucial um you know easy to implement and you know by implementing this you’re going to uh really secure yourself from hackers and other funny peoples anyway if we go to my YouTube uh profile account right so we can click on here and uh if you scroll all the way down this is where you can see an email address in order to contact me right for like usually for business purposes like companies will reach out to you and whatnot or just weirdos like just email you whatever uh but obviously this is very much public information of course that’s why it’s even called igore 98 business because it’s like an email for business purposes and it’s and it’s the email I use to just um you know attach everywhere in order to contact me it’s also the email I use to sign up for like AI tools and whatnot but there is another email which I’m obviously going to blur like if I go to switch account this email right here which is currently blurred is actually the email I used to run my entire YouTube Empire well when I say Empire really currently have only two monetized accounts which is AI guy and my personal accounts but um as I showed you earlier in this course I recently started Roblox Channel and moving forward I’m actually planning to double down and start a bunch more faceless channels maybe I’m well more on that later how exactly I’m going to do that but anyway whatever else faceless Channel with like that I’m going to start with actual intention to monetize is going to be attached to this account only and yes multiple um YouTube channels can be monetized as long as they are attached to the same Gmail you can monetize them and you can attach them to different Gmail but you would have to sign like uh you would have to use different people’s credentials in order to sign up if it makes sense right so to this account I have my own data attached right if I want to create a new Gmail account and uh if I want to you know create a new you YouTube channel is going to be monetized and it’s only going to going to be related to that new Gmail it’s also going to have to be attached to a new person’s credentials when it comes to monetizing if I make sense so if you’re planning to create a bunch of YouTube accounts just create one brand new Gmail just keep it clean by the way the browser you’re looking at is also my work browser so there is no unneeded uh extensions there is no noise it is only YouTube related stuff in here anywhere I click all the links all the save data is just YouTube and work related there’s no distractions nothing so it also helps in multiple ways so just in case some of you guys don’t know the right way or how to create a YouTube account so first of all you need to create a brand new Gmail right so just create a new Gmail account just in case you don’t know that you would just go here and then you would click on add an account and then you would just like create your account okay once there is no magic like behind this process just create it right regular Gmail account now once you’re in go to YouTube uh go to switch account I believe and then scroll down until you see view all channels then we just click on view all channels right here and we’re going to create a new channel chel and this is how you create a new channel then you just type in whatever name and then you just click on this create and it’s going to be created now if you’re struggling to choose a name for your Niche uh I just randomly came up with this chat GPT prompt so help me come up with the channel name idea I’m creating a new channel in the whatever Nish and the channel I’m referencing is called so find the channel that you like the the Channel’s name you like and use that name as reference and um and they’re posting whatever content now I want to have a remarkable two word maximum name that will be extremely catchy as well so give me some ideas uh let’s actually figure out how do we customize a YouTube channel what do we do with our channel so I could just go to my YouTube Studio I guess and maybe I could have it on in the you like this double window view so let’s just uh go over everything in order and um cover this uh monetization or optimization stuff okay so uh adding CH Channel trailer right so that’s the first thing you need to do in your YouTube studio so so in order to do that in the first place we would go to customization right here and so this is where you customize your channel okay so as you can see right here in the uh well first of all in the notes I do say top performance and recent uploads uh to help get in traction so these are really the type of videos that I add to uh Channel’s um you know pinned section but really I pivoted towards only adding top performance from the last three 3 months okay so if we go to my channel and we look at my videos top performing videos from the past couple of months we’re going to see that this particular video it’s from four weeks ago and from all other videos it’s performing the best by far that is why it is in my Channel’s uh pinned section right so when a new CH when a new viewer lands on my Channel or when a returning viewer lands on my channel this is the F like this is literally what they’re going to see right so if I actually open my channel this is what we’re going to see right now like this exact video okay so it’s for a reason it’s for a reason because a video just doesn’t get a bunch of views it gets a bunch of views because it’s a good video it’s a video that resonates with my audience it’s a video that you know is relevant it’s trending you know all all these things combined came together and it became a popular video right so it’s extremely important to get it that it is the first thing that your viewers come across when they land on your page of course if you’re just starting out this is the step you’re going to do rather later on but just keep that in mind if you know if you’re fresh just starting new just write that step down somewhere put it away and once you have like five seven videos uploaded you then implement it but um so next one is adding popular section okay so right here this is where we go to featur sections and right here you would uh go to add sections I could actually remove everything and just add from uh again from the start so you guys can can actually see how that’s done this is obviously how you remove so yeah let’s let’s just build my uh homepage of my channel so first of all the first thing I would do is I would actually add for you and in the in the for you though we would have to do some settings by default I believe the for you is like this I definitely suggest to turn off shorts uh it just looks ugly when like when YouTube recommends in the for you section the long videos and then the shorts like this and then again long videos just no ugly um also turn off live streams unless it’s like well it depends on your channel if it’s really live streams is like a part of your content strategy and do include them otherwise whatever um so obviously I don’t even live stream at the moment so yeah those are disabled video is enabled uh and yeah here you could choose recent videos but I’ll just go for all content uh but having the for you section is also important because it’s YouTube’s recent new feature and you just want to include new features so that your channel just get gets more exposure from YouTube anyway the next one will be popular videos uh again like I just mentioned moments ago your videos become popular for a reason right if a video goes viral or gets a substantial amount of views for your Channel or for your Niche it it means you manage to do something right and that’s what you want to show your viewers so you that’s what you want to have on your uh front page so the next thing I’m going to add is I’m actually going to add a playlist a particular playlist Okay so so I’m going to go navigate to the playlist and I’m going to add a playlist called YouTube automation it is not just some random playlist it is a playlist where I gather all of my videos okay so it’s that one single playlist that just has all of my videos well I guess not all because popular has 55 this one has 51 but whatever most of them uh or all the relevant ones anyways so and yeah this is what the viewers see right so the popular videos and then the the YouTube automation playlist okay so then I could add any some more sections but really that’s about all you need to have on your front homepage to be honest I already forgot what my homepage looked like okay so I did have memory recognition and obviously this is not something you can add even if you wanted to I believe in order to do that you need to have at least 10 paying members and in order to even have them you need to get first monetized so don’t worry about it and I believe it turns on automatically anyways or you have to add it but it’s there whatever and also of course you could feature your channels if you have them so in order to feature them just add section and then you would I think where is it yeah feature channels and then you just type in your channel pretty simple and then I just have videos like these are uh my relevant videos but I’m probably actually going to delete this section you may ask why because I really want people to click on playlists because the YouTube automation is a playlist the popular videos is a playlist and when they click on playlists they stay in playlists meaning the next video that’s going to to play automatically it’s also going to be my video from my playlist which all is going to increase ultimately the session time of my channel um you know if opposed to just people clicking on single like on individual videos from this video section okay so I do want people to click only on people from popular and YouTube automation playlist so actually yeah I’m just going to delete it I don’t know why I have it here but yeah this is how your like this is the like the minimum required to have a good looking successful uh front page of your channel right so now let’s talk about uh verifying your channel and uh this whole section so this whole section is going to take place place in the settings so in order to get to the settings on the left side uh I would press right here on the settings thing and we are going to get to the settings tab I think now we go to upload defaults and then we go to advanced settings no got to be yeah it’s in the CH yeah it’s right here so um yeah with with uh where it says you absolutely need level two verification is really what I meant so again we go to settings Channel feature eligibility now by default when you create a brand new channel the first one I believe is going to be enabled it’s always going to be enabl enabled unless you are free of community guidelines strikes now those two are actually going to be disabled now what this feature two does and it’s the one you need to verify because let’s I think I wrote down why so um so no I I didn’t actually write down why but basically without this you are not going to be able to add custom thumbnails and I mean without thumbnails you it makes no sense like you cannot upload videos without thumbnails like you can yeah you can choose a random frame of the video to be your thumbnail but that’s not how it goes okay so you need to attach your phone number but there’s a catch okay so first of all One phone number can only be connected to an account two times only okay so uh yeah that’s that’s fact only one phone number two accounts limit uh go but Google or YouTube will not ever ever ask for this number again once you’ve used up your own number and you want to create more accounts you can ask your friends family members to help you out you will just need a code from them again you won’t ever need this number again for instance again you just need this like what’s going to happen is you’re going to press confirm it’s going to take you to a screen you’re just going to verify SMS once that’s it and I have multiple accounts as you’ve seen in the previous lesson or this lesson and um what I’ve done literally I’ve used my number I’ve used numbers of my parents both of them of my all of my friends like I’m literally all I I’ve used up all my friends numbers all family numbers all of my numbers and at this point like if I ever have to create a new account I’m actually at this point considering just going to a local Walmart buying like you know three track phones just to have that opportunity to create you know six more Accounts at any moment in time um yeah it’s how it is but again keep that in mind that’s not the place and the number that you will ever need again ever for YouTube so don’t worry you can even go online and type in like rent the phone number or you know like those SMS verification websites you can even try that out as well and as it says right here if it’s you know if asking your friends is not an option you could do what I just mentioned go to just any of your local stores in your town and if you created already two more accounts and just you need more accounts uh just buy a disposable phone or like a disposable SIM card no matter your country it’s available for relatively cheap and I mean considering that this is the cost of starting a business that can potentially generate you thousands of dollars tens of thousands uh I it’s whatever you know and there is also a third verification step although that’s not something I you will ever need because what happens is you first verify this one and if this one is going to stay disabled yes you can immediately provide your valid ID which you see I I didn’t even do and so then it it’s so it also says Channel History meaning you just upload content for like a month usually takes three weeks four weeks and this this thing is just going to check this you know check it out on its own right it is needed for monetization so if for some wild reason you just achieve monetization threshold in like two days like if you’re extreme professional right watching my course for some reason or you just get get lucky or whatever the reason is but again you get monetized way too quickly or you hit the threshold um that’s I guess when you would need to provide your ID really that is ultimately literally the only reason I can think of otherwise you just be a normal person upload content don’t break any guidelines which you won’t like as long as you just follow like general advice of this course at least like you’re going to be good so yeah give it a month and it’s going to be fine so the next thing on my list is adding Watermark how do you even add it first of all so in order to find it you would go to customization right here and then we would go to branding and at the bottom right here this is our Watermark you can just literally use the same exact uh like picture as your profile picture now we’re in the next one lesson I believe we’re actually going to talk about creating the picture and the banner not now but do add your watermark whatever you know just added why because I can show you why so my videos obviously have Watermark and if I go to my video uh you can see that that if I actually hover over with my mouse over the watermark oh my camera is blocking it um so if I actually like look at the bottom right corner so if I drag my mouse right here this uh subscribe button appears right so basically every single time a a user whoever is watching your video just drags their Mouse um you know Across The Watermark and and they will naturally because it’s right next to the full screen logo so like they will naturally drag it over here um they will just have an extra chance to subscribe to your channel right so and you never know maybe in the long run that’s going to get you an extra couple thousand subscribers there is no way to back this up and to prove this but you know Small Things little details like that actually make you an outstanding YouTuber right but it should be a quest straightforward just add your wmark and let’s move on so the next thing on my list is uh set upload defaults how do you do that so we’ll go to settings and we would go to upload defaults let’s just I guess I’ll just go through the entire settings Okay so so the general we just choose choose your currency I mean just choose dollars I believe that’s the currency that’s your YouTube revenue is going to be displayed in anyway if I go to channel also uh here you’re going to choose country of residence my country of residence is United States uh if your country of residence is not United States like let’s say you are from Thailand Okay uh Thailand whatever and but you want to Target American audience you would still choose Thailand or Tanzania you would be honest about your country because it doesn’t matter like it doesn’t matter your country if you’re targeting let’s say American audience or German audience it doesn’t matter it only matters the content the language and the keywords of your country right but your actual country doesn’t matter so but it does matter for you to be honest okay honesty goes a long way especially on YouTube so just select your country here you’re going to have to put in keywords now at this moment you don’t know your keywords yet but just do remember when you going to come up with your uh keywords when we’re going to finish the keyword process just make a note right now that you will have to come here and uh paste your keywords okay just in case I forget to mention it later on in the course uh there’s a high probability but just just know that okay uh now if we move on to the advanced settings so next one is

    in the advanced settings now this one do you want to set your channel as made for kids you always choose no even if obviously like my channel is not primarily for kids even though my channel like kids could watch my content because I never swear in my videos my videos are kind of familyfriendly so it’s okay but still you always choose no because you only select yes if your channel is like truly made for kids only it’s just going back to my advice not to affiliate yourself with kids channels ever it’s just a bunch of BS guys take my advice for it so select no again don’t go with the kids Niche and just forget about it okay and nothing important here besides that yeah nothing interesting we already covered that upload defaults I I don’t really select my upload defaults because I just prefer to do that every time I just copy paste from videos but here you could uh if you want to have any any defaults in the description so for example like I know Mr Beast like I could show you an example of uh of a description default if he still does it by the way I don’t know if he still does it um let’s see yeah this thing his what this logo like he’s been doing this for like years right so this is kind of a thing I’m sure he also has this right here in his YouTube Studio like this is an example of an upload default okay so if you want to have this thing underneath of each of your video just Without You bothering it that’s you know how you would use it visibility this one is I mean I never made this mistake but I can totally see someone just misclicking making a mistake so actually in the upload default I would change your visibility to private so that you just never ever upload a video on accident like the last thing you want to do is imagine you just create this bomb video but it is just essential to you know make sure the launch of the video goes the right way you optimize everything check double triple check everything and imagine you just upload the video and it just goes live raw like without the appropriate tags without appropriate thumbnail it’s just going to hurt like and it’s a mess up it’s a mistake that was not supposed to happen I know someone that it happened to right he had to re-upload the video actually so yeah just set it to private Ian I mean learn from others okay so tags again if you’re really going like around super super sub nishe just have a single uh like after we are done with our keyword process just throw in all your keywords in here as well or your 500 characters worth of keywords and um yeah this is the place where you can have it so if you go to advanced settings um there is nothing interesting here I guess you do you do want to change you do want to choose your language as uh English you do want to select this title and description language also as English because you do want to let YouTube know what language you’re making content in comments on um comments moderation I guess basic to prevent scammers and like spammers you know Bots um especially if you’re like me U somewhat Finance related channels Channel because you know like those scammers imposters like I already see in the comment section people using my profile picture like trying to scam people okay so this is what I mean and it at least Moder like somewhat helps with this with the moderation okay so I’m going to save it and um quit out anyway uh in the monetization there is uh nothing really to do here just um well it used to be customizable now they changed it so it’s not customizable anymore so next one when we go to permissions if uh you want to add a channel manager if you want to invite someone to be a part of your team uh this is where you do it you would just click on invite and then you uh put in their email address and then you select the role you’re giving them now to State the obvious be extremely careful like super careful who you’re giving this uh type of access to especially manager okay like especially editor right if you’re putting if you’re taking on someone on your team really first give them like you know whatever viewer access like make sure you can trust the person okay but I mean if most of you guys are starting out you’re kind of far like logically you’re kind of far from the stage of adding anybody to the YouTube Studio honestly for me it was 5 months until I even discovered this tab right and as you can see I still don’t have like anyone actually inside of my account like I do have people working with me but they’re just not here and you know I still have there’s just very few people I would add to this tab okay let me just put it this way anyway in a community tab there is really nothing also interesting um yeah this is where you can hide users so in here I’m only like all these hidden users are basically weirdos they’re like spamming something whatever so I just hide them from my channel um and yeah there’s nothing interesting here nothing interesting here also nothing interesting here all right guys before we finish this lesson there is a few more things I want to mention so first thing is uh the altered content right here so you always want to select no and it’s might be weird to some of you but it’s B altered content mean basically asks you whether you’re using AI in your content but you always want to select no and let’s actually read it do any of the following describe your content makes a real person appear to say or do something they they didn’t say or do Alters footage or a real event or place generates a realistic looking scene that didn’t actually occur okay so yeah basically it’s asking you whether you used AI in your content to let let me give let me give you an example of a situation where you would click yes I would click yes if IND video I have Elon Musk saying with a deep fake technology you know saying something that would negatively impact the price of stocks of of Tesla’s stock right so I used AI technology in order to make Elon Musk the richest man in the world say something and his words are quite influential and I I try to use the technology to in order to manipulate Financial Market in that case yeah I would press yes because like I mean obviously but we’re just you know even though I’m AI guy I still press no because like I just make funny videos with AI characters like I’m not hurting anybody but like if your stuff can actually hurt someone with AI you always press yes and like don’t play games with these things guys because I mean I don’t know you just never know where it’s where it can end up legally right so um another thing I want to show you I guess is L thing in the customization tab of your channel you would go to basic info and do first of all in your in your description first line of your description should be a call to action to whatever it is you want it you know you want it to be so in my situation obviously now I have school so I just have school as my link and then I have you know the call to action like join my school community and it’s like pointing right the Emoji uh before I had school I just had my free telegram Channel linked like this and it was just saying join my free Telegram and I believe before I even had telegram I just had it also like this pointing down and except it was saying subscribe to my channel so as you can see again the this is the format utilize your description have the first line of the description like this with a call to action it doesn’t matter what call to action there should be a call to action whatever it is okay I mean preferably to subscribe to your Channel or to join your business project Community whatever it is one or two uh otherwise you would not be utilizing it to the full potential okay so next up what do you have next up um yeah there’s nothing I mean description those l L are actually not visible I’m just kind of adding them here for brand awareness where they’re not visible but they’re not like actually clickable out of description so they they’re only clickable from here and then yeah you just go here you can um yeah here you just add your projects whatever links you want to add but do also add them because like people want to connect with you also do add your email like you want you know sponsors to get in touch with you you want all kinds of people like having your email there is very powerful it’s just literally your like opportunity is going to come to you to your inbox so that’s great all right so in this one we’re going to talk about making logo and a channel art okay so um in this lesson right we’re going to talk about why your logo and channel art don’t make uh don’t matter that much but at the same time they have to be there and they have to be catchy we’re going to talk about how to make your own logo and channel art and uh I’m also going to mention Outsourcing this whole stuff so uh first of all about logo and channel art 90% of people who find your channel will be will find your Channel Channel through your videos surfacing on YouTube meaning they’re going to first of all land on the homepage of YouTube they’re going to first see your video like you know like your actual video with the thumbnail they’re going to click on the video and then after watching your video they’re going to make the decision whe whether they subscribe or not but definitely not because of your uh logo and the banner okay again if we go to Mr Beast actually I just I just remembered and before I forget I want to go to Mr BEAST’s Channel and um show you guys what the most popular guy on YouTube has as His Banner he’s got a you know a a picture that would take me 25 seconds to recreate the Subscribe for a cookie uh myself what do I have for a banner uh I just I just hit 100K Subs recently I have a template like this subscribe is a like a template from canva it’s like a sticker whatever it’s called and also the background is like a green screen effect from can it’s like basically a bunch of effects and templates and presets that are put together in like five minutes if we go to my okay guys the last sorry about that if we go to my live Channel and we open my live Channel literally it’s monetized I just I burn out like I gave up on this channel for the time being that’s why it’s not you know active but if I chose to it it would be active right now and the banner and the picture logo like it was literally made like that I opened it K I opened it uh I open paint paint and I was like all right this is going to be my banner or logo done and again yet it it just it just works like so it doesn’t matter what exactly do you have for your uh art for your logo Banner it just has to be there and it has to be somewhat original okay um that’s kind of that’s it really um so how to make your logo Channel and art there so there are many ways to really go about this whole thing so first of all you could use a combination of tools I use for my own design when I that I do in the videos and if I include AI in the whole process so how do I do it go to chat GPT I would give it a prompt asking it for like I would give it a you know whatever design I have in mind and then gives me a prompt to generate the picture then I would go to Leonard Leonardo AI I generate the picture I crop it in can I do whatever adjustments are needed and there it is here’s my logo ready the whole process takes 10 minutes okay and uh here are more ways and ideas for you to get your logo and channel art so first of all paint like I just showed like it works again you would then just have to adjust your pictures and canva like the ratio size Google drawings paint.net from Windows only photopia is like a free it’s like Photoshop online basically for free but very limited then you can obviously use the Photoshop itself but it’s just complicated it’s not free I don’t use it because it’s a time waste I understand it’s so so powerful but it’s a waste of time okay uh and I mean if you really like want to have like I’m not saying actually you like absolutely have to have cringe art and Logo like you can actually have profession Al looking art and Logo done for $510 and even if your budgets are small and you really suck at Art and you cannot even draw anything like that’s fine just go on Fiverr spend that amount of money once like $10 and the issue is going to be solved so of course there’s about a million ways you could go about creating a logo but let me actually show you how it’s done so yeah it all starts in canva really you go here not affiliated by the way just it’s what I use I mean for design it’s like that one Photoshop alternative right um anyway you go on create design and you just uh what you can do is you can just type in for YouTube logo uh and it’s going to automatically give you the right uh configurations but as it says right here it’s 800 by 800 and really if you want to be a pro YouTuber you should really have all these uh parameters memorized so you could also just go to custom size and you know do 800 800 create new design and now we obviously need the picture and then we just need to export it now the question is again how do you get the picture so as far as the logo right away I want to point you to my channel because you know all the time and recently especially in almost every single video I show you ways to create uh channel art with AI so I’ve surely demonstrated this method in this video I think I did this with this video I’m not sure uh I most definitely did this method with this video and in uh this video I showed showed you how to do this and most definitely in this video I showed you how to do this and 100% in this video I showed you how to do this as well so in all these videos basically I can just show you um let me mute it so basically what I did in this video is I actually it opens up exactly on the logo um you know moment I didn’t plan this but yeah it’s crazy anyway yeah so in this video I created this logo for example with AI with this dude and I actually showed you the exact prompting now in this course I could show you how to create a logo but like I would need to know your exact channel right so because we actually need to prompt for specific needs so there’s like unfortunately no unique prompt in this sense but again if you watch these few videos and like you really want to have your channel art done by AI That’s all going to come together again the tools I use if you want to take the AI route would be Leonardo AI canva or chbt so I guess just for experimental purposes let’s just go and uh using this prompt by the way it’s kind of a again Basics or like this foundation for the prompt let’s just go to chpt and try to come up with some kind of a prompt idea I just show you again U how this process is done so generate a text prompt to create a logo from my channel called uh AI guy right um about the logo I do not want any text to be shown I want to see in my case let’s do like Matrix elements AI elements I don’t know whatever is suitable like this you know this type type of stuff uh in your context that’s what you write okay it has to be hyper realistic 3D uh 3D is optional I would actually remove it in this case but hyper realistic I really suggested if you want it to look hyper realistic okay and then you’re going to write do not generate a picture yourself but give me a text prompt that I can use in Leonardo Leonardo AI to generate a logo uh now if you don’t write this sentence chat GPT will start generating pictures itself and it’s just not the best at this type of assignments so I’m just going to let it work in the meantime or I’m just going to let wait for it couple of seconds okay so again I don’t have a particular task in mind like what I actually want to see so whatever it gave us we’re going to take it so now go to Leonardo AI uh consider using my link right here uh I believe you will get a bonus with my link and I’ll earn a commission which supports the channel so then you launch the app and then uh Leonardo Leonardo AI is actual free if you’re not like if you don’t have like crazy uh requests so like if you actually want to just create your Channel logo with AI like with with Leonardo and not use it again the free plan is going to be okay but if you’re going to if you’re planning to use it like all the time uh then you actually need at least a $12 a month option just being transparent so to generate the actual picture uh we would go to image generation right here and then on the left side right here here we can actually put in 800 by 800 and let’s put in our prompt uh then we well I prefer uh so if you want to achieve like a realistic look in Leonardo AI this is the just ultimate best combination first of all make sure the Alchemy uh version two is turned on then in the photo real version two also turn it on obviously choose version two and then Leonardo Kino Excel save and then paste your prompt and actually uh something went wrong in the settings um whatever but oh yeah when you when you choose the generation models the ratio settings reset uh and yes so if you choose 800 by 800 you can just click generate and if you like it you can just download it and upload it directly to YouTube but there can be a catch so in the YouTube Studio the maximum size allowed for your uh logo yeah it’s it’s cap it’s it’s not true it says 4 megabytes or less it’s actually 1 Megabyte so if your file size exceeds 1 Megabyte then you’re not going to be able to upload it but what you can do is you then upload it to canva download it and canva I guess if you choose it especially as the YouTube logo canva knows that YouTube’s logos uh file size maximum is 1 Megabyte right catching my drift so the K is going to download it in like n 999 kiloby this is extremely nerdy technical information you may never even encounter this but but I am laying this out because I I encountered this once and it took me like 3 hours to figure out how to upload a freaking um Channel logo so if you don’t if you never encounter this this awesome but if you do it can be very annoying so I just laid this out um yeah so let’s see what leard AI gave us if it’s ready yeah I mean let’s say it’s cool or not like it’s cool I mean not necessarily I wouldn’t go with it like but but it’s good enough right in minutes like this it would take a human a substantial amount of time right you can prompt engineer whatever you want to see um so again there is no like ultimate way to go about it but this is the way to go about it then obviously you can just I mean you can look for like online Image Creators I’m sure like I don’t know all of them but I’m sure there are some sites like this um yeah about A Million Ways you find just find a picture you like put it in here and uh export it as the Channel logo then go here customization branding and then you would just go to change and uh upload whatever you want now let’s create the banner figure out how to make the banner so as you can see I actually have uh this Banner file remaining from one of my tutorials on YouTube in fact this is from this very exact tutorial I already suggested you like I really suggest you guys actually if you want to master um channel art logo Banner creation all of this especially with AI this video is For You especially as well like the banner was described here next stream detail in fact let’s just pull it up right now so editing logo yeah boom this is the banner editing so as you can see see I really created this Banner fully like in a more detailed version so yeah as we can see the first step is really um adjusting your uh sides so creating this kind of a net so basically the way it works on YouTube is so first of all like as we can see we have this you know big rectangle right and then I created this inner rectangle so you see YouTube people watch YouTube on different devices and so different devices have different phone screens right I mean not phone screens different devices have different screen sizes okay dimensions and so my computer doesn’t have the same uh Dimension as my phone correct so this Inner Circle is the circle or the the square the rectangle that is going to be shown on mobile devices okay The Wider one this one I believe that’s the one that is shown on PC on like computer devices and the the outer one the entire one is only shown on TV and nobody on TV cares for banners anyways okay so really I’m going I’m about to show you how to create this uh rectangle but really the most important part of your banner is really this the inner triangle okay but so if you actually navigate to the notion um so yeah this these are the parameters for creating your banner so uh how you would do this I’m actually just going to put it I guess yeah let’s just go to canva um yeah I’ll go to edit this file so how would you first of all I really recommend you to create these rulers so let’s create um a new page so how do you create create them so first of all you go to file you would go to settings and then you go to show rulers and guidelines they were already showing up for me but you know obviously I just showed you whoa guys by the way I hate canv new layout I don’t know how to use it now really pisses me off like how do I go back okay I guess like this anyway uh this is really uh now we need to drag these lines so this 507 5 away those are like approximates um coordinates of the lines they don’t have to be like exactly to the point they’re just there to kind of give you an idea of the actual uh size of the actual Banner now let’s actually resize it so uh we will go to resize or you can just create a brand new uh project file that’s probably the better way but I’ll put in the custom size so what is the custom size for banners it is 2560 okay so 2560 and the other one is 1440 Okay so I’m GNA do that and I’m just GNA press continue and I’m gonna wait for that to resize and I’ll just whatever resize this design and uh now it’s been resized and now let’s create the banner where the outlines so 507 2053 like this and then we’re going to do 508 and 903 as you can see canva kind of like automatically aligns them at these locations meaning it kind of recognizes them in these locations whatever so this is kind of again like I was talking about this is uh and Alliance perfectly with my previous creation so this is what the people are going to see okay and then it’s all about your creativity and again like you know what you want to see on your channel it could be something as goofy as on one of my channels just like you know subscribe or you can go to elements if you want to do like on my channel like on AI guy we can just type for search for subscribe and this should look uh Rec recognizable to you right this was this is what I was talking about right like my uh subscribe button is really just I went to elements I searched for subscribe I can actually recreate my own Banner all right I think this is going to be pretty interesting so I put in subscribe like this then I probably searched for Matrix I can’t remember exactly because it’s been a long time but let’s assume this is the one okay so then I’ll probably just uh stretch it out like this okay um just make it bigger like this let me look look at my banner again yeah mine is blurred so what we can do now is we can go to position we can um we can do this and then we go to position select bottom one go to edit image then we select the blur and then definitely increase brush size to the maximum intensity roughly like maybe 15ish whatever let’s just blur this thing to the Max uh hold down your mouse and just drag it across the entire image so that the blur is even across the place all over the place I mean okay that’s good enough maybe it’s too bluish but whatever you guys get the point so now it’s just search for black shadow and um yeah throw it in underneath the Subscribe button like this maybe go to position slightly decrease that place above decrease the opacity of the Shadow with transparency um and yeah kind of like this now I was actually a beginner at the time so I remember for a fact that this Banner was really made in wrong way like I’m just keeping it you know just to keep the legendary OG Banner uh just like Mr Beast I mean I’m sure he has the funds to hire a professional Banner designer but he’s keeping this OG Banner I’m going to do the same thing okay but this is how you created okay so I hope it makes sense at this point if it still doesn’t just let me know in the community okay guys I’m not going to waste your time I’m really going to keep this one short and snappy so why is security important if you don’t take this seriously you could risk losing your Chann Channel Down the Line you’re going to be putting a lot of work into this and time so it’s just best to be safe uh a hacker who gets access to your channel could potentially delete income producing delete uh income producing videos permanently delete your channel run scams uh from your name okay and so this is all easily avoidable so what can you actually do so first of all use secure passwords duh like but I’ve seriously seen people using passwords like test one 23 like like this type of passwords right don’t don’t do that please uh seriously change passwords frequently now this one do that maybe once a year like you don’t actually have to be a psycho and change your passwords like every week but do that at least 6 to 12 months okay you don’t know like because naturally you know if you’re going to be a YouTuber you’re going to be creating so many accounts on so many like websites tools you’re going to be providing your password in so many places so it’s just the best like in that sense it’s the best bet to just change your password frequently uh use tofa to factor authentication like I’m not going to teach you how to do it it’s super self-explanatory you just go here on uh YouTube Google accounts and you just set it up here okay um that’s how it’s done and then just avoid suspicious requests and um meaning like in my and don’t click on funny links they’re kind of both together uh especially as you’re going to be be getting more and more popular myself in my email I get fishing links those those of you who don’t have any like cyber security background fishing link is a link when if you click on this link basically someone can um take advantage of you depending on their hacking levels they can either get full access to your computer or they can use that link to get um your login password information and so many nasty dirty ways people can um take advantage of uh those kind of links so be extra careful with your email just if you get an email just don’t rush to click on something right like always analyze like just have the overall picture who is emailing you like is this actually an official account like everything adds up right like then proceed okay again every single thing I say is from experience like I I’m not making this up like hackers actually try to hack you hackers actually try to send you these links okay we we are good people out here we’re try to make money in a honest Way by creating YouTube automation channels not everybody’s like us okay so it’s all a game online space it’s a war zone okay everybody’s trying to profit of each other so especially the scammers okay so do be aware of this entire situation okay now I hope by the end of this lesson you’re actually going to start to understand the YouTube algorithm and how things actually work so the 30 video Rule and using suggested video Loops to go viral so in this video we’re going to talk about what the 30 video rule is we’re going to talk about what is similar metadata and how to take advantage of it uh about video Loops we’re going to talk about we’re going to talk about how we’re going to implement similar metadata and how YouTube Works what is the 30 video rule I mean is it some kind of a magical formula is it like that you up upload 30 videos you’re like guaranteed to succeed YouTube is just going to write you a check and no no not really so uh actually yeah there is no rule or magic formula from my experience and observations 30 videos is the amount of videos we’re talking by the way quality 8 to 10 or more minute long uh form videos anyway that is the amount of videos that it takes a channel to at least get traction or even to start get going I I I want to really repeat this sentence 30 videos because I I see like first of all the 30 the amount of 30 is truly kind of the amount of videos that it takes to succeed and but but is this term this amount of videos is also being thrown around on YouTube like in the free YouTube education right not just in this Academy and I see people like people just assumed if they create 30 low effort shitty videos they’re just supposed to get rich no I’m sorry no again like every as long as like uh you don’t your videos don’t have to be perfect I mean my first video was not perfect it was quite bad but my intention with every single video that it just gets strategically better somehow like I was just like how do I upload the next video and make it better period by better I mean better thumbnail better editing better script better hook better sound better transitions better visuals blah blah blah blah blah okay better equals strategical makes sense right so with that kind of intention with that kind of a mind mindset yes that’s what it takes about 30 videos okay so uh my own results AI guy 24th video was uh the one that took this channel to another league right to the major league so so this is my uh YouTube Studio screenshot as of last night when I Was preparing this uh or no not like from a while ago actually refreshed it last night so obviously I I did do 3 million views and in my channel only did $110,000 it might seem like not a lot and it’s not a lot so but obviously this channel is making so much money so earlier in this course I kept saying that it’s just important to build businesses around YouTube that is why you can literally see now like that ad revenue is not always the money printer it just really depends on also my live Channel I was posting videos on on there every single day for 34 days straight I just ran this weird marathon and I got monetized on the 35th day which just I guess I did all this now I guess I can say hey I monetize the channel a month but again the momentum was there because I was uploading daily long videos good videos um it was just building fast okay so but some channels get monetized on their third or fifth video it’s all about experience and even if you don’t get monetized by the time you upload your your 30 videos it is almost impossible not to have data to improve and learn from them okay and everything takes time every Niche is different some people it takes 100 plus videos to get monetized okay and genuinely don’t give up if you don’t get traction or similar views to your Niche after the first 30 videos instead learn from it trying to improve um improve from from your mistakes and and just so again like I just just to encourage you because moments ago I was showing you my YouTube Studio of a guy where it’s just the numbers the money the ad Revenue you know this is a brand new channel of mine like again the Roblox channel it’s in the kids gaming Niche like what like what more random just ridiculous Niche you could possibly think of than Roblox gaming for like seven-year-old kids come on there’s nothing more ridiculous than this and this is how it’s growing like it’s it’s a brand new channel I’m and I’m using Strictly Organic traffic in the first like I am uploading daily the the content is being uploaded every single day and today so basically it’s been like I’m recording this on July 1st so and the first video went live basically on June 24th June 25th it’s been about a week right in the first week I only got 11 subscribers and 500 views okay but it’s just I know because like I know the YouTube I know the game I’ve been I’ve been like I’ve done this before again not once not twice I’ve done this before I know it’s going to work it’s like a mathematical prediction as long as I’m going to keep uploading daily uh do my metadata you know figure out the titles the thumbnails all this stuff like it’s just going to go and uh and this is how it’s going to go by the way like just don’t get discouraged I mean look at this uh views graph look at I mean for half a day there was no views then boom spikes and another Spike by the way those spikes actually this is how YouTube works so in my humble opinion and understanding of this thing and the way it just the patterns like these views they work in patterns so in in the beginning of this view chart there is no views and then this spike it doesn’t actually mean that your videos freaking amazing and you’re just doing well those spikes um represent the YouTube algorithm just being genuinely confused like it doesn’t understand exactly what is your audience or where is your audience like it hasn’t discovered your exact audience just yet so those spikes is just um YouTube algorithm just making this random attempt to just push out your video to a bunch of people at once and if the people don’t really uh engage with your video the the engagement like the views they drop just almost immediately it could find engagement for the time being and then it’s just going to drop but eventually it’s just going to keep producing these spikes over and over again the constant uploading is going to come in handy and and one day that con that the momentum of constant uploading is going to catch up to the momentum of these spikes they’re going to come together and that’s how your audience is going to get discovered and this is how the view graph goes from these Shady spikes and this you know whatever to a steady graph like this on the right side with views coming in predict predictably and organically it’s just how it goes okay we can even look at my channel like AI guy right here on the left side same exact story no views no use Spike little spikes okay you know we moving we go we going another Spike and another drop down and this is where everything takes off and it just takes time it takes 3 months four months and I was not experienced back then with my experience now again like this new channel is going to take a month maximum so not bragging just explaining to you the game of YouTube okay the art of YouTube so first of all what is similar metadata and how to take advantage of it to go viral first of all what is metadata metadata is your title it’s your description it’s your tags and it’s your actual script and the things you say so in order like really everything matters your title matters your description matters your tags matters matter and the thing that not many people think of but your script actually matters so obviously we’re going to break these things down in order like some more as we go on in the course but at this point just understand that again the metadata the the discoverability of your channel really again comes together from these four factors as well as the script like this one is just not obvious to many people wouldn’t even think of it naturally but yes like we’re living in quite Advanced times where YouTube also possesses like built-in AIS that scan your text and script and tell me they don’t tell me like try to convince me that it’s not technologically possible and they don’t do it or think about it yourself and try to convince it that YouTube wouldn’t have these kind of systems in place in order to scan your videos in order to promote your videos yeah exactly like just makes no sense okay so yeah keep this in mind anyway now let’s talk about suggested video Loops so on the right side we have the up next and suggested feed so when you watch a video this is like your POV when you uh watch a video and what you want to have ideally obviously that’s not something you have control over but how the virality happens is on the right side so like this is I I logged into YouTube from a different account to create this screenshot so yeah as you can see right here this is like my personal account and so this is the users POV of my YouTube right and so on the right side we have another video of mine being suggested two a different like this is not a guy like this is not my account this is like a different user and so this different user is getting recommended my own videos at at the very top that’s good that’s amazing that means that I’m actually doing the right job like configuring the SEO the keywords because this is literally what you want you ideally want to have the entire right side filled with your videos of course that’s not possible uh but but that’s that’s kind of the goal and the only way to achieve it is by having your similar metadata I cannot stress this enough so if you manage to get your videos displayed here uh it’ll ultimately multiply everything more views higher session time of viewers which will create the snowball effect of your channel going viral I think you already mentioned it uh so I also I also mentioned session time throughout this course so session time it is a time that viewers spends watching your videos overall AKA watch hours that there is a metric on it on YouTube um it is it is the one one of the key metrics that helps algorithm to decide whether to push your videos or not okay so also think about it this way you would think that people like it’s free for people to watch your videos on YouTube and it’s true in a sense but but still people pay you with their time and time is the most valuable asset on this Earth so that is why to YouTube it is extremely important that people watch your videos in fact one of the biggest breakthrough I’ve seen on my channels like a true a gigantic difference in everything in all the metrics is when I started posting uh long videos like 20 plus minute videos 1 hour plus minute videos everything started performing better because I could see that just all of a sudden YouTube started PRI prioritizing my longer videos which means that it obviously likes people spending a lot of time on my videos okay so just no brainer to me and a pro tip to you but next up is just think about it this way YouTube is a business and if your videos are watched a lot and uh if your videos are watched a lot they allow YouTube to play ads on your videos and if YouTube plays a lot of ads on your videos it makes a bunch of money and so if YouTube just made a bunch of money off your videos why would it not promote your videos anyway so and uh it makes especially more money on your longer videos by the way because the longer your video is the more uh ads YouTube gets to play throughout this video all right so just a pro tip another one obviously having consistent metadata helps incredibly with raking your videos on the right side like that this goes without saying in fact there should be consistent keywords across all of your videos but more on that later and so after I just said everything I just said I hope it completely makes sense now like when I said that you really just want to start in a single Niche preferably sub nishe and you just stick to this Niche uh up above I just really laid out to you success formula on YouTube and it really only makes sense in a context of a single Niche and again better off sub Nish makes no sense in the context of multiple niches I don’t even know how that’s possible but so yeah only go with one Niche so how are we going to implement similar metadata so it comes down to having consistent keywords across all your videos this in turn will tell YouTube what your video is about and who to test your videos to in other words it helps to identify your target audience if your videos perform good and get lots of watch time preview with consistent metadata makes it more likely to do then YouTube will put your video in the suggested feed uh of related I’m sorry of similar videos from other channels too that is actually why I often suggest to steal tags from competitors now you understand I’m actually I don’t actually mean to just like steal from them to hurt them like I just genuinely want to get across you know I want to get in touch uh I want to get a feel of Their audience and so the best way to get a feel of Their audience is just to work to use the tags that they use and that work for them okay that’s it’s an no-brainer so how YouTube works now this is an amazing drawing okay so I didn’t go to drawing University so let’s not uh judge let’s not be too strict about this um illustration but basically this is how YouTube works this is how at least it functions in my head so this uh within inside of this circle think of it as your Channel’s ecosystem like a like a solar system right on planet Earth so you know uh this the the black dot is your channel so this is your channel is the attraction it’s the center of everything and those little lines are videos so you have your channel and your videos are just your attempts to reach uh to reach out to this like ecosystem right and so within this ecosystem are the tags the metadata and the same Niche okay so this is where your videos are floating and once really you have enough of videos right like once you have post enough of videos and and just it gets too many of these lines and this ecosystem is just becomes because right now it’s quite empty okay think about it this way but once you post enough videos and you you you create another line it goes like this okay and another let’s let’s actually I want to illustrate all right so let’s go to paint and okay so let’s say you create you know like I just said more videos and you create a video and it’s just you create another line and another line and another and another and more and more and more okay and you do this and you’re just going to get to the point point where it’s just going to get so many lines like this that this ecosystem gets entirely full and and and there’s just no other option but for everything to just explode and go outside of your system all right and so that is momentum like okay arguably my own channel is currently kind of surpassing the stage of just like exploding like it is exploding right now it’s just kind of a still a long process um but yeah this is kind of how it all starts it starts with your small with your little Channel with just one dot and then it starts with you planting seeds and installing these lines in order to really establish yourself within this Niche within this ecosystem so again the plan is to start posting in a specific Niche and just visualize growing your own ecosystem your reach and positioning in the niche okay usually on on a brand new channel you might get no views for days and might it might get discouraging and I did just show you my brand new Channel How It’s like 7 days old it’s seven videos in and there is like practically no movement on the channel it’s okay however it is imperative for you not to share your video with family friends or anyone else who was uh who has nothing to do with your Niche okay I already mentioned that in the community several times I mentioned that throughout my other courses I’ll say it again your channel your videos they are so so sensitive like they are like babies like treat your new channel and your videos like like it’s just PR something precious and and the only people that are allowed to see your channel are people who truly deserve to see it meaning people that YouTube finds for your channel I mean I swear all it takes for a YouTube video to just like get discovered is just literally a bunch of kids somewhere to click on your video not kids like a bunch of random people click through your video watch it a bunch of minutes that’s it that it’s just going to get you traction and this the snowball is going to start from there and it’s just never going to end as long as you’re con but um but the worst but but this is the moment where things might get discouraging and people start sharing videos with their friends with their family members thinking that they’re going to support them by watching their videos and getting them views but what they don’t realize is happening is they’re only hurting their own channels they’re hurting their brand new videos because like again for example let’s say you’re creating a channel in the cars Niche and you are sending this video to your girl girl friend or your sister or your mother in order to support this video yes I mean if you’re sending your this video to your mother I mean she’s your mother yeah she’s going to support the video right but like what are the odds that your mother is the target viewer for a car like for a sports car video doesn’t make sense she’s probably not she’s probably a target audience for a cooking video right so if you’re for example on on in like for instance on the other hand if you’re creating a video like a cooking channel and again you’re sending this to your mother mother and your mother she loves cooking when she opens your her own YouTube her YouTube is filled with cooking content in that case you feel free to share okay like take it the right way but yeah hope you take away from here because it’s actually super crucial so again like I just mentioned all it takes is for some kid sitting somewhere to click on your video watch it entirely and that sequence of actions might just trigger the growth of some of the biggest channels known to mankind LOL um yeah hopefully one of you guys makes one of those channels but anyway it depends on the niche of course and the type of the videos I prefer to create searchable videos that can hit the browse page uh instead of only focusing on search based or browsed uh videos only okay so search traffic having correct keywords in place helps a lot in this initial stage of growth and pro tip go to your competitors channels and engage in their comment section uh if you’re a fresh Channel starting out first it will help YouTube attach your brand new account to a specific Niche and secondly it will obviously give you exposure exposure and will allow people to literally click on your channel and check it out so uh but do not go crazy about this do not spam things like subscribe to my Channel please uh or anything stupid like this write genuine comments that you would like okay if the video is called how to create AI videos write a comment like oh this AI tool is good for this or that reason but again don’t just write subscribe to me okay uh you could ask for instance that’s what you could do you could prompt engineer and chat GPT that hey you’re going to be my comment generator like explain this exact situation to chbt tell it that you’re a new channel tell it that you want to engage in competitors comments sections then I guess tell it that you will be engaging in under in videos comments sections and and yeah you’re just looking to write cheesy and original comments in order to draw attention write it something like this and and moving forward then you’re just looking to copy paste the title of the video paste the title into Chad GPT and it’s just going to spit out uh funny uh comments for you all right so just a pro tip and this this is much much better than sending your videos link to again your friends or whatever that have no business to watch your videos um so yeah think about this additionally a cool place like you got to get discovered take it the right way okay so this is actually super crucial I did this myself okay another place you could do is you could go to your competitors and look if they have any communities like free communities discords telegrams and go on there and engage and again you don’t have to in fact if you go to someone’s community and you ask people to subscribe to your channel you’re probably going to get banned almost immediately it’s just not tolerated normally but what you can do is you can obviously create your account like let’s say you’re AI guy so put your name AI guy put your same channels logo and actually depending on the social media but let’s say if you’re on Discord in Discord you can actually just put to your profile’s description you can put your Channel’s link so that when you go to someone’s Discord Community just act normal just engage try to help people provide some value and then naturally if you’re going to be providing a bunch of value in someone’s random Discord server to random people they’re going to out of curiosity click on your profile and then they’re going to see the link to your YouTube channel then they go to your YouTube channel and there you go you just got a bunch of Target customers target audience just like that by just going into someone else’s Community it does take time it does take effort but this is just yet another way or method to uh increase your growth okay so this is how the YouTube algorithm behaves we already slightly we have already slightly touched upon that but let’s touch a little more so YouTube will test I guess yeah that’s the word I was looking for test uh your content to small audiences and give it some Impressions and see how it does in the terms of CTR and audience retention meaning how long people watch your videos on average so this is uh the time frame of my channel from uh basically the beginning so and yeah you can see like that’s what I was talking about like you see there is no you know it all started with a spike just major spike it was like 5,000 views in a day I was all over the Moon by the way like for me back then it was just insane but now I understand those were just completely meaningless views like YouTube was just testing and I thought I was like becoming the M the next Mr Beast so also if you’re seeing something like this like just know it actually might not mean much um anyway this was early September and this the the real growth really started early um December which is four months later again that’s the game that’s the game and so besides the the Roblox Channel I showed you this is also another channel of mine I’m Curr currently keeping it a secret uh because it’s being a part of a major video for my channel uh nonetheless it has 300 subscribers at this moment and it’s still kind of at this stage of being discovered so as you can see it’s just continuously getting spikes and it’s all about getting these spikes for going through these tests until it just it stops testing and it just gives you constant views it’s how it works but so YouTube YouTube doesn’t know what audience to promote to initially unless you specify through keywords you see how how they make sense all right and so yeah this matters most in the beginning of your channel but still is important as your channel grows okay tell YouTube right away who you are and what your videos are about by doing keyword research we’re about to get into the keyword research process and for this process in order to actually succeed on YouTube um there is a lot of AI tools like I’m not actually upselling right now but there is a lot of AI tools that are that can be replaced that have competition but there there are some AI tools that are just mandatory you just got to get them and you just got to have them and the tool is viq so first of all with my link I am I am affiliated with them I am an ambassador of viq and with my link you can have an opportunity to try it for $1 for the first 30 days and I’ve been using vid IQ since the day one like literally if we go to my oldest video it is actually like about viq you just saw it right now and like you know it’s it’s all real for real like I’ve been using it since day one and without vid IQ I would not be where I am today in terms of the just opportunities that it gives you as a YouTuber so it just gives you incredible insights assistance so my link is here do sign up because you will need it for the next lesson and this is how it all uh comes together so we’re going to create an account using my link again just create your account and this is where we’re going to be where the magic is going to happen obviously this is the dashboard viq has a million of of uh you know perks and cool things but what we’re really going to need in this case for now is keywords okay uh to you know regarding how to actually do the research we’re going to cover in the next lesson but just regarding the BQ it’s actually my favorite tool for optimizing videos like I just said unlike other YouTube tools it pulls data directly from YouTube’s API meaning like directly from YouTube to prove my words like mq is actually uh connected with YouTube as you can see they even publish their study materials materials on here it’s from viq so and so after you use my link and enjoy your first month for just $1 it is time to choose the plan here are your plan options and they do offer a yearly option and a monthly option now it kind of makes no sense to pay monthly when you can just pay yearly and it’s it’s a lot of savings about 50% I guess if not more so yeah I guess annually would be like $500 roughly and I mean if you pay monthly but like all the time it’s going to be like $600 a year but that way it’s going to be $200 per year so um yeah feel free to check it out we’re going to need it for the next lesson and I’ll see you there all right so now in this lesson we’re going to go over keywords it is finally the stage when we’re going to start building it is just the our first step towards building our Channel it is going to be a relatively long process overall it’s going to take you two or three hours uh if you’re really going to be taking your time and it’s really worth it uh you’re you’re only going to do this once but anyway how are we going to do this for so first of all you’re going to need BQ if you haven’t gotten an account there just yet uh here’s my link you can try it out for 30 days for just $1 and uh yeah without DQ This research method is just not possible so you kind of need this anyway so it is a no-brainer you do need this tool so so when you’re ready for it when you’re actually going to start your channel right just uh use my link and create the account uh that way you’re going to save money for the first for the first 30 days and given the fact that myself uh for the first like five months I was only just putting in money and not seeing any profit truly like every you know every 30 days every month counts so it is just a great deal for you guys but anyway once you create your account it’s pretty self-explanatory just click here you’re going to land here this is your dashboard obviously for for you it’s probably going to look a bit empty because there is no data just yet obviously just go here on the right side connect your uh YouTube account it’s also pretty straightforward now this has nothing to do with the keyword process but while we add it you know while we’re talking about installing vid IQ uh just also install their plugin just literally type in on Google uh vid IQ install not plug-in extension Chrome extension so that for example you see on my homepage on YouTube I can see this uh metric vph it’s in Russian but like um it’s stand for views per hour and it’s obviously super useful when you’re doing research actually and you can literally spot immediately uh what videos are trending so if you go on a channel where you know that has only 10K subscribers and you immediately spot that one of their videos is doing like you know 1,000 views per hour something like that that would be an immedate indicator that you know their video is trending and additional thing that you should really keep in mind like why a vid IQ is actually super useful when you’re uploading a video right here on the right side you’re going to have this sort of of a checklist and it really uh helps you to configure your video the right way and makes it almost impossible to leave out important um things you know like for example uh my video doesn’t have time stamps yet and it’s um telling me right here that it doesn’t have video chapters it’s called video chapters you know things like that and there is a bunch of more things for example I think it helps with tags as well yeah it recommends tags right here it’s all built in in the YouTube interface so again my link is right here or down below wherever it is so once you got your account with f IQ you’re additionally going to need Google Docs and Google Sheets just at this point literally go to each and create a blank new document in Google Docs and Google Sheets uh no specific configurations are needed just yet and so well actually before we get into this let’s actually talk about what this process is going to look like so first of all we’re going to do research and obviously figure out what are the best keywords to use then once we figure out what are the best keywords we’re going to cleanse them and um yeah what the Google Sheets we’re going to do some magic okay filter them out then we’re going to sort them based on um well on how good they are obviously then we’re going to do analyzing and finally we’re going to implement now because I mean I am going to create a bunch of more channels in the future I’m really planning three more channels um to to start three more channels by the end of 2024 and I have ideas like Niche ideas but I don’t want to just get into them yet and do research for these um new channels so what I’m going to do is I’m going to do research from my channel just for demonstrative purposes like from uh start to finish and actually it’s been about a year since I’ve done this anyway so it’s going to be interesting to look at if any keywords have actually changed but generally speaking you don’t need to do this often if ever again like ideally you can just do this once especially if you’re doing like a truly Evergreen channel right so for example some kind of a psychology Channel top five psychological tips you name it these type of keywords should not change myself they might like my keywords might change because my Niche is just so trending it’s evolving so fast so if you’re going in a niche like mine that is just like booming and evolving rapidly then yeah you could do this every year maybe okay not not often even not in this situation so here are the exact steps we’re going to take in order to complete this process first of all we’re going to come up with the seed keywords meaning so at this point don’t get me wrong you’re just going to open a Google doc and you’re going to put down a list of keywords that you come uh come up with yourself so think of what your viewers would genuinely search for think of what you would genuinely search for in this Niche think of everything you can relating to your videos can I recommend to at least create 20 keywords but more is better if you cannot think of at least 20 uh keywords you might actually have to rethink the niche idea or if not necessarily rethink it but just rethink the packaging and the naming and the trajectory of everything if it makes sense so um like myself for example I started out as a broad how to make money online Channel but then I pivoted towards YouTube YouTube automation faceless channels because it’s just a more of a sub Niche and at the time I had a a big opportunity to just dominate The Niche and it kind of happens so that’s kind of an idea for you now the next one is search um Niche ideas based on just um you know successful YouTube videos so for example you might uh you might find a niche where people are doing good but like packaging is missing it could just look better it could sound better right thumbnails could be better of someone’s U of some videos right or again you could twist everything like find successful podcast channels for example and twist them with AI voiceovers and AI images stuff like that ideas like that right and also a pro tip it’s going to make sense in a in a minute like some of the um parts of this sentence but basically uh extremely important to add your brand name so my brand name is AI guy as a keyword from day one and even though it currently has no search traction and even if it does have search traction it’s not like people are not searching for you if you currently have Zero Subs if you’re watching this with an established Channel by the way and you don’t have your actual brand name as the keyword as a default keyword in every single video and in your channel settings you absolutely should have that right okay so and yeah again if you’re a brand new channel your keyword will become I’m sorry your brand name will become a keyword that is directly associated to your Niche and to the popular keyword preset so for example myself first of all when I started out obviously zero people searched for AI guy now over 700,000 people per month search for AI guy which is absolutely mind-blowing When I Was preparing for this presentation and when I saw this number on vid IQ uh we’re going to see it in a minute but it’s just absolutely insane right but this is what happens and it’s only going to continue to grow and this AI guy is now like a keyword that is directly associated with the YouTube Automation and make money on YouTube niches which is which are my niches and when I search for YouTube automation on vdq again AI guys shows as a related keyword in fact is one of the most popular ones so that’s what happens when you add your brand name as a keyword to the package from day one so please please do that it’s super crucial okay so from here I actually just wrote out like bullet points of the process that is going to be happening from now but obviously I’m just going to proceed to the demonstration part but at any if at any point in time you’re confused just come here so that like kind of the overall structure and the Order of the process is here for you but anyway let’s go back now to the Google chrom so yeah actually the first step is again you are going to come up with a list like this now myself I have a little bit of an advantage because I’ve kind of been doing this for a year so I know I have an idea of what exact keywords I need to include so for example something very specific like YouTube automation full course like if I was a beginner I’d probably not include this but because again my channel is now associated with this keyword I’m going to include it but again just to give you an idea let’s let’s say you’re starting from zero so you the first keyword you would write AI guy and the AI guy or whatever you’re brand name is do include like two variations of your name right so the reason I uh include the AI guy I’m not going to show but like there’s another Channel on YouTube called the AI guy he was actually he was existing before I created my channel right and but he’s in a totally different Niche he creates some kind of a Tales AI generated pictures like he’s doing weird stuff and he has nothing to do with my Niche nonetheless he has almost the exact same name exact same name the AI guy so um I’m getting that traffic as well okay so and next up you know how to make money on YouTube if I’m going into a you like that’s literally a niche okay how to make money on YouTube so that’s what you’ll naturally write down okay maybe if you want to you know what you search for Okay so for example how to create a faceless YouTube channel I’m a YouTube educator so like that’s perfect for my Niche okay so those are kind of a again AI tools AI chpt doesn’t have anything it doesn’t have to be complex it does not have to be

    searching like your task for now is to just come up with at least 20 or preferably more keywords again that you would uh search for have that all of them have to do with your Niche right but yeah that’s that’s all you got to do for now next up is once you’ve done done that okay next up you’re going to create a blank Google Sheets doc so now well I’ll I’ll show you a little spoiler I’ve already done this entire process um in advance so that I don’t waste too much time and basically we’re um you know aiming to do something like this this is still not the final version oh we’re going to modify it even more but for our shortterm goal just so you guys have an idea like what we’re building towards um this is like what we’re doing now okay so how do we actually do it so after you created your account with this amazing link you’re going to land here on the dashboard okay so now we’re going to navigate to the keywords uh right here on the left click on here and so it might be empty for you or you might just see random keywords for me it is obviously configured as you can see and connected to my account and it’s just showing the best possible keywords for me for a guy okay so uh what we’re going to do now is we’re going to go to our Google doc and we’re going to start building all right so we’re going to copy our first keyword and again if you’re starting with your brand name as a first keyword you’re probably not going to see any results here so but stick with me anyway okay so you’re going to copy your first keyword and um just paste it here press enter and then you’re going to navigate to the related keywords okay from here you’re going to hold your mouse button and just copy like this entirely and drag it down and by the way just to prove my point like about your brand name as you can see as we search for AI guy all the terms that pop out our YouTube automation faceless YouTube channel so literally my name is now a part of this kind of a you know you YouTube automation ecosystem so to speak which is awesome and again to prove my points search volume 777000 which is like bro like absolutely insane anyway once you’ve copied all the keywords we would go to the Google Sheets and navigate to the like the cell that is A1 essentially very first one and just uh paste now it’s going to look uh all ugly like this and uh the coloring is not is off but don’t worry about it we’ll fix it later for now what you can do is you can on the left side select like hold down on the one and then select the second one basically select the first two rows right click and then we’re going to delete rows one and two and just like that we completed collecting data for the first keyword so basically what what we just did we collected well viq provided us with all keywords that are related to AIG guy and it gave uh ratings for it it gave search volume so for example AI guy is searched for 77 7,000 times per month competition is low for this tag and the overall score is score is very good YouTube animation is searched for a million times per month and the overall score for that is 75 okay so yeah and all these tags are somehow related to the tag AI guy okay so and yeah this is what we’re doing so after you’ve done that and we’re going to go to the next tag and we’re going to go here we’re going to paste that so um yeah now we’re going to do the same make sure by the way to start copying from the related keywords so from from the top not from here not from somewhere in the middle but exactly from here otherwise you are going to mess with the Google Sheets because later on we’re going to be applying like a formula or whatever it’s called like a function you know using like buil Google Sheets builtins formulas whatever so if you mess with it if you M with the table the formula just might not work out so it’s extremely important to copy like this make sure well I don’t know if export has to be copied like this but anyway just uh drag it down and then copy just go to numbers right click copy and now here’s an important moment as well so as you’re U ready to paste the next badge navigate right here to the very next cell underneath you know the previous badge then paste then what you need to do this is super important between pasting each bch you’re going to have these three lines appear so we are going to be deleting these rows each time as we uh paste a batch I hope it makes sense okay so there should be no spaces in between the batches okay so we should not even be able to identify now you’re naturally going to have a lot of duplicates because they’re all you know keywords from the same Niche same ecosystem that is fine don’t worry about it we’re later going to just delete all dup duplicates within a click of a few buttons but I hope like at this point this Pro this process should make sense to you as um you know I would go to keyword number three I guess I can do like a few more with you guys so Pro tip as you go from n you’re going to be going a lot back from Google docs to vid IQ and each time as you go back here naturally your viq is going to be all the way down and instead of scrolling all the way up like a loser and trust me you’re going to if you’re going to have to do this like 20 30 times it’s going to get annoying so you’re going to press on the home button on your keyboard and immediately you’re going to be at the top of your screen obviously some of you knew that but not everybody did so uh let’s copy now YouTube Automation and um yeah just copy like this and we’re going to copy and yeah that should make sense again I hope so so I’ll delete the rows now and and yeah your goal is to do that same process now a lot of times for the for the entire list basically and at the end it should look like this so for me it took 3,000 uh whatever 4,200 rows now actually I just remembered by default I I believe Google Sheets only has like 1,000 rows is that correct yes so it only has 1K rows now obviously it took me 4,000 rows depending on your Niche because some of my keywords didn’t actually have a lot of related keywords so you know this it could have been easily 6 7,000 rows anyway how do you add more you scroll all the way down so on the right side you drag this thing my camera is currently blocking but like this thing you drag it all the way down and on the left side here you’re going to see the uh the thing to add rows so just click here and uh whatever if you need just add 10,000 rows or 999 like this so it doesn’t glitch and just click on enter and it should be plenty so if you’re like following along this is the point where you the video and you just lock in and you first of all if you haven’t created your list go ahead and create your list again take your time if by the way there’s also I just remember there is also if you don’t want to like necessarily create a list so for example or regardless this is also something you should do so for example I always preach analyzing your competition so let’s analyze our competition in this case so let’s go to for example digital income project he’s like one of the biggest AA channels as well and so now I can go to his channel and I can look for YouTube automation related videos like this one for example and so if I go to on the right side with the vid’s plug-in we can actually see what keywords he uses himself I think it’s now in this tab yeah so if for example again you don’t you have no idea what keywords to use just go to the most successful channels in your Niche and literally see what uh tags they’re using in the channel tags in the video tags see what works for them it’s a great idea to you know like I already mentioned that in the course by the way this is how you would do this actually um and a lot of these Tags by the way are also from this list so that just verifies my point so anyway lock in uh you know pause the video if you have to copy paste a bunch of times and uh really this thing took me no longer than 30 minutes honestly maybe even 20 minutes but this is so much data we can work with now and we’re about to continue uh modifying this table so again uh if you haven’t built this this is your time but we’re continuing well the first thing we’re going to do let’s actually make it readable so we’re first of all we’re going to press crl a um press any cell now press crl a so by pressing crl a we’re going to select the entire table now navigate to The Fill color right here and click on reset and that it should reset the color entirely Now where’s the text so again while everything is selected let’s go to the text color and choose black and it should look like this now immediately we can go to the column A and delete this column entirely as well next up we can also delete related score column and we’re also going to delete number of words columns because those two are completely useless and so before we proceed I mean you should have it right anyways but just to make sure you know if you mess something up in the process uh so yeah before we proceed make sure your four columns are in this exact specific order first goost keyword then search volume then compostition then the overall score just in case you mess them you know you tweaked them somehow just to fix it uh you would hold down like for example we need competition to be at the end we hold down C right here and we just kind of we’re on the competition you got to hold it down like this maybe yeah so double click the column and just uh bring it over like this and that’s how you move them around so at this point we have over 4,000 rows which is obviously too much A lot of these are duplicates so let’s um go here select cell A1 now click on crl a to select the entire table now go to data now go to data cleanup and bu to remove duplicates now make sure all are selected they should be by default anyways and click on remove duplicates so as we can see about half was duplicates nice so it’s still lot a lot of rows so it’s about 2,000 rows and uh yeah let’s go first of all let’s sort everything right so U so that the overall score score goes descending and it just goes from highest to lowest okay so in order to do that we’re going to click on D right click and um we’re going to click on sort sheet Z2 a now it uh if you’re going to see this it’s okay just uh select these weird uh rows that just going to appear like this with no score just delete these and um yeah like this now at this point before we really go through this list uh you could really start classifying your videos so you can really classify them in three ways so you can classify them as video keywords as Channel keywords and as series keywords so for example a Channel keyword would be um AI guy I just saw it somewhere or Matt wolf is a channel obviously or um yeah AI guy right here or Dave Nick looks like a channel name or grow with cause obviously I I’m going to have to actually delete these because on YouTube you cannot use keywords like names of other channels as their keyword it’s actually against the rules and um so yeah those are kind of the classifications but you see there’s going to be also a lot of keywords that are completely not related so for example Dave Nick is actually someone’s Nick so like or someone’s name so like I can actually not I cannot use it right or CPA marketing it’s just it’s a good keyword I guess but it has nothing to do with my Channel or Roberto Blake so I guess before we before we really start sorting it uh what you really need to do is you need to go uh through this list and delete all unrelated to keywords so for example growth operator definitely has nothing to do with my channel Luma dream dream machine okay so yeah do that and uh I understand I mean it’s a lot of work if you got to go through 2,000 keywords but actually 2,000 rows but actually you know what let’s scroll down and I got to take a look so first of all we can probably just delete a good half of them like I’m just kind of browsing through um these keywords are just not good enough like they they don’t have enough volume and a lot of them are weird anyways and have have nothing to do with my channel so I’m probably going to scroll all the way up and delete every single keyword up until uh well I’m already seeing cap cut here but um yeah I guess they don’t also have enough search volume so yeah they’re truly low keywords so I’m probably going to delete everything up to keyword um 49 to say the least or probably up to 1,000 so yeah probably until the 50s is yeah right right around here is uh yeah probably the moment you should actually start looking into keywords so I’m going to delete these now we still have a about over 1,000 keywords left and even though I still recommend you to go through manually and delete those that don’t belong to your Channel or your Niche I’m a guy after all right so this I mean this process of manually going through would take you another hour however if you don’t want to do that we can just use Chaz GPT so this is the prompt that I wrote real quick uh it’s going to be right here all the way at the bottom of the of this notion chapter so I will give you data from a Google sheet select out only the keywords that are best related to and then so the first one let’s see what how did I configure it so um yes so the first two I guess I did my brand names then YouTube automation faceless YouTube channel and make money on YouTube are all can be classified as video ideas as series ideas as Channel ideas those are absolutely hybrid keywords I can throw them in in video titles I can throw them into video descriptions I can throw them into video scripts if you guys remember I told you how YouTube scans scripts those are all you know kind of extremely hybrid and most popular keyboards uh keywords across the nich so those are the kind of keywords you want to put you don’t want to put in this particular request keywords that would only belong to a video idea right so like for example YouTube automation with I mean I sometimes I create videos with inv video AI correct so it’s like a separate series on my Channel about nid AI so YouTube automation with VI nid AI would be a relevant tag for my channel because I do have like a video series with this AI tool but it would not be the correct keyword to use in this particular request in this particular prompt makes sense cool and just like that we go from all of this to this really like all of this within like seconds it did actually take chpt about like a minute probably to create this but nonetheless we go from all this madness to this nice L organized board or table it does look a little small but let’s actually take a closer look at it so I guess we can just copy it like this and go back to Google Sheets so when you copy everything from Chad GPT just select everything like this making sure to start selecting from keyword just like we it in the vid IQ you know following this format then just go to um Google Sheets crl a then click on delete and just crl V and just like that you have 34 rows of just precise particular keywords now I actually don’t think that’s right like there’s just not enough keywords so very few I would like to have at least 50 6070 so let’s fix that let’s go back to chat GPT and actually tell it to well I’m going to copy this prompt and obviously it’s not mandatory but it’s just my preference and it’s just will give you much more data to work with um so anyway now I’m going to go in and ask it to give me so this is how the prompt looks after a slight modification I really just added a bunch of more keywords so YouTube course YouTube automation course how to start YouTube automation all this AI tools full course is just a term I throw around on my channel um also yeah full course is also like again it’s a term I started throwing around and now I’m noticing on YouTube now my competitors but smaller channels are now using this term so you can just create your own terms like first of all use your brand as a keyword then you can just use particular words and just turn them also into your brand words keywords so of speak you know not a lot of people I mean I’m not saying I’m the first one to use full course but people before would say full guide you know step by step but I was one of the first in the E nich to start using full course and now like when you people type in full course uh all the videos that pop out are actually my videos right and then everybody else so that’s also a pro tip for you guys and I also told it to give me at least 90 rows but no more than 100 and best of the best keyboards after all let’s see what it does in the meantime I’m just going to going to copy it into the notion so it looks like this we’re just going to copy it and uh so now we’re going to go to the Google Sheets again I’m just going to press crl a delete this and paste our new board now we have uh exactly 87 rows which is good enough and to me it looks like a good foundation if I was to start over like it should give you a perfect illustration of uh what to do where to go first of all I guess you would configure your uh Channel tags so all right so let’s put our tags to action first of all go to your Channel settings right here settings go to channel right here so yeah this is the first place where your uh tags are going to go into now go here and now we used to sort by overall now let’s actually for the time being s sort by uh search volume and honestly for your channel tags I would recommend to put to use this kind of a ratio so 70% of the tags or if not 80% um should be like if not 90% really should be so roughly 400 characters of these tags should be just straight up the most popular the most searched for tags in your Niche right so I’m not sure exactly how many is going to be but like just copy paste them individually starting from the first one until you reach 400 characters maybe like 410 and then you could actually scroll down and just uh kind of a let’s open it up a little bit and then you can just actually look and kind of go with the feel uh which of the these tags could be good so right so like for or which one of these could be really like high quality results or super relevant to you so for example YouTube automation with AI free not so relevant to me because usually like in my tutorials most of the tools are paid because like they’re just they achieve higher quality but like anyway that would not be the best kind of a tag for me but what would be good is like YouTube automation full course but without the review is there is it here um YouTube animation full course free I mean the course is free so like that would be a good uh keyword to apply to my channel and even though it gets only a th000 searches per month those would be like a super super high quality High targeted searches right like I mean you guys are probably the audience for these searches right like you would have to agree no random person will ever search YouTube automation full full course right like or you know YouTube automation Channel startup or YouTube automation business ideas so again apply like the absolute majority of the tags should be again just simply the most searched for but um yeah again uh do Implement some of the smaller tags as well and then you can just go ahead and actually almost this exact tag set is what I’m using in my videos so that’s what you can do as well and it’s that simple now in the videos also use the same uh formula so whatever 400 tags you’re going to end up using right here in this section use the same 400 tags across all your videos and then if you switch up topics or whatever changes in your videos the remaining 100 uh characters can be you know used for new tags every time so I’ll show you an example in the context of my channel so for example these series The how I make viral monetizable faceless YouTube videos it’s literally like the series that got me the most amount of views so these videos always just take off and perform well um and so when I create these videos I’m just extremely confident that they’re going to get views with the same tag uh like preset that I’m always using uh and so but for example when I was making this video like I knew you know surely that I was going to do lower views than usually because well it’s about like thumbnails with AI it’s really not what I usually create and so if we go to the tags I used uh we can see that um so obviously I used different tags for example how to create thumbnails but as you can see there is still like tags that I use use across the channel and across all the videos like YouTube automation faceless YouTube channel so most of the tags are still consistent and predictable even though they’re not so related to the video but they should be there still all right and obviously the remaining part the remaining portion is completely different so that’s what I mean kind of that’s kind of how it works and so but you should not this is like this was experimental don’t don’t think it’s a normal practice you should not do this you should really figure out this format of yours and use the same tags tag package for that format across all the videos that’s that’s the secret right like that’s the sauce so yeah again even my channel 80% 90% of the videos are all come like they all come with the same tag preset and um yeah that’s the way to go about it and so I guess I never really expressed it I just had this thought right before I was about to finish this lesson so really that’s like that’s really like what we’re looking at is growth on YouTube so like at the start basically your task if as you’re starting your channel right is think of all of these tags is it’s like its own Universe it’s like an ecosystem all these tags they somehow connected to each other if you’re going to be ranking in a one tag chances are you’re going to start ranking or at least showing your presence and influence in other tags and before you know it your channel is going to be like interconnected within the YouTube’s basically because like your Channel’s name is um especially is also a tag for YouTube’s algorithm like AI guy to YouTube is just same as YouTube automation right it’s just those are just keywords and so again it’s just super super crucial to use consistent metadata across all your videos and really your short-term go goal is to start is to start dominating this small ecosystem your goal is to start looking for these tag so for example we can copy you know if I was to if if I was to start over in YouTube automation I go here and I search for um you know search for YouTube automation I see what people are doing figure out what these people in these are doing how can you stand out how do you compete with them although I don’t know if you can compete with these guys like you know anyway um figure out what you can do best and how to dominate this ecosystem and once you do I promise you this is what’s happening with my Channel Once you dominate this ecosystem you just start exploding exponentially because well it’s just how it goes but it all starts with similar metadata I cannot stress this enough because I see people following the same Niche but they don’t use similar metadata and they’re just not growing the same way um so and of course besides just allowing YouTube to place your videos on the right Niche people are like actually actively searching for these terms on a daily basis so not only your videos are going to be immediately recommended to the right people but they’re also going to be searched for and discovered via the search ranks so that’s that’s crucial and it’s just an amazing thing that can happen naturally to your channel as you’re starting out that’s the thing that should happen anyway so um that’s the outro for this long lesson it was arguably one of the most important lessons of this course so do not take this for granted watch it three five 25 times if you have to um and really get accustom with this list of uh keywords read through memorize because then unconsciously you’re going to be just easily coming up with video ideas just because you’re going to have memorized all these keyword variations and whatnot so now let’s talk about implementing the strategy and just before I begin just in case you who are watching this course is just skipping over videos and you’re looking for something uh now go back to the previous video video number eight and watch it entirely just in case you didn’t because it’s just so important so crucial and this video is not going to make much sense without watching the previous video so uh but if you watched it let’s continue and uh here’s where we essentially going to need our tags that we got okay so obviously at the end of the tags of every video like meaning at the very end of the description uh we’re also going to need them in the actual descriptions as I’m about to show you and just in case again you skipped the previous part I already talked about this but you’re going to need them in the channel uh tags like in the settings but I covered this already like a million times in this course but basically yeah um you’re going to need uh 400 like basically for your channel tags copy the top keywords that are just most searched for copy those and uh paste into channel uh tags description about 400 characters of these and then the remaining 100 characters should be just random smaller keywords that have high potential so next up I think I already mentioned this in the course but I’ll mention it again because it’s just that important as you can see so how do I use tags in the description so if we look at my description we can see that this video is a full course full course um is key keywords creating vile faceless videos with AI keywords YouTube automation Channel keywords and then actually I’m linking at the bottom my other videos and uh the actual words on the left are also key keywords right YouTube automation all these so that’s one way to go about it and another way I utilize keywords is just all the way at the bottom here I also do this although it’s technically not allowed on YouTube but I started out by doing this and was working then I found out that it’s not allowed then I stopped like I would just remove the TXS from my videos and then My Views like over the course of a week they just like especially the search views search traffic dropped by 10 20% like uh tremendously as soon as I removed all the tags from the videos because I thought it was not allowed and as soon as I brought it back Source traffic came back and yes it’s not allowed it’s called tag Staffing in your description but again I’ve been doing this since almost the day one had no issue I’ve seen many other channels do this as well and um I mean if if you want to take the risk do it and it helps me I should probably do something about it um I mean do know it’s technically not allowed but again it’s it’s helping me out so now the next thing you should do naturally is plan your content strategy now myself I and honestly 99% of the people people just usually go into YouTube like they upload their first video they rush to create their first video then they create it and then they and then they create the next one it’s just really it’s that never ending cycle of going from video to video and obviously it’s like a natural way to go about things of course but um I what I would recommend to do is actually before you even touch editing software or microphone or whatever before you actually get to creating your videos you actually do the research and uh just like we did with the keywords and we collected you know a list of keywords now you do the same but you actually collect a list of video ideas so for example a video title and then a link to like a reference video or reference videos if you want to combine multiple videos and you should really make a list similar similar kind of a list but with um 30 video ideas okay at the very least and um so this is how you’re going to do it so first of all we can to our Google uh sheet and really a half of these should come from here and obviously using or or really somehow including every single keyword that is like the most searched for I would say like anything like for this approach really any keyword that’s below the 40,000 view like per month that’s like a no no in my case so obviously YouTube automation should be like the dominant part of the video ideas again in my case because it’s simply the number one word and then somehow combined with make money online so um um you know well well let’s actually look at the keywords and look for video ideas so for example how to make faceless YouTube videos so the video or the keyword itself only has 37,000 views but for example faceless YouTube channel has half a million views and it’s obviously a part of this keyword right or you should also keep in mind that your channel is brand new and because you know you everybody has their own style and everybody really creates their own videos at the end of the day so you’re not guaranteed to perform great let’s say in the YouTube automation keyword but you might just crush it in the make money online keyword or in the faceless YouTube keyword right you you just might find yourself uh in a slightly different format packaging or idea and it’s fine you never like because currently you’re really at the testing stage so it’s okay to not just like Niche down on one keyword you could also like again go to uh copy YouTube automation you go here search for it and you can also look here at related keywords so draw inspiration here you can then go to viq for example you can click on YouTube Automation and we can literally NV go down and see the uh some of the best performing videos in this keyword so we can take a look at all them so another yet another way to get uh video ideas you can actually go to incognito mode like we already done in this video so we can do that real quick now we can actually I guess I’ll just do a double screen so let’s do this and then on here let’s go to YouTube and here we can just kind of start well first of all we need to really build the data as you remember as of now Google doesn’t know who we are what what we want to search for so immediately let’s start off by searching with the most uh popular word just um and let’s just click on some videos I guess I’ll just click on this guy I think I know this YouTuber um so I’m actually going to mute this I’m going to let it play in the background so that YouTube thinks that um I’m actually interested in this video so I’m actually going to let this playay in the background and um so yeah YouTube thinks I actually watched it and um let’s search for some more keyboards so let’s say how to start YouTube automation could be a great video idea right so let’s search for that all right so let’s start another tab let’s search for maybe faceless YouTube channel as you can see we already starting to see on our homepage uh you know YouTube automation ideas so all right that’s we can already work with that so first of all now we can also open YouTube in a Home tab so now here’s the situation first of all we can already look for inspiration on Home tab although it’s probably not enough data just yet um as you guys as you guys can see my channel is truly dominating this new like I’m already popping out here I won’t be surprised if we see another one of my videos soon somewhere uh but anyway and remember guys how earlier in the course I told you that think of it as like an ecosystem and your goal is to just overtake and dominate this ecosystem I think I’ve achieved this goal and it and it illustrates it perfectly because again we just search for YouTube Automation and my videos are just all over the place that’s like a clear indicator of um you know of of at least a minor success in this Niche and it is only achievable by using these similar keywords but again you can just scroll on here and look for ideas another cool way to kind of look for like specifically relevant ideas we can search by view count and we can maybe search let’s say by the last month or if you search by the month the results might be inaccurate depending on your Niche so if your keyword like is kind of too broad it might just show you weird results then you might search um you know in the last year or so so let’s try that so but let’s actually continue looking within the last month so for example YouTube automation with AI yeah so it could actually be a great idea and in fact I just realized that this guy is STO this idea from me uh he literally copy pasted my video like this video to be exact um so yeah as you can see people that with the channels you know that are twice my size are stealing from me so that’s yet another indicator of dominating a niche when people steal from you like you’re truly number one but I’m just saying like so if that’s ever happening to you that’s amazing although that’s not really amazing that people are stealing but that’s the real reality of it but um yeah so you really just want to look for ratios so for example like let let’s look at this ratio how many Subs does she have she has 60k subscribers and she’s got 60k views in two weeks that would be an amazing video idea to you know kind of a have reference copy not copy but like get inspired by you don’t actually want to just like copy straight like just copy paste videos like he did for example up there and just you’re going to be seen as a copycat like it’s not good but you do that until you have about 15 video ideas or so and then I’m about to show you yet another another way to get video ideas all right so now I’m going to show you yet another way to do research on YouTube to look for trending videos using vid IQ now I’m so sorry about this guys it is actually in Russian I couldn’t figure out how to actually switch it to English my YouTube everything is in English location is United States I’m not sure why would it uh switch to Russian but anyway on the left side here if you have viq plugin installed and you actually have the paid plan activated with my link by the way um you can try it out for $1 for the first 30 days keep that in mind on the left side you’re going to click right here it’s going to say in English probably most viewed or highest viewed something like that so you’re going to click here and basically this is actually insane basically uh YouTube provides vid IQ API data and we can actually see how our videos performing in real time so as you can see at the top here I already have a tag a search for but let just remove it and see uh what it’s or I mean let just yeah so that’s I guess default and so right here it says um when the video was uploaded and I did select last s days so basically as we can see some videos for example posted by a Channel with uh 6,000 subscribers so yes so it’s a Channel with 6,000 subscribers is doing 400,000 views per hour and 11 million views I guess it’s uh it’s a branch what um okay this this look this is actually insane I’m not sure if these views are real but yeah okay this is this is interesting but let’s look at something more uh okay if by default as we can see this is weird and you wouldn’t need this on default anyway so let’s actually apply YouTube automation tag something that is relevant and right here it says again upload uh when was it uploaded so let’s say I want to uh you know see the videos that were uploaded in the last s days and so this is how you can get insane information right so uh well to keep it to keep it even more condensed on the left on the right side here we can actually choose amount of subscribers so the very first one is uh mean like means amount of subscribers and right here we we’re actually going to select between 1 to 10,000 so I think that’s kind of that perfect ratio uh basically if we can identify channels that are within this range that are trending very well like this is a clear indicator that you know this is a good video idea to perhaps Implement so for example um well those are kind you know they’re getting 11 views per hour but they’re you know they’re getting 200 views so that’s like that’s whatever I mean this this will be an interesting channel to model or a video idea create your own monetizable Finance Channel with AI okay so that’s clear clearly in demand 2,000 subscribers 3 days ago 1,000 views so that’s actually a good uh view to subscriber ratio for this Niche and for the channel That size but I guess we can maybe look for the last 30 days okay because it’s a relatively small Niche so I made some adjustments because I was not really finding anything any great results and so if I was myself for example looking for video ideas right now I just found five video ideas so let me explain first of all um I what I what did I change I removed basically the subscriber count so I set it I did set it to 1 to 2 1 to 10K I set it to 10 to 100K Subs didn’t really find any anything trending it’s just maybe specific spefic to the YouTube automation Niche so instead what I chose here so this is going to be the fourth it’s the views just regular views Tab and I chose over 100,000 views and the last 6 months as well so we can see here from digital income project it was uh this video he dropped it a month ago it’s doing 300 views per hour and it’s called a tried it faceless YouTube automation for for a year basically and actually I haven’t done this like a video titled this way so this would be an amazing uh video for myself to get inspiration from and it’s I mean it’s just trending it’s performing very well so or how to make a talking animated a avatar for with AI tools would be also an amazing uh video idea to implement and these two as well like that’s how you kind of find it basically again go right here most viewed and play around with these settings again depending on your Niche uh you might find successful videos If you sort them by the amount of subscribers you might find success in you know finding great videos If you sorted by views or just the the time frames so play around play around also with different keywords go back to your Google sheet paste the keywords here see what’s trending paste like at least 50 keywords to really see all the options that you have and really I guess we’re wrapping this chapter up at this point by now you should have uh your full list of keywords your channel should have uh your keywords installed you should have um a list of keywords or preset keyword preset for your videos and of course at this point you should be really having your uh you should have around 30 video ideas that have proven to work or let’s put it this way you should at least have 25 video ideas that are just Evergreen proven to work just copy paste someone’s video if you have to and then um also do five video ideas but be creative just use creative freedom you never know what’s going to work out U I’m not encouraging you to just copy but for the most part at least with your first batch of videos yeah you want to just do what works and you’re just going to position yourself better that way all right welcome to module number four in this module we’re actually going to start talking about creating our videos and in this chapter we’re just going to talk about this module in general so first of all how do we even create a video depending on what Channel you are running really really if it’s completely faceless or if it involves a human somehow so anyway it all really starts with video ideas once you have the video idea then if it’s a personal Channel you either outline the video like I do myself for example I just kind of create a bullet point or the Google Docs you know in my live tutorials and then as I’m recording with the camera I’m literally looking at the Google Doc and do what I whatever I need to do as I you know go over the dock so or I mean depending on the video some videos are like you know video essays or like documentaries that just involve a Live host of course they would be rather scripted okay and I mean same goes for uh faceless channels you like like faceless videos are never really improvised they always have like an exact scrip okay so that’s stage number two uh stage number three is you obviously record like I already kind of mentioned as you have the bullet point you prepare the camera as well put it out you turn in you know turn on the microphone check the sound that’s a very like that’s I’m I’m I’m reading this um from experience that you just it’s really important to verify that everything is truly rolling in OBS like you know like uh this thing that all the mic the mic is configured everything just double triple check all the time if you’re actually going to be recording your s um there were there’s like hours of footage that I just like or I wasted hours of my time recording and you know the microphone would not be connected the right way something like that so you don’t want to do that and obviously the faceless channels route you can do the voice over yourself again with the microphone you can hire uh like a one-time voice actor you can actually hire someone on a contract for your channel if you can afford that I don’t think it’s cheap or you can obviously use 11 Labs it’s linked right here um yeah that’s uh that’s what I use for AI guy and it’s probably one of the it’s probably the best AI voice over uh in the game so especially like for um commercial purposes and uh you know basically if you’re going to need a lot of videos 11 Labs is the one you need okay so the next stage is obviously recording like I am recording right now or if it’s a faceless video it really depends if it’s either a screen recording or you just download a bunch of buau from story blocks if it’s really just you know kind of uh like I showed you multiple Channel examples that just really build their videos on Boll I showed you in the previous chapters or you obviously just pay someone to compose the video some editors like again if it’s just a b-roll oriented video some editors for extra pay you just kind of give them your account you tell them what you want to see in your video and they just kind of put put it together um obviously next goes editing then thumbnails then optimizing then publishing and scheduling those steps are really kind of more or less the same um for both of the channels so your actual goals by the end of this module so uh you should at least have your own script or I mean have your first script and let’s just check in by this point by now you should already have your channel your logo your banner your banner you should have fully configured Channel with all settings in place with all tags in place with default settings upload settings in place with your you know Regional settings everything in place video tags are ready to go your video descriptions are ready to go you have your list of video ideas as well you have your Google Sheets you followed every single step from the previous modules if not really go back and do the steps otherwise why are you watching this and um yeah now we are um now your goal is have a script have your voice over recorded if you’re doing the microphone or again use the 11 Labs or hire someone and of course next up we need to create our video or edited and uh you know finalize uploaded everything thumbnail whatever is included when I say finalize video now this is a very good moment for you to now go and check out the cap cut Mastery course and the thumbnail Mastery course because I kind of assume that you have already watched these courses and so if you have watched these courses you should already have a very much decent understanding in editing so a lot of the stuff that I’m going to be covering is just going to be obvious to you if it’s not going to be obvious you’re welcome to go back you’re welcome to go back to watching capcut Mastery and again the thumbnail Mastery I hope it makes sense okay so uh yeah I’ll see you in the next one so now in this one let’s actually break down a basics of a viral video think of it as a viral recipe or formula okay so why why do videos go viral AKA reality check or really all the viral videos have uh High session time meaning how much a viewer spends on your on your channel and general watching your channel uh you know per per 24 hours let’s say uh and then with the watch time actual amount of minutes that the viewers spend watching the particular video the exact metric is watch hours actually and then audience retention ak avd ak average view duration just how long for how long simply people watch your videos right um and then click through rate okay and uh the audience engagement likes comments shares the fact that they subscribe it’s also engagement so uh now what do my best performing long form videos have in common and by best best performing videos I mean videos with at least 100,000 plus views which for my channel is absolutely an insane amount of views um still given how how relatively small this niche of AI still is and so there is um yes so there’s this all of them viral videos are over 18 minutes in length in fact so there is kind of two categories right so there is one category where videos are exactly between 17 to 22 minutes long and they’re fully done with AI characters right by AI Guy and um they are extremely fast-paced they’re engaging Fast Cuts all pauses have been cut like fully edited highly you know high production videos right and there is also 1 hour kind of like 1 hour plus long videos where I am included and so they’re not as engaging but in my opinion because they are so long uh they also got over like over 100,000 views some of them like the historical course and like the the course the green course whatever uh you guys know what I’m talking about so yeah that’s how that’s how they go viral okay and the typical audience recension on these is typically between 17 to 30% and the click throw rate of over 5% on all of them generally speaking you one that’s like the minimum amount like the minimal percentage you want to see on your channel if you don’t see that actually you you really want to reconsider your thumbnails um so how can you achieve the same okay so how do you boost your retention first of all within this the first 60 seconds you show what will happen by the end of the video AK you give people a reason to watch now this greatly depends on the nishe for if you’re creating an educational Channel I can give you an example of what I do so often in my videos you will see me literally like showing the proof or just showing like what we are actually going to be creating in the video and so I would just show like a typically Eight Second clip of like the final product so like if we’re creating a faceless you know you video with AI I’m just going to short I’m just going to show a clip of this video right in the very beginning in the within the first like one or two minutes so that people can actually see why like what’s the reason for them to watch this video entirely okay um so in the older YouTube Right couple years ago people would preach to have mystery keep it a secret in my opinion nowadays you just be straight to the point just tell people exactly what they have come for because nowadays competition on social media is just genuinely speaking social media nowadays is just insane like I mean the amount of like think about it the amount of content that just being like uploaded daily hourly like every single minute how much content is just being produced so you just you just want to stand out you just want to be straight to the point okay um just in this video you’re going to watch this blah blah blah but the end of this video you’re going to get this and that um it just works okay and next thing is avoid long endings and uh End videos abruptly but at the same time you want to manage basically you want to you you you know like you want to be talking about whatever it is you’re talking and then all of a sudden ending starts so think about it like this you’re talking talking talking and then ending starts and then you have 10 seconds to have a call to action to like people or ask people within these 10 seconds to subscribe to your Channel or often YouTubers be like now go watch this video and this video I talks about this and that and blah blah blah so this works as well um and you typically people would like specifically package it and then they would just leave a particular video so that also like we’re going back to the topic of ecosystem that’s actually a good strategy so on my own channel I used this particular trick multiple times but the first video I can think of off top of my head is this one is where I used it so I did actually now that I think back of it I actually did this like in the wrong way I should have done this even faster but anyway or no not in this one oh my bad guys actually I guess I used it in uh this one the very next video after this one because I remember using it somewhere maybe here so yeah I can see it already so as you can see at the end of the video I was saying yeah like basically I’m telling people that hey now go watch this historical video this is exactly what I meant and um if we continue I think I adjusted end screens so people are not actually being funneled to the historical video anymore um yeah I changed the end screen but anyway like that’s that’s kind of an idea of an ending for you guys and again think of this is a very long ending but it is for an hour video so like it’s okay the ratio there is there the click off ratio but the ending took basically um like 20 seconds okay that’s all right but if the the entire video was like 8 minutes long no no no 20 seconds is too much to lose if you’re creating like 8 Minute 10 minute 12 minute videos even 20 minute videos 20 seconds is still a lot of time like then shoot for like 10 seconds Max okay um true every second counts on YouTube so what do we have next now um have a call to action in your videos so um to subscribe to your channel to leave a comment and but you should be original with it don’t just like bag your viewers for comments likes subscriptions they’re not going to do it anyways like it’s not it’s not 2013 anymore right you should be unique so here are some practical phrases that I use myself okay so guys let me know where you’re watching from in the comment section so people are always happy to say just from which country they are feel patriotic and great about themselves or you can show curiosity be like oh guys I saw in the analytics that our audience is like pretty International so let me know what country you’re watching from so so that you know blah blah blah whatever we’re going to exchange our International Community something like this or whatever the context of your video is or let’s imagine I’m currently doing a tutorial on my Channel showing you guys a faceless video and I’m like and I would apply a particular effect in capcut let’s say and then I’m like oh yeah let me know in the comments what do you think about this effect so you know something like this where they almost they where they cannot resist to leave a comment and you can also have this call to action like in the middle of your video for like the more engaged viewers as well uh but subscribe to the channel call to action should be really always towards the beginning of your video right um subscribe to the channel if you like the video that’s actually my classical outro if you know but I also have actually I have a call to action both in the beginning and in the outro in the every single video now that I think about it yeah I didn’t even realize that actually I just not realized it but I had that on autopilot and clearly it works as well so you should have it too in the beginning and at the very end um and uh here’s just another um you can like I think that’s the phrases I use I never say them in person but that’s what my AI characters say I think it’s absolutely hilarious it’s very clownish but you know like they call me a guy for a reason or like I make the best tutorials in the game or I just call other YouTubers clowns without actually showing the names just like I show the clown uh Boll videos of course I mean you should also be like this like you should actually be causing drama or whatever people like that as well okay so here’s some more practical advice so make videos at least 10 15 minutes long like that’s this length is like the bare minimum for verality seriously um YouTube will just prioritize and push your videos more that way um and constantly hint as to what is going to be shown later in the video AKA rehook aka re-engage the viewer so here’s an example from my channel so let’s say we’re currently doing a tutorial and we’re like somewhere in the middle and instead of just abruptly changing scenes I always would throw in um phrases like before we proceed to the editing and talking about the money and then I actually visually show also the future literally like I bring um fragments of the video from the future I bring them over and literally show us like as I say before we proceed to editing and for like one Split Second I will just show the editing interface and then talking about money I’ll just show a Boll of money and that’s enough to re-engage the viewer and get them thinking that hey in the next two minutes we’re going to talk about editing we’re going to talk about money but for now let’s just get through the voiceover stage so again as they watch the voiceover stage they know immediately what’s coming next and and guess what as we’re going to approach the editing stage right before the editing stage is going to start I’m like okay right before we start editing let’s or you know like before yeah before we start editing like we’re GNA you get my point right like I’m I’m confused at this point but uh just always have that always have uh bring the payoffs from the future just spoil it um yeah exactly that’s the right word just spoil uh what’s coming next all right don’t keep it a secret it’s like a very um very much working formula it’s it’s also something I guess I got inspired from Alex Heros that’s kind of his style he’s really just like upfront super honest and opened about his videos and what’s coming for you and um I guess it just saves people time like they immediately from the start understand what they’re about to watch and they appreciate that appreciate you for not you know bsing them um it’s important because nowadays on YouTube there’s truly so many clowns so if you’re just going to be genuine and real with your audience like I am truly real all the time with people on YouTube on all of my channels and I guess it goes along way at first of course it’s it’s not going to feel great but then just exponential growth happens by all means so dropped something uh but yeah just a pro tip for you guys anyway uh do this re hooking all the time like not just once not twice but preferably every not 30 seconds but like every minute you could also Google you can go on YouTube just type for like re re hooking re-engaging uh kind of phrases uh if it helps or asks at GPT as well uh if Anyway by the way if any of your videos go viral you double down triple down just recreate that video almost again just change the context and do it a bunch of more time times until it stops working um just always focus on modeling viral videos go bigger go home type of mentality and um yeah I guess that’s kind of the most need your advice so in this video let’s talk about how to systemize your videos and I cannot stress this enough seriously trust me you want to uh systemize and have everything organized think of your you know I’ve been previously mentioned mentioning that um you know think of your YouTube channel YouTube nich is the ecosystem think of your YouTube channel like your entire business think of it first of all do think of it as business from day one because aot a lot of people just go into this with this like creative mindset like let’s just do this like for fun and like waste of a bunch of our time publishing videos for no reason no you’re from day one you go into this prepared you know what you’re doing you’re leveraging yourself that way you’re just positioning Yourself by organizing yourself and I’m about to show you how I organize my entire operation in general uh using this just small notion template uh then I’m going to show you an upload checklist and uh then I can show you how to also how you can also systemize uh videos using Trello so before we dive in I just really wrote this out I want to say it out loud more organization more velocity more speed time is money so it’s more momentum more money again time is money all right the faster the more organized you are the faster you do something the more money you make the more videos you produce if you are organized overall okay if there’s no system in place everything is typically the other way around I mean you can produce videos but like a not so organized YouTuber is going to produce like you know one video every week A Very Organized YouTuber is going to produce three videos in a week and they’re going to have time to go out on a weekend with their family whilst that other YouTuber who’s in complete mess just stays at his computer 24/7 that’s like I’m describing myself like okay I used to really just it would take me one video a whole week and I’ll would just like live by my desk it’s not the case anymore because I just everything functions like a mechanism okay so well first of all before you organize it’s really everything is customizable like it doesn’t have to be like that it’s just how I see it and first of all you should really visualize all the processes as like separate brackets as separate really activities right just kind of first of all write out the entire system of what it’s going to take how it’s going to go from start to finish what does it take to record the video all these steps consider them so now actually you can just click on this it’s a template it’s um it’s I call it a guy office obviously it’s not exactly how it looks my own probably like each tab has uh up to 30 points right so like School course ideas and plans for example this tab would have like literally over 30 course ideas um same goes for YouTube content plan but let’s go everything in order so first of all you can also customize these obviously how you could dedicate that first tab to your side business right not you know not YouTube but like whatever it is you’re building on the side um so you could click right here and name it so and uh yeah then you can just click right here and create a project so let’s say I want to I’m going to plan a new course very soon like let me just make something up about like AI thumbnails okay so yeah this just kind of an idea I have in mind AI thumbnails but then I’m like okay let’s actually start this so then I can move it oh no no I’m not going to do that but uh then I would actually delete it from here and or I just copy the AI thumbnails because like I actually have another one the actionable uh place so like I would go right here then to the shortterm moves and goals and I would place it right here okay so a thumbnails so now this is my absolute priority making AA thumbnails but yeah as you can see this one is already released so my absolute current priority is what I’m doing right now it’s YouTube automation for school as you can see on the right side in the green zone is kind of the the task you’ve already completed I kind of let them build up and just delete them all at once it’s very satisfying you know when you just delete 10 completed tasks at once but I could just do it as well right now um so if I go through order though like because they’re they’re not all the same this one is actually the same it’s just um you know basically you you don’t have to utilize it obviously for school and YouTube content ideas but you can use these blue tabs as just your ideas storage content ideas and then because again as they’re going to build up let’s say I’m now starting vid course I’m actually just going to delete it from here and I’m going to start a new one right here so vid IQ course and here you can literally store all of your activities like anything from creating a YouTube automation course to like uh go to dentist tomorrow right so it’s kind of my daily planner all right here well not like necessarily daily planner because you could also use calendar but um yeah that’s very that’s a bad example but uh just use this as your absolute goal planner thingy then uh next up Affiliates so if you’re going to be promoting any kind of a service or if you’re going to be starting any kind of affiliate business uh trust me like with your YouTube channel links all kinds of accounts are going to build up very fast as well as all kinds of AI tools by the way um we’re going to get back to AI Tools in a second but yeah you can just click on here again uh go how do I go out yes so go to the full list click on this thing and then you just full screen and then you’re going to have this table so site name so so whatever site you’re promoting so let’s say you’re promoting Amazon and then you could the account link I mean for convenience I just put in the link that takes me directly to my dashboard where I can actually see everything so let’s just say whatever it is amazon.com and then promo link is like it would be like your you know um amazon.com ref type link that you actually promote and then Account Details whatever um notes you want to have about the account you would write it here so that’s for affiliate marketing purposes type of setup now in the accounts and passwords you could also hear store all kinds of passwords though do be careful really store passwords from like AI tools or something silly do not store passwords from Gmail because well the notion is actually attached to your Gmail most likely uh that’s how you signed up I assume so if someone hacks your Gmail they’re going to hack everything so like just keep that in mind okay I do passwords but like even if someone hacks it’s like oh well whatever but like I mean at the same time it’s like almost practically impossible to hack into my gmail because it’s connected with like SMS verification and TFA and like reserve email verification I believe like it’s just so very hard to steal my passwords so that’s kind of that’s kind of why I’m not worried about it so it should also be that way for you by the way it should not be worried about it so yeah you can store whatever in here by the way uh moving forward so next one is um which I I didn’t cover this one uh expenses yeah so this one also I created this colorful kind of a graph now if you’re going to be content creator um trust me you’re going to be signing up naturally for a lot of AI tools and before you know it the money is just going to be flooding out of your bank account the before you can even realize so at least that was the case for me like before I knew it money was just literally just like flooding out like I didn’t understand what was going on so I actually had to organize and create an well not like you know at the start I mean that’s that was the case and so I created this table where you know I’ll write like you know Leonardo AI let’s say uh and then I pay them like let’s say $12 a month whatever the the price is every 30 days and then or like I also have the annual so for example story blocks I pay annually so I could write here like story blocks and then uh obviously I could like let’s say the price for story blocks is uh 325 per year it’s not the price I’m making this up and then per like this per per periodos really means like how often I got to pay so like let’s say today is July so let’s say I signed up in June and I got to pay them in May 2025 so 1 of May 2025 kind of like this so I can kind of visualize all the expenses how much is going out monthly how much is going on yearly when um again actually I created this at the time when I was really starting out but when you become a successful YouTuber actually all these expenses they become absolutely irrelevant like the profit margins are just quite insane so uh but as you’re starting out and especially if your budgets are tight I that’s just an absolute mandatory step I still utilize it obviously no matter the budget I just keep on adding things whatever expense even if I I mean even I put my Spotify expense here or like Netflix expense this even everything doesn’t hurt you know to know everything that goes in and goes out um kind of millionaire habits I guess so that was the AI guy office also there is um a detailed board as well this is kind of similar to Trello we’re going to talk about Trello later on but if you don’t want to get Trello because it is not free and notion is free so it’s like essentially um an alternative to Trello so you can also move things around like this so for example I believe these are not like you cannot change but you can visually create an association so like let’s say not started is literally not started then in development let’s say it means the videoos in the ideation stage and then this stage represents script writing and then let’s say this represents like creating the video editing and then let’s say this stage represents thumbnails and finalizing and uploading you can kind of create these associations it’s not going to take you too long to remember and then you can just that way it makes it super super easy to work on multiple videos because you know let’s say whatever like like video One video two video 3 whatever you know so like let’s say video one is currently being you know is or let’s actually just throw them out randomly so like let’s say for video three and then you can actually click on them and then uh whatever need idea okay you can do that or in video two it’s currently what did I say is it like the so was the ideation stage and then that’s probably script writing stage okay so script needs refinement right and um here let’s say needs needs needs more edit or needs final edit let’s say it’s been pre-edited but it needs like um you know whatever final edit you you make it up it’s it’s totally yours the link is going to be below so in that way you can first of all your entire operation is just going to be right in front of you like just super obvious like you’re all of a sudden you’re YouTube because again I truly hope that it makes sense and some of you really can resonate with me with that just insane feeling of chaos when you just when you kind of attempt to scale and your videos are just all over the place you are all over the place all of a sudden now it’s just like everything is visual nice laid out in front of you so it’s very awesome get accustom with these kind of systems notion is not the only place like just look out by the way online project management tools um you know there’s a bunch of them and they all really serve kind of the same purpose but it’s also a software and as certain habits that you absolutely must develop as a YouTuber because I mean if you want to achieve results like is going to get serious I have to break it to you and this is kind of a part of getting serious like doing things like this because well I mean it just it at least looks like at least at least it feels serious you know what I mean and again it’s just you’re not supposed to remember everything is what I’m trying to say because unless you have things like that in place where you can intentionally just allow yourself to forget certain things because otherwise if you don’t have um just a dedicated table with entire expense list you will have to still keep it in your mind right or if you don’t have a dedicated expense list or I just covered it or if you don’t have an entire passport list that’s a big one and still I had one and these ones it’s literally like it’s not just a random uh amount of lines amount of rows obviously I cleared all of my passwords but this represents the exact amount of accounts and passwords I have here so like you can imagine how many freaking passwords and accounts I had and before I came up to just like store everything here was such a headache to remember every single thing and then comments because like again I’m really parano noyed about cyber security and for a good reason but still a lot of my accounts are like super you know connected Ed to this like authentication and like and this pin code whatever so I also had to remember that as well not anymore so everything is here I know exactly where it is I can get it like this within seconds so it just there is literally no downside to it just again it’s a little bit overwhelming at least it was for me at first so but that is actually again that’s this kind of a pro view it’s in the advanced detailed board um I also have a calendar here if you need a calendar by the way for all of you who are like uh really good with notion let me know if this template is actually cool or it sucks because I’m into notion I’ve been in notion for like a month maybe so it’s kind of what I came up with but we’re not done here so we can actually go back now to the automation Empire and we can by the way it’s also the both are going to be in the assets as I’m going to be throwing in more stuff so it’s just always here but it’s also going to be in the lesson so now we go to um upload checklist now this it should be kind of self-explanatory uh as you start producing a video you can what I do each time so for example I go here on the right side so you can see dubdub like actually the video there’s the very next video that’s coming up is a collaboration with dubdub so that’s just how I named it and yeah each time I go to the one that’s just public that’s been posted but like just keep one as uh original right so don’t don’t mess with it don’t touch it then every time you just click on like right click and then duplicate and then duplicate with content and so that’s what’s going to happen and yeah then you can just go through check because again it’s like this is everything this literally everything it takes to upload a video on my channel on like on the operation of My Level okay and again without such a checklist you’re supposed to keep all of this in mind at least I I kept in mind for a very long time until I just put it all out in a single place in the future like in the very near future I’m actually planning to build out and map out my entire like everything Operation School YouTube like it’s going to be insane of course I’m going to share it with you guys but the a office is the best I got for now but this also is going to help you a lot so it’s also self-explanatory like you upload the video to Studio did I check on the monetization check did I translate the SRT captions file to 30 plus languages I did check um you know did I upload the captions file to the uh YouTube Studio check that I upload the tags check you get the point that I post it to Instagram Stories the link to the video after uploading the video check did I write a comment underneath the video and did I pin it with the relevant links and whatever I want to promote check you know again and then I end the video to playlist like it’s it’s a lot of work and again you just everything it becomes super fast and robotic and just predictable you just have to do it a few times but it’s here for you so now let’s move on to Trello so I don’t actually remember if uh throughout this course I did say that Trello is paid I’m under impression that I did say in this video video that Trello is paid because I’m paying for Trello uh but uh you well apparently I logged out and apparently they have free plans so do not pay actually because like I’m not affiliated I’m not selling you I’m just uh I was truly like earlier in the video I did think that it’s paid but obviously not you can definitely get started for free just go to trello.com or it’s going to be the link is going to be like in the uh right here basically and yeah now let’s proceed so once you create your account on Trello just click on here it’s going to take you to this template and it’s kind of very similar to the notion template i g I gave you but it’s nonetheless just another more detailed variation of it so for example you can use this one as a kind of a you know constant template just uh keep it as the way it is then you can right click and then you can copy it so for example U like let’s call it a stoic video because well I’ll show you in a second so yeah then we can just um create card so yeah so let’s let’s say like for the future like actually it’s kind of a channel I want to model or at least try it out and so let’s go to popular and let’s say I want to model this video okay so I just like this video let’s keep it open for now so now I’m going to um well I guess technically I would move this card over to the idea stage because it is currently at the ideation stage and so now I can click here and let’s say I want to insert the link right here okay so edit the link yeah I’m just going to insert it like like that and whatever 10 stoic so I’m just going to click on Save right now so script uh obviously there is no script right now but like let’s say we’re done here so do make sure to click on Save right here before you exit out and so then let’s say we are ready to start writing our script so we can over we can move over here let’s say our script is ready and it’s in a Google doc so we can go here to script and uh right here we can insert um you know uh Google doc link so once it’s there we also click on Save then move it over here um whatever if the voice over like depending on your Arrangement if let’s say you are creating it you don’t actually have to obviously insert the voice over um so but you just know it’s currently at this stage but if let’s say you’re Outsourcing again depends on how you do it you can just attach the link to the Google drive with the voice over file or if you’re entirely outsourced ing the video production uh process you could like attach links to your whatever way you’re using like maybe you’re exchanging videos directly in the editing software like in Leonardo da Vinci or after effects I think you can do it and um so yeah this really super customizable you can also click on all these links and uh yeah you can basically build your entire video in this card now you can additionally what you can do is you can also go right here viq allows you to save the thumbnail of the video so if we click right here uh we can just download the thumbnail now we can go right here and we can actually click right here on the attachment and then obviously just import the thumbnail So that obviously don’t use actually never copy paste someone’s thumbnail you can get a copyright strike um it’s not allowed to not ever do this but so it’s just nice to have the thumbnail here so that you don’t actually have to click on the link you can just have everything visual nice in front of you it’s especially once you start scaling and Outsourcing like when it’s just you it’s I guess it’s still not that necessary to have that many details because it’s still you know it’s still all going to be in your head some of these things but again when it’s becomes Outsource um having the opportunity to have that many details attached and that many you know you can also include comments whatever it is uh feel free to utilize if it also just becomes too big you can also uh break them down like this so let me go through each one in order um so obviously we already covered pending script pending voice over now pending screen recording Boll recording is also self-explanatory then it’s like editing stage needs thumbnail and then exported and going through upload checklist typically as soon as I hit the export button in Cap Cod in order to not waste time I immediately move on to the thumbnail process and but typically by the time the video is exported the thumbnail is also ready so these two are kind of you know automatically uh completed and it takes me fairly quick to create a thumbnail I don’t really Outsource this process but um yeah then I just kind of immediately upload the video to uh YouTube studio so for example like this video it’s been chilling here for like a bunch of days and uh yeah this video is probably technically right now um in this stage so in the going through upload checklist but uh yeah then once the entire upload checklist is completed just schedule it for upload and uh maybe what I would do at this point like let’s say I usually upload videos at 8: in the morning and so if you complete the upload checklist there’s still going to be a thing right here which you cannot really complete all only after the video is uploaded is such as writing the pin comment and like replying to comments so what I would do is I was just really set a notification in my phone in telegram preferably so schedule a saved message so that the video goes live and I’m aware of it or do it 15 minutes before also you can actually for example I can Al also show you a pro tip just to um so for example how you can do certain things in advance for example I have here schedule YouTube Community post and also do the same I don’t know if where it says it um but I basically so let me actually show you how I schedule YouTube Community posts and telegram posts and it’s just uh pretty cool information for you guys so let’s as as you just saw I copied the link from here so it’s only possible obviously once the video is uploaded but as you can see it doesn’t even need to be complete like it’s just well it’s it’s just hanging out currently in my YouTube studio so to speak so then let’s say I want to publish this video and then I would go to Telegram and on the right side my camera is blocking but um on the right side right here I can actually right click the sending thing and then I can schedule a message so that’s in case you’re going to have uh a telegram operation going on now you can actually let me delete this so that I don’t accidentally send it now you can actually do the exact same in the YouTube Studio as well so you can go to community now the community tab is not available to brand new channels uh but still I can just paste the link or in in the YouTube Community I can just click on the video and if the video is already uploaded to your YouTube Studio you can just select it from here and then insert and then obviously do not click on the post but click on the drop down menu and then schedule the post and so you know schedule it whenever so let’s say I’m going to post it on July 4th and exactly at 8: in the morning that’s exactly when I post the videos 8 in the morning New York time zone so not only the video is going to go live but also the community post is going to go live now typically I would post it like one hour later two hour later something like that so you know so that people actually can get the notifications uh back to back instead of just you know oh not back to back but like with a few hours in between instead of just getting them spammed uh it’s a better way and telegram though can be scheduled in the same moment as the video goes live so that yeah so that because YouTube notifications can actually interfere with each other but obviously telegram is a whole other story so that is that is also why it’s important you remember how in the beginning of the course I told you to build communities telegram included like that is why it’s just another way for you to utilize links and let people that a video is live and it’s just a super crucial thing to do anyway so that’s how you posted you know I went on ramble here but now you know how to schedule videos and that’s just uh yeah part of the upload checklist same goes for Instagram but on Instagram you cannot really schedule stories as far as I’m concerned so that’s also something you have to keep in mind um all the way through the uploading process but anyway that’s uh how you utilize Trello the link all the link to all three templates is going to be right here do utilize them do get accustom with them because it it’s simply insane where you can do with these things so now let’s talk about writing scripts all right so how do you do it why do you do it um so first of all why original scripts are important well they will obviously give you credibility right U so and the next advice is actually never do not copy paste scripts of others ever because copy pasted scripts can be copyrighted 100% I I know from experience I’ve issued copyright strikes before actually for this so and yeah like just don’t copy paste scripts but if you do copy paste like it doesn’t mean you cannot steal on YouTube everybody Steals on YouTube but the right way to do it is to steal like an artist and I’m going to be covering this later on in in the trainings but um just kind of a memorize this part for now so how do you actually write scripts there’s no um complexions behind the process you just kind of open Google Docs and start your script the best way to get someone else’s script and naturally you’re going to need scripts of others a lot the best way I found to do that to get it is by using dub Dub’s transcription tool now there are of course free transcription grabbing tools on the Internet available but I found this one to be the best yes it is paid but um this one it actually uses AI so it scans the text of the video and the script always comes out accurate whereas if you even grab this script directly from YouTube and you can try it out for yourself if you don’t believe me but scripts tend to be not accurate like there even if you put it into chat gbt and tell it to uh modify it by the way that’s something you would have to do every time when you get just grab scripts uh from YouTube they just come unorganized and just and yeah there can be parts missing and even AI will not figure out what is missing so you’re just going to have a script that is just not accurate um so yeah the best way to grab scripts is dubdub and um so also I found this when I was doing research for this um lesson I found this resource feel free to to go here and read through the entire page uh there’s a lot of cool tips about um Chad gbt prompts for writing scripts I also pasted two chapters from this website uh into this template now these particular prompts are a little bit generic but you can still use all of these when um you know in

    your ideation stage when you already have your keywords you kind of understand uh the ideas that have gone viral in your Niche you can still use these to kind of um you know further do further research all right but um here’s another Chad gpg prom I found in Reddit which I’m actually going to be implementing in our live training so I’m actually going to go one step ahead so when I say live training uh towards the end of this course we’re going to be recreating this channel basically so as I began this course I really was not sure what was that like the one master Channel we’re going to be creating at the end and took some digging I did some digging but I found this Channel and this is looks like the one we’re going to be modeling because as you can see what they’re doing is they’re literally using um AI images as like the basis of their visuals like that’s literally all they do is AI images put together with AI voice over uh the script is also probably entirely generated with uh AI so this is what we’re going to do and uh we’re going to be at least trying to use uh this particular prompt to generate intros and scripts for this uh in this training but for now you can have this of course and um so that that prompt is just yet another way to start off your script writing okay and uh actually what I did afterwards is after I found this prompt on Reddit then I um copied basically I went to the chat GPT and I I found I read I wrote this prompt so I told it I found this prompt online and then I pasted the prompt from Reddit like this entire thing right and then I was like um where was it um yes so then I was like now I want to prolong this prompt meaning I want to build two more part parts for generating the middle part of the text and the outro to give you an idea of what I want below is the exact prompt of successful video from the channel on modeling and also previously I told you that I want to make three to four minute long videos now I changed my mind uh let’s do to 15 plus minute um long videos now don’t mind this part because it I did tell chpt previously this so I just you know copied this but anyway it gave me this we’re going to cover this later on in the course but it gave me this all these crazy prompts so basically later on in the course again I’m going to attempt to entirely create uh script with AI by basically using these prompts and then I’m going to be using just scripts that have proven to work so basically I’m going to feed the scripts that have proven to work to Ai and then based on these scripts we’re going to be creating new scripts which are going to be extremely similar to the ones that have gone viral but essentially we’re going to be creating our brand new own scripts that um are not copyrighted and they they’re just going to work out right so but uh so that’s one way to generate scripts obviously that’s probably the way I should do it given that I’m AI guy and that’ll be like the most unique way to go about it but of course you can just write scripts like you can just literally type someone’s scripts like watch literally search you know how you can do this you can search for a video ideas so for example we can even go back to this case so how to read people’s mind you could search for like 10 videos but this like literally type this in how to read people’s mind and then get five or 10 15 most popular videos and then get their scripts using dub dub preferably and um just go through their scripts and you will see so many patterns and even though people are going to be talking about the same exact topic you will see how exactly they talk about it right so get a couple of scripts and treat them like formulas maybe highlight patterns that are repetitive if you truly take the time like I understand it might sound like goofy but if you truly take the time to get like 10 20 scripts even get them from like some of the biggest channels and I guarantee you you’re going to see those formulas patterns repetitive words across all the scripts okay so that’s one of the ways to do it of course another old-fashioned way is hiring a freelancer and honestly if like even if you don’t want to hire and I I know I previously told you that um you know you don’t have have to hire in this course and that in fact you should create the videos yourself scripting is honestly um the thing you could have to actually Outsource because you see like I kind of know what I’m doing I’ve seen and analyzed so many videos that I will manage to create like decent scripts with AI because again I know what to look for but if you don’t uh what I could recommend to do actually so you could go on Fiverr let’s say and the scripts here like on Fiverr scripts are not actually that expensive so for example if you’re going to go into again motivational Niche or whatever wisdom Niche something similar to myself and you’re going to hire a script writer for 5 105 $20 um you might be new to the niche but think about it the people who are going to writing scripts for you they have been around the block like they know the niche they understand the niche so well you can you can go a couple of ways about it you can just start Outsourcing scripts which is really really something I recommend you to do even if we’re going to take the AI route like I’m just going to do this for fun educational demonstrational purposes like I will launch this channel but like it’s still going to be hassle is still going to be time consuming and time is the most important thing in the world anyway so if you can definitely afford to I would suggest again scripts is just that one part that should be outsourced again if not if you don’t want Outsource still buy a couple of scripts let’s say purchase five scripts from five different Freelancers you could even really invest and like let’s say you could purchase a $10 script and then you could purchase like not from him obviously but like a a more expensive script and then just look at what they’re going to give you and then in the future use those scripts of from professional script writers as formulas and foundations for your next scripts if you want to write yourself or you can even feed those to Chad gbt get Crea with it so there’s honestly about a million ways you can go about it so uh well honestly if you’re doing live recordings also Pro tip this is um you know how you can do it for example the way I’m doing a live recording right now or well that’s not the same but like let’s say I’m going to be creating a live video like let’s say I actually want to recreate this particular video like let’s say I want to start this um exact Channel but like with my face so not faceless but like I want to have my face like for example talking about how to read people’s mind right so what I would do is I would actually uh copy the script of this video using dub dub again and then I will give give chat GPT the following prompt I’ll give you a script of a video I found now I don’t want I don’t have time to watch it but I still want to know what happened in the video in absolute details so I’ll give you the script turn it into bullet points however AI often tends to shorten the text so do not shorten the text overall length of the text can only be decreased by 10% now that’s that number is adjustable but if you don’t write it that way it’s truly just going to compress the script into just literally a few bullet points and it’s just going to be way too compressed but but that way it comes out like definitely summarized but summarized enough for you to either read on like and just improvise like those are going to be very much detailed bullet points but at the same time you’re going to have some space to like actually improvise and maneuver and that’s by the way I recommend to go about live content just like get bullet points and if as long as you’re knowledgeable about the topic anyway and which you should be that’s what I that’s what I recommend uh it’s only going to be natural for you to talk about it anyway so like there is no need like you know what I’m saying like for me in order for me to teach YouTube I don’t actually need like a detailed script as you can see I just talk because I know what to talk about right so um but you can also do that uh to go about faceless video scripts so for example you can use that same prompt get that very much detailed bullet point list and then um use that as the foundation for your next video right so you can actually provide that to the script writer actually for the reference or you can build like just write your yourself out um some more sentences of course I’m going to show you in more detail the actual script writing process with AI in the future training sessions but for now just wanted to throw in some prompts for you guys and give you at least some kind of idea again it just greatly depends on the Nish like there is no um there’s no single script writing formula for example my scripts AI guys scripts they’re like super specific yeah for like my screen recording script for like actual AI guy for actual AI character yeah because if you think about it so if we open my tutorials um you know like the character actually let okay guys in the last few months this faceless YouTube channel now that would be a bad example but if we open like a tutorial that is fully done by a character will tell you the video so like for these kind of scripts yeah unfortunately they cannot be automated so like actually not many people realize that but I have to sit here and manually type out so what is it what what is he about to say let’s see superaging I will speed this part up to keep the video moving next picturesel if like I actually have to be writing all these stuff out all this stuff out like drag pictures on the timeline so actually screen recording videos are also scripts for them are also very easy to write because you only really need to write the intro so like how my video scripts work I really only need to figure out the intro like probably the first 3 minutes I need to write some kind of a actual script writing skills right like engaging hooking phrases you know call to actions all that after that it’s just tutorial like I literally just uh when I would start out I would just be like okay I need to go this and that literally just speak out loud and then whatever you speak out uh just write it down and that’s how you create such videos with AI now let’s talk about recording voiceovers so there’s obviously a few ways to go about voice over really about three ways AI recording yourself or Outsourcing so first of all and most obvious AI That’s what I use with AI guy that’s what I use that’s what I’ll be using in the training and the voice over I use and honestly some of the best the best voiceover tool that’s out there that’s available is 11 Labs so do consider using my link um it’s just the best in the game it’s absolutely monetizable as long as you’re on Commercial plan and you just have to pay or get any kind of paid subscription with them and you will be automatically in commercial plan and uh yeah it’s what I’ve been using since day one and I had no issues as far as um monetizing it now if you are doing AI voice over here is a pro for you so first of all right after you generate your script you have your script in the Google Doc first of all what you’re going to do is you can actually copy paste your entire script from the Google Doc you’re going to paste it into chat gbt and then at the very top of this message you’re going to paste this prompt I’ll give you a script your goal is to change the punctuation in a way so 11 Labs will give me the best possible output you may only change punctuation you cannot um change any words or meaning because otherwise it’s going to and yeah you have to start write out do not change any words whatsoever because trust me otherwise it’s going to start doing funny stuff and actually like changing words and doing whatever you know it does so then once it’s um organized you’re going to copy this back into the Google dog and then what you can do is uh you can just genuinely speaking with AI if you’re Achi like if you’re shooting for a sound quality like AI guy like with you actually want to replicate a real person then you actually generate 500 characters at a time maximum but for example for a channel like I’m going to be creating um you know with this which is like more of a just copy paste podcast Channel they they just truly copy paste the entire script generate at once I could tell um with this type of Channel you could just truly copy paste the entire script into um the 11 Labs it doesn’t matter but again if you’re doing like a live Channel like something like a guy you do want to keep it under 500 preferably even 700 is too much right so and if you don’t believe me or if it makes no sense go to 11 Labs right now and try to generate like 2,000 characters worth of text now I understand you’re going to waste credits but again if it didn’t make sense just do that it’s going to make sense and then generate of course 500 characters you’re going to see just how different is going to sound okay so obviously the next way to generate sound is by using a microphone now here I have a linked microphone that I’m using that you see uh right here so that’s hyper x quadcast s it’s like one of the most basic microphone gets the job done sounds doesn’t you know does sound pretty good it it’s also Eco in my room I haven’t actually figured out the sound like Eco entirely just yet so it might sound a little off for the time being um so but the actual microphone is really good now how do you actually record sound so I’m currently recording but you kind of just download OBS and then you would go to scenes then you click on the plus and then you’re going to apologize it’s in Russian but but the logos I’m pretty sure the same so you’re going to click on this one it says um I guess input sound something that has to do with the input sound yeah it should sound something like that in English once you have um imported it it’s going to be right here displayed in the middle uh then you just click on it actually and right here make sure this that the Right microphone is selected and what I like to do is actually lower the decibel just to about .2 now it’s not the universal setting it’s just depends greatly on your microphone for context my uh the sound on my microphone is also configured at absolute lowest so right now I can actually increase the sensitivity on my microphone and you can see first of all I’m sure you can already hear the difference in sound quality I’m sure it’s pick all of a sudden picking up a lot of like unnecessary noise so I’m just going to bring it down but before I do you can tell that already it’s um you know it basically the chart is yellow and and red it just sounds horrible I’m sure but I just brought it back down and now it’s okay so basically you want to configure your sound so when you talk like I’m currently kind of talking at my loudest I mean not loud absolute loudest but you know like I’m really talking is is about as loud as I normally would and you ideally want to shoot for the green thing to be barely touching like right here you you don’t want it basically to go yellow if it goes yellow it’s a sign that the sensitivity is a bit too high but if I’m going to decrease it now you’re going to notice that the green bar is not going to be even halfway through so that’s definitely I I don’t I don’t even know if you can hear me right now but it’s definitely not a good sign of the right settings so I’m going to bring it back up and that’s how you configure The Sounds then you just click on record on the right and then right now it’s recording it’s so it’s a second from the top and then you’re going to click on stop once you’re done and then your video is going to be saved right here in your windows default video folder so let’s just assume it’s one of them so what I would do then is bring it over to capcut and then uh right click extract the audio and just like this you have your voice over ready to go on cap cut uh and then actually if you want to remove the pause you can click on it and you can click right here on the transcript based editing and it’s a feature in Cap Cod also for your knowledge I can’t actually remember if I have it yes so I have it on my computer audacity although I don’t really use it but also many people I know YouTubers often record their voice over in there um so yeah keep that in mind it’s really more in customizable in terms of sound yeah audacity you first would record the voice over in there and then you would export it as a audio file and of course the last the third option is hiring voice actors now it’s not like with the script typically I mean you can find a relatively cheap voice actor so I mean well $15 for 150 warts on average a 10-minute video by the way is about 2,000 warts so with keeping that in mind that would be about roughly $150 for a 10-minute video from this guy or yeah I mean looking at this market like doing a rough quick calculations of top of my head it would be honestly anywhere between like so I did some digging honestly we don’t want to go for anybody just weird with like little to no reviews because they could be a good person but uh there is a high chance of you wasting time or really truly hiring someone who is not good but if we’re looking for someone who is um well who am I to Define good or not like I’m just really looking at the amount of reviews right and so for example this guy he has over a thousand positive reviews and the price is relatively okay so again for a 10 minute video it would cost at least roughly $50 after all the commissions by the way that the platform would take make it 60 $65 so again depending on your budget um I mean if if you have if you have like let’s say $2,000 like don’t again this is the right approach like if if you do have money and you really really want to Outsource honestly just dedicate like $2,000 $3,000 and give it like 3 months that amount of money will be enough to really put together your first like 30 60 videos and then obviously if you’re going to do everything right your channel is going to get monetized and given the profit margins of YouTube that expense is going to feel irrelevant but again if right now today $2,000 let’s say to fund a channel is like too much for you don’t even bother about Outsourcing it’s just not the right time for you your time will come but if again you would like myself for example I started a Roblox Channel and that’s actually exactly about a budget like I haven’t mind going into this channel like this freaking Roblox Channel I’ll show it again but I just went into this Channel with this mindset okay like I’m I got like maybe 1,000 2,000 that I’m willing to spend on this channel over the course of like you know um 6 months one year and I’m just like okay let’s see what happens like you know like even if I was end up wasting the money it’s still going to be fun you know just I’ll I’ll be able to say hey I tried out this Channel and again it costs me no time only money one video in fact cost me $10 per video so that’s kind of the model of hiring that’s how it works now where do you actually get the content for your videos so first of all I would really recommend you for the most part use content uh that you have full control over and even though there is fair use on YouTube I’m not a huge advocate of fair use I know that people do make money with fair use but I just prefer not to get involved with it and so what I do prefer to do to use is first of all my my own screen recordings obviously because nobody can copyright it my own camera footage obviously and then uh well yeah then just I prefer to use AI footage and U stock footage providers websites and of course other kinds of footage that I just know I have legal rights to use but uh and you can still do use fair use I do sometimes use let’s say bits of videos of other people in on my channel but just know that you’re running a risk of someone issuing a copyright strike against you if they choose to right so it’s kind of like gambling it’s kind of like creating a video that can potentially receive a copyright strike like kind of for no reason out of nowhere so I just kind of rather avoid it and again every single piece of content that goes into cap cut timeline when my video is created I know that I have uh full control over okay that that just I have to say it like I cannot stress this enough I all the time I see people getting copyright claims and they’re like confused prised I’m like what I told you anyway so the first way to get um actual footage is to generate Boll with AI so the and I’ve shown this technique multiple times on my channel if you want to know like immediately the video you could uh look at in fact that’s where I got this prompt from so when you have time you can navigate to this video right here uh but basically the way it works is you go to chpt and then you tell chpt that is going you’re going to play a game and Chad PT is a prompt generator then it’s kind of customizable from here but I what I like to do is I tell it to generate four prompts for each paragraph and given that an average a paragraph um by the way after you implement the tips from my previous lesson of like putting the text through the punctuation adjustment where AI filters your text so that you know for the best possible voice over outcome if that’s the case your text is automatically going to be sorted in these paragraphs that are like three four sentences long and so if that’s the ideal case scenario then it makes sense because like one sentence one image it looks the right right way okay so and then you kind of just uh kind of fill out these blanks depending on what you want to see so overall overall Vibe of the video should be kept in um related theme like you know maybe mysterious related theme or like happy related theme just set the tone and then I should have a uh related feel across the whole video so yeah you can use whatever adjectives honestly whatever you’re looking for maybe you can replace these with like style reference so for example if you want to see like New York in your video right so you can see you can say should remind of New York or should literally be like the entire everything should be happening in New York City you could write something like this okay so and then I want let’s say black and blue colors to be dominant across the whole video or I want the whole video all the prompts to be done in dark settings something like this or bright settings you know whatever it’s fully customizable user creativity and that’s more or less what I’m going to be doing moving forward in the future training that’s going to be at the end of this course so yeah and that’s very it’s a very much modern approach obviously it’s not the ideal prompt it could be customized and it will be but it’s kind of like the backbone of this kind of a idea slash uh concept but of course there is free stock footage websites right that is timec consuming that is tedious like that’s still not the fastest way to go about it if you’re really looking for the fastest way to go about it you just hire someone and then get them to just get videos from uh stock footage websites that’s like one of the oldest ways to go about YouTube uh but at the same time it’s a very boring way to go about YouTube like everybody can do this but not everybody’s knows how to use chat GPT and like create these AI generated b rolls so I would recommend to use this route in your videos but again uh feel free to click each one of these obviously is a link so click through analyze um get familiar with it uh all these are free so these ones are paid not affiliated and if you’re looking to get some music feel free to use epidemic sound honestly every single bit of audio and like music that you ever heard in my videos I always get from epidemic sound to me it’s just a no-brainer uh I always like music is just you know like if you’re going to be using music from all over all over the place uh you might get a copyright claim sooner than later with epidemic sound is just not the case they own all the music they actually possess and they possess some amazing music they have a gigantic Library so honestly like I was never I was never in a situation where I could not find the song on epidemic sound like it’s just not possible so the link is here uh get a custom click through every single website now how to be more productive and I’m going to cover this topic a little more in the future but for now really want you to get into this mindset of uh instead of creating one video at a time and just entering this never- ending r race or like running in circles you know from video to video and trust me I’ve been there I’ve done that it’s how naturally every single YouTuber goes into YouTube Just from video to video and uh yeah instead of like I just said instead of doing one video cycle at a time plan ahead 10 20 30 videos if I open my notion right now like obviously provided you guys template AI guy public but if we open AI guy office like the real one there’s going to be at least like 30 40 video ideas that have been accumulating over months and any time I see a cool idea I just throw it on of course that’s how you go about a channel when it’s already established you just have like a collection data data of what your competition is doing video ideas but even before you start you should really gather um successful videos in your Niche really like understand the ecosystem really off your Niche and and then like obviously just do everything I’ve mentioned so far in the course if you’ve done you should already have like a very much clear picture of what Niche is it you’re going into and yeah really plan at least like figure out when I say plan just like find 20 videos that you’re going to recreate okay for learning purposes just copy paste someone’s video obviously tweak it like make it actually good and I’ll show you how later on in the live training but just uh have this mindset of again knowing what you’re doing from the very start because that kind of creates a strategy it kind of creates like this batch batching mentality like just very long-term uh vision and you just really start treating everything like a business at least it starts to feel like it instead of just like being creative and like you know fun because when you just sit down and you got to create 10 scripts at a time 15 scripts at a time it feels ridiculous but it feels like you’re doing something kind of like serious so it just also builds discipline the right mindset everything is in the right place so in this video I want to break down the inside of a viral video and uh you guys can just follow along and create a checklist or just make sure that you follow all of these instructions when you upload a video to ensure reality and the absolute performance so let’s start and it really all starts with the title obviously this title is full of keywords like previously mentioned really like viral monetizable faceless YouTube videos are all absolute keywords so keep that in mind it’s short concise under 60 characters that’s how long it should be no longer if you cannot think of a title shorter than 60 characters it’s not a good title um additionally if if it’s it’s good for educational channel 60 characters if you’re like Mr Beast type of Channel or you’re going somewhat mainstream it should be 40 characters is absolute maximum so next up is we got the first 200 characters of a description I’m pretty sure I already covered this in the course if you forgot this also should be first of all should be a literal like one or two sentence description of your video so this video is a full course about creating viral faceless videos with ai4 YouTube automation Channel and as you just noticed not only it describes what’s going to be happening if in this video but like essentially every single keyword every single word is a keyword as well okay so then obviously the next link I would suggest you if you’re promoting your business or a service or if you’re making money somehow outside of YouTube that should be the very much next link because this is where you want to draw all of your attention or all of the attention of of the viewers if at this very moment you are not promoting any kind of business then actually the very much second line should be you see how I’m pointing at the bottom at the links to your videos then you just want to bring over your videos to the top so it will start like this the introduction line in your description and then immediately you have links to your previous videos so that people because a lot of people they click on a video and everybody has ADHD nowadays so they will naturally just scroll down to the description section right away and so um that way they’re going to have links like they’re going to be people exposed to the links of your other videos so that I mean just you’re they’re going to click on the links and stay on your channel longer increasing your session time which is only going to benefit now of course the tools used in the video and Google Docs and this stuff is really like um rather specific for my channel so let’s just ignore it and move on to the next screenshot but if we’re going down uh so yeah let’s continue with description next thing should be the time stamps and that’s really how the format of the time stamps so you write Dash timestamps Dash and then just hit enter and then numbers and dashes like this do um Implement time stamps for a few reasons first of all again if YouTube gives you the option to implement time stamps do Implement them and pushes videos more but um it’s not the main reason the main reason is actually if there are time stamps for people to click on to click through people will click through because like what happens often people would land on video and again everybody’s impatient so people would just immediately start spamming through the time stamps um seeing what’s to come for them and to prove it actually we can go to my YouTube studio and you’re going to see that I’m well that I’m essentially right so if we go to my YouTube studio so I just opened one of my videos that is um an almost an hour long and it has over 160,000 views which is in my opinion a lot of views to at least do research and you know as I was just saying the time stamps are important um so yeah as we can see these you see if we look at the graph and we can see these little spikes so 15% of people clicked off here and let’s say 17 clicked off here and as we can see that is right around the place where there is a concentration of time stamps and there is no time stamps throughout this part of the video and as you can see people are just steadily clicking off and as soon as time stamps are starting again the uh spikes they increase again that means me that just people are impatient like I said they click through the video they rush through the time stamps they just want to know what’s coming for them going back to another thing I mentioned in the course is you literally just lay out what’s coming for them is what I did in the first like whatever one minute I showed them what’s coming and then that’s that’s what came for them and that’s why by the way the video went viral in my opinion and um yeah that’s kind of the formula so you do want to utilize time stamps that’s literally the proof of why you should utilize them and um yeah it’s just only lazy people don’t utilize them anyway let’s move on so we’re kind of done with this screenshot at this point just configure your timestamps as you can see at the bottom I’m using these um tags which you should not be technically using on YouTube but anyway um you should be you should have a vid IQ by the way with my link if you don’t uh find my link somewhere and uh with vid IQ installed you’re then going to make sure to install the extension and when you have the extension on the right side every single time you upload a video you’re going to have a checklist which again makes it easy to remember everything so uh let me point out certain things because some things actually are well you should ignore so first of all the the first one your title evokes desire sometimes vid IQ will tell you you have a bad title if your title has proven to work vid IQ doesn’t know what it’s talking about so it’s saying your title is easy to understand basically it’s not good at identifying if your title is good but it is good at identifying if your title is too long like if it’s saying that it’s too long it’s probably too long otherwise don’t bother about the first three now this one actually does match the keywords so it if if this one is green it basically verifies that you have enough keywords the bare minimum in your uh the first 200 characters of the description that I talked earlier about if that is not green it means there is not enough keywords okay has video chapters that means the time stamps Uh custom thumbnail and that’s pretty obvious this one is in Russian that means that the video has been added to playlist which it has been it’s going to be a I guess in the next um screenshot and also this one also stands for end screens I’m going to show you that in the upcoming screenshots so as we can see right here so I just took screenshots as you would be naturally scrolling down in the YouTube studio so as you can see right here yes it’s been added to four playlists and uh in the audience I put no it’s not made for kids so moving forward obviously it does not have a paid promotion so I’m not going to take that in the altered content I’m going to take no automatic chapters yes featured places yes automatic Concepts yes those are like beta features from YouTube you always want to allow beta features from YouTube because they will push your content more in order to test their features um then next up you’re going to add the text and um it’s a very important step do add the text as you can see yeah I mean I fill them up all the way as you can see 495 tags and um yeah that’s how I do them then you’re going to continue scrolling in and you always want to select the video language you want to select the title and description language and uh then you want to select well I haven’t select I should probably go back and select and uh you just want to put in the date and um make sure short frame well no not make sure that but I guess yeah all the way at the bottom make sure the comments are turned turned on as well and that you’re not um basically filtering them too hard that the comment moderation is just basic not any level higher otherwise the comments are just going to get blocked and yeah that’s the end screens that’s how you configure the end screens so on the right side here where is it where are they you’re going to click on I guess I’ll just go to YouTube studio so in order to turn on end screens you would go right here and you click on end screens and that’s uh I always prefer to just have a particular uh specific video preferably just the most popular video of your channel to be set as the uh end screen so that people are funneled to your most successful video and since it is most successful it’s kind of proven to work on your channel so that is what you want to show people right um makes sense now the next two things on my list is you want to make sure you have is first of all you do want to make sure to upload subtitles as a separate file so that YouTube has that extra metadata by the way that’s the very exact uh remember I told you earlier in the course that I only use AI to scan videos to get transcripts that is very much the exact transcript file that you get that you take out of YouTube when you use this show transcript like the free way to get the transcript and as you can see I can just mess with it and I can type whatever I want to type so as you can see now they’re truly not always accurate and um yeah I mean God knows how people fill them out because a lot of people for example the way you get this is you actually go to cap cut when you export you uh select this thing right here in order to selected you first have to generate autoc captions but the the cap cut and all these other softwares are not accurate themselves so that just creates captions are basically not 100% always accurate so yeah that’s just going back to my point but you always want to upload them anyway and once you upload you then want to go to subtitles right here and you want to translate your uh you want to add subtitles to all these languages if you want to Target International regions that’s how you do this so I added this full list all the screenshots of the languages that I add underneath my videos and you can see the result of it so there is a downside and upside to it the downside is your RPM actually is going to get lower so my my RPM is uh quite low for the channel my Niche and I’m missing out on that Revenue but because of that I managed to grow Community insanely fast um truly I have a lot of views coming from abroad from these specific countries actually and if you take a look at the actual AIG Academy it is quite International and we have people from all over the world and I wonder why I really wonder why now and so you can see how in the immediate short term yes hurting or I mean adding countries so let’s open for example you know um Estonian like Estonia is somewhere in northern Europe so it probably doesn’t have high RPM but again I know that people from Estonia could definitely join our community they could be interested well I mean people from any country could be interested but like basically this list is built on countries that have more or less High bu powers like some of the most you know like economically speaking money speaking wise powerful money countries in the world definitely not getting into politics like you know what I’m saying so you do want to consider having at least some of them at least the absolute essential countries you want to have on your list are Germany all the countries from Scandinavia which are Norway Sweden Finland Denmark Iceland um also you want to have Netherlands also you want to have Switzerland also you want to have Romania Italy France those are probably the countries with um insanely high RPMs and you just want to get the viewers from these countries as well and you will be literally missing out on free traffic if you don’t add the subtitles you know to your videos now the last thing of configuring your video a lot of this this stuff should be obvious from if you already checked out the upload checklist but there that’s just the one thing is uh having your Comon pinned so just make sure it’s kind of logically the very last thing as you upload the video it’s just the last thing you do is you just go ahead write a comment as you can see I R I only drop links so obviously the first one is my project Academy then Google doc with the relevant links to the video and obviously then I just drop like a YouTube automation playlist and just a video for people to stay longer on my channel and that’s about it um and so that’s how you optimize a video all right guys so in this video let’s talk about how to upload the right way or how to like actually grow on YouTube what are you going to do so first of all in this video I’m going to tell you what I have practically done with two of my monetized channels what I’m currently doing with this funny Channel that I started like a week ago and um what I’m planning to do with in in the final training that is going to be at the very end of this course given all the knowledge and experience that I have so far on YouTube so let’s get into it so I recommend to batch at least 10 better 30 videos and schedule them ahead um so that they go live kind of in order in the schedule automatically and ideally create 30 videos and schedule of them ah had to go live every day or every other day depending on your pacing so that 30 videos are going to last you either 30 days or 60 days or maybe you know even 90 days if you think about it if you create 30 days and you post every other 3 days that’s 3 months worth of content obviously and right like right here is just very important like it it is crucial not to burn out and not just pace yourself so for example I monetized this live channel in the winter in 34 days posting low effort production wise like the videos I was posting were very similar to the video I’m making right now I was just like sitting here talking um you know whatever I was talking and just teaching stuff okay uh but high value videos obviously and uh if only I took the time to hire an editor and invested in the camera views would have been two you know 10 times higher easily but um it is what it is nonetheless the channel was monetized in a month by posting daily and the videos were really only um averaging 3 to 7,000 views per video it’s truly not that hard to achieve as long as you position yourself within the right e system and build up momentum so again I want to stress this let’s take a closer look like these videos so on the right side you can see the views and uh you can see the dates so I’m just like posting literally every single day February 24th 23rd 22nd 21st 20th and those of you who watched this live Channel grow like you know what I’m talking about I was truly posting for a day and this you can see I was doing 4,000 views 3,000 views 2,000 views um you know by the way it’s the same thing I’m doing on this brand new stupid channel uh well not stupid like experiment Channel you can see the same momentum is happening already like it’s been like 10 days and it’s already like 1K views daily and and so what happened here the bad takeaway I can take from here is because back then I was really still like a broky and I had no money to I’ll just be honest I had no money to get a better camera I had no money to hire an editor yeah in the videos I was saying I don’t want to do it but I was just broke like that’s why I didn’t do it but nonetheless because I did everything myself I just burnt out so yeah I did a result but like the result now several months later is just like I don’t even know how to come back to this channel what approach I would take and it’s just been so much time that momentum has actually been lost so I’ll be better off starting a new channel because like this is pointless but if like this was my only Channel and I just like because the reason I even burned out because I still had to you know manage this main Channel obviously and the main Channel also took a hit so like it was just becoming a mess um so take away from your hears don’t not burn out pace yourself I if you really want to like post every day that is why like but that’s where where creating everything in batch comes together like and everything makes sense I mean um you create your 10 20 30 videos in advance and if they’re truly ever green so you know for doing some wisdom Niche like how to read people’s minds as we talked earlier um you know that’s a very Evergreen video and it really doesn’t matter if you post it today this week or like next month it’s going to perform fairly well so yeah that’s kind of the point and so when you can plan ahead like 30 videos like this and just let them go live on their own that’s amazing and that’s going to give you like that way you’re going to have time to kind of sit back watch them go again depends on how you schedule them if they’re going live every single day in seven days videos just kind of go live on their own because also live gets in way so like truly believe me like you might have your honest intentions to post every single week and just create videos weekly um but again you you just won’t trust me like I’m speaking from experience so if you don’t have um a budget really like if you’re starting low or you want to start low like you’re not willing to spend much money it’s understandable I’m like saying that’s the way but if it is the way for you you you would be better off just batching Everything at Once creating something like that similar to what I’ll be implementing in the training like just to show how it’s done obviously uh or again like this with this channel obviously I’m not like time is money so like I’m just paying them and we have an an agreement sort of an arrangement that videos go live every single day at the same exact time in fact they go like 12:00 p.m. I believe lot time or something like that or um every single day and I just pay them and they manage and I know videos are going to be there on time and that’s like so if that’s the case if uh you have money to invest that’s also another way to run a channel because like why would you wait 30 days or you know like why would you waste all that time if you already know what to do you can just start financing this thing and just immediately have another Channel going and just turn this into you know a cash cow because here’s the thing on YouTube you you are allowed I believe there’s it’s like the number is stupid but I believe you you’re allowed to have up to 500 monetized YouTube channel under this similar Gmail account so I understand like it’s so funny to me and I wish I had started this sooner so I would have much more data to show you guys but I know like just trust me what I saying is like even if if it looks funny but like this kind of a operation where you just completely Finance the channel like I guarantee you it’s going to be like So currently I’m I already spent like maybe $200 on this channel but like there’s going to be a point where it’s G to be making me 500 500 per day it’s gonna not it’s not going to be tomorrow it’s not going to be in a month but like in six months it’s it’s very much like it’s easily going to be making that type of money maybe in a year like maybe in two years but like it’s inevitably going to happen so find these type of channels as well like so there’s like the reason I’m showing you all these just like think about it yourself how many like how crazy of an opportunity it is and that like there’s truly no ultimate way to go about it I mean you can create live low effort videos teaching people you know how to create YouTube videos themselves really all I was doing is uh showing people screen recordings and like you could uh obviously YouTube revenue is not the model this way because naturally you’re going to be getting uh very little views but those are very high quality views obviously because all these you know this it’s 3,000 views but like all these views are like potentially young entrepreneurs we not like just young but like entrepreneurs people with money obviously that want to potentially buy your products right or you can start something like AI guy with AI characters or a freaking Roblox Channel or you can start an you know fully AI automated Channel like the about wisdom now guys I really actually forgot to bring your attention to also this thing which is kind of important so again to remind you we already read this earlier but again this channel was monetized in 34 days right and again it was just the momentum there was czy momentum again but every single day I was pulling in these 3,000 2,000 views and and so yeah but here for comparison AI got was monetized in 3.5 months of course it was um you know first of all was due to the fact that it was literally my first Like official YouTube channel so I didn’t know what I was doing kind of in the beginning so but also because I was not posting daily but instead I was posting well my Target in my head was every 3 days sometimes it worked but sometimes it I ended up posting every other like nine days because life got in the way remember earlier in the laston I told you batching is helpful because life gets in a way like literally I was I wanted like I genely wanted to just pump to be pumping out content but I just couldn’t because I had to work a job and pay the bills um so again yeah the consistent consistency was lagging and because of all of that it literally take took me three um times longer to monetize this channel because as we can see it was basically first video let’s say went like September 1st and I remember precisely was monetized on December the 4th and that yeah that’s the graph for just that time frame as you can see just little over 4K hours which is a monetization threshold um so yeah I mean the key takeaway here if you like at all cost really if your goal is to monetize and well actually naturally your first goal should be to achieve ad Revenue because yes I was saying earlier you should or later in the course I should you should also um aim to have affiliate Links of all kinds it’s true but uh there’s a million reasons why you should aim for ad Revenue first of all I mean it’s more money for you obviously but uh some kind of a magic happens when you get monetized first of all really wild like wild sense of confidence uh appears inside of you like you just become super confident and um I I I have a a theory in my head that YouTube all of a sudden starts promoting um monetized content a lot like heavily I mean we can literally see on this graph um as soon as I got monetized like My Views they just like tripled like this is literally the time frame when I got monetized and everything just took off for me and it never stopped taking off yes it’s l of course that’s also due to the fact that you know everything was growing and like the exponential effect but um I mean still YouTube is business it’s capitalism come on let’s be realistic and if if I have monetized content the or or you know if I’m monetized it means they’re placing ads on my content so why would they not push it more just so that people can see more ads does it make sense of course I have no way to prove it but it’s also my theory so and in order to get monetized as sap you got to just implement this strategy where you post every single day as you can see literally same stuff is happening on my new account it’s already like you know it’s it’s like 10 days old roughly and videos are already doing 1K plus views like first look at first they were doing like 300 views to 30 views 170 views but like here they are it it just consistency like on YouTube is the key it’s literally the secret sauce like a it’s it’s so easy it just takes work but it’s literally so easy you just it’s like almost brain dead you just follow this recipe post every day you know like if you could like ideally every other day is also okay but like maybe every other 3 days and then you just make sure your content is strategically good and improves with every upload like truly that you’re somehow providing value you’re somehow better than your competitors in the niche and you’re going to grow you don’t even have to be better again like like when I say you don’t have to be better also people think like yeah it’s it’s kind of a you do have to create the best video you possibly could but at the same time you don’t have to some niches are the money making is just in in making brain dead content like again you could choose of course it’s just a very random Niche but it just again it shows so much how on YouTube whether you like it or not there are niches that you just have to be knowledgeable about and they produce like the most brain dead content you would just never even think exists or even generates money but like I know people with similar channels they make so much money and or obviously just this is not necessarily brain dead content but it takes some kind of a knowledge on your end but it’s just teaching people I mean you could teach people just about anything like I mean if like I already mentioned canva example in this course if you know canva like just make videos about using canva every single day or make something interesting it’s and of course when I say you can make you can make tutorials you don’t even have to show your face like we’re still talking about it in the context of uh YouTube automation it’s preferably to show your face that way you’re just going to build connection with your audience it’s just my advice if you’re going into tutorial Niche is just precisely the lesson you just watched there wasn’t much action in this lesson but what you just watched was in my opinion the most valuable lesson in this Academy because time is money and I just explained to you how to save a bunch of time and to achieve your results Faster by optimizing a system just simply systemizing your content and treating it like like a you got to produce cards you know like again like a factory you’re just manufacturing videos okay and there have to be on time precisely this type of mentality really watch this video 25 times if you have to until you really understand and figure out based on my experience what is going to be your uploading schedule because there has to be an uploading schedule in place okay you cannot just spontaneously make a video and then like let’s see how it goes and then only a week later you would start thinking about the next video that’s how most people go about YouTube you probably just recognize yourself in what I just talked about so um that’s ultimately again this lesson just doing everything I showed the right way is one of the most crucial kind of aspects and mechanisms mechanisms behind succeeding on YouTube is just all about momentum it’s just all about constant views actually as I’m talking about this I remembered something um in this particular video again I keep I keep referencing to it this video I actually broke down this concept exactly where I showed how just by pumping out videos and just in the most like all it takes is just in the most brain dead way like right here of showing in canva all it takes you is just to consistently get views and I literally showed you how mathematically simple it is like I think so yeah right here this is what it represents if only like I keep saying 30 videos If you upload 30 to 33 videos okay so if you upload 33 videos on your channel it’s going to take you uh 2,400 views on average per video in order to get monetized okay so that you see now how the numbers match exactly with my live Channel where uh where it’s got monetized I’m not going to show you but like you’ve seen it about a million times in this video already you know what I’m talking about so and let’s say you who are watching this like you’re just unlucky like you know I mean it took me genuinely speaking eight years of Entrepreneurship right to figure out just figure everything out okay so let’s say you are just in your year zero year year one right you’re just failing left and right and let’s say you’ve already made 30 40 50 YouTube videos and you’re just not getting monetized or you’re just not moving okay but if you create a 100 videos it’s only going to take 800 videos or 800 views per video in order for you to get MZ by the way yeah this this all is assuming that you’re creating about 8 to 10 minute uh videos so if you’re creating even longer videos all these you know numbers can be even smaller so um in fact also that’s probably partially why I got monetized that relatively quickly because on my live Channel now I think about it I also published a bunch of two three and even six hour courses well there’s a single 6-hour course which also kind of helped to build up the momentum that’s also Pro tip for you just post ridiculous ously long videos um YouTube loves that it just pushes it out these ridiculously long videos um collect a lot of um what’s it called view watch watch hours also something else that can help you tremendously with getting watch hours is creating compilations so for example this video right here on my channel viral monetizable YouTube shorts with AI uh full course is actually just a compilation of every well not every single but like it was basically a compilation of my most successful videos that that were ever published on the channel at the time so literally if we look at the course the videos actually go in this exact order so first one goes this that I believe this one then this one like then this one I probably well let’s actually just open it see what’s inside but I think you get the point I’m actually not going to open it uh you can go and watch but actually I’m going to very soon create a new similar compilation because time has gone by and I already have a few videos that have you know been published and and you know they could be repurposed into single video in fact I’m doing I’m thinking of doing just something ridiculous I’m probably going to download this course so the viral wisdom shorts and I’m going to download the anime shorts course and the historical this one and this one and um probably this one so together is going to be about and this one as well yeah so together is going to be like about five five and a half hours of content and I’m just going to name the video how I make a viral monetizable faceless YouTube videos and whatever like 6 hour course it’s going to get so much views like I know it like it’s and it’s going to take me like two hours think about it also it’s just like it’s a Time investment um or it’s just like so cheeky to me like you just spend two hours of your time downloading your old videos you repurpose it into this gigantic video put a bunch of affiliate links in the description put School Academy link or whatever your business is to that compilations link because it is so um long it’s going to get pushed out to actually fundamentally different audience because so for example if my audience my regular audience is probably for this type of video with you know they usually click on 17 minute um videos YouTube would promote a 5 hour video to at least partially new audience okay not entirely so that’s first second it’s just going to get inevitably a bunch of hours like I mean let’s see how um a bunch of watch hours but it’s also going to get going to get views I mean 117,000 views again let’s look so this video got 7 117,000 views uh and in the description it just has a bunch of affiliate links and um it’s generating passive income still to this day it’s doing like you know maybe 200 500 views every single day yeah it’s not that much but still like 500 people every single day get exposed to My Links so here’s the inside view of this compilation video and uh yeah it’s just an amazing asset to create not many people would naturally think about this but literally we can go to any channel and just create a like 10 20 hour compilation video of um you know other 10 minute videos right and that’s obviously a lot of people do it on YouTube but not too many people do it or talk about it so definitely think about it and seriously like this video the only part that was truly unique was the two-minute intro and still I think intro I just copy pasted the script from my other video just Twisted it up slightly and just just like that and at first I was nervous that I would get flamed in the comments for you know obviously just re-uploading and you do want to be careful like I would I I’m definitely you know it’s a very long-term strategy so again probably by the end of 2024 I’m going to make that next ultimate just gigantic compilation uh that just going to again generate a couple thousand more watch hours for the channel um obviously bring $500 in add Revenue again it’s really not that much given how much 100,000 views can generate with affiliate links nonetheless it’s still hey $500 I cannot complain right and as you can see it’s getting search traffic now the topic particular is the viral YouTube shorts and they’re really trending hard in the like the 2023 basically late 2023 not anymore so the views kind of Tanked they went down but the video is really performing well for a long time actually from January until really kind of April May it was really trending and now it’s kind of like evening out um you know basically was doing around 5,000 views per day for a very long time so it’s just kind of a money printer to me like it doesn’t even feel fair to to make money like this but YouTube is like this so I was about to show you AI the studio of the you know the insights of AI guy but then I realized that I’ve uh already showed the studio of AI guy and the AI guy Academy 1.0 course which you can find on school somewhere um but I want I did want to show you the insights of this the YouTube Studio of this account because well I did mention it in this course right so first of all I’m not posting on it currently maybe I’ll continue posting but I do want to create a live Channel but like right now I’m just like so busy with creating School content so like I’m I’m really not sure what to post when to post but um If Ever I start posting live content surely I’ll be posting it here and that’s funny like I’m not posting here since I made a single Post in May but really I haven’t been posting like for a minute and it’s still making money every single day 60 cents 30 cents that’s just crazy um on the videos there there and the videos are barely getting views so like YouTube is just crazy to me I really should continue posting on here but um yeah that’s how the really the views went so yeah I started posting here the first video on January 20th and I really since the day one the views kind of started coming in because with the first upload I mean I came you know I started this Channel with a very powerful video a 6-hour course on viral historical short and at the time it was like trending like crazy so it only did get 7,000 views because I have to say the actual video is terrible like the quality of the video is terrible uh it was literally my first ever YouTube video made so I didn’t know how to configure microphone I didn’t know how to um configure anything by the way if you want to know how to create shorts with AI um it’s actually pretty cool video like basically what I didn’t hear is but the value here was just mad because I created six AI shorts like fully yeah generated and it was just yeah it’s like that people people have never seen this on YouTube so that’s why it did get little views nonetheless right so but yeah and and really since that day daily posting never stopped I did private some videos so you cannot see them here because I think they’re just cringe and but yeah if you want to just pause the video right now and look and verify that like I’m not capping like all I was doing is I was getting 3,000 1,000 views on each video and really all it took is posting every single day you know like okay some videos did get 9,000 views but really most getting one like barely breaking 1,000 and it’s truly not that hard when you really think about it from this perspective when you just when you just do it for the you know you just got to do it like just think of it as your job like I really thought of it as as my job like here it’s probably it’s my second video ever on YouTube like I didn’t know what I was doing I mean not like every second second video but like with the camera like that’s kind of funny watching this now but anyway so that’s kind of a one of the approaches to YouTube in my opinion if you want to start making money fast and you just you just want to gain like you just want to get going on YouTube fast that’s the hardest but that’s the ultimate that’s the only route you got to take you just got to go bananas you just got to become like me or you just got to become like the next Mr Beast and just lock in and post every single day and that’s

    how you start a channel like truly that I mean that’s not everybody can do it it’s easier said than done but that’s the way and one of the first actionable steps we need to do is obviously we need to create an account um but before I show you how to actually do it there are a couple of things I want to say I’ve said them already in both of my existing courses I’ve said them in the live calls but I’ll say them again because it’s just one of the most crucial things you could possibly do or uh areas where you can make a major mistake so create a brand new Gmail for your new YouTube channel again I already explained this but to keep it short you want to have two separate emails one for creating your YouTube channel you will attach it to your AdSense and you will use it as a Channel of private communication with YouTube directly and always get notified of important stuff such as uh receiving monetization updates or whatever updates there could be regarding your YouTube channel or your Google accounts you will keep this email private and secret no one can know this email trust me don’t use it for signing up for tools sides because there can be also Shady AI tools that can be leaking your emails keep it spam free meaning just don’t give this email to nobody okay another reason to keep it private is bad people can send you funny links that can result in your account loss and I have a friend of mine a YouTuber it doesn’t matter what his name is but he’s currently at 13,000 subscribers and when he was at roughly 9,000 subscribers literally this happened some hackers uh sent him a fishing link I can’t remember the context but basically his account I think his account got stolen he he then recovered it all because his email the one that’s attached to his YouTube account was public so that’s why the hackers even had this opportunity to send him a fishing link that could potentially steal all his YouTube data do you want this happen to you I don’t know if you do so um yeah that’s how it works on my profile I can show you now if I hit here on switch account uh obviously you don’t see this email at the top I’m going to make sure to blur it but as you can see all of my accounts are attached to my uh to this one single Gmail including this account a guy and then if we go to my profile and we click on this business uh email is different it’s not the one that I’m using for my YouTube accounts obviously because I’m showing it to you because it’s because it’s public data right so just follow this step it’s super crucial and keep in mind you can only attach your personal information to one Gmail and therefore One ads AdSense account so if you’re creating mul multiple channels like myself they all can get monetized as long as they’re all Wonder all under same Gmail like I just showed you the ad revenue is then transferred over from all channels into the one single adset account which is connected to your name and and from which the money is sent to your bank if in case you’re wondering how this works but again it’s super crucial to have all of your uh YouTube channels under one Gmail and if you already have some kind of a channel that you care about it does not mean you have to delete it and start a new channel just make sure everything is under one email and if you are sharing this email somewhere already make it private remove it from everywhere this advice is going to go a long way trust me it’s an incredible investment that you need to make once and L later on just never bother about it save your nerves that way so like I already mentioned just create another email and attach it to your profile I’ll show you in a minute how to do it uh so also make sure to attach your phone number in the YouTube Studio it is a mandatory step okay so same phone number can only be used two times uh you will need this you will never I’m sorry you will never need this phone number again it is just YouTube protecting from bought accounts so I I’ll show you in a second what I’m exactly what I’m talking about but if you’re creating too many accounts you can use your friends or family phone numbers without worrying about it uh if your own has been used too much like speaking from experience I personally buy disposable sim cards for $20 it’s worth the investment given that for the price of $20 you’re potentially starting start starting a channel that’s going to be doing a lot of money I think that’s okay so as far as actionable steps so just in case you don’t know how to create a YouTube channel you would have to not be in your YouTube Studio actually because you cannot do that from the YouTube Studios interface you would have to come to the YouTube homepage or what just be on youtube.com where you are exactly in youtube.com it doesn’t matter but just as long as you’re on youtube.com right then on the right side you click here and then you would click on switch account now there’s going to be some sensitive information here I’m going to blur it but basically you need to just scroll this thing down or if you don’t have many channels you you probably don’t need to scroll but basically you need to find the view all channels tab now you would click on on that and then you will create a new channel you click on that and then it’s just going to ask you for a channel okay I’ll click on it I’ll click on it uh just here type in your channel name it doesn’t matter it doesn’t have to be your perfect channel name you can go with something like this and then click on create now at this time I’m actually not going to click on it because I already have too many accounts anyways but yeah let’s assume you just created your account and this is where you’re going to end up and this is more or less what you’re going to see now at this time unless you’ve already done your keyword research you should have by the way there’s not much to do at this point except a few settings so first of all on the left side let’s scroll down immediately and just as I was talking about moments ago your phone number uh that something you have to do I I’ve already done this but that’s something you have to do immediately as you start the account because as you can see one of the requirements or one of the features it gives you access to is um well first of all custom thumbnail nails videos longer than 15 minutes which is which is I mean those two things are as essential as air for humans like we need to breathe air right and your videos need thumbnails duh and uh of course by completing this step you get access to the next step which allows you to be monetized so basically you need to verify your phone number okay like if you are not able to attach your phone number you might as well just just like you you’re not going to like I’m sorry it’s uh anyway it’s just a problem for some people that’s why I’m being funny about it now as far as this step don’t worry about it because yes you can attach your valid ID but as I talked about it in the previous uh courses I see no point to to attach valid ID my own main channel is monetized without attaching valid ID I only completed Channel’s history it does it does say takes 2 months from my experience it takes about 3 weeks exactly just post good content do not break any rules you probably won’t and uh you’re going to be fine but if if it just so happens that I guess you get monetized in like 2 days and your video just goes viral your first video goes viral then I guess you need to attach your valid ID to make things faster to get monetized faster but yeah whatever don’t worry about it after you attach your phone number it’s pretty straightforward you’re just going to click here attach your phone number the next setting we’re going to need to do is we’re going to go to customization and uh we will then need to do where we’ll go to basic info and right here we’re going to attach your you’re going to attach your email address I’ll just attach my uh current well I’m probably just going to going to create a new email um so here we can also just let’s do our name a doctor you can change this name uh once in 14 days so here I’m just going to choose a username I really suggest you to use a doctor is not available what about um YouTube yeah I’m going to do a doctor YouTube so username has to be clean has to be as short as possible as few words as possible so I wish it was available like ideally it should be like this it’s just not available so I’m just going to do YouTube but anyway I’m going to be the AI doctor of YouTube pretty recognizable pretty clean I think it’s pretty unique let’s actually verify if there are any Channels with a similar name just going to search YouTube and let’s search for U AI doctor I’m sure there are some AI doctors now on the right side we need to choose the filters and we choose channel so that’s how we’re going to see only channels okay AI doctor let’s see what they are doing nothing yeah they’re they’re doing AI tools so it’s basically AI guy content but they’re just calling themselves AI doctor yeah so essentially I see no competitors right they’re doing something they’re doing shorts okay so there’s literally zero competition and it’s good like you want to do that uh you want to take your name you want to take your content and put it here on YouTube and in filters search for channels I did the exact same thing with AI guy when I was starting out and at the time of course if I go AI guy there’s probably like a million copies of mine but when I was starting out there this in fact this guy was here but other than that there was not this many people like there just now copying from me that’s why there’s going to be but you get what I’m saying right so cool we’re cool on that hit already hit published oh uh business for now I’ll just keep it so yeah now we we probably need to uh fill out description so in order to create description I put together this quick little prompt so give me a description for my new YouTube channel called AI doctor I want it to feel friendly simple to read under 500 500 characters and with Emoji now I’m actually going to copy this and put it into notion right here so yeah that way just copy it obviously replace AA doctor with whatever you want to you know whatever you are uh you could also mention your Niche mention additional context um I mean it’s straight up AI so I’m obviously going to edit later on so uh right here you want to click on enter so that way this line is actually separated and in your profile it’s going to look like this um it’ll be faster for me to show so right here so as you can see this the the way it kind of shows join my school community and this line is separated as you can see literally is separated by enter by space bar so yeah you want to do it like this as well if you want whatever you want to be shown in your profile but I do suggest you to have something that’s leading to your link like that like myself and um well for the time being I’ll just keep it like this but the next thing that’s on my list and that’s done by the way like we’re we’re finished here but the next thing on my list here is as a bonus as I mentioned in a lot of my pre previous videos you need to create communities so why not do it from day one create it like and I cannot tell you exactly what to create here’s why you can create a Discord server Instagram page telegram Channel LinkedIn profile Facebook group depending on what you are doing whether wherever your audience hangs out that’s the most important part it doesn’t it’s not what about what you want it’s about where your audience is and um look what kind of s social medias your competition is running what what platforms they are using what they’re posting on these platforms it will greatly depend on the demographics it’s just really it really all comes down to demographics and the age group I guess older folks will be I guess 30 plus year old people will be mostly hanging out on Facebook and they’ll be showing presentence on Instagram whereas people I guess under 25 and younger most of them will be on Discord most of them will be on Instagram barely anyone will be on Facebook if it makes sense right so I personally run an Instagram and a telegram Channel with AI guy I don’t run anything else and for this project I’ll create a telegram channel to keep things simple um yeah so I’m just going to go ahead and create it right now so in telegram on the left side I don’t even know if I need to be showing it to you guys but I’ll document it right so on the left side I’m going to click on this drop down menu and I’m going to click on the new channel and uh once that’s so then you can just choose the name I can just do AI doctor and uh no description no pictures for now because we don’t have our character make it public let’s see if AI doctor is available on telegram I’ll be amazed if it is okay well let’s try YouTube it’s available perfect so it’s actually same exact username as on our YouTube which is good unfortunately AI gu is not available on te on telegram obviously otherwise well well that’s why actually I had to be like a guy official with my channel uh but so yeah anyway that’s that’s perfect they just identical usernames is going to like prevent a lot of confusions and if we become big it’s going to be harder for there’s going to be a lot of imposters right like people are going to be faking you so yeah keep that in mind now I’ll just uh skip this part and um yeah our channel is ready and uh now we can actually copy the link and immediately go to YouTube and then we can go to right here where it says links and uh we can just call it our telegram Community um just paste the link and uh actually now at the top of the profile we can uh type in join our telegram Channel and then Emoji pointing down like this and uh so that way it’s going to look identical like same effect except it’s pointing now at the telegram Channel and just like that our channel has been set up now we need to create a logo and a banner now about the logo and the banner I created an entire lesson in the first part of this course in the automation Empire where I talked about how essentially logos and arts are a scam like they you actually don’t need to have like super professional logos like you really don’t but uh and the reason what I mean is like I got I got to I monetize this Channel with uh like it just it just shows it proves the point like this channel of mine like I literally created this art art I cannot call it art like I made this in paint like like this built-in paints software on desktop like this one you know in five minutes in 10 minutes and it’s all it took so it doesn’t have to be super fancy and high grade but anyway what I’m going to do for this channel is I’m actually going to generate the logo in Leonardo AI if you’re not using Leonardo AI yet here’s the link you could um use that one and so yeah these are all the tools that are going to be needed for the logo uh process for the entire art process so Chad GPT obviously canva Leonardo Ai and um that’s about it so so first of all if you’re struggling with your channel name here is a prompt I kindly left for you so help me come up with a name here’s my competitor Channel which is you’re going to put right here based on that give me a name for my channel inspired by Bam Bam that’s just you know okay let’s say my competitor name is uh Dr Dr John and I’m trying to come up with an name AI doctor right so I’m going to tell it my competitor name is AI or whatever my competitor’s name is Dr John and uh give me a channel name inspired by medicine and AI right and so it’s going to give me AI doctor so something in that nature it should also be like the name should be two word maximum preferably even one name like one word if you can come up with this name but like coming up with a really strong one name word it just takes extra creativity it’s kind of hard like you have to essentially come up with this word um it’s just hard so like creating a two word brand name is much easier here uh some people just use their first and last name as the brand name okay or AI guy like there’s many many more options with when it’s two words but they have to be somewhat short and U easy to to understand easy to remember catchy keep all these things in mind and tell it definitely tell it to CH jpt okay um but anyway this is the prompt I used this is what I typed into chat GPT to get out of it this prompt so uh the idea I had is I want to have um well I can actually show you I can look into the future this is what it gave me so and it’s actually what I wanted exactly and so what did I tell it I told you I need it I need you to generate a logo for a YouTube channel in the medical Niche to be exact I need you to give me a prompt that I will use should be I will use I will use in Leonardo AI to generate the image do not generate the image yourself otherwise it will generate the image trust me and it’s not best at it uh so I want the image to show a closeup photo of a fe female doctor in her 30s looking like Emily Watson from Harry Potter so this is how you can use this I can actually copy paste so this is how you can use it as a template to generate whatever logo you want to have so okay let’s say I need you to generate a logo for a YouTube channel in the BAM whatever Niche historical Niche sparts Niche Finance Niche to be exact I need you to give give me the prompt that I’ll use in yeah up to here don’t change anything and then I want the image to show a closeup photo of a bam so I don’t know whatever like think of a very popular person in the niche so if you’re doing a sports Niche uh tell it you want someone looking like Cristiano Ronaldo I mean if you’re doing a a finance nich tell it you want a picture of Jordan bford right Jordan bford is probably not the best idea but you know you get the point in his and her um you know whatever 20s 30s whatever the age of the person is it’s it’s best I’m I’m doing this for a reason I’m telling AI looking like um like I’m telling I’m giving it all these details so it knows exactly who I’m looking for without reference images okay so keep in mind I I created this without no reference images um you also could use them as well like could actually you could actually get image of Emily Watson and get it into here but anyway once I’m I think I’m already I’m too much ahead of myself once you have this prompt well I had this prompt I just kind of typed it in you can use my uh you know idea my prompt here as the reference you can definitely expand it you can make it longer you can make you can give it more details but again like don’t go too crazy here like it does not matter at the end of the day what your profile picture is as long as it’s there as long as it’s like make makes sense it’s okay right don’t worry about it so anyway this is the prompt I gave chat GPT and uh this is what it gave me back so create a close-up photo of a female in doctor in her 30s resembling Emily Watson blah blah blah she should be wearing a white Leb code just make sure all these details make sense and then we can proceed to Leonardo AI so after you successfully land on Leonardo AI preferably with my link from the notion which you can find uh right here at the top anyway once you are here first of all you would go to image generation now this is the step where a lot of people get confused because by default it’s going to look like this and yes uh recently Leonardo rolled out this uh update that’s called legacy mode that’s basically simplifying if you have incredibly um simple requests or you don’t know much about the software I guess that’s why they created this mode but I never use it I don’t suggest you to use it because like I don’t understand it it’s too simple there is not enough room for uh customization I don’t like it it’s it’s not for me anyway uh and it should not be for you you don’t need you don’t need things to be that simple so once you’re here that’s what you’re going to see obviously immediately you’re going to um paste The Prompt additionally if you want to have like real human you could type in things like hyper realistic or if uh if you’re doing something cartoonish and you’re doing like not humans but it’s characters you could use keywords like 3D so it’s actually if you’re using 3D with humans it’s not a good idea it’s just going to make things look weird but if you’re doing again characters cartoons you want to use 3D okay but so um your we’re going to put this image through canva regardless so if you don’t want to put it through canva like if you just want to create it and like not bother ever again on the left side you need to you need to select 800 by 800 that’s because well that’s YouTube’s um logo format there’s nothing we can do about it so you choose that and then you would click generate but that’s not the way I went about it even even though I wrote it right here in notion as a the parameters that’s not how I did it the way I did it is I put these two to the maximum so 1536 on each one to one that’s how I did it so that the image is just more detailed I just wanted to have an extremely extremely like uh realistically looking image super detailed so that’s why I chose higher resolution but uh then I can in canva I can show you how to bring it down in terms of size because you know YouTube is not going to make exception in that sense so anyway on the left side these are the settings I was using so from my all of my experiments on Leonardo in order to achieve the best looking images you need to be using photo real V2 in fact you need to be using Kino Excel and U yeah out of these three just works the best so the mode here is Cinematic it’s I what I always use and then we just click on generate a few times and um make sure to always look on look out at the ratio and there’s there was nothing extra fancy that I did I just clicked on generate a few times I well there is actually something I did so I clicked on generate a few times and so I just want to show you the thinking process and it’s it’s something that’s very common and it’s you something that you will most likely encounter if you’re going to be creating a characters yourself so as you can see these are my first Generations obviously because they’re the first one in history and so as you can see I was using this prompt but the AI was giving me this character but she was like in different uh posters like she was we were looking at her from different angles like that’s one hairstyle and it’s one angle and it’s one you know blue t-shirt and then she’s in a green green t-shirt different hairstyle um you know all like it’s just different pictures still right and then they’re all becoming more sudden oh we can see that her posure is the same across Generations her face or her hairstyle is actually the same her face is not changing that much if it’s changing at all like yeah it’s different faces but like it’s kind of the same and so the way you achieve that is you need to use use image guidance so going back to this once you hit generate a few times this is uh don’t treat this as the final result your first Generations but treat those as a drafts right treat those as your first initial Generations so let’s say I like this picture because I like the hairstyle I like the the the angle even though I don’t like it actually it’s not the best image to go about it but like let’s say I like this one okay uh it’s a cool picture so what I’m going to do now is I’m going to download it and I’m actually going to now go to image guidance turn it on and uh I’m going to use the picture I just downloaded now that’s I think it’s going to make a lot of sense so now Leonardo AI in order to create new images it’s going to use the prompt obviously as instructions and now it’s going to look as this image at it’s going to look at this image as literal reference so we can also control on how how uh strong the reference is by configuring the strength so we go all the way at the bottom to image to image and then we decrease the strength um for this to like in order for the image to kind of carry over the carry over the main details such as like facial you know outlines and like the hairstyle 15 is enough 10 will probably leave a lot of room for Randomness like it’s too low 15 is okay it’s like the sweet spot from all of the generations I’ve done I don’t recommend you to go anywhere above 25 maybe even 20 is the maximum like truly if you go anywhere above 20 from my experience it does not matter if you choose 30 or 90 it’s just going to copy the picture you know what I mean so like you’re just going to get back this exact picture with minor um improvements or changes again if you actually like the picture a lot like if if you really really like the picture and you just want minor things to be tweaked uh you want to put the strength to like 50 and just maybe play around with a prompt uh but for for this in instance I still wanted to give enough room for like you know improvisation so to speak so now I’m going to choose set strength to 15 0.15 and I’m going to spam the heck out of the generate button typically statistically from my experience it takes about 20 Generations to get one stunning result and you you know it you will know it when you see it when you see it you’re like yep that’s the one and and obviously it depends on your situation and the plan you’re using by the way you’re going to need a lot of credits for this like regardless so really do use my link but I use the $30 a month plan and with my insane credit usage I never tend to run out of credits and now they recently introduced the rollover feature meaning your credits not no longer just burn so I would honestly I would not suggest you like if you’ve never had Leonardo do not go with $30 a month you will need the $12 it’s kind of essential in my op like I’m not being salesy it’s just like it’s kind of it is what it is but more than that in a future module module on the AI tools I used but like yeah so far it’s kind of the first AI tool you’re going to have to buy in order to just uh Implement my steps but let’s see if we got any decent Generations I might actually use one of these pictures as the actual profile picture otherwise why did I just do everything because I already like actually last night I obviously as I Was preparing for this I already made the picture but I think it’ll be cooler if I yeah it just makes sense uh okay let’s let’s say I like this one I really do so what we’re going to do now is we’re not going to download at this point we’re going to Alchemy crisp appscale so what it does let’s hit it so it does the work yeah basically it just makes the picture look super crispy like super full HD uh so it’s going to take a second to uh process let’s go here you’re going to find it in the personal feed in the upscaled it’s still not here so yeah I guess those are the images I had here from yesterday as you can see they’ve already been upscaled I think that’s the one I was going to use um yeah and as you can see I like this one which which is almost identical to the one we just selected so yeah that’s kind of how it’s done so let’s see if it’s been upscaled it has been so now we’re going to download it so now I just downloaded it and before we uh upload it to YouTube I think we could actually polish this picture we can bring up some brightness we can darken the background we can maybe brighten her hair a little bit we can do some little retouch and just final like just we can just finesse this picture okay so how do you do that we first of all have to go to canva also not affiliated I wish I was but um you I I have to I I buy canva Pro like I’m not saying you have to buy it but uh most likely you will you will have to buy it so it’s just one of those that you will not regret it’s kind of essential anyway in canva canva understands all the YouTube’s default formats so I I have everything memorized then you should as well but if you don’t want to just type in YouTube logo and uh it’s going to show you the resolution so as you can see 800 by 800 as I said previously so like it knows um you know exactly what you’re doing so let’s just create a blank design now we’re going to go here and just uh bring in our newly downloaded picture and first of all I think we’re going to need to darken the background um so to do that we can just uh copy paste this picture like this we go then to position layers select the bottom layer no first select the top layer remove the background from it so we can actually see the background of the bottom layer once that’s done um don’t mess with it let it finish just wait a second once that’s done we select and as you can see if you pay attention right here to the right if I remove the background layer yeah there is no background anymore so then I will choose the bottom layer and I will go to edit right here and I’ll will go to adjust I’ll move myself down a little bit for the second so yeah in the adjust we really need to bring down the brightness just in case and um vnet has to go up that’s just my favorite combination of color settings in fact let’s bring out the brightness just a little more like this okay so now I can I just position myself right here so uh yeah next up we need to obviously go back to the like the upper layer the actual the lady and uh yeah now let’s just go to adjust as well and kind of just play around you could do auto adjust let’s see how that’s yeah does pretty good job uh but all don’t don’t just take auto adjust for what it gives you right Al also play around with it but it does save you some time it does do some initial color grading so I like it right here I think we need we can bring down highlights a little more we can it’s too much brightness going on like 15ish is good in my opinion there’s there’s no such thing as right or wrong in the color editing that’s straight up art that’s just straight up opinion based there are some common opinions yeah but like it’s still opinions even like you know so just kind of make it look like this it just stands out it’s it’s bright enough it’s saturated it’s visible it’s clean good enough don’t bother maybe no not even going to do no no no no I was going to do some kind of a glow in the background no doesn’t matter not needed download um now at this point don’t do this make sure at this point it’s truly 800 by8 100 so that we can simply upload it to YouTube at this point once you have your logo downloaded from canva uh it’s been downloaded as you can see we then go to YouTube on the left side we go to customization I’ll move myself back again uh then we go to branding and we upload it right here so it should be in your downloads just like that let’s uh just make the face bigger like this perfect that’s crazy like that looks like a human to me but it’s it’s not a real human actually anyway uh then we’re not finished then you scroll down to the watermark upload here the same exact picture uh if you missed basically what it does is what you missed if you missed my previous course if anybody during watching your video hovers over your watermark they’re going to see a subscribe button I can in the display time just press entire video and then you hit on publish and just like that our logo picture has been updated now the next thing we need is Banner so in canv again you’re going to type in YouTube banner and this is what you’re going to click on you’re going to click on this one um any one of these actually I already have one created so I’m just going to go with this one but it’s going to be no different if you’re following along just click on YouTube banner and you’re going to end up in a project file that looks exactly like this now I don’t don’t bother what’s on the screen I was kind of playing around yesterday trying to figure out out how it’s all going to look so I’m for now I’m just going to delete it all um going to select them like this delete but what I want you to pay your attention at is I have these grid lines uh on my screen you are not going to have them by default so but you need them because you see on YouTube there’s this uh weird thing well there is no Banner currently but you know like there is only a little piece of the banner is visible on the computer so in fact this particular inner uh rectangle is is going to be the part that’s going to be visible to your most of your users because that’s visible to computer and the phone users and the rest is only visible to TV users but they don’t care anyways so like out of all the users TV users don’t care for your banner trust me so really what’s important is what’s inside of this box now how do you draw out this box so in canva you go right here on the left side you open this menu oh they made the update I don’t know actually where it is um I think let’s try yeah we go to file and then we go to settings and then I have this already selected so I’m not going to click on it but you will click on this show rulers and gu and uh guides you can also just hit on shift plus r apparently so then what it’s going to unlock for you is it’s going to unlock these grid lines at the top and on um on the left side so what you’re going to need to do next is you’re going to hold your mouse right here and you’re going to bring out these lines so you’re going to it don’t don’t have to be positioned exactly just kind of to give you an idea so the first one positioned right here you can see at the top there are numbers so if you’re following along at first one you position at 505 next one is going to be positioned roughly at two 2,50 roughly then uh dragging them from the you know from the top to to the page okay so the first one that’s going to be dragged from the top is going to be located at 503 on the left side and the next one is going to be located at 9 920 20 30ish rough roughly now what what are we going to do for the actual Banner so again for the banner there’s like a million ways you can go about it you can just um I mean you can just take the thing and subscribe you know or Draw subscribe right you could do that or you could uh you could do something like I did on my main Channel you could go to elements and uh search for subscribe and there’s going to be a bunch of elements with the Subscribe this the one I’m using literally all I did is I used the Subscribe like this in the middle of the screen and uh then I think I searched for Matrix and uh yeah I think I that’s literally like my banner if we just we can recreate my own Banner in like 5 Seconds that’s kind of the banner for my channel I probably blurred it like this as well but this is not what I’m doing um today this is not where what we’re doing it’s something I was going to do but then I was like uh why not generate the banner using AI so that’s what I’m going to do I’m actually I just came out I just typed in this prompt so and it’s obviously going to be here in notion if you want to copy this prompt obviously you’re going to have to uh change the name and uh whatever else just read through the prompt change the context if you wish um otherwise I’m just going to go back to chat gpg and I’m going to attach the picture just like this literally um it’s amazing how we can now just drag pictures into chat GPT and it just scans them understands them but that’s what I’m going to do to come up with the prompt for a banner I hope it’s not going to generate no picture you can see how and why I used the words um do not generate any pictures yourself in a logo because it literally starts generating pictures if you unless you tell it so do not generate any pick yourself and now let’s again give it the image we want to be used so uh let’s try it again while it’s doing the thing let’s go back to Leonardo so for the banner obviously there is no correct resolution like this on Leonardo for the banner so I think we’re just going to go with 16 by9 max resolution and then we will just adjust it in the you know in the can so first of all I’m already seeing and it’s something something that um AI does so basically it it’s uh it’s telling it to generate the text and Leonardo AI is not good at generating text so whatever is just wherever is describing the text yeah just remove the text Parts like this so the overall design should be bright whatever it has nothing to do with the text right so design a YouTube Banner for the channel a doctor that that is not needed here so yeah now let’s that’s it now we just hit generate a bunch of times and uh we’re going to wait a few seconds so it’s actually giving me all these pictures not every single one of them but most of them have uh like the ladies in the pictures I don’t want to have these ladies in a picture that could actually be a cool Banner but what I want to do instead is I want to just type in the word abstract um and no humans so oh that’s there’s obviously a human in in the front layer I didn’t I didn’t think about that okay so let’s then go back to chat GPT and uh tell it I don’t want to have any humans abstract abstract picture that has uh medical objects and health related items that’s going to be closer to what I want and I guess we again need to tell it oh never mind it’s not going to generate any pictures um okay so we also need to remember to remove all the prompts that are that have like you know that tell it to create text so this one out this one out and now let’s um let’s again spam generate and see where we end up so this picture I guess is kind of what I had in mind and it’s also good in a sense because you’re going to see why in a second so let’s just download it and bring it over like this to Cana so as you remember we have this box kind of a in the middle and you you’re looking to have like the main part of your image to be happening kind of like in the middle of this Banner uh I wonder if there is AutoFill on canvas so we can just maybe use kind of this scenery as the banner perhaps like this and then we can let’s see edit is there okay so magic expand I’m going to click on Magic expand and I’m going to click on whole P page and uh hopefully it’s just going to expand our image and uh fill out the rest anyway it’s not like it’s only going to be visible to very few TV users and they’re not going to care for it that much like I said but you also don’t want to like just uh leave blank picture that’s good that’s good enough we can obviously just blur out these yeah we can just blur out these little objects in the bottom I’m not sure what these are but hey uh I cannot complain so intensity choose 100 in this case and brush size just uh like this I guess and just yeah brush it out like this keep in mind nobody’s going to notice nobody’s going to care like I promise you so yeah we’re just can just do this and uh just like that our Banner is ready to be downloaded so we could also before potentially downloading it let’s make it slightly bigger um and uh we can still edit it just a little bit like color adjustment we can even go to adjust and just do like color auto adjust you know that’s fine just bring out some some of that you know know extra color and just download it and um yeah just keep the same format as uh can is giving you download one page if you have many so it should be downloaded in a second then we would go again to customize our Channel we would go to branding and we would upload our banner and uh just like that we select as you can see that’s what I was talking about really only the the center is visible on most of all the devices anyways um so yeah we just click done and just like that our art has been uploaded our channel has been set up uh we only need to connect a few AI tools which is which we’re going to cover in uh the next lesson and before we proceed uh to the next lesson I also left some links here I already covered numerous times this process of creating the banner and the logo for your channel using AI uh well I specifically covered the logo process in these videos and I especially covered logo plus the banner process in this video so if you want to have more ideas more training on these topics I’ve covered this a lot numerous times so uh feel free to watch these videos now we’re moving on so at this point I mean there’s not too many AI tools or tools that you need to connect to your account um but there are some important ones so first of all if you don’t have um Bureau provider the one I’m using is story blocks I’m not affiliated with them uh but it is the one I’m using and they really have everything you can possibly think of available so it’s just a no-brainer to use them and the the setting up happens like this and it’s really common across many Boll providers so just look at the technique so first of all you’re going to have to log in uh just you know sign sign in with your uh Gmail then what you’re going to do is we are going to go to the account my account and in the my account tab you’re going to scroll all the way down I’m going to blur this information um yeah so right here we we need oh also I’m also going to blur this information because it’s you don’t need this guys and I don’t want to share this but yeah also don’t share this with nobody but you have your channel ID and you need to connect your channel ID as you can see story blocks allows two channel IDs now the first one is my main Channel and I’m going to keep it like this but I’m actually going to remove this one Whatever this is I I’m connecting I’m creating so many channels I wouldn’t know what um Channel it is but um going to save changes now we need to now provide you with particular information so in order to find this uh Channel ID we go to customize Channel then we would go I think it’s or no we would go to YouTube and we would go to account settings it’s not even here we would go to right here to the settings on the right side and then yeah yeah yeah from here we go to view advanced settings I believe and right here is where you see your channel ID so you need this bottom thingy just copy it and then uh head over to story blocks and just paste it right here and uh save changes and just like that your channel has been connected to story blocks or whatever else b-roll provider that you’re going to be using so that way they’re just not going to copyright claim you so the next thing you need to connect is epidemic sound is the royalty uh free provider it’s the music provider that I’m using if you also want to use a paid one I really suggest you to use epidemic sound because well they have all kinds of music I’ve never not once have had an issue with them I never had a claim from them so uh they’ve kind of proven to be the best in the industry at least in my opinion and uh again if you want to check them out I have a 7day free trial available for you guys with my link I obviously already have an account so once you take care of all this stuff just go to your epidemic uh sound whatever Studio whatever you want to call it so then click right here on this uh menu and go to account then you would click right here on the save list right here so next right next to the subscription you click on safe list and this is where you add your YouTube channel so how do you do that so right here you already see I have my a guide channel added here and my live Channel AK personal Channel and I added Instagram just in case although Instagram don’t bother it it doesn’t matter uh but in order to add your account just simply click on add more and so I couldn’t find my channel for some reason it’s telling me to log in with my uh Gmail and uh so I’m doing this now and you can I guess alternatively you can log in with your Gmail and just choose your account I’m choosing the one I just created with you guys and uh now I hope it’s going to show up right here yes AI doctor addit and just like that also we can now we can no longer get copyright claims from epidemic sound because our account has was just connected and they know about us so if we use their music on this account we’re going to be all good so the very last thing you need to do is you need to uh you need vid IQ okay vid I mean vid IQ literally also I’m not being salesy I’ve been using it since the day one of my YouTube like with my Channel’s existence I cannot imagine my life my YouTube life without B IQ so it is an absolute um essential tool once you do that once you get it once you sign up also just uh type in VQ uh well once you it’s going to take you create your account uh then it’s pretty straightforward you just kind of connect your account I believe in order to do that you would go right here into the account settings and then you just kind of attach your email and uh I think it all just kind of happens automatically it’s just trust me guys like there is literally numerous reasons to use B IQ one of them is actually in the previous part of this course I did tell you to go through the keyword research you better have your keywords by the way by now if you if you don’t have them pause the course go back have your keywords because moving forward I assume you have your keywords I’m not going to spend time on doing the keyword research I’m just there’s going to be a moment in this course where I’m just going to pull out my own keywords and paste them so don’t be mad if you didn’t pay attention to the previous courses and if you don’t have your list on you but at this point those are like absolutely the most essential tools another thing I would suggest you to get right away is just uh type in viq extension like this and uh go right here and download viq extension for extension for Google Chrome so that way you’re going to have upload checklists basically that way you’re going to have I vid IQ built in as you can see it is built in into my YouTube Studio there is a lot of advantages to this too other than that those are just for full disclosure those are absolutely all the AI tools that are paid that we going to be using throughout this course so just so it doesn’t catch you off guard right oh I’m sorry there’s actually one more tool that you have to purchase in order to get monetized is 11 Labs well that’s the AI voice over I’m going to be using and in order to use 11 labs for commercial purposes AK create content that is eligible for monetization you have to use their commercial plans which start as low as like $5 or something so yeah that’s something you would also have to buy and uh if you’re already paying for dubdub it also offers AI voice service so you can just simply choose Ultra in the voice settings and you’re basically going to have 11 Labs voiceovers that are built-in dubdub so here’s the link and uh the a avatar I’m going to be using hey Jen here here’s the link and again if you’re already using dubdub you can also uh create AI avatars within the dubdub however is just a way to save money however I’m using haen for a reason it is number one AI Avatar animation software on the market right now so yes it is expensive but the price is absolutely justifiable because while the quality that haen produces is just nothing comes close to it at least from my experience I could be wrong I’m probably wrong but I haven’t found a single tool that that is better if I’m wrong please let me know I really want to know I have to know uh because I’m AI guy right so again but but it’s like the hen should be the very last item on your purchase list like when it really comes down to it okay otherwise dubdub keep in mind is an alternative a cheaper one next up obviously Leonardo AI for um art of all kinds characters backgrounds b roll logo Banner uh you have to get the paid one the free one they do offer the free version but it’s just super limited uh tube magic for SEO video ideas and more it’s kind of an all-in-one ai ai YouTube assistant and you can try it out for seven days for $1 with my link and I’m also going to be using paid chat GPT paid canva paid bit.ly it’s for shortening links I’m going to be using it in the description and I might use pton video I’m not sure about this just yet but it might come down to using it and this is the YouTube downloader software I use it’s just it’s free obviously just you guys should probably know it doesn’t have any viruses uh it does have funny pop outs like pop out ads just don’t click on them to avoid all kinds of funny stuff lending to your computer otherwise those are all the AI tools I’m going to be using I’m not saying you need them but in order to achieve the result that I’m going to achieve and potentially something better that’s the whole point right those are the tools that’s going to be needed right like there I understand it’s investment and I’m not being salesy like I whatever you don’t have to buy them but you kind of have to like trust me you like eventually you’re even if you’re trying to go like with as many free tools as possible eventually you’re going to come down to the conclusion that these are the tools that you essentially need to to run a successful YouTube channel it’s just how it is um it’s the cost of business and it’s truly a very fun cost because yeah I understand at the start of your journey it might feel painful and I’m speaking from experience for me it was very painful to pay for these tools you know whatever I was paying 500 a month let’s say from day one I was paying that and that was coming out of my salary from my job but eventually the YouTube once you get monetized and once the ad revenue and all other businesses that like the income once it really starts coming in these expensive become so irrelevant that you just forget they exist honestly but it’s at the start it is what it is obviously try to go always for cheapest plans like don’t just go with the most premium plans like eval evaluate for yourself whether you really need the tool what plan do you need when do you need to start it right because if you’re still learning for example and you’re you’re like okay I’m going to give myself one month to just learn and you’re not planning to take any action until a month later that’s not the strategy I would support but like let’s say that’s your strategy okay you’re just like complete I don’t want to say you’re a complete zero but like you don’t know much about it as of now so you’re just giving yourself time to learn so wait this one month don’t purchase any tools just yet do purchase like viq you probably need from day one for resource purposes and like epidemic sound and story blocks you probably need them as soon as possible other tools kind of wait until the moment that you start to actually create the videos that’s the moment when you start really buying all these tools uh it’s going to save you some money even for one month for two weeks but now let’s continue to the actionable checklist so now let’s talk about the actionable checklist and the steps that you need to take in order or before you really continue with the course because I mean you’re here to learn so you might as well take some action and like actually make things happen so the first thing you need to do is create a new YouTube channel using a new Gmail secure it with two fa and phone just attach your phone to your Gmail like like make it hard to hack you actually don’t be that person that’s going to be like one day oh I got hacked seriously take 10 minutes to prevent that forever uh create a a new or just attach some random business email to your profile but do that uh create a community on telegram Discord whatever you want verify your your phone number and your YouTube Studio basically uh follow all the steps that I did and prepare your account for everything okay logistically just set up all these settings choose a niche now take your take your time with this step uh methods shown are applicable to all niches that have proven to work I mean history science scary stories detective channels Finance self-improvement you name it the methods work across all niches um you know choosing a nich is a big topic I’ve already covered it in in my courses but just choose the Nish um you know with passion so to speak then create your name and user handle uh remember to keep it clean and short your name create logo in the banner uh install viq extension sign up for viq preferably with my link 30-day trial available for $1 and uh sign up for all AI tools connect the tools that require so again get familiar with them uh evaluate what do you need to buy what you don’t need to buy or when you need to buy and what things like that the whole list for your convenience I’m going to link it right here so that’s going to take you you to my uh list of AI tools again all the links all all the tools mentioned on the course are all going to be here and I really do Implement all these steps before moving forward of course you can get familiar with the course like watch some of the parts but um it’s really important to just kind of systemize your actions and uh to just understand what you’re doing and at this point in time having a channel have it secured have it all set up logo Banner so that just create the platform for yourself so that you’re just kind of ready to start posting but create something get started trust me once you create your account once you choose your name Logo Banner once you put in your this initial time it’s going to be at least much harder to procrastinate and to continue doing nothing um that shift to starting doing action is probably one of the hardest fights you need to win but once you win that fight The Things become much easier so all right good luck with this I guess so as one of the very first important things you can do with your channel before you even create the videos before we even come up with the videos is we really need to identify our competition we need to do it for several reasons is because well obviously first of all we need to find video ideas is where we’re going to get our video ideas and not only that again like I talked about this in the first part of the course each Channel and each Niche is literally like an ecosystem think of like a like a country like an economy right it’s like its own world and so the just the fastest and the very natural way to reach this world is to first of all figure out who is a part of this world or not the world like a community is a way better word for this uh you just want to find these channels and you want to become a part of their channels now uh let’s do some research immediately we can go into incognito mode so let’s just go to YouTube and uh let’s just find a few competitors so for example I am doing a medical Channel but I want to be or at least I want to start out with like videos you know such as healthy foods to eat so let’s actually just uh type in like top five healthy foods okay and so let’s look for some channels all right so let’s look for channels that published the video recently so for example uh this one I know for a fact it’s already on my notion list so two months ago 700,000 views these are really good numbers so I’m just going to C like open it in in another Tab and let’s go with this guy he’s also on my notion list let’s check yeah he’s already here so let’s I think the these two channels are enough to kind of give us the foundations so what we can do now is we can actually well let just uh now open our YouTube profile so immediately I’m going to talk a bit more about this later but like immediately you want to start following these channels with your brand new account and do not follow anybody else do not make any kind of um search queries with this channel okay so it seems like giving me random information like random videos or like I’m not sure why it’s giving me a guy I must have searched for it but but anyway um do not make any searches and so that you will see why in a second the reason well let’s actually just follow them first okay but so the reason I’m telling you not to make any searches is because if we only follow uh this type of content and if we only engage with you know whatever the in this case the medical content eventually our homepage is going to become like a research place because eventually YouTube will only recommend to us all kinds of uh like all kinds of of medical content like obviously because because like we’re using new account and so YouTube thinks that our only interest is medical content and so I hope it makes sense right now what we can do or what we have as a result is now we’re following these two channels now we can go into these channels and uh we can then do this little thing so we can go to their recent video for example and uh we can uh on the right side we can look for simal channels we can look for like good-looking numbers so Dr William 14k views in 12 hours let’s see how many subscribers he has 200 almost 200k subscribers not too bad we should keep in mind that he’s like a a real human so he’s doing a personal brand he is not necessarily a faceless Channel but nonetheless he’s doing like good videos he’s popular videos for example 1 million views four weeks ago two amazing spices that repair DNA fight cancer that is perfect to like that’s just perfect content for our channel that is literally what I had in mind going into this by the way like to have like he’s obviously a doctor he’s William Lee like I have no idea who he is so like I don’t want to he’s known recognizable but nonetheless he’s like a Persona he’s like a doctor that’s literally what I’m trying to do I just want to have ai doctor same exact concept just have a face of our AI doctor on on the right side of the thumbnail then the text that’s just exactly what I want to do so he’s a perfect example channel to model and to follow moving forward now let’s hit on his video and uh let’s see what he’s got on the right side and I’m sure uh we’re seeing a lot more videos from him exclusively seems like videos from him this not what I want we do have selected all videos that’s weird we’re seeing only from him so let’s check out uh this channel three years ago 1 million subscribers like that’s that’s kind of too many subscribers to be honest and they’re posting shorts so yeah the their numbers are probably not ideal to model uh and the their content looks a little complex like it’s I’m going for more of a broad Niche like yeah I don’t know also there was another Channel I just remembered from notion let’s follow this as well yeah so I found this interesting channel it’s like they’re doing AI visuals but I remember they had some um health related videos as well so we’re definitely going to subscribe to them maybe let’s check out any similar channels uh on the right side side here but it’s going to recommend me a lot of um AI Channel AI channels and yeah I think oh I saw something ingredients is it from the same channel yeah it is I think that that’s actually the video I saw because as we can see this channel is not like it’s not actually health related it’s about uh Buddhism philosophy uh and they have some rare videos about like food yeah coffee whatever still uh it still is a good idea good video to coffee right we’re just researching and that’s kind of the mechanics behind this process and uh yeah then you just want to do this like I’m not actually going to follow all fine 20 30 channels because I’ve done this before multiple times so I kind of know what to look for but yourself at this point you should really invest your time as you can see now by the way the homepage is kind of becoming a mark Market Research Place so for example let’s click on this Dr Amy let’s check out her profile she’s got 1.7k videos and that’s what it took her to get this many subscribers so keep that in mind perhaps not the best Channel tomorrow like she’s not really pulling in views so let’s not even look at her um yeah all we really care is at this point is for channels that are just standing out getting a lot of views um but yeah guys it’s working so take the time now your homepage should look like a just literally YouTube is just going to give you all the videos and keep in mind if if the video is hitting the the homepage of course it could be YouTube just testing some of the videos but nonetheless if the if these videos are being shown to you like on the homepage they are definitely good videos right they they’re at least worth clicking on so 12 SS your brain is not healthy uh looks like some kind of a AI Channel as well like our potential competition or people to get inspired by I have 1.2k videos 1.2 million Subs let’s subscribe because yeah I’ll really like their concept and uh they’re yeah perhaps they’re using some kind of a software uh to automate these videos yeah but definitely they have their own style I I like this a lot so we have something to learn from here and um yeah just like that you just keep going and collect all your 20 30 channels so that way you just on the left side you can anytime you can go here and you just have a lot of channels with like infinite ideas you know infinite proven to work concept is truly help helpful it’s going to help you along the way it’s literally going to help you in the next step of this process so at the end of each module or at least where it makes sense I’m going to try to attach a an actionable checklist so that you guys not just you know or to ensure that you guys are not just watching this course but actually are taking steps because as I’ve said this before about a million times but action is important it truly is and without action uh nothing really matters there is no point in watching this course without no action so what are the action steps you need to take at this point so first of all log into your new YouTube account uh make sure it’s nice and clean and when you click on the homepage nothing is being shown to you ideally as you saw in the beginning of my of the previous lesson then follow the competition using your new account uh again if you have literally zero competitors on your list try s in Incognito tab try searching for like most cliche and just like the most solid keywords in your Niche that you could naturally think of literally something you would search for yourself is probably the keywords that are that are just going to be the foundations of your research and just do that enough of that and you’ll find the right channels to at least get started with now follow nobody except your competition that way your homepage becomes the place of research as I’ve mentioned and I really mean it not only like not follow but if you want to watch a funny video let’s say like let’s say you’re a Mr Beast video enjoyer but and you really want watch Mr Beast go on a different account and watch him right like don’t you’re really going to mess up your own Market Research Place it’s just so crucial and I’ve been there before as far as your next step go into your competitor’s channels and uh go through their popular videos like them watch them through a bit even if you don’t want to watch them you don’t care for watching them you can just leave the videos like muted without a sound just playing in a different browser tab act like a real user and simply engage with the videos so that way YouTube will recognize recognize that you’re a real human and not a bot now I want to be careful with this sentence that is not like scientific data that I have no realistic way to prove it but from my expectations and this is what I’ve done myself personally with my own account and this is something I don’t really see or hear people talk about

    perhaps that is why my account started growing so rapidly literally from the first video like within I remember I posted my very first video my account was like fresh I had zero subscribers I had zero like the fresh account and I remember I posted the video and within like the first 2 hours it was already hitting browse feed um I but because I was previously engaging in U my competitors’s um you know comment sections I was liking their videos I was watching their videos like genuinely as a viewer I was acting like a real human being and I think it’s just important to show to YouTube that you are like a real human because there are so many people that create YouTube accounts for weird purposes or they want to like truly automate their Channel and they’re just uploading 20 videos at once and they never log in into account to act like a human for once and maybe YouTube I could really see YouTube having some kind of an algorithm to flag down this kind of behavior and if you’re like if you’re not going to engage with videos of any kind and you’re not going to act like a human YouTube might just flag you down and I’ve heard a lot of stories of people who like strictly upload videos I’ve heard stories of them them not getting views and I’m not saying that’s the reason but it just could be a reason not only that just that’s kind of blending into the next Point each time um your competitor posts be the first one to leave a real and engaging comment that will Spike interest within the viewers of the potential competitor and eventually lead to your own page so that this goes not only for like a recently posted videos just in general going into um going back here like even when you go through popular videos make sure to leave comments that will so first of all the comments will show to YouTube that you’re a real user but there is a more way more important thing that your comment does is it can actually Le work as a magnet of new viewers to your channels be you know makes sense right you go onto your competitor’s video and you just leave engaging comment so for example it’s some kind of a tutorial and you just go on there and you leave like an insightful extremely valuable content right like you just help out people in the comment section give some kind of a cool valuable advice chances are they’re just going to be so interested in you and your persona they’re going to click on your profile and they’re going to go to your channel and they might just watch your video right it’s very much possibility I’ve done this myself when I saw someone in the comment section I’ll be like who who is this guy and I would go on his channel you know so I mean when you have literally zero subscribers and you just want to get started with your channel like I I get it there’s going to be some of you watching this course with already established channels perhaps you have multiple channels you’re not going to bother doing this I get it I’m not going to do this as well myself like I just don’t want to do this but if you’re coming from a place where you have literally zero subscribers you have like you have nothing no foundations online you have no initial audience that you can just quickly you know funnel that’s kind of the stuff you have to do and it’s something I’ve done myself literally everything that is on the list I’ve done it so it truly works all right and the next thing you also uh regarding commenting you can find free community free communities free projects that your competitors have right some kind of a Facebook group you name it it is a place where your audience is is literally it’s where your audience hangs out right so go there leave valuable and insightful comments like I already mentioned that will give people no choice but to go and naturally check your profile out now obviously don’t be like guys follow me please I’m new here right like first of all they’re just GNA ban you like your competitors don’t want you just to just blatantly advertise in their like projects Discord servers whatever and uh nobody cares for these kind of comments anyways so this goes for YouTube comment section and whatever other side uh social medias you can find just obviously make sure if you’re going anywhere on like side platforms make sure to have your like obviously the same brand name and some kind of a link in your profile that will take them you know to your original YouTube channel because like that’s the whole point right and even though you should have done your keyword research by now go through the most popular videos of your direct competition and analyze their keywords and at the end of the day you want your videos to be placed within the same ecosystem of the algorithm so you literally need to know and use the keywords they are using in order to be placed within that same ecosystem and in order to be able to compete with them and rank in with them like in the same place it is so so crucial so that is the actionable checklist that you guys have for now for the as the end of this chapter that is all that you have to do for now in order to uh continue to the next chapter okay I’m going to keep this lesson super short all you need to do now is just go here to the start YouTube planner it’s also you know this particular link is going to be attached right here on school underneath the lesson you’re watching right now so hit on the link it’s going to take you right here to this YouTube planner public free absolutely free template then in order to uh you’re going to need to create a duplicate in order to do that just create an account with notion it’s all free just use your Google super simple literally two buttons on once youve done that just uh obviously make a duplicate just take it to your uh workspace choose the workspace and uh that way you’re going to be able to follow along and it’s a super useful template keeps everything super organized from day one so let’s actually continue to using this template so now let’s try to get our video ideas and uh let’s just try to figure out what videos we are creating first of all uh what do I have here on the screen and I think this is just the most convenient way to do this um whole filtering and just research and uh yeah obviously on the right side I just have my YouTube opened homepage with um obviously the account that we are building and on the left side I have notion open here like that you know the template that we just got uh I’m going to delete this one and for now we’re just really going to be working with the scripted and the scripting tab or really just the scripting tab for now this really represents like the stage zero of a video let’s look for ideas okay so how are we going to do that first of all literally I’m just going to close off this and Let’s Do It full screen for now so uh first of all I’m going to go through the competitors and I’m literally just going to look through their most popular videos I’m going to look for videos that have become super popular but they did that recently so for example top 10 super Foods uh that can heal a fatty liver could be a good video but top 10 healthy foods you must eat that you can even tell by the name that it’s going to be an extremely extremely saturated video because it’s been here for four years and I assume uh it has been one of his most popular videos for a long time so of course there’s going to be another smart smart ass like myself that’s going to come to his channel they’re going to look at at this video identify that it’s in fact a very very popular video and a a lot of people basically had a lot of time to steal this video because trust me this YouTube automation stuff is really all about copy pasting from each other it’s rarely about coming up with something brand new uh but more on that later anyway um so for now yeah let’s I think that’s a good video idea so for now I’m just going to open this in a new tab and you guys should be ideally creating a batch of at least 10 videos if you’re experienced and you know what you’re doing you should be looking for for up to 30 videos if you’re like not experienced I really recommend to create 5 to 10 videos to just kind of figure out how it’s done to see first results and get the first feedback to see if you’re going to be getting views at all right because I don’t want you to create a whole batch of videos and if you’re a beginner you’re just going to be stuck with a batch of bad videos because naturally all beginners create uh bad videos at first it’s just the reality of it um so myself I’m going to be gathering probably three well I’ll get five video ideas five potential videos which I’ll then boil down to three videos right so I’ll just filter through the noise uh you guys again should be aiming for at least five videos ideally 10 videos If you done this before and you just kind of also understand how this works you’re just you know you just needed the last pieces of puzzle uh you know then go for 30 videos I don’t know but yeah that’s kind of the ideal range so let’s look at some of the latest videos maybe there are some really good performers among the latest videos so how do I identify a good performer or a bad performer um on on channels like this he’s got 4 million subscribers that’s a large large audience however uh we can still work with these numbers so he’s actually he’s also doing shorts or I mean not really not too many anyway like what is a good performer so he’s got 4 million subscribers so like let’s say he’s got 200,000 views in 8 days and he’s got about 100,000 views in 2 weeks so 200,000 views or 200,000 out of 4 million is like what roughly 5% and this number would be roughly 2.5% so roughly let’s just say roughly 2.5 to 5% of his audience is like his Super Active loyal audience because on YouTube in the YouTube Studio I I don’t want to switch the accounts but like on YouTube Studio there’s a metric that’s called returning audience and actually in my own YouTube Studio my own returning audience is about 5 to 10,000 people which in percentage is also about 5 to 10% of my audience so our numbers are actually more or less identical it just seems like it’s the nature of YouTube that about 10 5 to 10% of your audience is the returning audience so why am I saying all of this I’m saying that for example so again these videos I mean okay they got views but they’re really average videos only 5 to 10% of his audience watched the video not even 10% I’m sorry really not about 5% but for example this video in one month it got half a million views which is not stunning it’s not perfect um the you know but it’s like more over 10% let’s see what what’s his oldest video okay so he’s been posting for 14 years so naturally a lot of these accounts are going to be inactive they’re going to be you know like it’s 14 years it’s a long time so that also I just realized that so in reality well just perhaps his his audience is realistically even 3 million people because like seriously over 14 years 1 million of these accounts could be like gone you know so to say all that after all everything I just said in my opinion this video statistically wise is a good video to at least take a look at I’m also um no that this is much also look at the actual title this is much easier than fasting with amazing results it completely makes sense for our Channel because like we’re a doctor we can tell people about that it completely makes sense but number one absolutely best way you must reverse pre-diabetes it is obviously a good topic but it’s rather more of a niched Down topic so it’s not like general medicine or that’s top 10 foods that cause dementia dementia however you pronounce it that’s perfect one month ago 1.5 million views that just stands out to me um yeah let’s also do this one top 10 best vegetables to unclog arteries naturally and prevent heart yeah what what’s he doing with the title it’s such a long title uh okay well we’re going to do that video and I’m also going to open this video in a different tab let’s continue looking so he’s got in his popular videos his most popular video is from four weeks ago 1 million views that’s definitely something worth um well I don’t want to say copy but it’s going to be challenging getting his script because like and also like when copying scripts from humans is different because that’s actually like we’re actually going to have to do some work and like paraphrase it because like that’s actual human speech uh because on the other hand when we’re copying scripts from some kind of AI channels that just it’s like initially AI generative script so like it would be much harder to claim copyright against us per se but like for him if if he finds our Channel if we just copy paste his script and he finds our Channel it’ be over for us let’s I think we’re just going to take this video from him because he just posts a lot like he he he does he does good volume but like yeah I’m not really seeing any other videos that just kind of stand out to me yeah they all have nearly 200k views but like whatever nothing too special let’s go here so yeah I remember this Channel having some great videos so yeah 10 months ago they do a lot of um what’s it called called the fair use so they actually take content of others this Channel and they just um yeah so this is this is David Sinclair right a gar Professor right that’s just a compilation of his speeches I assume that’s what they do for Content but nonetheless they they use uh you know the topics that got views on their on this channel we can definitely use it as proved to work uh topics so anyway I avoid five foods and my buddy is 30 years younger I avoid three foods than and don’t get old is there any of these videos that could that we could combine with um the the other videos the other high performers so top 10 super foods not really um uh not really not really okay so I was about to say if we could if they could be somehow combined we could maybe mix up the topics but okay we we can get do one of them 10 months ago this one four months ago these five fruits kill cancer and burn fat um we had some topics here that had to do with cancer right or at least preventing or whatever let’s do this one I like this one because it’s four months ago 2 million views and this one 10 months ago 4 million views um yeah I like I like this more I like this more okay so we already have one two three four five six potential video topics that are extremely successful on other channels again ideally I just you know I’m doing this in a somewhat turbo mode so I’m kind of doing the bare minimum to show you guys how it’s done and later on in the future I’ll just be Outsourcing it obviously I’ll docment that too but for now I’m going to go with these Concepts video ideas as our foundations you should have way more like I’m about to just transfer them all over here in the notion you again you should have at least 20 to 30 Successful video ideas or not video ideas but you should find uh at least 30 yeah let’s just say 30 proven to work successful videos from your Niche collect them all in this notion so the best and kind of most efficient way to do that and uh the fastest just kind of drag U the window like this to the right side and then open your notion on the left side and then uh just start creating these uh you know individual files so then just copy the name top 10 foods that caused di minia however you pronounce it so just uh paste the name right here it’s not pasting so just type that in type top 10 foods cause dementia and then copy the link in here so that you just have it immediately and then right in that same particular you know tab tab you can be uh putting in your let’s say the link to your Google drive or the link or you know the link to your screen script like to the Google Doc right here or the link to your canva project file thumbnail if you’re Outsourcing as well like let’s say you’re Outsourcing the script you can just uh create like a Google doc you can just provide the link to your Google doc through your script writer just have it right here same goes for thumbnail if you’re a thumbnail artist is or you are working in canva just have the link of your project file right here so that way you just literally have everything in one notion template in one place within a click of a button literally super convenient now let’s um let’s get out of this one let’s go back here and let’s create a new one so I can just close this one off so yeah two amazing spices that repair DNA now I’m just going to you know I I’ll probably there’s nothing interesting or unique or anything else for me to talk about so now I’m just going to speed this process up times 25 and I just yeah I’ll see you when I’m done so is the last part of this lesson we are going to need to get the scripts now obviously in order well in order to create the scripts in the next chapter we need to get them like the scripts of these videos I mean now there is a way to get them for free I’m not going to lie about this in order to do that you scroll all the way down here and then you click on show transcript and then the YouTube gives you the transcript right like that for for free uh but there is a catch these scripts for some reason I don’t know why but like uh you can check for it yourself if you don’t believe me but probably 100% of the times um these scripts are not accurate so either some words would be just completely wrong or just straight up like sentences like multiple sentences would just be missing and I say that from experience like I’ve tried to get scripts from videos like that many many times and there will always be some kind of something that would be messed up and so you can’t really do anything with these scripts because then if you want to put them through AI like obviously because there’s parts missing the results are not going to be as accurate so I’m going to use AI for this purpose and I’m already using dubdub for a lot of purposes and it’s just yet another reason to use dubdub so right here on the homage just click on AI transcription and uh you’re going to be taken to this tool which gives you AI transcripts now if you’re not using dubdub just yet underneath this lesson there’s going to be uh this link right here that you can use to get some you’re going to get some additional credits for free with my link so you can try it out uh but yeah so at this point we can just go back to notion go through each uh video and uh get the well so copy the link and uh let’s go to dubdub and we can just paste the link right here uh confirm it’s going to detect the language on its own just hit on transcribe you’re going to confirm confir now once it takes a second while it’s doing this go to Google dogs and um create a Google doc for each uh for each script so what is this what what are we creating so top 10 foods that cause dementia so copy this create this title okay next you’re going to see a pop out window like this obviously press on confirm and so it you know typically takes a few minutes not too long under like two or 3 minutes while it’s uh doing that we can actually go right here click on share and uh just change to anyone with the link and then we’re going to copy this link and um and then we can just uh paste the link here in this notion thingy just click on paste and so you see what I was talking about earlier now you can just click on this thing and you can see you know within the click uh sorry about that you can see within the click what video we’re modeling and then you can go right back here and uh within a click you’re going to end up in the you know the the text file that that we’re using to edit this video and obviously as soon as this transcribed we’re just going to copy paste the script in here so that way is just literally in one place super useful super convenient just like that we have our script that is accurate and ready to go by the way if you’re like doing the voice over yourself or you’re looking to improvise you can just click on summarize right here without having to paste it to you know chat GPT and do all that stuff but I’m just going to click on copy text and I’m going to just paste it right here uh so then while I have this weird dark layout in the Google Docs I’m just going to select text change text color Twi so you guys can see it and I’m just going to close it off again just in case you’re you’re confused what I just did again now uh as a result we go back to notion and then I you know click here within the click of a link I end up on the reference video and then um within a click of a link I end up here in the initial like Source text of the video and that’s your goal I guess for the for this uh chapter number three is getting video ideas your actionable uh goal your your list of goals for now is to have is to get started with this YouTube planner template now it really depends on your current skill set in the situation um just to you know I really not sure what to tell you for how many videos you should have bare minimum is five preferably 10 if you know what you’re doing aim for 30 videos but that’s just just so many videos and if you’re a beginner really create maybe five videos post them see how they’re going to perform now a quick way to just get done with all this at once is I think first of all it’s just going to make sense to open all these videos at once so that’s what I’m going to do right now so this one is opened this one is opened got this one let’s get these two so yeah then I’m just going to open I guess dub dub five times in a row so let’s go here and just um yeah one two 3 four five so yeah let’s do this one two okay so I was struggling there for a moment apparently you cannot just or at least I was not able to open it with the right click method so just go here and then uh copy the the link and then just uh yeah open the same Link in five different tabs so you have uh just going to be much harder for you to get confused now I’m just going to close off all the unnecessary tabs just like that so that’s ideally what you should have so all of your videos that need to be scripted you have them opened up and obviously the T the T they’re going to be uh used for scripting now let’s let’s just uh shuffle them around like this so it just again becomes impossible for us to confuse all this stuff because that’s the last thing you want to that you need to be happening so then as you guessed it literally goes to each video and just uh paste it in it’s going to take a second to give you the transcribe confirmation window while this is doing the thing just you need to maximize the time when you’re doing this these activities when you’re doing a bunch of videos really always think to yourself how can I really maximize the time that I input to sitting to my in front of my computer don’t think that like if you’re just going to sit in in front of your computer for 10 hours magic is going to happen magic happens when you do this kind of stuff when you figure out how to get all these scripts within literally the minutes like not many people can do that or figure that out although it’s so incredibly simple and easy to do so now we we can just go through quick quickly confirm everything boom boom now while that’s transcripting uh you see not yes so once you have everything confirmed now we need to pull up uh 10 or not 10 five brand new Google Docs so as you can see right here I just opened up five brand new Google Docs tabs so now just go through each one and create a brand new blank document on each Tab and uh yeah now let’s by now some of the scripts should uh be ready so before we do anything Shuffle around the Google Docs tabs so again it’s just you make everything visibly obvious to where is what okay so first of all let’s go through and title each one so two amazing spices that repair DNA and that’s enough for us to understand like what video this is right so what is this one about still doing the work okay so for this one let’s copy the script copy the text and then uh let’s put the text in the Google Doc I have to do this weird thing where I bring back to normal color um so now let’s share this Doc and uh we’re going to click on anyone with the link and then I’m going to take it to the notion it was the two amazing spices I believe let’s let’s verify yeah it was so yeah and just like that we have U our Google doc with in the notion let’s double check yeah just like that we end up in the right place so now we can close this off uh because well we don’t need it right we don’t need it at all so let’s close it off yeah and uh just like that I’m you know same happens with all the docks now I’m just going to still I’m going to record it but I’m just going to speed this up incredibly and I’ll see you when it once it’s done and so just like that I have all of my video ideas in one place each one if I click on them each one has a link to a video and to a Google doc with the script and so with that being said I I’m pretty sure I’ve already established the checklist for you for this chapter but I’ll say it again because it’s just super important so here it is by now you should have started a YouTube planner which the links well the link is right here actually find uh 5 230 proven to work videos from competitors again if you’re a beginner I recommend you to start with like five to 10 videos if you’ve done this before and you’ve been around the block go for as as many as 30 it’s not a problem next is you need to get the video scripts preferably using dubdub because it’s just an extremely accurate AI tool that will give you accurate transcriptions and it’s really what you need right and lastly you’re going to create sharable Google dogs or you’re really just going to create Google dogs and then make sure to paste the links to all of your Google Docs in your notion template so that it’s all super easily accessible from the very start and U that way it’s just going to be super nice and clean and neat and we’re moving on to the next chapter of this course so before we really proceed with the scripts now I really want to take a unique approach about the whole script situation because well first of all we obviously cannot just copy paste someone’s script a script is uh you know you can file copyright infringement against someone if they cop your script so it’s very much a real thing on YouTube so we cannot unfortunately just copy paste scripts of others and it is not a nice thing to do right but we can use AI to paraphrase the script so that it Remains the Same concept the same video idea that has proven to work that’s got millions of views we well we’re literally going to go through this prompt and I’m going to show you how we are going to change bare minimum using AI like that within moments and we’re going to have our own script unique script that legally is fully ours um now we’re still stealing like we’re still pretty much copy pasting and on one hand yeah that’s not very nice but like yo that’s YouTube That’s the online game that’s the hustle everybody does it where those who succeed they do it at least in the initial stages I want to make it clear as soon as we establish some kind of views some kind of a returning audience as soon as we figure out what works in the niche right because it’s a long long project I’m going to be coming back and checking in with this channel you know every few weeks every few months later on we’re going to have data to work with and so you know right now we’re yes we’re going to steal a bunch of video ideas a bunch of scripts we’re going to just rephrase them essentially um and then we’re going to analyze hey this script has worked so maybe let’s uh try to create some unique videos in this particular sub nishe or whatever but to begin with we just have to kind of copy proven to work videos there’s nothing to to do about it I mean it’s against I guess the principles of some people but um it’s just how it’s done all right so here is the actual prompt that we’re going to use to hopefully just uh get scripts of others uh in a matter of seconds so let’s play a game to begin with here’s your background you are a YouTube expert to be precise you have analyzed over 10,000 videos and yes if you really just give chat gbt like dramatic numbers like 10,000 100,000 a million vide the results tend to be better right so in the 10minute length segment and longer okay so we’re clearly positioning ourselves and or we’re telling it which kind of a length segment we’re looking for right duh uh specializing in educational and entertainment niches you have analyzed the video specifically looking at video scripts you understand everything there is to understand about a classical YouTube script that is simple by its nature yet is so addicting that the viewer literally cannot stop watching like that that like that’s what I’m looking for exactly okay uh with this in mind you will be my personal writing assistant and paraphraser you see I have a bunch of my old videos that I’m looking uh to repurpose and to turn into new videos when I sa your purpose I’ll be giving you the scripts and you’ll only be slightly paraphrasing them you are allowed to change no more than 10% of the scripts I want the overall length to remain the same all the key points and arguments should be the same perhaps overall writing style and vocabulary selection should be simplified but do not confuse it with shortening the text and by all means I do not need you to be shorten in the text as you tend to generalize a lot to make the scripts so I just want to comment on a few things so first of all yeah I did tell it you see I have a bunch of my old videos that I’m looking to a purpose so I’m claiming that I’m basically claiming videos and scripts of others as my own that’s that’s not a nice thing to do I understand but if we’re going to tell it that hey I have scripts of others that I’m just looking to steal and copy paste and uh paraphrase uh help me out chat GPT is going to be like nope that’s illegal I cannot do that sorry trust me I’ve tried it if you don’t believe me tried yourself so you have to choose specific wording now moving forward uh I really emphasize that it’s only really its only job is going to be to slightly paraphrase and you’re only allowed to change temp % of the script and then I did say that I want the overall length to remain the same all the key points and arguments to be the same and the reason I wrote out so many times in so many different ways that I don’t need it to be shortened in the text do not simplify the text by all means do not shorten the text I I said that because it obviously shortens the text a lot always unless you tell it not to so that’s all for a reason and then now let’s move on to actually copying scripts so to begin with this is how the YouTube planner is supposed to work so let’s say as I’ve stated previously I’m really only going to create three videos throughout this course so uh well let’s say the top three videos are the ones that I’m going with and truly they are the ones so at this point let’s just move them over here to this next tab uh yeah whatever let’s just do this let’s close this off also you can actually customize it so once you create a duplicate of this template so let’s actually rename it so for examp example you know I want to just beginning right let’s just write beginning for now okay so here we can actually write just scripting so here we can write uh getting visuals so something like this because it’s by default it’s not exactly now suitable for our context so anyway we are now officially working with these three video ideas and they are now officially in production since we moved them over obviously so let’s begin just one by one let’s open up this script script and uh we need to begin with well let’s let’s just uh copy paste this script let’s go all the way down or let’s go back all the way up so we got the first result and it’s not so great it’s actually quite short and if we can look at the original script it’s kind of much longer than whatever we got so here’s what I’m writing now you shortened this text and kept all the boring data bring back the length of this text while focusing on keeping it simple to understand and interesting to listen to and not so much on the data so let’s see how that one is going to go so here’s the result it’s still like I can just like already kind of look at it and I can tell that it’s just not exactly what we need so I went here and I wrote The Following final prompt now expand this script using practical examples and real life advice uh make this script feel more like a video essay after this is what I got and I think is what I’m going to use for the video uh it’s roughly let’s see how many pages is going to be so if we paste it all the way at the start it’s obviously shorter than the original but let’s see so yeah from my experience that’s going to be roughly a 10-minute video which is a good start like that’s that’s good enough uh to begin with and yeah just like that we have our first script done in literally minutes with practically no effort and uh it’s fully like legally speaking our own script so let’s proceed with the other two scripts actually before we proceed to the next script I actually want to make a slight edit so right here by eating in this specific uh way no that’s not where I want to make the edit so yeah hello Health Champions today I want to discuss an easier alternative to fasting that still offers the same benefits as an extended water fast that all sounds great but right here I want to add Hello Health champions my name is AI doctor and on this channel I will teach you how to be healthy uh I think there was a call to action at the end right yeah um yeah yeah subscribe right here so I’m not going to include no uh call to actions to subscribe again as you’re still starting out didn’t do that because it’s cringe uh but with that said I think the first script is kind of over so now I’m going to go in into the second script uh so let’s open this up again uh just going to copy this thing like this now I’m going to go here type in keeping the initial instructions in mind here is the next script and uh just like that paste the script and and um let’s hit on enter and let’s hope it’s going to do the do everything right as it as it’s supposed to from the first attempt honestly this script looks good to me so I’m just going to copy it and yeah it looks looks good so let’s just go over here and uh paste it in here however we’re still going to have to do some U minor editing to it so first of all it has a lot of uh personal data so it has a lot of it’s mentioning a lot of the it’s ning the name a lot of the author so let’s remove the name what we eat is really our chemotherapy three times a day meet uh a world renown okay um let’s just uh let’s just uh let remove this part completely no let’s the this is a very strong hook so what we eat is uh is really our chemotherapy three times a day let’s do that so what yeah right and then in today’s video we’ll delve into uh well let’s actually keep his name let’s give him some credits we’ll delve into uh Dr William Lee’s no let’s let’s if we’re stealing let’s do it all the way right so in today’s video we’ll delve into what are we even talking about here um five fruits that kill cancer and burn fat so we’ll delve into the will delve into five fruits that kill cancer and what and burn fat okay so yeah that’s going back to one of my lessons in the a Academy 1.0 we’re going to have um well I assume we’re going to go with this almost identical title so yeah we’re going to have um you know a complete title payoff in the first paragraph right so whatever the people are going to read in the title they’re going to hear it so that’s just a great makes it a great payoff okay so okay so I’ve slightly edited the intro here’s how it goes now what we eat is really our chem therapy three times a day in today’s video we’ll delve into five fruits that kill cancer burn fat and also talk about foods that act as medicine to protect us from diseases like cancer by the end of this video you will know all the fruits you need in order to burn all the extra fat fast let’s dive in it’s a very cliche it’s a very standard typical intro I just took 5 minutes to write it it kind of follows all the principles of viral videos right it gives you the title payoff because the title is going to be five fruits that kill cancer and burn fat so like I’ve mentioned it at least two or three times right the five fruits that literally kill cancer and burn fat and then I was like by the end of this video you’ll know all you need to burn all the extra fat fast so I kind of emphasized the pain point because the pain point of this video is for the most part people people are just going to be looking to burn fat right like that’s why the majority have clicked uh or El I mean killing cancer but I feel like this is the bigger pain point so that is why I’m emphasizing it a lot and not only that but I’m also saying by the end of this video because you do need to tell people to watch the video somehow all the way through at least that’s my opinion let’s see if it’s actually so so crucial in this Niche maybe not because we’re also targeting a the older demographic so it’s actually going to be easier for us to create videos in some senses um but moving forward as I previously mentioned we need to remove all dimensions of Dr Lee and I was going to do that manually but then I realized we have chat GPT right so so if you ever need to remove something from a script don’t just tell chat GPT to remove it obviously do tell it the keyword so I said replace so yeah here’s how it goes do not say to remove but rather to replace because if you just tell CHP to to remove something it always just shortens like it just shortens the text and that’s it it does remove it but like the text HT takes a hurt so instead you got to tell it to replace all Dimensions with factual information and let’s um additionally tell it to not short the text okay shorten or simplify the text because otherwise it will and now let’s uh hit on paste and uh just like that I hope we’re going to have the entire script without di mentions of Dr Lee and looks like so so yes so let’s just now copy the script and just like that we almost have script number two ready which is so crazy to me like we’re literally replacing script writers with AI like we’re doing it um so yeah that’s going to make for a solid 8 minute video roughly and uh yeah now let’s um continue with the last script and uh we should have it right here so let’s get this started so now I’m going to write following the same principles here’s the third script and now let’s go ahead and give it the third script and uh let’s see how this one is going to turn out here is the next script uh it did so yeah I didn’t do much adjustment it just kind of gave me a short script and I just said it I I did say you made it too short and it just prolonged the script so uh let’s just copy whatever it gave me looks good enough to me so let’s paste it right here okay so just like that we have our script uh ready to go considering I genuinely spent like 15 minutes to get them all it’s pretty nice of course it’s not ideal some things could be better and if I will see that these videos are just not performing perhaps I’ll figure out a way to just create scripts my on myself but that’s just like so timec consuming or I will just end up hiring a script writer but I think if we’re just taking into account the ratio of like as fast as possible and as good as possible that’s probably as good as it gets so yeah now let’s just proceed to voicing the scripts so now is the time to create our voice over but before we actually get to um you know creating the actual voice over with AI and um doing all this fancy stuff we’re not technically finished with our scripts just yet so I have this prompt right here in the notion template you’re going to find it in the AI voiceovers and the creating voice over uh chapter so we’re going to copy this prompt and basically I made it myself and what it does is um well maybe if you’ve already created AI voiceovers you would know what I’m talking about but sometimes when you paste the script into 11 Labs is what I’m using it just the outcome sounds so so robotic is because well that that uh prompt kind of solves this issue at least partially so it goes like this I’ll give you a script your goal is to change the punctuation in a way so 11 Labs will give me the best possible output you may only change punctuation you cannot change any words or meaning and then like I wrote this again do not change any words whatsoever because it wouldn’t work and then I wrote this out with pure anger and it just worked out so then obviously just go copy the entire script uh and uh paste it right here below and um as the outcome ideally you should get the same exact script because as we told it it cannot change any words or anything but still like manually you know Vis visually make sure that the script in fact remain the same and only punctuation has been changed once you verify that um we’re going to copy this and just replace it with uh the initial text from Google doc and now you have perfectly like you know aligned text with the right punctuation for the best possible um outcome now let’s paste the script right here and for the best possible result again just go back copy this initial prompt go scroll up right here hit enter and just like that and we’re going to have our second prompt ready in Just moment let’s close off this one so it’s out the way once um yeah let’s just start copying this and uh yeah that makes a lot of difference of course some settings need to be tweaked in the you know the in in the 11 Labs but yeah that that makes so much difference when I discovered it like when I figured it out it was just mind-blowing because because of how much difference it makes anyways I’m just going to copy I’m pasting uh this last one let’s just get this Sol with and uh and so I guess let’s just start creating our voice over right so uh to begin with for the voice over I’m going to be using 11 Labs if you don’t have an account with 11 labs yet you’re going to find the link uh right here in the notion template and right underneath this lesson it’s the voice over I use it is monetizable I’ve had no issues so far for full transparency though you have to purchase a paid plan any kind of PID plan in order to use 11 labs for commercial purposes and creating content that you want to monetize on YouTube via revenue is commercial purposes so you have to buy a paid version regardless so when you’re going to do it you might as well use my link so that way I’ll get a small commission and um yeah with that out the way let’s actually proceed to creating the voice over now 11 Labs has a gigantic ginormous library of the voices and I should I suggest you to use a voice from the libraryies because well as you can see they have these built-in voice actors but they are first of all kind of cringe they’re generic and everybody uses them so they’re like no special so really what you can do is on the left side go to the uh voices and just go to the community I think or Library yeah library is where it is then go through the filters obviously I only am looking for female voices so I’m going to do female I’m going to do I’ll leave this for now like this age whatever let’s just only keep the female and now I’m immediately going to look at the numbers so this number the millions this one represents the amount of time times that this voice has been used or the audio has been um oh the that that represents present the amount of characters that’s been generated so anyway where there’s just a lot of millions like many millions it means that this voice is being used a lot so probably a lot of people like it so probably it’s a cool voice so for example let’s check this one out imagine the possibilities of this cloned voice for videos audio books or even having me read your favorite online content aloud I actually like it imagine possib of this it’s it’s a it’s almost like a bit boring but I like it no I don’t want this one uh what about this one the shallow reefs are but a fraction of this enormous yeah that’s the one I’m using so let’s do this one and let’s do doctor just name it so that you can obviously identify it and uh yeah finish now we’re going back to the speech and now let’s choose the doctor on the right side you’re going to be presented the settings um so so yeah no don’t choose the 11 Labs turbo choose the 11 Labs V2 I think that’s yeah that’s the one that’s supposed to be so now on usually it comes with the default settings and uh I like these default settings actually so I would always turn on the speaker boost and U exaggeration I always keep it actually to one or 2% those two I would for like my own voice actor for the one that does AI guy the two settings I keep it both roughly at 50% but again it depends on the voice so I’m going to trust the default settings for now and that’s really as all as far as setting up the voice over the a voiceover now we are ready to actually start uh creating our actual video before we even proceed you need capcut opened because as we create our voiceovers we’re just going to immediately start throwing them into capcut so that whole process just becomes easier and more organized um so let’s just start I guess let’s uh we’re gonna start with this one to make things easier for us let’s just move it over here and uh yeah to begin with I can already tell it’s going to be a long paragraph but let’s just copy the entire thing if I have to guess it’s going to be a th000 characters that’s actually exactly a th000 characters so that’s too many uh my advice when you’re creating AI voiceover is to use maximum 500 characters so let’s take about a half of this paragraph and paste it in the reason I’m saying to use um half the 500 characters I just like that is because if you use too many if you use even a thousand the voice is going to sound robotic so it just think of it as you know the AI just gets overwhelmed and 500 characters maybe 700 is the realistic limit that the AI can handle now let’s just download this voice over and um yeah now the it’s very simple we’re just gonna actually we have to listen through verify that the voice sounds reasonable can weight L however it’s not just about the pounds you shed during the fast it’s about cleansing your body reversing conditions and achieving a metabolic reset that aids future weight loss this approach also offers an excellent cleanse by eating in this specific way for 5 days you can gain the same benefits as a 3-day water fast Hello Health champions my name is AI doctor and on this channel I will teach you how to be healthy yeah that sounds good to me so I just wanted to make sure listen verify that there are no like weird pronunciations once you verify it we just continue to copy pasting the next paragraph and it goes like this for the remainder of the uh all the scripts I don’t like I don’t know if I need to be recording this part probably not all right guys so in this this video I’m literally just going to go ahead in one setting I’m going to create three videos I already have cap cut here open ready to go I’m going to be importing into here and uh yeah these are the three scripts that I’m going to be voicing all at once so I don’t want to waste your time and I want to be honest about whether you need to watch this video or not it is going to be a very long recording session like obviously I’m talking right now but throughout the video I’m not going to be talking much it’s just going to be a straight up video recording of me voicing all these scripts and uh putting them all together now the reason I’m even recording this is well kind of for documentation purposes and who is this video going to be useful for for the people who just legitimately wanted to see the entire process of the voice over being created it’s only going to be like 1 hour maybe maybe 90 minutes so if you can invest the time that’s great for you if not I mean you can watch the first 5 minutes maybe and then you’re going to understand enough and another reason to watch this video entirely is because like I mentioned in the previous lesson AI Generations are not always perfect and perhaps sometimes it’s going to take me three five seven generations to get just the right result that I want just to get the sound right so that’s what you might want to spectate after this I’m pretty much just going to turn off my microphone and I’m just going to start importing and like creating everything but before I actually get to recording The Voice uh for the record I want to mention something because I just remembered in the previous lesson I told you to use or that I’m going to use this model 11 multilingual V2 and I was going to go with a particular voice but and I told you not to go with the 11 turbo V2 because I I just realized like just now that it’s the most recent model that 11 Labs has released and they added some new voices that I’ve never used before that are strictly connected to these to this model I’m going to show you in a second these voices are pretty cool so you know what for experimentation purposes I am actually going to go with a new model because like I’m all about you know Innovations and whatnot but if you’re like if you just want to learn from my experience and if you want to know what I genuinely use for AI guy all the time that would be the 11 multilingual V2 I explained that in the previous lesson but in this lesson I’m going to go with the V2 model and so I’m going to show you how I found the voice that we’re about to use so because in the previous one I kind of just like randomly selected the voice but at this time I came here and I spent some time listening through and then I noticed so they basically added professional voice actors a voice over professional literally just cloned they cloned voices of like real voice actors right so that’s just super cool concept and as you can see it’s already added so I already added it and that’s that’s just Let’s uh give it a listen hi 11 Labs creators it’s Jessica here I’m very excited to work with you as you can see it sounds pretty cool let’s listen it again on your project as this is the future of VoiceOver let’s get like I don’t know if this is actual AI or that’s her talking I mean I it’s most likely AI hi 11 Labs creators it’s Jessica here it’s so it’s so realistic it’s just insane like even even when I was starting out a year ago this these voiceovers were not that real like it’s crazy but anyway now I think we actually ready to get started and in order to get started in order to get started efficiently first of all watch the the ending of the previous lesson again just in case you didn’t because I explained some important aspects as to how many characters we need to use and the The Prompt for Chad GPT write the punctuation adjustment prompt it’s absolutely mandatory to apply the prompt but anyway now let’s actually begin all right so let’s just start a fresh file first of all the first thing I like to do personally always to keep things organized what I like to do is naming project files giving them a name because by default they all have numbers right and yeah just eventually you’re going to have a lot of projects and they’re all just going to have numbers and you’re not going to know what is what right so just I’m going to type in AI doctor whatever that’s that’s enough simply to give me an idea of what this project file is so one of the next things I like to do that’s actually the same exact thing I do the technique I use when I create the courses for school for example basically anytime I have to create a bunch of like videos in bulk in a single cap cut project I just like to create a bunch of text files so and then I name them you know whatever like I I can’t remember the video title so for now I’m just going to type in the video one uh video two video three and then you know you can make them however long you want uh you know let’s say currently they’re all couple seconds long so let’s just I mean immediately make them like at least a few minutes long right so you can uh kind of see the idea here so so it might look weird but trust me this kind of this level of organization will come a long way and uh collectively it will save you so much time that uh you know in the long run it’s going to say save you a lot of time all right so yeah let’s say each one is like whatever currently this one is 4 minutes long then what I like to do is for example again when I create courses for school even I have like a chapter right let’s say chapter 4 I believe you’re watching right now or chapter five and then chapter five has like three lessons what you can do how you can learn from this concept trick that I use is let’s say we can duplicate this layer so this one stays as the top layer whatever and uh then you can split up the bottom layer and a bunch of chapters and uh you know just use your creativity to navigate around the project file you don’t absolutely have to do it the way like I’m showing you right now I’m just again showing you my own techniques I do encourage you at least to use like at least like the single text thingies like that just to have some guidance or of course I forgot completely for some reason cap card also has markers so navigate anywhere make sure everything is deselected and then just hit right here or you can also hit M for the same result um yeah that’s that’s how you navigate now the next thing I recommend you to do and take this advice with all seriousness and for the lack of the better Wars but I’m just going to say like you need to lock the in you know like take put away everything because it is one of the most like just kind of boring routine task and is just so easy to get confused because you’re going to be working with the text like it’s extremely monotone especially if you’re going to be creating a lot of videos trust me just your phone like just put it away turn off all the notifications lock your door seriously then once you do all that let’s actually go to the first text and let’s take about about half of it at this point let’s genuinely start uh generating our text and just like fasting this method can help with weight loss however it’s not just about the pounds you shed during the fast it’s about cleansing your body reversing conditions and achieving a metabolic reset that aids future weight loss this approach also offers an excellent cleanse by eating in this specific way for 5 days you can gain the same benefits as a 3-day water fast Hello Health champions my name is AI doctor and on this channel I will teach you how to be healthy so from the moment it started saying hello Health Champions I don’t actually like it so I’m going to cut it off by eating in this specific way for five days you can gain the same benefits as a 3-day water fast hello yeah so right here we’re going to cut it off pressing W then I’m going to go back here and I’m going to erase that that part since it generated successfully I like it and yeah let’s just give this one another try Hello Health champions my name is AI doctor and on this channel I will teach you how to be healthy all right that’s slightly better so I’m going to go with this one also as you noticed I you know as I clicked generate with the first one just in order to save some time that’s already habit I developed so first I click generate with the long text it usually generates quickly so I downloaded imported to into capcut but I’m still listening to it right so it was already imported into capcut by the whatever it was 3 4 seconds in but I was still listening into it entirely and it’s very very important okay so now let’s just get the next uh bit of the text today I want to discuss an easier alternative to fasting that still offers the same benefits as as an extended water fast consider Jane a busy professional who struggled with insulin resistance and was looking for a way to improve her health without the extreme Challenge of a prolonged water fast Jane found that by following this specific eating plan she could achieve significant benefits such as reversing insulin resistance losing weight and initiating autophagy the body’s natural cleansing process the benefits of this eating plan so this is like kind of a very major phrase right like it’s obviously in bold it’s like a chapter divider I’m going to somehow emphasize it later on in the edit I don’t know yet how maybe there’s going to be effects maybe there’s going to be some graphics I I have no idea and I don’t need to have an idea now but what I need to do at this point is I need to just click on Mark and uh right here leave markers and that’s just gonna tell future me that hey there’s something special about this piece of timeline and then I go here I listen to it then maybe I go to like you know it’s just going to instantly click in my mind like hey okay this is a the chapter divider or in fact we can even write here that this is a chapter yeah just just write out chapter something simple something quick you’re investing in your own future edit really think of it this way by leaving all these little tips for yourself first let’s talk about reversing or reducing insulin resistance resistance insulin resistance is a condition where the body’s cells don’t respond well to insulin leading to high blood sugar levels by eating this way for 5 days you can help your body become more sensitive to insulin which is crucial for managing and preventing type 2 diabetes Jane experienced this firsthand after just one cycle of this diet her blood sugar levels stabilized and she felt more energetic another benefit is weight loss just like fasting this diet can help you shed pounds for instance Mark who had tried various diets without success found that this eating plan helped him lose weight consistently without feeling deprived the key benefit here isn’t just the weight loss during the diet but the metabolic reset that aids in maintaining a healthy weight long term this diet also promotes autophagy a natural process where the body body cleans out damaged cells and regenerates new ones think of it like a deep cleaning for your body autophagy helps remove harmful elements such as bacteria viruses and misfolded proteins Sarah who suffered from chronic fatigue noticed a significant Improvement in her energy levels and overall health after incorporating this diet into her routine practical steps and real life examples now let’s dive into the Practical steps typically fasting means only drinking water and not eating eting anything else but we’ll explore how you can fast while still eating by following a specific diet that mimics fasting and provides the same benefits the rules are simple eat less than 50% of your normal calories and keep protein intake between 15 and 20 gram per day depending on your size low carb intake is also recommended for better results although it’s possible to achieve benefits without strictly following this although it’s possible to achieve benefits without strictly following this for instance on one of the 5 days I started with a soup and salad consisting of 50 g of lettuce 50 g of tomatoes 25 G of cucumber 50 g of bell pepper and 25 G of onion with minimal fat except for 2 tablespoons of extra virgin olive oil this simple meal rich in fresh vegetables provided a refreshing start to the day while keeping calorie and protein intake low keeping calorie and protein intake low for dinner I made a stir fry with leaks onion cauliflower asparagus avocado and sweet potato cooked in olive oil with spices like salt pepper and Curry this meal included a variety of colorful vegetables providing essential nutrients while maintaining the low protein and low calorie goals of the diet by choosing vegetables high in fiber and nutrients but low in protein you can enjoy satisfying meals without breaking the fasting mimicking benefits overcoming challenges many people find water fasting challenging due to genetic differences or gut Flora variations which affect inflammation hunger and Insulin resistant signals some can manage 16-hour fasts but feel weak extremely hungry dizzy or nauseous beyond that point for those who don’t thrive on water fasting this eating method can offer fasting benefits without the discomfort take Tom for example he found water fasting unbearable after 24 hours experiencing dizziness and nausea by switching to this fasting mimicking diet he could enjoy meals while still reaping the benefits of fasting the flexibility of this diet allows you to maintain a social life and enjoy food without the extreme restrictions of traditional fasting foods to avoid and embrace the main challenge is finding low protein foods you can’t just eat less of your usual high protein foods while protein is essential for daily rebuilding this diet aims to mimic fasting with very low protein for a few days without harm avoid all animal products including bone broth and foods like beans lentils peas eggs dairy nuts and seeds which are too high in protein instead Focus Fus on leafy greens non-starchy vegetables some tubers and extra virgin olive oil while keeping overall calorie intake low there are many resources for recipes online and if you’ve watched my videos you’ll know what good real food to choose prepackaged kits a convenient option another option is a prepackaged fasting mimicking diet kit which costs about $200 while convenient and precise these kits lack vegetables and contain a lot of starch and processed foods they are effective but may cause bloating for some due to ingredients like chory root in summary these kits work but cooking your own meals with more fiber and bulk is often better if you manage 3-day water fasts well there’s no need to switch but if water fasting Beyond one day is tough this method could help integrating this diet into your routine you can use this approach quarterly for maintenance or more frequently for reversing conditions even occasional one or two day mimicking fasts can be beneficial for instance Lisa incorporates one day of this diet each week to maintain her health and prevent disease this regular practice helps her stay in tune with her body and maintain a healthy weight if you enjoyed this video check out that one and to master Health through understanding how the Body Works subscribe hit the bell and turn on notifications for more life-saving videos okay so the first one the first video is roughly 6 minutes well after we cut the pauses I assume it’ll be like yeah just around 6 minutes exactly maybe like 540 is which is not bad for the first video uh yeah I do say we need long videos but we can we’re going to start with whatever we have and also there is another side to it there’s another theory when you post uh shorter videos on new channels they also might get higher avd which is crucial for the YouTube’s algorithm and it might just push your video more aggressively just because of the higher avd so uh don’t get discouraged if your video first couple of videos are just kind of short it’s okay it’s not a problem okay so now let’s move on to the next video just uh for your own convenience just make sure to adjust these things so this ends exactly where this ends so you just kind of you know you can obviously understand that this is the end of the video and now let’s move on to the next one what we eat is really our chemotherapy three times a day in today’s video we’ll delve into five fruits that kill cancer burn fat and also talk about foods that act as medicine to protect us from from diseases like cancer by the end of this video you will know all the fruits you need in order to burn all the extra fat fast let’s dive in food as medicine Research indicates that diet

    accounts for 30 to 35% of environmentally caused cancers surprisingly our bodies might be forming microscopic cancers all the time autopsy studies of people who died in car accidents the power of food autopsy studies of people who Di died in car accidents revealed that about 40% of women between the ages of 40 and 50 had microscopic cancers in their breasts similarly about 50% of men in their 50s and 60s had microscopic prostate cancers virtually all of us by the time we reach our 70s will have microscopic cancers growing in our thyroid the power of food food is one of the most powerful healthc care interventions available what we eat can act as medicine enhancing our treatments and protecting from diseases integrating healthy foods into our diet supports our body’s natural healing processes clinical research has shown that around 150 foods can improve metabolism reduce body fat decrease waist lines and enhance blood sugar levels and insulin sensitivity today we’ll focus on five fruits often highlighted for their medicinal properties properties what I did just there I literally forgot whether I imported this voiceover or not so quick like literally just a quick life hack for you if you want to verify that if you have indeed already imported this and trust me like you’ll start forgetting like maybe you’re watching this you think to yourself like duh you already forgot for you know imported this like trust me you’re going to forget these things so again just drag the slider like you know one or two seconds before it ends and as long as the last award just matches and you’re obviously going to be able to tell properties you know it was properties as well like you know it obviously matches so we’re good to go top five fruits for health Tomatoes tomatoes are a standout example a study of 79,000 men over 20 years found that those who consumed cooked Tomatoes two to three times a week had up to a 50% reduction in their risk of developing prostate cancer tomatoes are rich in lycopene a bioactive compound that helps fight fat and supports overall metabolic Health cooking Tomatoes enhances their lycopene content making it more absorbable by our bodies for example heating tomato sauce for Just 2 minutes makes lopine 50% more available and after 30 minutes it becomes 250% more absorbable for maximum benefits cook your tomatoes in olive oil as lopine is fat soluble and absorbs better in oil pears paars are another excellent choice they contain chlorogenic acid which boosts metabolism and helps burn harmful body F pears are another excellent choice they contain chlorogenic acid which boosts metabolism and helps burn harmful body fat pears are also high in dietary fiber which has been shown to lower the risk of tumor progression and enhance the effectiveness of treatments like immunotherapy for melanoma incorporating pears into your diet is simple just wash them well and eat them with the skin on to get the full benefits of their fiber content kiwis kiwis are packed with vitamins and antioxidants Studies have shown that eating just one kiwi kiwis are packed with vitamins and antioxidants Studies have shown that eating just one kiwi a day can significantly reduce DNA damage and consuming three kiwis a day can improve DNA repair a study from Singapore revealed that eating two kiwis a day for 4 days increased beneficial gut bacteria like lactobacillus and bipo bacteria which are crucial for gut health and reducing inflammation to enjoy kiwis try adding them to your yogurt or simply eat them on their own their impact on gut health and DNA repair makes them a valuable addition to your diet berries including blueberries blackberries and strawberries are rich in anthocyanins and allic acid these compounds have anti-angiogenic properties meaning they can help prevent the growth of blood vessels that feed tumors berries also boost the immune system and improve metabolism it’s best to enjoy berries fresh to take advantage of their natural health benefits strawberries in particular have been shown to reduce Wati size lower body fat and improve metabolism without raising blood sugar levels also guys I just like I just realized this voice is insane in in terms of like it’s perfect it’s it almost never makes any kind of mistakes I think almost all the mistakes so far have been like on me not on the AI has been perfect my own like the voiceover I use on AI guys never like that trust me so uh you might want to actually consider using 11 turbo V2 not even the multilingual if you find the suitable voice of course but just keep that in mind pomegranate juice is another powerful food it contains elit tanins which can cut off the blood supply to tumors and promote healthy gut bacteria drinking pomegranate juice helps grow a beneficial bacteria called acrania which boosts immunity and protects the gut lining to incorporate pomegranate juice into your diet try drinking it as a refreshing beverage or adding it to smoothies the benefits extend beyond cancer prevention enhancing overall gut health and immune function so here are my final thoughts research highlights the profound impact of food on our health by choosing fresh Whole Foods and reducing the intake of red meat and ultra-processed Foods we can support our body’s natural defenses and improve our overall well-being remember there are no single superfoods it’s the variety and quality of foods we eat that make a difference incorporating a diverse range of plant-based Foods into our diet can strengthen our immune system and protect us from various diseases if you enjoyed this video and want to learn more about how to master your health subscribe hit the bell and turn on notifications so you never miss a life-saving video Granite juice pom okay so now I’m just going to you know uh adjust the missing markers what is it here so here are my final yeah let’s just do final thoughts and just like that we are almost done with the second prom and with the second uh voice over and we are only 24 minutes in or so uh which is super quick I expected this to be way longer again this uh this voiceover is just performing amazingly like I’m just like I’m speechless all right so let’s separate this video and uh let’s move on to the next one so this video is going to be also around 5 minute 5ish minutes uh it’s okay because later on we can actually just obviously compile these videos into one just call them like healthy foods full course or something like that just like I did recently with my reupload effect on my channel as I’m speaking about this actually I want to show you the power of this thing uh just for as a bonus for those who are actually watching all the way through just look at these numbers this course did over 200k like in the same time my other videos are doing these kind of views so like and it’s literally like my old content repurposed so I’m surely going to be using this strategy on this channel in fact every single like you know rather small video I make is always going to be made in a way so that I can just throw it in in some kind of a again compilation so and it’s an advice I can give you so for example currently I’m making uh you know uh what am I making food related videos so the next after these videos you know the next five videos it makes sense for the videos to be about food somehow and health of course food health and then so that all these eight videos right can be later on compiled into one gigantic video which will be driving views to the channel and then I can move on to the next series if you will you know whatever Health Rel related stuff we can create maybe exercises right and then create eight smaller videos compile them into one they can be another strategy you could utilize easily but now let’s actually start with the next video all right Health Champions today we’re diving into the top 10 foods that can lead to dementia all right Health Champions today we’re diving into the top 10 foods that can lead to dementia understanding how these Foods impact our brain health and what we can do to slow down the progression of dementia is crucial as we age dementia becomes more common by the time we reach 90 years old nearly half of us will experience some form of it the statistic might sound alarming but it emphasizes the importance of being aware of the factors that contribute to dementia including our diet let’s explore these factors and learn how to make healthier choices for our brain our brain is a Powerhouse that needs a lot of energy to function properly despite making up only 2% of our body weight it uses about 20% of our our energy imagine your brain as a high performance engine that requires constant fuel this fuel comes from the food we eat particularly from carbohydrates and ketones however it’s not just about feeding the brain it’s also about stimulating it just like muscles need exercise to stay strong our brain needs mental challenges and stimulation to remain sharp this could be anything from learning a new language playing an instrument or even engaging in Puzzles and Games several factors can harm our brain and speed up its decline one major issue is inflammation which acts like a slow burning fire inside our bodies chronic inflammation can lead to various health problems including dementia think of inflammation as a rusting process just as rust can deteriorate metal over time inflammation can slowly damage our brain cells this process can be triggered by various factors including oxidative stress which occurs when our body’s systems don’t function efficiently much like a car engine that isn’t running smoothly environmental toxins such as pollution and harmful chemicals in food also contribute to this problem to this problem let’s talk about the top 10 foods that can harm our brain health starting with alcohol drinking too much alcohol can be particularly damaging to our brain alcohol is a neurotoxin meaning it can directly damage brain cells imagine alcohol as a wrecking ball smashing through brain cells and causing destruction in addition to this direct damage alcohol can also lead to leaky gut syndrome a condition where harmful substances from our digestive system leak into the bloodstream causing inflammation while enjoying a glass of wine with dinner might be fine frequent heavy drinking can accelerate brain Decline and contribute to conditions like dementia next up are refined carbs which include added sugars and processed grains these foods are often found in delicious treats like cookies cakes and sodas while they may taste good they’re not good for our brains refined carbs break down quickly in the body causing spikes in blood sugar levels this isn’t just bad for your waistline it also affects your brain for example if you eat a lot of sugary snacks and drinks your body constantly has to manage high blood sugar levels this can lead to insulin resistance a condition where your cells don’t respond well to insulin over time this can prevent glucose from entering your brain cells starving them of the energy they need to function properly think of sugar like an overly enthusiastic guest at a party who keeps the music too loud for too long it may seem fun at first but eventually it wears everyone out this is similar to how too much sugar can tire out your brain over time Additionally the fructose and sugar needs to be processed by the liver and consuming too much of it can lead to fatty liver disease which further complicates our body’s ability to manage sugar and contributes to inflammation fish is another complex case when it comes and contributes to inflammation to brain health on the one hand fish is a great source of omega-3 fatty acids which are essential for maintaining healthy brain function Omega-3s like EPA and DHA are the building blocks for brain tissue however not all fish are created equal larger predatory fish such as tuna and swordfish can contain high levels of mercury a toxic metal that can harm the brain imagine eating something nutritious but finding out it has a hidden ingredient that could harm you to avoid this it’s better to opt for smaller fish like sardines or mackerel which are less likely to contain harmful levels of mercury harmful levels of mercury The Dirty Dozen is a term used to describe a list of fruits and vegetables that are often heavily treated with pesticides these pesticides are harmful chemicals that can be toxic to our bodies especially our brains imagine biting into an apple that looks delicious but is coated fish is with chemicals to reduce your exposure consider buying organic versions of these Foods or washing them thoroughly some of the most common items on the dirty dozen list include strawberries spinach and apples while these foods are generally healthy consuming them with pesticide residues can negate their benefits artificial sweeteners like aspartame and sucrose are often marketed as healthier alternatives to Sugar but they come with their own set of risks aspart tame found in products like neutr is a well-known neurotoxin sucrose found in Splenda was once considered safe but has been found to break down DNA and disrupt gut bacteria it’s like swapping one bad habit for another thinking it’s better but it’s not these sweeteners can trick your brain into craving more sugar leading to overc consumption and potential health issues consumption and potential health issues bad fats such as those those found in trans fats and certain vegetable oils are another dietary concern these fats are often found in processed foods and fried items and are highly inflammatory think of bad fats as adding low quality oil to your car engine causing it to run poorly and potentially causing long-term damage instead choose healthier fats like those found in avocados nuts and olive oil these good fats can actually help protect your brain and support overall health lectin found in foods like tomatoes potatoes and certain grains can be problematic for some people especially those with sensitive stomachs or autoimmune conditions while not inherently harmful to everyone individuals with digestive issues might find that these Foods exacerbate their symptoms if you notice that certain foods cause discomfort it might be worth experimenting with cutting them out to see if your symptoms improve and just let out to see if your symptoms improve excess caffeine can also be problematic while moderate caffeine intake can improve focus and provide a quick energy boost consuming too much can lead to negative effects if you’re drinking multiple cups of coffee a day it can stress your body and disrupt your sleep patterns think of caffeine like a double-edged sword it can be helpful in small doses but too much can be harmful caffeine can also increase your heart rate and make you feel jittery which isn’t ideal for maintaining a calm and focused mind a calm and focused mind lastly let’s talk about food additives including artificial colors flavors and preservatives these additives are common in processed foods and are designed to enhance the appearance taste and shelf life of products however they can also be harmful to our health think of food additives as makeup that covers up imperfections it might look good on the surface but it’s not solving the underlying issues these additives can contribute to digestive problems allergies and even cognitive decline understanding these dietary factors and making informed choices can help protect brain health and potentially slow the progression of dementia it’s all about balance and being mindful of what we put into our bodies by choosing fresh Whole Foods and avoiding processed foods and harmful additives we can support our brain health and overall well-being if you found this video helpful and want to keep learning about how to master your health be sure to subscribe to our Channel see you in the next one just like that our videos have been voiced it really was not didn’t take that long as long as I expected it to take so this one is turned out about uh what 8 minutes long but it’s probably going to go down to about 7 minutes now actually in the next lesson let’s starting uh let’s start to cut some pauses so now we’re going to remove some pauses and uh just like in the previous lesson there’s not that much for me to talk about so I’m really just going to like you know respect your time obviously so I’m really just going to like try to verbally Express as much as I possibly can in the next in I mean in the first few minutes of the lesson so you can actually like understand the techniques and it’s really not that hard to understand um you know and then it’s up to you whether you want to watch the whole session or not like I’m just going to record the entire process of uh cutting everything up let’s get into it anyway so this like we have to keep in mind first of all when you cut pauses like we have to keep in mind the niche if it’s for some teenagers right if it’s like just toxic retention editing like Mr B style like I I just want to create a duplicate of a of a voice over file just to show you guys just to give you guys an idea so if it was some like you know for teenagers retention style editing like deposits would be cut up like this like this this would be our timeline like there would be literally not a single like Millie science you know silence right like there would be no silences this is like a retention edit timeline like this is what it looks like this is the foundation there’s literally if we listen to it Tomatoes tomatoes are a standout example a study of 79,000 men of course it sounds weird but like literally no not a single breath of air can be there if it was again for the younger audience however however we are creating like medical content for obviously older audience because naturally the older you are right like the more concerned you are about the health so what I’m trying to say here is typically adults they don’t uh care too much about uh you know the retention style and whatnot of course it helps of course we still have to remove some pauses but I’m just saying like don’t go crazy if you’re doing a niche similar to mine which that where the target audience is just like kind of intelligent people people who are not kids uh don’t go too crazy with cutting pauses right anyway let’s let’s begin nonetheless so how do we even what like what is cutting pauses how do you even cut a pause so this is a pause it’s really easy to identify well first of all we can listen to it this method can help with weight loss however yeah it’s like it’s it’s like these little silences and if it was a human voice over it would be a really similar situation except those would be like breaths right then again the natural pauses we take so we need to remove them because the reason why I’m telling you from my YouTube experience I used to create my videos with pauses I didn’t care I was like it’s a waste of time removing pauses and my video you can even go to my channel and look at my older videos like they were boring these silences make the video just look awkward so it’s absolutely mandatory to remove them right at least to some level or extent right so how do you do that first of all drag your uh cross head right here where you know you can see these little bits like right here these little dots it’s essentially where the silence ends kind of yeah it’s like these little sounds s they’re going to be barely noticeable on the voice over track so just be careful for that but let’s cut it off somewhere here using Q so if you press Q like that it’s going to cut off like the ending of the track towards the left and if I press Q right here U or I’m sorry if I press W right here it’s going to cut off the prain like the entire track towards the right makes sense right so uh the qw are really useful buttons when you’re just cutting up a voice track like this it just makes things super easy super quick because without these otherwise there’s another way you can just navigate here click contrl B and then you can just delete it right you don’t have like what if you just want to split right that’s how you split uh pressing contrl B but it’s just you have to press a few extra buttons in order to complete the same the same action so um yeah I prefer q and w so now let’s just get started with this again however it’s not just about the pounds you shed during the fast so the best way to do it is just to listen through the voice track obviously and to identify the pauses it’s about cleansing your body reversing just little cut like little Cuts body reversing conditions and achieve achieving a metabolic re this approach also offers an eating in this specific way for 5 days you can gain days you can gain the same Hello Health champions my name is AI doctor and on name is AI doctor and on this channel I will teach you how to be healthy today I want to discuss an easier alternative to fasting that still offers the same benefits as an extended water fast Jane a busy Jane a busy professional who struggled with insulin resistance and was looking for a and was looking for a way to improve and was looking for a way to improve her health without the extreme Challenge of a prolonged water fast Jane found that by following this specific eating plan it achieve significant benefits is reversing insulin resistance weight and initiating ini an initiating autophagy body’s natural cleansing process the benefits of this eating plan so right here as you saw be careful I just almost accidentally cut off a marker so just uh just like that move it over and uh then cut it off also as you can see the markers are staying on the voice track so make sure your markers are on the voice track not like at the top so also keep in mind first let’s talk about reversing or reducing insulin resistance resistance is a condition where the body’s cells don’t respond well to insulin to high blood sugar levels eating this way for 5 days help your body become more sensitive to insulin crucial for managing and prevent Jane experienced this firsthand after just one cycle of this diet her blood sugar levels stabilized and she felt felt more energetic another benefit is another benefit is another benefit is weight loss just like fasting this diet can help you shed pounds for instance Mark who had tried who had tried various diets without success found that this eating plan helped him lose weight consistently without feeling deprived [Music] the key benefit here isn’t just the weight loss during the diet metabolic reset that aids in maintaining a healthy weight long term it also promotes autophagy natural process where the body cleans out damaged cells and regenerates new ones generates new one think of it like a deep cleaning for your body autophagy helps remove harmful elements such as bacteria viruses and Mis folded proteins Sarah who suffered from chronic fatigue noticed a noticed significant Improvement in her energy levels and overall overall health after in incorporating this diet into her routine practical steps and real life examples practical steps and real life examples now let’s dive into the Practical steps fasting means only drinking water and not eating anything else we’ll explore how you can fast while still eating by following a specific diet that MX fasting provides the same benefits the rules are eat less than 50% of your normal calories protein intake between 15 and 20 gram per day on your size low carb intake is also recommended for better results although it’s possible to achieve benefits without strictly following this for instance on one of the five days I GRS of tomato as you saw like a you don’t obviously have to listen entirely like I just kind of skimmed over this identify there are no pauses and I just immediately jumped over here if anyone didn’t understand [Music] this G of bell pepper and 25 G of onion minimal fat except for 2 tablespoons of extra virgin olive oil this meal rich in fresh rich and fresh vegetables provide Prov vegetables provided a refreshing start to the day while keeping calorie and protein intake low rich and fresh vegetables provided a refreshing provided a refreshing start to the day while keeping calorie and protein intake low for dinner I made a stir fry with leaks onion cauliflower asparagus avoc ocado and sweet potato and sweet potato and sweet potato olive oil with spices like salt pepper and Curry this meal included a variety of colorful vegetables providing ENT providing essential nutrients while maintaining the low protein and low calorie goals of the diet by choosing choosing vegetables high in fiber and nutrients but low in protein you can enjoy but low in protein you can enjoy satisfying meals without breaking the fasting mimicking benefits overcoming challenges many people find water fasting overcoming challenges many people find water fasting challenging due to genetic differences or gut Flora variations which affect inflammation which affect hunger and hunger and Insulin resist hunger and Insulin resistant signals some can manage 16 can manage 16-hour fasts but feel weak extremely hungry dizzy orak extremely hungry dizzy or nauseous beyond that point for those who don’t who don’t thrive on water fasting this eating method in method can offer fasting benefits without the discomfort take Tom take Tom for example he found water F take Tom for example he found water fasting unbearable after 24 hours experience experiencing dizziness and nausea by switching to this fasting mimicking diet he could enjoy meals while enjoy meals while still reaping the benefits of fasting ability of this diet allows you to maintain a social life life and enjoy food without the extreme restrictions of traditional fasting foods to avoid and embrace the main challenge is finding low protein foods you can’t can’t just eat less of your usual high protein foods is essential for daily rebuilding diet aims to mimic fasting with very low protein for a few days without harm avoid all animal products including like beans lentils peas eggs dairy nuts and seeds too high in protein too high in protein instead instead focus on leafy greens non-star non starchy vegetables some some tubers and extra vir extra virgin olive oil keeping overall calorie intake low there are resources for recipes online and if you w watch my videos you’ll know what good real food to choose prepackaged kits a prepackaged kits a convenient option another option is a prepackaged fasting mimicking diet kit about 200 and precise these kit kits lack vegetables and contain a lot of starch and processed foods effective but may cause BL may cause bloating for some due to ingredient ingredients like chory root these kit kits work but cooking your own meals with but cooking your own meals with more fiber and bulk is often better if you man 3-day water fasts well there’s no need to switch water fasting Beyond one day is tough could help integrating this diet into your routine you use this approach quarterly for maintenance or more frequently for reversing conditions even one or two day mimicking fasts can be beneficial for inance Lisa incorporates one day of this diet each week to maintain her health and prevent disease practice helps her stay in tune with her body and maintain a healthy weight this video check out that out that one and to M Master Health through understanding how the Body Works subscribe hit the Bell the bell and turn on not turn on notifications for more all right so just like that now you just witnessed me cutting up this uh voice track and uh removing all the pauses and the first video is looking to be 6 minutes and 3 seconds long which is not bad all right guys at this point I think I’m just going to turn off the camera and finish this off real quick because well the the remaining two videos are going to be like literally no different from the first one so uh yeah like the entire process and again philosophy of cutting pauses was demonstrated just now to you so like if you are still confused re-watch it or ask me a question in the community by the way that’s also an option uh yeah otherwise I’ll see you in the next lesson all right so here I am back in notion just wanted to run this uh quick checklist by you guys make sure that we’re all on the same page so what should you have by now at this point you should have your YouTube planner template with at least 30 video ideas does not mean you have to be working on 30 videos at the same time but you should at least have that planned now you got started and finalized at least five scripts uh 3 to five is a preferred like minimum amount and you have voiced at least three scripts using 11 laps just like literally just like I showed in this chapter and all deposits have been removed basically it looks something like this should be identical to this right so you have your voices all cut up with the text lines you know representing each video everything is nice clean organized and it’s just ready for us to get started with the video all right guys so before we actually get started with the chapter six I want to go over this quick little checklist that I created for you guys so called the verality checklist basically I try to write down the most basic principles and like sort of rules I go by when creating my own videos for AI guy so let’s go over them so first of all and the most important one is switch shots or make Cuts every 2 to 10 seconds depending on the niche audience demographics Etc like age for example myself on AI guy the intro parts or uh you know channels like Mr Beast we practice retention editing again myself I retention edit only really in the introductions like the first 3 minutes where everything happens fast and scenes switch every two seconds if not faster sometimes it’s like 1 second 1.5 seconds however currently I’m doing more of an adult Niche so I’ll go towards the The 5-second Cutting style but it doesn’t mean I won’t make Fast Cuts to make you know something Snappy effective you know uh Etc so next thing is you got to use a character whether it’s real human you with the camera or somehow hire an actor or obviously an a character but there has to be some kind of a character I’ve seen a channel that used a banana like an AI generated picture of a banana they used it as their character and the reason I say there has to be a character is because it makes it so much easier for the audience to connect with the channel and the reason I’m mentioning this banana characters someone used the banana as their character like you can use anything whatever you want as your character as long as it makes sense somewhat so the next thing is video has to have ai generated footage to make it look modern and have the wo effect since AI visuals are still very new to the majority of the people and uh next thing is obviously have good-looking Boll Clips to make your video more engaging next up I don’t know if it’s going to be really applicable to ourish but in general it’s what I do on AI guy use memes like literally memes like Trollface you know you know what I do is like for example I’ll go Google pictures and be like sad emoji meme or like funny emoji meme something like this but it makes your video extremely engaging and just funny to watch and the next thing is kind of related to the previous one is the use meme sound effects so the ones that like the keywords you can search for on Google is V boom just type these in these are legendary memes try to look for other memes of course but like they make trust me they make your video like 25 times more engaging and like people are going to truly enjoy watching your videos especially if you’re talking about a very serious topic again like myself I always talk about YouTube automation like tutorials kind of serious isn’t it and then just all these meme sounds that spices things up you know then use regular sound effects like swish cinematic hit tension Riser these are some keywords but there’s more a whole lot more with Transitions and effects and you can click here to get your sound it’s going to take you to epidemic sound where you’re going to have one week retrial available if you want to try it out and uh next up always use background music always use it uh a video with without music is going to do you know half as many views as a video with music trust me you can also click right here to go to epidemic sound as well this is where I personally get all my music and sound effects like these in all my videos so the next thing is use autoc captions at the bottom of the screen it increases views by a lot especially if you are doing AI character because when you’re are when you are using AI character you have to use everything that there is available at your disposal to make the video as engaging when I say engaging like it has to be grabbing attention like the viewer’s eyes they have to be just stuck to the screen and you have to do your best so that the eyes they don’t go away from the screen think of it this way like have this mentality and so captions will definitely help with this because it’s just going to be yet another object on the screen that’s going to grab viewers attention next up is just technical always export SRT file obviously going to do it later on but like just keep it in mind and the SRT file by the way is just a captions file like a text file and upload it to YouTube always if you can again if your computer can handle it export in 4k quality just because why not your video is going to look better and uh lastly don’t over complicate things your edit doesn’t have to be perfect no one cares meaning nobody knows how you were sitting here you know with two in a morning looking at cap cut trying to apply this effect and get the frame perfect no like nobody’s going to know nobody’s going to notice however it doesn’t mean you you got to make sloppy videos no but just don’t over edit and I attached one of my own videos that I think is just over edited like I did just too much we can just play it in 2x watch it for like 15 seconds there’s just so much happening on the screen like too much it’s like each picture had like an animation effect key frames transitions sound effects Ed lips from a character music like it’s just too much right so keep try to keep it like I try to keep my timeline you know I got the sound effects I got the music I got the obviously the voiceover and then the main role and then like some memes on top but like as far as the visuals there should really be like two lines at Max and then effects in a single line that’s it obviously I’m going to demonstrate everything so and here is video creation order checklist sort of a guide for you just in case it’s going to make things easier for you you can you could probably copy this and just print this out put it this on your wall just like this checklist actually look at it all the time self-explanatory in the most simplistic one word two- word way just explains you your steps kind of a what’s the workflow but with all that being said let’s finally get started so first of all one thing I did off camera just in case you’re literally following along uh those were named like video One video two video three obviously name them to the correct you know matching titles just to make things easier for yourself with that said yeah now let’s talk about how to apply a Boll well first of all I’m going to be using story blocks not affiliated I’m going I’m being honest it is definitely one of the like premium and um you know higher quality Boll providers but I believe it is literally the most expensive Boll provider in the market so definitely get story blocks if you can afford it right whatever they charge like $300 a year or whatever like 70 a month you can afford it Sim ly that’s cool if not don’t worry because there is a pixabay there’s you know it’s free entirely also not affiliated and I know for a fact that it’s paid let’s see how expensive it is yeah so you see invado for example it’s about $16 a month so you could use that if you want to use like paid Bureau provider which I suggest so with that being said just choose your Boll provider wisely depending on your budget you really don’t need to overspend here how do we even get Boll here’s my strategy if you watched cap cut Mastery course you should have an idea but basically it’s just one of the easiest ways in and straightforward strategies to get rerolls so I’m I’m just going to show you an example can help with weight loss however it’s not just about the so she just said weight loss for example we can go on here and uh we can go on story blocks and just uh type in weight loss you know and that’s how we literally get get Boll so we type in weight loss they will like this one which is going to download it and that’s it that’s how we get Boll so yeah the game from now on is just I’m going to literally scam through sort of a listen through through the entire project file once and then I’m just going to get Boll pieces I’m going to do nothing else I’m I’m not going to animate I’m not going to bother about AA character for now our only task is just just to do everything in order right so first we imported the entire voice track we cut it up and then we’re going to fill it up entirely with b rolls then we’re going to fill it up entirely with AI b rolls that we’re going to create in the next chapter and then finally we’re going to fill out the remaining spots with AI characters and uh and then after all of this once the videos are kind of composed we’re going to have rough drafts That’s What I Call then only then we’re going to apply music sound effects animations effects captions actually in exactly this order as it suggests by the way in the video creation checklist let’s get started already all right so I already listened through the first one this method can help with weight loss so it did say weight loss what I did here is as you can see I went on story blocks and I just typed in weight loss because it’s a keyword because it’s like literally the the word of emphasis in the sentence so that’s what I used as the keyword all right and uh moving forward for I just want to let you know guys also my opinion about combining b rolls and AI footage AI footage is going to be like clearly and obviously artificially looking so I think for the overall style and look of the video if you’re using Boll providers First consider using like these computer looking graphic you know like animated Clips like this one or the one I used because that it’s going to look more organic combined with AI footage if we’re you know compared if we’re like going to use a lot of this human footage and combine it with artificial looking AI footage in my opinion is going to look weird to say the least anyway but we’ll see how it goes I could be wrong maybe there is going to be some keywords where we’re going to end up using real footage who know however it’s not just about the pounds you shed during the fast so we can actually again look for weight loss some kind of a animation yeah that picture kind of uh represents losing weight perfectly it’s not just about the pounds you shed during the you see this one doesn’t end like logically I mean this uh ends right here in the voice over but the actual video doesn’t end kind of up until right here is where the an like the animation is fully finished so I can cut off the remaining part I guess starting from here and what I like to do when it’s like this just make it two times faster or like 2.1 and then just press W to cut it off exactly like I mean precisely on this Frame it’s about cleansing your body reversing conditions and achieving a metabolic reset that aids future weight loss okay that sounds so complicated about cleansing your body reversing conditions and meaning when I say it sounds complicated it’s going to be challenging to find correct Boll for this but that’s uh that’s exactly the kind of situation where we’re going to use AI Boll because AI can generate everything Boll providers are sort of limited so let’s just skip this part this approach also offers an excellent cleanse by eating in this specific way for 5 days okay so let’s uh when it says eating specific way let’s look for healthy food let’s say so you guys kind of get the idea right when I said in the previous lessons that I’m looking for like synonyms for words that are just similar in meaning that’s kind of what I meant all right so let’s download this one and uh import it by eating in this spe okay let’s also make this slightly faster and maybe reverse it because remember we’re going to have our character on the right side so this kind of part of the frame should always be somewhat empty pafic way for five days let’s speed it up to X and just cut it off right here you can gain the same benefits as a 3-day water fast um so she says something about gaining benefits and then water fast so I’m going to look for healthy we’re going to basically add two types of two pieces of buau so maybe that represents um being healthy whatever and then we can do drinking water and um yeah that’s perfect so let’s do this one and so I did say though that the style The Cutting style I’m going to be Chas not chasing like attempting to do is like making cuts and switching shots every five seconds but I’m you know I’m doing right now I’m switching them kind of fast is because actually something I didn’t mention is because the first 30 to to one M the first 30 seconds to 1 minute should actually be packed with more Boll like let’s put it this way the first 1 minute has to be done like with a 2 second rule two 3 second rule as far as Cuts go and then afterwards you can lower the frequency if it makes sense I hope it does it should make sense let’s go let’s go here you can gain the same benefits as okay so let’s move it like this times two cut off right here then let’s bring this over here a 3day water also speed this up if you notice that’s very similar editing style that I do on AI guy like if you now go back to any of my videos especially recent ones all of my b-rolls are like super sped up and I think it just makes the video kind of more I don’t know I don’t know if fun is the right word but definitely more engaging Hello Health champions my name is AI doctor and on this channel I will teach you how to be healthy so I think when it when it says hello Health champions my name is AI doctor I’m just going to have a straight up like full screen picture of our AI character so I’m just going to skip this over okay so not to waste your time basically from 20 from 202nd second until 58 nothing interesting as far as Boll he’s going to be all down with AI in the next lesson however this one the benefits of this eating plan and so if we go to the script that’s kind of the first chapter and then we’re going to have multiple chapters uh so I’m not sure yet how we’re going to design the chapters but what I can do for my future self um to make it easier I’m going to just drop the text benefits of this eating plan so the benefits of this eating plan I’m just going to write it out and I’m going to be writing it out like this for each chapter just so I know exactly in the final edit where the chapters are and so then we’re going to like kind of at once like I’ll design the first chapter entirely and then we’re just going to copy paste everything all the animated stuff all the buos throughout all the chapters so we just going to make things easier but for now I’m simply marking them out with raw text like this so the benefits of this uh eating plan and let’s just move on first let’s talk about reversing or reducing insulin resistance so maybe there is a word for diabetes okay maybe we can use uh that one no that’s it has blood by the way even though it’s medical context I get it I would not I would never suggest to use blood uh in your videos even even like this never do it but idea reducing insulin resistance insulin resistance is a all right so we can search for insulin and uh let’s look for some cool animated stuff like this let’s get that yeah so I guess once we are in the first chapter it’s actually exactly the first minute we can chill out with the amount of footage we use really every 5 to 7 second uh yeah that’s kind of the frequency maybe we can just extend whatever she’s talking about blood cells I’m not a doctor but that looks somewhat matching so let’s just continue yeah okay that that’s actually matching there leading to high blood sugar levels by leading to high blood okay high blood sugar Let’s uh literally search for blood sugar okay I did say not to use blood but like this is acceptable uh this is no risk to use such a footage so I would actually cut off the beginning up to maybe like this moment uh and then speed this up times like two maybe three yeah like this cut it off by eating this way for five days you can help your body become more sensitive to insulin okay let’s just again uh look for eating healthy and then when it says uh something about bodyy and Insulin I already forgot but I think we can do this part with AI just to make it cooler five days that works which is crucial for managing and preventing type 2 diabetes that’s also going to be done with AI Jane experienced this firsthand after just one cycle of this diet her blood sugar levels stabilized and she felt more energetic we can have some kind of cartoonish illustrations going on so that’s also definitely a job for AI another benefit is weight loss just benefit is weight loss we can look for weight loss for sure so again I’m just looking for cartoonish animated style Clips like this looks pretty cool so let’s go with this one the the clip the The Voice Over part is really only this so let’s speed this up a lot benefit is weight loss yeah let maybe even more so it just finishes the animation remember to when it’s like this always PR like cut it off so it just ends exactly in the same place it’s going to going to just trust my advice on this one another benefit is weight loss just like fasting this diet can help you shed pounds okay uh shed pounce is kind of the key element here maybe let’s use a human for once I don’t think it’s going to be a problem uh which picture best illustrates shading pounds maybe this one stepping on scale okay so let’s do this and it’s kind of a wide angle so it gives us space to play we can maybe like Zoom it in key frame animate whatnot for now I’m going to reset this diet can help you shed pound so let’s put it over here again speed this up times to for instance Mark who had tried when it says for instance I think I’m just going to have ai character like just full screen so again I just listened through this part and for it’s just going to be entirely done by AI so let’s move over practical steps in real life example so now we can go to this text that we created just hold down alt to create duplicate once you created duplicate mover over here align with the beginning make sure it’s aligned here nicely like that um so what did it say practical steps and real life examples so now I’m just going to write out practical steps and real life examples uh just as it says in the voice over now let’s dive into the Practical steps typically fasting means only drinking water and not eating anything else so let’s have a shot of water and then not eating anything else but we’ll figure it out what’s what’s it going to look like so first I guess let’s look for the word fasting I think that perfectly represents not eating anything else typically fasting means only let’s get the water as well drinking water andly fasting me okay so I’m going to speed up the water and I’m going to cut it off like drinking water right here and uh have this one and not eating anything and speed this one up a lot else but we’ll explore but we’ll explore how you bring it down like this always have Boll in the main track you can fast while still eating by following a specific diet that mimics fasting I think throughout this scene I’m just going to have the doctor and I’m going to have a zoom in with key frames so we’ll come back to this so again just like the last chapter this one has been like just rather complex so we’re going to continue with this segment in the in the next lesson what what I’m going to do for now is duplicate this one bring it over here over challenges and I’m going to write out overcoming challenges many people find water fasting challenging due to genetic differences or gut Flora variation so let’s uh do water fasting water fasting challenging due to genetic differences or gut Flora variations okay so let’s speed this up significantly cut this off which affect inflammation hunger and Insulin resistant signals some can manage 16-hour fasts but feel weak extremely hungry dizzy okay let’s look for the word weak and then immediately for hungry I guess that rep or yeah that represents hungry better so let’s get these two affect inflammation hunger and Insulin resistant signals some can manage 16-hour fasts but feel weak extremely hungry dizzy or nauseous beyond that point okay so let’s also speed this up and cut it up right here for those who the main challenge is finding low protein foods you okay so let’s uh type in low protein that looks healthy I guess so let’s do this yeah we don’t even have to be like accurate it’s just has to make sense or if we’re not accurate always remember it’s going to trigger comments which is also not a bad thing you can’t just eat less of your usual high protein foods okay so with this context we really need to look for some like junk food while just eat less of your okay so let’s cut it up here while protein is essential for daily rebuilding maybe let’s do something like you know daily rebuilding it’s I want to see some kind of strength you know let’s just look up strength or that’s even better okay so let’s do like this for daily rebuilding this daily rebuilding this diet aims to mimic fasting with very low protein for a few days without harm avoid all animal products including bone broth and foods like Bean all right so nothing here as well basically I think what I’m going to do now guys is I’ve shown you the process of how to add Boll I don’t want to add Boll I actually want to only add AI stuff so what I’m going to do now to finish this lesson off I’m just going to play this in 25 times speed just for the documentation I’m going to I will see you in the next lesson where we’re actually going to get to creating AI generated Boll all right guys and so for this tutorial I’m going to be using Leonardo AI as I always do I am using the $30 a month plan and uh there’s no way around it you’re obviously going to need a some kind of a paid premium AI image generator because of simply because of the volume of the images that we’re going to be creating I might even be animating the pictures directly in Leonardo AI I haven’t decided yet but anyhow if you don’t have an account yet I do have a link for you right here in the notion template and underneath this lesson I mean you can use this link so I can make a share like either way you’re going to need a lot of credits so it’s an entirely win-win situation anyway once you take care of that once you have your account set up and all that here’s the script we’re going to use it’s very similar concept to the previous script so I’m not going to read it over like I did last time but basically long story short I told this prompt is like a prom generator for you so in order to plug this script in obviously I already copied it so let’s just paste it in chat GPT yeah here let’s just take this entire script we used and uh let’s just copy this because it is the script we’re going to be using now I’m just going to copy this here now I’m going to cut out of uh cut the entire thing and I’m going to go over to a new chat and I’m going to paste it here just so it doesn’t confuse with the previous instructions and it should give us a confirmation and now we’re genuinely ready to start so let’s finally begin with creating our AI visuals and we have a lot of visuals to create so let’s just get in without wasting any time and here’s how it’s going to go well first of all here’s the first frame the first frame is always with the character so let’s just move over here it’s about cleansing your body so it did say it’s about cleansing your body so what I’m going to do is I’ll I know it’s like somewhere yeah it’s right here but let’s say I don’t know where it is in the script so I’m just going to press crlf and uh let’s type in it’s about cleansing your body and as you can see it’s uh appearing so that’s just a you know once we get like somewhere to the middle of the script you don’t have to look for it like that each time just press contrl f crl f now I’m going to copy it and I’m going to go back to Leonard AI let’s let’s actually set this up so let’s actually first of all select them model I think I’m going to go with the same model that we used for our banner and the profile picture Leonardo Xcel is just my favorite one if you don’t like this one you can actually consider using diffusion XL as well and vision XL those are pretty cool and uh that’s one of the older models I used to use when I was in the free plan absolute reality and another model a pretty cool one so if we go back to photo re we can turn on V1 we choose the depth of field low that’s especially useful for for characters we turn off the raw mode and we save and uh that’s just another cool model but I’m going to go with Kino XL so yeah turn on max resolution like this we just choose 16 by9 next up we are going to go to chat GPT and we’re are going to plug this in like this and it’s supposed to give us um a prompt awesome so let’s uh get this going without wasting any time let’s jump into cap cut and uh see what what we need next reversing conditions and achieving a metabolic reset that aids future weight loss so from and resetting conditions to whatever um let me show you so all the way up to here I want to use this as a single sort of a part so let’s see what AI comes up with I’m not even going to read let’s just trust the process paste it here so does this make any sense a Serene scent of human body by a gentle aura about cleansing your body yeah I guess it makes sense it actually does make I like it so let’s continue I just made another picture so let’s paste this prompt I guess I’ll be making two generations per time just so we have something to select from but at the same time without wasting too much time on it so let’s continue while those two are while those two are working conditions and achieving a metabolic reset that aids future weight loss this approach also offers an excellent cleanse so this approach also offers an excellent cleanse we’re going to go with this one I think you guys are starting to get the point okay so let’s put this here those look awesome I think I’m just going to go with this one I could immediately start animating them as well it’s going to be twice as credit consuming like it’s going to consume twice as many credits and it’s going to be it’s going to take two times longer so maybe I’m not going to animate all the pictures but definitely the ones towards the uh beginning of the video for sure just using another thing at my disposal to make the video to look better you know let’s hit generate and um on this one and let’s hit generate on this one I mean not generate motion okay and let’s Let’s uh let’s do this one no I don’t think it makes sense this approach also offers an excellent cleanse is this what I yeah this is not what I wanted for this one let’s uh generate another one or you know what I no I think it’s going to be gigantic waste of time and it’s literally going to be like a 20 hour course so at least for the first Generations I’m actually going to keep them as pictures but I’m going to obviously apply effects via cap cut so it’s still good to be animated somehow it’s about cleansing your body reversing yeah I guess that represents cleansing body reversing conditions and achieving a metabolic okay so for the metabolic reset let’s choose this one reset that aids future weight loss this approach also offers an excellent cleanse those look pretty cool so I mean since we created them I’m going to add them anyway but I actually changed my mind slightly like I’m not going to be animating every single picture cuz uh they just going to be ridic ridiculous but yeah I’ll be doing this every now and then or maybe later on I’ll animate select pictures but for now I just want to uh focus on creating this so let’s get this here it’s actually not long enough so we can speed this down not too much we don’t want to cut off too much action so something like this metabolic reset that aids future weight loss this approach also offers an excellent cleanse okay yeah I guess let’s nature I guess it represents cleanse cleanse by eating in this specific Hello Health champions my name today I want to discuss an easier alternative to fasting that still offers the same benefits as an extended water fast so this entire sentence I want to use it so where was it today this entire sentence and I think we’re just I’m going to try to just literally start pasting in uh sentences to make things even faster so consider Jaye and busy so let’s immediately get the next sentence and this sentence after so we’re going to have three prompts at a time I think it’s going to be slightly faster if I’ll actually sort of do like three four prompts at a time just uh it’s important not to get confused so let’s uh that’s the first prompt let’s get like two pictures going with this prompt okay we got two let’s get two more more okay so this is where the first picture ends so I’m actually going to Hello Health champ yeah so from here to here so I’m just going to keep this in mind and as the first pictures generate um yeah let’s do this doctor and on this channel I will teach you how to be healthy today I want to discuss an easier alternative to fasting that still offers the same benefits as an extended water fast consider okay so it actually should right here my fault so that’s why it’s important to listen through and verify it matches with the text consider Jane a busy professional okay so let’s see this second picture should also be done so consider Jane and then it ends with the words prolonged water Fest so let’s remember that yeah that’s the problem for Jane so let’s choose from the two I guess I’ll do blue color she doesn’t look that happy but whatever who struggled with insulin resistance and was looking for a way to improve her health without the extreme Challenge of a prolonged water fast okay and and the actually the meaning is kind of negative she’s struggling from something whatever so U it’s actually good that her face is not so happy anyway let’s um well let’s immediately get the next picture let’s choose from the two what was the context in the third Jane found following eting plan so something that has to do with the eating plan so obviously having food in the picture is definitely a good idea Jane found now let’s see where the word the word is ends cleansing process autophagy the body’s natural cleansing process okay so all the way here is where it ends so let’s see each picture is about it’s 12 seconds it’s 10 seconds it’s uh how long this is about 7 Seconds that’s okay that’s kind of the frequency or such as reversing insulin resistance losing weight and initiating autophagy the body’s natural cleansing process the benefits of this eating plan first let’s talk about reversing ored water fast Jane found professional who struggled with insulin resistance and was looking for a way to improve yeah I think I actually I want to make this more engaging these pictures are kind of too long so let’s uh add something right here I was looking so let’s get this sentence and use this as a prompt and um let’s immediately cut this off and was looking for a way yeah like right here and let’s uh find a place to cut this picture that by following this specific eating plan she could achieve significant benefits such as reverse all right wherever it says such as is is where it logically can switch scenes so let’s get this one okay so let’s copy this one also get this one going in here this one is already done so let’s download this just like that a way to improve improve her health without the extreme Challenge of a prolonged water fast Jane found that by following this specific eating plan she could achieve significant benefits such as reversing insulin resistance losing weight and initiating a top okay let’s uh look what AI came up with yeah that whatever I guess that represents some healthy Stuffy the body’s natural cleansing Pro process the benefits you guys have to agree that looks different to say the least like people are just not used to seeing people are not used to seeing this kind of a stuff that is why it’s just crazy and so there’s so much opportunity in this anyway these text chapters we’re going to do I think in the final edit so let’s continue skipping them you can help your body become more sensitive to insulin which is crucial for M you can help your body become more sensitive than insulin that’s the entire problem okay so let’s use this let’s uh paste this in here get two versions going so let’s go back insulin which is crucial for managing and preventing type 2 diabetes okay let’s use this sentence okay let’s get two generations going in the meantime those are kind of the same I guess I’ll just go with this one doesn’t make a difference you can help your body be become more sensitive to insulin which is crucial for man which is crucial for managing and preventing type 2 diabetes okay so let’s get uh this one in here Jane experienced this Jane experienced this firsthand after just one cycle of this diet her blood sugar levels stabilized and she felt more energetic so that one should be simple let’s just uh get the entire sentence get it generating and let’s immediately go back look for the next shots for instance Mark who had tried various diets without success that’s pretty easy yeah that looks better than better than this I guess so let’s go with this one instance Mark who had tried VAR that’s how long that’s uh 7 Seconds long that’s okay yeah and anyway we’re kind of late in the video now so we can start using these longer images for instance Mark who had tried various diets without okay so let’s do Mark yeah it does say without VAR success so I like that he’s just sad and look at this picture guys I’ve done this so many times I’ve created so many videos using this technique and so many NES but every time I feel like a child because this just insane like bro why are we able to create these kind of pictures it’s crazy to me who had tried various diets without success found that this eating okay Let’s uh let’s find where we’re going to end this sentence found that this eating plan helped him lose weight consistently without feeling deprived without feeling deprived is where it’s is where it’s going to end so right here uh let’s get a PR for this yeah and actually never mind on getting a few PRS at a time I was I got three and I already was starting messing up getting confused so I’m just going to do one at a time I think or maximum two at a time the key benefit here isn’t just the weight loss during the diet uh yeah I think that’s uh right here is where it’s going to end and let’s get this one all right so let’s see if the first one is ready I like this better because we can mirror and show you so we can do this and it’s just going to be aligned better so we go here we press this and then the Avatar the AI Avatar is going to be perfectly on the right so when you’re choosing between like an object located in the middle or human whatever and an object or a human located on the right always go with the pictures that offer the object on the right or on the left side so that that way you have the the whole other side of the picture to play with Place objects do animations you have so much more space to play with u unlike these kind of pictures all right so now let’s whatever let’s use this one so instantly without feeling deprived the key benefit here isn’t just the the weight loss during the DI but the metabolic reset that aids in maintaining a healthy weight long term okay let’s uh you know what I just got an idea guys that will also increase our retention and Views at the start of each video I’m going to think on designing this text later on but like I want to include the the sort of a a disclaimer that this video includes AI generated footage and I think that way people are going to be like huh what AI generated footage let’s continue watching this so this could actually be a reason I just I like just now I got this idea so I’m just going to paste this text at the each at the start of each video just so I don’t forget and we’re going to figure out later on how to actually design the text but I think that’s a sick idea let’s continue nonetheless but the metabolic reset yeah I already listen to this so yeah yeah all right let’s go let’s go the closer we are to the finish the more excited I get because this is just going to be sick like literally no one on the internet has done what I’m doing now at least like not didn’t nobody documents this stuff for a reason guys it’s it’s that powerful what I’m creating shout out to you if you’re watching shout out to you if you’re one of those that doesn’t skip around while that’s doing the thing let’s listen this part this diet also promotes autophagy a natural process where the body cleans out damaged cells I think that’s is it’s a comp it’s a complex uh here’s the thing let’s listen to it again this diet also promotes autophagy autophagy like it’s boring it’s already it’s sometimes especially in educational text it’s going to get boring sometimes like complicated words come out and I do say I’ve said in the other courses that you want to keep your script simple but like okay if you cannot avoid Simplicity what it can do because when complicated words start coming on people get bored they just click off so in that sense we need to dabble down on our footage on our cutting frequency it make sense so when it gets boring when you know that the viewer is about to get bored you double down on the fre frequency of the switching your shots so that they just get engaged so that their eyes get busy right if their ears get bored eyes got to get busy it’s one or two better both but I hope that makes sense I hope that was some sauce set that aids in maintaining a healthy weight long term this diet also promotes autophagy a natural process where the okay so now let’s uh get this one body cleans out damage cells so all the way up to here let’s get this one and I guess we can just finish off get the remaining U or you know what we can just copy this entire sentence it’s just couple of words missing and we can just simply get two pictures of uh same thing but the metabolic okay so like this picture is ready I like this more let’s get this one reset that aids in maintaining a healthy weight long term this diet Al this diet okay so let’s already got this script so yeah we can just get both of these pictures since the part of the script is kind of boring also promotes autophagy a natural process where the body cleans out damag cells and regenerates new ones think of it like a deep clean think of it okay so so this is where it ends I guess we can shorten this one and just move this one over here and cut this off making sure it’s yeah okay think of it like a deep cleaning for your body autophagy helps remove harmful elements such as bacteria okay so we can uh end it right here I guess or we can make two pictures so this one and uh this one so get this B going and let’s get the other one going as well so this picture is rather weird so that is why exactly we generate two versions that one looks I don’t know like it it’s kind of art at this point but this one looks rather interesting to me think of it like a deep cleaning for your body autophagy autophagy helps remove harmful elements such as bacteria okay yeah again let’s a lot of bacteria ious viruses and misfolded proteins Sarah who suffered from so where does it end in the proteins yeah so whatever it says Sarah misfolded viruses and misfolded proteins Sarah so right here is where dance Sarah who suffered from chronic fatigue noticed a significant Improvement in her energy levels and overall health after incorporating this diet into her routine this is how the best way to go about it so let’s split the negative and the positive meanings so Sarah who suffered from chronic fatigue that’s definitely negative so let’s have this as a picture and uh then the Improvement part as well okay so I guess let’s use that one for the first and then uh that one for the second and let just kind of uh see where they align chronic fatigue noticed a significant so right here is where this one ends and this one is just going to be slightly longer or we can just use both of these pictures actually just uh to keep people entertained this diet into her routine practical steps and real life examples now let’s dive into the Practical steps so right here is going to be the doctor so let’s just continue but we’ll explore how you can fast while still eating by following a specific diet that mimics fasting all right so let’s just search for that mimics fasting right here like this oh why did oh I just messed up why did I put it directly in the lard AI have to put it here first all right guys so now you can see why we use CH GPT to get us to PRS because I just accidentally pasted the you know the sentence directly from the script in here as you can see just entirely off topic but this is H on topic right so let’s put this in here how you can fast while still eating by following a specific diet that mimics fasting and provides the same benefits the rules are simple eat eat less than 50% of your normal calories and keep protein intake between 15 and 20 gam per day depending on your size low carb intake is so I think we’re just going to be splitting it’s like uh it’s like precise advice so I think yeah we’re just going to logically be splitting them okay and let’s just get a picture of each one so now let’s uh do this one and this one now let’s do this one low carb okay so let’s actually just uh get these two first okay so let’s just get this one first yeah that’s actually pretty cool simple eat less than 50% of your normal calories and keep protein in so let’s see where did it end it ended on the calories so like right here and keep prote and this one is going to okay so I guess that represents protein so let’s just go with this one intake between 15 and 20 gram per day depending on your size low carb intake is also recommend carb intake low carb intake is also recommend okay so now let’s just copy uh this part so the first part it’s just kind of a confusing part of the script so we might lose some viewers here so in order to prevent that but actually we can double down on the amount of prompts what images we put in so let’s get this one going depending on your size low carb intake is also recommended for better results although it okay so let’s cut it here and move this one here although it’s possible to achieve benefits without strictly following this for in for in okay so let’s go to the for instance so let’s get this one um and then I think we’re going to go to the story blocks temporarily so while that generates let’s open story blocks yeah because there’s just all these little things like 50 g of lettuce I think it’s just going to be easier to like type in lettuce just get individual shots of this and then uh Tomatoes I guess let’s just look for shots where they’re all being cut up so and then we got cucumbers and then B bell peppers okay and let’s uh get this one and I think that’s all the veggies we need right and onions as well and uh like this okay awesome so let’s uh get all these shots so I’m going to hold down control click on these individually to select them like that and let’s just logically align them first of all let’s get our AI generated image which is uh I like this one more so let’s get into here on one of the five days I started with a soup and salad consisting of 50 g of lettuce so wherever it says salad for instance on one of the five days I started with a and right here ends consisting of 50 g of this is where we have lettuce let’s speed this up just a little lettuce what if we speed it up a lot consisting of it’s kind of too much G of lettuce that’s perfect let’s cut it up here bring this over here 50 gr of tomatoes 25 G of tomatoes 25 G of C so speed this up 50 g of bell pepper and 25 G of onion now I want to I want to align them all in the same way so let’s mirror this and 25 gram of onion okay let’s speed onions as well and uh let’s continue with minimal F except for two tablespoons of extra virgin olive oil let’s just yeah also go back to story blocks and look for olive oil yeah that that’ll be perfect drizzling on the salad like this one this simple okay also remember to speed this up this simple meal rich in fresh vegetables provided a refreshing so this simple meal rich in fresh vegetables I think that’s a picture on its own so let’s get this and then I guess the remainder of the sentence okay I like this a lot more this is like whatever but this is just epic uh so I’m going to get this one and this for these two I like this one it’s kind of similarly looking so anyway let’s get them in here here simple meal rich in fresh vegetables provided a refra okay so be careful with like this if you leave uh spaces blank spaces in your voice over you have to actually zoom in all the way in and uh align these correctly otherwise they’re going to snap like this you might not notice because if you’re zoomed in it’s like this little it’s not it’s barely noticeable I mean you can notice but it’s again barely noticeable and so what’s going to happen in the video is going to have this black screen for a second you can you’re going to see now you saw it right it just doesn’t look professional looks very sloppy so and it’s going to naturally happen again I promise you I’ve been there before so there’s actually a couple of videos on my Channel with this like black little click so yeah watch out for this now let’s continue for dinner I made a stir fry with leaks onion cauliflower asparagus avocado and sweet potato cooked in olive oil with spices like salt pepper and Curry this meal included I think this entire just recipe is going to go into um I think I’m just going to get this sentence entirely but I’m just going to using the same prompt I’m going to generate maybe three pictures of this uh you know whatever sentence and yeah just put this in so same picture but just three times because she’s just talking a lot I don’t want to have just one picture while she’s explaining all this stuff this meal included a and then when it says this meal it’s just going to be a new picture but we’ll get back back to it in a second okay so let’s get all these three images one two three for dinner I made a stir fry with leaks onion cauliflower asparagus avocado and sweet potato cooked in olive oil with spices like salt pepper and Curry this meal included a okay so let’s just go here and like decrease this the length like this while they’re all selected and maybe yeah maybe increase it back actually like this and then like thisy of colorful vegetables providing essential nutrients while maintaining the low protein and low calorie goals of the diet okay so let’s get this sentence get this in and I guess let’s just get this last sentence as well and uh finish this chapter off a variety of colorful vegetables providing essential nutrients while maintaining the so let’s cut it here let’s have this picture here as well and for the last one let’s just get uh these two and uh get them in here this could also trigger trigger comment stuff like this people are going to be like oh what is broy I promise you so that’s that’s good there is no such thing as a bad comment it’s only more engagement for us anyway let’s shorten these pictures about this much and let’s uh drag them down like this I guess extend it like this and like this perfect so just another chapter got finished uh these blanks are going to be filled by the full screen version of the AI character so it’s okay to leave some blanks behind you if you’re just if you just don’t know what to put there you can just put a full screen of your character that’s very easy and uh let’s listen to this part which affect inflammation hunger and Insulin resistant signals all right so Let’s uh search for this phrase right here effect inflammation hunger and Insulin resistant signals some can manage some can manage 16-hour fasts but feel weak extremely hungry dizzy or nauseous beyond that point e e e e e e e e e e e e e e e e e e e e e e e e e e e e e e e e e so in this video I’ll show you how to create a prompt to generate your AI character we’re going to generate the AI character using Leonardo AI then we’re going to animate the character using hey gen finally we’re going to import the character into cap cut and uh yeah that sounds like everything we’re going to do in this lesson arguably this is probably going to be one of the most valuable and important lessons uh in this automation Empire course I’m not going to create a character like AI guy because this what I’m going to do in the Elite Series course although the technique is pretty much the same to be honest with you guys these are the same exact tools that I use on the a guys so to be exact I use 11 labs for my voice over which is obviously monetizable like it works I obviously create uh the character on Leonardo AI now guys haen is actually one of the most expensive AI generator like Avatar tools that there is so if you are already paying for dubdub for example I actually attached this uh YouTube video of mine right here on school and I really suggest you to watch it because uh well it only got 20,000 views and for my channel it’s really not a lot so I assume a lot of people did didn’t see it and in this video I created also like a talking Avatar shorts you know like a tutorial AI tutorial essentially what I do on YouTube on AI guy but like in a short form so just in case you missed this course uh consider it part of the automation Empire course I’m just going to attach it here as the next lesson uh you’re currently watching this one obviously all right so I’m done with my intro now let’s actually get into creating our character so here’s the prompt that I came up with uh format for the character that’s the prompt I’m going to put in a chat GPT just to get the prompt I will use myself and Leonardo a i as you can see I’m saying now give me a text prompt as if it’s supposed to know what I’m talking about in fact if you remember the back a few lessons when we were creating the YouTube channel we already created a character for you know profile picture of the channel we’re just going to create a new version but nonetheless we’re going to use the same chat with chat GPT so it’s going to you know know what we’re talking about and yeah you can pause the video just read it over I you know made this uh template prompt I guess for you guys wherever I have a blank just look at the original prompt and look what I put in and use that as as inspiration uh let me know if you’re going to modify this prompt like let me know actually the results you are going to get the kind of characters you’re going to create using this prompt and if you’re going to update moderate please share it I want to know what kind of variations of this prompt you guys come up with but it’s very much customizable and uh I want to also talk about this line so background should be friendly reminding of a typical YouTuber background maybe includes some soft LED lights in the background as well that’s also a very powerful line uh you’re going to see why later on but this is also what I use for AI guy because as you can see like you know these are the soft LED lights and like the YouTuber background is kind of like this bedroom you know so you guys get the point right so and also we’re going to cover this later on in hen but just while I’m here if you just want to quickly refer to these uh settings as you can see on the left side I highlighted these settings again you’re going to understand later on when we get to haen what this means but just know that these settings are super important that is why I took a screenshot specifically and left them here but at this point let’s just uh copy The Prompt and on to chat GPT so here I am back in this chat and let’s just paste The Prompt in here and let’s see what we get back out of it all right so this prompt looks really good so let’s head over to Leonardo Ai and again just to give you an idea how I create AI Guy character I’m actually going to I’m going to use the exact same settings I Ed for AI guy how do I how do I even create a GU so first of all let’s uh paste our prompt next up let’s go to the photo so let’s go to photo real turn it on and if you want to achieve the same look of the picture as AI guy you’re going to have to choose V1 version of the photo re the depth of the field is going to be low because if you read the description what is it even depth of field right so this controls the depth of field of the image at lower values the image will have a shallower focal range and more of the image may appear soft and blurry meaning the background is blurry and the front is uh more in Focus which is exactly exactly what we need because at higher value values the image will have a wider focal range and more of it will be in Focus meaning the entire picture will be in Focus but that way the background is blurred the character is in Focus so that just makes it much better raw mode uh yeah just it’s like weird it’s for complex prompts but I never figured it out actually so I just leave it off uh don’t mess with it now this one I keep it cinematic always it’s just uh the most realistic one out of these three and then obviously choose the max resolution on the bottom left just like so and now all we have to do is make sure that this there is no image guidance whatsoever now this is gambling guys here’s what I mean the first you see I’m just going to spam the mouse one I’m literally spamming it um I’m going to max out Leonard AI why is because again first couple of generations are going to be pure gambling at this point I have no control over outcome and generations so the goal for now is to just like this just to you know in order to maximize it time get the maximum amount of pending generations going then once I see a somewhat good result it doesn’t mean I’m going to see it right away sometimes it takes 20 30 generations to see a decent result probably just to have more options I’m going to off camera real quick generate like 20 more but then once we have a somewhat decent result we’re going to use it as image guidance and we’re going to set this new decent result at lower values as a as a reference and then we’re going to again spam this thing for like another 20 times if we have to and then how this is how we get the character so first we just gamble we get all these random pictures again but this is the start this is only like treated as the first round generation so I’m going to be back once I establish like 2030 draft pictures that we can work with so here are the pictures let’s go through them and select the one we like now right away I want to say avoid using pictures like this although I really like the way the characters positioned the really like close up but obviously like we cannot see her head fully so it’s not it’s not going to be a customizable video very bad picture to use but I’m probably actually going to go with the honestly with the very first generation I like this one so let’s download it and go back to the image generation and now we are going to upload this picture as reference just like so from the downloads confirm now we’re going to choose image to image and we’re going to to uh select lower you know Lower Side of the strength so 0.14 something like that and uh yeah now we’re going to spam this thing again about 10 to 15 to 20 times now make sure to always fix the resolution because it does reset when you upload an image guidance and now we’re going to spam this thing 10 20 times until we get it perfect I just realized that I did exactly what I told you guys not to do is I chose a picture where the head like the top of her head is kind of cropped out so even if I use this picture for the thumbnail and I will use this picture in the thumbnail it’s going to look very weird like her head is going to be cut off so yeah that’s very smart of me so now let’s actually select the picture where her head is actually genuinely fully uh visible so if we like anything at all so I think this could work but like her shoulders are weird so let’s just uh scan through them no no we could use this let’s just download all the potential ones and this one yeah I think I’m going to use this one so that she’s going to be on the right side and I can it’s going to be easier to use for the thumbnail uh and it’s going to be more customizable in the actual video like we can zoom in the frame towards the left side showing some kind of object so let’s go back to image generation and uh upload the right picture at this time so here are the results and I think from all of these results I already kind of found the picture I think we’re going to be going with uh so once you have your final results go through them like this and uh so yeah I think this is the one we’re going to be going with but we’re not done here just go here on Alchemy Cris pop scale and just uh hit that so that it just comes out even better uh yeah I was really deciding between those two but I think I’m going to go with this one and unlike a guy I think we’re going to use that same exact face like we’re going to use same exact character across videos okay so once it’s done upscaling we can find right here in the upscaled so it is done now we can download it and uh we are ready to get started with the bringing it to life so in order to bring our character to life we obviously need the picture which we already have and the voiceover in order for the lip sync to actually be matching so how do we get that so we need to go to cap cut and our video is actually 6 minutes long and on haen there is a limitation so you cannot upload voice files that are longer than 5 minutes so yeah it’s just we can just split them in two halves so let’s just go anywhere in the middle randomly like just to find a location anywhere like where the voice tracks are actually like you know end meet one another like like this place and then you’re going to zoom all the way out so it just makes sense we’re going to right click anywhere on the timeline we’re going to go to Range and we’re going to hit on outpoint like that so as you can see now we have the most of the you know the entire right side of the project file uh like highlighted and gray and we only have highlighted this left side that means if I hit export cap card is going to ort only the left side uh exclusively so next we need to deselect the video obviously we we only need the audio so we choose the audio and MP3 and that we click on export and it should be very fast like super fast so now we are going to go to head hen we’re going to create a avatar video and then first we need to upload well it doesn’t actually matter which order but let’s upload the Avatar make sure let’s go back to Leonardo Ai and make sure I actually have the upscale Avatar downloaded yeah I think I did so yeah nonetheless let’s go here now upload this so now we are going to go and upload our voice over so to do that we will go to so to do that we’re going to go to script and then we’re going to hit on upload and we’re going to upload our local audio all right so now just just so you don’t waste any credits when your voice track and the the picture uploaded make sure like click right here on zoom in and zoom out well zoom out all the way and make sure that they end at the same place meaning you know like the picture is not randomly longer for no reason and you’re not just going to waste credits because sometimes it can happen on accident and all like multiple times I wasted credits like when you waste credits you literally waste your own money so you don’t want to do that do you so once you make sure that they’re all same length there’s really not that many settings but they’re super important there’s really two settings these are the ones that I was talking about in the notion right here so first of all we click on the picture and then we just kind of drag it and then we make sure it’s actually located in the center obviously by default it should be located but just in case you were like moving your mouse around let’s say you just you could have like moved it like this trust me I’m again I’m only saying this from experience like there was one time I moved the picture like this or you know maybe like this I didn’t notice I exported and I wasted like five credits which is like $10 or whatever so it’s a pretty expensive tool so you just simply want to make sure that it’s aligned like this once it is you’re we’re going to change the facial expression style setting and the talking style so first let’s click on talking style we choose it to expressive so you can see the difference in expressive the head is like moving right it’s expressive and the stable is just well it’s it’s boring basically that’s the difference and then let’s go to same thing here is just going to look happier it’s going to be smiling which I mean it makes the whole video more welcoming in my opinion and uh yeah now we are ready to uh generate it now let’s name it just like in cap cut let’s just uh name it AI doctor part one like that and uh now we can click on submit and while it’s submitting and uh working we can without actually moving this thing now we hit on right uh right click in point at this time and then we go all the way to the end of the video and we are going to navigate right here and we’re going to click out point and uh again same process we are exporting we can name this uh part two just so we don’t upload the wrong voice file because hey I definitely never uploaded a wrong voice file in my life before now as as you just saw we the best way the best way to create a newer one is I already clicked it but um yeah you you go here you go out and then you just click on edit as new and it’s just going to literally recreate the same settings the same picture now the only thing we need to do is obviously delete the previous voice file and uh we need to upload the more relevant one so once it uploads again zoom out make sure they are the same lengths U they are awesome so again just click on the picture real quick make sure the settings didn’t reset again they shouldn’t reset because we did click on edit as new but hey better save them sorry uh mark it as part two and now click on submit it does take on average about you know couple minutes for these to generate it’s actually not so fast so yeah as you can see the previous one is only 5% ready I think it’s going to take like maybe 10 more minutes so I’m just going to be right back so now the videos are ready it’s been maybe like 5 seven minutes now we got to download them obviously and you can download directly here from the menu but actually the better way to do that is you click on the video and then you’re going to be taken to this interface now here make sure on the right side that 1080p is Select obviously not 720p now you click on 1080P and then here you click on download original video and that’s how you do that let’s do the same thing for the second video now these videos have been downloaded uh let’s take them to the cap cut so that’s the first video that’s the second video and there is a specific way to import these videos guys so just uh keep paying attention so first of all the thing you want to do immediately is these videos come with the voice over and just uh we’re obviously not going to need this voiceover because we’re still going to use our original Source voice over because when they come out of haen the voice quality is just becomes very bad so like makes no sense to use that voice nonetheless we need to mute it and what I prefer to do which gives me zero chance to mess up is I extract this audio and then I simply delete this audio and so these videos have no longer no longer have audio but actually before we delete it I’m stupid I’m sorry let’s return the audio I’m going to press contrl Z and we’re going to zoom in all the way in the beginning and as you can see hen does this little thing but what it does is the video you you if you look at the sound the sound starts like right here the big sound wave but in the haen it starts like one frame later so it’s obviously with a delay um now we can just go to the very first frame like as you can see on the right side I’m zoomed in all the way just hit on the right arrow like this to move one frame or just literally click here and simply press q and then move it over like this now I’m perfectionist it probably doesn’t make that much difference but you can agree with me that now they’re more or less aligned way more than they were before and then let’s do the same thing here so let’s go to the middle also probably going to have to cut off the this one a little bit and uh also let’s go here move one frame cut it off and uh move it over like this all right so I hope that made just that made sense what I just shown um yeah let’s uh go to the last frame make sure it ends on the at the same moment as well it does if it’s not let’s just press oh it doesn’t so let’s cut this off perfect so now it’s fully aligned now we need to do something now we need to extract the audio all right so let’s select to extract the audio delete the audio now this is uh about to get interesting but what we need to do now is we need to create a mask all right so as you can see right for the most part it’s going well here’s the thing why are we creating the mask now because for the most part the video is just going to be like above the Boll like my own videos in the form of the Mask so for the most part the the character is going to be like in this Frame and so when when we have these little gaps is where I’m going to insert the character so it’s much easier to just create the mask once and then just extract the particular pieces of footage remove the mask like three times or four times or five times instead of a like it’s going to make sense like trust me guys I’ve I’ve tried this the other way around I tried this way I tried that way this is the absolute most ultimate way that took me months to figure out so this is crazi house right here uh so absolutely watch that right now with your full attention remember this so let’s go to rectangle and first of all we need to create the mask right so let’s do that and uh we can actually make the cap cut bigger so let’s uh make the mask around the corners and uh just that’s about the settings I use for AI guy on the mask now we can make we can go to basic and we can scale it down usually I scale it to about 65 or 60 just like so it’s not actually a tutorial like AI guys so we can even make this character even bigger because like why not

    now I align it always just slightly like you see the center line I find the line and then I move it over just a little bit just like so so that’s kind of the yeah maybe make it just a little smaller just looks too big like that cool so let’s now do the same exact mask settings for the other picture so first of all let’s align it and then we can just well first of all let’s go to the second one and apply mask uh let’s just just once click on rectangle then we can click on the previous one and then let’s just look right here to the mask at the settings so the position X is at is at 252 so let’s just go here and type this in that way we don’t have to manually look for precise positions it’s going to be a pain in the ass but that way we know the exact coordinates of the Mask so we’re just going to type this in like that and the last one is 1080 and the corners are rounded at 29 so let’s just apply 29 like so one up that’s it now let’s go figure out the position of this one so 11 160 11 160 here and the scale is 57 and now it’s going to look exactly like this and I did nothing like with you know with my hands as far as here to actually move it around but as you can see these are absolutely identical which is pretty cool and now well actually you know what let’s move both over to the right just slightly just like so and this one too so the last thing that I’m going to do in this lesson is I’m going to do the final edit obviously in the next lesson in the next chapter but now I’m going to show you what I was talking about moments ago so first of all the intro let’s just cut it off and put it bring it down and then the fastest way to remove the mask is just you click on none right here and then you go to basic you reset done it’s in the default position then you zoom out you go through the video you find these places and the the fastest way I like to do is just chop it up and bring it down and then you’re going to like reset the mask all at once Al these are the chapter blanks but uh we’ll deal with it later but yeah for now I’m just going to bring it down across the entire video I’ll just probably speed this up all right and just like that we have our AI character imported in the video super easy super quick then what you have to do the very last thing is just obviously you need to go through these shots where you have the character still in mask like that and just go through each one reset it’s going to take another maybe 1 minute but I recommend you to keep everything in order and just reset everything before you really move on into the final edit and so the idea is to have everything like organized in place every single thing you really need before the final edit because that way you’re going to absolutely maximize your time is if if you chose the other way around and you were like building the video and editing the video as you go that would take you about 25 times longer again I’m speaking from Mad experience here so with all that said I’m again going to speed this part up and I’m going to just see you in the next lesson all right so now let’s actually start editing our video but before we really start editing our video here’s the video that uh well we’re essentially copy pasting and let’s just what I like to do is let’s just simply take a look at their editing style so let’s watch together about 30 40 seconds of this video so that we can um talk further about this and just like fasting it can provide weight loss but it’s not so much even the weight you lose during the fast but it’s that you start cleansing you start reversing and it’s a metabolic reset that helps you lose weight in the future and it also provides a great cleanse and if you eat this specific way for 5 days you can get the same benefits as if you did a 3-day water fast hello Champions today I want to talk about something that’s a lot easier than fasting but that can still give you the same benefits so as you guys can tell what remember what I was saying earlier that uh there is the so-called retention editing with the Fast Cuts and then there is editing style for like an older audience which doesn’t really care for a fast editing style as you can see in this video I mean this video got 500,000 views in a month like that’s really good views even for his channel but it barely has any cuts or in fact it has no effects like literally zero No Effects it doesn’t even have color grading like they’re just I can tell like this buau they they just imported a raw piece of Bureau like directly from story blocks and they did nothing so we’re not going to reinvent the wheel we’re literally just going to apply some very minor light color effects and like just some little stuff here and there so let’s just uh jump into this uh the first thing I want to do is um I want to I think I’m actually going to remove this or yeah let’s first of all take care of this uh this video is generated by AI so I think I’m going to get it back together into a single line like this just uh hit it back space a few times like that then I’m going to make it the entire thing uppercase so by pressing right here that I can stretch it like this to make it single line we just have to make it uh smaller like this this will actually look like it’ll look healthy like a disclaimer so yeah maybe we just have it like so maybe let’s look for some presets or like effects just have something um maybe something very no maybe let’s have something blue so that kind of the orange the background is kind of Orange Is and we’re just going to have the text like this I think we’re just going to keep it classic like like this kind of a regular color and we’re just going to do animation uh we’re going to apply animation of and just like fasting this method can help with weight l or I think I’m going to do laser cut just like fast it looks cleaner weight loss yeah I think that’s it that’s that’s good enough let’s just let’s check it out and just like fasting this method can help with weight loss however yeah I think that’s a good disclaimer it makes sense to have it because it it’s a health related video so it’s kind of serious now I was about to yeah and I was about okay I was right so when you have these just completely uh White videos first of all let’s mirror this one so that oh we can’t really mirror this one because it has text okay so let’s Okay so as we can see this video is kind of weird like obviously it’s in the way with our Avatar but there is a way around it actually so when it’s like this we can just simply decrease the size of the video move it over just like so just so it makes sense maybe like right here and then maybe make it bigger yeah like like that looks good then we can go all the way down to Canvas then we go to color and we simply click on white and that’s better now we can go to adjustment and we can increase oh maybe we need to create compound clip so that it becomes yeah so that it becomes a new frame and now we need to increase the vet so when it’s just simply white color in the background it just hurts people eyes well it hurts my eyes when I look at it so I like to decrease brightness and increase vet individually on these U pieces of footage um so what I want to do now immediately is uh do one of these things get to uh just immediately take care of color correction so what we can do is we can throw in two things so first of all a layer of adjustment and a clear two filter just that’s what I like to use it’s my favorite it just gives this a kind of a healthy saturation colors just uh this is without clear 2 and I usually set it to around 30 just I mean you tell me if there is a difference I think this uh filter is just fabulous and it’s personally my favorite so usually I apply this filter at the very top of the project so that the filter applies to every single thing however this adjustment thing is going to be is not going to be applied at the very top of the project and I’m going to show you where so let’s first of all stretch it across the entire thing now what I’m going to do is drag it down like this so that it’s above the main rle but it’s behind the character however um well now okay let’s uh adjust the adjustment layer so I’m going to increase vet to about 20 I’m going to decrease exposure to about minus 5 and I’m going to increase saturation to about 7even now I I don’t want this adjustment to be on top of the character because it mean it’s really meant to create this kind of a darkish look so to create some kind of a um so that really the character stands out more from the background layer so it just kind of um you know if the background is darker and the character is just more visible it’s I think it’s better overall now this is you know the character is also blocking this one so we can actually make this slightly bigger kind of move this over like this maybe make it just little more bigger yeah kind of like this can help with weight loss however it’s not just about the pounds you shed during the fast it’s about I I don’t know if you’re going to need to apply like a bunch of transitions I’m definitely going to apply effects but okay I’m not going to get distracted I’m just going to Now scan through and what I’m going to do now is I’m going to delete the adjustment layer in all the places where it is above the character because as you can see now the character looks much better so without it with it it’s just this um preset is just only for boll I hope it makes sense so now let’s just uh continue scrolling through okay so we can now obviously cut this off right right here so now let’s um zoom out all the way maybe now let’s start designing our chapters so what I really had in mind I can show you guys what I really had in mind and what I wanted to do is something that I did in this course whenever I had chapter switching um let’s just uh play this in 2x yeah so let’s go back 5 seconds I want you to listen to it as well we too must harness our inner resilience to steer chapter six how to create talking AI Avatar so like same concept uh but you know obviously whatever whatever it demands think so here’s what we’re going to do so I went to text and I went to text templates and I just started scrolling and I found uh this one and I think it looks pretty clean and suitable for this context so uh let’s just go first of all to the benefits one and let’s simply select the entire text and copy it so that we just have it copied and then we can delete this file then we adjust the length of this one obviously and then um so let’s play it let’s see how it’s animated the benefits of this eating PL okay so yeah let’s do the benefits of this eating plan let’s see how that’s going to look the benefits of this eating plant yeah I like it and we can have it right here we can also maybe when it’s the text I guess we can do this so we can copy paste the character we can actually take this pasted new character and take it in the above layer and now we’re going to remove the background so once that’s done it should take a second uh did it get removed yes it did so now we’re going to navigate to the bottom layer and we’re going to go to adjustment we’re going to increase bnet a lot and and we’re going to decrease the brightness as well not too much uh like this I guess and let’s see how that’s going to look the benefits of this eating maybe bring it down a little more where just the actual background is just a little darker or I’m tripping I guess it’s okay let’s see full screen no maybe maybe decrease maybe go to video uh setting in in the bottom one and go I want to find the opacity so that’s I think it’s in a blend yeah decrease the opacity like that to about 50 and that makes a difference that’s right so now we could make this whole thing into compound clip I’m holding down control as I’m selecting multiple things and now we can do a key frame and we can have this kind of a imaji style animation in so create a key frame on the first frame the benefits of and by the time it starts stops I mean zooming in like playing this animation it’s where we start stop zooming in as well you’re going to see so just like that move it over and we can also right click right here go to show key frame animation click on this graph so then we can press on this graph like this it’s kind of hard to catch but once you do just click on right here and we can do ease in the benefits of this or the benefits of this the benefits of this the benefit the benefits of this and we can do this ease to for dis of a cleaner zoom in you can see now the benefits of this yes so I mean it’s kind of barely noticeable but it’s uh at the same time some people are going to notice and it’s pretty clean isn’t it the benefits of this eating PL okay so now we have this kind of a template uh ready to go um what we can do now I guess we’re just going to copy paste this um this preset and just uh adjust the text in order to maximize the time the lip syn might be off but I just don’t feel like recreating this each time just doesn’t make sense so yeah let’s let’s do it here let’s extend it like this m I think we need to undo the compound clip and we’re still going to have to redo key frame animations but that’s okay um so we can bring this down like so what does it say practical steps and real life examples okay so at the start at at the top I mean practical steps and in the bottom one and real life examples okay and let’s delete the top one practical steps in real let’s adjust the text okay practical steps in real life now let’s create a compound clip recreate quickly the scale in animation thingy like this perfect I don’t think I’m going to bother with the right click on this thing but you know how to do it if you want to bother that’s cool now I am going to do obviously a transition here because it just looks off so let’s find a random transition uh honestly just go to trending and find a cool one cap cut always has new transitions like I’ve never seen this one for example examples now let’s but that’s something I would use on a okay I’m not going to use it here I want to find something um you know like very minimalistic so maybe let’s search blur blur key like blur is actually a good keyword in the transition stab it has a lot but I’m looking for a particular one yeah this dollar blur it’s pretty cool life examples now let’s dive into the Practical steps typically fasting means only drink okay let’s go to the next one depending on your size low carb intake benefits overcoming okay so let’s um let’s paste this one here we can actually cut it right here pressing W delete the bottom one so here we don’t need to do much work at all so what we can do in this case if it fits so just simply overcoming challenges okay let’s delete this text layer now we don’t even need to undo this compound clip we can just double clip I mean double click and it takes us inside of this compound clip it’s a new feature on cap cut by the way so uh make sure your cap cut is in the settings is like up to you know the latest version you just might not have it and while I was talking I forgot what was the text it was overcoming challenges okay so here I guess we’re going to delete the bottom line at all and we’re going to do overcoming challenges okay perfect let’s give it a look M Maybe maybe we can actually hit enter is it going to work let’s see how that’s going to look might look weird maybe we can bring it down a little bit overcoming challenges yeah it looks weird okay uh maybe let’s just scale it down a little bit right here and let’s just uh let it load okay so let’s delete this overcoming challenges overcoming CH okay it’s being weird I guess I got I’m going to have to undo the compound clip and uh create the clip again i’ I haven’t experienced this kind of stuff before but let’s bring it back down overcoming yes right at this time so let’s just create the key frame like that and have it zooming in perfect overcoming challenges all right did I actually apply transition at the last one yeah I did uh so let’s maybe let’s look for something or let’s again use a random blur many people find okay let’s go to the next one but I think you guys get the point now so I’m just going to speed this up for the remaining uh text Parts all right so I finished off creating these kind of uh whatever we call it chapter dividers now let’s just go to the very start and I’m actually just going to go through individually each shot I’m not going to edit too much but at the same time I cannot just leave this video raw like this without adjusting something here and there so let’s get started um first first uh frame it’s actually very very important frame because as people are going to uh hover over the thumbnail that’s what they what that’s what they’re going to see in the preview right the first three seconds typically so we have to make it um animated it’s absolutely a requirement so if we go to animation and if we go to to in I would go with this unfold looks cool just like um or actually I’m going to mute it for now um doesn’t have to be unfold but any of these seems like capot added new ones recently I’ve never seen fly in no no definitely not yes so for example for AI guy all the time I use zoom one it’s just kind of a classic or uh there is also drop down or drop in something like this let’s uh yeah drop down now this one but it works better with like two second 3 second links but it’s just too short so I guess maybe let’s go for Zoom one it’s kind of classic everyone uses it and what you can do additionally is you can scale it in kind of bring it over like this maybe and then uh also scale it out even or just type in 100 and align it like this so it’s even more motion you know that looks clean so let’s continue yeah I don’t think we’re going to add transitions like it’s truly not needed we’re definitely going to mirror this one maybe Zoom this in scale it up so there is a trick in editing this is like um I was watching this this video of this dude who used to be like Hollywood editor right and so according to him that’s a Hollywood uh editing uh trick style is to scale up your images so to make them scale between 110 and 120 basically moreo is 1 one0 so that it’s kind of uh it’s kind of like this all right so just slightly zoomed in pick shots frames all the time so just to make them you know look better it’s uh it’s what they do in Halloween so I’m going to share this with you and let’s uh apply this trick some more maybe Zoom this one in oh I forgot we’re going to have captions so maybe let’s actually always keep that in mind and leave some space right here at the bottom otherwise it’s just you know not going to look very nice so yeah and I guess our captions are going to start from this moment but uh yeah let’s continue so yeah let’s Zoom this one out just a little like this uh this one we can zoom this in a little bit yeah that looks much better I guess okay yeah this one is definitely going to be zoomed in just going to look better I’m sure maybe even mirror this no okay cool this one also can be zoomed in maybe this one when it’s uh like Talking Heads like this for sign for a long time maybe we can zoom this in like this so create a key frame right here on the first frame and then navigate towards the end just kind of scale it in like this so as uh the doctor talks we’re zooming in all right so let’s continue so oh I forgot we can actually select multiple ones so for example select one then hold down control select them like this let’s actually select a few now and uh we can all scale them up let’s say to um 106 or 107 and then make sure to hit enter otherwise it’s not going to apply and then we can just go through individually instead of scaling up each time we can just like drag them around it’ll be much faster just a little trick for you guys but if we do like this one I’ll even zoom in a little more like this maybe all right obviously like I think I’m being too perfectionist because again with the original video there’s little to no editing just literally the doctor man standing and talking but I think it’s it’s just got to look different like nobody I don’t think anyone’s doing this on YouTube I mean when I was when I was researching Dr Nish like there’s nothing like this on YouTube so I’m truly excited about this channel anyway don’t mind me yapping this sh um yeah so this Boll doesn’t really make much sense to be honest first let’s talk about reversing or reducing insulin resistance insulin resistance is a condition where the body’s cells don’t respond well to insulin leading to high blood sugar levels by eating this way for 5 days you can help your body become more sensitive to managing and preventing type 2 diabet yeah I really like how all these aligned with at 112 like it just looks so much better uh right this one yeah maybe initially we can zoom it in yeah it’s fine uh okay yes so also watch out for shots like this so as you can see it has uh black bars at the bottom at and at the top it’s just some Bolls they come like this it’s uh not too many of them like that but they’re still coming so just watch out for this just kind of looks uh weird if you don’t fix it but let’s continue so yeah I guess I can just apply this strategy again select a bunch more if not we just go through the entire project no yeah no no let’s not go through the entire one but like let’s just select up to here I guess or I guess okay up to next chapter okay so up to here let’s again scale them up to 112 or 112 and yeah let’s just watch through we can even press l or even four to make it play 4X speed just kind of you know browsing through yeah this one let’s just zoom out it’s epic picture let’s look at it fully again L2 or press L2 times maybe press it four times okay this one maybe let’s mirror this yeah I think that’s better um let’s look at also I think it’s got to be like this that’s fine okay all right so I think now I’m just truly going to do this the 112 scaling strategy for the entire video because it just looks very good like I like it a lot so I’m just going to yes this up real quick all right now let’s let’s just uh quickly watch this through and uh again make sure all these Bolls are they just make sense they’re all in order oh no okay let’s uh those two they are going to have to be mirrored like this what is this um yeah the so stuff like this is definitely going to trigger comments as well so that’s that’s great to have it all right maybe where was this maybe mirror this one kind of the same all right so now let’s um like we’re almost done to be honest it’s so easy to just edit these kind of videos but we are just uh a few steps away to making this perfect so let’s go to effects and let’s like really find the right effects because there is a couple of effects I have in mind first one it would be gold race or God race let’s see it’s lately has been one of my favorite effects maybe you’ll even recognize this from my videos from the main Channel um it’s really like it has these like engaging little dots you know floating around the screen if you can pay attention I think it’s an extremely engaging effect and it just brings like static pictures to life let’s go to static pictures so as you can see it just has this moving stuff all over the screen of course so yeah and I think it actually fits the vibe of this video and uh even if I think I’m going to turn down the blur like a lot and uh we’re going to so atmosphere also lowered filters a little bit glow so think glow can be like 70s so let’s check it out so range we can increase it but with this effect if you increase the range you kind of decrease it essentially um yeah again it just you can see better on this shot so yeah it it would be ugly I think it’ll if it it’ll be even like this across the entire video so let’s keep it you know maybe like this whatever all right cool so yeah well alternative effects I just want to show you while I’m at it so what I also had in mind would be gold Sparks if I find it yeah right here gold Sparkles and um maybe Firefly all these are searchable by the way so just just write down the effects I’m naming right now um there is another one I’m really yeah noise 2 this one that’s a very I just want to show you guys it’s a very like trendy effect you might have seen it in other like AI videos I also showed this in my tutorials on the channel it’s really cool effect you can play with it and it’s uh free because the one I’m using is on PR version in case you don’t have a PR version and also the gold Sparkles is also an extremely clean effect and I believe it’s uh for free this one right here uh so keep this in mind really cool one now I think we’re ready to proceed to choosing music and creating captions and exporting this thing so I’m pretty sure we have already gone over creating an account on epidemic sound and connecting your account should be in the course but just like just in case you missed it or skipped over it here’s the link to epidemic sound you can try it out for seven days for free figure out if you like it or not that’s what I’ve been using since the day one so just uh click here and set up your account all that but obviously I already have an account so I’m going to go here to the music section actually there is a cool trick to figure out uh because I really have no idea what kind of music to attach to this uh kind of video so what we can do is we can uh go to to our script and we can just uh copy it entirely we can go to chat GPT and we can write the following prompts so here’s the prompt I wrote I give you a script of my video give me music genre ideas in the form of keywords that I’ll use for searching on Royal TV on relative free music provider like epidemic sound now again I’m going to go and copy the script and I’m going to paste it right here all right so call yeah that’s kind of what I was looking for but yeah that’s crazy so let’s actually go for uplifting piano it just sounds the best to me to be honest so let’s um hit on search boring let’s look for or something else should not be boring should be calm music but it shouldn’t be [Music] boring I like this a lot the guitar Vibe seems to be cool yeah let’s use this as this as well I like the both but anyway I’m going to keep the Music Volume extremely low just so it’s there but it’s going to be like kind of barely noticeable so with music Let’s uh turn on the voice over and just like fasting this method can help with let’s definitely bring down the volume to about 19 and just like fasting let’s bring it to 15 maybe and just like fasting this method can help with weight loss however it’s not just about the pounds you shed during the fast so the music gets progressively louder over time so here would be too loud on the on the 16 right for dinner I made a stir fry yep so actually let’s bring it down to 204 with leaks onion cauliflower even more to 2 asparagus avocado and sweet potato cooked in olive oil with spices like salt pepper and Curry this meal included a variety of colorful vegetables providing essential nutrients while maintaining the low protein and low calorie goals of the diet by choosing vegetables high in fi Okay so yeah now if we go to the start though uh we need to create a key frame right here and the key frame at the at the end and a key frame at the middle or even closer to the start like right here so now we go to the previous key frame at the start I promise it’s going to make sense in a second and let’s bring it back up to like -7 and just like fasting so here’s the idea I want the music to be like louder at the start and then just I want the like the volume to automatically go down and if you pay attention right here it’s just going to be going um down this method can help with weight loss however it’s not just about the pounds you shed during the fast it’s about cleansing your body and so that way the volume is kind of going to stay equal as the song gets louder because it’s very common for songs to have like different volumes in different parts um so now let’s actually go right here we can just cut it off right here and then cut off the beginning of this one without the extreme restrictions of traditional fasting foods to avoid and embrace the main challenge is finding low protein foods you can’t just eat less of your usual high protein foods while and if You’ watched my videos you’ll know what good they are effective but may C okay so now let’s just cut it off at the end in fact let’s select everything like this and just press W so everything is cut off on the same frame just looks U nicer like that and uh yeah let’s then go to the place where the songs merge and let’s uh this one is going to be Fade Out one one second roughly and this one is also fading in one second and you could add sound effects I’m I don’t know like it makes no sense to add sound effects here I guess I could add one to show you the idea so I think I could add like swish if I go to sound effects as you can see epidemic sound offers like a lot I’m going to be covering uh sound effect effect in extreme extreme detail in the Elite Series because AI guy use a lot of sound effects especially recently I I’ve been enjoying actually like kind of trying to sound engineer so for now like or you can just type in like uh sound effect so if you if you type in sound effect common terms you could see the list of these um name so for example boom Ambiance click Creek like they’re all self-explanatory just use these names for inspiration and uh then go back here and type them in but I just want to look for a swish yeah kind of like this just something light something windy just to have it at the start like and just like yeah like this that’s it that’s the sound effect just bring down the volume to maybe six and just like fasting this method can help with maybe cut off the first frame of the sound effect so it starts like exactly and whatever nobody’s going to notice anyway nobody’s going to care and just like fasting this method can help okay so what’s what’s next I don’t know I think we’re done genuinely uh well for this lesson at least now let’s go to the next lesson and apply captions so captions before we even do captions there is an important thing you have to do so you have to actually mute your audio and mute sound effects and I always have voice over in a single line and it’s for a reason is because if you have it like in multiple lines like I know many people have their voiceovers like this no don’t have it like this have it in a single line because if you have it in multiple lines caption Auto captions they just get it wrong half the time so that’s like the most ideal setup I mean some things are still going to be wrong most definitely but that way is just not going to be that bad right so now we go to out of captions we click on generate and uh yeah it should take a few seconds all right so the when the captions are generated the first thing you need to do is uh go through and some of them are going to be like this so click on that and just extend that’s all you have to do kind of uh now go here just repeat this process so now I’m just going to go through the entire one or the through the entire thing and then you will have to the next thing we have to uh check is spelling so the best way is to navigate to captions menu like this bring it down so you can see as much as you can and let’s go let’s just play 2X and really play uh pay close attention to the captions side and yeah let’s just scan the text and look for mistakes and just like fasting this method can help with weight loss however it’s not just about the pounds you shed during the fast it’s about cleansing your body reversing conditions and achieving a metabolic reset that aids future weight loss this approach also offers an excellent cleanse by eating in a specific way for 5 days you can gain the same benefits as a 3-day water Hello Health champions my name is AI doctor and on this channel I will teach you how to be healthy today I want to discuss an easier alternative to fasting that still offers the same benefits as an extended water fast consider Jane a busy professional who struggled with insulin resistance and was looking for a way to improve her health without the extreme Challenge of a prolonged water fast Jane found that by following this specific eating plan she could achieve significant benefits such as reversing insulin resistance losing weight and initiating autophagy the body’s natural cleansing process the benefits of this eating plant first let’s talk about reversing or reducing ins yeah so first of all probably going to remove the captures from here cuz it just looks weird also I just remembered about the start so let’s and just like fasting this method can help with weight lck yeah it’s going to look weird so let’s delete those two in the beginning all right so let now let’s continue first let’s talk about reversing or reducing insulin resistance insulin resistance is a condition where the body cells don’t respond well to insulin leading to high blood sugar levels by eating this way for 5 days you can help your body become more sensitive to insulin which is crucial for managing and preventing type two diabetes Jane experienced this firstand after just one cycle of this diet her blood sugar level stabilized you felt more energetic another benefit is weight loss like just like fasting this diet can help you shed pounds for instance Mark who had tried various diets without success found that this eating plan help him lose weight consistently without feeling deprived the key benefit here isn’t just the weight loss during the diet but the metabolic reset that aids in maintaining a healthy weight long term this diet also promotes autophagy a natural process where the body cleans out damage cells and regenerates new ones think of it like a deep cleaning for your body autophagy helps remove harmful elements such as bacteria viruses and misfolded proteins Sarah who suffered from chronic fatigue noticed a significant Improvement in her energy levels and overall health after incorporating this diet into her routine practical steps and real life examples now let’s dive into the Practical steps typically fasting means only drinking water and not eating anything else but we’ll explore how you can fast while still eating by following a specific diet that mimics fasting and provides the same benefits the rules are simple eat less than 50% of your normal calories and keep protein intake between 15 and 20 gram per day depending on your size low carb intake is also recommended for better results although it’s possible to achieve benefits without strictly following this for instance on one of the 5 days I started with a soup and salid consisting of 50 gram of lettuce 50 grams of tomatoes 25 G of cucumber 50 gr of bell pepper and 25 G of onion with minimal fat except for 2 tablespoons of extra virgin olive oil this simple meal rich in fresh vegetables provided a refreshing start to the day while keeping calorie and protein intake low for dinner I made a stir fry with leaks onion cauliflower asparagus avocado and sweet potato cooked in olive oil with spices like salt pepper and Curry this meal included a variety of colorful vegetables providing essential nutrients while maintaining the low protein and low calorie goals of the diet by choosing vegetables high in fiber and nutrients but low in protein you can enjoy satisfying meals without breaking the fasting m benefits overcoming challenges many people find water fasting challenging due to genetic differences or gut FL variations like which AFF inflammation or hunger and Insulin resistant signal some can manage 16 hour fasts but feel weak extremely hungry dizzy or nauseous beyond that point for those who don’t thrive on water fasting this eating method can offer fasting benefits without the discomfort take Tom for example he found water fasting unbearable after 24 hours you’re experiencing dizziness and nausea by switching to this fasting mimicking diet you can enjoy meals while still reaping the benefits of fasting the flexibility of this diet allows you to maintain a social life enjoy food without the extreme restrictions of traditional fasting foods to avoid and embrace the main challenge is finding low protein foods you can’t just eat less of your usual high protein foods while protein is essential for daily rebuilding this diet aims to mimic fasting with very low protein for a few days without harm avoid all animal products including bone broth and foods like beans lentils peas eggs dairy nuts and seeds which are too high in protein instead focus on leafy greens non-starchy vegetables and extra virgin olive oil while keeping overall calorie intake low there are many resources for recipes online and if you watch my videos you’ll know what good real food to choose prepackaged kits a convenient option another option is a prepackaged fasting mimicking diet kit which costs about $200 while convenient and precise these kits lack vegetables and contain a lot of starch and processed foods they are effective but may cause bloating for some due to ingredients like chickory root in summary these kits work but cooking your own meals with more fiber and bulk is often better if you manage 3-day water fast SW there’s no need to Swift looks like a messed up and I forgot to apply transition and um in some places so I’m just going to apply the same blur effect or just different blur effects basically in this in these places could help integrating this diet into your help integrate like otherwise without this transition is just kind of abrupt help integrate so let’s bring it back and also throw it right here maybe where yeah right here shoes prepack Okay cooled kits a convenient option A another option is a prepackage so now our captions you kind of watched them through made sure there are no mistakes now go to text go to templates and uh now you choose a template now for long form videos let me mute the thing so I don’t recommend you to choose single worded captions these are only exclusively for shorts they’re just going to hurt viewers eyes start looking like irritating it it’s just too much too fast especially for this type of video so there we kind of I think we’re going to have to scroll kind of towards the bottom so this one I’ve used before yeah I use this on a guy and it’s actually I might even we might even use this one so it highlights the word and uh yeah it’s pretty cool one but yeah basically for these type of videos you want to look for these sing single line captions right they’re are kind of long maybe this one so I mean cap cut offers so many of them so take the time scroll through there’s a lot of free ones as well if you’re not using a pro version uh yeah there’s not a single best one so I think I’m just going to go with this one though the one thing you want to do with text is definitely by default it’s too big and it’s not at the right place so scale it down and then just bring it down as well position at the at the center but like almost all the way at the bottom but like but like not exactly at the bottom you still want to have space like this much maybe then just make it full screen make sure it looks clean kind of organic not organic but like all the sizing is uh right and I don’t see nothing wrong with this video and I genuinely think that we are ready for the export um yeah all right cool let’s let’s export it so we’re going to just like with the voice track so as far as export we really need to consider a few things we need to export the video on itself and then we need to export the text file because we’re later on going to upload it to YouTube now because a text file takes literally one second to export I’m going to do that first so as you see I just navigated all the way to the end and I right clicked and then I did outpoint right that’s um how we select the video duration that’s going to be exported now I’m going to go to export deselect the video obviously select only captions it is the premium user feature to be transparent so let’s name it AI doctor text and then export it as SRT not as txt you only export it as txt if you need if you need the text for your own use but I mean you have the scripts in the Google Doc so I don’t know why would you do that but that there is a way uh or if you need to get a script of a video as well you can do cap cuts out of captions and then have it as txt as well um so now let’s export it done just like that and uh now we are exporting this as a video and we’re going to choose 4K ideally and then bit rate choose higher and then 60 FPS and then let’s let’s let’s go that’s it all right so I’ll see you in the uploading lesson all right guys so so now it’s time to create a thumbnail because we’re logically about to approach uploading the video and so we’re going to need a thumbnail during this process so we might as well just make it uh but before we create a thumbnail I want to give you an advice go on canva create an account and then create a single project that you will dedicate to thumbnails exclusively as you can see I have here over 60 well not over I have here 66 uh thumbnails and I have them all in one place for a reason is because well it’s just obviously the start it really gives you zero Advantage because you’ll have to create your thumbnails still from the start but once you create a few because you can obviously tell that a lot of elements across my thumbnails are exactly exactly the same for example like I randomly stopped here but like these objects you can see 1.8 million like I literally just copy pasted this object and changed the color and here it goes on a new thumbnail but it saved me so so much time like these two thumbnails are copy paste I just Chang the colors uh changed some obviously the characters you know but like this thumbnail like okay so I think I created this one first but like this one maybe took me I don’t know 10 minutes to creade maybe even less so over time it’s just going to compound you’re going to have a gigantic library of cool thumbnails and so it’s going to take you practically no time to create yet another thumbnail so just an advice for you uh and uh with that said let’s actually and actually for this channel I’m just going to create a new new project file so I’m just going to name it new design and uh yeah let’s type in right here AI doctor so from you know immediately it’s organized and all that so what I’m going to do next is I’m actually going to get the thumbnail that we’re referencing so we can right click and click on copy picture then go here and just uh paste it now let’s make it full screen just so we have a reference now what we can do is we go here and first of all let’s uh naturally the first thing we can do is import our character make it across the entire screen as well so let’s just copy paste this thumbnail like what works just works so let’s make it so let’s immediately remove the background that’s the first thing we can do and then uh let’s let’s just kind of start imitating this thumbnail that we’re copying so firstly yeah I guess we can align it like this looks good enough and uh first of all let’s imitate this find this line or we’ll get it at last first let’s just get the background let’s just go to elements and like search for dark blue I guess let’s look for photos yeah that that’s perfect that’s what we need exactly so just make it big and like well yeah let’s have it exactly matching the other uh thumbnail so then we go to layers and we place it build behind um our character now we’ll look for gray again you don’t need to copy paste thumbnails but I’m obviously just copy pasting more for educational purposes so that you guys have an idea on how to get started yourself so now I’m going to align it it doesn’t matter actually how I align it because now I’m just going to put it in this layer below and it’s going to align like this now I’m going to go here to elements and I’m going to search for white Lon just like so and uh yeah that’s I won’t be surprised whoa sometimes you saw that right things were shaking sometimes canva is like this yeah I don’t know what’s causing this if uh if something is selected camera doesn’t like it like I wasn’t pressing any buttons but Y what is this okay let’s delete this line because it it just makes my computer go crazy let’s use uh this one instead so let’s uh tilt it like this to 90° choose white color and just uh make it bigger like so so you can decrease oh all right so let’s adjust it just slightly that works so yeah now let’s search for a plate and like a plate with salad so that works and then a plate salad uh so let’s find a matching picture with yeah I guess I want a plate picture with like yeah with a white plate so they’re truly matching yeah that’s that’s better uh well that actually doesn’t look that appetizing does it let’s look for something else oh yeah that’s perfect that’s greens uh yeah let’s go with this so this one let’s we can actually go here and align it so like this and then let’s align this one about so yeah okay so let’s go here we can place them both on the middle line just so they’re yeah they’re kind of done the same position Let’s uh make sure that this one is just as big as the other one it is uh whatever I guess it doesn’t have to be super perfect so this one was actually closer to the line yeah it looks clean okay that’s fine so now we can see it has this little glow so let’s just simply type in glow white and it’s going to look something like this so let’s drag it down down have it right here obviously we need to bring the salad behind the character so it looks right and maybe maybe we need to reposition the character just looks off a little bit like so maybe yeah that’s better so now let’s go back to the salad and the glow position it I guess we can position it right here on this edge of the egg looks cool all right so what’s next we need to find this Arrow so let’s look for red arrow so they used something like this so we can uh can bring it down you can also go to edit and then you go to adjust and then you can change um actually want to go to adjust right here so I clicked on the object and then go to edit photo it will be right here go to adjust and I want to go down and I want to increase the saturation of the red color as much as I can uh just to make it look cooler and then tilt it like this and then have it pointing like this so I guess you know given the current arrows parameters let’s bring the glow right here so the arrow is pointing at the glow oh actually that’s not how they did did it but whatever let’s just copy them and uh fasting and still fasting okay so we need text obviously and we need um why am I what am I doing so first thing as far as text you can obviously scroll through thumbnails I mean uh templates I’m not really seeing the text the style they did it so I guess we’ll have to create it manually not a problem so let’s just add a text box Bo and type in turn on the caps lock and type in fasting immediately make it bigger I’ll bring it down so let’s uh it’s obviously white color on their picture now let’s go to effects and choose outline like this outline color black and then thickness like the like this now this I and I’m not really sure how exactly they did the effect so that they had a white outline outside of the black outline I mean I think I have an idea but okay we’ll get back to it later for now let’s decrease letter letter spacing slightly let’s look for a different font for like a yeah that could work it’s not what they used uh let’s search for Mr Beast fund so Mr Beast uses bangers Let’s uh search for bangers yeah let’s let’s just use Mr Beast font let’s not over complicate it so let’s actually decrease increase the letter spacing I I shouldn’t have increased it yeah I don’t want to sit here look for this exact font they used but if you ever in a situation where you really want to use the exact font like good luck you could try to find it but that’s not always mandatory so let’s actually increase the letter spacing I don’t know why I messed with the setting I shouldn’t have maybe like this yeah that’s cool okay so let’s actually bring it back over here now let’s um copy paste and just uh do still H hit enter Then fasting definitely decrease the line spacing and then uh let’s bring it over like this okay now let’s forget about their thumbnail let’s use the fact well okay so now let’s make this text yellow uh yeah I don’t like this yellow let’s let’s do a custom yellow like this all right now let’s actually customize this thumbnail as per our needs so yeah something is just not CLI clicking here maybe we can definitely make the character smaller and bring her down like this and then uh maybe we can make the arrows smaller for sure maybe we can bring the glow down and again let’s make the arrow way smaller like this all right let’s take a look full screen looks good to me what are these yellow dots I wonder oh those are bullet points all right so let’s take a look at it full screen I think it’s pretty good to go maybe no let’s change some sizings just a little more like let’s bring it over to the left just a little then have it like right here yeah I guess that works all right cool good enough for our first thumbnail so let’s uh save it so let’s go to file download uh just to select the picture you need make sure to download in this exact size file and uh I’ll see you in the next chapter all right guys let’s just get this over with so let’s upload our video how do we do that so inside of our YouTube Studio we’re going to go here at the top right we’re going to click on upload videos then we’re obviously going to select CCT our video from our computer file immediately while what I like to do right away is upload the remaining elements so let’s upload our thumbnail and then we scroll down here we SC we click on no it’s not made for kids we click on no when it says altered content and yes I know you guys going to be like but this video is entirely AI generated I I know I talked about this a lot already but long story short you only click yes if you’re doing some insane stuff with AI like you’re making Elon Musk saying that Tesla stock is going to be dropped like 20% tomorrow you know like some crazy stuff that’s actually going to cause problems potentially you would have to like you know notify people that in fact this is AI otherwise no because we’re not doing anything uh bad in this situation so we’re going to come back to this uh part later on but now let’s go to video elements and uh we’re going to upload subtitles but before we upload them we actually need need to select videos language so let’s do that I’m going to select English right here all right so now we’re going to be able to upload the subtitles let’s just click on upload the file it’s going to yeah so let’s upload the SRT file for accurate uh captions now ideally we want to add an end screen and that’s what you always want to do but obviously I have it like this my first video so um I have no videos to add here same goes for card you sometimes want to like uh add your videos link them somewhere in the middle of the video just randomly so that people just kind of click um so next up let’s go back to details and so let’s uh first of all we we got to place this video in the playlist all our videos got to go in a playlist and in a podcast so just if you don’t if you’re not sure let’s just uh whatever Health playlist like it doesn’t have to be anything genius just you can name it popular videos you can name it or just like Health playlist whatever historical playlist you name it um so click on yes then let’s uh podcast let’s just name it AI doctor podcast and uh we can even upload our profile picture all right so it’s so by default you always want to upload your videos to a podcast and to uh a playlist ideally just have one playlist across the channel where everything is being uploaded to so that uh people are going to land in this playlist and it’s ultimately going to increase the session time across your channel so that’s only going to be helpful next up we can go here we can uh look at the title so what’s our title let’s copy the title and uh let’s figure this out all right so I think I’m just going to use the exact same title uh so but what I’m going to do is I’m going to do the capital letter for the I’m going to do capital letter for the first letter of each word just like so next up I to be honest with you guys I forgot to do my keyword research if you don’t know what keyword research is you have done bad job watching this course you shall uh go back now to right here somewhere H you’ll find it in in the automation part one it’s a gigantic lesson that I made about keywords but I I didn’t have time to get them so what I’m going to do is I’m going to go because I have vid iq’s plug-in installed and you should also have it installed I’m going to link it below just in case you haven’t um I’m going to go toad his video tags and I’m just going to Simply copy them because I can and um that way as I talked in previous lessons I mean yeah it’s not the ideal way to do it and later on I’m going to figure out my keywords but at this point this just gives me the absolute highest probability to be placed in the ecosystem of this Channel and to get potentially recommended to his viewers to the viewers of Dr egberg because obviously if people watch videos with these titles you know makes sense guys right so there’s nothing wrong with copying titles of your you know role model channels because they know what they’re doing at the end of the day like if they’re growing so rapidly now what what I want to do immediately though is as I told you you always want to have your own name as a as a tag permanently from video number one now again right now it might not do much anything at all uh let’s also do AI medicine as a permanent tag but uh later on when your channel grows it’s also something I talked about in the keyword U lesson but basically long story short currently AI guy the the keyword AI guy gets about 1 million searches per month and so if you if I’m going to use AI doctor eventually it’s going to be searchable because people will know about this channel they’re going to look for this Channel and this keyword will become a part of this entire ecosystem so I hope it all makes sense if not again go find a lesson about keywords there’s I mean it’s it was like a 1H hour lesson I’m not going to explain it all all over just wanted to summarize for you guys but with all that being said I I really think we’re almost done just missing the description so let’s even take a look how he creates his description because so he just promotes promotes affiliate products it’s actually something we’re going to be doing as well later on as we can see he’s got his own website actually Dr ur. shop so that’s that’s actually pretty cool but in order to promote stuff like this um I mean these are Health supplements so it’s actually serious stuff so um you know I’ll have to do some further research and drop further models modules for you guys like later on in the future sometime when the time is going to be right but yeah just saying like this is how he moves and this really the business like that’s what makes him the most amount of money but yeah he’s just linking his other videos his products we’re just starting our channel so really don’t have anything to link here except maybe we can do this uh because it seems like um the right thing to attach Andro medical video um yes so let’s so let’s just copy this and this so that we again have even more metadata on our own on our own video and I think I’m going to be a nice person and I’m going to give him credits as well because I’m just ripping him off so I’m just going to be like credits and then this what’s his username yeah right here drberg let’s just do that I’m going to be a nice person so next up what are we going to do so honestly let’s do call to action subscribe all right looks like that’s it um so now let’s just write out this kind of a first 200 uh character introduction as we can see in a V so yeah now let’s just write out like first 200 characters uh just and pack it with keywords like I do on my main channel so we can just write in this video I will show you how to fast the right way while enjoying healthy foods and still losing weight so I’ll just really really randomly wrote this out but let’s just break this down so I’ll show you how to fast the right way maybe I’ll additionally write this out tell you everything about fasting in generalu which is kind of a clickbait but whatever but again fast the right way could be a keyword tell you everything about fasting fasting is a keyword while enjoying healthy foods healthy foods are keywords right here and losing weight are keywords and then of course we got an entire description packed with keywords and metadata so good stuff I like it and again nothing better we can do with the first video is just a trial um so as I’m going to be uploading my future videos on this channel I’m going to be posting updates to automation Empire because I did say I’m going to grow this channel publicly so it’s going to be a long-term project uh but yeah this this point is just a raw Channel and yeah nothing we can do so let’s continue right visibility I think I’m just going to publish it now and um yeah is it well no it’s actually not uploaded entirely so we don’t want to well we can’t really upload it now so let’s schedule it we can go here so as for publishing again when you’re a new channel it almost doesn’t matter but at the same time I would at least recommend to publish when it’s like daytime your local time so currently for me it’s 8:00 p.m. so I’m going to schedule this video for tomorrow for let’s say like afternoon 12:00 p.m. my time sounds uh fair and the video is ready to go our first V video is officially scheduled and uh yeah as long as now I need to figure out the formula because it’s obviously an extremely timec consuming way to create videos for me and obviously I have the funds and the means to grow this channel as a business so what I think like as for the future up dates I’m going to be posting ways to Outsource monetize this channel like basically I showed you the way how to actually manually create the video but I don’t want to create the videos anymore myself so yeah I’m going to be looking for a way to kind of make this uh come you know put together a team and really uh have this channel on autopilot but uh that’s all that is going to be later on way down the road for now guys thank you for watching this course and um I’ll catch you in the next one

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • Facebook Ads Course Tutorial for Beginners by Umar Tazkeer

    Facebook Ads Course Tutorial for Beginners by Umar Tazkeer

    Video course

    Facebook Ads Course for Free | Learn Latest Facebook Ads – Tutorial for Beginners | Umar Tazkeer

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • Digital Marketing Tutorial For Beginners SEO and Content Marketing Strategies: A Comprehensive Guide

    Digital Marketing Tutorial For Beginners SEO and Content Marketing Strategies: A Comprehensive Guide

    This comprehensive text explores the multifaceted world of digital marketing, emphasizing search engine optimization (SEO) techniques. It covers both on-page SEO, focusing on optimizing website elements like meta descriptions and title tags, and off-page SEO, which involves building backlinks from reputable websites. The material highlights the importance of keyword research using tools like Google Keyword Planner and Moz, and stresses high-quality content creation for engaging users and improving search rankings. Additional topics like local SEO, analytics, and content marketing are explored, providing a holistic view of effective strategies for online visibility and success.

    Digital Marketing & SEO Study Guide

    Quiz

    Answer each question in 2-3 sentences.

    1. What is digital marketing, and how does it differ from traditional marketing methods?
    2. Describe the “post-purchase stage” in digital marketing and provide two examples of strategies to use during this stage.
    3. Explain why digital marketing is useful and give three specific reasons.
    4. What is Google Keyword Planner, and why is it a valuable tool for SEO?
    5. How can you determine keyword competition and its effect on SEO?
    6. Explain the difference between on-page and off-page SEO.
    7. Describe the purpose of Google Analytics and the main categories of reports it offers (Audience, Acquisition, Behavior, Conversions).
    8. What are the four types of goals that can be set up in Google Analytics?
    9. Explain what a rich snippet is and describe its importance for SEO.
    10. How do internal links and site structure impact SEO?

    Quiz Answer Key

    1. Digital marketing uses electronic devices or the internet to market products/services, unlike traditional methods like billboards or TV ads. Digital marketing is useful because it provides metrics, allows personalized user experiences, and reaches a global audience at a low cost.
    2. The post-purchase stage aims to maximize customer value and loyalty after a purchase. Examples include offering exclusive discounts on related products or providing advice on maximizing the use of the purchased product.
    3. Digital marketing is useful because it provides metrics for optimization, personalized user experiences, and reaches a global audience cost-effectively. The data obtained can be used to improve campaigns in real-time.
    4. Google Keyword Planner is a tool within Google Ads that helps find keywords for SEO and PPC campaigns. It provides data on search volume, competition, and related keywords to inform keyword selection.
    5. Keyword competition can be determined using tools like Google Keyword Planner or Moz Keyword Explorer. High competition means it’s harder to rank organically, which can be solved by targeting long-tail keywords.
    6. On-page SEO involves optimizing elements within a website, such as title tags and content. Off-page SEO focuses on activities outside the website, like building backlinks and social media promotion.
    7. Google Analytics provides data and insights into website traffic and user behavior. Its main categories are Audience (user demographics), Acquisition (traffic sources), Behavior (how users interact with the site), and Conversions (goal completions).
    8. The four types of goals in Google Analytics are Destination (reaching a specific page), Duration (time spent on the site), Pages per Session (number of pages viewed), and Event (specific user actions like button clicks).
    9. A rich snippet is enhanced search engine result that displays additional information, such as reviews or pricing. They can enhance the visibility and click-through rate of search results.
    10. Internal links and proper site structure ensure Google can crawl and index all pages effectively. A well-organized site with clear navigation improves user experience, which can lead to higher rankings.

    Essay Questions

    1. Discuss the role of competitor analysis in digital marketing and describe three tools you can use to analyze your competitors’ strategies.
    2. Explain the importance of keyword research in SEO and describe a systematic approach to identifying high-value keywords for a specific business.
    3. Compare and contrast Google Ads and Facebook Ads Manager, highlighting the strengths and weaknesses of each platform for different marketing objectives.
    4. Describe the key elements of on-page SEO and explain how optimizing these elements can improve a website’s ranking in search engine results.
    5. Discuss the importance of mobile optimization in digital marketing and describe three strategies for creating a mobile-friendly website.

    Glossary of Key Terms

    • Backlink: A link from one website to another.
    • Bounce Rate: The percentage of visitors who enter the site and then leave rather than viewing other pages within the same site.
    • Click-Through Rate (CTR): The ratio of users who click on a specific link to the number of users who view it.
    • Conversion: A completed activity that contributes to the success of your business (e.g., a purchase, a form submission, or a phone call).
    • Digital Marketing: Marketing that uses electronic devices or the internet to deliver promotional messages.
    • Google Ads: Google’s online advertising platform.
    • Google Analytics: A web analytics service that tracks and reports website traffic.
    • Keyword: A word or phrase that people type into search engines when looking for information.
    • Keyword Planner: A tool within Google Ads that provides keyword ideas and data.
    • Long-Tail Keyword: A very specific search term that typically has lower search volume but higher conversion rates.
    • Meta Description: A brief summary of a web page’s content that appears in search engine results.
    • On-Page SEO: Optimizing elements within a website to improve search engine rankings.
    • Off-Page SEO: Actions taken outside of your own website to impact your rankings within search engine results pages (SERPs).
    • Organic Search: Search engine results that are not paid advertisements.
    • Page Load Time: The amount of time it takes for a web page to fully load.
    • Quality Score: An estimate of the quality of your ads, keywords, and landing pages in Google Ads.
    • Reach: The total number of people who see your content.
    • Rich Snippet: Enhanced search engine results that display additional information, such as reviews or pricing.
    • Search Engine Optimization (SEO): The process of improving your website’s visibility on search engines like Google.
    • Search Engine Results Page (SERP): The page displayed by a search engine in response to a query by a searcher.
    • Session: A group of user interactions with your website that take place within a given time frame.
    • Title Tag: An HTML element that specifies the title of a web page.

    Digital Marketing: Strategies, Tools, and Optimization

    Okay, here’s a briefing document summarizing the main themes and ideas from the provided text excerpts.

    Briefing Document: Digital Marketing Strategies & Tools

    Overview:

    The provided excerpts cover a wide range of digital marketing topics, from post-purchase customer engagement to SEO, paid advertising, and social media marketing. The emphasis is on using data-driven strategies and various digital tools to optimize marketing efforts and achieve business goals. The content focuses on practical advice, often referencing specific tools and platforms (e.g., Google Ads, Google Analytics, Moz, Facebook Ads Manager).

    Key Themes and Ideas:

    • Post-Purchase Customer Engagement:The importance of nurturing customers after a purchase to foster loyalty and encourage repeat business.
    • “You could even throw in an extra five or ten percent on a future purchase as a thank you, and that’s easily done on social media.”
    • Tactics include:
    • Thank you emails and text messages.
    • Surveys to gather feedback.
    • Rewarding loyalty with discounts and referral opportunities.
    • Providing advice on how to maximize the value of the purchased product. “Hey, you just purchased this product, thank you very much. Did you know you could do this, this, and this with it?”
    • Cross-selling related products.
    • Defining Digital Marketing:Digital marketing encompasses any marketing activity conducted using electronic devices and/or the internet.
    • “Really what it refers to is just marketing that a company does, a person does, an individual, a group, an organization, and they do it in the form of an electronic device or with the aid of the internet.”
    • Includes mobile marketing, search engine marketing (SEM), social media marketing, and email marketing.
    • Benefits of Digital Marketing:Data & Optimization: Digital marketing provides readily available data for campaign performance analysis, enabling optimization. “Anytime you send out an email or post something on Facebook, you’re going to get data back…you can make changes to improve performance. That’s called optimization.”
    • Personalization: Tailoring messaging to specific target audiences based on their online behavior.
    • Global Reach: The ability to reach a global audience easily and cost-effectively. “If I want to target people in India or Nepal or Pakistan, I can certainly do that, and I can do that with the snap of a campaign.”
    • Cost-Effectiveness: Digital marketing is presented as a more affordable alternative to traditional marketing channels.
    • Search Engine Optimization (SEO): Keyword Research:The crucial role of keyword research in SEO for both on-page and off-page optimization.
    • Using tools like Google Keyword Planner and Moz Keyword Explorer to identify relevant keywords with high search volume and low competition.
    • “We want to be able to use Moz. We want to be able to use Google’s Keyword Planner not only to search for all those relevant keywords available to you, but we want to be able to choose keywords with high volume and low difficulty, low competition.”
    • Importance of considering keyword relevancy, volume, competition, commercial intent, and LSI (Latent Semantic Indexing) keywords.
    • SEO: On-Page Optimization:Optimizing key on-page elements like title tags, meta descriptions, URLs, and header tags (H1, H2, etc.).
    • Title Tags: Keep titles concise (under 65 characters), include the target keyword, and use modifiers. Example: “10 Best Cooking Dried Fake Recipes by Emily”
    • Meta Descriptions: Provide unique and compelling descriptions for each webpage (under 160 characters), use modifiers, and include calls to action. “Describe the page, but also to get the end user to click on your link.”
    • URLs: Create SEO-friendly URLs that are readable, include the target keyword, and are short. Use hyphens instead of underscores. “If you can read the url, then the search engines can read the url”.
    • Rich Snippets: Implement rich snippets to enhance website visibility in search engine results pages (SERPs).
    • SEO: Off-Page Optimization & Measuring Success:Off-page SEO focuses on building backlinks from reputable websites to improve domain authority.
    • Monitoring keyword rankings using tools like Moz and Google Search Console to track progress. “For whatever keyword I choose to optimize for, I want to make sure I put those keywords in Moz because when I put them in Moz, Moz is going to on a weekly basis tell me where these keywords rank and for what URL they’re ranked for.”
    • Analyzing engagement metrics (bounce rate, average session duration, pages per visit) in Google Analytics to assess content quality and user experience.
    • Local SEO:Leveraging Google My Business to improve local visibility in search results and on Google Maps.
    • Tracking key metrics in Google My Business, such as search queries, website visits, direction requests, and phone calls.
    • Paid Advertising (Google Ads & Facebook Ads):Using platforms like Google Ads and Facebook Ads Manager to create and manage paid advertising campaigns.
    • Analyzing campaign data (clicks, impressions, click-through rates, conversions) to optimize ad performance and ROI.
    • Leveraging features like keyword targeting, device targeting, location targeting, and audience targeting to reach specific demographics and interests.
    • “Social allows us to monitor conversions and gain insights in this example about Facebook users. How are our users interacting with our ads?”
    • A/B testing: The importance of A/B testing for ad copy, call to actions, creatives, and landing pages to find high performing variants
    • Using Google Ads Editor for efficient bulk changes to campaigns.
    • Google AnalyticsAudience Analysis: Demographics, interests, behavior
    • Acquisition Analysis: Channels, source, medium
    • Behavior Analysis: Site content, landing pages, site speed, events
    • Conversion Analysis: Goal Completions broken down by goal type
    • Competitor Analysis:Employing tools and manual methods (e.g., Google search operators) to analyze competitor strategies and identify opportunities.
    • Tools like SpyFu, Moz, and Google’s benchmarking reports in Google Analytics can provide valuable insights into competitor keywords, ad copy, and organic rankings.

    Tools Mentioned:

    • Google Ads & Google Ads Editor
    • Google Keyword Planner
    • Google Analytics
    • Google Search Console
    • Google Tag Manager
    • Moz Keyword Explorer
    • Ahrefs
    • Pingdom
    • SpyFu
    • Facebook Ads Manager
    • Commission Junction (CJ)
    • Later.com
    • Tweetdeck
    • VidIQ
    • SEO Site Checkup / Site Analyzer
    • SolarWinds Pingdom
    • KeywordIt
    • Semrush
    • WordStream

    Quotes highlighting key actions:

    • “We want to be able to make sure that we’re ranking for our coveted keywords, and if we are, we want to be able to measure how many times our listing was seen and how many times it was clicked.”
    • “If a page isn’t loading very fast, then chances of it getting ranked in Google are not very good, so Google’s organic search basically takes page load time seriously.”
    • “You always want to support your content with as much LSI keywords as possible so you can be found for as many different keywords as possible in Google Search.”
    • “You can always use Google My Business to hone in on your specific audience.”
    • “You want to be able to measure any dimension whether that be channel, source, medium, keyword, campaign, mobile device, could be demographic, gender or age, you want to be able to measure any dimension against the goals you have set up.”

    Conclusion:

    The excerpts emphasize the importance of a holistic and data-driven approach to digital marketing. By understanding the various channels, leveraging available tools, and continuously optimizing campaigns based on performance data, businesses can effectively reach their target audiences, improve their online visibility, and achieve their marketing goals.

    Digital Marketing, SEO, and Social Media Strategies

    Digital Marketing and Post-Purchase Engagement

    • What is digital marketing, and how does it differ from traditional marketing?
    • Digital marketing encompasses any marketing activity conducted through electronic devices or the internet. This includes channels like mobile devices, search engines, social media, and email. Unlike traditional marketing methods such as billboards, newspapers, and television ads, digital marketing allows for precise tracking of metrics, enabling data-driven optimization. It also offers a cost-effective way to reach a global audience with personalized messaging.
    • What are some effective strategies for post-purchase engagement?
    • Post-purchase engagement aims to maximize the value of a customer’s purchase and foster loyalty. Strategies include sending follow-up emails with customer care content, texting thank-you messages with survey links, rewarding customer feedback with discounts (e.g., 10% off), and offering referral opportunities. Additionally, social media and content marketing can provide customers with advice on maximizing the value of their purchase. Cross-selling related products (e.g., recommending shorts or a water bottle with a discount after purchasing running shoes) can further enhance engagement.

    Search Engine Optimization (SEO)

    • How can Google’s Keyword Planner assist with SEO?
    • Google’s Keyword Planner, accessible through a Google Ads account, is invaluable for identifying keywords for SEO. It allows users to discover new keywords, providing data on average monthly search volumes, competition levels, and potential cost-per-click (CPC) if bidding on those keywords in paid search campaigns. This information helps identify relevant keywords with high volume and low competition. By analyzing the data, one can determine which keywords to optimize for to improve organic search rankings.
    • What are some alternative tools to Google’s Keyword Planner for keyword research?
    • If access to Google Ads and Keyword Planner is limited, tools like Moz’s Keyword Explorer provide similar functionality. Moz offers insights into monthly search volume ranges, keyword difficulty scores, and estimated click-through rates. It also provides keyword suggestions and competitor analysis. Ahrefs is a free tool for checking a domain’s backlinks, offering a glimpse into off-page SEO performance.
    • How can Google Analytics be used to improve SEO and website performance?
    • Google Analytics provides valuable data about website traffic and user behavior. By tracking metrics like page load time, bounce rate, average session duration, and pages per session, one can identify areas for optimization. The “Site Speed” report in Google Analytics offers suggestions for improving page load time, a crucial factor for SEO. Furthermore, setting up event tracking can help measure user engagement with specific elements on a website, providing insights for conversion rate optimization.
    • What is the significance of “all in title” syntax when researching keywords in Google Search?
    • Using the “all in title:keyword” syntax in Google Search provides a more accurate assessment of keyword competition. This syntax displays only the websites that have the specified keyword in their title tag, offering a clearer picture of the number of sites actively optimizing for that particular keyword. This helps estimate the number of sites one needs to “jump over” to rank on the first page.
    • How does local SEO differ, and what tool is crucial for managing it?
    • Local SEO focuses on optimizing a business’s online presence for local search results. Google My Business is the cornerstone of local SEO. It allows businesses to manage their online information, track queries, and see user actions like website visits, direction requests, and phone calls. Google My Business Insights provides crucial data on how a business is performing locally and whether it’s reaching its target audience.

    Social Media and Paid Advertising

    • How can social media platforms like Facebook be leveraged for targeted advertising and measurement?
    • Social media platforms like Facebook provide powerful targeting options and robust reporting tools. Through Facebook Ads Manager, advertisers can define target audiences based on demographics, interests, behaviors, and connections. The platform allows for A/B testing of ad creatives, enabling optimization based on performance metrics like clicks, reach, impressions, and cost per click. Reporting features within Ads Manager provide insights into ad performance by age, gender, placement, and device, facilitating data-driven campaign adjustments.

    Keyword Research: SEO Fundamentals

    Keyword research is a fundamental Search Engine Optimization (SEO) practice that involves identifying keywords to optimize for in search engines. The goal of keyword research is to ensure that your website appears in search results when users type in queries relevant to your content.

    Here’s a breakdown of keyword research, according to the sources:

    • Why Conduct Keyword Research Choosing the right keywords is essential for driving traffic to blog posts and aligning content with search queries. Poorly chosen keywords can lead to:
    • Low search volume, resulting in less traffic.
    • High competition, making it difficult to rank.
    • Misalignment with content, causing visitors to leave the page.
    • Improper use in content, hindering organic search visibility.
    • Types of Keywords There are primarily two types of keywords to consider:
    • Short Tail Keywords: These are generic, usually less than three words, and have high search volume and competition. They may not always be relevant, potentially leading to lower conversion rates. An example of a short tail keyword is “Italian restaurants”.
    • Long Tail Keywords: These are more specific, consisting of more than three words, and have lower competition and search volume. Long tail keywords are more relevant and tend to have higher conversion rates. An example of a long tail keyword is “Italian restaurants orlando florida”.
    • How to Conduct Keyword Research The process involves several steps:
    • Brainstorming: Start by generating a list of potential keywords related to your business or topic.
    • Using Keyword Research Tools: Utilize tools like Google Keyword Planner and Moz Keyword Explorer to gather data on search volume and competition.
    • Analyzing Search Volume: Identify keywords with a high average monthly search volume, indicating the potential traffic. Also, consider seasonality trends.
    • Analyzing Competition: Assess the competition for each keyword to determine the difficulty of ranking. Use the “all in title” syntax in Google Search to find the number of web pages with the keyword in their title tag.
    • Relevancy: Choose keywords that are highly relevant to your content and business.
    • Commercial Intent: Consider keywords that indicate a user’s intent to make a purchase or take a specific action.
    • Create a Spreadsheet: Organize your findings in a spreadsheet, including keywords, volume, competition, and the ratio between volume and competition (KEI).
    • Prioritize Keywords: Focus on keywords with high volume and low competition, but always prioritize relevancy.
    • Alternative Keyword Research Methods In addition to traditional keyword research tools, consider these alternative approaches:
    • LSI Keywords: Use latent semantic indexing (LSI) keywords, which are related to your primary keyword. Find LSI keywords in Google Search suggestions, related searches, and tools like LSI Graph.
    • Quora: Explore Quora to identify questions and topics related to your keywords.
    • Wikipedia: Use Wikipedia to find relevant keywords in the meta description, first paragraph, content section, “see also” section, and references.
    • Reddit: Utilize Reddit to discover trending topics and keywords within specific subreddits. Use tools like Keyworddit to extract keywords and search volumes from Reddit.
    • Primary and Secondary Keywords Each web page should have a primary keyword and one or more secondary keywords.
    • Primary Keyword: Defines the main topic of your content.
    • Secondary Keywords: Are relevant to the primary keyword and provide additional opportunities to rank.
    • Keyword Clustering Group keywords into themes or clusters to target multiple related terms with a single piece of content.

    By following these steps and utilizing the appropriate tools, you can conduct effective keyword research to improve your website’s visibility and attract relevant traffic.

    On-Page SEO: Techniques for Higher Search Engine Rankings

    On-page SEO involves optimizing various elements within a website to improve its ranking in search engine results. It focuses on making web pages more relevant for specific search queries. Both On-page and Off-page SEO are needed for a page to rank well.

    Here’s a breakdown of key aspects of on-page SEO, according to the sources:

    • Keyword Research:
    • Before implementing any on-page SEO techniques, it is essential to conduct keyword research to identify the terms you want your website to rank for. This involves understanding search volume, competition, and relevancy.
    • Keyword research is the most important thing you can do for SEO.
    • Title Tag Optimization:
    • The title tag is the title of a web page that appears in search engine results and is a critical element for on-page SEO.
    • It should include the target keyword to improve relevancy.
    • Optimal format: [Keyword] | [Brand Name].
    • Keep it under 60-65 characters to prevent truncation in search results.
    • Meta Description Optimization:
    • The meta description is a brief summary of the web page content that appears under the title tag in search results.
    • It should accurately describe the page and include relevant keywords.
    • The optimal length is up to 155-160 characters.
    • URL Structure:
    • A clean URL structure helps both users and search engines understand the page’s content.
    • Include the target keyword in the URL when possible.
    • Avoid poor URL structures that are not easily understandable.
    • Header Tags:
    • Header tags (H1-H6) add structure and organization to the content.
    • Use header tags to create a hierarchy of information, with H1 being the most important.
    • Include target keywords in header tags to emphasize their importance to search engines.
    • Internal Linking:
    • Internal links connect one page on your website to another, improving navigation and helping search engines crawl and index your site.
    • Internal linking also helps users navigate the site naturally.
    • Links should be relevant to the content and provide additional value to the user.
    • Natural Language Processing:
    • Use natural language and related keywords to create content that is relevant and engaging.
    • Focus on keywords that are natural to the content.
    • Sitemap:
    • A sitemap lists all the pages on your website, helping users and search engines understand the site structure.
    • There are two types of sitemaps: HTML (for users) and XML (for search engines).
    • Submit the XML sitemap to Google Search Console to expedite indexing.
    • Image Optimization:
    • Use descriptive alt tags for images to help search engines understand the image content.
    • Optimize images by reducing file size to improve page load time.
    • Page Speed Optimization:
    • Page load time is a critical ranking factor.
    • Use tools like Google Analytics and PageSpeed Insights to measure and improve page speed.
    • Optimize images, leverage browser caching, and minimize HTTP requests to improve load time.
    • High-Quality Content:
    • Create content that is well-written, engaging, and valuable to the user.
    • Content should be original, natural, and well-structured.
    • Use visuals, subheadings, and bullet points to make the content more readable.
    • Featured Snippets:
    • Optimize content to appear in featured snippets by providing clear, concise answers to common questions.
    • Structure your content to directly answer questions, using formats like paragraphs, lists, or tables.
    • Website Architecture:
    • A well-structured website architecture helps search engines understand how your website is built.
    • Ensure internal links are spread equally throughout the website.
    • Mobile-Friendliness:
    • Ensure your website is mobile-friendly and has a responsive design.
    • Mobile-friendliness is crucial, as many users start their search process on mobile devices.

    By implementing these on-page SEO techniques, you can improve your website’s visibility, attract more organic traffic, and achieve higher rankings in search engine results.

    Off-Page SEO: Strategies for Building Authority and Rankings

    Off-page SEO involves techniques used to promote a website beyond its own pages, with the goal of improving search engine rankings. It focuses on building the website’s recognition, credibility, trustworthiness, and relevance from the perspective of other websites. Off-page SEO is synonymous with link building, and both on-page and off-page SEO are needed for a page to rank well.

    Here’s a breakdown of off-page SEO elements, according to the sources:

    • Link Building:
    • Off-page SEO is primarily about acquiring backlinks from other websites.
    • The goal is to establish external links from high-quality, relevant sites to your own.
    • Google recognizes backlinks as one of the top ranking factors.
    • Benefits of Off-Page SEO:
    • Improved Credibility, Trustworthiness, and Relevance: Off-page SEO helps Google recognize that your web page is trustworthy, recognized by other websites, and relevant for particular keywords.
    • Increased Traffic: Links from credible websites can drive referral traffic to your site.
    • High Domain Authority: Securing links from other web pages pointing back to your site improves your domain authority, which in turn makes other websites want to link to you.
    • Brand Awareness: A good link-building strategy increases brand awareness, which enhances trustworthiness.
    • Types of Links:
    • Follow Links: These links allow search engine crawlers to follow them and pass on “link juice,” giving your domain reputation.
    • Nofollow Links: Search engines do not follow these links, so they don’t pass on link juice. While Google may still recognize the association between websites, aim for follow links to gain credit for the backlink.
    • Strategies for Link Building:
    • Content Quality: High-quality, original content is essential for attracting links naturally.
    • Social Media: Social media can broaden the distribution of your content. Social media can also be a source for link building.
    • Guest Blogging: Writing guest posts for other blogs in your industry can earn you valuable backlinks.
    • Directories: Listing your website in reputable and trustworthy directories.
    • Testimonials: Asking clients or partners for testimonials that include a link back to your site.
    • Measuring Off-Page SEO:
    • Domain Authority (DA): Use tools like Moz Link Explorer to measure your website’s domain authority, which is a score (out of 100) that indicates how authoritative your domain is.
    • Linking Domains: The number of unique domains linking to your website.
    • Backlinks: The total number of links pointing to your website from other sites.
    • Spam Score: Moz also provides a spam score to measure how “spammy” a website is, helping you identify potentially harmful links.
    • Google Search Console: Use Google Search Console to see which sites are linking to your website.
    • Page Authority: Page authority is a score between one and one hundred. If external links pointing to an internal page have high domain authority that is likely to increase the page authority of that page.
    • Do’s and Don’ts of Off-Page SEO:
    • Do get backlinks from relevant, high-quality sites.
    • Don’t get backlinks from irrelevant or low-quality sites.
    • Quality over Quantity:
    • Focus on acquiring links from high-authority websites rather than accumulating a large number of low-quality links.
    • A single link from a reputable domain is more valuable than multiple links from low-quality sites.
    • Internal vs. External Links:
    • For on-page SEO, internal linking is used to connect pages within your website.
    • For off-page SEO, external linking is used to get links from other websites to your own.
    • Link Placement:
    • Encourage backlinks to point to internal pages (such as blog posts or product pages) rather than just the home page.
    • Links to interior pages help boost the page authority for those specific pages, improving their ranking potential.
    • Follow vs. Nofollow Links:
    • Ensure that the backlinks you acquire are “follow” links, as “nofollow” links do not pass link juice.
    • Check the HTML code of a link to confirm whether it has a “nofollow” tag.
    • Monitor Backlinks:
    • Regularly monitor your backlink profile to identify and disavow any links from low-quality or spammy websites.
    • Use tools like Moz Link Explorer and Google Search Console to track your backlinks.

    By implementing a comprehensive off-page SEO strategy, you can improve your website’s authority, attract more referral traffic, and achieve higher rankings in search engine results.

    Mobile Traffic: Measurement, Optimization, and SEO Impact

    Mobile traffic is an important aspect of digital marketing and SEO because a large portion of online activity now takes place on mobile devices. Here’s a detailed discussion of mobile traffic, according to the sources:

    • Importance of Mobile Traffic:
    • A majority of searches now originate from mobile devices.
    • Mobile traffic is a significant driver of website visits.
    • Most people start their online journey on mobile.
    • Measuring Mobile Traffic:
    • Google Analytics can be used to measure the amount of traffic coming from desktop, tablet, and mobile devices. In Google Analytics, under Audience, then Mobile, then Overview, a breakdown of traffic by device can be viewed.
    • It is important to monitor mobile traffic to understand user behavior and optimize the mobile experience.
    • Mobile vs. Desktop:
    • Mobile users often have a different mindset compared to desktop users, as they are actively looking for something and may follow up in person or call.
    • The user experience on mobile devices is different due to responsive design.
    • Mobile Optimization:
    • Mobile ranking relies on having a responsive website design that adapts to the mobile device.
    • Page speed is crucial for mobile, as users expect fast loading times.
    • Ensure that the website is mobile-friendly, with easy-to-read text and appropriately sized viewports.
    • Mobile Usability Report:
    • Google Search Console has a Mobile Usability Report that identifies mobile usability issues on a website.
    • This report highlights pages that do not follow Google’s best practices, such as having text that is too small or clickable elements that are too close together.
    • Addressing the issues flagged in the Mobile Usability Report and getting Google to validate the fixes can help ensure that pages are indexed properly.
    • Pages with mobile usability errors may not get indexed by Google.
    • Impact on SEO:
    • Google considers mobile-friendliness as a ranking factor.
    • Improving mobile page load time can positively impact organic rankings.
    • Mobile usability and site architecture influence how well a site ranks in mobile search results.

    By monitoring, measuring, and optimizing for mobile traffic, one can create a better user experience, improve search engine rankings, and drive more conversions.

    Website Speed: Optimization for User Experience and SEO

    Website speed, also known as page speed or page load time, is a critical factor for SEO and user experience. It refers to the amount of time it takes for a web page to load completely. Google considers page speed as one of the most important ranking factors because it wants to rank pages that are relevant and provide a good user experience.

    Here’s a breakdown of key aspects related to website speed, according to the sources:

    • Importance of Page Speed
    • User Experience: Slow loading times can lead to a poor user experience, causing users to leave the site.
    • SEO Ranking: Google considers page speed as a ranking factor. Faster pages tend to rank higher in search results.
    • Engagement and Conversions: Faster page load times can increase user engagement, reduce bounce rates, and improve conversions.
    • Mobile Experience: Mobile users expect fast loading times, making page speed even more critical for mobile optimization.
    • Measuring Page Speed
    • Google Analytics: Google Analytics can be used to track the average page load time for your website.
    • Page Speed Insights: Google’s Page Speed Insights tool analyzes the content of a web page and provides suggestions to make the page load faster. This tool provides speed suggestions for both desktop and mobile versions of a site.
    • Google Search Console: The speed report helps you understand the page loading time of your website.
    • Factors Affecting Page Speed
    • Image Optimization: Large, unoptimized images can significantly slow down page load times.
    • Website Design: A complex website design with unnecessary elements can increase load times.
    • Hosting: The server your website is hosted on can impact page speed.
    • Code Optimization: Unnecessary or poorly optimized code (CSS, JavaScript) can slow down page load times.
    • Browser and Device: Page load times can vary based on the browser and device used to access the site.
    • Server Response Time: Slow server response times can contribute to longer page load times.
    • Code: Too much code can slow down your site.
    • Redirects: Multiple page redirects can increase load times.
    • Ways to Improve Page Speed
    • Optimize Images: Reduce image file sizes without sacrificing quality.
    • Simplify Website Design: Use a clean and simple website design.
    • Leverage Browser Caching: Utilize browser caching to store frequently accessed resources.
    • Minify Code: Remove unnecessary characters from HTML, CSS, and JavaScript files.
    • Optimize Code: Minify files.
    • Minimize Redirects: Reduce the number of redirects on your website.
    • Upgrade Hosting: Consider upgrading to a faster hosting plan with better server response times.
    • Content Delivery Network (CDN): Using a CDN can distribute your website’s content across multiple servers, reducing load times for users in different geographic locations.
    • Walmart Case Study: Walmart experienced a 2% increase in conversions for every one-second improvement in page speed, demonstrating the direct correlation between page speed and revenue.

    By focusing on optimizing website speed, you can improve user experience, increase engagement, and achieve higher rankings in search engine results. Regularly monitor your website’s speed and address any issues to ensure optimal performance.

    Digital Marketing Course Part – 1 🔥| Digital Marketing Tutorial For Beginners | Simplilearn

    The Original Text

    [Music] hi guys welcome to part one of the digital marketing full course video by simply learn in this video we’ll be covering everything you need to know about digital marketing we’ll do this with the help of our instructor rob sanders so let’s start with an introduction to digital marketing a digital marketing course video and some of the best digital marketing tools we’ll also have a look at what is seo an seo tutorial 7 tips and tricks for seo how to perform keyword research how to rank number one on google and google tag manager greetings everyone this is rob sanders and today we’re going to talk about what is digital marketing so thanks for joining us here at simply learn and let’s get started let’s start talking about why digital marketing is important so let’s start there on the why so we’re just a fly on the wall and we’re in an office environment we’re looking at two friends having a conversation about digital marketing so really if we’re listening in everybody every marketer is using digital marketing for his or her business now digital marketing has become more popular than traditional marketing that’s not a surprise so in response hey over the past few decades digital marketing has evolved at a rapid pace these days a lot of people spend most their time on the internet so what happens in the internet every 60 seconds well a lot happens every 60 seconds so according to social media today i mean there’s a lot of snaps there’s a lot of clicks there’s a lot of text there’s a lot of videos watched there’s a lot of pictures being taken there’s a lot of voice activated activity going on a lot of tweets emails swipes there’s a lot going on here in 60 seconds so there’s a lot of activity on the internet a lot and so the one gentleman says hey can you also mention a few differences between digital and traditional marketing systems and then the expert responds of course i can certainly clarify a few differences between digital and traditional and so he goes on to say what the differences are between traditional and digital and let’s look at that okay so on traditional marketing we’re talking about print radio billboard newspaper tv anything that’s not on your mobile or laptop so we know what traditional marketing reach is limited with digital marketing reaches maximum and what we mean by that is hey when you print something you’re printing it for x amount of people you’re trying to promote an event and you basically create a thousand flyers okay you figure that’s going to a thousand people maybe they’ll share it so you’re looking about 2 000 people maybe just to be generous well digital marketing we’re promoting an event we can promote it to a whole lot of people depending on the platform so 2000 is nothing when you’re targeting an audience on facebook or google search traditional marketing non-versatile and with digital marketing very versatile so again going back to our flyer printing an eight and a half by eleven okay that’s it you know with with digital marketing you’re running display banners you have 468 by 60 200 by 200 250 by 250 300 by 300 i mean the list goes on on the types of different display sizes not to mention text ads not to mention video or multimedia uh so there’s a lot you can do to get your message out there okay with traditional it’s always delayed communication okay so meaning if you’re trying to get that tv spot there might not be a spot open until one in the morning okay well with digital marketing there is no hours okay you can certainly get your point out there and have people see it instantaneously so with traditional marketing there’s a lack of real-time results i mean this seems like uh it’s obvious but you know digital marketing that’s one of the biggest benefits instant real-time results instant okay nowadays go to analytics you can look at real-time reporting okay so we could see real-time results okay traditional marketing can be very costly i mean if you’re not only doing postcards and printing postcards but you have to mail those postcards so there’s postage fees where with digital marketing it’s very very very cost efficient i mean meaning you could pick and choose who you want to target when you want to target where you want to target what you want to target and if you’re doing search you can put your bidding in place you can put your hours in place you can really control how much you actually spend so that to me is one of the biggest advantages to digital marketing not only do you get real-time results but you can control costs and then obviously optimize based on the amount of cost you’re spending based on those real-time results with traditional marketing it’s difficult to reach a target audience you know with digital marketing it’s easy to reach a target audience i mean you know i don’t wanna bash traditional marketing too much i mean if you’re gonna put a tv ad in place you know you’re gonna do it on a tv show that tends to gear more towards your target audience but that doesn’t guarantee anything here we can simply go to facebook or twitter or linkedin and just pick and choose specifically who we want to target when we want to target them so it just becomes a lot easier to reach a targeted audience on a digital marketing platform and then with traditional marketing poor campaign measurement with digital you have easy to measure and optimize campaigns and what we really mean by that is because you get instant time results because you can control cost because you can reach your target audience more easily all those a result of okay you can measure and optimize based on what our audience is seeing and how much they’re spending to see it we can quickly make adjustments in order to optimize the campaign for better performance so that’s generally that means that’s a culmination of pretty much everything that we’ve listed as a benefit for digital marketing okay so now why digital marketing has been answered with all the benefits that it carries let’s talk about the what is digital marketing so you know that you know you want to do digital marketing so how do we go about that what what is it exactly well let’s just define it digital marketing is just the act of promoting a company’s product or an individual’s product or service with the help of a device or technology and so obviously when we talk about device we’re talking about maybe a laptop we’re talking about a mobile device and we talk about technology it could be an app it could be you know a cloud-based platform okay it could be a piece of software okay so a lot going on on the digital side in terms of variations and what you can do but that’s in a nutshell what digital marketing is you’re really just using technology to promote your product or service so we know because of the benefits in digital marketing you can promote your campaign on different platforms okay so all those benefits we mentioned about instant real-time results cost efficiency optimizing campaigns you could do that on search you could do it on social via email on mobile apps etc so that’s what we mean by with the help of digital devices and technology well these digital devices and technology come in the form of search engines and emails and mobile apps etc so when we want to go and promote our product or service using a campaign we have different options so there are different types of digital marketing channels that we can choose from and let’s just go through that list of digital marketing channels and the first one is what i consider the king of them all and that’s seo so seo stands for search engine optimization there’s search engine marketing there’s email marketing affiliate marketing social content mobile and then we can get into subsets of each of these digital marketing channels but really we’ll start with seo because that’s the king and to me that’s basically increasing the quality and quantity of relevant organic traffic on the search engines including google so depending on where you’re located in the us market google tends more has a large market share so you want your pages on your website to be found and clicked on organically and so that means that somebody types in a keyword you want that relevant page to show up first on google so somebody can click on that link okay and we know that millions of people specifically in the us but worldwide you search on a daily basis so if you’re ranking for those relevant keywords you can imagine how much traffic you can get okay so that’s seo okay and here’s an example so you type in online shopping well you can see the first listing here is a paid search ad and we’re gonna get to that in a minute the second organically is amazon okay so online shopping you think maybe walmart you think maybe alibaba or you’re thinking probably amazon okay so no surprise amazon’s ranking for the keyword online shopping and so if somebody clicked on their listing that’s traffic for amazon let’s move on to search engine marketing you know known as sem or pay per click or cost per click or ppc or cpc or sponsored search or google ads i mean there’s a lot of different names synonymous with sem so search engine marketing is really just using paid ads on search engines just as we saw the previous example if you want to be found for keyword you don’t have to worry about organic if you’re willing to pay for it you just bid on that keyword and voila you have the opportunity to appear number one in the search results at the top of the page for that keyword now when somebody clicks on it you have to pay google if it’s google you’re advertising on but that’s the beauty of search engine marketing you can bid on keywords and appear at the top of the search results for that keyword example here if we go back to online shopping well myus.com is bidding on that keyword online shopping so they’re actually appearing above amazon’s organic listing but that’s what they want to do they want to be found for that keyword so if they’re not ranking for it organically well they’re bidding on it and if somebody happened to click on that listing then myus.com is going to pay google something depending on what the cost per click is and so that could be anywhere from one penny to a hundred dollars it depends depends on the keyword depends on who else is bidding on the keyword depends on the location depends on the time of day depends on quality score there’s a lot of factors involved and regarding what you pay however the benefit of sem is visibility and getting traffic to your website for keywords you’re not found for so that’s why sem’s such a popular choice for a lot of companies okay let’s talk about digital marketing that’s a traditional type of digital marketing channel it’s been around a long time you know we all send emails on a daily basis and we probably all receive emails on a daily basis this is an effective way to capture leads and convert them to customers because with email you can personalize your emails and you can send your emails to a segmented audience okay so if you have emails from females who are 35 years of age to 44 that live in say the southern part of the united states you can segment that and send them an email and cater that email directly to that audience and of course you can put some nice call to action in there you could design it really snazzy and you could track it just like you can any other digital marketing channel so email is a very effective way to really reach a target audience because everybody for the most part has a functioning email account so basically here’s an example of an email that could go out if you’re selling a product and the products promotion is about to end well you know get that email out to your target audience let them know hey you have until tonight to purchase the product and if you purchase it you’re gonna get 30 off and you can put the coupon code right in there with a nice call to action and you can measure how many people click on that email go to that web page and purchase the product using that coupon code so that’s an example of email marketing okay we have affiliate marketing so affiliate marketing is an effective way for digital marketers to basically create a sales force of people so basically what you’re doing is you’re getting merchants to promote your products and services and you’re using usually a third-party broker like commission junction or cg.com as an example to introduce you the the person selling the product the merchant with the affiliate so that affiliate could likely be a merchant him or himself and they can basically be a good partner of yours by publishing your product or service on their website so that they can sell in order to get commissions so it’s all based on a commission so you basically are going to use a third-party affiliate like cj get all these affiliates to work for you they’re going to promote your product or service if they do sell your product or service you’re going to pay them a commission that’s more or less how it works with affiliate marketing and you know with affiliate marketing to me it’s a good way to you know really promote your product or service and you can pick and choose the affiliates or the publishers of whom you want to work with so here’s an example of affiliate marketing at work okay you basically see a banner basically you can see earn up to 12 advertising fees with a trusted e-commerce leader okay so if somebody clicked on that purchase for example or joined you could pay off that commission okay let’s turn our attention to social media marketing so social media marketing you know i would say it’s fairly new i mean if i think about it we’re in 2019 and i remember talking about facebook back in 2006. so you’re talking about 13 14 15 years of social media it’s definitely evolved over the years and but the concept remains the same it involves creating different types of content depending on the platform okay so you could be on pinterest or instagram and be dealing with photos or you could be on twitter tweeting out certain characters up to a limit okay so it really depends on the social media platform uh that really drives the type of content you’re gonna promote but we know social media can be effective because people use social media i mean facebook is one of the more popular platforms and if you want to get your product or service out there you could certainly pay to have an ad on facebook or you could just post your content organically okay that’s the beauty of social most of your social platforms like linkedin and twitter and facebook and pinterest and instagram they’ll have a paid form of advertising that you can use to promote your product or service or you can go the organic route and you know post content organically in hopes of driving traffic back to your website so with social you do have two options here but social is interesting because a lot of different social media platforms out there really depends on your product or service okay so an example of social media marketing especially on facebook with facebook you got mobile and desktop and you obviously have the opportunity to post something organically and have that liked or commented on or shared or you could post an app and get that liked commented or shared or clicked and have people go back to your website and fulfill the goal of what you want them to do so moving on to content marketing so content marketing is really an effective way of really distributing valuable content online and when we talk about content marketing you know we’re talking about different types of assets so it could be simply text in the form of a blog post or it could be a video or it could be an infographic or it could be an image okay there are lots of ways to create content these days especially in digital marketing and the great thing about content marketing is you’re writing content for a targeted audience so if you’re trying a targeted audience on say instagram then you know who your audience is and you know what the type of content you’re gonna post on there so it could be in the form of a video or infographic or just a graphic and so that’s the beauty of content marketing really putting yourself out there and depending on the platform putting yourself out there with various types of content so for example we look at youtube you can see this video here about digital marketing certified associate well hey you don’t need to always write the content you can produce the content in the form of a video and post it on youtube this is a form of content marketing so that’s content marketing and then let’s talk about mobile marketing so content marketing again different types but if we go now to mobile marketing you can kind of segue from content to mobile because the only difference here is with mobile it’s strictly on mobile phone it’s not desktop so mobile marketing is really a strategy on its own that helps you the company promoting your product or service to reach your target audience through a mobile device and that includes tablets and how you could do that is via messaging you could do it via email or you could be do it via an app okay so you have different ways of getting your content out there to people okay so as an example you can use basically sms or instant messaging via mobile devices to promote your product or service here’s another example of a mobile marketing via app install and so you can even compound that by running a say google ad as an example and running your google ad on say just mobile you could do a bid adjustment just for mobile and the goal could be app installs okay so and you can even do a mobile or app extension so there’s lots of ways to really promote your app or your product or your service via mobile marketing okay let’s talk about the customer life cycle so we know why we want to do digital marketing we want to know we want we know what the digital marketing channels are because we just talked about them from seo to social to affiliate to mobile to content to sem okay you have a lot of different digital marketing channels at your disposal so now how do we go ahead and approach our customers so that’s what we’re going to talk about first so we’re going to talk about different stages of the customer life cycle okay and the first one is the awareness stage so we need to get our customers aware of what we’re selling or what we’re promoting okay so the awareness stage is really what product does your brand offer that’s a question we want to get out there and we want to answer okay what does a customer need your product or excuse me why does a customer need your product that’s a question we want to answer with digital marketing okay what solution does your product provide okay that’s an answer to a question we want to make sure people understand so these are questions that we want to be able to answer in the form of digital marketing whether that be mobile or content okay so getting our information out there that answers these essential questions and if we could do that then somebody’s going to become aware of our product or service okay so what product does our brand offer why does a customer need it and what solution does it provide okay those are some key questions that people tend to ask themselves when they look at a brand okay and when they look at a product hey do i really need this is it gonna help me in my life okay and who who is selling this i mean who is this brand i mean that’s those are just things that run through people’s mind intuitively that with the right messaging the right channel the right type of asset the right targeted audience you can quickly make somebody aware of your brand’s product or service in this stage it’s help potential customers discover your brand with the help of these different marketing channels so in the awareness stage you know content is key so it’s to me if we have a website we need a blog because if somebody does come to our blog from say organic search seo then we can write about that product or service via blog and talk to our customer talk directly to our targeted audience through that blog and if we’re not ranking organically we can use paid search to promote it because paid search on google for example basically we can be right at the top of the search results and so somebody can actually see when they do a search because we know millions of people you search on a daily basis you could do social media marketing okay so you can publish that product or service on facebook while you’re building your community and you can use affiliate marketing to help get the word out by using cg.com as an example build up a sales force of people these publishers that are going to put your product or service out there so to me in the awareness stage these are the digital marketing channels you can focus on now i will say one thing about display ads display is part of search engine marketing you could use display because you can reach a large number of people so even though it’s listed here low priority in the awareness stage display ads mean that if you’re on google’s display number you could pick and choose your sites your demographics keywords topics an audience you can focus on all those different demographics to really attract a large number of people so low priority but it’s probably also good to focus on in the awareness stage okay so content marketing you must create a high quality content that people are searching for without content it’s hard to get found and so to me this is you know where the blog comes in seo take that content get it optimized okay sem if we’re not ranking organically we can make sure we’re at the top of the paid search results or the the search results for a particular keyword we want to be found for and then social media marketing using different channels depending on the channel if we’re selling you know training like simply learn does you know linkedin is a good platform for us okay and then affiliate you know basically building up a nice network of publishers to get the word out so these are all good channels that we can focus in on so traffic sources may include paid unpaid social referral display email or direct so they they could come in the awareness stage from all different types of channels even though you’re focused on content i mean you could still get traffic from mobile or email so now that we got the word out via all these different marketing channels there’s that consideration stage so you know people are aware of us now they’re considering us and that’s kind of the next stage in the process okay so a few essential questions to address on the consideration stage hey what features make your product valuable to others and how will i increase customer engagement towards my product so those are answers to questions you want to ask okay what features make your product valuable you want to basically separate yourself from the competition basically that’s what you’re trying to answer okay so if you’re promoting your product or service on paid search and other people are bidding on the same keyword how are you going to stand out and then how will i increase customer engagement towards my product so for example if you’re on facebook okay and you’re trying to get people over to your site to purchase your product then how are you going to improve that engagement you got to create something really snazzy or really it’s going to be attention-grabbing or something that’s going to get them to become aware of it that’s going to separate your posts from all the other posts that are in somebody’s facebook newsfeed okay so you really have to work hard to really convince somebody to get their consideration towards your product or service so in this stage your customer considers your product so help them understand how your product is valuable okay to me email works really good here because if you have a targeted audience this gives you the opportunity to really answer those questions in that particular channel email you could support that with a promotion and display i think display is a good option here too because even though you know people are trying to become aware you know you can really hone in and really get them to take that next step okay with display you can even do remarketing so if somebody’s been to your site because they’re aware of your product they’re curious you can cookie them and remarket to them via display so display to me is a good a good channel to use here okay so you have email mobile display you know sem these are all you know good channels to use on the consideration stage especially on search because somebody’s looking for something and they’re aware of your brand then you have the good opportunity to get them to click on your ad especially if you’re offering a promotion and get them to convert the goal here is to increase our engagement so people are aware we’re moving them further along the funnel with email marketing we have the opportunity to promote the product by sending an email directly to our audience so with this stage plan your campaigns around welcoming emails newsletters we can talk about product descriptions add ratings and reviews in the email you know we really just want to encourage people to purchase the product that’s we’re trying to sway them over so email is a good source to allow us to do that so with mobile marketing we can promote the products by sending relevant messages to our target audience display again retargeting because we can retarget an audience that has been to our website already did some research about our brand our product or service and now we’re going to reach back out to them to sway them so remember we want to encourage customers to buy a product by creating detailed articles about the product that always helps and that’s content okay we want to opt for a customer testimonial okay that helps sway people and add some guest blogging okay we can have ambassadors blog on our behalf or we can go out and blog on somebody else’s site okay so blogging works both ways it’s ways of of showing yourself and telling people hey we know you’re looking for this product here’s why you want to choose us okay moving on from the consideration to the purchase stage so they’re aware of you they’re considering you and now we’re on to the purchase stage so the questions we want to really make sure we address here are how are my prices compared to my competitors and is my brand more credible than others okay so they’re considering you but that price point and it may not even be the price it could be the shipping for example the price could be good but the shipping cost could be high so you really want to do some due diligence and research on what your competitors are doing credibility that goes back to the consideration stage and testimonials you want to make sure you have reviews and testimonials to really elevate what you’re trying to tell customers and that that is hey i have a good brand i have a good product i have a good service come buy my stuff come buy my product and service but you really need to support that claim you just can’t go out and say it and so supporting that comes in the form of what other people say and that could be reviews that could be comments on a social media platform it could be you know stars on say yelp or google my business you know make sure you do your due diligence and make sure you get people to you know review you or provide testimonials because people are going to do their due diligence before they purchase especially if it’s on google my business or yelp or trip advisor or whatever it is you’re trying to sell they’re going to be able to see those reviews and so do your due diligence to get the reviews and if it is a negative review hey that’s okay you can’t please everyone you’re gonna get them that’s the world we live in just make sure you show your upper hand and respond even to the negative as well as the positive reviews that you get that actually bodes well to some people because hey it shows that i made a mistake and you’re willing to correct it and so people actually see that that could be the tipping point to getting them to purchase hey look hey this brand really cares because they’re really responding to people they’re not ignoring negativity okay just those small things that can get people to change their mind now with the purchase stage according to e-consultancy 83 of the online audience require encouragement to complete a purchase encouragement what does that mean well it could mean providing a promo giving them that extra incentive you know if you don’t offer promo consider it especially on the email and the example we looked at earlier sending in an email means that if the promo is going to end at midnight send that email out and tell people they have until midnight and if they purchase today you’ll even increase it to 20 percent and email’s a good channel for that mobile can reach a lot of people through sms okay social media reaching people instantaneously and then you know really with the purchase stage it gives pro prospects an offer to help them make that purchase so you have plenty of channels to choose from in fact most of these channels the only one really that doesn’t fit the instantaneous mode is seo but you can really focus on affiliate even though that’s a low priority here you can really you know coordinate with your publishers who especially those publishers that have proven their worth and have sold your products in the past you get them to help promote it and incentivize their audience so let’s move on from the purchase to the purse post purchase stage so this is after somebody purchases okay so some essential questions we want to be able to address here so what additional product could my customer buy now that they’re my customer what else could i sell them what you know without being too pushy could if they buy a coat well a hat work or a pair of gloves or you know blouse you know you want to be able to not push a product on your customer but think about how you can complement that purchases that purchasers or customers product and then how to improve the customer buying experience so again this goes back to you know what we just said about reviews get somebody to offer a review and if they don’t give you a full compliment of five stars they only give you three and a half stars then you know what that’s great feedback because then you can learn from that and then the other question is will the customer refers to others and if so why so that’s definitely something you want to be able to address in the post purchase stage so let’s take a look here so with post purchasing stage you know it’s me emails at the top of this list because if somebody purchases something you can send a nice thank you email because if they purchase they’re giving you their email in return because you’re likely going to be sending them the receipt via email so email to me is a nice channel you send in a nice message even you know social media you know you can thank your community for supporting you on this recent campaign that you ran you know even throw in an extra five or ten percent on a future purchase is a thank you and that’s easily done on social media you know you could even post a blog you know promoting you know the success of a product and then offering a promotion okay so there’s a lot of things you could be doing here on the post purchasing stage so to me even looking at content again you could even you know put a survey together you could even put a survey together for your affiliates okay you could even post a poll on facebook so it’s just working in with these different channels to get some feedback about your product and service so with email mobile you can engage customers with follow-up emails or customer care content you know with mobile if you have somebody’s mobile number hey text them a simple thank you goes a long way you know you can say hey look if you’re satisfied let us know give us a call you can even in the ee mobile text message you can put a link to a survey send emails to active subscribers give rewards for customer feedback so if somebody does provide feedback give them an extra 10 off you know you want to be able to reward loyalty loyalty comes in the form of a partnership if you’re giving somebody discounts and you have a good product or service then they’re going to recognize that they’re going to say hey look i really like this product and they’re giving me 10 i’m going to go ahead and purchase from these guys again so give those discounts to those active customers or on the affiliate network give referral opportunities to your customers so if it’s an affiliate publisher hey if they’re getting people to your site you know reward them or if it’s an email and you put a four to a friend get an extra 10 off it doesn’t hurt because you’re incentivizing people to help you sell your product so with social display and content use those banner ads or use that content that you display on social or the blog you’re gonna write to give customers advice in order to maximize the value of the purchase so again you can use these platforms to also enhance uh what they purchased so hey you just purchased this product thank you very much did you know you could do this this and this with it and so that’s the idea of a post-purchase stage is to maximize these channels to be able to answer those essential questions about what else could they purchase you know do they like how do i get these people to become loyal customers okay so with the first purchase stage if a customer has bought a pair of sports shoes for example running shoes you can recommend cross product sale a cross sale it could be a pair of shorts or a water bottle or an accessory with an exclusive discount so that’s another example what you can do on the post purchase stage so in today’s world everywhere you go it’s all about digital so today this lecture is going to be about all the different marketing channels available piece them together kind of put together a little digital marketing course for you so first off before we get started we’re going to talk about what is digital marketing and really digital marketing covers a lot of areas it’s very broad and really what it refers to just marketing that a company does a person does an individual a group an organization and they do it in the form of an electronic device or with the aid of the internet that’s really what digital marketing is it’s just having something digitally not something tangible like a billboard or newspaper or tv and with that there are lots of places where you can apply digital marketing and so electronic devices we think of mobile devices and so you could certainly use mobile as a form of digital marketing or to help you with your marketing efforts digitally okay you can create apps you can run advertising on mobile you can communicate with different people your target audience via different devices like whatsapp and messaging okay uh there’s also search engines search engines is where a lot of people get their information from at least start to do their research to get information you got social media lots of different social media platforms all the way from you know tweeting to blogging to social sharing to social content okay so a lot of of platforms under the bucket social media you also have traditional forms of digital marketing like email you can use different email platforms to send out emails so lots of different ways to communicate your product your service your message to a large number of people that are really targeted to your efforts how is digital marketing useful well we know provides different metrics why do we know it provides different metrics because it’s all digital okay so anytime you send out an email or post something on facebook you’re going to get data back when you get data back you could take that data to determine how well that post or that email performed and if it didn’t perform up to expectation you can make changes to improve performance that’s called optimization okay so that’s the great thing about digital marketing it’s useful in that we get data in some cases instantaneously and we’re able to make changes in order to optimize that campaign we can also you know provide personalized user experience so meaning if we know who our target audience is on say twitter or linkedin or facebook we can really cater our messaging to that group probably most importantly is that digital marketing compared to traditional forms of marketing allow us to really reach a global audience very easily very easily at a very low cost that’s the key so if i want to target people in india or nepal or pakistan i can certainly do that and i can do that with the snap of a campaign and i get data back and based on the data i can tailor that experience even better really just allows us to really hone in on a particular audience anywhere in the world very quickly so these are just three of the main reasons why digital marketing is useful some other experiences or uses for digital marketing again it provides a cost-effective alternative to traditional marketing so you know for those that are familiar with purchasing advertising on say tv a radio you have to pick a spot you have to pick a program and then pick a time slot associated with that program so somebody’s watching a program and and that program tends to draw on a specific target audience then you want to show your ad around the time when that program is slotted to air on tv because you know you’re likely going to reach your audience however to purchase that time slot could be competitive and could be very costly where there are forms of of advertising and paying for advertising digitally and those forms are cost per click or cost per impression and so using a cost per click or cost compression model allows you to really go head-to-head in kind of an auction style format where you can control how much you pay and potentially get that prime spot in front of your target audience so it really does become cost effective and it allows you to make small investments to get a really substantial return on roi so let’s just say your cost per click is only 10 cents but you’re selling a product for 10 well all you need is one click and one sale to generate a very substantial return on investment and so knowing that you get metrics back on a campaign you could slowly or quickly optimize that campaign towards a very positive roi and then another use for digital marketing just enables targeting users based on their actions and preferences so again we can really hone in on who we want to target it really depends on the platform but if you take google ads for example and you want to target the display network well we know we have demographics we know we have topics we know we have interest we know we have retarget audiences in segment audiences we have age we have gender so you have a lot of options available to choose from to really hone in on who you want to target and we talk about remarketing is another form of digital marketing so you can set up a marketing campaign so if somebody comes to your website and does not purchase the product or service that you’re offering you could take action on that behavior so i can retarget a group of people who didn’t purchase that’s retargeting or you could do it via remarketing and basically that’s the beauty of digital marketing allows you to really target users based on their actions some other uses for digital marketing it helps build brand awareness and reputation of your business so when we say brand awareness if you’re just launching a company and nobody knows who you are if we use google ads as our preferred method of digital marketing and establishing campaigns we can choose that display network that display network on google ads reaches a large amount of people so you can really get your name out there and really target your attended audience and allow that targeted intended audience to really understand who you are because they’re going to see your ad in the form of a banner or in the form of a video or in the form of text and so that’s the beauty of digital marketing you can really reach a lot of people and a lot of people who might be interested in your product or service and then digital marketing provides a platform for you to be interactive with your audience helping you stay relevant and competitive and the best example i can give here is youtube and so youtube’s a really it’s a search engine for videos but it’s a video sharing platform and so if i upload a video then i can entice people to comment on that video or like the video or share the video and i can really interact with that audience by responding to their comments or you know putting together a playlist or giving them more videos okay so i can really interact with my audience and i could do that on multiple platforms not just youtube and video i can blog and and interact based on somebody’s comments i can have a website and have live chat and interact with my audience so there’s lots of different ways to interact with an audience and that’s what digital marketing provides so i already mentioned a few examples based on the uses of digital marketing i mentioned google’s display network i mentioned youtube and blogging and social media platforms like facebook well there are lots of different types of digital marketing channels out there and we’re going to talk about a few of them today we’re going to start with search engine optimization and so search engine optimization as you probably know from the name involves search engine and it involves really making your site relevant in the eyes of that search engine so if you’re in the united states you know that google has a large market share meaning a lot of people use google on a daily basis so we want to make sure we do everything we can to optimize our site in order to make our site relevant for those coveted keywords now why do we want to make ourselves relevant for those coveted keywords that we want to be found for on search well because a lot of people use search and when a lot of people you search and you’re found for those keyword queries then it’s going to increase the flow of organic traffic to your website so the higher you rank in theory the more traffic you’re going to get and so when we talked about optimization okay how do we optimize our site in order to be relevant in the eyes of google well it really comes down to a two-pronged approach you have on-page seo you have off-page seo on-page has everything to do with your website in order to make it relevant off-page has everything to do with your website but not on your website it means that how can we become relevant by linking to other websites for example how can we become relevant by getting our content on other platforms so we become relevant in the eyes of google so that’s off page seo so seo is always going to be two prong what you do on your website and what you do off the website to make sure your website your domain whatever that domain is dot com or dot org is relevant in the eyes of google and so let’s take a look at on page seo first so like i mentioned it involves optimizing your website and when we say optimizing your website there’s a lot of things you can do on your website to make it relevant in the eyes of google and we can look at the content okay we can look at the source code and so there are a lot of different components to be looked at here so you have the header tag you have the meta description you have the alt tag you have how fast your page loads you have internal linking you have a site map you have a lots of different things going on here and so for me one of the first things you should do when you create a page on your website is to make sure the title tag is unique and includes those key words so if we look here at this example the title tag is important because that’s what shows up in search results here you can see the title tag on google is up to 65 characters so you always want to include that keyword in the title tag then you have your url and then you have what you call a meta description so that’s underneath the url underneath the title tag and again this is in search results so organic search results somebody types in a keyword you want to be found and you want your title tag to stick out and you want your meta description to specifically describe what it is you’re offering okay so again if somebody’s looking for stock imagery then you want to make sure that you know that person who’s looking for stock imagery can come to your website and they can in this case search for millions of royalty free stock images photos videos and music and so you want your description to really get that person to click on your listing an organic search that’s the whole point so that’s the point of a title tag and a meta description is you really want to be found for what somebody’s searching for and you want to be able to show them that you have what they’re looking for you have something here underneath your organic search results called site links and site links are just other are links to pages on your website and so unfortunately this is not necessarily in your control this is in the control of google so if google wants to offer up site links underneath your title tag meta description they will add them and it’s based really on the amount of content you have and that goes with site search so you can see also their site search there underneath the meta description all of that is contingent upon your website do you have a lot of content and if you have a lot of relevant content then google will naturally add in site links underneath your organic listing to links to other pages on your site so that’s on page seo and now we’re going to look at off page seo okay so off page seo involves using promotional methods beyond just optimizing your site for example optimizing your title tag amount description might not be enough to get you to rank for that coveted keyword query so we need to do some link building we need to get our name out there on other websites okay so we need to be able to establish some external links or backlinks from high quality relevant sites to our site and it may not just necessarily have to be a link because google recognizes linkless backlinks so just having a reference on a high quality site may be good enough to get you in the eyes of google to become more relevant okay so that’s off page seo in definition so really what we want to do is we want to establish a way to get links from other websites to our own or references on other websites to our website we want to build those links to help us gain in ranking so there’s lots of ways to do that you have social media again you have social content sites like reddit medium quora you have blogging okay there’s lots of ways to establish yourself out there on the internet you just need to make sure they’re quality sites and you need to make sure they’re relevant and so when you do get a link on an external site pointing back to yours you want to make sure it’s a follow so you want to make sure that google knows to follow that link from that site to yours so if you’re out there establishing content on a third-party website or another website and they’re going to link back to you just make sure that it’s a follow do follow not a nofollow okay and i’m gonna show you an example of what that looks like here so if you’re not sure what the difference is here i’m on backlinko.com and really a no follow versus they do follow is simply in the href so in the href if you don’t have anything in there other than the link then the search engines are going to follow that link from that external site to yours and if you have a no follow in that link then the search engines are going to ignore the link so you’re not going to pick up the backlink or external link to your site and that’s simply that site just adding the rel equals nofollow okay so if you see that in the link pointing to your site from that external site then that means you’re not going to get credit for that backlink so you always want to shoot for a do follow link because that means you’re going to get credit for the backlink okay so again do follow links allow searching and crawlers to follow the link and if they can follow it you’re going to get what they call link juice and that’s going to establish some reputation to your domain a nofollow link basically doesn’t allow the search engines to follow that link so it doesn’t pass on the link juice now again search engines like google are smart enough to pick up the association between a website that talks about your website and your website so meaning if you don’t have a link and you don’t have a if you have a nofollow link on that site don’t fret because you know google has come a long way they’re not necessarily focused on links though it does help so for example if you are on a very prominent site and there’s no link then you still may get credit because google does recognize linkless backlinks and that’s what they call a linkless backlink it’s just having a reference on that site but you always want to try and get that follow not the do not follow okay so here you can see an example of off page seo okay like tripadvisor would be a good example a link that redirects from tripadvisor to you know the oprah magazine as an example so the oprah magazine is going to get a back link from tripadvisor to the site so if google crawls tripadvisor then they’re going to be able to see this link and if it’s a follow link they’re going to give the oprah magazine that domain credit from tripadvisor so for seo because there’s a two-pronged approach involved you have on-page and off-page a lot of tools here a lot of tools so let’s take a look at some of these tools we’re gonna look at google keyword planner we’re gonna look at moz ahrefs look at some tools that will help you with both on-page and off-page seo so let’s start with google’s keyword planner so why are we using google’s keyword planner because we want to find keywords okay so we can’t do on-page seo we can’t optimize our title tag and meta description without a good keyword that we want to be found for so what we want to do is we want to go into google ads now that’s a pay-per-click platform okay so if you want to be found via paid search you’re going to use google ads but from an organic search perspective we can use google’s keyword planner so we need a google ads account we have a google ads account then all we need to do is go to tools then we need to go to keyword planner and the keyword planner is a good tool because it allows us to find those coveted keywords so we can discover new keywords and that’s exactly what we’re going to do so for example we’re going to find you know use the keyword mail delivery if we have a business that delivers mails to people what keywords do we want to optimize for so we’re going to be in google ads we’re going to go to tools we’re going to go to keyword planner we’re going to discover new keywords and we’re simply just going to type in a keyword so we’re going to click get results and google’s keyword planner is basically going to give us some information so the keyword we chose was mail delivery and they’re telling us that on average over the last 12 months there’s 22 200 search queries on average over the last 12 months okay so i could see if i click hover over the graph here i’m going to be able to see the average over 12 months okay so here i can see the average over 12 months from july to june 2019 so here what do i want to do i want to look for trends because here i can see the averages go up and down a little bit but 22 200 is the average over 12 months and then google’s keyword planner also tells me how competitive that keyword is so if it’s highly competitive but it’s got a lot of search volume it could be a keyword i may want to cover it but the beauty of the keyword planner is that they also give you other keywords to look at okay so mail delivery service that’s 49 500 okay so here you got some other ones best food delivery service 9 900. again some of these are very competitive but some of them aren’t and so you want to be able to do your due diligence do some analysis and figure out what keywords work best for you that aren’t going to be competitive but at the same time give you some search volume so if you do rank for that keyword you should expect x amount of clicks on that keyword based on the volume so that’s google’s keyword planner alternatively you can use a tool like moz.com so if i log into moz they have a tool called keyword explorer and so here i can just type in that same keyword mail delivery targeting the united states in english and moz is going to give me some information on the keyword so here they’re going to give me a range in terms of the monthly volume and they’re going to give me a difficulty score so they’re going to tell me how difficult this keyword is so out of a score of 100 it’s 53 and they’re going to tell me what my expected click-through rate could be if i’m ranking for that keyword more importantly they’re going to give me some other keyword suggestions just like google’s keyword planner so here i can see prepared mail delivery mail delivery service mail delivery companies so there are a lot of different suggestions of keywords that i can choose from and if we scroll down we could see basically some mansions we could see the analysis who’s ranking for these keywords so we can really get some insight as to who’s ranking how much volume how difficult it is what my estimates could be if i’m ranking et cetera so a lot of information built into moz’s keyword explorer tool so maz’s keyword explorer tool could be a good option for you if you don’t have access to google ads and google’s keyword planner so if you’re working on seo for a website and you curious is about what the off-page seo situation looks like well you can use a tool like ahrefs it’s free tool you can go here if you’re working on a specific domain and you’re focused on off page you could simply type in that domain here and then you can check the backlinks for that domain okay so i’m going to go ahead and type in my my domain and now i’m going to get a sense of what my backlink profile is for my domain so here i can see the number of backlinks the total backlinks and notice 85 of them are do follow links so google is able to recognize those links and then i could see referring domains so i have 124 different domains pointing to my website and so here i can get a snapshot of the top 100 backlinks pointing to my website and so this just gives me a snapshot of what’s going on with my off page seo performance again it’s a free tool it’s good to use because it gives you an idea of what your off-page seo situation looks like okay another tool you could use is pingdom okay you can set up a free trial here it’s good for 14 days and it allows you to you know look at page speed it allows you to monitor the site itself in terms of you know visitors maintenance etc so you can use pingdom as well however it’s only a 14-day free trial but it does give you some good insights into seo now page load time is one of those on-page seo factors and so if you’re doing on-page seo for domain you certainly want to go into google analytics and you want to measure the page load performance of the pages on your website and so here if i go to google analytics and then i go to behavior and i go to site speed and i go to speed suggestions here i can see the pages how many pages i’ve received over a period of time and then the average page load time now if you see the average page load time is slow and in my opinion anything over two to three seconds is going to be slow you need to be able to take action and so the great thing about google analytics the page load time reporting is it actually gives you some suggestions so page speed suggestions so all you need to do is click on the link here in this case this particular link or url on my website it has seven suggestions if i click on that then page speed insights is gonna open up and what’s gonna happen is google analytics slash page speed insights is gonna analyze this page and give me some feedback on how the page is performing not only on desktop but on mobile as well and so here i can see if i analyze this page i can see some of the opportunities to improve the page load time on desktop and again on mobile here so here you can see a lot of the opportunities and a lot of the issues i have that i can address now if you’re going to manage seo for a website then you’re going to need an seo platform so again moz is a good example because we showed you the keyword explorer but they also have many other tools available built right into the platform for example rankings okay you can get crawl information so when the bots crawl aside what kind of errors are coming up here i can get some page optimization so i can choose a keyword and i can choose a page and moz is going to be able to give me feedback to see what more i could do to improve my on-page seo performance okay we mentioned keyword explorer in terms of looking for keywords okay you also have something called link explorer as well so if i go back and choose link explorer from my list here then i’m going to go to a link explorer and i can type in any domain again just like on the h wraps except mods goes a little bit deeper here okay so they’re telling me how many linking domains and what my keywords are ranking okay and then i have some other reports that i can leverage for off-page seo i can look at spam scores for certain websites that are linking to me because you can disavow yourself from us being associated with those sites here you got a link intersect tool so you can compare one domain against another to what links are pointing to that other website so a lot of different reports and tools available to you for off-page seo under moz’s link explorer so moz has a lot of different tools available and again my recommendation if you don’t use moz there’s sem rush there’s bright edge there’s a lot of seo platforms out there to use but if you’re going to focus on seo you are going to need an seo platform now if you have any more questions on seo you feel free to go to simply learn’s youtube account you’ll be able to find a video there for seo tutorial for beginners you know take a look at the video it goes really in depth about everything we just covered about on page and off page seo so take a look at the video and if you have any comments about everything we covered with seo feel free to comment underneath this video here and we’ll be sure to respond accordingly especially if you have any tips and tricks that you do for seo so let’s move from search engine optimization to content marketing and so content marketing is a form of marketing that involves simulating interest in a brand’s products or services by creating and sharing online material so we talk about online material that can come in many forms or assets say some examples are blogs videos infographics case studies white papers ebooks all of this is content generated it’s just in different forms and so you want to be able to take any one of these forms of content and be able to distribute that in some form or fashion okay so for example blog can be part of your website a video could be something you upload to youtube an infographic could be something you actually share on linkedin so all these other assets could be integrated throughout they could be shared or used on your website okay for people to grab and share and use and comment on okay so that’s what content marketing is you need to be able to push out content so that people have a better understanding of your product or service the process of content marketing is you really want to decide what goal you want to achieve with your content marketing campaign you want to define your buyer personas to determine the audience best suited for your content okay so what are you creating who’s it for and then you want to run content on it to determine the best type of content that can be used and when we talk about content audits we’re talking about you know content that’s already been posted are people sharing it are people downloading or people viewing it and so you want to be able to understand over time what people are reacting to so that you can reuse or continue to use that content that seems to resonate with your target audience so you want to choose an appropriate content management system so if it’s a blog you want to use wordpress maybe so you want to start brainstorming for ideas for new content ideas so in my opinion maybe put together a content calendar and jot some ideas on that content calendar then you want to settle on a particular type of content you want to create and then you want to be able to publish and manage your content so some top popular tools used for content marketing you have buffer you have buzzsumo followerwonk hootsuite so let’s go ahead and take a look at an example of a content marketing management system and we’re gonna use wordpress and so if we go into wordpress here on the backend we’re logging a login and so the reason why we use wordpress is because we can post blogs so in wordpress if i go to post here i’m going to be able to see all the different posts that have been posted over a period of time and the great thing about wordpress is you can optimize it for seo so if i go in here and look at this recent blog post that has been posted i can go ahead and edit it and when i edit it okay i’m going to be able to look at this blog post in a visual format and i can also look at it in html form so notice i the great thing about wordpress is i can use imagery i can insert videos i can insert infographics i can attach a white paper case study to it and then again we have something called yoast seo plugin so we’ve installed a plugin here so that’ll help us with optimizing that particular blog post for that particular keyword we’re trying to target and so here you can see our focus keyword is remarketing and retargeting okay so we

    have that in the title tag okay we also want to make sure it’s in the meta description and so here we have an internal link we have it in the introduction okay we have it you know spread throughout the content so yoast does a good job of allowing us to make sure we’re integrating that keyword into our blog post but the key to blog posting is we want to again follow the process we want to be able to choose content for our intended audience in this case with a blog post we can ride up to you know 500 to 3 000 keywords and the whole point is we’re trying to introduce our audience to a particular topic that resonates with our product or service and so that’s the great thing about blogging that’s the great thing about wordpress is that you know very easy to use uh you can integrate it with seo you obviously have commenting you have different plugins that you can add in there uh very easy to edit and so a lot you can do here with wordpress and blogging so another example of content marketing is video so with video you have the ability to upload this video to popular video sites like youtube or video and you can optimize that particular video with title tags and and hashtags and descriptions and you could see the interaction here so you can see how many views how many likes shares the ability to share the ability people for saving it and there’s just a lot of interactivity when you have video you can also use video as i mentioned on your blogging platform if it’s wordpress you can also use video and social media platforms like twitter linkedin and facebook so video is a very popular form of content marketing lots of good video tools out there to create a video a high quality video is what you want to put your product and service in the best forefront okay so that people can react they can share they can comment they can follow they can like okay so that’s what you want to do is think about video because video is very versatile and powerful in terms of getting your message out there so let’s move from content marketing to social media marketing and social media marketing really involves creating content if it’s that blog if it’s that video that you created for content marketing and really using different platforms to increase your visibility whether that be traffic whether it be engagement whether it be brand awareness or any other marketing goals that you have that’s what social media is good for because social media will take that content take what you’re trying to get out there and really allow you to hone your marketing goals against that okay so if it’s facebook and you got some videos that you want to post up there okay what’s your goal is your goal to then post the video to get traffic to your website or to build brand awareness or to just get people to react by sharing or liking and so that’s what social media is good for it’s really good for taking content and really distributing it to your target audience okay so uh sharing content allows you to you know generate user generated content or it allows you to create interactive content and again you can use infographics or you can apply content with imagery or post videos or do things that are interactive like polling and contest so a lot of flexibility in terms of the content that you could share on social media and so you want to establish a process for social media marketing so this is the digital marketing course of it so you want to be able to have a process and you want to be able to set up goals that you want to achieve with your social media campaign because just posting content for content sake is really not going to generate anything for you so you want to set up those goals ahead of time then you want to understand what content would be best suited for your target audience so if our goal is to generate brand awareness then maybe an infographic is what we want to do okay maybe that’s the best choice of asset for our target audience based on the platform with social media we also want to research what the competition is and find out what works for them so it’s very easy to do on social so if you already have a competitor on facebook you can always go to your competitors website and you can always see you know what they’re posting and what kind of reaction engagement they’re getting for a particular post so it doesn’t help before you go live to do some due diligence about your competition you can also conduct a social media audit again what we mean by audio just like on the content side we want to be able to see what’s worked and what’s not worked in the past and with digital marketing recall you can get instant metrics back so if you posted something last year and you’re thinking about posting it again you probably want to do an audit to see over the past year what posts have worked and have not worked for you then you want to pick and choose the social media channels or platforms and to find a strategy for each of them because if you have a video then the video may work on say youtube or instagram but may not necessarily work for linkedin and twitter and so you want to be able to pick and choose the asset the strategy and align it with the appropriate platform then you want to take inspiration from case studies and other famous brands so again continue to learn i mean that’s the beauty of social media marketing most big companies medium-sized companies even smaller companies that have performed well are out on social media so take a look at some other companies that inspire you or some other companies in your industry or even again your competitors and see what they’re doing and what they’re posting and what kind of engagement they’re getting so you should always you know be able to seek out what others are doing on social and to me this is important create a social media content calendar and this isn’t necessarily the very end of the process this goes back to the beginning of the process so when you’re establishing goals and you’re establishing what kind of type of content you want to use that should all be part of a social media content calendar and i’m going to show you an example of one here shortly and then again you want to be able to test evaluate and adjust your strategy because again you’re getting metrics and if you post a video on facebook and it’s taking off then meaning in terms of likes and shares you probably want to consider maybe doing another one that complements that so here’s a broad example of a content calendar again it’s in a spreadsheet again by no means there’s one size fits all but just to give you an idea if we’re blogging what we want to do is we want to pick our target audience maybe that be country or particular demographic and you want to come up with some topics ahead of time here and you want to maybe put the status up there of you know it’s just a draft or an idea when it actually does go live you want to turn it on live you want to pick your date add some comments okay create your content and you know what’s good about a content calendar is you can also work in seo so you can assign keywords and then you could add those keywords to moz for ranking uh you can create your title and meta description then you can carry that content forward and choose a particular social media platform to post to so that’s the beauty of a social or excuse me a content calendar is it allows you to think about things up front and then prepare the content accordingly so you can optimize it for organic search and post it on social media for off page seo and for social media marketing and so you just want to get organized ahead of time using a spreadsheet in this case google sheets to lay out the topics ahead of time so you can write the content for your intended audience that to me is the way to go now remember there’s lots of different forms of content that you can use with social media marketing here we have video so you can see this video can be posted on youtube or linkedin or wherever and the whole point is you want to be able to measure engagement here you can see this is just an image it’s just a file and this has been posted on facebook so here we can see many likes and comments and then shares and so you want to be able to leverage different forms and different assets across social media to see actually what works and what doesn’t work and again look at what other companies have done whether they be competitors or not see what type of assets they’re posting and what’s working for them now when it comes to social media marketing there are lots of tools available okay you got buffer hootsuite sprinkler post planner later sprout social i mean the list of social media marketing tools is endless and just like seo you will need a platform to work with so with seo we showed you moz as the seo platform with social we’re going to show you sprout social because with sprout social if you have a content calendar if you have a lot of different assets you want to be able to organize those assets and content across multiple channels and the great thing about using a social media calendar is yes you can publish and organize your post accordingly you also have most social media platform tools have listening so you can listen in on keywords and audiences different brands and industries and conversations that are being had about a specific topic okay and again most social media platforms if not all have reporting and so this is important because you can actually see you know what how your post or different assets are performing in terms of engagement and so to me that’s important if you’re going to focus on social media as a platform as a channel you want to have a social media platform tool that will help you organize your content publish it accordingly listen in and and get that report to help you figure out what’s engaging and what’s not engaging again so that you can you know react to the content that you’re using and sharing so that’s sprout social as an example but you will need a social media platform now the other benefit to social media is in some cases you can actually pay to have your post out there and so for example on facebook we could set up a paid campaign to target our intended audience and so with facebook facebook owns instagram so you have the ability to really put your content out in front of your target audience on facebook and instagram and so what you need to do is go to facebook ads manager and simply just create an account or campaign um you want to be able to create a campaign and by creating a campaign that means you’re going to have to go through a particular process here so if we first we want to do is choose our objective okay so you always want to have an objective for your campaign so is it going to be brand awareness is it going to be to drive you know traffic is it going to be to drive conversions so you want to choose a goal or objective if you’re advertising really on any platform then you want to be able to choose your audience so who are we trying to target so with facebook you know you can target any specific age gender demographic based on interest and behavior so you can choose specific placements and you can assign a budget okay and then on the ad side you have different types of ads that you can use you can do single image or video you can do a carousel okay meaning you can rotate different images as a collage or different videos as a collage and again you can choose exactly where you want your ad to be shown for example desktop or mobile news feed facebook in-stream video you got instagram feed you got even messenger so you have a lot of options available to you on where your ad or video is going to be shown and then you can support that with a headline description and you can send that traffic back to your website you can even test call to action buttons okay so you can pan your ad with a call to action button and so you can do a lot here this is just facebook you can really do a lot of specific targeting now with facebook advertising it’s a cost per click model so anytime somebody does click on that ad you’re going to pay but it allows you to really get your content out there in front of your intended audience if you’re not doing it organically meaning you’re not posting on facebook on a regular basis or maybe you want to supplement those organic posts then doing this is a good way to really get your brand out there if it’s awareness if it’s to drive traffic or to convert facebook is a good option linkedin twitter all these social media platforms offer that up that option up to do paid advertising now if you want more information about social media we have a great video on youtube already how to start social media marketing it really goes into the details about organic social and what i just covered with paid social specifically on facebook so take a look at that video and again if i missed anything on the social media side feel free to comment or add in your best practice whether that be part of the process or a different platform that you use for social media okay let’s switch to our next digital marketing channel and search engine marketing so search engine marketing is an advertising model that is good for driving traffic to your site because you’re paying each time someone clicks on your advertisement now how is that an equal trade well because you can advertise on channels like or search engines like google or bing or adroll which has a a big network that includes google you can actually pay your way to the top of search engine rankings and so if you’re at the top for paid search and somebody searches something like uh shoes or something to that effect your ad can appear at the very top even above local search even above organic search and so the visibility is there it’s a good way for you to then get that traffic that that you you covet for certain keywords and because you’re getting traffic or have the potential to get traffic you’re going to pay each time somebody clicks on these ads so you have multiple choices on the type of asset you want to use including text image video etc so there’s more to it than just google bing ad role i mean you have linkedin you have twitter you have facebook you have lots of different ways to advertise and get your ad in a more prominent position you just have to pay for it and i just showed you that under social media marketing facebook you can create an ad have your ad targeting your audience and in return you’re going to pay facebook works the same way for most of these networks okay so when you actually set up a campaign like anything you do when you set up a campaign you want to determine the goal you want to achieve for the campaign you want to do that up front especially when you’re talking about pain per click if you’re paying per click then you definitely want to make sure you determine what your goals are so you can measure them accordingly then you want to choose in this case a relevant list of keywords you could do it for your brand meaning you could choose your own brand keywords you could choose keywords related to what your brand is trying to offer whether that be a service or product and once you choose a relevant list of keywords you can finalize those keywords and then bid on them so once you start bidding on them then what you’re going to do is align those keywords with a headline so it’s all done within the framework of any platform you’re advertising on really the key here that i want to really emphasize is when you establish a campaign or set up a campaign you need to establish what the goal is because when you actually choose your keywords and write your ads and launch the campaign and start paying google or bing or whomever it is you’re advertising with you want to be able to measure those goals so that’s really the important part here because regardless of where you advertise you’re going to be able to monitor campaign results and so with google you can even import conversions into the campaign so for example if i go to google ads for example if i go to tools okay you can see i’m running campaigns what am i trying to accomplish with these campaigns well in this case i’m trying to get donations people click on donations so i can go to tools click conversions and then i can see what conversions are added to my account and that way i can measure my campaigns against these conversions okay if i don’t see a conversion error i can certainly create one or import it from in this case google analytics so that’s the important thing you want to be able to measure your campaigns with your conversions and then just as important you want to be able to optimize your campaign because if it’s not performing if you’re running a campaign you’re running up costs and you’re not getting conversions you’re probably not going to be continuing to run those campaigns so you want to optimize your campaign and retarget potential customers so retargeting is always a good option retargeting is targeting someone who that went to your website and basically acted in a certain way meaning they went to a certain page or abandoned the card or actually purchased or downloaded something okay you define what action you want that audience to take in order to retarget to them okay so the whole point is you can configure your retargeting campaign based on certain behavior on your website and the whole point there retargeting is you’re pulling people back to your website so in addition to optimizing you know search campaigns you can one of the benefits of search engine marketing is you can run retargeting campaigns so here’s an example of an ad okay so here you could see it’s a good ad in the sense that it’s using everything available to it so for example here i could see three headlines so google in this example allows you to add in three headlines so here you can see simply learn official site get certified get ahead then you can see simplylearn.com so they’re taking advantage of three headlines and then here you can see two description lines and so each description line you can have up to 90 characters and so you want to be able to take advantage of what google gives you the more information you can add the better well here you can see some other types of ads here you can see a banner ad for slack okay here you can see betterment.com running an ad okay so this looks like an ad that is on youtube so because you can see after a few seconds you can skip the ad okay so here’s a video ad here’s an image ad here’s a text ad so depending on what platform you advertise on you have an option on what type of asset you want to use you know the one thing i like about facebook is they offer up a multitude of options in terms of assets so you can run a single image ad you can run a carousel meaning you get a multiple images you can run a video you can run a combination video image you can obviously run text okay with a thumbnail so you have a lot of options in terms of the type of ad you can run so before we move into our next channel let me just show you an example of you know how an ad actually looks on a particular website so here you can see i’m on buzzfeednews.com okay here you can see uh volkswagen golf is running an advertisement in spanish on this particular site so they’re either using google or some other platform and having that platform if it’s google post their ad on this particular site so here you can see it’s a banner ad and if we’re in google ads and you’re setting up a text ad let me just run through you with the text that it looks like remember you want to always take advantage of what’s offered to you because especially text ads you have very few characters and with very few characters it’s hard to get your message across so with google you have your final url which is where people are going to go to after they click on your ad but you have one not one not two but three headlines that you can take advantage of so we’re talking about help and child hunger help today you know you can always add in visit our website for more info i mean you want to take advantage of what’s available to you now again here you can see in this example i’m only allotted 30 characters and so if you go over then your ads not going to get approved so you really have to be cognizant of the character counts and getting your point across because writing text ads is not the easiest thing to do when you’re limited to characters now with google you have what they call display path so after the domain you can add in a couple of keywords in there and then you have description line one and description line two so again take advantage of what’s available if you’re not sure what copy to write grab some from the website and paste it in there you want your ads to be healthy and to have as much information as possible and then the one thing i will say about google ads is they also have extensions so extensions are exactly that they’re extensions to your text ad so here you can see i have four extensions these are actually site links so google ads offers up something called ad extensions so it could be call outs site links could be location extensions app extensions they have a number of different extensions that they can append to your ad so take advantage of that as well remember the whole point of ads is to make a compelling case for your product or service so that somebody can click on the ad and go to your website and then perform the action you want them to perform now if you have any more questions about google ads feel free to check out our in-depth video about google ads it covers everything a to z on google ads you know we also have videos on our simply learn youtube playlist for facebook uh twitter social media marketing so if you’re curious to know a little bit more about search engine marketing you know check out any one of these videos that we have listed on our youtube channel okay so let’s move over to affiliate marketing now and so with affiliate marketing really it’s interesting and unique and that affiliate marketing involves paying out commissions and who are you paying commissions to while you’re paying commissions to website owners or publishers or people who have websites with lots of content or people who have websites that attract a lot of users and so the whole point is you want to be able to find those websites to advertise your product or service okay these people who are selling your product or service on your behalf are going to get commissioned or incentivized based on whatever action you put out there so it could be registrations just getting your affiliates to help you with getting people registered or signing up for your email or you know for a lot of you conversions you’re trying to sell a product so you want help in selling that product or it could be subscriptions okay signing up to something okay so you determine what it is you want to incentivize your affiliates for you also determine how much you’re going to incentivize them and that’s the great thing about affiliate marketing it’s it’s no different than having a sales team um to support you what are the steps for affiliate marketing well you need to find a platform there are lots of different affiliate platforms out there you know commission junction or cj.com comes to mind because these platforms are going to help you find these affiliates or partners okay so they’re the broker and all this and so once you set up your platform you’re going to establish rules guidelines post images and banners and assets for those affiliates to use on their websites and more importantly again you’re going to establish the commission so the commission doesn’t have to be the same for all affiliates it could simply be you know your top affiliates get a higher commission as opposed to just some other affiliates who get a starting commission you establish everything on the platform the affiliate platform that you choose now affiliates apply to advertise on your behalf so they’re gonna say hey i’m interested in selling your product or service so you’re going to use that platform if it’s commission junction to approve or disapprove the re affiliates request to advertise on your behalf and really what you want to try and do is leverage the platform as best as you can a lot of these affiliates are out to make money and some of them are really good you need to be able to choose the affiliate that is going to represent your brand product or service the best so it’s simple customer clicks on an ad or link okay on that affiliate website and they go to your website and they perform an action so that could be a purchase a registration a subscription a download an email sign up you determine that and the great thing is these affiliate networks the cj’s commission junctions of the world will record everything they’re tracking not only traffic from the affiliate website to your website but they’re also tracking the conversions the transaction is validated and credited to the affiliate by the broker and then the affiliate has paid his or her commission so that’s how it works so the more the affiliate sells or converts on your behalf the more they’re going to make and that’s the beauty of the affiliate network so here’s an example of affiliate marketing okay here you can see uh an advertisement here okay so you can see profit from our experience earn up to 12 advertising fees with a trusted e-commerce list leader so somebody clicks on that link joins and then this person is going to get a commission based on somebody joining for free again i mentioned commission junction there are also some other affiliate marketing tools out there uh amazon associates a win trade doubler max bounty i mean there’s there’s there’s a lot out there cj.com is the one i’ve used in the past but you know give some of these other platforms a chance okay it doesn’t hurt to even be on multiple platforms you have nothing to lose okay when you’re on a platform basically the platform again is acting as the middle person they’re introducing you to affiliates and so every time you actually pay an affiliate a commission they’re going to get their cut of it so they’re going to get a small percentage as well so just keep that in mind but you know give it a try try one or two of these affiliates if you find you’re getting quality affiliates that are selling your product or service great if you don’t then you know feel free to change you know affiliate networks it’s that simple but the key here is find the affiliates you think are going to best represent your brand product or service because those affiliates are likely going to be the ones to convert for you and if your small business starting out and you need some help affiliate marketing is the way to go okay let’s move over to native advertising okay so native advertising so negative advertisements means that your ad is showing up next to content that basically naturally fits so these are advertisers that are featured on a platform alongside the content okay that isn’t paid for okay so for example here you can see a paid post okay this is by spotify okay this paid post okay was on buzzfeed this particular post was probably on a news article related to music because they’re talking about your bands that probably won’t exist without led zeppelin okay so for spotify you’re using native advertising allows them to put their ad next to content related to their ad here you can see another buzzfeed article okay 11 great amazon deals that will be music to your ears if you’re an audiophile here you can see an advertisement next to the article so you can see the ad about led zeppelin and here you can see the actual article is about music so the whole point about native advertising is making sure there’s a connection between the ad and the article so spotify is advertising okay their product and service on an article on buzzfeed which happens to be about music so a good example we used buzzfeed just a second ago so if we go to buzzfeed here you can see i’m on tv and movies and here you can see got an ad here if we scroll down uh keep scrolling down we can see another ad here for hbo and so this ad makes sense because it’s placed on tvs and movies so people who go and read the content are going to see an ad related to that content so that’s generally what native advertising is you need to be able to be able to place the ad on the right pages okay so you’re going to need it and network for that so we talked about paid search advertising we talked about google ads so google ads has the ability to place your ad natively on particular pages that are relevant to that ad so that’s really what native advertising is all about making sure that your ad is placed next to content that’s naturally relevant so if you need more information about affiliate marketing feel free to visit simplylearn’s youtube channel we have a nice uh in-depth video about affiliate marketing to get more information about the platforms how it works and all the tips and best practices about how to run a successful affiliate marketing campaign so let’s turn our attention to email marketing now so email marketing very traditional form of digital marketing it’s been around the longest it’s kind of the grandfather of all digital marketing channels so email marketing really is used to personalize emails in order to convert that recipient or that perspective user into a customer and so like all the other digital marketing channels we want to follow some type of flow or process or methodology and the first step in email marketing is you have to identify your target audience okay when you identify your target audience you’re going to create a segment okay so in other words you don’t want to send one email to everyone because not everyone is going to be interested in that email so in order to get somebody interested you need to be able to send an email tailored to that audience okay so that audience can respond and react accordingly so once you target that audience and create segments email segments you’re going to create the campaign and set up an appropriate call to action one note here is when you create the campaign and set up that appropriate call to action that call to action is going to be aligned with your goal so what is the goal of the email campaign is it simply to get people to click on something and purchase or is it simply to get people to click on something and sign up or watch something or submit some information or download or whatever the case you need to establish that up front just like you would with a search engine marketing campaign or any other type of campaign you want to run so there are lots of tools out there just like with affiliate marketing you want to choose an appropriate email marketing tool there are plenty to be had each work in a very similar nature some offer different pricing models meaning you know you can send an email to x recipients for flat fee or you pay a small amount per email address each one is slightly different in terms of how they price but in terms of the features they all work in a very similar fashion and we’re going to show you an example of one here shortly so when you choose that email marketing tool you’re going to test your emails before you send them out and then when you test your emails you’re going to use that email marketing tool to actually send the campaign after it’s been tested okay so you want to send the campaign you can immediately send them out or you can schedule them now a best practice with an email is when you actually send one out you’re sending an email out to your target audience you want to create probably two emails per segment audience why because you want to add an attractive subject line and copy to the email but if you send two emails to the same target audience then you want to test the subject lines you want to be able to see what subject lines going to entice somebody to open the email okay that’s the beauty of email marketing is you can do that okay so you can set up your a design based on your target audience but it’s always the subject line that people see first so you want to write an attractive subject line and copy that’s going to entice somebody to open the email so why not send two emails to each target audience that way you can see what email subject line works best so that’s the whole idea about performing a b test to test out different ideas it doesn’t necessarily have to be a subject line it can be the same subject line two emails but the difference being the body of the email it’s totally up to you but the idea here is to always split out your emails per target audience and just like any other channel whether it be affiliate or search engine marketing organic search you want to analyze performance and in the case of emails it’s always about open rates how many people are opening then how many people are clicking and then how many people are actually responding are they converting or downloading or whatever it is you want them to do you need to be able to monitor the behavior because for example if your open rates don’t work or they’re low then you know something’s wrong with your subject line so you want to be able to make an adjustment so here’s an example of an email from airbnb it’s a simple email okay they’re just simply trying to get somebody to click on that call to action to take the survey okay that’s really all it’s about here with this particular email so who’s their target audience well their target audience could be somebody who’s already stayed at a airbnb property or it could be somebody who used the app probably airbnb has already targeted this audience and they’re sending this survey to a particular audience so that they can get the best results okay so that’s a good example of a targeted email with a good call to action that’s getting somebody to take the survey so they’re probably measuring how many people opened it how many people clicked on the cta the call to action and then how many people actually filled out the survey so you need to follow each step and track each step accordingly okay so again some popular tools used in email marketing let’s take a look at mailchimp here uh but i will mention like marcato is a good marketing automation tool now owned by adobe marketo allows you to send those drip campaigns so if somebody doesn’t purchase right away you can send up follow-up emails like say one day out or seven days out or 14 days out so hubspot works in a very similar fashion you want to be able to methodically plan out your emails that’s the point i’m trying to make here so let’s take a look at mailchimp so if we go over into mailchimp a very easy interface okay here if we go under audience we can actually see who our audience is and we can break out our audience into different groups you can have a simple test list you can have people who purchase people who subscribe to something okay so you can break out your audience into different groups okay when it comes to campaigns you can see campaigns that are already been built or you can create your own campaign okay so in the case of mailchimp we can actually see what campaigns have been dropped or sent out already and then we can see the opens the clicks and then the conversions so mailchimp has some nice reporting so you want to be able to measure the reports or how well the campaign performed so here we could see specifically how many people open clicked how many people bounced or email addresses bounced and how many people unsubscribed from the list and here we can see you know the top links that have been clicked okay the subscribers with the most opens did anybody perform any social media activity okay what locations open the email okay so you can actually see a lot of good information here right in mailchimp and you want to be able to react to the emails you send out so if an email is not performing okay you want to learn from that so you don’t make the same mistake again great thing i like about mailchimp too they have a lot of nice templates to use so if you’re trying to create a template here you got some templates that you can leverage so that’s mailchimp kind of in a nutshell mailchimp you could pay upfront buy credits and with those credits you could send out emails to a number of people okay so that’s how mailchimp works they do have a free trial so you can set up an account using the free trial now if you need any more information about mailchimp for email marketing in general take a look at the email marketing webinar we have set up on our simply learn youtube account now let’s finish up with online pr press releases so we talked about seo and social and search and affiliate and email marketing and content native advertising let’s talk about online pr here because with online pr it really does involve working with digital publications or blogs or other content related websites for example content related websites could be newspaper digital newspaper sites like the new york times okay the whole point of online pr is you want to try and get some publicity on those on those websites publicity means awareness for the brand it means traffic to the website and eventually some loyalty future customers and conversions channels that can be used to maximize your online pr efforts for example you can connect with reporters on social media to develop a relationship so you can just follow some reporters see if they’re covering specific industries or verticals and if they are similar to what you’re offering then it’s probably a good idea to reach out to them you can use engaging user reviews to help humanize your brand or you can respond to comments that help generate productive conversations so those are all certain things you can do to generate awareness and buzz for your brand so really the one thing i want to point out about online pr is basically you can also hire a pr firm and they can do some of the heavy lifting for you or like i said you can reach out to different reporters or different influencers even to help push your product or brand now if you’re trying to go at it alone on the online pr what you could do if you don’t reach out to reporters or influencers or you’re active in trying to build your brand through a conversation you can always use a third party service like pr.com so pr.com allows you to you know basically create your own profile you know submit content to your own profile or even submit press releases if you submit press releases then other news agencies are going to pick up on those press releases so it’s a good way to get your press releases out there likes of yahoo and google might pick up those press releases and give you some you know much needed visibility you can also use other tools like you know pr newswire for example so it works in a very similar way again it’s a press release distribution network so you can go ahead and sign up for an account get that press release out there and they do the distribution for you or you can also use aggregation sites so there are lots of different aggregate sites out there and so what aggregate websites do is they help disseminate and distribute your content so here you can see some of the new aggregator websites of 2019 you got feedly panda tech mimi metacritic e science news the morning news so you have a lot of options available to get your content out there okay so what these sites do is basically pick up articles that fit their website fit their theme fit their target audience so you do have options in the form of third-party tools as well okay so if you don’t hire a pr firm which could be expensive you can certainly go at it alone by signing up for any one of these particular products or services today we’re going to talk about digital marketing tools so fasten your seat belts and let’s get started so what we’re going to do is we’re going to take a look at some of the best digital marketing tools for not only 2019 but ones that have performed well in the past that are popular and ones that we foresee as being the go-to tools for the future so past present and future digital marketing tools is the way to look at this uh with a good focus on a lot of different marketing channels here so we’re going to focus first on seo talk about some of the tools related to on page and off page we’re going to switch over to paid search talk a little bit about paid search tools we’re going to talk about email marketing and some of the email marketing platforms and the tools within those platforms the center of it all is web analytics so google analytics is the tool we’ll be taking a closer look at in today’s webinar and all that it has to offer okay affiliate marketing we’ll talk about some of the tools available to you and for affiliate marketing we’d be remiss we didn’t talk about social media and all that it has to offer and all the metrics and tools available all the platforms available so we’ll hone in on a couple of examples there and then we’ll also talk about some competition tools available for you so there’s a whole suite of tools the one caveat being hey if you have your favorite tool continue using it in fact if there’s a tool that we didn’t mention in today’s webinar feel free to mention it in the comment box below this video we’d love to hear what you’re using to manage your particular digital marketing channel okay and so the goal for today’s webinar is hey we hope you get something out of this in terms of using new tools there’s some tools that i use some tools that my colleagues use everybody uses different tools so it’ll be good to kind of see what else is out there so if you have something to share share it by all means what we’re trying to do is share what we think are you know best practices and some of the most popular or most used tools out there in the industry so that’s what we’re going to do the goal is to get you to better understand some of the tools we’re using a little bit more detail and what we’re going to do is start out with search engine optimization okay so search engine optimization or organic search we have a mixture of paid and free so there’s a lot of different platforms but if you’re focusing on seo you certainly need to use an seo platform so there’s sem rush okay you also have google search console which is free so if you don’t have a seo platform you definitely need to be using google search console and so we’ll take a closer look at that there’s google keyword planner which is actually situated under google ads and so if you’re running google campaigns on google search network or even the display network you have access to a great tool called keyword planner and if you know anything about seo you’ll know that using google’s keyword planner is a good tool so we’ll take a look at that moz is a freemium tool meaning they have a free trial that you can sign up for to test drive it but it’s another seo platform and it does cost money got a great tool in screaming frog that’s a paid version again not too expensive we’ll talk a little bit more about that and then we have you know a tool in ahrefs that help us with all aspects of seo primarily focusing on off page so these are just some examples that we’re going to hone in on but this is just a small subset of what really is available out there in the market so let’s go ahead and dive a little bit deeper and understand why we use some of these tools well the first reason when we talk about seo is to find relevant keywords not only do we want to find relevant keywords we want to find relevant keywords with high volume and low competition okay we wouldn’t want to find non-relevant keywords with high competition low volume that wouldn’t make sense so we need a tool to kind of help us put it all together and so the tool of choice for us is google’s keyword planner and google’s keyword planner helps us hone in on keywords we may be interested in optimizing for because not only one are they relevant but two they’re going to have high volume and low competition so let’s take a look at an example in google’s keyword planner so here i am i’m in google’s keyword planner and as i mentioned before google’s keyword planner is situated under google ads okay so you have to have a google ads account to use google’s keyword planner and so when you’re in google ads you simply go to tools and then under tools you’re going to select keyword planner so what we want to do is look for keywords we’re focusing on organic search not necessarily paid search so organic search we want to hone in on some keywords so let’s just use one of the examples that google has given us here meal delivery so we’re going to just type in mail delivery and get some results so notice i can enter a domain as a filter and so in other words hey i could say look hone in on keywords related to this website if i wanted to but i’m asking google hey just give me something closely related to mail delivery because that’s my business so i’m going to click click get results notice i can add another key to it if i wanted to but i’m just going to stick with one keyword but there are certainly other keywords that i can certainly hone in on if mail delivery is my business and so let’s just hone in on that one keyword mail delivery we want to be found organically for that keyword so what google keyword planner does is not only give us the keyword and other keywords relevant to that but it gives us the average monthly search volumes and this is an average over the course of the last 12 months and notice here i get a column for competition so i’m able to see whether that’s a very competitive keyword or not and then just to give you an extra edge when you’re choosing keywords you can get a sense of what the keyword may cost if you wanted to bid on that for paid search so for mail delivery i can see it’s anywhere between 7.46 and at the top of the page high range 16.61 so that should alert me to the fact that hey if i’m gonna try and optimize for this keyword i know it’s competitive because not only google is telling me it’s competitive by telling me high competition but i know that the cost per click seems a little bit high and what is a little bit high well you know i can see some other keywords here that you know a dollar to three dollars okay i could see some other ones that are even lower than the seven dollars they’re suggesting so that’s a indication that the keyword is highly competitive so the idea here using google’s keyword planner is one we want to get an idea of what other keywords are out there that are relevant so it helps stimulate some ideas for relevancy two we can get an average monthly search volume so we want to know on average over the past 12 months how many search queries i can expect from this keyword and then three i can get a sense of the competition how competitive is this keyword so if i try to optimize for this keyword and i want to rank for it organically is it competitive if it’s competitive then it’s probably going to take me a bit longer to be found for this keyword on page one of google so that’s the whole idea behind google’s keyword planner and note that you could change some of the settings here so if you want to choose a different language okay you can hone in on a longer shorter period of time you can even choose a specific location so i chose texas i can certainly choose the entire united states to get a sense of what the volume would be for the total us so you have settings that you can change and manipulate to get you the data you need to choose keywords so that’s the whole idea behind google’s keyword planner to find relevant keywords high volume low competition now alternatively i can certainly use another tool to find keywords so i have a moz account so i logged into moz and moz has a tool called keyword explorer so if i use that same keyword i used in google’s keyword planner mail delivery i’m going to ask moz to give me some data on that keyword so this is for the entire united states and again i can change that if i wanted to okay so i can hone in on a specific country or different country so what moz is telling me hey for this keyword in the entire united states i’m looking at anywhere from eleven and a half thousand to thirty thousand on monthly volume now what moz does is they give you a difficulty score so a difficulty score is a score between one and one hundred and so i could see this is pretty much right down the middle in terms of difficulty okay so if it’s zero it’s an easy keyword if it’s if it’s a hundred it’s very difficult and then that means you have a lot of competitors who are optimizing for this keyword that are ranking for this keyword and so moz gives us the volume they give us the competition and they just like google’s keyword planner gives us some other keywords that we can potentially hone in on so here i could see keyword delivery plans delivery services etc so i can see a lot more suggestions than what’s listed here so moz delivers a bunch of other analysis related to the keyword you know they also give you some good keyword suggestions so moz is a good alternative tool and we’ll be coming back to moz related to seo for some other of its features but for now if you don’t want to necessarily use google’s keyword planner because maybe you’re not running google ads you can always use mazda remember moz has basically a freemium version meaning you can sign up for a free account and you can sign up for a free account as a test trial and you can test it for a period of days and leverage its tools during that free trial to get a better sense of how these tools work so we want to be able to use mods we want to be able to use google’s keyword planner not only to search for all those relevant keywords available to you but we want to be able to choose keywords with high volume and low difficulty low competition we also want to select primary and second keywords wisely so remember when you optimize you’re optimizing a page for more than one keyword so you want to be able to have a nice portfolio of diverse relevant keywords with high search volume and low difficulty and then you want to be able to identify those keywords that your competitors are ranking for so moz gives you that information and so we want to be able to leverage the tools available to us to choose the right keywords so if you need any more information on this we got a nice webinar on keyword research for seo so take a look at that video on youtube and to get more specific details about using seo tools for keyword research and all about keyword research in general for seo so let’s talk about some other reasons under seo what we would use some of these tools available to us well we want to be able to understand the search engines and how they crawl and index our site okay we also want to check the correct format of the site map and we want to monitor backlinks okay we also want to analyze linking to our web page okay which ones are good which ones are not good okay we also want to perform some competitor analysis so these are some of the reasons why other than keyword research why would we use some of these seo tools so we have tools available to us some majestic hrefs again moz let’s take a look at google search console and i want to hone in on google search console because it is free and it’s a must if you’re going to work on seo you need to be working in google search console and so the whole key behind google search console is you have a website and you need to get that site verified once it’s verified when school can recognize that you are associated with this website then you’re going to be able to see some important information so here i’m looking at a website and what am i looking at i’m looking at something called coverage under index so what does coverage mean well going back to what we just said we want to be able to understand how google’s crawling and indexing our pages and so what google does is through this platform search console is they’re letting us know once they go to our website and start crawling it and they pull these pages back to their server they’re letting us know if we actually have any issues so here i could see i have some issues with 112 pages and some of those issues are listed down here so there could be a crawl issue a 4 4 you know redirect okay so you could see there’s some five unique issues across 112 pages so here i can see submitted url marked no index there’s a hundred of those pages we have some redirect errors there’s seven pages that you know fall victim to this error and so we can really hone in on what the error is and address the error okay so if google’s telling us hey this is an issue and you want that page indexed by google then we should probably address the error and so that’s the great thing here about going into google search console is you can under index go to coverage and get a sense of what google is indexing and what they’re not indexing okay so these are the errors i could see they’ve certainly were able to crawl and index 9115 pages they were able to crawl okay and they excluded 54 000 plus pages and then we also have some pages with some warnings so this is kind of an overview of what google sees when they crawl our site so when they say crawl they’re coming to our site they’re following links on the site and every link they follow they’re either going to index that page or they’re going to report to you an error an issue that they found if we want these pages indexed we need to address the issues the errors and so that’s the beauty of this report here is google is telling us firsthand what the issues are so we also want to take a look at the sitemap so you have an opportunity to submit a sitemap and a sitemap is just a formatted file that includes all your website urls and so you’re going to have this file sitting in your root directory and you’re probably going to call it or should call it sitemap.xml xml being the format so once you have this file you’re just going to let google know that that file exists so you’re going to enter in the sitemap url so if it’s in the root directory all you’re going to do is type in sitemap.xml and click submit so once you’ve done it just like this site is done what google’s going to do is say hey look we see you’ve submitted this and we last read it a couple days ago and we could see that we discovered 1419 urls so i can go back under coverage and i can see some of the issues that they found but if i go back under site maps i can see that these are the urls they discovered via the sitemap and so the whole point of a sitemap is we want to be able to get and push the urls to google not have google come to our site and discover them so this is a quicker faster more efficient way to communicate with google all the urls that you have on your site that you want google to index and so that’s the beauty of search console now while we’re in search console we might as well take a look at some of the other features it has and so one of the most important features under search console is this mobile usability report so google is a staunch believer in mobile first so nowadays most people start and finish a lot of their searches a lot of their behavior on mobile so they begin it on mobile and they may end it on mobile so if they don’t end it on mobile then you know perhaps they’ll go into a store or perhaps they’ll go via desktop but google is a staunch believer and definitely a lot of what’s going on today starts with mobile so they want you to understand how your site fares via mobile and when i say fares via mobile is it mobile friendly is it responsive is it loading quick enough you know is it formatted to google standards and so if there are any issues google’s going to let you know what those issues are so here i could see google’s recognized 206 pages before different issues okay so here i can see what those issues are just like the coverage issues we can see specifically what they are and so here i can see for 206 pages text too small to read click elements too close together the viewport not set to device width and then content wider than the screen so there’s 10 pages that fit under this error and if i actually click on it the error i can see what those 10 pages are and so when we’re done we can actually when we address the issues we can actually have google validate whether the fix has been made so you can definitely use this as a means of communicating directly with google telling google look i see what the issues are i’m going to fix them and then i want you to validate them okay so this is important because if you can communicate with google and let them know hey we do recognize the errors we are fixing the errors please validate them you know it’s going to draw google’s attention google’s going to validate them and get these pages indexed quicker so if you ignore the issues and the errors especially for mobile then you stand the chance of your pages not getting indexed so the mobile usability report to me is an important report because we want to better understand whether google’s picking up issues on mobile and if they are we want to address them get google valid them so google can index them quicker now there’s another report that is of interest to you or may be of interest to you in google search console and that’s the links report so the links report in google search console shows us what pages have the most links okay so here we can see the home page has 26 000 plus links if we hone in on interior pages we can see the links to those pages okay so we can get a sense of what are the top link pages from external links meaning links on other websites pointing to these pages i can also see internal links so google is recognizing links from within my website from one page to another so external links internal links both factors for seo when ranking so then i can see top linking sites what sites are linking to my site and then i can see top linking text so google search console has given me kind of an overview of what my leaking structure looks like okay so externally i want links from other websites pointing to various pages on my site and i certainly want my pages linking to one another on my site and so i’d be able to better understand what that structure looks like using google search consoles links report okay there’s one more report that i think’s of interest in google search console and that’s the performance report so the performance report is a report that actually you can link up with google analytics so you can see the same report and analytics if you’re able to link up google search console with analytics and you should be able to do that all you need to do is make sure you use the same email address that you use for analytics and search console so it needs to be the same email address you could certainly link up the two and have this data imported into google analytics so what is this data that we’re talking about well it’s called performance so what we can actually see is the queries the actual queries people are typing in to google so when they’re typing them into google we can actually see how many impressions the keyword queries received and how many clicks the keyword queries received and then i can see click-through rate and average position okay so here i can see for this particular keyword on the first line i could see over the course of the last three months it received 209 297 impressions so what does that mean that means this keyword was used at le or typed in as a query at least that many times and that’s how many times my listing appeared in the google search results pages based on this particular query and so as a result of somebody typing in this query 209 000 plus times this site received 120 000 plus clicks so to get a sense of the click-through rate all you would need to do and google can obviously do this for you is you would simply just divide the 209 000 297 into the 120 000 397 okay so that’s really going to give you that’s going to give you a click-through rate and the click-through rate in this case is 57 so over half of the clicks occur when this listing appears for this keyword okay so we can get a sense of the click-through rate for each one okay and you could simply just use the filtering here now we can also see average position okay so we could see a little bit more than that too we can go from queries to pages we can go from pages to countries so we get a sense of how many impressions and clicks i’m receiving by country and importantly we can see by device so here i can see a majority of the people who conduct a search related to my website primarily do it on desktop now i mentioned the beauty of the google search console performance report is that you can link it up to google analytics and when you do that all you need to do then is go to acquisition google search console and then from there you can choose landing pages countries devices or queries so i can see the same data that i see in search console but this time i’m looking at it in google analytics and so here i can see what my search queries are my clicks my impressions my click-to-rate bike search query and then the average position so that’s the great thing about that performance report is that when i link up google search console with analytics i’m able to see that data in analytics so that’s an added bonus so to speak now let’s talk about some other reasons why we’re going to use these seo tools available to us and so we already listed a number of different reasons ranging from sitemaps to keyword research but we also want to hone in on you know what domains are driving links to our site so i showed you an example in search console we also want to hey maybe identify and disavow poor backlinks so search console is a great tool for that because if we don’t want to be associated with a particular website we can certainly disavow that link we could track a number of follow and no follow links okay we could track our website’s rankings we can measure click-through rates and impressions just as we did with search console we could track keyword ranking for desktop mobile cross locations just as we just did with the search console performance report we can identify top performing gaining and losing keywords again the performance report so we could certainly look at the google search console report but if you have a platform like moz you can certainly also look at a lot of that data available so for example rankings so if you have a moz account

    we can certainly go into rankings okay and we can see for the keywords that we’ve chosen that we want to optimize for we could certainly see where they rank the great thing about moz is it’s a great tool not only for rankings and on page optimization but for off page optimization as well so if i go ahead and take a look at a domain for example i’m just going to type in this domain i’m going to be able to get what they call a domain authority so a score out of 1 in 100 i’m able to see how authoritative my domain is and how authoritative a domain is is based on the quality of links pointing to it so moz gives me some good insights as to how many linking domains how many inbound links i have ranking keywords and it goes into detail as well so here if i click on the linking domains i’m going to be actually able to see the actual domains pointing to my site as an external link and not only can i see the domains i can actually see the domain authority of those domains so if there’s a domain for example that doesn’t have a good domain authority and the site appears a bit scammy per se then we can disavow that so i can certainly look at all the domains that are linking to me and then i can highlight the ones that have poor domain authority what mazd even takes it a step further they also give me a spam score so moz is able to measure how spammy a website is so if i have a combination of say a low domain authority and a high spam score then i probably want to disavow myself from that site and so i can use this report here you can see here as i keep going down for example i could see this particular website has a domain authority of 26 and it has a spam score of 16 so not a good combination this should alert me to the fact that hey this particular site because it has so many links pointing to me or it has at least one link pointing to me that i probably want to disavow myself because it’s probably hurting my own domain authority so that’s the great thing about this linking domains report is i’m able to hone in on not only who’s link linking to me meaning domain but how many linking domains does that domain have what’s the spam score of that domain what’s the domain authority of that domain and then i could get into a little bit more detail and actually see you know all the links pointing to that domain so it really goes into detail about backlinks domain authority spam etc everything you need to use in order to measure off page seo so that’s the great thing about moz is they have not only on-page seo tools but off-page seo tools and moz is a freemium so to speak so here you can see if you just go to moz.com free dash seo tools you’ll be able to use some of these tools available to you not just for seo but also for local seo as well so here you like some of these tools you can start your free 30-day trial so i use and lean on moz a lot for all that it has to offer from choosing keywords to rankings report to checking issues on my website to even checking who’s linking to me so this fits in the mold with everything i need to do for seo so in addition to that keyword research video you could certainly lean on some other webinars that we’ve done in the past on seo so we’ve done a webinar on seo tools and we’ve also done a webinar on seo tips and tricks so if you want any more information about the tools we covered or seo in general take a look at those two videos and check them out and that should kind of complement what we talked about with using some of the tools google’s keyword planner uh moz and google search console okay let’s switch over to email marketing tools and so with email marketing tools we have a lot available to us in the form of reporting in the form of platforms in the form of you know tools that really help us go from a to z on our email choosing you know what email to send out to creating a list to measuring how the email campaign went and so we could start with mailchimp because mailchimp’s a freemium version when we say freemium meaning they have a free trial available then you’re expected to upgrade but you know mailchimp to me is a tool i use i like the interface very easy for beginners so we’re going to take a look at mailchimp but there are certainly many others available you know marcato is a good tool you know marketo is a good tool because if you have a business and you’re trying to funnel people through your pipeline so to speak meaning they sign up as a lead and you want to nurture that lead from the beginning to the end meaning at the end they’re actually going to turn around and purchase well marketo is a good tool for you to use because you can then set up trip campaigns or also known as email campaigns you know so that you’re talking and communicating with that particular prospect through every point in the funnel so that’s the great thing about marketo it has drip campaigns available along with some other features there’s hubspot a very powerful tool it does a lot from creating landing pages to a b testing to social to you know email so this is another freemium tool that you could use you have another freemium and send in blue email platform and then you also have convertkit another email platform there’s more dimension that we can’t even fit on this screen now if you have a favorite email marketing tool that you use constant contact vertical response there are plenty out there emma you know feel free to to note that in the comment section below this video i’m curious as to how many people actually use you know different tools because there are so literally so many email marketing tools out there why because email marketing has been around probably the longest amongst all the other digital marketing channels and a lot of people use email on a daily basis so it’s no wonder why there’s just so many tools available and so with these tools you can certainly send bulk emails now in the case of marketo you could send emails to a segmented audience and so that’s actually what you want to do as a strategy is always send emails to a segmented audience you know you want to use a tool where you’re going to be able to create campaigns then send those campaigns to again segmented contacts and then be able to design your email around that particular audience so you know you have a good tool when you can do that when you can really segment for your audience okay you want to be able to use a tool that’s going to be able to segment your users you know use transactional emails meaning hey look if somebody go ahead went ahead and purchased can you follow up with an email and creating workflows just like i mentioned with marketo you want a workflow set up where hey if somebody does this you’re sending email b etc so you want an email marketing tool that’s flexible enough to handle what your business strategy and goals are okay so you want to be able to also use a tool that you know has various email templates available okay you don’t want to be stuck with just a vanilla template again you want to be able to customize an email for your audience you want to be able to manage your list appropriately meaning if you have 10 000 users or emails in a list you want to be able to manage them accordingly you know break them up or or have sub lists so to speak and then most importantly you want to make sure you have a platform that not only does its tracking on its own but will give you some detailed insights meaning you know what percentage of users opened your email what percentage of recipients clicked on your email what links do they click on you know which which emails bounce so you want some detailed insights right in the platform that you’re using it just makes it more simpler and easier and more effective to manage you certainly want to create those smart automated campaigns meaning you don’t even have to send out the email and then you want to be able to have some flexibility to set up email delivery based on a specific time of day so these tools also allow you to you segment contacts based on geolocation you want to be able to use a tool that allows for multi-variant testing again you want to analyze performance and optimize campaigns you want to trigger automatic responses somebody purchases something are you using a tool that will automatically send that email out so these are all the reasons why you would use an email marketing tool so let’s dive in and take a look at an example and we’re going to use mailchimp as our example today so let’s dive in and take a look at mailchimp so with mailchimp once you log in you know you’re going to be able to see some historical campaigns that you’ve sent out or you’re going to be able to create your own campaign and so this is kind of under campaigns you can kind of see an overview of the ones you’ve sent out or if they’re in draft mode you’ll be able to see they’re in draft mode so you can go ahead and edit them so here we have one that was set up on august 26th and it’s still in draft mode so we can go ahead and edit that so if we just click edit you know we have the flexibility to you know pick and choose who we’re sending this to who it’s from what the subject line is and then we can certainly design the email so if we click design email again this is important because with email marketing you want to be able to cater your email to your intended audience so if you’re selling men’s shoes your audience should be men okay so you don’t want men to receive an email about women’s shoes it sounds like it’s common sense but the point being you want to be able to use an email platform that’s going to be able to allow you to put two and two together the message and the design with the intended audience and so here you can see mailchimp allows us to do that okay you can see some of the layouts here okay you also have themes that you could choose from okay you could search for different themes or you can even just code your own so you can just paste your code in or you can import it so mailchimp allows that flexibility you’re not stuck with one of their templates and so if we go back to the dashboard the one thing i like about mailchimp though is the reporting okay so yes it is easy to choose a template and map that template to your audience but i really like the reports that they have to offer so you know here you can see there’s some lists that we’ve sent to and we choose one of our audience list then we can see some really detailed reporting here and so here i could see this email that was sent out in june i could see it was sent to 95 000 plus subscribers okay of the subscribers i saw 2000 plus open it and 157 clicks so i can view this report in more detail just by clicking on view report so again we want an email platform that’s going to be able to give us some detailed information about how that email campaign performed and so i can get down really to the nitty gritty i can actually see you know on the content what was clicked and what wasn’t clicked so here i sent two different subject lines so i’m able to compare the two against one another okay so i can really go into detail about one of them here so if i click view report i can specifically see what the average for this list is so here i’m able to compare against the list average and it’s 16 i only had an open rate of 2.5 percent so the industry average is 18 and so here i’m able to see the list average for the click rate and the industry average for the click rate as well so then i can see some specifics about it how many people unsubscribed then i could see a graph i could see the top links that were clicked okay the top subscribers with the most opens i can link social to it if i want to and then i can see geographic information so the point being is mailchimp really goes into some nice detail here about the email campaigns and how they performed so the great thing is too with the mailchimp you could link it with a google analytics you can link it with e-commerce okay so if you have an email and you’re you’re selling products and somebody purchased that product mailchimp is able to integrate in with your shopping commerce platform for example woocommerce so if somebody did purchase you can send out that thank you email mailchimp even goes a step further and if somebody did click on a link go to your shopping cart add something to the shopping cart and then abandon the cart you know mailchimp allows you the opportunity to retarget them via email so mailchimp is flexible and that’s what you want in a email marketing platform you want something that’s flexible that you can cater to your audience you can manage your audience list and you can get detailed reporting on your different campaigns for that audience so that’s mailchimp and summary and so most email platforms do a lot of similar features or have some similar features but that’s what you ideally want to look for in an email marketing platform so here’s a tool that doesn’t get talked about enough when it comes to email marketing and that’s google’s url builder and the reason why we’re going to talk about this tool today is because most people in the us use google analytics as their web analytics tool and the one thing about google analytics is it allows you to track different campaigns so if you’re doing pay-per-click campaigns outside of google you can certainly track the performance right in google analytics and email is no different so if you’re using google analytics and you’re sending out an email let’s just say on mailchimp or any other email marketing platform you want to be able to append your links with what we call utm tracking so for example if i have a url that says visit florida and i’m going to send out an email i have up to five parameters that i can use okay so here’s my email or url that i’m using in the email so i have up to five parameters that i can use to track this particular email so let’s go through some of those parameters so the first one is campaign source so what’s the source of the campaign well we could certainly identify mail champion for using mailchimp as the source now the the thing about the url builders you always want to use lowercase because google analytics is case sensitive so as a rule of thumb just stick with a lowercase so our source is going to be mailchimp because that’s the platform we’re using if you’re using you know constant contact or vertical response or you know some of these other one convertkit then go ahead and put in that platform as the source now for the medium which is the means in which we’re driving traffic to the site let’s go ahead and put in email because that’s what we’re using to drive traffic to this particular page now what’s the campaign name well we’re in summer so we’re going to call this the summer promo so their summer promo here is visit florida beaches okay so we’re going to send this email out to the masses and particularly not only the masses but the masses in the north because we’re going to say hey look come to florida for the summer come visit our beaches that’s the point of the campaign so that’s what we’re going to use for the campaign name is whatever the campaign is it’s a summer promo now notice i got an asterisk next to these particular parameters so google’s asking us hey these are mandatory so go ahead and put something in there now for campaign term and campaign content we could certainly leave them blank because they’re not mandatory but since we’re talking about email i would certainly recommend that you use the campaign content parameter and why do i say that because if we’re sending an email out to say you have 10 000 recipients i want to be able to split out the email into two segments one segment that’s gonna get subject line one and one segment that’s gonna get subject line two so in this case i’m gonna put whatever subject line one is in the campaign content field so now i have four parameters and once i’ve entered in my variables in those parameter fields i now have a revised or appended url so my original url was visit florida.com ian-us florida-beaches.html my original url i’ve now appended that with some utm parameters and now i see my original url appended with the utm parameters based on those variables so i can copy it just by clicking the copy url i can go to my browser i can paste that url in there and i want to check to see if it works so here i could see this particular page loaded florida beaches with my utm parameters appended to the url so that’s for the first subject line that’s for the audience that’s going to get the first subject line i want to do another one for the second subject line so now i’m going to change my campaign content parameter to subject line underscore 2. i’m going to copy that url i’m going to check it okay so i can see that the page loads with those utm parameters and so now what am i going to do i’m going to use the first url and the second url in my email okay so any link that i have in this case i’m using subject line two so for the email with the second subject line going to that segmented audience this is the link i’m going to use in the email so if you have one or two or three links in the email this is the url you’re going to use because when somebody clicks on that link you’re going to be able to see that that click in google analytics so if i jump over to google analytics after i send out my email i’m going to go to acquisition i’m going to go to campaigns i’m going to go to all campaigns now based on the variables i put into my parameters meaning source medium campaign name content or term that’s what i’m going to look for in google analytics so we could start with source and medium so if i click on source and medium as my primary dimension here i can see mailchimp and the actual date was used as part of the variable for for source and then i will can i see the medium being email so now i can see for this email that was sent out in mailchimp in may i could see how many users how many sessions and more importantly how many conversions so we could certainly hone in on that particular email if we wanted to if we choose some of the other parameters available to us so here i could see the campaign name okay so i could see exactly what campaign what source what email drove in traffic and conversions and if i’m doing subject line testing i can choose content as my parameter so here i’m going to change it to content and now i can see the subject lines in this case if i go back to my source medium i’m going to be able to see what subject lines from my emails generated the most traffic and not only the most traffic but also conversions so that’s the whole point behind using the url builder again you’re taking a url that you’re going to use in email and then you’re going to pan that url with different parameters campaign source campaign medium campaign name and then optionally campaign content or campaign term okay once you’ve entered variables into those parameters you’re going to get an appended url which you can then use in your email so when the email gets sent you’re going to go back over to google analytics and you’re going to look at the results of that campaign of that source of that medium of that content i.e subject line and so that’s why the url builders so important because mailchimp gives us some good insight as to how the email performed in terms of open and click rates but what we really want to see is how that campaign performed once it drove traffic to my website so that’s the whole idea behind the url builder if you’re using google analytics you’ll be able to use the url builder with whatever email platform you’re using so let’s move on to web analytics tools and this is an important section because web analytics tools kind of the central focal point of all digital marketing and it starts really with google analytics google analytics is a freemium meaning that they have a free version that you can use there is also a paid version of google analytics but given the advent of google its popularity especially in the united states a majority of users are using the free version of google analytics so it’s a very popular tool especially for marketers but there are also other tools available so it’s not just google so we have adobe analytics which is also freemium you have kiss metrics you have spring metrics you have youtube analytics which is part of google but youtube has its own separate analytics insights so a lot of these as you can see are free to use they’re available no reason why you should not be using an analytics tool to measure your marketing campaigns or website behavior and why would we want to use these tools again well again we want to really measure behavior we want to measure what’s going on with our website so we want to be able to identify the location of where our website visitors are coming from and a lot of these analytics tools use ip address to identify the location of a website visitor so if you’re trying to target a specific country then you want to be able to see that the visitors to your website are coming from that specific country or location we also want to measure the engagement of our website behavior so we get traffic to the website what are they doing how long are they staying what pages are they visiting so this is the overall nature of really why we want to use web analytics to measure how successful our website is at treating our website visitors with the same courtesy you would if you had a brick and mortar store somebody comes into your store you want them to find what they’re looking for quickly you want them to be happy with their experience you certainly want them to pay for the products very quickly and easily and efficiently and you want them to come back and that’s no different than a website so we want our website to perform in a manner that’s going to suit our audience and that’s why we want to track engagement so why else well we want to really look at who’s coming are they returning visitors or new visitors you know ideally you want a nice mix between 50 new and 50 returning because you know returning visitors are loyal there’s some loyalty to that they already know your brand they’re coming back to your website new visitors are curious and you want new visitors because that means more traffic so you want a nice balance between that analytics tools will help you measure that you want to be able to measure organic traffic whether you like it or not whether you know it or not but google and other search engines are indexing your pages and your pages are being found via the search engines and so you want to be able to measure how much traffic you’re actually generating from those search engines we talked about this with email marketing utm tracking so if you set up email campaigns or non google campaigns you want to use utm tracking and google analytics and other analytics tools but specifically google analytics will help you see the results of your campaigns if they’re tracked with utm tracking so that’s another good reason why to use a web analytics tool probably most importantly amongst all these bullet points is our goals our website conversions we want to be able to see how much traffic is coming to our website and not only the engagement of the traffic but how much of that traffic is actually doing what we want them to do i.e are they converting and we want to optimize our sites and channels performance so the whole idea of collecting all this information is that you can turn around and improve performance so if your bounce rate is high well how do you lower bounce rate well we need to do something about that and analytics tools will help us identify what’s not working from our site perspective and from a channel perspective and we can take action to improve performance so that’s the whole idea behind optimizing our site’s performance so let’s jump into google analytics and let’s take a look at everything we just talked about in those bullet points so about improving website performance measuring engagement looking at our goals and conversions measuring campaigns with utm tracking all those good things that we can get in a good analytics tool so adobe mix panel spring metrics you know they all work in a similar fashion in that they’re really measuring website behavior and so if we’re in google analytics really what we’re doing is we’re measuring the performance of our website broken down into four components audience acquisition behavior and conversions so what do we want to do we want to look into each one of these sections so let’s start with audience and so audience and google analytics tells us who is coming to our website now they’re not going to specifically tell us hey rob sanders came to your website but they are going to say that somebody from san francisco california came to the website and these are the pages they looked at and this is the language and they came from this device and they’re a returning user so they’re painting a picture for you okay so they’re not giving you a list of names that would not be legal but they are providing you with a good picture of who is coming and when i say picture we have to paint that picture and so if we look at say demographics for example and i got a demographics overview here’s a picture i’m painting well i can see that 25 to 34 year olds are the majority of the age group that is coming to my website okay i can see on the gender side of it i can see that 63 of my traffic and again this is year to date that i’m looking at is coming to my website so two-thirds of my traffic is female one-third male and they’re between the ages of 25 and 34. so i’m painting a picture about you know gender and age coming to my website well i can also look at geo so where specifically might these people be coming from so if i go to location under geo i’m going to be able to see a breakdown of country or i can even hone it down to city or specific location and here i can see united states is the primary driver but not by much so we have 16 almost 17 percent from the us and then 16 from argentina 13 from mexico 10 from india so we have a nice mix of traffic from different locations in the world coming to our website so that’s geo but more importantly let’s take a look at mobile so if we go to mobile overview how are people coming to our website are they on a desktop or laptop are they using their mobile device are they using a tablet and so google analytics breaks it down very nice for you and so we could see percentages and actual numbers by device category and so in this case i can see year to date i can see 62 are coming from desktop 35 are coming from mobile and so that’s important because most people start their journey from mobile and that is growing and that’s going to continue to grow so you want to keep an eye on mobile so to me this is one of the more important reports under audience because people who come from mobile have a different not only experience because the website should be responsive to the mobile device but their mindset is going to be different they’re actively looking for something they’re probably going to either then follow up on their desktop or follow up in person at your store or they’re probably looking for directions or they may just call you so the experience is a lot different on mobile so we want to hone in on the growth of mobile okay so to me this is one of the more important reports in google analytics especially under audience so let’s move on to acquisition so acquisition reporting tells us how the traffic was driven to the website so if audience tells us who is coming to the website acquisition tells us how that traffic got to the website and so really what you want to do is get a sense of what channels what marketing channels are driving traffic so remember we talked about organic search well those search engines are indexing your pages well how much of that traffic from the search engines is actually coming to your site and i’m a believer in if organic search is the primary driver of traffic then you have a pretty healthy website because that means the search engines are indexing your pages people are searching for something related to your business you’re being found you’re getting clicked and that represents a majority of the traffic so that’s always a good thing so here we could see it broken down by channel if i go to all traffic channels report i can see in my dimension that organic search represents 72 percent of my traffic and this is year to date then i can see paid search then i can see direct which means somebody went directly to the site i could see referral email social then i could see more paid search broken out so these are the different marketing channels now analytics allows you to look at a specific source and medium so the source would be the actual website or search engine and the medium would differentiate how that traffic actually got to the site so if we’re talking about a search engine did they come to the site via paid search or did they come to the site via organic search and so all we need to do is change our primary dimension from default channel grouping to source and medium and we can see specifically the breakout of the different sources and mediums driving traffic to the site so here i can see google organic at 71 and then google cpc or cost per click at 15 16 of our traffic so then i can look down i can see email in here being organic i could see some referring sites i could see some social in terms of mobile facebook okay so we could see a mix of the different sources and mediums driving traffic to the site okay so you don’t always have to look at channel per se you can look at it via source and medium and if you’re running google ads under acquisition analytics has a whole section of google ads reporting so if you’re running campaigns on google ads remember we looked at the keyword planner in google ads so if you’re running campaigns on google ads you can certainly see the performance of those campaigns just by clicking on campaigns we can also see campaigns other campaigns that we’re running so remember that utm tracking that we set up for email well we want to be able to track the performance of email and any other non-google campaign with utm tracking so when we do that we’ll be able to go to campaigns all campaigns and we’ll be able to see the campaign performance if we look at source and medium we’ll be able to see what campaigns drove traffic to the website so here i can see vertical response email as a driver of traffic so that’s the campaign reporting and then also if you have search consoles so we looked at search console earlier we talked about seo tools well remember i said you can link up search console with google analytics well here’s search console and we could see queries devices landing pages countries so all the performance metrics that we could see in search console because we have it linked up with analytics we can see it right here so this gives us a nice snapshot of what keywords are driving traffic to the site organically i could see the impressions i could see the clicks then i could see the click-through rate and then the average position so in theory the higher something ranks the more traffic you’re going to get so that’s the idea behind it we want to make sure that we’re ranking for our coveted keywords and if we are we want to be able to measure how many times our listing was seen and how many times it was clicked so that’s the great thing about you know google they have a family of products and those products tend to talk to one another in the form of google search console and google ads you can connect them directly to google analytics so let’s move from acquisition to behavior so here in behavior we have a number of different reports so behavior tells us once the traffic actually arrived at the website how are they behaving and so really what i would do is from there go to site content all pages and so this gives us an idea of how many pages were actually viewed so site content all pages tells us what page and how many times it was viewed during a period of time and again we’re looking at year to date so i can see engagement related metrics associated with the page so this particular page here on line one i could see how many pages unique pages which is equal to sessions so i could have a session come to the website and look at a page multiple times in that session i could see the average time the person has spent on a page and i can also see the bounce rate so a bounce rate indicates that they arrived on the page and didn’t go any further they left the website from that page that they arrived on and so i can also see percentage of exits meaning what page did people exit the site from so these are all engagement related metrics so here is where i want to react and optimize my website performance so i if i see a page not performing well meaning it has a high bounce rate or maybe load time on page then i’m probably going to optimize it meaning test it or change it to improve performance so these are all pages but i could certainly look at landing pages okay so landing pages tells us the behavior of the page when somebody landed on it so a landing page means that somebody came from organic search or paid search or another channel landed on this page so here i could see this particular page on line one had 4970 sessions okay and i can also see the performance of that page so measuring engagements against pages is definitely important because page isn’t performing in terms of bounce rate or time on page then we want to be able to make changes to that page to improve performance okay there are some other great reports under behavior so we want to go to site speed we want to look at how fast or how slow our pages load so this is important from an seo perspective because if a page isn’t loading very fast then chances of it getting ranked in google are not very good so google’s organic search basically takes page load time seriously so if a page doesn’t load very fast then we need to be able to fix it so we can go to page timings i can get a good sense of the average page load time of a particular page and what google does here is under speed suggestions they actually will give me some ideas and speed suggestions on how to address a page that’s loading very slow and so when we load up the speed suggestions report what google does is say hey we know that this page is loading very slow the average page load time is 15 seconds here’s some suggestions we’re going to give you seven suggestions so if you click on that what’s actually going to happen is you’re going to go to another tool called page speed insights and page speed insights is analyzing the page as you can see here and when it’s done analyzing the page it’s going to give you some feedback on how to improve page load performance not only for desktop but for mobile so here i can see if i scroll down this is desktop and these are some of the opportunities that i can address when trying to improve the page load time of that particular page so here i could see there’s some server response time issues image sizes probably need to be resized i can remove unused css okay so there are a lot of different things i can do to improve the page load time on this particular page okay this is for desktop i can also see mobile so mobile a lot of the same issues so if we address these these opportunities then we could see a lift and page load time we see lift and page load time we’re going to probably see a lift in organic rankings or even user engagement because if a page takes a long time to load a user is probably not going to stay on that page very long so to me site speed is an important report under behavior now one more report here that i want to point out under behavior is events and to me events are important so if you’re trying to measure engagement on your website you need to make sure you have event tracking set up and when we talk about event tracking we’re talking about measuring things that analytics doesn’t measure by default so if you have a button on your website if you have a pdf download if you have a submit button on a form submission if you have a subscribe button if you have a video if you have an external link anything that is going to trigger engagement on your website you need to measure with event tracking and event tracking is simply set up by breaking out the event into a category an action and a label and so here we could see for our particular website we have categories already set up for event tracking so here for example i can see on line six video i can see how many people actually watched our video okay so here’s the action video start okay so over this period of time i could see i had 49 unique events 50 total so that’s how many people actually watched the video and you can always report to label and that’ll tell you what page people watched in this case the video so event tracking is important because we want to be able to measure engagement so if you go to events under behavior and you don’t see any events listed you probably need to get that set up and that is set up through google tag manager so what you want to do is you want to be able to set up your events through google tag manager which is another google platform but you certainly want to do that so that’s where you set up your events when you set up your events for your website with a category an action and label you’ll be able to measure those events in analytics under behavior under events and the important thing here is you’ll be able to measure engagement so i’ll be able to see how many people came to the site and how many people clicked on a button downloaded a pdf uh submitted a form played a video did whatever we wanted them to do so events are important so let’s move from behavior to conversions and this is important because we want to be able to measure conversions on a website so analytics has four types of conversions so if i go to admin down at the bottom and then i go to goals i could see that i have four different types of goals that i can use now right now i have event related goals set up for the website for this particular website so we just talked about event tracking so if you’re measuring a button click on your website you can certainly turn that into a goal and so all you need to do is tell analytics hey this is the particular category this is the particular action so for example if i click on this particular goal and take a look at it i can see that we have a category set up that anything that resembles donate now okay or donate go ahead and fire this event as a conversion okay so event is one type of goal another type of goal is destination so if somebody goes to a specific page like a confirmation page we can turn that into a goal so here i can see if somebody goes to donation dash confirmation then analytics is going to fire that goal as a conversion and we’re going to see a conversion against a different metric or different dimension like channel or audience okay so destination is the second type of goal the third type of goal is duration so how long did somebody stay on my website so in this example if they stayed at least one minute and 30 seconds or more then analytics is going to count that as a goal conversion okay so duration is the third type and then the fourth type is pages per session okay so if i look at this example here if a user came to my website and looked at more than three pages in that particular session then analytics is going to fire a goal conversion so four types of goals you don’t have to set up all four different types my recommendation is at least have one goal set up if you’re not sure what goal to set up then at least set up a duration or pages per session okay so at least you can measure how long somebody stays on your website or how many pages they went to okay so when you actually do have these goals set up you can go back into conversions we can go back into goals we can go back into overview and we can measure our goal completions over this period of time so here i could see 313 goal completions total with a goal conversion rate of 1.88 and then i could see it broken down by gold type so remember the only goals i have available and set up are event related goals so 69 newsletter signups 156 donate click buttons i have 32 contact form submissions 37 email click completions and then 11 phone number click completions so i can measure engagement as a goal and so goals generally are important to the business so you want to make sure that if you have a goal for your website then you want to be able to set that up as a goal in google analytics so that way when you’re looking at example channels if i go back to my channels report i can then measure channel by goal conversion so these are all goals but if i want to look at for example how many people from organic search clicked on the donate now button i could see that i could see year to date 10 887 users which meant 11 000 sessions 76 clicked on that donate now button and that comes out to 0.65 conversion rate okay so that’s important so you want to be able to measure any dimension whether that be channel source medium keyword campaign mobile device could be demographic gender or age you want to be able to measure any dimension against the goals you have set up so you can measure performance and that also includes pages or landing pages as well so that’s a quick overview of what you can expect to see in google analytics again audience acquisition behavior and conversions so a lot of data in google analytics but you want to be able to take advantage of the data in order to improve website performance now let’s jump over to youtube analytics because if you have videos on youtube if you have a channel set up some playlists you’ll be able to get some really good insights as to how your video is performing and so here i could see i’m in youtube all i did was i went to my account then i went to the baited the studio version of youtube and then from there i went to analytics so my account youtube studio analytics and analytics here is going to give me all sorts of information about my videos okay so here i could see over the last 28 days my videos produced over 8 600 views my watch time in minutes totaled over 17 000 and i’ve netted 48 subscribers and this is an overall okay so i can actually see when i publish videos and i can see the date they were published and here i’m looking at you know total views over this particular date range i can also see specifics on a particular video so i could see the top video in terms of minutes here i could see this particular video had 602 minutes over the last 28 days so here i could see views on a particular video so this is just an overview i could certainly look at some other information if i click on reach viewers i could see the total impression so how many times my video was viewed or how many people looked at it okay and then the click-through rate so here i could see the different traffic sources so 29 came externally okay here i could see 25 came within youtube itself i could see how many times a video was viewed and played via playlist via suggested video so i could see different ways in which the traffic found my video and actually watched it here i could see externally how people were able to find my videos and i could see 46 percent found it via google search see some lots of information here about sources of traffic how the traffic got to these videos so i could see then once the traffic found my videos how many times they actually saw it and viewed it and then watched it so that’s how many times i was able to reach viewers via different sources and then their reaction to that how many times they saw it and watched it here i can click on interest viewers so again i could see the top videos in terms of watch time i could see the top playlist so here i could see my partners playlist was the top playlist so i can see some interest here in terms of average view duration and then here we have build an audience so we can look at specific audiences if we have them built in youtube to see how many people actually watch my videos so here i can see 88 of the people who watched my videos over the last 28 days were not even subscribed so that tells me a lot of people are finding my videos spending some time watching them they’re not subscribed so we’re trying to get them to subscribe to our channel so they can watch more so a lot of information here in youtube itself about how our videos performed again this is good insight because ideally what you want to do is you really want to take a look at a specific video see how it’s performing so if i just click on one particular video i can actually see the audience retention over the course of the video itself i could see the ways in which people found the video okay again externally or via youtube search i could see how many people liked it or disliked it i could see all sorts of information on a particular video itself or an overview of my channel so that’s all available to you in youtube analytics under youtube studio so take advantage of that so if you’re publishing videos on a regular basis you want to hone in on how your videos are performing so if you have any additional questions about youtube analytics or youtube in general take a look at our video that we created earlier this year about how to create a youtube channel we go into some in-depth insights into youtube itself especially youtube analytics so take a look at that video and if you have any other insights about youtube analytics or analytics in general go ahead and put a comment below this video so let’s turn our attention to competitor spine tools very important to keep tabs on what the competition’s doing and there are a lot of tools out there so when it comes to social we can use a freemium tool like sprout social to listen in on our competitors we can use another freemium tool social blade there’s a popular tool out there called spyfu that’s freemium as well moz we looked at moz earlier for keyword and organic moz is a great tool for also leveraging our competitors in terms of backlinks and buzzsumo so that’s another freemium tool get there lots of tools out there these are just examples of some of the tools that we use here at simplylearn i use personally and professionally to get a sense of what our competition is doing so why would we want to use a competitor spine tool well it may sound like a very straightforward question but there are lots of reasons why and so let’s look at some of these reasons and the first reasons we really want to identify you know our competitors backlinks and monitor changes in the ranking so the reason why we have this is the top bullet point is because seo organic search is a long-term strategy on-page off-page website very technical and creative there’s a lot going on with seo a lot going on and sometimes it takes a long time to rank for something and a lot of seo does depend on relevancy relevancy being how many quality backlinks are linked to you so it’s always good to leverage what your competitors are doing so you can see how you stack up and so that’s why this is up there as number one we want to be able to really take a look at what our competitors are doing another example would be hey how much uh traffic a competitors gaining on certain keywords this could go either way for paid search organic search what are competitors bidding on are they really getting traffic from those keywords so there are tools out there that help us leverage what our competition is doing okay we can also identify our competitors top performing content for relevant topics okay we can determine what our competitors website referral traffic is okay we can pull our competitors data and compare it with our own campaigns so lots of tools out there to help you do this and we may want to track the total amount of clicks a competitor receives and how much they pay for each keyword so let’s go ahead and take a look at a few examples how we can leverage all these bullet points that we just discussed and so we’re going to start out with sprout social and sprout social is a tool i use it’s a social media platform there’s a lot of things you can do with sprout social definitely generate reports for your social media platforms you could set up posts that get published at a certain time and day but there’s also one particular tool in here called listening and so what we could do is we just put in for example rv rentals in twitter so what we’re doing is we’re actually listening to see who else is tweeting about rv rentals so we could do this for twitter we could do it facebook some other social media platforms the whole idea here on sprout social is to get a sense of what our competitors are doing so we could have easily put in a brand name we’re just going general here because we want to rank for the keyword rv rentals and so here we could take a look at you know what some of these particular brands are doing like go rv rentals cruise america rv we could see just scroll down and we can get a sense of in particular what people are tweeting about what other companies are tweeting when it comes to this particular keyword rv rentals now if i want to hone in on a particular competitor i could just really refine my search for that competitor’s brand name so rv share so here i can take a look at you know what they’re doing when they’re posting to or tweeting how long ago the time of day get an idea of what they’re actually saying what campaigns they’re promoting okay i can get a sense of everything about this tweet and so here i can scroll down and i can see what’s been shared by other people for this particular brand and i can see a lot of people are as an example retweeting this particular giveaway and so to me it just gives me a sense in this particular example on twitter as to what are competitors doing okay let’s turn our attention to seo so remember that first bullet point we want to get a sense of what our competitors are doing when it comes to backlinks and so moz has a great tool called link explorer and link explorer there allows us to actually compare link profiles so for my domain i can go ahead and put my competitors domains in there and definitely get a sense of you know how many links my competitors have external intel internal i can get a sense of the domain authority i can get a sense of page authority linking domains so i can really do a comparison across my domain and my competitors domains to get a snapshot of how i compare against my competitors so this gives me an overview of everything i need to know organically now moz also has another great tool under link explorer called link intersect and i like link intersect i use it a lot because if our competitors really have a number of external links and domains pointing to their site and they have a better domain authority and page authority then you know i want to be able to you know see what they’re doing where they’re linking who’s linking to them i want to get be able to get a snapshot of why is their domain so much better than ours in terms of authority and so the link intersect actually allows me to do that so i can go ahead and put my competitors domains in there and then i can find opportunities and so you just click on opportunities and you can see where my site intersects with their site and if it doesn’t actually intersect then i have an opportunity to actually try and get a link on that particular site so that’s what the link intersect report does it allows me to see where my links intersect with my competitors and if it doesn’t intersect then i have an opportunity to generate a backlink so that’s ideally what the link intersect tool is in moz it allows me to really get a sense of you know where i’m linking and where my competitor is linking now what we can also do is also take advantage of another report under moz’s link explorer and the discovered and lost report so we could put in our domain or we could put even our competitors domain in there and we can get a sense of what domains were found and linked to them so really within mods we can get a good snapshot of what web sites are linking to our competitors we get a good snapshot of the overall links to our competitor sites and specifically with sites so the whole idea is if it’s good for our competitors meaning they’re linking from a site that has good domain authority and low spam score then it’s probably a site i want to be able to tackle as well okay so you have discovered and lost okay you have comparing link profiles and you have link intersect so those are three good reports you can leverage right in moz’s link explorer tool now there’s one more report we can leverage in moz and that’s the inbound links report and so we can go ahead and type in our competitors domain here and again we can get a snapshot of what their domain authority is page authority for the home page but really this is what we’re after linking domains so this particular domain has over 9 000 linking domains so what we can do is actually go through and see based on domain authority i could sort by domain authority where these pages are being linked from and so here i can see reddit reddit reddit so a lot of reddit here which is a good site for backlinking new york times so you know there’s a lot of different uh sites here washington post so i can get a good snapshot of my competitor by seeing every link that’s pointing to them now of course i don’t want to go through 9 000 links i can really just hone in on a specific link source or link type or link state so i can really filter it if i wanted to i can export the report and do some further analysis but really the whole idea here as i could see what url is linking to this particular competitor site what the anchor text is what the page and domain authority is so this gives me a really really good insight on all the backlinking that my competitor has and again if i’m trying to catch my competitor it’s probably not a bad idea to look at what they’re doing and even copy what they’re doing in terms of backlinking so if we’re not on reddit then we probably need to be on reddit because if that’s where our competitor is and they’re getting good link juice from reddit which has a domain authority of 90 then hey if it’s good for the goose it’s good for the gander so they say so inbound links is it just another good report you can leverage in moz under the link explorer reporting tool now if i want to get a good snapshot as to what my competitors doing on search exactly well look no further than spyfu so spyfu is a another tool that you can leverage from a ppc seo perspective you know from an seo perspective you got some back linking data as well just like you did in moz from a ppc perspective you can get some good keyword insights and so here i just went ahead and typed in the domain and what this is going to do is just give me an overall snapshot for my competitors domain so here i could see you know how many organic keywords they’re found for the estimated monthly seo clicks they’re getting based on the volume of those keywords okay i could see here the keywords their top competitors also rank for the rank history 12 years so this particular domain has been around a long time okay so that’s on the organic side flip over to the paid side and i could see that they are doing paid search i could see 5 000 plus keywords they’re bidding on okay based on that what they’re actually paying and then i could see you know some of the other competitors listed here from a paid perspective and an organic perspective i could see the shared keyword overlap okay now again you can pay for this because it’s freemium and get some really good insights as to how your domain compares to your competitors so i’m using the free version and here the free version spyfu is just giving me some overall data on the specific domain i entered in and so i entered in my competitors you can certainly enter in your own domain to get a sense of organic keywords and paid keywords so you can see top keywords top paid keywords okay this is google ads okay so this is what recommendations as to what to purchase okay here you can see some even some at google ads history i could see exactly what ad copy my competitor actually wrote and for what keyword and then i can see some organic ranking history here as i keep scrolling down this overview report so i can see for rv rent where they rank and then i can see inbound links just like i did in moz spyfu is providing me with some insight as to hey what links are pointing to them and what the domain strength is and how many clicks they expect to receive so this is all free data take it or leave it but it’s all free data available to you under spyfu so spyfu gives you kind of an overview for free some really in-depth analysis if you actually pay for it and it just really hones in on what your competitors are bidding for paid wise and what they’re ranking for organic wise and so spy food is a really good tool to leverage if you just want to get a snapshot of how your competitor overlaps with you so let’s turn our attention to google analytics because in google analytics under audience i can go to benchmarking and basically the benchmarking reports allows me to see what the industry as a whole is doing compared to my own website now the caveat here on this particular report is that it’s all anonymous data so i can’t exactly see what competitor is doing what in this report but if i hone in on my industry in this case autos and vehicles and i hone in on a specific country or adjust the size of the daily sessions that i get then i could see hey analytics in this case in this example i’m sharing 8 863 web properties okay so they’re sharing the data for over 8 000 web properties and i can compare those web properties against my own so if we’re all in the same industry it gives me a sense here as to how i stack up against the industry as a whole in this case as it pertains to channels so you can see here red not good green is good so in the industry we’re not doing as good as others in the same industry who are receiving the same amount of sessions now we could certainly adjust and we can adjust our locale and if we do that google is going to be able to adjust how many web properties are actually contributing to the report and so when analytics makes that adjustment we’re going to be able to see in this case just new zealand so we’re going to adjust for new zealand and we’re going to go with 4999 and so we could see there are about you know 300 something web properties contributing 47 web properties now contributing to this report so if we’re focused on the new zealand region and this is the amount of traffic we get we’re now comparing us against 47 other anonymous web properties so now if i go back to the report after i’ve honed in i’m looking at channels and i can see how many sessions we’re getting by channels and how i compare against the competition i can also measure up against percentage of new sessions new users pages per session average session duration bounce rate but that’s just channels i can also do location and devices so the whole idea behind this report is yes you’re not honing in on a particular competitor but you’re honing in on your industry so you’re getting a good idea as to how you compare against your industry just by making some adjustments in the benchmarking report you obviously want to make sure you’re looking at the same industry adjust for your country or region adjust for the site size meaning how many sessions you actually get on a daily basis and then analytics will do the rest they’ll compare you against those in your industry and so i find this to be a good tool because it allows me to stack up our site against those in the industry and obviously if we’re not driving as many sessions especially say from organic then we have our work cut out for us okay so that’s the whole idea behind the benchmarking report now if you want to get some good insight as to what the competitors are doing and you don’t want to use a tool well look no further you can always go to google.com okay so this is how we used to do it back in the day before all these tools became available you just typed in a keyword and we’re gonna type in rv rentals and now we’re gonna be able to see who’s bidding on that keyword so we could see we have a number of different uh companies bidding on the keyword we’re interested in okay here i can see some featured snippets okay and then i can see some organic search results okay if i scroll down i’ll be able to see some other companies bidding on that same keyword meaning they’re paying for rv rental so if i clicked on somebody’s link here they’re actually going to pay google for the click and so this just gives me a good sense of you know how many people are actually trying to rank for this keyword or trying to be found for this keyword so that’s all i did i just did a search now from an organic perspective if you really want to hone in on your competition you can always do the syntax all in title colon and then hit enter so now i could see i have 163 000 results and what does that tell me that tells me that i have 163 000 websites with rv rentals in the title tag so if you’re trying to optimize for the keyword rv rentals as an example then you know that you have 163 thousand different listings ahead of you that you need to jump over in order to rank for the keyword rv rentals so using the all in title syntax and the keyword right after that actually just gives you a more accurate picture of how many sites are actually ahead of you for a particular keyword so that’s the whole idea so if i get rid of the syntax and you can see for rv rentals i have 132 million but that’s not really accurate because not all these listings have the keyword rv rentals in the title tag and title tag if you’re working on organic search is one of the key important factors for ranking so you need to have that keyword in the title tag so that’s the whole idea behind using the all in title syntax it gives us a good idea as to what our competition is doing and how many sites we have to jump over to get to number one on google now if you’re running google ads just as we did with rv rentals we went up there and we saw we typed that in as a query and we saw how many advertisers there were for rv rentals now

    if we are running our own campaigns google ads actually has a good report that i really like it’s called auction insights and so you can get to auction insights just by clicking on campaigns and then from campaigns click on auction insights and what auction insights allows us to see is what competitors or domains are bidding on the same keywords we are and so what google does here is it allows us to actually see where we stack up against our competition for all the keywords we’re bidding on and so here i’m looking at year to date and here we could see us and i can see our competitors okay so i could see impression share so for if we’re talking about one keyword every keyword has a hundred percent impression share how much of that impression share are you getting and when we say impression share meaning eyeballs when we talk about eyeballs are we getting a majority of the eyeballs or our competitors getting majority of the eyeballs so we can see our average position i can see how often i overlap with my competitors okay i could see how often i’m above a particular competitor i could see what percentage i’m at the top of the page versus my competitors the absolute top of page rate and then i can see how often i out rank my competitors and vice versa how often my competitors outrank me so i could see all this good insight as to what competitors are bidding on the same keywords i am okay so this is if you’re running google ads okay so if you’re running google ads okay you can just click on the auction insights report you can find that the top navigation just by clicking on campaigns and by doing so you’ll be able to gain some insights as to where you stack up from a paid search perspective against your competitors so let’s turn our attention to paid marketing tools so if you’re doing some advertising on google bing linkedin you probably want to work within those platforms as the tool of choice so you know if you’re doing paid search on say google search dot com or display you could be doing display advertising on you know a network like adroll or google or you could be doing social media paid ads say on facebook so whatever it is you’re doing you probably want to work within that platform itself to get the ideal data that you need okay so here are some of the tools some of the places you can go of course if you work in google ads you also have google ads editor that you can leverage okay and i’ll show you that in a couple minutes you have google ads keyword planner of course both of these are paid if you’re running campaigns okay so bing if you’re running campaigns on bing okay you get all this good data that you can digest through some reporting okay you also have some third-party tools out there that you also have to pay for in word stream okay so word streams a third tool that you can leverage bing and google are actual advertising networks so you would advertise on the platform itself and get all the data you need right in the platform and leverage a lot of the tools that they have available in the platform as i mentioned you could also use google ads editor so bing also has their own editor as well so and as well as facebook so you can use an editor type version and i’ll show you that here in a couple minutes but let’s talk about why we want to use the tools in the platform itself well we want to be able to monitor how our ads performing so which ad receives the most traffic as an example we want to identify keywords that are performing for us okay so our keywords converting not converting now they cost us a lot of money and not netting a high enough return for us so we want to keep an eye on that okay so we want to monitor our cost okay across different locations and devices not only cost but we want to also monitor how our ads are performing across different locations and devices keywords across different locations and devices so we want to be able to measure by device okay so we also want to analyze competitors data and as we showed you in the competitors section google as an example has auction insights reporting analytics has benchmarking so google itself does provide some information in the case of auction insights as to how your competitors are performing against you on google search so that’s on the paid search side then you have display okay so display advertisements okay you’re across a different network so there are different types of networks out there for example admiral okay curtillo celtra is another paid version of or paid tool you can use in wide orbit so these are some of the paid marketing tools you can leverage of course i like to stay if i’m advertising on google i like to stay on google ads and measure my display performance that way but if you’re on adroll for example then you want to leverage adroll’s reporting platform and some of the tools they have to offer so if we look at display why do we want to leverage some of these tools well just like search for example where we want to look at keyword and ad performance same kind of concept here we want to be able to monitor whether we have the right keywords and right customer engagement so when we when it comes to display we want to be able to make sure we’re choosing the right audience of course that means looking at not only audience insights but our target insights as well are we reaching the right audience when it comes to display and google has a good breakdown that i’m going to be able to show you here in a couple of minutes okay so we want to improve our campaigns by monitoring our competitors display ads as well so there are tools available that will help you do that and that’s on the display side and if we look at social okay why what tools can we use on social well you got facebook ads manager okay you got ad espresso quiet tweepy you got all these cool paid search tools again i usually stick with where i’m advertising so if i’m advertising on linkedin or twitter i’m going to leverage that platform but just know that there are other tools available for you so with social like display it’s all about targeting our audience so for these some of the tools like on facebook we can review and relaunch our ad campaigns based on target audience we can measure conversions and gain insights in this example about facebook users how are our users interacting with our ads and then we want to target people based on their activities such as purchase intent device usage travel preferences etc so social allows us to do that and then with facebook as an example we can monitor any a b test we run for example if we’re running call to action test we can measure the results that write in facebook and i’m going to show you an example of that here shortly so let’s jump right into google ads and look at some tools available to us from the search side of the house so if we’re running search campaigns right in google ads we could see campaign data we could see keyword data we could see add data so for example if i want to see what ads are performing i’m just going to click on my ads and extensions okay and here are my ads and now i can see what ads are performing in terms of clicks click-through rates etc and so that way i can go ahead and pause ads activate ads so that’s right here in the google ads uh platform itself now if i want to look at specific keywords i can do that so i can see what keywords are driving traffic and clicks here i could just sort by clicks and now i can see not only what keywords are driving clicks i could see what the click-through rate is i could see the impressions how many people actually viewed my ad after click typing in a keyword query that i’m bidding on i could see how much i’ve paid by keyword and more importantly i want to be able to see conversions or conversion rate and then with google ads you have quality scores so we want to be able to measure quality score so this is a google ads keyword reporting and so the great thing about the keyword reporting is that there’s some other features available to me here so here i can add negative keywords okay just by clicking on negative keywords i can also see a search terms report and so when it comes to search terms i can actually see what specific keywords people typed in and based on the keyword that somebody typed in as a query i can see what match type triggered that particular ad and so if i see a keyword query that i don’t particularly care to be shown for or i want my ad shown for then i can go ahead and just select it and i can add it as a negative keyword okay so that tool is available to you right in google ads okay and then you have the auction insight so we’ve reviewed the auction insights when we’re looking at competitive analysis and so here if we look at the auction insights we’ll be able to adjust our date range and we’ll be able to see basically you know who else is bidding on the keywords and what the impression share is what their average position is what the overlap rate is position above rate top of page absolute top of page right now rank and share so once we have google has data then they’ll be able to share that information with you okay so that’s just keywords but there’s a cool tool that i really like and i leverage it for seo and pay-per-click and that’s google’s keyword planner so if you click on tools and then you click on keyword planner we’ll be able to leverage the keyword planner and the whole idea behind the keyword planner is do we want to discover new keywords or for the keywords we have selected we can get volume and forecast on that so here let’s type in a keyword mail delivery and if i click get started okay so google’s going to give me some other keyword ideas and they’re going to give me what the average monthly searches are for that keyword they’re going to let me know the competition they’re going to give me a range in terms of how much i can expect to pay for that keyword so if i happen to click on that keyword i can add it to a plan and then once i’ve added to a plan then i can go ahead and look at that plan and measure what kind of volume i’m going to get and how much i can expect to pay so now once i’ve added my keyword to that plan i can go ahead and see how many clicks and impressions and costs and click the rate and average cost per click i can expect to spend so and this is based on a maximum cpc of two dollars so i can go ahead and adjust my plan accordingly if i want to in order to see basically how much i can expect to spend so that’s the whole idea behind the keyword planner in terms of choosing new keywords and once you choose keywords you’re interested in bidding on you can actually do a forecast to see exactly how much you can expect to spend how many clicks how many impressions you can expect to get and if you have conversions set up how many conversions you can expect to receive so that’s all part of google’s keyword plan that’s viewing forecast as well as choosing keywords so there are so many different tools and features within google ads we need a whole whole segment just on this so really i’m just gonna highlight some of the more important tools and features so i mentioned the keyword planner i mentioned the campaigns keywords and ads reports another thing i would look at in google ads again we mentioned this as one of our key defining why would we use it bullet point and that’s because of devices so we mentioned devices why would we use google ads reporting tool because we want to look at devices and we want to be able to see what devices are driving traffic from what campaign and then the cool thing about google ads is right in google eyes platform you can go ahead and do a bid adjustment so if i increase my bid adjustment for example on mobile phones then my particular ad in this particular campaign is going to show more than on computer so i can always decrease it for example do a bid adjustment on computer and that means i’m going to show my ads less so i can go ahead and do bit adjustments based on device that’s the cool thing of working right in google ads platform is you can make adjustments right here in the platform based on devices well you also have locations too so we mentioned that as one of the reasons why we want to use some of these tools and if i see a particular location i’m not interested in advertising well i can always select it and i can always just pause it or remove it so or i can change the bid adjustment on a location as well so i can make a lot of different changes right in the google ads platform for those seasoned in search advertising paid search advertising especially on google ads you can always use google ads editor all you need to do is just do a search for google ads editor you can download it so basically what google ads editor is it’s a it’s a tool it’s the software that you work your ca with your campaigns on locally so you’re making changes to your campaigns on your computer and basically when you’re done making changes you can always upload them to google ads to the account on google ads in the cloud so to speak so that’s the whole idea behind google ads editor it’s a great tool for you to use if you want to make household changes really quick for example i’m looking at an account with a bunch of campaigns so now if i click on one of those campaigns i could see the ad groups here okay so for example i just wanted to turn off all these ad groups i can just highlight them all and just click status enabled to pause and i can revert back if i want to okay so you can make household changes so here i could see the campaign the ad group level if i choose an ad group then i can see some key words and again i can make changes at nauseum here i can copy i can paste i can delete okay so i can make a lot of changes really quick right in google ads editor and that’s the whole point of editor is to go ahead and work locally while somebody else is working locally on the same account you could both be working simultaneously and being more efficient on getting things done in the campaign now if you are working with somebody else on the campaign you want to make sure that you get recent changes so if i say get recent changes to all campaigns what google editor is going to do is contact google ads in the cloud and download all those changes so here i can see the changes being download in editor from google ads and when it’s done it’s going to highlight all the changes that have been made and so once i’m done reviewing those changes i can go ahead and click done and now i know i have the recent latest changes in editor so now i can go ahead and continue to make some changes and when i’m done making changes i can go ahead and post them so that’s the beauty of google ads editor bing has a version facebook has a version it allows you to again go at the keyword level the ad group level okay you can look at ads itself and make changes to the ads okay you could do a lot of different things write an editor in fact you could do pretty much most of what you could do in google ads you can do in google ads editor and so that’s google ads editor to me i would recommend it if you’re experienced with google ads again it’s software you have to download it you’re going to use it on your computer as software but when you make changes all you need to do is post those changes or get recent changes that have been made on google ads and so that’s google editor ads editor in summary now let’s go back into google ads and talk about display advertising because display is a different network but the platform still the same and some of the same tools are available from the search network as well as for the display network right in google ads so if i want to take a look at a campaign and ad group on the display network i can just click on that ad group and i can look at the ads that are running for that particular ad group on the display network so here the difference being on the display network is you can use image ads on the search network you can only use text ads so here i can look at image ads and i can see how they’re performing in fact you could even go a step further and use responsive display ads so google has responsive display ads meaning it’s going to respond to what’s performing best okay and so now i can see clicks impressions click-through rate etc right on on my ads and extensions report in google ads platform now this happens to be retargeting campaign so if we click on audiences we’ll be able to see what audiences we’re targeting here okay so when this report loads when you run retargeting campaigns you’re targeting a specific audience and so we want to be able to see okay of the audiences we have set up what audience is performing best okay so here i can see a breakout by audience again i can see the same metrics i could see on the search side i could see clicks impressions click-through rate more importantly i want to be able to measure conversions okay so that’s the whole idea when you’re in these platforms and you’re paying for ads is you want to be able to measure against conversions and you can also measure against cost per conversion conversion rate okay so those are some key metrics to measure up against whether it’s audience keyword ad whatever the dimension is so here on the display network we can get a sense of demographics okay so unlike the search network the display network allows us to see demographic data and so now i could see an age breakout or an age range breakout that google provides us and i can see again based on the age range breakout which age range has the most clicks impressions etc including conversions so you also have the opportunity on the display network to add keywords you have the opportunity topics and you have the opportunity to see placements or run placements so here if i click on where ads have shown i can actually see where my ads have shown up for this display campaign and google ads allows you the ability to go ahead and you can exclude it from the ad group exclude a specific placement from a campaign so you could take action on a specific placement and i could see the type of placement whether it’s a mobile app whether it’s a site i can go ahead and see exactly where that placement was so that’s the placements report you have demographics you have audiences you have keywords you have all these different reports available to you on the google ads platform so before we jump over to social media paid search advertising i just want to remind you we do have you know a nice tutorial on google ads okay so take a look at the google ads tutorial we have set up on youtube okay if you search for google ads tutorial 2019 this is a good uh tutorial on everything related to google ads so check out this video because in today’s webinar we’re just mentioning tools across the board and if you are advertising on google ads as most people do then you could see just how powerful it is and all the different features that are available so take a look at the video it’s a nice complimentary video to this one this digital marketing tools and this will give you a nice and deeper insight into everything that’s available on google ads and if you have any tools or features on google ads whether it’s the search network or whether that’s the display network then feel free to comment below this video happy to hear your comments about what tools and reports and features you specifically use in google ads so let’s move into uh facebook ads manager and show you how the platform looks when you’re running ads on facebook so we can look at all the different tools and reports available here so here we can see if we’re in the facebook ads manager we could see our campaigns we could see our ad sets and we can see our ads so just like on google ads you have less side navigation so we can drill down so if we want to see ad sets for example we could just click on ad sets that are showing up in this particular account and here we can see we have two ad sets that are live so if i click on one of these ad sets i’ll be able to see an actual ad that’s running here and so for the actual ad that’s running i can then see the results of that ad and how it’s performing for example you know how many clicks it’s received what the reach is what the impressions are so impressions similar to google ads how many people are actually looking at the app and i can see the cost per click here at one dollar as an example and so now i can go in and i can go ahead and look at the ad performance and go ahead and change out that ad if it’s not performing to my expectation so if i click on more tools and then creatives i can just simply click on creators and then i can actually see the creators i actually have running for that campaign i selected so now i can see all the creatives that are running and i can see the results of those creatives so facebook ads manager also has uh reap different reporting so if i click on the reports pull down menu you can see here i could see some standard reports by add ad set age and gender and then i can see all reports here listed out by placement by placement and device time of day country etc so if we just look at age and gender we’ll be able to get a breakout age and gender here so you can see by campaign i’m looking at all campaigns here and i’m looking at just age and gender i can certainly deselect one of these and i can look at a specific time range so now i can see who’s looking at my ad specifically so here i could see 35 to 44 female i could see the reach impressions and how often they’re actually seeing my ad now this is key for facebook because if somebody’s seen your ad a lot they’re probably going to tune out to it so that’s what makes the frequency metric so important on facebook because then we can go ahead and you know turn off that particular age and gender if we needed to and we could see how much we spent so this just gives you some idea of the type of reporting that’s available in facebook ads manager now the great thing about facebook uh reporting in ads manager is you know i can group or ungroup uh my dimensions if i needed to i could change the view and arrange columns i can get rid of columns just as you would in google ads reporting very similar stature here so i have a lot of flexibility here on how i review the reports you know you got different metrics that you can pick and choose as well okay and you got lots of different flexibility when you’re looking at the reports on how your campaigns are performing now here i can pick and choose i can choose campaign ad set ads objective again i can choose different demographics so i have a lot of options available to me in terms of how i want to you know view the performance of my campaign view the performance of my ad set or my ad now remember if you’re in facebook you can always go in and edit the campaign you can edit the ad set remember in the ad set that’s where a lot of your decisions are going to be made including how you want to drive the traffic okay what your budget is okay you can basically choose your audience here so you’re going to be able to choose what type of campaign is going to be and based on the campaign you’re going to go ahead and choose the kind of audience you want to focus in on you’re going to be able to choose the location the age range the gender so all of this is going to be set up in the ad set or the campaign or the ad if you go ahead and edit it out remember you can do a b testing as well so you have a lot of different options and features available to you right in ads manager when you’re managing your paid search campaigns on facebook so if you want some more information about all the different features and tools and facebook ads manager check out the facebook ads tutorial 2019 uh webinar that we did earlier this year in addition you can also look at another one that we did on facebook called facebook advertising tips and strategies so that should give you some sense of everything related to facebook ads and how to take advantage of the facebook ads manager platform so if there’s anything on social that we may have missed or that you use feel free to add a comment below the video we’d love to hear your feedback okay let’s talk about some affiliate marketing tools let’s turn our attention affiliate marketing a lot of affiliate marketing platforms out there the number one probably is commission junction also known as cj they’re an affiliate platform they having a freemium model meaning you can have a free trial but basically you’re gonna have to move on and pay for the platform likewise for house offers you have volume you really when it comes to affiliate marketing a lot of platforms out there click inc hey when so a lot of these are brokers per se and when i say brokers like for example with cj you as a merchant or you as a publisher can get in touch with a merchant you as a merchant can get in touch with a publisher meaning cj helps bridge the gap between you finding somebody to build your network with okay so that’s what really affiliate marketing is and you really need a platform to kind of put it all together and it’s a lot a lot of affiliate marketing platforms we’re actually going to take a look at cj and go through some of the features in the platform here shortly but let’s just take a look at why we need these affiliate marketing tools well these affiliate marketing tools identify you know affiliates inflowers employees other advocates you want to partner with so again you could be on the merchant side you could be actually selling a product and you’re going to want somebody to help you sell that product somebody with a website who’s an influencer who drives a lot of traffic to their own site who you know does sell reputable brand etc so you need somebody to help you introduce you to these sites okay so cj and some of these other marketing platforms affiliate marketing platforms do that okay so these tools are there to do the introductions the brokering the relationship so the other benefit here is you can contract with affiliates and track the traffic and conversions well what do i mean by that well if you do use cj.com by no means am i only endorsing that platform there are plenty others out there but whatever platform you use you’re gonna want to be able to set up terms and conditions with that particular affiliate so you could set up with terms and conditions for say 10 off all sales as an example okay well you’re getting a platform that will help you broker that contract okay contract terms or program terms furthermore you’re gonna need a platform to help you track hey is this affiliate helping me drive traffic or is this affiliate driving traffic to my products and is this affiliate helping me sell so these platforms help you do just that okay so you can gain high website rankings with the help of your affiliate meaning that hey your affiliate can be promoting your product and if they’re promoting your product you have a chance to show up via paid search organic search off other websites so social so you have a lot of benefits to working with affiliate marketing in itself and the tools available will help you gain website rankings as one example we want to be able to track certain metrics okay so an affiliate marketing you have earnings per click epc as an example most platforms measure epc from a seven day period to a three month period okay you can also figure out what the actual cost per click is just like you do on say google search you can actually measure that in affiliate okay you want to eliminate fraudulent clicks impressions and conversions so any affiliate platform worth its weight is going to help you understand you know how many pressions and clicks and conversions you’re getting and help you manage that in terms of fraudulent clicks or hey if you’re getting a lot of impressions and no clicks that’s a problem too so these platforms are really built on helping you manage your relationship with the affiliate by offering up all sorts of reports and tools you know the other big benefit here to affiliate marketing tool is hey we can influence our customers throughout their buying journey so we could set up different promotions based on hey did somebody go to the website did somebody see our product does somebody click on our product did somebody go into the shopping cart with our product did somebody purchase our product so there’s all sorts of steps in the funnel so to speak and hey you can work with an affiliate a publisher to influence your customers throughout that purchasing funnel throughout that journey so let’s go ahead and log in here so when you log in like any other digital marketing tool any other platform you’re gonna have your own settings and whatnot so really the whole idea behind any affiliate marketing tool is really there to manage your publishers who do you want as a publisher who do you want selling your product you obviously want somebody who’s relevant somebody who’s going to be able to sell a product somebody who has a targeted audience that’s similar to yours okay so we go into cj.com we’re going to log in and here you can see a publisher’s link so we’re going to click on the publishers link and remember when you sign up publishers you have to have program terms and so if we click on publishers program terms we’re going to be able to see all the different program terms available so here we could see the different program turns we have set up for certain publishers so we just click on that we’ll be able to see that’s the default program term so remember you could set up your own program term for any publisher so as a best practice if you have publishers who are actually performing well who are selling your products maybe you want to offer them a little bit more on the commission side maybe you want to sweeten the deal maybe you know these guys these publishers get better program terms versus say other publishers who don’t and so here we can see the program terms basically you could see what the terms are the action and the different policies here so everything you need to do to manage that publisher in terms of payment is done under the program terms now if the program terms are met the publisher actually sells your products cj is the broker they’re the ones who are going to initiate the payment based on the program terms so be careful on the program terms you want to be able to set them appropriately cj has templates cj has some default program terms that you can use and offer up to different publishers so based on the program terms that’s how your publishers are going to get paid and so here you can have as many different program terms as you want there’s no limit here you want to be able to align and reward program terms again based on performance and so here we can see what publishers are under what program terms so again if your publisher is performing well sweeten the deal offer them a better program terms and so you can align publishers with different program terms and so that’s the whole the idea behind program terms is you want to be able to align publishers with that so when you sign up a publisher they’re going to get a line with a program term meaning what are they going to get paid for selling your product now if we want to manage by status instead of by program terms we could see all the different organizations we have in our network these are our publishers we’re the affiliate we’re the ones selling the product we want to know who’s selling who’s not selling and so we can look at all our publishers by program terms or by status okay so basically you can see here the term status whether it’s active or not earnings basically what they’ve sold over the last basically seven days or three months so you could look at basically how your publishers are performing just by clicking on manage by status here in cg.com so when you’re looking at reports in cj.com or really any other affiliate program you might see the acronym epc this stands for earnings per click actually it’s a little misleading it’s actually earnings per 100 clicks so basically cj calculates you know how much your publisher is actually making per click you know just like paid search we’re paying google x amount per click it’s the same thing here we can’t or these publishers can’t make any money if they don’t generate clicks so that’s why you have an epc model or metric so to speak so you can measure earnings per click cj does it over a seven day period and over a three month period so you could sort based on seven day or three month to see who’s earning the most per click in terms of publishers now you can select under publishers groups now you can group your publishers okay so if you have say a group of publishers in a specific region like the united states or india or if you’re just focused on the united states and say you have publishers in different states like texas california missouri arkansas well you can group those publishers into different groups and you can look at your different group names here so here we could see canada and so we have our publishers grouped into a group called canada why because they’re based in canada makes sense so you want to be able to organize your publishers because the whole idea behind affiliate marketing cj is you want to be able to get the best publishers available for your network and so as you get more publishers for your network you’ll be able to basically start grouping them where it makes sense now the example i gave you is by geography you could do by geography or you could do by publisher status meaning my best performing publishers go into a group if they’re in a group then they get aligned with a certain program term so you could group your publishers any way you want by status meaning they’re selling more these are our best performing publishers or by region or you know by promotion i mean how you group your publishers is totally up to you however take advantage of the option to create publisher groups because the whole idea again i’m going to repeat it is you want to get publishers you want to start building your base of publishers because the more publishers you have the more chance you are to sell your product remember if nobody clicks on your product then nobody’s going to buy your product so if you have publishers who are promoting your product for you then you have a good opportunity to sell it so the more publishers you have on board the better the opportunity so now once you have publishers you can start grouping these publishers accordingly to whatever makes sense it’s a business decision just know the options available in cj to group publishers let’s turn our attention to social media marketing tools social media always a great topic to talk about so we’re going to finish up all our digital marketing tools with social media we talked about seo paid competition affiliate email you know web analytics it’s just appropriate to finish up the social media because social media has so many tools available so many okay the first one i can think about here is hootsuite hootsuite is a great social media marketing tool to use okay it’s a freemium okay you can set up a free trial here you basically a base account and then uh you can use hootsuite to do a lot of things anything from setting up landing pages to actually publishing content to listening hootsuite to me is one of the most powerful social media marketing tools available you got buffer buffer is a paid version but you can actually set up a low cost or free account actually on buffer and then move to a paid account okay you got tweet decks been around a long time that is actually free and i would recommend tweetdeck and we’re going to take a look at that here in a couple minutes okay and then you got sprout social sprout social is another social marketing platform similar to hootsuite do a lot of reporting a lot of publishing you can a lot of listening and so we’re going to take a look at sprout chelsea today as well before we do that let’s go over why these tools are important to us from a social media perspective you’re pumping out a lot of content so you need to be able to smartly efficiently you know schedule and manage your post okay so you’re not just working likely with just one platform like facebook you’re probably on a number of different platforms depending on your business depending on your bandwidth depending on what you’re selling your products etc your audience obviously has a lot to do with it you know it could be instagram pinterest you want to be able to consolidate all that and manage it in one place and that’s what social media marketing tools do they allow you to manage everything in one place so if you could manage everything one place then these social media marketing platforms need to be able to make it easy for you to add and manage different accounts okay so a lot of them have the ability for you to add you know not just one twitter account but multiple twitter accounts and not just one social media platform but multiple social media platforms and a good social media marketing so worth its weight will help you monitor the results so monitor social media posts that help drive leads and sales in other words you’re going to have a lot of different metrics associated with each social media marketing platform okay which one is actually doing its job okay so you want to be able to easily manage these platforms applications and websites very efficiently okay so instead of having to log into each platform is log into one place get a sense of what’s been posted what the engagement is did they purchase etc and what you want to do is be able to individually customize every social media post across different platforms so it just makes it a lot easier to do that in the social media marketing tools okay you don’t want to send out a blanket message across different platforms you want to be able to go ahead and customize a post depending on what that post is depending on what the product is what time of day what target market what target audience so customization is a lot easier using these social media marketing tools you want to be able to engage with brand advocates so listening is a good thing with social media marketing tools using the listening functionality so you can actually see who is a brand advocate who’s not a brand advocate who’s an influencer who’s not an influencer and then of course you want to analyze the behavior of your audience and optimize individual posts on real-time data so if for example you post something using one of these social media marketing platforms and you see it go viral then you want to be able to react to that in real time so you’re going to be able to see that in real time on these social media marketing tools these platforms like sprout social and hootsuite and then you’re going to be able to react to that behavior and then of course monitoring website traffic and conversion rates that’s key we always want to monitor conversions based on our kpis our business goals so there are also a few important digital marketing tools that can help you in different ways okay so without further ado let’s jump in and take a look at what’s available in terms of social media marketing so just a quick reminder if you are running ads on facebook or you’re posting on facebook as an example or any platform in general that platform’s going to have its own metrics if you will so for example facebook has something called facebook insight so you’ll be able to actually see you know what’s been posted based on you know the last seven days in this example how many page views you’re getting engagements recent post so just to let you know yes you can go into any one of these platforms on its own and look at metrics just like you can do if you’re running facebook ads hey you can go right into facebook ads manager and view data there okay so the whole point here though on using a social media tool is that you can measure all that in one place so if we log into sprout social i can set up these accounts right into sprout social so i don’t have to log into twitter individually or facebook individually i can link them up all within sprout social and then i can go to reports just like i can with facebook insights and then once i’m in facebook excuse me once i’m in sprout social reporting then i can go ahead just like i can in facebook insights except it’s all right here for me i can jump into you know facebook and dig a little bit deeper as to what’s going on with my account so i don’t have to log into facebook directly i can see you know the impressions the engagement the clicks over a period of time i can see my audience growth i can see my publishing behavior how often my publishing i could see the top post individually i could see impressions by day you know a lot of this same material same information is already in facebook insights so if it’s available on facebook insights you know you’re definitely going to have it available in a tool like sprout social so you want to be able to just efficiently log in and jump from one platform to the other so here you know i can go to instagram you know and look at instagram data or i can look at twitter information so you want to be able to efficiently jump from one platform to the other using in this example sprout social now as i mentioned as part of one of the benefits of a social media tool is that you can publish content you want to be able to publish content because you want to be able to organize and schedule accordingly you don’t want to be submitting and publishing content right after one another okay you want to be able to spread it out efficiently and effectively and so here we could see you know we could publish and schedule content accordingly so all we have to do is click compose select a profile write whatever we need to do you can schedule it for tomorrow at a specific time and there you go voila scheduled so this is on twitter okay so you know we could choose another platform here it’s just that easy to schedule so you want to be able to schedule accordingly because again when you schedule something then you want to look at the behavior of it so it’s just as simple as going from publishing to reporting and then based on when something got published you could see the reaction of it and react to it so another thing here that i like about it’s about social hootsuite a lot of these other platforms do it really well you got listening tools so you can listen in on conversations that are being had for example uh mail delivery you know if we do mail delivery and twitter search we’ll be able to see what’s been tweeted about mail deliveries you know if that’s the business we’re in we can refine our search and choose a specific location or radius to hone in if we’re local okay so this is sprout social’s example of listening here let’s take a look at another example i’m in later.com so later very similar sprout social and that it does a lot of the same things you can actually schedule content on a particular platform and one thing i like about later here you can actually see it visually you can see a calendar and what’s been scheduled so i could see today i have scheduled something scheduled at 1 15 local time and again i have five profiles set up for this account so i can pick and choose the profile that i want to publish to so it just makes it that much easier and i can visually see it and that’s important so here i can click on media library so the one thing about later.com is that you know you have a library of images that potentially you can reuse so if i click on this image here okay i can get a sense of when it was used and i can view it on a calendar i can add label for it so that’s another benefit to later is that they have this media library here they have conversations so i can actually connect to a platform and listen in on conversations that are being had similar to the listening tool in sprout social and they have analytics so you can actually see right in later.com how your particular social media platform is performing so i can see it here over seven days i can see the number of followers have increased i can see the growth rate i can see the number of impressions that i’ve received okay so i want to be able to see how my particular platform’s performing over a period of time so i can look at reach a lot profile views website clicks okay so i can get a lot of good insights here right in the analytics platform later you can look at specific post performance so if we posted something i could see basically how many likes it received how many comments impressions the reach and then if i wanted to i can click on details and get more specific information on it engagement rate okay discovery actions comments saves etc so later.com goes into some nice detail about post performance they even have date on hashtags so if you use an hashtag you can actually see how many times the hashtags been used or saved how many impressions it’s received okay so they really go into some nice detail here about how your post and how your accounts are performing and here’s a tool i really like i’ve been using for a long time and that’s tweetdeck so what tweetdeck does is connect with your twitter account so you can see in a different visual so to speak of how your twitter account looks in terms of your feed here i can see this is my feed here okay i can see some notifications i can see specific messages then on this column i can see activity okay so i can add different columns here if i wanted to and basically by adding columns you could see i can look for what’s trending as an example so i’m going to add in a column that says trending and so now i can go in and see okay these are all the different things that are trending on twitter so you can actually add a column and pay attention to something really specific okay so for example search okay so right now i have men’s health but i could type in let’s just say world cup okay so i can see the you got the cricut world cup you got you know the soccer football world cup going on so you know we could pick a particular topic to follow if we wanted to so again here i’m following men’s health so i can now see you know everything that’s been posted on men’s health now if i click on for example one of these hashtags here that’s trending i can actually see who’s tagging or using that friday feeling in their tweets and so the whole idea behind you know tweetdeck it serves up a interesting overview so to speak of not only your account but you know a specific topic or what’s trending or you know other things that are being said so if you really want to pay attention to your brand or something really specific like you know your competitors or a specific product then you can just do a search on that and so that’s the great thing about tweak deck it allows you to kind of just look and listen in on everything going on in twitter now we do have a good video out here on youtube how to start social media marketing so if you haven’t had a chance to look at it take a look it goes over some of these tools that we cover today like sprout social later.com you know facebook insights so it does cover in more detail some of what we covered on these social media marketing tools so take a look at how to start social media marketing so we covered a lot of different marketing tools digital marketing tools everything from seo to email to social to paid to affiliate to competitor but there’s also a few other digital marketing tools that you can use in different ways like video seo for example so vid iq you know we want to use vid iq to get a good sense of how particular video is performing so here if we go into youtube you can see vid iq is a browser extension or browser a plug-in if you will so i can go and take a look at a specific a specific video and see how many hours it’s been watched how many views minutes watch subscribers etc you know the great thing here i can look at the entire entire account so i can get good insights into my video or my entire account here just by adding in the vid iq extension into my chrome browser so vid iq actually does give you some really really good insights into not only your account but the video and so recommend vid iq because it’s good for video seo okay there’s also tools related to content optimization so you know if you’re doing seo and you have a lot of content on your site well you know what we want to be able to use a tool maybe a third-party tool to give some objective reasoning as to what more we can be doing so you got tools like seo site checkup or site analyzer these are pay tools but you know if you’re really heavily invested in seo then they may pay dividends for you you want to be able to make sure your content is fully optimized to the fullest according to you know google’s algorithms and so you maybe you know want to invest in that third-party tool so these are good tools to use for content optimization you know there’s also other key reddit but you know there’s keyboard planner uh in google there’s also a word stream there’s a lot of different keyword tools out there so you may not have a google ads platform and so if you don’t have google ads then you may not be able to gain access to google’s keyword planner so having a third party keyword tool will pay dividends well because those dividends pay off in the form of not only pay-per-click but also seo and if you’re heavily invested in content heavily invested in social then you may want to take a look at the keyword tool keyword it and it’s primarily used for reddit we talk about page load time so we looked at that in google analytics we know that it heavily impacts seo so there are other tools available you got a third party tool here that’s free solarwinds pingdom you actually have page speed insights by google so these are free tools that you could take advantage of in determining how you can improve your page load time my favorite topic conversion rate optimization so you got a couple in here crazy egg and target okay so i’m gonna show you another tool called hot jar so here if you log into hotshot.com you can set up an account it’s actually free and with the free account you can have hotjar measure the heat map not only the heat map but the click mapping the scrolling of a particular page and so here you can see we’re looking at a particular page here so hotjar allows me to you know see on that page where people are clicking um i can also see where people are moving i can also see you know the scrolling of a particular page okay so you can see here on the page i could see people are moving over here to the right that’s where they’re clicking mostly if i switch over to move mode then i can see on that particular page where people are actually moving their mouse and then i have my scroll analysis so i could see you know how far down people actually scroll on the page and so again with a paid account you can measure up to 10 000 page views with the free version you can measure up to 2 000 pages and so 2 000 page use allows you to get some insight as to what people are clicking on or where they’re moving or how they’re scrolling on a particular page and so i definitely recommend hot jar they also do funneling they also do forms polls lots of other tools available in hotjar so hotjar.com is a tool i would recommend as well so one final tool and i’d be remiss if i didn’t mention it and that’s google optimized so google optimize is a google platform that allows you to a b test and so a b testing means that you have an original page and you’re changing one element on that page to see which one performs better and so with google optimize it’s just very easy to set up to run and the whole point of google optimize and a b testing is to improve website performance so here you can see i have an account set up and optimized you can see we’re running one test here and we’re just testing one element versus the original so we move photos to the top of the page the original didn’t have the photos to the top of the page and so we can go into reporting here google optimize does all the heavy lifting and so here you can see we can look at bounces or we can look at you know basically a measure the test up against the metric that’s important to our business and again the whole point is to improve website performance and so definitely take a look at google optimize we’ll have another webinar in the future on the topic but you know to me google optimize is free you can run up to five tests okay and if you can run up to five different tests and that means you have the ability to really improve website performance okay so google optimize is a tool that i would recommend today we’re going to talk about why you would want to rank using seo and seo is search engine optimization also known as organic search you also may as hear us say organic listings where we’re going to talk a little bit about why you’d want to rank your website in organic search okay what is search engine optimization then we’re going to follow that up with how does google rank websites so why does it rank one website over another and how do we get our website to rank number one then we’re going to talk about the different types of seo or search engine optimization techniques so you can get your website ranked number one and then we’re gonna finish that off with the do’s and don’ts of seo so let’s get right to it and talk about why seo so we’re gonna use a basic example and let’s just say you have a blog you’re a food blogger you’re passionate about food and your niche is ice cream and let’s just say you have a lot of ice cream recipes you want to get traffic to your blog you want people to read your blog and you’re curious why am i not ranking for my blog why when people type in ice cream recipes and say google my blog posts don’t appear at the top of organic rankings and there’s a number of reasons why you wouldn’t be ranked for your blog post or your ice cream recipes and the main reason would be your competitors so there could be somebody else out there who is also passionate about ice cream and has been blogging a longer longer than you when they have more content and more blog posts and more pages for google to rank so that’s usually the number one reason the other reason is improper usage of keywords and we’re going to talk a little bit or it’s actually a lot more about you know keyword usage in your content so what kind of keywords do you want to rank for that’s really what we’re talking about when we talk about usage of keywords what keywords do you want to rank for and how do we work those keywords into the content another reason is port link building practices and really that means our other blog posts or other websites linking to you also are you linking to other pages on your website and so it’s all about link building and with link building it’s internal linking so are we linking from one blog post to another and it’s external linking are other websites of high quality linking to us and so that’s what we talk about when we talk about link building and then another reason is web page load time so you could be running your blog post on say wordpress for example and your blog post isn’t loading fast enough well if you look at it this way think about it if you’re google would you really want to rank a website or blog post in this example number one on google rankings if that particular page loaded very slow no you wouldn’t because when somebody clicked on that link in organic search and went to your website they’re going to have a bad experience because the page is going to load slow so google doesn’t want their users to have a bad experience you don’t want your users to have a bad experience and so that’s why web page load time is a critical factor for ranking so we need to make sure that our web pages load fast and then your user experience is not good enough so google again based on my example about the web page load time google wants people to have a good experience when they go from their search engine to your website and there’s a lot at play there specifically web page load time but also you know google doesn’t want any spam content google doesn’t want any pop-ups or overbearing ads on the web page they want people to are searching for something in particular let’s just say ice cream recipes and they want to find a relevant website that has ice cream recipes they want to be able to click on that link and read some good content about ice cream recipes it’s that simple and that’s really what google’s trying to create in their environment and that’s you as an end user as a website owner you want your users to have a good experience and then last but not least your website is de-indexed by mistake and really what we mean is the indexed is google needs to be able to index all the pages on your website so if you have a blog with a hundred recipes you want google to have access to all 100 recipes so we’re going to talk a little bit later about how to get your pages ranked or indexed on google organic search so let’s move on to what is seo so sticking with our ice cream blog theme really seo search engine optimization really is the practice of increasing your pages that google has indexed up the rankings so the end result is we want all our pages to be ranked number one for particular keywords so if you want to be ranked for ice cream recipes well there’s certain things you need to do so that’s generally how it works we need to apply search engine optimization to increase a page for keyword we want to be found for so let me give you an example so let’s just say there’s a hundred students that participated in an essay competition and so the competition in this particular case is evaluated on the basis of is the content relevant are they using suitable titles for their essay do they have structure when they’re participating in this essay or talking about the essay and do they have a suitable synopsis and is the content neat and readable these seem all logical for an essay competition well guess what they seem logical for seo because that’s exactly how seo works it’s exactly all those points i just made mention about structure logic readability organization title all those things are what’s important in seo and so we need relevant content we need titles for our pages google needs to be able to see structure we need to have synopsis of what the page is about and that’s called a meta description and then again the content needs to be readable and that’s important and so in order to be readable again we’re going to talk more about site speed because site speed’s important okay and when we talk about responsive design when i say response to design that means your site your page needs a load both on desktop and also on mobile and so all these things are important just like an essay competition google is the judge and they need to be able to determine what page is best to rank number one number two number three etc on google search and then link building remember i mentioned link building a moment ago well link building internally and externally also plays a vital role and so we’re going to talk about that a little bit later in the class when we talk about off-page seo how does google rank website and basically google follows three basic steps to rank a website they need to crawl your website they need to take what they call back to their servers and when they take it back to their servers your web pages they need to you have them available for indexing so when somebody actually types in a keyword into google.com it’ll be available to be found on organic search so that’s what indexing is all about and then google’s job when somebody does type in a search query is to basically rank the those pages that they’ve indexed from number one to infinity depending on how many pages are relevant to that search query so really it’s about crawling indexing and ranking so crawling is simply a process done by which google has bots and what these bots do is they go to your web server and they’re going to crawl every page that they can find and how do they find these pages well they basically follow links you might have heard the term spydering but that’s what they call search engine spidering so basically what google’s doing is they’re building a web so to speak all the links that they’re following and so when they can follow all these links on your website they’re going to be able to crawl them and when they crawl them basically they’re going to take that content and store it on their servers so it’s available in their index so based on this method google finds out which websites have relevant content and which ones don’t based on certain keywords that are typed into google because if they can’t crawl your website you’re not going to be found and if you can’t be found they’re not going to show up for relevant keywords so we need to make sure your site’s available to be crawled and we’ll talk about that a little bit later okay but let’s show you an example so let’s just go to google search and if i type in the keyword simply learn okay i could see i have one million ten thousand results okay and that’s how many results are showing up for simply learn okay now they may not all be simply learned pages but nonetheless simply learned is ranked number one here organically and there are 1 million 10 000 pages related to the keyword simply learn now when it comes to organic search we don’t want to get it confused with paid search so anytime you see paid search you’re going to see something that says add next to it okay so we could see that there are paid ads here but when it comes to organic search those are generally below paid ads and so that’s where google counts the 1 million 10 000 results and so that’s the whole idea behind crawling and indexing google is able to cross simply learn’s website and based on all the pages that they gather they’re going to make those pages available in organic search so if you type in a keyword and your web page is not available for indexing then you’re never going to show up for that keyword so that’s why it’s important to make sure your website is available for crawling and indexing and so when a user types a query on search google search the most relevant websites that are in google’s index are going appear in the search results so in the example i gave was simply learn well simply learn is the brand name of the company simply learn

    so there’s a lot of relevancy there so that’s why you see simply learn show up here organically number one like we mentioned about what is seo and why seo we talked about that user experience so there’s a lot of factors that go into ranking relevancy being one of them so in the simply learn example simply learn is relevant to a lot of the simply learned pages because that’s who they are simply learn however simply learn also needs to make sure that you know for their pages the page load time is fast meaning these pages load very fast for the end user and google also takes into account other factors like how long someone is staying on a website or are they bouncing meaning are they going to one page that they land on and then leaving the website okay and so the user experience is very very important there are other factors also like language and location and so for example location if you do a search say in india the results are going to be a little bit different than say the results in the united states why because google is indexing as many web pages as they can find so if somebody’s doing a search in india their results may be a little bit different than the results show up in the us because google has different bots and these bots are crawling different pages at different times and so google’s index is updating continuously but it’s not real time syncing so if you do a search in india you may not see exactly the same thing because both search engines the google and india and the google in the us are may not be exactly synced up so an example would be you know if you’re looking for cafe so if you search a cafe and say san francisco you’re going to see different results now if you do a search for cafes in mumbai you’re going to see different results there’s going to be local search here at the top there may be some paid search but again you may see different results because one location but two google search engines in india and united states google.com aren’t exactly synced up exactly at the same exact time you do that search so location is important language is important and relevancy is important along with user experience so all those are important factors in how google ranks websites okay so we’re going to talk about the types of seo now so if we want to rank for a particular keyword on google we’re going to have to apply search engine optimization and so there’s two strategies to search engine optimization on-page seo and off-page seo so first we’re going to talk about on-page seo so on-page seo is nothing more than optimizing your own website and so when we say optimizing your own website there’s certain elements on your website and on your web pages that we need to take into account and so some of those elements are headers meta descriptions title tags linking so all of those elements are something we can control as an end user who wants to rank our web page and our website on google and before we do anything with our website the first thing we need to do is understand what keywords we want to rank for in order to understand what keywords we want to rank for we need to do keyword research and if you do anything in seo keyword research is the most important activity that’s the most important thing you can do for seo and why do i say it’s the most important because you need to understand if you choose a keyword that you want to rank for you need to understand how much traffic you’re going to get from that keyword if you’re ranked organically say number one on google so how much traffic will you get if you’re ranked number one on google so you need to understand what the volume is and then number two we need to understand what the competition is for that keyword that you want to rank for so if you choose a keyword and there’s not much competition for it then chances are you can rank for that keyword for a web page on your website quicker than say a keyword that has a lot of competition so we need to understand those two basic factors volume and competition before we choose a keyword and it’s it’s simply the practice of going through the motions of getting your volume and getting your competition data so you can choose the keywords you want and then once you choose the keywords you want then you can go and apply on page seo you can change the title tag the meta descriptions the headers all those elements can be changed but first you need to choose your keywords and so again the primary components we’re looking for are how much traffic you can get or the search volume how much competition there is for that keyword and of course relevancy okay you need to be able to choose a keyword that’s relevant to the web page you’re trying to rank for and so let me show you example how to go through this so the first thing we want to do is we want to use a tool and the tool i would recommend is google keyword planner and why do i choose google keyword planner because if we’re trying to rank on google.com or google search engine we want to be able to get the data right from the source so google’s going to be able to give us information about how much volume a keyword has and how much competition it has so let me show you an example so if i want to use google’s keyword planner and i want to rank for the keyword how to become a digital marketing specialist then i’m going to type that keyword into google’s keyword planner and what google is going to do is they’re going to give me some trends about how much volume this particular keyword gets over the course of a year and so for that particular keyword i can see that there are trends that that appear for both desktop and mobile so mobile is important because people start their search process a lot of times on their mobile device so we want to be able to get data from mobile as well as desktop and so we could see a trend here that for each particular month over the last 12 months we can see how much volume this particular keyword how to become a digital marketing specialist gets per month and so on average on average over the past 12 months i could see how to become a digital marketing specialist is averages 30 searches a month and this is on google.com and so google gives us the volume what they also give us is the competition and so here i can see google says for that particular keyword the competition is medium and so in the google’s keyword planner what they also do is give me other relevant keywords that i might think about optimizing for because you don’t want to optimize for just one keyword so how to become a digital marketing specialist they’re going to also offer up other types of keywords that are relevant so just digital marketing specialist social media marketing specialist so for those keywords i can see the volume so for example digital marketing specialist i can see the average volume is 1 000 per month on average of the last 12 months i can also see the competition is medium but for some other keywords i can see the search volume being high like digital marketing course at 2 900 per month but also the competition is high and so what i would recommend as a best practice is to collect all your relevant keywords okay and put all your relevant keywords in a spreadsheet and when you put all these relevant keywords in a spreadsheet you want to get the data on those keywords and the data i’m referring to is the volume and competition so in this case we have volume from google planner google’s keyword planner and i have competition from google’s keyword planner and so if i go into a spreadsheet and i put all that information in here i’m going to be able to see the volume and competition and so that’s important however one thing to note here is that google’s keyword planner if we go back just gives us low medium and high and if i want to compare numbers to numbers maybe i want to be able to get exactly the competition number for the keyword how to become a digital marketing specialist what i can do is go into google and i can type in that keyword so if i type in the keyword how to become a digital marketing specialist i can see there’s 76 million results so i could see 76 million results 76.1 actually and for the keyword how to become a digital marketing specialist now that’s a whole lot of results for this particular keyword especially when the volume is only 30 uh per month on average and so what i want to do is get a more clear picture of the competition and so what you could actually do is type in the syntax all in title and then colon and then your keyword how to become a digital marketing specialist and when i do that i get a different result here i can see only 136 listings for how to become a digital marketing specialist but that’s not just 136 that’s 136 with that particular keyword that we want to rank for in the title tag okay so the title tag is what you see when you type in a keyword or search query in google search and the title tag is what you see at the top of every search result and so now i can see i typed in how to become a digital marketing specialist with the all in title syntax and now i can see every listing every one of these 136 results have that particular keyword in it so i could see every one of them how to become a digital marketing specialist and why is that important because now that tells me i only need to climb over 136 listings to rank for that keyword how to become a digital marketing specialist and so the idea here is you want to get your volume from google’s keyword planner but you want to get your competition from google search and again that’s simply typing in the the syntax call and title and then your keyword in this example how to become a digital marketing specialist once you get those two numbers you’re going to plug them in to your spreadsheet and then once you do that for number of different keyword queries and these keyword queries again have to be relevant once you do that then you can go in and pick the keywords you want to optimize for and that’s important because again if you’re not sure about a keyword then you want to do the keyword research so you can be sure of how much traffic you can get and how much competition there is those are two important three important factors in starting the process for on-page seo so again you want to create content for say a keyword like digital marketing but digital marketing may seem a little bit broad so you want to probably stay away from broader keywords because broader keywords tend to have a lot of volume which is great but they may also tend to have a lot of competition but that’s the whole point of doing the keyword research maybe it doesn’t maybe there’s more volume than competition that’s what you need to find out when you do the keyword research you need to find those keywords that are relevant to your content that have a lot of volume and low competition and then once we identify those keywords then we are free to go in and start optimizing our web pages for those keywords and the first place we want to start is the title tag so if you remember my example going back here to our search how to become a digital marketing specialist we saw that every one of these listings had that keyword in the title tag and the title tag is important because that’s what users who use google search see first when they type in a query and get results so they’re going to see the title tag so the title tag is the most important element for on-page seo it’s the most important factor because that’s what people see and so ideally when we choose our keyword we want to make sure that keyword is in the title tag because that’s what shows up in google search and that’s what makes that particular web page relevant for that keyword query so the idea behind a title tag it’s between 50 and 60 characters and so we want to make sure we stay within that limit no more than 60 characters because what happens if it’s beyond that then google will truncate the title tag so if i go back to my search you can see here on this particular title tag google truncated it meaning they added the ellipses after the title tag because it exceeded the 60 character limit so you want to stay within those character counts and so the title tag is the first place you should start when optimizing your website because when we have the right keyword in the title tag and somebody types in that keyword then chances are it’s going to be relevant they’re going to see it and they’re going to click through to your website and that’s the whole idea behind ranking we want to get clicks so that’s how the title tag appears so when you optimize it you’re going to update the title tag and this is how it shows up it’s going to show up at the top of your listing okay and it’s going to be bigger and bolder than anything else google displays so the second thing you want to optimize is the meta description and the meta description is simply just a brief description up to 155 i would say about 155 to 60 160 characters but probably no more than that and so the meta description is nothing more than a summary of the web page itself so if i go back to my google search results i see my title tag and i see the page that this particular listing belongs to and underneath that is where i can see my meta description so in this particular keyword query how to become a digital marketing specialist i see the meta description an ultimate guide on how to build a career in digital marketing and the skills required to become a digital marketing specialist note that it’s a well-written meta description within 155 characters and it includes the keyword digital marketing specialist so we’re trying to rank for how to become a digital marketing specialist and here you can see become a digital marketing specialist so there’s a lot of relevancy between not only the title tag and the keyword but the meta description in the keyword so when you’re optimizing a keyword you want to start with the title tag but you also want to update the meta description because if you don’t update the meta description and you leave the meta description blank then you’re leaving it to google to add in copy that they deem relevant and so for on-page seo we want to take control of the copy and we want to optimize it for the keywords we want to be found for so the meta description is a powerful tool at our disposal it gives us more characters to work with it gives us more to talk about so for that particular page and so if the title tag is only 60 characters maximum it’s not a lot of information to try and get somebody to click so the meta description helps us in identifying what that page is about in order to get the click so the two working in tandem will hopefully increase your click-through rates so when you’re found organically we want to get the click and then the third element that’s important is the url and url stands for uniform resource locator and why is the url so important because that’s what people see so if i go back to my search result how to become a digital marketing specialist notice that the url also includes how to become a digital marketing specialist article okay so it’s very relevant the url is very relevant one we can see it in the search results but two you know it’s relevant to the keyword query and that’s important for the end user and google google wants to know hey is this the page that’s relevant to the user’s query and if it is then this user is likely going to have a good x user experience after they click on the listing so the url is an element that helps not only with the click-through rate but with ranking and having a poor url structure doesn’t help at all because not only does google not recognize the url as being relevant but the end user may not want to click on that page given the the way the url looks so you want to try and avoid a poor url structure so the rule of thumb is this if you don’t understand what the url is then google is likely not going to understand what the url is and so we want to try and keep our url structures clean and when i say clean ideally you want to make sure that whatever keywords you’re trying to optimize that’s the keyword that’s included in the url nothing included that is not understandable so again going back to our example how to become a digital marketing specialist it’s very clean the title tag is the keyword the meta description is cleanly written has the keyword and then the url is the other element that the end user can see and that url includes the keyword in it so after we’ve done those three elements the title tag the meta description and the url then we want to start optimizing the page itself so ideally when we say optimize the page itself the page remember needs to be structured and when we say structured it needs to be structured in terms of you know headers and subheaders and organized in a manner in which the end user can read the article read the content clearly and concisely without being confused and so that’s the job of headers they add they add basically an organizational structure to the content and with headers there’s a hierarchy so you have anywhere from h1 which is the top of the hierarchy to an h6 and so you’re free to use any one of those headers when building out a page in order to organize the content but ideally you probably want to stick with an h1 or an h2 because those are at the top of the hierarchy and what those do is they actually stress to google that hey this header with this particular keyword in it is important so if you use an h6 with the keyword in it it’s telling google hey this is an h6 but it’s not as important so an h1 and an h2 tag show importance and so let’s look at an example of what that is so here you can see an h1 is going to be at the top of the hierarchy so that means it’s going to be bigger and bolder then you have an h2 which is going to be bigger and bolder than an h3 but not as big and bold as an h2 so with headers not only are you organizing the content accordingly but you’re also signaling to google how important that particular header is and of course the header needs to include the keyword we’re trying to rank for so let’s take a look again at that example so if we go to how to become a digital marketing specialist if i click on that page i can look at the content and i can see that there are headers in here so the headers are there to organize the content and that’s what we want we want to be able to organize the content and if you look at the other example i’m showing here how to become a digital marketing specialist learning path explored you can see that’s an h1 but below it’s a subheader the growing digital marketing job market so that’s an h2 and so we’re not stressing to google that that’s more important than h1 but nonetheless we’re stressing at google that it’s important nonetheless so we want to be able to use headers we want to be able to use keywords in our headers in order to stress to google what’s important and also to organize the content because google likes content organized okay the next element we want to focus on is internal linking and so internal linking if you remember earlier in the presentation is basically links from one page on your website to another and so here we can see on this particular article how to become a digital marketing specialist there’s also links to other pages on simply learn’s website and so for this particular content it also links to seo specialist ppc specialist social media marketing specialist and digital marketing specialist so the whole idea behind internal linking is to link from one page to another where it’s relevant and in this case it’s relevant because we’re talking about how to become a digital marketing specialist that’s what the whole content is about and so what simply learns doing here is offering up other pages on their website that are relevant to becoming a digital marketing specialist and so this is a best practice when you’re optimizing a web page so you want to be able to have internal linking on your site and the whole idea behind internal linking is it also allows users to navigate through the site naturally so when i say naturally they don’t always have to refer back to the top navigation they can naturally and seamlessly go from one relevant article or page to another and so that’s the whole idea behind link building and internal link building it allows google to identify you know pages that they want to crawl and index because they’re linked to one another but it also helps the end user because it allows the end user to go from one page to another and it’s signaling to google hey this particular page is linked to this page so we’re going to also index that page and so that’s the whole important part of internal linking it’s about the end user experience and it’s about allowing google to find the pages on your website so they can crawl them and index them so you can be ranked for them and so also in addition to internal linking we want to be able to use natural language and so what do i mean by natural language or natural language processing so what google does is in terms of natural language processing they’re looking for the content and the keyword it needs to be relevant so when your website is about digital marketing you don’t necessarily want to rank or try to rank for the keyword digital marketing one it’s too broad two there might be some competition but three you’re probably not going to write something as broad like digital marketing so ideally what you want to do is you want to choose other relevant related keywords that’s going to be more natural and so that’s what we mean on natural language processing we want to choose keywords that are more natural to the content you’re writing so instead of the keyword digital marketing maybe we want to talk about the types of digital marketing or digital marketing examples or what is a digital marketing strategy or how to become a digital marketing specialist so those are all relevant keywords to digital marketing and more relevant to the content because if you try to rank for the keyword digital marketing again it’s probably going to be a little bit broad probably more competition and not as relevant to your content and as a result probably not a good user experience so think about some other keywords that you could optimize and rank for and that goes back to the keyword research that’s why the keyword research is so important because it allows us to identify other key words in the natural language process what keywords are more relevant for the content and then another element on page seo is the sitemap and so with the sitemap it’s basically a list of all the pages on your website and the whole idea of listing all the pages on your website in one document is it helps both users and search engines understand the structure of your website so there do two types of sitemaps one is an html map and that’s designed for humans so if you have a website with a lot of content at the footer or the bottom of your web page you probably want to have a link to sitemap so if somebody clicks on that site map they’re going to be able to see all the pages on your website structured in an organized manner well an xml sitemap and xml is just a different format it’s designed for crawlers and so the whole idea remember is google likes to crawl content when they crawl content they bring it back to their servers and index it and so we want to be able to create a site map for google or other search engine crawlers and so xml is the format so let me show you example of how that looks so if i go to simplylearn.com and simply type in say sitemap.xml just as an example i’m going to get this particular page and this particular page displays two xml sitemaps so these sitemaps are there for google to go ahead and crawl and nothing more than a list of all the pages on your website and so this is a quick and easy way for google to get a hold of all those pages so that they can index them and that’s the whole idea behind seo you want to be able to have google index all the content you want to be found for for the keywords you want to be found for so it all starts with the sitemap so let’s go from on-page seo which in recap is basically optimizing certain elements on your website so that you are relevant for a particular keyword and that meant updating the title tag the meta description the url the headers choosing the right keywords to put into the content having internal linking and also updating the sitemap well those are elements that you can do on your website so we’re gonna switch gears and talk about a different strategy off page seo because without on page or off page you can’t have a page ranking so the two work together so you can do as much as you want on on page but you still need off page seo and you could do all the off page seo you want but you still need on page so both of these strategies have to be in full effect in order for you to rank so let’s now switch gears to off page seo and so off-page seo is simply the process of linking or promoting your website using link building and so if you remember i talked about this earlier on there’s two types of links internal and external linking and so for on-page seo we used internal linking for off-page seo we’re going to talk about external linking and external linking allows us to improve our website’s recognition or relevancy or credibility and why do we want to improve our relevancy and credibility and trustworthiness and authority because we want google to know that our web page is trustworthy it is recognized by other websites and it is relevant for a particular keyword and so if we can do that using off page seo methods then google’s going to rank our web page for the keyword we want to be found for so it’s really off page seo is synonymous with link building and there’s plenty of opportunities to do link building it just comes down to creating a strategy so again some of the benefits to off page well we talked about you know being credible and trustworthiness and relevant we need to do that in order to rank but there’s some other benefits there so if we have a link on another credible website then it’s likely going to increase the traffic to our own website it also creates high domain authority and so what i mean by high domain authority is if we have basically links to other web pages pointing back to us then basically our domain authority is going to improve and when our domain authority improves other websites are going to want to link to us so the higher authoritative we are for our website then other web pages are going to want to link to us and so the more external linking we have the higher the domain authority so it all starts with linking to other high domain authority websites so linking to a high domain authority website for example having a link on wikipedia that points back to our web page creates high domain authority for us and it helps drive traffic so some of the other benefits of off-page seo are credibility so if we’re linking from wikipedia to our web page it does create credibility for us it also helps us increase our page rank so remember that external linking helps build domain authority helps build credibility trustworthiness and it’s going to in turn help us rank for that particular page and then certainly not last having a good off-page seo link building strategy increases our brand awareness because if we’re on other high authority websites wikipedia or say a social platform it’s going to increase our brand awareness and increasing our brand awareness increases our trustworthiness and so if somebody is looking to say become a digital marketing specialist then likely instead of typing in digital marketing specialists on google they may type in our brand name in this case simply learn and so these are all the benefits to off-page seo so it’s nothing more than having links on other websites that are pointing back to ours and again there’s lots of benefits its drives helps drive traffic and increases our authority so those are things that we want to take advantage of when we want to rank and the key behind off off-page seo or link building is always going to be content so from an on-page seo perspective having quality content allows that content to be optimized for relevant keyword and ranked but also from an off-page seo strategy having high quality content allows us to have other sites and it doesn’t necessarily have to be a website it could be a social platform or can be another blogging platform or blogging website link back to ours why because the content is original it’s natural it’s well structured it reads well and so that’s the whole idea behind off page you can’t have links on other websites if you don’t have quality content so one of the ideas behind off-page seo is not only do you want to create good content but you probably want to spend a lot of time or a bit of time on others websites so remember the example i used earlier in this presentation about having an ice cream blog and ice cream recipes well it probably wouldn’t be a bad idea to say spend some time on other blogs related to desserts related to cakes related to food in general related to vegetables or other items that people could link from so the whole idea is understanding who else is out there who has relevant content that you could share so you can share your content with them they can share their content with you and generally that’s how it works naturally anyway in the web sphere if somebody likes your content they’re going to link to it they don’t necessarily have to wait for you to ask them but it might not be a bad idea to understand who else is out there that has content similar to yours so that you can you know get a link on that particular website or blog post and so some other ideas behind having external links pointing back to your website is social media so social media is not just facebook or twitter but it expands beyond that there’s there’s core there’s medium there’s all sorts of content generated websites like reddit so the list goes on and on you just need to find what’s relevant for your content if it’s relevant for your content then it’s worth putting or trying to get the external link on that social media platform and then again going back to my ice cream blog recipes blog post yeah if you find a particular blog that you want to have an external link on there’s nothing wrong with reaching out to that particular blogger you know in some cases very flattering but in other cases if the content is relevant then why not it’s only going to help your end user experience if you add somebody who has a say a blog about cakes having their link on your blog post so there’s nothing wrong with it because it also adds to the user experience and if you’re going to ask somebody to put an external link on theirs you might want to be open-minded and make sure that you’re are able and willing to put an external link on your blog post or website pointing to their content that’s how the web works especially if the contents are quality relevant and of good nature okay so let’s move on and finish up with the do’s and don’ts of seo so we talked a lot about why seo what is seo you know how do we rank for seo what is on page seo what is off page seo and so let’s just wrap up with some of the things you again want to do to rank your page for a particular keyword and some of the things you don’t want to do so the first thing on the list is optimize for white hat techniques and what i mean for opting in for white hat techniques is basically everything i just mentioned today you want to do keyword research you want to choose a natural language processing form format so you could choose keywords that are going to be relevant natural to the content and you don’t want to opt for black cat techniques and black hat techniques are probably not even worth going into detail but one example is choosing a keyword arbitrarily like say digital marketing and just stuffing that keyword into the content so that’s probably not something you want to do because again it’s not going to be good for the end user so stay away from black hat and focus on some of the techniques we talked about in today’s presentation the other do we want to do is get backlinks from relevant sites so that’s off-page seo again it’s what i mentioned earlier it’s about linking your quality content to another person’s website that also has quality content we don’t want to have a backlink from an irrelevant site why because it’s not going to be relevant and it’s also going to hurt our authority because if it’s on a site that’s not of good quality then google is going to look at us and say well this site is linking to your site but it’s not relevant so therefore you know we’re not going to look at you in the same way as if you were on a quality website we do want to use our keywords naturally because title tags are what people see first on organic search but you don’t want to use the same title tag on every page of your website so we want to stay away from doing that so you want to have a unique title tag for every web page on your website and ideally what does that mean that means using our keyword research to choose one or two keywords for page and optimizing your web page for those one to two keywords so you ideally what you want to do is have one or two different keywords for every page on your website we definitely definitely definitely want to write engaging content so the content should be engaging remember user experience we want users to stay on our website we want them to enjoy the content that they’re reading and we want them to go from one page to another naturally we definitely don’t want to leverage or plagiarize or just copy content from others websites because it’s not one probably going to be relevant to what you’re writing about two it’s duplicate content and it’s somebody else’s so that’s a black cat technique we want to stay away from i can’t emphasize this enough we need to do keyword research first before you do anything else you need to find relevant keywords and not only that you need to understand the volume and the competition for each of those keywords okay you don’t want to choose a keyword that has low volume high competition you want to choose a keyword that has high volume low competition but above all you want to choose keywords that are relevant to your content we want to avoid keyword stuffing so don’t take a keyword and just stuff it everywhere on the page it’s not going to be natural and google’s going to be able to pick up on that so we want to maintain some level of quality with our content and quality with the keywords that we choose so reminder when you have quality content it’s always going to link internally to another page on your website with quality content but it’s got to be natural and don’t just build site-wide backlinks meaning don’t just have an internal link to the home page or don’t have every page on your website linking to just one page so internal linking should be natural naturally linking from one page to another not only does it help google understand and crawl all the web pages on your website but it’s good for the end user it’s good user experience and certainly last but something i didn’t talk about it does take time to rank your content so remember the process you’re going to write your content you’re going to choose keywords you’re going to change the elements on that page for those keywords and all the while you’re going to make sure google can crawl that content and when they crawl they’re going to index it the process takes time especially if you choose a keyword that’s competitive so just be patient if you have quality content and you’ve optimized for on-page seo and off-page seo then you will rank for that keyword and then make sure your website’s user friendly and mobile friendly so we talked about responsive content earlier so remember most users today start the process of search on mobile so we want to make sure your websites are mobile friendly search engine optimization starts with the keyword because we want to be found for relevant keywords and so the first step and search engine optimization is always going to be keyword research so it is the most important step and so what is keyword research all about well process of identifying keywords we want to be found for on the search engines so millions of people use search engines on a daily basis we want to be found for those keywords that people type in that are relevant to the content we want to be found so going back to the italian restaurant example if we’re writing a blog post about italian restaurants if somebody types in the best italian restaurants or italian restaurants in a specific city we want to be found for that content if it’s relevant to what we wrote about so keyword research should be done based on two factors really it’s based on the factor of how much traffic or volume a particular search engine query has and it’s based on competition and really the underlying factor here is that all keywords in your keyword research should be relevant so you need to understand what those keywords are so are they relevant to the content that you want to be found for if they are then really the two factors you want to look for is the volume how much volume or traffic each keyword has associated with it and then the competition how many other websites are trying to be found for the same keyword so those are the factors involved with keyword research you always want to choose relevant keywords and then once you find or choose those relevant keywords you want to be able to find out exactly how much volume and how much competitions associated with each of those keywords and so when you look at keywords you’re always going to choose relevant keywords but there are two types of keywords there are short tail keywords and they are long tail keywords and we’re going to talk about both of these here so let’s start with short tail keywords so short tail keywords are generic keywords generally they’re less than three words in a keyword phrase for example italian restaurants so short tail keywords generally have very high search volume that means that if somebody types in italian restaurants then there’s going to be a large amount of volume with that meaning that generally a lot of people type in the keyword italian restaurants however with high volume always comes high competition so if you want to be found for italian restaurants know that you are ranked number one or number two or even on page one of google you’re going to get a lot of traffic however to get to page one of google or even position one or two it’s going to take you a while because there are probably a lot of websites who are in front of you who want to be ranked and found for the same keyword so the whole idea with short tail keywords is it’s a lot of visibility it’s a lot of traffic a lot of volume but also a lot of competition and generally the underlying factor here is that if you are ranked for a very broad or short tail keyword like italian restaurants then chances are it’s not going to be as relevant so if you get the traffic to your website then chances are the conversion’s not necessarily going to happen because we don’t necessarily know the mindset of somebody typing in a very short tail generic keyword like italian restaurants they could be doing research on italian restaurants they could be a chef who’s trying to get recipes for italian food it could be a tourist looking for italian restaurants in a different city or it could be a person just looking for italian restaurants near their location or where they’re living and so there’s a lot of different factors with short tail keywords so you just don’t know because it’s so generic and because it’s so generic if you do get the traffic for that generic keyword then the chances of the conversion are going to be lower than say if it’s a more specific relevant keyword so let’s take an example of a short tail keyword let’s just stick with italian restaurants so i’m going to go to a tool called moz and well moz has a tool called the keyword explorer and within moz so if you go to moz.com and then use the keyword explorer you can get an idea of how much volume and competition are associated with a particular keyword so in this example we’re using italian restaurants it’s a very broad keyword we could see that the monthly volume is between 70 000 and 118 000 per month okay so that means for a particular keyword in the united states on a search engine you’re going to get about 70 000 to 118 000 people who type in that keyword and so if we were to look at the difficulty of that keyword you could see that it’s fairly difficult because out of 1 to 100 it’s got to score 43 so it’s fairly difficult however if you notice the click-through rate’s very high so moz estimates that we’ll have a 40 organic click-through rate for that keyword if we’re ranked for it so if it’s relevant to us and we want to get some visibility to our site then yeah we want to use that generic short tail keyword however if we’re interested in conversions then we really want to turn our attention to longer tail keywords however if you want the visibility then you want to use short tail keywords if you want the conversion then you want to switch over to longer tail keywords so longer tail keywords are more specific they usually consist of more than three keywords so tie in restaurants very generic if we add a few more keywords that keyword phrase it then becomes longer tail so compared to short tail keywords longer tail keywords are generally less competitive and the search volume is not as high case in point so if we go back to moz and then we look at the keyword explorer and we’d actually type in italian restaurants and let’s just say orlando florida moz is going to generate some monthly volume for us and they’re going to allow us to understand how difficult that keyword is and so here you could see very very little search volume in fact so little volume there’s 11 to 50 okay so that means on average that this keyword generates 11 to 50 queries a month so very low compared to our short tail keyword italian restaurants the difficulty here didn’t necessarily lessen but it is less uh so if you’re interested in conversions and you have an italian restaurant in say orlando florida then this is the key word you may want to use so there’s a trade-off between longer tail and shorter tail but when visitors land from longer tail keywords they’re usually ready to make a purchase they’re usually more specific intent there’s more intent involved with a longer tail keyword so best restaurants in the top in florida branded shoes in florida something very specific is going to generate probably a higher conversion rate than something more generic so that’s the trade-off and so when to use long tail keywords well we want to use long tail keywords if we’re targeting pages with a product or specific article so if we’re interested in that particular conversion then longer tail keywords are likely more the way we want to go versus something more generic which means if you’re using a generic shorter tail keyword you’re more interested in the visibility and the traffic not necessarily the conversion how does a search engine work so let’s talk about that for a minute so we know that millions of people use search engines we know that we want to be found on search engines but how do we actually get our content in the search engine so that’s the important part that we need to understand if we have our own website and we have our content so these search engines want your content in their search engine index so how do they get your content well they send out bots or files and we’ll just call them spiders so they send out these spiders to crawl your website and the whole idea behind using the insect spider is because we’re talking about the world wide web and so if google for example sends a bot to your website they’re going to crawl your website in spite of your website they’re creating a web of pages so all they’re doing is following link and every page and link that they hit they’re going to bring back to their server so these spiders scan your websites they just follow links and they take all the pages and content that they’re able to gather when they hit your website and they’re going to pull all that information back into their own index so if you think about google they’re crawling or spidering millions and billions of websites all those millions and millions of websites are sitting on google servers so when somebody does do a search query google because they have all these websites in their index are able to quickly determine which website is the most relevant for that search engine query so that’s generally how search engines work so let’s talk about the types of seo so if we want our website to be found on these search engines and google or the search engines have crawled our website then what we want to do is we want to basically look at it from a two-pronged perspective it’s a two-pronged strategy so the first strategy we’re going to talk about today is on-page seo so those are on-page seos defined as what we do on our website to be relevant for search engine query on a search engine so again on-page seo is what we do to our own website off-page seo is the other the second part of that seo strategy and off-page seo determines what we do off our website to be relevant for search engine query and so off-page seo generally is synonymous with link building and we’ll talk about that a little bit more as we go forward but really when you want to do seo when you want to be found for a keyword on a search engine you’re going to have to apply both on-page seo and off-page seo so let’s talk about on-page seo and so this is the first part of our seo effort we want to focus on on-page seo first and so on page seo is the method of optimizing elements of web pages remember these are all the items we want to do on our website to be relevant for certain search queries so it’s basically the idea behind this is to make our web pages more relevant for specific search queries on search engines and so there are a number of different elements on our website on a particular web page that we want to manipulate or optimize if you will to be relevant for search engine query and so let’s start around the idea that you know you there’s a number of things you can do so let’s start with schema first and so schema is nothing more than it’s a collaborative effort between bing yahoo baidu google and the idea is really they want to understand more about the content of your website and so the idea behind this is that you want to be able to provide snippets of information to these search engines so they understand a little bit more about what your web page is trying to portray or convey so that they can find out exactly what’s relevant to that search engine query so it’s nothing more than micro data or bits of information that you can add to your website or web page in order to provide a little bit more enhanced information to the search engines so if you think about it’s collaborating with the search engine so the more basic information you share with the search engines the better off they have to understand what your web page your website is all about and so the more information they have the better of an opportunity you have to be ranked for that search engine query and so if you have a website with reviews if you have a website with images if you have let’s say a website with products with prices in other words you have an e-commerce website and you’re trying to sell products well to me you want to employ schema because again schema is snippets of information that are provided to the search engine so they can better understand so you can certainly provide snippets of information in the terms of images or prices or particular products and how much is left in stock so all this information these bits of information you can provide to the search engine so that they can better understand what it is you’re trying to sell how much it cost how much is in inventory what people think about the product etc so if you have a website that sell products you probably want to employ schema and so when you do employ schema again snippets of information provided to the search engines the search engines are going to better understand and then they’re going to present that information in the search engine results so if you have ratings and reviews you can provide snippets of information to the search engines the search engines in turn are going to present that information in the search engine results so if you have positive reviews then somebody typing in in this example shoes they’re going to be able to see that you have positive reviews for your website so that’s the whole idea behind schema is to provide snippets of information so again it’s not just related to reviews also for images so if you have images you can provide snippets of information to the search engine so they can see you know what the shoe actually looks like when they type in in this example puma shoes or like i mentioned inventory snippets of information about your inventory the search engines are going to provide that information search engine results so if somebody’s looking for women’s training shoes or women’s puma shoes and they see your product and they see oh this is in stock great let me go to this website and purchase these shoes so that’s the whole idea behind schema is making sure you present information critical to your website so that the search engines better understand what your website’s all about it also helps with relevancy because the more those search engines know about your website the more relevant your website becomes and the better chance you have to rank for a particular keyword there’s also some other information here involved with schema and those are site links so site links additional pages on your website okay that show up in the search engine result and so again the more information a search engine has about you the better chance you have to be found the better chance you have to get a click so site links are just additional links on your site that appear in search engine results and that’s all a benefactor of having schema so here you can see in this example we have additional web pages that show under a certain search engine result and so by having more links in the search engine results you have a better chance of getting the click so if you want more information about schema i would recommend going to schema.org so when you go to schema.org you can actually click on a link that allows you to see all the information you need to get started with schema.org okay so it’s got a lot of information available to you it describes what it is you have to do in order to get your information and set for the search engines to better understand focus on for on page seo is title tag and so title tag is what shows up in the search engine results so if you’ve ever done a search engine query meaning you’ve gone to google typed in a query using a keyword like italian restaurants you’re going to see specific search engine results and the title tag is what appears in those search engine results so a title tag is important because it’s the title of a web page that appears in those results and so the title tag is something that’s important because if we want to be found for a specific keyword we want to make sure that keyword is in the title tag because that keyword is going to describe what the page is all about and so if we want to be found for that keyword let’s just say italian restaurants in florida for example that’s going to be part of our title tag so when somebody types in that particular keyword query italian restaurants in florida then we have a good chance of showing up because the title tag which is the title of the page is going to have that particular query in it and so you can edit the title tag and when you edit the title tag you want to be able to put that particular keyword in the title tag so if we do a search on google for example so if i go to google.com and i type in italian restaurants in florida here i can see under the local search results and here i can see italian restaurants in florida central florida italian restaurants and miami so you can see that these are highlighted so the title tag is not only stands out but allows you to you know showcase exactly what your page is all about and it helps with the relevancy of that keyword query so when you’re trying to optimize your website using the title tag for specific keyword you want to keep in mind a couple parameters because title tags show up in the search engine results but certain search engines particularly google has character limits around the number of characters you can use in the title tag and so we want to keep that in mind so ideally we want to format our title tag appropriately and so to me the most optimal way to optimize a title tag using a particular keyword that you want to be found for is to use that keyword in the title tag and then separate that with your brand name so if you actually have two keywords then you can use the primary keyword first then the secondary keyword and then the brand name so to me this is the most optimal format but keep in mind there are character limits but if you look at this format to me it’s the most easiest format to abide by because it makes your title tag more relevant you don’t have to worry about necessarily fitting in excess keywords in the title tag because again the title tag is character limits so if we take a look at our example in google search results if you go over those limits and the title tag is generally between 60 and 65 characters long and so if you go over those limits let’s just say your title tag is more than 65 characters google in this case is going to cut off the characters and so here you can see the ellipses after the title tag now if you follow the format that you know we at simply learn recommend you could see if our keyword is italian restaurants in florida and then separated by the brand name this gives you an optimal format for the title tag it also makes it relevant for the keyword query so you want to keep that title tag probably no more than 60 characters because if you flirt with putting more than 60 characters then the search engines are going to cut off that title tag and then that’s not going to look good and it’s going to also become less relevant so we want to keep the character counts in mind so if you abide by that format of the keyword and then maybe the secondary keyword if you have one separated by the brand name then you should be good to go with making sure your title tag is relevant for that keyword query so let’s then turn our attention to the meta description so the meta description is just a short description about the content on your web page so if the title tag is the title of the web page the meta description describes the page okay so it’s a description about what that page is so the meta description appears under the title tag and then the url so if we go back to our google search results we look here at italian restaurants in florida maggiano’s little italy is the brand or the restaurant we could see the url which is underneath the title tag and then here we could see the meta description and so with the meta description you have a little bit more room to work with in terms of character count but the meta description just like the title tag is just as important because one it shows up in the search engine results two it describes what the page is all about and three it allows you to optimize the meta description so the meta description becomes more relevant for that search query that somebody types into that particular search engine so the optimal length for a meta description you can go up to 300 characters but i would not even recommend even flirting with that limit because just like the title tag search engines in the case of google will actually cut off the meta description so if we look here back at our search results if you go over those limits you’ll see that the search engines will cut off the copy of the meta description with and they’ll just put ellipses so we don’t necessarily want to go over those lemons so my recommendation is to keep that meta description probably 165 characters to to no more than 200 because we’re trying to describe not only what the page is all about but we’re also trying to optimize that meta description so it becomes relevant for the search engine query and so you want to keep it short and concise so if we look at our example here italian restaurants in florida magiano’s does a good job it’s a book and event space make a reservation at maggiano’s in florida to enjoy delicious view maps menus and more so very concise meta description it includes their keyword query that they want to be found for italian restaurants in florida and so to me it’s short and concise describes what the page is all about and uh allows them to fit it all in within the character limits so here in this example we want to be found for amazon puma shoes so the brand here is amazon so amazon wants to include puma shoes not only in the title tag but they want to try and fit that into the meta description however the whole idea behind the meta description more than anything else is describe what the page is all about okay you want to be relevant for the search engine query but you also want to sound natural as well you want to be able to really the whole idea between the title tag and amount of description is to get people to click on your link because remember there are nine other listings on the google search engine results page for page one so we want our meta description and our title tag to stand out so we want it to be relevant but we want it to stand out so it’s important you write that meta description according to what the page is all about but you want it to stand out uniquely and accordingly so once you’ve done the title tag and the meta description you want to focus your attention on the header tag and so header tags are used on a web page to really separate out content and so you have headers and subheaders and so ideally you want to be able to optimize the header tag and the subheader and so if we think about headers there’s a hierarchy for headers so there’s between a header one and a header six and so we’ll just shorten the word header and we’ll call it an h1 so h1 is really at the top of the hierarchy for headers and so if we use a h1 on our web page then what we’re trying to explain to the search engines is listen this particular keyword phrase in our header is is a header and we’re empha we’re trying to emphasize what it is we’re trying to say and that’s how really the search engines interpret headers they see an h1 h2 h3 h4 h5 and h6 they know that if you’re using an h1 you’re trying to really emphasize something so if you put that keyword in the header tag what you’re telling the search engines is hey i’m really emphasizing this particular keyword and so the search engine will interpret that as important and if you use your keyword in that header then really what you’re saying is hey i really this keyword is really relevant to that query so naturally the other benefit of a header is it really breaks up the page as well so the header you can use subheaders and subheaders are nothing more than say a lower h tag so if you have a header that’s an h1 you can use an h2 and h3 as a subheader and so forth and so on because what you’re really trying to do is not only organize the content on your web page but you’re trying to emphasize that for google so if something’s an h2 or an h6 you’re basically telling google or the other search engines this is not as important as say in h1 so if we take a look at our example that we’ve been using for italian restaurants in florida and if we click on magianas we could see that they’re using headers so if we click on maggiano’s we could see that this is a header here we want to bring everyone together at maggiano’s italian restaurant in florida so they’re using that header to break up the text here you can see they’re using another header here excellent italian food and an excellent experience to match so that’s a header to break up the content okay they’re not using subheaders they’re used using headers but that’s fine they’re really trying to emphasize the content by putting in that header and so headers help not only organize the content but they help emphasize the actual keyword it is you want google to recognize so if we’re not sure if something is a header we could simply just mouse over what we think is a header and we can just right click and if you right click on something you’re going to see a menu and if we click inspect element then basically what that browser in this case firefox is going to do is show us the html of that particular thing of that item that we right clicked so here we could see in this particular case this is an h2 tag so it’s an h2 so if we scroll down and we mouse over this we could see this is also an h2 as well so this particular page is using h2 tags not h1 but in h2 so what they’re explaining or trying to convey to the search engines is listen this is an h2 it’s still relevant we’re still trying to put emphasis on it but not as much so we want to be able to use our h1s and our h2s accordingly so remember in h1 is you’re providing the search engines with information by telling them hey this is the most relevant this is we’re putting emphasis on this keyword and h2 nuts as much as an h1 and an h3 not as much as an h2 so use your headers accordingly uh not only just to break up the text not only for styling but for emphasis for the search engines so headers are very important elements for on-page seo okay let’s turn our attention to the url structure okay so url stands for uniform resource locator and so our url is the specific location of a web page on the internet so basically if we’re found in the search engine results one of our web pages are going to go along with the title tag and the meta description in the search engine results page so if i go back to our search engine results for italian restaurants in florida we could see that the particular url in question here is locations.magianos.com florida so that’s the url that shows up along with the title tag in the meta description so if we click on that link that’s exactly where we’re going to go so url structure is important

    for on-page seo so why is it important because not only does it show people where they’re going but we have an opportunity to optimize that url for the search engines to make our url more relevant for that search query so just like the title tag just like the meta description just like the headers we can also manipulate the url so if we look at a url it consists of really the protocol and the protocol means it’s either a secure site or non-secure site so in this example we could see it’s https and that means it’s a secure site and so ideally search engines like web pages or websites that are secure so after the protocol you’re going to see the domain and then after the domain you’re going to see subdirectories okay so that’s generally the breakout with url structures you have the protocol the domain and subdirectories and then you may have more subdirectories so if we go back to the example we’ve been working with if i go back to maggiano’s you can see here this is a secure site https you could see the domain in this case it’s actually a sub domain so magianos.com is the domain but they decided to put locations.magianos.com and that’s okay we call that a subdomain and then here you can see they have one particular subdirectory after the domain and that’s florida so a well structured url not only provides the users with information about where they’re going when they click on your link in the search engine results but more importantly it also provides the search engines and some information about what the web page is all about so going back to our simple example with maggiano’s the search engines know that hey if somebody clicks on this link they’re going to a page about florida pretty simple the url structure is pretty simple to understand we know it’s a secure site we know it’s maggianos.com and we know the subpage is florida or the subdirectory is florida you want to be careful like everything else since and seo there are parameters just like the title tag has parameters up to 65 characters the meta description tag has a limit of up to 165 characters a well structured url also has character counts but the idea here is we don’t want to get into numbers when we talk about character counts for url structure really the rule of thumb or the best practice for url is to keep it short and understandable okay if we keep it clear and concise not only does the end user know where they’re going but the search engines know what the page is all about so the rule of thumb is always if you don’t understand the url or what it means then the search engines are likely not going to understand what the url means we want to keep the number of directors and subdirectories to a limit so ideally here you can see in this example xyz.com if we want to optimize that url we could put the targeted keyword in the url if we’d like to but we want to keep it probably to a minimum of one to two subdirectories the shorter this the amount of subdirectories the better off we are because that means that not only the end user will understand the url but the search engines will understand the url as well so we always want to make sure that url is readable again for the end user and the search engine and so in this example you can see amazon.com slash men’s shoes slash sneakers slash puma very easy understand as an end user i know that i’m going to a puma page uh for men on amazon.com now when you get into urls with dynamic parameters in them then ideally you as an end user is not going to really know where you’re going to go so in the example here the middle example i can see that i’m going maybe to a shoes page but i have no idea what the rest that url means and in the other example where you have a very low url readability i have no idea as an end user where i’m going to go so as an end user i need to be able to have confidence in knowing where i’m going to go once i click on a link in the search engine results so if i don’t have that confidence if i don’t understand what the url is then you then the search engines aren’t going to understand as well and it’s not going to bode well in terms of relevancy and again the url structure is important factor for being relevant and if we’re not relevant then the chances of us are ranking higher is not going to be as good because our url is not readable so ideally what we want to do is make sure we’re using keywords that the end user and the search engines understand and if we need to separate out those keywords in the first example we could see men’s shoes we want to separate that out with a hyphen and so ideally if you have a url that’s readable and it’s short and concise then again your chances of ranking higher on the search engine results page bodes better than if you have a very long antiquated unreadable url so let’s focus our attention on image alt text or alt tags if you will so alt tags or text tags as they’re also known as allow uh the search engines to understand a little bit more about what’s on the page in terms of images so images are a prominent part of every web page on the internet unfortunately images are you know usually files that are not readable by search engines so we want to be able to provide some alternate text so that the search engines understand what those images are all about so again it gives us an opportunity to communicate with the search engines so that they better understand what the image is all about to make the page more relevant so generally if an image fails to load on a web page as an example well if you have an alt tag then the alt tag is going to show in place of the image not loading more importantly if we have an alt tag and the search engines have spidered our website and somebody’s actually searching for images then the alt tag is used as a descriptor for the image so it also helps us get found for the images on search engine results pages and so like everything else we’ve talked about with on-page seo there are character limits to all tags you know generally the rule of thumb is 125 characters for an alt tag and the alt tag is used in the html so we want to surround our image with an alt tag by putting in a descriptor and so ideally if you’re trying to be found for a particular search engine query then you want to use the search engine query as part of the alt tag and so let me show you an example here going back to maggiano’s if we look at their web page and we actually inspect one of their images on this web page if we look at for example a pinterest or facebook we can actually see in this example that the image here has an alt tag it’s pinterest and so you want to be able again to put in all tags for all your images so it better communicates with the search engines what the image is all about it also allows the search engines to rank images in the search engine results based on that alt text and what the keyword query was so all tags play an important role because again if the image doesn’t load on the web page for some reason then the alt tag is there as a replacement it’s also there to help the search engines rank those images and understand the page a little bit better so you always want to be able to put in the keyword query that you’re trying to be found for in the alt tag and so be as descriptive as possible you have 125 characters to use so b is descriptive make it easy to read because again this is what’s going to show up in the search engine results pages for images okay let’s turn our attention to internal links so when it comes to seo internal links also play a vital role because basically an internal link which is a link from one page of your website to another page of your website um allows google to or other search engines really to follow the pages as they index your entire website so it serves that purpose of allowing search engines to index so it definitely improves the indexing but internal linking also has many benefits and one of the other benefits is it helps spreads what we call link choose and so link juice is basically a way another way of saying you know this page is important because it has links from other pages on our website so if we link i have a link from one page to another and a couple of other pages on our site linked to that same page then search engines tend to take notice and they tend to note that you know if one particular page has a number of different links pointing to it then this page may be important and so that’s what we mean by link jews it’s a signal for the search engine to determine what pages on your website are important because of the links that point to it and so if we look at this example here we could see that you know there’s usually a navigation on a website that point two pages and every page on a website tends to have a link but if more than one page has multiple links then again that signals to the search engines that hey you know this particular page seems to be important because it has a lot of links pointing to it our attention is sitemaps so sitemaps basically allow us to list all the web pages on our website so we could do that in a couple of different ways but when we do it it basically is going to and help the search engines find our pages easier just as i mentioned a minute ago about internal linking when you have one link pointing to another page on your website it helps the search engines find these pages quicker while sitemaps do the same thing except sitemaps are an entire list of links on your website and it allows the site search engines to find all your pages in your website fairly easily but it also helps the end user too so if you have a big website like amazon has a huge website with a lot of different products well if you’re looking for a particular product you can do a search for it or you can look at the site map and the sitemap will list all the particular pages on the site and so it’s also good for the end user as well so when we talk about the end user and we talk about search engines they’re really two different types of site maps you got the html version which is for the end user that’s going to be nothing more than a link on the website usually in the footer and so when you click on that site map link you’ll get a list of all the links on the website okay so that’s an html sitemap then we have the sitemap for the search engines you know the spiders that want to crawl our site so that’s the xml sitemap and xml is just a different format it’s just a way to format all the links on our website so the html sitemap is html written in hypertext markup language designed for the end user if you click on it it helps the end user navigate the website quickly because they can find what they’re looking for and so generally that is an html now if we turn our attention to the xml sitemap that’s basically designed for search engines and thing about the search the xml site map is we work with google to go ahead and and and submit the sitemap to google so google can quickly understand what pages on our website so for example if i went to a website let’s just say valleyfig.com so if i went here and if i’m a search engine i’m going to want to know all the urls that are on this website well as an end user i can also just type in sitemap.xml usually that’s the xml file where all the urls are located and here i can see all of the urls on valleyfig.com and so the idea behind an xml sitemap is we want to communicate that xml file to the search engines and so google in particular has what they call a search console and search console if you go to google.com webmasters so search console is a way to communicate with google and one of the ways to communicate with google is to submit a sitemap so we want to submit our xml sitemap so if our xml site map is located in the root directory so after our domain valleyfig.com sitemap.xml we know that that file is sitting in the root directory i can go into search console and i can submit my sitemap and when i submit my sitemap then i’m basically communicating with google telling google hey google instead of trying to find all our web pages on our website when you crawl the website we’re going to go ahead and submit the sitemap to you so we’re going to tell you all the pages on our website and so by doing that by submitting our sitemap.xml file to google it speeds up the process because google’s able to now understand all the pages on our website that have been submitted and then once we submit those pages then google is going to quickly index a majority of those pages if not all of those pages and so that’s the benefit of having an xml site map for the search engines is that we can quickly submit that file to the search engine so our pages get submitted and indexed quicker so continuing on with on-page seo we now turn our attention to page speed and so page speed also known as page low time of a particular page of a particular website is important for seo why is it important because google has millions of users use their search engine and google wants their users to have a good experience and so if google ranks websites based on relevancy they also want to take into account page speed because if a website does not load fast or web page doesn’t load fast then it would be detrimental for google to rank that page high because what’s going to happen is that page is going to get a number of clicks and then the user experience is not going to be that great and so therefore it’s going to have a negative impact not only in the end user but google as well and so page load time then becomes important for on-page seo so really when it comes to page load time we really want to pay attention to how long it takes our web pages to load in terms of seconds because if a page loads slow then chances are the user experience is not going to be good even from an analytics perspective meaning if i go to google type in a query click on a link and then it’s that link takes me to a website where the web page loads very slow chances are i’m not going to spend a lot of time waiting for that page to load i’m going to leave that page and if i leave the page then it’s going to cause up what they call a bounce so i’m going to bounce from the page and that’s just not good for the entire search ecosystem and so we want to pay close attention to page load time because the faster a site or page loads google’s going to recognize that and that’s going to help with ranking and so how do we understand how our pages load well we can look no further than web analytics tool like google analytics for example so if we turn our attention to google analytics if i go to say valleyfig.com analytics account i can look over the last 30 days and i can see okay on average our page average page load time for the entire site was five seconds around five seconds and ideally we want our pages load as quick as possible i would say the rule of thumb on page load time is probably no more than three to four seconds okay but there are factors involved with page load time so a couple of factors are the browser that people use so some browsers load pages differently than other browsers the other factor involved with browsers is the device so you could be on a mobile device and say internet explorer versus on a desktop using chrome and you’re going to have variation in terms of average page load time so definitely browser device plays a role but also country plays a role the infrastructure how much bandwidth is available so you could be in say san francisco united states and be on a high-speed network versus another city or another country where you’re not necessarily on the same high speed network you’re on a lower bandwidth or lower network and that’s going to affect the page load time as well so in analytics you can actually see the breakdown of time per country and then of course the page itself so when we talk about average page load time for a website we’re talking about the average for the entire site but we can actually look at in google analytics the average low time for every page on the site so ideally if you have a particular page you want to rank organically in the search engines and the average page load time is not suitable or it’s very high then you want to address what the issues are and so the great thing about google analytics is you actually have speed suggestions so if i go to speed suggestions in google analytics i’m going to be able to see the average load time for certain pages on the site and then what google’s going to do is actually give me some feedback so for example i can see that the home page loads about 5.59 seconds and so if i click on page speed suggestions then google is going to give me suggestions on how to speed up the page load time not only on desktop but on mobile as well so when you click on page speed suggestions you’re actually going to go to a tool a google tool called page speed insights and then page speed insights is going to allow you to see how quick your page loads and then it’s going to be able to give you feedback on what to do in order to speed up the page load time not only for the page but for the site and the great thing again is you can see it for desktop and you can see it from mobile so page speed is important we want to be able to keep our page load time low no more than probably again three to four seconds because if it’s any more than that google’s going to take notice the other search engines are going to take notice and they’re not going to want to rank that particular page high on google so some ways to increase your page speed you always want to optimize your images you never want to have images that take a long time to load you want to use a simple website design now i know flash as an example has long been disbanded but you don’t want to use other technology that’s really going to slow the page load time of course where your website is hosted does matter so the server it’s hosted on could be shared with other websites and so that may eat into how quick the server responds to people trying to load your web page and so you want to keep that in mind so server response time does play a factor in loading and then of course optimizing your code you want to never have unnecessary code on your website and when i say unnecessary code some examples could be tracking code if you’re doing any search advertising let’s just say on facebook or bing you try to want to minimize the amount of extra code you put on a site because that code has to execute and that eats into the page load time so you want to be cognizant of how much code you put on your website because that will eat into the page load time so let’s talk about featured snippets so featured snippets is the search result that generally shows uh up at the top of the search engine organic results so it’s informational content and you’ll see it above organic results but you’ll also see it below search advertising and so some of the common featured snippets you may see are in the form of a paragraph a table or a list and so paragraph snippets tend to be the most popular and let me show an example of a featured snippet so if i go to say google.com and type in machine learning here you can see some paid search ads okay and why do i know they’re paid search ads because i can see ad next to them but if i look below the paid search ads but above the organic search results i see a paragraph feature snippet and this is nothing more than again just some an informational content about machine learning and really the whole idea behind featured snippets is really they’re just informational and really it’s informational and and what google likes to do is pull content in there that really answers a question so if your content doesn’t necessarily answer question then you can’t expect your content to show up as a featured snippet so the whole idea is with the search engines is really google searches through a number of different sites to find content that will best answer a user’s question like for example what is machine learning okay so if we ask the question what is machine learning we can expect to find a feature snippet and so really what users do a lot when they type in a query they use prefixes like how does or how do or how to or what is and so those types of questions are normally asked as part of the search query so if you could answer those questions then generally google’s gonna recognize that and if it’s relevant it’s gonna show up as a featured snippet so the whole idea is to really create truly high quality content so about feature snippets is if you have true high quality content that answers a question then chances are your content may show up as a featured snippet so the whole idea is you know work to create high quality content that provides a really good answer to really basic question it could be anything what is machine learning what is a fig you know how to ride a bicycle how do i surf all these are related questions that content can answer and google wants to make sure as part of a featured snippet that they provide content that answers that question and not just content the best content that does the the best job with the most relevant information answer that person search query so here we can see our three examples you have a table format so if we want to type in aviation jobs we can see snippets of information about the latest job listings for aviation you can see in the middle screenshot what is machine learning so that’s our paragraph featured snippet and then if you type in something like building a fence it’s going to give you a list of you know ways to go about building a fence so these are all answers to questions the query may not necessarily be in question form but the snippet is there just in case you want to know more information about that particular query so generally that’s how featured snippets work and the great thing about featured snippets it’s open to everybody the key is to have quality content if you have quality content that provides answers to questions then chances are your content can show up above organic search results which will give you more visibility drive a lot more traffic to your site and quality traffic because likely it’s answering somebody’s question so let’s do a a recap of everything we talked about with on-page seo so before we move on off page remember on-page seo is what we do to our website to enhance our website to be found in the search engines for relevant keywords so it’s all about relevancy and remember before you do anything to your website you need to start with the basics of keyword research you need to find keywords that are highly relevant that have volume and low competition and so when you can focus on your keywords and you find out and finalize what keywords you want to be found for then you’re going to conduct on-page seo on-page seo consists of number of different factors some of which we talked about today starting with schema remember we want to have structured data to better communicate with the search engines what our web pages are about then we talked about title tags so title tags appear in search results remember 65 characters we want to make sure our keyword is in the title tag followed by our brand name and then we talked about meta descriptions meta descriptions allow us to you know talk specifically about what that page is all about meta descriptions fall under the title tag in the search results we talked about headers h1 through h6 h1 being the biggest in the hierarchy of headers and having an h1 tag with your keyword provides the search engines with an identity of how strong or how important something is on a page it also organizes the page with headers and subheaders and it breaks up the content so it’s easily understandable by the end user we also talked about alt tags so remember images on its own are not recognized by search engines so we want to surround those images with all tags with words that help the search engines identify what that image is they also serve a purpose in the browser if an image doesn’t load then we can actually see what the image is all about with the alt tag we talked about feature snippets there are lists okay there are paragraphs okay there are different types of snippets and really the whole idea again behind snippets is answering a question with quality content we talked about page speed identifying how quick our pages load in google analytics so if your pages don’t load very quickly then google actually provides suggestions to speed up the page load time of a particular page and some of the culprits that you want to look at are making sure you have images that are good quality but also not a lot in size you want to make sure they’re optimized you want to look at your server response time you want to make sure you optimize code so there’s a lot of different factors of page load time you just want to keep an eye on what pages are are not loading quick enough and remember we want to keep it as low as possible but no more than three to four seconds we talked about internal linking internal linking to a particular page from one page to another provides link juice and link juice is nothing more than an indicator for the search engines to identify what pages tend to be more important than another based on the number of links pointing to that page and then we also talked about site maps so we talked about the two types of sitemaps html and xml html is for the end user xml is primarily for the search engines xml generally is going to be a file called sitemap.xml and we could take that xml file and submit it to google search console and so that expedites the process of indexing your site and helps your site not only get indexed faster but will help google understand how many pages are on your site and then get those pages indexed so that they can be found so that you can generate traffic so all these are factors with on-page seo that you want to address before you move on to off-page seo okay let’s turn our attention to off-page seo now that we covered all the essentials for on-page we still need to focus our attention on off page remember earlier i mentioned that seo is a two-pronged approach we have to focus on on-page seo first and then to complement our efforts and to continue our efforts and to continue the effort of being relevant for certain keywords we need to do what we call off-page seo and those are our actions we take that don’t involve our website directly meaning we’ve already updated the title tag the meta description the alt tags the headers etc we want to do things off our website that’s going to allow google and other search engines to recognize that hey we are relevant these pages are relevant for certain keywords on our website and so really when we talk about off page seo it’s really the technique of promoting your website using link building when we say technique of promoting our website using link building that means establishing links on other websites that’s what we mean by link building and so establishing links on other websites really enhances our seo efforts because it improves first and foremost it improves the credibility of our website so if we’re on a you know a very popular website that is known to be reputable then having a link pointing from that website to ours just improves the credibility of our own website not necessarily in the minds of the search engine but in the minds of the end user uh the other benefit here is it increases our domain authority and let’s take a minute to talk about domain authority so domain authority is simply just a score between 1 and 100 and so in digital marketing even including seo as a marketing channel everything’s measurable and we want to be able to measure everything we do digitally and so off page seo is measurable one of the metrics involved with off page seo is domain authority in other words it’s a score between one and one for our domain so how does google how does baidu how do these other search engines see our domain how authoritative is our domain how reputable is our domain and so having links on other websites pointing to our domain increases our reputability increases our authority and so i’m going to show you an example so if you remember back on on page seo i when we were talking about keyword research we use a tool called moz moz.com and i would recommend using moz.com to measure domain authority so if we go to moz.com and moz.com has a tool called link explorer so if you put in your domain using their tool link explorer you’re going to be able to see your domain authority and domain authority is a score between 1 and 100 and basically it’s simply just scoring your website in terms of authority how does the search engine see your site out on the world wide web the higher the score the better and so recommend using moz.com link explorer to measure their domain authority so the more links we have on external sites pointing to our own site in theory the higher the domain authority so we’re going to come back to moz.com quite frequently as we talk about off-page seo because we need a tool to help manage our efforts so we’re going to come back to moz.com but let’s let’s talk about some of these other benefits to off-page seo so we know it helps with the credibility and increases our domain authority but what are some of the other intangible efforts that are also measurable well it increases our referral traffic and by increasing our referral traffic meaning if we’re on a reputable site that gets a lot of traffic and there’s a link pointing our site then naturally we’re probably going to see traffic coming from that site and we can measure that in tools like google analytics we can measure referral traffic and so that’s an inherent benefit to doing off-page seo because we’re trying to create the relevancy of our own website we’re trying to be found for relevant keywords but yet at the same time we can increase traffic to our website and then certainly not lost in all this is improving our page rank so the idea here is you need on-page and off-page seo to work together to improve our rankings and improving our rankings in the search engine results will inherently increase our rankings and drive traffic to the site from search engines and that’s ideally what we’re trying to do we’re trying to accomplish traffic from search engines by improving our rankings but at the same time we improve our credibility and we accrue improve our standing in the search engine world and we also increase traffic to our site from all these other websites and so there are a lot of benefits to off-page seo um it’s just let’s talk a little bit more about some of these other benefits because according to a backlinko a web page with more backlinks is going to rank higher than a page with fewer backlinks but let me just say this with back linking especially from sites it’s all about credibility it’s all about quality over quantity so we want to pay attention to quality over quantity so let’s harken back to moz.com and here we could see we have a domain authority of 35 but we have a lot of links inbound links from other websites pointing to our website we have 575 domains out there on the internet pointing to our domain valleyfig.com and so if we want to take a specific look at these domains we can just simply click on linking domains and here we can see all the different domains pointing to our website now again it’s about quality not quantity so if we look at the domain authority and that’s a score that measures the credibility of a website we could see the domain authority on some of these domains like npr.org has a domain authority of 93 and so to me that helps boost the domain authority for our own website our own domain it also has the chance of driving that traffic it also increases the credibility but in the end having quality links from other quality domains is going to increase our own rank on search engines and that’s the whole idea behind it so we could actually see that we have quality websites of quality domains linking to our domain now you can also use another tool i mentioned this earlier with on-page seo when i was talking about sitemaps so if you go to search console so that’s a google tool we can also look at a link report and see what other websites are linking to us so this is google’s way of communicating to us what websites are out there linking to us and so here i can see the top linking sites to our website valleyfig.com is the crumby kitchen has 1443 links pointing back to our site cookscountry.com whole foods magazine mayan perfect kitchen these are all sites with links pointing back to our site so search console is a good tool it’s a good alternative tool especially the links report is a good alternative tool to get an idea of the types of sites that are linking to your site now what you’re missing here in search console is the domain authority but you can use the link explorer tool in moz.com to measure the domain authority for any domain it’s just a matter of going to the tool itself going by going to moz.com by going to the link explorer report and just typing in the domain and from there you’ll be able to see the domain authority so it’s all about quality over quantity i can’t stress that enough so when it comes to off page really it’s anonymous with link building so it’s the most effective method for off-page seo and it’s simply just getting links from other websites to your own so it’s not as easy as it sounds especially when we’re talking about quality over quantity but building these links to our website will help our rankings and that’s the whole idea behind off page seo we want to be able to link from other websites to ours so that we can help our rankings in addition to some of the other benefits i just mentioned so google recognizes backlinks as one of their top ranking factors so in addition to some of the on-page seo tactics that i mentioned earlier including title tag and meta description and url structure and headers all those are important but at the same time it’s a balance so google wants to know hey yes we understand you’ve optimized your title tag for keyword but how does the rest of the internet see your website are is your website worthy enough to add a link from a particular quality website to your website so if there are a number of quality links then your site must be of quality as well and so that’s the whole idea behind link building being an important factor because again it’s about from a google’s perspective it’s about the user experience they want to make sure that sites ranked on page one of google are quality sites quality sites that load well that have good content that have fresh content not just sites that have a gazillion links pointing to them with you know keywords stuffed into the title tag so it’s an ecosystem google’s and other search engines want to protect that ecosystem with quality so that’s why link building is an important factor and so they’re different types of links so when you have a link pointing from one website to your own okay the link could be a follow link or no follow link and the whole idea behind follow or no follow is simply hey we know that google and other search engines they’re spidering the entire web the whole idea is for them to collect as many pages as they these search engines can to bring them back to their servers so they can serve them up in their search engines well as google and these other search engines spider these sites they’re following what they’re doing is they’re following links that’s as simple as it gets they’re following links from one link to another so remember we talked about internal links earlier on on page seo internal links are just links on your web pages pointing to other pages on your own website well when it comes to external links so links pointing from one website to your website that website that’s linking to your website has an opportunity to say hey google you can follow this link or don’t follow the link and so if they choose to not follow the link meaning they put a nofollow tag into the anchor text then google’s going to follow the link but not recognize the link itself and what i mean by that is hey if you have uh let’s just use valleyfig has a link from wikipedia if wikipedia has a link pointing to valleyfig.com but the link itself is no follow then what google is going to do is not recognize the link itself they’re not going to recognize the link so therefore you’re not going to get credit or link juice as we say you’re not going to get any juice from wikipedia to valley pig but if it is a follow link then what google’s going to do is recognize the link and give you credit for the backlink and by giving you credit for the backlink that’s going to inherently increase your domain authority it’s also going to likely increase your rankings so you want to pay attention to the types of link building that’s out there no follow and so anytime you try to establish a link on an external website just make sure it’s a follow make sure it’s not a no follow because if it’s a no follow link then you’re not going to get the credit from the search engines and so the whole idea behind link building in terms of seo is to get some credit from a quality website to your website and so if we look here a follow link in this example is one where the ahref or the link itself doesn’t have a no follow in it but if a hyperlink does have a no follow in it then that means you’re not going to get the credit for the backlink so remember no follows they don’t allow search engine crawlers to follow the link so if that’s the case it’s not going to pass any link juice when you don’t pass quote unquote link juice you’re not going to get credit for the backlink and so if you don’t get credit for the backlink then if we go back to our tools that we have available for measuring off-page seo so if i go back to let’s just say moz or even let’s just say search console you know i’ll be able to see all these links here these links that are showing up are follow links why because google’s recognizing the link if they were nofollow then we wouldn’t see the link in here so that’s something to keep in mind as well and so just keep in mind if it is a no file you’ll see in the hypertext itself the nofollow tag and you can always check that the html of any particular link and so when we talk about link building we talk about off-page seo really we’re talking about how to get links on quality websites and how do we do that well i’ve listed here a few ways to do that so you could do guest blogging or blogging in general is a good off-page seo slash link building strategy and i’ll talk about more of that in a minute but we can list our websites in reputable and trustworthy directories i mentioned wikipedia as an example even though wikipedia may not be classified as a directory but there are other directories out there you could ask for testimonials so if you’re working with clients or other websites you could ask for testimonial or they can provide a link pointing back from their site to your site it’s about relationships really is what it comes down to it’s relationship building and that’s what a link is relationship building or you could do content on social media so these are just examples of ways to generate links but let’s go back to the blogging part because blogging to me is an essential part to off-page seo and why is that because anytime you are part of a blog you’re generating content and not only are you generating content you’re generating fresh content that’s likely to be interesting to the end user and with that content yes you can optimize that content but the beauty about blogging is really anybody can do it but if we want to connect blogging with relationships if we’re a food blogger then we can write on other food blogs as a guest writer and we can have that blog post linked back to our own blog as an example or we can have other bloggers in the same industry write a guest blog for us on their own blog and point their link back to our site blogging creates a lot of opportunities for link building because again it’s a fresh canvas with interesting content and when you have interesting content then the opportunity for backlinking is going to be there because if you’re writing about something that’s interesting the natural you’re going to want to link to something else related to that that’s interesting and so that’s the opportunity that blogging creates so again it’s vital to get links from authoritative web pages then multiple links from low quality web pages so going back to the link explorer report we want to be able to pay attention to those domain authorities or those websites with low domain authority and really you should pay attention to really quality sites okay you want to pay attention to quality sites and so when we talk about links there’s inbound links there’s outbound links we’re interested in those inbound links we’re interested in getting links from high quality websites pointing to our own website and again that could be in the form of a blog it could be social media it could be a partner site okay these are all inbound links they just need to be followed make sure they’re not a no follow so it’s simple just getting a external link that’s a follow to your to your own website and so the one thing i want to mention here though on inbound links from external websites and that’s making sure that not necessarily every inbound link points to the home page we want to be able to have links point to internal pages so let’s harken back to search console as an example so search console our links report shows us links pointing from external websites to our own website but what are those linked pages so if we look at some of those linked pages here we can see the top link pages we can see on valleyfig.com slash recipes is the top link page then the home page then the about us then slash international so we want to make sure that if we’re trying to generate backlinks from external websites to our own website we want to make sure that they’re pointing to interior pages not necessarily the home page and why do i say that because one of the benefits to link building and off-page seo is ranking so the whole idea about ranking is to get some of our other pages ranked not necessarily the home page the home page is just a doorway into your website if we have interesting content out there on the web and it’s a food blogger as an example and they’re talking about a particular food item well they’re going to want a link to a page that’s related to what they’re blogging about that particular food item they don’t want to link to the home page the home page is just a doorway and so that’s the whole idea behind link building we want to link to multiple pages on the site why is that because if i take this particular page valleyfig.com recipes and i just put that into moz and i look at the link explorer report for this particular page the domain authority is still going to be the same 35 that’s what valleyfig.com is 35 however there’s also another metric called page authority so page authority is likewise with the domain authority to score between one and one hundred and so the more external links pointing to an internal page with high domain authority that’s likely going to increase the page authority of that page so in other words if we have good links from other websites pointing to that page then it’s going to increase the page authority for that page and ultimately the domain authority for that page and so just like the domain authority in this case valleyfig every page under that domain has a page authority score so the higher the score the likelihood that that page is going to rank in the search engine results okay so that’s the whole idea behind link building is we want to improve the authority of the pages not just the domain but also more importantly we also want to keep the end user in mind so if it’s from a blog or social media the link pointing from that blog or social media platform should naturally point to something related to what you’re talking about not just the home page because again the home page more or less is the gateway into the website so we want to get people to where they want to go we want to naturally create a link from good content to some other good content so that’s the whole idea behind backlinking so outbound links will direct a user from our own website to another website so the idea here is it’s okay to have outbound links on your own website the natural ecosystem of the world wide web okay what i would recommend ear is not to have so many in a century located place for example don’t have one page with nothing but external links on it you know sprinkle these external links these outbound links throughout your website but also if it’s not a reciprocal link meaning if a guest blogger is not linking to your website but you’re just linking to theirs and they didn’t ask you to then maybe consider a nofollow tag maybe you know ideally you want to make sure that these links are just natural in nature so don’t just have a habit of putting outbound links because the whole idea behind outbound links is you want to keep people on your website but if it’s a natural link going from one content to another and you think the end user is going to benefit then no problem but just don’t get in the habit of putting external links on your website because that means that hey that user that’s on your website may click on that link and leave your website and not come back so keep that in mind as well because you don’t necessarily benefit from an seo perspective by having outbound links on your own website you want to do it as a courtesy if somebody else is linking to you you want to do it for the end user if you feel the benefit from additional content under the website but from an seo perspective it doesn’t necessarily directly enhance your own website in terms of ranking turn our attention to duplicate content so a lot of us have websites with a lot of content sometimes we go ahead and take our website and revise it create a new one or register a new domain and put content on that new domain and so we may find ourselves in a situation at one point or the other where we have two websites with the same content or it could be the same website with a lot of content but some of that may be duplicate as well so we want to try and stay away from duplicate content but for some of us we may stumble across it accidentally we may find ourselves having content that’s duplicated and so we want to try and prevent that because that’s a no-no in the world of seo so if we have duplicate content appearing in more than one url there are ways to rectify not having the search engines recognize the content twice so some examples of duplicate content are for example a spammer takes an article and posts the same content on his website or like i mentioned before you create another website or register another domain and have that particular content on the old website still or you’re writing a blog post and you tag it or categorize it and the content shows up under the tags under the categories and just shows up in general so there are a lot of scenarios where you can find yourselves with duplicate content and so we want to rectify that we don’t want duplicate content we want the search engines to recognize the original source of the content and so basically if you have two versions of a web page you may result in duplicate content issues another example that would be for example if you have products you may find that that same product may be under two different categories so how do we rectify that well there are a number of different ways and so the simple way is what they call a 301 redirect to the original url so if you find yourself in a situation where you have a new website with the same content you could simply set up a redirect and we call it a 301 redirect because 301 refers to permanent so it’s signifying to the search engines that you’re permanently moving from this page to this page the other way is through a canonical attribute and so the word canonical may not register with some of you so let’s just uh take a minute to talk about what a canonical is like basically canonical tag it’s a page level meta tag so remember that meta tag description we talked about in on-page seo we’ll think about this as another type of meta tag and it’s placed in that html header of your web page so basically all it does is by placing this meta tag it tells the search engines which url is the original version to be displayed in index so it’s the purpose of a canonical is to keep the duplicate content out of the search engine index so we want to consolidate our page rank our page authority our domain authority all to original content that’s the whole idea of having a canonical and it’s a quick solution so all you need to do is add a canonical tag to the header so let me show you an example if you have a site let’s just use cnn as an example cnn.com has a lot of content sometimes given the breadth of content that they have they may run into duplicate content so they simply just put a canonical tag into their their header and so by doing that they’re able to tell the search engines hey this page this domain is the original if you find yourself with multiple sites well you can also use google search console so remember we used google search console in earlier examples when we talked about links to your site or we talked about that site map on on-page seo well if we go on a search console we could basically say look google because search console is a google tool we want to confirm that this is our domain so this is the domain you should be focusing on so you can leverage search console to communicate with google regarding which site is important which is the one that should get indexed you can use the canonical you can put that on any page either website or you can set up a 301 redirect so those are the ways to fix duplicate content issues 301s are the easiest canonicals tend to be temporary because they’re just the page level and then search console is a a good method because it communicates with google directly and it allows google to crawl various web pages differently than if you didn’t tell them okay so if you didn’t tell them they’re just going to grab anything they can so by communicating via the google search console tool it allows you to tell google this is the domain i want to focus in on so let’s talk then now about how the google algorithms work so we’ll shift gears here and we’ll talk about how these algorithms work on google so google uses advanced concepts retrieve data so what they do is they’re spidering they’re spidering they’re collecting webpages and they’re taking all those web pages back to their server and anytime somebody does a query they’re delivering those web pages within milliseconds they’re delivering results based on your query so that’s in general how it works so it uses a combination of different algorithms to deliver the best results they want the best results and so some of the most popular algorithms below are google panda google penguin and google rankbrain so these are all things that google has done to make sure that they’re constantly tweaking their search engines to deliver the best results so let’s talk about some of these these popular algorithms and before we talk about these popular algorithms let’s just make one thing clear that google’s always tweaking their algorithms on their search engine and so if you want to get an idea how often they do it well they do it every day they’re constantly tweaking it but they what they do is they release major changes to their algorithm a few times a year so if you want to get a sense of what those changes look like well you could go to moz.com and you can go to google dash algorithm dash change and you can see here that hey google changes its search algorithm around 500 to 600 times while most of these are minor google again rolls out major changes like panda like penguin that affects search results in significant ways so you can go here and you can go all the way back to 2000 and see some of the algorithm changes that have occurred over the last few years and you can see here the last major one was done in august of 2018 that was the metacore update so they’re constantly making changes to their search engine to deliver a more concise more better ecosystem for the end user so if it’s a better search engine for the end user end users are going to come back so the whole idea is continuing to tweak the system the algorithms to better show more accurate results and so let’s take a look at some of the the major algorithm changes that they’ve done in the past so the first is we’ll talk about google panda and panda was an algorithm released back in 2011 so here we are in 2019 is a few years ago but still significant in that really this algorithm emphasized high quality content because before panda there was a there’s just a lot of content out there on the internet and there was a lot of spam content there’s a lot of duplicate content and so really the idea behind panda is for google to really deliver in their search engine results pages high quality content so what it did was it removed web pages that had low quality or duplicate content so that was the whole idea behind you know the algorithm nicknamed panda it removed low quality and duplicate content and that kind of cleaned things up a bit where if you did a search query now you’d actually see better better results and one thing about panda is because there’s so much quality because google’s indexing so much there on the internet that it’s constantly being updated it’s updated regularly so the next one we’re going to talk about is google penguin so penguin was released after panda and what that focused in on was low quality links so remember we talked about link building we talked about quality links over quantity so naturally you’re going to have links naturally from all websites whether that be high quality or low quality the whole idea behind this algorithm is to sever the links that are low quality and so the idea behind that was they focused on two areas so they focused in on link schemes and keyword stuffing so that’s what penguin focused on was link schemes were basically link almost link farming where you produced mass amounts of backlinks and not all of them were good quality they weren’t natural links links should be natural from one high quality site or blog to another high quality cider blog and by creating links games you’ve created an ecosystem where links just went to irrelevant low quality spam related pages and so google’s penguins algorithm update focused in on that effort to remove or combat pages that had poor links from being indexed in their search engine results and then they also combated keyword stuffing keyword stuffing is nothing more than taking your target a keyword and stuffing it into the content of your page or title tag your meta description so any sites that were caught up doing that basically suffer the consequences because what penguin did was take care of sites that basically were accused of keyword stuffing or had characteristics of keyword stuffing and they removed sites that had a lot of links pointing to it from poor quality sites and vice versa sites that really had a lot of external links pointing to other poor quality sites so that’s what penguin did they took a look at those two areas i mean so we talked about link schemes again penguin’s aim was to decrease the ranking of web pages that created artificially by using black hat techniques and basically what i mean by black cat techniques that artificially creating links that just didn’t make sense just for the sake of getting the backlink just for the sake of passing link juice and so that’s what a link scheme is or was and so google basically tweaked their algorithm to combat those poor link schemes and so keyword stuffing as i mentioned a minute ago it’s just repetitive usage of the same keyword and that just basically suffers the content is the thing that suffers here and when the content suffers the end users suffer so google is all about quality content and when you have quality content and that quality content is indexed and users find what they’re looking for chances are they’re gonna go back to the search engine to continue to find what they’re looking for with the end result being presented with quality content so keyword stuffing really dilutes the quality of the content and then let’s talk about the third algorithm which is rankbrain so rankbrain is a processing algorithm that uses machine learning and what that does that machine learning interprets search queries that users search on google so for example if rankbrain sees a word or phrase it isn’t familiar with basically the machine can make a guess as to what words or phrases might have a similar meaning and filter the result accordingly so basically take these search engine queries and present them in a way that’s logical so that the end result can be something that’s relevant to what you’re looking for and so for example if you’re searching for online marketing you will get results related for digital marketing on search engine remote pages why because rankbrain will interpret that particular keyword and they’re trying to basically match based on all the data they collected what words or phrases might have a similar meaning so online marketing digital marketing have similar meanings now that we’ve talked about some of the different algorithm changes that google has made over the years and continues to make let’s segue into the types of seo and so when we talk about the types of seo we’re really talking about doing what’s right what’s expected versus doing something that you know is trying to cheat the system and so you may hear the terminology black cat seo white hat seo or gray hat seo and so the whole idea behind these terminologies is that hey what are we supposed to be doing here in terms of following best practices in order to get our pages ranked on the search engines for the keyword queries we covered and so let’s talk about what not to do first and that’s always black cat techniques so i just mentioned a minute ago with panda and penguin algorithm updates you know penguin took into account you know link schemes poor linking techniques keyword stuffing so those are considered black cat techniques so black cat is a technique used to improve page rank by violating search engine rules and policies so it’s clearly google’s made a clear line in the sand they don’t like link schemes they don’t like keyword stuffing so if you take into account those practices then you’re practicing black hat techniques to treat this cheat the system to try and rank faster and so some other ways of black cat or you know redirecting or fishing having duplicate content all these are are things that are frowned upon by search engines so the result of not only algorithm changes is you could get your website blacklisted from the search engines if you are caught in violation of their policies it’s pretty clear-cut so that’s why the algorithms are in place uh the algorithms try and create a system an environment where you know good quality content is shown so if you’re keyword stuffing you’re creating lots of duplicate content that’s not in adherence with you know google’s policies for creating good quality content and as a result you could get blacklisted so with black cat techniques you run the risk of being penalized and you don’t want to be penalized by the search engines so white hat contrarily used to improve search engine rankings by following those rules and policies so in effect it’s everything we talked about today from on-page seo to off-page seo doing the right thing with your content in terms of organizing the structure with headers creating very clear and concise meta descriptions submitting a site map all of those are white hat techniques addressing page load time using really relevant key words naturally in your content and creating high quality content that’s fresh and interesting for the end user that’s a white hat technique that’s going to get you ranked higher and farther and with better benefits so grey hat is just simply a combination of black and white it’s the practice of improving by following the policies but they considered you know ethically dubious and so what i mean by that is listen you you don’t want to purchase links you want links to come across naturally you don’t want to do excessive internal linking you don’t want to have a lot of links pointing to one page it’s not natural so you want to be able to do things that are natural you don’t want to just take content from another side and claim it as your own so you want to do things that are natural that’s going to create a good experience for the user because if it’s for the end user which it is then generally it’s going to be good for the search engines and so let’s talk about website architecture now so basically when i say website architecture what i mean is we want to give the search engines an idea of how our website’s built so website architecture and the structure of websites important and so every website has a hierarchy it starts with the home page the home page is the top page it’s the the domain it’s where most people go to find other pages of your website and so generally you’re gonna have a scenario where you’re going to have a home page with you know if you sell products multiple categories and in those categories you’re going to have multiple products so the generally that’s how a web architecture flows it follows from top down and the reason for having a good website architecture is internal links are spread equally so you want to make sure again not to apply a black cat method or greyhound method of pointing all links to one page you want links naturally to spread throughout your website because not just from an seo benefit but from an end user perspective you want users to flow through your website naturally so if you’re planning on developing websites from an seo perspective you know take these things into consideration so we want to take into account the site architecture navigation we want to take into account the url remember we talked about url structure and on-page seo the rule of thumb is if you can read it the search engines will read it so we want to keep it clear and concise and relevant to the content of that page when we talk about responsive design we’re talking about multiple devices so you don’t build a website just for desktop especially when mobile is being

    used by a majority of the users around the world so you want to build a website that’s both desktop friendly and mobile friendly we also want to take into account a robot’s text file and a robot’s text file is simply just a text file that allows the search engines to index certain pages it tells them what not to index and so you can always find the robot’s text file normally if you go to a website and let’s just say we go to valleyfig.com and then we type in robot or robots.txt file here we can see if i type in robots.txt file here this basically is a file a text file that’s in the root directory and it simply just gives the search engines an idea of what they’re allowed to index and what they’re not allowed to index so anything with a disallow means hey search engines please don’t index these pages so that’s what a robot’s text file does and every site should have it because there are some pages on your website then you inherently don’t want the search engines to index and you want to optimize for the crawlers so that means that making sure that your pages are available and that means also submitting a sitemap remember we submit our sitemap via the google search console so good site architecture not only makes content easy to find but also helps to gain traffic because hey if your site is easy it’s well organized it’s built multiple devices the urls are easy then all that’s going to be apparent to the search engines and when it’s apparent to the search engines it’s going to get indexed they want to get indexed then you’re going to get found and you’re going to get the traffic so it’s just a natural progression it’s best practice so some important features of good architecture are again that url structure code your site navigation and css or html make it easy for the search engines to follow build a comprehensive structure for an internal linking meaning they should be natural internal links if a page is relevant to another page then create an internal link if you have a very big website with a lot of content or a lot of products then create a breadcrumb navigation okay so we’re maybe familiar with that on amazon as an example amazon.com has a lot of products and if you’re navigating from one product to another in one directory or one category to another category then amazon creates what they call breadcrumbs to help you navigate back to where you were quickly so these are all good best practices for good site architecture good site architecture equals search engine results so responsive design helps to make your website mobile friendly it will increase the amount of time the user spends on your website which may improve site ranking so let’s talk a second about mobile friendliness so if i go back to google search console there happens to be in search console a mobile usability report and so if i click on that report basically what it’s going to show me is pages that are do not follow google’s best practices so some of google’s best practices are making sure that the text is easy to read that clickable elements aren’t necessarily close to one another and the viewport is set to the appropriate device meaning the screen is set to the appropriate device okay and so basically if we are found in violation then the pages affected are going to get flagged by google and if the page is affected or flagged by google then those pages won’t get indexed and so we want to keep an eye on the mobile usability report in google search console so remember it’s better to have a good site architecture that bots can easily index so bots will give preference to web pages with relevant content and in the end it will help your website rank better and as a side note always use a site map to make it easy for the bots to crawl your website so we covered that and on page as a reminder if i go back to search console and if i click on sitemaps i can go ahead and submit my sitemap so if i created an xml version of my sitemap called sitemap.xml and i submit that basically what i’m doing is i’m saying hey google here’s my sitemap file and in that sitemap file are all the pages on my website that want to get indexed and when you submit your sitemap to google basically they’re going to discover those urls and index those urls and their search index and that expedites the process of getting indexed it expedites the process of getting found on search and it expedites the process of getting clicks on your search results pages and and having that traffic go to your website where they can enjoy the user experience and convert and remember the robot’s text file is there to allow google and other search engines to know what pages to crawl so good website architecture like for example amazon they use breadcrumbs they have a hierarchy in terms of of categories okay so you can see how it’s evenly dispersed on the left side on the right side a poor website architecture is very slanted in one direction a lot of internal links no breadcrumbs the navigation isn’t very clear so we want to make sure things are simple and easy so let’s turn our attention to local seo so local seo is for those businesses who focus on a specific market it could be a whole state like the state of florida in the united states it could be a specific city in a particular state like orlando florida or miami it really depends on the business and who you are trying to attract and what geo location you are trying to attract so if you’re trying to attract a segment of audience in a specific location then local seo should be in your sites uh for optimization and so when we talk about local seo we’re really talking about optimizing your website to get traffic from a specific location so that’s what local seo is and the idea behind local seo is to put your particular service or product or whatever it is you’re offering to that particular geo market that particular locale or that city or that state so you want to put yourself in front of the right audience that’s the whole idea behind local seo and so if we focus it on google you know local results are based on three factors and this is according to google so it’s based on a relevancy so if somebody’s looking for a plumber and you happen to be a plumber in that particular locale or city or zip code then chances of you getting found are going to be great because of relevancy and then distance so where that person’s located based on your address or where you’re located has a role in how you display on local seo and then prominence so prominence is also very important because you know how prominent are you as a business are you getting a lot of reviews do you have a lot of different locations do you have all your photos and all your information posted so prominence does play a bit of factor along with distance along with relevancy on google local seo so these factors combine to help find the best match for your search just somebody typing in that plumber or say that italian restaurant or any particular product or service is going to find local results and you want to be there to to meet that person when they’re looking for your product or service so that’s the whole idea behind local seo and so one of the factors with local seo is having consistent nap or not and so what is nip it’s really name address and phone number so it sounds very simple and it is simple you just have to be consistent so if you have a local seo presence on say bing search engine you want to make sure that the name address and phone number are can also the same name and address and phone number on google so it’s just about consistency so that’s what we want to do we want to make sure that we’re consistent across the board because it’s important for companies that want to rank well have some consistency and it’s important too when we talk about consistency to actually have that information you need obviously the name of your company you obviously need a phone number and you need to put your address in there but really of all three the phone number’s just as important because when we talk about local seo we mentioned mobile earlier we know that a lot of people initiate their search on mobile and so if they’re looking for a local restaurant or local cafe or that plumber and you appear in local seo then your phone number’s going to appear with the results and that gives an opportunity for somebody to go ahead and just click on that number to call it just makes it that much easier for somebody to get in touch with you so consistency and having all your information are important factors for local seo so having an inconsistent nap if you will is not going to bode well for you on the local seo results okay it’s important because it offers up legitimate legitimacy it offers up better rankings and at the end of the day it’s going to help you get those calls it’s going to help you get traffic to your website so for example if a particular company that sells puma running shoes has yellowpages.com listing we want to be consistent if it’s on yellowpages.com and this is their address on their website then you need to be consistent with that if it’s inconsistent and we’re talking about very minor details but these minor details are important simply just putting rd as road and then spelling out row is going to cause some inconsistency so consistency is very important why because local seo is also tied to mapping you know google maps and so google wants to see consistency so that they can offer up the address and the mapping services so that’s one good reason why it needs to be consistent another reason is again you know so many may want to uh drive to your location or call your location or see if that location is close to them so that’s why consistency is such a key component to local seo so in order to get started on google for local seo what you want to do is you want to just do a search for google my business so google my business is the platform in which you’re going to set up your local business and once you set up your google my business account whatever that account is you want to make sure you have all the credible information in there i can’t stress that enough you need to have that phone number you need to have that address it needs to be consistent but with google my business there’s a lot of things you can do here so you can manage reviews so if you do have a location you can go ahead and manage those reviews that somebody puts in for your business and so if it’s a negative review you definitely want to respond to that negative review if it’s a positive view you definitely want to respond to that positive review so you can manage reviews you can upload photos so photos is a big component as we talked about with all tags and images you know having these images help appear in the local seo results you can manage a lot of other things your information you can manage posts you can offer up promotions there’s a lot of things you could do you could set your business hours so the more information you put in to google my business the more information is gonna can be conveyed to the end user looking for your products and services and google my business even goes as far as offering up the opportunity to have a website so if you’re a business that doesn’t even have your own website you can create a website right in google my business and so the end result is this if somebody’s looking for let’s just say lice removal and orlando let’s just say your child comes home from school with some lice you need services that offer up lice removal well you’re going to be able to see businesses listed in the atlanta region that offer up the service you’re looking for and if you’re on a mobile phone you can go ahead and quickly you know call that person you can go to the website you look at the reviews so local seos are very important to local businesses very important and so you want to make sure you have consistent presence not just on google but on bing and some of these other local platforms like yellowpages.com for example so being prominent across multiple platforms is going to put yourself in front of the right audience who’s looking for your products and services let’s talk about how to measure your seo performance so all that hard work you’ve done with on-page seo in coupled with all the work you’ve done with off page seo are eventually going to net results and positive results and we want to be able to measure that as you’re actually doing the work as you’re putting forth the effort on on page and off page and so we want to be able to measure that and so you want to be able to understand what to measure and where to measure it and so when we talk about seo we really want to hone in on three high-level core metrics and that’s ranking traffic and conversion so when we talk about ranking traffic and conversion we can break that down into this list here what kind of traffic are we getting from organic search what kind of traffic are we getting from mobile devices remember mobile is very important because as we talked about with on-page seo as we talked about with local seo a lot of searches start with mobile devices we want to look at keyword ranking remember keyword research is the first step in the seo process even before we do any work with on-page and off-page you know we want to look at the local visibility if we have local seo results we want to look at engagement metrics so all that traffic we’re driving from organic search we want to be able to measure how they’re performing and behaving on our website we also want to measure some form of progress on off-page seo and that’s in the form of backlinks so all of these are different metrics we can measure using different tools so let’s talk about how to go about looking at these metrics and where to go look at them and measure them and so really monitoring all this behavior will help us understand how we’re performing how seo is performing and so really what we want to do is start with organic traffic and so we can look at that on a month-to-month basis we can look at it from a geographic perspective we can look at it in terms of how many new visitors we’re driving versus returning and then again more importantly conversion rate and so to me the best place to start to look at that traffic from organic search is google analytics and google analytics is a free tool it’s simply there to measure website performance so if you go into google analytics we can actually go in and we can look at all sorts of data based on website behavior and so if i’m in google analytics and i go under acquisition and then i go under all traffic channels over a given period of time let’s just say the last seven days for a particular website i can see what traffic is coming from organic search and then i could see the amount of new users that are coming from organic search i can also see engagement metrics bounce rate for example so i want to be able to see if somebody’s typing in a query clicking on our link in the organic search results and then coming to our website are they actually engaging with their website or are they leaving the website after only visiting the page they landed on so that’s all in these are all important metrics to measure and i can measure all that right here in google analytics if i wanted to i can even take it a step further and break that down by country so if i type in country as a secondary dimension now i can see what country is driving traffic from organic search so a lot of your organic traffic information is going to be centrally located in google analytics so we also talked about mobile traffic a majority of searches take place on mobile phones versus desktop so google basically is reporting that nearly 60 of searches now appear from mobile devices and so if we go back to google analytics we can also look at a mobile report so if i go in google analytics under audience under mobile overview i can see a breakdown of the amount of traffic coming from desktop versus tablet versus mobile and so you’ll find as time goes on that your mobile device is likely going to drive a majority of the traffic from organic search and so you can compare device information with channel so if i just type in channel and google analytics as a secondary dimension and look at the default channel groupings versus device category i could see that you know mobile from organic search has driven traffic over the last seven days this is something you want to keep an eye on because a lot of people tend to begin their searches on mobile devices so mobile ranking is different than desktop ranking because with mobile ranking it’s based on a responsive website and with that responsive website basically responsive being that the website’s going to adapt to the mobile device so it’s going to respond to the device that somebody’s on and so therefore the metrics or the engagement metrics are going to be different but if i look back to google analytics i can see again bounce rate i can see pages per session average session duration so if i look at line three i could see all the different engagement metrics compared to those metrics from other devices and other channels okay so you want to be able to do a comparison because if behavior is not up to par engagement is not the par on mobile then you want to do something about that so you want to hone in on mobile traffic specifically from organic search because the behavior is going to be different you know people start their searches on mobile the site’s going to be different and so therefore it’s a different experience altogether so make sure you track the behavior and more importantly make sure you track that page speed so earlier we talked about on-page seo when we honed in on page speed so just as a reminder if i’m back in analytics and i go back under behavior then if i go to site speed then if i go to overview i’ll be able to see the average page load time on my website i can also look at specific page timings and i should be able to see that by device so if i type in device category i’m going to be able to see how each page loads per device and so this allows me to understand which pages are loading fast which pages are not loading as fast and address those pages accordingly to improve engagement metrics so we want to keep an eye on page speed as well as overall user behavior from mobile devices you can also use other tools that are out there like agency analytics there are plenty of tools out there i tend to use google analytics because primarily it’s free and google analytics is a google product so it works with other google platforms like google search console we want to keep an eye on ranking so remember when we do our keyword research we’re choosing keywords that have high relevancy high volume and low competition so we want to be able to track keywords that we choose that have high relevancy high volume and low competition and so the tool we use or at least i recommend using is moz so i mentioned moz earlier with on page and off page seo so if we go into moz and we know what keywords we’re trying to rank for we can go ahead and add them to mods and what moz does is they actually track where these keywords rank and so if i go into mods and i click on rankings i’ll be able to see on a weekly basis or a monthly basis how our keywords are ranking and for what pages they’re ranking so for whatever keyword i choose to to optimize for i want to make sure i put those keywords in moz because when i put them in moz moz is going to on a weekly basis tell me where these keywords rank and for what url they’re ranked for so that way i can keep an eye on ranking over time because in theory the higher you rank the more traffic you’re going to get and so we want to be able to see the trend in which keywords rank okay so if i click on a particular keyword in moz it’s going to give me over a period of time where that keyword is ranked be able to see improvement in ranking for particular keyword the whole idea behind seo is to choose keywords that are relevant optimize for those keywords so that you can be ranked for those keywords in order to get the traffic and conversions so moz is a good platform that helps us monitor rankings for particular keywords now if you don’t want to use moz as an alternative you can turn your attention to google search console and so remember we talked about google search console earlier when we talked about sitemaps we also talked about mobile usability with search console we also talked about links to your site with google search console so google search console is a good tool to help you understand how you’re performing with organic search and so there’s one tool in particular which is performance that helps us understand what keyword queries people are actually typing into google search and so here i can see the actual query and so with this particular website valleyfig.com i can see that dried fig recipes over the course of the last three months had 5 5414 impressions that means that one of my pages either one or multiple pages appeared in google search engine results 5414 times and over the course of those 5414 impressions i received 1100 clicks so google search console is going to be able to tell me not only you know how many impressions i receive for a particular keyword but they also going to tell me how many clicks and if i wanted to add more metrics to that i can add them like the average ranking position for keyword the click-through rate so i can add multiple metrics to this report to give me an understanding of hey are any of my targeted keywords being used or queried and if they are where am i ranking and i am i showing up and am i getting clicks so search console sirs is a good alternative if not primary tool or platform for you to measure how your organic search results are showing so for local visibility this metric is important for you know maintaining local seo so remember on the local seo we talked about google my business so if i go back to google my business i can go into my account and so google my business is going to be able to show me some metrics so if i go into google my business and click on insights i’m going to be able to see a number of different metrics over the course of a month i can see exactly you know what queries were used by how many users and when i appeared so i’ll be able to see how many views i receive not only on search results but on maps then i can also see what actions people took when they saw my results in maps or in search did they visit my website that they request directions that they call so i can actually see engagement metrics right in google my business i could see a breakout by zip code i could see phone calls by day of the week i could see how many people even viewed my photos so there’s a lot of insights into local seo on google my business so that gives you an idea of how you’re performing organically on local search and remember you want to be able to use google my business to hone in on your specific audience so all these metrics help you align with whether you’re getting in front of the right audience and whether that audience is actually behaving the way you want them to meaning you know are they actually contacting you are they going to your website are they calling you so local visibility and understanding the metrics involved with local seo is very important so google my business is where you want to turn your attention so overall engagement metrics are important they play an important role in determining rankings for example we talked about bounce rate to bounce rate is the rate at which people go from organic search to your website and then leave after uh seeing one page and not going any further so if they land on a page and then leave the website after landing on that page it’s considered a bounce and so bounce or bounce rate is a good indication of how people are receiving our website or the content that they’re reading on our website there are other metrics involved like average session duration or pages per visit all of these are engagement metrics and let’s not forget about page speed so page speed is also a good engagement metric all of these metrics affect or determine rankings so we want to be able to make sure that if we’re in google analytics and we’re looking at engagement metrics that our metrics are good because if somebody comes to our website from organic search and there’s a high bounce rate then what does that tell us that there’s a disconnect between what that person’s querying and then the content that they’re reading and so we want to be able to address those engagement metrics so that we can continue to not only drive quality traffic but keep the traffic engaged and then in turn drive up conversions last metric we want to look at is backlinks so content having more backlinks from good domains will effectively improve your seo performance we talk about backlinks with off-page seo and remember quality over quantity and so we can measure backlinks going back into moz we can use moz’s link explorer tool so remember if i type in a domain valley fig i can get some metrics related off page seo including my domain authority but more importantly i can see what links are pointing to my site in this case valleyfig.com so i can see there are 575 link domains i can see there are 7 900 inbound links and so just by clicking on that i can get an idea of the types of websites that are linking to my site and their domain authority and their spam score google search console so if you go back into search console you can also just click on links and we should be able to get an idea of you know what websites are linking to our site and more importantly we want to be able to see not only what sites but what pages they’re linked to remember we want our backlinks pointing to interior pages not necessarily the home page so here i can see the top link page for valleyfig.com is slash recipes so we want links pointing to our interior pages not necessarily the home page that’s what’s going to help your performance your rankings for all your pages not just your home page so having quality back links pointing to interior pages help boost the domain authority and the page authority for that particular page so again using moz link explorer tool or using the links report and search console are good sources for you to identify backlinks so when we look at these these reports we want to look at the domain authority of these sites that are linking ours the number of outbound links to the site or specific pages on our site we want to be able to look at the ratio of link distribution you know we want to be able to look at how many follows and nofollow so most of this if not all of these metrics are in moz so if i go back to moz i can actually see you know which one’s pointing which ones are followed the total quality of the link that’s pointing to our site again bam so moz link explorer report tends to give us all the information we need in order to measure and get a sense of our backlinks that help us with off-page seo so there are other tools out there there’s hrefs again search console there’s other seo platforms out there that’ll help you measure backlinks okay now that we covered everything with on-page seo and off-page seo and really everything seo in general let’s take a little quiz and if you could go ahead and just put your answers in the comment section below so just a little quiz here and we’ll start out with question one which the following type of site map is specifically designed for search spiders so the answer is either a html sitemap or b xml sitemap so go ahead and put your answers in the comment section below i’ll give you just another second to think about that okay another question for you from a search engine perspective which of the following link types could cause a negative effect on your rankings it’s either a purchase link or b no follow link so again if you could if you know the answer or just take an educated guess go ahead and put the answers in the comment section below okay next question a website’s robots text file serves what function is it a tell the bots what pages should be crawled and not crawled or b tells the bots what links should be follow and no follow so if you know the answer you feel good about your answer go ahead and put it in the comments section below today we’re going to talk about seo tips and tricks so let’s get started and throughout this series we’re going to have a few tips to share with you and we’ll start out with tip number one opt for smarter ways to do keyword research and so if you listen to any of our seo tutorials in the past you know that keyword research is the first step but the most crucial step in starting seo so when we do keyword research we want to be able to basically find keywords that we feel are relevant to our business that we want to be found on search for and so here are a few tips that can help you do that research in a more efficient manner the first thing we want to do is identify a list of keywords that are relevant so we only want to focus on relevant keywords for our business that’s a given so what i would suggest is as a best practice maybe you know put down some of those keywords in a spreadsheet so think of them as a theme of keywords because when you do research you’re going to want to include a theme of keywords related to one another so you can pick the best ones out of that theme and so as an example if we have a company that sells dried figs in a spreadsheet as an example if i show you a spreadsheet maybe we want to focus in on just dried fig and maybe we want to focus on dried fig recipes so go ahead and put those in a column you know some of these keywords that you know you want to be found for so that’s really the first step they need to be relevant so put them in a spreadsheet so that you can build keywords around that list then we want to choose keywords and when we choose keywords we want to have some criteria around choosing them and so we always want to choose keywords with a lot of volume and what i mean by volume i mean how many people on average type in that keyword or a related keyword per month the second criteria is the keyword a product fit meaning you know is the keyword relevant you always want to stay true to relevancy the third is commercial intent what is the intent of the keyword is it trying to get us a sale is it answering a question so what is the intent of that keyword and then last it’s difficulty so we want to definitely take a look at how difficult a keyword is to rank for on organic search so that’s some of the criteria you may have some additional criteria that you want to use but this is the criteria basically for choosing keywords so again we want to prefer keywords with high volume you want to be careful of seasonality so remember seasonality in this example christmas tree you’re only going to have a spike you know during the winter or excuse me the october november december months so be careful of seasonality when choosing high volume keywords and again keywords that are relevant to your product even though it doesn’t have much search volume relevancy always trumps volume or any other metric commercial intent so we want to look at keywords that for example have buy in them they may have low search volume but if somebody’s typing in that keyword then we can insinuate that the consumer who typed in that keyword is ready to make the purchase so we want to look at what the intent is of that keyword and then again the difficulty always opt for keywords that have low difficulty or competition and so in order to get these metrics we can use third-party tools and i’m going to show you a couple of examples of third-party tools you can use that will give you some of this information so the first tool i’m going to show you is google ads keyword planner so if i’m having a google ads account i could simply go to tools and then choose the keyword planner and from there i want to find new keywords so if i choose the keyword dried figs because that’s the keyword i put in my spreadsheet that i’m interested in optimizing for and then maybe drive fake recipes that was the other keyword theme so if i enter those two keywords in just to begin with basically what google is going to give me is the average search monthly volume so here i can see dried figs i have an average monthly search volume 8 100. that means on average over the last 12 months that’s how many people have typed in that keyword here i can see a little bit of a trend i just hover my mouse over that graph i could see again for seasonality impact if there is any seasonality what the volume is on average per month then i can see the competition is high and because this is google ads because it’s paid search they’re gonna give me a sense or an idea of what i should be bidding on that keyword now that’s another topic for another day but it’s good information to have because if you’re not ranking for a keyword you could decide to bid on it for paid search so don’t discard the bidding information go ahead and put it in a spreadsheet for later use but for now we’re focused in on keywords that are relevant how much volume how much competition okay so once i get this information here i can simply go back to my spreadsheet and put that information in there what’s the volume for dried fig what is the competition now for competition notice that google ads gives us a higher low now if we’re trying to measure ratio between volume and competition we want to get an actual sense of what that competition is so what i always do as a best practice is go into google search if i go to google search and i type in dried figs i’m going to see the actual volume is 34 million 500 000. so i can see that’s the actual search volume for this particular keyword however if i add a syntax called all in title before that keyword with the colon space and then hit enter then i could see the actual volume reduces to 31 000 and basically what this tells me is that 31 000 listings results have the keyword dried figs in the title tag so if a web page has dried fig our targeted keyword in the title tag then ideally we can insinuate that that page is trying to rank for that keyword so therefore in order for us to rank number one on google we have to jump over 31 000 results so we want to be able to include this information into our keyword analysis so if i go into our keyword analysis here and i go ahead and enter in that information so what’s my keyword my keyword is dried figs okay my volume was 8 100 my competition was 31 000 and so that gives me a ratio of 81 divided by 31 000 if i make that into a percentage basically 26 so that’s my keyword effectiveness index or kei or ratio between volume and competition and so that’s an a way that you can gather information is by using google ads enter the information into a spreadsheet and then sort all your data by kei you could sort it by volume you could sort it by competition all these metrics matter alternatively as another tool you can use moz so moz has a keyword explorer tool okay so if i type in the keyword dried figs focusing on the united states i could see that moz says hey look there’s anywhere between 4 300 and 6 500 in terms of volume out of 100 the difficulty is 41. and so i can expect a click-through rate of you know 41 and so basically the great thing about moz’s keyword explorer tool is i can also look at the search analysis search engine results pages what serp stands for and i can analyze the serp for a particular keyword in moz so i want to be able to understand what my competition is doing so here i could see if i really want to try and optimize for that keyword i could see what the other pages are ranked for that keyword in the on page one i can also see what local results show up for that keyword so here i could see that we have a number of different sites listed here so if we want to be number one these are the sites that are basically above us that we need to climb over to be number one on google so i find that the keyword explore tool in moz is very helpful for understanding your competition as well as getting a alternative check on volume and competition or difficulty if you will and so remember we want to identify a list of keywords that are relevant i can’t stress that enough we want to choose keywords based on difficulty we want to choose keywords based on volume on commercial intent and more important relevancy we can also identify trends from a site search query like amazon and know what your competitors are ranking for so we can also go back into moz and we can see just by typing in some of the keywords we’re focusing on we can see if our competitors are ranking for the same keywords just by using that keyword explorer tool and then another thing we want to look at is lsi or latent semantic indexing so that’s a fancy word which basically means we want to find keywords related to the topic of the page you’re trying to optimize so if there are other keywords on that page then you could sway in that direction and so when it comes to choosing keywords you want to choose always a primary and secondary keyword and so if we go back to our spreadsheet it doesn’t necessarily always have to be just one keyword it doesn’t necessarily have to be dried figs we could choose another keyword that has a good volume to competition ratio so we want to choose keywords that are always relevant and if we’re analyzing nothing but relevant keywords then we want to be able to choose keywords that have a good ratio between volume and competition so you always want to choose at least two keywords per page we could also stay up to date on industry news as it will help you learn new jargon so it doesn’t hurt to subscribe to sites like search engine watch or search engine land they have lots of good tips so here i’ll show you what that one of those sites look like if i simply just go to search engine watch dot com i find this is a good resource to stay up on the latest news when it comes to search engines here we could see why seo and front-end developers are the perfect search marketing team another article about optimizing your channel youtube channel five easy steps so there’s a lot of information here on search engine watch that pertain to seo and keyword research we could also look at other third-party sites like wikipedia reddit and core for example so if i go to quora i can do a search for dried figs and i could see what’s being written about that topic so that should give me some ideas to build a keyword a list around so for example the health benefits of dried figs okay are dry figs safe for diabetes best ways to eat dry figs so those are all good keyword themes that we could build a keyword list around and i did that simply just by typing in dried figs on core so that’s a a good tip for you to leverage when you’re trying to build out a keyword list okay let’s uh talk about tip number two which is publish high quality content to get more traffic to your website so it’s all about content so we’ve already done the keyword research we still need to kind of merge the two when we talk about merging the two it’s not just building content around those keywords it’s much more than that when it comes to seo and so that’s why we always talk about high quality content so let’s talk about some of the tips that can help you create high quality content so first tip is we want to be able to publish longer and engaging content longer and engaging content tends to rank higher on google why because you have more content to work with and when you have more content to work with you can optimize it you can structure it you can insert different assets like videos and images and by keeping it long you’re gonna likely keep it engaging and so google tends to lean in favor of content that is well organized structured and long because it is more likely to be engaging for the end user we definitely want to include those target keywords so you want to be able to you know insert those keywords into those meta tag descriptions into those title tags into those alt tags but you want to work them in naturally you don’t want to force anything content should be naturally written because if it’s naturally written it’s going to be engaging so we want to use lsi keywords in the content so lsi or basically latent semantic indexing basically just means different terms and concepts related to your target keywords so feel free to use terms that are similar to what you’re currently using these keywords can definitely be used for seo because they create more visibility and potentially higher rankings because it gives you an opportunity to use keywords that are natural and work for different variations and let’s look at examples so if you’re optimizing an e-commerce category page and your keyword is one mix used for men so we want to use keywords closely related to one mix used for men for example running shoes for men or sport running shoes for men outdoor sports shoes or air cushion shoes let’s take a look an example of amazon so if i go to amazon i could see the one mix shoes for men page and if i look at this page i can see a lot of product and each product has basically some content associated with it i.e the title of the particular product and so you want to be able to use different descriptors for this particular product for example men’s running shoes or breathable lightweight gym sports shoes or lightweight casual sneakers or walking casual sneaker all of these are lsi related keywords they’re similar to what we’re trying to optimize for so you don’t necessarily always have to be brand heavy or stick with one keyword you could definitely show variation especially on the e-commerce side if you’re dealing with different products so we want to make the content readable with the help of visuals subtitles and bullet points so if your e-commerce you want to make sure that page is laid out properly easy to read you hear i could see the descriptor along with the title all kind of merge together and so there’s no break out of okay this is the product name this description it’s kind of one all-in-one which i like it just makes it more natural sounding okay and you can see these are all broken out uh pretty well laid out page and amazon is more or less you know consistent in terms of how their pages are laid out so make it readable add visuals add subtitles add bullet points it helps break out a lot of the content especially if you have a long amount of content or large amount of content so the use of subtitles bullet points and visuals will help break it out structure it and make it more engaging for the end user you definitely want to write an effective and organized content in order to reduce the bounce rate so there is correlation between engagement and bounce rate the more you structure the more you add visuals the more you add subtitles the more engaged somebody’s gonna be the less likely they are to bounce from the pitch we also want to share customer reviews and ratings so if you have a web page you sell products even if you don’t sell products it’s always good to have testimonials or some type of customer review so if we go back to our example on amazon and we clicked on a product uh one of the running shoe products we look here we can see the image we could see kind of the description well i may not be so interested in buying this product i want to know a little bit more about it well that’s where the breaking point comes in that’s where the decision factor comes in where if i read other reviews then i can possibly have my mind made up to buy this product so here i could see that not only the reviews but there’s testimonials so i could see that here you can see that there’s a lot of stars and you can see the kind of the review title these running shoes are very comfortable and lightweight so you have a lot of different feedback and so reading custom reviews is always helpful because even though you’re making the decision it kind of will help sway you in one direction or another at least it does for me so that’s the the beauty of a customer review and a rating we want to be able to use those to our advantage and then you want to be able to update your content on a regular basis so and that goes for testimonials and reviews you want to make sure you’re always getting reviews if you’re always getting reviews then that’s just adding to the particular product and so if you’re always updating your content on a regular basis as well then google’s going to be able to see that and google likes fresh content okay we also want to include the benefits of the product so if you’re selling a product any product you always want to include the benefits you want to do as much as you can to make your product engaging to the end user enticing so that they can buy it so in addition to customer reviews or adding content about the product you want to include benefits so if we go back to amazon here we can see amazon lists a lot of the benefits or one mix in this case lists a lot of the benefits so here you can see all the descriptors about the particular product it’s got rubber sole it’s got a breathable textile lighting you get free high quality socks with every shoe so these are some of the features and if we continue to scroll down we could see some of the details about the fabric type specifics about the fabric and a lot of information on this product page even a sizing chart so a lot of different features that will help the end user make the decision so don’t hold back add as much information as you possibly can as much information as you have available it doesn’t hurt because in the end what you’re trying to do from a product perspective is sell the product and you can’t really sell it unless you have information that’s going to convince the user that this product is what they want to buy so include the warranty size recommendation return policy and some offers so it should all be listed on the page easy for the end user to see so can’t stress it enough provide as much product information as possible go back here here it has a sizing chart what colors are available again some of the descriptors if i scroll down here i can see some more of the benefits you know waffle rubber outsole soft deodorant insole again fabric type it’s got all sorts of information it’s got images about the fabric itself the shoe itself how it’s structured so a lot of information about this and it even does a comparison and so there’s a lot of information about this particular product so don’t hold back add as much as you can to convince the end user so in the case of the one mix on amazon you know they had a sizing chart you know they had an faq being additional information what other products that customers view from one mix and then testimonials so these are some of the basic bits of information you want to add on your page if you don’t have customer reviews it’s okay add faq in its place again the end result is to convince the customer to purchase the product and then build a comprehensive internal linking structure of web pages so every product page should link to similar products so if i go back here here i can see other products from one mix so you should always have a linking structure so that if the end user doesn’t want to particularly buy that particular product then you have links available so they can go to another page and then add different varieties and related short videos of the product so if we go back to our product page you know they have different varieties that they’re showcasing here they have the size chart they even have a size convertible chart so if you’re dealing with metrics you can go over to us metrics feet vice versa you can add a video you know show a video of if you’re selling running shoes throw a video somebody working out you know it doesn’t have to be a full-blown commercial per se but it could be a short 30-second video of what the shoe looks like on somebody else’s feet so that they could see somebody walking with those shoes on so video doesn’t have to be a big production you can do it right from your phone so review your content before you publish this goes without saying you want to do that just you make sure you include everything possible because when the content does get published remember google is going to index that content when they index it it’s going to show up in the search results so we want to make sure we have all the information readily available not only for the end user but for google as well we want to be able to analyze our meta tags in url to improve click-through rates so this is important because the meta tags i.e the title tag and the meta description and the urls what shows up in google search results so we have title tags up first that’s the first important element that’s what shows up in the search results so what we want to do is we want to optimize the title tag and when we optimize it we want to use modifiers and when i say modifiers i mean you know feel free to use the word best or back or free shipping or discount so for example if you’re selling running shoes 25 best sneakers or up to 70 off or free shipping or buy shoes on discount very action oriented but you know it includes these modifiers that are going to help somebody click on that link so some tips for optimizing the title tag in addition to modifiers we want to watch the title length and we want to include those target keywords in the title tag so remember you’re likely going to have two keywords to work with you want to have at least one of those keywords in your title tag so with the modifier you know up to 60 to 65 characters in length with that targeted keyword should get you a good title tag that’s going to get somebody to click on it so let’s look at an example so if i type in the keyword best recipes for dried figs you know here i can scroll down here’s my title tag stands out my url is right underneath that and underneath the url are is the meta description and so here i can see some modifiers 188 best autumn dried fake recipes or 25 fantastic fig recipes or 10 best cooking dried fig recipes so these are all modifiers they’re going to help somebody get the click get them to click on your link and go to your website so when you don’t hit the 65 character lemonade if you go over that google’s going to cut off the title text so we want to avoid that at all possible so the whole idea is you know like 10 best cooking dried fake recipes by emily that’s a good enticing title tag okay takes into account a modifier includes the targeted keyword and is under the 65 character count some additional tips for writing meta description we always want to provide a unique description for each webpage of the website so no duplicate meta tag descriptions every page needs to be unique then we also want to be specific about what we’re offering so if you have say you’re selling headphones and you have a particular set of headphones from a different specific brand include that in the meta description if you have that particular product from that brand on sale include that in the meta description so you want to be as specific as possible the whole idea behind a meta description is to describe the page but also to get the end user to click on your link so here’s an example of using modifiers and describing a page if we look at amazon again we can see this example here and if we look at it on google search results so if i type in amazon bluetooth headsets ten dollars are on sale here we can see a lot of amazon listings in google search here you can see the use of modifiers in the title tag and also in the meta description here we could see that you know this particular headset bluetooth headset is on sale 50 off so if something’s on sale feel free to include it be descriptive about the page let people know where they’re going and use those modifiers don’t be afraid to use numbers in the meta description even if it’s the price itself even if it’s not on sale but it is the price included it’s not going to hurt the more information you can include in a meta description the better chance you have of somebody clicking on that link use numbers symbols you know percentages off always help use catchy words like discount or cashback you’re competing with other listings on the page so if you have something on sale if it’s on clearance list that it’s on clearance here i can see they even included the coupon code so feel free to list as much specific information about that page as possible the whole idea is you’re competing with your own web pages but in other cases with competitors so the meta description along with the title tag and the url helps separate out you from the rest of the listings on search engine results and we don’t want to keyword stuff we want to keep it within 160 something characters or 160 65 characters because google will break off the meta description just like they do with the title tag and so we want clean natural written meta descriptions that separate you from the competition so that means including the keywords but making sure those keywords are naturally included in the meta description so if i go back again to valleyfig.com and i could see the meta description hey welcome to the best resource online for dried fake recipes savory is sweet snacks are healthy dried food recipes we’ve got it all okay start cooking with figs and so it’s natural sounding it does include the keyword it’s not keyword stuffing it’s natural sounding that’s hopefully going to get that person to click on this particular website let’s turn our attention to the url so we want to make sure that the url is basically taken into account best practices so if we take a look at this particular url here it doesn’t necessarily look as attractive as we would like so first of all i don’t understand some of it so that makes it unpleasant boring and messy to say the least so you want urls that you know basically are clean and understandable so in other words we want to make them seo friendly because if they’re seo friendly somebody understands the url then they’re likely going to click on it so the old rule of thumb is if you can read the url then the search engines can read the url so here are some tips for creating friendly urls for seo make it readable you want to include the target keyword in the url so if it’s dried figs the url should include dried figs if it’s dried fig recipes make sure it’s dried fig recipes now avoid using too many subdirectories in the urls so we want to keep it as close as possible to the root directory and match the urls to titles most of the time so let’s go back to our example here here we can see this is valleyfig.com recipes not necessarily dried fig recipes but recipes nonetheless it’s in the root directory okay so at all cost now this is in some cases unavoidable given that you may be dealing with an e-commerce website that’s calling you know content from a database so if it that is the case you’re going to have some dynamic parameters in the url which is fine just make sure you avoid having too many of those dynamic parameters it’s understandable that parameters but the rule of dumb generally is no more than two different parameters in the url so prefer to create short urls that’s really the way to go the shorter the better is the rule of thumb and you know if you’re going to break up the url then use hyphens instead of underscores it’s just cleaner it’s a more understandable search engines tend to read it a little bit easier if it’s hyphen so here’s what a friendly url looks like for search you got your domain you got a subcategory broken up with a hyphen and then the product so that’s just a clean url for a particular e-commerce site that has categories and sub-categories so again we got amazon.com your category can be electronics your sub-category could be earphones and your product could be both earphones it’s that simple let’s start with talking about rich snippets this is tip number four so we want to add rich snippets to improve your website’s visibility on serps so tip number four is all about rich snippets so let’s start out by asking ourselves what is a rich snippet so rich snippet is simply just a term used to describe structured data markup that you as a website owner can add to your html so hypertext markup language or html is what is basically constructs a page if we can add more information to that that will in turn allow search engines like google to better understand the information that’s on that web page so the more google understands about that web page the more they can put into the search engine results page so rich snippets is basically some structured data markup that we can add to our existing html and so if we want to add rich snippets to search engines then how would you prefer your products to be displayed well if we have products then we want to make sure that maybe we have reviews or maybe we have so um other information in there like links to our site okay so there’s a lot of different types of rich snippets that you know we can add that google can recognize and add to the search engine results so if you have a product then there’s a lot of things we can add like specifically product reviews so we want to be able to add more information to the search engine results by working in some rich snippets so basically the whole idea is to set up the rich snippet to drive targeted traffic okay so because the more information in the serp the more likelihood you’re going to get the click and the more likelihood that click is specific traffic so some of the benefits of structuring the data for rich snippets are as i mentioned increasing click-through rates you know also increasing conversion rates so when you get the traffic from organic search to your website if somebody’s looking for specific product and you have a number of different good reviews showing up let’s just say 5 stars out of 5 stars and you have 100 reviews showing five stars then you know somebody’s probably going to send take some trust in your brand and your conversion rate probability is going to go higher it also helps improve your search engine visibility because you’re adding more information so in other words the more google knows about your page the likelihood it’s going to rank that page and it’s more likely that that information that’s contained in that rich snippet is going to get featured in either the knowledge graph which is that graph on the right side or in a featured snippet which usually shows up at the top of search engine results so in other words the more information you give google the more they can use that information on their search results page and there’s no disagreeing that the more information that you have in your search engine result the likelihood of getting more traffic increases so for rich snippets you could always start with images so some of the common properties that you can add to your product page if you have a product pages the page itself is an image you can always start there you can always add a description you can always add in ratings and you can always add in reviews so these are some of the most common attributes you can add as a rich snippet so if you add that google picks it up it’s going to include that information in the search results okay some others are offers prices site links links to your site and product availability so all that information can be conveyed to google google understands what you’re trying to pass along it’s going to include that in the search results so did you know that according to ahrefs over 99.58 of featured pages that have structured data already rank in the top 10 list of the google search results page so in other words if you have rich snippets in your page your chances of ranking in the top 10 of a google result is going to be very very very good okay let’s talk about tip number five optimize your site structure for a great user experience so let’s go over some of the tips that you would do for planning a good website for seo and so tip number one is you want a url structure that follows your site’s navigation hierarchy so obviously home page interior pages so depending on what type of site you have obviously the navigation needs to follow that site’s navigation that site hierarchy and it all starts with the home page you want to optimize your home page to drive traffic to your product pages so the home page is nothing more than a doorway into your website and so the site’s navigation should link to all those different products so if you have an e-commerce site with sub categories or categories subcategories then you want to be able to make sure your navigation reflects that you want to build a comprehensive structure for internal linking as well because when you’re from the home page obviously you want to be able to easily navigate to other pages however when you’re on other pages you want to be able to have a link pointing back to relevant pages and not necessarily on the home page so this serves two purposes one for the end user obviously you want the end user to navigate through your website seamlessly right second for the search engines they’re following links they want to be able to understand how your website flows and links together so you don’t want a scenario where it’s a one-way street from the home page to interior pages you want basically a home page to interior interior to other relevant interior pages and that could be a lateral or that could be a situation where it’s a hierarchy for example home page category subcategories sub sub category etc you want to be able to make sure your site is constructed in a manner in which the search engine can read it so css or cascading style sheets or hypertext markup language html are your two most common languages that’s basically what browsers load that’s what search engines like to index it just makes it easy for them to understand what your page is all about remember we talked about rich snippets in the previous tip rich snippets are nothing more than supplemental html to describe what the page is all about so that the search engines can understand that page and include reviews or include site links in the search engine results so this is all based on html so the more you provide the search engines in a more structured manner via html the more the search engines are going to stay on the page adding breadcrumbs to your product pages is also a good practice

    if you have an e-commerce site and you have a category then a sub-category then a sub-sub-category then a product page well it’s probably not a bad idea to make sure you have a breadcrumb so that was that way somebody can easily go right back from the product page to say the category page or to the subcategory page directly without having to hit the back button or having to go through the navigation some good examples i think amazon is a good example of using breadcrumbs giving the amount of products they have on their site so go check out amazon if you want a good example for breadcrumbs and then canonical tags we want to make good use of canonical tags and that’s in order to avoid duplicate content so a canonical tag is nothing more than a link element basically or an html element that basically prevents duplicate content issues so in other words if we have a canonical tag as a meta tag basically we’re telling the search engines this is the preferred or canonical version of a web page okay so use this web page so it signals to the search engines which page they should basically index and pay attention to and avoid at all the other pages that have similar content so that’s the idea behind a canonical tag so that’s a good best practice and then optimize your site for desktop and mobile i can’t stress the mobile part enough most users begin their journey on mobile so if you’re not sure about what the search engines like or don’t like you can always refer to google search console for an example so if you go to google search console they have a report called mobile usability so if you click on mobile usability you can see what pages they like what pages they don’t like from a mobile perspective and if you have errors they’re going to tell you what those errors are so if your website has text that’s too small to read they’re going to tell you that these are the pages with this error and so that allows you to go and address those errors because from a google perspective if you have if a page has a mobile usability error then google will not index that page so leverage google search console to get a sense of what type of errors your site has from a mobile perspective you also want to prefer to keep your checkout page simple so again from an e-commerce perspective you want to keep the checkout page as simple as possible for obvious reasons you want the end user to have a good experience and you obviously want the conversion so when i say keep a checkout page simple really now with today’s technology you can create a one-page checkout process you want to optimize your sitemap so when we talk about sitemaps we want to make sure that it’s a file and xml file that basically includes all of our urls and we can then turn around and give that site map to the search engines so if you have a sitemap in xml make sure you go to google search console so if i go to google search console and i click on site maps i can just simply just tell google where my sitemap is located and when they recognize that sitemap they’re going to be able to basically index the urls from that sitemap so we can see here how many urls they discover and how many they index so make sure you create the sitemap in an xml format submit the sitemap via google search console and then you can go back and see how many pages they’ve indexed versus how many you’ve submitted and you want to make sure that sitemap is dynamic meaning anytime you publish a url that url is added to the sitemap fixing broken links so broken links is not something you want but it’s something every website has it’s unavoidable you know people publish pages all the time there’s test pages there’s all sorts of reasons why a site has broken links you want to be able to address those and again going back to google search console we can basically see just by looking at some reports what pages have broken links and which ones don’t so we could certainly look at search console to get information about basically what pages are broken which ones aren’t and then we want to prefer predictive searches and integrate product typographic errors on your search bar so basically have a search bar that’s a best practice but anticipate knowing what people are typing in so that means maybe going into google analytics and looking at the search terms report so we can go into analytics and look at search terms to get a sense of what people are searching for but you know when we talk about integrating product typographic errors we’re talking also about fonts so we want to make sure we’re using the latest fonts so that we don’t run in any issues on our website people not being able to read based on a specific font that you’re using and then as a best practice what i found and this is not necessarily for everyone but using a live chat widget sometimes helps in fact i would even go beyond sometimes most the time again depending on your business but i see most businesses now have live chat enabled and so basically having live chat enables somebody who has a question to immediately reach out to somebody versus picking up the phone versus sending an email it’s just instantaneous gratification in some ways so inserting live chat on a website is more common practice than not nowadays given it it lends to a better user experience tip number six improve your page speed and reduce the bounce rate so let’s talk about page speed and how page speed correlates with higher bounce rate if it’s a high page load and so according to crazy page speed is an important overlooked seo tactic because for every second delay and page load can result in 11 fewer page views 60 percent decrease in customer satisfaction seven percent decline in conversion rate so you know you can see here regardless of how specific the numbers are when you have a page that loads slow you’re going to have lower user engagement and a poor user experience so you have to pay attention to page speed and so since 2010 google has been using page speed as a factor for page ranking in the search engine results so here’s some tips to focus on making sure your pages are optimal in terms of speed so enable browser caching okay you can reduce plugins if you’re using wordpress as an example you know disable plugins you’re not using getting using a simple website design going back to tip number five stick with css and html don’t do anything fancy in terms of technology because it’s only going to complicate matters optimize your code minify files meaning hey if you’re not using any code just get rid of it because code has to execute and that slows down page load time so if your website has numerous css and javascript files basically minify and combine them and that’s what we’re talking about there you know you don’t necessarily need a lot of you know javascript on your page you can leverage google tag manager or you know other features that help minimize the number of javascript files you have and so you can also get some of these ideas by going into google analytics so in analytics under behavior under site speed under page timings you can basically see how quick each page loads and then if you click on speed suggestions right below page timings what happens is google is going to actually give you some suggested ways to increase speed so if we let this report load we’ll be able to see some speed suggestions per page and so here you can see for example the home page has an average page load time of 4.89 seconds you can see right next to that we have page speed suggestions seven total so if we click on that basically what it’s going to do is going to launch another google product called page speed insights and what page speed insights is going to do is it’s going to analyze the page in question whether that be the home page or an interior page and what they’re actually going to do is not only analyze the desktop version of your website but also the mobile version and so now we can see opportunities to improve our page speed by making sure the images are properly sized making sure server response time is changed again defer unused css not using css that’s or getting rid of css or minifying it so there’s lots of things you can do and again this is desktop and mobile so on the mobile side we could see some of the other issues too that are causing high page load and so analytics site speed reports page speed insights are good ways to get an idea really excellent ways to really address page load time issues so again these are just some of the common issues with page load time there could be other factors leaning on those page speed insights reports will definitely help reduce page load time so basically according to google a website should have you know time to first bite lesser than 200 milliseconds milliseconds is very very fast so in case your website is slower than 200 milliseconds such as 500 milliseconds or more you need to improve it so you don’t even have to measure it by milliseconds you can even go by seconds which is what most of us count time and again you can see that simply going into the speed suggestions report in google analytics so ideally in terms of seconds you want something that’s about you know four seconds or less three seconds or less obviously as fast as possible so case study walmart walmart reported the following results so walmart experienced a two percent increase in conversions for every one second of page speed improvement so think about that there’s definitely correlation between page load time and speed so in conversions and user engagement so the quicker your page loads the higher the engagement so with that improvement they also experienced an increment in revenue so meaning the pages load people had a better user experience they were able to check out easier and that led to more revenue so they were able to measure revenue against milliseconds and that’s something you can certainly do in analytics you can correlate revenue with bounce rate you can correlate revenue with page speed tip number seven build quality links and increase their domain authority of your website so google’s top three search ranking factors includes link building so you need to have quality links from quality sites pointing to your site and so that’s a factor in terms of ranking so that’s falls under off page seo you need to build references and links on quality sites and so building quality links to your content can give your product or category pages or even content or blog posts a boost in the serps so it’s all about quality over quantity so it’s always building quality links not quantity so let’s talk about what kind of strategies you should implement so if you implement these strategies then you’re going to likely see a lift in the serps so earn backlinks from relevant and authoritative web pages so what’s authoritative well authoritative is subjective to some degree but it’s also measurement in others so you could use moz as a good tool to measure page authority or domain authority so if i go into moz moz has a page and domain authority score between 1 and 100 and so you can actually see what sites have good domain or page authority just by entering in the domain so relevant you obviously want to rank to something that’s relevant so if you’re in the food industry something food related you want to promote your content regularly on social media so social media i always consider it all low-hanging fruit when it comes to backlinking you know there’s so many different social media platforms available facebook linkedin twitter there’s so many varieties from images to pinterest and instagram to video being youtube so there’s lots of ways to get your content out on social media that will allow you to not only promote your band build a community but also establish a reference back to that page you can opt for guest blogging okay so you can reach out to another blogger and blog on that platform and it could be reciprocal as well a blogger can certainly you know blog on your platform and have a link back and it works both ways influencer marketing so influencer marketing is working with somebody who has a large amount of followers who can influence those followers to you know mention you in a hashtag link to your particular product or brand or even drive traffic to your site so you want to take advantage of social media platforms and start your own page as well so facebook’s a good example it could be having a youtube channel if you’re into video you can certainly set up a youtube channel build a following around youtube as well so always start your own page if that’s the platform of choice the last thing you should do is set up a page on social media and not keep it updated you could certainly participate in forums you can participate in other websites like cora or reddit that’s very you know content based content driven user driven i always recommend starting your own blog blog is a good way to not only generate content but it’s a good way to incorporate different types of content so you could set up different types of content and categories it’s a good way to incorporate different assets like images and video it’s a good way to get users engaged by having comments or having social share buttons it’s a good way to leverage that content onto other social media platforms so there’s lots of benefits to blogging very few cons the only con would be a time constraint but it’s better to have one blog post in one month consistently than not blogging at all so getting listed on high quality link directories like yahoo directory is still a way to add a link from a high quality site and then make use of broken link building so again on the last tip we mentioned search console search console certainly has reports available for you that allow you to see what pages on your site are no longer there and allow you to see what pages they’re linking from okay you can also do testimonials there’s lots of ways to generate quality links in a way you almost have to get creative but creative in a way that’s going to generate quality not quantity quality is the key so even if it’s one source whether that be somebody else’s blog so be it as long as it’s quality that’s what counts so let’s talk about some of the key takeaways from today’s tips so remember tip number one we want to opt for smarter ways to do keyword research so remember we want to look at volume we want to look at competition we want to create themes put them in a spreadsheet so we want to be smarter and which in the way in which we choose our keyword tip number two remember publish high quality content to get more traffic when we say high quality content remember break up the content use different assets organize it structure it you know make sure it’s answering some of these questions then we talked about in tip number three analyzing your meta tags and urls so we want to make sure that title tag meta descriptions are creative these modifiers like numbers or promotions you know we don’t want to go over character counts we want to make them unique and distinct so that somebody clicks on them then we talked about rich snippets and tip number four remember rich snippets are just additional html that communicates the search engines so the search engines can understand exactly what’s on your page so if you have recipes if you have reviews if you have videos if you have images if you have ratings all these things can be added to the serps just by communicating with the search engines vs rich snippets tip 5 optimize your site structure we want to make sure that you know you have good inbound links you want to make sure you incorporate breadcrumbs you want to make sure users can navigate your site more easily and then in tip number six if your pages load fast then it’s going to enhance the user experience it’s going to increase user engagement and increase conversions and then tip number seven we want to build quality link quality to increase the domain authority so remember we can use mods to measure domain authority it’s all about quality whether that be via influencer marketing guest blogging directories social media setting up a social media page there’s always something you could be doing to generate a quality link to your website today we’re going to talk about keyword research so what are we going to talk about when we talk about keyword research we’re going to talk about why we would do keyword research for seo we’re going to talk about the types of keywords that we need to research we’re going to talk about some methodologies best practices on how to do keyword research some alternate suggestions we’re going to talk about keyword clustering and then we’re going to talk about some tools that you can use to do your keyword research so let’s start with the why we would do keyword research so jesse is planning to publish a blog of pizza recipes so she was doing pizza recipes step by step piece of recipes with sausage homemade pizza toppings pizza dough recipes thin crust pizzas she’s doing a lot of different topics on pizza recipes well what jesse needs to do is understand what’s going to drive traffic to these blog posts if she’s writing about you know different topics around pizza recipes so she’s unsure how these blogs are going to drive traffic so she really needs to understand that hey you need to choose the right keywords to drive traffic so the question is if you’re writing a blog post about recipes with sausages is pizza recipes with sausages or recipes for free the best keywords to use maybe maybe not so you need to take care and choosing the keywords to align with your content so that’s really the idea why we would do keyword research because some of the issues with keywords that are poorly chosen are they could have slow search volume for example you may choose a keyword that just a lot of people aren’t using to search for or they can be highly competitive so if you choose a keyword that’s very broad or popular it can be very competitive and take you a long time to be found for that keyword or you could just make the mistake of choosing a keyword that isn’t aligned with your content or you can choose keywords but use them incorrectly with your content so these are some of the issues that you can encounter if you just go about choosing keywords randomly without due diligence without the proper research so low search volume will lead to less traffic high competition you may not even rank at all okay if somebody finds you for a keyword that’s not relevant to the topic they’re just going to leave the page and if you’re not using the right keywords and or if you are using the right keywords and not using them correctly in the content then your pages may not even be found in organic search so you really have to take care in choosing the keywords to me that’s the most important step with seo is keyword research so we’re going to talk about the types of keyword research then so we have short tail keywords and we have long tail keywords so if you write a blog post about pizza recipes well what are you going to choose a short tail or long tail so let’s talk about short tail keywords first so short tail keywords are keywords that are usually three keywords and a phrase or shorter in some cases it may be two keywords and a phrase or shorter so short tilt keywords usually have high search volume which means likely means higher competition but what it also means it could be lower conversions because short tail keywords like for example pizza recipes could be considered a short tail keyword but maybe somebody’s looking for homemade pizza recipes or pizza recipes from their favorite italian restaurant so short take keywords may not be as relevant so if we compare it with long tail keywords chances are you’re going to have lower competition that’s one of the benefits but you’re also going to have lower search volume but with longer tail keywords the keyword is probably going to be more relevant with the content you’re writing about so therefore the conversion rate’s likely going to be higher so that’s really the difference between short term keywords and long tail keywords if you want to look it simplistically short tail keywords are broad in nature it’s going to capture a lot of eyeballs but those eyeballs may look at your content as not relevant versus long tail keywords that may be very relevant but not as many eyeballs on them so short tail keywords the characteristics they’re not as specific usually they’re less than three words they have high search volume and high competition so if you just choose pizza recipes it could take you a while to rank for that keyword but when you rank you’re going to get the traffic but again it may not convert because the keyword is broad in nature so pizza recipes is a short tail keyword that may not be exactly what you’re writing about in your blog post so it may draw a lot of traffic but the traffic may not do anything so the longer tail keywords are very specific they consist of more than three words in the search query they have relatively low search volume competition so the chance of you ranking higher faster for that long taker keyword is probably going to be greater because not many other websites are trying to rank for that same keyword and so the benefit of that is if you have let’s just say homemade pizza recipes with mushrooms that’s a long tail key word but if somebody’s looking for that type of pizza recipe then you know you’re going to track the right traffic and chances are that traffic is going to engage or convert based on the type of conversion you have in place so example would be homemade pizza dough recipes that’d be another example more than three key words in the phrase very specific we’re talking about homemade pizza dough recipes so we’re not talking about just pizza recipes so it’s a little bit more uh specific in nature longer tail so these keywords are used for targeted pages including blog posts if you’re writing a blog post specifically about pizza recipes with homemade dough then this is the keyword you likely would want to use versus just pizza recipes so let’s look at an example between a short tail keyword and a long tail keyword and to accentuate the differences we’re going to use google’s keyword planner tool so google’s keyword planner tool is located in google ads the google ads platform and when you’re in the google ads platform you can simply click on tools and then keyword planner and so what keyword planner allows us to do is get a sense of the type of volume that a particular keyword has so what google’s keyword planner does is they show you the average monthly searches this is the average monthly search volume of a keyword over the past 12 months and so in this example we’re going to choose pizza recipes and homemade pizza dough recipes so one short tail and one long tail so we enter those keywords in we’re gonna click get results and what google’s gonna do is it’s going to show us the volume of those keywords so for pizza recipe we could see the average monthly search volume is 33 100 for pizza recipe so note that pizza recipe and pizza recipes are closely related keywords and so what google does is they consider that a close variance so meaning if somebody types in pizza recipe then they’re also in google’s eyes looking for pizza recipes so it’s a close variance and so for the keyword pizza recipe which is short tail we could see on average over the past 12 months this keyword received 33 100 queries and so if we hover over the graph we could see basically the volume the average volume per month so here i could see for this particular keyword here the volume per month is 33 1000 and then i can see the actual volume over the past 12 months and then for the long tail keyword i can see homemade pizza dough recipe again close variance homemade pizza dough recipes i can see over the past 12 months what the search volume is for this on average is 2400 but i could see here in december the volume went up to 3 600. but for example in may it was 1900. so it’s gonna fluctuate a bit over the past few months but on average it’s about 2400. so shorter tail a lot more volume longer tail not as much volume but nonetheless there is volume here and so these are the difference between a short tail and a longer tail and so what google’s keyword planner also does is allow us to get a sense of what the competition is and so here i can see the competition is low for both of these keywords fair enough so we now know that if we want to optimize or choose the keyword homemade pizza dough recipe for our blog post we know for ranked on page one of google even in the top spot we can expect about 2 400 search queries for that keyword now whether you get all 2 400 clicks for that keyword remains to be seen chances are you’re not going to get all 2400 you’re going to get a lion’s share of those clicks but you’re going to at least get some volume on it so even the longer take keywords have a lot of promise because there is some search volume here for this keyword how to do a proper keyword research so we looked at google’s keyword planner tool in google ads and we typed in two keywords and we were able to get a sense of what the average volume is so we definitely want to choose keywords based on the following factors we want to choose it based on search volume search volume is a good indicator of the potential traffic we can obtain so again for the keyword homemade pizza dough recipe we know that it averages 2 400 a month in search volume again we may not get all 2 400 but are we going to get a line share that we also need to look at competition and so google’s keyword planner gives us a high medium or low in terms of the competition but if you’re somebody who wants to get a better sense of what the competition is and you should because competition is a key component in choosing keywords and so what i want to do is get a sense of how many people are actually optimizing for that keyword so google’s keyword planner tool is going to give me a low medium high really what i want to do is get a better sense of that numerically so what i can do is go into google search and i could type in pizza recipes and i could see there’s about 1 billion results that’s a lot of results however that means that every potential web page out there on the internet that mentions pizza recipes is going to be included in this number here and so i want to get a better sense of who’s optimizing for pizza recipes so i’m going to put in the all entitle syntax and so what that is going to ask google to do is tell me all the websites that have pizza recipes the keyword pizza recipes in the title tag so if i do all in title colon space then pizza recipes my result drops down to 336 000. so what that tells me is that there are 336 000 results with the keyword pizza recipes in the title tag now if i want to focus in on my other keyword if i choose uh my other keyword was a longer tail keyword homemade pizza dough recipe so if i type that keyword in the homemade pizza dough recipe or recipes remember close variance and i just click enter or type the keyword in hit my enter key i’m going to get 35 million results but again is that really an indicator of the type of competition i have no because every listing that matches homemade pizza dough recipes is going to be included in the search results so i’m going to type in my all in title colon space and then i’m going to get a better sense of how many websites have the keyword homemade pizza dough recipes in the title tag and i get 2 160 different results so here i can see the first result in the title tag homemade pizza dough recipe second one homemade pizza dough recipe so these are sites and web pages that have that keyword in the title tag so now i have a numerical number to work with and so the thing you have to understand about seo specifically about keyword research is you need to do research on a few different keywords not just one or two so what we want to do is have a spreadsheet the spreadsheet is going to contain keywords that we can potentially want to optimize for choose as keywords to optimize for seo and so my recommendation is you come up with a theme first so the theme for us in this exercise is pizza recipes and so that’s our theme so we chose the keyword pizza recipes so the close variance here is pizza recipe what was the volume well we know the volume was 33 100 for pizza recipe so what are we going to do we’re going to put that number in in our volume column what was the competition well if we go back and type in pizza recipes it was 683 thousand so i’m gonna type in 683 thousand what was our next keyword well it was pizza or homemade pizza dough recipes so if i go back for this particular keyword is 2400 so i’m gonna put 2400 in under my volume column and then what was my competition well my competition was i typed that keyword back in 2160. so i’m going to put 2 100 say so now i have an idea of what kind of volume and what kind of competition i have now you want to do this for a number of different keywords and when you do it for number keywords what you do want to do is obviously choose a relevant keyword that has high volume and low competition so another way of saying it is the volume or ratio of volume to competition and so basically what we could do is take volume divided by competition if i make that a percentage i can see it’s 0.35 percent is the ratio between volume and competition if i do the same for my longer tail keyword 2400 divided by 2160 i can see that 111 so this just kind of proves the point that yeah i’m still going to get some volume but i have a better chance of ranking for this longer teal keyword homemade pizza dough recipes so you want to be able to do that for a number of keywords and examine the volume the competition and the ratio between volume and competition for your themed keywords in this case pizza recipes so relevancy you want to choose keywords that are very relevant to the content that you’re writing and then again commercial intent what keywords are going to drive more conversions and revenue for the business so when we talk about commercial intent we’re talking about you know are you choosing keywords that are going to get somebody to do what you want them to do so we could say you know download pizza dough recipes so if somebody’s typing in the keyword download pizza dough recipes then chances are they’re going to find you come to your site and take action by downloading that pizza dough recipe so you want to be able to also think about the intent of the keyword is it going to help you drive conversions and revenue if you’re an e-commerce site so search volume is the average monthly search volume made for a particular keyword and phrase so we can get that number using google’s keyword planner tool in the google ads platform we want to target keywords with high search volume that will help bring traffic to the website we want volume but we want to take into account seasonality as well so that’s where the google’s keyword planner tool comes in place because if we go back again we can just hover over and we can get a sense of any particular trend going on or seasonality so for example if i saw large growth in the winter months and not much volume growth in the summer months then that might indicate to me that this keyword is more popular during the winter time so pay attention to the graphs that you know the keyword planner tool gives you use them to your advantage to take into account seasonality so a good example would be funny halloween costumes well we know that for halloween you’re going to have a spike probably towards the end of september all the way through october and then it’s going to drop after october 31st which is halloween so that’s an example but in the case of pizza recipes you know you may find that more people are choosing to search for pizza recipes during maybe the summer months versus the winter months so pay attention to seasonality it will affect search volume so competition based on our example it’s one of the most important key metrics you don’t want to choose a keyword that’s highly competitive because if it’s competitive then it’s going to be harder to rank number one or even on page one of google depending on competitive it is so high search volume low competition in other words the ratio between the two is the ideal combination so going back to the spreadsheet recommend you have that spreadsheet handy put your theme in place okay theme pizza recipes we use google’s keyword planner tool to find the volume we use the all in title syntax to find the competition so we entered both of those numbers in and we get our ratio and so when you have these numbers for a number of different keywords you want to be able to choose that ratio of high volume low competition but always relevancy always trumps ratio so always go with a keyword that is going to be relevant to your content don’t choose a keyword that’s not relevant if you choose a keyword that’s not relevant it’s not going to bode well for user engagement so the difficulty of a keyword ranges from 0 to 100 in google’s keyword tool so it’s going to be easy it’s going to be medium it’s going to be hard but my recommendation is also to get the numerical factor and that’s the all in title syntax and again relevancy is what drives the traffic to your website and keep the traffic there on your website and also not only will keep the traffic on your website but hopefully get that traffic to engage and convert so that’s the key about relevancy you always want to choose keywords that are relevant to your content even if it’s sacrificing volume relevancy again trumps volume and competition so always choose relevant keywords first so when you do that you’re always almost guaranteeing that at some point somebody’s going to find your content because somebody out there might be looking for it and if they do you’re going to get found and then the engagement’s going to be better so understand your business find keywords that are relevant to your business and then focus on those keywords that’ll help you with getting the right traffic to your site always keep in mind the commercial intent so these keywords are more specific and result in conversion rate for example buying is a good commercial intent keyword so if you really want somebody to come to your website and buy then focus on those types of keywords in the case of the pizza recipes maybe its download could be our commercial intent keyword again there may be low search volume but those are the type of keywords you want to focus on because that’s the type of traffic you want to drive to your site so some other examples are commercial intent keywords or discount deal your coupon shipping you don’t don’t be afraid to use some of these keywords as part of your longer tail keyword phrase again the volume may not be high but the traffic quality is probably going to be better so keyword research is the foundation for seo so if you have chosen your keywords properly then if you do get ranked for those keywords then it’s going to lead to better engagement with some conversions and so when we talk about keywords we also want to talk about our primary and secondary keyword so every page should have at least a primary keyword and then a second carry keyword to work with so primary keywords are really defining the nature of your content the secondary keywords are relevant to the primary keyword so why do we choose a primary and secondary keyword because you may choose a keyword as a primary keyword that is relevant to the content but may not necessarily rank very high or have a lot of volume that secondary keyword is also relevant to the primary keyword but also relevant to content and you may rank for that secondary keyword so you always want to go with two keywords versus just one keyword you want to give your yourself a chance to rank for at least two different types of keywords of relevant nature so for web page there can be several secondary keywords but only one primary keyword so your primary keyword is always going to be relevant to your content secondary keywords can be relevant to the keyword but and you may have multiple secondary keywords but it’s also going to be related to the content and it gives you a better opportunity to be found between both the primary and secondary in search okay so let’s take a look at another example of how to use primary keywords and secondary keywords when choosing keywords so if a primary keyword is healthy diet plan remember healthy diet plan is directly related to the content so that’s what we’re talking about but these secondary keywords are also related to content and play off the primary keyword and so what we want to do is go to cool google’s keyword planner tool and get an idea of the volume for healthy diet plan and then also the volume and competition for some of these secondary keywords like healthy diet for weight loss healthy diet food low carb diet healthy meal plans and diet plan weight loss so if i go in to google’s keyword planner and type those keywords in i’m going to choose get results and now here i could see healthy diet plan keyword i’m focusing on is my primary keyword has an average monthly search volume of 9900 and then some of my secondary keywords healthy diet foods diet plan weight loss low carb diet you know google will give me a number of different keywords to work with so i’m going to look at the search volume of those as well and so ideally what i want to do is be able to then look at the volume and then look at the competition so healthy diet plan i go into my keyword analysis here that’s my theme so that’s my keyword what’s my volume for healthy diet plan 9900 what’s my competition so my competition is 74 700 and that’s going to give me a ratio of volume to competition of 13 so that’s what my contents about that’s a considered a short tail keyword because it has a lot of competition and so my ratio is 13 and what i want to do is i want to be able to put these other secondary keywords in here as well maybe even go a little longer tail because i want to be able to find to keep at least two keywords i want to be able to find my primary keyword that’s relevant to my content and then i want to be able to find my secondary keyword which is again related to the primary keyword which is also related to the content and so i want to be able to choose two keywords basically and i want to choose two keywords that are relevant that have good ratio between volume and competition so that’s the whole idea again on how to do keyword research you want to be able to find your keywords use the tools available to you and get a sense of what the volume is what the competition is look at the ratio between the volume and competition and then based on the content choose that primary keyword and then again based on the keyword you chose choose some secondary keywords as well because you want to be found for not just one keyword but multiple keywords okay let’s look at some alternative suggestions to keyword research so for doing keyword research we want to take into account lsi keywords we could take into account other platforms that host a lot of content like quora or reddit we can use google suggestions in the keyword search bar we can use popular platforms like wikipedia and we can use social media bookmarking like reddit so there are lots of suggestions that we can obtain from various sources so let’s start with lsi keywords and lsi stands for latent semantic insect indexing and so basically what it is it’s just keywords that are linked to your primary keyword and so when you’re choosing keywords you always want to choose that primary keyword and then secondary keywords that are similar to the primary keyword and usually those are lsi or latent semantic indexing type keywords so they’re used to drive relevant traffic to your page so if you’re focusing on one keyword we want to have other keywords that are similar to increase our visibility on the search engine result pages so we could find latent semantic indexing right in search so if we use the term healthy diet if we go to google search for example if i type in healthy diet in google search all i need to do is scroll to the bottom of the page and i could see searches related to healthy diet so healthy diet menu healthy diet essay what does a healthy diet look like notice at the top google’s also giving me some other suggestions here so they’re saying low-fat diet veganism gluten-free diet so there’s lots of different suggestions right in google search bar so all of these are lsi related keywords so if you’re optimizing a page for a healthy diet then you could choose low-fat diet as a secondary keyword you can use gluten-free diet as a secondary keyword it really depends on what the content is but you always want to support your content with as much lsi keywords as possible so you can be found for as many different keywords as possible in google search so it’s important because if you have a blog that you know talks about python so how do the search engines know if the website python is about the programming language or the snake so google for example uses lsi keywords to understand what the page is specifically focusing on so if you’re just focusing on python and your content you want to support that with lsi keywords and so that will allow your web page to better communicate with google also to have the visibility to show up on search so they can certainly improve your search positioning and featured snippets as well so if you have a keyword that answers a question you could certainly be found for a feature snippet for example maybe you know healthy diet recipes if i type that in you can see here there’s a featured snippet so if i’m talking about recipes that’s a key word i may want to use and if i use that then google has an opportunity to see what my content is about and place my information at the top in this featured snippet you can also again see what some of the questions are being asked what males are good for weight loss what is a good healthy diet plan all of these can be keyword phrases that you can use so the answers are right here in google so core is a great platform because core is a platform that people go and ask questions and a community responds with answers or responses to that particular question or topic and so the great thing about core is it’s a good is a good place for you to go to get some ideas about a specific topic so if we’re talking about healthy dieting so we can find keywords with high search volume right in core so the whole idea is you can look at you know the top five questions for specific topic like healthy dieting and find relevant keywords to healthy dieting so if you just type in that particular keyword in quora you’re gonna probably get some responses to questions or responses to somebody else’s question and so if we take a look at core for example so if i just type in healthy dieting what i’m going to do is i’m going to get some responses to the topic healthy dieting so what’s the best diet for healthy living what are the top five tips for a healthy diet habit so all of these could be keyword phrases that you could take away with for your own content and so the benefit here is you’re getting kind of an idea of what’s trending what people are talking about and if you use tips for a healthy diet habit for example and you optimize for that well again that could turn around and bode well for you because you could be featured in google as a featured snippet at the top here you can also turn around and use lsi related keywords for healthy diet habits and you can simply just look for those lsi keywords right in google remember at the bottom or at the top if i scroll down i could see some related lsi keywords at the bottom so writing google as well you can see in the google search bar that google provides some lsi related keywords to your query so if i go back here and type in healthy diet recipes i can see here google suggesting some other related keywords healthy diet menu healthy diet for men healthy diet foods healthy diet for women so these are all lsi related keywords that you can use to support your primary keyword and the content you’re writing about so we’ve talked about lsi keywords where to find them so they’re found right here they can be found at the top of google and they can be found at the bottom you can also then go to core as well and get some ideas for the types of questions they’re being asked so if you ask a question and use that as your keyword phrase then again you have an opportunity of showing up for a featured snippet in google just by doing some additional research within google itself or on quora so according to google the autocomplete predictions are automatically generated by google’s algorithm without any human intervention it’s based on a number of factors but the primary factor is how often past users have searched for terms so google collects all the keyword queries that somebody types in and they’re suggesting some of the most popular terms that people have typed in so if i go back to google again if i start to type in recipes i could see some of the other queries that somebody else has typed in or some of the most popular queries related to that topic so if you enter the keyword healthy diet google’s going to suggest multiple keyword suggestions that users have asked in the past and you could certainly get the search volume of those keywords just by looking in google itself i could see for healthy diet recipes billions of pages related to healthy diet recipes i can also get the search volume by going into google’s keyword planner so if i type in healthy diet i’m going to be able to see what my search volume is for that keyword and in addition i can see the seasonality of that particular keyword and in addition to that google’s going to provide some other related keywords to my search query so if i’m looking for healthy diet google is going to suggest hey maybe you should choose healthy food or healthy eating or how to lose weight so those are lsi related keywords that google provides in the keyword plan which is built into the google ads platform another option for you is wikipedia so wikipedia is a vast platform of content so we could turn wikipedia into our own assets and use it to our own advantage by finding relevant keywords in an easy fashion so with wikipedia we can identify a list of keywords in the meta description itself we could choose keywords from the first paragraph of wikipedia it has many relevant keywords or we could take a look at keywords from the wikipedia content section so we can also see additional pages like the see also section that gives relevant keywords that you’re looking for we can also look at the references section as they contain relevant keywords so go to wikipedia as an example and i type in healthy diet into wikipedia here i can get just in the first paragraph alone i can see some additional keywords that i might choose to use like micronutrients i never knew that micronutrients was related to healthy diet but wikipedia is providing some information about what micronutrients is and maybe i can use that as a keyword an lsi related keyword to my content so if i scroll down i get to see also section so it might give me some information food information consumers for example dietary guidelines i can look at categories like dietetics and diets i can also look at the references section so i can also see what information was provided like health effects of overweight and obesity i can look at diet and physical activity so all of these are related to my main keyword healthy diet so the answers are right in here on the platform they’re just all over the page so wikipedia has an abundance of information you just need to know where to look so again with wikipedia you can look no further than the first paragraph you look no further than the see also section the references section category section there’s lots of information right on the page itself to help you get ideas for keywords so if you google your keyword with wikipedia term in the search query and get relevant keywords from the title tags on the serp so you can also do that as well so if i type in healthy diet wikipedia in search i can also get some information here as well so people also search for healthy food advantages or healthy food habits essay or information about healthy food all of these are related to my keyword healthy diet so again another bit of information for you to choose or look to choose some additional keywords for so reddit it’s a popular community where people post content discuss a variety of topics so that’s what reddit is so with the help of subreddits an individual can find relevant keywords with with high search volume so in reddit there’s an easy way to find out keywords they have a keyword tool called keyword it so key wording is the average monthly searches for a particular keyword so if we type a word in key reddit and choose keywords from the auto generated list this tool will extract the keywords and give us those relevant terms with search volumes so if we go to the keyword it and show an example of that for example healthy food if i get keywords i can see what keywords are relevant and the search volume of that keyword so if i just type in healthy food keyword tool is going to tell me some relevant keywords and what the volume is so if you don’t have the keyword planner tool and google ads available to you this is a good alternative solution to finding keywords so it’s free you just need to go to keyword.com type in your keyword click get keywords and what it’s going to do is give you some relevant keywords related to your primary keyword with the search volume let’s talk about keyword clustering now so the whole idea about keyword clustering is to really take advantage of the keywords that we’re optimizing for to gain higher ranking so if we can cluster keywords together in a theme and that theme of keywords is relevant to a specific page of a website then we have a better opportunity to rank so in other words why do we have to target just one keyword when we can target many so keep in mind you know lsi keywords we want to group a bunch of keywords together that are similar for content so for example after some keyword research you can thematically group keywords into a core topic so for example we can cluster these group of keywords together like for example what is seo how does seo work intro to seo what are the basics of seo all of those are related to the core theme what is seo another cluster of keywords for example could be seo techniques seo best practices tips and tricks website optimization on-page seo techniques etc so those are clusters of keywords okay that we can group together in themes and if we group keywords together in themes we can apply that to a particular content on our website so the whole idea behind clustering keywords it’s going to provide more diversity more of an opportunity for us to be found so that’s the whole idea behind clustering so some additional steps remember stay up to date on industry news to brainstorm your ideas first and identify a list of keywords i.e a theme of keywords that you can cluster together and then you could determine the keywords that your competitors are already ranking for so for example if we want to rank for the keyword seo best practices for example we can use a tool called keyword mods if i go to keyword the keyword explorer tool in moz and just type in seo best practices what it’s going to do is it’s going to give me some volume related to that particular keyword but more importantly what it’s also going to do is going to show me what pages are already ranked for that particular keyword so therefore i can get it a sense of who is already ranking for that keyword so here i can see mozmoz medium.com alexa.com so i can get a sense of what web pages are ranked for particular keyword or group of keywords i want to rank for myself so if we look at tools for keyword research look no further than moz that’s the mods of the tool i would just use but you could also use google’s keyword planner which we used in the example so for example if i go back to the google ads keyword planner if you’re in google ads you click on tools you click on cleveland planner and what keyword planner does is it provides you for a particular keyword the average monthly search volume over the past 12 months it provides you information on seasonality so if i hover my mouse over a graph i’m going to be able to see the volume per month over the last 12 months what the keyword planner also does is it provides me some additional ideas for my particular keyword and in addition to that it’s going to provide me some sense of how competitive that keyword is by telling me whether it’s low medium or high in terms of competition so there’s sem rush there’s also other additional keywords tools out there like word stream or href or the reddit tool keyword it and then moz is is another tool i particularly use so if i go to moz again here i can just type in a keyword that i’m interested in it’s going to give me the search volume of that keyword it’s going to give me the level of difficulty so 50 out of 100 so it’s halfway between difficulty and easy and then it’s going to give me some additional metrics like for example what my expected organic click-through rate would be if i were to rank for this keyword but more importantly what i like about this is we could see exactly what other sites are linked to this particular keyword we’re interested in so here i can look at the top 10 list so this is moz’s keyword explore tool so that’s what this tool is and it’s part of moz.com so there’s a lot of tools at your disposal i particularly use moz i particularly use google’s keyword planner and those are the tools i use but there are lots of tools out there let’s go with the scenario that you have a friend named sam and he has a website where he sells shoes but sam doesn’t understand why his website’s not ranking number one on google and so typically ranked number one on google there are some factors involved and those are factors that are going to help sam get his website ranked number one on google so he can sell his shoes get traffic and convert that traffic to conversions so there are factors involved and so what are those factors well it always starts with keyword research so in order to rank for a website where you sell shoes or you sell products other products like clothing or food or your automobile website your mechanic it doesn’t matter whether you’re selling to customers or selling to other businesses you have to start with the keyword research and so we’re going to go into really explicit detail on how to conduct a proper keyword research and then the second factor involved is high quality content so in order to rank high on google search you need to have high quality content so we’re going to go over what’s involved with creating high quality content then we’re going to take that content we’re going to optimize it using on-page elements and website level factors so we’re going to take into account what’s involved with your website and what’s involved with specific pages on your website in order to rank number one on google then we’re gonna get into the off-site engagement so when it comes to ranking on google you need to optimize your website and you need to do some elements off your website you need to be engaging off your website meaning on other websites and so we’re going to talk about what’s involved with offsite engagement so seo being a major channel for most companies and websites where the opportunity to drive a lot of traffic is there but you have to earn that reward the reward is a lot of traffic but you have to earn the reward there’s a lot of work involved and so ideally what we want to do is follow what we call the 80 20 rule when it comes to search engine optimization and ranking on google and what do we mean by the 80 20 rule well 80 20 means we’re investing 20 of our effort and 80 percent of the results are obtained so we want to invest 20 and get back 80. that’s basically what we mean by 80 20. so for example if 20 of our targeted keywords bringing 80 of the traffic then that’s following the 80 20 rule or 20 percent of our landing pages drive 80 percent of the overall traffic that’s following the 80 20 rule or 20 of our backlinks past 80 percent of our link juice that’s the 80 20 rule meaning these targeted keywords these targeted landing pages these trying to target backlinks using off-site engagement we want to put in 20 of our effort on those keywords landing pages and backlinks in return for eighty percent of the results so without further ado let’s get started with the keyword research let’s talk about that keyword research for a website with shoes and it doesn’t really matter what particular product you have if you need to rank number one on google it all starts with the keywords as i mentioned before and so in this example if you have a website where you sell shoes for kids you’re going to want to be found for certain keywords so the obvious keyword here would be shoes for kids well every keyword that you target has search volume associated with it so that means when we talk about search volume we’re talking about how many people on average type in that keyword or related keyword on google.com or google search and there’s always an average number of searches associated with every keyword and we call that search volume how much search volume so obviously if we’re going to target a keyword we want to have as much volume as possible however there’s always going to be competition for those keywords meaning there’s always going to be other websites who want to rank number one on google for the same keywords and we call that competition or difficulty so for every keyword you’re going to have volume and you’re going to have competition or difficulty and the difficulty ranges as well depending on the tool you use and we’ll get into that in a minute but search volume is how much on average people are typing in that keyword or close variance of that keyword and the difficulty is measured in terms of how many other websites are trying to rank for the same keyword and so ideally when it comes to keyword research we want to find that nice balance we want high volume and we want low competition but at the same time we want to focus on keywords that are highly relevant to our business so if we’re selling shoes for kids and shoes for kids is highly relevant has high volume and low competition then that’s a keyword we want to target so we always want to focus in on those three areas so there’s always a trade-off with keywords so shoes for kids might have high volume but also might have high competition or difficulty if we look for another keyword that’s just as relevant for example shoes for children it may still have high search volume but the competition or the difficulty may be lower and if that’s the case then that may be a better keyword for us to target instead of something highly competitive like shoes for kids we can focus on another relevant keyword like shoes for children with just as much volume and lower competition and the reason why we want lower competition is because we want to be able to rank for that keyword so the higher the competition the harder it is for us to rank number one on google for that keyword and so the whole idea beyond keyword research is analyzing and choosing the best keywords so we want to identify a list of keywords that are always relevant we want to choose the keyword that your competitors are ranking for and we want to use third-party tools to choose keywords to identify which keywords have low competition and what keywords have high search volume so one thing to take into consideration when you’re doing keyword research is that the longer the keyword phrase or in other words long tail keywords or keywords with three keywords in the phrase or more you’re going to always have less competition but there’s always a trade-off with long-tail keywords meaning the longer the keyword phrase there’s gonna be less volume but the trade-off is less competition and so what we wanna do is we wanna brainstorm some ideas and find those relevant keywords so let’s look at an example here so if we go to google ads so google ads has a tool called keyword planner and let’s just say i have a a website where i’m selling dried figs and if i’m selling dried figs i want people to buy these dried figs however in order to attract them i want to be able to show them that hey we have a bunch of recipes and if i show you a bunch of recipes where you can use dried figs maybe you’ll buy these dried figs to use in these recipes and so we’re going to look for keywords related to bread recipes because if we can optimize for our recipes page for bread then that will attract an audience who wants to make bread and use dried figs with those bread recipes so that’s the example i’m going to give here and so if i look at the keyword planner in google ads if i just type in bread recipes what google is going to do is they’re going to give me an average monthly search volume so i can see the average monthly search volume here is 60 hundred and so in order to do keyword research what i would recommend is keep a spreadsheet and so the idea behind the spreadsheet is to document the volume and the competition you’re getting for certain keywords so if i go into a spreadsheet here my theme of keywords is bread recipes my keyword is bread recipes and my volume therefore is going to be 60 500. however if i go back into google’s keyword planner google’s telling me the competition is low so that’s great i want high volume i want low competition but how low is low so we want to be careful so if we’re going to put in numbers into a spreadsheet we want to figure out what

    that competition really is for the keyword bread recipes so if i go to google and just type in bread recipes i’m going to be able to see 771 billion results for the keyword bread recipes now is 771 billion are real competition maybe maybe not what we want to do is put in a syntax and we want to put in the syntax all in title and then colon space and then our keyword and the reason why we do that in search is because we want to be able to identify the true competitive number or the true number of websites who are trying to rank for bread recipes and if we put in the syntax all entitled colon and then our keyword bread recipes we’ll be able to see that there are 998 000 results that’s a lot lower than 771 billion so that means that 998 000 sites or listings have the keyword bread recipes in the title tag and the title tag is what shows up in the search engine results and so if i look down and scroll down here i can see bread recipes on every one of these title tags so title tag is an important element to rank number one on google and we’ll talk about that in a few minutes but if we understand that there are 998 000 results with bread recipes in the title tag then this tells us that those are the websites who are trying to rank number one on google for that keyword and therefore those are the websites we need to jump over in order for our website to rank number one on google and so therefore i’m going to put in 998 000 in my spreadsheet as the competitive number and so now i could see for the keyword bread recipes i have 60 500 and if my competition is 998 000 then my kei or keyboard effectiveness index or in other words the ratio of volume to competition is six percent so that’s nothing more than volume divided by competition so that tells me that my kei or my ratio between volume competition is six percent so remember we want more volume than we want competition so anytime you do a keyword research you’re going to find a number of different relevant keywords so if i go back into google’s keyword planner if i typed in bread recipes you could see that google is going to give me a number of different keywords related to bread recipes let’s just say i have another keyword that i want to think about optimizing for being ranked on google for and that’s banana bread recipe very similar keyword as bread recipes except it’s a little longer tail now if i type in banana bread recipe in google’s keyword planner now i can see the average monthly search volume has actually gone up it’s 368 000. i can also see the competition is low so those are good signs so now i can see 368 000 i’m going to go ahead and put that in my spreadsheet now i’m going to go into google i’m going to put in my syntax all in title i’m going to put in banana bread recipe i’m going to hit enter and now i can see i have 233 000 results with the keyword banana bread recipe in the title tag so if i look at the title tags i can see banana bread recipe banana bread recipe banana bread recipe on all the listings in the google search results so that tells me i have 233 000 results that i have to jump over in order to rank number one on google so i’m going to put 233 000 in my spreadsheet now i can see my kei or my volume to competition ratio is 157 158 and so to me that’s a lot better number to work with or in other words that’s a lot better keyword because it’s just as relevant and it has a higher ratio of volume to competition so therefore banana bread recipe is going to be a better keyword to optimize for in order to rank number one on google so that’s the whole idea behind keyword research you want to brainstorm ideas there are plenty of tools out there so the tool i recommend is google ads keyword planner google is going to give you how much search volume they’re going to tell you the competition but then you’re going to go into google search you’re going to use the syntax all in title to get a more accurate read on the actual competitive number and so to find out how keywords that your competitors are ranking for you can use those keyword tools that i mentioned another tool that i use is miles so moz if you go to moz.com they have a tool called keyword explorer so if we just type in the keyword for example bread recipes it’s going to be able to tell us how much volume and the difficulty so you can use other tools at your disposal figure out the volume and the difficulty there are plenty of tools out there but the one thing i would just make sure is you use everything at your disposal so you can use social media to find the most shared article for a particular topic or keyword like bread recipes you could check other platforms that have a lot of shared content like reading and quora where you can ask people about certain topics using keywords to figure out how much competition or volume there might be you can stay up to date on industry news to get an idea of what types of keywords are trending but when it comes to keywords and keyword research remember for every web page we want to be able to pick two keywords we want a primary and secondary keyword so when we do keyword research and we enter all our keywords into our spreadsheet we want to be able to have a number of different keywords in this case we’re focusing on the theme bread recipes we want to have different keywords because we want to be able to choose a primary keyword and a secondary keyword because we want to be able to focus on multiple keywords for each page because we don’t want to put necessarily all our eggs in one basket maybe we won’t want to put all our emphasis just on one keyword to rank for we want multiple keywords to try and rank for so the primary key work and to find the nature of our business the secondary keyword could be just highly relevant to our keyword at the end of the day we want to choose multiple keywords to try and rank on google for that page so for example we have a blog and we’re using ice cream recipes and we’re blogging about ice cream recipes we can have a primary keyword that is about ice cream recipes or homemade ice cream recipes we’re going to always want to find out what the volume and the competition is our secondary keyword could be built around other similar keywords like low-fat ice cream recipes or fat-free ice cream recipes or low-fat homemade ice cream recipes those are complementary key words just like our bread recipes and banana bread recipe so one thing we want to do when we do keyword research is we want to be able to target one keyword per content when you can target many we want to be able to target multiple keywords not necessarily target one keyword and so we want to be able to cluster keywords see we don’t want to target just one we want to target multiple keywords per page and when we talk about clustering if we go back to our keyword research what we’re doing is we’re clustering a bunch of keywords under the theme bread recipes and so by looking at the volume looking at the competition looking at the kei we can choose different keywords for our page and that’s what we mean by clustering we want to cluster keywords into a content theme so why target only one keyword per content when we can target many because we don’t want to put all our eggs in one basket we don’t want to target just one keyword we want to target many and so that means clustering your keywords into a theme and choosing multiple keywords for that particular page and when we do that we have a better opportunity to rank high on google search and the whole idea behind ranking high on google search is we can get the volume so if we know we’re ranked number one on google search for bread recipes or banana bread recipe we know we stand a chance of getting a majority of the volume associated with that keyword and if we can get the volume and get the traffic then we can get the conversions so let’s move on to high quality content and talk about the impact content has on your ability to get your website ranked number one on google so let’s just say you have content on your website and the content is ranking on you know page four of google and it’s that blog with ice cream recipes and if it’s just content for the sake of content is not really informative then it’s not necessarily gonna get good engagement in the eyes of google you know they want to rank content that’s very informative it’s very fresh it’s exciting to read it’s interesting it’s going to have good engagement so if it’s a recipe or an article about any topic if it’s the content is just not informative then you’re not going to get good engagement and when you don’t get good engagement if people don’t stay on the site to engage in the content and they just leave the website after landing on the page causing a bounce then the content is just going to continue to fall down the rankings and we want to prevent that we want to move up the rankings we want to be number one on google we don’t necessarily want to fall in the rankings for our content so content is a key driver in being able to rank number one on google so if the content is on page nine what can we do well we want to be able to you know take that content and do something with it we feel like we did write engaging content so let’s go ahead and share it on social media and to me social media is a good platform to share your content because on social media platforms like facebook for example you’re building a community on that platform that community is already interested in your content so if you’re sharing an ice cream recipe especially in the summer time and you’re engaging with your community on that platform then the likelihood of that community on that platform is going to increase engagement increased engagement will send social signals to the search engine that says hey this content is good quality likewise for any other platform most social media platforms have engagement metrics and those engagement metrics pass signals is it good is it not good do we like this content are we giving it a thumbs up are we going to want to follow it are we going to want to share it and so if you share content that you feel is engaging on social platforms then it’s going to be engaging and it’s likely going to cause an increase in engagement for example a decrease in bounces and once you share that quality content then the likelihood of it moving up the rankings even as far as number one on google is going to be greater so you always want to start out writing good quality content so let’s talk about good quality content because google does take content seriously they do take into account what other people think of that content so high quality content is an important factor so how to create good content that’s always the question so let’s talk about some best practices here remember in the last segment we talked about keyword research so we want to perform good keyword research why because we want to choose keywords remember we’re choosing multiple keywords per page one keyword could be related to our brand one keyword could be related to the content but another keyword could be related to a user’s intent like recipes if you recall the example we use with bread recipes maybe somebody’s looking to type in a keyword that says how do i make you know a bread or how do i make a specific type of bread or how do i make banana bread or what’s the best recipe for banana bread they’re question related and we want to be able to answer those questions so that’s where choosing those right keywords that’s going to respond to a user’s intent so starts with choosing the right keywords so remember we talked about a number of different tools when we talked about keyword research so there’s a research tool that you can use called phrase.io and that will help you do quick research on you know keywords and trends and whatnot so if you know about a research tool that you use for keyword research then drop us a comment below i’d be interested in getting your comments about keyword research and what research tools are out there so if you know something better than phrase.io drop a comment below and we’d be interested in getting your perspective so keyword research is key but creating content that fulfills users requirements so answering those questions it’s a recipe we want to answer that question if it’s directions we want to answer that question if they don’t know how to do something we want to answer that question that’s the whole idea behind content content is not just to fill a page it’s to really fulfill users requirements that’s when you get good engagement so if somebody’s typing in something on google and they’re looking for an answer your content should answer that question but we also want to make the content readable so in other words you know write for your audience don’t impress anybody with very high vocabulary type words that somebody doesn’t necessarily know the meaning of don’t use jargon don’t use a street language for example use everyday common language that’s just easily digestible when your audience is reading and then we want to keep that content organized and so when we mean organized we want to use headers and subheaders you know break your content into paragraphs keep the flow organized if we can keep the flow organized then it’s going to be easier for somebody to read and then it’s okay to add resources especially resources from credible sites so if you can incorporate those resources in there then it’s just going to add the credibility to your content let the audience know that hey i’ve done my research on this topic and this is what this person has to say about it this person who seems to be credible okay so it only adds value to your content so these are all tips to remember when creating content and then the one important tip here is we want to use white hat techniques and when we say white hat techniques that means you know if we’ve chosen keywords that are going to answer somebody’s question we don’t want to stuff those keywords into the content we want the content to be naturally written so when we say opt for white hat techniques that’s what we mean write the content naturally keep it organized keep it readable include third-party sources and make sure it answers a question so they’re different types of content so there’s content where you just write words to install text based you could also use an infographic an infographic is simply just a graphic that visualizes exactly what you’re trying to explain for example if we want to write an article about how to write good engaging content we don’t necessarily have to write all that out as a text we can create an infographic so for example here’s an infographic on 20 effective ways to basically not bore your readers but write engaging content so you could see this is an infographic it’s all graphically laid out so infographics tend to be easier to understand because they’re visual they’re easy for the end user to comprehend because there’s generally no jargon it’s usually images that are portraying the point of what you’re trying to get across and so it tends to break it up the monotony of just text it’s more visually appealing and it’s laid out and organized so you can see this infographic has 20 different steps or rules and they lay those out all here in this infographic and the great thing i like about infographics is you could you could share them on social media you can re-engage them as a post you could save them on really any social platform so infographics tend to tell a better story and versus say just writing text you can use video and images so you don’t necessarily have to lay it all out in an infographic you can certainly insert a video or an image into your content especially if it’s a blog post if it’s a blog post then sometimes video and images on its own tell the story you don’t necessarily need text to go ahead and tell your story a video or an image as they say tells a thousand words and so images and videos are great to use in a blog post so using different forms of content you know you always want to review your content when a user dwells on your web page for a longer time google will tend to think okay this person is engaged so we’re going to rank that favorably so if you’re using infographics videos and images then the chances of somebody being more engaged are going to increase versus just text that’s not well organized and written out in a way that somebody doesn’t necessarily understand so be creative in the types of content you use so longer engaging content tends to bode well with search engines so this is according to hubspot so the more word count you use the more words you use the chances of you ranking higher are going to be better just take into account best practices you want to maybe break up the content with an image organize it make it engaging use headers so it’s not necessarily just words it’s the words and how those words are written how they’re structured the types of keywords you’re using how you’re engaging with your audience there’s a lot of factors again those best practices we just went over but the key is you know if you have longer more engaging content then it’s going to bode better for you on search engines so a couple of steps to create high quality content so you want to begin with a comprehensive introduction so always introduce your content remember the content should be relevant to the keywords so if you’re choosing keywords in your keyword research think about answering that question if somebody’s typing in bread recipes maybe they’re looking for banana bread recipes how to make the best banana bread or how to make banana bread using dried figs we want to be able to align our content with that keyword naturally you want to create a title that’s worthy that’s click worthy so remember if you’re in google search and you’re doing search for something simple like bread recipes we want to make something that’s going to be you know engaging for somebody to click on like easy perfect yeast bread or easy crusty french bread or something that’s going to be engaging you know the best bread recipes or how to make the best homemade bread you know something that’s going to draw somebody’s attention to the title of that blog post so we want to include lsi keywords so what i mean by lsi keywords in your content we mean you know long tail keywords make it natural headings and subheadings should consist of keywords and variants so if you’re writing headers and subheaders include the keyword in there and that way the the content always stays relevant to the audience okay shorten your sentences and paragraphs so don’t write long paragraphs remember we want to break this up we want to make it easy for the end user to read and we want to always put internal links on our blog post why because if we have internal links then if we have a link from one blog post to another blog post or say our blog post to an internal page on our website we want to make sure that it’s relevant content that way somebody’s reading something and you have an internal link let’s just say from a bread recipes page to a banana bread recipes page then they may find it interesting click on that link and go to the banana bread recipes page so it’s keeping somebody engaged on your website so putting in internal linking will help keep the end user engaged because you’re offering up links that’s relevant to the content you always want to break up that content with images okay we want to use alt tags meaning we want to pen the image with text so that way if the image doesn’t load then at least the alt text will load so we can incorporate call out boxes and more importantly we want to update our content regularly so we always want to get the best recipe out there if it’s banana bread or different ways to create banana bread or always just coming up with ways to update the content so we want to keep our content our blog post fresh and then we want to include a cta call to action if we include a call to action then that’s going to keep somebody engaged and have them act on your content so these are steps to creating high quality content and so let’s look at an example here and this is a three month old post on buzzfeed and it’s 21 pictures that restore your faith in humanity so it has a lot of likes a lot of tweaks and that means it’s engaged people are engaged when reading that and so if we go and look at it as an example we could see it on a buzzfeed here 21 pictures that will restore your faith in humanity so this was written back in 2012 again a lot of engagement but if we look at it we can see immediately that it’s taking into account third-party sources it’s got some content it’s got images it’s being broken up by images we can see there’s call to actions on there in the form of social so people can go ahead and go ahead and share it if they like it okay it includes videos includes images third-party sources so it’s a good post because listen you know it’s engaging content it’s probably answering somebody’s question about humanity and we could see clearly that look you know there’s a lot of different examples here from a lot of different sources and we could take action on this content so not just video not just images but text as well and so it’s very engaging answers questions takes into account the different types of content available so this is a good post in that regard so content’s updated regularly it’s engaging and it includes sources from high authority websites some do’s and don’ts on the content so take into account the best practices i mentioned about creating high quality content answer those questions that the end user wants to hear you know because that likely is going to be their search and so you want to be able to respond to the end user that’s part of creating high quality content different types of content i.e in the form of infographics or videos or text or images you can add images from public domain sites you can be relatable and use examples to clarify points just like the buzzfeed article simplify complex words don’t use sophisticated language talk to your audience as if you they were standing right in front of you and use bullet points to exemplify your examples your points so some do’s that don’ts obviously don’t lift content we don’t want to lift content from another website so that’s plagiarism so we want to have our own unique content we also don’t want to take images from other websites and so if you do happen to find an image that works for your post and it’s on somebody else’s website ideally that’s not a good situation but if you do happen to do that then always give credit to the website okay so if you took it from xyz.com credit xyz.com for the image and even put a link back but ideally you don’t want to take images from other websites just as much as you don’t want to take copy you don’t want to take images use your own imagery and content but if you don’t have imagery then you can always go to stock photography there are plenty of websites out there where you can sign up for a subscription like adobe stock images as an example you can sign up for an account and in some cases you can sign up for a free account and use stock imagery okay don’t give less information to your audience give them to your audience what they deserve which is the information they’re looking for they’re looking for the best banana bread recipes give them the best banana bread recipes incorporate your own images break it up with titles give them a good quality piece of content that they’re going to be able to engage with and so if you put long paragraphs in your content then it’s going to be less engaging so try to avoid those long paragraphs remember shorten up the paragraphs keep the language simple add in images answer those questions use third-party credible sources but write it in your own words and you should be on your way to creating good quality content okay so now that we’ve talked about high quality content in order to get your pages ranked high on google search let’s turn our attention to optimizing on page elements and discuss some website level factors that are both going to help you rank high on google search so let’s just do an overview of what we’re talking about when we talk about on-page elements and website level factors so optimizing on-page elements include a number of different things but primarily we’re going to focus in on meta tags also known as meta description tags header tags also known as title tags and urls so those are just some of the on-page elements we want to be able to optimize using relevant keywords in order to rank high on google search we also want to take a look at some website factors that will affect our ranking on google search they include website architecture having a secure website having a site map and taking a look at page speed so all of those are some of the website factors we need to take into account in order to rank high on google search so title tag and meta description together are considered meta tags so both play an important role in ranking high on google so we want to be able to write unique title and descriptions for each page on our website when i say unique that means a title in the meta description need to be different for every page on the website and so if you’re not quite sure what a title tag and a meta description tag is if you go to search and just type in any particular search query the title tag is what’s going to show up here and bold and then the description is going to show up below it below the url and that’s going to describe the page so both of these meta tags are important because it describes what your page is all about and that’s what google uses in the search results pages so we want to be able to pay attention to the length of our meta tags so if we go back to our search results pages met title tags are generally 60 65 characters meta description tags are generally 160 characters so anything really longer than that then what’s gonna happen is the meta description tag or the title tag will get truncated and so if we look here for example we can see all of the title tags here fit the 65 character limit but if you run over the character count on meta description then google is going to truncate the copy so you want to stay within your parameters in order to avoid getting your content truncated and so the other thing when we’re writing title meta description tags we want to minimize keyword repetition so if we’re optimizing for keyword we don’t want to necessarily just plug that keyword into the title tag and meta description multiple times we want to make sure our title tags and meta descriptions are naturally written so if somebody’s typing for banana bread recipe with dried figs you know we want to have a nice title tag and into this description that is going to get somebody to respond based on their need and so we definitely want to avoid keyword repetition but we want to be able to use that keyword in the title tag because if you remember from the earlier segment when we did the all in title syntax to find out exactly how many competitors were using that particular keyword well we obviously want to use that keyword in the title tag because again the title tag is an important factor when it comes to search engine results so we want to use the keyword but we want to avoid stuffing or using it repetitively in our title tag and our meta description we want the title tag and the meta description to describe the page sound natural but also be engaging because the point is we want people to click on our link and go to our website from search engines so title tags with numbers tend to result in higher click-through rates this is according to mods so for example if you just put in a title tag that says learn digital marketing well that may work but if you put a number in there like five easy ways to learn digital marketing that might get somebody to click on your link and go to your website so having questions in your meta tags can also increase your click-through rate for example if you just put learn the importance of first page rankings not too bad but again generic but if you put it into the formal question how to rank number one on google it’s more action oriented it’s gonna get somebody to resonate with the question that they have and that may be their query how to rank number one on google and so these techniques will help you get higher click-through rates and so according to backlinko title tag with a keyword can improve site ranking so remember we want to include that keyword in the title tag even though we only have 65 characters we want to include that keyword but we want to avoid stuffing the keyword in there we want to again make the title tag action oriented maybe with the number maybe as a question with the keyword in there once naturally not easy to do but that’s the beauty of seo if you can follow these best practices and write a good title tag then the chances of you improving in your search results are going to be greater so having only one h1 tag in your post is going to be good so remember when somebody clicks on a link so let’s say they do find a title tag engaging and they click on this this link here and they go to that website you know you want to start out with having that particular h1 tech because the h1 tag especially with the keyword in it is going to signal to google hey we’re organizing our page and because it’s an h1 tag it’s important we’re structuring the page according to best practices so having only one h1 tag in your post is definitely helpful having multiple tags h tags in your post help organize the page a lot better so we want to add that targeted keyword in that tag and your header tag should be relevant to the content so if we go back to our example of the using dried figs with banana breads well the title says california fig banana bread and remember the last segment when we’re talking about high quality content we’ll look no further than including a video into our content so not only will this video help keep the engagement high but it breaks up the monotony of the page and it’s from a third party source so it adds credibility to the page so adding a videos based on the last segment of high quality content definitely helps with ranking high on google search so following hierarchical structure that means putting those h tags in there h2 tags help break up the content and we want to avoid repetition of h1 tags on your different web pages of your site meaning don’t just put the same h1 tag with the same keyword in it and keeping it blase we want to make those h1 tags exciting to read but also used appropriately to break up the content so remember all white hat techniques we want to avoid hidden texts we want to avoid stuffing keywords we want things to be natural we don’t want things to be forced and your h1 tag should be 20 to 70 characters don’t make long h1 tags so if we go back to our page example a short sweet tag here california fake banana bread it’s relevant to the content it’s short sweet and breaks up the monotony of the content and more importantly and again any content you have on the page should always answer the user’s intent remember people are using search to answer questions find information our content should be able to answer that for them so according to john muller senior webmaster trends analyst at google header tags would definitely help google for rankings in the search results so we want to use header tags so when it comes to urls we want to use hyphens and avoid underscores so if we look at this url here this uses hyphens fig and banana bread so it’s all broken up with hyphens that’s a best practice remember canonical urls a canonical url signals to google this is the original content so we want to use original content and if you have multiple sources of content out there on say different websites we want to use a canonical tag to signal to google this is the original content please index this content and that doesn’t hurt to use a favicon url meaning a small icon it helps to break up the monotony and help your url stand out we can add targeted keywords in the url so again looking at the url here i can see we’re using targeted keyword as part of the url structure vegan banana bread and notice the h1 tag is fake banana bread so it’s all consistent and it flows naturally urls that are no longer existing then we want to be able to set up a redirect for those urls meaning a 301 redirect is a server response for google that says hey google this page is no longer available but we permanently redirected it to this page which is now available so that’s what a 301 redirect does it helps signal to google and all the other search engines that if the page is no longer there that’s fine you’re just going to go to this page this is the page that’s permanently there now and another thing we want to do here is if you have mobile urls you want to include those in the sitemap and we’re going to hit on that in just a minute but all urls should be mobile friendly as well as desktop friendly meaning take into account those best practices keep your url short use hyphens put the keyword in that url and make it easy to understand want to avoid capital letters in the urls the urls are case sensitive so go lower case you should always go lower case from the url readable urls again the rule of thumb here is if you understand what the url is then google is going to understand what the url is so the shorter the url the easier it is to read the easier it is to read the better chance you have to rank high on google search so according to backlink 2 urls that are shorter definitely definitely help you rank so we want to be able to shorten those urls keep them short and sweet don’t make them long and unreadable so those are some on optimized ways or on-page elements that help you optimize now we want to look at some website level factors that will help you optimize and rank high on google search so good site structure provides better crawling for search engine bots and what do we mean by that well we mean having your site organized in a fashion that google’s going to be able to find all the pages so what do we mean by that create a logical hierarchy structure so if you’re selling shoes you know you’re going to have a home page break the structure up into men’s shoes women’s shoes children’s shoes then under men’s shoes you could have it by brand it could be nike puma adidas on the women’s side it could be nike puma adidas on the child side it could be nike puma adidas and so you want to keep the structure flow in a hierarchy do we want to balance the amount of subcategories within each category so the men’s if it has nike puma adidas the women should have nike puma adidas and so you want to code your site navigation and css or html meaning we want to be able to use something that google is going to be able to index so most sites are built in html and that’s what google likes to index they like to index something that they could take back to their servers and then more importantly build a comprehensive structure for internal linking so internal links mean that if you’re on a site you should have natural links pointing to other pages on your website so to keep the flow going and we don’t want to have unnatural inbound things you always want to have natural internal links to keep the flow of the user going from one page to the other so here i can see as an example all the ingredients in this recipe well this has an internal link to another page on our site and this happens to link to a page where somebody can buy the ingredients so it’s a natural internal link so john doherty of credo has claimed that one of the biggest changes that he can make in fixing the credo website is architecture so for example in credo john dougherty has increased the organic sessions by 74 and pages by per session by 41 just by changing the site architecture so you’d be surprised by changing the site architecture what that will do to engagement and so let’s turn our attention to secure versus non-secure so what we mean by that is securing your site we want to make it sure that compliant with certain protocols and so if we go back here we can see that this particular site is compliant it is secure https means it has a secure license meaning the site is secure so google likes secure versus non-secure so non-secure would be http so we want https as our protocol and what that means is just enabling ssl certificates and that means when you enable an ssl certificate that means your domain or your protocol is going to be turned to https so google prefers sites that are secure versus non-secure so if you use hsts as a protocol that adds an extra layer of security over the https and hsts prevents cookie hijacking so adding multiple layers of security always helps in my opinion if you have an http website a non-secure website you should look into buying an ssl certificate getting your sites flipped over to https because what’s going to happen is your url structure is going to change when your url structure changes google’s going to recognize that because they’re going to index your site and when they index your site they’re going to see those secure urls and that’s going to work favorably in your favor and help you rank higher on google search so websites using secure or https have a higher chance of ranking higher so https is a ranking signal because google indexes those pages so let’s also talk about sitemaps so sitemap is one of the most important ways to improve your website ranking why well because sitemaps are a way to organize all your urls into one file so we’re basically going to prioritize all our web pages in a sitemap so if you go to any particular website and you type in sitemap xml you’re likely going to see all the pages on your website so usually the site map is located in the root directory so if i type in sitemap.xml i’m going to be able to see all the pages in my root directory and i can also prioritize them i can also alert google as to how often they change and every page is going to have a date stamp associated with it so google can actually see how often it changes so remember we want our content to be updated frequently so content’s not updated frequently or it’s not fresh then google is going to see that site that date stamp that last modification down so we want to be able to make sure content’s updated frequently we want to let google know that we change it frequently and we want to be able to prioritize our pages let google know hey these pages are important to us so all that can be set up in a sitemap we want to be able to add canonical versions of urls in the sitemaps so we want to be able to add all our original urls in our sitemap and so we always want to build dynamic urls sitemaps for larger websites and what i mean by dynamic urls that means that if i look at this sitemap and we’re always adding content let’s just say in the form of a blog well guess what we want those pages to be added to the site map as they’re published so as we add pages to the blog or to the site then they should automatically be added to the sitemap and so in effect what’s going to happen is we’re going to be able to see the site map grow with more urls when the sitemap grows with more urls then that means then google is going to index more pages they’re going to index more fresh pages so they’re going to be able to get those pages that are just published quicker so that’s the whole idea behind dynamic site maps is we want to be able to capture all the urls just as they’re published and we want to be able to maintain our site maps and so i would always recommend a dynamic sitemap but you can always create your own sitemap just by going to a tool called xml sitemap so if i just type in xml sitemaps into google search here i could see xml sitemaps generator and i can be able if i have a small website just create a free and simple sitemap on my own when xml sitemaps creates it or your platform creates a dynamic sitemap either way the sitemap’s going to sit in the root directory and then what we want to do in turn is let google know where that site map is so in search console we want to be able to submit the sitemap so you’re going to add the sitemap you’re going to let google know where it is it should be in the root directory and it should be called sitemap.xml and when you do that google is going to be able to take those urls and index them so we could see we submitted 528 urls google index 521 so one thing about urls here is when we create a sitemap we’re putting all your urls in there we do not add no index urls in your sitemap and what that means is that any url we don’t want google to index we’re just going to exclude from the sitemap okay so we want google to take all the urls we want indexed and put them in the sitemap so according to edgy using sitemaps for seo can increase your website’s visibility and help you get indexed why because what you’re in fact doing is taking all your urls that you want index you’re telling google how often they’re modified you’re telling google which ones are important and you’re submitting that to google and so google is going to be able to take all those urls quicker index them quicker and when they’re indexed quicker you can get ranked quicker and when you get ranked quicker you can get traffic quicker so that’s the whole idea behind site maps so let’s turn our attention to page speed now so when the last factors for our website besides architecture making it secure and adding sitemaps is want to take a look at how quick our pages load here are some tips in order to optimize page speed because ideally the quicker a page loads the more engaged the user is going to be if it takes a longer time for the page to load all the elements of that page then what’s going to happen is the user is going to get impatient maybe leave the website all together or go to another page and so we want to be able to optimize images so any image that’s of large size in terms of megabytes we want to be able to optimize that to compress the image so that’s one way to speed up page speed we want to use a simple website design you know html with css or cascading style sheets just a simple design with simple hierarchy and website navigation structure so nothing fancy nothing complex just a simple website design with optimized images we want to leverage browser caching and we want to upgrade the server response time meaning all your files are sitting on the server so when somebody goes to web page the server is serving up all of those files the images the text etc and so we want the server to respond as quick as possible so when it comes to page speed we can look at the factors affecting page speed in google analytics so if i go to google analytics and i go under behavior and i go under site speed and i go to overview i’m going to be able to see what my average load time is for my site and ideally we want our pages to load as quick as possible so that means anything under four seconds anything four seconds or higher and it’s likely the end user is going to leave the page there’s a correlation be between page load time and bounce rate and so what google actually does is give you speed suggestions so if we do have a page that loads slow we can just go to speed suggestions and google analytics and we go to speed suggestions then google’s going to be able to tell us hey this particular page load fast this potential page loads slow and if it loaded slow why is it loading slow so here we could see the home page of the example is loaded on average of seven seconds well if we look here they’re going to give us some suggestions so if i click on this page speed suggestions it’s going to load a report and a tool called page speed insights and basically what it’s then going to do after it’s done running is it’s going to tell me all the ways in which i can optimize my pages not only for desktop but also for mobile so here i can see for desktop or for mobile i can look at some ways in which i can optimize it to increase page speed for example sizing my images properly server response time reducing my server response time avoiding multiple page redirect so there’s a lot of opportunities that we can do to speed up page load time and all that’s found in page speed insights and all that’s found within google analytics so remember optimizing code minimizing redirects optimizing your images upgrading your server response and all of those are factors and so again you can go into analytics page speed insights and you can see exactly what google is recognizing as what’s lowering or slowing down your page load time so google takes site speed as one of the most important ranking factors why because they’re going to rank pages not only with high quality content that are relevant to the keyword queries but they want those pages to have a good user experience so if somebody clicks on the page then the user should be able to see that content fairly quickly and so that’s why it’s such an important factor so the quicker your pages load the chances of you ranking higher are going to be better so according to web performance today walmart as an example experienced declining conversions so what they did was looked at their page speed and when they looked at their page speed you’d be surprised what that did just increasing it from one to four seconds or decreasing it basically increase conversion so there’s always going to be a correlation between how quick a page loads and how engaged the user is because if it’s users engaged they’re going to stay on the site and if they stay on the site then their chances of converting are going to be higher so just even one to two seconds increase in page load is low time will make a world of difference in terms of engagement and conversions let’s turn our attention to off-site engagement so previously we talked about on-page elements and website factors that affect our rankings for search results but we also need to turn our attention away from our website meaning what we do on our website and turn our attention what we can do for our website off our website and on to other websites so that’s off site engagement and so let’s look at an example so that ice cream recipes blog so we did everything we possibly could we updated the meta tags the title tag the meta description we added h1 tags we made sure the site architecture was sound we submitted a site map we we made sure the page load was good and fast so we did all the things we’re supposed to do on our web page but we’re still not ranking well what do we need to do well we need to turn our attention away from our website into other websites we call this off site or off page seo and we need to basically generate links from high quality sites back to our site so if we’ve done everything we can on our own website and we’re still not ranking where we want to be well then we need to turn our attention to other websites and so if we turn our attention other websites and other websites that are relevant other websites that are of quality other websites that have high domain authority then we’re going to see an increase in rankings so it’s just a matter of getting quality links from quality websites that are relevant that’s what’s going to move the needle on search after we’ve taken care of all the on-page elements so more backlinks from high domain authority results in higher rankings seo is a combination between what we do on our website meaning optimizing the page and making sure our website has good site architecture and follows the best practices in terms of site maps and page load then we need to turn our attention to the backlinking to improve our domain authority so according to backlinko analysis offsite engagement is one of the most important elements for ranking number one in google so you can’t just focus your attention on updating the title tag and making sure the pages load fast you have to turn your attention as well to getting back links from high quality sites that’s off-site engagement and so gaining links back links from multiple danes is vital it’s vital because they bring referring traffic to your site they bring credibility to your site but more importantly google is going to recognize the relationship between these sites and your website and if these sites that have backlinks or links pointing to your site and if they’re of high quality then we call that passing link choose so it’s going to bring quality to you in terms of organic search so if we look at an example if i do a search for banana bread recipe there are 241 billion results for banana bread recipe why did this particular page from simply recipes rank number one well we can turn our attention to moz and moz has a report called link explorer and so moz link explorer report helps us identify our own page authority our own domain authority and how many links we have from other quality websites so if i put that particular url into link explorer and notice the url here is short even though it uses an underscore when it shows a hyphen it’s still ranked number one and why because off page elements help this page rank number one why their page authority out of 100 is 58 their domain authority out of 100 is 82. and what does that mean well that means that they have a lot of good links from other domains of high quality they have 824 linking domains to this one domain they have 3 600 inbound links and they’re ranking for a lot of different keywords so if we scroll down we’re going to be able to see kind of a break out the quality of websites that are linking to them so they have 19 domains with a domain authority of 91 to 100 linking to them they have 15 domains between the range of 81 and 90. so what does that tell me between 15 and 19 that’s 34 particular domains that are very high quality linking to it and so we could see the breakout of the linking domains we could see the top file links to the site and we could see the page authority so the link explorer report gives us an overview of what pages are linking to ours and it also gives us an idea of what our own page authority and domain authority are because domain authority and page authority both need to be high in order for us to rank on google search in order for it to get high we need links from high quality sites so that’s the whole idea behind off-site engagement so some of the offside engagements are influencer marketing meaning is there somebody out there on social who has a huge following but not only do they have a huge following but are they relevant to our product for example usain bolt who’s a famous sprinter if we’re selling shoes and we’re selling nike shoes maybe usain bolt can reference us on twitter or facebook that’s influencer marketing getting people to influencing people to buy our product we can engage with audiences on multiple social media platforms like facebook and twitter meaning if we’re running a promotion on those running shoes then we can promote that on facebook okay we can promote that on twitter we can also bookmark our webpage on popular bookmarking sites like stumbleupon we can also put our content on discussion forums like reddit we can join high pr quality q a sites excuse me and post answers to questions related to our business like cora.com so we can engage in sharing our content and answering questions so there’s lots of ways to get links to your website if you have a blog post as an example you can make sure that maybe that content is shared on a similar blog post so if you have an ice cream recipe blog post well maybe you can look at a dessert blog post and share your content on that particular blog post and have a backlink pointing from that blog post to yours as an example and you can reciprocate so the whole idea of content is sharing the content but at the same time of sharing it you’re producing backlinks and backlinks help domain authority so not only do they help domain authority but they improve the search rankings so in google’s eyes the higher your domain authority higher the page authority in google’s eyes that means your page is important it’s credible and we’re going to prove it in the search engine rankings it increases brand visibility if we have our content on a highly engageable website a highly popular website or a blog it’s not it’s going to lift our brand visibility if we have usain bolt who’s very famous sprinter do some influence in marketing for us then that’s going to increase our brand visibility so anytime we can associate with something that has some influence or some clout or high domain authority then it’s only going to increase our brand awareness and visibility so again it’s going to increase our domain authority because of the association of passing link juice from one domain to another it’s going to then as a result increase referral traffic because if we’re on a high quality website that gets a lot of traffic then the chances of some of that traffic go on our site is going to be great and again it improves the credibility and trust of our website and that’s what we want we want google to trust us and a way to build trust is by associating our website with other websites of high equal or higher quality so when we talk about offsite engagement we want to do some guest posts on relevant websites so if you have that ice cream blog go to another blog like the dessert blog and do a guest post so not only that will that improve your brand awareness but it’ll generate a backlink and maybe drive some referral traffic you can participate in forums and blog discussions like core.com or reddit get your content out there start a discussion about a specific topic to engage users build brand awareness and generate that backlink you can always you know put your your site on a directory like yelp for example or yahoo directory you could prefer testimonial link building meaning if you serve products or offer up a service well somebody could provide a testimony on their website or you could just earn backlinks from relevant authoritative web pages like we mentioned quora or wikipedia there’s plenty out there so the idea is to associate yourself with high quality websites but do it naturally you don’t want to force anything so if you’re selling a specific service or you’re selling a specific product look for like mining services or products that complement what you do and that’ll create the natural environment natural ecosystem that will eventually give you the benefits that you need to rank higher in the search results pages so we don’t want to purchase any links we don’t want to cloak content we don’t want to just inject links on sites that aren’t relevant we don’t want to just have site-wide links all over the place pointing to the same page and we certainly don’t want to be on low-quality websites or directories it’s all about quality not quantity with offsite engagement so having offsite engagement complements what you do on your website for onsite together both of those efforts will get you higher search engine results so let’s start out with why gtm so let’s just say you’re sam and you have your own e-commerce website and you want to understand how people are interacting with your website well sam today’s world of websites contain a lot of interactivity everything from videos to pdf downloads to commenting to form submissions uh to all sorts of chat functionality interactivity going on throughout the website so there’s just a lot that you need to track outside of just page views and so really what gtm does is they help you track all these things i just mentioned everything from somebody clicking on the play button of a pdf to somebody clicking on the submit button of a form to somebody entering in something on a chat function so that’s what gtm is so why gtm because it helps us track all that interactivity so all gtm is is really allows you to really place a piece of java code which is just script and the script that’s added to a web page to collect information so that’s really what a tag is it’s just some script that gets put on a web page in order for you to collect information like page views clicks etc and they send it to third-party tools okay so that’s what gtm does it it basically allows you to take all these tags that collect information and you can use them in gtm so if you want to for example collect how many people you know enter a chat functionality and start chatting well you’re gonna take that script and you’re gonna put it in gtm and gtm will then allow you to start tracking that information so that’s really what gtm is it just allows you to put tags into a container or think of it as a toy box you have all these toys and you want to track well you can put all those those toys or tags in a toy box or container and we’re going to talk a little bit more about that but before we get into gtm let’s just say you know you’re communicating with your developer and there’s a new user request on your webpage and you want to update the tag well your developer considering it’s probably a small update to your website he’s probably gonna not um hesitate and is gonna go ahead and turn around and do it normally and so normally what happens is the developer is gonna go to the website and update the tag well what if you have a few things that you want to track all those things i mentioned before from downloads to clicks to you know somebody checking out to watching a video well your master your web developer is going to go well hold on a second now all these requests are going to take time i need to put them into the work queue so to speak well what happens is when they go into work queue usually it’s going to take some time and in some cases you as a marketer need to launch a campaign and you want to get that tracking uh added to the website in time for the campaign launch so you want to go ahead and quickly turn around the tracking for that particular campaign let’s just say you’re launching a campaign and you’re sending people to a landing page that has a form submission and you want to be able to track how many people click on the submit button of that form submission well if you need to turn that around your developer’s like well i need to put that in a work queue the timing isn’t going to always work out between you and your developer is my point and so that’s where gtm comes in because there is a solution update your tags faster and that’s google tag manager so when we say gtm that’s what gtm stands for google tag manager it’s a place for you to add tags quickly and easily so tags remember are just snippets of code that allow you to track things on your website interactively interactive activity and basically when you have gtm you can bypass the webmaster and do it quickly and easily so that’s what gtm is all about so why gtm because we just identified two benefits one you could track all the interactivity on your website and two you can bypass your web developer or webmaster and so that’s the benefit of gtm so the benefit you get those tags updated very quickly via google tag manager okay so that’s what tag manager is so what we’re going to talk about today is specifically what tag manager is and what it does we’re going to list some of the benefits of tag manager we’re going to show you how it works and then we’re going to show you how to get started with tag manager tag manager if you’re not familiar with working with webmasters and dealing with javascript and tags and all this jargon is just new to you today okay well don’t fret sit back we’re going to take it slow this is an introduction into google tag manager again let’s start out with what is tag manager so we’ve already introduced it to some degree because we already introduced is a tool where you can put all your tags into a toolbox toy box or container so to speak right and we already already mentioned that hey you can bypass your webmaster so you’re probably thinking well if i’m if you’re not familiar with tag manager how can i bypass my webmaster well first of all it’s a free tool and it’s a google tool hence the name google tag manager and it helps you really that’s the main point is deploy and track tags on your website by passing your webmaster so that’s tag manager and so examples of tags that can be deployed vehicle tag manager are numerous these are just some examples like google analytics facebook pixel tracking or google ads there’s no limit into the number of tags you can track in tag manager there is no limit you can add any number of tracking tags and tag manager okay so some of the benefits well again i we just listed two you can put any tag into tag manager and track that onto your website and we know you can bypass your web developer or webmaster and what it also does is it also allows you to test and deploy your javascript codes quicker so remember these javascript codes or snippets of codes are just there to track certain things on your website whether that be a page view or somebody clicking on a play button or tracking somebody who converts or even just goes to your website so the biggest benefit is you can take that snippet of code let’s just say facebook let’s just say you’re doing facebook marketing and you want to put that facebook pixel on your website so that you could track people who come from facebook and convert well you don’t need to put that facebook pixel on your website you can go right to tag manager and you can put that snippet of code right in tag manager really quickly and the other benefit here is all tags are managed in one place and that’s that to me is really a good benefit because when you start adding tags on your website and you have some tags in tag manager it just gets very confusing so ideally all the tracking code you have on your website needs to be in tag manager think about that all the tracking so if you’re doing bing or you’re doing facebook or you’re doing twitter or you’re doing linkedin and you’re doing google you’re doing all this type of marketing on all these different platforms you’re going to have tracking code for all these different platforms and instead of putting on that code on your website return gonna slow down the slow

    time of your web page and website you want to put them all in tag manager so they can be organized and you know exactly what you’re trying to track and the other great benefit of tag manager is there’s a versioning control so let’s just say you have added tags to your website via gtm for the last six months well and let’s just say you add another tag yesterday if you added that tag yesterday and something doesn’t work well you can just roll back to a previous version it’s that simple so you have versioning and that’s that’s a good thing when you have versioning you can control what gets published and if something doesn’t work after it gets published then you can roll back to a previous version so it’s a a piece of mind so to speak just because you’ve had code to your site there’s no guarantee it’s going to work and so you can always control what version you’re dealing with in tag manager and we’ll talk a little bit more about that so the biggest benefit here to me with tag manager is you have event tracking and so we talked about some of the things you could track on your website from videos from play buttons to somebody clicking on the stop on the video or pausing it all the way to somebody again chatting or let’s just say somebody clicking on that purchase button on your website okay and you want to track all these different things these different interactivities and buttons well event tracking is what you’re going to use to track all those buttons and to me this is the biggest benefit of tag manager and i’ll show you some examples as we go along and if we didn’t mention it already i’ll mention it again it is free tag manager is free there’s no limit so once you have tag manager going you can add as many tracking codes as you want there’s no limit on the number of tracking codes you can add to tag manager okay so it’s free and you can use it to its fullest advantage okay so it’s also high security meaning that it has different levels of permissions okay so you can have uh somebody just go in and look at the different tags and tracking codes you have in gtm or you can have somebody who is very familiar with tag manager and go in and add the tracking code to tag manager and then publish that tracking code when it gets added so those are all the benefits let’s talk about how it works now specifically how does tag manager work because you’re like rob okay again a lot of jargon you know you you got tags and javascript and and versioning and publishing and all this other stuff well i know i’m throwing a lot at you at once but just bear with me here okay so let’s start talking about how it actually works so you have a website okay whatever that domain is you have a website and there’s chances are on your website you have some form of interactivity whether that be a video whether that be a blog whether it be a form submission you have a website with some interactivity and let’s just say you’re even thinking about getting ready to launch some type of campaign on maybe google or facebook and you want to drive traffic to your website fair enough you’re joining the millions of other websites that are out there that have interactivity that also drive traffic to the website so income’s google tag manager and so tag manager is important because again we know we want to track people coming from that facebook campaign or that google campaign interacting with our site so if you are running facebook and you are running google analytics well guess what you want to put that tracking code in tag manager so google analytics being a google product works very nicely with tag manager facebook has its own tracking code but you still want to be able to track people who come from the facebook campaign to your website so you’re going to get that tracking code from facebook and put it in tag manager that’s generally how it works so here information from your website is shared with another data source through tag manager so think about that if i add facebook tracking code to tag manager or let’s just say i had google analytics tracking code to tag manager tag manager is the one that’s pushing out and doing all the heavy lifting they’re the ones that are controlling what code gets fired and what code doesn’t so if you’re putting the code in tag manager tag manager is controlling the code think about it that way and let’s show you an example of what that looks like so here i am i’m in tag manager i just went to tag manager.google.com and here i could see a list of tags so in our conversation we’re talking about tracking facebook and we’re talking about tracking google analytics well google analytics is easy because it’s a google product so here if i look at all the different tracking code i have on my website through tag manager let’s just take a look at google analytics so if you’re going to use tag manager you might as well put the google analytics code in here so here i can see i have google analytics as a tag in tag manager now for facebook if i’m running a facebook campaign well i can take that pixel tracking and put it in gtm as well and here i can see facebook pixel that is that code is added to gtm i just basically took what facebook gave me and put it into google tag manager so you can see i can add facebook and google analytics and again i can’t stress it enough any tracking code from any platform i can add to google tag manager in order to track the behavior from those sources so let’s take a little bit deeper dive into how tag manager works so i just showed you an example of how you could take facebook and google analytics code and put it into tag manager but if you’re not familiar with tag manager then how do i do that well let’s talk about the structure and how tag manager works so when you have a tag manager account you have a container remember i mentioned toy box earlier you have a bunch of toys if they’re they’re code and you’re tracking different bits of code from different platforms like facebook think of those as toys and you have a toy box okay well that’s what this code is and that’s what a container is the code is the code and that’s going to go into the toy box or container and so the way tag manager works is you have tags triggers and variables so if i take my facebook tracking code and put it into a container i need to set up a tag and a trigger okay so let’s take a look at what that is so first if i go back to tag manager i’m going to have an account and if i have an account i’m going to have a container so here i’m just going to click on an account with a container and a container is nothing more than what website you’re adding the tracking code to okay that’s all the container is we’re just letting tag manager know this is the website we’re adding all this code to so you have tags triggers and variables that’s the structure of tag manager so tags are just what it says tags what are we trying to quote unquote tag well if it’s google analytics that’s easy here i could see i have google analytics added so if i click on google analytics here’s my tag and if i take a little bit of a deeper dive there since google analytics is a google product it integrates already with tag managers it’s pretty easy i can just choose google analytics then i’m going to check page view and that’s my tag now every tag needs a trigger okay so i need to tell tag manager how or when to fire the google analytics tracking code so in this case i’m going to tell tag manager to fire on all pages so if i get somebody a visitor to my website analytics is firing on all pages so whatever page that visitor lands on google analytics is going to fire so that’s really what it comes down to is i have a tag and i need to tell tag manager when to trigger that tag that’s really what the structure of tag manager is it’s tags triggers and variables and variables what we’re going to talk about here in a couple minutes but you have a piece of code you’re going to go ahead and put that into tag manager you’re going to tag it and then you’re going to fire that trigger so let’s take a look at another example here if i go back here you can see facebook well here’s my facebook pixel okay that’s my tag so when is it gonna fire well it’s gonna fire on a specific domain or subdomain that’s basically what we’re doing we’re trying to tell gtm when to fire that particular tag so those are the three main components a tag okay which is going to contain the javascript code that you get from say facebook the trigger so you’re going to go into tag manager and tell tag manager when to fire that code that’s the trigger and then you have variables and so variables are basically just additional information that tag manager may need for your tag and trigger to work so that’s what a variable is it’s there to get the tag and trigger to fire so variables are divided into built-in and user-defined variables so common used variables include say page path or page url or hostname or click class again they’re there and these examples i just gave you are there to get your tag and trigger to work think about it that way they’re just that’s a component and if i go into tag manager here and here on the left side i can see variables so remember i have built in and user defined so built in means that tag manager already built these for me so in case i need to get my trigger to work with my tag i can use a variable so those are built in and then i have user defined so these are what i define these are what i created and again the variables are there to get the tag and trigger to work okay so that’s the job of the variable the job of the tag is to host that javascript code okay in the case of facebook or analytics that’s where we’re putting our code so here if i click on adwords remarketing again it’s a google product so i don’t really need to even deal with code i’m just going to select google adwords remarketing okay so you can see gtm integrates nicely with some of the other google products but let’s just say you have a facebook pixel tracking code you’re going to choose custom and you’re going to put the code here so that’s part of the tag and then the trigger again is there to get the tag to fire so you’re telling gtm when to fire the tag and the variable is there to help you make sure that that trigger and that tag work together so that’s how all three kind of work together you need the tag to put the code you need the trigger to tell gtm when to fire the tag in code and the variables there to help you define when that tag and trigger should work or how it should work so again review tags are they’re just small codes of javascript or tracking pixels on your website and so tags are allowed to manage events like scroll track and remarketing clicks downloads files play buttons you name it and even clicks on external links for example let’s just say you have a click uh or a facebook uh icon on your site and when somebody clicks on it they go to facebook you want to maybe track that you’re going to create a tag okay the trigger is there because you need to tell gtm when to fire that tag so it’s a certain condition whether it’s you know fire the tag if the url equals facebook.com or some other condition so the tag cannot be created until the creation of the corresponding trigger so tags and triggers go together you can’t just create a tag and not have a trigger otherwise your tag will never fire and then the variable is there again it stores the information when defining a trigger or transferring data to tag so a variable has a variety of data okay so you pick and choose the variable you want to use with that trigger okay so you’re making sure that by defining a variable you’re making sure that you’re telling gtm how that trigger should be fired so let’s take a look at another example here of how all three play together if i’m in this account i’m in this container if i look down here i can see google optimize that’s another google product so what i’m doing here is i just chose google optimize as my tag it’s already integrated so what does that mean i don’t even need to deal with any code i’m just going to select optimize well we have the tag google optimize but we need to tell gtm how to fire that and so here we’re going to tell gtm to fire it on all pages so that’s basically a very simple example because we’re firing it on all pages so if i want to look at something specific again facebook here’s my tag here’s my code what’s my trigger well my trigger is it’s going to fire on specific pages how do i know that well if i look at the trigger here i could see the trigger is a page view but i’m telling it to fire on this particular hostname so the tag and trigger go hand in hand so how to get started with tag manager so first things first you have to create that account so you’re going to go to tag manager.google.com or you can do a search for google tag manager and you’re going to create your account and then when you create your account what’s going to happen is you’re going to set up a container and when you set up a container you have choices so you could set it up for your website for an app on ios or maybe android or you can even set it up for amp except an accelerated mobile page so most people by default are probably going to set up tag manager for their website and so when you do that when you actually select website what’s going to happen is you’re going to get some google tag manager code in return and so the whole idea here is you’re going to do a swap what you’re doing is basically you’re saying okay google i’m going to take this google tag manager code and i’m going to put it on my website i’m going to put it on every page in my website so notice tag manager has two scripts one goes in the head as high as possible the other goes into the body tag as high as possible and so what you’re doing is you’re making a deal you’re putting this tag manager code on your website and in return every code you deal with whether that be facebook or analytics or optimize or remarketing or whatever it is is gonna go in gtm okay it’s gonna go into the container you created so you need the tag manager code on your website in order for tag manager to work okay so when you add this code to your website then you’re free to start adding all sorts of tags to your container but if you don’t have this tracking code on your website then none of the tags you add to your container are going to work so that’s the idea behind the container and then one thing i wanted to mention on the account is it’s a google account so when you create your account then make sure it’s the same account you use with say google analytics or some other google product that’s a good best practice is always use the same email address when you set up your account so that it integrates nicely across all the different platforms meaning you can go from say google analytics right to google tag manager in one browser without having to log out or log in okay so when you create the account you’re going to create your container if you choose web then you’re going to be asked to place code on your website and when you place that code on your website then you are free to start using tag manager and that means you’re free to start adding tags okay so if you want to know more information about installing google tag manager then what i would recommend is visit the quick start guide website of gtm so again if you’re curious as to where that code is located in google tag manager well when you create an account and you create a container that container is going to have a specific id so if i click on that specific id here’s where i can get my code okay so again when i’m logged in to tag manager i’m gonna click on workspace but in the top navigation i’m gonna see my unique gtm id if i click on that that’s where my code is going to be located and so again your code needs to go in the header and there’s another script that needs to go in the body and if you’re not sure how to add the code to your website well you can always click on the quick start guide here okay and that’ll take you to a quick start guide page a reference page related to google tag manager so let’s talk about creating a tag so once you get tag manager installed i’m sure you’re excited to get going and create that first tag so let’s talk about how to create a tag in tag manager so when you’re in tag manager all you need to do is basically you’re looking at all your tags if you click on tag in the left side navigation you’ll see all your tags and there’s a new button there so you just click new and so basically what you’re going to do is you’re going to create your first tag and so what i would recommend once you get tag manager installed on your website i would recommend setting the first tag up as google analytics so that will get you going with tracking page views on your website when some when somebody visits your website okay so ideally that’s what you want to do you want to get google analytics as your first tag and tag manager so what i’m going to do is because analytics is a google product it’s already integrated nicely with tag manager so i’m just going to click on google analytics it’s going to be a page for you that’s what i’m tracking and now i have to set up a variable and so what it’s going to do it’s going to ask me to set select a variable and so what you’re going to do is you’re going to select new variable and what you’re going to do is you’re actually going to go and add your tracking id here that’s going to be your variable so where do i get my tracking id and analytics well if i’m in analytics i’m going to go to admin and then under property settings i’m going to see my tracking id and all you need to do then is go to tag manager and paste copy first you got to copy over that tracking id then you’re going to go to tag manager and paste it and then that’s going to create a variable for you and then when you create that variable you’re going to see it in the drop down here so i’ve already created it and basically that’s your tag with a variable then what are you going to do you’re going to set up a trigger so see i have some triggers already set up you’re going to see a default trigger already set up for you and that’s going to be all pages so ideally what you want to do is you want to select all pages in order for analytics to fire on all pages so that’s what we’re doing we’re setting up a trigger we’re basically telling tag manager hey if i get a visitor to any page on my website then i want you to fire google analytics so that’s basically in summary how to set up your first tag and my recommendation is your first tag should be google analytics and when you set up analytics you’re going to have to set up a variable for the tracking id and so you get the tracking id again from admin property settings copy and paste that tracking id over save it you have your variable that variable is going to be included in with the tag then your trigger is going to be all pages and there you go you have your first tag you have your first variable you have your first trigger so that’s basically what you want to do and once you’ve added that tag once you’ve added that trigger then the only thing you need to do now is basically publish the tag and so anytime you save a tag you’re going to go ahead and submit it so that way it gets published so again what you’re going to do is let’s take a step back here you’re going to choose new tag you’re going to choose analytics from the drop down menu you’re going to choose page view then basically you’re going to add your tracking id so you can set up the variable and then basically that’s what you need to do okay you’re going to add that tracking id and then voila that’s your tag with a variable and then once you’ve done that then you’re going to click submit so when you click submit you’re basically saying hey i want this tag to go live now this tag and trigger and once you’ve done that then analytics is ready to go and anytime somebody goes to your website on any page tag manager is going to fire google analytics so the great thing here is you have something called google tag assistant and that’s an extension that works with chrome and so when you’ve actually added tag manager to your site or you have analytics running in tag manager you can confirm if those tags are firing properly so let’s take a look at how google tag assistant works okay so if you just do a search for google tag assistant you’re gonna see here that it’s basically just an extension that works in chrome and unfortunately it only works in chrome browser it doesn’t work in any other browser so go ahead and install that extension into chrome and when you do that you’re gonna see this nice icon here in your browser and now if you go to any website and i click on google tag assistant and i click on enable okay so basically i’m loading google tag assistant and now once i refresh the page i can see that this particular site has google tag manager installed and not only does it have tag manager installed i can see that it’s also has google analytics running i have also google optimize running and i have google ads remarketing tag running in tag manager so that’s what tag assistant does it allows you to see if one tag manager is on the site and if it is great what other tags are firing on this particular site so tag assistant’s telling me i have these particular tags firing on that site and they’re firing within tag manager so tag assistant is a great way to confirm if one tag manager is on the site and two what other tags are firing on the site now another way you could confirm if tag manager is firing on the site is you can go into preview mode so even before you submit and publish your tag and trigger you can click on the preview mode so if i click preview in tag manager so basically that’s going to put me in preview mode and so what does that mean well that means that now i’m free to go to my website and see if those tags are firing and so let’s take a look at what that looks like so if i go to the website and just click refresh then what’s gonna happen is tag manager is going to load in preview mode just as you see here okay so that’s going to take a second couple seconds to load up and now what can i see in preview mode i could see that i have gtm firing but i also have some other tags found on this page remarketing i have google analytics i google optimize i have some other tags firing as well and so the preview mode shows me what tags are firing on any given page and i can also see what tags did not fire okay so here i have a number of tags already in gtm but they didn’t fire on this particular page so let’s just say i clicked on the donate now button i’m still in preview mode so i’m going to be able to see what tags fired now i could see i have a couple of tags that have fired on this particular page and then i can see what tags did not fire on this page okay so that’s the preview mode you can use the preview mode before you even submit a tag and trigger to see if it fires and that’s the great benefit of tag manager so if you’re not sure if something’s going to fire or not then you can always go into preview mode and if you are sure it’s gonna fire then you can go ahead and submit it so you can leave preview mode and just go ahead and submit that particular tag and trigger so here i’m gonna leave preview mode and now once i’m done and i’m sure the tag is gonna fire and go ahead and submit all my changes that i’ve worked on in terms of setting up tags and triggers so that’s really gtm in a nutshell so i have my tags okay my tags are just snippets of code that i’m going to put in whether that be facebook or vet tracking or any other google product like optimize or page view then i have my triggers my triggers are there to tell gtm when to fire that tag and the variables are there to help those tags and triggers work together so remember that particular variable we set up for google analytics okay so here it is right here because we want to tell gtm what property to specifically fire in google analytics so that’s why we set up that variable but there are all sorts of variables google tag manager has built-in or variables already created for you or you can specifically define a variable so variables are there to help the tags and triggers work together so when you set up a tag you set up a trigger you use a variable you can always go into preview mode preview it by going to the website seeing if it fires if it fires then voila you can go ahead and click submit and that will publish the tag and trigger and you’re good to go that’s pretty much how tag manager works and again i can’t stress that there’s an unlimited number of tags you can add to tag manager there’s no limit so you got everything from anything from google to non-google to event tracking okay to facebook to anything that you want to track you want to be able to put into tag manager and again there’s versioning that’s one of the great benefits of tag manager so if i want to go back to an older version i can simply do that so here you can see i’m on version 32. that’s how tag manager works and i can’t stress that you know tag manager is there to help you track interactivity on the site because if you have a site that’s interactive that has a video that has a download button let’s just say you know you have all sorts of newsletter sign ups facebook youtube buttons on your website just like this website does and you want to be able to track how many people click on that particular button well you’re going to need tag manager and when you have tag manager you’re going to be able to track all of these button clicks and interactivity on your website thanks rob with that we’ve reached the end of this video stay tuned for part two where we’ll be covering topics like google ads google display network google analytics facebook and youtube ads and much more thank you for watching and stay tuned for more from simply learn

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog

  • Back to Basics 18 Survival Skills Our Ancestors Mastered

    Back to Basics 18 Survival Skills Our Ancestors Mastered

    Survival skills may sound like something out of a wilderness guide, but our ancestors relied on them daily just to live. In a world before convenience stores and prepackaged food, self-sufficiency was more than a lifestyle; it was essential for survival. Our great-grandparents honed skills that kept them resilient and prepared for the unexpected, teaching us the power of resourcefulness in ways we may have forgotten today. Their knowledge wasn’t just practical; it was deeply rooted in understanding nature, conserving resources, and cultivating skills that shaped entire communities.

    Learning these skills doesn’t just connect us to the past; it helps us prepare for a future where self-reliance could once again become vital. Many of the skills that our ancestors perfected are the foundation of a sustainable lifestyle, emphasizing the value of creating and preserving. As we embrace a more environmentally conscious world, revisiting these time-honored methods offers more than nostalgia. It provides valuable insight into how we can live with minimal reliance on modern conveniences, bringing a sense of fulfillment and independence.

    From baking bread to preserving harvests, our ancestors’ skills hold lessons in patience, ingenuity, and adaptability. Even today, there’s a profound satisfaction in mastering a skill from scratch—like kneading dough or cultivating a garden. As we look back at these 18 survival skills, we’re reminded of the resilience and ingenuity that define self-sufficiency, and we have the opportunity to bring that spirit into our own lives.

    Keywords: survival skills, self-sufficiency, great-grandparents, sustainable lifestyle, resilience, resourcefulness

    Hashtags: #SurvivalSkills #SelfSufficiency #SustainableLiving #AncestralSkills #Homesteading

    1- Baking Bread from Scratch

    Baking bread may seem simple today, but it was a cornerstone of daily survival for our ancestors. With just flour, yeast, and water, they created life-sustaining loaves, often working by hand without modern equipment. The process of baking taught patience and provided a staple food that families depended on for sustenance. This skill went beyond nourishment; it symbolized a connection to the land and resources, grounding communities in shared traditions that modernity has nearly erased.

    Baking from scratch also instilled a sense of accomplishment and pride. Master bakers would perfect their craft, learning how slight changes in temperature or humidity could alter the outcome. Today, reviving this practice brings similar rewards. Books like Artisan Bread in Five Minutes a Day by Jeff Hertzberg and Zoë François can guide aspiring bakers toward reclaiming this art, showing that the skills of the past can be a fulfilling part of life today.

    Keywords: baking bread, homemade bread, ancestral skills, self-sufficiency, bread-making

    Hashtags: #HomemadeBread #BreadMaking #BakingSkills #SelfSufficiency #ArtisanBaking

    2 How to Can and Preserve Our Food

    Canning and preserving food is an art that allowed previous generations to thrive during tough times. With limited refrigeration, our ancestors developed ingenious methods for keeping food edible throughout the year. By learning to can, ferment, and jar seasonal harvests, they could stock up for the winter and avoid reliance on unpredictable food supplies. This skill encouraged frugality, resourcefulness, and an appreciation for every bit of food they produced.

    Today, canning revives that same ethos, promoting waste reduction and an understanding of where our food comes from. Reading books like Preserving Everything by Leda Meredith can guide beginners through this process, emphasizing safety and technique. For those who adopt it, canning isn’t just about preserving food; it’s about preserving traditions and learning to value the work behind every meal.

    Keywords: canning, food preservation, self-reliance, frugality, traditional methods

    Hashtags: #Canning #FoodPreservation #SelfReliance #Tradition #Homesteading

    3 Home Gardening

    Home gardening was a staple for our ancestors, providing fresh produce while reducing their dependency on external sources. Growing vegetables, herbs, and fruits empowered them to control their food supply and make the most of each growing season. Gardens were an oasis of productivity and an anchor for self-sufficiency. For many, the family garden wasn’t just a source of food; it was a form of security, teaching the next generation about sustainability and hard work.

    Today, starting a home garden continues to offer benefits beyond food. It encourages sustainable practices, provides a personal connection to nature, and reduces the carbon footprint associated with store-bought produce. Books like The Vegetable Gardener’s Bible by Edward C. Smith can offer valuable guidance, ensuring that even beginner gardeners find success and satisfaction in their home-grown harvests.

    Keywords: home gardening, self-sufficiency, sustainable living, fresh produce, gardening skills

    Hashtags: #HomeGarden #GardeningLife #SustainableLiving #SelfSufficiency #GrowYourOwn

    Conclusion

    Embracing these timeless skills offers more than self-sufficiency; it fosters a connection to our roots and a deeper respect for nature’s resources. Each technique, from baking to canning, embodies a skillful blend of patience, expertise, and hard work that defined the lives of our ancestors. Rediscovering these practices not only brings personal fulfillment but also cultivates resilience in an ever-changing world.

    As we continue exploring ancestral skills, we tap into a lifestyle that values simplicity, resourcefulness, and community. Returning to the basics can be a form of empowerment, equipping us with the knowledge and ability to navigate challenges with a self-sufficient mindset. These foundational skills are not just relics of the past; they’re tools for a more mindful, resilient future.

    Keywords: ancestral skills, self-sufficiency, resilience, resourcefulness, sustainability

    Hashtags: #AncestralWisdom #SelfSufficiency #SustainableSkills #BackToBasics #Homestead

    4 Cook Without Modern Equipment

    Our ancestors cooked without today’s convenience appliances, relying instead on time-tested tools and techniques that imparted rich flavors. They became experts at using cast iron pans, Dutch ovens, and open flames, crafting meals that nourished families without a single digital timer. The knowledge they honed was versatile, equipping them to prepare food under a range of conditions—even outdoors, without access to a conventional kitchen. In an age where technology often handles our cooking, understanding these methods offers a unique kind of freedom.

    Mastering traditional cooking skills reconnects us with simpler, resourceful ways of preparing food. Cooking without modern equipment isn’t just a survival skill; it’s an art. Books like The Art of Simple Food by Alice Waters encourage a return to basic techniques that can enhance flavor and quality. Whether it’s learning how to bake bread over a campfire or cook stews in a Dutch oven, these practices are as rewarding as they are practical, proving that great meals are possible even in the absence of technology.

    Keywords: traditional cooking, cast iron, Dutch oven, survival cooking, no modern appliances

    Hashtags: #TraditionalCooking #CastIronCooking #DutchOven #SurvivalCooking #NoAppliances

    5 Fix a Clogged Sink

    Fixing a clogged sink may seem straightforward today, but it’s a skill our great-grandparents had down to a science. Armed with simple tools like a plunger or plumber’s snake, they could address blockages in their pipes without needing to call for help. Understanding how to fix a clog is more than a convenience; it’s a skill that empowers you to manage minor plumbing issues without dependency on professionals. This knowledge not only saves money but also builds self-reliance—a core principle of our ancestors’ way of life.

    Today, knowing how to resolve clogs continues to be a valuable skill. With some basic tools and a bit of know-how, clearing a drain can be as easy as it was for our predecessors. For those looking to master this skill, The Complete Guide to Plumbing by Black & Decker offers practical tips and tricks that bring confidence and competence to DIY plumbing tasks. Maintaining the flow in your home’s pipes becomes one more step toward independence and resilience.

    Keywords: unclog sink, DIY plumbing, self-reliance, clogged drain, basic tools

    Hashtags: #DIYPlumbing #HomeRepair #SelfReliance #FixItYourself #HomeMaintenance

    6 Cook From Scratch

    Cooking from scratch was a cornerstone of life for our ancestors, who prepared meals using raw ingredients they often grew or raised themselves. Without access to processed foods or pre-made meals, they crafted dishes from whole foods, yielding healthier and more satisfying meals. This method allowed them to control each ingredient, enhancing flavor and nutrition while minimizing waste. In a world where convenience often trumps quality, rediscovering scratch cooking can reconnect us to the power of whole, unprocessed ingredients.

    Learning to cook from scratch also nurtures creativity and adaptability. With fewer options than we have today, our great-grandparents made do with what they had, finding ways to make every meal delicious and nourishing. Books like How to Cook Everything by Mark Bittman serve as an excellent resource, teaching essential techniques and recipes that foster a love for cooking from scratch. Embracing this approach to cooking not only promotes health but also instills a respect for food and a deeper appreciation of the work involved in each meal.

    Keywords: scratch cooking, whole foods, unprocessed ingredients, traditional cooking, food preparation

    Hashtags: #ScratchCooking #WholeFoods #TraditionalCooking #HealthyEating #CookFromScratch

    Conclusion

    Rediscovering these foundational skills—whether cooking without appliances, fixing a clogged sink, or preparing meals from scratch—brings us closer to the wisdom of past generations. Each skill emphasizes self-reliance, reminding us that we don’t have to depend on technology or outside help for everything. By mastering these abilities, we gain confidence in our capacity to manage everyday challenges, and we connect with a way of life that values independence, resourcefulness, and resilience.

    In learning these survival skills, we cultivate an appreciation for simplicity and practical knowledge that withstands the test of time. These abilities not only reduce our dependence on modern conveniences but also instill a sense of accomplishment and empowerment. They remind us that there’s beauty in mastering the basics—a beauty that binds us to the past and prepares us for whatever the future may bring.

    Keywords: self-reliance, traditional skills, independence, resourcefulness, resilience

    Hashtags: #SelfReliance #TraditionalSkills #Resourcefulness #Empowerment #SurvivalSkills

    7 – Making Use of Leftovers

    Our great-grandparents knew how to make every bite count, turning leftovers into new and delicious meals rather than letting food go to waste. They would transform scraps, stale bread, or yesterday’s dinner into creative dishes that not only saved money but also stretched their food supplies. This skill of repurposing leftovers is more than frugality; it’s a survival skill that shows how ingenuity in the kitchen can maximize resources. It teaches us that even the smallest portion can be the base for something nourishing, allowing food to be appreciated rather than discarded.

    Embracing this approach today can be both practical and satisfying. Many dishes, like casseroles or soups, originated as ways to use up extra food, showing that leftovers can yield meals just as flavorful as those prepared from fresh ingredients. For those interested in minimizing waste, The Use-It-All Cookbook by Cinda Chavich offers recipes that encourage creativity with leftovers, making it easy to adopt this sustainable and resourceful habit. With a bit of imagination, leftovers become a stepping stone toward reducing waste and fostering a deeper respect for our food.

    Keywords: minimize waste, leftovers, food repurposing, resourcefulness, kitchen creativity

    Hashtags: #ReduceWaste #Leftovers #ResourcefulCooking #SustainableLiving #FoodCreativity

    8 – Dehydrate Foods

    Dehydrating food was a time-tested method our ancestors used to preserve seasonal fruits, vegetables, and herbs for year-round consumption. Without modern refrigeration, drying food was crucial, allowing them to store nutritious ingredients that would otherwise spoil quickly. Dehydration lightens food while enhancing its shelf life, making it easier to store and transport. This preservation method meant that even in winter or during lean times, families had access to essential nutrients.

    Today, dehydration remains an invaluable skill, especially for those interested in food preservation and sustainable practices. By learning to dehydrate at home, we can maintain seasonal produce, reduce food waste, and create healthy snacks without additives. Resources like The Dehydrator Bible by Jennifer MacKenzie, Jay Nutt, and Don Mercer offer techniques and recipes that make the dehydration process accessible to beginners. This age-old method of preservation brings both convenience and self-sufficiency to modern kitchens.

    Keywords: dehydration, food preservation, seasonal produce, lightweight food, long shelf life

    Hashtags: #FoodPreservation #Dehydration #SeasonalProduce #SelfSufficiency #SustainableFood

    9 – Forage for Fruits and Veggies

    Foraging was a valuable skill that allowed our ancestors to supplement their food supply with fresh, nutrient-rich plants they found in the wild. Knowing how to identify edible plants, berries, and fungi offered an additional food source and helped families sustain themselves even in hard times. While foraging requires expertise to avoid toxic plants, it’s a skill that brings us closer to nature and fosters a sense of adventure and respect for the land’s offerings. This practice reveals nature’s hidden abundance, but only those with the right knowledge could safely take advantage of it.

    Today, foraging has seen a revival as people seek fresh, local food sources and a connection to nature. Books like The Forager’s Harvest by Samuel Thayer provide guidance for identifying and safely harvesting wild edibles, teaching us that food isn’t limited to the grocery store. Learning this skill encourages a mindful, sustainable approach to food, enhancing resilience and deepening our understanding of the natural world around us.

    Keywords: foraging, edible plants, wild food, self-sufficiency, nature connection

    Hashtags: #Foraging #WildEdibles #NatureConnection #SustainableLiving #SelfSufficiency

    Conclusion

    Making use of leftovers, dehydrating foods, and foraging for wild edibles are skills that reveal how every part of nature can be a resource when handled with care and respect. These practices reduce waste, increase self-sufficiency, and deepen our appreciation for the world around us. Our ancestors mastered these techniques to maximize their food supply, demonstrating the ingenuity and resilience that allowed them to thrive with minimal waste and maximum efficiency.

    By integrating these skills into our lives, we build a more sustainable and resilient lifestyle that honors the past. Learning to repurpose food, preserve seasonal ingredients, and forage responsibly reconnects us with the cycles of nature, teaching us that there’s more than enough to sustain us if we use what we have wisely. This balance between use and conservation is a cornerstone of a more mindful, self-reliant approach to life.

    Keywords: self-sufficiency, food preservation, resourcefulness, sustainable lifestyle, ancestral skills

    Hashtags: #SustainableLiving #SelfReliance #FoodResourcefulness #AncestralSkills #MindfulLiving

    10 – Make Dairy Products

    Our great-grandparents knew how to create staple dairy products like cheese, yogurt, and butter from scratch, a skill that proved invaluable when fresh dairy was hard to come by. Without grocery stores stocked with processed options, they relied on simple ingredients and time-tested techniques to turn milk into nutrient-rich foods. Making dairy products by hand not only extended the shelf life of fresh milk but also allowed them to control the quality and flavor, often using only natural ingredients and traditional methods.

    Today, learning to make dairy products at home reconnects us with these methods while offering healthier alternatives to store-bought options. From homemade butter that tastes richer than any packaged brand to yogurt with probiotic benefits, these skills empower us to produce food that’s both sustainable and delicious. Books like Home Cheese Making by Ricki Carroll offer detailed instructions on creating artisanal dairy products, showing that with a few basic tools and some patience, anyone can reclaim the art of homemade dairy.

    Keywords: make dairy products, cheese making, homemade yogurt, traditional methods, self-sufficiency

    Hashtags: #DairyMaking #HomemadeCheese #SelfSufficiency #TraditionalCooking #ArtisanalFood

    11 – Knew Phone Numbers by Memory

    In an era without smartphones, our ancestors had no choice but to memorize important phone numbers or keep a written record in a rolodex or address book. This mental exercise not only sharpened memory skills but also fostered a sense of independence from technology. Knowing contact details by heart meant they could reach out to family, friends, and essential services even when away from their notes. This practice, often taken for granted today, underscores a powerful mental discipline that modern technology has largely replaced.

    Remembering contact information by memory may seem trivial now, but it’s a skill that can still serve us well. Memorizing phone numbers reinforces brain function, enhances recall, and even provides a reliable backup if our devices fail or are unavailable. For those interested in training their memory, Moonwalking with Einstein by Joshua Foer explores memory techniques that can make tasks like this easier. As we strive to maintain control over our mental faculties, practicing skills like memorization connects us with an age of greater cognitive independence.

    Keywords: memorizing phone numbers, memory skills, cognitive discipline, mental independence, memory techniques

    Hashtags: #MemorySkills #PhoneNumbers #MentalDiscipline #CognitiveIndependence #MemoryTraining

    12 – Natural First Aid

    In a time before synthetic medicines became widely accessible, our ancestors relied on natural first aid remedies to manage common injuries and ailments. Armed with a deep understanding of herbs and plants, they used ingredients like aloe for burns, garlic for colds, and lavender for relaxation. These natural remedies were not only effective but also grounded in the knowledge passed down through generations. Knowing how to treat basic ailments naturally was essential for survival, especially in rural or isolated areas where professional medical help was scarce.

    Today, natural first aid remains a valuable skill, providing a holistic approach to health and emergency care. For those interested in learning these techniques, books like The Complete Herbal Handbook for the Dog and Cat by Juliette de Bairacli Levy introduce plant-based remedies for treating minor issues. By exploring natural first aid methods, we can reconnect with nature’s healing power and equip ourselves to handle common ailments with resources found right outside our door.

    Keywords: natural first aid, herbal remedies, plant-based healing, traditional medicine, emergency care

    Hashtags: #NaturalFirstAid #HerbalRemedies #HolisticHealth #SurvivalSkills #TraditionalMedicine

    Conclusion

    Learning skills like making dairy products, memorizing phone numbers, and practicing natural first aid empowers us to rely less on modern conveniences and more on timeless knowledge. These abilities taught our great-grandparents independence, resourcefulness, and resilience, equipping them to thrive in situations where many today would struggle. Each skill reflects a commitment to self-sufficiency and a reverence for the natural world, demonstrating that survival extends beyond just meeting physical needs.

    As we adopt these practices in our lives, we not only gain valuable survival skills but also deepen our connection to past generations. The wisdom embedded in these methods offers a sustainable way to live in harmony with our resources. By practicing self-reliance, we honor the skills of our ancestors while building a life that respects nature and fosters mental and physical resilience.

    Keywords: self-reliance, natural skills, survival knowledge, ancestral wisdom, resilience

    Hashtags: #SelfReliance #AncestralWisdom #NaturalSkills #Resourcefulness #Resilience

    13 – Raising Animals for Survival

    Raising animals was a core aspect of survival for many of our ancestors, who understood the reliability and benefits of having a source of fresh eggs, milk, meat, or honey right at home. Chickens, goats, and bees were not just animals; they were providers of sustenance and self-sufficiency, turning their care into a vital skill. By cultivating these resources themselves, families could reduce their reliance on stores and maintain a steady supply of nutritious foods even in uncertain times. This level of self-sustainability meant food security and a direct connection to the cycles of nature.

    Today, raising animals for food or resources offers a rewarding and sustainable lifestyle that echoes the past. The practice has gained renewed interest among those seeking to reconnect with nature, reduce their carbon footprint, and know exactly where their food comes from. Books like The Backyard Homestead by Carleen Madigan provide guidance on raising small livestock, including the basics of animal care and maximizing yields. Adopting this practice not only builds resilience but also promotes a sustainable lifestyle rooted in self-reliance.

    Keywords: raising animals, self-sufficiency, backyard farming, food security, sustainable lifestyle

    Hashtags: #Homesteading #BackyardFarming #SelfSufficiency #SustainableLiving #FoodSecurity

    14 – Making Preserves and Pickles

    Making preserves and pickles was an essential way for our ancestors to extend the life of fresh fruits and vegetables, allowing them to enjoy seasonal produce long after the harvest ended. With simple ingredients like salt, vinegar, and sugar, they transformed foods into flavorful, long-lasting staples that could brighten up meals during the winter months. The art of preserving not only helped reduce waste but also added unique flavors and textures to their diets, showcasing the versatility of simple ingredients.

    Learning to make preserves and pickles today carries on this tradition, offering an accessible way to reduce food waste and savor the flavors of each season. Preserving is a creative process that can yield a wide variety of flavors and textures, from tangy pickles to sweet jams. For those interested, Preserving the Japanese Way by Nancy Singleton Hachisu provides a deep dive into traditional preservation techniques and flavor profiles. Making preserves at home fosters a sense of connection to the past and encourages an appreciation for the slow art of food preservation.

    Keywords: food preservation, homemade pickles, fruit preserves, seasonal produce, reduce waste

    Hashtags: #FoodPreservation #HomemadePreserves #Pickling #SeasonalEating #SustainableFood

    15 – Preserve Meat

    Preserving meat through methods like smoking and curing allowed our ancestors to extend their food supplies and prevent spoilage in the absence of refrigeration. Smoking and curing not only made meats last longer but also enhanced their flavor, creating hearty, protein-rich foods that could be stored for months. By making use of salt, smoke, and time, families could stockpile essential nutrients that would sustain them through lean periods when fresh food was scarce.

    Today, preserving meat is still a valuable skill, especially for those who prioritize food security and sustainable practices. Learning these techniques not only reduces dependency on processed foods but also adds variety to one’s diet through home-cured flavors. Books like Charcuterie: The Craft of Salting, Smoking, and Curing by Michael Ruhlman offer insights into these timeless methods, making the art of meat preservation accessible to beginners. Embracing these practices fosters a deeper appreciation for food preparation and resilience in the face of changing food availability.

    Keywords: meat preservation, smoking meat, curing meat, protein storage, sustainable food practices

    Hashtags: #MeatPreservation #SmokingMeat #CuringMeat #FoodSecurity #SustainablePractices

    Conclusion

    Raising animals, making preserves, and preserving meat are skills that demonstrate our ancestors’ mastery over their resources, ensuring a steady supply of food even during tough times. Each skill was part of a broader system of self-sufficiency, a way of life where people relied on their ingenuity and labor to provide for their families. These practices emphasize the value of sustainable living, a resourceful mindset, and a deep respect for the cycles of nature that modern convenience often obscures.

    By adopting these skills today, we not only gain practical abilities but also a greater sense of connection to our food sources. Practicing animal husbandry, food preservation, and meat curing can offer a sense of satisfaction and resilience, reminding us that survival is as much about resourcefulness as it is about technology. As we continue to draw inspiration from our ancestors, we rediscover a path to sustainability that honors the land and the wisdom of those who came before us.

    Keywords: sustainable living, self-sufficiency, food preservation, ancestral wisdom, resourcefulness

    Hashtags: #SustainableLiving #SelfSufficiency #Resourcefulness #AncestralSkills #Homesteading

    16 – Fermentation

    Fermentation was a vital skill for our ancestors, who used this ancient method to preserve vegetables, grains, and other foods. By encouraging natural fermentation, they not only extended the shelf life of seasonal produce but also created nutrient-rich, probiotic foods that supported gut health. From sauerkraut to kimchi and kefir, these fermented foods provided essential vitamins and beneficial bacteria, enhancing nutrition while preserving food in the absence of refrigeration.

    Today, fermentation is recognized not only for its preservation benefits but also for its health-promoting properties. Fermenting foods at home can be both simple and rewarding, transforming fresh ingredients into flavorful, probiotic-rich foods that support digestive health. Books like The Art of Fermentation by Sandor Katz provide comprehensive insights and recipes for beginners, making it easy to get started. Mastering this skill allows us to enjoy the health benefits of probiotic foods and connect with a preservation method that has sustained humanity for centuries.

    Keywords: fermentation, probiotics, food preservation, gut health, traditional methods

    Hashtags: #Fermentation #Probiotics #GutHealth #FoodPreservation #AncientSkills

    17 – Knowledge of Physical Maps

    Long before GPS and digital navigation, our ancestors relied on physical maps, landmarks, and memory to find their way. Knowing how to read a map and orient oneself with natural landmarks was essential for navigation, ensuring they could travel safely even in unfamiliar territories. This skill fostered self-reliance and an intimate understanding of one’s surroundings, connecting people to the landscape in ways that technology rarely does today.

    Learning to read a physical map remains a valuable skill in an increasingly digital world. In areas where GPS may not work, or in emergencies where digital tools fail, knowing how to navigate with a map can be a lifesaver. Resources like The Ultimate Hiker’s Gear Guide by Andrew Skurka offer practical guidance on map reading and orienteering. Embracing this skill fosters a greater sense of independence and confidence, reminding us that we can still rely on our own sense of direction without modern technology.

    Keywords: physical maps, navigation skills, map reading, orienteering, self-reliance

    Hashtags: #MapReading #NavigationSkills #SelfReliance #Orienteering #OldSchoolNavigation

    18 – Make Pasta

    During times of scarcity, making fresh pasta from scratch was a skill that enabled our ancestors to enjoy a hearty meal with simple ingredients. With just flour and water (or eggs), they could create nourishing pasta to feed the family, even when other food sources were limited. Making pasta by hand required minimal equipment and allowed families to produce as much as needed, offering a practical alternative to store-bought versions that were often inaccessible or too expensive.

    Today, learning to make pasta can be a fun and rewarding activity that brings a taste of tradition into the modern kitchen. Homemade pasta is not only delicious but also provides flexibility in texture and flavor, allowing for endless variations. Books like Flour + Water: Pasta by Thomas McNaughton provide guidance on creating artisanal pasta at home. Mastering this skill reconnects us to a simpler way of cooking, empowering us to create meals from scratch and reduce our reliance on processed foods.

    Keywords: homemade pasta, food shortages, cooking from scratch, traditional food, simple ingredients

    Hashtags: #HomemadePasta #CookingFromScratch #TraditionalFood #SelfSufficiency #SimpleIngredients

    Conclusion

    The skills of fermentation, physical map reading, and pasta making demonstrate the ingenuity and adaptability of our ancestors. Each of these practices allowed them to thrive with limited resources, turning basic ingredients or knowledge into essential survival tools. Fermentation provided health-boosting nutrition, map reading enabled self-reliant navigation, and pasta making ensured sustenance with minimal ingredients. These skills are a testament to the resilience of past generations and serve as valuable knowledge for today.

    Revisiting these traditional skills empowers us to reconnect with self-sufficiency and self-reliance. By learning to ferment foods, navigate without technology, and make pasta from scratch, we are reminded of the resourcefulness that can guide us through challenging times. In embracing these methods, we preserve a legacy of practical wisdom and gain a deeper appreciation for the sustainable and resilient lifestyles that allowed our ancestors to endure.

    Keywords: self-sufficiency, traditional skills, survival knowledge, resilience, practical wisdom

    Hashtags: #SelfSufficiency #TraditionalSkills #SurvivalKnowledge #Resilience #AncestralWisdom

    Conclusion

    Relearning these survival skills offers us a direct connection to the wisdom and resilience of past generations. From making dairy products and preserving foods to mastering natural first aid and navigation, our ancestors relied on these abilities to sustain their families and communities. These skills represent a mindset of self-reliance and adaptability, reminding us that we can often turn to simple, time-tested methods rather than relying solely on modern conveniences. In a world where technology and pre-packaged solutions dominate, embracing these practices can provide us with a greater sense of control and independence.

    As we integrate these skills into our lives, we foster a deeper appreciation for sustainable, hands-on living. Each of these abilities—whether it’s baking bread from scratch, fermenting foods, or cultivating a backyard garden—strengthens our connection to the earth and our communities. The legacy of our ancestors shows that resilience is built on resourcefulness and a close relationship with our natural surroundings. By honoring and practicing these survival skills, we not only prepare ourselves for challenges but also preserve a valuable heritage of knowledge, proving that the simplest methods often hold the greatest strength.

    Keywords: survival skills, self-reliance, sustainable living, ancestral wisdom, resilience

    Hashtags: #SurvivalSkills #SelfReliance #SustainableLiving #AncestralWisdom #Resilience

    Bibliography

    1. Katz, Sandor Ellix. The Art of Fermentation: An In-Depth Exploration of Essential Concepts and Processes from Around the World. Chelsea Green Publishing, 2012.
      A comprehensive guide to fermentation techniques, covering a variety of foods and beverages. Katz’s work is a key reference for understanding traditional preservation methods.
    2. Skurka, Andrew. The Ultimate Hiker’s Gear Guide: Tools and Techniques to Hit the Trail. National Geographic, 2012.
      This guide provides practical advice on map reading and navigation, offering skills for orienteering and outdoor survival.
    3. Ruhlman, Michael, and Brian Polcyn. Charcuterie: The Craft of Salting, Smoking, and Curing. W.W. Norton & Company, 2005.
      Ruhlman and Polcyn’s book covers traditional meat preservation methods, including curing and smoking, as essential skills for extending food storage.
    4. Madigan, Carleen. The Backyard Homestead: Produce All the Food You Need on Just a Quarter Acre! Storey Publishing, 2009.
      This book explores raising animals and growing food on small plots of land, making it an ideal reference for homesteading and self-sufficiency.
    5. Hachisu, Nancy Singleton. Preserving the Japanese Way: Traditions of Salting, Fermenting, and Pickling for the Modern Kitchen. Andrews McMeel Publishing, 2015.
      Focused on traditional Japanese methods, Hachisu’s book offers insight into pickling and preserving techniques that honor cultural and seasonal practices.
    6. McNaughton, Thomas. Flour + Water: Pasta. Ten Speed Press, 2014.
      This cookbook is a detailed guide to making pasta from scratch, providing recipes and techniques rooted in Italian tradition for creating artisanal pasta at home.
    7. Wells, Diane. Natural First Aid: How to Treat Minor Ailments Using Natural Remedies. New World Library, 2010.
      This resource covers natural first-aid techniques, detailing herbal remedies and traditional methods for treating injuries and ailments.
    8. Berkes, Fikret. Sacred Ecology. Routledge, 2017.
      Berkes explores traditional ecological knowledge and its importance in sustainable living. This book underscores the significance of skills passed down through generations in harmonizing with nature.
    9. Rombauer, Irma S., Marion Rombauer Becker, and Ethan Becker. The Joy of Cooking. Scribner, 2006.
      A classic American cookbook that includes recipes and instructions for making foods from scratch, covering bread, pasta, preserves, and more, essential for self-sufficient cooking practices.
    10. Henderson, Scott. The Self-Sufficiency Handbook: A Complete Guide to Greener Living. Skyhorse Publishing, 2017.
      A general guide to sustainable living, covering various aspects of self-sufficiency, including gardening, raising animals, and food preservation methods.

    These references provide in-depth knowledge of traditional survival skills and self-sufficient practices that remain valuable today. Each source emphasizes the importance of connecting to ancestral wisdom and mastering techniques that support resilient, independent lifestyles.

    By Amjad Izhar
    Contact: amjad.izhar@gmail.com
    https://amjadizhar.blog